#mathew rees

[mariocki]

New Scotland Yard: Shadow of a Deadbeat (2.6, LWT, 1972)

"Anything wrong?"

"Anything wrong? She knows how to contact Eddie Moffett, you can bet your life on it!"

"I'm betting Lee Collins' life on it."

"She's gonna go to the nearest phone and she's gonna tell Eddie just where Collins is."

"That's right."

"It's too dangerous."

"Oh, it's been dangerous ever since Moffett pulled that trigger!"

[witchyleehibernates]

General Gang Notes - Family Addition

Not really important to any of the world building, I just thought it would be fun to have names for all the 'family' of the Gang.

Curtis Parents

Mom - Cheryl Curtis

Dad - Darrel Curtis Sr.

Two-Bit’s Family

Mrs. Mathews - Connie Mathews

Mr. Mathews - Keith Mathews

Two’s Sister - Marie-Ann Mathews (Muh-ree Ann) (9)

Johnny’s Parents

Mother - Margaret Cade

Father - Douglas/Lawrence Cade

Steve’s Parents

Mom - Brenda Randle

Father - Harold Randle

Note: Both of Steve's parents are dead in this AU, with Steve's dad dying while Steve is in his games. He wasn't sure how to feel because he knew his father had been good once, and had hope that he could be good again. But also, he was relieved that his father was gone.

Dally’s Family

Mother - Ruth Winston

Father - Russell Winston

Little Sister - Annette Winston (6)

Little Brother - Leo Winston (2)

3rd Cousin tribute - Benjamin 3rd Cousin tribute - Claudia

[byfaithmedia]

[kwebtv]

Winston Churchill: The Wilderness Years - ITV - September 6, 1981 - October 25, 1981

Drama (8 Episodes)

Running Time: 60 minutes

Stars:

Robert Hardy as Winston Churchill

Siân Phillips as Clementine Churchill

Nigel Havers as Randolph Churchill

Tim Pigott-Smith as Brendan Bracken

David Swift as Professor Lindemann

Sherrie Hewson as Mrs. Pearman

Moray Watson as Major Desmond Morton

Paul Freeman as Ralph Wigram

Frank Middlemass as Lord Derby

Sam Wanamaker as Bernard Baruch

Peter Barkworth as Stanley Baldwin

Eric Porter as Neville Chamberlain

Edward Woodward as Sir Samuel Hoare

Peter Vaughan as Sir Thomas Inskip

Robert James as Ramsay MacDonald

Tony Mathews as Anthony Eden

Ian Collier as Harold Macmillan

Marcella Markham as Nancy Astor

Walter Gotell as Lord Swinton

Richard Murdoch as Lord Halifax

Clive Swift as Sir Horace Wilson

Phil Brown as Lord Beaverbrook

Diane Fletcher as Ava Wigram

Geoffrey Toone as Sir Louis Kershaw

Norman Jones as Clement Attlee

Geoffrey Chater as Lord Hailsham

Stratford Johns as Lord Rothermere

Norman Bird as Sir Maurice Hankey

Roger Bizley as Ernst Hanfstaengl

James Cossins as Lord Lothian

Guy Deghy as King George V

Stephen Elliott as William Randolph Hearst

Günter Meisner as Adolf Hitler

Frederick Jaeger as Joachim von Ribbentrop

David Langton as Lord Londonderry

Preston Lockwood as Austen Chamberlain

David Markham as the Duke of Marlborough

Richard Marner as Ewald von Kleist-Schmenzin

Llewellyn Rees as Lord Salisbury

Terence Rigby as Thomas Barlow

Margaret Courtenay as Maxine Elliott

Merrie Lynn Ross as Marion Davies

Nigel Stock as Admiral Domvile

[docrotten]

THE SATANIC RITES OF DRACULA (1973) – Episode 188 – Decades Of Horror 1970s

“Nothing is too vile. Nothing is too dreadful, too awful. You need to know the terror, the horror, Lorrimor. You need to feel the thrill of disgust, the beauty of obscenity.” Oh, Freddie Jones, you had me at vile. Join your faithful Grue Crew – Doc Rotten, Chad Hunt, Bill Mulligan, and Jeff Mohr – as they do a ride-along with Peter Cushing and Christopher Lee for their last Hammer film together, The Satanic Rites of Dracula (1973).

Decades of Horror 1970s Episode 188 – The Satanic Rites of Dracula (1973)

Join the Crew on the Gruesome Magazine YouTube channel! Subscribe today! And click the alert to get notified of new content! https://youtube.com/gruesomemagazine

In 1974, Scotland Yard believes it has uncovered a case of vampirism, so they call in veteran vampire researcher Professor Lorrimer Van Helsing.

