#Algorithm Changes
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tejuvarma · 2 years ago
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The Evolving Landscape of SEO: A Year of Transformations in Google's Algorithms and Beyond
Introduction: As a seasoned SEO professional, I have closely observed the dynamic nature of search engine optimization and the ever-changing algorithms employed by Google. Over the past year, the SEO industry has witnessed significant transformations that have reshaped the way websites design services are ranked, the appearance of search engine results pages (SERPs), the prominence of local SEO, and the integration of AI in SEO strategies. In this article, I will outline the top 10 changes in SEO and Google, highlighting the key insights and trends that have emerged during this transformative period.
Algorithm Updates:
Google's algorithm updates have always been a focal point for SEO professionals, and the past year has been no exception. From the introduction of Core Web Vitals as a ranking factor to the continuous refinement of algorithms like BERT and RankBrain, Google has been on a mission to provide users with more relevant and high-quality search results.
SERP Enhancements:
Google has been constantly refining the appearance of its SERPs to enhance user experience and provide more contextually relevant information. Features like featured snippets, knowledge panels, and local packs have become more prominent, leading to a shift in SEO strategies towards optimizing for these rich results.
Rise of Zero-Click Searches:
With the growing prevalence of featured snippets and rich results, there has been an increase in zero-click searches, where users find the information they need directly on the SERP without clicking through to a specific website. This trend has necessitated a shift in SEO focus towards optimizing content for visibility in featured snippets to maintain organic traffic.
Mobile-First Indexing:
Google's mobile-first indexing initiative reached a significant milestone over the past year, with mobile versions of websites websites design services becoming the primary basis for indexing and ranking. This shift has emphasized the importance of mobile optimization, responsive design, and fast-loading pages in SEO strategies.
Core Web Vitals:
Google's introduction of Core Web Vitals as a ranking factor has underscored the significance of user experience metrics like page speed, interactivity, and visual stability. SEO professionals are now paying closer attention to factors that directly impact the user's website experience, emphasizing the need for optimizing performance and enhancing overall website usability.
Local SEO Dominance:
The past year has seen a further rise in the importance of local SEO, driven by increased user reliance on local search for finding products and services. Google My Business (GMB) optimization, local citations, and the prominence of map packs have become critical elements in local SEO strategies, providing businesses with an opportunity to target specific geographical areas.
E-A-T and Content Quality:
Google's focus on expertise, authoritativeness, and trustworthiness (E-A-T) has continued to shape SEO practices, with an emphasis on producing high-quality, authoritative content. Websites that demonstrate expertise and provide trustworthy information are more likely to rank higher in search results, making E-A-T an essential consideration in content creation and optimization.
Voice Search and AI:
The integration of AI-powered voice assistants, like Google Assistant and Amazon Alexa, has had a profound impact on SEO. Optimizing for voice search and conversational queries has become crucial, as search engines strive to understand natural language patterns. SEO professionals are now adapting their strategies to align with the nuances of voice-based search and provide users with concise, contextually relevant answers.
User Intent Optimization:
Understanding and fulfilling user intent has become a fundamental aspect of SEO. Google's algorithms are becoming increasingly adept at deciphering user intent, and websites that align their content to match user expectations are rewarded with higher rankings. SEO professionals now focus on creating content that satisfies specific user queries and intents, driving more targeted organic traffic.
Machine Learning and RankBrain:
Google's RankBrain algorithm, which utilizes machine learning to process search queries and improve search results, has continued to evolve. SEO professionals are now harnessing the power of machine learning to gain insights, identify patterns, and refine their strategies. Advanced SEO tools and techniques powered by AI are becoming indispensable for effective keyword research, competitor analysis, and overall SEO performance.
Conclusion: The past year has been transformative for SEO, with Google's algorithm updates, changes in SERP appearance, the rise of local SEO, the integration of AI, and the evolving understanding of user intent. To stay ahead in this ever-evolving landscape, SEO professionals must continually adapt their strategies, optimize for mobile and user experience, prioritize local search, and leverage AI-powered tools. By embracing these changes and keeping a keen eye on emerging trends, SEO practitioners can thrive in the dynamic world of search engine optimization.
