#brand advertisement

[koreanboybands]

Giordano Korea 23 Fall

CHAUMET event

North Face clothing brand

Subway

Sketchers

Cha Eun Woo brand endorsement shoots

[staroutdoor]

Branded Custom Marquees: Why Are They A Must-Have For Events?

Outdoor events hold a special allure, whether it is a carnival, trade show, market stall, or corporate event. Branded custom marquees offer style and flexibility and create a memorable experience. These events are crowded spaces where every business vies for attention.

But with a custom-made printed marquee or gazebo, you can draw in potential clients and seamlessly stand out from the crowd.

Branded custom marquees do just that. They not only shield from the elements but also serve as potent marketing tools. In this guide, Star Outdoor explores marquee benefits, styles, and accessories, making your event planning flawless. To know why this is a must-have for any event, keep reading.

Understand What Branded Custom Marquees Are

Branded marquees, also known as pop-up marquees and gazebos, make a big impact. They’re not just for promotion; they’re community protectors and passion promoters. With branded marquees, you’ll shine bright in any crowd while staying sheltered.

Tailored to your needs, they flaunt your logo and colours boldly. These custom marquees don’t just sit there; they grab attention, making your brand unforgettable. Whether shielding from sun or rain, they’re more than just tents; they’re your brand’s voice in a sea of noise.

Crafted to fit your brand’s unique style, incorporating your logo, colours, and messaging.

Grabs attention with bold branding, ensuring your message stands out and sticks.

Adaptable for any occasion, whether it’s a corporate gathering or an outdoor festival.

How Many Types Of Branded Custom Marquees Are Available?

Custom marquees come in various styles and sizes to match different event needs. From classic pop-up tents to inflatable domes, there’s a marquee for every occasion.

Custom-made Classic 32 marques or gazebos feature a reinforced aluminium frame and a durable polyester canopy with hot-taped seams for water resistance. Double-lined corners reduce wear and tear. Boast a UVE ARPANSA rating of 99%.

Get set up in minutes with easy clips and Velcro attachments. Adjust the height with five levels to fit your needs. Choose between wheeled or handled carry bags for convenience.

Stand out with expertly designed marquees and high-resolution printing options. They’re built to attract attention and draw crowds.

Branded custom marquees are made with top-quality materials and high-grade manufacturing. Quick repairs can be made easily as spare parts are readily available.

Pick between Classic 32 or Deluxe 40 sizes and accessories. They’re tailored to suit your needs.

Now That You Know The Features, Let’s Talk About The Benefits Of Branded Custom Marquees For Events

1). It Upraises Your Stall’s Professionalism

A printed gazebo or marquees boosts your stall’s professionalism. Customers notice the effort you put in. They want top-quality products from businesses. It shows your brand is valuable, and you’re building a name for it. This dedication shines through in your products and leaves a good impression on customers.

2). Help To Craft Brand Recognition

Your brand’s identity matters. Marketers know it’s key to success. Your logo and colours spark emotions in people. They represent your brand’s beliefs. They tell customers what you’re about. It’s a chance for new customers to get to know you. Building awareness is vital. Especially when you’re aiming for new customers. Marketers agree branding is crucial for success.

3). It Gives You Advertising All Around During The Event.

Your logo doesn’t have to sit at the top of the tent; it can be on all sides. This way, people can easily spot it from any angle. Even if they’re on the opposite side, they’ll still know your stall offers something they might like.

4). Maximize Your Brand’s Reach With Innovative Product Or Service Promotions

Crafting a standout promotion for your brand ranks high in consumer engagement. Whether vending lemonade or home goods, captivating passersby is key. A branded custom marquee serves as your stage. It beckons, enticing curious minds to pause and delve into your offerings. It’s the ultimate billboard for your business, broadcasting your essence to the world.

5). Get New Opportunities To Expand Your Customer Base

Every business wants new customers. What if you could grab their attention with your brand’s logo on a branded custom marquee? Choose fonts and colours wisely to make sure your brand stands out to everyone.

