#Bounce Rate Metrics
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A Beginner's Guide to Understanding and Improving Your Website's Bounce Rate
In today’s digital world, websites are key to drawing in and keeping users’ attention. Keeping an eye on web analytics is vital for success. The bounce rate is a key metric that shows how users behave and how well your site works. Are you unknowingly sabotaging your online success with a high bounce rate? This guide will explain what a bounce rate is and why it’s important for your site’s…
#Bounce Rate Metrics#Content Relevance#Navigation Improvement#SEO strategies#User Engagement#User Experience#Website Analytics
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I PASSED MY INTERVIEW AND I GOT THE PHD PLACEMENT!!!!!!!!
#:)#i start in october and other than some clerical stuff when i get my formal acceptance i am fully set!#also i got offered a place on the teacher training scheme because my presentation was super impressive like this is huge#plus my supervisors are both my highest rated tutors who i work super well with#so by every metric this is the best possible outcome i could have attained#sitting in the uni cafeteria trying to process this and not bounce off the walls. lmao
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Bounce rate is an important metric to track because it can tell you a lot about how well your website is performing. This guide discusses the bounce rate in-depth and teaches you how to improve it.
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Which SEO metrics are important to track?
There are several important metrics to track when it comes to search engine optimization (SEO). But, here are the most important SEO metrics to watch for:
Keyword rankings: This is the position that your website appears in the search results for a particular keyword or phrase. Tracking your keyword rankings can help you understand how well your website is performing for those keywords and identify any potential issues.
Traffic: This is the number of visitors who come to your website from search engines. Tracking your traffic can help you understand how well your SEO efforts are paying off and identify opportunities for growth.
Bounce rate: This is the percentage of visitors who leave your website after only viewing one page. A high bounce rate can indicate that your website is not providing the information or value that visitors are looking for.
Conversion rate: This is the percentage of visitors who take a desired action on your website, such as filling out a form or making a purchase. Tracking your conversion rate can help you understand how well your website is meeting the needs of its visitors and identify areas for improvement.
Backlinks: These are links from other websites to your website. Having a large number of high-quality backlinks can help improve your search engine rankings and increase the credibility of your website.
In general, it's important to track a variety of metrics in order to get a complete picture of your website's performance and identify areas for improvement.
P.S: Visit Digital Marketing Forum for more such insights and specific answers to most [unanswered] questions.
#SEO and Online marketing#seo metrics#digital marketing#high quality content#backlinks#bounce rate#organic traffic
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Make Me Sweat
Pairing: Aoi Todo x f!reader
Rating: Explicit - MINORS DO NOT INTERACT!
Word Count: ~2.5k
cw: written with a curvy reader in mind, canon-divergent (post-Shibuya but a happy one), all characters are 18+, explicit language, smut – cunnilingus, vaginal fingering, spit play, PIV sex (cowgirl position, mating press), breeding kink, praise kink, pet names (sweetie, sweetheart, baby, pretty girl, good girl), creampie
Summary: With the start of the new year, you make it one of your resolutions to become more active. You begin at your apartment's fitness center, where you run into your muscle head, loud-mouth next-door neighbor, Aoi Todo. He offers his gratuitous advice, annoying you at first. But when he suggests a particular kind of workout, it piques your interest enough that you can't refuse.
Author’s Note: I used metric units (kg) to describe the weights. Also, I am no expert in lifting so please take all of this with a grain of salt LOL. I just know that canonically, these characters are fucking STRONG. I stopped with the tag list on this one bc technically this was a bonus fic and I wasn't sure if anyone wanted to be tagged in these. With that, please enjoy some shameless smut about our favorite JJK himbo! Divider credit to @/cafekitsune.
part 6 of to all the boys who live next door anthology series
When you said you wanted to start exercising more, you weren’t expecting this: being bounced up and down your next-door neighbor’s impressively huge cock. Yet, here you are, getting pounded with your ass slapping lewdly on his thighs. His big hands dig into the sides of your belly, his lips on the skin of your neck, voice gruff and husky. “Told you, didn’t I?”
Let’s rewind to a few hours earlier.
You haven’t been prioritizing yourself lately; your obligations during the day drain all the energy from you and your bed is always so enticing for a nap. When the new year approaches, you make it one of your resolutions to be more active. The gym in your apartment complex is finally open after being renovated the past three months and now, there’s really no excuses when the opportunity is just five floors below you. Your forego your usual nap and suit up in your favorite workout clothes, heading down the elevator to the fitness center.
Luckily, it isn’t crowded; the only other people inside are Aoi Todo, your neighbor, and his pink-haired buddy, Yuji. They’re both at the weights section, Yuji doing squats with the barbell while Todo spots him, yelling at him encouragingly. “Come on, brother. Hold it, hold it! You got this!”
Yuji grunts, holding the deadlift for as long as possible, eventually dropping it to the floor with a loud thud. Todo claps emphatically, beaming at him. “That’s what I’m talking about!”
You smile to yourself, amused at Todo’s contagious enthusiasm. When he notices you, he gives you a nod, which you return, slightly embarrassed for being caught watching.
Have you mentioned yet how fucking ripped he is? Today, he wears a loose tank, arm holes cut low to show off his extraordinary physique. Arms bulging with muscles, an incredibly large chest, a well-defined eight-pack. He’s built like a Spartan warrior, ready for battle, destined for victory. It’s impossible to ignore a body like his, even more impossible to ignore his eccentric attitude, which gets on your nerves when you have to listen to his noisy demeanor on the opposite side of the wall.
The cardio section is on the other side of room, so you make your way to one of the treadmills, setting the level to a walking pace for a quick warm-up. Before you put your headphones in to listen to music, you eavesdrop of their conversation, observing them from your peripheral.
“Good shit, brother,” Todo says, massaging his shoulders affectionately.
Yuji scratches his head, grinning. “Still got work to do to match my PR. After Shibuya, my strength hasn’t been the same.”
“You’re still the strongest fucker I know. Besides me, of course,” Todo adds, chuckling. “Spot me before you go.”
They replace the already notable weights with what you suspect are heavier ones. Yuji whistles through his teeth. “300. You’re losing your touch, don’t you think?” he teases, nudging him in the ribs.
Todo digs into a container of powdered chalk, coating his fingers with it. “I’m taking it easy today. Don’t want to over-exert myself in case something exciting happens later.”
“What’s that supposed to mean?”
He grabs on to the barbell, smirking. “I don’t know yet. We’ll see.” Maybe it’s your imagination, but you can almost swear that his eyes meet yours for a split second in the reflection of the mirror.
You continue to observe as Todo easily deadlifts 300 kg, as if it weighs nothing to him, repeating this ten times without breaking a sweat.
Yuji laughs, helping him rerack. “That’s crazy.”
Todo pats his back. “You’ll get there soon, brother. Once you’re fully recovered, you’ll be lifting more than me, I’ll make sure of that.” His unwavering support is actually endearing. Sure, he can be obnoxious, but this side of him is charming.
Unfortunately, this sentiment doesn’t last long. Once Yuji leaves, Todo decides to choose the treadmill right beside you, purposefully neglecting the surrounding unoccupied cardio machines. You’re still at a walking pace, eyeing him suspiciously as he stands there, blatantly watching you with a cocky grin. “Did you enjoy the show?”
Avoiding his gaze, staring at the console in front of you, you mutter, “Excuse me, but I’m trying to focus here.”
“Focus on what? Walking?” he scoffs, leaning on the handrail nearest to you. “You’re not going to get far if you keep going at a snail’s pace.”
You roll your eyes, finally looking at him. “So what do you suggest, Oh-Wise-One?”
It’s meant to be sarcastic, but of course, he thinks you’re genuinely asking. “You’ve got to alternate between high intensity and low intensity. Sprint for thirty seconds, then walk for a minute to cool off. Then repeat. Simple as that.”
As much as you appreciate the gratuitous advice, you’re already familiar with high intensity interval training. You’re just nervous to actually do it, not confident in your running abilities. “I’m not a good runner,” you admit.
“I’m sure that’s not true. Come on, show me what you got.” He crosses his arms over his pecs, waiting.
Deciding it’s better to relent to him rather than argue, you brace yourself, upping the speed so that you’re doing an easy jog.
“You can do better than that!” he hollers, reaching for the controls to increase the level, making the track move faster and faster. You’re sprinting full speed now, lasting about thirty seconds before you swat him away, tugging at the emergency shut off cord to stop it.
You catch your breath, glaring at him, sweat starting to bead on your forehead. "What the fuck, are you trying to kill me?!"
He’s unfazed by your outburst and oblivious to the asshole move he made. “Don’t be so dramatic. You did great. You have really nice form.”