  Director: Alan Gibson

Writer: Don Houghton (screenplay by)

Music by: John Cacavas

Cinematography by: Brian Probyn (director of photography)

Film Editing by: Chris Barnes

Selected Cast:

Christopher Lee as Count Dracula / D.D. Denham

Peter Cushing as Lorrimer Van Helsing

Michael Coles as Inspector Murray

William Franklyn as Peter Torrence

Richard Vernon as Colonel Mathews

Joanna Lumley as Jessica Van Helsing

Valerie Van Ost as Jane

Barbara Yu Ling as Chin Yang

Freddie Jones as Dr. Julian Keeley

Maurice O’Connell as Agent Hanson

Richard Mathews as John Porter, MP

Patrick Barr as Lord Carradine

Lockwood West as General Sir Arthur Freeborne

Peter Adair as doctor

John Harvey as the Commissionaire

Maggie Fitzgerald, Pauline Peart, Finnuala O’Shannon as vampire girls

Mia Martin as girl on altar

Marc Zuber, Paul Weston, Ian Dewar, Graham Rees as guards

It’s time to cover the final pairing of Peter Cushing as Van Helsing and Christopher Lee as Count Dracula in Count Dracula and His Vampire Bride! Wait, no… The Satanic Rites of Dracula (1973). Two years after the events of Dracula A.D. 1972, Cushing’s Van Helsing discovers Lee’s Dracula is still alive… and living in London… (see what I did there) and is now a wealthy CEO. But, he still has dastardly plans in his cape. Ironically, while this film did not land state-side until 1978 keeping U.S. fans waiting, it is now, sadly, in the public domain… sigh. Regardless, if you watch a sharp HD cut from an original print, you can catch glimpses of the powerhouse horror film company Hammer used to be as Helsing and crew literally use every method possible to dispose of the vampires lurking about. C’mon, despite its questionable quality, you gotta see this.

At the time of this writing, The Satanic Rites of Dracula is available to stream from the Roku Channel, Tubi, Popcornflix, Freevee, Screambox, and a variety of PPV sources. It is also available on Blu-ray from Warner Archives.

Gruesome Magazine’s Decades of Horror 1970s is part of the Decades of Horror two-week rotation with The Classic Era and the 1980s. In two weeks, the next episode, chosen by Jeff, will be Paul Naschy’s The Werewolf and the Yeti (1975). Or is it Night of the Howling Beast? Or La maldición de la bestia? Or Il licantropo e lo yeti? Or Horror of the Werewolf? Or The Curse of the Beast? Or Hall of the Mountain King? Anyhoo, have you seen any of these?

We want to hear from you – the coolest, grooviest fans: comment on the site or email the Decades of Horror 1970s podcast hosts at feedback@gruesomemagazine.com. 

Check out this episode!

[nofatclips]

Ray's Big Idea by Steve Harding-Hill

[bookswitchcraftandcats]

You never know when, and you never know who, but someday a stranger will burst through the door of your life and transform it utterly. The world will be turned upside down, and you will be happier for it.

Cassandra Clare and Sarah Rees Brennan, Tales from the Shadowhunter Academy

[spider-xan]

We never get any confirmation on what exactly R. M. stands for in Renfield's name, but if we assume his parents would have chosen very traditional and therefore old timey popular names as upper-class types, I figured we can look at what the most popular boy names that start with R and M were in England during the 1830s when he would have been born and make educated guesses based on that.

Unfortunately, I couldn't find such a list online, though they exist in print, but I did find this list of the top 200 baby names for boys and girls in England and Wales in 1840, and honestly, I don't think the names would be too different from an 1830s list:

Robert (9th), Richard (11th), Ralph (44th), Reuben (46th), Rees (87th), Roger (89th), Rowland (95th), Robinson (131st), Ruben (157th), Reginald (176th)

Matthew (26th), Michael (30th), Mark (34th), Moses (59th), Martin (63rd), Morgan (83rd), Mathew (93rd), Morris (104th), Miles (115th), Maurice (118th), Matthias (167th), Marshall (186th), Marmaduke (189th)

[isobeldickinsonfmp2]

safe place and grounding

Safe place and grounding.

Safe place is one of the most common relaxation techniques, which can also be known as ‘calm place’. It is a simple exercise that demonstrates how powerful the mind and our imagination can be. Images have so much more power than thought alone, so we need to uses this skill to our advantage. We can create catastrophic images that fit with our worries, but we can also create heavens that calm both our physical and psychological worlds. (Sereah D Rees 2019)

Safe place is used in a lot of therapies to help people feel calm. It is often used with people who have been through a traumatic event (which gave them PTSD) that has made their world feel very unsafe. It also helpful for people who have a very active imagination and report creating worrying scenarios in their mind. (Camillie Larsen 2016)

To make a safe place, there are seven points that you need to make a perfect safe place.

1.   Make room that for who you are

2.   Be vulnerable and allow yourself to build an emotional connection

3.   Be inclusive

4.   Give others a space to talk

5.   Know that your actions speak louder than words

6.   If there’s a physical environment, make it welcome

7.   Just one space is enough

IF AT ANY TIME YOU DON’T FEEL SAFE GET A NEW ONE!

