#also if linkedin is to be believed its been posted for a week and only a couple of people have applied
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iocheaira · 2 days ago
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i really should apply to this paralegal job bc it seems pretty interesting, is salaried (!), and just to get practice applying for jobs since i would like to be in a Real Job within a year or so
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worklesslady · 5 months ago
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Mondays are tough, job hunting is a jungle but there is light around you
When you are unemployed and looking for a job, Mondays hit you harder. You were more relaxed over the weekend. They can't send you rejection emails over the weekend, and sending applications doesn't make much sense. However, on Monday, you have to get back into the circus, and with each passing week, you feel more and more nauseated.
It had been years since I last faced the job search world, and I wasn't prepared for this storm of information that hits you. Everyone gives advice, often contradicting each other, and you don't know which way to turn. It feels like no matter what you do, you'll do it wrong.
So you start to think it's your fault. Something is wrong with your CV, your profile, the cover letter you wrote, your name, your date of birth… you are wrong!
Looking for a job is one of the most dehumanizing processes I have ever faced. I'm not talking about the interviews, that's different, even though in the end, it's also a dance about who has prepared the best script, but rather the application and the rejection.
Due to these discouraging circumstances, I cried for three days in a row last week. Then I decided to do the right thing. Besides booking an appointment with a psychologist for this week, because I need all the mental support I can get, I visited a dear friend to cry a bit with her too.
And here, my wise friend helped me put things into perspective and gave me confidence. For this reason, I want to share with you some of the things that helped me the most:
Often, HR or those posting job ads have no idea what they want or what they're looking for. She experienced this firsthand at work; she was hired as an Art Director only to discover that even they had no idea what the role entailed. Similarly, when she was looking for a graphic designer, HR posted the job as Visual Designer, believing it would perform better on LinkedIn. Unfortunately, these are two different jobs, and she found herself having to reject numerous portfolios simply because they were Visual Designers, which paradoxically was what the ad asked for. A rejection can have a thousand reasons, some of which have nothing to do with your CV.
Go there and fail. Submit the application even if it's not a perfect match, go to the interview in Dutch even if you're not confident about your language level, it doesn't matter. Go and fail, failing doesn't mean being a failure, but gaining experience.
You don't know where your opportunity lies; hang in there, keep learning, and network as best as you can. All this anxiety and fear will dissolve one day when you finally see that job offer... that day will come!
It might take some time and its ok.
I am very lucky to be surrounded by people who believe in me and support me wholeheartedly. Whenever I ask them, whether it's my girlfriend or all my friends, the response is always: "You will find a job, we have no doubt."
Surround yourself with people who care about you and give you a lot of support, not with those who want to burden you with their worries or judgments (which is why I haven't told my parents).
It's a tough time, but I am truly blessed with my chosen family.
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icexprincess · 4 months ago
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this is my last post about dentist
(unless something interesting happens)
because
I'm going to the local Dentist school to find me a hot dentist who is single (and desperate)
(I'm still hoping we end up together, dont get me wrong)
he LOVES to leave the house and do things. those are the 2 things I hate the most. (also its an uphill battle yaddayaddayadda)
it looks like he still visits la/california every 2 weeks. he is rich (I found the post on linkedin that he applied to and the salary is listed as $250-$350,00/year - hes an Implant (surgical) dentist)). also, if he flies at night, he can just sleep on the plane. he doesnt update social media, but his wife does, and shes always posting their california vacations. they could be old pix but she updates every 2 weeks, and theyve been in Florida for 2 MONTHS so why isnt she uploading their Floridan vacations? they travel A LOT
his wife is soooo annoying and stupid. shes a realtor and she made a post on instagram talking about how "she fell in love with the real estate world but no one believed in her and everyone called her crazy but she overcame all the obstacles and became a realtor (in california)."
bitch STFU youre a REALTOR. it takes 3 months to become a realtor 🤣🤣🤣 she didnt FaLL iN LoVe WiTh ThE rEaL eStAtE wOrLd, she was an unemployed 30 year old with no ambitions who wanted a respectable career in 3 months 🤣🤣🤣
shes really boring and unremarkeable, which motivates me, because I'm also boring and unremarkable. if she can bag a hot dentist, then so can I 🤣🤣🤣
(who's surprised that I HATE her?)
If I could murder her and get away with it I would
(shes only alive because of medical advances)
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speedyposts · 10 months ago
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Israel plans ground attack on Rafah, ‘last refuge’ for Gaza’s displaced
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The Israeli military plans to expand its ground assault into Rafah in the southern Gaza Strip, where most Palestinians in the besieged enclave have been forced to seek shelter amid heavy bombardment of the rest of the enclave.
This has spread fear among the displaced and concerns from global aid organisations as the last place designated as a “safe zone” by the Israeli army in Gaza comes under threat while Israel continues to hamper the flow of aid.
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“The Khan Younis Brigade of the Hamas organisation is disbanded, we will complete the mission there and continue to Rafah,” Israeli Defence Minister Yoav Gallant said in a post on the social media platform X late on Thursday. “We will continue until the end, there is no other way.”
About 1.9 million of Gaza’s 2.3 million people are crammed into Rafah near the border with Egypt, staying in residential buildings or sleeping in the streets without protection or basic infrastructure.
Al Jazeera’s Hani Mahmoud, reporting from Rafah on Friday, said the displaced population there lacks basics, including toilets and sufficient clean water. They are also “unprepared for winter” with no blankets or suitable clothing, all of which puts them at risk of getting sick, he said.
Mahmoud said Gallant’s statement “shows a total lack of caring” for people in Rafah, who are already facing desperate conditions.
“For many, it’s increased the level of panic. They don’t have anywhere else to go to. This is the last refuge for Palestinians in Gaza. Beyond, it is only the Egyptian border,” he said.
Emad, 55, a businessman and father of six in Rafah, told the Reuters news agency that if Israeli tanks keep coming, “we will be left with two choices: stay and die or climb the walls into Egypt.”
“Most of Gaza’s population is in Rafah. If the tanks storm in, it will be a massacre like never before during this war,” he said.
According to the Ministry of Health in Gaza, the Israeli army has killed more than 27,000 people, mostly women and children, since the war began on October 7, and Palestinians believe Israel’s latest war plan will mean more death and destruction.
“Gallant says the ‘victory won’t be complete unless the military expands into Rafah’ – a city declared a ‘safe zone’. For Palestinians, this means another genocide,” Mahmoud said.
The United Nations and international human rights organisations have been raising alarms as the Israeli military gradually expands its ground operations in southern Gaza.
In the past few weeks, Israeli soldiers and tanks have been “encircling” Khan Younis, killing thousands of Palestinians and forcing hundreds of thousands to flee farther south towards Rafah.
Nasser Hospital and al-Amal Hospital in Khan Younis have been under heavy siege by Israeli snipers, tanks and bombs as patients, medical staff and displaced Palestinians are trapped inside.
The UN’s humanitarian office has voiced concern about the hostilities in Khan Younis.
“I want to emphasise our deep concern about the escalation of hostilities in Khan Younis, which has resulted in an increase in the number of internally displaced people seeking refuge in Rafah in recent days,” said Jens Laerke, spokesperson for the UN Office for the Coordination of Humanitarian Affairs (OCHA).
“Thousands of Palestinians have continued to flee to the south, which is already hosting over half the population of some 2.3 million people. … Rafah is a pressure cooker of despair, and we fear for what comes next.”
Israel’s attacks on Khan Younis and its planned expansion into Rafah come after the International Court of Justice (ICJ) made a provisional ruling last week on measures requested by South Africa in its genocide case against Israel. The ICJ directed Israel to take measures to prevent genocidal acts in Gaza and to allow more humanitarian aid into the strip.
Talks to stop the war – at least temporarily – are being conducted between Israel and Hamas with mediation from the United States, Qatar and Egypt. But it appears unlikely that a potentially imminent agreement could stop Israel’s ground incursion into Rafah.
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beardedmrbean · 2 years ago
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A Universal Music Group employee said he was fired from his job for refusing to work after the Supreme Court overturned Roe v. Wade last month, and claimed the termination showed the company did not support its workers "speaking out" about abortion rights.
Michael Lopez, a now-former production coordinator at Universal Music Enterprises, attempted to shame the company in a LinkedIn post last week, saying he is a "queer brown person" who was "fired during Pride month for speaking up in defense of abortion rights."
"Last Friday, like countless other folks, I was devastated by the news of the supreme court’s attack on abortion rights," Lopez wrote. "Paired with the flood of anti-queer and anti-trans legislation, it’s been hard to process how company’s [sic] expect us to be productive while our rights are being stripped away."
Lopez said that every Friday, one of his tasks was to "process reports for upcoming releases" and he would then have to email his work to a list of 275 people. However, after the court's ruling, he decided not to complete the task and emailed his coworkers letting them know.
"I didn't do them today," Lopez wrote in the email of the neglected work. "I'm in mourning due to the attack on people with uteruses in the US. Federally guaranteed access to abortion is gone."
"Vivendi and Universal Music Group must stop donating to anti-abortion, anti-queer and anti-trans politicians," he wrote. "Politicians like Marsha Blackburn, Ken Buck, Victoria Spartz, etc. Or expect more unproductive days."
"Yours in fury, Michael Lopez," he signed off.
Lopez wrote in the LinkedIn post that he received several supportive messages from other coworkers after he sent the email, and that a manager called to tell him to take the rest of the day off. He added that he believed there was a "good possibility" he would be fired based on the response he received from management.
He said he received a "surprise Zoom video chat with HR" the following Monday.
"I was being let go for (paraphrasing) ‘Not doing your job, disrupting the day of 275 people and poor judgement,’" Lopez wrote.
Lopez said he would then send a follow-up email to the one he had previously sent to coworkers, informing them of his termination.
"Just got fired for this email from Friday, so they’re letting you know where they stand on employees speaking out on politicians that support marginalization for folks like me," he wrote in the email. "A brown queer person terminated during Pride month speaking in support of abortion rights. Seems like that’s exactly what America is all about right now."
He concluded his LinkedIn post by saying he did not speak for his company, but for himself and employees who will "suffer under these discriminatory laws."
"Their actions today, their silence on Friday are indicative of their motivations," Lopez wrote of his former employer. "Profit at all costs. Solidarity, only if it's profitable. And above all of that is maintaining the status quo and saying f--k you to the working class."
A Universal Music Group spokesperson told the New York Post that company policy prohibits them from discussing Lopez's personnel record, but that the allegations in the LinkedIn post are "inaccurate."