What Makes A Star Outdoor Branded Custom Marquee A Must-Have?

Step into the spotlight with Star Outdoor’s custom marquees. More than mere shelters, they’re an expression of your brand essence.

Crafted from premium materials, our marquees boast unrivalled durability and visual allure, as well as shelter from the sun and rain. Perfect for outdoor events, school carnivals, or market stalls, they offer protection with panache.

Designed for maximum brand exposure, our marquees feature strategically placed logos and graphics, expertly handled by our in-house graphics team. Built to last, they promise longevity and seamless usability.

What sets us apart? We specialise in creating marquees that command attention. Our design experts will help your brand shine, adhering to your style guide every step of the way.

Attachments like Rain Gutters and Awnings boost protection against water and wind, adding extra peace of mind.

Available in Classic 32 or Deluxe 40 sizes, our marquees cater to every need and budget. Need spare parts? We’ve got you covered with LED lighting for round-the-clock functionality.

Overall, It May Be Said…

Whether you’re throwing a corporate bash, trade show, or outdoor festival, investing in a personalised marquee is a surefire way to make your event shine. Go with Star Outdoor for top-notch quality, endless customisation options, and unbeatable customer service.

We’re here to help you make a splash at events. Our large product range will ensure your brand is amplified to your audience. Whether you require perfectly branded with UPF 50+ sun-protective marquees, flags, an interactive inflatable, stylish umbrellas, or, bespoke deckchairs, we have everything you need in one place.

Let us assist you in elevating your brand, highlighting your passion, and ensuring the safety of your community. For more information, head to our latest event and promotional equipment on our website today.

[hometoursandotherstuff]

[mostlysignssomeportents]

“Brand safety” killed Jezebel

I'll be at the Studio City branch of the LA Public Library this Monday, November 13 at 1830hPT to launch my new novel, The Lost Cause. There'll be a reading, a talk, a surprise guest (!!) and a signing, with books on sale. Tell your friends! Come on down!

Progressives: if you want to lose to conservatives, all you need to do is reflexively praise and support everything conservatives turn into a culture-war issue, without considering whether they might be right. Because sometimes…they're right.

Remember early in the Trump presidency, when conservatives all woke up and discovered that America's spy agencies – excuse me, "the intelligence community" – were dirty-tricking psychos who run amok, lawlessly sabotaging democracy? Progressives have been shouting this ever since Hoover's FBI tried to blackmail MLK into killing himself:

https://en.wikipedia.org/wiki/FBI%E2%80%93King_suicide_letter

But millions of progressives forgot about COINTELPRO, CIA dirty tricks and CIA mass spying when this "intelligence community" temporarily set out to wrong-foot Trump. Remember James Comey votive candles?

https://www.usatoday.com/story/opinion/2019/08/30/james-comey-fbi-memo-leaks-trump-inspector-general-report-column/2157705001/

Anthropologists have a name for this phenomenon, in which one side reverses its positions because their sworn enemies have done so. It's called schizmogenesis, and it goes like this: "If they hate it, we love it":

https://pluralistic.net/2021/12/18/schizmogenesis/

Schizmogenesis is an equal-opportunity delusion. Within living memory, white evangelicals supported abortion, because their sworn enemies – Catholics – opposed it. Some of those white Boomer women who voted Trump because abortion was literally the only issue they cared about held the opposite position on abortion not so long ago – and completely forgot about it:

https://text.npr.org/734303135

The main purpose of the culture war isn't immiserating marginalized people – that's its effect, but its purpose is to distract low-information turkeys (working people) so they'll vote for Christmas (the ongoing seizure of power by American oligarchs). For the funders of conservative movement politics, the cruelty isn't the point, it's merely the tactic. The point is power:

https://pluralistic.net/2022/03/09/turkeys-voting-for-christmas/#culture-wars

Which brings me to "woke capitalism." Conservative string-pullers have whipped up their base about the threat of companies embracing social causes. They (erroneously) claim that corporations have progressive values, and that big business is thumbing the scales for causes they despise. The purpose here isn't to sow distrust of capitalism per se. Rather, it's to stampede talk-radio-addled supporters into backing the oligarchy's agenda. Remember when culture war leaders told their base to support being gouged on credit-card junk fees "to own the libs?"

