#Uber Business Strategy

[self-learns]

How Does Uber Make Money? Uber Business Model

Introduction: In just a few short years, Uber has revolutionized the way we think about transportation. With its innovative use of technology and disruptive business model, Uber has transformed the way people move around cities worldwide. From its humble beginnings as a ride-hailing service, Uber has become a global phenomenon, challenging traditional taxi services and establishing itself as a…

[twnenglish]

How Does Uber Eats Make Money?

Uber Eats is a division of Uber Technologies. It debuted at first alongside Uber's original platform. Uber Eats saw significant growth and clientele expansion. Uber Eats was able to thrive, thus the platform was finally split.

Business executives at Uber Technologies concluded that Uber Eats should operate on its own platform. People can use this platform to place takeout or delivery orders for food at nearby eateries. For restaurants and other food businesses without delivery services, Uber Eats also provides delivery services.

Explore More Articles in our BUSINESS Category, Click Here

In 2014, Uber Eats was introduced. The Californian city of San Francisco was the location of Uber Eats. Uber Eats was founded by Travis Kalanick, Garret Camp, and Garret Campbell. It was developed as a platform to channel and provide one of the most well-liked meal ordering systems available.

Uber Eats is extending its reach into additional emerging regions and commercial ventures. Uber Eats operates in more than 500 locations and has a network of more than 220,000 eateries.

Uber Eats Business Strategy

Maybe you got into delivery driving as a side gig. After the 2020 pandemic, you might have switched from ridesharing to delivery driving. Perhaps Uber Eats drew your attention as a delivery driver who is just getting started.

You must conduct your driving as a business if you want to make $1000 per week hauling cargo. You depend on it for everything—for food, clothing, and financial support. It's likely that you already know this. Delivering for services like Uber Eats and others implies that you are in charge. This implies that no one can provide you with tax breaks, help you reduce your expenses, or help you keep track of your spending.

Can you clearly explain a business strategy? You can make one with these suggestions.

Discover how to work for yourself. As an Uber Eats driver, you work as an independent contractor. The company won't track your wages, withhold taxes, provide insurance, or let you know about tax deductions. You'll be in charge of all of these decisions.

By establishing a formal company structure, you may optimise your tax advantages. You have two choices: either work as a limited liability corporation (establish a company), or incorporate (LLC). Although you can operate under a DBA arrangement, an LLC or corporation will offer you more liability protection.

Being a sole proprietor may not provide the best tax advantages; a corporation or LLC may. In most states, self-employment taxes apply if you simply collect your profits and deposit them into a personal account. Within the bounds of the law, we all want to avoid paying additional taxes.

Uber Eats drivers need to be trained on self-employment. There are lots of excellent materials out there. The self-employment section of the CareerOneStop website will give you a good understanding. You can speak with a qualified tax accountant to find out more information about starting a business.

Make a decision regarding your business's direction. Do you wish to work only as a delivery driver? If you intend to combine delivery and ridesharing, further prerequisites are necessary. Read our opinions on Uber and Lyft to learn more: Which is superior?

Analyze the market. Look around to identify the ideal delivery locations. Where are all the eateries located? Where might people order deliveries more frequently? What times are most suitable for you? What other things could you do at those times? Think about early in the day, at lunch or dinner, late at night, and after school.

Be open to new services and realistic about the potential of your neighbourhood. Customers can get goods through the New York page on Uber Eats. You'll discover that Uber Eats is a wise decision because it gives drivers more chances to make money.

Lower Your Operating Costs

Always bring your own snacks, beverages, and water. Deliveries drivers will tell you that having enticing food in the car makes hunger more likely to occur. You can spend less on snacks and get fewer interruptions. You will earn more money as a result of this.

Deals can also be found to help you save money on vehicle maintenance. By regularly checking the Gridwise Perks Tab, you can uncover savings on things like gas, oil changes, and money off your phone plan.

Getting the most out of your phone plan can also enable you to save money. Learn more about phone plans for gig workers.

Keep an eye on your income. To make sure you are utilising any tax advantages, you can log your mileage and other expenses. Either you can deduct all of your costs or you can use the normal mileage deduction. Whichever one you decide to choose will impact how far you can go based on how much you spend on gasoline and maintenance. Excellent information on spending monitoring may be found on this Gridwise Features page.

The usual deduction will help delivery drivers who travel a lot. If you reside in a city or rarely travel great distances, keeping track of all vehicle-related expenses is a better solution. You can compare the two approaches when you file your taxes.

A plethora of knowledge on tax deductions for drivers may be found in the Gridwise 2021 rideshare driver tax deduction handbook. Gridwise is a fantastic tool for managing your income and expenses.

Uber Eats delivery strategy

With Uber Eats, you may achieve your target of $1,000 per week after you develop a strategy that works and stick to it. You should put out the least amount of time and effort in order to earn the maximum money. How can you bring about this?

Review your schedule carefully. Think about your other commitments. Do you have to work another job or do you have to take care of family members? Do those obligations permit you to work during peak hours when consumers are most likely to place orders for food? How can you locate alternative delivery alternatives to Uber Eats or adjust your schedule to be more flexible? You must pick the optimum time slots if you want to make the most of your Uber Eats delivery time.

The busiest days and hours can be found in your neighbourhood. Due to greater prices, quests, and other incentives, your pay will increase. These days, Uber is highly well-liked and is looking for drivers. Pay attention to perks that will boost your income. Find out more about rewards for delivery drivers.

Don't think that people only place orders during set mealtimes. Customers of Uber Eats can order deliveries at any hour of the day or night. By researching both the Uber Eats driver and consumer sides, you can raise your chances of generating a lot of money if you can locate these time windows in your neighbourhood.

Important Tags:

uber eats business strategy, uber eats delivery strategy, food delivery services

Read This Full ARTICLE, Click Here

Explore Global Business News, Click Here

[zweiginator]

imagine being academic rivals with patrick, you both have some type of work to do but you both need some answers, and you both have some pent up frustration and tension, so you make it a sort of game so whoever makes the other cum gets the answers....

oh ive thought about lawstudent!patrick many times... his father is heavily influential in your city. he's a bigshot attorney in big law and he expects nothing less from his son. his father and his grandfather are partners at their own firm, but his grandfather is getting old, and patrick is next in line.

and while patrick has daddy issues and shares the same emotional unavailability that he fosters towards his son--all he wants is to please him. he scored almost perfectly on the LSAT; he got a 4.0 GPA at a top university. and he goes into his first day of law school with the belief that he is the best. that he will continue to be the best. having the last name zweig in this field makes him a god amongst men. and it's that cockiness and academic fervor that will make him partner directly after the bar exam.

but that's three years from now, and all he needs to worry about on his very first day is making a good impression. so he puts on his grey suit and a blue tie to match Yale's colors and he paints a big smile on his face. a zweig smile.

you have your first class with him. patrick was busy chatting up the dean of students--and frankly being an ass kisser--so he was a tad short on time. there is only one seat left and patrick takes it, straightening his suit jacket. you peer down at the nametag adjacent to his collar and have to hold back an eye roll. of course, patrick zweig goes to fucking yale.

from what you've heard about him, he's had his whole fucking life plotted out from the beginning. born to an uber-rich politically connected family in suburban connecticut, he lived in a huge mansion with maids and full-time nannies. he excelled in tennis due to his father paying for exorbitantly expensive lessons and he went to the best ivy feeder school on the east coast. there, he had dozens of tutors who taught him strategies for the SAT, the ACT, the AP exams. he got perfect scores on everything and was spat out at Stanford, where he conveniently played tennis all four years, aced the LSAT and was given four pristine letters of recommendation which landed him here--at yale.

but your story is different and you didn't have au pairs or private school connections. you had a work ethic and tons of scholarships. years of grueling dedication which made your acceptance letter to yale that much more meaningful. you doubt patrick was at all surprised to make it here.

patrick notices how your demeanor changes as you glance over his nametag. and he wouldn't care usually, but something about the tick of your jaw pisses him off.

and you don't like his know-it-all attitude. how he sucks up to the professor. he uses too much cologne and he has a staring problem too.

the second week of classes, one of your professors assigns you to study groups. she tells you that these are mandatory--you must meet with your study partner at least once a week to catch up on readings, ask and answer questions, and get to know each other.

and somehow, in a lecture of thirty seven students, it happens to be that patrick is your partner. you hesitantly enter your number into his phone.

your first few study sessions are tinged in a palpable tension and a bitter distaste for each other. you don't exchange many words outside of talk about the assigned cases and outlines.

you don't like where your mind leads you, but as you sit on his couch, you realize patrick is quite attractive. his hair is messier and he wears a well-loved stanford tennis t-shirt and linen pajama pants. his glasses are perched on his nose and a yellow highlighter sits between his lips as he flips through his text book.

and patrick would be a liar if he didn't admit you're attractive too. he likes your hair up how you have it, your eyes sleepy and your voice more relaxed. you're wearing shorts and a yale hoodie and you smell good--like coconut and vanilla.

but you both chug along, until it's well past midnight and both of you are burnt out, your hands marked up with pen ink.

"i don't think i'm retaining any of this." patrick admits.

"maybe if you had some work ethic you would." it's a lot meaner than you intended.

"what the fuck is your problem?" patrick caps his highlighter. "i thought i was breaking through to you--but i guess you're still just as fucking uptight as ever."

"some of us have to be uptight." you spit. "our daddies don't pave all of our futures like yours does."

patrick leans forward, grabbing the drawstring of your hoodie. "given how connected my family is to the legal field here, i wouldn't get on my bad side."

"is that a threat?" you grab his wrist.

"maybe so."

you slap him. it's loud and harder than you thought you were capable of. you expect patrick to lash out, to kick you out and email faculty--to ruin your life. but he pulls you onto his lap and pushes his mouth against yours. his legs spread wide and you straddle them. he still hasn't kissed you and you're both intently waiting on the other to do so. patrick cups your face impatiently and moves his face closer. you feel his erection on your core.