You don’t let his compliments dissuade you from being angry at him. “You can’t just do that without any warning. I’m still getting used to all this.”
“You’re right, I’m sorry,” he apologizes. “I won’t do that again.” He watches you take long sips from your water bottle, scanning your figure up and down. A coy smirk spreads across his face. "You know, if running ain't your thing, there are other workouts we can try that might suit you better."
You continue to drink, gradually regaining your composure. "Like what?"
He leans in close to you, breath hot on your ear. "Sex."
You choke on your water, using your towel to wipe the mess. Ready to give him an earful, he hops off the track, walking towards the exit. "If you want to work up a real sweat, you know where to find me. I promise to make it worth your while.”
And with that, he's gone, leaving you speechless. And intrigued.
~~~
After dinner, you take a long shower, Todo’s unconventional suggestion replaying continuously in your mind. You’re almost certain it’s a ridiculous joke, though the more you analyze it, the less ridiculous it seems. In fact, by the time you’re drying off in front of the mirror, checking your reflection carefully, you’re seriously considering it. You’re not particularly tired from earlier, so maybe you have room for one more workout. And hey, if the offer still stands, why not take it?
You slide into a different pair of leggings, one that shows off your curves, and slip on a t-shirt, fulling prepared to exercise. In your running shoes, you walk the few steps next door and knock twice. When he doesn’t answer within the first ten seconds, panic sets in and you’re tempted to turn on your heel to retreat. Before you can, the door swings open and you’re greeted by Todo’s bare bust. He smirks, not at all surprised to see you standing in front of him. “Hey.”
Swallowing the thick saliva gathering on your tongue, you let out a meek, “Hello.” His enormous frame towers over you and you can’t help but salivate at the sight of him. You always assumed he’d be the type of guy to walk around shirtless in his apartment. Not that you’re complaining.
He beckons you inside, closing and locking the door shut behind him. “Can’t stop thinking about it, huh?”
You roll your eyes at him, cracking a smile simultaneously. “Well, it’d be rude to turn down such a generous offer, right?”
He lets out a small laugh, stepping towards you, gripping at your hips to pull you into him. “I knew you were a smart girl.”
You’ve severely underestimated how much bigger he is than you until this moment, as you peer up at him eagerly. “Todo.”
He bows his head down, mouth grazing your ear. “Aoi.”
“Aoi,” you repeat, breath hitching.
“Good girl,” he praises, making you shudder with anticipation. “Tell me exactly what you want and I’ll give it to you.”
You paw at his chest, admiring his sculpted muscles, pressing your fingers into them without even making a dent. “I want you to give me that workout you promised me.”
“Yeah?” he croons, his noticeable erection strained in his sweatpants. “You want this fat fucking cock, don’t you?”
He’s as vulgar as you imagined he’d be and it only spurs you on. You link your arms around his neck, on your tippy-toes to meet him for a kiss. Instead, he hoists you up, holding you with his hands below your ass, your legs wrapped around his waist. His boner throbs as you buck your hips on him, desperate for friction on your aching clit. “You feel it, don’t you?” he purrs, grinding you against him. “That’s all for you.”
He carries you into the bedroom, kissing you sloppily with his massive tongue invading your mouth. When he can’t take it anymore, he tosses you onto the mattress, stripping his clothes off swiftly, you doing the same. He crawls on top of you, ogling your naked body, a lustful gleam in his expression. “You’re so fucking hot.”
“You’re so fucking big,” you blurt out in response, not knowing a better word to describe him. Because everywhere you look, Aoi Todo is big. Big biceps, a tremendous torso, a huge fucking cock ready to fill you the fuck up. You spread your legs open for him, practically begging for him to fuck you.
“Look at this perfect pussy,” he coos, face inching closer to your cunt. He hocks a thick wad of spit directly onto your clit, smearing it with his tongue. “So wet for me.”
You squirm beneath him, unable to control yourself. “Fuck, Aoi,” you swear, toes already curling from the sensation.
“I’m going to make you come first. Make this pussy extra creamy for my dick. Is that okay, sweetheart?” He massages circles into your clit with his thumb, looking up at you from between your thighs.
“Yes,” you whine, trembling with arousal.
“Good girl,” he says again, and you realize how fucking sexy it is when he praises you like this. “Can I finger you too?”
“Oh god, yes,” you moan, growing impatient, needy for whatever he’s willing to offer you.
With his lips latched to your clit, he teases your entrance with his middle finger, slowly sliding deeper until he bottoms out. He adds another digit, pumping inside you while he sucks on your bud, tongue swirling around it. You rock your hips against his face, greedy for more. Todo hums, encouraging you, the vibrations spurring you on until it’s too much. You come for him after a few more strokes, gushing all over his face. You reach down to grab his hair, trying to pry him off you, but he’s obviously way stronger and more resilient. “One more,” he muffles, chin shiny with your slick, his tongue flicking your clit. “For me.” He flashes you a cocky smirk that makes him even more impossible to deny.
You throw your head back into the pillows, staring up at the ceiling, hazy-eyed from the pleasure. The squelch of his fingers in and out of your wet cunt is obscene, combined with the shameless moans pouring out of you. After your second climax, or maybe it’s the third (you’ve lost count), he finally eases off you, slurping his digits clean to swallow up your juices. “You’re doing so good for me, pretty girl.” He strokes his cock in his fist, tapping the glistening head on your swollen clit. “It’s going to feel fucking amazing.”
You hum, the only response you can muster in this fucked-out state.
“How do you want it, sweetie?” He lifts you off the bed, having you straddle his lap. “You want to ride me?”
You nod, resting your head on his shoulder, yearning for anything. “Yes.”
“Fuck yeah,” he growls, slapping your ass before guiding his cock into your slippery cunt. You gasp, astonished by the extraordinary girth of him filling you up to the hilt. “You’re swallowing me up.” He spreads your cheeks apart, squeezing your ass in his grip. “That’s my girl.”
You gaze at him, pressing your forehead to his, sticky with sweat. “Fuck me,” you whimper, kissing him fiercely, completely enraptured by him.
He does, bouncing you on his lap, hitting your sweet spot over and over until you’re unraveling for him once more. “Told you, didn’t I? Told you I’d make it worth your while.”
Whatever semblance of rationale you had is gone. All you can think of is Todo’s manhandling you like a fucking rag doll, pliable and yielding to his every touch. Before you reconsider it, you spout the words, “Breed me,” wishing nothing more but to have his hot load leaking out of your cunt.
As if he wasn’t already feral enough, he most certainly is now, planting his feet on the bed to fuck up into you faster and harder. “That’s what you really want? You want my fucking seed in you? Oh fuck. I’ll give it to you, then. I’ll give it to you so fucking good.”
It happens quickly; you’re on your back again, folded nearly in half, knees to your chest, Todo fucking you in a mating press like his goddamn life depends on it. The mattress creaks noisily with each savage thrust he delivers. Sweat drips from his face onto yours as you kiss each other passionately, his massive body surrounding you as he floods your womb with his cum. “Fuck, milk it all out of me baby. That’s it. That’s my girl.”
You stay like this for a moment, allowing yourselves to catch you breaths and cool down. This really was a workout. Todo takes his time, reluctantly pulling out and watching his cum ooze out of you.
“I can’t believe we did that,” you sigh, hiding your face in the pillow.
He gets comfortable beside you, giving you a smooch on the forehead. “Honestly, I’ve been wanting to do that for a while now.”
“Really?” You look at him, cupping his cheek gently, wiping the perspiration off his brow with your thumb.
He smiles, nuzzling into your palm. “Yeah.”
“Then maybe we should make this a regular thing,” you suggest as you snuggle into his arms.
“Sounds like a plan to me,” he agrees, embracing you.
And just like that, you have yourself a new and very, very personal trainer.
#todo aoi#todo x reader#todo jjk#todo smut#todo aoi x reader#todo aoi smut#aoi todo#aoi todo x reader#aoi todo smut#aoi todo x you#jjk x reader#jjk smut#to all the boys who live next door#todo x you
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blue light dreams Velvette-centric with background staticmoth Rating: M Wordcount: 4,524 READ ON A03
Weekly status meetings between the Vees were volatile by nature. Sometimes they were mind-numbingly boring, with Vox going off on a tirade about his newest reality torture show or whatever the hell the radio demon had been up to, or with Valentino singing his own praises and showing off clips from the editing bay of his new favorite star debasing themselves for the sake of money and views.
Sometimes, meetings were considerably more entertaining, like when they brought in underperformers to beg for their lives while the Vees downed drinks from Vox’s private stash of booze. But most often, the trio bickered like children and argued over the budget and took potshots at each other, until they inevitably zoned out and started gossiping about the other overlords or scrolling on their phones.
