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200+ Creative Restaurant Name Ideas for Your Culinary Venture
Selecting the ideal name for your restaurant is a pivotal branding decision that can significantly impact your business's success. However, brainstorming restaurant names can pose a challenge. That's where we come in!
Why Choose a Memorable Restaurant Name?
Your restaurant's name is often the first impression potential customers have of your establishment. It's a key component of your brand identity and plays a crucial role in attracting diners. A captivating and memorable restaurant name can set you apart from the competition, pique curiosity, and draw customers in.
On the flip side, a lackluster or uninspired name may fail to capture attention and could deter potential patrons. Investing time and effort into crafting a creative and original restaurant name can pay off in dividends by generating interest and enticing customers to give your establishment a try.
In essence, a well-chosen restaurant name can make a significant difference in your business's success.
How to Choose a Unique Restaurant Name
If you're wondering how to come up with a standout restaurant name, here are some tips to guide you:
Define Your Restaurant's Identity: Consider your restaurant's mission, vision, values, and cuisine style to inform your name choice.
Get Creative: Utilize a restaurant name generator or brainstorm with friends and family to spark inspiration.
Seek Community Input: Solicit restaurant name suggestions from your local community or target demographic for diverse perspectives.
Incorporate Location: Highlighting your restaurant's geographic location in the name can add a personal touch and attract local patrons.
Restaurant Name Ideas to Ignite Your Imagination
Cool Restaurant Names
Pulse Plates
SpiceCraft
Urban Bites
Frosted Flame Grill
Quantum Quisine
Eclipse Eats
Byte Bistro
Neon Nosh
Zenith Zest
Tasteful Trails
Ethereal Eateries
Bistro Bliss
IceBox Eats
Midnight Morsel
Polar Palate
Fusion Fare
Vibe Vine
MetroMunch
Nomad Nosh
Bite Boulevard
Creative and Funny Restaurant Names
Punderful Plates
Fork in the Road Diner
The Cheeky Chef
Haute Dog Diner
Lord of the Fries
Not Your Grandpa’s Grill
Vincent Van Doughnut
Wok This Way
Grillin' & Chillin' Cafe
The Taco Trap
Poultry in Motion
Eat’s Funny
Nosh Pit
Wok and Roll
Grub’s Up!
Munch a Bunch
Lettuce Eat
Bread Pitt
The Dish Dash
The Funky Fork
Cultural References
Tap into pop culture with these clever restaurant names:
Happy Grillmore
Lord of the Fried
Café Jack
Planet of the Crepes
The Codfather
Custard's Last Stand
16 Handles
Tequila Mockingbird
Of Rice & Men
The Hot and the Furious
Field of Dreams
Earth, Wind, and Flour
Lord of the Wings
Eat Pray Love
Frying Nemo
Grillenium Falcon
Pita Pan
The Notorious P.I.G.
Planet of Grapes
Men At Work
Puns
Inject humor into your restaurant name with these playful puns:
21 & Cup
Let's Ketchup
The Brewseum
9021PHO
Cheesy Does It
Franktuary
Lettuce Eat
Nacho Daddy
Egglectic Cafe
Sun of a Bun
Basic Knead Pizza
Moon Wok
Sea you soon
Burgatory
Unphogettable
Dairy Godmother
Meat U There
Eats Meets West
Award Wieners
Jamaica Mi Krazy
Rhyming and Alliterative Names
Make your restaurant name memorable with rhymes and alliteration:
ZestZing Kitchen
MunchMate Diner
SavorySpot
Pig 'n' Pancake
Late Night Dine Right
Chops and Hops
Pies & Thighs
Backyard Bowls
Mellow Mushroom
Wicked Wok
Slice of Spice
Pie In The Sky
Yummy in the Tummy
ChowChampion Café
YumYard
Savory Symphony
TasteTrove Eatery
PalatePalooza
CrispCrave Café
Morsel Muse
Seafood Restaurant Name Ideas
For seafood lovers, consider these catchy names:
Seaside Sizzle
Tide & Table Seafood House
Seabreeze Bistro
Salt & Scale Seafood Kitchen
The Nautical Noshery
Fin & Flounder Feast
Deep Dive Dining
Siren's Suppers
Mariner's Menu
Oceanic Ovation
Pescatarian Palace
Seafarer's Supper Club
Neptune's Noshing
Aquatic Appetite
Oyster Oasis
Coral Café
Blue Bay Bites
Tidal Tastes
Coral Cove Cuisine
Anchors Away Eatery
Bakery Names
Indulge your sweet tooth with these bakery name ideas:
CinnaMan’s Café
The Uprising Craft Bakery
Frosty Favorites
Bunnie Cakes
Sans Gluten Bakery
Mad batter bakers
George’s Ginger Emporium
A Dash of Sweet Bakery
Crumbl Cookies
Mindy’s Muffins
Prairie Boy Bread
Butter Galore
Flour Child Bakery & Café
Bakeology Café & Bakery
Pizza Restaurant Names
Satisfy your pizza cravings with these mouthwatering names:
