#ai en marketing
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blahideiasquefuncionam · 1 year ago
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Unlock Your Marketing Potential with I.A Marketing - Black Friday Flash Module! 🚀
Unlock Your Marketing Potential with I.A Marketing – Black Friday Flash Module! 🚀 About the Course – Turning Potential into Reality: The I.A Marketing – Black Friday Flash Module is your gateway to excellence. Tailored for visionary entrepreneurs like you, this course offers: 🚀 Purposeful Innovation: Learn to seamlessly integrate Artificial Intelligence into your Marketing strategies, creating…
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foxgirltail · 2 months ago
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Internet users: I'm not going to drink cocacola products anymore because they used AI in their marketing!
Cocacola, regularly (source):
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Update to this post! Cocacola is now a bds boycott target, which is even more reason to boycott!
Death squad source link as text:
https://www.business-humanrights.org/en/latest-news/colombian-union-suing-coca-cola-in-death-squad-case/
BDS source link as text:
https://bdsmovement.net/news/coca-cola-quenching-israel%E2%80%99s-genocidal-soldiers%E2%80%99-thirst
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talentos · 6 days ago
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Transformando el Marketing con Valentía y Transparencia
La valentía se entrelaza con el marketing y la publicidad en la era de creación de contenidos; con 45 años de liderazgo, nos adaptamos a las necesidades cambiantes y aseguramos nuestro lugar como actores relevantes en este campo. La valentía en marketing se refleja en la innovación y la autenticidad. Ejemplos como Mattel y Barbie muestran que asumir riesgos y ser fiel a los valores de la marca…
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nksistemas · 2 months ago
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Explorando las IA Más Innovadoras del Momento y Sus Aplicaciones Prácticas
La inteligencia artificial (IA) está transformando la forma en que trabajamos, nos comunicamos y creamos contenido. A continuación, exploraremos algunas de las herramientas de IA más destacadas disponibles en la actualidad, sus características clave y cómo pueden aplicarse en diversas industrias y tareas cotidianas. Si bien una de mis favoritas es ChatGPT, hoy te quiero mostrar algunas que se…
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sosweetsbird-blog · 4 months ago
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Vitaliteit, Vreugde den Fortuin - VVF-formule voor ondernemers
Begin met de mindset . . .Vitaliteit, Vreugde en Fortuin. Het is goed mogelijk dat je als 55-plusser (met een marge van 10 jaar) binnenkort de stap naar ondernemerschap wilt maken. Het aantal mensen dat op latere leeftijd een bedrijf start, groeit. Het creëren van een winstgevende onderneming, zowel met fysieke als digitale producten, is binnen handbereik. Voordat we een samenwerking aangaan om…
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nosomosagenciamx · 11 months ago
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Agencia de Marketing Tijuana
En la era digital actual, el marketing ha evolucionado de manera significativa. Con la proliferación de datos, la automatización y la inteligencia artificial (IA), las empresas están adoptando nuevas estrategias para alcanzar a su audiencia de manera más efectiva y eficiente que nunca. En este contexto, el papel de la IA en el marketing es cada vez más relevante, ofreciendo oportunidades sin precedentes para las marcas que desean destacarse en un mercado competitivo.
Una de las formas en que la IA está revolucionando el marketing es a través de la personalización. Gracias a algoritmos avanzados, las empresas pueden analizar grandes cantidades de datos sobre sus clientes y prospects para entender mejor sus preferencias, comportamientos y necesidades individuales. Esto permite a las marcas crear mensajes y ofertas altamente personalizados que resuenen con su audiencia de una manera más profunda, aumentando así la probabilidad de conversión y fidelización.
Pero la IA no se detiene en la personalización. También está impulsando la automatización de tareas repetitivas y de baja complejidad, liberando el tiempo y los recursos de los profesionales del marketing para enfocarse en actividades más estratégicas y creativas. Desde la programación de publicaciones en redes sociales hasta la optimización de campañas de anuncios en línea, la IA está simplificando los procesos y mejorando la eficiencia en todas las etapas del embudo de ventas.
Un ejemplo destacado de cómo la IA está transformando el marketing es a través de la optimización de motores de búsqueda (SEO). Con algoritmos de aprendizaje automático, los motores de búsqueda pueden comprender mejor el contenido y las intenciones de búsqueda de los usuarios, lo que permite a las marcas mejorar su visibilidad en línea y atraer tráfico orgánico de alta calidad a sus sitios web. Además, la IA también puede ayudar en la identificación de palabras clave relevantes y en la creación de contenido optimizado para SEO, lo que contribuye a un mejor posicionamiento en los resultados de búsqueda.
En el contexto de Tijuana, una ciudad en constante crecimiento y desarrollo empresarial, la importancia del marketing digital y la publicidad no puede subestimarse. Con una población diversa y un mercado competitivo, las empresas locales necesitan estrategias de marketing sólidas para destacarse entre la multitud y alcanzar a su audiencia objetivo de manera efectiva. Es aquí donde entra en juego una agencia de marketing con visión hacia el futuro, como NoSomosAgencia.mx.
NoSomosAgencia.mx no es solo una agencia de marketing tradicional. Con un enfoque en la innovación y la adopción de tecnologías avanzadas como la IA, están liderando el camino hacia el futuro del marketing en Tijuana. Desde la creación de campañas publicitarias altamente segmentadas hasta la implementación de estrategias de contenido personalizado, esta agencia está ayudando a las empresas locales a maximizar su presencia en línea y a alcanzar sus objetivos de marketing de manera más eficiente que nunca.
Al colaborar con NoSomosAgencia.mx, las empresas en Tijuana pueden aprovechar todo el potencial de la IA para mejorar su estrategia de marketing y alcanzar resultados sobresalientes. Ya sea a través de la optimización de motores de búsqueda, la automatización de procesos de marketing o la personalización de contenido, esta agencia tiene las herramientas y la experiencia necesarias para impulsar el éxito de cualquier negocio en el mercado digital actual.
