#umbrella: referral terms

[mogai945]

my liomogai experience

[PT: my liomogai experience /end PT]

in the wake of how many posts we've seen lately in the mogai community about people speaking on their experiences with their labels, we thought we'd throw our hat in the ring and share our own experiences!! and, while a collective post will likely come at some point, that will also require a lot more time and in-system communication to coordinate as a collective, so in the meantime, i (tommy) figured i'd share my personal experiences with my identity!!

i'll try to keep this mildly organized by splitting this up into most of the sections that i have in my hoard!! as such, here's the table of contents (sadly with no hyperlinks to the respective sections, much though i wish that were possible on tumblr):

1) alderns 2) chronos 3) fictidomi 4) genders 5) hearthomes 6) hoarding terms 7) invianes 8) referral terms 9) systemhood: 9.1) roles 9.2) roleics 10) umbrella terms 11) xenonatures

lastly, a major shout out to @radiomogai's archive for being one of the most useful blogs in finding new terms!! tagging you also since i saw you want to be tagged in these discussion posts :-)

alderns

[PT: alderns /end PT]

original post: link terms i identify with: aldercustomize (link)

alderns are terms i am not very familiar with, but i do often wish i (or, primarily the body, since i can do this in innerworld) could shapeshift/change form. aldercustomize being the specific term i identify with stems, in no small part, from the fact that videogames are our main collective special interest, and specifically a special interest that we experience as foundational, aka a special interest that affects the very way in which we view the world and how we interact with it (which is its own rant; if there's interest in the various types of special interests we experience, i'd be happy to elaborate!).

because of this, shapeshifting taking the form of a character creation screen just... makes sense, in a way that other shapeshifting terms don't quite make sense!! it's also akin to making a picrew, if that makes more sense :-)

chronos

[PT: chronos /end PT]

original definition: link (couldn't find the original post itself; if anyone has it, please do send it to us!!) terms i identify with: littlebrotherchro (link)

like alderns, i'm not super familiar with this umbrella term, but this one is quite simple, and actually quite important to understanding a lot of other factors of my identity!! it stems primarily from my being younger in innerworld than the body is, as well as the fact that i ageslide fairly often.

this is one that i'm fairly sure i would have other labels for if i went looking specifically, but i have not yet!! thus, as it currently stands, littlebrotherchro specifically stems from the fact that i have a lot of relationships where i'm the younger brother, generally in my found family, and that's just- a role in a dynamic that i am very comfortable with, and feel is almost intrinsic to my self, in a way!!

fictidomi

[PT: fictidomi /end PT]

original post: link terms i identify with: pokédomus (link)

this one is quite simple, honestly: i want to live in the pokémon world!! if i were a bit more prone to self psychoanalysis, i'd guess it stems from it being one of my sources, as well as another collective foundational special interest :-)

genders

[PT: genders /end PT]

terms i identify with: too many to list them all rip

oh boy, okay!! so, as far as i'm able to remember, i've always had some amount of gender fuckery going on, but none of the, shall we say, "mainstream" labels ever fully fit comfortably. it's been... refreshing, to be able to say that there are a lot of genders that fit, and having multiple labels feels so much better than being constrained to just one!!

the majority of my genders are related to my interests!! this is due to the fact that my interests, especially the biggest ones like an assortment of videogames, art, music, dinosaurs, and bugs, to name a few, often feel inextricable from my self, so it follows that my gender is also highly affected by them :-)

hearthomes

[PT: hearthomes /end PT]

original post: link terms i identify with: pokémon hearthic

as i mentioned in the fictidomi section, pokémon is a collective foundational special interest for us. we've been playing the games since we were 9, and watching content relating to it since before that. at this point, it is, no exaggeration, impossible to separate my self from pokémon.

i interact with pokémon, be it through playing the games or hearing the osts or what have you, and i feel at home. this isn't where i'm from literally, i recognize that, but it is where i'm from on every other level. it's my biggest source of comfort and emotional regulation, and it's really important to me that people around me know this and know that... it's so insanely important for us. it's really hard to put into words, but i adore this franchise and its universe is my home.

hoarding terms

[PT: hoarding terms /end PT]

terms i identify with: gender inventory (link)

okay so, i don't think this is an official umbrella? but it is useful for me to be able to visualize how my genders are... placed, so to speak!! for example, my hoard is on a notion database, and i like to imagine it's a little gallery with various terms hung up on the wall!!

in a vacuum, however, it's a lot harder to come up with these imaginations, especially since i have very low visual phantasia. this is why hoarding terms are so welcome to me!! it's especially welcome in the case of gender inventory, since- well, i know how the minecraft inventory works!! personally, i experience creative gender inventory specifically :-)

invianes

[PT: invianes /end PT]

original post: couldn't find any :-( please let me know if you have it tho!! terms i identify with: invidreenk (link)

okay this one is very specific to this specific term: i just think it's so me for reals, you know what i mean? it's silly and not my most serious of terms, but i didn't want to just exclude it rip

referral terms

[PT: referral terms /end PT]

terms i identify with: transboy (link)

while i imagine this isn't the original post for this term, and i doubt there's an official coining post for this, it's important to bring up nonetheless!! this links back to what i spoke about in the chronosian section, where my age is very fucky due to plurality, and thus i feel more comfortable calling myself a trans boy!! transmasc is still comfy tho :-)

systemhood

[PT: systemhood /end PT]

roles

[PT: roles /end PT]

terms i identify with: autism symptom holder (link)

so, for this one i'll explain more so how i experience this role!! i'm prone to feeling the symptoms of autism more intensely or more often than others in my collective; this doesn't mean the others don't experience them either, but just that i feel them more and more often. additionally, i am noticeably worse at masking than the rest of us

roleics

[PT: roleics /end PT]

original post: link terms i identify with: cringeroleic (link); autismroleic (link)

i'll start by explaining my autismroleic experience, since it's, rather simple: i'm an autism symptom holder!

it does, however, link into my experience with being cringeroleic: i came back from dormancy about a year ago when we were working through a lot of internalized cringe culture and such. my role back then, and still to this day, though it's less of a priority, was to embrace being cringe, and work through our feelings on it that way. a lot of interests and behaviours that have gotten us labeled as cringe have stemmed from our autism, too, which is why i say the two are interlinked.

umbrella terms

[PT: umbrella terms /end PT]

terms i identify with: monachoric (link)

monachoric fits me to a t. it's similar to pokémon, actually, in the sense that being monachoric simply spreads across all my self, to the point where separating my self from monachoric is impossible!! i'm just a weirdo teenager with cringe interests (/pos, all of this is a good thing), there's no splitting my general sense of self from monachism

xenonatures

[PT: xenonatures /end PT]

original post: link terms i identify with: pokénatured (link)

and, finally, xenonatures!! shocking no one who has read this far (thank you in advance if you have!! i know this has been long), pokémon is embeded in my sense of self very deeply, naturally a xenonature themed after pokémon would go STRAIGHT onto my hoard

ending comments

[PT: ending comments /end PT]

thank you in advance if you read this far!! i didn't expect to have this much to say, frankly. i hope it was enjoyable to read, and i hope this can help other people describe their identities :-)

[enderluna]

Lepritch

[pt: lepritch]

Lepritch [pt: lepritch] : a neogender/neoidentity umbrella related to eldritch entities/deities/horrors, rabbits/leporidae, carnivorous rabbits/leporidae, cannibalistic creatures, and/or a combination of these.

it can also be connected to being an eldritch entity hiding in a leporidae form, an eldritch entity with a leporidae form, or an eldritch entity with leporidae-like qualities.

this term is not inherently a xenogender, but can be/used as one or used in a xenic way. This term can also describe more than just one's gender and can be used in whatever way one sees fit. PSD template || symbol