This place can be somewhere you have been, somewhere you have seen in a movie or somewhere you have made up just for you. Whatever it is as long as you feel safe it will work. (Ladan Nikraven Hayes 2018) This skill allows you to relax. All visions can be strengthened by ensuring you engage all your senses in building the picture in your mind’s eye – it’s more than ‘seeing’. If you notice any negative links or images entering your positive image, then discard that image and think of a new one. (carol vivyan 2009)

Safe place is known to work for many people. However, there are a couple of people that can’t find a safe place but there are other ways around this, to help you get better again. Don’t panic.

Safe place is used in a lot of therapy’s but the main one it is associated with is EMDR. EMDR stands for Eye Movement Desensitization Reprocessing therapy. It is an interactive psychotherapy technique used to relieve psychological stress symptoms. You relive trauma (PTSD) or triggering experience in brief doses when the therapist directs your eye movement. This type of therapy can help you to process multiple trauma’s. (Timothy J Legg 2019). EMDR uses safe place technique in what’s called second phase also known as ‘preparation’. It is a really successful therapy which is evidence-based practice has been shown to have 80% success rates with PTSD. (sarah Osborne 2017)

Therapy’s such as EMDR uses safe place because when the you feel stressed and anxious (mainly for some people sights of an mental heath attack is about to happen) you image to be in a safe place. it is just as easy as it is difficult. The exercise will give you a chance to withdraw from a difficult situation to long enough to calm down and then use other skills such as grounding, to make sure that you stay within window of tolerance. ( Theresa 2017)

Grounding is a skill that you learn when starting therapy or counselling, its also used in yoga. It’s based on using your 5 senses. It is a particular type of coping strategy that is designed to ‘ground’ you in, or immediately connect with flashbacks or disassociation when you have PTSD, but it can help with other mental health attacks and everyday stress. (Mathew Tull PhD 2019)

There is around 54321 ways to ground yourself. (Dr Stephanie Cordss 2014) The most common and most simple method of grounding are;

1.   Sit down in a comfortable chair, one where your feet reach the floor. Close your eyes and focus on your breath. Breath in slowly and count to 3, then out slowly.

2.   Then 5 – 4 -3 -2 -1 grounding technique,

5 – thing you can see

4 – things you can feel

3 – things you can hear

2 – things you can smell

1 – things you can taste

3.   Find something and really focus on it

4.   Let your thoughts come and go

5.   Distract yourself

6.   Draw around your foot

7.   Get your adrenaline – fuelled energy out

(Dr Saraly Allen 2018) Experts say you should do 20 minutes of grounding 2 times a day, if you are prone to getting mental health attacks. This is good to do it everyday so it becomes a ‘norm’ and when getting the mental health attack your not having to think hard about what to do, you will just naturally do it. Even if you don’t get mental health attacks it’s still good for everyday stress. (Scott Jefferey 2020)  

When grounding yourself though an anxiety attack, the best method to use is feeling your feet on the ground, or your hands- on steering wheel or bracing yourself against a wall. Of course, leaving is always an option, but try to stay in the situation until your rational mind returns. This is the best way because it’s easy simple movements. (Linda Esposito LCSW 2014)

The grounding method isn’t just known for helping in stressful situations. It is a proven theory that measured positive effects of using grounding to enhance the depth and length of sleep, reducing pain, and reducing stress. One of the first studies on this came out in 2004 and found that grounding improved sleep and reduced cortisol levels, at stress hormone. ( Healthline wellness team 2020)

Grounding and safe place are 2 very different type of methods. Safe place uses your mind to get out of a bad mindset or situation, were as grounding, uses your surroundings to bring you out of a bad mind set and down to reality. However, by both being different they have the same purpose. They both bring you down to a calm place in your mind that helps you cope. In some therapy’s these are both linked to together, such as EMDR therapy.

I have my own experience with EMDR (I tried it two time’s). The first time I didn’t complete it because it was too hard to go through a time line of the events, and the second time I tried it I found a safe place but It got surrounded with bad links. This meant I had to change the therapy and used PICT instead. Even though I didn’t find a safe place, it doesn’t mean it doesn’t work for other people. This method might help them get thought what they are going through. Because I didn’t know how it felt it was helpful to research safe place as it means that I can see it from another person’s perspective that found this method helpful. This will benefit my work because it means I can add in photography that links with safe place.

For my end outcome I’m going to donate my photos to a charity that deals with mental health. To get the best image I need to see it from not just my side but someone else’s side, so it stands out and draws more people in.  

Even though I can’t do safe place. I still use grounding when I’m having a mental health attack. In my personal opinion I find that touch and smells help me more than the other senses at that time, so I just focus on them to get me into a clam place. When I am calm, I then use the other grounding methods. This is why in my work I’m using mix media and focus on touch because that’s what helps me and most likely other people. I can relate to what textures people most like when grounding.

