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sociallyactives-blog · 4 months
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In this infographic you will learn more about native ads networks.
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socialadnetwork · 10 hours
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How Social Advertising Networks Can Enhance Your Marketing Strategy?
In today’s digital age, businesses must adapt their marketing strategies to engage with an increasingly online audience. One of the most effective tools for doing this is through social advertising networks. These platforms provide businesses with the ability to run targeted ads on popular social media sites, significantly enhancing the effectiveness of advertising efforts. In this article, we’ll dive deep into how social advertising networks can boost your marketing strategy and explore key concepts such as native ads, banner ads, CPM, and PPC.
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What Are Social Advertising Networks?
At their core, social advertising networks are platforms that allow advertisers to place ads across multiple social media channels. Instead of creating and managing separate campaigns for individual platforms like Facebook, Instagram, or Twitter, advertisers can manage all their ads from one central location, simplifying the process. This provides marketers with a wide range of options for targeting, ad formats, and reporting.
By leveraging the power of a social ad network, advertisers can expand their reach across several platforms while maintaining control over their budget and targeting parameters. These networks also make it easy to track and analyze campaign performance, ensuring that businesses can maximize their return on investment (ROI).
Benefits of Using Social Advertising Networks
Centralized Ad Management
One of the main advantages of using a social ad network is the ability to manage all of your social media ads from a single interface. This centralization simplifies campaign management, making it easier to run ads across various social platforms simultaneously. Whether you are running ads on Facebook, Instagram, Twitter, or LinkedIn, social advertising networks provide a unified dashboard to create, launch, and monitor your campaigns.
Targeted Audience Reach
Social ad networks allow for precise audience targeting, ensuring that your ads are seen by the right people. With advanced targeting options, businesses can reach users based on demographics, interests, behaviors, and even past interactions with the brand. This is crucial for increasing engagement and driving higher conversion rates.=
Types of Ads Offered by Social Advertising Networks
Native Ads: Blending with User Experience
Native ads are advertisements that seamlessly integrate into the user’s social media feed, making them appear as part of the platform’s regular content. This non-intrusive format increases the likelihood that users will engage with the ad since it looks and feels like organic content.
Why Choose Native Ads?
Higher Engagement Rates: Because they blend in with the content users are already consuming, native ads often result in higher engagement rates compared to more disruptive formats.
Better User Experience: These ads don’t interrupt the user’s browsing experience, making them less likely to cause ad fatigue or frustration.
Trust and Credibility: Native ads tend to be perceived as more trustworthy since they align with the look and feel of the platform.
Best Platforms for Native Ads
Some of the top platforms that support native ads include Facebook, Instagram, and LinkedIn. These platforms are especially effective because they allow brands to showcase their content in a format that users are already accustomed to engaging with.
Banner Ads: Eye-Catching Visuals
Banner ads are another popular option available through social ad networks. These ads are more visually distinct than native ads and often appear in dedicated spaces on social media pages. They are designed to grab attention quickly and are typically used for promoting specific products, offers, or calls to action.
Benefits of Banner Ads
Visibility: Banner ads are placed in prominent positions, making them highly visible to users.
Creative Freedom: These ads offer more space for creativity, allowing businesses to include striking visuals, text, and call-to-action buttons.
Immediate Action: With clickable banners, users are encouraged to take action instantly, leading to more direct conversions.
Effective Banner Ad Strategies
Use Bold Visuals: Ensure your banner ads stand out by using bold colors, clear typography, and eye-catching designs.
Clear Call to Action: A strong call to action is essential to guide users toward the desired action, whether it’s making a purchase, signing up for a newsletter, or downloading an app.
Maximizing Budget with CPM and PPC Models
CPM (Cost Per Thousand Impressions)
CPM, or cost-per-thousand-impressions, is a pricing model where advertisers pay based on the number of times their ad is displayed to users. This model is often used for brand awareness campaigns, as it focuses on getting the ad in front of as many people as possible.
When to Use CPM
Brand Awareness: If your goal is to increase the visibility of your brand, CPM is an excellent choice. It ensures your ad is shown to a broad audience, helping you build recognition over time.
Large-Scale Campaigns: For businesses with a larger budget looking to make a strong impact, CPM allows you to reach thousands or even millions of people efficiently.
Optimizing CPM Campaigns
Target the Right Audience: Ensure you’re showing your ad to the most relevant audience by using advanced targeting options within the social ad network.
Track Impressions and Engagement: Keep an eye on how many people are seeing your ad and how many are engaging with it. This will help you determine the effectiveness of your campaign and adjust accordingly.
PPC (Pay Per Click)
PPC, or pay-per-click, is a model where advertisers only pay when a user clicks on their ad. This is a more performance-driven model, as you’re charged only when someone engages with your ad, making it a cost-effective option for driving conversions.
When to Use PPC
Driving Traffic and Conversions: If your goal is to increase website traffic, sales, or lead generation, PPC is the best option. You only pay for users who actively engage with your ad, ensuring that your budget is spent efficiently.
Limited Budget Campaigns: For businesses with smaller budgets, PPC is ideal since you only pay when there’s a clear interaction, making it easier to manage costs.
Best Practices for PPC Campaigns
Craft Compelling Ads: Make sure your ad copy is clear, concise, and has a strong call to action to entice users to click.
Optimize Landing Pages: Ensure that the page users land on after clicking the ad is optimized for conversions. It should load quickly, be easy to navigate, and have a clear offer or message.
