#marketing promotion

[aipurjopa]

THE AZUSAWA CHARM

[youkaiyume]

Update: I have survived the surgery and am now resting at home. They took out the right side of my fallopian tubes and ovaries (I still have the left side) but I was told it was benign so no cancer!

I am just taking one victory at a time but I am very relieved I'll worry about medical bills later... But thanks everyone for the well wishes.

[forza55]

Sebastian Vettel thinking about F1 return... | Sky Sports F1 via Youtube

[aroaceleovaldez]

Part 2 response to this ask / [this post]:

For recent books, I think that it's less of a consideration of the audience and more a reflection of the general state of the publishing world currently. Disney as a company (which owns the publishing house through which Rick's works are published) is also in a weird spot right now and that is probably also lending itself heavily to why recent franchise stuff is the way it is:

A.) The franchise is basically guaranteed free money. Disney does this a lot with their properties. Star Wars and Marvel are great examples. They don't need to make something good, they just need to make literally anything and because it's such a massive franchise it'll sell regardless.

B.) One of their main focuses right now is clearly that JKR is in a bad spot and if they can fully dethrone Harry Potter as The de-facto middle grade fantasy series (cause PJO is fully number 2) that's going to be really good for them. Because it basically guarantees that PJO will be even MORE free money. That's probably part of why we got the show when we did, because HP was trying to move forward with an HP show. (And the HP show was probably announced when it was to directly try to compete with PJO) (Also don't forget, Disney also owns the PJO movies now. They don't need to do better than the movies because they're competing with themselves. In fact, by constantly pitting the show against the movies, they're basically doubling advertising for themselves by drawing attention to both.)

B.5.) Another thing is that if they dethrone HP, that's gonna not only hurt Universal, but SEVERELY hurt Universal PARKS, which is the Disney Parks' number one competitor. And the Disney parks are also in a tight spot right now and they REALLY want breathing room. (You might have heard that the Disney parks are doing a TON of cuts and reshuffling right now.) They don't need to actively put PJO stuff in their parks (yet), because just by taking out HP they'd massively injure what is basically the number one draw to the Universal parks (which is probably also why the Universal parks is expanding right now, particularly in similar avenues to how the Disney parks are expanding, re: more fantasy-focused areas and an emphasis on animated/Dreamworks franchises - Universal needs to be able to continue competing with Disney in the absence of HP, and it seems like they're panicking a little bit - so they're leaning more on their Dreamworks properties as Dreamworks becomes a significant competitor to Disney re: animation and otherwise just copying Disney's homework and also making more fantasy-focused park areas right now) and thus Disney would totally kneecap their primary competitor. That would increase draw to their own parks in the absence of a significant competitor and also then if they add literally any PJO stuff to the parks (which would be INCREDIBLY easy just due to the nature of PJO - especially as they cycle out older and less profitable IPs from the parks) then they'd basically IMMEDIATELY get a massive draw from what used to be the HP crowds - because a lot of those casual crowds do not particularly care about HP itself. It's entirely just that HP is the number one mainstream middle grade fantasy series. If PJO takes that spot then they'll just go to wherever PJO stuff is, because they're a passive audience, not an active audience (though Disney is also VERY much known for it's active audience and being partially responsible for making fandom as a concept mainstream and directly advertising to that market - tying back to the first post, lmao).

C.) Disney is DESPERATELY trying to save their streaming service. That's why it's so emphasized that PJO TV is a Disney+ series. Disney is kind of in hot water with investors because streaming services all across the board are tanking and Disney+ is a big one that's going down. That's why they're pivoting so much towards streaming and throwing literally whatever Marvel and Star Wars at it, because they know those are massive franchises that practically support themselves and any kind of draw to the platform is good. PJO is part of that - it's a massive well-established mainstream franchise with a passionate audience. It's practically a default classroom choice for assigned reading and that's free advertising/publicity. They know they can make a mediocre PJO adaptation and throw it on Disney+ and it will have a draw and that's all they need. They just want more eyes on the platform period to try and prove that it's profitable. Not to mention how we just explicitly know the CoTG trilogy only exists as marketing for the show. The recent books are not meant to be a continuation of the story. The actual content within them is literally irrelevant. CoTG trilogy only needs to exist so that it can bring more attention to the show (which is why it's being grouped in with the first series, because search engine optimization). TSATS only needed to exist to get people to stop being mad at Rick/get distracted from his little PR disaster.

