#australian advertising

[oldaussieads]

[spnexploration]

Regrettably this led to Scotty from Marketing later becoming Prime Minister... Not even kidding.

In the mid-2000s there was a brief fad in Australian government messaging where they went out of their way to insult the public as much as possible.

This fad eventually died out after the tourism board attempted the same style of messaging in the UK, causing a minor scandal which led to the head of Tourism Australia, Scott Morrison, getting the sack.

[lastoneout]

this is my entire stance on the "american food is bad" discourse summed up

[statelibraryqueensland]

Neon sign for the Pink Poodle Motel, Gold Coast, 1973

27302 John Gollings Gold Coast Photographs, John Oxley Library, State Library of Queensland. Image number 27302-0001-0023.

(view the collection here: LINK)

[nando161mando]

Australian employment advert 🙃

[ryansbedroom]

Hungry Jack's - Whopper Bonus Pack (1988).

[acmeoop]

Tom & Jerry Australian Daybills (1950s/60s)

[benedictsamuelfan]

Day 6

I wish I could get this magazine 😢

Credit to the magazine I guess?

[beastheads]

i regret to inform you i am once again writing business, marketing, and advertising reports for australians

[carsthatnevermadeitetc]

Rambler Hornet/American, 1970. Though American Motors retired the Rambler brand in the US in 1969 it continued to be used internationally. In Australia the AMC Hornet became the Rambler Hornet while in Mexico it was the Rambler American.

[oldaussieads]

[dandyads]

New Zealand Tourism, 1960 (Australia)

Theme Week: Travel 🌎

[kookaburr0w]

Old commercial for Port Witch, Tasmania.

I found this a few months ago on an old hard drive of VHS tapes that I’d had converted to digital video and thought it was interesting.

This commercial, along with several others, was originally produced by the Australian Board of Occult Tourism in 2000/2001, in an attempt to drive up tourism numbers to the Tasmanian coastline. The rest of these advertisements unfortunately seem to be lost media, so I really am lucky to have found this one!

Tasmania was seeing a dip in interest from tourists in the late 90’s, which prompted the Australian Government to invest in a new advertising campaign to help remedy the issue. They focused specifically on a handful of small sea faring towns which they thought had a lot of potential to drawn in people, one of which was Port Witch.

You would struggle to imagine this now considering the popularity of Port Witch as a tourist destination nowadays, but it was previously a relatively unknown place.

Before the campaign launched, the general perception of Port Witch was that of an industrial Port. It was previously known of, mostly by local witches, as a place to go for medicinal treatment or to purchase apothecary supplies.

The campaign succeeded in putting Port Witch on the map, and it became a tourist hub as well as a trading hub. It is now well known globally as the only place where you can go to fly on an oar, and it also boasts one of the largest witch populations outside of Canberra.

This appears to be the later version of the commercial too, which was aired in the following years (I’m guessing 2002-2003), including an additional disclaimer at the end. This was implemented following to several cases where disgruntled tourists tried to sue the government following airborn oar accidents.

[dancing-heart-pony]

I was wondering why everyone in the YouTube ads had accents, then I remembered I still had my VPN set to Australia from watching Bluey earlier. 😂

[knittinganddrinkingtea]

Australian Fashion Labels June 2017

Yifan Zhang by Alistair Nicholls

[ryansbedroom]

Cadbury Crunchie (1985).