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rockyschexneider · 1 month ago
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From Panic to Profit: Overcoming Traffic Loss with Partner & Profit
From Panic to Profit: Overcoming Traffic Loss with Partner & Profit
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It happened on a day like any other. The coffee was brewed, the laptop opened, and the traffic dashboard refreshed—a simple routine for affiliate marketers around the world. Yet, for some, what once was a dashboard filled with bustling traffic and promising conversions becomes a haunting void. No clicks. No sales. No traffic at all.
Understanding the sinking feeling when an anticipated outcome doesn't manifest can be disheartening. This unexpected downturn typically occurs when an algorithm change decides that your content no longer fits its current preferences. In the blink of an eye, what was a reliable stream of income becomes a somber flatline.
For affiliate marketers, this can serve as a wake-up call. The reality strikes that relying on a single income stream is akin to walking a tightrope without a net. The thrill of consistent traffic and conversions can quickly turn into a plunge when the support vanishes. Amidst this realization, the need for a stable system becomes clear—one that's not bound to the volatile nature of algorithms or platform fluctuations.
Enter Partner & Profit. Not a total reinvention of the wheel, but rather an innovative solution that aligns with the demands and dreams of affiliate marketers. It sidesteps the ordeal of building Shopify stores, crafting products from scratch, or pouring endless time into customer service. It’s about leveraging a system that is already thriving—where the hard work has been taken care of by someone else.
The appeal of Partner & Profit lies in its simplicity and effectiveness. Imagine being part of a network where the strategy is already laid out. It isn't just about sidestepping the complexities but about embracing a design that diversifies income streams. This diversification not only fosters financial stability but also affords peace of mind. Instead of anxiously anticipating the next algorithm update, there is reassurance in knowing that income sustains, even when the digital landscape shifts unexpectedly.
For those who've experienced the fear of disappearing traffic, this approach resonates on a deep level. It's more than just a business strategy; it's a pathway to continuity and growth. There's strength in knowing that success doesn't hinge on the capricity of digital trends but is backed by a system established to endure and evolve.
The essence of this journey is recognizing that resilience in a digital business environment depends on flexibility and preparation. It’s vital to invest in systems that allow for protection against unforeseen disruptions. Partner & Profit stands as a testament to this ideology—a network designed to catch results in its net, making it unnecessary for individual marketers to tread the chancy waters alone.
For those navigating the tumultuous seas of affiliate marketing, often fraught with algorithm apprehensions and unpredictable outcomes, the message is clear. Diversification isn’t just smart; it's a key strategy for sustained success and sanity. With multiple income streams, there's the freedom to thrive without the looming shadow of the 'what ifs.'
In the competitive world of affiliate marketing, Partner & Profit offers an elegant solution, propelling marketers from reactionary panic to proactive profitability. It provides an opportunity to not just survive in the digital economy but to flourish, backed by a system that stands firm amidst the inevitable changes the industry undergoes.
To every affiliate marketer troubled by traffic woes, know that turning panic into profit is possible. The secret lies in aligning with systems designed to mitigate risks and amplify opportunities, ensuring that business and peace of mind are never mutually exclusive.
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priyankaseo · 5 months ago
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Stay Ahead of Google and Social Media Algorithm Updates
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Algorithm updates on Google and social media platforms can significantly impact your online presence. Here’s how you can stay ahead and keep your content visible:
Stay Informed
Read professional publications and blogs that cover SEO and social media trends. Other sources that one can rely on for updates and changes include Search Engine Journal, MOZ, and Social Media Examiner. Just signing up for their newsletters can keep you informed.
Adapt Quickly
Whenever there is a change in information, prepare to adjust your approach. This could involve changing your keyword strategy, changing your content format, or updating your social media tactics. Being flexible is key to staying ahead.
Follow Official Sources
Stay updated by following the official announcements from Google and various social media platforms. You can find updates on Google’s Search Central Blog as well as the official social media accounts of Facebook, Instagram, and LinkedIn.
Focus on Quality Content
Even with algorithm changes, it's essential to provide high-quality content. Focus on creating content that solves problems and answers common questions. This will help you stay visible, even when algorithms change.
Optimize for Mobile
Ensure your website and content are mobile-friendly. Many algorithm updates prioritize mobile usability, so a responsive design and fast-loading pages are essential.