https://pluralistic.net/2023/08/04/owning-the-libs/#swiper-no-swiping

That's schizmogenesis working against the conservative rank-and-file, tricking them into taking the side of a cartel of wildly profitable payment processors who are making billions by picking their pockets (credit card fees are up 40% since the covid lockdowns), because (checks notes), Target pays these profiteers a lot to process its payments, and Target sells Pride merch (no, really):

https://pluralistic.net/2023/08/04/owning-the-libs/#swiper-no-swiping

It's easy to point and laugh at conservative dopes when they're tricked into shooting themselves in the balls to own the libs. This is not a hypothetical example:

https://pluralistic.net/2020/05/28/holographic-nano-layer-catalyser/#musketfuckers

But progressives do it, too, particularly when they embrace monopolies as a force for positive social change. Remember 2019, when people got excited about playing loud pop music at Nazi rallies in the hopes that the monopoly video platforms' copyright filters would make any video from that rally impossible to post?

https://memex.craphound.com/2019/07/23/clever-hack-that-will-end-badly-playing-copyrighted-music-during-nazis-rallies-so-they-cant-be-posted-to-youtube/

I warned then that if this tactic worked, it would be used by cops to prevent you from recording them when they're macing you or splitting your skull with a billyclub, and yup, within a couple years, cops were blaring Taylor Swift music in hopes of preventing the public from posting videos of their illegal conduct:

https://pluralistic.net/2022/04/07/moral-hazard-of-filternets/#dmas

Conservatives are (partially) right about woke capitalism. It is a threat to democracy. Concentrating the power to decide who gets to speak and what they get to say into the hands of five or six corporations, mostly run by mediocre billionaires, is bad for society. The moderation decisions of giant platforms are a form of (commercial) censorship, even these don't violate the First Amendment:

https://locusmag.com/2020/01/cory-doctorow-inaction-is-a-form-of-action/

(The progressive delusion that censorship only occurs when the First Amendment is violated is a wild own-goal, one that excuses, for example, the decision by school book-fair monopolist Scholastic to remove books about queers and Black and brown people from its offerings as a purely private matter without consequences for free speech):

https://www.themarysue.com/scholastic-response-to-authors-and-illustrators-on-diverse-books/

Conservatives are only partially right about woke capitalism, though. Here's what they're wrong about: corporations don't have values. Target isn't selling Pride tees because they support progressive causes, they're selling them because it seems like a good way to increase returns to their shareholders. Individuals – even top executives – at Target might endorse the cause, but the company will only durably support the cause if that endorsement is profitable, which means that when it stops being profitable, the company will stop supporting the cause:

https://www.cnn.com/2023/05/23/business/target-lgbtq-merchandise/index.html

The idea that corporations have values isn't merely stupid, it's very dangerous. The Hobby Lobby decision – which allows corporations to deny basic health-care expenses for women on the basis that a Bronze Age mystic wouldn't approve of an IUD – rests on the ideological foundation that corporate personhood includes corporate values:

https://en.wikipedia.org/wiki/Burwell_v._Hobby_Lobby_Stores,_Inc.

Citizens United – the idea that corporations should be allowed to funnel unlimited funds to politicians who'll sell out the public good in favor of investor profits – also depends on a form of corporate personhood that includes values:

https://en.wikipedia.org/wiki/Citizens_United_v._FEC

There are undeniably instances in which corporate monopoly power benefits progressive causes, but these are side-effects of corporate power's main purpose, namely: taking money and power away from working people and giving it to rich people. That is what monopoly power is for.