"we need to study." you say.

patrick sighs and looks down at your lips. "do we?"

you nod. "we do."

"but i really want to hate fuck you right now."

you cup his jaw; his cheek is hot from where you slapped him. "you hate me? it doesn't seem like it right now."

patrick's mouth ghosts over your ear. "hate's a strong word. but yeah--" he pulls your hair to expose your throat to him, pressing a firm kiss there. "i hate you." he holds your ass and grinds you on his cock. "i hate how you think you know me." you hold back a whimper. "i hate how you think you're smarter than me." patrick grabs your hand, placing it on his dick. "and i hate how much you fucking turn me on."

"i'll fuck you--" you say, pressing a kiss to his lips. "if you can tell me what-" you grab your study guide. "what three causes of action are in tort law. " you read the first testable concept you can find. "but if you don't get all of it right--then i leave."

patrick thinks. he knows this--maybe. but even then, it's hard to think when you're moving back and forth, your warm cunt stroking against his cock. his eyes are glued to your lips and he clears his throat.

"fuck--jesus--" he runs a hand through his hair. "one is ne-negligence."

you nod and untie his pajama pants. "two more." you whisper in his ear. you've never seen him so pathetic and submissive.

he knows these. but now your fucking hand is in his pants, palming him.

his head falls back and he mewls.

you pull him back up. "two. more."

"fuck--uh--intentional. intentional torts--"

"what's an example of one?"

"that wasn't the fucking deal--jesus christ." he watches you spit in your hand.

"tell me an example."

"battery."

you yank his boxers down and stroke him in your hand. a carnal groan escapes him and you clamp your hand over his mouth.

he pulls your wrist away. "one more?"

"one more."

"strict liability."

patrick's demeanor changes as you tell him he's right. he pins your arms behind your back and pushes your face into the couch cushions, pulling your panties down your legs.

you feel his cock line up with your entrance and you're so fucking wet for him, so desperate. but he stalls as his head pushes inside, just the tip.

"patrick--fuck--" you look back at him; he feels your pulse quickening in your wrists.

then he bends down to whisper in your ear.

"i'll fuck you if you tell me the legal difference between motive and intent."

you can feel the fucking smirk against your cheek.

"i fucking hate you."

[glossdebut]

Take a Bite Ch. 1

✧ PAIRING: yoongi x fem!reader

✧ SUMMARY: Your fledgling career as a music journalist is finally going in some kind of direction that must be on the path to success. Your coworkers like you enough to invite you out on Fridays, your boss is starting to think you’re competent enough to let you score a few bylines, and you're finally getting the hang of InDesign. All of your hard work, late nights, and complete lack of a social life are starting to pay off... Even if it all came at the expense of the longest relationship of your life. Fine. You've accepted the fact that romance isn't for you, under any circumstances. You won't risk your career for anybody. Not even Min Yoongi.

✧ TAGS: slow burn, eventual smut, eventual romance, producer yoongi, music journalist reader, neighbors to friends to lovers? you'll see, reader is bad at feelings, reader is post-break up

✧ WARNINGS: social drinking, mechanical bull-related injuries lol

✧ WORDCOUNT: 2.7k so far

✧ STATUS: complete

✧ AUTHOR'S NOTE: hi! i'm aqua and this is my first ever fic so please be nice!! i will be crossposting this work and all future works on my ao3 of the same name. i'm figuring out how this works as i go, so please be patient with me. tags are subject to change with every update. i won't have a posting schedule for this one, but i have the first few chapters pre-written, so expect an update sometime next week!

Chapter 1: Lay Your Cards Down, Down, Down, Down

Although this is the furthest thing from your scene, you can’t help but think to yourself that you should invest in some cowboy boots. You could make them work, you’re sure of it.

Even if you know you would never pull the trigger on purchasing any, too far out of the comfort zone of your normal style, the thought is the only thing keeping you sane—that, and the sound of Cowboy Carter blasting through the speakers of the bar, a welcome reprieve from the drawling, boring country anthems you’d been suffering through for the past hour or so. 

You pride yourself on seeing the merit in all genres of music, you do. You were always the type of person who puffed up her chest when you told people ‘I listen to everything,’ uncaring of how pretentious it may sound. You mean it. It’s an asset in your line of work, and as far as you’re concerned, a little bit of pretentiousness is a small price to pay for the, quite frankly, baller route your fledgling career is heading in. 

But a Western bar? Not the kind of place you’d spend a precious Friday night willingly. Another hazard of the job.

After months of skillfully avoiding the weekly Friday nights out with the other rookie reporters at the magazine, you’d run out of excuses not to join them. If four years studying communications taught you anything, it was that connections are everything in the journalism business. Even more so where the music industry is concerned.

So here you are, at your fourth stop of your night of bar hopping with your extroverted and extremely drunk coworkers, nursing warm beer and observing from the least populated corner you managed to scout upon entry. All things considered, you had been a good sport at the three previous stops. You just draw the line at square dancing with the people you work with. College may have beaten your fear of impromptu phone calls and talking to strangers out of you, but your social battery can only take so much. 

Your phone battery, too, you think bitterly as you stare down at the low battery warning on your screen. Okay, so you’ll finish your shitty beer (because you’re not quite successful enough yet to afford wasting alcohol that you’re paying for) and then use your phone’s remaining juice to catch an Uber home. No biggie.

You’re in the middle of turning off your phone with full intent to work out the kinks of your exit strategy when you realize, with irritation, that your chosen corner is about to be invaded.

Your eyes land on a pair of black Jordans ( in a Western bar? your mind supplies, as if you have any room to judge in your Docs) and travel up, past torn black jeans and a black shirt, and just when you’re sensing a theme with this guy, your eyes reach a head of (regrettably, very nice) black hair and a pair of the darkest eyes you’ve ever seen. Anish Kapoor would wail at the sight of these eyes, you think.

As if sensing your apprehension, your corner-thief raises his free hand (the other clutching a plastic cup of his own) palm out, as if to say ‘I come in peace’ and stops in his tracks.

“I can find another spot,” corner-thief says, the low rumbling of his voice barely audible above Texas Hold ‘Em. “I’m just waiting for one of my friends to get bored or injured so I can leave.”

“Injured,” you repeat, despite your better judgment to take him up on his offer and let him be on his way. But your phone is dead and you’re a little bit drunk, bored, and even for an unwanted partner in social evasion, this guy is nicer to look at than the frat guys playing beer pong you’ve been observing for the better part of an hour.

Corner-thief grins a stupidly charming gummy smile, leaning just the slightest bit closer to be heard better but still keeping a respectful distance. As if he’s still wary that you’ll lunge at him if he encroaches on your space any further. Good man.

“There’s a mechanical bull upstairs,” he says, using his index finger on the hand holding his cup to point at the ceiling above you both.

Of course there is. With your luck, you’ll also have to peel someone off of the floor later after going head-to-head with the bull.

“Not your thing?” you guess, glancing pointedly at his Jordans, and he shakes his head, huffing through his nose in what you can only guess is a laugh.

“No, I wouldn’t say so.” 

He pauses, shifting from foot to foot for a moment before speaking again. “So, will you share your wall? I can look around again but this place is more packed than I would’ve pegged it for.”

You nod and he smiles again thankfully, taking the spot on the wall next to you. That should be it. Two strangers who don’t want to be here standing in companiable silence next to each other while they wait for their friends–or coworkers, in your case–to put them out of their misery and let them go home.

But… You consider your options, your phone taking its dying breath in your pocket, and you sigh, turning to him.

“Y/N,” you say, holding out your hand for him to shake. 

He takes it with his free hand, giving you an amused look. “Yoongi.”

“What’s that look for?”

He laughs again, a little bit more this time, and your heart does a stupid, funny thing. “I don’t think I’ve ever been greeted by a pretty girl in a bar with a handshake,” he says, causing you to flush and pull your hand away as if it’d been burned, your shoulders tensing as you take a sip of your beer. 

A western bar certainly isn’t your scene, but admittedly, neither are bars or clubs in general. You got all of that out of your system in college where everyone was awkward as fuck or too drunk to care that you were, and ever since you got your degree you have lived and breathed your work. Your social skills were never quite up to par, but you didn’t realize you were this fucking embarrassing.

“I came out with coworkers right after we got off, so I think I’m still kind of in work mode,” you lie, and as if sensing that you feel slightly made fun of, Yoongi shakes his head.

“I didn’t mean it as a bad thing, swear,” he says, tilting his head at you. Dark eyes considering you. “Honestly, I’m thankful you’re putting up with me at all. I don’t think I’d be so kind if the roles were reversed. I know firsthand how hard it is to find a spot to breathe in places like this.”

You feel your shoulder muscles relax just the slightest bit. “I thought about sending you away, but I couldn’t help it. My heart aches when I see an introvert in need of a hiding spot,” you attempt to joke. 

“At least I’m out with friends,” he says sympathetically. “I’ve done the coworker thing before. It’s a drag.”

“It’s weird ,” you correct. “I mean, I sit in meetings with these people. I avoid answering their emails all day. Why is it considered rude to not want to see them piss drunk?”

Yoongi hums in agreement, nodding his head. “What do you do, anyway?”

“I work for Look Here Magazine,” you reply, straightening up a bit in pride when Yoongi’s eyes flash with recognition, his body turning so his shoulder is against the wall now. You turn as well, facing him. “I write for the music section.”

“No shit? I’ve probably read your stuff, then,” Yoongi says, grinning. 

He’s cute. Hot. You can’t help but notice, no matter how hard you’re trying not to. The way that he seems to carry himself in particular, you think, might end up driving you crazy if you’re exposed to it for too long. Maybe you’ve been living under a rock, but you’ve never met a fellow wallflower that still exuded such confidence. He wears it insanely well.

“Look Here covers a lot of big artists,” you hear him continue. “I’m a little surprised you’re hugging the wall, honestly. This place is nothing compared to music industry parties.”

“Ah, I only started a few months ago,” you admit, looking down into your cup. “Not a lot of bylines yet. I haven’t made it into a room with an artist that big yet.”

