#media industries

[academiaipromise]

“studios need to stop preparing for a writers strike and instead start trying to prevent it” !!

[cozylittleartblog]

"content creator" is a corporate word.

we are artists.

[alpaca-clouds]

Why the media CEOs will always learn the wrong lessons

Yesterday a friend and I talked about how the entire (AAA) game industrie looked at BG3 being as popular as it is and going: "Oh, we need to produce 100+ hour games, I guess! Those sell!" Which... obviously is not why it is popular. The game is not popular because it has 100+ hours of gameplay, but because it has engaging characters, that are well-acted and that work as good hooks for the players. Like, let's face it: The reason why I so far have sunken 160 hours into this game is, because I wanna spend time with these characters - and because I wanna give them their happy endings.

But the same has happened too, just a bit earlier this year, right? When Barbie broke the 1 billion and every Hollywood CEO went: "Oh, so the people want movies based on toy franchises! Got it!" To which the internet at large replied: "... How is that the lesson you learned from this?"

Well, let me explain to you, why this is the lesson they learn: It is because the CEOs and the boards of directors at large are not artists or even engaged with the medium they produce. They mostly are economists. And their dry little hearts do not understand stuff more complex than numbers and spread sheets.

That sounds evil, I know, but... It is sadly the truth. When they look at a successful movie/series/game/book/comic, they look at it as a product, not a piece of art or narrative. It is just a product that has very clear metrics.

To them Barbie is not a movie with interesting stylistic choices that stand out from the majority of high budget action blockbusters. It is a toy movie with mildly feminist themes.

Or Oppenheimer is not a movie to them with a strong visual language and good acting direction. No, it is a historical blockbuster.

And this is true for basically every form of media. I mean, books are actually a fairly good example. In my life I do remember the big book fads that happened. When Harry Potter was a success, there was at least a dozen other "magical school" book series being released. When Twilight was a big success there was suddenly an endless number of "teen girl falls in love with bad boy, who is [magical creature]" YA. When the Hunger Games was a success, there were hundreds of "YA dystopia" books. Meanwhile in adult reading, we had the big "next Game of Throne" fad.

Of course, the irony is, that within each of those fads there might have been one or two somewhat successful series - but never even one that came even close to whatever started the fad.

Or with movies, we have seen it, too. When Avengers broke the 1 billion (which up to this point only few movies did) the studios went: "Ooooooh, so we need shared universe film series" - and then all went to try and fail to create their own cinematic universe.

Because the people, who call the shots, are just immensely desinterested in the thing they are selling. They do not really care about the content. All they care about is having a supposedly easy avenue of selling it. Just as they do not care about the consumer. All they care about is that the consumer buys it. Why he buys it... Well, they do not care. They could not care less, in fact.

So, yeah, get ready for a 20 overproduced games with a bloated 100+ hours of empty gameplay, but without the engaging characters. And for like at least 15 more moves based on some toy franchise, that nobody actually cares about.

And then get ready for all the CEOs to do the surprised Pikachu face, when all of that ends up not financially successful.

Really, I read some interviews yesterday from some AAA-studio CEOs and their blatant shock and missing understanding on why BG3 works for so many people.

Because, yeah... capitalism does not appreciate art. Capitalism does not understand art. It only understands spread sheets.

[nando161mando]

Gaza death count stuck at 40K as no hospitals left to count the dead (military industrial complex media propaganda in full effect)

[voxina]

[x]

[efegokce1]

Media industries typically exhibit two fundamental features, high fixed costs and heterogeneity of consumer preferences.

[theabigailthorn]

the 1st time you pitch a TV series to a production company

the 10th time you pitch a TV series to a production company

[aithusarosekiller]

Gonna scare a load of Americans rn but Sirius black is one of THE most British characters in modern literature??? I don't understand how anyone can look at him and say he's 'so American' to them and he's from Boston (which I see all the time) or whatever bc...