But this week, Velvette was determined to keep the boys on track. This week, she knew what she wanted, and she intended to get it.
She arrived to the boardroom right on time, and found Vox leaning over a seated Valentino with his hand curled around Valentino’s shoulder. The two men were snickering around something between themselves, red smoke pluming in a heart from Valentino’s ever-lit cigarette. So they were “on” again this week. Fine by her; sometimes it was actually easier when Vox and Val could entertain themselves with each other instead of constantly going for each other’s throats. It usually meant that if she could convince one of them to do something, the other would follow.
“Velvette,” Vox said in that brassy, used-car salesman voice. “You’ve got hellfire in your eyes. Spend your morning dismembering interns or something?”
Velvette spread her hands on the gleaming wooden conference room table, pushing up on her tiptoes as though a few extra inches of height would convey her seriousness.
“Can we cut the chit-chat this time?” She asked, using her most professional voice. She would switch to shouting if she needed to, but it was better to go in with the velvet glove before breaking out the iron first. “I”m on a tight schedule and I’ve got a favor to ask you, Vox.”
“What else is new?” Valentino muttered with a smirk. Oh, he was in fine form today. Sometimes Valentino was tolerable, occasionally even fun to be around, but he was also spectacular at getting under Velvette’s skin when he felt like being a little shit. Which was often. “Little Miss Independent needs help cleaning up her own mess.”
Velvette tipped her chin up and spoke clearly, ignoring the anger bubbling under her skin.
“I need to run updates on Voxtek’s social media algorithm. It’s out of date, and it’s killing our engagement.”
“There’s nothing wrong with the algorithm,” Vox said, steepling his fingers as he sank down in his seat at the head of the table. An LED grin sparked to life on his face, and it could have fooled someone stupider, but Velvette knew when she was being bullshitted, and she knew when Vox was trying to placate her. “Everyone in Pentagram City is plugged into your platform, sweetheart.”
Velvette slammed her phone down onto the table, hard enough to make Valentino roll his eyes but not hard enough to crack the screen. Velvette, who often fell asleep with her phone in her hand and knew from experience exactly how much pressure it took to fracture one of Vox’s shoddily manufactured screens, tried to reign in her temper where her phone was concerned. The interns she reduced to tears were replaceable and so were the runway fashions she occasionally shredded if they fell below her expectations, but her phone was special. Not only did it host all her private dossiers on the other otherlords and plenty of photographic blackmail, it also held all her saved memes and most glamorous selfies.
“Don’t try to sweet-talk me. Do you know what the bounce rate and time-on-site metrics are looking like for the news outlets you own?” Velvette demanded, scrunching up her nose in disgust. “We’re not even close to meeting our KPIs! We’re blowing budget on Val’s porn studio but it’s sure as shit not reflected in ROI. I lost almost 2,000 followers from my personal account last month.”
Val was too busy fiddling with the olive in his martini to look up at Velvette, but not too busy to get in a jibe.
“The only word in that rant I understood was “followers”. It sounds like you’re pissed people are getting tired of looking at your face.” He idly flicked one of the bells hanging from the Fizzaroli bot loitering at this side. “Not our problem.”
Velvette wanted to tear her hair out, but she had just slicked it back into a perfect high pony, and he wasn’t about to sacrifice perfection for the sake of Valentino of all people. She had known him a long time, and if she had any family, he would probably be the closest thing to it, but sometimes he was so stupid.
“How have you gotten this far without even knowing what ROI means?” She demanded.
“I’m an artist,” Val shot back, pressing long fingers over his heart in faux-offense. He had always been a bad actor, even back when he was turning amateur tricks on camcorder for pocket money. “Not a marketer. That’s your job, Vel, and if it’s all getting to be too much for your delicate constitution, why don’t you just lay down and die and spare us the bitching?”
“An artist?” Velvette barked out a laugh, leaning towards Val across the table. She lowered her voice to its most cutting pitch. “You’re just a tacky pimp with a bloated ego, you ignorant, washed-up–”
“Say washed-up again,” Valentino said, eyes narrowing in ruby shards. He drew himself up to his full height and blew his noxious smoke into Velvette’s face. It smelled like strawberry lipgloss and cheap, sweaty latex and desperation. “Go ahead. Say it.”
“I think everyone’s getting a little heated,” Vox said, taking a long gulp from his ever-full coffee mug. “Let’s just sit down and talk this through.”
“If you would just let me patch the algorithm we wouldn’t have to fight about inane shit,” Velvette said, strapping her arms across her chest. She usually got her way by bulldozing everyone who tried to stop her, bloodshed and verbal evisceration included, but sometimes, pouting was more effective. Vox, as much as he liked to pretend that he indulged her antics only as a means to his own ends, was fond of her in his own strange way. He could sometimes be manipulated under the right conditions. Valentino could too, but he was currently staring daggers at her with smoke curling out of his nostrils, so she tried her hand with Vox instead. “Come on. I’ll be in and out in two shakes of an imp’s tail.”
“I somehow doubt that,” Vox said. “Last time I let you root around in the code the whole city went dark for four hours.”
“But that was an accident,” Velvette said, deepening her pout. “It won’t happen again! Just think of the kind of fuck-off money you could make if the alogo worked better! Voxtek ads and product placements at the top of everyone’s feeds, from here to Cannibal Town. You’d double your profit!”
“I’ll admit I don’t hate the sound of that,” Vox said, narrowing his eyes. “You promise you won’t get carried away if I give you access to the mainframe?”
“I promise,” Velvette said, batting her eyelashes for good measure.
Valentino scoffed from across the table, but Velvette ignored him. This was her area of expertise, and the best thing Valentino could do in this situation was shut up. Not that shutting up was one of his areas of expertise.
Vox held up two fingers, and a white-hot spark jumped from one to the other.
“Two hours, Velvette. That’s all I’m giving you. I’ll take socials down for two hours, and if you cant make the updates in that time, it's your head on the platter, got it? I can’t afford to lose any more revenue.”
“Thank you, thank you!” Velvette exclaimed, leaning in to press a black lipsticked kiss to Vox’s screen. He grimaced and wiped the smudge off with a nearby napkin, but he didn’t push Velvette away. Even though her affection swung as wildly as her mood and was usually just there to grease the wheels in getting her what she wanted, Velvette knew that Vox privately appreciated being appreciated. He also no doubt appreciated Valentino’s more…enthusiastic overtures of affection, but Vox and Velvette had never had that sort of relationship. Then again, they didn’t need to be fucking to understand each other perfectly, or to begrudgingly enjoy each other’s company.
“And I’m coming with you,” Vox said.
“I don’t need a chaperone, old man,” Velvette replied, bristling.
“First of all I’m not that old, and secondly, you absolutely do. What if you crash a site or send out some faulty broadcast that requires mass hypnosis to mop up? I’m not leaving you unsupervised.”
“Can I come too?” Valentino asked, blinking those big moth eyes in a way that roughly approximated innocence. “I want to watch Velvette flush her career down the toilet.”
“You can come if you reign in the attitude,” Vox said. “I don’t want any fighting in my control room.”
“Ugh,” Velvette said, scowling. “If you’re going to insist–”
“I am!” Vox sing-songed.
“Then fine. But I don’t want you two breathing down my neck and throwing off my rhythm either. Social media manipulation is a complicated process.”
“Of course, chiquita,” Valentino said in his stickiest sweet voice. “We would never meddle.” HIs smile sharpened, all teeth and malice. “Just don’t choke.”
Velvette wasted no time in goading Vox into making good on his promise, although he insisted she only make updates in the wee hours in the morning when most of the denizens of hell would be either asleep or so plastered and coked out at one of Pentagram City’s many bars that they probably wouldn’t notice a system outage.
So, that night at 3am, Velvette found herself waiting at the control room door for Vox to unlock it and let her in. He was late, as usual, probably caught up in putting out some fire, but Valentino arrived surprisingly on time. There was a sleepy squint behind his huge heart-shaped glasses. Despite being a night creature by nature and by trade, Valentino needed his beauty sleep, and he didn’t get out of bed for anything he didn’t think was going to either entertain him or make him money.
“Come to rain on my parade, pissant?” Velvette said, not bothering to look up from the editorial lingerie shoot she was color-correcting on her phone. Call her a micromanager, but there were some things she didn’t trust her employees to do right.
“I’m too tired to fight,” Valentino said with a yawn, bending from his considerable height so he could rest his chin on Velvette’s shoulder and spy on what she was doing. “Hey, is this that collaboration you did with that succubus influencer who hosts the pop-up orgies? Not bad, not bad…You don’t see many racks like that anymore. She interested in doing a little freelance camming on the side?”
