#moz is a bottom
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Johnny <3
#the smiths#johnny marr#morrissey#johnny fuckin marr#marrissey#moz#mike joyce#andy rourke#thesmiths#marrissey is real#i knew marrissey was real#marrissey forever#enjoy 😘#moz is a bottom
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opens moz solo
closes moz solo
#sighs loudly#i knew people would be shouting at Johnny for a Smiths reunion the second the Oasis stuff happened#just sad to see it devolve into such ridiculous quarreling#not just johnny shitposting#just the whole of moz solo being like he HATES moz clearly how could he DO this#and meanwhile johnny was just taking the piss#like can moz solo calm down#i get that place is a trashfire and that's asking a lot but like#extrapolating that johnny absolutely loathes moz from the bottom of his soul cause he decided to be a little shit on twitter is a big jump#i mean you'd think johnny would have to write a 5 page essay every time he mentions moz just to be sure no one's feelings got hurt#i personally don't think moz will give a single fuck that johnny was clowning on him on twitter but i guess we'll see#if he writes another open letter i suppose we'll have our answer#but in the meantime can people stop assuming they know exactly how johnny feels about moz#i'm so tired dude#johnny#moz solo#moz
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The way I would be side-eyeing my boss, just itching for him to go out for his smoke break, so I can teach this bastard what the value of reading is.
As soon as he rounds the corner, I'll fucking get up on the counter like, "Listen here, you little rat, you got two eyeballs in that knocker of yours, but you can't see out of either of them, can you? It says right. Fucking. HERE." I make sure to hold the item inches from his face and point at the print. "LIMITED. FUCKING. DISCOUNT. And see, I'm gonna give you the benefit of the doubt; maybe you really don't know how to read or you're a fucking idiot. So let me dumb it down for you: LIMITED means NOT forever; the time that it was limited is FUCKING OVEEER!" I throw the item down onto the floor with rage, spilling the contents of its inside on the floor that I just mopped. It only makes me more furious. "And YOU, vile sex pest, don't think I can't fucking see you! Take your hard on and your bottom out of my fucking store before I turn your hides in the doormats I will wipe shit on every day after work. I'm sick and fucking tired of you two running my day, i have no energy left to deal with you— NO! Don't you DARE reach for your dick!" Then the manager comes back in because he heard the commotion, and suddenly I get off the counter and I am peaceful again, put on my best customer services for these waste oxygen (I really need this job, even if the pay's low). I feel like Moz would start making fun of me again, and I would grip the counter so hard it just might start cracking. I would be using every muscle in my body to not jump over the counter and start strangling that bitch in front of my boss.
I am only submissive for boss-kun 🥺🎀✨️
[Don't... Don't make me draw the boss.]
You can be sure that Moz is screaming right back at you. Most of what he says is irrelevant, because he understands he's in the wrong, he's just a bully who wants free things and isn't about to get out-played by a little human who he could hunt for sport. It's a total shitfest, Babesley isn't even listening to you, he's already steadily on his way to an orgasm just from riling himself up at the thought of you two getting furious enough to fuck on the floor.
The manager -If Satan were real, this would be the guy- Shows up and just pats you on the head like a purse chihuahua. "Sorry folks, this one just gets a little enthusiastic sometimes. It won't happen again."
And that's when they both know they have free reign to fuck with you. Or so they think.
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Advanced Keyword Research for SEO Success
In today’s digital landscape, keyword research is more than simply finding popular terms. Advanced keyword research goes deeper into understanding search intent, user behavior, and market competition. Here, we’ll explore effective techniques and tools that can help businesses identify high-performing keywords, target specific audiences, and ultimately drive conversions.
1. Understanding User Intent
User intent is the reason behind a search query, and it can generally be classified into three types:
Informational: User wants information (e.g., "how to bake a cake").
Navigational: User is searching for a specific site or page (e.g., "Facebook login").
Transactional: User is ready to make a purchase (e.g., "buy leather boots online").
For advanced keyword research, understanding and grouping keywords by intent can help tailor content and improve engagement. Tools like Ahrefs and SEMrush can help analyze intent data by showing keyword usage patterns in real searches.
2. Using Long-Tail Keywords
Long-tail keywords, which are longer and more specific phrases, tend to have lower search volumes but often lead to higher conversion rates. These keywords target a narrower audience with clear intentions. For example, instead of targeting a broad keyword like "running shoes," a business could focus on a long-tail variant like "best running shoes for flat feet."
Advanced tools like KeywordTool.io and AnswerThePublic help in discovering relevant long-tail keywords by providing insights into what specific phrases people use in search engines.
