#Principles of commerce

[werbooz]

Why User-Centered Design is the Key to Online Success: Leveraging Psychology and Design Principles to Create Meaningful Experiences

 

User-Centered Design (UCD) is crucial in today’s digital world, where success relies not just on aesthetics or functionality but on crafting a user experience that resonates with users on a deeper psychological level. UCD prioritizes not only visual appeal but also the way users think, feel, and behave. Creating effective User-Centered Design is simpler than it may seem; it involves applying psychological principles, such as understanding cognitive load and paying careful attention to even the smallest design details. By focusing on these aspects, we can develop experiences that are not only intuitive but also rewarding. In this blog, we will explore why this approach is essential and how real-world examples highlight its significant impact.

Understanding Human Behavior: The Psychological Pillars of User Centered Design

Every user interaction with a product involves mental processing. If this process is considered overly cumbersome—in other terms if the user experiences a high cognitive load then—there is a likelihood that users will feel an overload and thus get annoyed and quit your site/product. One of the key ideas in user-centric design is reducing cognitive load, or the amount of mental effort required to use and understand a product.

Hick’s Law: Simplifying Choices

Hick’s Law states that the time taken to make a decision increases with the number of alternative choices available to the individual user and hence the more choices available to be used by or have the decision the more prolonged it will take for the user to make a decision. Thus, if a website bombards users with too many actionable options then the users may hesitate or leave entirely. Because of this same reason platforms like Netflix offer recommendations to its users to limit the choices and to show the user what’s most relevant. So, Instead of overwhelming users with the entire library, Netflix focuses on curating options that best fits the user preferences, thus making decision-making easier and faster.

Netflix Interface Showcasing Uses Hick’s Law to Simplify Choices

Fitts’s Law: Designing for Ease of Access

Fitts’s Law explains that why large, well-placed buttons are more effective than small buttons that are hard to reach. Users must have no friction or struggle to find key actions on your website/product. Amazon implements this really well by placing the "Add to Cart" buttons in prominent locations.

Design comparison showing familiar interface versus unfamiliar

These buttons are easy to spot and are large enough to click effortlessly, and also the buttons are placed so strategically to minimize user effort. This simple but thoughtful design element can significantly increase conversions because by doing so Amazon reduces the friction in the user's buying journey.

The Impact of Small Design Decisions: Tiny Tweaks that Leads to Big Results

Small design decisions can lead to a significant difference in how users interact with a product, even if the differences seem atomic or minute at first glance.

The Importance of Spacing 

Strategic spacing between elements can drastically improve focus and comprehension. According to the Gestalt Principles of Perception, specifically the Proximity Principle, items placed closely together are perceived as related, while those spaced apart draw more attention individually. Even something as simple as reducing visual clutter makes an enormous difference.

For example, Airbnb uses this principle beautifully. Their listings have plenty of white space, making it easier for users to digest information like pricing, property details, and reviews without feeling overwhelmed. By strategically spacing elements, they guide user attention to what’s most important—booking a stay.

FAQ

Que 1. What is User-Centered Design (UCD)?

Ans 1. User-Centered Design (UCD) is a design method that prioritizes the end user's demands, behaviors, and preferences. It entails studying and understanding customer expectations in order to develop products that are intuitive, simple to use, and aligned with user objectives.

Que 2.  How does psychology influence user-centered design?

Ans 2. Psychology has an effect on UCD because it helps creators understand how people think, act, and make decisions. Making digital systems easier to use and more interesting is based on psychological principles such as Hicks' Law (choice time), Fitts' Law (interaction efficiency), and the Gestalt principles (perception and organization).

Que 3. What is the difference between user-centered and conventional design?

Ans 3. The user's demands are prioritized in user-centered design, as opposed to traditional design that prioritizes aesthetics or corporate goals. Whereas traditional design may overlook important user feedback, resulting in usability problems, UCD constantly tests and refines based on user input.

Discover the Full Story

[fashionfotorecccluse]

Small world: Not much has changed ...

[mitu444]

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[hsdigitalmedia]

Unleashing the Power of Mumbai Website Designers

Elevating Your Online Presence to New Heights

In the bustling metropolis of Mumbai, there exists a hidden force of creative geniuses who possess the extraordinary ability to transform your website into a captivating online masterpiece. Mumbai website designers are taking the digital world by storm, elevating the online presence of businesses to unprecedented heights. With their exceptional skills and boundless imagination, these designers have the power to create websites that not only attract attention but also leave a lasting impression on visitors. Using the latest design trends and cutting-edge technology, Mumbai website designers have the ability to capture the essence of your brand and translate it into a visually stunning website. From impressive visuals to seamless user experience, they possess the expertise to create a website that captivates your audience, drives engagement, and boosts conversions. Whether you are an established business looking to revamp your online presence or a startup seeking to make a splash in the digital world, Mumbai website designers are the secret weapon in your arsenal. Harnessing their immense talent and passion, they have the ability to unleash the true potential of your online business like never before.

