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Leighton Welch, CTO and Co-Founder of Tracer – Interview Series
New Post has been published on https://thedigitalinsider.com/leighton-welch-cto-and-co-founder-of-tracer-interview-series/
Leighton Welch, CTO and Co-Founder of Tracer – Interview Series
Leighton Welch is CTO and co-founder of Tracer. Tracer is an AI-powered tool that organizes, manages, and visualizes complex data sets to drive faster, more actionable business intelligence. Prior to becoming the Chief Technology Officer at Tracer, Leighton was the Director of Consumer Insights at SocialCode, and the VP of Engineering at VaynerMedia. He has spent his career pioneering in the ad tech ecosystem, running the first ever Snapchat Ad and consulting on commercial APIs for some of the world’s biggest platforms. Leighton graduated from Harvard in 2013, with a degree in Computer Science and Economics.
Can you tell us more about your background and how your experiences at Harvard, SocialCode, and VaynerMedia inspired you to co-found Tracer?
The original idea came a decade ago. A childhood friend of mine rang me on a Friday night. He was struggling with aggregating data across various social platforms for one of his clients. He figured this could be automated, so he enlisted my help since I had a background in software engineering. That’s how I was first introduced to my now co-founder, Jeff Nicholson.
This was our light bulb moment: The quantity of money being spent on these campaigns was far outpacing the quality of the software tracking those dollars. It was a nascent market with a ton of applications in data science.
We kept building analytics software that could meet the needs of increasingly large and complex media campaigns. As we hacked away at the problem, we developed a process – clear steps from getting the disparate data ingested and contextualized. We realized the process we were building could be applied to any data set – not just advertising – and that’s what Tracer is today: an AI-powered tool that organizes, manages, and visualizes complex data sets to drive faster, more actionable business intelligence.
We’re helping to democratize what it means to be a “data-driven” organization by automating the steps needed to ingest, connect, and organize disparate data sets across functions, providing powerful BI through intuitive reporting and visualizations. This could mean connecting sales data to your marketing CRM, HR analytics to revenue trends, and endless more applications.
Can you explain how Tracer’s platform automates analytics and revolutionizes the modern data stack for its clients?
For simplicity, let’s define analytics as the answering of a business question through software. In today’s landscape, there are really two approaches.
The first is to buy vertical software. For CFOs, this might be Netsuite. For the CRO, it might be Salesforce. Vertical software is great because it’s end-to-end, it can be hyper specialized, and should just work out of the box. The limitation of vertical software is that it’s vertical: if you want Netsuite to talk to Salesforce, you are back to square one. Vertical software is complete, but it’s not flexible.
The second approach is to buy horizontal software. This might be one software for data ingestion, another for storage, and a third for analysis. Horizontal software is great because it can handle pretty much anything. You could certainly ingest, store and analyze both your Salesforce and Netsuite data through this pipeline. The limitation is that it needs to be put together, maintained, and nothing works “out of the box.” Horizontal software is flexible, but it’s not complete.
We offer a third approach by creating a platform that combines the technologies necessary to report on anything, made accessible enough to work out of the box without any engineering resources or technical overhead. It’s flexible and complete. Tracer is the most powerful platform on the market that is both application agnostic, and end-to-end.
Tracer processed on the order of 10 petabytes of data last month. How does Tracer handle such a vast amount of data efficiently?
Scale is incredibly important in our world, and it has always been a priority at Tracer even in the beginning days. To process this volume of data, we leverage a lot of best in class technologies and avoid reinventing the wheel where we don’t need to. We’re incredibly proud of the infrastructure we’ve built, but we’re also quite open about it. In fact, our architecture program is outlined on our website.
What we say to partners is this: It’s not that your in-house engineering teams aren’t capable of building what we’ve built; rather, they shouldn’t have to. We’ve assembled the pieces of the modern data stack for you. The framework is efficient, battle-tested, and modular for us to dynamically evolve with the landscape.
A lot of partners will come to us looking to free up engineering resources to focus on bigger strategic initiatives. They use Tracer’s architecture as a means to an end. Having a database doesn’t answer business questions. Having an ETL pipeline doesn’t answer business questions. The thing that really matters is what you’re able to do with that infrastructure once it’s been put together. That’s why we built Tracer – we’re your shortcut to getting answers.
Why do you believe structured data is critical for AI, and what advantages does it provide over unstructured data?
