#please don't suck

[gifcity]

The reason Book Polin is superior is that the reason Colin doesn't like Penelope in the book is because HE BARELY KNOWS HER. They are acquaintances at best. Penelope was friends with Eloise, and Colin was Eloise's brother. In Romancing Mr. Bridgerton, the book starts with Colin finally spending some one-on-one time with Penelope, learning about her, who she is, and then finds himself deeply in love with her. He unlocked a whole new level in someone he barely knew. That's why that love story is so beautiful in terms of unrequited-to-requited love. Also, the way book Colin is just so HORRENDOUSLY down bad...I just don't have faith that LN can capture that.

In Show Polin, Colin knows her very well, they've spent a lot of quality time together. To the point he even tries to set her up with someone else! He is so unromantically interested that he is okay with her being with someone else. Ugh. Gross. It's just not the same, and not as good. I hope to be pleasantly surprised this season but Book Polin is just superior in every way.

[sithvampiremaster27]

After seeing the trailer for Wish, I must say I'm actually really looking forward to this one!

Disney, please do NOT screw this one up!

[sparrowsabre7]

This year's Doctor Who holiday special actually airs on Christmas again.

Nature is healing.

[tuiyla]

alright vented out my Angel season 4 beef so before venting about Buffy season 7 as well and publishing that post, here I go starting on Angel season 5

[notemily]

This reads like an internal memo that was published to the users by mistake. It's full of corporate-speak and bullshit. What happened to the people who work there who actually like Tumblr and understand its userbase?

Also, you know who actually provides the "high-quality content" and culture that keeps Tumblr relevant? The users do. So maybe you should listen to them once in a while, or risk losing the people who made Tumblr good in the first place.

Improving search functions is fine, Tumblr search has always sucked. Making it easier for new users to find blogs to follow is fine. But those of us who have been here for a while LIKE our chronological feeds and we LIKE seeing content from the people we follow only.

Please don't become Threads. I know it looks like it got a bunch of users in a short time, but that explosion was astroturfed - they paid a bunch of celebrities to hype up the app to their fans, who then signed up to keep up with their favorite celebrities. It's certainly not because people genuinely enjoy how Threads works or enjoy being fed content via algorithm.

The existence of places like r/tumblr proves that people like the conversation format on this site, that it produces funny/good posts, and that people will screenshot those posts and pass them around elsewhere until they're legendary. If this is a step towards changing the way conversations work here, it doesn't sound like a good one.

This is the site for the weirdos. Don't alienate the weirdos to attract more normal people. If we wanted to talk to normal people we'd use other apps.

Tumblr’s Core Product Strategy

Here at Tumblr, we’ve been working hard on reorganizing how we work in a bid to gain more users. A larger user base means a more sustainable company, and means we get to stick around and do this thing with you all a bit longer. What follows is the strategy we're using to accomplish the goal of user growth. The @labs group has published a bit already, but this is bigger. We’re publishing it publicly for the first time, in an effort to work more transparently with all of you in the Tumblr community. This strategy provides guidance amid limited resources, allowing our teams to focus on specific key areas to ensure Tumblr’s future.

The Diagnosis

In order for Tumblr to grow, we need to fix the core experience that makes Tumblr a useful place for users. The underlying problem is that Tumblr is not easy to use. Historically, we have expected users to curate their feeds and lean into curating their experience. But this expectation introduces friction to the user experience and only serves a small portion of our audience. 

Tumblr’s competitive advantage lies in its unique content and vibrant communities. As the forerunner of internet culture, Tumblr encompasses a wide range of interests, such as entertainment, art, gaming, fandom, fashion, and music. People come to Tumblr to immerse themselves in this culture, making it essential for us to ensure a seamless connection between people and content. 

To guarantee Tumblr’s continued success, we’ve got to prioritize fostering that seamless connection between people and content. This involves attracting and retaining new users and creators, nurturing their growth, and encouraging frequent engagement with the platform.

Our Guiding Principles

To enhance Tumblr’s usability, we must address these core guiding principles.

Expand the ways new users can discover and sign up for Tumblr.

Provide high-quality content with every app launch.

Facilitate easier user participation in conversations.

Retain and grow our creator base.

Create patterns that encourage users to keep returning to Tumblr.