Moving on with my project I’m wanting to look at safe place and other forms of senses that I can Interpret into my work as well as improving on the ones I’m already adding in.

[fareastfilm]

FEFF CAMPUS WORKSHOP

“How do I write?”

Mathew Scott, coordinator of the FEFF Campus

Anna Ellis-Rees & Jane Yao

[lemsprod]

Whaouuhh La grace et le talent d'un compositeur hors pair, d'un exceptionnel interprète. Je suis jaloux et en même temps tellement heureux d'avoir pu assister à ça. Je n'ai rien entendu de plus inspirant depuis très longtemps… Interpréter en live ainsi à la perfection un tel morceau est tout simplement exceptionnel !! Ce morceau “DRINK” est extrait du disque “TALLER” de Jamie Cullum et ce morceau superbement orchestré est une des pépites de ce disque dont quasiment tous les morceaux sont des chefs d'oeuvres de composition chanson jazz très savamment ciselés de son huitième album studio écrit et enregistré avec son ami de longue date Troy Miller qui est un compositeur multi-instumentiste et grand chef d'orchestre (Emeli Sandé, Mark Ronson, Laura Mvula). DRINK paroles et musique Jamie Cullum: [Verse 1] Truth, truth isn’t something I learned I feel like it’s something you earn Restless and hungry for future stories Of days where we all live our lives in the graves And the hymns of your heroes of phrase Don’t lose your memories prematurely [Pre-Chorus] If it’s true what they say about love and affection I’ll open my eyes to a door that is flowing with Flowing with, flowing with [Chorus] Drink, drinking in all of the sunshine Reminding ourselves that there’s no time To wander around in the cold [Verse 2] Pain, pain is just part of your day So suck it up, learn how to play And down your first pint of the sunshine stories It’s true if it’s all over now, baby blue Did you listen when I told you to Live out your life in a blaze of glory? [Pre-Chorus] If it’s true what they say about learning to love her I’ll open my eyes to a door that is flowing with Flowing with, flowing with [Chorus] Drink, drinking in all of the sunshine Reminding ourselves that there’s no time To wander around in the cold [Bridge] Cold water The cold, cold water The cold, cold water The cold, cold water [Chorus] Drink, drinking in all of the sunshine Reminding ourselves that there’s no time To wander around in the cold, the cold [Outro] Pain, pain is just part of your day So suck it up, learn how to play And down your first pint of the sunshine, baby The sunshine, baby The sunshine, baby The sunshine, baby

Provided to YouTube by Universal Music Group Drink · Jamie Cullum Drink ℗ An Island Records recording; ℗ 2019 Universal Music Operations Limited Released on: 2019-05-08 Studio  Personnel, Recording  Engineer: Danny Allin Studio  Personnel, Mastering  Engineer: Peter Beckman Associated  Performer, Horn  Arranger, Baritone  Saxophone, Tenor  Saxophone: Tom Richards Associated  Performer, String  Arranger, Drums, Hammond  Organ, Percussion, Piano,  Synthesizers, Producer, Studio  Personnel, Mixer, Conductor, Strings  Conductor: Troy Miller Associated  Performer, Harmonium, Piano, Vocals: Jamie Cullum Associated  Performer, Viola: Anna Bastow Choir: Brendan Reilly Associated  Performer, Cello: Daniel Gardner Associated  Performer, Violin: David Alberman Associated  Performer, Cello: Eve-Marie Caravassilis Associated  Performer, Violin: Gerald Gregory Associated  Performer, Viola: Gillianne Haddow Associated  Performer, Violin: Harriet Rayfield Associated  Performer, Cello: Jennifer Brown Associated  Performer, Viola: Julia O'Riordan Choir: Kevin Mark Trail Associated  Performer, Violin: Lennox Mackenzie Associated  Performer, Bass: Loz Garratt Associated  Performer, Violin: Mathew Charles Gardner Associated  Performer, Double  Bass: Mathew Gibson Associated  Performer, Violin: Maxine Kwok-Adams Associated  Performer, Trombone: Nichol Thomson Associated  Performer, Double  Bass: Patrick Laurence Choir: Philly Lopez Associated  Performer, Cello: Rebecca Gilliver Associated  Performer, Viola: Regina Beukes Associated  Performer, Violin: Rhys Watkins Associated  Performer, Violin: Roman Simovic Associated  Performer, Trumpet: Rory Simmons Associated  Performer, Violin: Sarah Quinn Choir: Sewuese Choir: Sharlene Linton Choir: Sumudu Jayatilka Associated  Performer, Violin: Tom Norris Associated  Performer, Trumpet: Tom Rees-Roberts Composer  Lyricist: Jamie Cullum

[ledenews]