Engage with Your Audience
Engaging with your target audience on social media can boost brand awareness. Encourage users to leave comments on your posts, respond to their comments, join the discussion, and invite them to share. High engagement can positively influence algorithms.
Use Analytics
Monitor the engagement statistics of your website and social media accounts. Use tools like Google Analytics or social media insights to see how updates impact your traffic and interactions. This data can help you adjust your strategy accordingly.
Test and Experiment
Don’t overlook the benefits of applying or adjusting tactics. Experiment with various types of content, optimal posting times, and different keywords on your site. Continuous experimentation not only offers ongoing benefits but can also give you a competitive edge.
Stay Consistent
Consistent posting and following a content schedule help build a loyal audience. Regular updates keep your content fresh and relevant, improving its performance even when algorithms change.
By staying informed, prioritizing quality, and adapting to changes, you can confidently manage algorithm updates on Google and social media. This proactive strategy will help you maintain and even enhance your online visibility.
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neoseotipsblogs · 7 months ago
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soldiertransgender · 2 years ago
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okayokay i just made a new tumblr account to see what they've changed (besides the "for you" being default.), and they are totally pushing it more than an old user would realize
im logged into this account in one tab and the new one in the other and tumblr is REALLY confused and im not sure where this will post but thats besides the point.
anyways when you sign up it gives you this
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which is very comparable to sites/apps like pinterest and tiktok that have a personalized algorithm. when you scroll down its just random shit like Automobiles and Education. this is not pinterest. it censors stuff like sex but does NOT censor stuff like 'pee kink' . Notably!
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anyways i picked some very normal interests (random shit i could think of, i left pee kink because Haha Funny) .
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it then forces you to follow people! there is NOT a search, just a few trending users. it makes you pick 3 out of 10 users, one of them is the merch account, at least for me.
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once you go into the actual website it looks like this! note 'for you' being default. there is NOT an option that i see to change this. this is what i was trying to look at before i ran into all the other shit haha.
time to go turn off tumblr live again ! ^^ ((tumblr fix your goddamn site
NOTE SINCE THIS HAS GOTTEN ATTENTION - I have made 2 tumblr accounts before this one (in 2019 and 2021 i believe ?) and I don't remember this in the sign up process - however, my memory is also dogshit, so please do not sue me
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charlott2n · 14 days ago
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is anyone else seeing the decades old youtube videos named stuff about gooning and hawk tuah and skibidi
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tricksterringmaster · 10 months ago
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if not for other parts of this au, i'd call it "the first prince and the last"
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scribblechicken · 1 year ago
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Sacrifice to the Sorting Algorithm
Reupload from 2021.
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cavesalamander · 6 days ago
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Hey that one post you made in 2013 is almost at 10k notes
OH TRUST ME I AM WELL AWARE LMAO
My phone has been blowing up for this past week I swear kejfkebfbjdjdkfj
Way back 10 years ago when I said I'd do it, I was still in college and it had jumped to the 5 or 7k or so it was back then, I actually got started working on the damn thing because it looked like it was going to happen.
Then the notes dried up and I was like oh phew, I'm good, I'm fine, I won't have to.
BUT THEN.
This goddamn renaissance of notes has been orchestrated by @composeregg because I've just started playing Mass Effect for them and some other friends and of course my beloved Mako is right there, and I tell them about it.
And hey, what do you know, it turns out I actually do still have that canvas board I started painting it on?? It somehow survived college and like 5 moves.
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So like, I guess if yall can do it, at least I won't have to start from scratch?
