#launching a brand strategy
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woosper · 2 years ago
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5 Ways ChatGPT Can Help You Generate Engagement and Improve Marketing Strategy To get more tips, read our blog today and improve your knowledge.
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🌟 Master the Art of Product Marketing 🌟
Ever wonder what makes a product truly successful? 🤔 Dive into our latest blog post to explore the essential concepts of product marketing that can transform your strategy!
✨ Here’s what you’ll discover: ✅ How to position your product for success 🎯 ✅ Strategies to connect with your ideal audience 🌍 ✅ Secrets to launching products that stand out 🚀 ✅ Real-world examples of marketing done right 🛍️
Whether you're a budding entrepreneur, a marketing enthusiast, or someone curious about the strategies behind great products, this post is packed with insights you can’t miss!
👉 Read it now: Product Marketing
Let’s talk product marketing! Reblog and share your thoughts with us. 💬
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champstorymedia · 2 months ago
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Market Research 101: How to Validate Your Business Idea Before You Launch
Launching a new business can be an exhilarating yet daunting task. One of the critical steps in ensuring your startup’s success lies in conducting thorough market research. This article, "Market Research 101: How to Validate Your Business Idea Before You Launch," will guide you through the essential processes of validating your business idea. By the end, you will have the knowledge and tools…
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unwyresoltuions · 2 months ago
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brand consulting
Ditch the jargon and step into a world of simple strategies that blend creativity with an innovative approach. Give your business the voice it deserves and experience branding solutions that ‘unwyre’ even the most complex of briefs; with our vast array of customized services. We not just help you get the visibility you need, but also make you stand out from your competitors through an approach that blends traditional and new-age marketing.
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brewscoop · 5 months ago
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Discover how the nation's #1 brewer, Anheuser-Busch, is championing American farmers with the US Farmed Certification! Learn how this initiative supports local agriculture, ensures high-quality ingredients, and boosts sustainability. Check out the full story on how these efforts are shaping the future of US agriculture.
#BEER GROWN HERE: ANHEUSER-BUSCH ADOPTS US FARMED CERTIFICATION (Courtesy Anheuser-Busch) The nation’s 1 brewer#Anheuser-Busch#is making it easier for beer-lovers to “Buy American” with this new certification. Here’s the deal… On March#19#the American Farmland Trust#a national nonprofit that helps to keep American farmers on their land#launched a new US Farmed certification and packaging seal for products that derive at least 95 percent of their agricultural ingredients fr#the nation’s leading brewer#announced that it is the first-mover in adopting the U.S. Farmed certification and seal for several of its industry-leading beer brands. Ai#the seal will first appear on Anheuser-Busch’s Busch Light this May#and Budweiser#Bud Light and Michelob ULTRA have also obtained U.S. Farmed certification. This industry-wide effort will be supported by an Anheuser-Busch#“Choose Beer Grown Here#” to encourage consumers to seek the U.S. Farmed certification and seal when shopping for products. “American farmers are the backbone of th#and Anheuser-Busch has been deeply connected to the U.S. agricultural community and committed to sourcing high-quality ingredients from U.S#” said Anheuser-Busch CEO Brendan Whitworth. “We source nearly all the ingredients in our iconic American beers from hard-working US farmers#and we are proud to lead the industry in rallying behind American farmers to ensure the future of US agriculture#which is crucial to our country’s economy. The US Farmed certification comes at a critical moment for American agriculture. According to AF#within the next 15 years#ownership of over 30 percent of our nation’s agricultural land could be in transition as the current generation of farmers prepares to reti#farmland loss threatens the very foundation of our agricultural capacity#and new and beginning farmers are often challenged to secure the capital needed to enter agriculture. The US Farmed certification hopes to#as well as innovative strategies for transitioning their land to the next generation of farmers. We look forward to other companies joining#” added Whitworth#“so that together we can make an even greater impact and show our support for American farmers.”#certification#American farmers#sustainability
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brandingbridge123 · 7 months ago
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" A brand is a reflection of your company’s values and ethics. "
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lalitksharma · 11 months ago
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Top Brand Strategy Consultant in Chandigarh | Lalit K. Sharma
Compared to other brand strategy consultants in Chandigarh, Lalit K. Sharma is the one who stands out and his market awareness helps elevate the brands to new heights. He does smaller objective campaigns, product launches, expansion campaigns, content strategies for sustained campaigns, sale campaigns, and political campaigns where he leaves his mark. His aim is always to take your brand to the next level. Lalit K. Sharma's brand strategy dives deep into your mission and target audience, crafting a message that resonates and builds trust. Think market research, competitor analysis, and customer satisfaction surveys—all to keep your brand ahead of the curve. But it's not just data; it's magic!