William Hanna, Journalism Legend, Passes at 81

William W. “Bill” Hanna, 81, of Wheeling, WV, passed away peacefully on Tuesday, October 4th, 2022 in the presence of family. Bill was born on July 9th 1941, son of the late Bill and Susan Hanna of Bethany, WV. He graduated from the Linsly Military Institute in 1959. He attended Bethany College from 1959 to 1963, graduating with a degree in English. At Bethany he met the love of his life, Jane, whom he married in 1965. He later went on to earn a Masters Degree in English at WVU. He is survived by his wife, Jane; daughter, Stephanie (Bill) Holt; sons, David (Carrie) and Scott (Shaye); brother, Jeff (Esther); nephews Mathew (Esther) and Patrick, as well as his six amazing grandchildren, Katie, Gracey, Lily, Wilson, Roby, and Emmy. A life-long educator, Bill began his teaching career at the Linsly Military Institute in 1964 where he taught high school English. In 1968 he began a thirty-seven-year teaching career at West Liberty State college where he taught English and Journalism, served as the faculty advisor for the college’s student newspaper The Trumpet for many years, and was awarded Professor of the Year in 1977 and 2005. He spent several years helping many people in the Ohio Valley choose what movies to see with his movie review columns “Reel Talk” and “Short Takes” in the Wheeling Intelligencer. He lived with a fierce passion for many things. He loathed waiting in line, bad grammar, and the general stupidity of humans. He loved a good joke, a good beer, a good Scotch, and a good steak. He loved great literature, most especially the works of William Faulkner and William Shakespeare. He loved his pets throughout the years-his dogs Bonnie, Mark, Corky, Heather, Brutus, Heidi, Skipper, Dolly, Bear, Caddy, Benjy, and Rascal, and his cat Kahuna. He loved his students. He loved good movies. He loved the ocean, especially Sandbridge Beach in Virginia. He loved Buckeye football Saturdays and Packer football Sundays. He loved watching his grandchildren play soccer and baseball. He loved, above all, being with his family and friends laughing and telling stories. As per his wishes, he will be cremated and scattered on his beloved property at Dawn Ree Drive in Wheeling, WV, where he lived for 51 years with his wife and raised his family. A celebration of life will be held at a later date. “Now cracks a noble heart. Good night, sweet prince,And flights of angels sing thee to thy rest.” ~William ShakespeareHamlet, Act V.ii In lieu of flowers, donations may be made in his name to the Ohio County Animal Shelter. Read the full article

[byfaithmedia]

Have you surrendered all? 🙌🏻

[year25manifested]

Favorite films:

The Glass Castle

Georgia rule

Sweet home Alabama

Only the brave

Lion

Uptown girls

How to lose a guy in 10 days

Wind river

The Wolf of Wall Street

Instant family

Almost famous

Raising Helen

The sweetest thing

The Holdiay

Favorite actors:

Mathew McConaughey

Miles Teller

Taylor Kitsch

Rees Witherspoon

Kate Hudson

Cameron Diaz

[top-publicidad]

#5 John West Salmon. Bear Fight: 2000

‘Bear Fight’ ha llegado a convertirse en el comercial de tv más visto de internet. Fue producido en noviembre del 2000 para promocionar el salmón enlatado John West, perteneciente a la marca Heinz.

El spot, filmado en las tierras altas de Escocia, comienza simulando ser un documental sobre la vida salvaje de los osos grises, para luego dejar paso a una pelea de kung-fu entre uno de los osos y un pescador, ya que desean el mismo salmón.

Además, el comercial ganó varios premios en el 2001 y 2002, incluyendo ‘mejor comercial del año’, y un ‘león de oro’ en los Lions Cannes, entre otros.

Público objetivo: Británico.

Agencia responsable: Leo Burnett (London).

Equipo de trabajo:

Creative directors: Mark Tutssel and Nick Bell.

Art director/copywriter: Paul Silburn

Agency producer: Charlie Gatsky. 

Rodaje: 

Director: Daniel Kleinman (Spectre).

Productor: David Botterell 

Director de fotografía: Stephen Blackman.

Editor:  Steve Gandolphi  (Cut & Run). 

Sonido producido por Jungle Studios. 

De este anuncio, para mí lo más importante es que es muy divertido y original, vender salmón enlatado de forma divertida creo que debió ser todo un reto, porque no es un producto que sea ni muy llamativo ni muy comercial, y que suele ser más bien algo aburrido y con el que se tiende a relaciona con conceptos más serios. Pero con una risa asegurada, te ganas quedarte en la boca de la gente, y te ganas que te compartan, el mensaje queda retenido mucho más tiempo en la memoria de la gente, siento que es un spot muy efectivo.

#4 “Parisian Love”, Google: febrero 2010

Este spot, que salió a la luz en febrero de 2010, fue el primer comercial de Google, lanzado en la Super Bowl de ese mismo año. Nació como un proyecto para los estudiantes de diseño y publicidad que participaban del programa ‘Google 5′ de la empresa.