"UMG has a long record of support for women’s issues," the spokesperson said. "As we wrote to our US employees, UMG views reproductive health care as essential. In the wake of the recent US Supreme Court ruling overturning Roe v Wade, the company has extended its efforts to assure that these important healthcare services remain accessible to employees. We also financially support non-profit groups working in this area and offer a match for employee’s contributions to those groups, as well."
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futuresticagadh · 3 years ago
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Here’s why email marketing is important in 2021?
Many people think that email marketing is gone forever. The increasing use of chatbots, social media sites, and so forth presupposes that the significance of e-mail in marketing has diminished. But this fact and the hypothesis on which it is based is incorrect. In reality, the concept and practice of email marketing has been around for a long time. Email marketing is indeed one of the safest ways to meet your potential customers. However, modern standards and trends continue to evolve and rapidly replace old practices.  
Email marketing is also one of the strongest ways to attract consumers. There are some primary email marketing benefits that other marketing tactics do not have.
This post will examine email marketing trends to be used in 2021 and beyond.
What is the purpose of email marketing?
Email marketing is the process by which your audience and clients are targeted via email. It lets you increase conversions and revenue by offering useful insights to subscribers and consumers to support their objectives.
Importance of email marketing 2021 1. Stay in touch with your customers
E-mails help keep your consumers updated. Your consumers are likely to search their emails since they are handy. Your emails give them a sense that you care about them. Your B2C mails can be as straightforward as: ‘Hello, you are on our mind, here’s a deal we have for you!’ Or “An overview of what has happened with your business in the last couple of weeks.” Many that have subscribed to your mailing list get committed to receiving your notes. So, they would probably love to receive your e-mails (as long as you are ready). That would further increase your customer interaction.
2. Reach your audience in real-time
Litmus states that 54% of all emails received on a mobile or a computer do get opened. This is an essential piece of information to prepare a robust email marketing campaign. More and more people access not only emails but also other media and documents through their mobile devices. Not just that, well-structured emails generate higher mobile converting rates than any other medium. So, what are you waiting for? Get started!  
3. People engage deeply with emails
Email has been a means of communication for a long time, spanning almost 40 years. E-mail is now one of the key communication options for businesses. Back in the day, we were all careful to answer an e-mail in a certain way.  
All of us have been groomed for answering, forwarding, or clicking on something within an e-mail. Whether it is for removing, purchasing, or subscribing to a promotion, we often tend to display some activity with the e-mails that we receive daily. You may use email to get people to your official business website, to call you directly, or request another appeal. As a matter of fact, it accounts for over 25 percent of any business’ revenues.
4. Email marketing is easy to measure
The majority of email marketing tools enable you to monitor what happens after your email campaign has been set up. You can monitor different types of rating parameters such as:
delivery rates
bounce rates
unsubscribe-rates
click-through rates  
email-opening rates  
This gives you an insight into how your e-mail campaigns operate, which ones you should modify or which ones can be completely eliminated. These proportions should not be overlooked. They constitute an integral part of the whole internet marketing strategy. Although different research and surveys provide “optimal” numbers to be targeted, everything is dependent on the business and target audience. You better give your customers e-mails if they want them expect regularly.  
Your “unsubscribe-rate” will rise, however, if you dispatch too many emails to your customers who do not need more than one per week. Conversely, your emails could end up being a source of knowledge and useful content for your clients.
5. It’s affordable
Yes, we know that you waited for this very important question to be addressed. For fewer than pennies per tweet, you can reach a large number of customers. Companies often invest or communicate more often, where email marketing acts as the medium for the cost of (possible) conversion.
Why email marketing is effective in 2021?
COVID-19 has had a significant effect on email marketing that was useful for targeting ideal markets. In the early days of the pandemic, Campaign Monitor reported that email open rates increased because people needed to know what was happening. E-mail is probably also one of the leading marketing platforms of 2021.
Studies indicate that e-mail is one of the leading marketing forms:
•There were 3.9 billion e-mail users worldwide in 2019, and according to Statista’s research, that figure is projected to rise to 4.3 billion by 2023.
• E-mail campaign traffic accounts for 4.29% of the total internet traffic, which, according to WordStream, is higher than the average traffic from direct searches and social media.
• You should predict an average return of $42, as per Litmus’ analysis, for every dollar that you spend on email marketing. This is a better ROI than any other method of marketing – digital or otherwise.
Why is MailChimp so preferred in email marketing?
MailChimp is just one of the several options for email marketing available out there. Then why is this service the best one for you?
• MailChimp offers free service for a maximum of 2000 e-mail subscribers and 12 000 monthly emails.
• More than 7 million people trust in this globally renowned email-marketing service.  
• It seamlessly integrates with WordPress.
• MailChimp is very convenient to use and allows you to build HTML templates without any necessary coding experience. Extremely user-friendly.  
Email marketing for B2B
Business-to-business e-mail business involves a special form of email marketing approach in which you target companies rather than individual clients via your email campaigns.
While several email marketing campaigns for business to business (B2B) coincide with conventional email marketing techniques for businesses to customers, there are some unique variations between each of them.
And how well you grasp such gaps depends on your effectiveness as a B2B email marketer. Look at some of the most-riveting B2B email marketing statistics:
90% of the best-performing content marketers focusing on B2B prioritize the audience’s informational requirements.
47% of B2B marketers prioritize personalization for their 2020 campaign
LinkedIn is the source for 80% of all B2B leads.
73% of US millennials influence the purchase decision-making at their companies
Email marketing was the most implemented B2B marketing tactic in 2019
These statistics give us subtle clues as to how you need to approach your B2B email marketing plan.
Email Marketing for B2C
Believe it or not, for a number of reasons, email is the fastest way to meaningfully engage with your consumers. How can a B2C contact be established by email strategies to include your clients and to boost sales? Regardless of you being a seasoned veteran or a novice, prepare for some crucial insights!
B2C Email Marketing is a key interactive tool for promoting consumer prospects. In reality, email has become the most common form of brand correspondence, perhaps because its effects are observable.
B2C email marketing best practices
Before we dive into the top details, let us quickly glimpse at some prolific B2C email marketing best practices so that you provide ultimate value to your subscribers.
Data driven: You can build tailored promotions based on your subscriber’s actions by periodically checking your data. The more you are aware of your clients’ activity, the more e-mails you deliver.
Customization: Segmenting the delivery lists ensure you distribute custom messages based on preferences, region, age and much more.
Smartphone-optimized: Mobile use is growing and emails should not only be mobile-compatible, but should also have brief (and impactful) subject lines and CTA regions accordingly.
Preference Centers: A preference center guarantees the subscriber receives only the frequency of information they choose to communicate with.
Conclusion
It’s time to reassess your marketing approach if you’ve ignored e-mail marketing until now.
It rewards marketers heavily once they learn how to do it well. Having been around for a long time, it is not as confusing or intimidating as some other marketing strategies.
Stay up to date & keep following Agadh for the latest digital marketing trends!
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sunriseintropicisle · 3 years ago
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Things that makes me happier
I gave up posting number in front of my post title, initially it was to mark whether I reach the goal of posting a writing every week, which made me had to post 52 writings for the year of 2021, and by this point I am pretty sure I am not gonna reach that number so yes, we can forget it. 
So I personally feel like recently I am in a better state of being, and have lots of idea coming up in my head. While I still religiously write on my handwritten journal, I feel like writing, in case my nonexistent reader would like to know, or give some inspirations. Lol, like who you are. 
No, really, I am just really believe in sharing, and I would love to know if my mundane knowledge or experience be insightful even to only one other person. Because I myself found multiple times that a knowledge/sharing that someone posted online impacted me greatly - hence I am just thinking about the other me who may be seeking the things I am about to say/share. 
Things that makes me happier are:
Intermittent Fasting
I have been doing IF for 2 weeks now, and yeah, it makes me feel good. I started initially because, duh, like everyone else, I wanted to lose weight. Some might want to kick me in the ass for saying such thing, and assure me that I have normal body and yada yada. And, as straight forward as it is - I just want to be as skinny as possible. Hahaha. Maybe it is something to do with me very sold into the standard beauty, or maybe it’s got to do with something in the past - I was quite cheeky. 
However, even though I always say that I want to lose weight, over the years I have never really made the effort. Some days I took it hard some days it just a normal day, me eating this and that and whatnot. But then I have noted the intention of  me wanting to be so skinny, on top of those beauty standard I believe have huge impact in me and a quite hard time in the past for being cheeky is because it simply makes me feel lighter, not holding anything within my body. Because for the context and some TMI, I have a not so good digestion, so yeah. There was a period of the time that I often I feel stuffed and bloated - which felt so uncomfortable, that I can’t stand working while sitting because I felt my stomach is getting on my way.
I tried IF a while back, and it worked for me, so now I decided to try it again now. Intention achieved. I believe it was because the time window for eating that pool all the food I eat in a day to be only consumed for certain times (I do 7 hours, my best convenience). I used to eat on times where, looking back, I was not really hungry, you know. Like breakfast - turned out (I don’t know why I forget about this) that I am not a breakfast person. All through high school I don’t remember myself sitting, eating breakfast in my uniform. 
But then I just picked up a habit of eating breakfast while my stomach is actually not really ready for it, which end up making me feel bloated that last long all through lunch and pretty much for the day - and then without me knowing the new day has begin, and the cycle starts all over. 
So yeah, IF had helped me to be to schedule my eating time which made my digestion works better I guess, and no more me having a bloated stomach constantly.
Quitting Social Media
Finally I succeed in cutting myself with social media. This, I also had tried in the beginning of the pandemic I guess - went on without social media for weeks and at that time I really felt the benefit and all, until I came back to social media and can not disconnect ever since. Even though I have been wanting to detox myself, but at the same time I felt really dependent on it.
It took me one lows moment of life to finally be able to went cold turkey about disconnecting. It was when I felt frustrated on Twitter news where every day it seems like there were a bad news - people died, people lost jobs, people complaining, the news about our incompetent and corrupt government and so on. Without me realizing, it took a toll on myself. Other than that was me who checking in Linkedin constantly at the time and seeing my friends’ profile whose climbing up the corporate ladder, while I was unsure and questioning whether I am in the right place (sounds like the problem of these days youth who lives in their own bubble, yeah?). 
So one Friday where I had one of my breakdown, I went MIA for the weekend to the people who are close to me, as well as to my social media. It’s only been 2 weeks now, but it is safe to say that I can reclaim myself within these times, suddenly lots of thinking came up to me, as if all these times the bad news maybe somewhat oppress it or something. And, I also feel more certain about what is going on my mind/heart. 