En conclusión, la inteligencia artificial está cambiando la forma en que las empresas abordan el marketing. Desde la personalización hasta la automatización, la IA ofrece oportunidades sin precedentes para mejorar la eficiencia y la efectividad de las estrategias de marketing en Tijuana, una agencia líder como NoSomosAgencia.mx está llevando esta transformación al siguiente nivel, ayudando a las empresas locales a destacarse en un mercado competitivo y en constante evolución. Con su enfoque innovador y su compromiso con la excelencia, están allanando el camino hacia el futuro del marketing en la región.
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quasi-normalcy · 24 days ago
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Just struck by the fact that, in 2018, climate scientists posted a dire warning that the Earth had just twelve years to cut greenhouse gas emissions to avoid catastrophic global heating. There were protests; demonstrations. We have now breezed through more than half of that time, with nothing to show for it but millions of more tonnes of CO2 wasted on crypto mining and AI scams. The world nears the sixth mass extinction in its entire geological history and oil production is near record highs.
Struck also by the fact that, in 2020, there were mass protests against police murders of Black people; like, mass mass protests. "Defund the police" they said. "Abolish the police." Police budgets are up. Black people still get murdered by the cops en masse.
And then, this past year, there were massive protests against the genocide in Gaza. There were occupations of university campuses, there were protests outside of the institutions that enabled the mass murder in Palestine. Macklemore did a song about it, a good one. And the genocide continues apace.
On issue after issue, you can see the same pattern. Surely the massacre of children at Sandy Hook would drive sensible gun laws! Nope. Surely outrage over the Rana Plaza collapse in Bangladesh would drive changes in labour practices! Nope. Surely the #Occupy protests in 2011 would drive wealth redistribution! Nope. Surely the BP oil spill in the Gulf of Mexico would drive better environmental regulations. Nope. Surely the 2008 financial crash would drive regulation of the stock market. Nope. Surely the record protests against the US Invasion of Iraq would move the needle, even a little bit. Nope. Over and over and over again, we see the capitalist elite (let us be frank) raping the world, over and over and over again, we see mass outpourings of rage and disgust in the streets, and over and over and over again, we see them shrug it off, fuck their mistresses, and go golfing.
And then, some guy who may or may not be named Luigi goes and shoots an insurance CEO to death. And suddenly they can't shrug this off. Some companies back down on their plans to make health insurance in the USA even worse; we're treated to panicked editorials in elite publications talking about how celebration of the murder showcases our culture of moral decay (as if this isn't a society that has been either denying or actively celebrating the most well documented genocide in history for the last 15 months; as if there aren't near daily shootings in American schools, occurring so often that they barely even make the news anymore; as if the dead CEO hadn't presided over a company that spread misery and death for the millions as a matter of business as usual); companies beef up security, hide the names of their CEOs. There is, in short, an actual response (though it remains to be seen how it will play out in the long run, but still an actual response). Decades of mass, peaceful protest, and they just ignore it. One guy with a gun, and suddenly it's the end of the fucking world.
What lesson are we supposed to draw from this?
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mostlysignssomeportents · 1 year ago
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Apple to EU: “Go fuck yourself”
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If you'd like an essay-formatted version of this post to read or share, here's a link to it on pluralistic.net, my surveillance-free, ad-free, tracker-free blog:
https://pluralistic.net/2024/02/06/spoil-the-bunch/#dma
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There's a strain of anti-anti-monopolist that insists that they're not pro-monopoly – they're just realists who understand that global gigacorporations are too big to fail, too big to jail, and that governments can't hope to rein them in. Trying to regulate a tech giant, they say, is like trying to regulate the weather.
This ploy is cousins with Jay Rosen's idea of "savvying," defined as: "dismissing valid questions with the insider's, 'and this surprises you?'"
https://twitter.com/jayrosen_nyu/status/344825874362810369?lang=en
In both cases, an apologist for corruption masquerades as a pragmatist who understands the ways of the world, unlike you, a pathetic dreamer who foolishly hopes for a better world. In both cases, the apologist provides cover for corruption, painting it as an inevitability, not a choice. "Don't hate the player. Hate the game."
The reason this foolish nonsense flies is that we are living in an age of rampant corruption and utter impunity. Companies really do get away with both literal and figurative murder. Governments really do ignore horrible crimes by the rich and powerful, and fumble what rare, few enforcement efforts they assay.
Take the GDPR, Europe's landmark privacy law. The GDPR establishes strict limitations of data-collection and processing, and provides for brutal penalties for companies that violate its rules. The immediate impact of the GDPR was a mass-extinction event for Europe's data-brokerages and surveillance advertising companies, all of which were in obvious violation of the GDPR's rules.
But there was a curious pattern to GDPR enforcement: while smaller, EU-based companies were swiftly shuttered by its provisions, the US-based giants that conduct the most brazen, wide-ranging, illegal surveillance escaped unscathed for years and years, continuing to spy on Europeans.
One (erroneous) way to look at this is as a "compliance moat" story. In that story, GDPR requires a bunch of expensive systems that only gigantic companies like Facebook and Google can afford. These compliance costs are a "capital moat" – a way to exclude smaller companies from functioning in the market. Thus, the GDPR acted as an anticompetitive wrecking ball, clearing the field for the largest companies, who get to operate without having to contend with smaller companies nipping at their heels:
https://www.techdirt.com/2019/06/27/another-report-shows-gdpr-benefited-google-facebook-hurt-everyone-else/
This is wrong.