The importance of a professional website design

A professional website design is crucial for making a strong first impression and building credibility. It enhances user experience, ensures brand consistency, and adapts to the mobile era. With SEO-friendly features, it boosts visibility in search results, giving a competitive edge. A well-designed site increases conversion rates, fosters trust, and allows for scalability, reflecting a commitment to quality and staying ahead in the digital landscape.

Understanding the role of Mumbai website designers

Mumbai website designers

play a pivotal role in crafting the digital identity of businesses in this bustling metropolis. They blend creativity and functionality to ensure websites not only look appealing but also deliver seamless user experiences. With an understanding of Mumbai's diverse industries, designers tailor websites to reflect local nuance

es and resonate with the target audience. They contribute to building brand credibility, enhancing online presence, and keeping businesses competitive in Mumbai's dynamic market.

Key Elements Of Effective Website Design

Effective website design

hinges on user experience and visual appeal. Clear navigation guides users seamlessly, while compelling CTAs drive desired actions. Responsive design ensures compatibility across devices, and fast loading times prevent user frustration. Engaging visuals and consistent branding enhance the site's aesthetic appeal, fostering a memorable user experience. Prioritizing SEO-friendly structures and integrating analytics contribute to search engine visibility and informed decision-making. Interactive elements, security features, and social media integration further enrich user interaction. Scalability and accessibility round out a well-designed website, adapting to growth and ensuring inclusivity.

Optimizing your website for user experience

Optimizing your website for user experience involves streamlining navigation, ensuring responsiveness across devices, and minimizing loading times. Clear calls-to-action guide users, while readable content and visually appealing design enhance engagement. Prioritize mobile-friendliness, accessible design, and optimized forms for a seamless experience. Consistent branding, social proof, and security measures build trust. Regular feedback mechanisms and A/B testing refine the site based on user preferences. Personalization and engaging content contribute to a positive user journey, fostering satisfaction and encouraging continued interaction.

Incorporating responsive design for mobile users

Incorporating responsive design for mobile users is essential for ensuring a seamless and visually appealing experience on smartphones and tablets. This approach involves creating a website layout that dynamically adjusts to different screen sizes, optimizing content and navigation for smaller displays. By prioritizing responsive design, businesses enhance accessibility, engage mobile users effectively, and improve overall user satisfaction, ultimately catering to the growing trend of mobile device usage for online interactions.

The impact of SEO on website design

The impact of SEO on website design is profound, influencing how a site is structured, coded, and presented. SEO-friendly design involves optimizing elements such as meta tags, header structure, and image attributes to enhance search engine visibility. User experience is also a critical factor, as search engines prioritize sites that offer a positive and intuitive experience. By integrating SEO principles into the design process, businesses can improve their website's ranking, increase organic traffic, and ensure a more effective online presence.

Leveraging the Power of Visual Elements in Website Design:

Harnessing the visual appeal of images, graphics, and layout, this approach enhances user engagement and communicates brand identity effectively. Thoughtful integration of visual elements captivates visitors, making the website not only aesthetically pleasing but also memorable and impactful.

Showcasing Your Brand through Compelling Website Content:

Crafted with a strategic blend of storytelling and information, compelling website content serves as the voice of your brand. It communicates values, highlights unique selling propositions, and fosters a connection with the audience. Quality content not only informs but also leaves a lasting impression, shaping the brand narrative.

Maximizing Conversions with Effective Call-to-Actions:

Well-crafted call-to-actions (CTAs) guide visitors toward desired actions, whether it's making a purchase, signing up, or contacting the business. Strategically placed and compelling CTAs enhance user experience, streamline the conversion process, and contribute to the overall success of the website in achieving its goals.

Collaborating with Mumbai Website Designers for a Successful Online Presence:

Partnering with Mumbai website designers brings local expertise and cultural understanding into the digital realm. These professionals tailor website designs to resonate with the diverse audience in Mumbai. Collaborative efforts ensure a website that not only meets global design standards but also reflects the unique identity and preferences of the Mumbai market, contributing to a successful online presence.