“Not on your life,” Velvette muttered. She wanted to be meaner to him, but she was feeling the late hour as well, and she was more focused on the task at hand than verbally sparring with Valentino. “At least not until her modeling contract is up with me.”
“Suit yourself,” Valentino said, winding a claw through one of Velvette’s curls. “But there’s no harm in slipping her my number, right?”
“Okay you two,” Vox said, appearing around the corner. He looked slightly disheveled from the day, and was wearing his shirt sleeves bunched up around his elbows. Velvette doubted he had been to bed at all that night. “Let’s get this over with. Do you two remember the rules?”
“Yes, Vox,” Valentino and Velvette sighed in longsuffering unison.
“What are the rules?” Vox said, politely but with a menacing flash in his eyes.
“Don’t touch any screens,” Valentino said.
“And don’t push any buttons without your permission,” Velvette put in.
“And don’t broadcast your secret stash of Alastor footage to the whole city,” Valentino sniggered.
“Very funny,” Vox said flatly, his mouth glitching into a perturbed line. “Watch that mouth, Valentino.”
“But you usually love what I do with my mouth,” Valentino said with a wide grin.
“You two are disgusting,” Velvette said. “Just open the door, Vox.”
Vox produced a glowing access card from his breast pocket and slid it into the port on the door. A moment later, the light above their heads flashed green and the heavy metal door slid open with a pneumatic hiss. Inside the control room, wall to wall screens filled the cramped space with an eerie blue glow. The control room hadn’t been designed with multiple people in mind, and there was only one chair in front of the custom display. This was where Vox sat when he spied on the citizens of Pentagram City, or when he overrode the many channels he controlled for an emergency broadcast. It was also where Velvette, with Vox’s express permission, patched up Voxtek’s bloated social media platform when it inevitably crashed, or made her algorithmic updates. Velvette would rather spend her time setting trends and controlling narratives, but sometimes, getting her hands dirty in the digital realm was necessary.
“Tell me again why you’re so obsessed with this?” Vox asked sidelong to Velvette, ushering her into the room. Valentino followed, ducking to avoid hitting his head on the low doorway.
“You just focus on working your magic and I’ll work mine,” Velvette said. She was smiling at him to put him at ease, but privately, the nerves were starting to set in. Calibrating the algorithm wasn’t easy on a good day, when she had unlimited time and wasn’t dealing with an audience, but she wasn’t about to let Vox and Val see her sweat. She was the social media overlord, after all. She hadn’t gotten this far by cracking under pressure.
“Say no more,” Vox said, and snapped his fingers. The largest screen in the room flashed from a screensaver to a secure login page, and Velvette tapped in her password with her manicured nails. Then she took a seat, breathed in deep through her nose, and pulled up the backend of the social media site where she spent most of her work (and leisure) hours.
“Hey,” Valentino said, lighting a new cigarette and squinting at the screen. Even with his glasses on, Velvette doubted he could make out the tiny script. “Think you can bump up the trailer for my newest fetish flick in the algo when you have a second? It keeps getting buried in chatter about the last extermination, and I spent way too much money on all that custom leather gear to have it flop.”
“While you’re at it, Velvette,” Vox put in, “Could you suppress all keywords related to that stupid hotel? I’m tired of hearing about it.”
“No free favors,” Velvette said, tapping away at the keys. She tried to block Val and Vox out, focusing instead on manipulating the complex series of digital commandments that made up the algorithm. She had constructed it herself, with input from the other Vees of course, and it had been designed to speak only in her language.
The algorithm was a complex beast, but it served Velvette’s ultimate end of making sure Voxtek media and products were always trending, that the gossip magazines were always buzzing about Valentino’s favorite show ponies, and, most importantly, that the messaging Velvette devised was absolutely inescapable.
There was no such thing as gospel truth in Hell, but if there was, it might have been written in Velvette’s tidy cursive. From breaking scandals to PR relationships and coverage of tragedies in the other rings, Velvette controlled it all.
Velvette grew increasingly irritated as the new commands she wrote for the website failed to graft onto the existing algorithm. It was part computer program, part living thing, and sometimes, it fought back. The large screen flickered dangerously as she tried to force the commands though, but Velvette kept pushing. She wouldn’t be bested. Not this time.
“Take a breath, pumpkin,” Vox said in a voice he no doubt thought was soothing. “You’ve still got an hour and a half. No need to rush.”
“Could you get off my dick, please?” Velvette responded.
“Whoa!” Valentino said. “No need to get testy. All that frowning is going to give you wrinkles.”
“It’s not listening to me,” Velvette said through grit teeth. “I don’t understand. It should listen to me.”
Vox and Val exchanged a look over Velvette’s shoulder, one they probably hoped she wouldn’t catch. It was a look of genuine concern.
“What’s eating you, Velvette?” Valentino asked.
“I don’t want to talk about it,” she said, pulling up yet another window. It promptly crashed. Velvette groaned and smacked the display.
“Easy on the merchandise,” Vox said in warning, but then his voice softened slightly. “Seriously, what’s up with you?”
Velvette said nothing, just tried to force another command through again. And again. And again. Each time, she was met with an error message. When she tried and failed a fourth time, the tears started to sting at her eyes. She pushed away from the sea of screens in Vox’s swivel chair and smacked the escape key, shutting down the whole process and rerouting herself back to the password screen.
“No one is listening to me anymore,” she said, trying to keep the grief and fury out of her voice. She hated crying in front of anyone, especially Vox and Valentino, but they were perhaps the only two people in hell who could witness such a thing and live to tell the tale. Her fingers turned to claws at her side. “No matter what I do. My influence is slipping.”
“Babydoll!” Valentino exclaimed, and the worst part was, he sounded truly appalled to see her so upset. His hands came to rest on her shoulders, rubbing soothing circles into her clavicles. “That’s not true. Everybody loves you. Even better, everybody fears you. You’re the head bitch in charge!”
“My engagement is in the gutter,” she sniffed. “Nobody wants to look at me anymore. They’re bored of me, and they’d rather waste their clicks on whatever new shiny piece of ass is out there strutting around, calling themselves a crime boss and livestreaming their kills. Street criminals, Val; I’m losing to street criminals!”
“Velvette,” Vox said, drawing out her name in that syrupy way that had no doubt convinced hundreds of small-time entertainers to sell their souls away for a shot at a primetime TV slot. “It kills me to see you so down on yourself. So you’ve lost a couple thousand followers, so what? I say fuck em.”
“I’m…” Velvette’s lip wobbled dangerously, and she was sure that the waterworks would unleash with whatever she said next. “I’m going out of fashion.”
Valentino and Vox tutted while she furiously wiped tears off her face, and Vox produced a baby blue handkerchief from his pocket and pressed it into her hands. The Vees might have hated each other some days, and the peace between them might be tenuous at best, worn away by infighting and power-grabs, but underneath it all, they looked out for each other. This was not the first time the boys had talked Velvette down from a complete spiral, which usually happened whenever the internet turned on her. Velvette might be tough as nails, and she knew how to hold her own in a fight, but when it came to the quivering adoration of the masses, she was an addict in need of her fix.
“What if I’m getting too old?” She moaned. “I’m still the youngest overlord, but I’m not as young as I used to be. Maybe I should cut my hair, or get a hellhound as a statement pet.”
“Why don’t you show some tits and ass?” Valentino said brightly, doing his best to be helpful. “Even just a bit of sideboob. I can set up a whole boudoir shoot for you; we’ll keep it classy.”
“No, that’s a last-ditch effort spotlight grab,” Velvette said. “If I bust that out, what have I got left? What’s the point of me if I can’t hold people’s attention? I might as well just retire to fucking Tahiti.”
“Nobody’s going to Tahiti,” Vox said. “We’d be bored out of our minds without you.”
“Yeah?” Velvette asked, daubing her eyes.
“Yeah,” Valentino responded, still rubbing that pressure point on her clavicle. It was surprisingly steadying, and Velvette found herself grateful for the touch. “And you know why? Because you’re goddamn good at your job. You earned your spot. You’re really gonna let some two-bit drug dealers with shaky phone footage take the crown from you?”
“No,” Velvette said, still feeling rotten on the inside.
“I think we’ve all had a long day,” Vox said, stepping into the role of defacto leader, which they all rotated through as necessary. “How about we sleep on this and try again tomorrow?”
“I can’t,” Velvette said, suddenly feeling exhausted to the bone. “I need to check up on the new content mill and make sure they’re still pumping out those phony articles, and then I should probably run through my to-do list for tomorrow because Satan knows my airhead PA can’t be trusted, and then–”
“Velvette,” Val said, as gentle as she had ever heard him. “Wanna sleep in the nest with me and Vox tonight?”