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Lepritch Terminology

[pt: lepodritch terminology]

Lepodine : equivalent to feminine/masculine. Lepdinity : equivalent to femininity/masculinity Lepoity : equivalent to fem/masc LEPRIN : lepritch in nature Transleprich or Translepit : transitioning Leporin : refers to a leporitch term Lepus : general referral term Teras : equivalent to man / women Cani : equivalent to girl / boy

Entiouse : equivalent to spouse/husband/wife

Lep/LP : x4x/juvelic abbreviation

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Etymology

[pt: etymology]

Lepritch comes from "Leporidae" and "Eldritch" (as do the terms from the first bit of the Terminology) Lepus comes from "hare" in latin Teras comes from "monster" in greek Cani comes from "cuniculus" Entiouse comes from "entity" and "spouse"

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prompt 15: "Neogender umbrella" and prompt 12: "referential language" of @radiomogai 's coining event! (link)

tags: @obscurian @liom-archive @in-nature-archive

[redacted-coiner]

NOTE: this is referring to when one is talking about it. To have a proper title or umbrella for those who want to talk about it. (think how Christianity is the umbrella for all the subset) I was also thinking for it to be like a more "incognito" title for those who may want it. To also make it easier to talk about it in conversations with those outside the practices.

(Deration: 1 week)

[tarysande]

Can I ask, how does one go about becoming an editor? Like, where do you apply for jobs?? What kinda training do you do?? Are there companies that hire out editors to writers? Im just so confused about it. Ive always been interested in editing, and am considering doing it as a job

Editing is a weird career.

Really, I started as a writer. Like, when I was eleven. In jr. high and high school, I was in a writing critique group and I wrote a lot. I graduated from university with a degree in theatre, film, and creative writing. I was often the person my friends came to when they needed help with a paper (or the correct placement of a semicolon). I've been involved in fandom since I was about 17, and I was very fortunate to fall in with a group of excellent writers who were also excellent betas and editors. I learned a TON from them without realizing how much I was learning.

I started editing by accident, really. Sometimes, that's how it happens. I mostly got gigs here and there through friends or word of mouth. About ten years ago, I got more serious about it. I worked for companies that paid horribly. Then I did an editing test for a company that paid less horribly, and they hired me. After a couple of years editing countless academic papers, ESL academic papers, novels, emails, business documents, etc., I decided to branch out on my own (mostly so I could work on more fiction; I was burned out on academic papers).

I joined Editors Canada, started volunteering with them, got a lot more experience, and took a few continuing ed courses to gauge where my skills were at and to determine if I needed to upgrade my education. I decided I didn't need to do that, because I already knew the things I was being taught.

I read a lot of books on editing, writing, and craft. I familiarized myself with the Chicago Manual of Style, APA, MLA, and a couple of other style guides. I learned the differences in spelling, punctuation, and style between US, UK, and Canadian English. I went to webinars, conferences, and courses (all the major editing associations offer these, usually cheaper or free for members; they are a great way to determine what kinds of editing you actually LIKE). I learned the difference between rules and preferences, and when to apply them to a text.

I work freelance, which means I have my own business as a sole proprietor. I'm a contractor with a couple of companies who sometimes send work my way, but most of my clients are individual writers planning to either self-publish or polish their work before seeking traditional publication via the agent/tradpub route.

Freelancing has many perks but is not particularly secure. Especially if you're American and need an employer to provide health insurance, or if you're single and don't have another income to lean on when contracts are scarce. These days, most of my work comes via referrals, my website, or the listing I have in the Editors Canada directory. I follow a couple of editing-related Facebook groups; I've learned a lot there, and I've also picked up the occasional client. A couple of people have found me through LinkedIn. A couple of people have found me through here!

I've never worked in-house for a publisher--mostly because having control over how many hours I work and when I work them is my top priority. In-house is a whole different ballgame; I know a bit about it from my peers, but I don't have firsthand experience to pass on. These jobs are supposedly more secure--and they tend to be salaried, with benefits, etc.

"Editing" is a GIANT umbrella term. There are SO many types of editing out there. People tend to think of book publishing first, but that's only one avenue. There are also different kinds of editors who tackle different types of problems. I've done enough of everything to recognize that I am much happier when I'm working on big picture stuff--coaching, developmental editing, manuscript critique. Others specialize in the nitty gritty mechanical details that make proofreading or copy editing a better fit.

Right now, the bulk of my work life is actually spent ghostwriting. The client's business-materials editor posted that his client was looking for someone to help with characterization in a novel. I ended up winning that contract. He came to me with one monster book. I helped him realize it needed to be at least a trilogy, and now he has plans for a ten-book series--and I'm helping write it. But I got the job because of the work I've done on the development side of editing--and because I've spent SO MUCH TIME learning about characterization (via acting, fandom/writing fanfic, reading, etc.). So. It all feeds into the same place.

The tl;dr is that my experience has been a bizarre mix of being in the right place at the right time, ongoing professional development, and learning the value of volunteering with an association. If I were starting down this career path right now, I'd probably do an editing certificate (there are many out there, depending on country). I'd definitely join an association sooner (even as a student member) and volunteer.

Actually, the ultimate tl;dr is ... this industry IS CONFUSING. So, don't feel bad about being confused. It's actually probably about eight different kinds of job wearing a trench-coat and pretending it's something called "Editing."

[obfuscated-abstract]

Title: Breathlessness and dysfunctional breathing in patients with postural orthostatic tachycardia syndrome (POTS): The impact of a physiotherapy intervention

Date: January 2020 Published in: Autonomic Neuroscience Publicly available: It is now.

Citation: Reilly, C. C., Floyd, S. V., Lee, K., Warwick, G., James, S., Gall, N., & Rafferty, G. F. (2020). Breathlessness and dysfunctional breathing in patients with postural orthostatic tachycardia syndrome (pots): The impact of a physiotherapy intervention. Autonomic Neuroscience, 223, 102601. https://doi.org/https://doi.org/10.1016/j.autneu.2019.102601

Full text

Abbreviations:

BPAT: breathing pattern assessment tool

COPD: chronic obstructive pulmonary disease

DB: dysfunctional breathing

HVS: hyperventilation syndrome

POTS: postural orthostatic tachycardia syndrome

Article summary

Abstract

Introduction

POTS is a chronic syndrome with complex symptoms of orthostatic intolerance. It is defined as an increase in heart rate of ≥ 30bpm in adults (≥40 bpm in children) within 10 minutes of standing with no orthostatic drop in blood pressure.

POTS is more common in women. Symptoms can be debilitating (impairment comparable to congestive heart failure and COPD) and include palpitations, light headedness/syncope, chest discomfort, breathlessness, neuropathic pain, chronic fatigue, poor sleep efficience, gastrointestinal symptoms, syncope, cognitive slowing, and psychological distress.

Breathlessness is a common symptom in POTS. Breathlessness is often attributed to changes in breathing pattern, frequency, and/or quality occuring alongside cardiac symptoms. Breathlessness can be episodic, triggered by physical activity, stressful thoughts and events.

Dysfunctional breathing (DB) is an umbrella term describing breathing disorders where chronic changes in breathing pattern result in breathlessness and other symptoms without respiratory or cardiac disease. The most studied form of DB is hyperventilation syndrome (HVS)

Boulding et al. (2016) suggest classifying dysfunctional breathing into the following: 1) Hyperventilation syndrome (a respiratory pattern associated with symptoms both related to respiratory alkalosis and independent of hypocapnia), 2) Periodic deep sighing (frequent sighing with an irregular breathing pattern), 3) Thoracis dominant breathing (a respiratory pattern occurring separate to somatic disease may be considered dysfunctional and results in dyspnoea), 4) Forced abdominal expiration (inappropriate and excessive use of abdominal muscle contraction to aid expiration), 5) Thoraco-abdominal asynchrony (a respiratory pattern in which there is delay between rib cage and abdominal contraction resulting in ineffective breathing movements)

Patients with POTS often undergo extensive investigations due to the complexity of potential comorbidities but there is no guidance or consensus on the assessment of breathlessness.