Crust Culture
Mamma Mia's Pizzeria
Dough Daze Pizzeria
Pizza Pantheon
The Saucy Slice
Crispy Crust Cafe
Pizza Planet
Dough Divinity
Pie Panorama
Pizza Picasso
The Rustic Crust
Pinnacle Pizzeria
A Pizza Napoletana
The Sassy Slice
Pomo
Escape to Italy Pizzeria
Brick Fire Tavern
Cheese Please Pizza
Cindy’s Cucina
La Leggenda Pizzeria
Fast Food Restaurant Name Ideas
For quick and tasty bites, consider these fast food restaurant names:
QuickBite Express
Speedy Eats
Rapid Munchies
FastFuel Diner
The Crystal Table
The Mountain Chef
ZoomZest Fast Food
QuickCrave Cafe
SnapSnack Shack
The Central Garden
The Glass Duke
The Pink Faire
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A Night to Remember
The soft glow of the lanterns cast a warm, inviting light on the beach as we walked along the shore. The waves lapped gently at our feet, their rhythmic sound soothing our souls. We stopped to admire the breathtaking sunset, the sky ablaze with vibrant colors.As the sun dipped below the horizon, we found a cozy spot on the beach and spread out a blanket. We lay side by side, gazing up at the…
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How to Do Social Media Marketing for Restaurants
Social media marketing is a game-changer for restaurants looking to attract customers, build brand loyalty, and drive sales. With the right strategies, your restaurant can stand out in a competitive market. Here’s a comprehensive guide to help you master social media marketing for your restaurant.
1. Identify Your Goals
Start by defining what you want to achieve through social media. Common objectives include:
Increasing brand awareness
Driving foot traffic to your restaurant
Boosting online orders or reservations
Building a loyal customer base
Clear goals will guide your strategy and help measure success.
2. Choose the Right Platforms
Focus on platforms that align with your target audience. Popular choices for restaurants include:
Instagram: Ideal for showcasing visually appealing dishes and engaging with foodies.
Facebook: Great for sharing updates, running promotions, and connecting with local communities.
TikTok: Perfect for creating fun, short videos that can go viral.
Twitter: Useful for real-time updates and interacting with customers.
3. Showcase Your Menu and Ambiance
Visual content is key to social media success. Highlight your menu, drinks, and restaurant atmosphere with high-quality photos and videos. Consider hiring a professional photographer or using smartphone photography tips to create stunning visuals.
Post images of your most popular dishes.
Share behind-the-scenes content, like chefs preparing meals.
Highlight special events, promotions, or seasonal offerings.
4. Engage with Your Audience
Social media is a two-way street. Interact with your followers to build a strong online community:
Respond promptly to comments and messages.
Encourage customers to tag your restaurant in their posts.
Repost user-generated content to show appreciation.
Run polls, quizzes, or contests to boost engagement.
5. Leverage Influencers and Partnerships
Collaborate with local food bloggers, influencers, or other businesses to expand your reach:
Invite influencers to dine and share their experiences.
Partner with nearby businesses for cross-promotions.
Use influencer marketing platforms to find relevant collaborators.
6. Use Hashtags Strategically
Hashtags increase your visibility and help potential customers discover your restaurant:
Use popular hashtags like #Foodie, #RestaurantName, or #LocalEats.
Include location-specific hashtags to target local customers.
Create a unique branded hashtag to encourage user-generated content.
7. Run Promotions and Special Offers
Use social media to entice customers with exclusive deals:
Announce happy hour specials, discounts, or giveaways.
Offer exclusive promotions for your social media followers.
Share limited-time offers to create urgency.
8. Invest in Paid Advertising
Paid social media ads can help you target specific demographics and increase reach:
Use Facebook or Instagram ads to promote events or menu items.
Set up geo-targeted ads to reach customers near your location.
Experiment with boosted posts to amplify your best-performing content.
9. Monitor and Analyze Performance
Track your social media efforts to understand what’s working and what’s not:
Use analytics tools like Facebook Insights, Instagram Insights, or third-party platforms.