I believe quitting social media has its downside as well, as like I really am not having an update on the news (90% of my news source is Twitter - how sad yet could not be truer for most of us), I completely blind on our Covid update I even think that Covid is slowing down in the territory. Yeah, as expected you lose win some as well as you lose some, but for now at leas, I decided to win for myself. 
Olympic 2020
I have never watched Olympic before, as far as I remember. Nor that I care about it. But this time is different. I believe the fact that we are on privilege to be in the safety of home have a huge part in me having the opportunity to watch the Olympic - thanks for that. For almost two weeks I was hooked to my TV, even one time I was on my TV from 6am to 10pm and watched all the games they aired. 
To have the company to watch was a big advantage as well. As now I have my sibling in the house, I teamed up with my sister to watch the Olympic, we both did not know that we enjoyed it so much that we invested in each game we watched. We cheered for athletics, we scream for badminton, we gasped for weightlifting. It was a very fun experience. For almost two weeks I change my work station in front of the TV and so did my sister. 
On top of that, what made Olympic special and very intrigued me was the diversity of the athletes. I guess I just did not exposed to such diversity as it was presented in the Olympic. I was presented with some very foreign countries whose name I hardly heard, or the people whose features were different one another. 
Questions like why some sports dominated my a certain race while other sports dominated by others also popped out in my head. And not to mention my awed to each of these Olympian athletes when they perform their sports, I always wonder what it takes for them to be there right now - how many years of training, how much tears were sacrificed and relationships had to be let go. There were just so many elements of the Olympics that made me really drawn and invested in it. 
Youtube
Surprise, surprise. 
Well, my attraction to Youtube recently was different because of the previous para - Olympic. Because of getting really drawn into the Olympic athlete, I was searching lots of reference videos. And as we all know how we are being spied and we are mere a number for these big tech companies, they get to know me better know and present me with more content that I love (or else I had never discovered). 
I am not sure what I searched previously, but Youtube chose that I now an avid cultural researcher, jk. Yeah, I watched a lot about something culture-related on Youtube because it is funny, looking back, I was once really attracted to be a global citizen and what not (what a flavor of youth!!), traveling the world, meeting people from other countries, make impact in the NGO (before long I know the NGOs are mostly funded by big corporations as well, heart breaking reality for me). 
What I am saying is that the savvy man-made tech of Youtube has made me rediscover my old interest about culture! And I just actually learn that you can learn a lot from Youtube’s comment section, which debates often open up you to things which are (1) people can comment based on data and have every intention to educate other people; and (2) people more often be ignorant, and how much you are on the right stance, with the wrong people, you can still be, yeah wrong. 
Somehow the lesson I gained in the Youtube’s comment section was really grounding to me to realize these polar of people, and in the end what you can do is only simply be you because after all, people really will hold on to their own opinion and belief. 
Jigsaw Puzzle 
RECCOMENDED 100/100. Damn, wasn’t it a good choice when one day I decided to try out jigsaw puzzle to entertained myself while waiting my partner to reply my chat message? 
On the one of the breakdown moment I mentioned I believe that I had to have distraction and I thought of either a puzzle or a coloring book. I ended up buying both, but I am positive that I am more drawn to jigsaw puzzle. I first ordered a 1500 piece puzzle and when it first came, I kind of secretly afraid that I will give up. Also my mother being my mother and she was pessimist that I would finish the puzzle. 
But one time I was just playing by myself, not expecting anything or even asked anyone to help me (afraid that I put too much task on other people), yet my sister helped me out, and a while after my mom helped we out as well. Resulting in the puzzle finished in 3 days. Soon after I order new puzzle, and so did my sister. Her order came first and it was a 1000 pieces puzzle, which we finished in 2 hours (boo, it turned out to be too easy), and now we are opening up our 3rd puzzle and tried to work on it. 
I am just really happy that I discovered it, it is really great way to bond and filling time. And every time I successfully put the pieces together - that just very satisfying feelings! I believe I will have more and more puzzle to come in the near future. 
--
I hope one of the thing above will work out for you and make you happier as well as it had affected me. 🤗
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kalyan-gullapalli · 4 years ago
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Post # 142
The salt cleanse and the shit bath...
Priya Kumar's LinkedIn page shouts out that she is an internationally acclaimed motivational speaker, bestselling author of 12 books, executive coach specializing in peak performance, personal breakthroughs and team/leadership building, and now a screenwriter. The page also says that she is a biographer of Late Shri O P Munjal, the founder of Hero group and is now working on Pulella Gopichand's official biography. It finally claims that she has worked with about 2000 MNCs in 47 countries and has touched the lives of over 3 million people through her books and workshops.
Wow! If all of this is true, and I have no reason to believe otherwise, she is a raging success in her life. Congratulations to her!
Of the 12 books she has authored, I have read only one - "I am another you." Through that book, Priya Kumar touched me like few others have.
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The book is a true account of a small, yet significant period in her life. It begins with a chapter called The End. In this chapter, Priya Kumar reminisces the past few years of her life and feels like a complete and utter failure. She has just wound up her failed business, broken up with the love of her life, has no more money in her account than to last a month or two, and most importantly, no conviction in her future. She wonders how an intelligent, responsible, good looking, academically bright, gal like her, ended up screwing her life so bad.
Ever been in such a situation before? I suppose we all have, to varying degrees. I most certainly have.
So, Priya needed some me-only space and enrolled for a Shamanic workshop, in Netherlands, for a couple of weeks!!! By the way, Shamans are a kind of native European or American monks, who have spent their lives practicing spirituality in communion with nature, in their own unique ways.
The book - I am another you - contains a few of the Shamanic rituals that Priya went through, that resulted in a profound transformation in her life.
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One of the chapters was titled - The Salt cleanse. In this chapter, Priya takes us through a ritual - a kind of spiritual challenge.
One morning, Priya and her co-participants (ten odd or so) were given only carrot juice for breakfast. They were then taken to a nearby barn, where the head Shaman, a guy called Kahuna, gave them instructions - They had to drink five jugs of salt water.
“The jugs contain salt water. It is thick and some will find it difficult to consume. It will flush out the last morsel stuck in the folds of your intestines or even the bottom of your stomach.
Most diseases start from the stomach. If your stomach and intestines host uncleared food particles they eventually grow toxic and diseases will be born.
The salt will move in your body all the way from your mouth to your anal canal and out, bringing out all the crap that your body has stored.
Outside this barn, there are cubicles that you will use to excrete when you feel the pressure build up. There are small metal containers outside the cubicle in which you will excrete. On the way out, you will close the lid and place the container in the corner assigned to you. Is this clear?
You drink the salt and you poop, simple.”
Priya and others looked at each other in disgust, wondering what they had signed up for. But they had no option. So they began.
Priya first took one sip, almost puked, looked around at others struggling with their jugs, mustered some courage and bottoms-upped her jug. Her head spun and her stomach churned. In a short while, a sharp pain in her stomach signalled her pent-up pressure.
She ran towards her cubicle, saw with horror a lone metal container and some toilet paper, with nothing else - no commode, no chair, no nothing. There was no time to complain - the pressure was intense. She sat down and released her pressure with an embarrassing explosion, all the while, mentally denying that this was happening to her. As she got acclimatized to the unbearable stink in the cubicle, she remembered, she had to drink four more jugs. Pink with embarrassment, she wondered how the others are coping. This is how she shares her thoughts in the book.
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The salt cleanse challenge took all morning. Priya alternately emptied her jugs and bowels all day. Finally, when her stomach and intestines cried out that there was nothing left in them, she dragged herself to her room, took a long, good scrub bath and fell into a deep sleep. She woke up late next afternoon. That's when she was told that the second part of the challenge was to come that evening.
As the sun set, all the participants sat around a bonfire. Some Shamans were drumming rhythmically. Kahuna sat in front of the fire, lost in a trance. After a while, the drumming stopped. The drummers vanished for a while and reappeared holding long sticks on their shoulders. The sticks held the metal containers of the previous day - their poop buckets. Priya and others grew nervous.
Kahuna stood up and said, “You will now be engaged in a ritual that will challenge your spirit to sit up and take notice of its existence. These containers contain your excreta. We don't know which container contains whose.
This drummer will take one container at random and empty it in your palms. You will accept and acknowledge the contents of the container. I want you to feel and experience the contents and when you have fully acknowledged what your hands hold, release it with into the fire.
You may leave now if you don't want to ahead with this challenge.”
Every atom of Priya's body revolted with revulsion. Every cell in her brain - grey, white or black - screamed, run. Only a small voice in her heart said, stay and face the shit.
As the drummer poured shit onto Priya's outstretched palms, she realised with irony, that in life too, we often have to face the shit created by others. The reverse is also true. Despite our best intentions, others are forced to face the shit created by us. We are all intertwined in a Karmic web of give and receive - sometimes, the good stuff, most of the times, the shit. She says it best...
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The last chapter of the book is named The beginning. In this chapter, she says that the above and many such other spiritual processes all taught her that the one place where all the wrongs of the world are righted is inside us. There is nothing wrong with the outside world if we sort out our inside word.
Today is Teacher's day. I dedicate this post to that greatest teacher of mankind - Life!
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spookyflowerbouquet · 4 years ago
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Email Marketing Myths You Should Ignore
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Sales & Marketing 〉 Marketing Marketing Myths You Should Ignore. Debra Murphy July 20, 2013. Email marketing can enhance your relationship with your subscribers and drive your revenue. Email; Entrepreneurship. 3 Marketing Myths About LinkedIn You Should Ignore. Those false ideas and take advantage of the benefits LinkedIn marketing offers: Myth No.
Email Marketing Myths You Should Ignore Someone
Email Marketing Myths You Should Ignore Others
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Direct Mail Myths You Should Ignore
April 07 2016
Most direct mail marketers stick to the same bag of tricks that have been working for decades. While there has been plenty of valuable wisdom, experience, and strategies passed down from one generation of marketers to the next, there also have been some harmful myths that have persisted.
This industry seems particularly prone to following the book, even when evidence suggests it’s time for a change. As it gets harder to grab and keep the attention of target audiences through direct mail and other mediums, it becomes even more costly to cling to counterproductive marketing myths.
We’re dispelling the most persistent direct mail marketing myths so that you can hone in on the factors that make a difference in your bottom line results.
It’s All About Clever Techniques
Myth 3: Email marketing is no longer effective Building your own in-house email list and providing a focused and well executed email marketing campaign is still very effective, especially when integrated into your content marketing activities. While you may have heard it said before, we will continuously hammer home this point: SPLIT TEST as much as you can! We hope this article helped debunk the 7 most popular email marketing myths that you should ignore when looking to optimize your marketing campaigns.