“But you want to,” Yoongi guesses, and you nod, looking up to meet his eyes. He looks impressed, impressed by you , and that… does something to you. Huh. “Shit, that’s… That’s really cool.”

“Thanks,” you say. You can feel your cheeks heating up again, and you’re suddenly very eager to turn the attention away from yourself. “What about you? What do you do?”

“Ah,” Yoongi says, fixing his eyes to his cup just as you had a moment ago. “I’m a music producer, actually.”

You perk up at that. So that’s why he reads Look Here, why he seemed so interested when you told him what you do. 

“Anything I’ve heard?” you ask, leaning in like he’s about to tell you a secret. Networking never stops.

He watches as you lean, his mouth turning up at the corners in a smirk. “Probably.” 

You wait for more, but it doesn’t come. Shithead. So much for that.

“You’ve gotta give me more than that,” you say, and god, you can hear the pout in your own voice. Are you that drunk? Flirting for a lead in a story?

“I don’t,” Yoongi says simply, his smirk in full force now. Mean and annoying and hot. He hasn’t leaned away from you yet. “I want to know more about you, actually. Journalism is hard work. I’m surprised you have time to go out like this.”

“Like I said, I was forced.”

“Still. Spending time with your friends or family or partner or whatever must take priority when it comes to your free time.”

Why is he so interested? You scrunch your nose, trying to figure out what he could be fishing for here. You don’t make it a habit to divulge the details of your sad excuse for a personal life to strangers, but the alcohol has loosened your lips. Maybe you need to talk about it. It’s not like you’ll ever see him again, anyway.

“My family is back home. My best friend is this insanely talented playwright. She’s constantly traveling. I see her when she can get some time to fly out.” You take a quick sip of your drink, ignoring the pang in your chest. Sometimes it sneaks up on you, how lonely you are. “Other than her, it’s just me, really. The dating thing… Nobody really seems to get how demanding my job can be, and it always ends in hurt feelings.”

There’s a long pause, and you’re worried you’ve shared too much. You’re enjoying talking to Yoongi. You know it doesn’t matter, that you’ll likely never see him again, but it would really, really suck if his permanent mental image of you ends up being ‘lonely weird drunk girl,’ even if that’s what you are. You force yourself to look up at him. The look in his eyes makes your heart flip stupidly again.

“I get that,” he says, and his voice is soft, barely audible over the music filling the space. You’re reading his lips more than anything, honestly, and you don’t let yourself look at them for too long. He may be pretty—unbearably so, you’re realizing—but he’s a stranger. A mean, annoying, hot, pretty stranger, but a stranger nonetheless. Every guy says he gets it. This needs to stay what it is, you think. Momentary companionship between introverts who would rather die than square dance.

You don’t get much time to agonize over it. Whatever is going on between you and Yoongi is intercepted quickly by his phone buzzing in his pocket and his responding grimace when he pulls it out to check it.

“Namjoon fell off of the mechanical bull,” he says, like he’s completely unsurprised by that news. He downs the rest of his drink and pockets his phone again, pushing off of the wall. “I’ve gotta deal with that.”

You nod, pulling what you hope is a sympathetic face. “Good luck.”

His bottom lip catches between his teeth, and you hold your breath. He looks like he wants to say something, torn between rushing upstairs to save his friend and staying, just for a moment.

You think you know what he wants to say, think foolishly that maybe he wants to ask for your number, and you honestly don’t know if you’d give it to him if he did. You’re so used to saying no.

He runs his fingers through his hair, opens his mouth to speak, and then he looks down like his phone is buzzing again. When he looks back up, it seems like he’s thought better of it.

“Thanks for sharing your wall,” he settles on, smiling congenially. You smile back, and then he’s heading towards the stairs.

Good, you think. You know better. If he really gets it, he does too.

★ ★ ★

You’re dragged out to one more bar before you finally make it home, your interaction with Yoongi having knocked you off-kilter enough to agree to a few more drinks.

It does wonders for your social status at work, you’re sure, but by the time you’re dropped off you’re dizzy-drunk, fighting to stay upright in the elevator of your apartment building.

You’re fumbling and failing at getting your key into the lock of your front door, tongue poking out of the corner of your mouth in concentration, when a voice calling your name a few feet to your right almost makes you jump out of your skin.

You yell, clutching your chest, and when you turn to face the owner of the voice that almost made you lose the contents of your stomach on your doormat, you’re greeted by none other than corner-thief-mean-annoying-hot-pretty Yoongi himself, leaning against the door to the apartment two doors down.

“What the fuck,” you blurt out dumbly, and he laughs. At you! How dare he stand there, lean there, all hot and annoying and in your apartment building for some fucking reason and laugh at you.

“I was going to ask if you needed help,” he says, and oh, fuck. You were safe from just how deep his voice was under the thrum of the music at the bar, but in the quiet of your apartment building this late, you can hear it just fine. Feel it, even. Feel it in places you do not want to humor right now. “I’m going to take a wild guess and say you do.”

It’s obvious that Yoongi is faring much better than you are, although his night clearly didn’t end after the mechanical bull incident. Faster than you can react, he’s right in front of you, gently taking your key from your hands and turning it in the lock, like it’s easy.

“Gonna make it in okay?” he asks, looking down at you. You force your brain to make words.

“I’ll be okay,” you assure him, your tongue heavy in your mouth. “Are you stalking me?”

He huffs a laugh, shaking his head. “I think we’re neighbors.”

“Oh.” Oh. Okay. That’s fine. Just because he’s your neighbor doesn’t mean you have to do something stupid, like see him ever again.

“Give me your number,” he says softly. Oh.

You blink at him, and he grins. Gummy smile. You feel like you’re going to vomit all over his Jordans.

“In case you ever can’t use your keys again,” he clarifies. “I told you, those music industry parties are killer.”

And really, you’re powerless to resist. You give him your number, using all of your remaining brain power to remember the order of the digits. Seemingly satisfied, Yoongi pockets his phone and steps back, heading back to his front door.

“Goodnight, neighbor,” he says, unlocking his door with ease. “Sleep on your side.”

You swallow thickly and nod, slipping inside your own apartment as quickly as you can manage. 

Once you’re in, you sink onto the floor, your back pressed against the door behind you. Your cat, perched on your coffee pot, stares at you in your drunk, flustered state, unimpressed. Offended, even, judging by the way she licks her paw.

You’re so fucked.

✧ shoot me a reply or an ask if you enjoyed this chapter! feedback is always appreciated <3 join my taglist if you want to be tagged in future chapters!

PREVIOUS CHAPTER ✧ MASTERLIST ✧ NEXT CHAPTER

[sgiandubh]

Saint Cillian and the photoshoot

I haven't watched Peaky Blinders and I am not really planning to. By the same token, I am still pondering if losing three hours with Oppenheimer is a brilliant plan or a desperate patch for a long, rainy Sunday afternoon. Hell, I even have no idea if it's still shown anywhere in Athens and have plenty of other things to get myself busy with. So I can't tell you anything about Cillian Murphy's acting abilities - besides the obvious 'he's been around for quite some time now, and not too shabby', I have absolutely no idea.

Two days ago, the UK edition of the GQ magazine proclaimed Murphy 'The Man of the Moment' and celebrated it with a substantial photoshoot you can peruse here: https://www.instagram.com/p/C3S27bfgO1X/?igsh=aGYweGg5bWpkOWo4

Yes, it should totally ring a bell:

Phew...

Or... uhm, this uber cringey...

Now imagine I am the not-so-friendly diplomat in Mars Attacks and I know next to nothing about gender on Planet Earth. Remember (LOL)?

Ahem. As a Martian, I would surely think, based on that photoshoot and with no particular curiosity to double-check, that Cillian Murphy is projecting here, as a wonderfully sarcastic friend (thank you, dearie, always 🙌❤️😘😘) put it in a recent convo, 'a flamboyantly gay, fame whore vibe which is the opposite of everything Cillian is. '

I have no reason to question my wonderfully sarcastic friend's sanity. The man is married since forever to Yvonne McGuinness, a real visual artist with real credentials (uh-oh!), plus he is also a very dedicated father of two teenage boys. Intensely private Murphy never talks about his love life/marital bliss in the scarce interviews he grants. And I bet no cuckoo 'snark corner' exists in his fandom (he has to have one, right?) to question this absolutely legitimate PR strategy.

This also should make absolutely clear to the Disgruntled Tumblrettes and other cheap trolls out there that, once and for all, actors cannot choose their photoshoot outfits or poses. These are, of course, discussed by said actor and his/her PR with the magazine people, the photographer and his team. But ultimately, the overall concept and its implementation are left to the magazine (who ordered and paid for the shoot) and the creative team. Trying to fathom someone's sexual orientation based on an ephemeral image, tailored to fit a particular type of targeted content, is akin to the deepest, most worrying brand of delusional stupidity.

Video killed the radio star, double standard and parochialism killed OL's fandom more surely and effectively than *urv & Paul C's in(s)anity.

[nico-esoterica]

What's going to happen is that 'fame' and 'celebrity' the way we think of it will be further democratized but also.. gatekept. As in.. it's going to become a niche to be super rich and invested in the super rich opposed to it being a mass spectacle. I think people will get so turned off by the ostentatiousness of it that they're only going to care about rich people if they're genuinely interesting. It'll be out of place unless you're putting it to good use. And anyone who's into fame for fame's sake as an audience will have that be a niche interest.

The uber famous will be an interest opposed to a goal. Leo shifting to Aquarius.

It's what I felt would be the best tactical business move for Kim and her SKIMS brand because of its loaded Scorpio Rising w/ placements there. For a while, companies have believed that attempting to hit the zenith point of mass appeal. They've done that through broadening a niche market best case scenario where its seams breaking allow for new customers to flood it through interest/curiosity (often caused by virality). Like with what happened to Stanley cups.

But for many brands, artists, and entertainers/influencers, mass appeal will be read as ingenuine or insincere to many people.