La intención del comercial era llegar a la gente con recursos simples, y llegó a ser uno de los primeros anuncios que promocionaban productos o servicios del área de la tecnología utilizando las emociones como estrategia de venta, humanizando el producto y utilizando el ‘strorytelling’ como recurso narrativo.

Público objetivo: usuarios de internet, población estadounidense.

Agencia responsable: Google Creative Lab, USA.

Equipo de trabajo:

Prod Company: 1stAveMachine

Director: Aaron Duffy

EPs: Serge Patzak, Sam Penfield

Producers: John Burger, Crystal Campbell

Head of Creative Development: Claire Mitchell

Concept Art: Carlos Ancalmo

AE Artists: Joon Park, John Stanch, John Loughlin, Will Decker, Anthony Serriano, WeiTo Chow

Music: Analogue Muse

EP: Alan Zahn

Composer: Jeremy Turner

Sound Design: Analogue Muse

Sound Designers: Geoff Strasser, Nick Cipriano

Producers: Alan Zahn, Jeremy Turner

Audio Post: Muse Mix

Mixer: Nick Cipriano 

Conmemorando la década desde el primer anuncio, en el 2020, para la Super Bowl de este año, Google lanza otro spot como continuación del anterior, ‘Loretta’, haciéndonos un resumen de toda una vida y de cómo sus productos nos pueden ayudar en el día a día a no olvidar a quién nos importa.

De estos anuncios me parece súper interesante como logran emocionarnos sin siquiera hacernos ver algo físico o tangible, tan solo con mostrarnos cómo alguien utiliza los servicios de Google en internet, nos desvelan toda una historia que poco a poco nos va emocionando detalle a detalle, y al final, lo que publicita es algo que no solemos relacionar con algo emocional pero que a partir de ese momento ya no volveremos a ver con los mismos ojos.

#3 RANG-TAN, Greenpeace: 2018

El vídeo de Rang-tan nació como una colaboración entre ‘Greenpeace’ y la cadena de supermercados británica ‘Iceland Foods’, con el objetivo de la defensa de los orangutanes. 

En el spot, elaborado en animación 2D, un pequeño orangután, ‘Rang-tan’, se cuela en la habitación de una niña, a la que le cuenta su historia de huída de su hogar debido a la desforestación para el cultivo del aceite de palma. La cadena de supermecados, pretendía mostrar como se había deshecho de todos los productos que contenían este ingrediente.

El objetivo era que el comercial se emitise por televisión en las Navidades de 2018, pero a la hora del lanzamiento, el vídeo fue censurado por los organismos reguladores de la publicidad en Reino Unido, debido al mensaje político que supuestamente expresaba. Aunque el spot nunca llegó a emitirse en la TV, esta medida lo único que provocó fue la viralización del anuncio a nivel mundial, sobretodo gracias a las redes sociales, llegando a millones de vistas.

Agencia responsable: MOTHER

Público objetivo: británico. Niños, jóvenes y adultos. Grandes empresas de distribución de alimentos.

En lo personal, creo que este anuncio es muy efectivo con lo que quiere transmitir, utiliza los recursos de la emoción y el storytelling para introducirte en los zapatos de una niña y generar empatía en tí, por lo que provoca ganas de ayudar y de hacer algo, que al fin y al cabo, es el objetivo final de la campaña. Me parece que la utilización de un entorno y una estetica infantil ayudan mucho, ya que solemos considerar a los niños como algo que debemos proteger y cuidar, además, de cierta manera pone al chimpancé pequeño al nivel de la niña, los iguala para que sintamos por él lo mismo que sentiríamos por un niño humano en su situación. Me parece una forma muy inteligente de llegar a la gente, y entiendo perfectamente que lo intentaran censurar por intereses económicos y políticos, porque es un comercial realmente efectivo.

#2 IKEA: mayo 2019

Mientras que en EEUU y UK la marca ha logrado tener éxito, siendo relativamente fácil conectar con el público, en los Emiratos Árabes lograrlo estaba siendo más dificultoso, por lo que buscaba algo original y atrayente para lograr captar su atención.

En esta original campaña publicitaria, IKEA busca atraer al público a través de la serie fotográfica “IKEA Real Life”, recreando diferentes escenarios de las series más populares del momento, utilizando los muebles y decoraciones disponibles en su tienda, para lograr que nos sintamos más cercanos a nuestras historias de ficción favoritas y haciéndonos que tenemos al alcance de la mano, de forma fácil y económica, esos objetos y decoraciones que tanto nos gustan, si nos acercamos a sus tiendas.

Las series elegidas fueron ‘Los Simpsons’, ‘Friends’ y ‘Stranger Things’, para dividir la campaña en tres categorías: ‘salones para familias’, ‘salones para amigos’, y ‘salones para cualquiera’, respectivamente.  Para recrear estos escenarios, fueron necesarios dos meses de trabajo utilizando software de diseño 3D, partiendo de la selección de los objetos a utilizar entre miles de productos pertenencientes a la marca IKEA.