[theculturedmarxist]

In 2020, Robert Kuciemba, a woodworker in San Francisco was infected with covid by a co-worker after his Nevada-based Victory Woodworks transferred a number of sick workers to the San Francisco site for a few months. 

Through the proceedings of the case it turns out that the employer knew some employees might be sick but they transferred them anyway and ignored a San Francisco ordinance in place at the time to quarantine suspected covid cases.

Kuciemba was subsequently infected and he then infected his wife, who ended up in ICU on a ventilator.

The California Supreme Court just ruled against Kuciemba on the basis that a victory, while, in the court's words, "morally" the right thing to do, would create "dire financial consequences for employers" and cause a "dramatic expansion of liability" to stop the spread of covid.

There’s a few stunning details to note in this case. First, the court agreed that there is no doubt the company had ignored the San Francisco health ordinance. In other words, they accepted the company had broken the law. And then concluded “yeah, but, capitalism.”

Secondly, the case was so obviously important to the struggle between capitalism and mass infection that the US Chamber of Commerce, the largest business lobbying organisation got involved and helped the company with its defence. Remember, this is a tiny company in a niche industry. The involvement of the biggest business lobbyists in the country tells us a lot about the importance of the principle they knew was at stake.

Thirdly, the defence of the company is very telling. They said “There is simply no limit to how wide the net will be cast: the wife who claims her husband caught COVID-19 from the supermarket checker, the husband who claims his wife caught it while visiting an elder care home." 

Well, exactly. Capitalism couldn’t survive if employers were liable for covid infections contracted in the workplace, and the ripple effect of those infections. And they know it. 

This case is something of a covid smoking gun, revealing what we always suspected but had never seen confirmed in so many words: the public health imperative of controlling a pandemic virus by making employers liable for some of that control is, and always must be, secondary to capitalist profit. 

This ruling is also saying out loud what has been obvious to anyone paying attention for the last two years: employers don’t have a responsibility to keep your family safe from covid. You have that responsibility. And if you give a family member covid that you caught at work and they get sick or die – even if it was a result of law-breaking by your employer – that’s on you buddy.

It is the same old capitalist story: the shunting of responsibility for ills that should be shared across society, including employers in that society, onto individuals.

This ruling essentially helps codify workplace mass infection and justifies it as necessary for the smooth functioning of capitalism.

This is not new. This is where the ‘just a cold’ and the ‘mild' narrative came from. It came from doctors and healthcare experts whose first loyalty was to capitalism. Not to public health. To money, not to lives. Abetted by media who uncritically platformed them.

While this ruling tells us little that we couldn’t already see from the public policy approach of the last two years, it is revealing (and to some extent validating) to see it confirmed by the highest law of the land in the United States. 

[lordsonsworld]

[zvaigzdelasas]

Members of Congress from both sides of the aisle tonight are lambasting the Biden administration for not getting Congressional approval before moving ahead with military strikes against Houthi targets in Yemen.[...]

“The President needs to come to Congress before launching a strike against the Houthis in Yemen and involving us in another middle east conflict. That is Article I of the Constitution. I will stand up for that regardless of whether a Democrat or Republican is in the White House,” posted California Democratic Rep. Ro Khanna on X, just as news was breaking that the strikes were in progress. Some 30 minutes earlier, there were reports that Congressional leaders were given a heads up that the strikes were a go.

“Only Congress has the power to declare war,” posted Kentucky Republican Rep. Thomas Massie. “I have to give credit to @RepRoKhanna here for sticking to his principles, as very few are willing to make this statement while their party is in the White House.”[...]

“@POTUS is violating Article I of the Constitution by carrying out airstrikes in Yemen without congressional approval,” charged Michigan Democrat Rashida Tlaib. “The American people are tired of endless war.” Democratic Reps. Cori Bush, Val Hoyle, Mark Pocan, and Pramila Jayapal weighed in similarly as of 9 p.m. tonight.

On the Republican side, Sen. Mike Lee, who has often crossed the aisle on war powers issues, also gave Khanna a boost. “The Constitution matters, regardless of party affiliation.”

"The Constitution is clear, only Congress has the power to declare war. President Biden must come to Congress and ask us to authorize this act of war," posted Florida Republican Rep. Anna Luna.[...]

“These attacks have endangered U.S. personnel, civilian mariners, and our partners, jeopardized trade, and threatened freedom of navigation,” Biden said. “I will not hesitate to direct further measures to protect our people and the free flow of international commerce as necessary.”