As much as marketers would love to believe that the perfectly worded offer or a tricky technique can hypnotize customers into doing whatever a marketer pleases, it just isn’t true. Focusing on tricking or commanding people to act will take you away from what you should be focusing on: putting a quality offer in the right hands at the right time and making the conversion as clear, appealing, and simple as possible.
Your audience will likely see right through any tricky techniques. If you turn off a potential customer, you’re only dragging your success rate down.
All Features Should Be Turned Into Benefits
Have you ever heard the marketing saying: “People don’t want drills; they want holes.” There’s some wisdom in there, but today there are plenty of market segments where you can thrive with a feature-based approach. Talk about the holes, but don’t forget about the drill. The enthusiasts in your market segment may just want to dwell on the object of their affection without being hit over the head with its benefits.
Imitation Breeds Success
More amateur and professional direct mail marketers have been brought down by this myth than any of the others on this list. The logic is simple: if I see a mailer that’s working for someone else, I’ll just copy it and make some minor tweaks to fit my purpose. Bam! Proven method for success.
Not so fast.
What you’ll learn the hard way quickly is that every business, service, product, list, and offer is its own animal. If you’re not digging into what makes your audience and your offer unique, you’re not maximizing your potential return on investment.
The surest way to ensure you’re avoiding the harmful myths of direct mail marketing is to work with experts that utilize data-driven solutions focused on finding custom strategies to target your most relevant, profitable demographics.
Visit the DataPrint homepage to learn more about the myth-busting power of our cutting-edge direct mail marketing services.
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June 12, 2018
Posted by: Robert Duke
Category: Business, Marketing
In this era of new technology, email manages to stay alive by helping businesses to connect with their prospects cost-effectively. No matter how many communication platforms get released on a daily basis, nothing can replace email considering the high demand it has across both the B2B and B2C space. It shows how one can trust email in the future as well.
Email as an active mode of communication has taken a significant leap in the marketing segment. Like every other medium of communication, email has its own set of myths that keep people dilemma about its usability and relevance for their business. Here in this blog, let us debunk some of those myths one by one.
1. Avoid Sending Repeated Emails
Repeated emails are annoying for many of us. Hence this misconception may not sound completely wrong from a reader’s point of view. But, when the time taken to compose marketing emails goes in vain, sender thinks of sending it again to reach all the audience. In such cases, instead of copying the same content, the sender can change the subject line and forward it to the recipients who have never opened the earlier email. This method will increase the read recipients list dramatically.
2. Do Not Use A Long Subject Line
The subject line is an essential factor to be considered in any email marketing strategy. Be it a short line or a longer one; it conveys what sender has to say in brief. But, considering the length of it, few believe that it should always be short and easily readable. A study conducted by Return Path showed us how character count in subject line affects the read rates of an email. The read rate was less impacted because of the length of a subject line.
3. Marketing Emails Should Be Of Short Length
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This belief has taken its emergence by considering the reader’s point of view. According to this, emails should be of limited length making it easily understandable. But, one cannot cut short everything to minimize the character count in email contents. Reducing the length of email may result in losing its meaning, and the readers may not understand what the sender had to say. So, sending a long email is not a problem, but one should identify the type of reader and how much interest they have in going through it.
4. Tuesday Will Result In More Read Rates
Some marketers follow a particular day of a week such as Tuesday to send marketing emails. They observe the work pattern of a regular person to make this decision. While Wednesday and Thursday are the busy days, people seem lazier on Monday and Friday. So, marketers pick Tuesday as the best day to send such emails. But, few studies proved this wrong by showing more read rates on other weekdays and weekends instead of Tuesday.
5. Remove Inactive Subscribers After Six Months
It is a usual tendency to keep the data clean by removing all the unwanted information from the database. Similarly, businesses think of deleting inactive subscriber data from their list to keep it clean. But, few studies have shown that inactive users go through their email after six months. So, it is preferred to retain user’s data even after six months of inactiveness.
6. Marketing Emails Should Be Attractive
It is a common belief that marketing emails should be well polished and be able to attract the readers at first sight. Though this may seem correct in some cases, few studies have shown complete opposite result for this strategy. So, one should study the reader and their interest in receiving such emails before concluding.
7. Low Unsubscribe Rates Are Good For Business
Subscription is another factor firms use to compare their success rate. So, there is a misconception that as the unsubscribe rate increases, there is a decrease in the demand for their business. But, they fail to notice that the uninterested people remove themselves from the subscription list, which in turn helps the marketing emails to target only potential buyers.
Email Marketing Myths You Should Ignore Someone
8. Email May Land In The Spam Folder
Some fear that the Internet Service Provider (ISP) may label their emails as spam without providing any reason. This fear of going unnoticed has compelled businesses to compose marketing emails carefully without using particular words such as “Free.” But, some studies have failed to prove this right, since ISPs do not follow such strategy to label junk emails. Instead of keeping such emails aside, businesses should inform the customers whenever they have something free to offer.
There are lots of other myths revolving around email marketing. But, only when studied intensely, you can debunk them in no time. So, give no ear to such tales. Instead, focus mainly on the target audience and their interest in receiving marketing emails. Email marketing can take your business to great heights with less cost. Hence, try to implement them in your businesses whenever required.
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Robert Duke is a Marketing Manager and Spokesperson of Blue Mail Media.
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mattpitman · 5 years ago
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The precipice.
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Wow. What a week. 
I am not entirely sure where it was more chaotic, in my remote classroom or in the political arena. I gave my thoughts on all of that last week and I’m still very much in the same place. I’m feeling fortunate to live in Victoria, that is for sure. I can’t wait to stroll the busy streets of Melbourne again...
The chaos in the classroom is actually great though. The remote learning environment is a hive of activity. It has been well documented by many in the education sector that the energy and time commitment required of online/remote/continuous learning is substantially more than what many anticipated or had experienced in the classroom. But it’s also, so rewarding! 
There were days it used to feel like pulling teeth when asking for feedback, questions or concerns in the physical classroom, but online, it’s a rush of queries and challenging thoughts. Students are engaging with their content with an enthusiasm that I really didn’t anticipate, and the communication! Students are messaging and emailing ahead of time when they are unable to meet a specific task requirement and providing an alternative. Truly inspiring what can happen when you leave a young person to “fend” for themselves.
There are negatives of course. I am reminded of the distance every time I check in with my students via video conference, that the personal and social component is a large percentage of what makes teaching such a great profession. But while the social distance is substantial at the moment, it won’t be forever, and it will quickly change when it is appropriate and safe to return to schools. The pedagogy however, well that is a completely different story.
With all of this talk about going back to school, I find myself reflecting on this ongoing remote learning experience and how positive it has been for me personally. It has without a doubt changed the way I intend to teach when we return to the college grounds, and I am pretty excited about that. Rejuvenated perhaps is the right word. Much of what I have learned or intend to take back is probably old news, but it has energised me and that is what really counts.
With a looming date for the end of the State of Emergency in Victoria, I can’t help but think that we are on the precipice of great change again in education. This time it isn’t how - as in “how are we going to shift everything online in such a short period of time?”, but what - as in “what are we going to take back with us?”. 
I previously spoke about my experiences and reflected about my own re-working of practice and development of a model for my classes. Some of that is on this blog and also in a couple of LinkedIn articles (here: “You helped me. Thanks”, and here: “I watched my students learn from a distance. It was awesome”). I intend to keep my three lesson model when we return. Today though, I thought I would reflect on my biggest personal learnings and why I believe they will be held very tightly as I jump off this cliff and back into the physical teaching environment - whenever that may be.
1. Less instruction, more construction 
I see myself now as a facilitator, not a teacher. I do not belong at the front of the class as the “expert”. My primary role is to create an environment in which my students can become the experts. Online I don’t set tasks, I share tasks. Online I observe my students challenging, exploring and creating, while providing guidance and feedback where I can from a distance. I have said previously “put away your spoons, the students can feed themselves” and I meant it. Across this journey so far I’ve seen an increase in the quality of work from my strongest students to my lowest achievers, and to be honest those classifications mean nothing in the remote learning world. Where students have wanted to be involved, they have succeeded because this environmental change has supported their individuality.
Part of this I attribute to drastically reducing the amount of content rather than attempting to replicate and mimic the traditional classroom. I think all teachers facilitators would agree, that student feedback is some of the most meaningful. Especially, unprovoked feedback. A number of students have provided me with surprise thoughts, opinions and thanks across the last three weeks and it’s been incredibly meaningful and allowed me to be more productive in my role. They love the more focussed and reduced workload. They have time to work through the content and time to process its application to their world, rather than in service of an assessment task. The return to the physical classroom environment will be a drastic change to what has quickly become habitual, but I intend to maintain the quality over quantity mindset, freeing up time for discussion and conversation. Not all of the time allocated to the lesson has to be “on task”. Creativity, curiosity and critical thinking is not the stuff of textbook questions, it is more exploratory and I won’t be looking backward. 
Less instruction, more construction means less of my voice and more of theirs.
2. Blended, not mashed 
Technology and education have an interesting history. Sometimes it feels forced, other times it is a miracle classes were taught without it. This experience has demonstrated to me that my students are tech-savvy, but also select with the application of their abilities. Today’s young people thrive on choices. They are incredible when you want a video published on social media or a code written for gaming platform but when it comes to spreadsheets or word processing or conducting research on a fixed topic outside of that interest - they may be disengaged.
This experience has shown me the value of sharing a task and giving the students the room to engage with it. Technology used in this way is not forced or out of place, it is ingrained. This isn’t a PowerPoint to support a 40 minute lecture, it’s a recorded 5 minute video, followed by a research question, to formulate a response for the discussion forum and the basis for a class debate. I don’t envisage this classroom to have students in rows of chairs with books and pens. It’s students outside, in the hallway and on the floor, engaging with the content as they choose. This is taking the wins from the remote learning period and applying them to the strengths of the physical classroom.
This is not just lashing technology to the side of the lesson and hoping it stays attached. This is creating a lesson that is designed to give the students control of the pace and allow them to discover with more freedom.
Blended, not mashed means less information and more exploration.
3. Connection instead of direction
In my role as a House Leader it sometimes feels like I only contact parents and they only contact me with concerns or to schedule meetings and of course, at parent teacher interviews. Since moving to remote learning however, I have found that communication between parents, students and staff has been much more free flowing and spontaneous. Perhaps this is because many parents find themselves temporarily working from home also and the barrier of conflicting schedules has been removed. In any case, the level of parent, student and my own engagement is high. I love it.