He and his team design a logo that captures your essence and a tagline that sticks, leaving a lasting impression on your ideal customer. His enduring content strategies keep brands in the spotlight. If you're seeking a brand consulting expert who delivers tangible results, look no further than Lalit K. Sharma.
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abiodun-360degree · 11 months ago
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Stages in The Product Life Cycle (PLC)
Stages in The Product Life Cycle (PLC) Introductory Stage: At this first stage of a product’s life, the supplier can choose from the strategies which range from the “penetration” where the supplier invests to gain the maximum share of a new market, through the “skimming” where the maximum short – term profit is derived from the “innovation”. In earlier case the main task is to create awareness…
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ecommenchanter · 2 years ago
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Fast-Track to Online Income: Comprehensive Strategies to Earn Money and Grow Quickly in E-commerce
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Introduction
The digital landscape has significantly transformed the way we conduct business, opening up countless opportunities for generating income online. E-commerce, a sector that has seen exponential growth over the years, has become a key player in the digital economy, offering anyone with an internet connection a chance to jump into the world of online selling.
While it’s important to maintain realistic expectations — you won’t become a millionaire overnight — with the right approach, strategic planning, and a good deal of determination, it’s certainly possible to start earning money online in a matter of weeks, perhaps even days. This article will offer an in-depth, step-by-step guide to help you hit the ground running and fast-track your online income through e-commerce.
Part 1: Dropshipping — A Quick Start
Why Dropshipping?
The beauty of dropshipping lies in its simplicity and low entry barrier. It’s an e-commerce model where you don’t handle the products you sell. Instead, you work with a supplier who stores, packs, and ships the products on your behalf. This means you can start selling without a huge capital investment or the hassle of inventory management.
Finding a Reliable Supplier
Your supplier is your business partner, and their performance directly affects your customer satisfaction. You can find suppliers on platforms like AliExpress, Oberlo, SaleHoo, or Doba. Check for suppliers with excellent reviews, reliable shipping, and high-quality products. Remember, the cheapest supplier may not always be the best choice.
Choosing Profitable Products
Your product choice can make or break your business. Focus on niche products that are trending but not overly saturated. Tools like Google Trends, Niche Scraper, and Trend Hunter can help you identify potential winning products.
Pricing Your Products
Pricing is a crucial part of your business strategy. It should be high enough to cover your costs and generate a profit, but low enough to attract customers. Consider your target audience, product quality, and market competition when setting prices.
Part 2: Building Your Online Store
Why Shopify?
Shopify is a leading e-commerce platform known for its user-friendly interface, robust functionality, and excellent customer support. It offers a 14-day free trial that allows you to set up your store and get comfortable with the platform before committing to a paid plan.
Designing Your Shopify Store
Your online store is your virtual storefront, and its design should create a positive first impression. Choose a clean, professional Shopify theme that aligns with your brand identity. The layout should be intuitive, with a focus on user experience. Ensure your website is mobile-friendly, as a significant portion of online shopping happens on mobile devices.
Creating Stellar Product Listings
Your product page is where the selling happens. Each product listing should include an engaging title, a detailed description, high-quality images, and a clear call-to-action. Highlight the benefits of your products and why customers should choose them over competitors.
Setting Up Payments and Shipping
Shopify supports a wide range of payment gateways, including PayPal, Stripe, and credit card payments, making it easy for customers worldwide to shop from your store. For shipping, you can use the rates provided by your dropshipping supplier. Be clear and transparent about shipping costs and times on your product pages and checkout process.