The Houthis have said they would continue the attacks until “crimes in Gaza stop and food, medicines and fuel are allowed to reach its besieged population.” The Biden administration, which has not supported a ceasefire in Gaza, said it would hit back hard if the Houthis did not stand down. After a particularly heavy volley of drones and rockets on Tuesday, the administration made its move.

This has a lot of analysts worried about escalation — something the Biden administration said it didn't want. "If the objective is to stop Houthi attacks without escalating matters toward a full war, then bombing them has proven quite inefficient in the past. Just ask the the Saudis," said the Quincy Institute's Trita Parsi, on X, referring to the Yemen civil war in which the Houthis gained major victories despite routine missile bombardments from U.S.-backed Saudi Arabia.

"Moreover, bombing them very likely will escalate matters, which means that not only will the attacks not be stopped, but the broader war that Biden [allegedly] seeks to prevent will likely become a reality."

12 Jan 24

[photomatt]

My Beliefs and Principles

A number of people are trying to brand me as transphobic, so I thought I would list out a number of my personal beliefs so folks coming across this in the future can judge for themselves.

I believe love is love, and consenting adults should be able to have whatever form of relationship they want or don't want. I believe governments should recognize all these unions with the same rights.

I believe people should be able to change their name, gender identity, and preferred pronouns whenever they want and however many times they want. I personally endeavor to follow all these preferences that are known to me.

I support adults making any modifications to their body they like.

I support people choosing to share or keep private the above.

This is not meant to be comprehensive, and in researching this post to make sure I was using the right language to express my beliefs I read through the Yogyakarta Principles and agree with everything in that document, which is much more comprehensive.

A few other points I'll include for context and history:

Both Automattic and WordPress.org, founded or co-founded by me in 2005 and 2003 respectively, have consistently supported LGBT+ organizations, contributors, and employees.

Automattic's open time off benefit includes full pay for medical time off has supported a number of people transitioning. We've invested considerable development time in updating or working around legacy HR systems to recognize the principles above, and will continue to as best practices evolve or we find mistakes.

When we remodeled Automattic's NYC office before moving in we made the bathrooms gender neutral. Same for a commercial warehouse I've recently remodeled.

I've personally donated to LGBT+ organizations as far back as 2016, and more recently have donated mid five figures to Human Rights organizations.

I have dedicated my life since the age of 19 to open source software, which I believe to be radically inclusive, and democratizing publishing, commerce, and messaging. My hope is this work contributes, even if in a small domain-specific way, to a more fair and just society.

[valtsv]

fuck it. silt verses oc masterpost. eat up.

- anastasis crane - god-hunter, atheist, and wandering vagabond. both predator and prey in a single being. does dirty work so others don't have to. it's ya boy annie.

- house crane - old money cult family who rebranded after their god was outlawed following the imago war. now they construct and review binding contracts for both peninsulan and linger straits bodies of commerce and government - with an emphasis on the "binding" aspect. rumour has it they've been granted special dispensation to keep practicing their illegal and rather nasty banned rituals, so long as they're discrete and keep providing their services to the people who matter. they don't mix much with anyone outside of the family except on business, and are rarely seen in public. it's generally agreed that the reports of many of them being not altogether human are just scary stories for children, but a few people have claimed (under the influence of a few rounds at the local bar) to have known someone who worked for someone high up in business or politics who can confirm the truth of such claims with their own eyes. of course, these people have generally since disappeared, which makes corroboration difficult. their characteristic spindly, spidery features are probably just a product of ancestral aristocratic inbreeding. probably.

- fen kahron - ferryman presiding over a treacherous stretch of marshland. you will not be able to cross without her help, but that hasn't stopped people from trying, either out of principle or to avoid the toll, which takes the form of something of personal value to the individual. fortunately, her god's mouth is always open. she's not terribly fond of the parish of tide and flesh - her relationship to her god is personal, and they keep trying to convert her. which is silly, really, because she's been dead for a very long time.

- the carrion-herald / the bleach-bone king - an angel/saint(?) of death and decay that feeds on the dead and dying in extreme, remote environments where rescue or retrieval is unlikely. his coming is heralded by his halo of carrion birds seen circling overhead. those who worship him see this as a sign of luck - either you've been chosen to meet him, or to bear witness to his procession.