How to Build an Effective Social Advertising Network Strategy
Identify Your Target Audience
The first step to creating a successful social advertising network strategy is identifying your target audience. Knowing who your customers are, their demographics, and their interests will help you tailor your ads to meet their specific needs and preferences.
Audience Segmentation
Utilize the audience segmentation tools available in social ad networks to divide your audience into smaller, more targeted groups. This allows you to create personalized ads that resonate more effectively with each segment.
Choose the Right Ad Formats
Selecting the right ad format—whether it’s native ads, banner ads, or a combination of both—is crucial to achieving your campaign goals. Each format has its strengths, so it’s important to match the ad type with the objective of your campaign.
Ad Testing and Optimization
Continuously test different versions of your ads to see which ones perform best. Experiment with different headlines, visuals, and calls to action. A/B testing can help you identify which ad formats and creatives generate the most engagement and conversions.
Track Performance and Adjust
It’s essential to track the performance of your campaigns regularly. Use the analytics tools provided by your social ad network to monitor key metrics such as click-through rates (CTR), conversion rates, and return on investment (ROI). This data will guide you in making adjustments to improve performance over time.
Conclusion
Incorporating social advertising networks into your marketing strategy can significantly enhance your reach and effectiveness. By leveraging native ads, banner ads, and cost models like CPM and PPC, you can create campaigns that are both cost-effective and impactful. The key to success lies in understanding your audience, selecting
FAQs
What Is a Social Ad Network?
Ans.A social ad network is a platform that allows businesses to run ads across multiple social media channels from a single interface. It simplifies ad management and optimizes campaigns across different platforms like Facebook, Instagram, and Twitter.
What Is the Difference Between CPM and PPC?
Ans. CPM (Cost Per Thousand Impressions): Advertisers pay for every thousand times their ad is displayed to users. This model is ideal for brand awareness campaigns. PPC (Pay Per Click): Advertisers pay only when users click on their ad. This model is focused on driving traffic and conversions.
Which Ad Format Should I Choose for My Campaign?
Ans. The choice of ad format depends on your campaign goals. For brand awareness, banner ads or CPM models may work best. For driving conversions, native ads or PPC campaigns are often more effective.
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vismountain · 1 month
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Pay Per Click (PPC) Vs Cost per click (CPC) in Ads
Introduction In digital advertising, two terms frequently come up: Pay Per Click (PPC) and Cost Per Click (CPC). PPC is a popular advertising model where you pay a fee each time your ad is clicked. This method is commonly used across platforms like Google Ads, social media sites, and various third-party websites. On the other hand, CPC is a metric that measures the cost-efficiency of these PPC…
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reasonsforhope · 7 months
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"With “green corridors” that mimic the natural forest, the Colombian city is driving down temperatures — and could become five degrees cooler over the next few decades.
In the face of a rapidly heating planet, the City of Eternal Spring — nicknamed so thanks to its year-round temperate climate — has found a way to keep its cool.
Previously, Medellín had undergone years of rapid urban expansion, which led to a severe urban heat island effect — raising temperatures in the city to significantly higher than in the surrounding suburban and rural areas. Roads and other concrete infrastructure absorb and maintain the sun’s heat for much longer than green infrastructure.
“Medellín grew at the expense of green spaces and vegetation,” says Pilar Vargas, a forest engineer working for City Hall. “We built and built and built. There wasn’t a lot of thought about the impact on the climate. It became obvious that had to change.”
Efforts began in 2016 under Medellín’s then mayor, Federico Gutiérrez (who, after completing one term in 2019, was re-elected at the end of 2023). The city launched a new approach to its urban development — one that focused on people and plants.
The $16.3 million initiative led to the creation of 30 Green Corridors along the city’s roads and waterways, improving or producing more than 70 hectares of green space, which includes 20 kilometers of shaded routes with cycle lanes and pedestrian paths.
These plant and tree-filled spaces — which connect all sorts of green areas such as the curb strips, squares, parks, vertical gardens, sidewalks, and even some of the seven hills that surround the city — produce fresh, cooling air in the face of urban heat. The corridors are also designed to mimic a natural forest with levels of low, medium and high plants, including native and tropical plants, bamboo grasses and palm trees.
Heat-trapping infrastructure like metro stations and bridges has also been greened as part of the project and government buildings have been adorned with green roofs and vertical gardens to beat the heat. The first of those was installed at Medellín’s City Hall, where nearly 100,000 plants and 12 species span the 1,810 square meter surface.
“It’s like urban acupuncture,” says Paula Zapata, advisor for Medellín at C40 Cities, a global network of about 100 of the world’s leading mayors. “The city is making these small interventions that together act to make a big impact.”
At the launch of the project, 120,000 individual plants and 12,500 trees were added to roads and parks across the city. By 2021, the figure had reached 2.5 million plants and 880,000 trees. Each has been carefully chosen to maximize their impact.
“The technical team thought a lot about the species used. They selected endemic ones that have a functional use,” explains Zapata.
The 72 species of plants and trees selected provide food for wildlife, help biodiversity to spread and fight air pollution. A study, for example, identified Mangifera indica as the best among six plant species found in Medellín at absorbing PM2.5 pollution — particulate matter that can cause asthma, bronchitis and heart disease — and surviving in polluted areas due to its “biochemical and biological mechanisms.”
And the urban planting continues to this day.
The groundwork is carried out by 150 citizen-gardeners like Pineda, who come from disadvantaged and minority backgrounds, with the support of 15 specialized forest engineers. Pineda is now the leader of a team of seven other gardeners who attend to corridors all across the city, shifting depending on the current priorities...