Improve the platform’s performance, stability, and quality.

Below is a deep dive into each of these principles.

Principle 1: Expand the ways new users can discover and sign up for Tumblr.

Tumblr has a “top of the funnel” issue in converting non-users into engaged logged-in users. We also have not invested in industry standard SEO practices to ensure a robust top of the funnel. The referral traffic that we do get from external sources is dispersed across different pages with inconsistent user experiences, which results in a missed opportunity to convert these users into regular Tumblr users. For example, users from search engines often land on pages within the blog network and blog view—where there isn’t much of a reason to sign up. 

We need to experiment with logged-out tumblr.com to ensure we are capturing the highest potential conversion rate for visitors into sign-ups and log-ins. We might want to explore showing the potential future user the full breadth of content that Tumblr has to offer on our logged-out pages. We want people to be able to easily understand the potential behind Tumblr without having to navigate multiple tabs and pages to figure it out. Our current logged-out explore page does very little to help users understand “what is Tumblr.” which is a missed opportunity to get people excited about joining the site.

Actions & Next Steps

Improving Tumblr’s search engine optimization (SEO) practices to be in line with industry standards.

Experiment with logged out tumblr.com to achieve the highest conversion rate for sign-ups and log-ins, explore ways for visitors to “get” Tumblr and entice them to sign up.

Principle 2: Provide high-quality content with every app launch.

We need to ensure the highest quality user experience by presenting fresh and relevant content tailored to the user’s diverse interests during each session. If the user has a bad content experience, the fault lies with the product.

The default position should always be that the user does not know how to navigate the application. Additionally, we need to ensure that when people search for content related to their interests, it is easily accessible without any confusing limitations or unexpected roadblocks in their journey.

Being a 15-year-old brand is tough because the brand carries the baggage of a person’s preconceived impressions of Tumblr. On average, a user only sees 25 posts per session, so the first 25 posts have to convey the value of Tumblr: it is a vibrant community with lots of untapped potential. We never want to leave the user believing that Tumblr is a place that is stale and not relevant. 

Actions & Next Steps

Deliver great content each time the app is opened.

Make it easier for users to understand where the vibrant communities on Tumblr are. 

Improve our algorithmic ranking capabilities across all feeds. 

Principle 3: Facilitate easier user participation in conversations.

Part of Tumblr’s charm lies in its capacity to showcase the evolution of conversations and the clever remarks found within reblog chains and replies. Engaging in these discussions should be enjoyable and effortless.

Unfortunately, the current way that conversations work on Tumblr across replies and reblogs is confusing for new users. The limitations around engaging with individual reblogs, replies only applying to the original post, and the inability to easily follow threaded conversations make it difficult for users to join the conversation.

Actions & Next Steps

Address the confusion within replies and reblogs.

Improve the conversational posting features around replies and reblogs. 

Allow engagements on individual replies and reblogs.

Make it easier for users to follow the various conversation paths within a reblog thread. 

Remove clutter in the conversation by collapsing reblog threads. 

Explore the feasibility of removing duplicate reblogs within a user’s Following feed. 

Principle 4: Retain and grow our creator base.

Creators are essential to the Tumblr community. However, we haven’t always had a consistent and coordinated effort around retaining, nurturing, and growing our creator base.  

Being a new creator on Tumblr can be intimidating, with a high likelihood of leaving or disappointment upon sharing creations without receiving engagement or feedback. We need to ensure that we have the expected creator tools and foster the rewarding feedback loops that keep creators around and enable them to thrive.

The lack of feedback stems from the outdated decision to only show content from followed blogs on the main dashboard feed (“Following”), perpetuating a cycle where popular blogs continue to gain more visibility at the expense of helping new creators. To address this, we need to prioritize supporting and nurturing the growth of new creators on the platform.

It is also imperative that creators, like everyone on Tumblr, feel safe and in control of their experience. Whether it be an ask from the community or engagement on a post, being successful on Tumblr should never feel like a punishing experience.

Actions & Next Steps

Get creators’ new content in front of people who are interested in it. 

Improve the feedback loop for creators, incentivizing them to continue posting.

Build mechanisms to protect creators from being spammed by notifications when they go viral.