La distribución de la campaña fue pensada para ser colocada en redes sociales, los cátalogos online y de forma física en diferentes tiendas de los Emiratos Árabes. También se ofreció una página web en donde poder encontrar las piezas únicas necesarias para recrear estos escenarios en casa.

Agencia: Publicis España.

Público al que va dirigido: Emiratos Árabes, amantes de la cultura pop.

Bajo mi punto de vista, esta campaña me parece una forma original de generar un nuevo uso o necesidad de los productos que vende IKEA, realmente me llamó mucho la atención lo diferente de la idea y lo bien que funciona, me da la sensación de que era algo muy obvio pero que a la vez a nadie se le había ocurrido hacer antes. Las personas cada vez se sienten más atadas emocionalmente a las series que más les gustan, por lo que pienso que es un buen gancho para promocionar los productos, la idea funciona muy bien y es muy llamativa.

#1 DRACULA - BBC+NETFLIX: Enero 2020.

Esta valla, instalada en Londres y Birminghan, es parte de la campaña publicitaria para promocionar la nueva serie de ‘Dracula’, producida en conjunto por la BBC y Netflix y estrenada el primero de enero de 2020.

Su particularidad es que el aspecto de la valla cambia según el momento del día: mientras que aún haya luz solar, lo que se puede ver son unas estacas clavadas en el panel, a medida de cae el sol y anochece, aparece poco a poco una sombra proyectada que conforma la silueta del vampiro amenazador.

Además, como detalle adicional, debajo de la valla se instala una vitrina que contiene una estaca de madera, junto al mensaje “En caso de vampiros, romper el cristal”, creando todo un juego alrededor del concepto de los vampiros y el personaje.

Público al que va dirigido: inglés, joven, adulto.

Agencia responsable: BBC Creative.

Equipo de trabajo:

ECD - HelenRhodes

Head of Planning - Mike Lean

Head of Production - James Wood

Creative Head - Olly Harnett

Creative - James Fairfield

Creative - Mathew Rees

Creative - Reuben Dangoor

Creative - Vikki Stephenson

Creative - Dominic Lea

Audio - Lewis Clark

Pictures - Victoria Dalton

Producer - Ivana Bohuslavova

Producer - Sophie Knott

Project Manager - Astrid Reiner

Planner - Sam Pavey

Design - Johnny Ace

Design - Amir Saidani

Design - Kieran Ahmed

Design - Geraint Williams

Editor - Thomas Ioannou

Editor - Chris Knox

BBC

Marketing Manager - Faye Jones

Marketing Executive - Lucy Hodson

Media Planning Lead - Marc Jones

Campaign Planner - Gemma Threlfall

Social Media Executive - Emily Mitchinson

External

Sound/ Bark - Andy Humphreys

Stills Photographer - David Ellis

Aunque la ejecución de la idea pueda parecer completamente original, el concepto de utilizar sombras proyectadas en publicidad no lo es, ya que se ha utilizado en distintas ocasiones en el pasado, como para esta valla de la cerveza ‘New Castle Brown Ale’.

Lo que más me llamó la atención de esta campaña es que me da la sensación de que se ha jugado muy bien con todos los conceptos que se tenían, todos encajan perfectamente y se relacionan muy bien, desde la idea de que lo que genera la sombra son ‘estacas’ clavadas en la valla, hasta con la idea de que el ‘vampiro’ aparezca al oscurecer porque no puede recibir la luz del sol, y el guiño de humor con la vitrina, simplemente me parece que todo queda muy acorde y bien atado, además de que es algo muy llamativo y que se ha hecho viral rápidamente, a pesar de que la sombra proyectada para publicidad ya había sido utilizada antes, creo que en este caso ha generado muchisímo más éxito porque el concepto está muy bien pensado.

--

Natalia Zyryanova 

Webgrafía / referencias

https://publicidad.idoneos.com/336236/

https://www.researchgate.net/figure/Cartel-publicitario-de-Cheret-1900_fig1_267986951

https://marketips.es/los-anos-dorados-de-la-publicidad/

http://xn--extremeo-j3a.com/la-edad-de-oro-de-la-publicidad/

https://nosoloilustracion.wordpress.com/2011/08/31/ilustracion-publicitaria-anos-40-50-60-70-y-80/

Mucha https://www.chocolateamatller.com/es/chocolate-amatller/historia-grafica/ https://es.wikipedia.org/wiki/Chocolates_Amatller https://www.pinterest.es/pin/619033911253422315/ https://www.chocolateamatller.com/es/chocolate-amatller/historia-grafica/ http://rarasartes.com/alphonse-mucha-y-el-triunfo-del-panel-decorativo-art-nouveau/ http://artnouveaugrupo9.blogspot.com/2012/01/pieza-publicitaria-cartel-chocolate.html https://www.marketingdirecto.com/marketing-general/publicidad/asi-puso-alphonse-mucha-mimbres-publicidad-moderna-carteles-art-nouveau

l'oreal https://prnoticias.com/marketing/20143751-publicidad-espanola-anos-70#inline-auto1611 https://prnoticias.com/marketing/20143751-publicidad-espanola-anos-70#inline-auto1611