Because when you attempt to appeal to everyone, you run the risk of your message seeming contrived opposed to universal. We're tired of performative sincerity because we know that it's honest when it isn't trying or expected to do well. Fake news and stories were always abundant but in the era of quick-to-publish content creation where personal stories (exacerbated by GRWM tales and drama) aren't intimately shared anecdotes anymore but are engagement farming strategies we're now seeing through, our distrust in the media is more resentful now than ever. Especially when you include the propaganda pushed by Pa|estine's co|onizers that younger generations have been primed through years of media ingenuity and cleverness being how millennials, z, and alpha communicate to one another. You can't trick us in our own house.

What'll rise out of all of this will be the rebirth of small and intimate communities that individuals will thrive in. And any 'fame' that results in a mass effect will appeal to that individuality within us all. Especially to those who've felt pushed to the margins, rejected, left behind or not taken seriously, discarded, abandoned.

This is the era of the Reject and Special Interest. But the former must believe in themselves to take advantage of it. You are never rejected without your permission.

[elisysd]

Happiness is a butterfly - Lana Del Rey

Masterlist - Previously - Next Chapter

Happiness is a butterfly Try to catch it like every night It escapes from my hand into moonlight

“What does one wear for a first Grand Prix attendance?” asked around Lyanna, half panicking.

Charles, who was reading the notes he had taken the day prior, looked at her. She had several outfits laid on the bed and was rummaging through her make up bag.

“I think that no matter what you’ll wear, you will be beautiful.”

He narrowly dodged a lip gloss that Lyanna threw in his direction.

“Can’t you stop being a cliché boyfriend for five minutes and help me? I’m stressing out Charles!”

He couldn't prevent a goofy smile from forming on his face.

“You called me your boyfriend.”

“Charles, please, you are definitely not helping.”

“It’s the first time you call me like that.” he said, coming up behind her to hold her waist.

“Yeah, first and last one if you don’t help me.” She whined, trying to get away from him.

“All right, all right, there's no need to get worked up.” he said, raising both hands in defence. “Be comfortable, that's the most important thing, that's just the qualifying session. It's watched, but it's not the real race. Tomorrow we'll be under more scrutiny.”

“Thank you, that’s what I wanted to know. See, you can cooperate when you want.”

“Do I get a reward?” he asked, smiling.

“Don’t push your luck, Leclerc. Get the pole and we can talk about it again.”

“You sure know how to keep me motivated.”

She winked at him before taking an outfit in her arms and locking herself in the bathroom.

But Charles and Lyanna definitely did not go unnoticed. American fans could be very loud and expressive. It wasn't long before the couple found themselves in the middle of the crowd, the fans first wanting autographs from Charles before they realised that Lyanna was there too and started asking her for pictures. Fortunately, security quickly dispersed the crowd and took them to safety inside the paddock and the Ferrari hospitality area. Charles kept his hand on Lyanna's the whole time, applying gentle pressure to let her know he was there without having to speak.

At the Ferrari garage, the atmosphere was just as busy. Engineers and mechanics were busy preparing Carlos and Charles' cars for the qualifying session. Soon Charles was pulled in by Fred Vasseur to discuss strategy, leaving Lyanna alone, unsure of where to go or what to do. Thankfully, she wasn't alone for long. Joris entered the garage, out of breath and as red as Charles' racing suit. He caught Lyanna's eye as she waved to him. He walked over to her and asked where Charles was.

“He was supposed to wait for me before coming here. I waited for like an hour and he doesn’t answer his phone. I had to order an uber to come, I was scared I would miss the beginning of quali. I should blame you and you should be the one to pay for the taxi!” he playfully told her.

“Sorry, we’ve been a bit distracted this morning… we left the hotel late.”

“Do I wanna know why? Don’t answer, I don’t really want to know. Well, actually that’s not entirely true. My love life is as inexistant as Santa Claus so I kinda live vicariously through Charles’, but not to the point that I want to hear details about your sexual life.”

“Well, good because I was not about to tell you anything about that.”

“Not saying that you would. Charles, on the other hand…”

She must have been making a funny face because he quickly added:

“Not saying that’s what he does! It’s just that sometimes when he talks about you guys, he has the tendency to say too much information and…”

“I don’t know how you manage to do it but, the more you talk, the worse you are making your situation.” She cut him with a half-smile on her face.

“I’m just going to shut up then.” He said while nodding.

Charles soon returned, wearing a jumpsuit and deep in discussion with Andrea. He looked concentrated and Lyanna didn't want to disturb him. So she preferred to stay with Joris, who in the meantime had gone to get two of the crew's headsets. There was only half an hour to go before the start of the race and Lyanna felt nervous. For the first time, seeing all the people involved around Charles and the car, watching him prepare meticulously, she understood just how dangerous the sport could be. She bit her nails, a bad habit she had when anxiety began to build. Her eyes were fixed on her boyfriend. He could feel it as he turned his eyes towards her and gave her a discreet nod, telling her to come closer, which she did with hesitant steps. He smiled gently to reassure her.

“Everything will be alright.”

“I know, it’s just that I don’t know what I should expect. It’s an unusual environment for me.”

“You’ll get used to it, don’t worry. I’m supposed to get in the car in five minutes, I jut wanted to make sure you were okay. Stay with Joris, he knows how things work here.”

She nodded and he pressed his forehead against her while brushing her fingers with his. she looked up at him and smiled.

“Okay. Well… be fast. And come back to me in one piece. I love you.”

He pressed a kiss on her forehead then on her lips, whispering an “I love you too”, before putting on his helmet and heading towards his car.

Charles managed to take pole ahead of Max by just a few hundredths, despite a difficult start to qualifying which almost saw him drop out of Q1. So it was a happy Charles who walked through the garage doors after a quick chat with the journalists. His first reaction was to find Fred and give him a warm hug, before heading towards Lyanna and Joris, who were in a corner of the room, away from any possible cameras that might be around.

He shook hands with Joris, who patted him on the shoulder before turning to Lyanna and giving her a hug. He could see a certain pride in her eyes, even though he knew she must have been anxious when she saw him in the car.  As for Lyanna, she could see both joy and tiredness on Charles's face. She ran her hand over his face, tracing the marks left by his balaclava. Somehow, she found him even more handsome this way. He closed his eyes for a moment, letting the sensation of her fingers on his skin wash over him, and sighed with contentment. He leaned into her touch before placing a kiss on the palm of her hand.

“Congrats champ.” She whispered to him.

“Wait, I still have to keep Max behind me tomorrow.”

“I don’t care, you are still my champ whether you win or you lose.”

He kissed her forehead while pulling her closer to him.

“I race to win, Lya, not to be second place.”

He felt her shrugged against him.

He let go of her for a moment, just long enough to go and take a shower, and Joris excused himself for a moment, needing to take a call. Lyanna found herself alone in the middle of the mechanics. Not one to stand around and do nothing, she decided to leave the garage. Outside, everyone was so busy with the cars and other drivers that no one paid any attention to her. She wandered the aisles at her leisure, soaking up the atmosphere, but not before sending a short message to Charles informing him that she'd gone out for a breath of fresh air and would meet him at the entrance to the paddock. She soon found herself in front of the Mercedes hospitality from which Carmen was emerging. The young woman saw her and waved to her.

“Lyanna! Fancy seeing you here! You should have texted me; we could have watched the qualifications together.”

“I did not know you would be here. By the way congrats on George P4.”

“You can thank him yourself; he is right here.” Carmen informed her, looking behind her as a tall British man was crossing the doors, followed by Lewis who was accompanied by a bulldog that Lyanna assumed was Roscoe.

“Lyanna, hey! Are you alone?” asked Lewis when he spotted her.

“Yep, I wanted to explore a little.” she replied, stooping down to pet the dog that was now demanding her attention.

They all chatted for a little while before proceeding to leave the paddock. In a corner, she was surprised to already see Charles who seemed deeply absorbed by something on his phone. He has his sunglasses on making, his expression a little unreadable. Hearing the laughs of the group, he looked up and spotted his girlfriend. With quick steps, he approached the group.

“Lyanna, thank God. Is it too much to ask for you to answer your phone? I was worried. It’s been an hour.���

Surprised by her boyfriend's outburst, she took out her phone and found that it had indeed been an hour since she'd left. With all the talking and laughing, she'd lost track of time. She noticed the dozens of missed calls from Charles and the numerous SMS messages and immediately felt bad. She quickly excused herself before wrapping her arm around Charles and intertwining her fingers with his.

“It’s okay, just… check your phone from time to time. I was about to organize a search party for you.”

Then his attention turned to the Mercedes drivers.

“How are you guys knowing each other?”

“Well I’ve met Carmen at your birthday party and Lewis is an old acquaintance. Remember, I told you that.”

“Oh yeah, it slipped of my mind.”

“Lyanna and I met in London, last year, I think? It was at a conference centered around environment and ecology. I’ve never thought that I would see her on a race one day.”

“Really, why?” asked Charles out of curiosity.

“Because if I remember well, when I told her I was a F1 driver she said very clearly that our sport was a disaster for the planet and that she could not understand how it was still happening.”

All eyes were on the young woman, who suddenly found the ground fascinating. Charles nudged her playfully with his elbow to tease her, whereupon she lightly pinched his arm, causing him to squeal a little in pain.

“Keep teasing and you’ll sleep on the floor tonight.”

“Beware Charles, you are going to end up in the doghouse tonight!” joked George.

“Speaking of dog, Lewis if you ever in need of a dogsitter tomorrow I would be happy to take Roscoe with me.”

“I appreciate Lyanna, thank you.”

The group laughed together for a few more moments, before everyone went off in opposite directions. Fortunately for Lyanna and Charles, it was getting late and there were far fewer people around, allowing them to breathe a little easier and head back to the hotel in peace.