While I would say I am fortunate to teach secondary education, and a lot of what I am talking about here is framed to that particular environment, the shared responsibility of parents, students and teachers in guiding a learner on their journey has never been more evident. Weekly updates of concepts, tasks and their application have been met with parent support and gratitude. Allowing those parents the intel they need to politely inquire or praise and congratulate their 17-18 year old child in the least intrusive manner possible. At my school we are currently in process of a 3-week parent-teacher interview cycle (via phone) and the conversations have reflected both the parents understanding that the learning is their child’s responsibility but the support is ours to share. Incredibly valuable and rewarding!
Connection instead of direction means less reporting and more supporting.
This is the precipice
Do we jump and be curious and adaptive? Or do we step backward and return to the safety of the land?
I don’t believe there is any long term benefit of returning to the “old way” of doing things. The short term comfort in going back to what we “used to do” will not last. It might be uncomfortable initially, but all forward thinking and future focused movements are slow, painful and challenging for individual's but, the rewards are potentially huge for whole communities.
Going back to a pre-corona model of education would be to the benefit and comfort of certain teachers only. Students would suffer. 
So it is time to consider why we got into this game and whether we are ready to continue changing it.
Will you jump with me?
This is the precipice.
Here’s a few things that have inspired me this past week as an educator and a leader:
Educator Perspectives on the Impact of COVID-19 on Teaching and Learning 
(https://www.linkedin.com/posts/mattlukepitman_pivot-state-of-education-2020-white-paper-activity-6661744495702474752-1in6)
Pivot Professional Learning along with Education Perfect ran a series of fantastic webinars this week, highlighting the incredible effort of educators across Australia and NZ. Pivot also, in a massive effort, collected a ton of data and has put together this report. Definitely worth a read, very insightful stuff.
Continuous Learning Toolkit Vol. II | Leading Through Crisis 
(https://www.linkedin.com/posts/mattlukepitman_continuous-learning-toolkit-volume-ii-activity-6661169533031723008-sP68)
I continue to be unashamed in how much I love their podcast, but a close second to that is The Game Changers (Adriano & Phil) Continuous Learning Toolkit. This second volume presents a number of innovative and game-changing schools, their models, frameworks and stories. For any aspiring Game Changer this is a must read!
Future Agendas for Global Education: Executive Summary 
(https://issuu.com/4796376/docs/gef.agenda_eng)
Sold to me as “an excellent report that should be read by every school leader and educational policy maker” this summary is a long read but an engaging and inspiring one. Worth your time if you have it and if you don’t, make some!
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create-a-positive-mind · 5 years ago
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My Experience in an Abusive Relationship
This isn’t something that we every really talk about. Most people don’t want to hear about it and the people who go through it don’t want to talk about it. 
But I think that it needs to be said. I don’t know why I picked now other than it was on my mind and I’ve recently talked about it to some people in my life since I recently moved back to my hometown temporarily. 
I’ve mentioned it in passing before, but I wanted to give actual details this time. And please know if you are in an abusive relationship, please feel free to reach out to me if you need it! You are not alone and I never want you to think you are!
This is a really long post, so I’ve added a ‘keep reading’ break.  
I was in it for a year. Not as long as some people sure, but it felt like a lifetime by the time I got out. He never got physical with me, it was all mental and emotional abuse. He showed the signs of future physical abuse though and when I look back on it now I know it was only a matter of time - in fact I found out later that he hit his next girlfriend. But I got out 10, almost 11 years ago and up until when I moved to the other side of the country (in 2015) he still tried to contact me regularly by phone, FB, or text or did little things to show that he was still watching. I can't even be sure if he's not still watching - even virtually - he randomly requested me on LinkedIn a couple months back in fact. The first contact since 2015, so I know he’s probably still occasionally watching. 
In some ways I lucked out. I was still in high school when I was with him so I didn't live with him and I didn't have to worry about trying to get out and find a place since I still lived at home with my parents. Because I was in high school I didn’t have to worry about being 100% isolated from everyone who could help me - but that doesn’t mean he didn’t isolate me, he did. He was still around - though not at school because he was 6 years older.
A week after we started dating was my birthday. At my party, when I was surrounded by so many people, he preformed his first major act of manipulation by giving me a written will to hold on to ‘just in case’ and telling me that he loved me so much and I was the only thing keeping him alive. We had known each other for 2 months at this point. We were together a year. One of the other major ones was he convinced me to tell my parents that he was gay so that we could hang out more without my parents suspecting anything. 
I helped him find a new apartment, helped him get back into college, helped him mend his relationship with his family, encouraged him to make friends, helped him job search, helped him budget, and so much more. I spent basically every weekend at his place (which was an hour away once he moved and 30 mins before he moved), often lying to my parents to do so. He essentially became my life and he frequently called me his ‘sole pillar of support’. This isn’t an easy thing to be for someone, in fact it should never be placed on one person like this - and it was definitely another aspect of the emotional manipulation. 
He cheated on me too, he admitted to 2 of them in tactics to try and keep me throughout the relationships (And there was also the time he proposed to me with a ring and everything when it looked like I was going to take our ‘break’ (he still contacted me daily and expected me to do so as well) and turn it into a ‘break up’.). But later on a mutual friend had mentioned “he feels really bad about cheating on you with a and b”...except the names he gave her were not the names he originally gave me. So there are at least 4 instances I’ve heard about, but honestly I suspect there were at least 2 other girls he cheated on me with.
It was tough because despite the fact that we didn’t live together, he worked like hell to put me in a position where I didn't feel like I could tell anyone what was going on - from friends to family, I felt like I couldn't tell anyone for various reasons. In fact it was only later that I told anyone and every last one of them was shocked. They didn't realize I wasn't in love with him, I had them all fooled. I was really good at putting up a front. I finally got out on my next birthday (I say it was a birthday gift for myself, but to be honest while it was liberating and needed, my birthday has now turned into a reminder of that time...), we were together for just over a year. 
Side note while I’m on it- please please please think about what you say, especially if you are in high school - and I don’t just mean in a situation where you know your friend or family member is going through a rough time. I was in this relationship for a year and I never told a soul until it was over that it was abusive. One of my friends told my parents I had sex with him, my mom would make snide remarks, my dad was so openly disappointed in the fact that I had lied (and is the type of dad to want no details of a relationship, stated by him) that I retreated into myself and didn’t speak of my ex to my dad, my closet friend had been alienated from me early on because of her open dislike of him and she had eventually told me it was him or her, most of my other friends all defended him or said I was exaggerating whenever I brought up anything to do with worries (one even convinced me to give him a second chance after one of the cheating instances, as a side note, she later ended up the mother of 2 of his kids and is the one he hit...), and the few that were left tended to only dislike him because of how much time I spent with him (I had to text him multiple times a day, school or not, or he would flip out - this was back in the day of flip phones too) or talking to him or I wasn’t close enough to them to confide something like this. I just really needed someone to take the time to talk to me about it all not just blow up or judge me about it and for all of these reasons and a million more that revolved around his words, I felt alone and judged and felt I could tell no one. Support the people in your life and their relationships, don’t criticize, don’t judge, don’t coerce, don’t yell, don’t blame. Let them come to you if they push back to you asking them about it, let them know that they can count on you to be there for them. You don’t have to agree with them, you don’t even have to say that you like that person they’re with - but no matter what you need to make it very very clear that you will support them and their decisions because you want them to be happy, safe, and secure. This will give them that support they need and it will allow them to know there is an out. I needed this, and I’ve since tried to be this for others.  
I finally ended it when he wished me a happy birthday in complete monotone and then when I said 'I love you' (I was conditioned to say it by that point, he would flip out if I didn’t) he said 'yeah I know, see you tomorrow' and that was it. I just snapped - one of the main tangible reasons I was still with him was because he had me convinced that he would kill himself if I left him because he loved me that much, and yet he can’t even say ‘I love you’ on my birthday?. That was when I broke up with him though it took 2 hours of conversation because he kept trying to manipulate me back and at times he almost did.  And Honestly, it's a good thing it was over the phone because he'd already managed to convince me in the past to stay with him when it was in person. Though I did eventually accept that if he did kill himself, it would in no way be my fault (spoiler alert, he didn’t).  
Later, after I had ended it and before my birthday party was over with he sent me a link to his LiveJournal (yeah...don’t know who will remember that one, but its an online journal that people can comment on - or it was, no idea if it still exists). And in that online journal was more attempts at manipulation, more attempts to hurt and cut me. Because he didn’t just send it to me for the post where he ranted and raved about me dumping him. He sent it to me because he had spent months, months, bad mouthing me online. Months talking about how I never did anything in the relationship. Months of him saying he was worried I may be cheating on him. Months of him describing everything from a view point that was solely designed to cut me down and build him up. Months of getting sympathetic ears telling him how he should break up with me if I wasn’t going to put in the effort that a relationship needs. I may have never seen it before that point but he made sure I saw it then. It was an attempt to manipulate me back into the relationship, make me believe that I was to blame, make me believe that I hadn’t put in the effort, make me believe that I was the cause of everything that I had brought up in our breakup conversation. He called multiple times after ‘giving me a chance to cool down’ and even brought it up to me one of the times I answered, trying to see if I had ‘seen the relationship from his side’. 
And you know what’s worse? If he had waited a couple more days for all my friends to have gone home, for me to be alone with my thoughts, it may have worked - I can’t 100% say that it wouldn’t have. As it is I think he sent it when he did thinking that either I would be embarrassed and want to save face with my friends by taking him back to prove I wasn’t like what he said, or he wanted to ruin my credibility with my friends by showing them all what I ‘was actually like’. Because he knew that when I saw the email my friends would convince me to open it and read what was said right then with all of them as well. 
I took years for myself to figure out myself again. Because with that relationship I also realized that a lot of my friendships weren't healthy either. So many of my friendships were all about what I could give them and had nothing to do with what they could give me. I had to spend my college years relearning what a friend should be like and had to figure out how to relate to people again. It's only been in the last 5 or so years that I've even been going on dates again and I haven't been in a serious relationship since him, no one I would call a boyfriend. Hell, I've only be intimate with one other person and that turned into a one night stand type of deal.
Honestly, I’m still struggling with parts of this. I still struggle sometimes to have a healthy friendship, my early friendships and this relationship make it difficult for me to confide in people or ask for help (though I am better at it than I was), I also find it difficult to trust others and sometimes my own judgement. The lasting affects of going through something like this can’t be ‘fixed’ overnight. 
It's incredibly tough to get through the abuse - physically we can heal, mentally and emotionally it takes much much longer and the scars are harder to see. People say that mental and emotional abuse are the worse - and some people discount physical abuse because it can heal - I haven’t had any physical abuse so I can’t say for sure, but I will say that it is impossible for physical abuse to happen without there being mental and emotional abuse as well, don’t discount any abuse. 
