#Banking AI Use Cases

[harshathusm]

Use Cases of Artificial Intelligence in the Banking Sector

Artificial Intelligence (AI) is transforming the banking sector by enhancing operational efficiency and customer experiences. AI-powered chatbots improve customer support, while fraud detection systems secure transactions in real time. Predictive analytics helps banks understand customer behavior and offer personalized services. Additionally, AI streamlines loan processing and credit scoring, ensuring faster approvals. By integrating AI, banks can drive innovation and stay competitive.

USM Business Systems stands out as the best mobile app development company, delivering AI-driven solutions tailored for the banking sector.

USM Business Systems

Services:

Mobile app development

Artificial Intelligence

Machine Learning

Android app development

RPA

Big data

HR Management

Workforce Management

IoT

IOS App Development

Cloud Migration

[projectchampionz]

SUSTAINABLE PRACTICES AND TOURISM DEVELOPMENT AT THE NATIONAL MUSEUM IBADAN AS A STUDY AREA

SUSTAINABLE PRACTICES AND TOURISM DEVELOPMENT AT THE NATIONAL MUSEUM IBADAN AS A STUDY AREA ABSTRACT This research explores the role of sustainable practices in tourism development, with a focus on the National Museum Ibadan, Nigeria. The study investigates the current sustainable practices at the museum, their impact on tourism development, the challenges faced in integrating sustainability, and…

[jcmarchi]

Assaf Baciu, Co-Founder & President of Persado – Interview Series

New Post has been published on https://thedigitalinsider.com/assaf-baciu-co-founder-president-of-persado-interview-series/

Assaf Baciu, Co-Founder & President of Persado – Interview Series

Assaf Baciu has nearly two decades of experience shaping enterprise strategy and product direction for market-leading SaaS organizations. As co-founder and President of Persado, he drives the progression and advancements of Persado’s growing product portfolio and oversees the company’s customer onboarding, campaign delivery management, Center of Enablement programs, and technical services.

Persado offers a Motivation AI platform designed to enable personalized communications at scale, encouraging individuals to engage and take action. Several of the world’s largest brands, such as Ally Bank, Dropbox, JPMorgan Chase, Marks & Spencer, and Verizon, use Persado’s platform to create highly personalized communications. According to the company, the top 30 Persado customers have collectively generated over $4.25 billion in additional revenue through the use of the platform.

Can you share the story behind the founding of Persado and how your previous experiences influenced its creation?

My co-founder, Alex Vratskides, and I founded Persado 12 years ago. We were at Upstream, and became fascinated with how text message response rates changed with even minor tweaks in the language. Given that the number of characters is limited for SMS, we started thinking about text messages as a mathematical problem that has some finite number of alternative messages, and with the right algorithm we could find the optimal ones. We evaluated some approaches and saw that there is a way…and the rest is history.

Persado’s Motivation AI Platform is highlighted for its ability to personalize marketing content. Can you explain how the platform uses generative AI to understand and leverage customer motivation?

GenAI, on its own, via a foundation model, cannot motivate systematically. It’s a component with a stack of data, machine learning, and a response feedback loop.

Persado has been generating and optimizing language using various approaches for over 10 years. We’ve accumulated a unique dataset from one million A/B tests from messages, across industries, designed to connect with consumers and motivate action at any stage. We leverage this data to finetune a foundation model with Supervised Fine Tuning (SFT) and Reinforcement Learning from Human Feedback (RLHF). We’ve also adapted a second transformer model to be able to predict message performance based on language parameters. On top of that, our machine learning (ML) algorithms understand—in real time—which language elements resonate with a given individual, then adjust the copy within the communication to that person or segment.

By continuously learning the most effective combination of message elements for each consumer, and dynamically creating the most engaging content, Persado-generated content is able to outperform human and other AI-generated copy 96% of the time.

How does Persado’s Motivation AI Platform differentiate itself from other generative AI tools in terms of driving business results?

Persado is unique on many fronts.

Purpose-Built – Persado has the only models specifically trained and curated with 10 billion tokens of marketing enterprise communication, coupled with behavioral data.

Emotionally Intelligent – Our AI is designed to understand and generate language that elicits specific emotional responses from target audiences. This capability is grounded in advanced ML models trained on extensive linguistic and psychological data.

Precision – Our platform leverages the most powerful model architectures and is trained with statistically valid customer behavior data. We have executed the equivalent of more than 1M A/B tests, which enables us to generate the specific words, phrases, emotions, and stories that drive incremental impact 96% of time.

Knowledge Graph – Persado developed a representation of key concepts expressed via language and their relationship with the market vertical, type of communications, customer lifecycle journey, and channels. We use advanced NLP techniques to classify, identify, and make use of these concepts (emotions, narratives, structure of message, voice, and more) to generate and personalize better performing messages.

Predictive – We use predictive analytics to forecast the performance of different messages, empowering marketers to create content with a high probability of success. This predictive power is unique and offers customers a great competitive edge.

What are some of the key capabilities that Persado’s AI platform offers to ensure a seamless integration with existing marketing technologies?

Our platform securely integrates with a brand’s existing tech stack to simplify marketing content generation so brands can easily generate the highest-performing digital marketing messaging they need to boost results. We combine custom, non-PII user attributes, and Persado’s award-winning language generation models to more effectively communicate with every customer across channels, at any stage of their journey.

Motivation AI is compatible with over 40 martech solutions to ensure each brand can use their existing martech stack to generate the most relevant, personalized outputs for their customers.

Content Delivery Platforms – Our processes and tech enablers are designed to streamline the configuration of Persado-generated content in your deployment platform

Customer Data Platforms – The platform facilitates a regular update of non-PII data with Persado as an input for relevant and personalized content generation

Analytics Platforms – We provide processes and data flows to seamlessly integrate results and reporting back into the Persado platform, supporting continuous learning and enhancing machine learning capabilities

Can you describe the process of onboarding a new client and how Persado’s AI helps in their campaign management and delivery?

Prior to formal onboarding, Persado ingests all relevant brand voice materials from its clients, such as style guidelines, information on segments, language restrictions, and more. This trains our model on how to write for a business’s particular brand on day one. We hit the ground running with a partnership kickoff to define KPIs and campaign focus areas as well as to educate users on Persado Portal, our centralized platform where all content is generated, approved, and deployed. In addition to hosting weekly check-ins during onboarding, we close out onboarding with an executive business review summarizing performance thus far and next steps.

Our teams help brands get the tone or brand voice correct across channels by grounding all of their outputs in emotion—a key element of language that motivates customers to engage. By leaning into the emotions and narratives most likely to resonate with each customer, brands can create more effective, revenue-driving campaigns while staying true to the brand’s values.

Scalability is one of the biggest ways we’re able to help businesses with their campaigns. Personalization is a key tactic for marketers to reach key audiences and attract new customers. However, true personalization is challenging to achieve at scale. Using Persado’s knowledge base of 1.5 billion real customer interactions, we help enterprises uncover which versions of a message resonate best with their customers, so they can personalize these messages in real-time at each stage of the customer journey.

You’ve worked with top banks and card issuers, driving significant revenue increases. Could you provide specific examples of how Persado’s AI has enhanced marketing performance for these clients?

Yes, while we work with many industries, we have deep experience working with 8 of the 10 largest U.S. banks and 6 of the 7 top credit card issuers. Here are a few examples of impact:

Chase has used Persado to generate and optimize marketing messages for consumers in its Card and Mortgage businesses. They have been using Persado since 2019 to write personalized market copy by analyzing massive datasets of tagged words and phrases. In pilot tests run by Chase, Persado AI-generated ad copy delivered click-through rates up to 450% higher than copy created by humans alone.

Ally Bank uses Persado to enhance cross-sell opportunities. Our Motivation AI platform has helped Ally understand which marketing communications resonate well with their customers across key channels like email and web. By knowing the do’s and don’ts related to targeted conversations with customers, the product marketing and CRM team are able to deliver a better CX and unlock double-digit improvement on KPIs like clicks and actual conversions.

How does Persado’s AI ensure that generated messages remain on-brand and comply with industry regulations, particularly for highly regulated sectors like finance?