But their peace was short-lived. Shortly after entering the bedroom door, and just as Lyanna had left to shower, a notification from the Scuderia's official Instagram page appeared on Charles' screen. Curious, he opened it and felt a knot form in his stomach when he saw the photo posted. It was a black-and-white close-up of the brief moment they'd exchanged with Lyanna a few minutes before he started qualifying. His hand was resting on the cheek of the young woman who was looking at him with eyes filled with admiration. Their foreheads were pressed together and, had circumstances been different, he would have found the photo absolutely sublime. It was, but it was also a private moment. As if that weren't enough, the caption on the photo was not so subtly announcing their relationship.

Thanks @lyannamicheloff for being @charlesleclerc lucky charm. Pole Position for our favourite Monegasque.

A wave of anger swept over him. How dare they? Charles had always been more or less discreet about his private life, and although he had no desire to hide Lyanna, this was certainly not the way he'd imagined announcing his relationship to his fans. Lyanna returned to the room, a towel wrapped around her and her hair damp, completely unaware of what just happened. But seeing Charles pale and with a dark look on his face, clutching his phone in his hand until his knuckles were white, she understood. Gently, she approached him and took the phone out of his hand to look at the screen. Charles didn't try to stop her. He felt her tense up and slightly flinch when he threw his arm around her to pull her against him.

“I promise you that they are going to hear me. I don’t care if they are using me but I won’t let them drag you into that. It’s messed up and wrong on so many levels.”

Lyanna had never seen Charles this angry.

“What is done is done, Charles. We just have to deal with it.” She tried to calm down but sounded defeated.

“I’m going to talk to Mia tomorrow. I’m going to explain to her exactly what I think about this kind of shit. Don’t worry, okay.”

“I’m not worrying about me Charles; I’m worried about you. You have a race tomorrow and you are starting on pole, you should not have to deal with this kind of things. I’m going to call my agent and ask for advice. You should rest.”

She got up and took out her phone, already having missed a few texts and calls from family and friends. She chose to ignore them for the time being. She slipped an arm around Charles's neck as she rose and placed a kiss on his cheek before slipping out onto the balcony. As soon as she had closed the door, she dialed her agent and explained the situation.

“I don’t know Lya. It’s really up to you guys. You know that I would never interfere with your relationship. But if you really want my opinion on that, I will tell you to own the narrative and not let it be controlled by someone. But it’s up to you if you want to be public about it and how.” Told her Sofia.

She sighed. She was not comfortable at the idea to give a glimpse of what her relationship was like. Mainly because it was the best way to give people right to speculate, comment and attack them. She wished Sofia a good day and went back inside. She quickly summarized her conversation to Charles, who was lying on the bed, scanning the comments under the Instagram post.

“Some people say that you are using me for fame. As if you needed me to succeed.” He mumbled. “And some of what I assume are your fans are saying that it’s me who is using you. They are fighting in the comments. It would be funny if the situation was not so delicate and dramatic.”

Lyanna took the phone from Charles' hands and placed it on the bedside table before settling down beside him and forcing him to look at her. She had rarely seen him look so defeated and sad.

“We will be fine, we are going to find a way, okay? But for now, it’s late and you have a race to focus on winning. I don’t care about the picture. Well, I’m pissed off but it doesn’t change our relationship. Tomorrow, I’m going to show up with you and I’m going to cheer you on and when you’ll win, I’ll be front row to watch you with a proud smile on my face. Because I love you. No matter what the people and Ferrari think.”

“Thank you. For being you. I must have done something really nice in a past life to have you by my side today.”

When Charles arrived at the paddock with Lyanna the next day, everyone was in a frenzy, wanting a photo and a quick word with the couple. It took Charles and Lyanna almost an hour to get to the Ferrari garage, which made Charles late for his meeting with his engineers and team strategists. They had very little time to themselves, just a few minutes before Charles had to take his place in the car.

“Here, wear this for me, okay?” he said while giving her the famous horse bracelet offered by Lyanna a few months ago. “It’s going to bring me luck I can feel it.”

“You don’t need luck but if it can make you feel better, fine.”

She put it around her wrist before looking at him and taking his hands in hers.

“Well, it’s time for me to go.”

“Then, be fast. Come back to me in one piece. I love you.”

“I love you.”

The race began shortly afterwards. Charles got off to a very good start and managed, not without difficulty, to keep Max under control behind him. Then, on lap 15, the race changed dramatically. While Charles was busy keeping an eye on Max and battling with him, he did not see George attempt to take his chance a few metres behind. Caught between the two cars, the Ferrari ended up colliding violently with the Red Bull and was thrown a few metres above the ground, ending up in the gravel. The dust caused by the debris and gravel did not immediately reveal that the car was upside down, in a way it should not be.

=======

author's note: I'm going to go hide in a corner. I'm sorry guys but a little bit of drama was needed lmao. Don't hesitate to tell me your thoughts in the comment / ask box / DM wherever you feel most comfortable to do so! It's always a pleasure to read you.

taglist:

@zendayabelova @purplephantomwolf @ru-kru @dakotali @blueflorals @aundercover @ruleroftheuniverse @fangirlika @writerscurse @elijahmikaelsonbitch @leclerc13 @heeseung-baby

If you are tagged but did not receive any notifications, please check your settings because it means that Tumblr didn't let me tag you.

[putschki1969]

hello! would you say the girls are popular in japan? like if they walk down the street is someone gonna come up and be like omg hi i know you? i know they're not like uber world famous or whatever, but never really thought abt it from that perspective

Hi there!

Sorry for the really late reply, this has been sitting in my drafts for a very long time.

Hmmm, no, I have personally never considered them to be famous in the traditional sense of the word. Even back in their Kalafina days, they weren't very well-known outside of their admittedly quite big but rather contained fanbase (which always surprised me considering the almost-idol-like marketing strategies employed at certain points of their career). Whenever I mentioned them to anyone in Japan (people from all walks of life), that person had no idea who I was talking about. Sometimes not even die-hard anime fans were familiar with them beyond maybe knowing a song or two. I think it's because they never quite crossed into mainstream with their music (which of course was both a blessing and a curse).

Needless to say, they are even less well-known as solo artists.

We know the girls walk down the street, use public transportation, have appointments at salons, engage in leisure activities and eat at a variety of cafés/restaurants without being bothered. Some of those places are more exclusive than others (especially the ones Keiko frequents) but for the most part, they go to regular places with lots of random people. Usually, when they are going out we see them wear some sort of hat and a face mask, nothing too crazy or out of the ordinary, they are clearly not trying to disguise themselves but it's probably an attempt to keep a somewhat low profile.

But honestly, Japan isn't really a place where people would outright approach "famous" individuals in public unless they feel very confident. People generally mind their own business, keep their distance and just try to appear as inconspicuous as possible. With this mindset, I would assume stalking is much more common than active engagement. That's not to say that there aren't exceptions to this rule. Just a few weeks ago a Japanese YK/Kala-fan more or less orchestrated a situation in which he was able to meet Yuriko Kaida and LINO LEIA after finding out where they would be going. He handled the whole thing in a respectful/subtle manner and it worked out pretty well for him so it was fine but it's definitely not something that happens on a regular basis.

Unfortunately, I don't know enough about really big idols/actors/artists but I am sure things are a bit more complicated for them, they are probably more careful with how they act on a day-to-day basis but I doubt they would lock themselves up in their homes. After all, we have seen someone as popular as LiSA casually hang out with Keiko at a random restaurant so she seems to be comfortable being out and about in public.

[racefortheironthrone]

Hey, what does disruptor mean? I saw it when looking at your answers. I’ve also seen people joke about it on twitter but I can’t find a meaning to it.

It's a term I personally loathe, but I'm willing to do some recent cultural/intellectual history to explain where it came from and what it means.

The term disruptor as it's commonly used today comes out of the business world, more specifically the high tech sector clustered in Silicon Valley. Originally coined as "disruptive innovation" by business school professor Clayton Christensen in the mid-to-late 90s, the idea was that certain new businesses (think your prototypical startup) have a greater tendency to develop innovative technologies and business models that radically destabilize established business models, markets, and large corporations - and in the process, help to speed up economic and technological progress.

While Christensen's work was actually about business models and firm-level behavior, over time this concept mutated to focus on the individual entrepeneur/inventor/founder figure of the "disruptor," as part of the lionization of people like Steve Jobs or Mark Zuckerburg or Elon Musk, or firms like Lyft, Uber, WeWork, Theranos, etc. It also mutated into a general belief that "disrupting" markets and, increasingly, social institutions is how society will and should progress.

I find these ideas repellant. First of all, when it comes to the actual business side of things, I think it mythologizes corporate executives as creative geniuses by attributing credit for innovations actually created by the people they employ. Elon Musk didn't create electric cars or reusable rockets, Steve Jobs didn't design any computers or program any OSes, but because they're considered "disruptors," we pretend that they did. This has a strong effect on things like support for taxing the rich - because there is this popular image of the "self-made billionaire" as someone who "earned" their wealth through creating "disruptive" companies or technologies, there is more resistance to taxing or regulating the mega-wealthy than would otherwise be the case.

Even more importantly, treating "disruptors" like heroes and "disruption" as a purely good thing tends to make people stop thinking about whether disruption to a given industry is actually a good thing, whether what tech/Silicon Valley/startup firms are doing is actually innovative, what the economic and social costs of the disruption are, and who pays them. Because when we look at a bunch of high-profile case studies, it often turns out to be something of a case of smoke and mirrors.

To take ridesharing as an example, Lyft and Uber and similar companies aren't actually particularly innovative. Yes, they have apps that connect riders to drivers, but that's not actually that different from the old school method of using the phone to call up a livery cab company. There's a lot of claims about how the apps improve route planning or the availability of drivers or bring down prices, but they're usually overblown: route planning software is pretty common (think Google Maps), when you actually look at how Lyft and Uber create availability, it's by flooding the market with large numbers of new drivers, and when you look at how they got away with low prices, it was usually by spending billions upon billions of venture capital money on subsidizing their rides.