Structured data is critical for AI because it allows for manual human interaction, which we believe is an essential component to effective outputs. That being said, in today’s ecosystem, we are actually better equipped than ever before to leverage the insights in unstructured data and previously hard to access formats (documents, images, videos, etc.).
So for us, it’s about providing a platform through which additional context can be incorporated from the people who are most familiar with the underlying datasets once that data has been made accessible. In other words, it’s unstructured data → structured data → Tracer’s context engine → AI-driven outputs. We sit in between and allow for a more effective feedback loop, and for manual intervention where necessary.
What challenges do companies face with unstructured data, and how does Tracer help overcome these challenges to improve data quality?
Without a platform like Tracer, the challenge with unstructured data is all about control. You feed data into the model, the model spits out answers, and you have very little opportunity to optimize what’s happening inside the black box.
Say for example you want to determine the most impactful content in a media campaign. Tracer might use AI to help provide metadata on all the content that was run in the ads. It also might use AI to provide last mile analytics for getting from a highly structured dataset to that answer.
But in between, our platform allows users to draw the connections between the media data and the dataset where the outcomes live, more granularly define “impactful,” and clean up the categorizations done by the AI. Essentially, we’ve abstracted and productized the steps, in order to remove the black box. Without AI, there is a lot more work that has to be done by the human in Tracer. But without Tracer, AI can’t get to the same quality of answer.
What are some of the key AI-based technologies Tracer uses to enhance its data intelligence platform?
You can think of Tracer across three core product categories: Sources, Content, and Outputs.
Sources is a tool used to automate the ingestion, monitoring and QA of disparate data.
Context is a drag and drop semantic layer for the organization of data after it’s been ingested.
Outputs is where you can answer business questions on top of contextualized data.
At Tracer we don’t see AI as a replacement for any of these steps; instead, we see AI as another form of tech that all three categories can leverage to expand what can be automated.
For example:
Sources: Leveraging AI to help build new API connectors to long tail data sources not available through our partner catalog.
Context: Leveraging AI to clean up metadata prior to running tag rules. For example, cleaning up variations of publication names in every language.
Outputs: Leveraging AI as a drop-in replacement for dashboards where the business use case is exploratory, rather than a fixed set of KPIs that need to be reported on repeatedly.
AI allows us to achieve these types of applications in ways that are both simple and accessible.
What are Tracer’s plans for future development and innovation in the data intelligence space?
Tracer is an aggregator of aggregators. Our partners will lean on us for specific applications within teams and functions, or for use in cross-functional business intelligence. The beauty of Tracer is that whether you’re leveraging us for making better decisions with your media spend and creative, or building dashboards to link disparate metrics from supply chain to sales and everything in between, the building blocks are consistent.
We’re seeing organizations who formally relied on us within one area of the business (e.g., media and marketing), expand applications to elsewhere in the business. So where our primary customers were formally senior media executives, or agency partners, these days we work across the org, partnering with CIOs, CTOs, data scientists, and business analysts. We’re continuing to build out our tools to accommodate for more and more applications and personas, all while ensuring the core tech is scalable, flexible, and accessible for non-technical users.
Thank you for the great interview, readers who wish to learn more should visit Tracer.
#advertising#ai#AI-powered#Analysis#Analytics#API#APIs#applications#approach#architecture#background#Beauty#bi#black box#box#Building#Business#Business Intelligence#career#CFOs#challenge#cios#Companies#computer#Computer Science#consulting#content#crm#CRO#CTO
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Maximizing Your Business’s Potential with Expert IT Consulting in the Bay Area
At the heart of the thriving tech industry in the Bay Area, businesses are embracing the pivotal role of the CIO. From startups to industry giants, the demand for expert IT consulting has surged as companies seek strategies to remain competitive in this rapidly evolving landscape. IT consulting has emerged as the cornerstone service that empowers businesses to meticulously craft technology strategies, stay in tune with emerging trends, and optimize IT costs. Within this narrative, we delve into the world of Bay Area IT consulting, uncover its invaluable merits, explore its indispensable role in this domain, and illuminate how partnering with Professional Computer Concepts unlocks limitless potential for businesses in this fiercely innovative sphere.