“I’m completely in favor of the corridors,” says [Victoria Perez, another citizen-gardener], who grew up in a poor suburb in the city of 2.5 million people. “It really improves the quality of life here.”
Wilmar Jesus, a 48-year-old Afro-Colombian farmer on his first day of the job, is pleased about the project’s possibilities for his own future. “I want to learn more and become better,” he says. “This gives me the opportunity to advance myself.”
The project’s wider impacts are like a breath of fresh air. Medellín’s temperatures fell by 2°C in the first three years of the program, and officials expect a further decrease of 4 to 5C over the next few decades, even taking into account climate change. In turn, City Hall says this will minimize the need for energy-intensive air conditioning...
In addition, the project has had a significant impact on air pollution. Between 2016 and 2019, the level of PM2.5 fell significantly, and in turn the city’s morbidity rate from acute respiratory infections decreased from 159.8 to 95.3 per 1,000 people [Note: That means the city's rate of people getting sick with lung/throat/respiratory infections.]
There’s also been a 34.6 percent rise in cycling in the city, likely due to the new bike paths built for the project, and biodiversity studies show that wildlife is coming back — one sample of five Green Corridors identified 30 different species of butterfly.
Other cities are already taking note. Bogotá and Barranquilla have adopted similar plans, among other Colombian cities, and last year São Paulo, Brazil, the largest city in South America, began expanding its corridors after launching them in 2022.
“For sure, Green Corridors could work in many other places,” says Zapata."
-via Reasons to Be Cheerful, March 4, 2024
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cryptoadvertsing · 11 months
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How to Reach Crypto Audiences Through Native Advertising in 2023-24
Crypto Native Advertising has emerged as a potent tool for organizations to interact with the fast developing crypto community in the ever-changing environment of digital marketing.
Understanding the complexities of native advertising within this sector has become critical for crypto advertising firms trying to effectively engage with crypto audiences as the world of cryptocurrency continues to expand.
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Understanding the Basics of Crypto Native Advertising
Before getting into the tactics and complexities of engaging crypto consumers via native advertising, it's critical to understand the core principles of this specialized kind of marketing. Crypto native ad network entails smoothly incorporating promotional content within platforms and channels frequented by crypto enthusiasts, without interfering with the user experience. This method allows marketers to communicate their messages in an organic way, promoting trust and authenticity within the crypto community.
The Importance of Native Crypto Advertising
Taking Advantage of the Growing Crypto Market
The crypto market has evolved into a buzzing hive of digital transactions and investments as cryptocurrencies have grown in popularity and use. Native advertising provides a unique opportunity to interact with a highly engaged and attentive audience for businesses looking to create a presence in this dynamic ecosystem.
Increasing Trust and Credibility
Building trust and credibility is critical in the volatile world of cryptocurrency. By delivering unique and relevant information, marketers may establish genuine connections with their target audience through crypto native advertising. Businesses can position themselves as credible and trustworthy entities inside the sector by aligning with the interests and preferences of crypto fans.
Strategies for Effective Crypto Native Advertising
Using Niche Platforms and Communities
One of the most important methods for successful crypto native ad is to find and engage with specialist platforms and groups specific to the crypto business. Businesses may tailor their content to the distinct interests and demands of crypto consumers by understanding the peculiarities of these communities.
Creating Engaging and Informative Content
In the world of crypto native advertising, creating content that is not only interesting but also educational is critical. Providing insightful insights, educational tools, and updates on the latest trends and developments in the crypto world can help build credibility and authority in the area.
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Integrating Interactive Elements to Increase Engagement
Incorporating interactive components such as quizzes, polls, and surveys into crypto native advertising can drastically increase engagement levels. Brands can promote a feeling of community and involvement in the cryptocurrency world by promoting active participation from their audience.
Overcoming Difficulties with Crypto Native Advertising
Managing Regulatory Uncertainties
Despite the potential benefits, navigating the regulatory landscape in the field of cryptocurrency advertising can be complex and difficult. Adherence to compliance norms and guidelines is critical to ensuring the legality and authenticity of native advertising activities in the crypto business.
Market Volatility Reduction
The volatile nature of the crypto market presents a unique difficulty for advertisers. It is critical to be flexible and adaptable in the face of market shifts in order to sustain the success and relevance of native advertising efforts.
The Crypto Native Advertising Future
Embracing Innovation and Technological Advancement
Looking ahead, the future of the crypto native advertising market is entwined with ongoing technological breakthroughs and discoveries in the crypto industry. Businesses who embrace these developments and stay responsive to emerging trends will be well-positioned to realize the full potential of native advertising in the volatile crypto ecosystem.
Developing Long-Term Relationships with Crypto Audiences
Building long-lasting relationships with crypto audiences is critical to long-term success. Businesses may cultivate a loyal customer base and develop a sense of community inside the crypto space by continually providing value through native advertising platforms.
Conclusion
Finally, Crypto Native Advertising is a critical channel for businesses to successfully communicate with and engage the fast growing crypto audience. Businesses can leverage the full potential of native advertising in the ever-changing crypto market by establishing focused tactics, fostering trust and credibility, and staying up to date on industry changes.
FAQs
How does native advertising differ in the crypto business against regular markets?
Native advertising in the crypto business necessitates a thorough grasp of the distinct traits and preferences of crypto audiences, with a focus on transparency, instructional content, and active community interaction.
What function does storytelling play in cryptocurrency native advertising?
Storytelling is a powerful tool in crypto native advertising, allowing companies to engage emotionally with their audience and explain complicated ideas in a sympathetic and engaging manner.
How can firms evaluate the performance of their crypto native advertising campaigns?