Monitor metrics such as engagement rates, reach, and website clicks.
Adjust your strategy based on data to improve results.
10. Stay Consistent and Authentic
Consistency and authenticity are vital for building a loyal online following:
Post regularly and stick to a content calendar.
Maintain a consistent brand voice and style.
Share genuine stories that reflect your restaurant’s values and culture.
Conclusion
Social media marketing is an essential tool for restaurants to attract and retain customers. By creating visually appealing content, engaging with your audience, and leveraging paid and organic strategies, you can effectively grow your restaurant’s presence online. Start implementing these tips today and watch your restaurant thrive in the digital age.
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Naming your own business can be so hard sometimes. Do you struggle with the same thing?
Want to find out new ideas to name your upcoming restaurant?
Check out our #newblog🧐
#RestaurantNames#RestaurantIndustry#RestaurantBranding#RestaurantNameIdeas#possystemsolution#restaurantpos#possystems#POS#restauranttech#inventorymanagement#pointofsalessolutions#possystemid#inventorycontrol#pos#restaurants#pointofsaledisplay#possystem#InventoryManagementSoftware#cafe#bakery#androidpos#iospos#posease#india
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Have you seen a #CatchyRestaurantName recently? It’s hard for #RestaurantNames to stand out but, it can be done and we have one great example here. Great Business Name of the Week: @freshii To being with, we came across this great #RestaurantName in Chicago a few years ago and instantly fell in love. To be totally upfront, we didn’t get a chance to eat at the establishment as we were running past to a previous appointment. However, the name stuck with us and we were unable to get it out of our head! After a little investigation we found that Freshii is a new and exciting option for fast food. Notwithstanding, we really should have guessed from the fresh and exciting name. Freshii is an interesting derivation on the word fresh with two additional “ii’s” on the end. We’re unsure if the “ii’s” have a specific meaning or they just they’re just a fun and interesting addition. In either case, we love the name even more when added to the logo. The green conveys freshness, and we like how the tittle or superscript dots above the “ii’s” evokes a smile. When #RestaurantNaming, or any business for that matter, your name needs to convey the kind of establishment you are. For instance, Freshii is a fun twist and a new and exciting name. Guess what? Freshii is a new and exciting #Restaurant with new kind of healthy, fresh, and exciting menu. There’s cohesion between the name and the establishment. Well done Freshii. Your name and logo fit perfectly together for a knock out creative restaurant name! https://www.instagram.com/p/Bt9sxNrgK_p/?utm_source=ig_tumblr_share&igshid=lqqb7m2zficm
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#nycphotographer interesting name behind of a restaurant RES TOE RUN #restaurantname #restaurants
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Kulinarischer Abschluss im Central
Für den letzten Abend unserer Reise hatten wir uns schon langfristig einen Tisch im Restaurant Central vom Sternekoch Virgilio Martinez reserviert. Laut diversen Magazinen und Institutionen sei es wohl aktuell eines der Top-5 Restaurants der Welt.
Das Lokal liegt im romantischen Viertel Barranco südlich von Miraflores. Der geplante Schwellenübertritt 15 Minuten vor Tischreservierung wurde erst einmal von verschlossenen Toren und Mauern gebremst. Von außen gab es kein Anzeichen, dass hinter der schwarzen Mauer ein Restaurant sei und so liefen wir noch mit großer Hoffnung auf der Korrektheit der Adresse eine Viertel Stunde um den Häuserblock. Als wir die Runde abschlossen war ein großes Tor geöffnet und der Restaurantname am Eingang sichtbar. Über einen sehr grünen Innenhof wurde man nach der Impfzertifikatsprüfung an den Tisch geführt. Dort begann nun auch schon bald die kulinarische Reise über die verschiedenen Höhenlagen Perus - ein Markenzeichen für dieses Etablissement - mit einer Gurken-/Kohlvariation aus den „küstennahen Hügeln“ auf 280 Meter über den Meeresspiegel. Dazu entschied sich Rocco für eine alkoholische Getränkebegleitung und ich wurde servicetechnisch etwas vergessen und entschied mich später für eine Cocktail/Bier-Kombo. Das Menü „Territorio Vegetal“ bestand aus 12 Gängen, welches vollständig vegetarisch, fast vegan, war. Neben in heißen Steinen gebackenen Hochland-Kartoffeln und in Teig gebackenen Pilzen mit frittierten Kapern war der Maisschaum mit Kiwicha (Amaranth)-Kaviar ein kulinarisches Abenteuer. Unser persönliches Highlight war jedoch die Entdeckung des Kakaos in all seinen Facetten als letzter Dessertgang: Süßes Fruchtgelee aus der Haut der Kakaofrucht, eine weiße Creme aus der Pulpe einer frischen Frucht sowie einen Aufguss aus der getrockneten Schale und letztendlich eine tiefdunkel-schokoladige Paste aus den gerösteten Kakaobohnen. Von hier aus betrachtet ein gelungenes Menü, welches wir vollkommen genossen haben…
…jedoch aus unsere Sicht nicht ganz perfekt war. Speziell im Vergleich zu unserem letztjährigen Besuch im Hiša Franko in Slowenien war dieses für unseren vegetarischen Maßstab kreativer und vom Service mindestens eine Note besser.