Methods

Retrospective study of POTS patients referred to repiratory physiotherapy

Respiratory physiotherapy outpatient's referral criteria: tests performed and identification of DB/HVS are explained

Physiotherapy assessment and outcome measures

A standardised physiotherapy assessment of symptoms was performed on all patients (details provided in the paper)

Physiotherapy intervention:

The physiotherapy intervention was standaradised in terms of education and breathing re-training exercises and was delivered by a consultant physiotherapist of a highly specialised respiratory physiotherapist. Each patient was assessed and treated by the same physiotherapist.

Physiotherapy treatment

The educational component focused on patient's understanding of respiratory physiology and the mind-body link

Breathing re-training intervention involved teaching breathing control (details provided). The breathing retraining exercises were standardised and progressive. All techniques used were standard respiratory physiotherapy techniques commonly applied for acute and chronic respiratory disease. Their use for breathlessness in POTS had no previously been assessed.

Patients were discharged when they were confident to continue the re-training programme independently or if they did not attend for follow-up appointments.

Data analysis: details and figures provided in the paper

Results

Demographic information is given in Table 1

Signficiant improvements were observed and are noted in Table 2

Discussion

This paper is the first to characterise DB/HVS and investigate the impact of physiotherapy in POTS. The results indicate that breathing retraining results in significant improvements in breathing pattern and symptom burden thus potentially improving their health related quality of life. Further studies are needed.

Significance of the findings

it is estimated that DB/HVS affects 10% of the general population and is more prevalent in women than men. Patients with POTS who reported respiratory symptoms had DB/HVS. DB/HVS may coexist alongside chronic respiratory diseases and COPDalthough the relationship is unclear.

Although there were statistically significant improvements for the patient cohort as a whole, not all patients had complete resolutions of their DB/HVS and there are several limitations in interpreting the results for this study.

Unexplained breathlessness or 'air hunger' are predominant symptoms of DB/HVS and can result in significant patient morbidity and an array of non-respiratory symptoms which can themselves provoke anxiety/panic and further breathing irregularity

Whilst orthostatic tachycardia is the main symptom of POTS, orthostasis causes a variety of other symptoms through a vaireity of different mechanisms. The paper provides an overview of the hypothesised mechanisms.

Psychological influences (stress, axniety, depression, etc.) are highly prevalent in POTS patients and predispose them to DB/HVS. The impact of this study's intervention could, therefore, be partly related to a change in anxiety thanks to education, greater understanding of DB/HVS, and empowerment.

Proposed improvements for further studies include the inclusion of pre-post PaCO2 measurements, the exclusion of asthma and pulmonary hypertension, analysis of why patients attended appointments (and addressing the issues)

Access to respiratory physiotherapy outpatient services is limited across the NHS and many POTS patients are instead seen by muscluloskeletal physiotherapists due to comorbidities. Increased awareness may improve treatment for these patients

More data is needed to investigate the prevalence of dysfunctional breathing in POTS and how it relateds to other chronic conditions. More detailed investigation and assessment guidelines and techniques are needed.

Limitations

No control data were available

Outcome measures were potentially not sensitive to non-hyperventilatory dysfunctional breathing

Observational nature and small sample size did not allow exploration of the role of confounding variables

A selection bias may have been introduced due to this being a convenience sample

The Nijmegen score used to characterise these patients has not been validated in this patient population. Its limitations highlight the need for a holistic POTS-specific measure.

Physiological outcome measures for the diagnosis of HVS are often limited to specialist services so alternative diagnostic tests are sought. The Breathing Pattern Assessment Tool (BPAT) has demonstrated good sensitivity and specificity for the diagnosis of DB in refractory asthma. Responsiveness of the BPAT to treatment remains to be ascertained.

Measuring Neural Respiratory Drive (NRD) in breathlessness patients with POTS may be advantageous. NRD provides a global measure of breathlessness and a physiological correlate to breathlessness but there is no data on whether NRD is increased in POTS or on NRD pre-post respiratory interventions

Conclusion

[asleepinawell]

this is exactly the sort of question i'm happy to answer. I included a readmore since it got long but I tried to include all the stuff I would want to know in advance

there's obviously going to be differences to all of this depending on what country you live in and what state if you're in the US. i live somewhere with better insurance coverage laws than many places, and the company i work for has made a point of letting us know it's covered by our work insurance. so i'm very lucky on that front and not everyone is. I would recommend looking up the laws where you live so you can tell if anyone is lying to you and denying you coverage/access they're legally required to provide

here's an outline of everything i had to do:

1 - I started out by talking to my regular doctor. I had recently switched to a doctor who listed lgbtq health in her specialties. If you possibly can I would highly recommend trying to find a doctor you feel comfortable with. It can be kind of stressful to switch but it was a huge help for me both for this and that my new doctor helped me with a lot of other health problems my previous doctor hadn't

2 - My regular doctor gave me a referral to a surgeon (plastic surgeon). The referral isn't strictly necessary for me with my insurance, but I felt better getting a referral from a doctor I trusted. If you can't do this, depending on your insurance (if you're in the US at least), you can probably look up available surgeons on your insurance company webpage and take a look at their specialties (you can also potentially see doctor reviews online though i find that people only leave reviews if they're mad about something so it's not always helpful)

3 - I met with the surgeon's assistant who went over all the things I'd need to take care of including having a breast exam, getting clearance from a psychologist/social worker, planning to take medical leave from work, having someone to drive me to and from surgery and help me for the next few weeks. The surgery doctors submitted the claim approval to insurance for me. They also had some initial questions about do I have reference photos, do I want nipple grafts, do I want nipple size reduced. These are good things to think about before you go

4 - The insurance company rejected my claim, which they legally can't. They made a whole fuss about codes etc and in the end the surgery board at my doctor's had to make a meeting with them and hash it out. They took care of this and got it sorted out eventually but it was stressful

5 - I contacted my local lgbtq resource group to get a psychological approval letter for surgery (you should also be able to get this from your psychologist if you have one who you talk to about this). This is a service a lot of groups like this provide for free. It was an interesting experience and a little strange.

They were after some very specific information to establish that I had dysphoria (see the following paragraphs for my thoughts on this), that I was mentally capable of making the decision (bullshit but required), and then the part that I'd say is actually a good thing to have which was making sure I understood how being visibly trans might affect my job/relationships and making sure I had a support system of some kind. They sent me a letter that I sent to my doctor to submit with the insurance coverage claim

They also insistently asked me if I identified as trans, which is a really odd question for me to get. I'm agender and while agender technically falls under both trans (as an umbrella term) and non-binary, I only use agender for myself and only begrudgingly. I don't want a damned gender identity label, that's the whole point! But that's not really what they're interested in and saying "I'm agender" didn't cut it for them. They just want to check the not-cis box so they can write their letter I think. Annoying but whatever

To go into the dysphoria thing a bit, something I ran into multiple times was doctors being astounded that I was not seeing a psychologist for gender dysphoria. This was very unusual based on their experiences. I'm a case where I do have dysphoria but it wasn't causing me crippling depression or anything, it was just constant lowkey discomfort that I didn't know the source of for a long time. Once I knew what it was I was like ah okay makes sense and started thinking about top surgery. I didn't feel the need to discuss it with a doctor because there wasn't anything to discuss. My focus was more on how happy the idea of having surgery made me rather than currently feeling bad about myself. There was a lowkey attitude of why would someone do this if they didn't hate themself??? from a bunch of people. They weren't knowingly being transphobic and no one ever questioned if I should get surgery, it was more a total inability for these particular cis people to comprehend my situation. I mostly found it mildly amusing