Measuring the performance of crypto native advertising campaigns may be accomplished by a complete examination of engagement metrics, conversion rates, and consumer feedback, which provides significant information for campaign optimization.
What are the most important ethical considerations in cryptocurrency native advertising?
Transparency, disclosure of sponsored content, and respect to regulatory rules are all ethical factors in crypto native advertising, ensuring that audiences are educated and equipped to make informed decisions.
How can businesses adjust their native advertising strategies in response to the shifting dynamics of the cryptocurrency market?
Adapting native advertising techniques in response to market changes necessitates a proactive approach that includes ongoing monitoring of industry trends, customer behavior, and technology improvements, allowing firms to stay ahead of the curve and relevant in the bitcoin ecosystem.
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ry9408802 · 1 year
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5+ Best Health Ad Network in USA
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rebeccathenaturalist · 10 months
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The American bison (Bison bison), once numbering 60 million strong, was very nearly wiped out by disease and hunting in the late 1800s, and by 1889 fewer than 550 individuals remained. Their native range, which once stretched from Alaska to the Gulf of Mexico, west to Oregon and east just shy of the Atlantic, was reduced to a few pockets here and there. This was a deliberate move on the part of both the U.S. government and the railroad companies to disempower Native American communities on the Great Plains, as the bison was the backbone of their food security as well as being culturally important.
The past couple of decades have seen an increase in bison herds being managed by indigenous people. While the Yakama Nation, based in Washington, was not one of the Great Plains communities, they would travel to where these animals could be found in great herds to hunt them and bring them home. They also received bison from other indigenous communities as part of massive trade networks spanning across the continent.
The Yakama have maintained a herd of bison since 1991, and a couple of years ago they added over two dozen bison from the Yellowstone herd, which lacks the large infusion of cattle genes most other surviving bison have. This crossbreeding will strengthen the Yakama herd's genetic diversity. And it helps the Yakama themselves maintain healthier diets based on leaner bison meat as opposed to beef.
We're a far cry from the 60 million bison that once roamed freely across the continent. But the Yakama's bison herd is just one example of where indigenous management of the land and its wildlife is making changes for the better.
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Getting Involved In Your Community: A Guide For If You Don't Know Where To Start
I've seen several back-and-forths on tumblr that boil down to "media consumption is not activism; if you want to do activism, go volunteer or get involved in local politics." I agree, but also understand that it can feel daunting to try. Especially when you don't have a lot of money to donate places or know anybody who's organizing things! I definitely get it. But I also agree that volunteering is valuable - not only does it make you feel good, like you've accomplished something meaningful, it gets you out of the house and meeting new people in a structured environment. It helps you get to know the people in your community, and what's going on in your town or city.
There are LOTS of ways to do this! You don't need to already know people, or have organizing skills of your own. Finding something that works for you can be really rewarding, and it doesn't have to be difficult.
Food Pantries, Food Banks, and Soup Kitchens
The obvious one, but it's obvious for a reason: people always need food, food pantries always need volunteers, and nearly every town or city has one nearby. They're frequently easy to find by googling. It's immediately rewarding knowing you materially helped someone and if it's something you do (or have in the past or may in the future) need too, it's good to get to know the people. There are volunteer needs available all throughout the week, and rarely require knowing any particular skills in advance. During much of COVID lockdown I helped unload food deliveries every Tuesday and put them on the food pantry shelves, for example.
If nonprofits make you leery or there are only aggressively Christian ones nearby, see if there's a local chapter of Food Not Bombs, a more anarchist-leaning network that provides vegetarian foods to people. They frequently need volunteers for things like cooking, setup, dishwashing, food pickup, or cleaning out a free community refrigerator.
Everyone needs food and these are the most immediate and most common type of volunteer opportunities around.
Environmental and Conservation Groups
You probably have a park, pond, creek, wetland, or some other natural space near you, and that space almost certainly has some environmental group that maintains it. Start by searching "Friends of [park name]" or "citizen science [town]". Look for invasive plant removal, trash pickup, or native plant planting events - these are pretty common and open to new volunteers without specialized knowledge.
There may also be related community gardens! Search for "[Town] community garden" to see what's available. Some places also have nonprofit groups dedicated to saving, preserving, maintaining, and planting native crop/wildflower seeds.
Refugee Support
Many cities have refugee support organizations. A lot of the services they offer require specialized skills (like language or legal knowledge) or long-term commitments, but they can also involve things like picking people up from the airport or driving them to important appointments. If this is something important to you, search up "[city] refugee support" and email them to ask what they need!
Local Library
If you want something more book-related, see if your local library wants volunteers, or if it has a "Friends of the Library" group. Library volunteers help keep a lot of tasks running that the often underfunded staff might otherwise not get a chance to do, like reshelving books or adding self-checkout RFID tags to the whole book collection (this is what I did in high school), and the Friends of the Library does things like sort through book donations, and help fundraise for the library.
Local Cable Access TV Station
Does your town/city have a local cable access tv station - that is, they film and broadcast local events to local cable channels? This is an amazing way to learn, and use, A/V skills for the benefit of your town! For years throughout high school and college, I helped to film town council meetings, committee meetings, town election debates, various other town events, and high school football games, in addition to other shows - in high school some friends and I made a kid-friendly after-school science education show. Stations like these are almost always on the lookout for new things to broadcast, too, so if you want to do a monthly broadcast of local art exhibits or queer events or community garden updates or a vegetarian/vegan/low-budget/low-spoons cooking show, or a socialist talk show (who knows!), see if that's something that's available to you! Or you can volunteer to transcribe their shows for closed-captions.