Etwas melancholisch verließen wir nach einer spontanen Führung durch das Haus (es gibt noch andere Restaurants und Projekte im Komplex!) diese kulinarische Destination und spürten schon den leisen Abschied unserer Entdeckungstour durch Peru.
PS: Zum Restaurant gibt es auch auf Netflix in der Serie CHEFS TABLE eine Dokumentation.
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Me @ 7:30- Right time to start writing.
Me @ 9:30- Ah-ha! *changes ‘restaurantname’ to something that could actually be the name of a restaurant.*
Me @ 11:30- Well I guess that’s it for tonight...wait... I don’t like that restaurant name I picked... *changes it back*
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Country Restaurant Names: 600+ Catchy and Cool Names
#Country #RestaurantNames
If you are looking for name ideas for a country restaurant, then you are on the right page! This article has a huge list of names that give off a rustic quality. Country restaurants usually serve American cuisine with foods like burgers, steak, fried chicken, and more. You have found the perfect location and theme for your restaurant but have not yet decided on the name. Here we have a huge…
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*Anzeige das Restaurantname Today’s beautiful lunch place made all of us smile. Even when it was our „saying goodbye“ gathering. @mymuybuenodeli made us happy by building our own bowl and treating us with gluten-free, vegan, refined sugar free sweets. You’ll find them in my story. Whenever you’ll be around, you might want to try the spiced lentils, the raw blueberry cheesecake slice and the raw salted caramel cake, besides maaaany more :). We just arrived Berlin, ready to dig into work :). Good night Loves ☼ ☼ ☼ ☼ ☼ #bestofvegan #foodwithoutregrets #plantbased #mymuybuenodeli #vegan #glutenfree #sugarfree #veganmallorca #palma #mallorcafood #berlin #veganfoodshare #poweredbyplants #bliss #plantprotein #healthyfood #plantpower #fitfood #fitness #recipes #vegangermany #fitvegan #happy #wholefoods #yummy #berlin #healthy #healthyliving #food4thougts #yogi (at mymuybueno Deli)
#palma#foodwithoutregrets#plantbased#fitfood#healthyfood#healthyliving#plantpower#recipes#glutenfree#mymuybuenodeli#fitness#mallorcafood#bliss#plantprotein#berlin#healthy#vegangermany#veganfoodshare#wholefoods#food4thougts#sugarfree#fitvegan#yogi#vegan#veganmallorca#yummy#happy#bestofvegan#poweredbyplants
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Grow your #ChickfilA #Catering sales with our custom websites! We know how to showcase & market your catering business!! Our branded domain names sure beat the LONG & BORING "www.cfarestaurant.com/restaurantname" and make it SHORT & SWEET to market your 1-stop-shop for ALL things pertaining to your restaurant location 🤗😎🤓 DM us with any questions 😃 (at Chick-fil-A Robinson) https://www.instagram.com/p/Bs54V_AgSzH/?utm_source=ig_tumblr_share&igshid=7wbkyd9n5qh1
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Why Is Your Business Name Important?
A restaurant’s name is one of the single most important elements before starting a business.
Characteristics of a good restaurant name:
It is powerful
It reflects the restaurant’s reputation, cuisine, mission, and values
It impacts and influences the way people remember the restaurant and refer to it
It also decides the way customers perceive the business
While choosing a restaurant name, it is important not to rush the process. A lot of thinking must be done to get it right.
The process of picking the perfect name for a restaurant is definitely challenging. It is natural to feel overwhelmed at the start of the name-deciding process. But, there are certain tips that can steer your decision-making process in the right direction.
Invoke Curiosity
A great restaurant name should build intrigue and spark conversation
Make It Memorable
Keep the name simple and memorable to facilitate easy word-of-mouth recommendations
Describe Your Menu
The restaurant name should showcase the ingredients or menu offerings enabling people to know what to expect from the business
Connect To The Concept
While the name should describe the concept, it should also be unique to differentiate the restaurant from competitors
Showcase One Word
Just one word, an unconventional or uncommon one, can make a great restaurant name too. It just needs to be powerful and punch-packed.