Deciphering IT Consulting
IT consulting is akin to a technological compass for businesses. It revolves around furnishing technology-driven advice, services, and solutions. This field is all about aiding clients in fine-tuning technology strategies to harmonize with overarching business goals. The ultimate objective? Helping organizations harness technology effectively to heighten their efficiency, operational prowess, and competitive stance. The array of IT consulting services spans network management, cybersecurity, data analytics, software development, and cloud solutions, among others. These firms join hands with enterprises, assessing tech prerequisites and charting strategic, architectural, operational, and implementation blueprints. Armed with insights into technological trends, best practices, and industry intricacies, IT consultants unearth opportunities for advancement, devising solutions for diverse business realms. IT consulting is a cornerstone in steering firms towards sound technology choices, refining IT infrastructure, and steering digital transformation to realize business aspirations.
The Unique Bay Area Spectrum
Beyond its technological prowess, the Bay Area boasts a breathtaking natural panorama. It's a nucleus of innovation, being home to iconic corporations such as Google, Apple, Facebook, and Tesla, attracting a global spectrum of talent. Silicon Valley, nestled within the Bay Area, is synonymous with innovation and entrepreneurship, boasting prestigious universities and a culture that fuels innovation.
Diversity thrives in this region, contributing to its vibrant tapestry. Culinary delights, arts, festivals, and neighborhoods reflect this multicultural mélange. The Bay Area reveres inclusivity, nurturing an atmosphere of acceptance.
A history of activism courses through the Bay Area's veins. Residents champion civil rights, environmental conservation, and social justice, etching change into the area's identity.
Entrepreneurship flourishes here, drawing visionaries from around the globe. The Bay Area furnishes an ideal breeding ground for startups, coupling venture capital with mentorship networks and a collaborative milieu.
With its moderate climate, awe-inspiring natural wonders, and cultural kaleidoscope, the Bay Area offers an unparalleled quality of life. This amalgamation of innovation, beauty, diversity, activism, and entrepreneurship defines the region's allure, extending its impact beyond borders.
IT Consulting: Bay Area’s Backbone
In the throbbing heart of the Bay Area, IT consulting isn't just a service; it's an imperative. Amidst the tech whirlwind, staying aligned with the latest trends is paramount. Customized tech strategies that resonate with the region's pulse are pivotal. IT consultants proficient in the Bay Area's dynamics can help craft strategies that resonate with local trends, carving a niche for businesses in the competitive ecosystem.
IT consulting also acts as a beacon in the ever-evolving tech galaxy. Businesses are bombarded by novel technologies, and staying ahead is no mean feat. Here's where IT consultants shine, aiding businesses in discerning which trends are worth embracing. Their insights serve as a compass through this dynamic terrain.
Cost optimization is another jewel in the IT consulting crown. Through meticulous analysis, consultants unearth inefficiencies, trimming expenses while amplifying value. In the Bay Area's high-octane atmosphere, IT consulting isn't an option—it's a strategic advantage.
Empowering Your Business with Professional Computer Concepts
Amidst this intricate tapestry, Professional Computer Concepts (PCC) stands as a sentinel of IT consulting. Their mastery spans the realms of strategy, architecture, operations, and implementation. They're not just solution providers; they're partners.
PCC's differentiator lies in their unwavering commitment to forging enduring relationships. Their approach isn't one-size-fits-all; they delve deep, grasping the unique DNA of each client. This understanding translates into tailor-made solutions that mirror each client's needs.
Their commitment goes beyond immediate fixes, laying the foundation for robust, scalable systems. Collaborative support underpins their methodology. They actively engage, ensuring clients are integral to decision-making and solution crafting. PCC's essence is partnership, driving innovation, efficiency, and sustained growth.
Professional Computer Concepts: Your Bridge to Technological Brilliance
PCC's services span managed services, cybersecurity, virtual CIO, and cloud solutions. Their proactive stance ensures seamless operations, tackling issues before they snowball. In the era of escalating cybersecurity threats, their protection shields businesses from breaches. Their virtual CIO services fuse technology with business strategy, guiding growth.
Cloud solutions pave the path to scalability, flexibility, and cost efficiency. PCC orchestrates seamless cloud integration, balancing innovation and security. As your technology partner, PCC's guidance fuels growth, safeguards operations, and elevates efficiency.
In a realm where agility and innovation rule, PCC stands as your beacon. Their comprehensive suite of services, rooted in deep understanding and collaboration, ensures you're primed for success in the Bay Area's tech labyrinth.
Elevate with PCC: The Bay Area’s Technological Trailblazers
Professional Computer Concepts (PCC) understands the demanding landscape of the Bay Area's tech industry. It's a realm where success hinges on staying ahead of the curve. PCC stands as a guiding light, partnering with businesses to navigate the intricacies of this dynamic terrain.