Moreover, this "disruption" has a pretty nasty dark side. To start with, Lyft and Uber's business strategy is actually a classic 19th century monopoly strategy dressed up in 21st century rhetoric: the "low prices" had nothing to do with innovative practices or new technology, it was Lyft and Uber pulling the classic move of deliberately selling at a loss to grab market share from the competition, at which point they started raising their prices on consumers. Availability of drivers was accomplished by luring way too many new drivers into the labor market with false promises of making high wages in their spare time, but when the over-supply of drivers inevitably caused incomes to decline, huge numbers of rideshare drivers found themselves trapped by auto debts and exploited by the companies' taking a significant chunk of their earnings, using the threat of cutting them off from the app to cow any resistance. And above all, Lyft and Uber's "disruption" often came down to a willful refusal to abide by pre-existing regulations meant to ensure that drivers could earn a living wage, that consumers would be protected in the case of accidents or from the bad behavior of drivers, etc. As a policy historian, however, I find the extension of "disruption" into social institutions the most troubling. Transportation, health care, education, etc. are absolutely vital for the functioning of modern society and are incredibly complex systems that require a lot of expertise and experience to understand, let alone change. Letting a bunch of billionaires impose technocratic "reforms" on them from above, simply because they say they're really smart or because they donate a bunch of money, is a really bad idea - especially because when we see what the "disruptors" actually propose and/or do, it often shows them to be very ordinary (if not actively stupid) people who don't really know what they're doing.

Elon Musk's Loop is an inherently worse idea than mass transit. His drive for self-driving cars is built on lies. Pretty much all of the Silicon Valley firms that have tried to "disrupt" in the area of transportation end up reinventing the wheel and proposing the creation of buses or trolleys or subways.

Theranos was a giant fraud that endangered the lives of thousands in pursuit of an impossible goal that, even if it ould have been achieved, wouldn't have made much of a difference in people's lives compared to other, more fruitful areas of biotech and medical research.

From Bill Gates to Mark Zuckerburg, Silicon Valley billionaires have plunged huge amounts of philanthropy dollars into all kinds of interventions in public education, from smaller classrooms to MOOCs to teacher testing to curriculum reform to charter schools. The track record of these reforms has been pretty uniformly abysmal, because it turns out that educational outcomes are shaped by pretty much every social force you can think of and educational systems are really complex and difficult to measure.

So yeah, fuck disruptors.

[misshockman]

🎀(*^-^)／＼(*^-^*)／＼(^-^*)🎀(*^-^)=EF=BC=8F=EF=BC=BC(*^-^*)=EF=BC=8F=EF=BC=BC(^-^*)Kendra (Holstein-Romanov) Hockman

🌟 X Research Scientist @ SpaceX | SpellbookAI | Elon Musk Consulting | HPC-AI | IxDA | CTE Advisor 🌟

📍 Greater Seattle Area | 🌐 Contact Info

📞 P: +1.360.560.6127 | 📧 E: misshockman@gmail.com

💼 Open to Marketing and Public Relations Specialist and Event Project Manager roles 💼

🌟 About Me 🌟

✨ Business Development Specialist, Agile Project Manager, and Event Producer with +12 years of marketing experience and a passion for providing white glove customer service. ✨

🌟 Skills 🌟

Public Speaking 🎤

B2B + B2C Sales 💼

Stakeholder Relations 🤝

Account Management 📊

SCRUM Development Process 🏃‍♀️

Customer Relationship Management (CRM) 💬

Data Management / Analysis 📊

Talent Acquisition 👥

Training, Team Building, & Development 🏆

Event Coordination, Production, & Reporting 🎉

Machine Learning + AI Expertise 🤖

Cloud Service Platform Expertise ☁️

VR/AR Consumer Education 🕶️

UX Design 🎨

Proficient in: Zoho, Salesforce, Asana, Trello, Kaltura, Rainfocus, StreamYard, Frame.io, Office 365, Google Workspaces, ChatGPT, & more.

🌟 Professional Experience 🌟

Creative UX.design @ SPACEX

2023 - ¤¤¤ | StarlinkX Studios (remote)

Manage Client Relations

Nurtured and secured $2 Million in sales within the first 60 days

Averaging +150 phone calls per day

Virtual Producer (Project Management) @ NVIDIA

2022 - ₩ | Santa Clara, CA (remote)

Produced an educational AI conference for researchers, developers, inventors, & IT professionals (+300k attendees, +800 sessions)

Coordinated keynote sessions with experts from NVIDIA, Meta, Mastercard, Uber, Google, Amazon, Stanford, etc.

Recorded via our virtual studio, completed post-production editing (cc), and broadcasted with live Q&A featuring ChatGPT

High-Performance Computing and Artificial Intelligence (HPC-AI) Advisory Council Member

Career and Technical Education (CTE) Leadership Committee Member for Public School District

Skilled In: Kaltura, Rainfocus, StreamYard, Frame.io, Office 365 (Excel/PP), Google Workspaces, & more

Project Manager (Business Development) @ SAMSUNG

2022 - ¤¤¤ | San Jose, CA (remote)

Community Liaison for SAMSUNG. Secure & maintain business partnerships

Support students, entrepreneurs, animal rescue groups, environmental protection groups, etc.

Career and Technical Education (CTE) Leadership Committee Member for Public School District

Highest Performing Market out of 36: Washington stores averaged 165% to sales plan

National Account Manager (Event Production) @ More Than Models

2020 – 2022 | Los Angeles, CA (remote)

Provided support and managed deliverables for clients such as Ferrari, Louis Vuitton, Wells Fargo, AT&T, Amazon, etc.

Shows Managed include AT&T Pebble Beach Pro-Am 2022, SuperBowl 2022, NBA All Star 2022, and more

Interviewed, input, and trained over 1,000 new talent candidates

Primary client contact and emergency contact for all shows

Executive Assistant for CEO, Ashlyn Henson

Spokesmodel / Product Specialist / Emcee / Tour Manager

2013 – 2022 | Independent, Nationwide

Consumer educator and product demonstrator specializing in Automotive & Technology

Trained and managed teams of up to 240 for events with over 300,000 attendees

Trade Shows Include: RSA, CES, GTC, GDC, E3, PAX West, Comic Con, Google NEXT, and many others

Clients include: Google, Amazon, Samsung, Cisco, Nvidia, Intel, Microsoft, Xbox, JLR, Lexus, Volvo, and more

Presenter with Stellantis on the International Auto Show Circuit for 3 years

Marketing & Public Relations Manager (Orthodontic / Healthcare Sales) @ All Star Orthodontics

2015 – 2017 | Camas, WA

Created and executed marketing strategies on behalf of Dr. Huong Le. Earned the “Elite Invisalign Provider” Award

Practice had a +3000% case increase, with a 45% conversion increase

🌟 Multi-City Experiential Tours 🌟

Stellantis - International Auto Show Circuit - 2019 to current - Automotive Product Specialist

Nintendo - Nintendo Switch Together Tour - 2019 - Tour Manager

Maruchan - Back 2 Ramen Tour - 2018 - Tour Manager

Safeway - Safeway Back to School Tour - 2018 - Field Manager

Intel - Intel’s Tech Learning Lab Tour - Portland - 2018 - Team Lead

Samsung - Galaxy Studio Tour - 2018 - VR/AR Demonstrator

Xbox - Super Lucky Tale’s Tour - 2017 - Costume Character

Kids Obstacle Challenge - 2016 - Lead Emcee

🌟 Technology Events 🌟

Amazon - CES - Las Vegas - 2020 - AWS Spokesmodel

VMware - VM World - San Francisco - 2019 - Emcee

GlaxoSmithKline - ADA FDI World Dental Congress - San Francisco - 2019 - Spokesmodel

Google - Google Marketing Live - San Francisco - 2019 - Breakout Sessions/Keynote Supervisor

Google - Google I/O - Mountain View - 2019 - Breakout Session/Keynote Supervisor

Google - Google Developers Group Leaders Summit - Mountain View - 2019 - Supervisor

Google - Google Next - San Francisco - 2019 - Supervisor

Nvidia - NVIDIA GTC 2019 - San Jose - 2019 - Breakout Session/Keynote Supervisor

Cisco - RSA - San Francisco - 2019 - Spokesmodel

Adobe - IxDA: Interaction Design Association - Seattle - 2019 - Spokesmodel

Google - Google Cloud Summit - Seattle - 2017 - Hostess

🌟 Gaming Events 🌟

Nintendo - Comic Con - San Diego - 2019 - Team Lead

Nintendo - E3 - Los Angeles - 2019 - Team Lead

Nintendo - Comic Con - San Diego - 2018 - Line Manager

Nintendo - PAX West - Seattle - 2018 - Game Demonstrator

Xbox - PAX West - Seattle - 2017 - Costume Character

Nintendo - Nintendo World Championships - Seattle - 2017 - Costume Character

🌟 Automotive Events 🌟

Lexus - Private NBA Event - Portland - 2019 - Hostess

KIA - Seahawks Games - Seattle - 2018 - Emcee

Jaguar/Land Rover - Seattle International Auto Show - Seattle - 2018 - Right Seat Driver

Jaguar/Land Rover - Portland International Auto Show - Portland - 2017 - Right Seat Driver

Volvo - Unveiling at Vail - Vail, Co - 2016 - Right Seat Driver

KIA - Portland Trailblazers - Portland - 2013-2016 - Emcee

🌟 Project Management Experience 🌟

NVIDIA - GTC 2020, GTC 2023

VIP Press Event at Vespertine - 2021

Ferrari - Casa Ferrari - Concours d’Elegance 2021

Louis Vuitton - NBA Finals 2021 - Louis Vuitton Trophy Ceremony

Rockstar Energy - Super Bowl 2022

British Government - Premier League Event 2022

Wells Fargo - Active Cash Holiday Program

Warner Bros. - The Conjuring 3 Premiere Event 2021

AT&T - HBCU Spotlight 2022, NBA All Star 2022, AT&T Loft at Pebble Beach Pro-Am 2022, NBA/NHL Team Entitlement Nights, AT&T Hoop Hustle

ESL One - Los Angeles 2020

Target - Target Halloween Slime Lab 2021, MLS All-Star Target Event 2021, Harry Potter Big Screen Drive-In Series 2021

Amazon - Amazon Fresh Food Fest 2022, Bacon Fest 2021, Cheerios ‘Moments of Good’ Program 2021, Amazon GO 2021, Amazon Fresh Grand Opening

Toyota - Orange Blossom Classic 2021, ONE Music Festival 2021, Houston Toyota Gold Cup 2021, Phoenix Toyota Gold Cup 2021, BIG3 2021, Club America

[houseofbrat]

What are the issues Kamala Harris is running on?

