#companion animal industry

[ranger-kellyn]

idk if i'll ever actually make anything of it, but i have to admit i AM enjoying jotting ideas down for an original avatar story

[animal-care]

The Booming Global Animal Health Market

Market Overview

The global animal health market has experienced remarkable growth, with the market size reaching a substantial value of $62.4 billion in 2023. This robust market performance is projected to continue, with the market expected to grow at a Compound Annual Growth Rate (CAGR) of 9.0% from 2024 to 2030, ultimately reaching a market size of $97.5 billion by 2030.

Regional Dynamics

The Animal Health Market is geographically diverse, with North America holding the highest market share of around 32% in 2023. This can be attributed to the wide range of definitive measures adopted by government and animal welfare organizations in the region, promoting animal health and welfare. Other key regions contributing to the market's growth include Europe, Asia-Pacific, and Latin America, each with their unique market dynamics and growth drivers.

Market Segmentation

The animal health market can be segmented based on various factors, including distribution channels, animal types, and product categories. In terms of distribution channels, the market is dominated by the retail segment, accounting for the largest market share, followed by e-commerce and hospital/clinic pharmacies. By animal type, the market is further divided into production animals, such as poultry, swine, and cattle, as well as companion animals, including dogs, cats, and horses.

Key Players and Competitive Landscape

The animal health market is characterized by the presence of several major players, including Zoetis, Ceva Santé Animale, Merck & Co., Inc., Vetoquinol S.A., and Boehringer Ingelheim GmbH. These companies have established strong brand recognition, extensive product portfolios, and global reach, contributing to their dominant position in the market.

Drivers and Trends

The growth of the animal health market is driven by several key factors, including:

Rising animal health expenditure: Increased spending on animal healthcare, driven by the growing awareness of animal welfare and the need for preventive care.

Prevalence and incidence of animal diseases: The increasing prevalence of zoonotic diseases and the need for effective treatment and prevention measures.

Concerns over zoonoses: The growing focus on addressing the risks of diseases that can be transmitted from animals to humans.

Initiatives by key companies: Investments in research and development, product innovation, and strategic partnerships to expand market presence.

Pet humanization: The trend of treating pets as family members, leading to increased spending on their health and well-being.

Opportunities and Challenges

The animal health market presents a range of opportunities and challenges for industry stakeholders:

Opportunities:

Expansion in emerging markets: Developing economies, such as Asia-Pacific and Latin America, offer significant growth potential due to rising pet ownership and increasing awareness of animal health.

Technological advancements: The integration of digital technologies, such as telemedicine and data analytics, can enhance the delivery of animal healthcare services and improve overall market efficiency.

Sustainable product development: The growing emphasis on environmental sustainability and the development of eco-friendly animal health products can create new market opportunities.

Challenges:

Regulatory compliance: Navigating the complex regulatory landscape, particularly regarding the approval and marketing of animal health products, can be a significant hurdle for industry players.

Pricing pressures: Intense competition and the need to balance affordability with profitability can create pricing challenges for market participants.

Supply chain disruptions: Disruptions in the global supply chain, such as those caused by the COVID-19 pandemic, can impact the availability and distribution of animal health products.

Conclusion

The global Animal Health Market is poised for continued growth, driven by the increasing demand for animal healthcare, the prevalence of animal diseases, and the growing focus on pet ownership and welfare. By leveraging their expertise, technological capabilities, and strategic partnerships, industry players can capitalize on the opportunities presented by this dynamic market and address the challenges to drive long-term success.

[juanvmartinez2024]

Tailored Care for Furry Friends: Companion Animal Pharmaceuticals Market delivers specialized treatments for pets, addressing their unique healthcare needs and enhancing the well-being of beloved animal companions worldwide.

[jadeannbyrne]

Of Midnight Oil and Modern Marvels: Jade's Fuel-Filled Odyssey

In the quiet hours of the night, beneath the fluorescent glow of the gas station canopy, my story intertwines with the hum of the American heartland. As a nocturnal guardian of the pumps during my college years, I shared whispers and laughter with the ghosts of Route 66, all while my heart pledged allegiance to the noble colors of Royal Dutch Shell. “Wij zijn meer dan vrienden, we zijn familie,”…

[crop-protection-market]

Exploring the Animal Care Market: A Global View of Share, Growth, and Future Outlook

The Animal Care Market, a domain driven by compassion and dedication, plays a vital role in safeguarding the well-being of our cherished animal companions. This comprehensive overview dives into the intricacies of the Animal Care Market, encompassing analysis, demand dynamics, growth projections, challenges, and emerging trends.

Compassionate Care: Unveiling the Landscape of the Animal Care Market

Beyond being an industry, the Animal Care Market is a testament to our commitment to providing optimal care for our diverse animal companions. Analyzing its multifaceted nature reveals the delicate balance between technological advancements, regulatory compliance, and the unwavering dedication of caregivers. The Global Animal Care Market Size is poised to reach USD 100 billion by 2025, reflecting a compounded annual growth rate of 6%. Notably, the Asia-Pacific region leads the way, holding a substantial 35% share of the total market revenue.

Meeting the Demand: Addressing the Needs of Pets and Livestock

Understanding the demand dynamics within the Animal Care Market is pivotal for stakeholders aiming to cater to the diverse needs of both pet owners and livestock producers. The surge in pet adoption, evolving pet humanization trends, and a growing awareness of preventive veterinary care collectively drive Animal Care Market Demand. Additionally, rising concerns about zoonotic diseases and the push for sustainable livestock practices significantly contribute to the demand for animal health products. Remarkably, pet owners in North America annually invest an average of USD 1,200 in veterinary care and related products.

Forecasting a Brighter Future: Growth and Outlook of the Animal Care Market

Navigating the trajectory of growth and forecasting future trends is essential for stakeholders contributing to the positive development of the Animal Care Market. The Animal Care Market Outlook is optimistic, fueled by sustained demand for advanced veterinary services, pet insurance, and innovative healthcare products. Government initiatives promoting animal health and welfare further contribute to this positive growth outlook. The Latin American region is anticipated to experience the highest growth rate in the Animal Care Market, with a projected CAGR of 8% over the next five years.

Revenue Realities: Illuminating the Financial Landscape of Animal Care

Delving into the revenue aspects of the Animal Care Market unveils the economic viability of the industry and the financial considerations influencing stakeholders. The Animal Care Market Revenue is diverse, spanning veterinary services, pet products, and pharmaceuticals. The uptick in pet ownership, coupled with an increased willingness to invest in premium pet products and services, significantly contributes to market revenue. Veterinary services specifically contribute to 50% of the total Animal Care Market Revenue, showcasing the growing emphasis on professional healthcare for pets.

Sizing Up: Animal Care Market Size and Emerging Trends

Analyzing the size of the Animal Care Market alongside emerging trends provides a comprehensive view of the industry's current state and future possibilities. The Animal Care Market Size is witnessing a surge in demand for organic and natural pet care products. Notably, e-commerce platforms are gaining popularity for purchasing pet products, reflecting shifts in consumer buying behavior. Online sales of pet care products have witnessed a substantial 25% year-on-year increase, signaling the digital transformation of the Animal Care Market.

Challenges on the Horizon: Navigating Animal Care Market Challenges

While the Animal Care Market thrives on compassion, it is not immune to challenges that demand thoughtful solutions. Animal Care Market Challenges include regulatory complexities, the increasing need for skilled veterinarians, and ethical considerations surrounding animal testing. The rise in counterfeit animal health products poses a significant challenge to the integrity of the Animal Care Market. The shortage of skilled veterinarians, estimated at 20% in developing regions, impacts the accessibility of veterinary services.