Expand ways to co-create content, such as by adding the capability to embed Tumblr links in posts.

Principle 5: Create patterns that encourage users to keep returning to Tumblr.

Push notifications and emails are essential tools to increase user engagement, improve user retention, and facilitate content discovery. Our strategy of reaching out to you, the user, should be well-coordinated across product, commercial, and marketing teams.

Our messaging strategy needs to be personalized and adapt to a user’s shifting interests. Our messages should keep users in the know on the latest activity in their community, as well as keeping Tumblr top of mind as the place to go for witty takes and remixes of the latest shows and real-life events.  

Most importantly, our messages should be thoughtful and should never come across as spammy.  

Actions & Next Steps

Conduct an audit of our messaging strategy.

Address the issue of notifications getting too noisy; throttle, collapse or mute notifications where necessary.  

Identify opportunities for personalization within our email messages. 

Test what the right daily push notification limit is. 

Send emails when a user has push notifications switched off.

Principle 6: Performance, stability and quality.

The stability and performance of our mobile apps have declined. There is a large backlog of production issues, with more bugs created than resolved over the last 300 days. If this continues, roughly one new unresolved production issue will be created every two days. Apps and backend systems that work well and don't crash are the foundation of a great Tumblr experience. Improving performance, stability, and quality will help us achieve sustainable operations for Tumblr.

Improve performance and stability: deliver crash-free, responsive, and fast-loading apps on Android, iOS, and web.

Improve quality: deliver the highest quality Tumblr experience to our users. 

Move faster: provide APIs and services to unblock core product initiatives and launch new features coming out of Labs.

Conclusion

Our mission has always been to empower the world’s creators. We are wholly committed to ensuring Tumblr evolves in a way that supports our current users while improving areas that attract new creators, artists, and users. You deserve a digital home that works for you. You deserve the best tools and features to connect with your communities on a platform that prioritizes the easy discoverability of high-quality content. This is an invigorating time for Tumblr, and we couldn’t be more excited about our current strategy.

[roninkairi]

You can only reblog this today.*

*PLEASE READ THE TAGS

[bg12sofia]

I'm about to finally watch Digimon 02 The Beginning – it debuts today in theaters here in Portugal. I've been able to avoid pretty much all of the spoilers so far, I think.

It's been three and a half years since Kizuna wrecked me. Ever since then, I've been needing to make sure the Adventure cast gets their Digimon back. For my own sanity. I'm hoping to finally get that certainty today. But I'm also a little afraid. I'm very emotional about the Adventure universe, especially about the older cast. We'll see if my heart can handle this movie.

Bring it on, Toei.

[themanfromu]

Happy New Year ❤️

May all your dreams come true in 2023! ⭐

[a-foggy-maggy]

Romeo and Jiuliet / Edwin and Charles

[softausterity]

the sincerest form of flattery

[lazylittledragon]

ok i swear i'm not going to talk about my breakup forever but the thing that just keeps bothering me:

i know that not getting what you need in a relationship is a COMPLETELY valid reason to end it but also. i feel like having a very vulnerable moment where i opened up about my struggles with intimacy and being relieved that i didn't have to keep doing things i wasn't comfortable with, then being dumped a YEAR later because of my lack of intimacy. is something i should be allowed to be very hurt by???

[noahl-art]

Mushy May - Day 10 :Quiet Nights

It is as quiet as it can get when Mountain wants to read at night and Swiss isn't ready at all to go to bed🎵 Swiss is singing "The Book of Love" by The Magnetic Fields, which I absolutely adore 🥹❤️

Thanks @forlorn-crows for putting together Mushy May!! 📖

[royalarchivist]

Quackity: These past days I've been in many calls, and I'm not done yet. I've spoken to a lot of people and creators. I've read your comments and I'm well aware of what needs to be done to carry out this project. I want to tell you all, beforehand, that for me the team's well-being is fundamental. I'm very involved in this topic to sort it out and I want to make that very clear. I want to tell you something... I want to tell you all that the administrative staff responsible for so much harm to the project has been fired. Specifically, those who made decisions without my permission, affecting the administrative and financial area of the project. Consequently, after this, I was in charge of doing a financial analysis that's carrying out for the QSMP.