Seemingly none, which is why other corporate hacks are doing her work for her.

Still not answering questions either!

Addressing corporate power was not a big part of what she did as the attorney general of California, as a U.S. senator or as vice president. And as a candidate, while she has mentioned price gouging, medical debt and corporate landlords, she has not laid out a full policy agenda. Some signs, however, are worrisome. It’s often said in politics that “personnel is policy,” so consider the people around her. One of Ms. Harris’s closest advisers is her brother-in-law Tony West, who is taking a leave from his job as the chief legal officer of Uber to help with her presidential campaign. Mr. West, a high-level Justice Department official in the Obama administration, is reportedly bringing in a host of campaign officials. The team now includes former corporate advisers. David Plouffe, who worked for Uber and advised TikTok and the cryptocurrency exchange Binance, has also joined the team. During the Obama administration, Mr. West had a leading role in the flawed response to the financial crisis. The commercial strategies of his current employer, Uber, are based in part on controlling markets and undercutting labor standards. In addition, a key supporter of Ms. Harris is the billionaire LinkedIn co-founder Reid Hoffman. Mr. Hoffman seems to believe that Wall Street and big business are what make America great. Indeed, he co-wrote a book called “Blitzscaling” that endorses the business strategy of raising a lot of money from investors to corner a market. What, if anything, does the presence of such people in Ms. Harris’s orbit imply about her governing agenda? On one level, not too much: It just means that she is familiar with a lot of people involved in the Obama administration and on Wall Street. That’s not unusual among politicians. But that’s not the end of the story. Mr. Hoffman has publicly encouraged the firing of Ms. Khan, saying that she was “waging war” on American business, and has bemoaned tariffs. (I criticized Mr. Hoffman on X about some of this, and he responded by criticizing me.) In the face of these remarks, Ms. Harris has been silent. While a campaign aide has said that there are no discussions about replacing Ms. Khan, that is hardly an endorsement of the campaign to check corporate power.

~ Matt Stoller, "It’s Unclear What Kamala Harris Thinks About Corporate Power. But the Signs Are Worrisome."

[baradorable]

Name: Rift (Raymond Cruz) Age: Thirties Gender: Male Species: Human (Mutant) Occupation: Freelancer/Mercenary Allegiance: Krakoa (Former), Orchis (Former)

Art done by GeckoBara

This is my X-Men OC. Rift, AKA Raymond Cruz, is a mutant with the power to create portals. His abilities have made him a top asset for many groups. 

Personality

Rift is the "love 'em and leave 'em" type. Since he can always just use portals to leave any situation he wants, he's quick to ditch relationships and situations when things hit a rough patch. He does that with most situations, really. He's a mercenary, though he won't do anything he deems too evil, like kidnapping or murder. He's still willing to commit other crimes if they pay well. And given how useful his powers are, he makes sure to charge a lot for his services.

He's smart, charismatic, and able to analyze situations well. He's strategic. Which makes him dangerous. He has a competitive side, which can sometimes slip out on the field. If you're able to get him in the right mindset, you can get him to forget his carefully-crafted plans and possibly mess up.

Because he invested a lot of time in developing his powers, he's come up with a lot of strategies to fully exploit them. He knows his limits and potential well. He takes pride in his abilities and the need people have for them. So he gets jealous interacting with someone more powerful than him. His worst trait is that he'll try to one-up these people. In extreme cases, he might even try to sabotage them to bring them down. He's backstabbed some of his fellow mercs to ensure he comes out on top.

Part of this is a desire to be liked. He grew up in a very anti-mutant world, so he's used to being disliked for who he is. He secretly craves validation. Since he abandons people quickly, he struggles to form strong bonds. On the rare occasions he finds a serious relationship with someone, his jealousy and competitive often lead him to sabotaging anyone he sees as a threat to the relationship.

When he’s off-duty and walking around in his normal life, he takes on the persona of a shallow himbo.  He speaks in a flighty tone, seemingly misses big social cues, and freely speaks his mind in a way that can inadvertently hurt someone's feelings. He's cultivated the image of a in idiot for his own gain. It's a persona that allows him to have fun and avoid showing his true self; someone who strives to be perfect and beloved. After all, it hurts when people reject the real you. But if they reject the mask you put on - the act that doesn't represent the real you - then there's no harm done.

TL;DR: He's smart and hot. He's flaky and possessive. But he's hot, so it's okay. He's a good guy. He's just not a nice guy.

Backstory

Rift is American. His mother immigrated from Ireland in the mid or late '80's. His dad was born in America, but I haven't decided where his family is from. I'm thinking Portuguese, just for some self-indulgence. But also because Marvel doesn't have any Portuguese heroes at the moment.

His powers activated when he was 14, and he would spend the next several years working on developing his powers. He'd frequently ditch school or home, due to anti-mutant sentiment held by the people around him. He ended up developing some prejudices towards humans.

He ended up making a business out of transporting people around. Think Uber, but faster and with more range. Once word of his powers got around, various organizations began to seek him out. Rift would eventually parlay into full freelance mercenary and spy work.

Here's my idea of how he fits into the Marvel universe. You can ignore this if you don’t follow X-Men continuity.

He was one of the mutants depowered by M-Day, but came to Krakoa and got resurrected to get this powers back. His natural prejudice towards humans made him predisposed to liking the nation, and he was willing to lend his services to X-Force in order to help mutants.

However, the Five were very hesitant to remove his secondary, eye-based mutation; one he always kept hidden out of resentment and disgust. Many other mutants insisted the should keep his extra eyes and take pride in being different. Empty platitudes that he found patronizing. So he left and continued his work as a freelancer.

He ended up coming across Orchis, who would hire him on to spy on Krakoans and allow them to move around the world without notice. Orchis is an organization made up of people from several groups (S.H.I.E.L.D., A.I.M., HYDRA, etc.) to deal with the threat of humans becoming extinct and supplanted by mutants. 

While he knew they were anti-mutant, He was unaware just how anti-mutant they actually are. They paid well, so he could stand to put up with them if he got something out of it. And it put him in conflict with other mutants, so he'd always have the opportunity to test his powers. 

Of course, come Fall of X, they inevitably betrayed him and every other mutant. He was on a mission to Arakko during the third Hellfire Gala, thus avoiding most of the chaos. Once he heard about how Orchis attacked Krakoa, he fled to deep space and stayed there for a few months.

After Fall of X, he returned to Earth. He hated humans even more after they supported Orchis’ anti-mutant tactics. But he also hated the X-Men, since they and the leaders of Krakoa let the only sanctuary for mutants fall.

Job

He's a "freelancer" (read: mercenary) who works with various groups. His official codename is Rift, but for various business-related reasons, he's also known by several aliases: Bluebird, Luscinia, Luzon, Cardinal, Ripple, and Thrush.

He'll use a different name to obscure his identity, or know what kind of group is hiring him. For example, one criminal organization calls him Cardinal. Anyone who calls him by that name is likely associated with that organization. The NYPD know him as Luscinia.

He has different ways for people to contact him, and the type of name they use for him tells him what kind of work they have in mind, or who's hiring him. The goal is to keep everything separate, & being able to filter what kind of job he chooses to accept. (It's actually a lot more complex than having different phone numbers, but I'm giving you the simplified take.)

He doesn't kill, and he avoids directly harming innocent people. Spying, stealing information and theft are okay though.

Portal Power

Rift’s main power is to create portals, which he uses to spy on others, transport people, smuggle things, or create diversions. He rarely fights people directly; instead, he uses his powers to mess with the field. When creating a portal, one will open up close to him, and will connect to a portal that will appear at his desired location. His range is about 15,000 km. He can't access other dimensions through his power, but he can teleport around a dimension he's currently in.

His powers require him to see a location in front of him, or to have been there before. Otherwise, his powers "guess" the location, and open a portal to a completely random location on the planet, usually within two thousand miles of his current location. His power is also location-based, not person-based; he can't specifically try to find a person unless he knows their exact location. So no thinking of Spider-Man and trying to catch him at home.

These portals, once opened, can exist independently of Rift. He usually wills them to close instantly after he uses them, and can choose for how long they remain open Otherwise, they close after about two minutes, regardless if they're used. The portals can be any size, as long as they fall under 24 feet in diameter; they can't grow beyond that to accommodate travel for larger opens or things. There are no limits as to how many people can go through.

The number of portals active depend on their size. So he can create a lot of small, hand-sized portals at once, but only two 12 foot portals. Distance has no affect on his ability to make portals, though firing off too many portals in rapid succession will tire him out.

A cool side-effect of his portals is they won't bring anyone to a place that's impossible to visit. You can't be brought to the inside of a solid object, or in an area too small for one to logically fit. The powers can drop you into the ocean, but they won't place you inside a whale or trap you halfway through a statue. Because of this limitation, Rift can't open up a portal inside your guts, or force you through a portal into a chest at the bottom of the sea.

Other Notable Techniques

Moo-neuver: He opens a portal and lets stampeding cattle run over his opponents.

Torrent: Opens a portal to somewhere in the ocean, shooting forth a torrent of water at a target.

Smokescreen: By opening a portal above a factory chimney, he blasts his opponent with smoke.

Perfect Aim: If he has a firearm, he can open up one portal at the top of his gun, and and another in front of the target. By sending the projectile through the portal, he’s almost guaranteed to hit his target and avoid anything getting in the crossfire.