Local Historical Society
Does your town have a historical society? Odds are they have lots of things they'd love to do and very little money. If you're interested in local history, get in touch with them and see if there's something they want volunteers to help with. In college I transcribed a lot of Revolutionary War-era letters. (I also made a documentary about my town's history that aired on the local cable access TV station and I had to fight with the town historical society over being able to use their photos, so. You know.)
Politics and Activism
Find out when your town council meets, or any particular committees that discuss topics important to you (sustainability, education, transit, police, affordable housing, etc). Your town/city will likely have a dedicated town government website with this information. Show up and ask questions.
Calling your elected representatives is also always valuable, and the trick is, the more local they are, the more likely they are to listen to you.
Google "[topic] advocacy group [town]" - LGBTQ, police abolition, climate justice, education, etc. See if there are already groups doing the things you care about. They will likely love new people showing interest.
"Town Day," Farmer's Markets, Town Festivals, or Other Events
Every fall, my town has a "town day" where different local businesses, artists, schools, and groups have booths and events all throughout downtown. This is a great place to learn about different nonprofits and advocacy groups who are looking for volunteers. This is true for a lot of these types of events. Browse the booths and see if there's any group you didn't know about before whose mission speaks to you, and ask if they're looking for volunteers. This is how I discovered a local group that harvests and then donates fruit, herbs, and nuts from plants in people's yards and municipal plots that would otherwise get ignored and go uneaten. They're small, they're great, and the work is outdoors, active but not strenuous, and fulfilling, and I get to take home some fruit afterwards.
Generally, volunteering means you can either donate your money, skills, or time, and it's up to you to decide what you have available to donate. But actually getting out there and meeting people helps give you reasons to get out of the house, a few hours off the internet, a sense of fulfillment, and greater connection to other people who are doing things you care about or who know who is. Don't try to do everything - just pick something that speaks to you and fits into your schedule, and go from there.
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foone · 9 months
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So Warframe added a "Pom-2" Alternate 1999 computer (that's needed for weird void magic future science wizardry). Thoughts?
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Only thing I have that's a sort of question mark is that I don't know of many setups that would have needed a 5 1/4" floppy in 99 (or why it has both the tower and the under monitor unit)
ugh. OKAY, so... the tower and desktop combination is just weird. I have, on one occasion, run a "server" that was two towers, and the original PC supported a DUAL-DESKTOP mode, but both types together? nonsense.
dual monitor was rare but possible in 1999 (win98 added native support), so I think the best interpretation here is that this is actually two computers. maybe the one on the left is missing the keyboard and mouse because it's being used as some kind of server for the other computer? I used a little case like that to run my first linux server, which was also acting as a router for my internal network.
The OS is weird. The icons above the menu-bar look like win98, the dialog box is windows 3.x, the menu-bar icons on the bottom are pure os X (although they remind me of like a web-TV kinda system, like hotkeys for email/internet/etc), but the greyscale is very classic mac system. Actually it kinda reminds me of C64's GEOS, but GEOS was very classic-mac.
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Like most CRT-filters, they turned the scanlines up WAY TOO HIGH. No CRT I've ever seen looked that fucking terrible. The monitor buttons are a bit odd: You didn't get monitors with buttons on the front until long after they were all color... but maybe it's a color monitor that's showing a monochrome OS?
as for the floppies: yeah. There are multiple mistakes here.
5.25" in 1999 is just silly. If you still had 5.25" disk drives in 1999, you were intentionally doing some retrocomputing stuff. For reference, around 2001 my PC repair job would specifically ask me to copy data off 5.25" disks, because they didn't have any 5.25" drives anymore, and I was their only tech who did.
The other mistake is that they have THREE floppy drives. so the PC doesn't really support that, natively? You can do some tricks and make it work (The youtuber Tech Tangents did a video on how it could be done), but realistically two was the normal max.
The final mistake is that all the drive activity lights are on. Those are only supposed to be on while the drive is reading or writing... and I don't see any disks in those drives! Let alone a situation that would involve turning all three on at once (I don't think that's even possible on most floppy controllers!)
In fact, the main time you'd end up with the drive lights stuck on like that is when you've installed the drive cable upside down. That ends up with them getting stuck on and non-functional. So this computer looks, to me, like it was put together incorrectly and no one noticed.
I don't believe that font would be on a black & white retro computer. Nope. Too smooth and too big.
There's also a USB icon on that OS: I don't think there's ever been a monochrome OS that supported OS, and looking at that computer case I don't believe that it has USB. Maybe the tower would, but the desktop? no.
That keyboard is off a Gateway 2000 computer. Something like this:
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mrsreinhart · 1 month
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Hollywood stars shoot films in Bad Godesberg Exclusive | Bad Godesberg
The famous American actress Lili Reinhart shot for five days on Europastrasse in Bad Godesberg for her new film “American Sweatshop”. Producer Anita Elsani explains in an interview with GA why the filming had to remain secret and what the film is about.
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The new film “American Sweatshop” was shot for five days in an apartment on Europastrasse in Bad Godesberg.
Child p*rnography, mutilated people and tortured animals flicker across the screens of so-called “content moderators”. Their job is to clean up social networks like Facebook, Instagram and YouTube. They delete pornographic and criminal videos and photos every day. Often it only takes a quick click to remove another violent video, but what you see stays in the minds of the moderators for a long time. This is also the case in the new thriller “American Sweatshop”, in German: American sweatshop, which deals with the real job and its consequences for people.
The main character Daisy is played by the well-known American actress Lili Reinhart. Reinhart starred in successful films and series such as “Hustlers” and “Riverdale”.