Abuse is abuse and no one should every have to go through it.. 
Once again. If you ever need someone to talk to, please message me. I’m here to listen. 
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cornelialynne · 5 years ago
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Love, Life, and Failure: it has to go up from here
03/30/20
Today I noticed my former partner had updated his current employer on LinkedIn. My former partner, who led me on for months, who fed me lies about how he “had never felt a love like this before”, the one who shocked me with his decision to disregard me from his life one week before Christmas (after my repeated inquiring about his suddenly distant behaviour)—my former partner who trampled all over me to achieve his career goal of moving to New York City*—was actually IN New York City.
Fuck me, right?
My hands began to shake, my heartrate increased, I became nauseated and dizzy and hot. I couldn’t believe I forgot about LinkedIn. I had blocked my former partner from every facet of my virtual life. On Instagram I blocked his main account and his “comedy” account (currently not quite living up to its advertised promise to “post new material every week” unless that is code for “three videos total in eight or so months”, those videos being ones shot years before, judging by the furniture—his mother’s—featured in said videos). I also blocked his (now former) employer’s Instagram, after I was rudely inundated with a giant ass photo of his smug smiling face and a link to a 31-minute podcast where he waxed poetically about “the vibe” of New York City TWO DAYS BEFORE VALENTINE’S DAY. I also blocked his “crazy” former partner’s account, and her dog’s account, after she used her dog’s account to view my account and—what a coincidence—reconnect with our shared former flame the very next day. My former partner loved telling stories about how this girl was off-her-marbles nuts, I now have the good sense to affirm that she was probably just reacting to trying to date a sociopath.
Anyways. I also blocked her mother’s account, and made my own account private, just for good measure. I’m trying to look out for my own mental health. My former partner is now officially blocked from Instagram, Facebook, LinkedIn, and Twitter. Once I was finished blocking him from everything I possibly could I paced around the house for a bit, cried to my friend when she tried to dish out some tough love, then took her advice and went for a walk. A three-and-a-half-hour walk, to be precise.
I don’t want to be an angry person. I believe I am generally kind, and compassionate, and reasoned. I’m 28 years old and in those 28 years I have never faltered from my belief in people. I believe that people mean the words they say, and do the things they want to do, and conduct themselves in a way that is generally reflective of the type of treatment they desire from others for themselves. My former partner defies these beliefs. My former partner, who I genuinely believed was the very best person I’d ever had the good fortune of meeting, turned out to be unimaginably selfish, and calculated, and cruel.
I’m afraid to move forward. How am I meant to tell people apart? How can I tell apart the people like me, who see others as human beings, and people like my former partner, who are able to “compartmentalize the relationship”**? The people who view others not as human beings but as variables, constructing themselves as god and others as pieces to be moved around and manipulated and disregarded in a way that best suits their own purposes? How am I meant to decipher who sees me as a person?
I didn’t deserve to be treated the way I was treated. This entire bit of writing is presenting as angry and bitter and that’s really just a defense mechanism to distract myself from the truth—today I realized that my former partner achieved his desired life, one without me, and is therefore highly unlikely to realize the monumental error of his ways and return to me, begging and pleading and promising to amend all the hurt he has caused (this far-fetched thought has thus far been the only thought that allows me to fall asleep at night).
It has to go up from here, right?
 *please read “New York City” with seething contempt, the way you would if you had just been dumped by a 30-year-old man child who genuinely believes moving to New York City will magically turn him into Tina Fey
**actual quote said to me by my former partner, when pressed on how he was rationalizing his decisions, in light of everything he had been professing to feel about me and our relationship for nearly a year and a half
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regentcorpse · 5 years ago
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Added after I wrote this, I know my grammar is a mess in this. This post is 2223 words, longer than most high school essays which averaged 1500 words. If you don’t want to read all of this it has been separated into paragraphs and most of the conversation points are in the last three paragraphs. This sentence was added in after word count, the original post was on Facebook which is why the link in this does point to my own blog: My sentence structures are not correct, and this is Facebook and I don’t give a crap about that here. I did try to do my best to make it somewhat understandable with several ideas and conversations all in this. Also I didn’t originally separate it into paragraphs. If a sentence seems out of place at the start or end of a paragraph, my bad. But please read, comment opinions, not angry but constructive to build a conversation. I also don’t know how but this became more like an info blog post, but valid points and openings for conversations are made.
These newish Apple features like the Memoji, like it’s aight but still lacking in so many hair styles and facial depth, forehead, chins, and noses. Hopefully the will add a lot more features to be able to make it more like you, in a cartoon version. I’m about to check out the full bitmoji app to see what all they have, but I feel like apple should of used bitmoji, and since Apple has a version, I know android does. How is their version in your experience? (Please reply even if you don’t know me, I want to have decent conversations with people, but I hardly have anyone to talk to about random stuff like this.) Also the fact that Apple has Memoji in their database of words and not Bitmoji, is extremely weird, and pointless not to have it.
I don’t know how I feel overall about Apples decisions on these updates. They seem to be trying to almost build a legit social media around their platforms, I wouldn’t be surprised if they make something like Google+, which will most likely fail all together as a product, not because it will be awful but because we already have the social media giants that control most people’s lives, work, and reputation.
Facebook is for memes mostly and socializing with like minded people with their pages and groups. Not to mention that so many people use their marketplace now as well, which did shock me that it took of with other apps offering the same thing before Facebook did. To those who didn’t know, yes, Facebook stole that idea from OfferUp and LetGo(I think there was another around before the marketplace.)
You have Snapchat, the goofy fun social media where you can have personalized stories, private or public, and I may be wrong but they are also the ones that introduced the idea(maybe didn’t originally have the idea, but did introduce it, I think. Let me know if I am wrong please, I would like to know.) Next, the thing that made Snapchat big originally was the disappearing pictures after 10 seconds, which you couldn’t edit when the app first came out, the initial release didn’t even have filters or all the extra stuff they have now, it was so basic and simple and blew up. Another thing that made Snapchat big in the same way, disappearing photos meant disappearing nudes for both male and female, only that at first they could be screenshots, that didn’t notify you. In a future version, they disabled screenshoting photos from the default system buttons, but of course people found ways and made apps to get around it. Snapchat then started to block accounts for using those apps, then came the solution of notifying users of screenshots and then recordings when Apple released that feature. I know Snapchat probably wasn’t the first to make the goofy photo filters, but they did make it so much easier and almost more advanced with their simple facial mapping(yes it is simple since it’s meant to work with phones without facial recognition and all the other fancy face features.). Now Snapchat is a place to socialize in groups, or privately with friends through photos, messages, and video. Another big use now is the porn industry, where I think it’s safe to say only females succeed at making a lot of money with. It also seems to avoid spam bots and stuff. I’ve never received anything from a fake user or bot, besides their built in Snapchat bot, so that is honestly impressive and I applaud them for trying to keep it safe and friendly, except for the usual douchebag guys that send dick picks and stalk girls no matter their age. Danger lurks at all corners of the internet, and making friends is easier now, and just an add and a message away sometimes. But be careful who you add and honestly block anyone who harasses you or sends you unwanted images. And report them, help improve internet society and safety. This goes for all social media platforms.
Instagram is built solely around the personal sharing of photos to a feed and nothing else really. I know everyone was shocked that it became as big as it did, considering you can do the same thing in Facebook, and easily share other peoples photos to your friends. Although it is just photos, the people on there that are successful, actually do influence people and promote sponsors and their products. Some use it to get money, for their more explicit content. It followed Snapchat in adding stories, then filters, and has been successful in its endeavors. You can find everything legal on their as well as some illegal content such as drug use. As mentioned above, yes bots and fake accounts exist, be weary in who you talk to and exchange messages and photos with on here as well.
Twitter has been around for a long time and honestly, I see it being the first to die, due to overall lack of community and now with all the user interface updates and whatnot, it can be difficult to understand how the social environment of it works. Basically you get I think 140 characters to insert into the status prompt or whatever you/they want to call it. I personally don’t use it much, I get on there to see any updates from game companies and some of my favorite authors and music artists. I do this maybe once a week or two. I honestly don’t understand the point in twitter nor how getting followers and conversations started on there, if you have any suggestions for me please let me know if you are still somehow reading this.
Tumblr, ye olde blogging platform, one of the best until the pornography bam that yahoo added once their app was removed from the Apple store after I think being reported for child pornography. A lot of people lost their blogs and thousands of followers and countless hours of work. Many others had a lot of their content censored by a community guidelines photo or by being completely removed. So yes we can all agree that it’s a good thing they are trying to do what they can to combat child pornography of Tumblr, but a lot of people saw this as a complete change of environment for tumblr, whether being used for art, music, porn, pizza, cats etc.. Another big complaint that caused this change is how easy it was to lie about your age and turn off the content filter that got rid of the majority of inappropriate content. It was literally just a search option, then they tried moving it to your phone settings to the app setting in there to turn it off, which was still too easy. I can say you will still see pornographic content on Tumblr, mostly by accident, but there are people still posting getting around their image search algorithms. Past that to summarize, it’s basically a bigger version of Twitter, allowing for blog posts of most media types now, they have a reblog button to repost on your own page(these also get their own sub domains where it follows such as mine regentcorpse.tumblr.com. This is not for promotion, just an easy example(it’s a new blog with only like one blog post, but yes is my personal blog.) You can use your own domain if you own the address and route it to tumblrs name-servers, which most domain hosts have guides available to help you understand the process and set it up. They follow Wordpress in allowing themes which are only visible in a web browser and not the Tumblr mobile app, but on mobile you can edit the color scheme and fonts to what they have stock. To be like twitter with the features of Wordpress except custom plugins, it is a phenomenal platform still where you can truly be yourself and no one actually has to know who you are, you just post the content you love, the content you create(except for the porn content that a lot of people now went to Snapchat and Twitter for, and probably some private instagrams). You can find almost everything you heart desires within lawful reasons, I mean honestly you could probably find someone to buy illegal stuff from like guns, drugs, etc but I’ve never looked for that type of stuff on there. I love cyberpunk culture and there are so much content around it on tumblr. It also has pretty decent privacy setting for a blog, which can be password locked I believe and you can set permissions for it to be only people you follow or follow you, or no one or everyone can message you, ask questions(which can be anonymous), and submit content to your blog(also can be anonymous). The tumblr community can be toxic but also so helpful and beautiful seeing some of the ways people come together on there. It can range from legit bugs to books and quotes to programming and even professional use.