Wolkswagen https://generacionfenix.com/asi-era-la-publicidad-en-television-en-los-80-y-90/ https://www.marca.com/motor/ocio/2018/04/10/5acb4f1246163fb8678b459f.html https://www.elpublicista.es/todo-bajo-sol-25-aniversario/gameto-loco-velocidad-golf-gp-1991 https://books.google.es/books?id=x4oxqSJk3yQC&pg=PA83&lpg=PA83&dq=%E2%80%9CEspermatozoide%E2%80%9D+de+Volkswagen+Golf&source=bl&ots=4_z_Ywhlsd&sig=ACfU3U2Qxch5cGJyH8KAjEZZc1CyT6VJyg&hl=es&sa=X&ved=2ahUKEwjws56HwNHnAhUHkRQKHYs9Bm4Q6AEwCnoECAkQAQ#v=onepage&q=%E2%80%9CEspermatozoide%E2%80%9D%20de%20Volkswagen%20Golf&f=false

BEAR FIGHT https://www.john-west.co.uk/blog/article/john-west-bear-salmon-ad-voted-the-funniest-of-all-time http://theinspirationroom.com/daily/2005/john-west-canned-salmon/

PARISIAN LOVE https://www.adsoftheworld.com/media/film/google_parisian_love https://adage.com/creativity/work/best-decade-googles-search-bar-stage-riveting-love-story-parisian-love-super-bowl-ad/18839 https://www.marketingdirecto.com/marketing-general/publicidad/este-entranable-spot-google-super-bowl-dejara-corazon-partio

RANG-TAN https://www.reasonwhy.es/actualidad/anuncio-viral-greenpeace-orangutan https://mymodernmet.com/es/iceland-comercial-vetado-viral/

IKEA https://mymodernmet.com/es/ikea-salas-series/ https://www.thedrum.com/creative-works/project/publicis-spain-ikea-real-life-series https://www.antena3.com/noticias/virales/ikea-recrea-salones-series-television-video_201905315cf0d5bc0cf20674ff88dea2.html

Drácula https://www.reasonwhy.es/redaccion/publicidad-exterior-dracula-serie-bbc-netflix https://mymodernmet.com/es/dracula-anuncio-bbc-creative/ https://www.thedrum.com/creative-works/project/bbc-creative-dracula https://lapublicidad.net/descubre-la-terrorifica-campana-exterior-de-la-serie-dracula/

[parkerbombshell]

Addictions and Other Vices 590 - Colour Me Friday

Today's Bombshell (Bombshell Radio) Bombshell Radio​ Addictions and Other Vices Podcast​ ADDICTIONS AND OTHER VICES​ Fridays 8pm-10pm EST bombshellradio.com Repeats Saturday 3am-5am 3pm-5pm EST And Sundays 8am-10am and #NowPlaying #indie #rock #alternative #Synthpop #indierock #community #radio #BombshellRadio #DJ #AddictionsPodcast #NewMusic #ColourMeFriday #Radio247 New Indie finds, previews of The Menace's Attic/Just Another Menace Sunday Replay artists coming up this weekend into next week ala Dennis The Menace, discoveries from our social media followers and a few more surprises. Bombshell Radio Tracks of the Day * Thanks to all the artists, labels and PR companies that submitted tracks this week. This is ADDICTIONS AND OTHER VICES FIX MIX 590 Colour Me Friday I hope you enjoy 2019 / Kid Kapichi Lies In The Sky / Scuttlers Dun' Me In / The Popravinas Number Five / Bill Pritchard One Of A Kind / Whocat Oxford Comma / Vampire Weekend Showing My Face / ShapeShiftingAliens Sunday Morning / The Velvet Underground Perfect / John Cale Take My Breath Away / Hafdis Huld Chicago / Sufjan Stevens Not Falling / Mark Mathews I've Just Seen A Face / The Beatles Stop and Stare / Joan Tokyo / Joan Step By Step / The Jasmine Minks Let It Out / Social Gravy Maybe Tonight / Nicole Atkins Goodnight Rhonda Lee / Nicole Atkins The Afterlife / Noctorum Atlas / Battles When Things Fall Apart / Augustines Chapel Song / Augustines Missing Out (Radio Edit) / Holly Rees Your Ex-Lover is Dead / Stars Raindrop Blue / King Tuff Bad Thing / King Tuff Bright Eyed Woman / Eric Mercury Looking Too Closely / Fink Warm Shadow / Fink Read the full article