6 - Breast exam stuff. I'm including a bunch of details because this part was a little scary. I'm still a little young to be getting a regular one so it was a new experience for me. Nothing terrible but they're gonna smush your boobs in a medical thing to take pictures. They also took reference pictures. Hopefully they don't find anything. In my case there were a couple of what they call "complicated cysts" which meant I needed an ultrasound. In my case it was like a less than 1% chance they were anything bad (they're fairly common) and they gave me the option of either having another ultrasound before surgery or having a biopsy taken. They recommended the former but i went with the latter because I was like I'd rather not have anxiety about this and just know asap. That process involves getting a HUGE needle stuck in your boob (you are pretty numbed up so after the numbing shot you don't feel it) and they take some samples. That all came back normal so I was cleared. Not everyone will have to deal with all that, but it's worth knowing you might have to do some of it

7 - Talked to my brother and asked him to come stay with me for 2 weeks post surgery. It's very very good to have someone stay with you for at least that long. Even a couple days if you can manage it. You're going to feel really fucked up after and not be able to lift your arms or open jars or pick things up (I think it starts at nothing 10lbs or over). I was mostly okay on my own after 2 weeks but had to have someone help me carry a heavy box once

8 - Got surgery scheduled. I had to find a time when my brother could come stay with me and had to wait about 3 months for it to all work out.

9 - A slew of pre-surgery appointments where I talked to the surgeon and got reference photos taken (topless pictures basically) and was told what to expect during and after.

10 - Attempted to figure out the labyrinthine process of getting medical leave approved at my job. This is another one that will obviously vary but oof. Definitely look into this early if you have to do it. I took a month off work. I'd recommend at least that much if you can swing it. They say 2 weeks minimum but I was really grateful for the extra time

11 - You'll have to do some pre-surgery prep. Nothing crazy. Use a body wash the night before and morning of. Don't eat/drink after midnight (most meds okay though)

12 - Got surgery. You will have to talk to ten million doctors on the day of. There are the ones doing the mega numbing stuff, the anesthesiologists, the breathing tube guys, the actual surgeon…it was a parade

13 - I was not in much pain for about 24 hours after surgery and then it kind of hit all at once (I'm guessing stuff wore off). They'll give you oxycodon or something similar which will really help. They'll also give you anitibiotics which made me nauseated and miserable. I stuck to rice for a few days because food looked gross. You may also look kinda gross. Like random lines drawn on you, skin discoloration from medical stuff, random pieces of tape. It's like damn I went through an Experience huh

14 - Post-Surgery care. You'll have a compression vest over the bandages. It's not that comfortable. They may tell you that you can use a binder instead if you have one. The bandages and tape started itching like crazy after a week (my skin hates medical tape).

You'll also have 1-2 wound drains in which look like little plastic grenades. You empty them twice a day and record how much blood/goop comes out (they should give you instructions for this). They come out after 2-3 weeks depending on how much the wounds are still draining. I think it was 3-4 weeks that the bandages came off as well. I still had to wear the compressions vest for 6 weeks total.

Like I mentioned in my other post, getting the bandages off was a bit shocking. Had to process the change for a bit and my mood was all over. More than anything else I think that's what I would have liked to have been prepared for in advance. Like, I completely freaked out for 20 minutes and then was a little weirded out for a day or two and then was completely fine and I'm now super happy. But it was a big holy fuck moment

It's likely you won't be able to shower until the bandages are off/drains are out. I get cranky if I can't wash my hair so I worked it out by putting a raincoat on and carefully washing my hair under the tub faucet (sink might work too but my sink sucks). Better than nothing

Also you have to sleep on your back for a good long while. I'm a stomach sleeper so this was hell for me to adjust to. I'm only just able to go back to sleeping on my stomach now and it's still a little uncomfortable (rapidly improving though)

15 - Got the rest of the stitches out. You have to rub aquaphor or something similar on the wounds twice a day to help them heal. Around 6 weeks they also recommend using silicon strips to help with scarring

I think that's most of it. It was definitely A Lot, but it was stretched out over 7 months at least.

[autisticwomen]

Modern Autism

Autism is a complicated diagnosis, and it’s been treated differently over the years. In the modern day, people with autism are treated better than ever, but there’s still work to be done.

One of the more recent developments in the autism diagnosis is in the DSM-V, in which the several subcategories of autism were changed in one umbrella term: Autism Spectrum Disorder. This change allowed people to clarify their understanding and acceptance of people with autism because it changed a lot of finicky diagnoses to something simple.

More people with autism are being diagnosed than they were even two years ago. New data shows that 1 in 44 children are being diagnosed with autism, in comparison to 1 in 54 in 2020. Experts believe that this is because of improvements in identification, diagnosis, education, and referrals to services. This results in more people being able to get treatment for their autism.

Speaking of treatment, there are lots of ways for autism to be treated. While there is no cure for autism, and it’s controversial as to whether there should be, there are lots of ways for those with autism to be able to live their lives easier. Some of these include changing behaviors using Applied Behavioral Therapy (ABA), improving language development using Speech and Language Therapy, improving the ability to live as independently as possible using Occupational Therapy, and improving social skills using social-relational approaches.

There is controversy regarding ABA, however. The earliest verions of the treatment involved punishments when behaviors seen as negative such as stimming (self-stimulating behavior such as rocking back and forth and flapping hands). While this isn’t the case anymore, it is still built into the bones of the treatment. It is also very focused on eliminating behaviors instead of building skills. Autistic self-advocates believe that ABA attempts to make people with autism fit neurotypical standards instead of working with the different needs people with autism have.

Most people with autism do not support ABA, and there are better treatment options for autism.

What does this mean for women with autism?

New research and better education has allowed more doctors to understand the differences in how autism presents in men and women which allows them to better diagnosis women with autism. Many women with autism who are undiagnosed develop other mental health problems in response to the stress of dealing with autism without resources.

Generally, things are better in the world of autism. However, better resources and research are still needed.

Sources: 

https://pepcleve.org/news-events/autism-101-the-evolution-of-our-modern-day-viewpoint/

https://beaminghealth.com/article/introducing-a-modern-approach-to-autism-news-and-resources

https://www.cdc.gov/ncbddd/autism/treatment.html

https://childmind.org/article/controversy-around-applied-behavior-analysis/

https://www.ucl.ac.uk/global/case-studies/2021/sep/improving-diagnosis-women-and-girls-autism

[umbrellaaegis]

Maximizing Digital Marketing Success with Umbrella Aegis

In today’s fast-paced digital landscape, effective marketing strategies can make or break a brand’s success. As businesses strive to reach wider audiences and boost online visibility, Umbrella Aegis stands out as a key partner in optimizing digital marketing efforts. Specializing in innovative marketing solutions, Umbrella Aegis helps brands connect, engage, and grow through personalized strategies that elevate online presence and drive traffic.

Why Choose Umbrella Aegis?

Umbrella Aegis isn’t just another marketing agency. It is a comprehensive solution provider designed to keep your business at the forefront of the digital world. From search engine optimization (SEO) to social media marketing, Umbrella Aegis offers a holistic approach that ensures every aspect of your digital presence is enhanced.

SEO That Delivers Results In an age where search engines are the gateway to information, Umbrella Aegis ensures your brand appears at the top. Using cutting-edge SEO techniques, our experts make sure your website is optimized for visibility, driving organic traffic and enhancing credibility.

Content That Captivates and Converts Good content is the backbone of any successful digital marketing campaign. Umbrella Aegis crafts engaging content tailored to resonate with your target audience. From blog posts to social media updates, every piece is designed to tell your brand’s story and build strong customer connections.