Which brings me to ad-tech, "brand safety," and the demise of Jezebel, the 16 year old feminist website whose shuttering was just announced by its latest owner, G/O Media:

https://www.metafilter.com/201349/This-is-the-end-of-Jezebel-and-that-feels-really-really-bad

Jezebel's demise is the direct result of monopoly power. Jezebel writes about current affairs – sex, politics, abortion, and other important issues of great moment and significance. When we talk about journalism as a public good, necessary for a healthy civic life, this is what we mean. But unfortunately for Jezebel – and any other news outlet covering current events – there are vast, invisible forces that exist solely to starve this kind of coverage of advertising revenue.

Writing for the independent news site 404 Media, reporter Emanuel Maiberg and former Motherboard editor-in-chief Jason Koebler go deep on the "brand safety" industry, whose mission is to assist corporations in blocking their ads from showing up alongside real news:

https://www.404media.co/advertisers-dont-want-sites-like-jezebel-to-exist/

Maiberg and Koebler explain how industry associations like the World Federation of Marketers' Global Alliance for Responsible Media (GARM) promulgate "frameworks" to help advertisers automatically detect and exclude real news from consideration when their ads are placed:

https://www.peer39.com/blog/garm-standards

This boycott makes use of scammy "AI" technology like "sentiment and emotional analysis" to determine whether an article is suitable for monetization. These parameters are then fed to the ad-tech duopoly's ad auction system, so Google and Meta (who control the vast majority of online advertising) can ensure that real news is starved of cash.

But reality is not brand-safe, and high quality, reputable journalistic outlets are concerned with reality, which means that the "brand safe" outlets that attract the most revenue are garbage websites that haven't yet been blacklisted by the ad-safety cartel, leading to major brands' ads showing up alongside notorious internet gross-out images like "goatse":

https://www.404media.co/sqword-game-dev-sneaks-goatse-onto-a-dozen-sites-that-stole-his-game/

More than a fifth of "brand safe" ad placements end up on "made for advertising" sites, which 404 Media describe as "trash websites that plagiarize content, are literally spam, pay for fake traffic, or are autogenerated websites that serve no other purpose than capturing ad dollars":

https://www.ana.net/miccontent/show/id/rr-2023-06-ana-programmatic-transparency-first-look

Despite all this, many progressives have become cheerleaders for "brand safety," as a countervailing force to the drawdown of trust and safety at online platforms, which led to the re-platforming of Nazis, QAnon conspiratorialists, TERFs, and other overt elements of the reactionary movement's vanguard on Twitter and Facebook. Articles about ads for major brands showing up alongside Nazi content on Twitter are now a staple of progressive reporting, presented as evidence of Elon Musk's lack of business acumen. The message of these stories is "Musk is bad at business because he's allowing Nazis on his platform, which will send advertisers bolting for the exits to avoid brand-safety crises."

This isn't wrong. Musk is a bad businessman (he's a good scam artist, though). Twitter is hemorrhaging advertisers, notwithstanding the desperate (and easily debunked) stats-juking its "CEO," Linda Yaccarino, floats onstage at tech conferences:

https://www.techdirt.com/2023/10/11/math-problem-for-linda-yaccarino-if-90-of-the-top-advertisers-have-come-back-but-are-only-spending-10-of-what-they-used-to-how-screwed-are-you/

But progressives are out of their minds if they think the primary effect of the brand safety industry is punishing Elon Musk for secretly loving Nazis. The primary effect of brand safety is killing reality-based coverage of the news of the day, and since reality has a well-known anti-conservative bias, anything that works against the reality-based community is ultimately good for oligarchy:

https://en.wikipedia.org/wiki/Reality-based_community

We can't afford to let schizmogenesis stampede us into loving things just because conservative culture warriors have been momentarily tricked into hating them as part of oligarchs' turkeys-voting-for-Christmas project. "Swivel-eyed loons hate it, so it must be good," is a worse-than-useless heuristic for navigating complex issues:

https://locusmag.com/2023/05/commentary-cory-doctorow-the-swivel-eyed-loons-have-a-point/