“Bold of you to assume I’m going to end up in your room tonight,” Vox muttered.
“Bold of you to think anyone believes you when you play hard to get,” Val responded breezily, then turned back to Velvette. “Does that sound nice?”
Velvette finished drying her tears, and looked over her shoulder to the looming computer. She probably had about an hour left on the clock per her arrangement with Vox, and maybe, if she tried harder, she could do something with that time. Or maybe, she would just fail again. Either option sounded exhausting.
“Yes,” She admitted. “That sounds nice.”
Valentino’s quarters took up considerable real estate in the Vee complex, with a large sunken living room for entertaining (read: sex parties) a big kitchen for cooking gourmet (read: mixing drinks and reheating delivery) and a massive master bedroom outfitted with dim rosy lighting and a stunning view of the city outside. Valentino’s bed, which Velvette had – at first disparagingly and then with affection – started referring to as his “nest” was a futon the size of a California King swathed in sheets and throw pillows, with a gauzy web strung above and around it. The resulting effect was cocoon-like, and the gauze curtains provided a sense of seclusion from the outside world.
Velvette hauled her pink pinstriped silk pajamas, her matching silk hair wrap, and her toothbrush down from her room, then primped for bed in Valentino’s bathroom while Vox and Val talked in low, unhurried tones outside.
She could pretend all she wanted to be disgusted by her concern for her, but deep down she was grateful that someone cared, and she did feel a little bit lighter after crying out her frustrations. At the end of the day, there was no one nastier and more self-serving than Vox and Valentino than Velvette herself, and there was a strange sense of camaraderie born from that. Sure, they stabbed each other in the back from time to time and they fought often, but who else could possibly understand Velvette’s black heart better than the two demons she had chosen to throw her lot in with?
Velvette emerged from the bathroom to find Vox and Val already in the bed, thankfully keeping the PDA to a minimum. Valentino gave her one of her showman’s grins and held an arm out to her, and moments later, she was nestled between them, her cheek pillowed on Valentino’s chest, one of Vox’s arms draped lightly over her waist.
Neither of them had ever made a pass at her, mostly because they were too busy breaking up and getting back together every ten seconds, and because they knew that Velvette would bite their fingers off if they ever tried. They were two of the most brutal overlords in hell, but sometimes, though she would never admit it, they were the only people Velvette felt safe with.
“Tomorrow,” Velvette said, her words muffled by Valentino’s chest. “Tomorrow I’ll try again. I’ll come up with something spectacular and awful. A gorgeous train wreck nobody can look away from.”
“And I’m sure you’ll be right back on top,” Vox said with a yawn. His display was already dimming.
Velvette mindlessly unlocked her phone and clicked on the search alert she had set up for her name, scowling at the results.
“No doomscrolling before bed,” Vox said, and tapped her screen with a glowing fingertip. The cellular display winked out.
“Hey!” Velvette snapped.
Valentino just pulled her in closer, burrowing down in the expensive sheets.
“If you’re going to sleep over, I don’t want you keeping me awake with all that blue light. And don’t kick me out of my own bed again.”
“No promises,” Velvette said, giving in to drowsiness despite her best efforts. She often ended up tangled in the blankets like a beached starfish, pushing Vox and Valentino to the edge of the bed, but they always forgave her.
“Do you really think people are still scared of me?” Velvette muttered. It was a thought she was almost afraid to voice aloud.
“So scared of you,” Valentino said, turning the lights down even lower. “And I’m sure whatever that twisted little mind comes up with next will be enough to scare the piss out of anyone stupid enough to think they stand a chance against you.”
“Thanks, Val,” Velvette said, so quiet she wasn’t sure he heard her. She didn’t like thanking people, as a general rule.
“Get some sleep, babydoll,” Valentino said. Velvette was aware his ability to soothe her after a spiral was the result of a long career of lying to and manipulating the people who answered to him, but sometimes, Velvette caught a flash of genuineness underneath the facade. And Vox, for all his bluster and bravado, had been known to shut down entire productions when she reached the end of her rope to make sure Velvette got what she needed. Velvette wasn’t grateful for either of them. The only person she was grateful to on any given day was herself. But she had to admit, in times like these, she didn’t hate having them around.
“Goodnight boys,” she said, letting her eyes slide shut. Vox sidled up beside her and switched on his hypnotic screensaver, the one that always knocked her out faster than two benzos and a glass of white wine.
Moments later, Velvette was asleep.
#what if the worst people you ever met were secretly soft for each other I ask#vox and val are the only ones allowed to see Velvette cry#even social media overlords get burned out sometimes#hazbin hotel#staticmoth#velvette#the vees#hazbin hotel fic#spilled ink
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#__How_do_search_engines_work?
Search engines are complex software systems that help users find information on the internet. They work by crawling, indexing, and ranking web pages to provide relevant search results when a user enters a query. Here's a high-level overview of how search engines like Google work:
Web Crawling:
Search engines use automated programs called web crawlers or spiders to browse the internet. These crawlers start by visiting a few known websites and follow links from those pages to discover new ones.
Crawlers download web pages and store them in a vast database known as the index. This process is continuous, with crawlers revisiting websites to look for updates and new content.
Indexing:
Once web pages are crawled, search engines analyze the content of each page, including text, images, links, and metadata (e.g., page titles and descriptions).
This information is then organized and stored in the search engine's index. The index is like a massive library catalog that helps the search engine quickly retrieve relevant web pages when a user enters a query.
Query Processing:
When a user submits a search query, the search engine processes it to understand the user's intent. This may involve analyzing the query's keywords, context, and user history (if available).
Search engines use algorithms to determine which web pages are most likely to satisfy the user's query. These algorithms consider various factors like relevance, freshness, and user engagement.
Ranking:
Search engines assign a ranking to each web page in their index based on how well they match the user's query and other relevance factors. Pages that are more relevant to the query are ranked higher.
Ranking algorithms are highly complex and take into account hundreds of signals, such as the quality and quantity of backlinks, page load speed, and user engagement metrics.
Displaying Results:
The search engine then displays a list of search results on the user's screen, usually with a title, snippet, and URL for each result.
Search engines aim to present the most relevant and high-quality results on the first page of results, as users are more likely to find what they need there.
User Interaction:
Search engines also track user interactions with search results, such as clicks, bounce rates, and time spent on pages. This data can be used to refine rankings and improve the search experience.
Continuous Improvement:
Search engines are constantly evolving and improving their algorithms to provide better search results and combat spammy or low-quality content.
It's important to note that different search engines may have their own unique algorithms and ranking criteria, and they may prioritize different factors based on their specific goals and philosophies. Google, for example, uses the PageRank algorithm, among others, while Bing and other search engines have their own approaches.
#websiteseoservices#seo#seotips#seomarketing#seoagency#seostrategy#bdoutsourcing#digitalmarketing#usa#uk#canada#realestate#bdoutsourcingnt
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How can you measure the success of a digital marketing strategy?
Measuring the success of a digital marketing strategy involves tracking key performance indicators (KPIs) that align with your campaign objectives. Here are some common metrics:
Website Metrics
Website Traffic: Monitor the number of visitors, page views, and bounce rate.
Time on Site: Measure how long visitors stay on your website.
Conversions: Track the number of conversions, such as purchases, sign-ups, or lead generation.
Conversion Rate: Calculate the percentage of website visitors who take a desired action.
Social Media Metrics
Engagement: Measure likes, shares, comments, and mentions.
Followers: Track the growth of your follower base.
Click-Through Rate (CTR): Calculate the percentage of users who click on links in your social media posts.
Email Marketing Metrics
Open Rate: Measure the percentage of emails that are opened.
Click-Through Rate (CTR): Calculate the percentage of recipients who click on links in your emails.
Bounce Rate: Track the percentage of emails that are undeliverable.
Unsubscribe Rate: Monitor the percentage of subscribers who opt out of your email list.
Paid Advertising Metrics
Cost Per Click (CPC): Measure the cost of each click on your ads.
Cost Per Acquisition (CPA): Calculate the cost of acquiring a new customer or lead.
Return on Investment (ROI): Determine the profitability of your advertising campaigns.
Analytics Tools
Google Analytics: A powerful tool for tracking website traffic and user behavior.
Social Media Analytics: Platforms like Facebook Insights, Twitter Analytics, and Instagram Insights offer detailed data on your social media performance.
Email Marketing Platforms: Most email marketing platforms provide analytics tools to track email performance.