VERY typical Islington posh lad, like he is literally from London? That's about as stereotypical as a British character gets. He's a rich twat who lives in an ancient London townhouse about a 1 minute tube journey or 3 minute walk from the booming city with the British underground counterculture on the rise all around him. The potential there is crazy you don't have to chuck him in NYC to explore it. He has the dry humour, the ability to track his family tree through the same city for more than 300 years, which could be part of what his parents' old fashioned beliefs may be founded in (tradition that predates the existence of the us), if he was alive in the modern day he'd be the posh knob who thinks they're a roadman because they can swear. Imagining him with an American accent is like ripping the wings off a baby angel, do you just not hear that RP accent?

He practically embodies the entire concept of London: old-money, well-respected guy but if you get close enough you'll see the recklessness, a hub for counterculture and chaos that masquerades as a place of democracy and political strength. He fits London so perfectly why would you take him away from it.

[bixels]

I'm not explaining why re-imagining characters as POC is not the same as white-washing, here of all places should fucking understand.

[destielmemenews]

"The timing of the tool’s shutdown, months ahead of a major US presidential election, has drawn concern from groups that relied on CrowdTangle to track the flow of information on social media, including viral falsehoods that have led to real-world harm.

Using CrowdTangle, journalists and researchers could show how many users engaged with a piece of content, which groups supercharged the spread of a post and just how often political and medical misinformation went viral on Facebook and Instagram."

source 1

source 2

source 3

[feelingzombiefied]

my goth & industrial cds🖤

[starryalpacasstuff]

The Absence of India in Discussions on Queer Asian Media

So, yesterday @lurkingshan tagged me in an ask she got from @impala124 about the absence of India when we're talking about queer Asian media. I was intially just going to reblog it with my thought, but as it kept growing I figured it'd be best to just make my own post. Please read the ask linked above first so this makes sense.

*cracks knuckles* this is going to be the most fun I've had writing a post in ages. (For a little background, I'm a queer Indian, born and raised)

So, this is a very interesting question on a subject I've been rotating in my head for the past several months. There's a lot of different variables that contribute to the noticeable lack of discussion on Indian and South Asian queer media in general, so I'm just going to talk through the ones I've noticed a little randomly.

Talking about Asian media in general, it's well known that the mass popularity of kpop and anime has contributed massively to the increase in popularity of Asian media. If you've been in the Asian media fandom for any amount of time at all, you'll have noticed that media from Korea, Japan, and China gets by far the most attention from international audiences; all East Asian countries. There may be several reasons for this, but in particular, it's no secret that the fetishization of East Asians is a massive proponent in the popularity of media from these countries, while there's no such interest in South Asians. If we shift our focus to queer media specifically, media from these three countries is still extremely popular, with the addition of Thailand and the Philippines to some extent; both South East Asian countries. From what I've seen, there's very little international interest in media from South Asian countries (although, if we're talking about India specifically, I can't exactly say anything. Bollywood has not been good lately). If we talk about queer South Asian media, the scope of interest falls even further. If you'll notice, MyDramaList, one of the most commonly used websites for finding and tracking Asian shows only allows for East and South-East Asian shows. So, that's one reason—there's just not much international interest in Indian media in general. As Shan said in the initial post, it's partially because of a difference in priorities. Korea is notorious for using media to gain global standing, the role of the 'soft power' of Thai bls in the recent bills for equal marriage in Thailand has been widely discussed, the list goes on. Could racism also play a part in the massive gulf of interest in media from East Asian versus South Asian countries? Probably. But I'm not going to get into that too much.

Moving on, there's obviously a massive lack of queer media in India. I think this is greatly exacerbated by the fact that it's very hard to support the people making queer media beyond buying and/or streaming their work. The majority of people engaging with Indian queer media are queer Indians, and a lot of us have to do so in secret because of the society we live in. This means that creators that have to push through several obstacles to publish their work often receive little incentive to continue doing so because of the lack of engagement. Because of the lack of media, international fans are less likely to become interested in queer Indian media, and the cycle continues.

I will say though, contrary to what Shan said, I think Indian media, particularly anything that came out post 2019 might actually be on the easier end of the spectrum when it comes to access. This may simply be bias, so forgive me if I'm wrong here, but from what I've seen, a lot of queer Indian shows are in fact available on streaming sites, and at most you'd need a vpn to access them. I think the two main things that actually hold back queer Indian media from becoming more popular are a lack of noise and it's relatively lower quality.