As you noted, because sectors like financial services are highly regulated, it can be challenging to implement AI across business functions. In financial services and beyond, brand and legal compliance are a major piece of the AI puzzle. Although compliance and establishing AI governance can seem daunting, whether you’re part of a large enterprise or small business, it shouldn’t be a reason to not implement AI, or at least test it out.

To ensure copy is aligned with best practices and regulations, we ingest compliance and brand guidelines into Persado’s model. Our built-in tools allow for easy compliance and brand review, feedback, and approval before deployment.

We adjust our approach to help financial services brands remain compliant. While we can’t target specific demographics, such as age, for personalized marketing in financial services, we create high-performing narratives or emotional tones that resonate overall. From there, we observe which messages resonate with a bank or card issuer’s different segments.

What are some common challenges businesses face when trying to prove the value of AI, and how does Persado address these challenges?

There is a “opportunity lost” cost of enterprise inaction. A few changes in word choice can mean the difference between a completed transaction, application or enrollment and money being left on the table.

Persado’s impact is easily measured. We integrate with analytics systems and continuously evaluate success via automated A/B tests that show the performance of our more engaging, personalized content, vs what the brand initially created. And, we measure the difference via the conversion funnel. On average, Persado increases content performance 43%, compared to humans alone or another AI solution.

Our purpose-built AI is not only impactful, but easy to measure, which empowers business leaders to make better decisions about the technology investment—and quickly prove its value.

Given the rapid advancements in generative AI, what steps is Persado taking to stay ahead of the curve and maintain its industry leadership?

We’ve been leaders in AI for over a decade; long before it became popular following the launch of ChatGPT. As GenAI curiosity has increased across industries, we’ve been excited to bring and expand our marketing-specific capabilities among large enterprises needing a proven solution for creating high-performing, compliant messages at scale. We do this across channels as well: email, websites, social media, SMS/push notifications, and even IVR.

Our global product and customer success teams are continually listening to our customers—who are among some of the earliest, and most successful adopters of AI–and shaping our roadmap to help them deliver a stellar digital customer experience that also drives increased sales, loan application completions, on-time, payments, or other actions.

For example, we recently released new pre-built audience segments to speed personalized content generation for marketers across financial services, retail, and travel. This feature helps brands increase engagement with specific groups of customers by making it even easier and faster to generate marketing content that will resonate with customers.

What is your vision for the future of marketing and AI?

The possibilities for AI in marketing are only expanding. AI can serve as a helpful asset for marketers to enhance experiences and reach audiences in new, more personalized ways. I think we’ll see marketers shift from expecting (and using) GenAI to improve efficiency and productivity, to also ensuring AI tools deliver measurable increased performance.

Establishing AI governance and standards will also become more important as companies expand AI use cases with an eye on responsible AI. If they’re not careful, brands can risk not being compliant with regulations.

Companies will need to be vigilant and use guardrails to ensure models can be tested to ensure they are free of biases, and that content outputs are accurate, relevant, and on-brand. Applied properly, AI has the potential to turbo-boost marketing performance and customer experiences, which generates the most valuable benefit for businesses: increased revenue.

Thank you for the great interview, readers who wish to learn more should visit Persado.

[randyorton66]

Unlocking the Future: AI Revolutionizing Finance Industry

Welcome to Financial Life, where we learn about finance and technology. In our latest video, we uncover the revolutionary impact of artificial intelligence on the financial landscape. So, let's watch the full video and learn about AI Revolutionizing Finance Industry.

👉 Subscribe to my channel to stay tuned: https://bit.ly/4aXYMxD

In today's video, we discover how Artificial Intelligence is revolutionizing the finance industry. Let's watch the entire video and learn about the impact of AI on financial services and how it is shaping the future of the industry. Unlock the potential of AI in finance with this informative video!

Explore the cutting-edge fusion of finance and technology in our latest video, 'Unlocking the Future: How AI is Revolutionizing Finance.' Delve into the transformative power of artificial intelligence (AI) as it reshapes the financial landscape, from personalized banking experiences to lightning-fast stock trading insights.

Discover how AI is revolutionizing the finance industry in this insightful video. Learn how artificial intelligence is transforming the way financial institutions operate and make decisions.

Join us on this journey as we uncover the mind-bending potential of AI and its profound impact on the way we interact with money and investments. Don't forget to like, share, and subscribe for more content on the intersection of technology and finance.

[kyaruun]

the more i look into webdev and graphic design the more i run into AI bros and people going "ooo it's so easy, AI can do that for you" and it's so. nnnnnnn

[maichan808]

Americans, our democracy is under threat.

Do you reject fascism and oppose the Trump-Musk coup? Want to do something, but aren’t sure what you can do to make a difference? Keep reading for ways big and small you can fight back:

Attend a Protest New to protesting? Here’s a primer for first-time protesters and a schedule of upcoming national days of action:

Mar 1st and ongoing (Tesla Takedown) Website | Find an event

Mar 4th (50501: 50 protests, 50 states) Website | Find an event

Mar 7th (Stand up for Science) Website | Find an event

Mar 8th (Women’s March) Website | Find an event

Search for future protests at /r/ProtestFinderUSA and join the mailing list of grassroots organizations like Indivisible to be alerted to future actions.

Put Pressure on Congress Want your elected officials to stand up to Trump-Musk and push back against the unconstitutional executive orders, disastrous DOGE cuts, and illegal funding freezes? Already calling your Reps and Senators daily using 5calls.org?

Then it’s time to escalate to in-person action. Visit their websites, join their mailing lists, follow their socials, and call their offices to find out when the next local event will be and make your voice heard. 

Applying pressure to congress works, and we are already seeing the results of constituent push back. House Democrats recently voted as a unified block against the Trump-sponsored billionaire tax cuts, with members breaking maternity leave and leaving the hospital to fly back to Washington just to cast their votes. And on the Republican side, negative town hall blowback has the GOP running scared.

If your congressperson is hiding from you, stage a protest event and put their cowardice on blast. For more information on how to implement these tactics, see the Indivisible congressional recess toolkit.

If your congressperson is already fighting the good fight, then make sure to thank them and provide encouragement to continue opposing the budget cuts. Courage is contagious, and vocal public support will help spur congress to fight that much harder. 

And finally, regardless of where you live, you can sign up to phone bank and reach out to voters in red congressional districts.

Get Out the Vote Did you know there are Special Elections as soon as April 1st that could flip control of the House back to Democrats? We simply cannot wait for the 2026 midterms, we must take action now! You can help get out the vote for Gay Valimont (FL-1), Joshua Weil (FL-6), and Blake Gendebien (NY-21).

In addition, the Muskrat is spending millions to buy the Wisconsin Supreme Court. Phone bank or write letters to keep a MAGA extremist off the high court and protect Wisconsin elections from future gerrymandering.

Fight the Broligarchy If you own TSLA stock, or *gasp* an actual Tesla vehicle, drop it like a scorching case of herpes, then join the picket line at your nearest Tesla showroom. 

On socials, delete your Nazi-infested X and Meta (Facebook, IG, Threads) accounts and join the open source BlueSky. If you must remain on Meta, at minimum change your account settings so Fuckerberg can’t profit from your data. 

Stop using Google search/Chrome and install privacy-focused alternatives like DuckDuckGo or Firefox. As a bonus, in the DuckDuckGo browser you can permanently hide AI garbage from your search results.

Show your monetary support for companies that have renewed their commitment to DEI programs (like Costco and Apple) and boycott those who have not (like Target and Amazon). Also look up how other corporations score on the democracy scale and adjust your spending accordingly.

 And last, but not least, pledge to join the General Strike!

Stay Informed Corporate media has capitulated to Trump. From the cancellation of minority-hosted shows on MSNBC to the Bezos takeover of the Washington Post editorial pages, MSM cannot be relied upon to provide unbiased coverage of the Trump-Musk regime.

Support independent journalists and media and follow AltGov accounts on Bluesky to stay informed as to what is actually going on in Washington.

Get to Know your Community Authoritarians want you to feel helpless and isolated because they know we the people vastly outnumber them. Get to know your neighbors and join a group/team/club - anything that gets you interacting with your local community whether it is political or not. 

Under Trump-Musk, federal programs like SNAP, Medicaid, Medicare, and even Social Security are in danger.  We will need to increasingly rely on our own communities to have our backs. Visit mutualaidhub.org to locate resources and learn how to start your own network.