PCC's strength lies in crafting tailor-made technology strategies that resonate with Bay Area intricacies. Their insights, honed by a deep understanding of local dynamics, elevate technology from a tool to a driving force for innovation.
Tech evolution is a constant, and PCC ensures businesses aren't left behind. Their grasp of emerging trends empowers informed decisions. The result? Businesses are poised to harness the latest technologies to fuel growth.
PCC isn't just about solutions; they're about enduring partnerships. Their commitment to understanding individual needs births bespoke solutions that amplify efficiency and drive growth.
In the dynamic Bay Area tech ecosystem, PCC thrives. Their suite of services, from managed solutions to virtual CIO services, propels businesses forward. Seamlessly melding technology and strategy, PCC ensures businesses stay not just competitive, but visionary.
Reimagine Your Success: PCC’s Guiding Light in the Bay Area
The Bay Area's tech crescendo demands businesses be pioneers, not followers. Professional Computer Concepts (PCC) stands as the beacon guiding businesses toward this innovative horizon.
PCC's mastery lies in tailoring technology strategies to Bay Area rhythms. Their insights, drawn from an intimate understanding of local dynamics, fuel innovation, not just integration.
In a tech whirlwind, staying abreast is a necessity. PCC's grasp of emerging trends empowers businesses to lead the curve, not chase it.
Beyond solutions, PCC crafts enduring partnerships. Their commitment to understanding individual needs births bespoke solutions that amplify efficiency and drive growth.
In the dynamic Bay Area tech ecosystem, PCC thrives. Their suite of services, from managed solutions to virtual CIO services, propels businesses forward. Seamlessly melding technology and strategy, PCC ensures businesses stay not just competitive, but visionary.
Source: https://www.calpcc.com/maximize-business-potential-expert-it-consulting-bay-area/
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6, 8, and 12 for Cioffi! @ratasum
Interview questions! :D Cio hours, let's go!
6. What’s the hardest thing you’ve ever had to do?
Cio's mouth twists to the side a bit, forming half of a humorless smile. "That'd be years ago--not jumping off that ship and swimming back to Claw Island...to Sieran. There was a moment where I very much wanted to--Alchemy, I didn't want to get on the damn ship in the first place." She lets out a breath, her hand going to a bag at her side. You can just barely see the tip of a blue notebook peeking out. She smiles genuinely but small, tinged with lingering grief. "I'm grateful now that Nisha wouldn't let me stay behind. She wouldn't have wanted me to die with her. She'd be happy that I'm happy these days, I think."
8. What do you think had the biggest impact on you growing up?
"What, not who? Well." Cio tilts her head sideways, then gestures vaguely to her hair and eyes. "Do you think my fellow progeny--or their parents, or their instructors, or almost every other citizen of Rata Sum--held back their opinions about this?" She laughs, almost monotone. "And that was the easiest part to deal with, the looks and the words. Being visibly connected to the dragon who drove your people from their homes makes you a target, whether it's for bullies or for the Inquest. I have enough stories about my childhood to write a novel series, quite honestly. But it would have been much less of a problem if they hadn't treated me differently. I was never dangerous. Not in the way they thought."
12. If you could go anywhere in the world, where would it be? (on vacation or permanently!)
"I've seen enough of the world for a lifetime, but even so, Ari and I might travel around more of Cantha someday. So far--since the asura gate's been installed--we've really only seen Arborstone."
#gw2#ratasum#cioffi#thanks a bunch for the ask! :D#cio backstory hours#and letting you know re: that last answer that cio and ari weren't actively part of eod!#cio did some consulting with taimi from way back in mainland tyria once they found a way to boost the signals on their communicators#but that was pretty much it
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While providing IT support McKinney, MTT Connect ensures investment in information technology provides the maximum ROI to its stakeholders through IT roadmapping, planning and strategy. With one of the highest client satisfaction rates in the industry, they build lasting & trusted relationships.
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"Les JO, c’est super. Mais pour qui et à quel prix ? [...]
Les fan zones sont pleines de gens qui rient et pleurent ensemble devant les transmissions des épreuves ; 5 200 personnes ont été expulsées de squats et de campements de rue en Île-de-France en un an et envoyées en région sans solution de logement.