Disney has also been doing a lot of cost cutting with their media recently, particularly also relying on their own brand to make new stuff profitable because they're actively looking for cheap solutions instead of making new things. They don't do 2D animation anymore because 2D animation is more expensive because it's unionized. 3D animation has also since become unionized and yknow what they're doing now? Shifting to live action. Shifting to CGI, which is only starting to become unionized because it's newer. They're making one billion live action remakes of existing properties because those properties are profitable and a live action remake is cheap. They don't need to worry about making it good because press is press and they know it will sell regardless. They can cast some popular actors for some default attention and leave it at that (Hi LMM cameo). Even with their newer animated movies - Wish was entirely reliant on the fact that it was heavily drawn from other Disney properties and they used that as an active selling point. Meanwhile they're intentionally tanking other new projects (see: Strange World) because they want to be able to turn around and say projects like that aren't profitable and aren't worth making. (This isn't a conspiracy theory btw, they do intentionally flop certain movies. This is a regular thing Disney does and they've been doing it for a while.) This type of cost-cutting strategy is very clear with the PJO show - they have this absolutely massive budget that isn't reflected in the end project at all. It's extremely clear to anyone with anyone with eyes that they're majorly cutting corners all the time (blatantly avoiding even slightly more complex CGI cause that'd cost money, CGI that is shown is often extremely cheap looking or rushed, reusing assets for Olympus, speeding through certain scenes, very little done with costuming - ever notice how all the costuming in the show looks way too new? The costuming department is supposed to weather even just basic outfits to make them look worn-in and they don't seem to have done that. - poor lighting to obscure details because actually making it look good costs more, etc etc) and the show is poorly produced. They have the money to do it properly. Someone is pocketing that. Usually it's executives. This is not unusual behavior! I would not be surprised at all to hear if it was the case with PJO TV too!

Tl;dr: I don't think the quality of recent books going down is because they expect the books to have a shorter pop culture lifespan, i think it's just a combo of the current publishing industry overall dropping in quality and Disney being Disney and not caring beyond saving their own butts and making a quick buck.

[herinnerwolf]

the artful dodger fandom rn:

[borgialucrezia]

honestly marketing couldn't get cuntier than that

[animatedjen]

STAR WARS Jedi: Survivor | Photomode Wallpapers

[smooth-crimminal]

[olamhidey]

[narcissusneverknewme]

they wouldn't let me write the live action Disney adaptions because I would have had the best Ping you have ever seen. He and Shang would have had chemistry that took your breath away. They would be Yearning. the audience would be Yearning. it would be electric and terrifying and by marika would Mulan/Ping be hot. Shang is obsessed, the audience is obsessed. there would be hardly be a person in the attendance that doesn't Get where Shang is coming from. who wouldn't rend their clothes and scream to the heavens over Mulan/Ping. she takes no prisoners.

and yes, Shang kisses him in the snow as he cradles Ping's injured, dying body.

and yes, from the opening scene to the rolling credits he's going slowly mad.

and the first time you see Mulan she's dressed in the most feminine, floaty, light-colored dressy robes, with bone white makeup and painted lips and you fall in love with her. and there's something underneath, too. and it's so intriguing.

and then she shows up as Ping, and it takes a while to get used to, and it's kind of funny and awkward. but then it looks better and better to you. and soon you find you can hardly bear it when the camera turns away from him for even a second. and Ping isn't awkward to be around at all, he's stunning and brave and resilient and determined to be kind and you're desperately in love with him and you decide he looks incredible in the warriors' robes, actually. and his smile makes you want to kiss him. it makes Shang want to scream. and to kiss him.

and then comes the last leg. and she's got the gender-neutral robes, the "neutral" stage makeup. the loose updo. and you've never been as attracted to anyone in your life as Shang is to her. and you get it. you really, really get it. and wow the way the cuff of her sleeves and the silhouette of her robes make your heart clench. and the way her posture, her gait, make a new kind of sense. you can feel this is It. this is The Costume. you're obsessed and Shang is obsessed.