The main way we find out about new shows in this space is through either word of mouth (well actually, post) or because we follow production houses known for producing media. Because of the sparse nature of both the media and the consumers, there's very few people who learn enough about the media to want to give it a shot. For example, there's a film on netflix called Badhaai Do (hindi for Congratulate Us) that I've been meaning to watch for a while. It centers around a lavender marriage and I've heard a lot of good things about it, so I was slightly surprised to see that most of the people on tumblr I interact with who have been engaging with queer media for far longer than me had never heard of it. There's also a, Indian BL from 2017 called Romil and Jugal that I've written about before here, and I would've never learned of it's existence if not for a friend hearing about it from another friend of hers.

Because there's so little queer indian media, it's natural that the quality leaves much to be desired. The main issue is, because the queer asian media market has become so saturated lately people are becoming a lot more selective with what they watch, and for good reason. This means that queer media from india is simply unable to grow and improve over time, leaving it stagnant. Back in 2016-2018, the overall dearth of queer media from Asia meant that a lot of people were willing to watch shows that were average or even worse. Thailand particularly seems to have benefitted from this, being able to grow and evolve its queer media due to the successes of shows like SOTUS, 2gehter, TharnType and more even recently, KinnPorsche. Queer Indian media will have a much, much harder time with this because of all of the factors I've talked about and more, meaning that it is much harder for queer media to evolve. Honestly, though I haven't been able to watch/read much queer media from India, the stuff I have seen is really quite decent, it's just that it tends to fail in comparison to some of the brilliant stuff we're seeing from other countries. A while a ago, I bought four queer books by Indian authors, and of the three I've read so far, I'd genuinely recommend two, albeit one with quite a few reservations (I'll be writing about them sometime in the future, just haven't found the time yet). While talking about this with @neuroticbookworm, she brought up the excellent point of how Indian media in general has just been of fairly poor quality lately. It seems to me that a lot of it is catered to more conservative audiences, which results in people like me becoming disillusioned with Indian media and simply moving onto things from other countries. It has been a long time since I've watched anything worthwhile come out of Bollywood. So, it becomes even harder for queer Indian shows to be found at all; a majority of their target audience has already forsaken Indian media as a lost cause.

So, those are a bunch of reasons because of which there's not a lot of discussion about queer Indian media in fandom spaces like Tumblr. Something else I'd like to point out is, it's very hard for queer shows in India to gain much traction whatsoever. Live television slots are ruled by the infamous Indian serials, the majority of the audience being people in their late thirties and older, particularly women. And while homophobia is just as prevalent amongst the youth of India as it is amongst older generations, younger people are far more likely to be engaging with queer media, in India at least. This means that it would be near impossible for queer shows to air on live television the way they do in countries like Thailand and Japan. The majority of Indian youth use global streaming services to watch shows, hence the greater concentration of queer shows on service platforms. (Romil and Jugal is something of a dark horse here��I don't believe it was ever aired, but it was produced by a producer who has a few decently popular serials under her belt and is available on an Indian steaming service—another reason I'm determined to research how tf this show ever came into existence) If we talk of movies, the industry is limited by the iron fist of Bollywood, another reason it's very hard for queer movies to be produced and why they're generally found on streaming sites.

There's just not a lot of people who have the balls it would take to make a queer Indian show/movie and push it to the Indian public beyond a streaming service. I mean, we're all seeing what's happening with the Love in The Big City drama right now, and believe me, public backlash in India would be the same, if not much worse. And if no one in India is watching these shows, why would anyone in any other part of the world? There's barely any public figures that would be willing to participate in such a project, so queer media stays underground. Currently, Karan Johar is the most popular—and one of the only—out celebrities in Bollywood, and, well, he's treated as something of a laughing stock by the public. He has one or two queer adjacent shows under his belt as a producer, but once again, they're barely known and available only on Netflix. There was a movie called Dostana in which he played a straight guy pretending to be gay but, well, that speaks for itself. And well, I can't exactly blame him for it, knowing how the Indian entertainment industry is.