Les transports publics roulent bien et les agent·es d’accueil sont plebiscité·es pour leur bonne humeur ; les émissions de CO2 des Jeux olympiques de Paris (JOP), 1,58 million de tonnes au minimum, seront l’équivalent de ce que rejettent 150 000 personnes en France en un an.
Des athlètes couronné·es sont d’anciens enfants placés ou ont grandi dans des quartiers pauvres ; le prix des places pour la cérémonie de clôture des Jeux va de 250 à 1 600 euros – plus qu’un mois de salaire minimum.
C’est officiellement la trêve olympique, et la délégation ukrainienne a remporté deux médailles d’or (sabre et saut en hauteur), ainsi qu’une de bronze (lutte gréco-romaine), qui deviennent des symboles de résistance face à l’agression militaire russe ; les bombardements israéliens n’ont pas cessé à Gaza, visant une école transformée en refuge le 10 août, veille de la clôture des Jeux, tuant près de cent personnes selon un premier bilan. [...]
La vasque et sa flamme olympique en LED et vapeur d’eau flottant au-dessus des Tuileries émerveillent le public ; les enfants du quartier Pleyel à Saint-Denis vont subir les pots d’échappement de la voie vers l’autoroute construite collée à leur école pour les JOP.
Imaginaire collectif coupé en deux
Cette liste pourrait s’allonger encore et encore. Dans ces conditions, quelles conclusions en tirer sur la portée de l’événement ? [...]
Une situation peut être à la fois agréable et pourtant néfaste. On peut aimer boire du Coca-Cola ou de la vodka, cela n’empêche pas que ce soit mauvais pour la santé ; adorer voyager vers des pays lointains alors que les trajets en avion contribuent à la destruction du climat [...]. Les émotions, aussi fortes soient-elles, ne suffisent pas à façonner la réalité.
En 2015, les chercheurs Stefan Aykut et Amy Dahan parlaient de « schisme de réalité » pour décrire les négociations climat, car elles voulaient réduire les gaz à effet de serre sans s’attaquer à leurs principales émettrices, les industries fossiles. Elles avaient créé un théâtre de discours sans prise directe avec le problème à résoudre.
À sa manière, Paris 2024 aura été un schisme de réalité : il y a une dissociation entre le spectacle, excitant, prenant, populaire, et les conditions de sa fabrication, brutales, excluantes, coûteuses et injustes. C’est un déchirement sensible. Le sentiment d’une immense réussite s’entend dans les déclarations des organisateurs et des dirigeants politiques. La fierté et la joie s’expriment un peu partout, aux repas familiaux, entre collègues, avec ses voisins, sur les réseaux sociaux, dans les médias. Mais qui écoute la complainte, la colère et les douleurs de celles et ceux qui ont été éjecté·es de la fête ?
Si le prix à payer en « nettoyage social », en élitisme commercial (le prix des billets, du merchandising et d’un séjour à Paris) et en destructions environnementales (climat, arbres coupés au parc Georges-Valbon, jardins ouvriers détruits à Aubervilliers et pollution de l’air à Saint-Denis), est considéré comme acceptable, le risque est d’abaisser les critères d’exigence démocratique, sociale et écologique pour la suite.
Car si un pouvoir peut décider un tel événement sans consulter la population, en cédant aux exigences d’une association croulant sous les accusations de corruption (le CIO), en engageant au moins 10 milliards d’euros sans transparence sur le coût final en argent public, et en multipliant les promesses écologiques intenables, alors pourquoi ne pas continuer ?"
#french#en français#upthebaguette#french side of tumblr#paris 2024#olympics#bee tries to talk#france#ecology#pollution#classism
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Top MBA Specializations to Boost Your Success
In today’s fast-paced, competitive world, obtaining a Master of Business Administration (MBA) is often seen as a gateway to professional growth and leadership roles. However, choosing the right MBA specialization is crucial in shaping the trajectory of your career. With an array of MBA specializations available, selecting the one that aligns with your interests and professional goals can significantly enhance your career prospects. This blog explores the Top MBA Specializations to help you make an informed decision and ensure long-term success.
Why MBA Specializations Matter
An MBA degree offers you a solid foundation in business management, but the specialization allows you to dive deep into a specific domain, equipping you with the expertise needed to excel in that field. Your choice of MBA specializations can determine the industry you enter, the roles you assume, and the salary you command. Hence, understanding the options available is critical to ensuring your professional success.