- harmony joy - a love-saint who leads a dancing plague. once human, she called a god into her in her aching loneliness after being ostracised utterly from her community and forced to bear witness to their collective happiness together, which blessed her to dance forever so beautifully that she would never want for a partner again. she might seem sentient at first, but spend long enough in her company (not recommended) and you'll soon realise that her apparent personality is simply a fragmented collection of lovingly preserved scraps of her past lovers, who, once in her thrall, will dance until their bodies give out, even if their minds should break and skin and sinew should snap and be torn away in strips. sightings of her procession have dwindled in recent years, likely due to modern technological advancements allowing for more effective deterrence and warning systems, as well as the improvements in long-range weaponry, but she still features prominently in urban legends and cautionary tales about staying out late alone.

[autisticadvocacy]

The Autistic Self Advocacy Network (ASAN) condemns the United States Supreme Court ruling on two combined cases, Loper Bright Enterprises v. Raimondo and Relentless v. Department of Commerce. The decision overturns a decades-old legal principle known as the Chevron Doctrine, which gives federal agencies the authority to reasonably interpret ambiguous laws when they create federal regulations. These regulations are made legally binding through a rulemaking process that is shaped by the public servants within federal agencies, the input of subject area experts across fields, and anyone who chooses to share their opinion. Instead, federal courts will now have the final say in circumstances where knowledge of highly specialized, complex, and technical issues is required. This ruling will weaken the regulatory authority of all federal agencies, including the Departments of Labor (DOL), Education (ED), Health and Human Services (HHS), the Social Security Administration (SSA), the Environmental Protection Agency (EPA), and the Food and Drug Administration (FDA).

Federal agencies create regulations or rules that fill in the gaps of laws intended to protect disability rights, civil rights laws, housing, healthcare, and more. The overturning of Chevron and the deference it gives to the courts will have devastating impacts on all marginalized people, including disabled people and particularly disabled people of color. Often, these rules concern subjects well outside of the scope of legal training, including, as Marissa Ditkowsky noted, drug safety evidentiary standards, eligibility criteria for public benefits, the threshold for disability discrimination, or guidance around worker protections. This change will lead to inconsistent and conflicting adjudication across the country, driving avoidable litigation, confusion, and decisions that do not work well for the people they affect. These harms will fall disproportionately on marginalized people, including the disability community. As the American Cancer Society explained in its amicus brief, “The resulting uncertainty would be extraordinarily destabilizing, not just to the Medicare and Medicaid programs but also – given the size of these programs – to the operational and financial stability of the country’s health care system as a whole.” The same can be said for programs within DOL, ED, SSA, and many other federal agencies. This decision is also undemocratic, moving crucial decisions out of a process where the public has an opportunity to weigh in and into the purview of the courts.

This decision invites challenges to the forty years of legal precedents relying on Chevron. While these cases and the existing Code of Federal Regulations are not automatically overturned by Loper and Relentless, many will be challenged in the months and years to come. Future regulations are also under threat. Agencies may be less ambitious in fulfilling their mandates, protecting the public, and using taxpayers’ resources well in the face of increased risk that courts will undo their work. The endangered regulations include the Home and Community Based Services (HCBS) Settings Rule, the final rule implementing Section 504 of the Rehabilitation Act, the final rule implementing Title IX of the Education Amendments, and the final rule regarding section 1557 of the Affordable Care Act (ACA).

ASAN echoes the demands of the American Federation of Teachers (AFT): “Congress should urgently enact Chevron deference into law by passing the Stop Corporate Capture Act (H.R. 1507), a comprehensive blueprint for modernizing, improving and strengthening the regulatory system. That would ensure public input into regulatory decisions, promote scientific integrity and restore our government’s ability to help the workers and consumers it is meant to serve.”

ASAN will fight to safeguard federal agencies’ ability to protect the people we serve. We will continue to do what we always have: defend the rights, health, services, safety, and well-being of all people with disabilities.

Here are statements on this issue from our allies:

Democracy Forward

National Health Law Program (NHeLP)

National Education Association (NEA)

American Federation of Teachers (AFT)

The Autistic Self Advocacy Network (ASAN) is a national grassroots disability rights organization run by and for autistic people. We believe that the goal of autism advocacy should be a world in which autistic people enjoy equal access, rights, and opportunities. ASAN works to make sure autistic people are included in policy-making, so that laws and policies meet our community’s needs. Our members and supporters include autistic adults and youth, cross-disability advocates, and non-autistic family members, professionals, educators, and friends.

[winepresswrath]

I really want to know what Mercy's association with the eighth looks like. All the other OG lyctors have nice legible relationships with with their pet planets where you can look at their personalities and the corresponding cultures and philosophies and then extrapolate, but Mercy and the Eighth have me stymied.