Additional Considerations
Set Clear Goals: Define specific, measurable, achievable, relevant, and time-bound (SMART) goals for your digital marketing campaigns.
Track Multiple Metrics: Don't rely on a single metric to assess success. Monitor a combination of metrics to get a comprehensive view of your performance.
Compare to Benchmarks: Compare your metrics to industry benchmarks or historical data to identify areas for improvement.
Analyze and Adjust: Regularly analyze your data and make adjustments to your strategy as needed.
By tracking these metrics and analyzing your data, you can effectively measure the success of your digital marketing strategy and make data-driven decisions to improve your results.
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20 SEO Mistakes To Avoid In 2024
Introduction In the rapidly evolving field of digital marketing, search engine optimization, or SEO, continues to be essential for success online. Nonetheless, the field of SEO is always evolving due to changes in user behaviour and algorithmic changes. It's critical to keep up with the newest trends and steer clear of typical traps if you want to guarantee that your website stays visible and competitive.
In this post, we'll look at 20 SEO blunders to avoid in 2024 to help you move deftly through the always-shifting digital landscape.
20 Mistakes You Should Avoid In SEO For Best Results
Ignoring Mobile Optimization:
In 2024, mobile optimization will no longer be a luxury; it will be essential. Since mobile devices are used by the majority of internet users to access content, not optimizing your website for mobile devices might result in lower visibility and lower user engagement.
Ignoring Page Speed:
Slow-loading pages can have a big effect on your site's SEO success in a world where speed is everything. Consumers demand immediate satisfaction, and search engines give preference to websites that load quickly. To improve page speed, make sure to minimize HTTP queries, take advantage of browser caching, and optimize images.
Ignoring Voice Search Optimization:
It is now mandatory to optimize your content for voice search due to the popularity of voice assistants like Siri, Alexa, and Google Assistant. Take into account long-tail keywords and natural language searches to match user speech patterns when conducting voice searches.
Ignoring HTTPS Migration:
In today's digital world, security is crucial, and Google favours secure websites. Making the switch to HTTPS improves your site's trustworthiness and security in the eyes of search engines and users alike.
Ignoring Local SEO:
Ignoring local SEO can be an expensive error for companies that cater to local customers. To increase exposure in local search results, make sure your business listings are correct and consistent across online directories and make use of local keywords.
Failing to Optimize for Featured Snippets:
Search engine results pages (SERPs) now prominently display featured snippets, which give users instant answers to their questions. To increase your chances of getting included in snippets, organize your material to provide succinct answers to frequently asked questions.
Excessive Anchor Text Optimization:
Although anchor text optimization is crucial for search engine optimization, excessive optimization may raise red flags with search engines. To avoid fines, keep the diversity of your anchor text in a natural balance by using synonyms and variations.
Ignoring User Experience (UX):
UX affects metrics like click-through rate, dwell duration, and bounce rate, and it is a major factor in SEO. To increase UX and SEO performance, give priority to responsive design, appealing content, and easy-to-navigate pages.
Underestimating the Power of Internal Linking:
Internal linking improves search engine optimization by dispersing link equity throughout your pages and assisting users in navigating your website. Include pertinent internal links in your text to improve crawlability and create a logical hierarchy.
Ignore Structured Data Markup:
Rich snippets and improved SERP displays are made possible by structured data markup, which gives search engines context about your material. Use structured data markup to increase search engine visibility and click-through rate.
Ignoring Image Optimization:
Images are more than simply decorative components; alt text, file names, and image sitemaps all help with SEO. To increase accessibility and SEO, optimize photos for size and relevancy and provide a description to the alt text.
Neglecting Content Quality:
In an era of abundant content, quality is paramount. The SEO performance of your website may be harmed by thin, pointless, or duplicate content. Concentrate on producing valuable, high-quality content that speaks to and meets the demands of your target audience.
Ignoring Social Signals:
Social media can affect search visibility indirectly by raising brand awareness, engagement, and traffic, even though its direct impact on SEO is up for discussion. Sustain a consistent presence on pertinent social media channels to increase the visibility of your material.
Ignoring technical SEO:
Technical SEO, which includes aspects like crawlability, indexing, and site structure, lays the groundwork for your site's overall performance. Perform routine audits to find and fix technical problems that could limit the SEO potential of your website.
Keyword Stuffing:
The overuse of keywords, often known as keyword stuffing, is a holdover from antiquated search engine optimization techniques and can now lead to search engine penalties. To keep your content relevant and readable, instead concentrate on naturally occurring keyword integration.
Ignoring Video Optimization:
Videos are taking over search results and provide a captivating way for users to consume material. To increase your videos' exposure in standard and video search results, make sure they have clear names, descriptions, and transcripts.
Ignoring Backlink Quality:
In today's SEO environment, quality is more important than quantity even if backlinks are still a crucial ranking component. Make getting backlinks from reputable, relevant sources your top priority, and avoid deceptive link-building strategies that can damage the reputation of your website.
Ignoring Local Citations:
In local search engine optimization, local citations—that is, references to your company's name, address, and phone number (NAP)—are quite important. Make sure that your NAP information is the same on all websites, social media pages, and review sites.
Ignoring SEO Analytics:
An effective SEO strategy requires data-driven decision-making. Track your progress and find optimization possibilities by keeping an eye on key performance indicators (KPIs), including organic traffic, keyword rankings, and conversion rates, on a regular basis.
Failing to Adjust to Algorithm Changes:
Algorithms used by search engines are always changing, so what works now might not work tomorrow. Keep up with algorithm changes and modify your SEO plan as necessary to keep your website visible and relevant in search results.
Conclusion
Success in the ever-changing world of SEO depends on avoiding frequent errors and keeping up with current trends. You can position your website for increased visibility, traffic, and eventually business growth by avoiding these 20 SEO blunders in 2024.
To Read more of our blogs, click the link below 👇
#seo mistakes#SEO mistakes to avoid#SEO#Search engine optimization#SEO optimization#SEO in 2024#Search engine optimization in 2024#strategies of SEO#SEO strategies in 2024#search engine optimization strategies#mistakes to avoid in 2024
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How Website Technical Analysis is Beneficial for SEO
Conducting a technical analysis of your website is crucial for improving your SEO strategy and overall digital presence. This guide will explain how a comprehensive technical analysis can benefit your SEO efforts.
Introduction
Technical analysis involves evaluating various backend aspects of your website to ensure optimal performance and search engine rankings. By addressing technical issues, you can enhance user experience and improve your site's visibility. This guide will cover the key elements of a technical analysis for SEO.
1. Improving Site Speed
Site speed is a critical factor for both user experience and SEO. Faster loading times lead to lower bounce rates and higher search engine rankings. Use tools like Google PageSpeed Insights to identify and fix speed-related issues.
2. Ensuring Mobile-Friendliness
With the increasing use of mobile devices, it's essential to have a mobile-friendly website. Technical analysis helps ensure that your site is responsive and provides a seamless experience across all devices. Use Google’s Mobile-Friendly Test to ensure your site’s mobile compatibility.
3. Fixing Broken Links
Broken links can negatively impact user experience and SEO. Use tools like Screaming Frog to identify and fix broken links, ensuring that users and search engines can navigate your site efficiently.
4. Optimizing Site Structure
A well-structured site helps search engines crawl and index your pages more effectively. Technical analysis involves evaluating your site’s URL structure, internal linking, and navigation to ensure they are optimized for SEO. A clear and logical structure enhances user experience and search engine visibility.
5. Enhancing Security
Website security is crucial for protecting user data and maintaining search engine rankings. Ensure your site uses HTTPS encryption and conduct regular security audits to identify and fix vulnerabilities.
6. Improving Crawlability and Indexability
Ensure search engines can crawl and index your content effectively. Check your robots.txt file, XML sitemaps, and meta tags to ensure they are correctly configured. This ensures that search engines can access all important pages on your site.
7. Monitoring Technical SEO Metrics
Regular monitoring of technical SEO metrics such as site speed, crawl errors, and mobile usability is essential. Tools like Google Search Console provide valuable insights into your site’s technical performance and help you identify areas for improvement.
8. Using Structured Data
Implementing structured data (schema markup) helps search engines understand your content better and can enhance your site’s visibility in search results. Technical analysis includes evaluating and implementing structured data to improve your SEO.
9. Conducting Regular Audits
Technical analysis is not a one-time task but requires regular audits to ensure your site remains optimized. Keeping up with the latest SEO best practices and search engine algorithm updates is crucial for maintaining and improving your site’s performance.
For example, leveraging professional SEO company services can ensure continuous technical optimization of your site.