Top MBA Specializations to Consider
MBA in Finance Arguably one of the most popular MBA specializations, an MBA in Finance prepares students for leadership roles in banking, investment management, financial planning, and corporate finance. Graduates are equipped with the skills to manage financial resources, analyze market trends, and make data-driven financial decisions. High demand in sectors like investment banking, asset management, and insurance makes this specialization a strong choice for those looking to climb the corporate ladder.
MBA in Marketing If you're passionate about creativity, consumer behavior, and brand management, an MBA in Marketing might be the perfect fit. This specialization focuses on product management, digital marketing strategies, sales management, and consumer insights. Marketing MBAs are highly sought after in industries such as retail, e-commerce, advertising, and media. With the rise of digital marketing, graduates are often positioned to lead marketing campaigns that leverage data analytics, SEO, and social media strategies.
MBA in Human Resource Management (HRM) Businesses rely on human capital to thrive, and MBA specializations in Human Resource Management focus on equipping professionals with the skills to manage and develop this essential resource. Graduates with an MBA in HRM are trained in employee relations, talent management, recruitment strategies, and leadership development. This specialization is ideal for individuals who enjoy working with people and are interested in organizational development and change management.
MBA in Operations Management For those with an interest in logistics, supply chain management, and process optimization, an MBA in Operations Management is a top choice. This specialization emphasizes the efficient management of business operations, including product manufacturing, service delivery, and resource allocation. With the rise of globalization and technological advancements, professionals in this field are in high demand across sectors like manufacturing, e-commerce, and logistics.
MBA in Information Technology (IT) As technology continues to drive business innovations, an MBA specialization in Information Technology prepares students for leadership roles in tech-driven environments. This specialization integrates management principles with technical expertise, covering topics like IT strategy, project management, and systems analysis. Graduates can pursue roles such as IT managers, Chief Information Officers (CIO), and project consultants in industries ranging from software development to IT services.
MBA in International Business In a globalized economy, businesses are increasingly operating across borders, making an MBA in International Business highly relevant. This specialization focuses on global trade practices, international marketing, and cross-cultural management. Graduates are equipped to handle the complexities of managing international teams, navigating foreign markets, and developing global strategies. It's an excellent option for those aspiring to work with multinational corporations or in the export-import sector.
MBA in Entrepreneurship If you're driven by innovation and want to start your own business or lead startups, an MBA in Entrepreneurship could be your gateway to success. This specialization covers topics like venture capital, business plan development, and startup financing. With the growing startup ecosystem worldwide, this MBA specialization enables graduates to turn business ideas into viable ventures or take leadership roles in fast-growing companies.
MBA in Healthcare Management With the healthcare industry expanding rapidly, an MBA in Healthcare Management is becoming an increasingly popular specialization. This program equips students with the skills to manage healthcare facilities, lead healthcare teams, and navigate healthcare policies and regulations. Graduates are sought after for roles in hospitals, pharmaceutical companies, and healthcare consultancy firms.
How to Choose the Right MBA Specialization
Choosing the right MBA specialization depends on your career goals, personal interests, and the industry trends you want to tap into. Ask yourself the following questions:
What are my strengths and areas of interest?
Which industries are growing, and where is there a high demand for skilled professionals?
What are the long-term career prospects of each MBA specialization?
By answering these questions, you can align your MBA specialization with your career aspirations and boost your chances of success.
Conclusion
Selecting the right MBA specialization is a pivotal decision that can shape your future career path. Whether you aim to lead in finance, marketing, operations, or any other industry, a well-chosen MBA specialization will equip you with the knowledge, skills, and network to excel in your professional journey. Explore these top MBA specializations, assess your goals, and take the first step toward a successful career!
#mba specializations#top MBA specializations#MBA in Healthcare Management#MBA in Entrepreneurship#MBA in Information Technology (IT)#education#higher education#universities#colleges#mba
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A crowd of protesters takes to the streets of Seattle, in the United States, and prevents the opening of the 3rd Ministerial Conference of the World Trade Organization. The millennium comes to an end with protests against globalization and neo-protectionism in rich countries.
On November 30th, US Secretary of State Madeleine Albright was preparing to deliver the opening speech at the 3rd Ministerial Conference of the World Trade Organization (WTO), the so-called "Millennium Round". But Albright could do nothing. Shortly before the event began, a storm would sweep through Seattle. At Pike Place Market, just a few miles from the city's commercial center, a crowd began to gather. According to an environmental activist from the NGO Sierra Clube, at 6 am there were more than 10,000 people gathered at the site - some dressed as sea turtles.