Part 3: Pre-Launch Marketing
Why Pre-Launch Marketing?
Building hype before your store’s launch can help you hit the ground running. Use this period to create a community around your brand, generate interest in your products, and build anticipation for your launch.
Building an Email List
An email list is a powerful marketing tool. Use lead magnets — incentives you offer to potential buyers in exchange for their email address — to encourage website visitors to subscribe to your mailing list. This could be a discount on their first purchase, a free ebook, or exclusive access to pre-launch products.
Social Media Teasers
Leverage social media platforms like Instagram, Facebook, and Pinterest to share teaser posts about your upcoming store launch. These could be behind-the-scenes looks at your product selection process, sneak peeks of your products, or countdown posts leading up to the launch. Remember, engagement is key. Respond to comments and messages, and build genuine relationships with your followers.
Part 4: Launching Your Store
The Grand Opening
Now that you’ve built up anticipation, it’s time for the big reveal. Announce the launch on your social media channels and send out an email blast to your subscribers. To encourage initial purchases, consider offering a special launch-day discount or a small gift with every purchase.
Leveraging Social Media for Promotion
Stay active on your social media channels. Regularly post engaging content, interact with your followers, and promote your products creatively. Consider running contests or giveaways to increase engagement and reach. Also, don’t shy away from paid advertising on social media — it can be an effective way to reach a larger audience.
Part 5: Post-Launch Marketing Strategies
Influencer Marketing
Influencer marketing is a powerful tool in the e-commerce world. Influencers have established audiences who trust their recommendations. Partnering with influencers in your niche can drive significant traffic to your store and boost your sales.
Running Paid Ads
Paid advertising, particularly on platforms like Facebook and Instagram, can be a game-changer for your online store. With the ability to target specific demographics based on interests, location, age, and more, you can reach potential customers who are likely to be interested in your products. Start with a small budget and gradually increase it as you see positive results.
Search Engine Optimization (SEO)
SEO is a long-term strategy that can drive organic traffic to your store. It involves optimizing your website and product pages to rank higher in search engine results. This can be done by using relevant keywords in your content, optimizing your website’s loading speed, and building high-quality backlinks.
Part 6: Fostering Growth and Expansion
Prioritizing Customer Service
Excellent customer service can set you apart from your competitors. Ensure you respond to customer inquiries quickly and professionally. If issues arise with orders, handle them promptly and to the customer’s satisfaction. Happy customers are more likely to become repeat customers and refer others to your store.
Analyzing and Optimizing
Regularly review your store’s performance using analytics tools like Google Analytics or Shopify’s built-in analytics. These tools provide valuable insights into your customers’ behavior, popular products, and traffic sources. Use this information to optimize your website, marketing strategies, and product selection.
Expanding Your Product Range
As your business grows and you gain a better understanding of your customers, consider expanding your product range. This could mean adding new products within your existing niche or branching out into complementary niches. However, ensure any new products align with your brand and are likely to appeal to your target audience.
Part 7: Scaling Your Business
Moving Beyond Dropshipping
Once you’ve built a stable income stream through dropshipping, consider exploring other e-commerce business models. For instance, you could transition into wholesaling or even manufacturing your own products. This could increase your profit margins, give you more control over product quality, and allow you to offer unique products that set you apart from the competition.
Building a Strong Brand
As your business grows, focus on building a strong brand. A compelling brand story, a consistent visual identity, and a clear value proposition can help you establish a strong market presence. Invest in quality branding elements such as a professional logo, a unique color palette, and a consistent tone of voice in all your communication. Remember, a strong brand can command customer loyalty and distinguish you from competitors.
Investing in Advanced Marketing Strategies
As your business scales, so should your marketing efforts. Consider more advanced strategies such as content marketing, email automation, retargeting ads, and even hiring an SEO consultant.
Content Marketing: Regularly publishing high-quality, relevant content can drive traffic to your site, improve your SEO, and position your brand as an authority in your niche. This could be blog posts, how-to guides, or even video content.
Email Automation: Automated email campaigns can help you nurture relationships with your customers. This could include welcome emails, cart abandonment reminders, and personalized product recommendations.