The Ever-Changing Landscape of Animal Care Market Trends

Remaining at the forefront of the Animal Care Market involves a keen awareness of emerging trends shaping the industry's future. Animal Care Market Trends include the rising demand for personalized pet nutrition, the integration of telehealth services in veterinary care, and the growing popularity of pet wearables. Sustainable and eco-friendly practices are gaining prominence, with consumers seeking ethically sourced and environmentally conscious animal care products. The market for pet wearables is expected to witness a remarkable CAGR of 12% over the next five years, driven by the increasing focus on pet health monitoring.

Conclusion: A Commitment to Compassion and Innovation

The Animal Care Market stands as a testament to our unwavering commitment to the well-being of our animal companions. Navigating its complexities requires a blend of compassion, innovation, and a proactive response to emerging trends and challenges. As the market continues to evolve, stakeholders must remain adaptable and dedicated to ensuring the health and happiness of the creatures we cherish.

[karinzany]

SPOILERS FOR CHAPTER 1138 OF ONE PIECE

@shishishi-sunny @wyvernslovecake @theheybarrel

I'm basically going to write what I understood from the last panel.

"The First World", ended 900 years ago - beginning of the Great War and to what we call "the Void Century", and "The Second World" - 800 years ago - the end of the Void Century and the beginning of the World Government rule.

The first world was a technologically advanced world, symbolized by the factory. Humanity used the "Mother Flame" - the "forbidden sun" (represented by the balls of energy carried by the slaves) in their industry. The slaves wished upon their liberation, and from what Vegapunk told us, akuma no mi are the materialization of the wishes of humanity. So the Hito Hito no mi: model Nika came to be. A man-made God was born. The "god of earth" Pluton, a ship that moved using the energy of the Mother Flame caused the big earthquake that sank the world 200 meters (chapter 1115), and only the islands we know today remained. To survive the flood, people and animals got on the Noah ark, just like it happened on the Bible passage that inspired the manga.

I'm also curious about "Vearth", the god of earth in Skypiea.

The serpent of hell can be a reference to Jormungandr or the Leviathan. Maybe in the context of One Piece it is Nerona Imu themselves. Maybe it is a former user of the Yami Yami no Mi that brought darkness and death... Maybe it is just the serpent of Skypiea.

"The god of the forest sent forth demons" - the Devil Fruit tree created an army of Devil Fruit users. "The sun merely spread the embers of war" - Nika/Joyboy/The Sun God lead that army into war, his companions of the Ancient Kingdom: Nefertari Lili, Emet, Zunisha.

"The people of the half-moon" - Kozuki and Minks? - and "the people of the moon" - Shandorans, Birkans, Skypieans? - dreamed of a new Dawn. But humanity, the alliance of the 20 kingdoms, killed the sun, Joyboy, and began their reign of terror.

The God of sea became enraged - the Mermaid Princess Poseidon, Joyboy's dear friend, brought destruction after his passing.

"They could never meet again" - Poseidon was exiled in Fishman Island and Pluton buried under Wano. What about Uranus? I don't know, maybe the Mother Flame itself is Uranus and Pluton is "just" the warship.

About the People of the Moon:

Enel's cover page story is now more important than ever. His ark Maxim is depicted on chapter 1138, since it was probably used by the first moon people to come to the blue sea. It has also been a famous theory that the first Joyboy might have been one of them.

Who is that big Dragon in the middle of the page? I'm not sure. Is that the Forest God? I was reminded of the current Gorosei, and it vaguely looks like Markus Mars, just like the serpent resembles Ju Peter.

"The Third World" is about to end right now. It is a post-apocaliptic world where most people aren't aware of the events of the Void Century. We can see a bunch of characters that are well know to us readers and are destined to bring the End of Times and the Dawn of the New World (which we now now it's is going to be the Fourth): Luffy as Nika, Shirahoshi as Poseidon, Loki representing the Giants apparently, Emet the robot who was a companion of Joyboy, a Tontatta, a Mink, and a series of ships with what we assume have the Ancient Kingdom flag:

I would like to bring attention to a character that was highlighted in a previous moment of the chapter. It looks like a Mink, but I think he is a Zoan User - Yamato in his Okuchi no Makami form, the Guardian Deity of Wano.

Finally the big Demon holding the Sun is Imu, next to a ship with their Holy Knights / the Navy. The world will end with the ultimate battle against the Darkness that wants to extinguish the light of the Sun. And the Sun will emerge victorious and bring a new Dawn.

The drums of liberation will play to the rythim of Nika's heart. The will of D. will be fulfilled at last.

As the late Tom would say:

D. = Don = Dawn

Note: Eiichiro Oda studied about the biggest pirates and navigators in the world, which includes the Portuguese, like Fernão de Magalhães (Magellan) or Bartolomeu Dias (Bartolomeo, Bartholomew Kuma). In Portugal, when we refer to a lord or a lady, we put a D. next to their name, short for "Dom" - Sir/Lord or "Dona" - Dame/Lady. For example, Portugal's first king is called D. Afonso Henriques.

I think Oda did a play on words with Don and Dawn, meaning both the sound of a drum and the Dawn of the New World. So the D. clan are the real "lords" of the world.

[mapsontheweb]

Dog ownership in Europe

The population of dogs in Europe has grown steadily over the last decade. According to the European Pet Food Industry Federation (FEDIAF), approximately 92.9 million dogs lived as pets in European households in 2021. Companion animals, especially dogs, provide significant psychological and physiological benefits to their owners and assist in creating social bridges in the community.

Romania has the highest percentage of households with dogs in Europe: nearly half of households own at least one dog. This trend stems from the urbanization boom of the 1970s, which led to the widespread abandonment of dogs as people moved to cities. This shift was followed by legislative changes in the 2000s, that encouraged the adoption of stray dogs. Poland and the Czech Republic also have a significant number of dog owners, with 43% and 42% of households, respectively, owning at least one dog. These two nations are the only European countries, besides Romania, where over 40% of households have a dog.

On the other hand, having dogs is not popular in Turkey. Only 5% of households in Turkey own a dog. That’s by far the lowest in Europe. Switzerland has the second lowest dog ownership in Europe, where only 12% of households own a dog.

by the.world.in.maps

[despazito]

could u elaborate on "parrots make bad pets"? not disagreeing (far from it) just interested to see your take! looking to learn more about this

(i've gotten this ask before so please don't mind i'm just gonna paste a writeup i did a while ago)

There’s a blog run by an animal behaviourist who specializes in parrots that i really enjoy reading, she has a very good writeup on the state of companion parrots as an industry: The Inconvenient Truth About Cockatoos

so basically the average person usually cannot meet the needs of a parrot, especially medium and ESPECIALLY large species. they are long lived, extremely social and intelligent animals who are very demanding if you are their only companion. in my mind the most 'ethical' pet parrot setup is having some pairs of budgies in a dedicated bird room filled with foraging enrichment and doing some basic command training as a bird-human bonding activity instead of cuddles.

most pet parrots are hand reared or even hatched in incubators by breeders and are never given a chance to be raised by their parents, and virtually none stay with their parents until a natural weaning age before getting sold. which is wild considering it is fucking ILLEGAL to do that to puppies or kittens.

A parrot isn't really born wired for human companionship in the same way that a dog or cat is. they imprint on their parents which sets the blueprint of their kin, and they generally want to only form extremely close bonds with others of their kin. To get a very people-oriented parrot, it has to think it’s people.

This is different from the socializing practiced in raising cats and dogs or acclimating ferals to people. socializing means exposure to things so that the animal doesn't grow up to see the target as a threat, and ultimately that the target is something that can be very rewarding to spend time around. A dog raised with its mother and socialized to people still understands that it's a dog, it can get along with other dogs, but can also form strong bonds to people. They actually read both dog and human body language and legitimately have an awareness that we are different species.