Conclusion
Performing a technical analysis for SEO is essential for ensuring your website’s optimal performance and search engine visibility. By improving site speed, ensuring mobile-friendliness, fixing broken links, optimizing site structure, enhancing security, and monitoring technical SEO metrics, you can enhance user experience and search engine rankings. For expert assistance in technical analysis and SEO, explore our Digital Marketing Services and SEO company.
#marketing#digital marketing#digital marketing services#seo services#search engine optimization#technical analysis
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YANDEX SEO EXPERT - MASTER SEARCH ENGINE OPTIMIZER
Becoming a Yandex SEO expert requires a deep understanding of how this search engine operates and what it values in websites. Here's a roadmap to guide your journey:
1. Master the Fundamentals of SEO:
Technical SEO: Solid foundation in website structure, crawlability, indexability, site speed, mobile-friendliness, and schema markup.
On-Page Optimization: Keyword research, content optimization, title tags, meta descriptions, header tags, and image optimization.
Off-Page Optimization: Link building, social signals, and online reputation management.
Content Marketing: Creating high-quality, relevant, and engaging content that satisfies user intent.
2. Dive Deep into Yandex Specifics:
Yandex Webmaster Tools: Familiarize yourself with Yandex.Webmaster (similar to Google Search Console) to monitor website performance, submit sitemaps, analyze indexing, and troubleshoot issues.
Regional Focus: Yandex heavily prioritizes regional relevance. Understand the importance of targeting specific regions within Russia and other countries where Yandex is popular. Utilize the rel="canonical" tag for different language versions to avoid duplicate content issues.
Content Relevance and Quality: Yandex places a strong emphasis on high-quality, original content that truly satisfies user intent. Keyword stuffing and low-quality content are penalized. Invest time in creating comprehensive and informative content that addresses user needs.
Link Building: While similar to Google, Yandex favors links from trusted and relevant websites within its own ecosystem. Focus on building a natural link profile with high-quality backlinks from reputable Russian websites.
Mobile-First Indexing: Yandex adopted mobile-first indexing early on. Ensure your website is fully optimized for mobile devices with a responsive design and fast loading speeds.
Understand User Behavior: Yandex pays attention to user behavior signals like click-through rates, bounce rates, and time on site. Improve user engagement by providing a positive browsing experience.
3. Leverage Yandex SEO Tools and Resources:
Yandex.Metrica: Yandex's web analytics platform provides valuable insights into user behavior, website traffic, and conversion rates. Track key metrics and use the data to improve your website's performance.
Yandex.Wordstat: A keyword research tool that helps you understand search volume and user intent for specific keywords in Yandex. Identify relevant keywords with high search volume and low competition.
Yandex.Catalog: A directory of websites that can help improve your website's visibility in Yandex search results. Submit your website to relevant categories in Yandex.Catalog to increase your website's authority.
4. Stay Updated with Yandex Algorithm Changes:
Follow Yandex Blogs and News: Stay informed about the latest algorithm updates, best practices, and SEO trends from official Yandex sources. Subscribe to Yandex blogs and newsletters to keep your knowledge current.
Engage in Yandex SEO Communities: Connect with other SEO professionals specializing in Yandex to share knowledge and learn from their experiences. Participate in online forums and attend industry events to expand your network.
5. Hands-on Experience:
Practice on Real Websites: The best way to learn is by doing. Optimize websites for Yandex and track your progress. Experiment with different techniques and analyze the results to refine your strategies.
Analyze Successful Yandex Websites: Study websites that rank well in Yandex and identify the factors contributing to their success. Learn from their content strategies, link building techniques, and overall website optimization.
By consistently applying these strategies and staying up-to-date with the latest Yandex trends, you can become a proficient Yandex SEO expert and achieve higher rankings for your websites in this important search engine.
#seo#yandex#seo expert#yandex seo expert#Поисковая оптимизация (SEO) Ваших сайтов#Поисковая оптимизация (SEO)#Поисковая оптимизация#search engine optimization
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A Beginner’s Guide to Understanding Website Analytics for Business Growth
In today's digital world, having a website is just the first step toward establishing an online presence. Understanding how to leverage website analytics is equally crucial for driving business growth. Website analytics provide valuable insights into how users interact with your site, what they are looking for, and where you can improve. This guide aims to demystify website analytics for beginners, outlining the essential metrics to track, the tools to use, and how to apply these insights to enhance your business.
What Are Website Analytics? Website analytics are the processes of collecting, analyzing, and interpreting data related to your website's performance. This data helps you understand visitor behavior, including: Traffic sources: Where your visitors come from, whether through search engines, social media, or direct visits. User behavior: How users navigate through your site, including which pages they visit, how long they stay, and where they drop off. Conversion metrics: The actions users take on your site, such as completing a purchase, filling out a contact form, or signing up for a newsletter. By leveraging analytics for business growth, you can make informed decisions that enhance user experience, boost conversions, and ultimately increase revenue.
Key Metrics to Track Understanding which metrics are vital for your business is the first step in utilizing website analytics effectively. Here are some of the key metrics to focus on: Traffic Volume: This refers to the number of visitors to your website over a specific period. Monitoring traffic volume helps you assess the effectiveness of your marketing strategies. Bounce Rate: This percentage indicates the number of visitors who leave your site after viewing only one page. A high bounce rate may suggest that your content isn't engaging or that users cannot find what they are looking for. Average Session Duration: This metric measures how long, on average, visitors spend on your site. Longer session durations often correlate with more engaging content and a better user experience. Conversion Rate: This critical metric tracks the percentage of visitors who complete a desired action, such as making a purchase or signing up for a newsletter. Analyzing your conversion rate can highlight the effectiveness of your calls to action and overall site usability. Page Views per Session: This measures the average number of pages viewed during a single session. More page views indicate that users find your content valuable enough to explore further. By regularly monitoring these metrics, you can gather valuable insights into your website's performance and user behavior, ultimately leading to better business decisions.
Tools for Website Analytics Several tools are available for tracking website analytics, each offering unique features and insights. Here are some of the most popular options: Google Analytics: This free tool is one of the most widely used analytics platforms, providing in-depth insights into website traffic, user behavior, and conversion tracking. With Google Analytics, you can set up goals to monitor specific actions taken by users on your site. Google Search Console: This tool focuses on your website's search performance, offering insights into how your site appears in search results and which queries bring traffic to your site. It also helps identify technical issues that could affect your SEO. Hotjar: This tool provides heatmaps and session recordings that visually demonstrate user interactions on your site. This information can help identify user behavior patterns, allowing you to optimize your website's design and functionality. SEMrush: While primarily an SEO tool, SEMrush offers features for tracking website performance and traffic analysis. It also provides competitor analysis, allowing you to benchmark your site against others in your industry. Matomo: An open-source analytics platform, Matomo offers complete control over your data. It provides similar features to Google Analytics while allowing for more customization and privacy options. By utilizing these tools, you can gather comprehensive data to understand user behavior better and make informed decisions.
How to Use Analytics for Business Growth Collecting data is only the first step; analyzing and applying the insights to drive business growth is where the real value lies. Here are some strategies to maximize your website analytics: Identify and Fix Problem Areas: Use bounce rate and average session duration metrics to pinpoint pages that may be causing users to leave your site. Consider redesigning these pages or improving the content to keep users engaged. Optimize Conversion Paths: Analyze user flows to see how visitors navigate through your site before converting. Identify any bottlenecks or unnecessary steps that might be hindering conversions and streamline the process. Content Strategy Refinement: By monitoring which pages generate the most traffic and engagement, you can identify the types of content that resonate with your audience. Use this information to create more of what your audience loves, whether blog posts, videos, or infographics. A/B Testing: Implement A/B testing to compare different versions of web pages or calls to action. Use analytics to track which version performs better in terms of conversion rates and user engagement, allowing for data-driven decisions. Segmentation for Targeted Marketing: Use analytics to segment your audience based on behavior, demographics, or traffic sources. Tailor your marketing campaigns to these segments, ensuring that your messaging resonates with specific audience groups.