Use Alliteration
The repetition of the same letter in every word of the restaurant's name is a great literary device. It creates a rhythm that is pleasing to the ear and increases memorability.
Pay Special Tribute
A restaurant name can also be a tool to pay a tribute to someone special in your life.
Allude To The Owner
Another easy way to name a restaurant is to use the name of the owner or proprietor, thus, invoking curiosity and also honoring the head of the business.
Play With Words
Make use of fun rhymes, puns, or odes to name the restaurant in a clever, tactful manner.
What Makes A Great Domain Name For A Restaurant?
A good domain name must be:
Unique
Help beat competition
Creative
Filled with an aesthetic sense
Short, meaningful, and memorable
Devoid of numbers, difficult spellings, or characters like hyphens
Relevant to the industry or niche
Finding a domain name that meets all these criteria is quite tough. One of the easiest ways to get it done is to register the domain name on a new domain extension.
How The Most Successful Restaurants Got Their Names
There are numerous restaurants, cafes, and other dining spots with names that have brought them immense popularity and success. Here are a few names to guide you better in your restaurant naming strategy.
Gordon Ramsay
He is one of the most famous chefs in the world. Therefore, there was no necessity to reinvent the wheel. His name itself was a great brand to be capitalized on for his chain of restaurants.
If the restaurant has a renowned chef or culinary expert on the team, it is best to make use of their name’s potential. Even if the chef is not well known as yet, his/her name can be used to build a personal brand.
The Fat Duck
The moment people hear this name, they get reminded of a well-fed farm animal. It addresses the basic human instinct and instantly triggers appetite. A famous restaurant in England uses this name.
Many restaurants choose the names of popular dishes on the restaurant menu. Thus, choosing a name that stimulates hunger and creates the mood for eating in a restaurant is always the right choice.
Crown Shy
This is a popular restaurant in New York city serving excellent food and cocktails in a serene, elegant atmosphere. The name itself suggests that the place is royal, warm, inviting, impressive and yet filled with humility and simplicity.
High-profile restaurants can make use of such names that reflect the character of their dining spaces.
How To Secure & Maximize Your Restaurant Name
Once the name of the restaurant has been decided, it should be made a viable option and incorporated into every marketing effort. Restaurant owners can follow these tips to ensure that the name is not taken already and understand how to begin promoting the restaurant and its name.
Check the Trademark Electronic Search System
No restaurant can afford to choose a restaurant name, initiate branding exercises and later end up realizing that the name has already been taken by someone else and in fact trademarked. To prevent such last-minute disappointments, restaurants must always search the United States Patent and Trademark Office’s trademark database. Once this is done, a restaurant owner can get a clear idea of whether you are using someone else’s legally protected idea.
Check website domain availability
The second step is to create a website for the restaurant. The digital storefront is nowadays the most visited space before diners decide to choose a specific restaurant. So, it is important to keep the online presence impressive. It is always advisable for a restaurant to get a domain name that exactly matches the name of the restaurant.
Match the restaurant name with social media handles
A restaurant name must also see if the social media handles are open. One can check if the username has already been taken by typing in the desired names on platforms like Facebook, Twitter, Instagram, TikTok, etc.
Get a logo designed
A logo that is designed in an awesome manner adds more power to the restaurant's name. This logo should be used on different online and offline platforms and also on menus, merchandise, website headers, and literally every place where the restaurant’s name is being used
Sell merchandise that promotes the restaurant name
The name of the restaurant along with its logo can be printed on tote bags, t-shirts, mugs, water bottles, hats, etc. This merchandise can be given as compliments to diners who will carry this merchandise to spread the word about your brand.
Fancy Restaurant Names
A restaurant owner can choose a fancy restaurant name by looking for words outside the English language.
A few examples are:
Pot Au Feu (A famous French dish shared by families)
Cibo Matto (meaning crazy food in Italian)
Catchy Restaurant Names
A few examples of catchy restaurant names are – Full Moon, The Taste Element, Bells and Peppers, The Pearl of the Sea, The Royal Lounge, etc.
Unique Restaurant Name Ideas
An easy way to create a great and unique restaurant name is to add popular prefixes and suffixes.
Use a dish name
One can add words like chicken, biryani, shawarma, rolls, grill, barbeque, curry, etc. to the name
Use popular restaurant suffixes
The name can include words like kitchen, house, park, palace, bites, point, junction, lounge, etc.