Now the Hollywood star ended up in the American settlement of Bad Godesberg to record scenes for her latest film. Also there: the English actor Josh Whitehouse, known from films such as “The Knight Before Christmas” with Vanessa Hudgens. “We shot several scenes in an apartment here for four to five days. The film itself takes place in Florida,” says the film’s producer, Anita Elsani. In the finished cut, the viewer will not recognize that the filming location was the Europastrasse in Bonn, says the Cologne native.
Filming had to remain secret
The General-Anzeiger had already found out about the filming last week and was there. However, the filming had to remain secret until the last day of filming. “We didn’t want any attention during filming so we could work in peace,” says Elsani. The film was a small production with little money, so shielding it from onlookers would have been too much additional effort. Added to this is the safety of the actors. “Actors often have problems with stalkers. As a producer, I am also responsible for making sure everyone feels comfortable and safe,” said the 52-year-old.
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At Kenedyallee, residents were able to observe containers and actors and other crew members for several days. Photo: Selina Stiegler People who are in the public eye are more likely to have fans who excessively watch their idol's activities and send a lot of "niceties."
“Even if flowers and other attention are meant to be nice, those affected find it oppressive when they receive a certain amount and on a regular basis,” explains Elsani. They would also try to find filming locations to go to or send other supposed gifts. The game of hide-and-seek was successful despite smaller containers and a food truck along Kennedyallee.
The filming went largely unnoticed. The filming was carried out in Bonn without any difficulties and everyone was able to work in peace. “We also tried to disturb the residents as little as possible. The people here are really pleasant. Only a few people asked nicely and unobtrusively what we were doing here.” No further filming is planned in Bonn.
On the trail of a perpetrator
The producer does not want to reveal what the scenes filmed are about. “Taken out of context, it doesn’t make any sense,” she says. The thriller itself is about the employee Daisy, who works for a company as a content moderator. “How do people deal with the content that they have deleted from the Internet but not from their minds?” is a question that the film deals with. In the film, Rheinart embarks on a dangerous search for a particularly perfidious perpetrator. The producer says she doesn't yet know when viewers in the cinema will be able to see how the search turns out. “There is no premiere date yet, but I estimate the film will be released in the second half of 2025.”
The screenwriter is the American Matthew Nemeth, who spoke to real “content moderators” for research purposes. “The people in such sweatshops usually work from Asia, Africa or America,” says Elsani. The German directors Hans Block and Moritz Riesewieck had already explained the situation in the documentary film "The Cleaner" in 2018 and spoke to those affected in the Philippines. The Verdi union estimates that several hundred thousand "content moderators" on the Internet create content for the Delete the rest of the world.
The film is therefore a current and relevant film for all people who use social media privately. The viewer should learn that pornographic and criminal content is sorted out by hand by real people and what consequences that can have.
Cast and production “American Sweatshop” with an international cast
The German-American film “American Sweatshop” was shot in the MMC Studios in Cologne and in the American settlement of Bad Godesberg. In the media thriller, Hollywood actress Lili Reinhart plays an internet cleaner who embarks on a dangerous search for a particularly perfidious perpetrator. Daniela Melchior, Joel Fry and Christiane Paul also play in roles. The film is directed by German director Uta Briesewitz. The script was written by American author Matthew Nemeth. Producers are Cologne-based Anita Elsani (Elsani Film), Jason Sosnoff and Barry Levinson (Baltimore Pictures) and Tom Fontana. The film is scheduled to be released in 2025 and will be distributed to cinemas by Plaion Pictures. The Film and Media Foundation NRW supported the project with 400,000 euros.
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socialadnetwork · 1 day
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A Guide to Selecting the Ideal Format for Social Network Advertisements
In the ever-evolving world of digital marketing, choosing the right ad format for social site ads is crucial for success. With a wide variety of ad formats available, from native ads to banner ads, each format offers unique benefits for different campaign goals. The key is to select the format that aligns with your audience, budget, and overall objectives. This guide will explore the various ad formats, provide insight into how to use them effectively, and offer strategies for optimizing them to enhance your social site ads efforts.
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Understanding the Importance of Ad Format in Social Advertising
What Are Social Site Ads?
Social site ads are advertisements placed on social media platforms like Facebook, Instagram, Twitter, LinkedIn, TikTok, and others. These ads are designed to engage users with relevant content, drive traffic, increase brand awareness, and achieve conversions such as sign-ups, downloads, or purchases.
When selecting the right format, it is essential to consider factors such as user behavior, platform capabilities, and your campaign's goals. The right ad format can determine whether users scroll past your content or take meaningful action.
The Role of Ad Networks in Social Site Ads
Ad networks serve as intermediaries between advertisers and publishers. They connect brands with relevant ad spaces across a variety of social platforms, ensuring that your social site ads reach the right audience. Popular ad networks, such as Facebook Audience Network and Google Ads, allow you to manage your campaigns, optimize targeting, and choose the right ad formats.
Social advertising through ad networks enables advertisers to deploy a range of formats, such as native ads, banner ads, video ads, and others, across different platforms to achieve maximum visibility and engagement.
Popular Ad Formats for Social Site Ads
Native Ads
Native ads are designed to blend seamlessly into the platform where they are displayed, providing a non-intrusive experience for users. These ads often mimic the look, feel, and function of the platform’s content, making them highly effective for engagement.
Benefits of Native Ads
Non-disruptive experience: Since native ads blend in with the content, they are less likely to be ignored.
High engagement rates: Users are more likely to engage with native ads because they appear more natural in their feed.