Oh, compliance moats are definitely real – think of the calls for AI companies to license their training data. AI companies can easily do this – they'll just buy training data from giant media companies – the very same companies that hope to use models to replace creative workers with algorithms. Create a new copyright over training data won't eliminate AI – it'll just confine AI to the largest, best capitalized companies, who will gladly provide tools to corporations hoping to fire their workforces:
https://pluralistic.net/2023/02/09/ai-monkeys-paw/#bullied-schoolkids
But just because some regulations can be compliance moats, that doesn't mean that all regulations are compliance moats. And just because some regulations are vigorously applied to small companies while leaving larger firms unscathed, it doesn't follow that the regulation in question is a compliance moat.
A harder look at what happened with the GDPR reveals a completely different dynamic at work. The reason the GDPR vaporized small surveillance companies and left the big companies untouched had nothing to do with compliance costs. The Big Tech companies don't comply with the GDPR – they just get away with violating the GDPR.
How do they get away with it? They fly Irish flags of convenience. Decades ago, Ireland started dabbling with offering tax-havens to the wealthy and mobile – they invented the duty-free store:
https://en.wikipedia.org/wiki/Duty-free_shop#1947%E2%80%931990:_duty_free_establishment
Capturing pennies from the wealthy by helping them avoid fortunes they owed in taxes elsewhere was terribly seductive. In the years that followed, Ireland began aggressively courting the wealthy on an industrial scale, offering corporations the chance to duck their obligations to their host countries by flying an Irish flag of convenience.
There are other countries who've tried this gambit – the "treasure islands" of the Caribbean, the English channel, and elsewhere – but Ireland is part of the EU. In the global competition to help the rich to get richer, Ireland had a killer advantage: access to the EU, the common market, and 500m affluent potential customers. The Caymans can hide your money for you, and there's a few super-luxe stores and art-galleries in George Town where you can spend it, but it's no Champs Elysees or Ku-Damm.
But when you're competing with other countries for the pennies of trillion-dollar tax-dodgers, any wins can be turned into a loss in an instant. After all, any corporation that is footloose enough to establish a Potemkin Headquarters in Dublin and fly the trídhathach can easily up sticks and open another Big Store HQ in some other haven that offers it a sweeter deal.
This has created a global race to the bottom among tax-havens to also serve as regulatory havens – and there's a made-in-the-EU version that sees Ireland, Malta, Cyprus and sometimes the Netherlands competing to see who can offer the most impunity for the worst crimes to the most awful corporations in the world.
And that's why Google and Facebook haven't been extinguished by the GDPR while their rivals were. It's not compliance moats – it's impunity. Once a corporation attains a certain scale, it has the excess capital to spend on phony relocations that let it hop from jurisdiction to jurisdiction, chasing the loosest slots on the strip. Ireland is a made town, where the cops are all on the take, and two thirds of the data commissioner's rulings are eventually overturned by the federal court:
https://www.iccl.ie/digital-data/iccl-2023-gdpr-report/
This is a problem among many federations, not just the EU. The US has its onshore-offshore tax- and regulation-havens (Delaware, South Dakota, Texas, etc), and so does Canada (Alberta), and some Swiss cantons are, frankly, batshit:
https://lenews.ch/2017/11/25/swiss-fact-some-swiss-women-had-to-wait-until-1991-to-vote/
None of this is to condemn federations outright. Federations are (potentially) good! But federalism has a vulnerability: the autonomy of the federated states means that they can be played against each other by national or transnational entities, like corporations. This doesn't mean that it's impossible to regulate powerful entities within a federation – but it means that federal regulation needs to account for the risk of jurisdiction-shopping.
Enter the Digital Markets Act, a new Big Tech specific law that, among other things, bans monopoly app stores and payment processing, through which companies like Apple and Google have levied a 30% tax on the entire app market, while arrogating to themselves the right to decide which software their customers may run on their own devices:
https://pluralistic.net/2023/06/07/curatorial-vig/#app-tax
Apple has responded to this regulation with a gesture of contempt so naked and broad that it beggars belief. As Proton describes, Apple's DMA plan is the very definition of malicious compliance:
https://proton.me/blog/apple-dma-compliance-plan-trap
Recall that the DMA is intended to curtail monopoly software distribution through app stores and mobile platforms' insistence on using their payment processors, whose fees are sky-high. The law is intended to extinguish developer agreements that ban software creators from informing customers that they can get a better deal by initiating payments elsewhere, or by getting a service through the web instead of via an app.
In response, Apple, has instituted a junk fee it calls the "Core Technology Fee": EUR0.50/install for every installation over 1m. As Proton writes, as apps grow more popular, using third-party payment systems will grow less attractive. Apple has offered discounts on its eye-watering payment processing fees to a mere 20% for the first payment and 13% for renewals. Compare this with the normal – and far, far too high – payment processing fees the rest of the industry charges, which run 2-5%. On top of all this, Apple has lied about these new discounted rates, hiding a 3% "processing" fee in its headline figures.
As Proton explains, paying 17% fees and EUR0.50 for each subscriber's renewal makes most software businesses into money-losers. The only way to keep them afloat is to use Apple's old, default payment system. That choice is made more attractive by Apple's inclusion of a "scare screen" that warns you that demons will rend your soul for all eternity if you try to use an alternative payment scheme.
Apple defends this scare screen by saying that it will protect users from the intrinsic unreliability of third-party processors, but as Proton points out, there are plenty of giant corporations who get to use their own payment processors with their iOS apps, because Apple decided they were too big to fuck with. Somehow, Apple can let its customers spend money Uber, McDonald's, Airbnb, Doordash and Amazon without terrorizing them about existential security risks – but not mom-and-pop software vendors or publishers who don't want to hand 30% of their income over to a three-trillion-dollar company.