Retargeting Ads: Retargeting ads can help you reach people who have previously interacted with your brand, reminding them of their interest and encouraging them to complete a purchase.
SEO Consulting: As your store grows, you may want to consider hiring an SEO consultant. They can provide expert advice and implement advanced strategies to help your store rank higher in search engine results.
Part 8: Mastering Customer Retention
Why Customer Retention Matters
Acquiring new customers is important, but retaining existing ones is just as crucial. In fact, it’s often more cost-effective to retain a customer than to acquire a new one. A loyal customer base can provide a steady stream of revenue and serve as brand ambassadors, promoting your business through word-of-mouth marketing.
Implementing a Loyalty Program
A loyalty program can incentivize repeat purchases by rewarding customers for their loyalty. This could be a points-based system where customers earn points for every dollar spent, which can be redeemed for discounts or free products. Or, it could be a VIP program offering exclusive perks to members.
Offering Excellent Post-Purchase Support
Post-purchase support is a crucial part of customer retention. This includes answering any questions or concerns customers may have about their purchase, providing easy and hassle-free returns or exchanges, and following up with customers to ensure they’re satisfied with their purchase.
Part 9: Exploring International Markets
The Benefits of Going Global
Expanding your e-commerce business to international markets can open up a whole new customer base, significantly increasing your sales potential. Additionally, it can help spread risk — if sales dip in one market, they may be up in another.
Conducting Market Research
Before expanding internationally, conduct thorough market research to understand the demand for your products in different markets, the competition, and any cultural nuances that could affect your marketing and sales strategies.
Overcoming Logistics Challenges
International expansion comes with logistical challenges, such as shipping, taxes, and customs. Partnering with international shipping providers and understanding the tax and customs regulations of the countries you’re selling in can help you overcome these challenges.
Part 10: Preparing for the Future
Staying Ahead of E-commerce Trends
The e-commerce landscape is constantly evolving, and staying ahead of trends can give you a competitive edge. This could involve adopting new technologies (like AR and VR for product visualization), exploring new marketing strategies (like TikTok marketing), or even expanding into new product categories.
Investing in Sustainability
Sustainability is becoming increasingly important to consumers. Incorporating sustainability into your business — whether through eco-friendly packaging, sustainable sourcing, or carbon offset shipping — can not only help the environment, but also attract a new segment of eco-conscious consumers.
Adapting to Changes in Consumer Behavior
Consumer behavior is continually changing, influenced by social, economic, and technological factors. Regularly reviewing your sales data, keeping an eye on industry trends, and actively seeking customer feedback can help you stay in tune with changes in consumer behavior and adapt your business accordingly.
Part 11: Building a Team
As your e-commerce business grows, you may need to expand your team to handle the increasing workload and bring in new skills and perspectives.
Hiring the Right People
Hiring the right people is crucial for the success of your business. Look for individuals who are passionate about your industry, align with your company culture, and have the skills and experience needed for their role.
Delegating Tasks
As a business owner, it’s important to delegate tasks so you can focus on strategic decision-making. Assign operational tasks (like order fulfillment and customer service) to your team members, and consider outsourcing specialized tasks (like SEO and content creation) to experts.
Building a Positive Company Culture
A positive company culture can improve employee satisfaction and productivity. Foster a culture of open communication, recognize and reward hard work, and provide opportunities for professional growth.
Part 12: Keeping the Momentum Going
Building a successful e-commerce business is a marathon, not a sprint. Even after achieving initial success, it’s important to keep pushing forward and striving for growth.
Continually Optimizing Your Store
E-commerce is a fast-paced industry, and what worked yesterday may not work tomorrow. Regularly review and optimize your store based on performance data and industry trends. This could involve tweaking your website design, improving product descriptions, or optimizing your checkout process.
Expanding Your Marketing Efforts
As your business grows, you should continually expand and diversify your marketing efforts. Test new marketing channels, experiment with different ad formats, and continually optimize your campaigns based on performance data.
Innovating and Experimenting
Don’t be afraid to innovate and experiment. Whether it’s launching a new product line, trying a new marketing strategy, or experimenting with a new business model, taking calculated risks can lead to big rewards.