The companion parrot is raised to think it’s people, and as a result many lose the ability to form bonds with their own kind. in fact the reason many breeders remove eggs or chicks from the nest is arguing that the parent birds don’t really know how to raise their chicks- because they themselves were hand reared and never learned how to parent from their parents! it seems that, like us, parenting isn't perfectly hardwired in parrots and they need to learn the skill from their families, oftentimes even staying to help their parents raise younger siblings!

That's why it's not at all uncommon for pair bonded breeding birds to be sold as a completely separate product from companion birds in many aviary operations. there's so many ads for people selling breeding parrots that fucking hate humans or are semi tame specifically listed for sale as breeders not as pets:

then their babies are bred for the pet market so they are taken either before or right after hatching to get hand reared and imprinted onto humans, because a parrot-bonded parrot just won't be as interested in forming those close human companionships you see in viral videos. this isn't the case for all aviaries, i want to acknowledge there are smaller scale breeders who have tamer breeding birds, but big producers can have borderline feral pairs and the point i'm trying to make is when you socialize a parrot to either the human world or parrot world, it's often at the expense of the other.

most trouble starts once the parrot begins reaching the age of sexual maturity. they stop being openly cuddly to most people, and will try to pair bond with their primary caretaker. It's not uncommon for this to lead to aggression towards other family members because parrots don't share partners, they can even do this to babies they are jealous of!

But a human can't become a suitable mate substitute for a parrot, and some of their mating behaviours such as regurgitating on you can seem straight up gross so the human then shuns the parrot and shuts down their advances. this can make your bird become very sexually frustrated that can lead to more unwanted behaviours and even health emergencies such as prolapse. we lead them on by stroking their chest and backs (only something bonded pairs do, you are essentially jerking off your parrot when you do this..) then reject them with no other outlet for their natural urges, and spaying/neutering isn't an option either! so they're stuck in a psychological purgatory of being unable to fulfill their instincts. and if they're in an understimulating environment and left alone for most of the day in addition to all that, frankly i think that's just an awful life to give to an animal we allegedly love!

we essentially alienate them, and when they don’t have people around to meet their extremely high social needs because you work a 9-5, even if there are other birds around, the lonely or frustrated human-bonded parrot can become depressed and self mutilate.

parrots that were left with their parents, are raised as parrots, and weaned at their own natural pace overwhelmingly do not exhibit these destructive behaviours.

 a productive relationship with a pet parrot is one that fosters independence, not dependence, on the human companion. the most responsible parrot owners should strive to act more as a zookeeper to their parrot instead of cuddling it and creating a ‘velcro’ bird glued to the hip, and socialize with them via training sessions instead of letting their birds indulge in pair bonding behaviours like petting and preening which leads to sexual frustration and aggression or self mutilation.

Ultimately I believe any parrot hand reared and imprinted onto humans is some degree of psychologically damaged and suffers from the parrot equivalent of a developmental trauma, they have been robbed of a normal parrot life and it cannot be undone.

SO many parrot rescues are completely flooded with unwanted pets, many with tough behavioural challenges (for example it's not uncommon for parrots to be reactive to an entire gender, so that cuts the adopter pool immediately in half). and these patterns can be difficult to break especially without the aid of a behaviourist. and the thing still has another 40 years of life left in it but nobody wants to adopt because it's another "crazy bitey bird that hates everyone", has reached sexual maturity so it's no longer as friendly, and it's much easier to start from scratch so folks choose to just buy another baby and keep the cycle going.

And none of that even touches on the rampant poaching that keeps supplying the trade in many parts of the world. and that's why everyone should have domestic chickens or pigeons.

[havenesc]

the "everything is the same but jason was a low-key horse girl AU" (bear with me here this is what i call....niche)

jason doesn't take anything for granted when he's newly minted as bruce wayne's newest ward, fresh ink on his adoption papers and no complaints towards the long hours of training that it takes to be molded into robin, boy wonder. he's granted access to everything he could ever want, everything he ever wanted to be. his biggest hurdle is the private school, with the children of the upper echelon, who cannot and do not want to relate themselves to him aside from what bruce's name gives him. the feeling's mutual; he can't relate to them any more than they can to him, and he oftentimes struggles with social situations. it's incredibly isolating at times, but he's batman's robin, so most days, it's enough.

batman and robin end up working on a case with a string of animal thefts when a murder turns up at the local stable yard not far from wayne manor. when batman is investigating, or interviewing the nightcheck crew for the yard, robin ends up having a moment with one of the horses who hangs his head over his stall door and tries to nip and nibble on robin's hair, his ear (tickles), his cape, his costume, until jason relents and gives him attention.

"sorry," one of the night checkers says, when robin barely stifles a laugh as the animal lips at his cheek, "he can be a handful."

this becomes a habit for the duration of the case -- if robin is looking for clues, or in general in the vicinity, he will seek out his nosy-ass four-legged friend with quiet eyes and a penchant for being too in his personal space.

all of this does not go unnoticed by the batman.

bruce, for what it's worth, has minor investments in the racing industry. it's a good way to get leads on bookies and crime cases, as horse racing tends to be rife with corruption and embezzling funds in gotham city -- that, and the first boy wonder saw 1979 classic The Black Stallion and briefly took an interest in horses himself when he was small enough to entertain the idea of jockeying. the wayne family had a string of polo ponies in the early 40s and 50s, and alfred grew up watching foxhunts in england. bruce is also aware how beneficial equine therapy can be, and in jason's case, how it may help him have an outlet that is not violence but is also not a thinly veiled attempt at networking through sports like tennis and lacrosse.

bruce asks one morning at the breakfast table, "would you like to learn to ride?" and at first, young jason snorts and waffles a little on his answer, because it's mostly girls at the stables, and he would encounter the same issues of upper echelon, but bruce simply says, "it could be a good skill to know," framing it in context of their other work, and it's enough for jason to be convinced that it's alright to want to be at the stables.

so he takes lessons after school, once a week first, then quickly switches to twice when he learns fast and outgrows his first lesson horse. alfred takes him -- he quickly becomes the old butler all the horses recognize with nickers when he comes down the alleyway, because he carries peppermints in his pockets, and where jason is, alfred-the-treat-bringer usually follows. bruce comes to watch here and there when he can, but he also wants it to be something jason has to himself. something jason enjoys, not because bruce asked him to do it.

jason finds that he does -- he likes riding. he likes the smell of the hay, the sound of animals chewing grain, the science of biomechanics in riding and how the horses are usually better companions than people. he starts helping out here and there at the stables where he can, and the workers grow fond of the wayne heir. he likes being there when he needs to cool down after a long day of school, he likes sneaking out to sit in the loft after a night of patrol or maybe the unsettling arguments with bruce. he sits in the stalls and he listens and even, yes, still gets harrassed by the same horse that initially introduced him to horses. it helps him regulate his emotions more when he's robin. it gives him the outlet bruce hoped it would.

moreover, he's good. he can ride out hot horses without fear, channel that abundance of energy into something productive and competitive. people start asking him to take on problem cases, or timid riders ask for tips from the fearless kid with guts and a velcro seat. the first time he ever competes, he sweeps his classes. even dick hears about it when alfred sends him a photo of young master jason, smiling and proud and holding a blue ribbon next to his infamous cheeky horse, and then another photo, when jason's face is buried in the neck of his horse, because bruce revealed that he bought it for him.