Backlink Building for Greater Reach High-quality backlinks are essential for SEO and domain authority, and Umbrella Aegis excels in establishing these valuable links. By connecting with reputable websites, we help increase referral traffic, improve search rankings, and grow your brand’s online presence.

Data-Driven Strategies for Maximum ROI We understand the importance of data in making informed decisions. Umbrella Aegis leverages analytics to monitor performance and adapt strategies as needed, ensuring that your investment yields the highest return possible.

How Umbrella Aegis Helps Drive Traffic and Increase Engagement

A great digital marketing strategy doesn’t stop at SEO and content creation; it requires continuous adaptation to keep up with trends. With Umbrella Aegis, your brand benefits from the latest digital marketing tools, providing you with an edge over competitors.

By partnering with Umbrella Aegis, businesses can experience tangible growth through targeted campaigns, strategic link building, and data insights that fuel long-term success. Whether you're a startup looking to establish your brand or a seasoned company aiming to expand, Umbrella Aegis helps you navigate the digital world with confidence.

Ready to unlock new levels of online success? Connect with Umbrella Aegis today to start building a digital marketing strategy that works for you.

[lily22223]

What are the 8 Types of Digital Marketing?

If you’re dipping your toes into the world of digital marketing (or even if you’ve already waded in), you’ve probably noticed that there’s a lot more to it than just posting on social media or boosting ads. The truth is, digital marketing is an umbrella term for many strategies, each with its own unique benefits, and I’m here to break it all down for you. Whether you're looking to boost your website's visibility or get your products in front of potential customers, these eight types of digital marketing can help!

1. Search Engine Optimization (SEO)

SEO, or Search Engine Optimization, is one of the most important pieces of the digital marketing puzzle. It’s all about making sure your website is visible to people who are searching for the services or products you offer. I always recommend SEO as the foundation of any digital marketing strategy because it’s essentially how you get found on Google. Good SEO practices help your website climb up the rankings, making it easier for your audience to discover you organically. From optimizing keywords to improving site speed, there’s a lot that goes into SEO, but the reward is worth it!

2. Pay-Per-Click Advertising (PPC)

Now, if you want to fast-track your way to the top of the search engine results, PPC advertising is your go-to. I love PPC because it gives you immediate results. You basically pay to have your ads shown at the top of search engines like Google, and you only pay when someone clicks on your ad. PPC is ideal for getting quick traffic and leads, especially if you’re launching a new campaign or product. But remember, while it’s a quick win, it also requires ongoing management to make sure you’re not overspending for clicks that don’t convert.

3. Content Creation

Content is the heart of digital marketing. Whether it's blog posts (like this one), videos, infographics, or social media posts, great content helps you connect with your audience. I always emphasize that quality content is key. It’s not just about cranking out articles or videos; it’s about creating content that resonates, answers questions, and provides value. Plus, good content creation boosts your SEO efforts and supports all your other marketing efforts. For instance, a well-written blog post can drive traffic to your site for years!

4. Social Media Marketing

Social media marketing is all about engaging with your audience where they hang out online, whether that’s Facebook, Instagram, LinkedIn, or Twitter. I love how social media allows for real-time interaction and relationship-building with customers. Through creative posts, stories, and ads, social media marketing helps to increase brand awareness and drive traffic to your website. It’s also a fantastic platform for sharing your content and driving conversations around your brand.

5. Email Marketing

When people talk about digital marketing, email might seem a bit old-fashioned, but trust me, it’s far from dead. Email marketing allows you to communicate directly with your audience in a personalized way, delivering value straight to their inbox. From promotional emails to newsletters, it’s one of the most cost-effective marketing strategies that, when done right, can nurture leads and turn them into loyal customers. Plus, with automation, you can set up email sequences that run on autopilot!

6. Affiliate Marketing

Affiliate marketing is essentially a referral system. You partner with other people (affiliates) who promote your products or services, and in return, they earn a commission for each sale or lead they generate. I think affiliate marketing works especially well if you have an e-commerce business or sell digital products. It’s a win-win because your affiliates do the promotional work for you, and you only pay when they bring in actual business.

7. Influencer Marketing

Influencer marketing leverages the power of popular individuals or "influencers" to promote your brand. I’ve seen this work wonders for many businesses, especially in industries like fashion, beauty, and tech. You collaborate with influencers who have a large, engaged following, and they endorse your products to their audience. It’s a great way to build brand trust quickly because people tend to trust recommendations from those they admire or follow.

8. Online Public Relations (PR)

Online PR is about getting coverage for your brand on websites, blogs, and online publications. It’s similar to traditional PR, but instead of newspapers and magazines, you’re focusing on digital platforms. A solid online PR strategy can help you build credibility and establish your brand as an authority in your industry. I’ve found that getting featured on well-known sites can also significantly boost your SEO through backlinks, driving more organic traffic to your website.

[angel12224]

Elevate Your Business with the Best SEO Reseller Services in Mumbai

In today's digital landscape, establishing a robust online presence is essential for businesses of all sizes. Search Engine Optimization (SEO) has emerged as a cornerstone of digital marketing, enabling companies to enhance visibility and attract targeted traffic. For businesses seeking to optimize their online strategies without the overhead of an in-house team, partnering with an SEO reseller can be a game-changer. If you're looking for a reliable SEO reseller in Mumbai or anywhere in India, look no further than Sociobliss.

Understanding SEO Reselling

SEO reselling involves collaborating with a third-party agency to provide SEO services to your clients. Instead of developing these services internally, businesses can outsource them to specialized companies. This arrangement allows you to offer comprehensive digital marketing solutions without the complexities and costs associated with hiring a dedicated team.

Why Choose an SEO Reseller in Mumbai?

Mumbai, being the financial capital of India, is home to a multitude of businesses, each vying for attention in the digital space. Here are several reasons why choosing an SEO reseller in Mumbai, like Sociobliss, can be beneficial:

1. Local Expertise

Mumbai's market dynamics are unique. An SEO reseller based in the city understands local consumer behavior, trends, and preferences. This knowledge enables the reseller to tailor strategies that resonate with the target audience, ensuring your business gains the visibility it deserves.

2. Comprehensive Services

Sociobliss offers a wide array of services under the SEO umbrella, including keyword research, on-page optimization, link building, content marketing, and more. By partnering with an SEO reseller in Mumbai, you can provide a holistic approach to digital marketing, ensuring your clients receive the best services available.

3. Cost-Effective Solutions

Maintaining an in-house SEO team can be expensive, especially for small to medium-sized businesses. By working with an SEO reseller in India, you can significantly reduce operational costs while still offering top-notch services to your clients. This allows you to focus on scaling your business without the burden of extensive overhead.

4. Enhanced Client Satisfaction

As businesses increasingly prioritize their online presence, clients seek effective and reliable SEO services. By collaborating with a reputable SEO reseller, you can ensure that your clients receive measurable results. Happy clients often lead to repeat business and referrals, contributing to your overall growth.

Key Services Offered by Sociobliss

As a leading digital marketing company in Mumbai, Sociobliss provides a variety of SEO reseller services that can help businesses flourish online:

1. Keyword Research and Strategy

Understanding the right keywords is crucial for driving targeted traffic. Sociobliss conducts extensive keyword research to identify high-value terms that your clients should target, ensuring that they rank higher on search engines.

2. On-Page Optimization

From optimizing meta tags to improving site speed and mobile responsiveness, Sociobliss ensures that your clients' websites are fully optimized for search engines. This not only enhances visibility but also improves user experience.

3. Content Marketing

Quality content is the backbone of effective SEO. Sociobliss develops tailored content strategies that include blog posts, articles, and infographics, driving engagement and boosting search rankings.