Use words to indicate the cuisine
One can use words like Punjabi, Indian, Continental, California, Chicago, etc.
Use popular restaurant adjectives
A restaurant name can include words like new, tasty, spicy, grand, royal, little, big, golden, cheesy, etc. to make the name more attractive.
Funny Restaurant Names
Restaurants can also use funny, rib-tickling names to beat the competition. A few examples of restaurants having funny names are – Catcher in the Rye, Party Fowl, Thai Tanic, etc.
This blog would have guided you through the process of naming your restaurant along with memorable examples of names that have already done well in the industry. For more assistance with restaurant digital management, get in touch.
Source: https://restaurantify.com/unique-restaurant-name-ideas-to-inspire-you-2023/
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https://avec-plaisir.fr/restaurants?formatted_address=Paris%2C+France&placeCategoryId=&lat=48.85661400000001&lng=2.3522219&restaurantName=&removeMap=1
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The Aussie mayor who wants America to get tough on guns
Annapolis mayor Gavin Buckley speaks to reporters near the scene of the Capital shooting. Photo: AP Mass shootings happen with numbing regularity in the United States: 59 people killed at a music festival in Las Vegas in October, five at a Pennsylvania car wash in January, 17 at a high school in Parkland, Florida, in February. But in Annapolis, with its holiday village vibe and some of the toughest gun laws in the country? "If youd asked me if this could happen here, Id say no way," Buckley told Fairfax Media in an interview in his City Hall office. He had barely slept since the attack. While almost 300 local newspapers across America have shut down since the mid-'90s, TheCapitalremains a central part of Annapolis life, sending reporters to cover sporting events and council meetings. That made the shooting feel like an attack on the entire community, Buckley says. He assumed he could immediately lower all the flags in the city to half-mast in honour of the victims, but it turned out a presidential proclamation was needed to lower federal flags. He requested one, but was told on Monday it had been denied - a decision that infuriated him. "I nearly went up the flagpole and pulled them down myself." A few hours after Buckley went public with his disappointment, White House press secretary Sarah HuckabeeSanders called him to discuss the issue. The next day a proclamation was issued. Buckley suspects US President Donald Trump heard about the refusal on TV and demanded it be reversed. Since the shooting, Buckley, who is a Democrat, says he has resisted invitations to attack the President, so that the focus will be kept on the victims. Reversed decision: US President Donald Trump. Photo: AP He wasn't always so disciplined. Buckley - whose mother was from Ireland and father from New Zealand - was born in South Africa and spent his early years in London. When he was eight, the family emigratedto Perth and settled in the working class suburb of Belmont ("as 'westie' as it gets"). "I got kicked out of a couple of high schools - the Catholic School, then the public high school. I even got some of my mates kicked out," he says with a laugh. After flipping burgers at Hungry Jacks, Buckley undertook the rite of passage of a backpacking trip through Asia and Europe. While working in a bar in Scotland, he and some mates came up with an idea for a summer job: go to the south of France and spray beachgoerswith suntan oil. Calling themselves the Sunbusters, after the Ghostbusters, they wore white jumpsuits and sprayed lotion on people for $1 using repurposed fertilisersprayers. It proved a hit in France but when Buckley tried to reproduce the success in Florida it didn't work out. That's how - after stints shucking oysters and doing farm labour - he ended up in Annapolis. Loading His first business venture was opening the city's first coffee shop ("the type that had poetry readings in it"). He then opened a trendy Japanese restaurantnamed Tsunami and covered the building's facade with a mural of the Buddha. The ensuing stoush with the local heritage society made him a local celebrity. Last year he ran for mayor on a platform of spicing up the city while protecting its history. "Im a preservationist but cities like Paris, London and Prague manage to balance their history with contemporary art. I thought we could offer something more eclectic here than Irish pubs and sports bars." Despite having no political experience, Buckley easily defeated a six-term state senator in the Democratic primary before unseating the incumbent Republican mayor in November's general election. 'My job is to keep the story going': Annapolis mayor Gavin Buckley. Photo: Matthew Knott "Although their politics are very different, there are parallelswith Donald Trump," saysChase Cook, a political reporter at The Capital. "Gavin was a businessman, a political outsider running on big ideas against a well-established public servant. He is a big personality, very gregarious." During the campaign, Buckley's Republican opponent distributed fliers portraying him as Crocodile Dundee and saying he "had a few kangaroos loose in the top paddock". Buckley - who still speaks with a broad Australian accent - says the tactic backfired spectacularly: "People are very nice to Australians here, it's a good thing to milk in this country." (While he is a naturalised American, Buckley says "I still consider myself an Australian." He and his wife lived in Perth for five years and visit regularly.) Like many born outside the US, Buckley remains baffled by the fact the country tolerates such huge numbers of gun deaths. He attributes much blame to the National Rifle Association, which opposes even modest gun control measures.He sums up the lobby group's approach as "macho bullshit". A woman wears a necklace at the National Rifle Association's annual meeting in Dallas, Texas, in May. Photo: Bloomberg "In life everybody has to compromise - in our work, in our marriages. You need to compromise to have credibility. That organisation doesnt have a millimetre of compromise in it." He says legislators should examine whether a gun buyback scheme - similar to the one the Howard government launched after the Port Arthur massacre - would work in the US. And he wants more stringent background checks on gun sales to people with mental illnesses. "Arming teachers and journalists, for Gods sake that cant be the future. The suspect in this shooting had so many red flags, he shouldnt have been able to buy a butter knife." Buckley is now planning a music festival - hopefully with major international artists - to celebrate press freedom and commemorate the shooting victims. "My job is to keep the story going," he says. "I dont want us to just be the next statistic, the 150th massacre or whatever. "To be working at a newspaper in a small town and be killed by a guy who had every warning sign, we just cant let that go. We have to make a difference."