Guys, to be really honest, it was not going to last. Therefore, I've had to make deep drastic structural changes that have lead me to reduce the performance of the server down to the most essential, and this is in order to ensure the well being of everyone involved in it. Having said this, I want to give a very important update: I want to let you all know that the QSMP will have to slow down temporarily. This is to ensure this new structure adapts to the project, because it's a restructuring that's taking place. I'm letting you know, and I reiterate, there are no voluntary positions inside the QSMP.

At the moment, there will not be any more individual update accounts of all 5 existing languages in the project. In any case, during this transition, there's going to be a temporal absence of all Eggs and NPCs. I know these are difficult changes, and I repeat, it's temporary until we adjust to these new conditions that will improve the performance of this new structure that's being made from scratch, both in the administrative and financial part. I'd like to reintegrate people fro the QSMP as time goes by if a financial viability can be found for the project Taking advantage of this update to tell you guys that within the changes of the server as it is, creators will have full control of their lore and stories. The team will not intervene in the way that it was being done. Moreover, efforts will be made to change the competitive dynamics inside the game so as to ease up the game style for the creators. Like I'm saying, all of these changes, and more, are being carrying out to have the project as best as possible, and they're being done little by little. This is a whole new structure that will ensure the best continuity and experience for the creators, the community and the team behind.

Guys, I want to make very clear that this is restructuring process, and again, it's not a fast one. The server being open does not mean everything's perfect, I understand that very well. Conversations will keep taking place, communication will continue and the constant improvement of the project as well. I ask, please, for everyone's patience and understanding regarding all changes. Please do wait for official announcements since a lot of incomplete and incorrect information is being spread. I want to tell you all something- if you don't trust in these changes or have many doubts about it, and don't want to consume any more of the project's content, I understand 100%. I have a personal commitment with the QSMP and I will work until it functions in the way it is supposed to do.

Lastly, I want to let you know that it was being worked on for months on finalizing the integration of Korean creators to the QSMP. For that reason, tomorrow we will be welcoming the new Korean creators of the QSMP, of course, taking into account all the changes I've just mentioned. I hope you can give the new Korean members warm welcome to the project. And as you know, their schedules are earlier. For everyone who would like to watch, they will be joining at 11am Mexico time and at 9am US time. Basically, I wanted to give that update regarding everything that's being done within the project. Again, thank you for your patience and understanding- these are necessary changes and I'm glad they're being done now. And many more things will keep being adjusted.

via @QuackitySubs

[pigswithwings]

but genuinely if you default to saying that random people and things have psychosis as an insult. you gotta change that. you have to think about why you say that. "this is psychotic" stop that shit. "these people are psychopaths" stop it. stop it what the hell. come on. real people have psychosis you think they aren't already associated with negative things? you think that helps anyone?

[moon7jay]

MINORS DNI

This is exactly the position he'll be in when he face times you to ask you for sex. Like he'd be so horny, so desperate, just sliding his sweats down to his thighs, making enough space for him to feed his dick out while he maintains eye contact with you through the screen.

"open your legs baby, show me your pretty little pussy" he'd groan, fisting his leaking cock, his own actions making him sigh in pleasure. When you slip your nightgown down your body and sit completely naked in front of him, his moans would reach a fever pitch. "God I wish you were here baby I need to fuck that tight little cunt-fuck-im so hard for you"

"are you wet? do u want this dick baby? then fuck yourself faster, fuck your fingers like it's my cock, I wanna hear how wet that pussy is for me" He'd grunt, guiding you to masturbate with him on call, watching your moaning and writhing body with lustful eyes. He'd be jerking off his cock furiously, tugging on it harshly upon hearing the squelching sounds that come from your pussy through the screen. His mouth getting parched cuz of how bad he wants to bury himself in your wet heat.

"fuck baby just like that, you're gonna make me fucking cum" His grunts of pleasure would push you over the edge and he'd come soon after, spilling all over his thighs and sweats, smiling at you lazily through the screen as he pants.

[simaraknows]

i see your "'does he want to lick my boots or chop off my hands' is a Nicki reference" and raise you "what if Armand's relationship with sex is so fucked that his two modi are total submission and 'don't touch me or I'll chop off your hands' and Louis is still clowning on his trauma" in this essay I will