There is also LinkedIn, which is a very professional platform where you can add your professional resume and skills and may get recruited to jobs. I remember something like this tried to launch on Facebook but I do believe it failed out, as I haven’t seen anything about it or a link since they probably removed it.
So this leads me to ask What would an Apple Social Media Platform consist of? How would they try to outdo the others, and how would they make it appealing enough for people to use/switch to. Yes Apple is a big name, but so was google which failed at social media. They had good ideas but went about it completely wrong.
I feel like Apple would attempt to make a platform around creativity and art of all types. I feel like it would be a platform that would combine GarageBand, IMessages, Memoji, and all their other great apps into one. If they added collaboration on projects a lot easier in that aspect, and didn’t force themselves into everyone(Yes, Google that’s a shot at you.), they could make a truly great platform where we could see great things made by groups, communities, artists, and I could see them adding some sort of collaboration for web developers and programmers, which I would like to see knowing that Facebook, the corporation not social network, owns Oculus, and they already have a lot of resources for developers. Do you think Apple might be working on a social media platform, or do you think they will just keep adding out of place features? Do you think they would succeed in it or absolutely fail? Do you think Apple would stand a chance against the other giants that have been around and built up their user base? Also another issue is how exclusive Apple is with everything, just the fact you can log into Apple TV and watch it on a Windows Pc is a miracle. Do you think Apple will make it exclusive or would they put in the effort of being their media platform to everyone no matter their device? Remember everyone had a MySpace, now you never even hear about it, Facebook was a surprising switch with it having limited functionality and basically no customization options for your profile like MySpace and some other media’s had.
I want to hear your thoughts, opinions, and speculations about this, let’s start an open and friendly conversation, no hate or trolls, I don’t want all of that and your comments will be deleted and I may even block you from seeing posts like this on your feed and my page. This is at an end because my thumbs are tired and my phones dying and Facebook is lagging from how much I just put on here, but seriously comment, let me know what’s running in your mind, even what you would like to see change in social media in general or even in specific ones. I hope you all do open a nice and positive and informative conversation, I want to see that on Facebook more and I want to make friends I can talk about this type of stuff with in depth or even as broad as mostly common knowledge.
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hub-pub-bub · 5 years ago
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See also: https://calmatters.org/commentary/library-privacy/
Libraries guarantee patrons’ privacy. That’s why LinkedIn’s policy is so troubling
At the moment, LinkedIn, the online business and employment service purchased by Microsoft in 2016 for $26.2 billion, is violating that ethical code and the policies set forth by the American Library Association.
LinkedIn Learning, which acquired Lynda.com in 2015, recently announced that all users of the platform’s online training programs will be required to create or log into a LinkedIn account to access the content. The new terms of service would also apply to LyndaLibrary users who access the platform through library subscriptions. Previously, subscribing libraries could offer patrons access to LyndaLibrary’s training videos on topics ranging from video production to project management using only a library card.
Requiring library users to create a LinkedIn account would provide the Microsoft subsidiary with a patron’s email address, first and last name, and any personal work and education information or professional contacts that the user chooses to input into the career networking platform. In addition, unless subscribing libraries create alternate credentialing systems, logging in would still require a patron’s library card number, linking it to a significant amount of personal information in a database controlled by a third party.
Samantha Lee, Intellectual Freedom Committee Chair of the Connecticut Library Association and Head of Reference Services for the Enfield Public Library, first reported on the potential privacy implications in a detailed June 4 guest post on the American Library Association’s (ALA) Intellectual Freedom Blog.
Lee wrote that: “the…patrons who are turning to LyndaLibrary to improve their technology skills…may not know to protect their [personally identifiable information] or practice good digital hygiene. LinkedIn is strategically taking advantage of technology novices all the while fleecing money from limited library budgets.”
She added that the issue had been discussed on Connecticut library listservs and said that some librarians in the state had begun contacting their account representatives. “When pushed on the patron privacy concerns, [LinkedIn Learning representatives] failed to adequately address the privacy concerns,” Lee wrote. “As a result, a few libraries have reported that they would not be renewing their contracts with LyndaLibrary/LinkedIn Learning.”
In a June 28 response to the nascent controversy titled "Our Commitment to Libraries," Mike Derezin, VP of Learning Solutions for LinkedIn, wrote that "the migration from Lynda.com to LinkedIn Learning will give our library customers and their patrons access to 2x the learning content, in more languages, and with a more engaging experience." Derezin claimed that the use of LinkedIn profiles will help the company with user authentication, and that any LinkedIn user has the ability to set their profiles to private, and to choose not to have their profiles be discoverable via search engines.
Yet profile discoverability isn’t the only privacy issue raising concerns. LinkedIn Learning’s terms of service includes expansive permissions for retention and utilization of user data, including vaguely defined permissions to share user data with additional third parties when the company believes it is reasonably necessary. While such terms have become typical for many online platforms and services, this would violate Article VII of the Library Bill of Rights, which declares that users have a right to privacy and confidentiality in their library use. Library vendors are held to stricter standards for data retention and use because, as Lee notes, Connecticut and other states also have legal standards for library confidentiality.
“As an outside vendor providing services to library users, any activity on LinkedIn Learning as a library patron would constitute a library transaction and therefore should ‘be kept confidential’” per Connecticut’s General Statutes on public libraries, she explained. “This becomes problematic when we look at LinkedIn’s Privacy Policy (again, indistinguishable from LyndaLibrary/LinkedIn Learning’s platform) and its indiscriminate collection of user information.”
This week, California State Librarian Greg Lucas recommended that the state’s libraries stop offering the service “until the company changes its new use policy so that it protects the privacy of library users. Not only does LinkedIn Learning refuse to acknowledge the fundamental right to privacy that is central to the guarantee libraries make to their customers…it seeks to use personal information provided by library patrons in various ways, including sharing it with third parties.”
Separately, ALA issued an announcement urging the company to revise the new terms, with ALA President Wanda Kay Brown stating that “the requirement for users of LinkedIn Learning to disclose personally identifiable information is completely contrary to ALA policies addressing library users’ privacy, and it may violate some states’ library confidentiality laws. It also violates the librarian’s ethical obligation to keep a person’s use of library resources confidential. We are deeply concerned about these changes to the terms of service and urge LinkedIn and its owner, Microsoft, to reconsider their position on this.”
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srikanthbudde-blog · 5 years ago
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Role of Digital Marketing
Why the Role of Digital Marketing is Vital to Your Business Growth 
There’s a difference between surviving and thriving, and as a business owner, you’re probably familiar with it. But are you familiar with the role of digital marketing as it relates to your business?
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If a business is surviving, it’s doing okay. It’s breaking even, the owner is relieved.
But if a business is thriving, it’s growing. Its revenue is increasing by leaps and bounds. Company employees are happy, and the owner is _excited. _It feels good to be in charge of a growing business, right?
The question is though: what helps a business not just survive, but thrive? Lots of factors help businesses grow, but one of the most important in digital marketing.
The role of digital marketing is absolutely essential for business growth in today’s day and age. Are you taking advantage of the Internet and advertising your business through online strategies? If not, you should–and we’re about to tell you why.
Let’s break down what digital marketing is, why it’s so important, and why the role of digital marketing plays such a pivotal part when it comes to business growth.
By the end of this article, you’ll recognize why digital marketing is so important to grow your business–and you’ll know how to leverage the power of the Internet to help your business thrive.
What Is Digital Marketing?
The world of digital marketing might seem confusing, so let us break it down for you.
According to HubSpot, digital marketing refers to any marketing effort that involves the Internet or an electronic device. If marketing exists online, it’s classified as digital marketing. That means social media marketing, content marketing, and SEO are all under the umbrella.
Digital marketing has been rising in popularity over the last several years. And there’s a simple reason why: the world is online. Technology Review gives us the stats–in 2000, the average American spent about 9.4 hours online. Today, most people spend 24 hours a week on the Internet, most of the time using their smartphones.
Internet usage is growing, and as a business owner, you’ve got to take advantage of this. Know where the role of digital marketing stands in your business — or you’ll be left behind.
Consider this graph: 57% of companies got new customers from their blog. 62% gained customers from LinkedIn, 52% got customers from Facebook, and 44% had some serious traffic from Twitter.
No longer do you have to lure customers to your brick-and-mortar store–instead, just go to them.
Most people spend at least thirty minutes a day on Facebook (which comes out to almost two years over a lifetime), said a comprehensive Mediakix study, and that equals thirty minutes a day of prime-time advertising for you as a business owner.
According to Every Channel Marketing, companies that implement a solid digital marketing strategy have a 2.8x higher revenue growth expectancy. In a nutshell, more digital marketing equals more money. Companies who focus on digital marketing also have a 3.3x better chance of expanding their workforce and business.
What we’re really trying to say here is that digital marketing is important. Your business won’t grow without it.
The Role of Digital Marketing is Perfect for Small Businesses
If you have a small business or a start-up, you probably don’t have much money, time, or manpower to invest in traditional marketing techniques. But that’s okay! You don’t need a fancy building with hundreds of people on staff. You just need a simple but solid digital marketing strategy.
Your Size Doesn’t Matter
When the Internet came around, the playing field levelled out. Digital marketing makes it easier for small businesses to compete in a big marketplace. It gives them an opportunity to quickly catch up to their big-name counterparts.
Uber is a prime example. A humble startup that has its roots in San Francisco, today Uber drivers give around 5.5 million rides a day, says Engadget. A big key to that number? Uber’s impeccable digital marketing strategy.
Online reviews and recommendations make a huge difference in consumer decisions. And Uber taps into that by offering free rides for people who give referral codes to their friends. Uber’s online presence (with slogans such as “Drive when you want, make what you need” is very customer-focused. Uber’s mostly-millennial audience appreciates the company’s fun social media posts. And the layout of Uber’s website is spot-on whether you’re viewing on desktop or mobile.
In a nutshell, Uber does digital marketing right… and that’s what helped them become the second-ever venture-capital-backed startup, right after Facebook, to pass a $50 billion value.
Chart courtesy of WSJ
The role of digital marketing helped–and is still helping–Uber grow by leaps and bounds. It can help your small business or start-up grow, too.
It Costs Less
Digital marketing not only saves time and doesn’t require large personnel, but it’s also cost-effective. Gone are the days of renting out a big billboard to spread the news about your company. All you need to market your business now is a laptop and some know-how. A little help from a digital marketing agency doesn’t hurt either.
Compared to other types of marketing, digital marketing will get you a better cost-per-lead (CPL is a metric that measures how cost-effective a given marketing campaign was). Having a low CPL is your goal.