Matthew Knott is a federal politics reporter currently on sabbatical studying a Masters of Journalism at Columbia University in New York. Most Viewed in World Loading Morning & Afternoon NewsletterDelivered MonFri. https://www.brisbanetimes.com.au/world/north-america/the-aussie-mayor-who-wants-america-to-get-tough-on-guns-20180706-p4zptq.html?utm_medium=rss&utm_source=rss_feed
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When opening a restaurant there’s more on the table than just your #food. #RestaurantNaming is difficult and it takes quite a bit of time and effort. You need to your name to reflect the kind of #restaurant you are and the type of cuisine you’re serving. From #paleo to #vegetarian, or #pizza and pasta to #suchi, your name must reflect the spirt or vibe of your place. The @Brandings Team has developed a Business Name Generator specifically for #entrepreneurs specifically looking to name their restaurant. Have a look at the kind of names we think will be amazing for a restaurant or food product. As always with us, all the names are available and come with the exact match dot-com domain name. Stop reading and check out the Restaurant Name Generator! https://brandings.com/random-restaurant-name-generator/ https://www.instagram.com/p/Bz1Dm_QpOC1/?igshid=uiksbj8dy44t
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How Visual Marketing Increases Restaurant Conversion Rates
So you’ve opened a new restaurant and are eager to spread the news. You’ve probably posted a few blurbs on social media… maybe even created an event on Facebook — but are still looking for a steady stream of hungry customers. Good news: the solution is simple and we’ve outlined it for you below. we will show you how to utilize social media platforms to drive traffic to your business and help open the doors to a world of likes, followers, and hashtags … and, as a result – customers.
We will discuss the following:
Platforms – the media in social media
Mapping your audience and message
Building an effective campaign
Using Videos
Optimizing your profile(s)
Effective timing
Promotions that work
Know the Platforms
There are four digital marketing platforms which are most effective for marketing restaurants: Yelp, Facebook, Foursquare and Instagram.
Yelp manages to incorporate all the major features needed for both customers and marketing team on a simple and user friendly interface. By including a delivery service and OpenTable integration, as well as allowing customers to review their experiences, Yelp has proven to be a restaurant owner’s best friend in terms of marketing potential.
Facebook, with features such as Facebook Ad Manager and geo-tagging, illustrates a more technical advantage in terms of monitoring and analytical tools. Restaurant owners can depict which demographic they plan to target based off attributes such as age and location. Open communication in the form of reviews, comments and ratings allow customers to give feedback on the restaurant’s strengths and weaknesses.
Foursquare, although not as intricate as Facebook or Yelp, allows restaurant owners to share promotions and media on offer to the customer. This often comes in the form of incentives based off of checking into the location for promotional gifts such as discounts and complimentary food or drinks.
In a simple snapshot, Instagram helps capture a food and drink lover’s attention and can be utilized to highlight any fun features of a restaurant. Being another heavy hashtag platform, a restaurant can find every mention made of them (i.e.#restaurantname). Instagram is a great platform to engage a younger target audience as well as the burgeoning “foodie” demographic.
Once you have an understanding of the influential social media platforms available, you now can focus on building an effective social media marketing campaign.