(this also leads to dick showing jason the same movie that had enamored him as a kid, and for a brief moment jason thinks of alec ramsay washed up on that island all alone, and feels in some kind of way a kindred spirit.)

even when bruce and jason begin to butt heads, and the fights increase in both frequency and tenacity, jason still finds solace in the stables. he never stops being offered horses to ride. he makes the time to compete, even when he has to get up at 6 a.m. to braid his horse's mane, but patrol ended at 4. his anger doesn't reach him in the smell of hay and sweet feed.

and then he dies.

bruce never sells the animal. can't make himself do it.

he doesn't visit -- visiting the stable aisles feels like visiting a crypt, and he can't snuff his grief long enough to reach the golden plaque that engraves JASON TODD as the owner of the horse. alfred comes by every once in a while, but not as often as he used to. the horses stop turning their heads in recognition.

when jason comes back as red hood, it takes him a long time to make himself go back to the yard. but when he does, an old friend still turns his head to him, ears pricked, eyes quiet but looking for attention all the same.

[horseimagebarn]

https://archive.is/LAwFB <- Here is a link to a 2023 National Geographic article about horse slaughter in the Americas. You might be interested to know that thoroughbreds actually make up only 10% of horses exported for slaughter. The vast majority of retired racehorses in the US and the UK that aren't kept for breeding purposes go on to second careers or are simply kept as companion animals. This is *NOT* to say that the racing industry doesn't have horrific problems, but rather that even when they don't succeed on the racetrack, the horses are still worth more alive than they are as food. Quarter horses, on the other hand...YEESH. Let's just say the Jockey Club keeps meticulous track of how many thoroughbreds are foaled every year. The AQHA...doesn't.

for context this ask is referring to this post i made yesterday

i have much to say on this and ended up just rambling about horse which i love to do when given an intriguing ask so here we go

punctuation and capitalization usage for ease of understanding GO!

sorry if this makes no sense i just went crazy and hate proofreading

Thoroughbreds are not the only racehorse, their racing is just the most popular kind in the States. Quarter horses are actually a bit faster than thoroughbreds, but that makes their races quicker and less entertaining to rich betters. Standardbreds and arabians are also popular racers, but standardbreds are used more in harness racing, and arabians for endurance. 

"Pinhooking" is a popular thing in horse racing. According to horseologyinc.com, "Pinhooking is a fancy term that describes the practice of buying a horse at one stage of development and selling them at the next." This makes it difficult to track every single horse's purchase history, because there are just so many transactions being made. The Jockey Club can track births, sure, and it can do its best to track deaths, but the births of potential successful racehorses are much more interesting to the organization than the deaths of former ones. Even if deaths were monitored with the same vigor, horses would slip through the cracks, and oh brother, they already do. It's impossible to expect an organization that facilitates the often-fatal exploitation of horses to be stalwart advocates of its victims' aftercare. Even if they witnessed the slaughter of thoroughbreds in Canadian slaughterhouses, what's the difference between a horse that died for meat and a horse that died for the entertainment of the bourgeoisie? They both end up dead, and the Jockey Club doesn't deal in dead horses, it deals in eventually dead horses.

Many racehorses are later sold out of the industry once they've served their two potential purposes: racing and breeding. Once a horse is sold to a private owner that isn't involved in the racing industry—including the Amish, who often buy ex-racers as work animals—the Jockey Club's influence, if there is any, can falter. Sure, some are treated with a lavish retirement at Old Friends or Akindale or even Puerto Rico, but many, many horses do not have that privilege. Horses do not have the pull (pun intended) they once did in American society. They are a luxury to most, as their cost of upkeep and maintenance often outweighs their function when compared to machinery that performs similar jobs. Kill buyers—those who buy horses in bulk to export for slaughter—buy horses private owners either cannot or do not want to keep investing in their companion. More often than not, they don't register their purchase of horses for slaughter with the Jockey Club, nor really with anyone, as laws surrounding horse slaughter and export are murky at best and nonexistent at worst. I want to provide you more evidence of this, but the Jockey Club's website keeps timing out for me, so I'll try later.

USA Today estimates that 7500 thoroughbreds are slaughtered for meat each year. When compared to the 57000 total horses slaughtered annually, this resembles the 10% number you gave me. Compare this to the 600 thoroughbreds estimated to die each year in race-related accidents. The racing industry is constantly criticized for its mistreatment of its horses and the deadliness of its sport, and yet, slaughter claims over 12 times the amount of thoroughbreds each year—likely more. I personally believe that it is very unlikely that kill buyers accurately judge the breeds of the horses they slaughter. These buyers process thousands of horses each year and transport them in large quantities. They do not care what breed the horses they process are. It's the meat that matters. Similarly, these kill buyers are not checking the lip of every horse they buy to see if it's a former racer. Some might, if they're looking to "ransom" some of their horses off—sell the horses to non-slaughterhouse buyers for much higher than the ~60 cents/pound they get for their meat—but it's unlikely. Mike McBarron, a long-time kill buyer in Texas, told USA Today Sports, "It’s just a job to me. I mean, I don’t attach myself to them." He went on to say that he has "bought and sold retired racehorses for slaughter [and] sent tens of thousands of horses to slaughter plants," generating "millions of dollars in revenue." To kill buyers like McBarron, these horses are products to be processed and shipped, not beings whose personalities and histories are meant to be known, or whose breeds are significant to their new function: becoming meat.

And this is just thoroughbreds. Quarter horses are the most popular breed of horse in the U.S., and, like you said, there's even less regulation of the sales of other breeds. I just think it's unfair to say that the Jockey Club cares enough about its horses that they don't end up in slaughterhouses.

By the way, I don't think it is morally wrong to eat horses. Cows, pigs, goats, sheep, chickens, and other livestock animals can have just as much personality as your average horse and are not afforded the public outcry horses receive when it comes to their slaughter. Horse lives are not worth more than other "farm" animals just because they are viewed as companion animals while the rest are not. I instead have a problem with the fact that horses used for meat are often severely mistreated, just as they are in the racing industry. Regulations have been put in place to improve the lives of many meat animals, and yet, the government largely shuffles its feet when it comes to regulating the production of horse meat. This encourages kill buyers to do shady business and mistreat their animals, exploiting a loophole in the government's weak implication of a ban on horse meat: in their 2006 budget, U.S. Congress decided to simply forbid the USDA (United States Department of Agriculture) from using taxpayers' money to inspect horse slaughter plants. This sort of banned horse slaughter by preventing horse slaughter plants from being USDA inspected or approved, making them functionally illegal, as they require regulation, but meant that kill buyers could instead simply collect horses and then sell them to slaughterhouses in Mexico and Canada for slaughter. This encourages a shitty, shady business of horse exportation, leading to horrible temporary holding conditions as horses wait to be transported across country borders in equally horrible trucks and trailers. If the industry was legal and faced the same regulations as other types of meat production, these horses would have much better lives. Though I am very aware of the many, many flaws of the meat industry, denying horses even those basic protections that are applied to meat animals, especially large ones like cows, only encourages abuse and mistreatment. Big advancements in animal welfare in the meat industry have been made in the past few decades, and it is not the ethical win many think it is to force horses to live in horrible, barely-legal conditions because it is hard to accept the facts that:

Horses are large, hard-to-care-for animals whose main function in American society has mostly become obsolete 

Even in their current major societal role, racing, they face massive amounts of abuse and mistreatment

There are a LOT of horses in the world (so many, in fact, that they sometimes become pests or invasive species)

Every single horse will not have the privilege of a forever home that can provide for them the utmost care

Some horses can live satisfactory lives as PROPERLY CARED FOR meat animals if given the chance