Chart courtesy of Hubspot
When it comes to lead costs, social media and email marketing tie for top strategy. How many times a day do you check your Facebook or your email? It’s probably a lot… which is why these platforms are so important.
No matter how small your business budget is, you can still implement some kind of digital marketing strategy: send a few sales emails. Write an SEO-optimized blog post. Create social media accounts for your brand.
Digital marketing is the closest to free as you’re going to get when it comes to advertising. With data that shows more traffic at a smaller cost – it’s is something you’d be crazy not take advantage of.
What will you do with all that money you save on advertising your small business? Simple: invest it back into your business and watch the exponential growth. Use part of your budget to hire digital marketing professionals so things can really take off.
Digital marketing makes it easy to start small and grow big.
Digital Marketing is Easy to Track
Your goal is simple: conversion. You want the people visiting your website to download that lead magnet, join your email list, and eventually become your newest happy customer. And with digital marketing, tracking your conversion rates is a breeze.
High conversion rates equal business growth, and the Internet makes it simple for you to keep an eye on what’s converting well and what’s not. According to Google Ads, conversion rates are calculated by taking the number of conversions and dividing that by the number of total ad clicks that can be tracked to a conversion during the same time period.
As you can see, this means it’s far easier to track online conversions than offline ones.
But there’s no need to remember all that when there are so many technologies that will track your conversion rates for you.
The role of digital marketing makes it simple to increase your conversion rate. For one thing, it’s easy to run split tests and see what works best, allowing you to hone in on what’s most effective with your prospects and customers.
For another, social media allows you to personally interact with customers on a daily basis. Customers are more likely to purchase from a business that they have a good working relationship with.
You can even optimize your website to be both desktop and mobile-friendly. Smartphones are used in over one-third of total U.S. retail sales, says AdWeek, so it’s important to cater to the mobile customer.
Not only is it easy to track conversion rates, but the role of digital marketing when it comes to conversion rates can really help your business grow. SEO, email marketing, and other forms of digital marketing will help your conversion rates skyrocket–making them not only a breeze but also a pleasure to track.
Digital Marketing is So Easy
We’ve already covered how digital marketing is great for small businesses and low budgets, but there are even more reasons digital marketing is the easiest choice you’ll ever make to help your business grow.
First up: it’s easy to build a brand reputation. With digital marketing, you’re completely in control of your image, which is important when it comes to business growth. People want to patronize businesses they feel they can trust. The role of digital marketing in reputation management is a huge one.
Forbes puts it this way: reputations are permanent and important, and these days, your online reputation matters the most. You’ve probably heard someone joke, “Google said it, so it must be true!” 91% of people genuinely trust what they see and read in search results. And your digital footprint, Forbes reminds business owners, never disappears.
To some extent, you’re in control of what appears on the Internet about your business. If you want to rebrand your company towards a different demographic, it’s easy to implement a new advertising campaign and completely rebrand yourself.
If you want to improve your brand image, you can pick from a variety of digital marketing firms to get across the message you want people to hear.
The role of digital marketing in your business makes it easy to build a good online reputation. Which equals more happy customers. Which equals business growth.
Second, digital marketing is like free advertising in more ways than one. We’ve already covered how cost-effective it is, and this is where things get even better. If you put out quality content, people will hit the “share” button–getting more eyes on your content, website, and product or service.
Word of mouth is extremely important: while 75% of people don’t believe ads, 92% do believe recommendations from friends.
So creating shareable content will help your numbers skyrocket.
What makes content “shareable?”
The process starts with doing your research, scoping out both your competitors and your target audience. Next, focus on storytelling. Content marketing is the new trend. Almost half of the millennial population has ad blockers enabled and 84% of them have specifically said they don’t like advertising. So it’s important that your advertising efforts tell a story instead of just selling a product.
Finally, you can also offer incentives, such as a giveaway or a contest, to encourage people to share your content and your business.
The role of digital marketing–and of content marketing, specifically–is a huge help to leverage you some free advertising and help your business grow.
And finally, digital marketing makes it simple to target your exact audience. With the capabilities of the Internet today, it’s never been easier to identify your audience. Who’s visiting your website? Where are they coming from? What device are they using? Are they sharing your content?
Once you know who your target audience is, you can easily figure out whether or not you’re attracting them, and launch a new campaign to pull them in if need be.
Focusing on your specific target audience increases both customer satisfaction and revenue.
Digital Marketing is the Future
Digital marketing is huge, and it’s not going away anytime soon.
We’ll prove it to you: $120 billion is the amount the U.S. will spend on digital marketing in 2020, Boostability says. That number equals almost half of the total amount spent on media. The role of digital marketing is rising dramatically.
Boostability lists more stats: from 2016 to 2021, the amount spent on social ads is expected to double ($15,016 to $32,977). The amount spent on display ads and online videos will increase, too.
Before long, digital marketing is expected to outperform conventional marketing strategies. People simply prefer online content. Kevin O’Kane, managing director for Google Marketing Solutions of Google Asia Pacific, described the Internet as rocket fuel when it comes to business growth. And he’s right.
“Every business needs to be online and digital,” O’Kane said, according to BusinessWorld. “To keep growing, SMBs [small and medium businesses] need to meet consumers where they spend an increasing amount of their time, online. Online, your ‘local’ market is as big as you want it to be.”  
So what’s the role of digital marketing in business growth?
From social media to SEO to shareable content, digital marketing is extremely important. Your business is not going to grow without it. Ready to start growing? Contact us today to learn the role of digital marketing in your business.
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lovehaswonangelnumbers · 6 years ago
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New Post has been published on https://lovehaswonangelnumbers.org/strawberry-fields-forever-horoscopes-february-25th-march-3rd-2019/
Strawberry Fields Forever ~ Horoscopes February 25th-March 3rd, 2019
Strawberry Fields Forever ~ Horoscopes February 25th-March 3rd, 2019
Via Aeolianheart
It is the second week of Pisces season, a perfect time to go within and make peace with the past. This is a time of deep reflection, for the Sun’s annual journey through the zodiac ends here.
As the Sun in Pisces submerges its light deeper and deeper into the waters of the abyss, memories bubble and emotions begin to flood.
Amidst the blissful enchantments of remembrance, the pain and sorrow of the past can emerge vividly.
Just breathe in. And let it go. 
Remember that in the oceans of Pisces, even your bitterest tears will find their way home: dissolving back into the waters from whence they were born.
In Pisces, the Sun’s light no longer illuminates your individual story, fueled by the drama of your personal pain. Instead, the Sun illuminates the vastness of the whole human story, the collective unconscious that merges all time and memory together. It is here where your sacrifice of pain becomes resurrected as much deeper compassion for the world.
There is deep wisdom to be gained during Pisces season, but it is not taught through words or elaborate theories. The wisdom of Pisces is transmitted through the most primal level of consciousness, the limitless realm of imagination.
In language, only songs and poetry can begin to capture the essence of this realm. Untainted by the cognitive and rational mind, songwriters and poets are cherished for bringing treasures of wisdom back from the most primal level of consciousness: the swirl of eternal images.
Songs and poetry are the golden threads of enchantment that weave waking and dream life together.
There are innumerable examples to draw inspiration from, such a vast ocean of beauty to behold. But for this week’s meditation on Pisces, feel into the ambiance created by listening to the Beatles’ Strawberry Fields Forever which was released in February of 1967.  
It is an exquisite song. If you knew nothing about its place in the history of psychedelic pop music, you would still fall under its spell as the lyrics begin with…
Let me take you down…
‘Cause I’m going to Strawberry Fields
Nothing is real
And nothing to get hung about
Strawberry Fields forever
…it begins like a song of innocence, an idyll from the ancestors of English poetry reaching across the centuries to uplift your heart and soul with the shared imagination of strawberry fields stretching on forever.
But the wisdom of the Sun in Pisces does not only express itself through eternal images of beauty. The Sun in Pisces is also felt when you are drawn to experience the dissolution of self…
Living is easy with eyes closed
Misunderstanding all you see
It’s getting hard to be someone
But it all works out
It doesn’t matter much to me
The Sun in Pisces asks you to remember that even the most heroic of heroes’ journeys must eventually dissolve back into the infinite, its torchlight merging into the glistening sparkle of the whole human story.
No one I think is in my tree
I mean it must be high or low
When interviewed about his songwriting process, John Lennon described Strawberry Fields Forever as being “psycho-analysis set to music”, a meditation upon his visionary sense of the world, that emerged in childhood.
“I always was so psychic or intuitive or poetic or whatever you want to call it, that I was always seeing things in a hallucinatory way.”
Reflecting further upon his journey of becoming a poet, John Lennon also shared:
“ Surrealism had a great effect on me, because then I realized that the imagery in my mind wasn’t insanity…Surrealism to me is reality….Even as a child. When I looked at myself in the mirror…I would find myself seeing hallucinatory images of my face changing and becoming cosmic and complete…”
  ..Strawberry Fields forever…
Monday/Tuesday: It’s Getting Hard
The week begins with a melancholy mood, as the Moon wanes through the last degrees of Scorpio. The last notes of Venus’ recent conjunction with Pluto still linger, giving you a sense of what will arise when she makes a conjunction with the South Node on Monday.
This alignment between Venus and the South Node in Capricorn will offer lessons about what aspects of the past can now be sacrificed. Whatever outworn beliefs that foster any lack of self-esteem can now be discarded.
Let dead leaves fall where they may to nourish the soil for the future.
Wednesday/Thursday: To Be Someone
On Wednesday, the Sun in Pisces sextiles Mars in Taurus giving you the spirit and the motivated energy to get a lot of important work done.
Mars brings extra sensuality to the Sun’s mystical daydream. The world is full of great art, great food, and great sex! With your senses fully awake and alive, you will be reminded of how to appreciate the beauty in your life.
Friday/Saturday/Sunday: But it All Works Out
On Friday, the first day of March, Venus in Capricorn will square Uranus in Aries. This will create a sharp instinct to define what your true values and integrity are built upon. You may suddenly choke on the lies you’ve been believing, turning sharply away from things that are luring you into the traps of conformity. This square will renew your sense of integrity, derived from your own common sense and intuition.
Just as this square perfects, Venus moves into the sign of Aquarius. The many practical worldly concerns that weighed down so heavy during her transit through Capricorn will be lightened up.
In Aquarius, Venus seeks to appease her appetites for beauty upon the edge, sifting through the outpourings of discarded madness in search of the light of genius. It is Venus in Aquarius that recognizes the spark of the divine in what has become outcast, unorthodox and strange.
  Much Love,
Rachel
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