And finally, remember that resistance is a marathon, not a sprint. So be sure to stop doomscrolling and simply enjoy life as AOC reminds us:

[sayruq]

Ramallah, May 13, 2024—Israeli forces used three Palestinian boys as human shields in the northern occupied West Bank last week.Karam, 13, Mohammad, 12, and Ibrahim, 14, were used as human shields by Israeli forces in separate incidents during an Israeli military incursion into Tulkarem refugee camp on May 6, according to documentation collected by Defense for Children International - Palestine. In all three incidents, armed Israeli soldiers forced the boys to walk in front of them as soldiers searched Palestinian homes and neighborhoods in Tulkarem refugee camp, and in two cases, Israeli forces fired weapons positioned on the boys’ shoulders. “International law is explicit and absolutely prohibits the use of children as human shields by armed forces or armed groups," said Ayed Abu Eqtaish, accountability program director at DCIP. “Israeli forces intentionally putting a child in grave danger in order to shield themselves constitutes a war crime.” Around 30 Israeli soldiers entered 13-year-old Karam’s home on the morning of May 6, located on the third floor of an apartment building. Israeli forces isolated Karam’s family in one room and forced Karam to walk in front of them, open the doors to each room, and enter it before them. Then, Israeli forces moved Karam and his family to the fourth floor of the building, where the rest of the building’s residents were held.Israeli forces then took Karam to the building’s staircase, where they were accompanied by a “huge military dog,” as Karam told DCIP. While they were walking, one soldier placed his rifle on Karam’s right shoulder and fired two shots toward an apartment in the building. "I was crying and shaking in fear, and whenever I begged the soldiers to stop, they would scream at me and order me to be silent," Karam said."After the soldiers searched the apartments of the building that I was entering before them, I asked them while crying where they were taking me. One of them answered me in Arabic that they would take me with them to show them the way, in addition to opening the doors of the neighboring houses and entering before they did." When Karam and the Israeli soldiers arrived at the first floor of the building, where his grandmother lives, she began yelling at them and asking them to release him, so they returned him to the fourth floor. Karam’s grandmother was unable to climb the stairs to the fourth floor due to her age and health and Israeli forces permitted her to stay on the first floor. "While we were climbing up the stairs, three soldiers assaulted me severely with black sticks that they had. They beat me on my lower limbs and my back for about five minutes, while they were telling me that I was a terrorist. When I reached the fourth floor, I was exhausted and could not stand as a result of the beating and fear. I was kept with the residents of the building until around 7 p.m., during which the soldiers did not allow us to eat anything," Karam told DCIP.

12-year-old Mohammad told DCIP that his family decided to go to their relatives' house in Tulkarem refugee camp after they heard that Israeli forces had besieged the camp so they would not be alone. Their relatives' house was an apartment located on the second story of a residential building. Around 8 a.m. on May 6, Israeli soldiers entered the apartment and ordered everyone to leave, and when they saw Mohammad, they took him away from his family, despite his mother's pleas and desperate attempts to free him. "I was left alone with the soldiers after they ordered my mother and siblings to go up to the fourth floor of the building. I started crying and shaking in fear because I did not know what they would do to me. They were armed, masked, and had frightening appearances. They had a huge military dog that made terrifying sounds," Mohammad told DCIP. "After that, the soldiers told me to knock on the doors of the apartments in the building, while they were standing behind me at a fairly short distance, and to ask the residents to come out, and this is what I did. When we reached the door of one of the apartments, there was no one inside, so the soldiers blew up the door and forced me to go inside alone and check and search it. After I told them that it was empty, they entered it, while I remained held by one of the soldiers at the door," Mohammad added. "While I was held in the hallway, the soldier guarding me assaulted me with a wooden stick for about 10 minutes. He hit me on my head and back. After the soldiers left the apartment, they took me to the fourth floor, during which one of them hit me with his hands on my head, and I fell on my face. One soldier also put his rifle on my shoulder and fired several bullets at the ceiling of the staircase. They kept me with them for about two hours, during which I was crying out of fear, terror, and pain. I begged them a lot to no avail. When we reached the fourth floor, I was searched before I was held with the rest of the building's residents until about 7 p.m., without being allowed to have anything to eat,” Mohammad said.

14-year-old Ibrahim was in his family’s home in Tulkarem refugee camp around 9:30 a.m. on May 6 when Israeli soldiers entered and searched their house. “A number of soldiers took me to one of the rooms and began interrogating me about the whereabouts of wanted men. When I told them that I did not know anything, one of them threatened me in Arabic and said that he would shoot me if I did talk, after which he slapped me and kicked me for a few minutes. Then, my hands were cuffed behind my back with a plastic tie, and I was taken outside and forced to walk in front of the soldiers,” Ibrahim told DCIP. “I was trembling because of intense fear and terror,” Ibrahim said. “At first, I thought they wanted to arrest me, but they told me to walk in front of them in the alleys of the Sawalma neighborhood in the camp. They would hide in the alleys and tell me to see if there was anyone around. After that, they untied my hands, and whenever we passed a house or building, they would instruct me to enter and ask the residents to come out. Then they would raid those houses and tell me to open the doors into different rooms.” After about two hours, Ibrahim was taken to one of the houses in the camp and held there with the residents until Israeli forces withdrew from Tulkarem refugee camp.

Since 2000, DCIP has documented 34 cases involving Palestinian children being used as human shields by the Israeli army. Last year, Israeli forces used four young children in Aqbat Jabr refugee camp, near Jericho in the occupied West Bank, as human shields.

[mostlysignssomeportents]

Skinnamarinkstump Linkdump

I'm on a 20+ city book tour for my new novel PICKS AND SHOVELS. Catch me TODAY (Feb 15) for a virtual event with YANIS VAROUFAKIS, and on MONDAY (Feb 17) for an event at KEPLER'S in MENLO PARK with CHARLIE JANE ANDERS. More tour dates here.

It's Saturday and I'm on a book tour, and the world is in chaos, and there are more links to write about than I could fit in to this week's newsletter, so time for a cubic linkdump, the 27th such:

https://pluralistic.net/tag/linkdump/

Let's start with the best thing I saw all week: a 3D-printed, spring-loaded, clockwork chess pawn that uses a magnet to sense when it has reached the end of the board and SPROING! turns into a queen:

https://www.youtube.com/watch?v=CSOnnle3zbA

The whole video is a fascinating account of the design process, from idea to prototype to finished item, but if you're impatient and want to skip right to the eyeball kick, it's at 12:27-12:35. And if you want to print your own, the files are $12 (cheap!):

https://www.patreon.com/WorksByDesign/shop/queen-pawn-3d-printing-files-614491?source=storefront

Regrettably, not every tech project is a good one. This week, Google abandoned its AI ethics pledge. Unlike most AI ethics pledge, which are full of nonsense about not accidentally creating a vengeful god that turns the human race into paperclips, Google's AI pledge was actually very important, in that the company promised not to make AI that violates human rights, international law, or privacy. There comes a point where harping on Google's abandoned "don't be evil" motto can feel a little hacky, but in this case, I'll make an exception. My EFF colleague Matthew Guariglia tears Google a much-deserved new AIhole over this latest heel turn:

https://www.eff.org/deeplinks/2025/02/google-wrong-side-history

Not all bad technology is evil. Some of it is merely very, very stupid. How stupid? Check out Thom Dunn's Wirecutter review of The Heatbit Trio, a space-heater that uses Bitcoin-mining GPUs to generate some of its heat, very slightly offsetting the cost of warming your room – but at a rate that would take decades to recoup the $700 price-tag. Thom got some spicy quotes from Molly White for this one – possibly the first time she's been cited in a home appliance review:

https://www.nytimes.com/wirecutter/reviews/heatbit-space-heater-review/

Staying with crypto freaks for a moment here, Adam Levitin dissects the cryptocurrency "industry"'s latest chorus of aggrieved whining over "debanking":

https://www.creditslips.org/creditslips/2025/02/debanked-by-the-market.html

As Levitin writes, banks aren't kicking cryptocurrency "companies" off their books because the government wants to punish them. Banks have a very good reason to want to avoid doing business with high-dollar scams that have highly correlated implosions, which is to say, times when everyone wants their money back from the cryptocurrency "company" the bank is handling charges for. For a longer explanation that gets into the nitty gritty of bank supervision, check out Patio11's excellent, detailed explainer:

https://www.bitsaboutmoney.com/archive/debanking-and-debunking/

As all the real heads know, "crypto means cryptography," and cryptographers continue to contrive privacy marvels. This week, Kagi – the best search engine, a million times better than Google – released a Privacy Pass authentication plugin, which lets you login to Kagi and run searches without Kagi being able to connect any of the searches you make with your account:

https://blog.kagi.com/kagi-privacy-pass

As an sf/crime writer who sometimes (often) searches for information on committing ghastly crimes and 'orrible murders, the fact that my favorite search engine will be technically incapable of tying those searches to my identity is quite a relief. Read my review of Kagi here:

https://pluralistic.net/2024/04/04/teach-me-how-to-shruggie/#kagi

If you're one of those marvel-contriving hackers, cryptographers, security researchers or tinkerers, you should really consider attending this summer's Hackers on Planet Earth (HOPE), 2600 Magazine's (now) annual (formerly biennial) hacker con. They've just posted their CFP – get those submission in!