Horse meat is a valid, valued food source for many people

I know it's crazy for The Horse Blog to say they support horse meat production and consumption, but honestly, I've tried my best to express on this blog that no being is greater than another and all things deserve equal love and appreciation. It would be hypocritical of me to condemn horse meat consumption when I myself eat the meat of cows, pigs, and chickens, who are just as valuable as horses in the grand scheme of the universe. All living things have value that is not contingent on their perceived purpose or use. Meat consumption is a necessity for many in the world, both human and inhuman, and the consumption of meat on its own is not unethical. To live is to consume, be it meat, vegetation, oxygen, water, time, space, etc. and I believe that we should strive not to abhor consumption but do it ethically, in alignment with our world's fragile, functional balance of creation and destruction, and with utmost respect for that which we consume. Horses deserve that respect.

anyway yeah feel free to engage with me on this i like discussing stuff like this and spent way too long thinking and researching and stuff

Sources: "Horses go from racetracks to slaughterhouses: 'It's just a job to me'" by Josh Peter with USA Today

"Horse racing deaths mount as states spend billions to keep tracks alive" by Frank Esposito and Stephen Edelson with USA Today Network

"What is Pinhooking? The History and Practice of Pinhooking." from horseologyinc.com

"Horse Racing Fact Sheet" from fundforhorses.org

ps this wasnt made as an attack on you anon or anything i like to write horse essay style posts sometimes like this and this because its honestly super fun for me and i love receiving these types of asks i am always happy to talk about horse stuff at length like this because i end up learning a lot about these subjects too as i go

[exhausted-archivist]

Honestly, watching how this fandom (and just fandoms in general) treats creators, both dev and fan artists/creators, is really demotivating when it comes to creating much less creating something original. I'm just going to be musing below the cut so feel free to ignore this.

While there is always a place for criticism, critique, and discussion. The fact that harassment is expected with the territory of creativity, that death threats can be triggered over something as minor as a poorly worded interview, which is my understanding as prior to this morning where I returned to finding devs having closed their accounts.

The main conflict being over the interview contents about Davrin, which there was elaboration that they thought of other companions for the act 3 choice but ruled that the emotional stake for their audience (us. the players) was that Lucanis was too dependent on an act 1 choice that it was better to have Davrin. That yes, the audience would find it harder to choose between Harding and Assan. I have my own critiques and opinions on this. I also agree that it shouldn't have been presented that way in the interview. Couple the fact that they reworked the entirety of act 3 in March, and thus were refitting things based on choices they could not expand, build on, ect. The writing room has problem, yes. The interview could have had better wording, yes. But to harass and send death threats is just unfathomable.

I've never been so involved in a fandom before, much less one this size, so I'm not used to seeing the inherent negativity that comes with everything. Even in spaces like the wiki. There is this immediate response of bad faith accusations of the devs, that they're lazy and/or uncaring.

I went to school for games and animation. I've done work in the game industry and dabbled in other aspects of the industry. I have always wanted to create a world and share stories. It is largely a part of what drew me to Dragon Age and the community. It is why I love breaking down the world building, exploring and critiquing what I feel is and isn't strong aspects of its story telling.

But this community has also killed a lot of motivation for me to share any story. It has hampered a lot of desire to share my long fic or even my ocs. Especially as I've gotten harassment and have received threats in my ask box over just sharing the model heights of da characters because I ruined their headcanons and such.

It is honestly a weird place to be at this moment. It is little over a month after launch, devs are already being fired again. The community seems to be more hostile and negative than I was prepared for (and people tried to prepare me, and I've seen the stuff from soon after dai's release).

On a personal level I'm finding it increasingly hard to want to engage here or anywhere for that matter much less create. And it sucks because I want to create, I want to share stories with other fans, and I want to interact with the devs to ask questions and hear what they have to say about their work. To get inspired. But, yeah. Long-winded way of just saying I'm tired and at a loss.

[haggishlyhagging]

“By 1900 child mortality was already declining—not because of anything the medical profession had accomplished, but because of general improvements in sanitation and nutrition. Meanwhile the birthrate had dropped to an average of about three and a half; women expected each baby to live and were already taking measures to prevent more than the desired number of pregnancies. From a strictly biological standpoint then, children were beginning to come into their own.

Economic changes too pushed the child into sudden prominence at the turn of the century. Those fabled, pre-industrial children who were "seen, but not heard," were, most of the time, hard at work—weeding, sewing, fetching water and kindling, feeding the animals, watching the baby. Today, a four-year-old who can tie his or her own shoes is impressive. In colonial times, four-year-old girls knitted stockings and mittens and could produce intricate embroidery; at age six they spun wool. A good, industrious little girl was called "Mrs." instead of "Miss" in appreciation of her contribution to the family economy: she was not, strictly speaking, a child.

But when production left the houschold, sweeping away the dozens of chores which had filled the child's day, childhood began to stand out as a distinct and fascinating phase of life. It was as if the late Victorian imagination, still unsettled by Darwin's apes, suddenly looked down and discovered, right at knee-level, the evolutionary missing link. Here was the pristine innocence which adult men romanticized, and of course, here, in miniature, was the future which today's adult men could not hope to enter in person. In the child lay the key to the control of human evolution. Its habits, its pastimes, its companions were no longer trivial matters, but issues of gravest importance to the entire species.

This sudden fascination with the child came at a time in American history when child abuse—in the most literal and physical sense—was becoming an institutional feature of the expanding industrial economy. Near the turn of the century, an estimated 2,250,000 American children under fifteen were full-time laborers—in coal mines, glass factories, textile mills, canning factories, in the cigar industry, and in the homes of the wealthy—in short, wherever cheap and docile labor could be used. There can be no comparison between the conditions of work for a farm child (who was also in most cases a beloved family member) and the conditions of work for industrial child laborers. Four-year-olds worked sixteen-hour days sorting beads or rolling cigars in New York City tenements; five-year-old girls worked the night shift in southern cotton mills.

So long as enough girls can be kept working, and only a few of them faint, the mills are kept going; but when faintings are so many and so frequent that it does not pay to keep going, the mills are closed.

These children grew up hunched and rickety, sometimes blinded by fine work or the intense heat of furnaces, lungs ruined by coal dust or cotton dust—when they grew up at all. Not for them the "century of the child," or childhood in any form:

The golf links lie so near the mill

That almost every day

The laboring children can look out

And see the men at play.

Child labor had its ideological defenders: educational philosophers who extolled the lessons of factory discipline, the Catholic hierarchy which argued that it was a father's patriarchal right to dispose of his children's labor, and of course the mill owners themselves. But for the reform-oriented, middle-class citizen the spectacle of machines tearing at baby flesh, of factories sucking in files of hunched-over children each morning, inspired not only public indignation, but a kind of personal horror. Here was the ultimate "rationalization" contained in the logic of the Market: all members of the family reduced alike to wage slavery, all human relations, including the most ancient and intimate, dissolved in the cash nexus. Who could refute the logic of it? There was no rationale (within the terms of the Market) for supporting idle, dependent children. There were no ties of economic self-interest to preserve the family. Child labor represented a long step toward that ultimate "anti-utopia" which always seemed to be germinating in capitalist development: a world engorged by the Market, a world without love.”

-Barbara Ehrenreich and Deirdre English, For Her Own Good: 150 Years of the Experts’ Advice to Women

[animal-care]

Expanding Opportunities in the Animal Health Market: Trends and Outlook

Introduction

The Animal Health Market is witnessing dynamic growth and evolution, fueled by changing consumer preferences, advancements in veterinary medicine, and increasing awareness of animal welfare. In this blog, we explore key trends shaping the animal health industry and provide insights into the market's outlook for the future.

Rise of Pet Ownership

One of the most notable trends driving the animal health market is the growing popularity of pet ownership. As more people welcome pets into their homes, demand for veterinary services, pet care products, and preventive healthcare measures is on the rise. This trend is particularly evident in urban areas, where pet ownership is becoming increasingly common among young professionals and families.