Apple has also reserved the right to cancel any alternative app store and nuke it from Apple customers' devices without warning, reason or liability. Those app stores also have to post a one-million euro line of credit in order to be considered for iOS. Given these terms, it's obvious that no one is going to offer a third-party app store for iOS and if they did, no one would list their apps in it.
The fuckery goes on and on. If an app developer opts into third-party payments, they can't use Apple's payment processing too – so any users who are scared off by the scare screen have no way to pay the app's creators. And once an app creator opts into third party payments, they can never go back – the decision is permanent.
Apple also reserves the right to change all of these policies later, for the worse ("I am altering the deal. Pray I don't alter it further" -D. Vader). They have warned developers that they might change the API for reporting external sales and revoke developers' right to use alternative app stores at its discretion, with no penalties if that screws the developer.
Apple's contempt extends beyond app marketplaces. The DMA also obliges Apple to open its platform to third party browsers and browser engines. Every browser on iOS is actually just Safari wrapped in a cosmetic skin, because Apple bans third-party browser-engines:
https://pluralistic.net/2022/12/13/kitbashed/#app-store-tax
But, as Mozilla puts it, Apple's plan for this is "as painful as possible":
https://www.theverge.com/2024/1/26/24052067/mozilla-apple-ios-browser-rules-firefox
For one thing, Apple will only allow European customers to run alternative browser engines. That means that Firefox will have to "build and maintain two separate browser implementations — a burden Apple themselves will not have to bear."
(One wonders how Apple will treat Americans living in the EU, whose Apple accounts still have US billing addresses – these people will still be entitled to the browser choice that Apple is grudgingly extending to Europeans.)
All of this sends a strong signal that Apple is planning to run the same playbook with the DMA that Google and Facebook used on the GDPR: ignore the law, use lawyerly bullshit to chaff regulators, and hope that European federalism has sufficiently deep cracks that it can hide in them when the enforcers come to call.
But Apple is about to get a nasty shock. For one thing, the DMA allows wronged parties to start their search for justice in the European federal court system – bypassing the Irish regulators and courts. For another, there is a global movement to check corporate power, and because the tech companies do the same kinds of fuckery in every territory, regulators are able to collaborate across borders to take them down.
Take Apple's app store monopoly. The best reference on this is the report published by the UK Competition and Markets Authority's Digital Markets Unit:
https://assets.publishing.service.gov.uk/media/63f61bc0d3bf7f62e8c34a02/Mobile_Ecosystems_Final_Report_amended_2.pdf
The devastating case that the DMU report was key to crafting the DMA – but it also inspired a US law aimed at forcing app markets open:
https://www.congress.gov/bill/117th-congress/senate-bill/2710
And a Japanese enforcement action:
https://asia.nikkei.com/Business/Technology/Japan-to-crack-down-on-Apple-and-Google-app-store-monopolies
And action in South Korea:
https://www.reuters.com/technology/skorea-considers-505-mln-fine-against-google-apple-over-app-market-practices-2023-10-06/
These enforcers gather for annual meetings – I spoke at one in London, convened by the Competition and Markets Authority – where they compare notes, form coalitions, and plan strategy:
https://www.eventbrite.co.uk/e/cma-data-technology-and-analytics-conference-2022-registration-308678625077
This is where the savvying breaks down. Yes, Apple is big enough to run circles around Japan, or South Korea, or the UK. But when those countries join forces with the EU, the USA and other countries that are fed up to the eyeballs with Apple's bullshit, the company is in serious danger.
It's true that Apple has convinced a bunch of its customers that buying a phone from a multi-trillion-dollar corporation makes you a member of an oppressed religious minority:
https://pluralistic.net/2024/01/12/youre-holding-it-wrong/#if-dishwashers-were-iphones
Some of those self-avowed members of the "Cult of Mac" are willing to take the company's pronouncements at face value and will dutifully repeat Apple's claims to be "protecting" its customers. But even that credulity has its breaking point – Apple can only poison the well so many times before people stop drinking from it. Remember when the company announced a miraculous reversal to its war on right to repair, later revealed to be a bald-faced lie?
https://pluralistic.net/2023/09/22/vin-locking/#thought-differently
Or when Apple claimed to be protecting phone users' privacy, which was also a lie?
https://pluralistic.net/2022/11/14/luxury-surveillance/#liar-liar
The savvy will see Apple lying (again) and say, "this surprises you?" No, it doesn't surprise me, but it pisses me off – and I'm not the only one, and Apple's insulting lies are getting less effective by the day.
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Image: Alex Popovkin, Bahia, Brazil from Brazil (modified) https://commons.wikimedia.org/wiki/File:Annelid_worm,_Atlantic_forest,_northern_littoral_of_Bahia,_Brazil_%2816107326533%29.jpg
CC BY 2.0 https://creativecommons.org/licenses/by/2.0/deed.en
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CC BY-SA 4.0 https://creativecommons.org/licenses/by-sa/4.0/deed.en
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digitaleblog · 1 year ago
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DİGİTALE TREND - MEGA+
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Linkbuilding Expertise en Uitbesteden - Digitale Trends
In de digitale marketing van vandaag bestaat er een effectieve strategie om uw online aanwezigheid te versterken en uw rankings te verhogen: linkbuilding. Deze strategie is essentieel voor het vergroten van de populariteit van uw website en het verbeteren van uw ranking in zoekmachines.
Wat is linkbuilding-expertise?
Experts op het gebied van linkbuilding zijn professionals die links uit externe bronnen beheren om de paginaautoriteit van uw website te vergroten. Deze links vergroten de geloofwaardigheid van uw site en sturen signalen naar zoekmachines die kwaliteitsinhoud aangeven.
Linkbuilding Uitbesteden: waarom is het belangrijk?