https://www.hope.net/cfp-talks.html

Well, I have to post this and get ready for this morning's virtual book tour event with Yanis Varoufakis:

https://www.youtube.com/watch?v=xkIDep7Z4LM

But before I go, one more link: Kevin Steele's 2005 essay on Hypercard, "When Multimedia Was Black & White," an absolute classic, and a beautiful meditation on the art and promise of early hypertext:

https://web.archive.org/web/20240213190609/http://www.kevinsteele.com/smackerel/black_white_00.html

I've known Kevin for most of my life, long before he helped found Mackerel, the pioneering Toronto multimedia company. Long after Mackerel, Kevin went on making wonderful things. In 2023, he published a monumental act of portraiture – a "sequential art" time-series of panoramas of Toronto's hip, ever-changing Queen Street West strip:

https://pluralistic.net/2023/09/13/spadina-to-bathurst/#dukes-cycle

Comparing Kevin's more recent work with that lovely old essay reveals deep correspondences and the progress of a unique and creative soul.

If you'd like an essay-formatted version of this post to read or share, here's a link to it on pluralistic.net, my surveillance-free, ad-free, tracker-free blog:

https://pluralistic.net/2025/02/15/intermixture/#debunking-debanking

[veganism]

The genocide is also experimentation on living beings

Israel is currently testing new weapons in Gaza, some of which will soon be sold globally as "battle-tested," according to Antony Loewenstein, an author who has written a widely acclaimed book on the issue.

For years, the Israeli defense sector has used Palestine as a laboratory for new weapons and surveillance tech, he told Anadolu, adding that this is also the case in the current ongoing war on Gaza.

One of the main reasons why "many nations, democracies and dictatorships support Israeli occupation" of Palestine is because it allows them to buy these "battle-tested" weapons, asserted Loewenstein, author of The Palestine Laboratory: How Israel Exports the Technology of Occupation Around the World.

Another aspect of Israel's war on Gaza has been the use of artificial intelligence technology, he said.

According to Loewenstein, AI has been one of the key targeting tools used by the Israeli military in its deadly campaign of airstrikes, leading to mass killings of Palestinians-now over 28,500-and damage on an unprecedented scale.

The current war on Gaza is "inarguably one of the most consequential and bloody," he said.

He described Israel's use of AI against Palestinians as "automated murder," stressing that this model "will be studied and copied by other nation-states" and Tel Aviv will sell them these technologies as tried and tested weapons.

In the last 50 years, Israel has exported hi-tech surveillance tools to at least 130 countries around the world.

To maintain its illegal occupation of the West Bank and East Jerusalem, and blockade of the Gaza Strip, Israel has developed a range of tools and technologies that have made it the world's leading exporter of spyware and digital forensics tools.

But analysts say the intelligence failure during the Oct. 7, 2023 Hamas attacks casts doubts over Tel Avis's technological capabilities.

Israel's reliance on technology "is an illusion of safety, while imprisoning 2.3 million people under endless occupation," said Loewenstein, who is Jewish and holds Australian and German nationalities.

He described Israel's response in Gaza as "apocalyptic," stressing that the killings of Palestinian civilians, including children and women, is "on a scale of indiscriminate slaughter."

- 'BLOOD MONEY'

Loewenstein, who is also a journalist, said Israel has honed its weapons and technology expertise over decades as an occupying power, acting with increasing impunity in the Palestinian territories.

This led a small country like Israel to become one of the top 10 arms dealers in the world, he said, adding that Israeli arms sales in 2021 were "the highest on record, surging 55% over the previous two years to $11.3 billion."

In his book, Loewenstein explores thoroughly Israel's ties with autocracies and regimes engaged in mass displacement campaigns, and governments slinking their way into phones.

The Israeli NSO Group sold its well-known Pegasus software to numerous governments, a spyware tool for phones that gives access to the entire content, including conversations, text messages, emails and photos even when the device is switched off.

Israeli drones were first tested over Gaza, the besieged enclave that Loewenstein referred to as "the perfect laboratory for Israeli ingenuity in domination."

Surveillance technology developed in Israel has also been sold to the US in the form of watch towers now used on the border with Mexico.

The EU's border agency Frontex is known to have used Israeli drone technology to monitor refugees.

Loewenstein explains in his book that the EU has partnered with leading Israeli defense companies to use its drones, "and of course years of experience in Palestine is a key selling point."

"So again, one sees how there are so many examples of nations that are wanting to copy what Israel is doing in their own area in their own country on their own border," he said.

These technologies and "are sold by Israel as battle-tested," he said.

In other words, he contends that Palestinians essentially have become "guinea pigs," and despite some nations and the UN publicly criticizing the Israeli occupation, in reality "they're desperate for this technology for themselves for their own countries."

"And that's how in fact, the Palestine laboratory has been so successful for Israel for so long," he said.

In his exhaustive probe into Israel's dealings with arms sales around the world, he noted that the country has monetized the occupation of Palestine, by selling weapons, spyware tools and technologies to repressive regimes such as Rwanda during the genocide in 1994 and to Myanmar during its genocide against the Muslim Rohingya people in 2017.

"This to me is blood money. I mean, there's no other way to see that and again, as someone Jewish, who has spent many, many years reporting on this conflict, both within Israel and Palestine but also elsewhere, it's deeply shameful that Israel is making huge amounts of money from the misery of others," he said.

"This is not a legacy that I can be proud of."

- 'NO NATION ACTUALLY HOLDING ISRAEL TO ACCOUNT'

Profiting from misery is to some extent the nature of what capitalism has always been about, but Israel does this with a great deal of impunity, "because Israel does what it wants," said Loewenstein.

"There is no accountability, there is no transparency, there is no nation actually holding Israel to account," he added.

Israel's regime is shielded from any political backlash for years to come because nations are reliant on Israeli weapons and spyware, said the author.

Israel may not be the only player employing surveillance technology that leads to human rights violations, but it still plays a dominant role, which is why Loewenstein insists that it deserves singular attention.

Israel's foreign policy has always been "amoral and opportunistic," he said, calling on all nations to take a stand and hold Israel accountable, and acknowledge that the world is buying what Israel is selling.

[mariacallous]

Anyone who has spent even 15 minutes on TikTok over the past two months will have stumbled across more than one creator talking about Project 2025, a nearly thousand-page policy blueprint from the Heritage Foundation that outlines a radical overhaul of the government under a second Trump administration. Some of the plan’s most alarming elements—including severely restricting abortion and rolling back the rights of LGBTQ+ people—have already become major talking points in the presidential race.

But according to a new analysis from the Technology Oversight Project, Project 2025 includes hefty handouts and deregulation for big business, and the tech industry is no exception. The plan would roll back environmental regulation to the benefit of the AI and crypto industries, quash labor rights, and scrap whole regulatory agencies, handing a massive win to big companies and billionaires—including many of Trump’s own supporters in tech and Silicon Valley.

“Their desire to eliminate whole agencies that are the enforcers of antitrust, of consumer protection is a huge, huge gift to the tech industry in general,” says Sacha Haworth, executive director at the Tech Oversight Project.