And then in the end, she's wearing pretty soft-colored robes and it makes you think for a moment that she looks like she did at the beginning. but then actually something makes her strength visible too. is it the cut of the costume? her posture? the framing of the shots? Yes it is. and you know, when Shang shows up, You know he can see it too. and he doesn't want to stop looking any more than you do. and he isn't going to even when you do.

every kid that ever watched my Mulan would recall it as Formative, like y'alls Danny Phantom but on the sickest steroids ever invented. She'd be irresistible. and so very gender.

[dreadfuldevotee]

Now that S3 has been confirmed and fandom tensions are settling down about it I really want to emphasize that as abysmal as AMC's promotion of the show is, this show would not exist as it does on any other platform.

Its easy to throw around other platform names, and perhaps FX could have the balls to do what Rolin and Co. have done with this show. But the simple fact is that a show about queer people of color getting to be as messy and nuanced and sexy and so enthralling is One Of A Kind. On any other platform your worries about cancelation would be warrented, Amazon and HBO would stomp this show into the ground before it took off. Most other platforms would pressure this team into rushing through the truly amazing amount of set-up that has been in motion since the pilot.

I'd rather the show be relatively unpopular but allowed to reach its full creative potential than get chopped by racist, homophobic producers

[algrenion]

"Blake Lively is so annoyi-"

shhhhh shhh hush now baby... is girliepop complicit in the adaptation of It Ends With Us into film, ultimately spreading extremely toxic messaging about what constitutes as a healthy, acceptable, or worse yet romantic relationship to the masses...? yeah....... yeah she is, baby, Blake is complicit but shh... let's save that Grade-A Rage to build the anti-Colleen-Hoover laser so this never happens again... bc It STARTS With Her....... Blake is just the trimmings!! okay......? okay ;-))

[deoidesign]

Just a reminder, I have a patreon!!!

I've been working on actually making stuff to post more often for the lower tiers, and have been consistently doing so!

I post at least a few sketches and drawings every month for the $1 and up patrons

and I've been working on episodes and sharing some updates with my $5 and up patrons

And I have a merch club for $15 a month, but there's still some $10 slots left! I design and send usually a postcard and some stickers to my patrons every month, but sometimes I'll do some experimental stuff; last month I did foil prints, for instance, and a few months before I made magnets!

It also gets you access to private channels in my discord server, where I ask for patron input on things like the merch or drawings, and where I sometimes stream while working :)

Buuuut also, even if you don't want any of this stuff, it's a great way to support me directly if you like my work! I'm still on hiatus so I'm not making any money from work at the moment, but I'm working hard and my patreon enables me at least to buy my groceries!

Here's the link one more time, no pressure of course but I need to promote my patreon more so people actually know it exists haha

[wundrousarts]

Wow, love this still from the animated Nevermoor movie!

[ganondoodle]

not to dive back into my apparently controversial video game opinions but the "they probably left out nigh all references to botw to not confuse new players" argument for totk really confuses me in turn bc …

if an overgrown non functioning botw shrine confuses you so much you cant keep playing how are you ever getting through any video game?? if you are not familiar with botw its just part of the environment for you, a fallen apart titan or a half collapsed shrine of life with a cave now leading somewhere else shouldnt completely confuse you-

but mainly ... this is (supposedly................) a direct sequel to botw, a literal second part, if you dont play the first one and just get into the second one you cant blame it on anyone but yourself for not understanding some things? like if totk actually built on what botw set up and you get into totk without having played the first one you really have no right to be angry about being confused by some things its like if you start watching a series with the second season instead of the first one, your own darn fault if you dont get it (also theres plenty of people who summarize video games for you so you could also jsut watch one of those if you really really dont want to play the first one)

if this is really the reason nintendy forcibly bent everything in totk to not dare have a proper connection to botw then ... im sorry but why the heck did you call it a sequel then, if you want to have a standalone game then make a standalone game, and if you want to reuse the map and models so badly then just say its some paralel universe or something, you have literally done that before!!