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ghostespresso · 1 year ago
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staff logging on to tumblr dot com today
#staff sweetie i Promise you an algorithm would kill this webbed site#changing the way reblogs look/work would Absolutely kill this webbed site too#this is a Blogging Platform i dont want it to be like tiktok or twitter jesus#if you NEED to change something literally listen to the the Tumblr Users you pretend you cant hear#if money is what you need make your userbase Happy and you should be fine#the shop is fine blaze posts are fine ad free subscriptions are fine but dont get rid of shit that Works For You in favor of making money#someone really laced up their clown boots today im. so tired staff please dont#tumblr staff#EDIT: staff updated their original post to say we were all misunderstanding but#that doesnt stop the post from being stupid#the whole post was worded for Investors and then presented to the userbase#if you say 'we have big changes planned!' and dont put in the 'as options' its Your Fault that people read it as 'were changing everything'#staff isnt stupid. they know how they Should have worded it better than what they did#so yeah. someone Did lace up their clown boots before they hit post#edit pt 2 lol for the record i dont think tumblr would actually go through with all their changes in that post#they know how the userbase is and there are A Lot of us#i just dont like how? idk. condescending? the post sounded#and out of every place on the internet being being burned alive in the name of money#tumblr is the one place i know enough about to be Actually mad at lol#ive really liked some stuff staff has done in recent years#but talking to your userbase that way wasnt one
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writingwithfolklore · 4 months ago
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Tumblr has changed... Right?
This kind of goes against what I usually post and I really, really don't want it to come off as complain-y, I just want to know if other people are noticing the same thing I am or if it's just me?
Basically, I used to get like way more activity. And again, don't want to come off like I'm complaining, I don't really care about the numbers and don't do it just to make my little activity line go up, I'm just confused because over the past few months (maybe longer?) I've noticed that my overall activity has gone way down.
I think it's because I used to get a whole bunch of activity on really old posts--like posts so old I was like, "how'd you even find that?" especially the popular stuff would still circulate and float around daily. I get about the same activity on new stuff as I did before, but that's where it ends, it seems no one is finding my old stuff anymore.
So I wonder like.. did the algorithm change? Has anyone else noticed this? Again, I really don't mind or care, I'm just wondering if you guys have noticed any changes or difference either in your own blog or like on your explore page--does it only recommend new stuff now?
Post over. Let me know what you think!
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transformersbrainrot · 2 months ago
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Imagine: Rewind meets Optimus Prime at some point during the war and starts fanboying SUUUPER hard... NOT because that's fucking Optimus Prime or anything but because Orion Pax is a fucking LEGEND in the archivist community
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mylittleredgirl · 2 months ago
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spotify daylist playlist titles are usually word salad, but somehow these things are even more absurd when they’re not. “80s retro wednesday afternoon” sounds normal but i’m 18 songs deep now and not a single one was released in the 1980s. in fact they’re iconic, even defining songs from decades that are not the 80s. mambo number 5. september earth wind and fire. pumped up kicks. exes and ohs. the original come and get your love? tubthumpin? p!nk?? gwen stefani?? was a single jonas brother even alive in the 80s? crazy gnarls barkley. cake by the ocean. theeeee marvin gaye?? seriously?? they’re saying ain’t no mountain high enough is from the 80s???? all star by smash mouth???????
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hplonesomeart · 2 months ago
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Hey!! So turns out a video I made between a certain “well beloved but highly sensitive/emotionally reactive T.V” and an “orange haired inkling-turned-human” has managed to sweep my YouTube channel and accumulate 100k VIEWS!! THAT’S A LOT OF PEOPLE ACTUALLY?? My most widely viewed video EVER to exist in this moment in time?? AAAAA?? Not even mentioning the various comments and staggering increase in subs! It���s so much more then what I expected or even prepared for—might even be the most impactful thing to happen for me this year <3
…aside from graduating high school + the social connections I’ve been fortunate to make lol
BUT THE POINT IS I’d been closely monitoring the YouTube growth through the entirety of October. It’s make me smile like a dork, gawk in astonishment, dance frantically in my room from the energy boosts, and grow courage to stop being so selective/self-conscious with what I wish to share with the world! It’s kept my ambitions going!
I needed to find some way to celebrate the occasion and express my thanks—because I can’t NOT acknowledge this milestone jksjskp. Typically I try to avoid getting tunnel visioned focusing on the metrics/numbers. Mr. Puzzles had already demonstrated how much those things can mess with the minds of creatives. Caring too much about chasing views or placing your artistic value in attention seeking gets damaging. But at same time…it’s hard to deny the sense of pride the 100k achievement has filled me with. I understand that reaching 100k views doesn’t immediately make me any “better” or “worse” then I was before. I’m still just me! It only helps me feel seen by others—and that’s all I really needed. To hear some nice words & receive reminders that my ideas are cared about. So thank you SMG4 fandom for that, seriously thank you.