One of the most drastic proposals in Project 2025 suggests abolishing the Federal Reserve altogether, which would allow banks to back their money using cryptocurrencies, if they so choose. And though some conservatives have railed against the dominance of Big Tech, Project 2025 also suggests that a second Trump administration could abolish the Federal Trade Commission (FTC), which currently has the power to enforce antitrust laws.

Project 2025 would also drastically shrink the role of the National Labor Relations Board, the independent agency that protects employees’ ability to organize and enforces fair labor practices. This could have a major knock on effect for tech companies: In January, Musk’s SpaceX filed a lawsuit in a Texas federal court claiming that the National Labor Relations Board (NLRB) was unconstitutional after the agency said the company had illegally fired eight employees who sent a letter to the company’s board saying that Musk was a “distraction and embarrassment.” Last week, a Texas judge ruled that the structure of the NLRB—which includes a director that can’t be fired by the president—was unconstitutional, and experts believe the case may wind its way to the Supreme Court.

This proposal from Project 2025 could help quash the nascent unionization efforts within the tech sector, says Darrell West, a senior fellow at the Brookings Institution’s Center for Technology Innovation. “Tech, of course, relies a lot on independent contractors,” says West. “They have a lot of jobs that don't offer benefits. It's really an important part of the tech sector. And this document seems to reward those types of business.”

For emerging technologies like AI and crypto, a rollback in environmental regulations proposed by Project 2025 would mean that companies would not be accountable for the massive energy and environmental costs associated with bitcoin mining and running and cooling the data centers that make AI possible. “The tech industry can then backtrack on emission pledges, especially given that they are all in on developing AI technology,” says Haworth.

The Republican Party’s official platform for the 2024 elections is even more explicit, promising to roll back the Biden administration’s early efforts to ensure AI safety and “defend the right to mine Bitcoin.”

All of these changes would conveniently benefit some of Trump’s most vocal and important backers in Silicon Valley. Trump’s running mate, Republican senator J.D. Vance of Ohio, has long had connections to the tech industry, particularly through his former employer, billionaire founder of Palantir and longtime Trump backer Peter Thiel. (Thiel’s venture capital firm, Founder’s Fund, invested $200 million in crypto earlier this year.)

Thiel is one of several other Silicon Valley heavyweights who have recently thrown their support behind Trump. In the past month, Elon Musk and David Sacks have both been vocal about backing the former president. Venture capitalists Marc Andreessen and Ben Horowitz, whose firm a16z has invested in several crypto and AI startups, have also said they will be donating to the Trump campaign.

“They see this as their chance to prevent future regulation,” says Haworth. “They are buying the ability to avoid oversight.”

Reporting from Bloomberg found that sections of Project 2025 were written by people who have worked or lobbied for companies like Meta, Amazon, and undisclosed bitcoin companies. Both Trump and independent candidate Robert F. Kennedy Jr. have courted donors in the crypto space, and in May, the Trump campaign announced it would accept donations in cryptocurrency.

But Project 2025 wouldn’t necessarily favor all tech companies. In the document, the authors accuse Big Tech companies of attempting “to drive diverse political viewpoints from the digital town square.” The plan supports legislation that would eliminate the immunities granted to social media platforms by Section 230, which protects companies from being legally held responsible for user-generated content on their sites, and pushes for “anti-discrimination” policies that “prohibit discrimination against core political viewpoints.”

It would also seek to impose transparency rules on social platforms, saying that the Federal Communications Commission (FCC) “could require these platforms to provide greater specificity regarding their terms of service, and it could hold them accountable by prohibiting actions that are inconsistent with those plain and particular terms.”

And despite Trump’s own promise to bring back TikTok, Project 2025 suggests the administration “ban all Chinese social media apps such as TikTok and WeChat, which pose significant national security risks and expose American consumers to data and identity theft.”

West says the plan is full of contradictions when it comes to its approach to regulation. It’s also, he says, notably soft on industries where tech billionaires and venture capitalists have put a significant amount of money, namely AI and cryptocurrency. “Project 2025 is not just to be a policy statement, but to be a fundraising vehicle,” he says. “So, I think the money angle is important in terms of helping to resolve some of the seemingly inconsistencies in the regulatory approach.”

It remains to be seen how impactful Project 2025 could be on a future Republican administration. On Tuesday, Paul Dans, the director of the Heritage Foundation’s Project 2025, stepped down. Though Trump himself has sought to distance himself from the plan, reporting from the Wall Street Journal indicates that while the project may be lower profile, it’s not going away. Instead, the Heritage Foundation is shifting its focus to making a list of conservative personnel who could be hired into a Republican administration to execute the party’s vision.

[thepictoblr]

TETO KASANE AI SYNTH V Q&A FOR PEOPLE WHO DONT KNOW WHAT ANY OF THIS MEANS

People are talking about the insane Teto News and I feel like as the resident vocal synthesis dork i wanna clarify some things with her new voicebank so. Here we go:

Q: Is she a VOCALOID now?

A: no, although this will be her first premium, professional voicebank, it is not on the VOCALOID engine. Teto will be on Synthesizer V and will feature as an AI voicebank

Q: What is an AI voicebank? Is it techbro stuff?

A: not at all, AI voicebanks are voicebanks that are not only recorded with samples given by a voice provider, but are trained on the provider's singing as data to help the voicebank have a more natural sounding synthesis, and this allows it to tune itself too. Voice providers are paid for this work and give consent for it to be used, it isn't built on stolen work or time.

Q: Will her previous UTAU banks dissapear? Do we HAVE to pay for Teto now?

A: No, although in the case of some previous VOCALOID banks voice providers of UTAU banks were asked to delete distribution of their UTAU banks as they were now voicing a premium bank, this seems to be a thing of the past and also only an issue that would occur for VOCALOID voicebanks and their providers, Synthesizer V has a few banks that were previously UTAU banks that are still in distribution, so it is likely Teto's previous voicebanks will remain too.

Q: How much would Teto SynthV cost?

A: around $80, which is standard for most third party character voices for the engine. If you wish to get her just digitally however, I recommend getting her through DLsite as there are frequent discounts and coupons there. I preordered teto for £51 after my coupon discount there (note; this site also sells adult doujin, be careful where you tread)

Q: Do I need Synthesizer V to use her SynthV bank?

A: yes. Specifically you would need Synthesizer V Pro, which is a paid version of the programme. This comes to about $151 from the Dreamtonics website, and you can get any one of the currently avalible dreamtonics own voicebanks as a bundle with it.

(Edit, old answer kept for transparency) you CAN use the standard, non pro version of synthV, you will just be unable to use any of the AI functuonality of her voicebank, alongside other limitations.

Q: why do you care so much about answering these hypothetical questions

A: cause the alternative is having to see misinformation spread about one of the things i am extremely autistic about.

Anyway feel free to drop me any questions if u have any.

[lunarsilkscreen]

The Monetization System

This was going to be a deep dive into [wealth] and the history of the term and how [wealth] is not the same as [currency].

Then I figured... We already know what this is, right?

It's a simple transport system for getting goods with a [Per Diem]{per day costs} as a base line. And many people, who want money to be affected by the laws of Thermodynamics... That is; automatically, or Dynamically.

*It* {meaning the economy} isn't automatic. And the automation we use *isn't* beholden to the laws we have defined for it in our economic text books.

It's a system with which to move junk from one place to another utilizing human greed/need as the driving force. That's it.

And what keeps happening to this system is that it deviates from its intended purpose and shift towards that [greed] part of human greed/need.

If you think you can make an unlimited amount of money; you're sorely mistaken. If you think you can save an unlimited amount of money; the banks are still gonna lend yours out, because we need that money to move the economy.

Those things drive up costs and reduce the effectiveness of our economic structures. I've been deliberating on what the other side of the economic issues are; or aren't; and I'm definitely missing pieces of this puzzle. But I wouldn't expect congress to be able to tell me what they are.

Because I think this is the definition that *most* Americans have arrived at.

So what happens when the economy encounters a stutter or blockage like it tends to do every 5-10 years? Turn it off and back on again until we need to do so again?

The issue with that is that it doesn't reset anything, so nothing changes. Lots of corporate $$ invested into ensuring their systems boot up a certain way and shutdown another.

So turning it off and back on again won't affect the cache-clearing-need. And they're definitely uses quick boot tech... Which further restricts how much data needs to be reloaded, and often causes issues on a home PC.