To talk a little more about the specific comparison between India and Korea, I think you're fairly accurate in saying that the two countries seem to be roughly on par in terms of homophobia, although that's an extremely vague statement that's rather hard to either prove or disprove. While the difference in international attention towards Korean and Indian media is certainly a major component of the difference in discussion about the queer media from these countries, there's obviously other things that go into it as well. There's this video I watched some time ago on the progression of queer representation in K-dramas that's quite well researched. It's an hour and a half long, so in case you don't have the time to watch it (though I do recommend it), it basically talks about some of the dramas with queer rep that have aired on Korean television and their impact. While it's hard to gauge the level of impact of these shows on the availability of bls and gls in Korea, they certainly had an effect, if only telling the queer population of Korea that they are seen and heard. To my knowledge (although I may be mistaken), no such queer rep has ever aired on Indian television, meaning that there's nothing to push creators to put queer media out there. There have been old movies and shows that depict queerness, but none of them ever reached the sort of the scale where they may have some sort of impact on the industry. As I mentioned earlier, the widespread popularity of K-dramas (and k-pop) does make it easier for creators to make queer media since there's a much higher chance of the shows being successful thanks to the international audience. Bringing back Love In The Big City, the success of the book abroad and the high probability of the show being well received internationally is probably one of the reasons it was able to be produced amongst domestic backlash.

Now, I've been talking a lot about how it's difficult for queer Indian media to gain any sort of international recognition with domestic attention. However, it's not necessarily the case. Here's where I start rambling (I say, as if this post isn't verging on 2k words). It's been proven that the presence of the international market allows for greater creative freedom in spaces beyond television. The best example comes from Korea's very own 'soft power'; K-pop. There's a K-pop group called Dreamcatcher that debuted in 2017 with a rock sound and horror concept that was extremely rare in kpop at the time. They succeeded mainly by focusing most of their promotions to the foreign market, knowing that their concept would not be well liked in Korea. And they succeeded. Today, Dreamcatcher has a sizeable fandom and has even been growing in popularity in Korea, with the Korean public warming up to their genre and having influenced other girl groups to try out similar sounds. We've already talked about the lack of international attention for Indian media, but there's also the issue that the producers of queer Indian media aren't marketing to foreign audiences, which remain ignorant.

That's all I have, this is so long good lord. All in all, there's a bunch of factors that feed into each other creating a cycle which means that, unless there's a break somewhere, queer Indian media will remain unrecognized. I'm excited to see what other people have to say, because this is a topic close to my heart and I'd definitely enjoy seeing more discussions around it.

[batb1te]

[radicalavender]

ive said this before but i think a lot about how literature/media about female assassins could be used as an allegory for trafficking and prostitution. these characters are often young and/or vulnerable women stolen and forced to become killers. they often have a handler (usually male) who gains most/all of the profit from the people who hired them to kill. they often have to use sensuality to lure their target. and theres also themes of agency and bodily autonomy. UGH there is so much potential and i need more of these written/directed by women bc most of whats out right now is just male gaze-y femme fatale type of characters. (if you have any recommendations pls send them my way)

(this post was brought to you by me re/reading laura kinney comics and rewatching the black widow movie) (yeah yeah marvel bad but unfortunately i am addicted)

[steddieas-shegoes]

Steve and Eddie go through the whole adoption process in 1996, despite how difficult it was to find somewhere willing to help them at all and despite their conflicted feelings on adoption.

The way they saw it though, providing a loving home for a child who needed one was better than the alternative. Eddie had enough experience with temporary foster homes to know stability was better than constant moving and questionable foster parents.

They get a foster placement almost immediately, a six year old girl named Amelia. She’s quiet, but not in a way that worries them. She’s very focused, and enjoys going to school more than any regular children’s hobbies. Neither of them know what to do with that other than keep encouraging it.

She stays for months, months turn into a year, and the agency finally gives them the go ahead to complete the adoption process.

But they don’t do anything without talking to Amelia.

She’s happy there, her therapist signs off on it immediately and explains that Amelia has shown more personality development and less signs of trauma with them than she had even living at home. Not to mention they actually brought her to appointments, unlike her previous guardians.