Het linkbuildingproces kan een complexe taak zijn, en bedrijfseigenaren zoeken vaak hulp die hierin gespecialiseerd is. Door het uitbesteden van linkbuilding kan een deskundig team deze taak professioneel uitvoeren. Dit helpt bedrijfseigenaren zich te concentreren op hun vakgebied en het link building specialist ervaren handen over te laten.
Linkbuildingstrategie voor digitale trends
De linkbuildingstrategie voordigitaletrend.nl moet het delen van originele en hoogwaardige inhoud omvatten. Het strategisch gebruiken van trefwoorden is belangrijk om de doelgroep aan te trekken en sterke signalen naar zoekmachines te sturen. Bovendien moet ervoor worden gezorgd dat de website zijn concurrentievoordeel behoudt door interactieve inhoud en trends in de branche te volgen.
Conclusie
Link building uitbesteden is een integraal onderdeel van succesvol zijn in ai marketing. Digital Trends kan de geloofwaardigheid en online aanwezigheid van websites vergroten door samen te werken met een deskundig linkbuilding-team.
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nostalgebraist · 2 years ago
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@oakfern replied to your post “it's going to be fun to watch the realization...”:
i feel like this is going to play out very similarly to voice assistants. there was a huge boom in ASR research, the products got a lot of hype, and they actually sold decently (at least alexa did). but 10 years on, they've been a massive failure, costing way more than they ever made back. even if ppl do think chatbot search engines are exciting and cool, it's not going to bring in more users or sell more products, and in the end it will just be a financial loss
​(Responding to this a week late)
I don't know much about the history of voice assistants. Are there any articles you recommend on the topic? Sounds interesting.
ETA: Iater, I found and read this article from Nov 2022, which reports that Alexa and co. still can't turn a profit after many years of trying.
But anyway, yeah... this is why I don't have a strong sense of how widespread/popular these "generative AI" products will be a year or two from now. Or even five years from now.
(Ten years from now? Maybe we can trust the verdict will be in at that point... but the tech landscape of 2033 is going to be so different from ours that the question "did 'generative AI' take off or not?" will no doubt sound quaint and irrelevant.)
Remember when self-driving cars were supposed to be right around the corner? Lots of people took this imminent self-driving future seriously.
And I looked at it, and thought "I don't get it, this problem seems way harder than people are giving it credit for. And these companies show no signs of having discovered some clever proprietary way forward." If people asked me about it, that's what I would say.
But even if I was sure that self-driving cars wouldn't arrive on schedule, that didn't give me much insight into the fate of "self-driving cars," the tech sector meme. It wasn't like there was some specific deadline, and when we crossed it everyone was going to look up and say "oh, I guess that didn't work, time to stop investing."
The influx of capital -- and everything downstream from it, the trusting news stories, the prominence of the "self-driving car future" in the public mind, the seriousness which it was talked about -- these things went on, heedless of anything except their own mysterious internal logic.
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They went on until . . . what? The pandemic, probably? I actually still don't know.
Something definitely happened:
In 2018 analysts put the market value of Waymo LLC, then a subsidiary of Alphabet Inc., at $175 billion. Its most recent funding round gave the company an estimated valuation of $30 billion, roughly the same as Cruise. Aurora Innovation Inc., a startup co-founded by Chris Urmson, Google’s former autonomous-vehicle chief, has lost more than 85% since last year [i.e. 2021] and is now worth less than $3 billion. This September a leaked memo from Urmson summed up Aurora’s cash-flow struggles and suggested it might have to sell out to a larger company. Many of the industry’s most promising efforts have met the same fate in recent years, including Drive.ai, Voyage, Zoox, and Uber’s self-driving division. “Long term, I think we will have autonomous vehicles that you and I can buy,” says Mike Ramsey, an analyst at market researcher Gartner Inc. “But we’re going to be old.”
Whatever killed the "self-driving car" meme, though, it wasn't some newly definitive article of proof that the underlying ideas were flawed. The ideas never made sense in the first place. The phenomenon was not really about the ideas making sense.
Some investors -- with enough capital, between them, to exert noticable distortionary effects on entire business sectors -- decided that "self-driving cars" were, like, A Thing now. And so they were, for a number of years. Huge numbers of people worked very hard trying to make "self-driving cars" into a viable product. They were paid very well to do. Talent was diverted away from other projects, en masse, into this effort. This went on as long as the investors felt like sustaining it, and they were in no danger of running out of money.
Often the "tech sector" feels less like a product of free-market incentives than it does like a massive, weird, and opaque public works product, orchestrated by eccentrics like Masayoshi Son, and ultimately organized according to the aesthetic proclivities and changing moods of its architects, not for the purpose of "doing business" in the conventional sense.
Gig economy delivery apps (Uber Eats, Doordash, etc.) have been ubiquitous for years, and have reported huge losses in every one of those years.
This entertaining post from 2020 about "pizza arbitrage" asks:
Which brings us to the question - what is the point of all this? These platforms are all losing money. Just think of all the meetings and lines of code and phone calls to make all of these nefarious things happen which just continue to bleed money. Why go through all this trouble?
Grubhub just lost $33 million on $360 million of revenue in Q1.
Doordash reportedly lost an insane $450 million off $900 million in revenue in 2019 (which does make me wonder if my dream of a decentralized network of pizza arbitrageurs does exist).
Uber Eats is Uber's "most profitable division” 😂😂. Uber Eats lost $461 million in Q4 2019 off of revenue of $734 million. Sometimes I need to write this out to remind myself. Uber Eats spent $1.2 billion to make $734 million. In one quarter.
And now, in February 2023?
DoorDash's total orders grew 27% to 467 million in the fourth quarter. That beat Wall Street’s forecast of 459 million, according to analysts polled by FactSet. Fourth quarter revenue jumped 40% to $1.82 billion, also ahead of analysts’ forecast of $1.77 billion.