I dunno if you've ever been stuck in the endless update of doom. It's part of the reason.

It's why you need to maintain your shit.

So we know these things should be able to be reset AND WE KNOW; Corporate and government interests from both sides (Fed, Banks, Every Financial Whatever) because they want to ensure a certain data integrity and less-breaking.

Creating a situation where the [breaking] that needs to be done, cannot be done. This kind of breaking is closer to an [reorganization] or a [spring cleaning].

How interesting.

They can't change it because they don't want it to deteriorate, or worse; lose transaction records.

So. Since [that] is *always* going to be broken, and everybody agrees it does not need to broken further; we need a way to distribute resources to where they need to go when the economy starts trickling down to a stop.

And, actually, a lot of this might already be covered in economic and farming and supply chain documentation.

Which is likely in place to ensure there are no food shortages even when your favorite [snack] isn't on the shelf.

So how do we consolidate all *that* information into a single document that can reference the other documentation?

And then use it to ensure that we counteract inflation for things that may not have reason to [inflate] not limited to [decreased demand] and [increased availability of resources].

At the same time; there's a recurring disruption in our tech sectors related to the price of Video Cards; which are attributed to Crypto and AI.

Which changes the target audience of our [graphics cards] from [work and hobby] to [throwing as much resources as Crypto and AI as we possibly can]

On the surface it looks like a drop in available resources. But that's *not* the case, it's a rise in demand for support towards a specific kind of technology that is both wasteful, and poorly implemented.

Not that it isn't useful; but the *kind* of increased demand we see in the tech sector has a direct correlation to both Crypto and AI, and includes how they're implemented, who's implementing them, and what restrictions they're taking account of to ensure a waste of [wan-internet] resources.

[wan-internet] is a term to describe the [world wide web] when restricted by region.

The [wan-internet] in this depiction is exactly like how you would think of a power plant. Not including the power demand, all power on the internet (especially by region) affects everybody else online currently.

And with the increased internet adoption rates; were *more* likely to see a huge adoption for more skilled tech experts AND increased demand and resource drain until the bubble itself either collapsed or decompresses.

Anyway; unless people get their butts into gear, the economy is likely to take a turn for the worse and increased intervals until the general population loses interest in generic AI and Crypto use-cases.

Which is why I'm making this suggestion.

We need a way to move resources where they need to go, or even people to where there is available (AFFORDABLE) housing should they have need. (Across the country, if it needs to be.)

So in order to curtail that inevitability; we need alternative ways to affect our economic and supply chain systems that are not directly tied to financial support arms.

And a way to charge developers creating WAN and maybe not paying their fair share towards resource generation (electricity) which a big difference from simply asking somebody to pay their taxes.

It may mean they don't know that the apps they create [wan apps specifically] how much affect that will have in their user's bottom line.

Or even that of their non-users... Since it congests all of our networks anyway!

[matrixbearer2024]

I just want to clarify things, mostly in light of what happened yesterday and because I feel like I'm being vastly misunderstood in my position. I would just like to reiterate that this is my opinion of things and how I currently see the gravity of my actions as I've sat and reflected. On the advice of some friends, I was encouraged to make this post to clear up any misunderstanding that may remain from my end.

I don't hold it against anyone for disagreeing with me as this is a very nuanced topic with many grey zones. I hope eventually all parties related to this incident can all get along as well, as I do still prefer to be civil and friendly with everybody as much as possible.

I've placed the whole conversation here for people to interpret themselves, and as much as I want to let sleeping dogs lie— I can't help but also feel like the vitriol was misplaced. I don't want this to be a justification of my actions or even a place where opinions conflict, I'm just expressing my thoughts on the matter as I've had a while to mull it over. Again, this is a nuanced topic so please bear with me.

The "generative AI" in question at the time was a jk Simmons voice bank that I had gathered/created and trained myself for my own private and personal use. The model is entirely local to my computer and runs on my GPU. If there was one thing I had to closely even relate it to is a vocaloid or vocoder. I had even asked close people around what they had thought of it and they called it the same thing.

I created a Stanford Vocaloid as I experimented with this kind of thing as a programmer who wanted to mess around with deep learning algorithms or Q-learning AI. By now this whole thing should be irrelevant as I'd actually deleted all of the files related to the voicebank in light of this conversation when I decided to take down the project in it's entirety.

I never shared the model anywhere, Not online or through personal file sharing. I've never even made the move to even advocate for it's use in the game. I will repeat, I wanted to keep the voicebank out of the game and I only use it for private reasons which are for my own personal benefit.

I recognize ethically I am in the wrong, JK Simmons never consented to having his voice used in models such as this one and I recognize that as my fault. Most VAs don't like having their voices used in such a thing and the reasoning can matter from person to person. As much as I loved to have a personal Stanford greeting me in my mornings or lecturing me in physics after long days, it's not right to spoof somebody's voice as that is genuinely what can set them apart from everybody else. It's in the same realm of danger as deepfaking, and for this I deeply apologize that I hadn't recognized this fault prior to the conversation I had with orxa.

But I would clearly like to reiterate that I had never advocated for the use of this voicebank or any AI in the game. That I was adamantly clear on calling the voicebank an AI(which I think orxa and some others might have missed during the conversation) which is what even modern vocaloids are classified under. And that I don't at all share the files openly or even the model because I don't preach for people to do this.

I would very much rather a VA but because money is tight(med school you are going to put me in DEBT) and the resources available to me, I instead turned to this as a tool rather than a weapon to use against others. I don't make a profit, I don't commercialize, I even recognize that the voicebank fails in most cases because it sounds so robotic or it just dies trying to say a certain thing a certain way.

Coming from the standpoint of somebody who genuinely dabbles in robotics and had a robotic hand as my thesis, I can honestly say how impressive software and hardware is developing. But I will also firmly believe that I don't think AI will be good enough to ever replace humans within my lifetime and I am 19. Nineteen.

The amount of resources it takes to run a true generative AI like GPT for example is a lot heavier than a locally run vocaloid which just essentially lives in your GPU. As well as the fact AI don't have any nuance that humans have, they're computers— binary to the core. I also stand by the point that they cannot and will not surpass their creators because we are fundamentally flawed. A flawed creature cannot create a perfect being no matter how hard we try.

I don't want to classify vocaloids as generative AI as they're more similar to synthesizers and autotune(which is what my Ford voicebank was as well when I still had it) but to some degree they are. They generate a song for you or an audio from a file that you give as input. They synthesize notes and audio according to the file fed to them. Like a computer, input and output, same thing. There's nothing new generated, it's like a voice changer on an existing mp3.

I'm not saying this to justify my actions or to come off as stand-offish. I just want to clarify things that didn't really sit right with me or that seemed to completely blow over in the exchange I shared with orxa on discord.

To anybody who's finished reading this, thank you for your time and patience. I'll be going back to just working on myself for the time being. Thank you.

[headfullofpresley]

𝐓𝐡𝐞 𝐂𝐮𝐫𝐢𝐨𝐮𝐬 𝐅𝐞𝐦𝐚𝐥𝐞 | 𝐂𝐡𝐚𝐩𝐭𝐞𝐫 𝟏

Pairing: Elvis Presley x reader

Word count: 3,8K

Series summary: Elvis has worked hard to become the successful adult movie director that he is today and all that hard work is paying off by how well the public reacts to his work and how much money is coming into his bank account, despite the fact that porn is still very much illegal. Working in the adult industry is not something you saw yourself doing despite coming from a place where it always has been out in the open, but you soon find yourself swept up and away by a certain American director and right into the heart of the porn industry. The only question that remains is... will you sink, or will you swim?

Chapter summary: Working on his newest and what he believes his biggest project yet, Elvis flies to Amsterdam to shoot most of it. Everything is going well until he's forced to fire his leading actress on the spot and there's a stop being put to his work. But as he wanders into a cafe for a much needed drink in the bustling city, faith seems to be on his side.

Warnings: porn director!Elvis, European!reader, set in the year 1970 (so some details may be a little off?), obvious mentions of sex/porn etc, mentions of prostitution, Elvis giving reader a lowkey foot rub in public (honestly, he's going to be into feet in this series bc i'm feral), mentions of soft drugs, alcohol consumption.

