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chad-der-box · 1 year ago

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Sept. 2023 Apple iPhone Event

This year we are expecting the biggest change of all to be the transition from the Lightning port to USB-C ports on all iPhones and some iPhone accessories. The Pro models will see thinner bezels, a titanium frame, and the replacement of the mute switch for a new action button.

Let’s get started!!

Starters

Starting off with a typical video showcasing how Apple’s hardware improves lives, health and people’s connection to each other

Showing actual stories of people who’s lives have been saved by Apple Watch and iPhone features

Bets they show the people saved by the satellite feature during the Maui fires?

And right over to Tim Cook who confirms this event will revolve around iPhone and Apple Watch

Oh but first we’re starting with…

The Mac?

Recapping the introduction of 15" MacBook Air and Mac Pro earlier this year

macOS Sonoma launching on 9/26

Oh also mentioning the Vision Pro which still doesn’t have a launch date other than early next year

And that’s it I guess for Mac? Random.

Apple Watch

OH ITS pink

Oh HAND GESTURES TO CONTROL IT

SERIES 9

New S9 chip with faster CPU and GPU (this is the first actual big chip upgrade for the Watch since the Series 6)

Still sticking to 18 hours of battery life

Siri now processes requests on the Watch instead of relying on the Phone

Siri can also reference your health data for you on the Watch. Think “Siri, how long did I sleep last night?”

(Also reminder that Apple is removing the “hey” in “hey, siri”)

Watch can now more precisely tell you where your iPhone is using a new ultra wide band chip

Media suggestions pop up on the Watch when you approach a Homepod

Display is 2x as bright as the Series 8 and can get even darker for when you’re in environments like a theater

Double Tap

Series 9 can now recognize hand gestures to control the watch

Double-Tap controls the main button in apps. You can double tap your fingers together to answer or end a call. Scroll through widgets. Snooze an alarm.

It sounds like a small feature but actually expands the amount of time you can use the watch exponentially

Double-tap available next month

Series 9 Aluminum available in Pink, Starlight, Midnight, Silver and Product Red

Stainless Steel available in Gold, Silver, and Grahite

Starts at $399 for Aluminum model

Pre-Order starts Today, Available on 9/22

Environmentality

Environmental goals updatge. Starting with a cute video of Mother nature, played by the wonderful Octavia Spencer, visiting Apple Park and everyone (including Tim Cook) being very nervous.

Apple states they’re eliminating all plastic in their packaging by the end of next year.

No more leather in iPhone cases

Operating on 100% clean electricity in offices, data centers and stores

Y’all should watch this video once its uploaded just because the acting by Octavia is hilarious (2030 Status | Mother Nature | Apple - YouTube)

Net zero climate impact from Apple by 2030

Tim Cook and Octavia Spencer staring each other down for 30 seconds was not on my bingo card for today

Sport Loop is now 80% recycled materials

Apple will match 100% expected energy use of Series 9 with investments in clean energy projects

Series 9 packaging is 100& fiber based and smaller packaging so they can ship more with less effort

Claiming the Series 9 is apple’s first “carbon neutral” product

Apple no longer using leather in ANY of their products, starting today

New material called FineWoven that feels “suede-like”

Even Hermes is launching new environmentally friendly bands

Apple Watch Ultra 2

Also getting Double Tap feature

Display now goes up to 3000 nits, 1000 more than the Series 9

Very minor improvements across the board for this one

I think they mainly just needed to add the new chip and call it a day

Ultra 2 is 95% recycled titanium

Ultra 2 starts at $799

Pre-Orders available today; Available 9/22

All new models are carbon neutral depending on what band you get

iPhone 15

Dynamic Island makes its debut on the base model

6.1 and 6.7” OLED displays

Display can go up to 1600 nits of brightness for HDR Photos and videos, or 2000 nits in direct sunlight

Available in pink, yellow, green, blue and black

Now has c urved aluminm edges instead of the sharp edges of the 13 & 14 models

Has “ceramic shield” which is tougher than any smartphone glass so its built to last longer

100% recycled cobalt in the battery

They haven’t shown the bottom yet… it’d be hilarious if they just don’t tell people about the change in charging port

iPhone 15 Camera

New camera is 48mp. This was previously limited to the pro models last year.

Depending on the mode, it will be adjusted to 24mp

Pixels also allow for a 2x telephoto optical zoom option with 12mp resolution

Portrait mode getting improved colors and better performance in low light

If the camera detects a person or animal, it’ll automatically capture the data for a portrait photo without you switching modes. You can choose to make the photo portrait later on.