Black Hole: A theory, one he hasn’t tested out. What happens if you open a portal inside another portal? Or if two portals open into each other? Can two locations exist in the same place, at the same time? This results in neutron degeneracy pressure, where the rifts collapse in on each other to create a black hole. 

Scatter Slap: A secret technique he hasn’t discovered yet. He can touch something and open up countless tiny portals on a molecular level, getting in-between a person’s molecules/atoms/whatever the hell. This would let him instantly scatter someone or something across the world with his powers. Instant vaporization.

Secondary Mutation

He has another mutation: red eyes that grow on his arms. They're basically like tattoos, but become actual eyes when exposed to enough direct sunlight. The more sunlight his body gets, the more eyes appear. His skin will also turn red, and the eyes on his face will turn red, and gain black sclera. They can blink and look around independently, but he currently has no control over them, nor can he see through them.  Without sunlight, he begins to revert to his usual state. 

He's ashamed of this mutation, so he always covers up. 

He doesn't know it, but should he let his second mutation run its course, he'll be able to see from all of these eyes at once. If someone makes eye contact with them, the eyes can temporarily "steal" their sight, giving Rift the ability to see through that person's eyes. Meanwhile, that person now sees from one of the eyes on Rift's body. It's a very disorienting power.

His primary power is about escaping and providing his own personal freedom. His secondary power is about trapping others and taking things away from them. I feel like it's a good metaphor for his personality: he's flexible and living his best life, but has a sinister, controlling side that even he isn't fully aware of.

Trivia

Time for some fun

He’s bisexual. He leans more towards women, romantically. He leans towards men, sexually.

Claims to be a top, since one-upping and dominating others is his thing. But he’s actually verse top.

Has used his powers during sex.

He’s definitely a dom in bed. Very kinky, very in control. But sometimes, with the right partner, he’s can turn into the biggest sub you can imagine.

He used to have casual sex with a human friend who admired his eye-based mutation. That something Rift hated about himself was beautiful to him. This friend took Mothervine to try and force a mutation in himself, but would end up dying from the result. As he was dying, Rift broke him out of the hospital so they could spend their final moments at their favorite beach.  

Expert frotter.

He’s a quarter fairy. He has the potential to learn magic, but doesn’t know it. I like to imagine this magic would let him access Otherworld, or other dimensions.

[saviwebdezine]

8 Ways for Website Optimization of Small Business

Understand How Search Engines Work

Search engines like Google and Bing use advanced algorithms to analyze millions of web pages and determine the most relevant results for user queries. To do this, search engines crawl the web and look for different elements on the page, including title tags, meta descriptions, content, images, and more. The search engine algorithm looks for clues that the website is relevant to a particular query. Websites with high scores for usefulness tend to appear in search results. As a small business owner, it’s important to understand how search engine algorithms work to optimize your website and make your site more visible to potential customers You can improve your website’s ranking by optimizing key elements of your page for search engines. Title tags and meta descriptions are two of the most important things you can modify to make your website interesting for search engines. You can also do keyword research to find the words and phrases most relevant to your business group. Also, this optimization of your URL and images will make it easier for search engines to read and rank. By adding the right text and using schema markup, you can improve your website content making it easier for search engines to understand what your page is about. Properly creating and positioning data, as well as website graphics and other elements, will help it rank faster in search engines.

Do Your Keyword Research

Keyword research is one of the most important aspects of SEO for small businesses. This involves conducting online research on the words and phrases your potential customers typically use to search for similar products or services. Using this information, you can optimize your website and content for those relevant keywords. You can optimize your keyword research with a few steps: Start by writing down information about your business. You can use tools like Google Keyword Planner, SEmrush and Uber recommendations to find related keywords and keyword ideas. Consider specific phrases or questions your potential customers are searching for, such as “SEO for google my business” or “How to optimize your small business website for search engines”. Check the competition Identify the keywords your competitors are engaged in, and use them as your research tools. Once you’ve identified a few target keywords, you can use tools like SEMrush and Ahrefs to track their search volume and problem level. This will help you determine if they are worth targeting or if you should pursue other strategies. Remind yourself that you are making progress as you complete these tasks. Check the order of your pages daily. Make adjustments as needed. The team at Savi Web Dezine is constantly researching keywords and results.

[tapuwadangarembizi]

How can the implementation of sustainable energy help in the industrial sector, according to Tapuwa Dangarembizi

Firstly, Thanks to his extensive understanding of the most recent innovations and developments in the energy business, Tapuwa Dangarembizi has been instrumental in accelerating energy transformation and drawing attention to the issues of environmental sustainability. Furthermore, he has gained recognition as a significant leader and visionary in this area thanks to his expertise and dedication.

You can also read Tapuwa Dangarembizi Why is there a need to focus on using sustainable energy?

Businesses and industries contribute significantly to a nation's economy by generating sizable amounts of revenue, maintaining average incomes, and creating substantial employment opportunities for citizens from various social strata. Here is when it is also the responsibility of the industries to create such opportunities where they can save the environment and prevent it from a global crisis. Also deemed good Corporate Social Responsibility.

Understanding the implementation of sustainable energy in industries

The non-renewable energy sector typically uses mechanical processes to operate autonomously with the barest amount of human intervention. On the other hand, a green energy business needs much personnel to run and perform optimally, expanding job prospects and boosting a nation's entire economic structure.

By substituting or offsetting the demand for the emission of fossil fuels with net-zero power sources such as solar and wind, the industry's environmental impact immediately decreases if conventional sources utilized in sectors are replaced with renewable energy sources.

Unlike fossil fuels that deteriorate air quality and pose serious health risks due to their pollution of earth's resources, including soil, water, and air. Renewable energy produces far fewer greenhouse gas emissions, significantly improving the general health quality in the environment.

Get in touch with Energy Sustainable Solutions (ESS) today!

Our mission is to close the gap between development and sustainability. We have a group of forward-thinking individuals working constantly to create a variety of sustainable goods, services, and solutions for a peaceful and inclusive world. We are recognized as a sustainable business, and we provide clear sustainable strategies that monitor your sustainable ROI, invest in energy from renewable sources, and keep your market advantage. In addition, we also support Sustainable Development Goals by creating novel solutions that result in quick carbon reduction for a better future.

Another development, is the introduction of ride-sharing services like Uber and Lyft, which enable users to split journeys with others while lowering the overall number of cars on the road. These ideas, plans, and contributions from Tapuwa Dangarembizi have an opportunity to lessen traffic jams and greenhouse gases while also promoting a healthier and more environmentally friendly way of living. Tapuwa is working diligently to develop the charging infrastructure that will support Uber and Lyft as they are forced to electrify their fleets to remain sustainable companies.

Saving the environment

The work of Dangarembizi is targeted at the most efficient use of  energy sustainably. His innovations are helping the world use more renewable energy sources and rely less on fossil fuels. This helps to protect the environment while simultaneously supplying clean, inexpensive electricity.

Industry leaders must make eco-friendly decisions to pave the road for a healthy future since doing so establishes a policy that can benefit society while additionally guaranteeing corporate excellence. To know more, you may like to read The Future is Green: How Tapuwa Dangarembizi is Paving the Way for Sustainable Energy

[fastlane-freedom]

Disruptive Business Strategies: Innovate, Compete, and Succeed

Disruptive business strategies are innovative approaches that challenge the status quo of the industry and introduce new products, services, or business models that change the way things are done. Here are a few examples of disruptive business strategies that have expanded businesses worldwide: Uber: Uber is a ride-sharing service that disrupted the traditional taxi industry. Instead of owning a…

[nuinindia2023]

Day Four

After an eventful and informative yesterday, we all woke up around 8 am to grab a quick breakfast and head over to Shopper Shop HQ in Uber. Shopper Stop is an Indian department store chain with over 86 stores known as the Indian Macys

We arrived at Shopper Shop HQ around 9:30 and saw the building's Modern design and sleak interior. Once we arrived at the HQ we went up to the conference room and had Sahil the leader of brand marketing and communications for Shopper Shop speak to us. He was a really brilliant and amazing person who not only talked about marketing at Shopper Stop but also his business journey and career advice for us. He had a wealth of information about marketing and the Indian market. He went into depth about Shopper Stop's marketing strategy and presented a real world example of international marketing.

Afterwards we were so lucky to be taken to a Shopper Shop store in the Orbit Mall. The orbit mall was a nice modern mall. There we walked around and looked at products that were discussed before in our meeting, which was really cool. Shopper Shop had a huge variety of products. We were walked around by a Shopper Stop HR employee and personal shopper who helped us explore the store and were so accommodating. We got snacks after and some students got a foot massage

We got lunch after and some students decided to try fast food brands with an Indian twist. Some students had KFC, Pizza Hut, and Burger King. The KFC Perri chicken tenders were really good with a bit of a kick. After we ate some students decided to go back to the hotel in a Tuk Tuk. The Tuk Tuk is an awesome mode of transportation that can weave in and out of Mumbai traffic

After we made it back to the Hotel, 3 groups of 2 students presented on Indian Family Conglomerates at 3 pm. The presentations were really interesting and helped give an overview of the key players that run the Indian economy. The presentations helped me better understand the Indian market. Many of the stores and items we have seen so far are owned by the families

After the family's presentation, we had a quick tea break and attended a lecture about market research lecture regarding Marketing. Both lecturers were really informative about marketing research and explained its importance. The lecture was very interactive with many students getting involved and participating. The lecture covered in-depth quantitative and qualitative methods and how it is used in real life. The lecture also had us discuss current brands and visualize the brands

The last presentation of the day was about marketing in Rural India which was really fascinating. Rural India is such an important piece of Indian culture and economy which is rarely discussed. The lecturer was really passionate and had a wealth of information which helped the students gain an understanding of how advertising and the economy works in rural India. One example of marketing in Rural India that was really interesting was that promoters go into Villages and play tv and movies

After the presentations, students either went to dinner, went to rooms, or worked in the lobby preparing for our Sneako case study tomorrow