4. Link Building

Establishing authority in the digital space often relies on high-quality backlinks. Sociobliss employs ethical link-building techniques that enhance your clients' domain authority and improve their rankings.

5. Reporting and Analytics

Transparency is key to any successful partnership. Sociobliss provides detailed reports and analytics, allowing you to monitor progress and demonstrate results to your clients.

Why Sociobliss Stands Out

In the crowded marketplace of digital marketing companies in Mumbai, Sociobliss distinguishes itself through:

1. Proven Track Record

With a portfolio of successful projects and satisfied clients, Sociobliss has established itself as a trusted partner for businesses looking to enhance their digital presence. Their results speak volumes about their capabilities.

2. Customized Solutions

Every business is unique, and so are its needs. Sociobliss takes the time to understand your clients' specific goals and tailors its services accordingly. This personalized approach ensures maximum effectiveness.

3. Expert Team

The team at Sociobliss comprises seasoned professionals with extensive experience in digital marketing. Their expertise allows them to stay ahead of industry trends, ensuring your clients receive the best strategies available.

4. Affordable Pricing

Sociobliss offers competitive pricing structures, making quality SEO services accessible to businesses of all sizes. This affordability, coupled with the high quality of services, creates an attractive proposition for businesses looking to grow.

Conclusion

Partnering with an SEO reseller in Mumbai, such as Sociobliss, can transform the way you approach digital marketing. With their comprehensive range of services, local expertise, and commitment to client satisfaction, you can elevate your business and ensure your clients achieve their digital marketing goals.

Whether you're a startup looking to establish your online presence or a well-established company aiming to enhance your digital strategy, Sociobliss is your go-to digital marketing company in Mumbai. Explore their services today at Sociobliss and take the first step towards achieving unparalleled online success.

[speed-seo]

Performance Advertising: Types, Strategies, and Best Practices

Performance advertising is quickly becoming one of the most effective digital marketing channels for businesses looking to drive measurable results and return on ad spend. But what exactly is performance advertising, and how does it work? Performance advertising refers to any paid digital marketing formats where advertisers only pay when users take a specific "performance" action, like clicking on an ad, signing up on a landing page, or making an online purchase. This pay-for-performance model differs from traditional advertising, where brands pay based on impressions or views regardless of outcome. With performance advertising, marketers have far greater transparency into the direct return generated by campaigns. Tracking clear conversion metrics like cost-per-lead and return on ad spend enables highly targeted efforts aimed at acquiring customers cost-efficiently. Major forms of performance advertising include search engine marketing, social media advertising, affiliate marketing, referral marketing and more. The strategies may differ, but the core benefit remains clear ROI based on concrete user actions tied to organizational goals. In this comprehensive guide, we will explore the essentials of performance advertising, including: - Common types and advertising formats - Key strategies for success - Benefits over traditional advertising - Metrics and analysis best practices - Challenges to consider Understanding performance advertising allows marketers to tap into one of today's most accountable and results-driven forms of digital marketing. The ability to track conversions and optimize efforts based on hard data helps fuel better decision making. Whether just starting out or looking to improve existing efforts, this guide will equip you with insights to unlock the full potential of performance advertising. Let's dive in and explore what makes it a critical marketing channel for driving measurable business results. The Many Types of Performance Advertising With a clearer picture of what performance advertising entails, let's explore some of the major formats and advertising types that fall under this high-ROI digital marketing umbrella. 1. Search Engine Marketing - Driving Traffic from Google One of the largest categories of performance advertising is search engine marketing (SEM). This refers to ads shown in search engine results pages, namely Google Ads (formerly known as Google AdWords). Advertisers bid on keywords relevant to their business to trigger text, image, or video ads when people search for those terms. You pay only when searchers click your ad, making this a purely pay-for-performance model. SEM enables you to target people actively looking for your products or services. Tactics like hyper-targeted keywords, location-based ads, and remarketing help drive conversions cost-effectively. No wonder 81% of marketers say SEM is a core strategy for businesses, beacause it delivers excellent ROI (Source). SEM works seamlessly alongside organic search optimization (SEO) efforts. SEO improves your natural rankings, while SEM instantly places you in front of motivated searchers - fast. 👉 Pro Tip: Focus on long tail, low competition keywords with exact match SEM campaigns to find interested searchers while keeping costs down. 2. Social Media Advertising - Leverage Facebook, Instagram, & More After search, social media advertising is a mammoth performance channel. Platforms like Facebook, Instagram, LinkedIn, and Pinterest all offer self-serve ad platforms. Social ads help you get your brand and offers in front of hyper-targeted audiences. You can define audiences by demographics, interests, behaviors and more. Ads come in a variety of formats - images, carousels, videos, and stories. And you only pay when users view, click, or engage with your ads in some way. The ability to test different creatives and messages cost-efficiently makes social advertising nimble. What about you? What social platforms have you used for advertising? Share your experiences in the comments! 3. Affiliate Marketing - How it works: Affiliates (publishers) promote a merchant's product or service by placing unique affiliate links on their websites, blogs, or social media. They earn a commission for each sale or lead that comes through their links. - Example: A beauty blogger writes a review about a new skincare product and includes their affiliate link within the post. 4. Native Advertising - How it works: Native ads blend seamlessly with the surrounding content on a website or platform. They are designed to look and feel like organic content rather than blatant advertisements. - Example: A sponsored article about healthy eating habits appearing within the lifestyle section of a news website. 5. Display Advertising - How it works: Advertisers use banner ads, rich media ads (including video or interactive elements), and other visual formats across a network of websites. Payment models can vary (PPC, CPM, etc.). - Example: An ad for a new running shoe appearing on a sports blog. Crafting a Winning Performance Advertising Strategy Now that we've covered the major types of performance advertising, let's discuss how to develop an effective, ROI-driven strategy. Follow these best practices when planning and executing your campaigns: Step 1: Conduct Audience Research to Refine Targeting Who are your ideal customers? What messages resonate with them? Spend time understanding your audiences’ demographics, interests, and motivations through surveys, analytics, and customer profiles. These insights allow you to fine-tune ad targeting and creative. Step 2: Set Clear Goals and Key Performance Indicators (KPIs) Define the outcomes you want to achieve from the start. Common goals include leads, conversions, customer acquisitions, engagement. Choose specific KPIs to benchmark and optimize towards like cost-per-click, cost-per-lead, return on ad spend, etc. Step 3: Test Different Performance Advertising Channels Assess whether search, social, referral, or affiliate marketing makes the most sense for your goals. Many brands find a combination of channels and ad formats is most effective. Don’t put all your eggs in one basket early on. Step 4: Create Relevant Ads Optimized for Each Platform Tailor your ads’ style, copy, keywords, and placements for each channel. A text-based Google search ad should differ from an Instagram Story ad, for example. Adapt creatives for the unique format. Step 5: Relentlessly Analyze Performance and Optimization Opportunities Use analytics platforms to identify your best-performing ads, placements, landing pages, keywords, and more. Double down on what works and cut what doesn’t. Continual testing and refinement is key for performance advertising success. This strategic approach will set your brand up to maximize results from performance advertising efforts. Don’t forget to track analytics closely to capitalize on key learnings. Why Performance Advertising Delivers Real Value for Brands What makes performance advertising stand out from other forms of digital marketing? Here are some of the core advantages driving its popularity: Becasue it Provides Complete Transparency into Your Ad Spend With performance advertising, you only pay when a visitor takes a specified action. There’s no wasted spend on broad impressions or vanity metrics. You have full visibility into the exact ROI generated, making it easy to calculate average cost-per-conversion. This transparency allows you to optimize campaigns for maximum profitability. Each dollar goes towards driving real bottom-line results. Because it is a Low Risk Model Means Greater Experimentation Because you’re not locked into upfront contracts or massive budgets, performance advertising enables greater flexibility to test new keywords, creatives, audiences and platforms. You can launch several small, agile campaigns simultaneously, see what resonates, then double down on the highest converting elements. This fail fast, optimize approach lets you cost-efficiently determine the best strategies. And Data-Driven Insights Fuel Better Decision Making Robust analytics and attribution modeling give you hard data on which ad variations, placements, landing pages, offers and more drive the most conversions. These learnings allow you to tweak messaging, target customer segments, and improve creative in an informed, results-driven way. It takes the guesswork out by showing you what actually works. In summary, performance advertising provides unparalleled transparency into your digital marketing effectiveness. It’s an highly accountable method for achieving measurable ROI. Next, we’ll explore some common challenges and best practices to overcome them when activating performance advertising campaigns. Overcoming Common Performance Advertising Challenges While performance advertising offers many advantages, it also comes with some unique challenges for marketers to navigate. Let’s go over some of the top issues that arise and proven tips to tackle them head-on: Maintaining Brand Safety and Data Privacy A big potential downside is lack of control over where your ads appear and how your customer data is handled. Unlike direct ad buys, performance platforms use algorithmic placement and third-party data which can put your brand at risk. "Here's how to keep tight guardrails in place: - Leverage keyword blocking and exclusion lists - Use whitelists of pre-approved sites or placements - Limit data sharing and enforce contractual privacy protections - Closely monitor where your ads run to identify any unsavory placements" Combating Fraud and Maximizing Legitimate Conversions Unfortunately, performance advertising is susceptible to bots, click spam, and other fraudulent behavior that eats your ad budget. It pays to be vigilant. "Tactics to detect and prevent fraud: source traffic carefully - analyzeHeaders.com - link to relevant post" - Use anti-fraud monitoring tools - Block suspicious IP ranges - Favor more secure channels like Google Ads - Focus on driving phone, in-store or email leads vs just clicks Overcoming the Technical Learning Curve Make no mistake - performance advertising requires hands-on management and constant optimization. The platforms have steep learning curves. Brands must invest in developing in-house expertise through testing, certifications, and training. Or lean on an experienced digital agency to navigate the technical complexities on your behalf so you can focus on strategy and creative. With the right expertise, you can execute performance advertising campaigns confidently and successfully. Let's wrap up with a quick look at overarching best practices for this high-impact digital marketing channel. Key Best Practices for Performance Advertising Excellence Ready to activate performance advertising that converts? Keep these proven tips top of mind: Hook viewers with hyper-targeted messaging Laser focus your ad copy, offers, and creatives to resonate with specific user intents and interests. For example, target searchers looking for "women's running shoes under $100" or Facebook users who love marathon training pages. Retarget engaged visitors Create customized remarketing campaigns for those who've previously visited your site or interacted with ads. They're hot leads - keep your brand top of mind. Test multi-channel campaigns Run coordinated ads across search, social, referral sites and affiliate networks. Track cross-channel effectiveness to optimize the buyer journey. Prioritize landing page optimization Ensure your landing pages match ad messaging and rapidly guide visitors to convert. Clear call-to-actions, trust elements and minimal distractions are key. Monitor and tweak campaigns relentlessly Dig into analytics to identify high-performing elements then further optimize. Continual refinement based on data drives results. With the right goals, audience insights, and measurement discipline, performance advertising offers a world of potential. Now you're equipped with a comprehensive overview to unlock its full ROI power. Remember to track performance closely, stay nimble, and keep honing your approach. The brands seeing massive returns from performance advertising double down on what works while eliminating low-value activities. To recap, align your efforts to core business objectives, embrace relentless optimization, choose your channels wisely, and focus on delighting customers - not just chasing clicks. With this performance mindset, you’ll be primed for long-term success. Read the full article