Better ad performance: Native ads often lead to higher click-through rates (CTR) and conversions.
Best Practices for Native Ads
Align your ad content with the surrounding content to make it look natural.
Use high-quality visuals and concise, compelling copy.
Add a clear call-to-action (CTA) that encourages user engagement.
Banner Ads
Banner ads are a traditional form of display advertising, typically found at the top, bottom, or sides of a webpage or social media platform. Despite being considered "old school," banner ads are still effective when used strategically.
Benefits of Banner Ads
Wide reach: Banner ads are easily noticeable and can reach a broad audience.
Versatile formats: They come in various shapes and sizes, making them adaptable to different platforms.
Cost-effective: They are often less expensive than video ads or interactive ads, making them accessible for smaller budgets.
Best Practices for Banner Ads
Use eye-catching colors and bold text to capture attention quickly.
Keep the message short and to the point.
Ensure that the landing page is optimized for conversions when users click on the ad.
CPM vs PPC: Which Model Works Best?
Understanding CPM (Cost Per Mile)
CPM is a pricing model where advertisers pay for every 1,000 impressions their ad receives. This model is ideal for campaigns focused on brand awareness and visibility.
Benefits of CPM
Maximizes visibility: You only pay for views, so your ad can be seen by many users.
Great for brand building: CPM is effective when your goal is to increase brand awareness rather than immediate conversions.
How to Optimize CPM Campaigns
Target a broader audience to increase reach.
Use visually appealing ads to increase engagement rates.
Focus on high-traffic platforms like Facebook, Instagram, or YouTube for greater exposure.
Understanding PPC (Pay Per Click)
PPC is a model where advertisers pay only when someone clicks on their ad. This format is highly performance-driven and works well for campaigns focused on driving specific actions, such as app downloads or purchases.
Benefits of PPC
Cost-effective: You only pay when someone engages with your ad, making it a more efficient use of your budget.
Highly targeted: PPC campaigns allow you to focus on users most likely to convert, improving ROI.
Immediate results: PPC is perfect for short-term campaigns that require quick action, such as a limited-time offer.
How to Optimize PPC Campaigns
Use keyword research to target relevant searches.
Write compelling ad copy that encourages clicks.
Test different ad creatives and landing pages to maximize conversions.
Choosing the Right Ad Format Based on Campaign Goals
Ad Formats for Brand Awareness Campaigns
For brand awareness, you want to maximize your reach and get your social site ads in front of as many people as possible. CPM is the best pricing model for this type of campaign, and formats like banner ads and native ads work effectively for broad visibility.
Ideal Ad Formats for Brand Awareness
Banner Ads: Their prominent placement ensures they catch the attention of users across platforms.
Native Ads: Because they blend into the user experience, they often generate higher engagement without feeling intrusive.
Tips for Brand Awareness Ads
Create visually stunning ads that tell your brand's story quickly.
Keep messaging clear and aligned with your overall brand.
Use video ads to showcase your product or service in action.
Ad Formats for Conversion-Focused Campaigns
When your goal is to drive downloads, sign-ups, or purchases, you need to focus on direct engagement. PPC is the ideal pricing model for these types of campaigns, as it ensures you only pay for actual clicks or actions.
Ideal Ad Formats for Conversions
Native Ads: These ads drive engagement by aligning with user content, increasing the likelihood of clicks and actions.
Video Ads: Demonstrate the value of your app or service in an engaging way, encouraging users to take the next step.
Tips for Conversion-Focused Ads
Use clear, action-oriented CTAs like "Download Now" or "Sign Up Today."
Create urgency with time-sensitive offers or discounts.
Use retargeting to re-engage users who have previously interacted with your ads but haven't converted.
Social Ad Networks for Maximizing Ad Performance
Facebook and Instagram Ads
Facebook and Instagram are two of the most popular platforms for social advertising. They offer a range of ad formats, including native ads, banner ads, and video ads, as well as robust targeting options. Whether you're aiming for CPM or PPC, these platforms offer tools that can optimize your campaigns.
Best Ad Formats on Facebook and Instagram
Carousel Ads: These allow you to showcase multiple images or videos in a single ad.
In-Feed Native Ads: These ads blend seamlessly with users' feeds, increasing engagement.
Tips for Optimizing Facebook and Instagram Ads
Utilize the platform's targeting tools to reach your specific audience.
A/B test different ad formats and creatives to determine what resonates most.
Monitor engagement metrics and adjust your budget accordingly.
Google Ads
Google Ads provides access to both the search and display network, offering a range of options for placing social site ads across the web. You can choose from banner ads, video ads, and native ads on Google's ad network, depending on your campaign goals.
Best Ad Formats on Google Ads
Search Ads: These are text-based ads that appear when users search for specific terms.
Display Ads: These ads appear on websites within the Google Display Network and are ideal for CPM campaigns.
Tips for Optimizing Google Ads
Use keyword research to find high-intent search terms.
Create multiple ad variations to test which version performs best.
Monitor your quality score to ensure your ads are relevant and optimized.
FAQs 
What is the most effective ad format for social site ads?
Ans. The effectiveness of an ad format depends on your campaign goals. Native ads tend to perform well for engagement, while banner ads work better for visibility. Video ads are highly effective for both awareness and conversions.
Which pricing model should I use, CPM or PPC?
Ans. If you're focused on building brand awareness, CPM is ideal because it maximizes impressions. For conversion-driven campaigns, PPC is better, as you only pay when users take action.
How can I improve the performance of my social site ads?