But profits remain elusive for the 10-year-old company. DoorDash said its net loss widened to $640 million, or $1.65 per share, in the fourth quarter as it expanded into new categories and integrated Wolt into its operations.
Do their investors really believe these companies are going somewhere, and just taking their time to get there? Or is this more like a subsidy? The lost money (a predictable loss in the long term) merely the price paid for a desired good -- for an intoxicating exercise of godlike power, for the chance to reshape reality to one's whims on a large scale -- collapsing the usual boundary between self and outside, dream and reality? "The gig economy is A Thing, now," you say, and wave your hand -- and so it is.
Some people would pay a lot of money to be a god, I would think.
Anyway, "generative AI" is A Thing now. It wasn't A Thing a year ago, but now it is. How long will it remain one? The best I can say is: as long as the gods are feeling it.
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blahideiasquefuncionam · 1 year ago
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Elevando Seu Marketing com o Curso I.A Marketing - Módulo Relâmpago da Black Friday! 🚀
¡Bienvenido a la revolución del Marketing Digital! Como fundador de IdeiasBlah.com.br y con más de 20 años de experiencia en Marketing, Ventas y Coordinación de Equipos, estás a punto de dar un paso crucial para transformar tus estrategias de marketing y impulsar tus resultados. ¡Inscríbete Ahora y Sé el Arquitecto de tu Propio Éxito! 🚀 Sobre mí – Una Jornada de Éxito: Desde los primeros pasos en…
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rottenbrainstuff · 13 days ago
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A whole lotta thoughts here! We've been spoiled with so many big updates! And I'm going to be blunt about some stuff that is going to make everyone mad, so. Cue the angry anon hate maybe I guess.
I started playing this game in the fall and you know... I've been having a lot of fun, actually. I like the stories, I like the events, I like the characters, I like the marketing. It feels exciting to be involved. I have my one friend who recommended the game to me and we talk about it together and it's been fun. Compared to other otome games I've played, this is amazing, like, my gosh. They took the standard, overdone, cookiecutter character tropes and really expanded on it in a way that surprises me, even for the characters that are not my personal favs.
So......... because I'm enjoying the game so much, and I'm able to recognize where it stands compared to other otome games and other gacha games, it's irritating to me to see the fans start this entitled and absolute nonsense complaining about Sylus needing more content. Friendos, he was added six months after everyone else. Since I have started playing, it has been a balanced and equal release of content between everyone. Infold never told you (I mean, if they did, I missed it) that they were going to retroactively release extra content for him so that he would catch up volume-wise with the other characters. That doesn't even make any SENSE to me. Yes, it means he has less cards in the pool and statistically you have a lower chance of pulling his stuff. Yes, I wish they would hurry up and add more anecdotes and deepspace trial levels and whatnot. But I actually saw with my own two eyes people want to file a CONSUMER FRAUD COMPLAINT? Fraud??? What exactly was the promise Infold made that they are failing to keep? Having a rarer character that is harder to level up does not constitute fraud. You know what? Even if he was a special character that was never included in the group banners ever and only got special content released like once every two months and you always had to pay cash money for it, that would not be fraud. It would suck but it would still not be fraud. Sorry to be blunt, but you are entitled and insane. This is absolutely deplorable fan behaviour. I really do hope this is just a small pocket of vocal fans, because if Infold starts getting harassed en masse they will just pull the fucking game. Why would they not?
I totally understand not liking the way gacha games work, I totally understand not having the money to spend on gacha games, I totally understand wishing you could enjoy an experience that other fans get but you don't, I totally understand being frustrated because your favourite character is the one with the least content, I totally understand disliking it enough to refuse giving the game any money or to stop playing it entirely, but this entitled "I need to speak to the manager" Karen bullshit is absolutely embarassing. This is no different to me than toxic gamerbros complaining about things in their FPSs. Knock it off.
This makes me so annoyed that I'm also going to bluntly tell you something I've only said vaguely before: the english audio is AI. It's AI. This is apparently a very controversial thing to say, because when I went googling to try and find definitive answers, I saw everyone who brings this up get shouted down. I don't care if you don't like it, it's the truth.
You guys seem to think that AI all sounds like Siri or something, and you would be able to easily recognize that it's AI. You hear video clips that other fans have made using free-to-use AI apps that sound very obvious, and it doesn't occur to you that the big devs have access to much better professional-quality resources. You haven't heard, I guess, that even big North American devs are starting to replace humans with AI, and the AI is getting very sophisticated, truly next-level. (I recently watched a video talking about Activision and Call of Duty, for example.)
The AI in this game is very good. I did not actually notice it myself until I had played for a couple hours. And I think the only reason I started to suspect it at all in the first place is that the company that I work for has all these training modules that I take, that include sample characters speaking with AI voices, and after a couple years of this, I am really used to how it sounds. (and even then, it took me two hours of playtime to catch on!) It's hard to tell with just a casual listen, it honestly is, but there are some tells.
First of all, after you listen for a while, you notice an odd consistency. Surprised lines are always said with the same rise in pitch. Whispered lines are always said with the same drop in pitch. It's the same every time. There's an odd clarity to the words as well. English naturally has a lot of slurring inbetween words, but AI always sounds like it's being pronounced by a VA enunciating carefully like they're reading the evening news. That is a red flag.
But, you say, maybe the VAs were just given this direction, or maybe they're just such good VAs that their delivery is so consistent and the words are so clear.