A/N: hi! this idea was born from an ai but mostly from The Deuce (definitely watch it!), where i took most inspiration from. i'm super excited about this series, and honestly it's giving me a lot of inspiration to write in general again! this is going to be a short series- i'm thinking around 5 parts, but we shall see, hm? no smut in this part, but obvi there will be in future parts, as well as some darker topics. hope y'all enjoy! ❤

masterlist | want to be added to the taglist? just ask!

Who ever said Hollywood was a jungle has obviously never set foot in New York City.

They’ve obviously never experienced what a real concrete jungle is like and they definitely don’t know that the Golden Age of Hollywood has seen its best days. Directors were feeling pressures from the outside – from the public that wanted something different, something more than those cringy movie kisses. The smaller movie theaters were starting to ID their customers because their movies weren’t so family friendly anymore. Establishments that specialized in peep shows were popping out of the ground like weeds. Burlesque clubs were turning into proper stripclubs and people would rather spend their money on naked girls dancing in their faces than on overpriced cocktails at supper clubs.

They didn’t know that the world was changing.

They didn’t know that even though adult entertainment was far from legal, it was one of the most produced and exported and imported products in the country.

They didn’t know. But Elvis Presley did.

Having made his start as a director ten years ago when he was in his early twenties and was nothing but a naive Southern boy from Memphis, he crawled and clawed his way through shitty jobs in New York. From parking cars, to serving drinks in sketchy bars to being a bodyguard at a massage parlor and driving around hookers to their appointments… He’s seen it all, and he’s done it all.

He worked hard to get where he currently was – being one of the most famous porn directors in New York. Everyone knew who he was and everyone respected him. Times Square was home to countless of peep shows, stripclubs and whatnot and you’ll bump into a prostitute every five steps. Elvis never used their services but he was friendly with them, greeting them as if he had known them forever. Which in some girls’ cases, was true.

Most of those girls were looking for a way out, wanting to get off the streets and into the safety of a movie studio, but Elvis has learned from a previous mistake where he hired a girl who had a pimp and the leech tried to get him to pay them more than the other actors. Since then, Elvis stuck to actors and actors only.

The director was doing good for himself, owning his own studio and brand under the name of “Presley Productions”, and living in a spacious apartment in the city, yet he still wanted more.

He wanted to make a movie so good, it would get international attention. He wanted it to be so good that theaters wouldn’t stop showing it and he wanted it to be so damn good that it would get him a shiny, gold award on his shelf.

And whenever Elvis had his mind set on something, he made sure to accomplish whatever it was that he wanted to accomplish.

It would only be a matter of time before Hollywood would get whiff of his work, and who he was, and for him to open up a second studio there. Elvis didn’t believe in “Hollywood first, the world later” though – he was going to knock everyone off their feet, from the housewives in California to the business men in Hong Kong, all at the same time.

 

The script he had written for his newest movie had been done for months now and all there was left to do was the casting. The process went fairly simple and easy – his main actress was Annette Haven and she was a gorgeous brown eyed brunette, but for some reason he couldn’t get used to her.

Granted, he wasn’t the one playing in the movie and her co-star seemed to have no issues with her, so perhaps he figured he was just being too picky because he was so passionate about this project. Annette was friendly during the first few weeks of filming but as they got to Amsterdam, the sex capital of the world, to shoot most of the movie, her behavior started to change.

She was cranky on set, pranced around like she was the Queen and was late for filming almost every single day. To put it mildly, she was getting on Elvis’s nerves and when she showed up high as a kite one afternoon, the director was done with this girl.

He never was a tiran on set and always made sure everyone was doing okay, but right now it was like a bomb exploded and everyone watched and were awkwardly rooted to their places as Elvis had a go at the main actress and fired her on the spot.

“Take the rest of the day off. We’ll figure things out tomorrow,” he announced to the other actors and the crew. He gave them a bitter smile before he turned around and walked out of the studio they rented, angry and annoyed at the fact he lost a full day of filming, his leading actress and money.

He needed a goddamn drink.

 

Amsterdam was a crowded, bustling city and in some ways, it was much like New York but it was different in so many ways too. People were a little more laid back here (and he figured the many coffee shops where one definitely was not drinking coffee but getting high at instead had something to do with that) and instead of running into a lady of the night on a street corner, they were placed behind windows in certain areas. The Red Light District, for example. It was crowded with tourists and while there was a long canal outstretched in the middle of the district, there were shops, bars, coffee shops and sexual tinted business lined up on the sides, drawing people’s attention left and right. The infamous windows were located in the alley ways, the red lights that were on indicating a girl was working at the time. While he was definitely no stranger to sex workers and what the normal citizen would call “wildness of it all”, it was like he had stepped into a different world, yet it felt a little bit like home too.

Spotting a typical Dutch brown cafe on a corner, he stepped inside and was welcomed by the loud rumbles of laughter of men shooting pool and sitting at the tables and the bar and the smell of cigarette smoke and beer. Nobody aside from the waitress even spared him a glance as he sat at a table near the window and the second he looked at the girl that came up to him to take his order, a smirk spread across his face. In the middle of August, it was only natural for the girl to be wearing a pair of shorts and he was glad this place didn’t set any strict dress codes for their employees, because Good Lord, those legs looked like they went on for days. He noticed the red heeled sandals she wore on her feet and her fresh pedicure on her toes, drawing him in even more. The way that black little apron was tied around her waist did things to him and as his eyes shamelessly moved further up and noticed the size of her breasts that were filling up the tight top she was wearing, he could only think two things – first, he needed to get his hands on those things. And second, she would be perfect for the movie he was shooting out here.

Annette Haven who?

“Hallo?!” You spoke again, waving your hand in front of the dark haired man that just sat down by the window when he didn’t respond to you the first time. Instead, he was shamelessly checking you out from head to toe and working in a bar in the Red Light District, you were used to it but it still got you a little annoyed at times. At least some men tried to hide it and most men actually spoke, with actual words. As he excused himself in English and scanned the crowd for a second, you realised he wasn’t Dutch and decided to cut him some slack.

Perhaps he really was a creep, but your boss wouldn’t be too happy if a customer walked out without being served.

Happened before, because while other waitresses accepted the bold and creepy men that came to drink almost every single day, your mother had always taught you to stand up for yourself and to not take any shit from anyone.

Besides, this was 1970. What did men expect? For you to drape yourself over their laps and beg them to take you? Absolutely not.

“A beer’s just fine, honey,”

You bit your tongue to ignore the pet name and flashed the American a smile, looking him in the eye. “Anything else? Something to eat maybe?”

Elvis grinned and shook his head, watching you walk away to get his drink. You were a very pretty girl with a very pretty body and he realised he was going to amp up his charm if he wanted to see what was underneath.

And he definitely wanted to see what was underneath.

 

“There you go,” you said as you came back over to his table and put his beer down in front of him. Before you could make your escape once more, Elvis spoke up.

“You know, your English is pretty good,”

At this, you almost scoffed as you stood up straight and looked at him with a hand on your hip. These Americans were always so full of themselves.

“Thanks. It’s only a language spoken in countries all over the world,” you smiled sarcastically and Elvis grinned in amusement as he leaned his arms on the edge of the table, quirking an eyebrow.

Feisty. He was intrigued.

“I been to Germany back in the day and believe me, they definitely didn’t sound as pretty as you,”

You raised your eyebrows a little at the odd compliment. Didn’t sound as pretty? That was the first time you ever heard something like that. This guy looked exactly what you imagined a pimp to look like – gold rings adorning his fingers, dressed up nicely in a velvet crushed jacket despite the heat outside – yet he used the word “pretty”, instead of something vulgar like most customers did when they’d try to flirt with you.

You knew you had probably judged him too quickly and although you were intrigued by him the same way he was by you, you weren’t going to make it easy on him.

“Let me tell you a secret,” you whispered as you leaned down and closer to him a little, looking straight into his eyes, which you noticed were very blue and very pretty. “You’re not in Germany anymore, sir,”

Elvis let out a laugh as you gave his shoulder a playful pat and raised his glass, a sly smirk settling on his features.

“You got that right, honey,”

As you walked away, he didn’t fail to notice the playful smile you threw his way as you looked over your shoulder.

 

Elvis wasn’t planning on spending half the day in this particular cafe, but for some reason, he was already on his third beer and he just couldn’t leave.