Understanding Google Analytics For beginners, Google Analytics can be overwhelming, but breaking it down into essential components can simplify the process. Here are some key areas to focus on: Dashboard: The Google Analytics dashboard provides a snapshot of your website's performance, including traffic, user behavior, and conversions. Real-Time Reports: This feature allows you to see who is currently on your site, what pages they are visiting, and where they came from. It’s useful for monitoring the immediate impact of marketing campaigns. Audience Reports: These reports give insights into your audience demographics, interests, and behavior, helping you understand who your visitors are and how to cater to their needs. Acquisition Reports: This section reveals how users find your website, whether through organic search, paid ads, social media, or referrals. This information is crucial for refining your marketing strategies. Behavior Reports: Here, you can analyze how users interact with your site, which pages they visit most often, and where they tend to exit. Conversion Tracking: Set up goals in Google Analytics to monitor specific actions taken by users, such as purchases or sign-ups. This will help you measure the effectiveness of your website in driving conversions. Conclusion Understanding website analytics is essential for any business looking to thrive in the digital age. By tracking key metrics, utilizing powerful analytics tools, and applying insights to improve user experience, you can foster business growth and enhance customer engagement. As you begin your journey into the world of website analytics, remember that the data you collect is only as valuable as the actions you take based on it. Embrace the insights offered by analytics, and leverage them to create a website that not only attracts visitors but also converts them into loyal customers. Whether you’re new to website analytics or looking to refine your existing approach, this guide serves as a foundation for understanding how to utilize data effectively to drive business success. Happy analyzing!
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In this blog post, we dive deep into how Google Analytics can be a game-changer for your SEO strategy. Whether you're a beginner or an experienced digital marketer, mastering the insights from Google Analytics is crucial for optimizing your website and boosting your rankings. From tracking traffic sources to monitoring user behavior, we'll explore how this tool provides actionable data that can shape your SEO efforts. Learn how to set up goals, track conversions, and identify which pages need improvement. Don't miss out on essential tips for leveraging Google Analytics to drive more organic traffic to your site!
Google Analytics is more than just a tool for tracking pageviews—it offers powerful insights into how visitors are interacting with your site. By understanding key metrics like bounce rate, session duration, and pages per session, you can assess the quality of your content and identify areas that may need adjustment. Additionally, by examining acquisition data, you'll learn where your traffic is coming from—whether it's organic search, paid ads, or social media—and use that information to focus your SEO efforts on channels that deliver the most value.
Lastly, we'll guide you through setting up custom reports and dashboards that cater specifically to your SEO goals. With Google Analytics’ ability to track user journeys and conversion paths, you can pinpoint which keywords, landing pages, or actions are driving the most engagement and conversions. By taking a data-driven approach, you’ll be able to refine your SEO strategy to target the right audience and improve your site’s performance over time. Whether you're looking to improve site navigation or increase your organic rankings, this guide will show you how to harness Google Analytics for actionable SEO insights.
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The Ultimate SEO Checklist for Your Shopify Store
In today’s competitive eCommerce landscape, having a visually appealing Shopify store isn’t enough. To attract potential customers, you need a solid SEO strategy. Search Engine Optimization (SEO) helps your online store rank higher in search engine results, increasing visibility and driving organic traffic. Here’s your ultimate SEO checklist for optimizing your Shopify store.
1. Keyword Research
Start with thorough keyword research. Use tools like Google Keyword Planner or SEMrush to identify keywords relevant to your products. Focus on long-tail keywords that reflect your specific offerings, as they often have less competition and higher conversion rates.
2. Optimize Product Titles and Descriptions
Once you have your keywords, incorporate them naturally into your product titles and descriptions. Ensure that your titles are clear and descriptive, and that your descriptions provide valuable information that helps customers make purchasing decisions.
3. Use Alt Text for Images
Images are crucial in eCommerce, but they also need to be optimized for SEO. Use descriptive alt text for every image, incorporating relevant keywords. This not only helps search engines understand your images but also improves accessibility for visually impaired users.
4. Create SEO-Friendly URLs
Your store’s URLs should be simple, descriptive, and include relevant keywords. For example, instead of a URL like shopify.com/product123, use shopify.com/organic-cotton-tshirt. This improves both SEO and user experience.
5. Enhance Site Speed
A fast-loading website is vital for retaining customers and improving SEO rankings. Use tools like Google PageSpeed Insights to analyze your site’s speed and make necessary improvements, such as optimizing images and minimizing JavaScript.
6. Mobile Optimization
Ensure your Shopify store is mobile-friendly. With a significant portion of online shopping done on mobile devices, a responsive design is essential for both user experience and SEO.
7. Implement Internal Linking
Internal links help search engines understand the structure of your site and keep users engaged. Link relevant products, blog posts, and categories within your store to improve navigation and SEO.
8. Utilize Schema Markup
Schema markup enhances your store’s appearance in search results. Implementing this code helps search engines understand your content better and can lead to rich snippets, improving click-through rates.
9. Monitor Analytics
Use tools like Google Analytics and Shopify Analytics to track your store’s performance. Monitor metrics like traffic sources, bounce rates, and conversion rates to identify areas for improvement.
10. Build Quality Backlinks
Lastly, focus on building quality backlinks. Reach out to influencers, bloggers, and industry-related websites to gain links back to your store. Quality backlinks improve your domain authority and help boost search rankings.
Conclusion
Optimizing your Shopify store for SEO is an ongoing process that requires dedication and strategy. By following this ultimate SEO checklist, you’ll enhance your online visibility, attract more visitors, and ultimately drive sales. Start implementing these tips today and watch your Shopify store thrive!
#SEO#Shopify#eCommerce#Digital Marketing#Website Optimization#Online Store#SEO Checklist#Search Engine Optimization#Shopify Tips#Marketing Strategy
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7 essential SEO tips to improve your website's search engine ranking
Optimize for Relevant Keywords:
Identify primary and secondary keywords that are relevant to your content. Use tools like Google Keyword Planner, Ahrefs, or SEMrush to find popular and less competitive keywords.
Place these keywords naturally in titles, headers, URLs, meta descriptions, and throughout your content.
Create High-Quality, Valuable Content:
Focus on creating content that solves a problem or offers value to your audience.
Content should be well-researched, easy to read, and informative. Long-form content (1,000+ words) often performs well, but quality is more important than length.
Optimize On-Page SEO
Ensure that each page has a unique title tag, meta description, and proper header tags (H1, H2, etc.).
Use descriptive URLs, and include keywords in them. Ensure pages load quickly and are mobile-friendly.
Build High-Quality Backlinks:
Backlinks from reputable sites can boost your authority and rankings. Aim for links from high domain authority websites in your niche.
You can get backlinks through guest blogging, outreach, or content partnerships.
Enhance User Experience (UX):
Google prioritizes websites that offer great user experiences. Ensure fast loading speeds, intuitive navigation, and a mobile-friendly design.
Improve engagement metrics like time spent on the page, bounce rate, and page views.
Use Internal Linking:
Link to other relevant pages within your site to keep users engaged and distribute authority across your site.
Use descriptive anchor texts for internal links that guide users naturally to the next piece of content.
Regularly Update and Audit Your Site:
SEO is not a one-time process. Regularly audit your site for broken links, outdated content, or slow pages.
Update older blog posts and pages with new information and relevant keywords to keep content fresh and relevant.
You can contact us if you are looking for good conversion through SEO service.
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Important of SEO services that can significantly benefit an online business
Keyword Research: Identify high-traffic, relevant keywords to target for better visibility in search engine results.
On-Page Optimization: Incorporate targeted keywords into titles, headers, and content to improve search engine relevance.
Technical SEO: Address technical issues like site speed, mobile optimization, and crawl errors to enhance site performance.
Content Creation: Develop high-quality, engaging content that provides value and addresses the needs of your audience.
Content Optimization: Optimise existing content with relevant keywords and improve readability and engagement.
Meta Tags Optimization: Craft compelling meta titles and descriptions that boost click-through rates from search results.
Internal Linking: Use strategic internal links to guide users and search engines through your website’s content.
Backlink Building: Acquire high-quality backlinks from reputable sites to enhance your domain authority and search rankings.
Local SEO: Optimise for local search results by managing Google My Business profiles and acquiring local citations.
Mobile Optimization: Ensure your website is fully responsive and provides a seamless experience on mobile devices.
Site Speed Enhancement: Improve website loading times through image optimization, caching, and efficient coding.
User Experience (UX) Design: Enhance site navigation, design, and usability to reduce bounce rates and improve user satisfaction.
XML Sitemap Creation: Submit an XML sitemap to search engines to help them crawl and index your site more effectively.
Analytics and Reporting: Monitor and analyse website performance with tools like Google Analytics to track traffic, conversions, and other key metrics.
Competitor Analysis: Evaluate competitors’ strategies to identify opportunities and gaps in your own approach.
Voice Search Optimization: Optimise content for voice search by focusing on natural language and question-based queries.
Local Citations Management: Ensure consistent and accurate business listings across local directories and review sites.
Social Media Integration: Leverage social media to drive traffic and enhance your online presence, which can positively impact SEO.
SEO Consulting: Receive expert advice and strategic development tailored to your specific business goals and market conditions.
Regular Updates and Maintenance: Continuously update and refine your SEO strategy to adapt to changing algorithms and industry trends.
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