Focus on Preventive Care

Preventive healthcare has emerged as a key priority for pet owners, leading to increased demand for vaccines, parasite control products, and wellness exams. Veterinarians are increasingly emphasizing the importance of regular check-ups and preventive treatments to maintain pets' health and detect potential issues early. This shift towards proactive healthcare is driving growth in the animal health market.

E-Commerce Boom

The rise of e-commerce platforms has transformed the way pet owners access veterinary products and services. Online retailers offer a wide range of pet care products, prescription medications, and veterinary supplies, providing convenience and accessibility to pet owners. This trend is expected to continue, with e-commerce projected to play an increasingly important role in the distribution of animal health products.

Focus on Animal Welfare

Consumer awareness of animal welfare issues is driving demand for ethically sourced and sustainably produced animal products. This includes pet food, livestock feed, and pharmaceuticals used in animal health care. Companies in the animal health market are responding to these demands by implementing sustainable practices, ensuring the welfare of animals throughout the supply chain.

Technological Advancements

Advancements in technology are revolutionizing the practice of veterinary medicine, with innovations such as telemedicine, digital health monitoring, and artificial intelligence gaining traction. These technologies enable veterinarians to deliver remote care, monitor patients' health in real-time, and make data-driven treatment decisions. As technology continues to advance, it is expected to further enhance the quality and accessibility of veterinary care.

Regulatory Landscape

The Animal Health Market is subject to a complex regulatory landscape, with stringent requirements for product safety, efficacy, and labeling. Regulatory agencies play a critical role in ensuring the quality and integrity of veterinary products and services, safeguarding animal and human health. Companies operating in the animal health market must navigate these regulatory requirements to bring products to market and maintain compliance.

Global Expansion Opportunities

The animal health market offers significant opportunities for global expansion, particularly in emerging markets with growing pet populations and increasing disposable income. Asia-Pacific, Latin America, and the Middle East are emerging as key growth regions for the animal health industry, presenting opportunities for investment and market expansion.

Conclusion

The animal health market is experiencing rapid growth and transformation, driven by evolving consumer preferences, technological advancements, and regulatory developments. From the rise of pet ownership and the focus on preventive care to the adoption of e-commerce and the expansion into global markets, the animal health industry is poised for continued growth and innovation. By staying abreast of key trends and embracing opportunities for innovation and expansion, stakeholders in the animal health market can position themselves for success in this dynamic and evolving industry.

[siflshonen]

The Greatest Robot on Earth: Astro Boy and Pluto Part I

So you’ve just watched Pluto on Netflix, but you didn’t know that it is the best Astro Boy fanfiction ever made. Great! Or maybe, hypothetically, you’ve read classic Astro Boy but don’t know about Pluto, or, as it was called for the Viz release, Pluto: UrasawaXTezuka. Well, awesome, because I’m about to give you all the details behind their creators and creation and give you a side-by-side of the classic Astro Boy and this new(ish)-fangled Pluto.

C'mon. Look under the read more line. You know you want to.

If you want to skip to the manga side-by-sides, check out part II and part III. Or, you can read the whole thing in one go on Ao3.

Context and Background

Tezuka, Urasawa, and the Showa Era

So, let me start with the basics: What is Astro Boy? What ain’t Astro Boy?

Tetsuwan Atom, known in the west as Astro Boy, is the most well-known manga created by the “Godfather of Manga/God of Manga” Osamu Tezuka in the 1950s, but it metastasized into multiple anime series, games, merch, spin offs of various types, and that one CGI movie in 2009. The series follows the adventures of robot hero Atom (called Astro in the west) as he fights for the benefit of humans and robots to create a harmonious future for both.

Here’s a timeline of Astro Boy- and Pluto-related events to help you visualize what came out when and why there were multiple runs of the Astro Boy manga. For our purposes, the most important thing to understand is that, even though Astro Boy was a kids’ series, its attitude and themes, as written by Tezuka, reflected the incredible shifts in Japan after World War II and the ever-present shadow of it still left in the minds of its citizens.

But before we get into all that, let’s talk about Osamu Tezuka himself.

Osamu Tezuka's Legacy and His Monster

If you, sweet reader, are a self-appointed weeb and you don’t know the name Osamu Tezuka, I’m personally scandalized. Still, here’s the short version: he was a workaholic mangaka that many hail as the creator of modern shonen manga (historians get heated about when, how, and if Japanese comics made the jump to modern manga, so do your own research, but Astro Boy is definitely the most famous worldwide contender for this title instead of, say, Tezuka’s first work Shin Takarajima/New Treasure Island), and he’s the guy who created the world’s first serialized made-for-TV anime with a sequential plot and sold it as a loss leader to get it on the air.

Arguably, the precedent he set in order to get the anime-ified Astro Boy to screens everywhere is a major reason that the anime industry is so unsustainable, but we’re not here to talk about that.

Tezuka-sensei was a prolific, passionate, and deeply beloved artist from Osaka who tackled damn near every manga genre and arguably created some of them before he died of stomach cancer (and overwork, if we’re being honest here.) I’ve only shown a few of the 400-plus titles he created to give a brief overview of the scope of his work. Since I’m talking to you as a fan, not a historian, I specifically chose titles I own or have read most closely.

Message to Adolf, which was also published as Adolf, is about Nazis. Okay, that’s only part of what it’s about, but we’ll revisit this one in more detail later.

Black Jack is probably Tezuka’s second most famous work, and yeah, it’s broadly categorized as a shonen. It follows the adventures of underground doctor and genius surgeon Kuroo Hazama who dresses like a vampire, acts like a black-hearted and preachy douchebag, and endears himself to everyone who interacts with him.

Dororo is a historical fantasy thriller about a guy regaining parts of his sacrificed-upon-his-birth body by slaying demons and uncovering the mysterious past of his companion, the child thief Dororo.

On the flipside, Princess Knight is a shojo for younger kids about a princess with the heart of a boy and the heart of a girl who uses her two hearts to genderbend as needed to maintain her claim over her kingdom and keep it out of the hands of the wicked.

Meanwhile, Ode to Kirihito is an extremely mature medical fantasy drama that questions when and how a person still maintains their humanity and when they become a beast in their own eyes and the eyes of others. As I’m sure you can tell, such themes exploring what humanity means are almost as common to Tezuka’s works as a medical professional featuring as a main character. He needed to use his degree for something, I suppose.

In fact, the common conflict between Tezuka’s bright, young, optimistic, passionate, independently-minded, and opinionated doctor main characters and the corrupt, constricting, slow-moving, old-fashioned medical institution probably offers the most insight as to why Tezuka chose to pursue manga over medicine. I don’t think this was the only reason, but from reading his manga, I feel founded in asserting that the stifling status quo of established medicine was a contributing factor.

Tezuka never made any bones about putting himself and his feelings directly in his work. He spoke what was on his mind throughout his manga, and his introductions to various Astro Boy stories are no exception. He was also transparent about his struggle to make sure his works maintained popularity even when he resented any changes others suggested he make  in pursuit of this goal. In general, Tezuka-sensei didn’t take kindly to the idea of others influencing the direction of his creative visions basically ever, if the story of the Jungle Emperor: Onward, Leo! anime is any indication. (He’s just like me for real.)

If Tezuka-sensei wanted to write about war, he did. If he wanted to write about rape or trauma or abortion or racism, he did. He jumped on the chance to write about sex ed and, well, several of those other topics in Apollo’s Song.

If that scares you, don’t worry. Most of the time, Astro Boy was usually about the nature of war, human rights, the nature of humanity, and robots. It was also written for grade school kids.