He could say it was because he needed to clear his mind and think of a solution to fix the problem about not having a lead actress anymore, but the little voice in his head told him he was looking right at that exact solution.

You.

He knew it would be risky – you were just a waitress and you probably had never set foot on a movie set in your entire life, let alone an adult movie set, but he couldn’t stop imagining you in front of the camera, in all kinds of positions.

As he watched you move around the place, serving customers, it was almost like he was watching a movie right now. The way you moved so effortlessly on those little heels, the way you avoided customers that were a little too handsy and the way you were laughing with local customers who you’d probably served many times before.

The sound of your laugh was like music to his ears and he wondered how you’d sound while you were being fucked with those gorgeous long legs dangling in the air. Just imagining you moaning in pleasure had a shiver run down his spine.

And while you had pretended you didn’t like Elvis at all and he was just another annoying American tourist, you couldn’t help yourself from glancing into his direction every so often and making your way to his table to ask if he needed anything else.

When you did just that after talking to some locals at the bar, he looked at you and smiled.

“Sit down,” he told you as he nodded to the empty seat across from him as he leaned back in his seat. “Doesn’t the old man give you a break?”

You chuckled softly as he nodded to an older looking, grumpy man in the corner behind the bar. Your boss. He barely did any of the work and just sipped on his beer, watching his waitresses work their asses off.

For a shitty pay, too.

“Hardly,” you admitted honestly with a soft chuckle, noticing that your boss wasn’t paying any attention to you so you sat down opposite the dark haired man that had his eye on you the entire time. “So, what brought you to Amsterdam?”

Elvis was pleasantly surprised as you asked him that. Not only would it give him the chance to keep you at his table longer, but now was also the moment where he would have to tell you what he did. And find out your reaction to it.

So, he just came clean right away. In one way, it was a good test to see how open-minded the Europeans really were.

And if you were a full blown, crazed feminist.

God… please don’t be a fullblown crazed feminist, he prayed mentally.

“I’m here to make a porno.”

A silence lingered between you two, but it only lasted for about three seconds. You nodded your head and chuckled in an amused but friendly manner.

“Are you an actor?”

Thank God.

“No,” he laughed, shaking his head a little as he took a sip of his beer, licking his lips. “I’m the director of the movie,”

You leaned your arms on the table and sat on the edge of your seat, crossing your legs under the table as you swung your foot back and forth a little. Elvis looked at the way your breasts were pressed against your arms for a second before looking back at your face, an excited twinkle in his eyes.

“And why are you not directing your movie right now?” You wondered aloud, tilting your head a little.

“Well,” he let out a laugh as he tapped one of his rings against his glass for a second, looking at you. “My leading actress wasn’t as fit for the role as I thought.”

“Or maybe you aren’t as good as a director as you think you are,” you teased with a grin on your face.

At that, Elvis just looked at you with a raised eyebrow. He could tell you were pulling his tail, but perhaps far in the back of his mind… he wondered if that could be the truth. He decided not to let his insecurities get to him though, not right now, and when he felt your swaying foot hit his leg under the table, he reached a hand down and grabbed your ankle. You widened your eyes a little and stared at him as he gave you a cocky grin and removed your shoe, dropping the red heel to the floor before he put your foot in his lap.

You looked around nervously to see if your boss caught onto you slacking yet, but he was still busy with the locals at the bar. Elvis ran his hand down from your ankle to your foot and pressed his thumb against your sole, making you turn back to him and bite your tongue to hold back a small gasp.

While you certainly never let customers touch you, right now you weren’t trying to get away. Nor could you muster up a smart remark to throw at his head. You’d been on your feet all day, wearing those heels, and the little massage he suddenly decided to give you wasn’t entirely unwelcomed.

“I am a great director, sweetheart, trust me..” he grinned as he looked you in the eye, a kind but mischievous gleam in his blue orbs. This man definitely was bold and for the first time in your waitressing “career”, you were enjoying the attention of a customer. And a tourist, at that. “Some people just can’t resist the many coffee shops in the city,”

You chuckled, nodding your head as you tried to focus on the conversation and not his large hand rubbing your foot under the table.

“Ha! Bet she was A-American,” you mentally slapped yourself for the stutter (and the lame reply) but if he noticed it, he didn’t mention it. Instead he just grinned and caressed his short nails across the arch of your foot a little.

“Who said she was American?”

“Well, if she was Dutch, she could’ve.. resisted the tempting clouds of weed,” you countered back with a small, playful grin on your face.

He laughed as he cocked his eyebrow, his eyes staring intently into yours as he found your pressure point and pushed his thumb into it, making you nearly moan out loud right there in the middle of your work place.

You managed to save yourself with a small groan.

“Think you can do better?”

At this point, your face was flushed and he realised he was slowly breaking through that sarcastic façade of yours. Then again, he wasn’t exactly playing fair with the way he was shamelessly giving you a foot rub and while you had genuinely peaked his interest, he was a little desperate too.

He wanted to finish his movie and make sure it was good. It had to be perfect. And he didn’t want to get a professional actress now that he had laid eyes on you.

Porn wasn’t a strange concept to you despite never having been in a porno yourself. You lived in a city where sex was out in the open for everyone to see and consume and while porn was illegal here as much as it was in the States, it was tolerated. Perhaps it wasn’t such a strange idea for you to dip your toes into the world of adult entertainment.

“I know I can do better,” you said confidently, looking over at your boss who looked your way and you quickly pulled your foot out of Elvis’ grip, slipping it back into your heel. “Just tell me when and where,”

Elvis let out a hearty laugh as he widened his eyes at you a little. This had been easier than he expected – you were offering yourself for the job and while that was certainly surprising, he wasn’t complaining at all. You were perfect for this movie and the fact that you were inexperienced in the industry might even be better for the storyline.

After all, the lead girl was supposed to be a little naive and a whole lot of innocent.

You quickly urged him for a phone number and address when you noticed the sour face of your boss staring at you from behind the bar and Elvis quickly scribbled his contact information down on the back of a paper coaster as he realised he didn’t have any business cards on him at the moment. You grasped it from the table and shoved it in your pocket, getting up from your seat.

“Hold up,” he said after he paid for his drinks and you were about to walk off to the bar to get back to work. You felt him grabbing your wrist and you turned around, looking at him as your heartbeat sped up a little. “I didn’t get your name..”

“It’s Y/N,” You told him, gently pulling your arm out of his grip. You wouldn’t mind holding onto him a little longer but you felt your boss’ eyes burning in the back of your head.

“I’m Elvis. Elvis Presley.”

You nodded and flashed him a smile, tapping the back pocket of your shorts where you had put the coaster in. He grinned and nodded, slowly leaving the cafe, hoping you’d call him and go through with this.

A pretty girl like you shouldn’t have to work in a shitty place like this.

 

You watched him go and the entire time your boss was giving you an earful about work ethics as you stood behind the bar, you barely heard the words coming out of his mouth. Quite frankly, you just weren’t paid enough to deal with this. You liked your co-workers but that’s all they were – co-workers. They didn’t pay your bills and neither did your shitty monthly pay that your boss gave you.

You wanted a change. No, you needed a change.

And maybe it was a naive and stupid thing to do, but for some reason, you had trusted that stupid American tourist.

Maybe he wasn’t even a director at all, but the longer your boss went on and on about your behavior, you decided it was worth the risk.

“You know what,” you interrupted him loudly, pulling your apron off and throwing it at his face. “I quit!”

Your boss threw a string of profanities to your head as you opened the cash register and grasped the amount of money he still owed you. He was too slow, and too fat, to stop you and before he could get to you, you were already halfway out the door. Though ofcourse, you didn’t leave without theatrically flipping him off.

 

You ran down the street, squirming your way through the crowd, and into a phone booth. Closing the door behind you, you fished the coaster out of your pocket and rang the number. You were connected to Elvis’ hotel and then put through to his room after several minutes. As soon as you heard his voice on the other side of the line, you inhaled a sharp breath of air and clenched the phone against your ear.

How bad could the porn industry really be?

The fact that you were a virgin didn’t strike you as a problem. Nobody had to know, did they? You were sure you’d be able to mask it.

Even from the director.

You stared at the people walking by the phone booth and leaned against the glass wall, your next words rolling off your tongue determinedly.

“When do I start?”

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