You can also switch the portrait photos subject after the photo is taken

Improved Night Mode & Smart HDR as well

iPhone 15 is getting the A16 chip, the chip used in last year’s iPhone 14 Pro; but with only 2 cores instead of last year’s 4 for the Pro

Battery size increased from last year but no specifics

OH TIME TO TALK ABOUT “CONNECTIVITY”

2nd Gen Ultra Wideband chip so it can connect to other devices that are farther away and make it easier to find your friends in crowded places

Better noise cancellation on phone calls so your voice stands out

Emergency SOS Satellite now available in 16 countries

Now adding Roadside Assistance via Satellite, partnering with AAA; free for AAA members

TIME TO TALK CABLES hehehehehe

Confirmed: iPhone 15 has USB-C

Earpods and AirPods Pro 2 also updated with USB-C

Confirming FineWoven iPhone and AirTag cases going on sale now to replace Leather accessories

iPhone 15 starts at $799; 15 Plus starts at $899

Pre-Orders start Friday 9/15; Available on 9/22

iPhone 15 Pro

iPhone 15 Pro now made out of titanium and Action button also confirmed

Lol “the most pro iphone we’ve ever created”

Titanium means these are the lightest pro models ever

New countoured edges and thinnest borders of an iPhone

Dimensions of phone smaller with the same display sizes as the 14 Pro models

“Toughest glass based materials in the industry”

Available in white, black, blue and “natural”

New architecture inside makes the device more repairable

Action Button

Still ring/silent switch by default but you can reprogram it to do things like open the camera, turn on the flashlight, start voice memos, etc.

A17 Pro Chip

The first 3nm chip in the industry

First iphone with USB-C speeds of 10gbps

They can do ray tracing on a phone now…

Kinda crazy to me how they always talk about how good gaming is on a battery driven iphone chip and they’ve made absolutely zero push to make gaming a bigger feature of the Apple TV

iPhone 15 Pro Camera

Camera time babbbyyyyy

Bigger 48 MP sensor to enable better low light performance

“equivalent of 7 camera lenses in your pocket”

Reduced lens flare (finally)

You can now choose a default lens size, including 24 mm, 28 mm and 35 mm focal lengths

2x better low light performance

Nightmode and Smart HDR seeing big improvements

15 Pro Max now gets 5x optical zoom; regular 15 Pro still at 3x optical zoom

Periscope lens utilized for the first time in Pro Plus to achieve that better zoom

USB-C allows faster transfer speeds and the ability to shoot video directly to an external device

The 15 Pro can record spatial video that you can then view only on your Apple Vision Pro… lol

New 6TB and 12TB iCloud plans announced to store more high quality photos and videos (at $29.99 and $59.99 per month, respectively)

iPhone 15 Pro starts at $999 for 128gb

iPhone 15 Pro Max starts at $1199 for 256gb

Pre-Orders start on Friday; Available on 9/22

Takeaways

That's a wrap on this event and rumors are saying it was Apple's last one of the year! If they do have anything else in store (there's a possible iPad Air refresh in the works or more devices with USB-C) it'll most likely just be done via press release.

For those following the rumor mill, there wasn't much surprising in this event except for maybe some of the camera specs. But if you're reading this you probably heard it all for the first time.

So now the question is, is upgrading worth it?

If you have any of last year's phones or watches my answer is short and sweet: No.

If you have older devices, the answer gets murkier. The iPhone 13 line from 2021 still holds up well against this lineup, but chances are you're noticing your battery doesn't hold up as long as it used to. The watch upgrades this year could be significant too depending on how old your model is.

Also chances are, there are no features on the Pro models of the iPhone or the Watch Ultra that you need. If you want to save money, chances are you won't notice much of a difference other than slightly better battery and display. A normal iPhone 15 model will last you a few years if you take care of it

Personally, I will not follow my own advice and will be upgrading my phone. I do it every year so please don't think this is anything special. I'll be getting the iPhone Pro Max in Blue with the base 256gb storage.

The watch is less of a sure fire thing. I think people tend to believe that I upgrade all of my Apple products often but the reality is I only splurge on a phone upgrade every year. My Watch is a Series 5 from 2019, my iPad is a 2018 iPad Pro and my laptop is a 2012 15" Retina Macbook Pro.

Four year seems like a decent amount of time between upgrades though and my watch's battery doesn't last as long as it used to so we'll see. If I do upgrade, it'll be the smaller silver stainless steel model.

OK. I think that's all. Let me know what questions or comments you have. Interested to see everyone's thoughts this year!!

You can view the whole keynote from today below or a quick video recap from Apple as well.

Tour of new iPhones: A Guided Tour of iPhone 15 & iPhone 15 Pro | Apple - YouTube

Full Keynote: Apple Event - September 12 - YouTube

#apple #iphone #watch #icloud #recap #iphone15 #airpods #usb c

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