A much better rule of thumb is "If oligarchs love something, it's probably bad." Almost without exception, things that are good for oligarchs are bad for the rest of us. I mean, this whole shuttering of Jezebel starts with an oligarch imposing his will on millions of other people. Jezebel began life as a Gawker Media site, beloved of millions of readers, destroyed when FBI informant Peter Thiel secretly funded Hulk Hogan's lawsuit against the publisher in a successful bid to put them out of business to retaliate for their unfavorable coverage of Thiel:

https://www.theatlantic.com/business/archive/2018/02/hogan-thiel-gawker-trial/554132/

This, in turn, put Jezebel under the ownership of G/O Media, who are unwilling to pay for a human salesforce that would – for example – sell advertising space on Jezebel to sex-toy companies or pro-abortion groups. G/O has been on a killing spree, shuttering beloved news outlets like Deadspin:

https://deadspin.com/this-is-how-things-work-now-at-g-o-media-1836908201

G/O's top exec, an oligarch named Jim Spanfeller who answers to the private equity looters at Great Hill Partners, is bent on ending reality-based coverage in favor of "letting robots shit out brand safe AI-assisted articles about generic topics":

https://www.msnbc.com/opinion/msnbc-opinion/ai-articles-disinformation-future-g-o-media-rcna95944

Three quarters of a century ago, Orwell coined a term to describe this kind of news: duckspeak,

It was not the man’s brain that was speaking it was his larynx. The stuff that was coming out of him consisted of words but it was not speech in true sense: it was a noise uttered in unconsciousness like the quacking of a duck.

When investors and analysts speak of "content" (rather than, say, "journalism"), this is what they mean – a warm slurry of platitudes, purged of any jagged-edged fragments to render it a perfectly suitable carrier for commercial messages targeted based on surveillance data about the "consumer" whose eyeballs are upon it.

This aversion to reality has been present among corporate decisionmakers since the earliest days, but the consolidation of power among large firms – ad-tech firms, online platforms, and "brands" themselves – makes corporate realityphobia much easier to turn into, well, reality, giving advertisers the fine-grained power to put Jezebel and every site like it out of business.

As Koebler and Maiberg's headliine so aptly puts it, "Advertisers Don’t Want Sites Like Jezebel to Exist."

The reason to deplore Nazis on Twitter is because they are Nazis, not because their content isn't brand-safe. The short-term wins progressives gain by legitimizing a corporate veto over what we see online are vastly overshadowed by the most important consequence of brand safety: the mass extinction of reality-based reporting. Reality isn't brand safe. If you're in the reality based community, brand safety should be your sworn enemy, even if they help you temporarily get a couple of Nazis kicked off Twitter.

If you'd like an essay-formatted version of this post to read or share, here's a link to it on pluralistic.net, my surveillance-free, ad-free, tracker-free blog:

https://pluralistic.net/2023/11/11/ad-jacency/#brand-safety

[leftysage]

a gift of a cold one from your cold one.

[thelampisaflashlight]

Dew, sick in bed, snuggled up with his Baphomet plush, with some random ghost hunting show on in the background: "Hey, Mount?" Mountain, on the other side of the room, sitting on his bed using his laptop: "Yes, my little plague rat?" Dew, coughing, offended: "Rude!" Mountain: "Would you prefer 'my little sicko' or, perhaps, 'precious bringer of pestilence'? Anyway, what do you need?" Dew: "...Can you make me some tea?" Mountain, closing his laptop: "Right away, Sir Sniffles." Dew, narrowing his eyes: "You're lucky I can't get out of bed right now, or you'd be dead." Mountain, looking at Dew: "You weigh five pounds, have more pillows on your bed than body mass, and are wearing a shirt that says 'Baby Girl' on it." Dew, looking at his shirt: "...So I am... Well, you've got me there."