It's not like there's no overlap- they both go in for dour fun hating, there's a certain superficial brittleness covering up genuine principle, someone with no talent for inference has probably tried to compile her most bitterly exasperated asides into a holy book. The mad science they absolutely got from her, the religious fervour makes sense in terms of where her head was presumably at thousands of years ago, but I cannot see her having the patience to deal with their appetite for ritual and the soul siphoning and breeding cavaliers for batteries doesn't feel like something she'd be into on an institutional level. the eighth reads like mercy left a bunch of freshly resurrected amnesiac zombies with a very terse orientation package, some absolutely deranged medical notes and very strict instructions on lab safety alongside a rule about how they should only contact her if a significant section of the planet is on fire and then they developed a whole religion and culture about it while she checked in very occasionally to yell at them more about lab safety. Then when the other lyctors told her her children were ruining the vibe and inventing fundamentalism she got defensive about how fun is overrated and they have self determination AUGUSTINE, not everyone needs to micromanage and also look at what the third has done with commerce. Absentee patron saint of the year.

[the-virgoperspective]

Part 1

Mercury is the planet of communication and of the mind; it is one of the most important planets in a composite chart. The placement of Mercury in the composite houses can indicate how effectively and in what manner you and another person communicates as one. A harmonious aspect and house placement for Mercury in the composite chart can be very beneficial to any bond. It’s important to check both the house placement and the aspects to this planet to see how communication manifests within any bond you may be looking at.

I will be using the writings of Robert Hand from his novel “Planets in Composite: Analyzing Human Relations” to describe the meaning and significance of the Moon in each composite house. Please always keep in mind that this is only one vital step to reading an entire composite chart and should not be seriously considered without viewing everything as a whole. This is just one piece. Enjoy!

1H Composite Mercury

Mercury in the first house of the composite chart indicates that in this relationship communication and community of ideas should play an important part. Not that the relationship will be just an intellectual one, but communication and intellect will be important factors. Therefore this is an excellent placement for all relationships involving business or commerce in any form. However, it does no harm in a personal relationship, which often suffers from a lack of real communication. That should not be a problem for you. The first-house Mercury is usually a sign that your minds are compatible, and you are capable of thinking almost as one person.

Of course, this placement is also excellent for any relationship that involves writing or working on a cooperative intellectual venture. It will be important to keep alive the intellectual interests you share. Together you will be interested in the world around you and constantly wanting to explore and examine new aspects of its variety.

2H Composite Mercury

Composite Mercury in the second house has two different meanings. Either the two of you value things of the mind, or you put a lot of mental effort into what you possess or otherwise value.

If the first of these is true in your case, it means that as a couple you value books, musical instruments, radios, television, audio equipment, or other materials with which you can entertain or stimulate your minds. Or on a more abstract level, the two of you may value ideas and intellectual principles.

If the second possibility is more correct, you both will spend a good deal of time managing the property that you own in common, and you will put a lot of effort into it. In an individual’s birth chart, a second-house Mercury signifies cleverness and intelligence in the handling of money. That should also be the case in a composite chart.

Since it is likely that the two of you do value things of the mind or have rather strong opinions about what you do value, or is very important that you come to some kind of agreement about these matters early in the relationship. Otherwise, disputes over such matters are likely to crop up later on.

3H Composite Mercury

Composite Mercury in the third house can be extremely valuable in a relationship, because it assures easy and complete communication between you. Many otherwise sound associations are weakened because two people cannot say the simple things that keep a relationship going smoothly. This should not be a problem for the two of you. In fact, you have a strong need to communicate with each other, and it is likely that you first came together because of some intellectual affinity.

Not only do the two of you have a strong need to exchange ideas and opinions, but you also like to be with others and exchange ideas with them. You have a great liking for all kinds of mental and intellectual interaction with your environment. You do not like to stay off by yourselves but prefer to get out and talk and have a good time.

The only thing you should be wary of is letting the cheerful and often superficial banter of Mercury replace the deeper, more significant communication that any successful relationship requires. Mercury works so easily on a light level that you may be reluctant to delve any deeper. If you can avoid intellectual and emotional superficiality, you should have an excellent mental and intellectual rapport with each other.

4H Composite Mercury

Mercury in the fourth house of a composite chart indicates that the two of you are able to communicate about your deepest feelings and the most deeply buried attributes of your relationship, matters that normally would be unconscious. This is because the fourth house rules the deepest, most internal aspects of things. You can share your thoughts about how your relationship is working and what is at the heart of it. You should have an unusual intellectual awareness of each other’s feelings.