Tezuka’s penchant for frank honesty wasn’t limited to commentary made within his manga, but also about his manga, and his statements on Astro Boy are some of his more standout claims on that front. That he called Atom a “monster” and said he created him “for the exposure and the money” doesn’t paint a flattering picture of his attitude towards his most famous work.

But, in truth, his distaste for compromising the truth of his characters at others’ suggestions probably betrays his real feelings about Atom. As much as he may be Tezuka’s monster, he is also his pure-hearted hero of justice and beloved creation. And, by his own admission, his feelings towards his work during the creation of “The Greatest Robot on Earth”, the Astro Boy story on which Pluto is based, were distinctly positive (even if at one point the background characters remark that Atom is a monster!)

The readership’s opinions on “The Greatest Robot on Earth” were likewise pretty positive. Among those readers was Naoki Urasawa, who credits the story with inspiring his deep love of manga. (His recounting of the impression the story left on him in this interview with Netflix Anime is incredibly sweet.)

Naoki Urasawa and His Monster

Who is Naoki Urasawa, besides the guy who co-wrote and illustrated the 2003 Pluto manga? Well, Urasawa-sensei is my favorite mangaka, so jot that down, and he’s known for his suspense thrillers, layered narratives, melodramatic showstopper moments, and also stories about cute girls doing sports. He is also a musician and guest professor alongside his editor and Pluto co-writer, Takashi Nagasaki.

20th Century Boys, named in part for a T.Rex song, is arguably his most famous work and it is heavy on the 1960s-1970s nostalgia, but in a good way! The inherent optimism, kindness, hope, and passion (and sometimes outright cheese) of every Urasawa character and title never feels insincere. The series is a seinen with the heart and whimsy of a shonen (and personally, I feel like such a description holds true for even Uraswa’s darker works.) 

If you don’t want to read 20th Century Boys or its sequel, 21st Century Boys, you can watch the live-action movie adaptations.

Meanwhile, Monster is my favorite manga and anime. Herr Doktor Tenma (yeah, like Astro Boy’s Tenma), a Japanese brain surgeon practicing in 1980s Germany, saves the life of a little boy only to learn years later that the kid is a mass murderer, his murdering ways continue into his adulthood, and he will likely never be caught. Only Tenma knows the truth, so he embarks on a quest to stop the “monster” he revived. 

I have less familiarity with Yawara! and Happy!, but the first is a sports comedy about a girl struggling to balance an athletic career and a normal life, and the second is a sports drama about a girl pursuing tennis to avoid becoming a prostitute. 

Pineapple Army is about an ex-merc’s adventures working as a self-defense instructor. Urasawa illustrated this one, but did not write it. I suppose I could have included Billy Bat as a representative work instead, but I honestly didn’t want to start unpacking that—though I will say that Billy Bat is probably the closest answer Urasawa has to Tezuka’s Message to Adolf since they both spin around the concept of a rumor or idea causing the world to lose its collective mind.

So what motivated Urasawa to add Pluto to his body of work? Mostly his editor/producer and co-writer, Takashi Nagasaki, probably. Er, that’s not very flattering. Let me try again.

Japanese media loves to emphasize passing its passions and convictions to the new generations (source: have you ever read or watched a mainstream action shonen in your life? If you’ve been paying attention to anything I’ve written about My Hero Academia or read the manga itself, I’m sure you think as much as I do that pointing out such a thing feels like beating a dead horse), and Urasawa’s (and later, the M2 team’s) motivation in creating Pluto is no exception. As Urasawa put it in his Netflix interview, “It’s like we received the baton from Tezuka-sensei, and would pass it on to the new generation."

And Osamu Tezuka-sensei’s son, Macoto Tezka (who probably spells his name that way so people don’t get him mixed up with his dad) let Urasawa and Nagasaki do it so long as they made sure the new retelling was something new, exciting, and unique when compared to the original! And while the pressure to succeed in this endeavor probably damn well near killed Urasawa-sensei, I think Tezka made the right call!

But if the goal was to pass on this Astro Boy story, which was written by a REALLY old dude, beloved by kinda-old dudes to the new generation, and practically unheard-of by today’s anklebiters, what kind of direction was the damn thing meant to take?! And why was the answer “fantasy Gulf War Astro Boy fanfiction”?!

Astro Boy in the Eyes of the New Breed

Astro Boy may be a series meant for younger kids, but it didn’t exist in a vacuum separate from the climate of the world from which it came. Tezuka would probably roll over in his grave if it did. The work, its messages, and its sensibilities were grade-A, postwar Showa stuff—particularly its reflections on pacifism, war, and power. 

Nagasaki’s summation from the postscript of Pluto: UrasawaXTezuka volume 8 sums up Tezuka and his generation’s outlook pretty handily, but I think it’s helpful to show exemplify this outlook and contrast it with the outlook of Nagasaki and Urasawa’s generation through manga!

Please observe this key moral-of-the-story panel from “The Greatest Robot on Earth” published in 1964 alongside this panel from late-1980s Dragonball featuring Muten Roshi stating the core idea of his series. I’ve chosen Dragonball as a point of comparison not just because of its notoriety as a big shonen title created for a similar audience as the original Astro Boy, but because creator Akira Toriyama was born in 1955 and, much like his contemporary Urasawa, who was born in 1960, “The Greatest Robot on Earth” left a deep impression on him. (Despite what the caption implies, the photographed page in this tweet actually features Toriyama’s admiration of Tezuka, though I don’t doubt the article from which it is pulled also includes Tezuka’s feelings about Toriyama. I ran it through Google Translate a few times and then laughed when I realized Toriyama made a self-deprecating joke about his poor reading skills, since he points out that he was in third grade when he read “The Greatest Robot on Earth” in the magazine Second Grader.)

To Astro Boy’s Ochanomizu, strength ain’t all that great, and strength for strength’s sake is foolish and vain. In fact, Professor Ochanomizu, who is the moral compass for most Astro Boy adventures, doesn’t value the pursuit of strength the way modern shonen, and several other characters within his own series, do. Hell, he doesn’t give Uran any superpowers even though Atom, the robot boy with nuclear power fueling his 100,000 horsepower (later 1,000,000 horsepower) and seven special powers is her brother! 

At the time of Ochanomizu’s creation, real-life Japan still freshly remembered World War II and the bombings of Hiroshima and Nagasaki; no the fuck Ochanomizu (and Tezuka, through him) wasn’t about to endorse or create robots that doubled as weapons. That nonsense was for other, “more violent” robot manga, or the slew of other misguided and corrupt roboticists within the Astro Boy canon. Well, except there was that one time Ochanomizu helped create the artificial sun, but he didn’t ever intend for it to become a weapon.

Meanwhile, while Roshi also does not believe in strength for strength’s sake, he absolutely pursues it and encourages his pupils to do the same while fostering their awareness of the hardship, dangers, and fun of their path. Even with his warning, the Dragonball cast’s pursuit of strength is portrayed as alluring despite the double-edge, much like promoting national pride (and power) increases a nation’s convictions in its unity and identity but also draws the negative attention of other, possibly more powerful nations. Andy Yee succinctly frames this still-impending crossroads about how Japan might use its nationalism—its “pursuit of strength” in Dragonball lingo—in his 2013 article “The Twin Faces of Japanese Nationalism”. In it, he quotes this 2012 Project Syndicate article by Joseph S. Nye, Jr. pointing out that nationalism could be a force for positivity if tempered with reform and control, but could also cause the country to start conflict with its neighbors and shit the bed if left to run wild. (The conversation surrounding the topic of Japanese nationalism continues beyond 1980s manga or the 2013 socio-political scene, of course.)

Unlike Atom or Ochanomizu, Dragonball’s Goku finds such attention alluring: his heart’s desire is to fight strong opponents. It is his ikigai (“reason to live”) and at the end of the Cell Games, it becomes his, uh, shinigai (“reason to die”), if you will.