[infyq]

What is SEO and Digital Marketing: The Complete Beginner’s Guide

In today's digital era, navigating the world of online business can feel like traversing a complex maze. Among the myriad of terms and strategies, two stand out prominently: SEO (Search Engine Optimization) and Digital Marketing. But what exactly are they, and how do they contribute to online success? Let's break it down in simpler terms.

Decoding SEO (Search Engine Optimization)

SEO is essentially the process of making your website more visible and accessible to users through organic search engine results. It's like ensuring your shop is easy to find in a bustling market. Here's how it works:

Keyword Research: Just like knowing what people are looking for in the market, SEO begins with understanding the keywords your audience uses to search online.

Optimizing On-Page Elements: Think of this as sprucing up your storefront. It involves tweaking various elements on your website, like titles, descriptions, and content, to make them more appealing to search engines.

Creating Quality Content: Content is king in the online world. Producing valuable, relevant content not only attracts visitors but also earns you credibility with search engines.

Building Backlink: Backlinks act as referrals from other websites, indicating to search engines that your site is trustworthy and authoritative.

Technical Tweaks: This involves behind-the-scenes optimizations, like ensuring your website loads quickly and is mobile-friendly, to improve user experience and search engine rankings.

In essence, SEO is about ensuring your website is the go-to destination when people search for information related to your business.

Understanding Digital Marketing

Digital marketing, on the other hand, is a broader umbrella term that encompasses various online marketing tactics aimed at promoting your brand, products, or services. It's like having multiple avenues to advertise and engage with potential customers. Here's a glimpse:

Content Marketing: Sharing valuable content to attract and engage your audience. It's about providing value first and promoting your brand second.

Social Media Marketing: Engaging with your audience on platforms like Facebook, Instagram, and Twitter to build relationships and drive traffic to your website

Email Marketing: Using emails to communicate with your audience, nurture leads, and drive conversions.

PPC Advertising: Placing ads on search engines and other platforms and paying only when users click on them. It's like having billboards in a busy city.

Data Analysis: Monitoring and analyzing your digital marketing efforts to measure performance and make informed decisions.

Digital marketing allows you to reach your audience wherever they are online, whether it's on search engines, social media, or their inbox.

The Power of Integration

While SEO is just one piece of the digital marketing puzzle, it's a critical piece. InfyQ SEO Experts ensures that your digital marketing efforts are visible to your audience when they're actively searching for what you offer. By integrating SEO into your digital marketing strategy, you can amplify your online presence and achieve your business goals more effectively.

In essence, SEO and digital marketing work hand in hand to drive online success. By understanding their fundamentals and implementing them strategically, you can navigate the digital landscape with confidence and achieve sustainable growth for your business.

[digitalmarketingncr]

DigitalMarketer | Best Digital Marketing agency in Delhi NCR

Digital marketing encompasses all marketing efforts that use an electronic device or the internet. Businesses leverage digital channels such as search engines, social media, email, and other websites to connect with current and prospective customers. The umbrella term covers a wide range of activities, including:

Search Engine Optimization (SEO): Optimizing your website to rank higher in search engine results pages, thus increasing organic (non-paid) traffic.

Content Marketing: Creating and distributing valuable, relevant content to attract and engage a target audience. This can include blog posts, infographics, videos, podcasts, and more.

Social Media Marketing: Promoting your brand and content on social media platforms like Facebook, Twitter, Instagram, LinkedIn, and Pinterest to increase brand awareness, drive traffic, and generate leads.

Pay-Per-Click (PPC) Advertising: Placing ads on search engines or social media platforms and paying a fee each time someone clicks on your ad. Common platforms include Google Ads and Facebook Ads.

Email Marketing: Sending personalized messages to a targeted audience via email to promote products, services, or events, and to nurture leads.

Influencer Marketing: Collaborating with influencers or individuals with a large following on social media to promote your brand or products to their audience.

Affiliate Marketing: Partnering with other businesses or individuals (affiliates) who promote your products or services in exchange for a commission on sales generated through their referral.