Ans. To improve performance, consistently monitor your ad metrics, A/B test different formats, and optimize your targeting. Additionally, using a clear and compelling call-to-action can significantly boost conversions.
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kp777 · 1 year
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Sept. 19, 2023
A network of Native American ceremonial and burial mounds in southern Ohio have been added to the list of world heritage sites of the United Nations Educational, Scientific and Cultural Organization (Unesco). The move places what the organization describes as “part cathedral, part cemetery and part astronomical observatory” on the same cultural plane as the Acropolis, Machu Picchu, the Taj Mahal, Stonehenge and the Great Wall of China.
Read more.
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jovialdeermentality · 5 months
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Advertise Online Courses | Online Courses ads | Display Ad network
In the competitive world of online education, effectively targeting the right audience with your online course advertisement is crucial for success. With the abundance of online course options available, it is essential to have a strategic approach to reaching potential students. By utilizing targeted online course ads and leveraging display ad networks, you can maximize your reach and attract the right audience for your online courses.
Company mail- [email protected]
For more information click on - https://www.7searchppc.com/e-learning-ads-network
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reasonsforhope · 6 months
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"The Yurok will be the first Tribal nation to co-manage land with the National Park Service under a historic memorandum of understanding signed on Tuesday [March 19, 2024] by the tribe, Redwood national and state parks, and the non-profit Save the Redwoods League, according to news reports.
The Yurok tribe has seen a wave of successes in recent years, successfully campaigning for the removal of a series of dams on the Klamath River, where salmon once ran up to their territory, and with the signing of a new memorandum of understanding, the Yurok are set to reclaim more of what was theirs.
Save the Redwoods League bought a property containing these remarkable trees in 2013, and began working with the tribe to restore it, planting 50,000 native plants in the process. The location was within lands the Yurok once owned but were taken during the Gold Rush period.
Centuries passed, and by the time it was purchased it had been used as a lumber operation for 50 years, and the nearby Prairie Creek where the Yurok once harvested salmon had been buried.
Currently located on the fringe of Redwoods National and State Parks which receive over 1 million visitors every year and is a UNESCO Natural Heritage Site, the property has been renamed ‘O Rew, a Yurok word for the area.
“Today we acknowledge and celebrate the opportunity to return Indigenous guardianship to ‘O Rew and reimagine how millions of visitors from around the world experience the redwoods,” said Sam Hodder, president and CEO of Save the Redwoods League.
Having restored Prarie Creek and filled it with chinook and coho salmon, red-legged frogs, northwestern salamanders, waterfowl, and other species, the tribe has said they will build a traditional village site to showcase their culture, including redwood-plank huts, a sweat house, and a museum to contain many of the tribal artifacts they’ve recovered from museum collections.
Believing the giant trees sacred, they only use fallen trees to build their lodges.
“As the original stewards of this land, we look forward to working together with the Redwood national and state parks to manage it,” said Rosie Clayburn, the tribe’s cultural resources director.
It will add an additional mile of trails to the park system, and connect them with popular redwood groves as well as new interactive exhibits.
“This is a first-of-its-kind arrangement, where Tribal land is co-stewarded with a national park as its gateway to millions of visitors. This action will deepen the relationship between Tribes and the National Park Service,” said Redwoods National Park Superintendent Steve Mietz, adding that it would “heal the land while healing the relationships among all the people who inhabit this magnificent forest.”"
-via Good News Network, March 25, 2024
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sztupy · 6 days
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Hungarian entity that Taiwanese pager company said it authorised to produce and sell devices denies making them
Lili Bayer in Brussels and Michael Safi report for the Guardian:
The CEO of a Hungarian entity which a Taiwanese company said it had authorised to produce and sell pagers has denied making the devices, saying she was just an “intermediate.”
Gold Apollo, a Taiwan-based company, said in a statement today that it had a partnership with the Budapest-based BAC Consulting KFT, and had authorised BAC “to use our brand trademark for product sales in designated regions, but the design and manufacturing of the products are solely the responsibility of BAC.”
“Regarding the AR-924 pager model mentioned in the recent media reports, we clarify that this model is produced and sold by BAC. Our company only provides the brand trademark authorization and is not involved in the design or manufacturing of this product,” it added.
BAC Consulting was registered in Hungary in 2022 and provided a Budapest address on its website – the same address used by multiple companies.
On its website, which was live early Wednesday but later became unavailable, BAC Consulting provided long yet vague descriptions of its work.
“With over a decade of consulting experience, we are on an exciting and rewarding journey with our network of passionate experts with a hunger for innovation and discovery for the Environment, Innovation & Development, and International Affairs,” according to the company’s LinkedIn page.
Cristiana Bársony-Arcidiacono presents herself on LinkedIn as the CEO of the company. Her LinkedIn page describes her as a native speaker of both Hungarian and Italian.
Bársony-Arcidiacono and BAC Consulting did not respond to questions from the Guardian. Reached by phone, Bársony-Arcidiacono asked how the paper got the number and then hung up.
However, she confirmed to NBC that her company worked with Gold Apollo.
Asked about the pagers and the explosions, Bársony-Arcidiacono said: “I don’t make the pagers. I am just the intermediate. I think you got it wrong.”
Asked about the Hungarian company, EU foreign affairs spokesperson Peter Stano said at a press conference on Wednesday: “let’s not jump to conclusions at this stage.”
“The reasons and how it was done, how it was organised, needs to be investigated,” he said.
Asked about the CEO’s claim on LinkedIn that she also works for the European Commission, a spokesperson said “she is not a staff member, never been.”
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ry9408802 · 1 year
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