The fourth house also rules one’s home-in this case the home you set up together, if that is appropriate to your relationship. Since Mercury rules thought and communication, this placement means that you are likely to make your home as intellectually stimulating as possible. You will surround yourself with fine books or whatever else interests you, such as materials for hobbies or crafts. You are also fond of having people get together in your home for good stimulating conversation.

As is usual when Mercury is in a position that concerns feelings, the only real danger here is that you may over-intellectualize the deeper inner aspects of yourselves. Your inner feelings may come to exist purely as ideas rather than as part of your daily experience. Try not to analyze yourselves or your relationship too much.

If this warning is heeded, a fourth-house Mercury can be very helpful, precisely because it does help to improve communication about your feelings and inner selves, which in most relationships are difficult to discuss.

5H Composite Mercury

Mercury in the fifth house of the composite chart indicates that as a couple you are attracted to intellectual modes of recreation and self-expression. You enjoy talking to each other, not just to communicate what must be said, but also because you really enjoy talking. You both enjoy conversation with others and activities such as going to the theater and concerts or just being together and reading good books.

The fifth house is also the house of children and their education. If you have children, you will pay close attention to their education, making sure that they have all the right opportunities and are surrounded by the proper influences. Just be sure that you do not educate them intellectually to the point of neglecting their emotional growth. They must learn to be complete individuals.

The fifth-house Mercury indicated that your attraction for each other is based at least partly on your intellectual affinity. This position doesn’t indicate whether your thinking is similar at all levels, but at least you should enjoy intellectual compatibility. Since one requirement of a successful personal relationship is that you communicate easily, you have an excellent start.

6H Composite Mercury

Composite Mercury in the sixth house indicates that the two of you expend a great deal of mental energy on the problems of tasks that you have to accomplish together. You will analyze, consider, and explore all the various ways to deal with the matters that are important to you both, which may be either material concerns or emotional ones.

If this is a business relationship centered around accomplishing some particular task or series of tasks, you will go about them systematically, rationally, and carefully.

If your relationship is an emotional, personal one, such as friendship or a love affair, you will do what you have to in a systematic and careful manner. Here, however, the issue will be making your relationship work better so that the two of you will get more out of it. Be careful that this habit of dealing with problems in a reasonable way doesn’t turn into an over-concern with your problems. It could get to the point where your whole viewpoint is overwhelmed with analyzing your relationship.

Planets in the sixth house tend to emphasize duties and responsibilities at the expense of the pleasure and fulfillment that should come out of any personal relationship. Obviously a balance must be struck, particularly with Mercury, because Mercury’s location in a chart very strongly affects the overall attitudes of the relationship.

Find part 2 here!

☿ animated divider by @adornedwithlight ☿

[talonabraxas]

“As above, so below, as within, so without, as the universe, so the soul…” Hermes Trismegistus

Tree of Life 'As Above, So Below' Talon Abraxas

The Seven Principles taught by Hermes Trismegistus

These are the seven principles taught by Hermes Trismegistus, also known as Hermes, the Greek God of travelers/thieves/commerce and the messenger of the Gods. He was also known as the great priest Thoth to the Egyptians.

“….it is understood that these ideas where passed from Master to Initiate for generations, for the purpose of personal growth and with the intention of achieving a greater and deeper understanding of the self, the world and beyond. For the student of religion, philosophy and science, the Hermetic teachings act as the key to tying all of the different schools of thought into one cohesive body of knowledge.”

The Seven Principles of the Universe:

1. Principle of Mentalism: “All is Mind” 2. Principle of Correspondence: “As is above, so is below. As is below, so is above.” 3. Principle of Vibration: “Nothing rests; everything moves; everything vibrates.” 4. Principle of Polarity: “Everything is dual; everything has an opposite, and opposites are identical in nature but different in degree.” 5. Principle of Rhythm: “Everything flows, out and in; the pendulum-swing manifests in everything; the measure of the swing to the right is the measure of the swing to the left- rhythm compensates.” 6. Principle of Cause and Effect: “Every cause has its effect; every effect has its cause.” 7. Principle of Gender: “Everything has its masculine and feminine principles.”

[runawaymarbles]

The 30 chapters are a daunting read. Project 2025 proposes, among a host of things, eliminating the Department of Education, eliminating the Department of Commerce, deploying the U.S. military whenever protests erupt, dismantling the FBI and Department of Homeland Security, removing protections against sexual and gender discrimination, and terminating diversity, equity, inclusion and affirmative action.