Online Public Relations (PR): Building relationships with online journalists, bloggers, and influencers to gain press coverage and improve your brand’s online reputation.

Mobile Marketing: Optimizing your digital marketing efforts for mobile devices, such as smartphones and tablets, to reach users on the go.

Analytics and Data Analysis: Using tools like Google Analytics to track and measure the performance of your digital marketing campaigns, and using the insights gained to optimize future efforts.

Digital marketing offers businesses a cost-effective way to reach a large audience, engage with customers, and measure the success of their marketing efforts in real-time. It continues to evolve rapidly with advancements in technology and changes in consumer behavior, making it essential for businesses to stay informed and adapt their strategies accordingly.

[wsitho123]

Unleashing Your Brand's Potential: Why Choosing the Right Digital Marketing Agency is Key

In today's fast-paced digital landscape, the importance of having a robust online presence cannot be overstated. For businesses looking to soar beyond their competition, partnering with the right digital marketing agency can make all the difference. But what makes a digital marketing partnership so crucial for your brand's success? Let's dive into the transformative power of aligning with an agency that understands your vision and knows how to navigate the digital realm.

Harness the Power of Expertise

A digital marketing company is more than just a service provider; it's a partner that brings a wealth of knowledge, experience, and innovative strategies to the table. These agencies specialize in understanding the digital market's nuances and can tailor their approach to suit your brand's unique needs. By leveraging their expertise, your business can engage with your target audience more effectively, enhance your online visibility, and ultimately drive more conversions.

Embrace Comprehensive Strategies

Digital marketing is an umbrella term that encompasses a variety of tactics and channels. An effective internet marketing company excels in creating a cohesive strategy that integrates all these elements. From social media marketing to content creation, SEO, and beyond, a skilled agency will ensure that every piece of your digital marketing puzzle fits perfectly together. This holistic approach not only amplifies your brand's message but also maximizes the return on your investment.

Cultivating Lasting Relationships

At the heart of digital marketing is the ability to connect with your audience on a deeper level. A dedicated digital marketing agency goes beyond mere transactions to build meaningful relationships with your customers. Through personalized campaigns, interactive content, and responsive communication, an agency can help foster a loyal community around your brand. This not only enhances your reputation but also encourages repeat business and word-of-mouth referrals.

Staying Ahead of the Curve

The digital world is ever-evolving, with new trends, technologies, and algorithms emerging at a dizzying pace. Partnering with a forward-thinking digital marketing company ensures that your business remains ahead of the curve. These agencies are always on the lookout for the next big thing, whether it's the latest social media platform, cutting-edge marketing tools, or innovative engagement tactics. By staying at the forefront of digital innovation, your brand can continue to captivate and engage your audience in fresh and exciting ways.

In the digital age, the right internet marketing company can be the catalyst that propels your brand to new heights. By offering expertise, comprehensive strategies, personalized engagement, and a forward-looking perspective, a digital marketing agency can transform your online presence. As you embark on your digital marketing journey, remember that choosing the right partner is not just about outsourcing tasks; it's about unlocking the full potential of your brand in the digital domain.

[ndisphysiotherapymelbourne]

Navigating Mental Health Support: A Guide to NDIS Psychologists in Melbourne

In recent years, the discourse around mental health has evolved significantly, with more attention being paid to ensuring individuals have access to the support they need. The National Disability Insurance Scheme (NDIS) has been instrumental in this effort, particularly in Melbourne, where a diverse array of mental health professionals, including psychologists, offer their services under the NDIS umbrella. In this article, we'll delve into the world of NDIS psychologists in Melbourne, exploring what they do, how to access their services, and the benefits they provide to those navigating mental health challenges.

Understanding NDIS Psychologists

NDIS psychologists are registered mental health professionals who specialize in providing support to individuals with disabilities, including mental health conditions. They play a crucial role in assessing, diagnosing, and treating various psychological issues, such as anxiety, depression, trauma, and neurodevelopmental disorders, among others. Importantly, NDIS psychologists in Melbourne are trained to work within the framework of the NDIS, ensuring that their services align with the goals and objectives outlined in participants' individualized plans.

Accessing NDIS Psychologists in Melbourne

Accessing the services of an NDIS psychologist Melbourne typically begins with a referral from a primary healthcare provider, such as a general practitioner or psychiatrist. Alternatively, individuals can self-refer if they believe they meet the eligibility criteria for NDIS support. Once a referral is made, the individual undergoes an assessment to determine their eligibility for NDIS funding and the level of support required. If deemed eligible, they can then choose an NDIS psychologist from a list of registered providers in Melbourne.

The Benefits of NDIS Psychologists

Engaging with an NDIS psychologist in Melbourne offers several benefits for individuals with disabilities and mental health conditions:

Tailored Support: NDIS psychologists are adept at providing personalized support that caters to the unique needs and circumstances of each individual. They work collaboratively with participants to develop tailored treatment plans aimed at achieving specific goals and objectives.

Holistic Approach: NDIS psychologists take a holistic approach to mental health care, addressing not only the symptoms of a condition but also its underlying causes and contributing factors. This comprehensive approach ensures that individuals receive the support they need to improve their overall well-being.

Coordination of Care: NDIS psychologists in Melbourne often work as part of multidisciplinary teams, collaborating with other healthcare professionals, support workers, and caregivers to ensure coordinated and integrated care. This teamwork facilitates communication and information sharing, leading to better outcomes for participants.

Continuity of Care: Through the NDIS, individuals have access to ongoing support from psychologists, enabling them to receive consistent care over an extended period. This continuity of care is vital for managing chronic mental health conditions and promoting long-term recovery and stability.

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Australian Mortgage Brokers | AFM

What is the difference between a loan officer and a mortgage broker?

A mortgage broker acts as a middleman between the buyer and the lender, while a loan officer works for the lender directly. In certain states, a mortgage broker must be approved.

Lending practices and licenses are controlled by states, and the laws differ from one state to the next. For those who want to be a "Broker Associate," a "Brokerage Company," or a "Direct Lender," most states require a license. A mortgage broker is usually required to register with the state and is personally responsible for any fraud committed during the term of the loan.

A loan officer is employed by an entity, usually a bank or a direct lender, under the umbrella license of that institution. To avoid fraud and fully disclose loan terms to both the borrower and the lender, both roles have legal, moral, and professional responsibilities and obligations. Mortgage brokers' agents are often referred to as "loan officers."

Person and company licenses are required by the Nationwide Multi-State Licensing System and Registry for mortgage brokers. The NMLS's mission is to strengthen and enhance mortgage industry oversight, improve state-to-state contact, establish continuity in licensing standards, and simplify the licensing process as much as possible.

Loan officers who work for a depository institution must register with the NMLS, but they are not required to be licensed.

A mortgage broker typically makes more money per loan than a loan officer, but a loan officer may use the lending institution's referral network to sell more loans. Mortgage brokers and loan officers come in all shapes and sizes.

Competitiveness in the industry:

A significant portion of the mortgage finance industry is dependent on commissions. Advertisements or online quotes enable potential clients to compare a lender's loan terms to those of others.

Mortgage brokers may get loan approvals from some of the country's largest secondary wholesale market lenders.

May grant a loan approval to a client through its mortgage broker, which can then be delegated to any of the approved list's mortgage bankers. Frequently, the broker will compare prices for that day. Based on pricing and closing pace, the broker will allocate the loan to a specified licensed lender.

The lender has the option of closing and servicing the loan. Prior to selling it into a wider loan pool, they may either finance it indefinitely or temporarily with a warehouse line of credit.

The distinction between a "Broker" and a "Banker" is the banker's willingness to finance the loan with a short-term credit line before it can be sold on the secondary market. For Asset Mortgage Loan, Contact the best Australian Mortgage Brokers now. First published here: https://www.tumblr.com/afmaustralia