Nearby, in the Memorial Stadium parking lot, over 20,000 trade unionists were meeting, including representatives of unions and associations from different countries, including the CUT and Força Sindical, from Brazil. Finally, the two groups, armed with posters and plaques and many of their members in costume, marched determinedly towards the Convention Center where the WTO meeting would take place, shouting in defense of ecology and subsidies and against globalization. The super demonstration brought together people of all stripes - environmentalists, right-wingers, paranoids, neo-Nazis, anarchists, religious people and various left-wing groups.
The congestion was enormous, stranding the limousines of the big shots and the vans intended for the bodyguards. In the vicinity of the Westin hotel, where the North American delegation had stayed, there were at least 5 thousand people surrounding the visitors. The city hall, evidently, placed riot troops on the streets and tried to contain the crowd with tear gas bombs. There were fights, police beating and dragging people through the streets. By Friday the 3rd, there were 500 prisoners and 40 injured, including a police officer in serious condition.
It was supposed to be a peaceful demonstration, assured the main organizers, the AFL-CIO union and a coalition of ecological groups. But this was not what young, more radical anarchists intended. For months, kilograms of announcements about the storm had been being sent via the Internet. The scenario for confusion, therefore, was already properly designed, and at 10:30 am it was already known that the opening of the WTO meeting was compromised. Furthermore, the police were not adequately prepared to maintain order. As for the big shots, they were also warned by the Secret Service about what could happen.
At 8:30 pm that Tuesday, the confusion escalated to such an extent that it became out of control. Supposed anarchists began burning trash cans and stacking mailboxes; Then the riots (window windows, large stores) and graffiti began. The situation became critical and Mayor Paulo Schell declared a state of emergency, called in the National Guard and instituted a curfew, a regime that would be extended until the weekend. Trade unionist John Sweeney, president of the AFL-CIO, said in an interview with the magazine: "What unites us all here is the fact that the WTO makes decisions in the absence of civil society." Meanwhile, the United States' chief negotiator, Charlenne Barshefsky, agreed with the protesters, who accused the organization of being just a body where decisions are made secretly, behind closed doors and without democratic consultation.
On Thursday, President Clinton, before speaking to WTO representatives, told the farmers' association that free trade is something that could be good for everyone and that the government would fight for the international organization's decisions to be made. in a clearer way and with the participation of civil society interest groups.
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"...The planned HICPAC revisions would water down infection control protections, particularly for aerosol transmission and multidrug-resistant organisms.
Most immediately worrisome is its conclusion that plain surgical masks (aka “baggy blues”) are equivalent to N95s and provide adequate protection to healthcare workers and patients. There is abundant evidence to the contrary. This from the CDC:
[Graphic showing that N95s lower odds of getting covid]
It is clear that N95s offer far better protection against aerosols, such as from Covid-19 and other inhaled pathogens.
More than 900 experts in infectious disease, public health, industrial hygiene, aerosol science and ventilation engineering signed a letter to Mandy Cohen, M.D., the new CDC director, explaining how the new draft guidelines weaken protections for healthcare workers. They state, “Surgical masks cannot be recommended to protect health care personnel against inhalation of infectious aerosols.”
The experts’ letter was coauthored by Lisa Brosseau, Jane Thomason and Peg Seminario, among others. Seminario was the director of occupational safety and health for the AFL-CIO from 1990 to 2019.
The CDC responded to Seminario and the experts’ letter only now, a month later, and just before the scheduled Aug 22 meeting. The agency offered no substantive or specific rebuttal, but spoke of its dedication to “improving healthcare quality” and commitment to “to transparency, communication, and stakeholder engagement.” It also claimed that the CDC is meeting the guidelines for transparency required by the Federal Advisory Committees Act. The letter is not yet publicly available.
HICPAC’s proposals also fail to include ventilation, UV disinfection and HEPA filtration, all essential tools against an airborne pathogen.
There are many concerns regarding HICPAC’s process, as well.
Meetings did not include experts in aerosol transmission, ventilation, occupational health and worker protections, Occupational Safety and Health Administration (part of the Department of Labor), National Institute of Occupational Safety and Health (part of CDC which researches worker health and safety) or representatives of healthcare workers.
Lisa Brosseau, an expert on respiratory protection from infections at the Center for Infectious Disease Research and Policy and a retired professor, expressed outrage at HICPAC’s process: “Why are they not consulting with all the people and all the stakeholders? They are not, and that's a sort of basic expectation of a federal advisory committee.”