Well, second of all: AI will make mistakes sometimes and emphasize the wrong word in a sentence. I have noticed this happening in the game, it sticks out like a waving red flag. It's been so long since I played the english audio that I can't think of an example actually straight from the game, but this is made up just so I can explain what I mean: let's take the sentence, "I hate wasting my time on busy work." Busy work is a phrase that specifically means tasks that keep you busy but are pointless, tasks that were assigned to you just to give you something to do. It is pronounced with an emphasis on BUSY and the "work" is dropped in pitch. (or, sometimes "busy" and "work" have equal emphasis) A human being saying that sentence would most probably put the emphasis on these syllables: "I HATE wasting my TIME on BUSY work." An AI might not understand that "busy work" is not just the words "busy" and "work", but a specific figure of speech, and might pronounce it like this: I HATE wasting my TIME on busy WORK." (and I think I did hear the phrase busy work in the game actually, which was why I chose it for this example) Any time you hear a weird sylable emphasis that doesn't make logical sense, that is a red flag.
But, you say, maybe these are just an honest mistake by the VAs that wasn't caught by chinese devs, or maybe once again maybe it was weird direction.
OK look. Then let's talk about the most important thing of all: an uncredited actor means it's AI. Period. Period. You guys are driving me insane talking about maybe the VAs want to remain anonymous, maybe they're embarassed doing a romance game, maybe Infold doesn't want to release their info because of political issues they had in the past with english VAs:
No! That's not how acting works. That's not how actor unions work. That's not how credits work. That's not how any of this works.
Actors do not get embarassed doing roles like this. I know you guys titter with every single update, but you do realize there's steamier stuff aired on regular tv, right? This game is not embarassing. Actors want to be credited for their roles so that they can have a resume of projects. Union rules REQUIRE them to get a credit. Do you know how many rules there are about even a simple thing like movie credits, and where and when and how large a font an actor's name can appear in the credits? A company like Infold can not just choose to not credit their actors. An actor does not want to not receive a credit for work they did. One uncredited main actor would be weird enough, but when they will not release the info for a single main character: that is a huge, enormous, and unignorable red flag. This rule is very important: No human credit, no human actor. Period. And you need to learn this rule, because like I said, even large NA companies like Activision are adding AI to their games now and are not apologetic about it.
I'm sorry if that upsets you to hear, but it is driving me absolutely batty to see you guys talk about these mysterious english VAs and you hope they're getting paid well and you don't understand why Infold won't release their info and you say things like "haha it's probably because they're all 50 year old men" as if that somehow makes it this embarassing secret that cannot ever be revealed (the japanese VA for Sylus is 51 and no one gives a shit) sigh. Look. Enjoy the english audio if that's what you like. I get some people prefer english, I get some people prefer no subtitles, I get that it makes it so you can listen to the audios with your eyes closed, like, I don't actually care if you want to stick to the english. But be honest about it, and don't repeat this nonsense about mysterious anonymous VAs that are all too embarassed to be credited. (my god, the japanese Zayne VA has hentai credits, you guys.)
I dunno. Maybe it's because back in the day I used to be a part of actor circles, I guess I find it a bit insulting to see everyone making up these weird excuses that don't make any sense with how the industry actually works. I've seen people asking about AI get shouted down that they're being offensive to the mysterious anon VAs: Well, you guys are being offensive to actual, real, professional actors by suggesting that a professional would be too embarassed for a credit, or suggesting that Infold has somehow gone around union rules and you're ok with that. I'm sorry, but this has to stop.
Well. There we go. If there's anyone left still reading who hasn't gone away clutching their pearls to send me a nasty message, I will say some nice things now: all these end of year updates have been really fun, and now we have Caleb's big trailer. There's been some fans who seem to be surprised he is positioned as an antagonist, or even just surprised in general that it was Caleb and not someone else... ??? Whatevs. Some people are comparing Caleb to Zayne, but to me the only thing they have in common is the fact they were both childhood friends of the MC. To me he's more comparable to Sylus. Sylus was introduced like he was going to be the bad guy love interest who acts way too familiar with the MC and is always pushing her boundaries, a standard otome game trope that I don't like very much, but surprisingly that's not what he ended up being at all - it seems like Caleb might get that role in the end. I'm kind of interested to see what they do with him (cyborg parts is a fun start) but the truth is I kind of only have enough money to invest in things for one character and I don't know if he can win me away, lol. I do love me a good evil dude in a sexy uniform though. We'll see.
Hey wait.... important PSA... I know you are all excited (???) about a period tracker........... look... if you think that's cute and want to see the content that comes with that... can you at the very very least not enter in your actual period dates? I dunno, it's hardwired into my brain to NOT use ANY app-based period tracking. You do not want anyone having that data. No playing around, guys. If you want the content, enter in fake dates. DO NOT enter in your actual accurate info. Stay safe.
Perhaps an unpopular opinion: 3.0 update is cute but I prefered the 2D mini games to the 3D stuff and I find the chibi characters a bit weird and unappealing. However, what I DO like is that two nights ago the game said hey we notice you have some duplicate files, can we run a clean up? And it did, and somehow freed up 6 goddamned gigs on my phone. Very happy about that.
I recently got a brand new phone, and now my old phone is a dedicated Love and Deepspace device, so I'm not so stressed anymore about it getting literally too large for me to play anymore. Super enjoying my fake digital boyfriend. This is just a silly otome game, but I continue to be legit impressed by the quality of it, the amount of content they put into it, and the way the characters are much more interesting and in-depth than other otome games I've played. I'm sorry to be cranky about some things today, but some of you really are behaving quite badly and this online echochamber amplifies the nonsense, and I don't like to see that.
Who cares what I think anyways, I am ridiculously outside of the target age range here.
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talentos · 9 months ago
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La Revolución de la Inteligencia Artificial en las Carreras de Autos con A2RL 🏁
La industria de las carreras de autos está presenciando una transformación radical con la introducción de la Liga Autónoma de Carreras de Abu Dhabi (A2RL). Ai Art by Signal Group ¡La carrera autónoma extrema de A2RL se llevará a cabo en el circuito de Yas Marina el 27 de abril de 2024! Mira a estos equipos llevar sus vehículos al límite. 📺 Transmite la carrera en vivo y descarga la…
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thegianpieromennitipolis · 6 months ago
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SENSI DELL'ARTE - di Gianpiero Menniti
L'ILLUSIONE DELL'ONFALO
Lo stile è davvero uno dei segni tangibili dell'arte, di ogni espressione, sia essa un testo pittorico o plastico, un'architettura oppure un'opera di scrittura.