[sunlit-mess]

Hiya!

your art is amazing ^v^

anygays...how r ya? (yea I'ma go fuck off...bye)

thank u 💐 and pretty much exhausted bc of school HEHE, still got UI UX projects to finish

[archiveofaffinities]

Herbert Bayer, Kiosk for Selling and Advertising Cigarette Brand P, 1924

[elftwink]

to preface this post i am anti-advertising i think we should explode the entire industry but it's sooo funny when you people make posts like "and they don't even work!!" like. sorry to be the bearer of bad news but yes they do. that's why we have to put up with so many despite everyone hating them and thinking its annoying. because they actually work really well and make a shit load of money

[gonkaccino]

Season 4 hope/prediction: Deb's show is solid, zero issues, runs flawlessly with great ratings, but her personal life is completely eroding. We start with her discovering Marcus is leaving, and it culminates in DJ going into labor right before a taping. Deb chooses the show. When it's over, and she finally flies to Vegas, it's too late -- Aiden's not letting her in because he loves his wife too much to let DJ get into a shouting match with her mom right after giving birth, and instead takes the brunt of Deb's wrath, with her making excuses and talking about how they used her money for IVF, and anyway, DJ's fine, so who cares if she wasn't there? Kathy's in the room with DJ and the baby (DJ's the closest she has to a daughter, after all) and Deb leaves too furious to think about how badly she's hurt her family.

She heads back to her Vegas mansion -- empty, obviously, Josefina and the dogs would be in LA -- and pops open a bottle of wine. Alone. Completely alone. Can't call Marty, she has no friends, the closest she's got would be Kiki and wouldn't that be embarrassing, calling your poker dealer to talk about your feelings --

and then Ava's there. She got the news about DJ's labor, she got the story from Aiden (who was distraught, by the way, man's too much of a sweetheart for Vance drama), a spare key from Damian (happy to pawn that off on her, though if it isn't returned promptly he's taking legal action) and has arrived just in time to see the Deborah Vance having a breakdown the likes of which no one thought physically possible. Crying gives you wrinkles, you know. But Ava has to be here. She's the physical embodiment of a lesson Deb never truly learned: you don't have to like someone to love them.

In my imaginary fantasy land that I am concocting this would then subsequently lead into them fucking nasty but I understand that this may be a step too far for the surprisingly large number of very normal people who watch this show and would forgive JPL for not taking it that far. However I do believe they should fuck about it and let Ava take the reigns in their relationship while they see how many of Deb's bridges they can un-burn.

[shimmershy]

Deranged idea

Chara in one of those fuckin brand snuggies, like a Dr pepper or a chocolate one

Maybe I'm sleep deprived idk why this is so funny to me

Yeah no this is hilarious. I knew snuggies were a thing but I didn't know there were ones that just had brands on them and honestly that's so funny to me. I don't understand why you'd want a wearable blanket with a food/drink brand on it. I mean if your love for Cheetos is so strong you want it to keep you warm at night then sure. Sure I mean I guess. Who's going to stop you?

Anyway there wasn't actually a Snickers one I just made it up. I know it's hard to tell because. Because my branded clothing design here is so believable and authentic. My editing is so unbelievably superb. Sorry I'm having too much fun with this. Here's Chara with a Snickers snuggie. Either they genuinely like Snickers that much or they think the idea's so dumb it wound back around and became funny.

[staroutdoor]

Discover how branded custom marquees offer weather protection, style, and branding for events. Make your brand shine at every occasion.

[never-looked-so-good]

📷 @/lec

[jinjjayo]

NATTY ◈ KI-OFF 240829

[goshyesvintageads]

Van Camp Sea Food Co, 1939

[semifinaldraw]

branching out