#sony design

[bhrarchinerd]

Still looks like it's from the future.

[natsumipocket]

Sony WM-3500SP Whoopee Series transparent (1994)

src

[takmiblog]

苦手なことよりも得意なことを

　黒木さん（当時のソニーでは、どんなに相手偉くてもさん付けのルール）が月曜朝礼で何度となく言っていたのは、最強の組織にはオール4人間は必要ない、必要なのは誰にも負けない5を持っている人間だけだ。5がない人間は必要ない。そして、その5は1つあれば十分だ。という独特の「組織論」である。学校教育とは真逆の理論である。

(http://www.pdweb.jp/column/c_sumikawa/c_sumikawa03.shtml)

ソニー入社当時のセンター長、黒木氏の言葉

澄川伸一の「デザイン��場」

その3：オール3より、5が1個

[szczurherbacany]

the guy

[eightiesfan]

Sony 1988

[griffinborn]

Ok I get where everyone is coming from when they see the design of Pavitr ‘Pav’ Prabhakar aka Indian SpiderMan as an expression of gender queerness, but let me be frank this is very typical Indian male costuming.

Even the toxic masculine patriarchal men have similar stylistic expressions or to be be more precise this is a traditional/historical/ye olde male aesthetic.

Having said that I love what design elements are being used here. So…

Let's take it from the top.

The FACE MASK

The Three Colors surrounding the eyes are typical spider man colours but they are done to evoke the image the traditional makeup done for the ancient dance art Kathakali. In which the whole face is painted and bold lines are drawn to emphasise/exaggerate the eyes. These eye mask lines are usually thin - bold-thin.

Same with the white lines on the cheek bones which are indicative of tusks or pincers of demons or Animorphs in folklore/myths.

The white dot in the centre of the forehead is the most common Hindu motif, expressed in myriad of ways all over the country .

The ARM/LEG BANDS/CUFFS

The bicep cuff is a part of Indian historic armour - made of malleable metal, its bejewelled ornate counterparts were then worn in day to day life. Here in the north Royals still wear it during big ceremonies. These metal bands are generally worn by warriors.

bangles (metal circles worn at wrists) are an important male accessory and are more daily wear even in present modern times, some religions (Sikh,Jain etc.) require the males to always wear one at all times. The ones on the suit were more in the shape of wrist guards which again were an armour accessory. In Indian male clothing the cuffs are usually emphasised.

Due to traditional male footwear being sandals metal ankle cuffs were employed to guard the shins and were worn during wars while thinner bands - ornamental accessories - were worn in daily wear.

There are so many other things I want to elaborate on like: The PATTERNS/LOGO,The LEG GARMENT (??!)(what’s the collective term for clothes for legs?), The Cat’s Cradle swinging/body animation ; but my ADHD is already acting up so imma leave this here.

SIDE NOTE:

I love how the heel and toes are bare in this design. It makes sense from the spider powers perspective - no barrier in contact allows for better manoeuvring and jump control as is seen in gymnastics. But also because in Hindu culture important tasks including some traditional sports require the removal of footwear and getting feet dirty is not discouraged (of course with an adherence to washing of the feet multiple times in a day)

I also loved how incorporated his wrist guard is in his spider style using it as a toy and a tool. This aspect of making use of something in a completely different way was so desi ‘Jugaad’ I was stunned.

[zegalba]

Sony: AIBO ERS-110 Entertainment Robot (1999) Designed By: Hajime Sorayama

[acquired-stardust]

Arc The Lad Playstation 1995

[2001hz]

Sony: Walkman, Guta Studio, from Talento Ilustração 11 (2002)

[thisisrealy2kok]

[noconcessions]

[bhrarchinerd]

[natsumipocket]

Sony Ericsson Z750 (2007)

[takmiblog]

Yasuo Kuroki (1932/10/02 - 2007/07/12)

(https://www.su-mairu.com/designerfile/c_k_kuroki.html)

[paprika-chuki]

2000’s walkman study part II.

[eightiesfan]

Sony Liberty 1985