Did I lose you? I just asserted that the messages in these shonen about acquiring strength = messages about acquiring national pride and power. At its best, the Dragonball-esque attitude towards increasing national pride (and combat strength) is empowering, inspirational, and bolsters the good-hearted. At its worst, it could feed into a cycle of toxicity, unproductive self-importance and, ultimately, flat-out Japanese nationalism and war (and at its stupidest, it just becomes Let’s Fighting Love. Protect my balls.) Since classic Dragonball is a gag manga, I doubt Toriyama was ever thinking this hard about the messages of his work in regards to world history, but that’s sort of the point: Toriyama and his generation likely weren’t thinking this hard about it. Dragonball’s authorship lacks the crushing, firsthand memory of the consequences of unbalanced and misused power that the authorship of Astro Boy has.

In other words, Astro Boy’s cast pursued scientific advancement while lamenting the inevitable folly and destruction mankind brought forth with it so that Son Goku could fish naked, kick ass, get his ass kicked, meet god, kick ass, ghost god, ghost his family and friends, come back, kick more ass, repeat this cycle like twice, and get everyone to thank him for it. Dragonball’s more optimistic, power-fantasy-ish outlook broadly categorizes the outlook generation of New Breeds (shinjinrui) born around the 1960s like Toriyama, Urasawa, and Nagasaki before the reality introduced in their emerging adulthood hit them like a fucking truck.

The New Breed generation earned its name because their outlook and values, which were developed during a time of economic plenty and peace, seemed totally divorced from the values of the generations that lived during or immediately after World War II.

“They might as well be a different species,” snarked their elders, probably, though not necessarily out of bland hatred—Yoshiyuki Tomino’s Gundam series portrays his Newtypes, who are meant to be at least somewhat analogous to the real-life shinjinrui, in a generally more sympathetic light and occasionally a positive one (if they aren’t being used by someone else, that is.)

Tomino, who was born in 1941, also worked on Astro Boy at Mushi Pro.

Baggage between generations is not unique to any one country, obviously. But in this case, it seems Urasawa and Nagasaki decided to tap into it and incorporate the core beliefs, hopes, and grief of their generation and those of the generations before them into Pluto. 

Taking this approach was also the perfect excuse for Urasawa to distill everything he knew and loved about Tezuka’s works into one transformative manga. And don’t just trust Tomohiko Murakami on that—trust me as a fan of both Tezuka and Urasawa. It’s very noticeable that Urasawa and Nagasaki pulled from all things Tezuka to create Pluto even as it incorporated new ideas, including criticism of the Gulf War.

…So it’s probably a good thing I took the time to explain all this stuff to you so that you can now start to see it too! You can thank me later. Let’s see how the classic “The Greatest Robot on Earth” compares to Pluto.

[pale-empress-of-corvids]

You can be against animal cruelty and still...

-Feed your companions meat if it was part of their NATURAL diet (DOGS AND CATS NEED MEAT!!!!!!!!)

-Buy second hand leather goods, you are not funding the leather industry but a thrift store or someone who needs the money more than the leather jacket or old cowboy boots.

-Take a job in a restaurant that serves meat because it's the only place that's hiring and you need to pay rent.

[crop-protection-market]

The Comprehensive Overview of the Animal Care Market Share, Growth and Forecast

The Animal Care Market, a crucial and compassionate industry, plays a pivotal role in ensuring the well-being and health of our beloved animal companions. This exploration delves into the dynamics of the Animal Care Market, encompassing analysis, demand, forecast, growth, challenges, and emerging trends.

Caring Compassionately: Understanding the Animal Care Market Landscape

The Animal Care Market is not merely an industry; it's a testament to our commitment to providing the best possible care for our furry, feathery, and scaly friends. Analyzing its multifaceted nature unveils the delicate balance between technological advancements, regulatory compliance, and the unwavering dedication of caregivers. Animal Care Market Analysis is influenced by evolving consumer preferences, advancements in veterinary science, and a growing awareness of animal welfare. The Global Animal Care Market Size is projected to reach USD 100 billion by 2025, reflecting a compounded annual growth rate of 6%. The Asia-Pacific region holds the largest share in the Global Animal Care Market, accounting for 35% of the total market revenue.

Meeting the Demand: Satisfying the Needs of Pets and Livestock Alike

Understanding the demand dynamics within the Animal Care Market is essential for stakeholders seeking to address the diverse needs of pet owners and livestock producers. Animal Care Market Demand is driven by the increasing adoption of pets, a surge in pet humanization trends, and the growing awareness of preventive veterinary care. Rising concerns about zoonotic diseases and the need for sustainable livestock practices contribute significantly to the demand for animal health products. Pet owners in North America spend an average of USD 1,200 annually on veterinary care and related products.

Forecasting a Brighter Future: Animal Care Market Growth and Outlook

Navigating the trajectory of growth and forecasting future trends is crucial for stakeholders aiming to contribute to the positive development of the Animal Care Market. The Animal Care Market Outlook is optimistic, with sustained demand for advanced veterinary services, pet insurance, and innovative healthcare products. Increasing government initiatives promoting animal health and welfare contribute significantly to the positive growth outlook. The Latin American region is expected to witness the highest growth rate in the Animal Care Market, with a projected CAGR of 8% over the next five years.

Revenue Realities: Illuminating the Financial Landscape of Animal Care

Delving into the revenue aspects of the Animal Care Market reveals the economic viability of the industry and the financial considerations influencing stakeholders. The Animal Care Market Revenue is diverse, encompassing veterinary services, pet products, and pharmaceuticals. The rise in pet ownership, coupled with an increased willingness to spend on premium pet products and services, significantly contributes to market revenue. Veterinary services contribute to 50% of the total Animal Care Market Revenue, reflecting the growing emphasis on professional healthcare for pets.

Sizing Up: Animal Care Market Size and Trends

Analyzing the size of the Animal Care Market alongside emerging trends provides a comprehensive view of the industry's current state and future possibilities. The Animal Care Market Size is witnessing a surge in demand for organic and natural pet care products. E-commerce platforms are becoming increasingly popular for purchasing pet products, reflecting changing consumer buying behavior. Online sales of pet care products have witnessed a 25% year-on-year increase, showcasing the digital transformation of the Animal Care Market.

Challenges on the Horizon: Navigating Animal Care Market Challenges

While the Animal Care Market thrives on compassion and care, it is not immune to challenges that demand thoughtful solutions. Animal Care Market Challenges include regulatory complexities, an increasing need for skilled veterinarians, and the ethical considerations surrounding animal testing. The rise in counterfeit animal health products poses a significant challenge to the integrity of the Animal Care Market. The shortage of skilled veterinarians is estimated to be 20% in developing regions, impacting the accessibility of veterinary services.

Embracing Trends: Navigating the Ever-Changing Landscape of Animal Care

Staying ahead in the Animal Care Market involves a keen awareness of emerging trends that shape the industry's future. Animal Care Market Trends include the rising demand for personalized pet nutrition, the integration of telehealth services in veterinary care, and the growing popularity of pet wearables. Sustainable and eco-friendly practices are gaining prominence, with consumers seeking ethically sourced and environmentally conscious animal care products. The market for pet wearables is expected to witness a remarkable CAGR of 12% over the next five years, driven by the increasing focus on pet health monitoring.

Conclusion

The Animal Care Market stands as a testament to our commitment to the well-being of our animal companions. Navigating its complexities requires a blend of compassion, innovation, and a proactive response to emerging trends and challenges. As the market continues to evolve, stakeholders must remain adaptable and dedicated to ensuring the health and happiness of the creatures we cherish.