Additional mandates include: siphoning off billions of public school funding, funding private school choice vouchers, phasing out public education’s Title 1 program, gutting the nation’s free school meals program, eliminating the Head Start program, banning books and suppressing any curriculum that discusses the evils of slavery.

Project 2025 also calls for banning abortion (which makes women second-class citizens), restricting access to contraception, forcing would-be immigrants to be detained in concentration camps, eliminating Title VII and Title IX of the Civil Rights Act, recruiting 54,000 loyal MAGA Republicans to replace existing federal civil servants, and ending America’s bedrock principle that separates church from state.

Anyway anyone telling you that Biden is the same as Trump is either so deep in the sauce they don't know how to find a toilet, or actively lying to you because this is the outcome they want.

Project 2025 isn't going to kickstart the glorious revolution. It's going to make people exhausted, and scared, and dead.

[mcytblrconfessions]

*Jschlatt voice* You know what they call me? They call me Ishmael. Some years ago—never mind how long precisely—having little or no money in my purse, and nothing particular to interest me on shore, I thought I would sail about a little and see the watery part of the world. It is a way I have of driving off the spleen, and regulating the circulation. Whenever I find myself growing grim about the mouth; whenever it is a damp, drizzly November in my soul; whenever I find myself involuntarily pausing before coffin warehouses, and bringing up the rear of every funeral I meet; and especially whenever my hypos get such an upper hand of me, that it requires a strong moral principle to prevent me from deliberately stepping into the street, and methodically knocking people’s hats off—then, I account it high time to get to sea as soon as I can. This is my substitute for pistol and ball. With a philosophical flourish Cato throws himself upon his sword; I quietly take to the ship. There is nothing surprising in this. If they but knew it, almost all men in their degree, some time or other, cherish very nearly the same feelings towards the ocean with me.

There now is your insular city of the Manhattoes, belted round by wharves as Indian isles by coral reefs—commerce surrounds it with her surf. Right and left, the streets take you waterward. Its extreme down-town is the Battery, where that noble mole is washed by waves, and cooled by breezes, which a few hours previous were out of sight of land. Look at the crowds of water-gazers there.

Okay bit over get Moby-Dicked idioy 💞

[draceempressa]

I remember people were discussing if twst is not about the biblical seven deadly sins, but about the seven social sins. Well, look and behold, each chapter does represent the social sins. Note that not all of them are comitted by the g7 incarnate of the chapter themselves, but do lead to their overblot somehow.

Chapter 1: Politic without Principle

Riddle actively reminds people his policy of the absolute-ness of the law, that the law, even on the smallest detail, must not be crossed. However, Riddle lacks a principe he have for himself, for his strict lawful policy was something his mother taught him, but not what he learn for himself.

Chapter 2: Pleasure Without Conscience

Leona enjoys power greatly, be it about his power of being a prince, or as a dorm head, with little to no regard to his responsibility, overusing power with no caring of the drawback. And when Lilia reminding him about that conscience, he overblots.

Chapter 3: Commerce Without Morality

Pretty explanatory, we know Azul makes his trades without feeling any sorry for his victim and gives so little about moral, that ends up backfires on him that , he can keep absorbing other powers, just, the container is too small and it makes him go overblot.

Chapter 4: Wealth Without Work:

Now, the sin itself is done by Kalim in which it led to Jamil overblot. Kalim does minimally for all of his clan's wealth that includes Jamil's family as their servants for generations, that he seemingly can get so many with so little work, and this makes Jamil envies Kalim so much.

Chapter 5: Worship without sacrifice.

Another chapter where the sin is done not by the overblot. Rook, in his worship of beauty, refuses to call out vil even once until he overblot for he enjoys the beauty of vil's mental breakdown (he actually spelled it out himself) , and neither did he make it clear which he will chose, neige or vil, not wanting to lose either of them.

Chapter 6: Science Without Humanity

Again this chapter is pretty self explanatory, Idia certainly create the new Ortho with little to no regard to humanity, and even then, as much he supplies Ortho with his hardware, he often unintentionally ignors Ortho's humane, emotional needs like going out with him.

chapter 7: knowledge without character.

Malleus, being a fae, possessed more knowledge about magic than the entire mortal civilization, with no mature character to properly manage said knowledge (and his immense raw power to actually do the magic to boot) , that emotionally, he is but a child throwing tanturms when things didn't go his way, but with all the knowledge and power to twist (heh) the world to his desires.