To celebrate, they throw a party with all their friends and family and tell Amelia she can invite anyone from school she wants. She invites everyone.

Turns out their daughter is a social butterfly and is friends with everyone.

At the party, Eddie pulls out his guitar, plays a bunch of popular kid-friendly songs after a very scathing look from Steve as a reminder to behave.

Amelia walks over to him after a few songs, on a sugar high like he’d never seen on her before, and asks to play the guitar.

He’s hesitant, but not because he’s still protective of his guitars, more because he doesn’t want her to embarrass herself in front of her friends. Kids are cruel, even and especially at seven, and the last thing he wants is this to be the thing that kids talk about for the next ten years.

She sits on the couch and holds it, arranging her fingers…correctly. Eddie watches.

Steve is watching from across the room.

She starts strumming, very quietly at first, not as confident as she’d been a moment ago. And then she starts really playing.

It’s one of the songs Eddie wrote. He played it for the last four months nonstop as he perfected it, and she’d apparently been watching.

Eddie’s jaw is on the floor and he quickly looks over to Steve, who has a similar look of surprise on his face.

He doesn’t interrupt her. She makes it through the entire song.

She looks up.

“When did you learn to play guitar?” Eddie asks.

“When I was watching you.”

“But have you played before tonight?”

Amelia shook her head, looking down. “Didn’t wanna touch it without asking.”

Eddie pulls the guitar from her hands and sets it aside, then pulls her into his lap and hugs her. Steve sits down on the couch next to them, hand on her back.

“You can always ask, sweetie. And if you’re this interested and this natural, we can buy you your own guitar if you want. I didn’t think you were interested in playing.”

“I wanna be like you,” Amelia admitted against his shoulder.

Eddie was done for. He looked at Steve, half-panicked, trying not to cry in front of these people, but Steve wasn’t faring any better.

“Then we can go get you a guitar tomorrow. You can get your own picks, too. They might even have purple ones.”

“Can I have red? Like yours?”

“Of course, sweetie.”

It only took them two days after that to realize she could play by ear, just like Eddie.

And then it only took another day after that to realize she had taught herself to read music too.

They spent hours and hours every week playing together while Steve cooked dinner or checked her homework or just watched them.

When Eddie’s band decided to record another album and go on tour when Amelia was 12, Eddie insisted that she get to be on it.

She ended up helping write one of their songs, played on the track on the album, and with a lot of work, convinced Steve to let them homeschool her for the entire 8 months they’d be on tour so she could perform on stage with her dad.

“Can’t believe she’s not even genetically yours. Are you sure you didn’t have an affair?” Steve asked the night before they were leaving for Europe.

“When would I have had an affair? I came back to the tour bus or hotel with you every single night,” Eddie kissed him softly. “She’s amazing, huh?”

“She is. What happens when she wants to be a full blown rockstar like her dad too?”

“Then we make sure she’s protected and has good people around her like I have. She could be a rockstar easily. She’s got the talent and the presence,” Eddie smiled. “And she’s got me to make sure no one takes advantage of her. But she’s only 12. We’ve got time to worry about that later.”

“You’re bringing her onstage every single night all over the world for the next eight months, baby. I think later is now.”

Eddie sighed. “She’s gonna blow them all away. I’m proud of her. Let’s focus on that for now.”

And she did blow everyone away. The fans and the media had nothing but good things to say, and Steve didn’t have to go into overprotective mom mode at all until she was 15 and signing a record deal of her own.

But between Eddie and him, the entire industry knew better than to fuck with her or them.

They made rules, of course. School still came first, she still had required family events to be at, she still had regular friends at home. She wasn’t allowed at any parties, not even the events for award ceremonies.

But she didn’t really need those rules. She had no interest in parties or abandoning her friends or family, and she was a straight A student who still had hopes of getting into Brown for Journalism like her Aunt Nancy. She had a passion for music and wanted to share it, but not at the cost of the rest of her life.

And Eddie and Steve did everything they could to make sure she got to have everything. That’s what they’d promised her from day one.

[witchrealms]

(x)