Conclusion
While the promise of fast money in e-commerce is enticing, it’s important to remember that building a successful online business requires strategic planning, hard work, and a commitment to continuous learning and adaptation. It’s not about getting rich quick, but about building a sustainable business that can provide a steady income stream over time.
The roadmap outlined in this article offers a comprehensive guide to fast-tracking your online income. By starting with dropshipping, setting up an attractive and user-friendly online store, leveraging pre-launch and post-launch marketing strategies, and focusing on customer satisfaction, analysis, and optimization, you can set your e-commerce business up for success. As your business grows, you can explore other business models and advanced marketing strategies to further increase your income.
So, are you ready to embark on your e-commerce journey? With this detailed guide, you’re well-equipped to fast-track your path to earning online income. Remember, every successful business started somewhere, and today could be your day one. So, take that first step, and let the journey begin!
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iknewitbefore · 2 years ago
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GetResponse Review 2023: A Comprehensive and Affordable Email Marketing Platform
As businesses continue to adapt to the ever-changing digital landscape, email marketing remains a reliable and effective tool for reaching customers. With countless email marketing platforms available, it can be challenging to determine which one is the best fit for your needs. GetResponse is one such platform that has gained popularity in recent years. In this review, we will take a closer look at GetResponse and what it has to offer.
User Interface
GetResponse's user interface is clean and easy to navigate, making it simple for users to create email campaigns, automate messages, and manage subscriber lists. The platform's drag-and-drop email editor is intuitive, and the pre-designed templates make it easy to create visually appealing emails without requiring any coding knowledge. Additionally, the platform's automation workflows are easy to set up, allowing businesses to automate email campaigns and track customer behavior without any technical expertise.
Features
GetResponse offers a range of features that make it a versatile tool for businesses of all sizes. In addition to standard email marketing features such as A/B testing and segmentation, the platform offers landing page creation, webinars, and e-commerce capabilities. These additional features make GetResponse a more comprehensive marketing platform, allowing businesses to manage multiple aspects of their marketing campaigns from a single dashboard.
Pricing
GetResponse's pricing is competitive, with plans starting at $15 per month for up to 1,000 subscribers. As the number of subscribers increases, so does the monthly cost, with plans topping out at $1,199 per month for up to 100,000 subscribers. There is also a free trial period available for new users, allowing them to try out the platform before committing to a subscription.
Customer Support
GetResponse's customer support team is available 24/7 via email and live chat, making it easy for users to get help when they need it. The platform also offers a range of resources, including tutorials and webinars, to help users get the most out of the platform.
Conclusion
Overall, GetResponse is a robust and user-friendly email marketing platform that offers a range of features at a competitive price point. Its intuitive user interface and comprehensive range of features make it an excellent option for businesses of all sizes, and its customer support team is always available to help users navigate the platform. With a free trial period available, businesses can try out the platform before committing to a subscription, making it a low-risk option for those looking to improve their email marketing efforts.Click here to start your free trial now!
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jasadigitalmarketingresto · 2 years ago
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AHLI, 0822-2984-0002, Mempromosikan Coffe Shop
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dipnots · 2 years ago
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From Dream to Reality: Steps to Becoming a Successful Entrepreneur
Becoming an entrepreneur can be a thrilling and fulfilling journey, but it’s not without its challenges. From starting a business to scaling and growing, there are many steps along the way. In this blog post, we’ll explore the key steps involved in becoming a successful entrepreneur. Identifying Your Passion: Entrepreneurship is often driven by passion, so it’s important to identify what you’re…
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champstorymedia · 2 months ago
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Starting Strong: Key Strategies for Launching Your Dream Business
When it comes to launching your dream business, starting strong is crucial. The initial steps you take can determine your venture’s success or failure. From validating your idea to understanding your market, every action plays a significant role in your entrepreneurial journey. In this comprehensive guide, we will explore key strategies for launching your dream business, equipping you with the…
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unwyresoltuions · 2 months ago
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agency brand identity
Ditch the jargon and step into a world of simple strategies that blend creativity with an innovative approach. Give your business the voice it deserves and experience branding solutions that ‘unwyre’ even the most complex of briefs; with our vast array of customized services. We not just help you get the visibility you need, but also make you stand out from your competitors through an approach that blends traditional and new-age marketing.