Mapping Your Audience and Message
Most social media sites suggest branding your restaurant to everyone and anyone within a certain mile radius. However, in order to really define “who” your audience is, you need to define “what” your message is first.
There are three common essentials involved in defining one’s message:
the customer perspective,
the internal perspective and
the marketplace perspective.
With the customer’s perspective, you need to reveal what is ultimately important to them when they go out to eat. Are they more satisfied with a high energy atmosphere? Or would they enjoy a more slow paced and intimate dining experience? We recommend talking with your customers to find out what their ideal dining experience would be.
In regards to the internal perspective – consider the following: What is your message for your restaurant? Is it portrayed through the atmosphere of your restaurant currently? Does your staff understand your message and what is their opinion on it? By opening up communication and appreciating your staff, your message will run more smoothly throughout the entire atmosphere. Finally, try looking at how you are perceived by your competition. Is your message distinct? What clearly distinguishes you from the competition? Are you highlighting that in your message?
By having a clear-cut and precise message you will easily be able to market yourself on the digital marketplace and, in turn, attract your target audience.
The Power of Video
If a picture is worth a thousand words, then a video is worth a million. Video is a great way to showcase your team, food, atmosphere, and neighborhood to prospective customers. Shooting video seems daunting but it is now easier than ever. Current phones have the capability to take high quality video, and there are many free apps available to edit video to your liking. Additionally, social media sites like Instagram and Facebook make attaching video to your business simple.
Optimizing Your Social Media Profile
Make sure your social media profiles are effective by having pertinent information easily accessible. For example, highlight specific courses or drinks that emphasize the message of your restaurant using images and videos. Add a “Book Now” button for you customers’ convenience, and encourage “checking in” on Facebook/ Instagram/ etc. by offering special promotions. Other descriptive elements also essential for your social media profile(s) include: a menu, services rendered (good for kids, good for groups, takeout), and reviews.
If you have more than one location, this can seem complicated. You may be wondering how to distribute equal amounts of time building a social media foundation for each. Don’t fret. The great thing about social media is that multiple profiles are easily accessible and simple to curate off of a parent social media profile. By marketing the new branch on the parent profile and making a separate profile for the new branch, you can convert followers and have crossover between the two branches. Using video and images to highlight and showcase the key elements of the restaurant will be great tools to help build a social media following and steady flow of patronage.
After building a social media following, the next challenge is transforming “likes” into a profitable stream of patronage. The key here is finding the right balance in terms of promotional posts. Try to use engagement as an alternative to promotion. Ask your customers questions about products, services, and decoration. People like to give their opinions, and doing so creates an inclusive, community-oriented feel. By opening the door and engaging your customer base, you can foster a sense of community which will result in repeat customers and also draw more patronage.
Effective Timing For Social Media Posts
Depending on what the theme of your restaurant is, there are certain times in the day – and year — that are more effective, in terms of posting, than others. For example, if you want to emphasize some or all of your bar or drink selection, you will want to schedule your post around 5 p.m. when your followers are getting off work. When you know your target audience, you can cater to their schedule by posting meaningful content at the best times… for them.
Using Social Media Promotions
What social media strategies is my competition using and how do I take my restaurant social media page to the next level?
Collaborate With another Chef or Bartender for a Meal
Collaborations are effective and beneficial to every party involved. By working with an existing restaurant or chef in the same vicinity of your restaurant, you will promote your product as well as that of your collaborator in a fun, natural way.
Feature A Social Media Influencer
Take advantage of nearby social media influencers (i.e. food critics, social media bloggers, local chefs) and highlight them and their experience to promote your product. You can ask a local Food Blogger with a popular social media following, to feature them on your posts to illustrate the popularity of your restaurant etc.
Live-stream Video Feeds
Stream parties, Q&A sessions with chefs/ bartenders and discuss new promotional items on live-video for your social media following. By including the live video stream, you are personalizing the engagement you have with your social media audience.
Create Specific Social Media Space
If you have certain aspects of your restaurant that are Instagram picture worthy, emphasize them! Come up with unique and fun hashtags for your customers to use. Create a space for your patrons to come and not only enjoy themselves and the food but to share their experience in a unique and creative way.
Now that you have the tools and information needed to really follow an effective social media marketing campaign, add your own creative touch and highlight those elements that make your restaurant stand out. By maintaining a relationship with your target audience, setting campaign goals, and monitoring your results; you will be able to distinguish yourself as a restaurant that not only cares about good food but also about good customer service in person and through social media.
How Visual Marketing Increases Restaurant Conversion Rates posted first on happyhourspecialsyum.blogspot.com
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