Please accept this Mr. Puzzle drawing as a way of sharing the happiness around. He’s so entertaining. Love him for simply existing. So glad we can all collectively be super attached to him (and the rest of the SMG4 cast of course). Can’t wait to see more incredible artworks from the fandom :)
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Just incase anyone is confused by my vague description over which “animated video” I’m referring to here—hopefully this photo will help clarify lol. It’s this one!! Sorry about not outright stating the title at the start, I got carried away with writing!!
I’ve been in an odd place mentally when thinking about it. Wondering to myself if any of the attention is deserved considering it’s not even fully colored and could be dismissed as “low effort” content (despite taking several days making it). It’s easy to get into a trap of comparing yourself to others and questioning how much of the videos success is based on your skills, sheer algorithm luck, or only because you used popular characters and catered to a specific fandom. And then judging yourself by looking at other peoples videos. I’ve seen several artists post higher quality works then my own but it somehow gets less views. So why did mine succeed when others (who should have gotten just as much attention if not more) didn’t? Sometimes you feel like you’ve unfairly robbed them of that chance to be seen. However I’ve realized that I can’t ever expect views to be consistent—and comparing is pointless. So why worry about it or feel inadequate? I mean it’s pretty common for funny cat videos to go viral, so who am I to question the system lol. “Popular” YouTube videos can range from a passion project which took 7+ artists…to a clip of Toad singing Chandelier or a nonsensical Vine sketch. Anything can happen when it’s the internet! And just-so-happened my video was chosen. I should stay glad about that and get rid of all the overanalyzing. So that’s what I’ve chosen to do :)
#OKAY SO SO SO actually started doodling this once the video was around 98k this morning#it wasn’t even meant to be art specifically designed to celebrate the milestone at first#I just wanted to draw the funky fella who makes me laugh#but as you can see that changed up fast jksjksp#I was under the impression that my video wouldn’t reach near 100k until December UH?? WHAT HAPPENED MY PREDICTION THWARTED??#seems I’ve severally underestimated how long the traction would continue for geez wow uh#people sure do enjoy comedy gotta love ‘em laughs and giggles#I CAN’T BELIEVE WE REACHED IT THO. THAT’S INSANE TO ME—ALL THE SUPPORT AND COMMENTS AND SUBS#thank you SMG4 fandom I would’ve never fathomed the algorithm to carry it so far like this#you wanna know the real kicker?#things would have gone so differently for the channel if I didn’t wrestle with my anxiety & post there#because there was a point during that day where I fullheartedly figured it would cause me to loose subs#I was kinda terrified ngl#this goes to show that you should never hold yourself back from sharing different aspects of your interests#you don’t need to confine yourself to just one thing#or to strive only to make the most high quality videos ever (I put that pressure on myself a bit too much nowadays)#sometimes it’s the simple ideas that manage to charm people#and those who see the effort will stick around to support you. You just need to trust yourself during the process and take that chance :)#EWWWW MUSHY GUSHY SENTIMENTALITY CLOGGING UP THE ATTENTION HERE#whatever happened to keeping the focus on ✨the star✨ who made it all possible to begin with huuuu??#show a bit more gratitude to the charming TV who boosted the viewership in the first place…don’t be so self absorbed with morals lonesome 😒#what is this some sort of My Little Pony episode oh pleaseeeeee 🙄#<- all of that was a simulation of Puzzles interjecting and nagging a bit lol. I’d imagine he’s tried of my nonstop nonsense#….yea the Puzzle brainrot is reaching maximum severities. So there’s high chance I’ll be animating him more down the line :3#stick around to find out!!#hplonesome art
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klanced · 2 months ago
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hey katie … you do know that the live action voltron movie isn’t gonna have keith or lance right? like its most probably going to be an entirely new set of characters from the research i’ve done 😓 somewhat disappointing but interesting to see what they do with it at least?
i don’t like that idea so i’m electing to ignore it until proven otherwise 👍🏼
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algorithmsoflatecapitalism · 7 months ago
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Gorilla in the room means “a problem or difficult issue that is very obvious, but is ignored for the convenience or comfort of those involved”
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