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arkhammaid · 11 months ago
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— ˚₊‧⁺˖ THE LIGHTNING ON TRACK | SERIES MASTERLIST
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CURRENTLY ON INDEFINITE HIATUS!!
you can check out my other writing on my ao3 <3
fandom. formula one & mcu
about. the first daughter of the stark family drives for their brand new team in formula one
pairing. none yet, all platonic (can be changed in the future)
content warnings. written in 3rd person, fem!reader, written and smau chapters, not edited/proofread
notes. welcome, welcome! i've seen so many reader!driver stories here so i decided to contribute :) as for now, i have no final destination with this story, but i do have some ideas i definitely want in. pls feel free to share your own ideas!!
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ABOUT THE STARK RACING F1 TEAM.
the family. the team. the public opinion. the grid's reaction.
ABOUT THE PAST.
before the family. before formula one.
ABOUT THE PRESENT.
the 2025 season.
-> the livery launch. the strategy call. the pre-season testing. the wait for first race. the training. the interview.
the 2026 season.
ABOUT THE FUTURE.
ABOUT THE ALTERNATE UNIVERSES.
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taglist. @lilypadlover , @adorablezhui , @peqch-pie , @keyz-writes , @obsidianjewel , @aimixx , @themercyverse , @lem-hhn , @akiraquote , @kiiyoooo , @nichmeddar , @nothingfuninthislife , @fionaschicken , @lyrasconstellation , @spideybv28 , @keii134 , @starssfall , @tpwkstiles , @fangirl-dot-com , @nichmeddar , @lady-laura-speaks , @nikfigueiredo , @hinamesgigantica , @brakingboundaries , @almostjollypizza , @yoremins , @raizelchrysanderoctavius , @celesteblack08 , @watermelon-sugars-things , @lighttsoutlewis , @radiantdanvers , @vellicora , @sterredem , @hiireadstuff , @jolixtreesunn , @mypage-myfandoms , @nelly187 @greeneyesandsunshine , @fulla02 , @welovediaaxx , @whyamireadingthis , @67-angelofthelordme-67 , @blueberry64857959 , @winchesterwife27 , @six-call , @skywalker1dream , @mellowarcadefun , @cherry-piee , @peterholland04 , @motorsportloverf1 , @renarots , @msbyjackal , @woozarts , @leclucklerc , @yl90
crossed off tags mean i can't tag you!
DO YOU WANT TO JOIN THE SERIES TAGLIST? please leave a comment on this post or send a non anonymous ask!
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ARKHAM MAID 2024
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carsthatnevermadeitetc · 24 days ago
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What a difference 74 years makes juxtaposition of Jaguar Mark VII, 1950 & Jaguar Type 00 Concept, 2024. The news and social media media in the UK have been busy with Jaguar's new concept today so I thought I'd pitch it. First of all some context: Jaguar has been owned by Indian Multinational Tata Motors since 2008. Recently Jaguar has been doing badly, at present they don't make any saloons or sports cars at all. Their most recent model, the I-Pace electric crossover was introduced in 2018 and is scheduled to be discontinued in 2025. The E-Pace compact SUV is about to end production leaving the F-Pace SUV (introduced in 2015) as their only offering. On November 18 the Jaguar brand was relaunched with a new logo and aimed at a new, more rarified market. The Type 00 is a concept that points to the future style of Jaguar cars. It is not a "production intent" concept, their first "reimagined" production car will be an electric four‑door GT – to be revealed in late 2025. The important thing to note about their new saloon is that it will sell for around £120,000, twice the price of the last XJ saloon when it was discontinued in 2019. I have juxtaposed the Type 00 with the Mark VII because it was also launched at a time when Jaguar was repositioning itself in post-war Britain and was a high-end saloon, the first to use Jaguar's then new XK DOHC straight 6. Jaguar are taking a huge risk with their new electric saloon, only time will tell if their strategy will work but I have never seen a concept car get as much news coverage and comment as the Type 00
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