Brosseau was equally critical of the committee’s literature review, saying that it was “cherrypicked” and “the most ridiculous literature review I've ever seen.” She concluded, “I think they were hoping nobody would notice” how the review was manipulated.
While HICPAC suddenly (Aug 15–a week before its scheduled meeting) invited public participation, it has not provided meeting notes, minutes, transcripts or a draft policy beyond its bullet point slides.
Thomason said HICPAC is “weakening existing guidance for infection control and not following the science that has been built over the last several decades about aerosol transmission.” She added that, in their goal of providing more flexibility, “They said to employers, ‘Here are the minimal standards, and you guys figure out what you need and want to do.’” They are proposing minimal crisis standards of care.
Brosseau added, “Being in health and safety, I know where that goes. It means you get nothing, workers get nothing, no protections. You don’t leave it to the employer to make decisions about workplace hazards.”"
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Price: [price_with_discount] (as of [price_update_date] - Details) [ad_1] Everyone has a role to play in software testing -- even people outside a project team. Testers, developers, managers, customers, and users shape the process and results of testing, often unwittingly. Rather than continue to generate stacks of documents and fuel animosity, testers can cultivate rich opportunities and relationships by integrating an effective testing mentality into any process. Perfect Software sets out to disprove destructive notions about testing and testers. With a blend of wit, storytelling, and jaw-dropping insight that has won him fans around the world, Weinberg deftly separates what is expected, significant, and possible in software testing. He destroys fallacies and steers readers clear of common mistakes. We test because people are not perfect, and simply testing "more" does not guarantee better quality. This book guides test strategy development that's scalable for any project. Perfect Software answers the questions that puzzle the most people: Why do we have to bother testing? Why not just test everything? What is it that makes testing so hard? Why does testing take so long? Is perfect software even possible? Why can't we just accept a few bugs? Topics include: * Information Immunity * What Makes a Test "Good"? * Major Fallacies About Testing * Determining Significance of Failures * Testing Without Machinery * Testing Scams * and much more This book is one of the 6 (not 5) books highlighted in Bruce F. Webster's Baseline Magazine article, "The 5 Books Every IT Manager Should Read Right Now" It's not just a book for QA engineers whose business is testing software, but one that contains useful lessons for anyone engaged in developing or testing anything, especially intangible objects like software and processes. It's interesting and entertaining to read. You don't have to be a computer programmer or QA engineer to enjoy this book. Randy Rice said "As a software testing consultant, I have had the same mentoring session about a thousand times with different IT, development and testing managers. These conversations are on the same topics as Jerry covers in this book and the insights he gives are ones I will be adding in my consultations. The value of this book in my view is that it concisely cuts to the key issues in getting software right. I highly recommend it to testers and the people who manage them—all the way up to CIOs Dwayne Phillips, a project management consultant said, "I love this book. Its contents will last beyond the current and next 3 generations of test tools and techniques. It cuts to the heart of testing in a timeless manner. I can give it to a manager at any level and trust that if they read it, they have the potential to be a much better manager. I can give it to just about anyone—especially people who have nothing to do with software or testing software. It contains much about how people gather, communicate, consider, and use information" Adriano Comai said "A really useful book. Testing is the most misunderstood of software related activities. Even by software development professionals. The book explains what we can expect from testing, what are the main challenges, and what is wrong with common practices and attitudes. Short, well written (always with Weinberg's books), easy to read, without technical details, this book is a good introduction to the realities of software testing, for every stakeholder of software projects and of software products" James Bach, the famous software testing guru, says, "Read this book and get your head straight about testing." ASIN : B004J4VVE2 Publisher : Weinberg & Weinberg (13 January 2011)
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Setting tagless CJ-like memory (CIO, W, H, D) in a Omron NX PLC (Sysmac Studio)
If you are using an HMI with the older fixed address memory channel logic of the CP/CJ series of Omron PLCs, with the newer NX models, you have to enable the following setting in Sysmac Studio:
And register global variables:
Keep in mind that some channels will ask you to make them retainable, CIO/H/W take one byte, and D take two. Consult the IEC61131-3 for a list of variable sizes:
Example: REAL takes four bytes, so the first variable needs D210 and D211 (4/2). If you don't respect their sizes you will get gibberish results.
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Study Top IT project management course in India
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