In un luogo, qualcosa accade.
Si staglia, s'imprime nello sguardo e suscita un irrefrenabile moto d'animo.
È il primo passo.
Prima lentamente e poi con impeto, i luoghi si moltiplicano: non per mera imitazione ma per slancio creativo.
Così, quando nel 1874, a Parigi, nello studio del fotografo Nadar sul Boulevard des Capucines si tenne la prima mostra "Impressionista", il fuoco di quello stile già diffondeva i suoi lapilli nell'emisfero sud del globo, in Australia, a Melbourne.
Lì si formò la scuola detta di "Heidelberg" - dal nome di una località a est, nella periferia rurale della città - e sempre a Melbourne si tenne, nel 1889, la prima mostra passata alla storia con questo titolo: "9 by 5 Impression Exhibition".
Tra i 183 dipinti, almeno 40 erano di Arthur Streeton, non meno di 46 di Charles Conder, assieme ai contributi minori di Frederick McCubbin e Charles Douglas Richardson.
Ma la parte più cospicua spettò, con 63 opere, a Tom Roberts (1856 - 1931) artista di origine britannica.
E britannica sembra essere l'influenza "impressionista" - Turner, Whistler - che colse la vena figurativa di quella che venne annoverata come la prima scuola artistica veracemente australiana.
Ma il ceppo originario s'era già formato nella seconda metà degli anni '80, il "Box Hill artists' camp", con il gruppo di artisti "en plein air" che in seguito costituirono l'ossatura della "Heidelberg School".
Certamente, Roberts fu il più intenso nel lasciarsi cogliere dallo slancio di misurarsi con la cattura dell'istante nella naturalezza del primo impatto.
E se è vero che le sue tele echeggiano Whistler pur concedendosi inizialmente all'impronta vaga di Constable, le stesse mostrano un notevole coraggio nell'esplorare i fondamenti della visione sensibile, della costruzione im-mediata dell'immagine pittorica.
Così, le tracce irrequiete dell'arte migrarono lasciando l'Europa, annebbiata dalla "Belle Époque", nella tragica illusione di essere l'omphalòs (ὀμφαλός), l'ombelico del mondo.
- "Going home", 1889, National Gallery of Australia; "Treno serale per Hawthorn", 1889, Art Gallery of New South Wales; "Andante", 1889, Art Gallery of South Australia.
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sosweetsbird-blog · 5 months ago
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Vitaliteit-Fortuin-Vreugde
Vandaag gelanceerd door Leo Verkoelen Maak kennis met de nieuwe website https://www.unitedstarters.nl De website richt zich op “Meer Verdienen Met Minder Werken” voor personen van 45+, 55+ en 65+ die een aanvullend inkomen willen verdienen met een eigen bedrijf. Vlgs Leo Verkoelen is dit een onderbelichte leeftijdsgroep.Kern van de services waarin deze site bemiddeld is de VVF-formule. Voor…
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mochademic · 1 year ago
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100 Days of Productivity [Day: 55] || 100 Jours de Productivité [Jour: 55]
this holiday season I am extra thankful for caffeine, as I would not be surviving without it. I don’t think I’ve gotten to bed before 2A.M. for the last week, but somehow I’m still able to wake up for 6 without a problem. I haven’t been stressed; on the contrary, I’ve been quite satisfied & thankful. looking at where I was at the beginning of this year compared to now is almost surreal. & the best part of it all? I vowed to take this year slowly. I told myself I would stop over-working for the sake of the “grind-set”. the truth — or at least my truth — is that you must first get to know who you are & where your limits really are before you can successfully challenge yourself without burnout. could I have gotten more done? sure. we can always get more done. but that’s because there’s always going to be something else. but I’ve accomplished more than I ever have, & I have the results to prove it.
after finishing my first market weekend, I spent today working on custom orders & answering emails. this is probably one of the last days I’ll have this week to get preliminary work out of the way. I’m making the most of it.
currently listening // labour by Paris Paloma
En cette période de fêtes, je suis particulièrement reconnaissante à la caféine, sans laquelle je ne survivrais pas. Je ne pense pas m'être couché avant 2 heures du matin la semaine dernière, mais j'ai réussi à me réveiller pour 6 heures sans problème. Je n'ai pas été stressé ; au contraire, j'ai été très satisfait et reconnaissant. Regarder où j'en étais au début de l'année par rapport à maintenant est presque surréaliste. et le meilleur dans tout ça ? Je me suis promis de prendre cette année au ralenti. Je me suis dit que j'arrêterais de me pousser jusqu'au point de rupture au nom du "grind-set" dont beaucoup de gens disent qu'il est nécessaire pour réussir. La vérité - ou du moins ma vérité - est qu'il faut d'abord apprendre à se connaître et à connaître ses limites avant de pouvoir se lancer des défis sans s'épuiser. Aurais-je pu en faire plus ? Bien sûr, il est toujours possible d'en faire plus. Mais c'est parce qu'il y a toujours quelque chose d'autre à faire. Mais j'en ai fait plus que je n'en ai jamais fait, et j'ai les résultats pour le prouver.
Après avoir terminé le premier week-end de marché, j'ai passé la journée d'aujourd'hui à travailler sur des commandes personnalisées et à répondre à des courriels. C'est probablement l'un des derniers jours que j'aurai cette semaine pour faire du travail préliminaire. Je vais donc en profiter au maximum.
Chanson // labour par Paris Paloma
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