3. Competitor Analysis for Keyword Opportunities
Studying competitors’ keyword strategies is a highly effective way to find new opportunities. Tools like SEMrush and Ahrefs allow users to analyze their competitors’ most successful keywords, see the content they rank for, and understand their backlink profile. By identifying gaps in your competitors’ strategies, you can target keywords they haven’t addressed well or at all.
For instance, if a competitor is missing keywords around "sustainable fashion" for their clothing line, and you offer sustainable products, this gap can be an opportunity for you to rank highly for those searches.
4. Leveraging Semantic and Latent Semantic Indexing (LSI) Keywords
Search engines like Google use Latent Semantic Indexing (LSI) to understand the context and relevance of content by looking at semantically related words. Incorporating LSI keywords helps optimize content naturally, making it appear more authoritative and comprehensive.
To find LSI keywords, you can use Google’s “Searches related to…” feature at the bottom of search result pages. Additionally, tools like LSIGraph generate related keywords, giving insights into terms that could strengthen your content’s relevance.
5. Utilizing SERP Features Analysis
Search Engine Results Pages (SERP) have evolved beyond simple text listings. Advanced keyword research involves understanding how different SERP features, such as Featured Snippets, People Also Ask sections, and Knowledge Panels, impact search results. Targeting keywords with potential to appear in these features can increase visibility and credibility.
By using tools like Moz or Ahrefs, you can analyze SERP features and identify keywords that align with them. For example, if a high-performing keyword often appears in a “People Also Ask” section, answering these related questions in your content may increase your chances of ranking.
6. Exploring Seasonal and Trend-Based Keywords
Trends fluctuate seasonally, and so does search volume for certain keywords. Identifying seasonal keywords can help businesses capitalize on peak periods. Tools like Google Trends provide valuable insights into search volume changes over time, highlighting when specific terms gain popularity.
For instance, keywords related to “gifts” will typically surge during the holiday season. By timing content creation and updates with these trends, you can capture more traffic and convert it into sales during high-demand periods.
7. Analyzing Keyword Difficulty and Search Volume
Two essential metrics in advanced keyword research are Keyword Difficulty (KD) and Search Volume. Keyword Difficulty measures how competitive a term is, while Search Volume indicates its popularity. High-KD keywords are harder to rank for, but often come with high search volume.
Using tools like Ahrefs, SEMrush, or Moz, you can analyze these metrics and find a balance between high volume and manageable difficulty. Opt for low- to medium-difficulty keywords with good search volume for quicker wins, while also targeting high-difficulty keywords as long-term goals.
8. Incorporating Geo-Targeted Keywords
For businesses targeting local audiences, geo-targeted keywords are essential. These keywords often have high conversion potential because they capture users close to the point of action. Phrases like “dentist near me” or “best pizza in [city]” are examples of localized keywords.
Google Keyword Planner and Ahrefs allow you to filter keywords by geographic location, helping businesses focus on region-specific terms that attract local customers.
9. Using Advanced Keyword Tools for Granular Analysis
Modern keyword research tools provide a wide range of data that goes beyond simple keyword suggestions. Here’s how advanced tools can help:
SEMrush: Offers competitor analysis, keyword gap identification, and search intent data.
Ahrefs: Known for backlink analysis, content gap reports, and keyword difficulty scoring.
Ubersuggest: Ideal for tracking keyword trends, seasonal variations, and competition.
SurferSEO: Optimizes content by analyzing SERP data and on-page SEO metrics.
Final Thoughts
Mastering advanced keyword research allows businesses to build a more sophisticated and data-driven SEO strategy. By understanding user intent, leveraging long-tail and LSI keywords, and analyzing competitive data, you can develop a strategy that aligns with both search algorithms and user preferences. Embrace these techniques and tools to improve rankings, attract qualified traffic, and enhance your site’s authority.
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240623 EXTRA
「WEB拍手運用してる人」にプレゼント。下記を全体スタイルシートに貼り付けると画像とかテキストがいい感じになります。
ただし、全てのテキストは<div>タグの中に収める必要があります(じゃないと横最大サイズの860をハミ出してしまう)
使用するテンプレートは「スキン0(自動改行無し)」です
メッセージ本文内で<div class="styled-div">で囲むと下辺にオートで破線タイプの罫線がつきます。<IMG>タグはサイズ指定必要ありません。オートで横860になります
横860にしてる根拠は忘れましたがそれより広げるとスマホで観た時とPCで観た時の印象値の差がデカくなりすぎてスマホの画面を想定した画面作りがしづらくなるからって理由だったと思います。基本、スマホで観た際に見やすいとよいのです。ちなみにブラウザ横幅縮めるとオートで縮みます。これで融通効かないわけわからん環境で観てもレイアウトは崩れない!
デフォの「拍手をもっと送る」ボタンは時代錯誤かよってレベルでちっちゃい(PCでも押しづらい)ので、スマホでの押しやすさ考慮して超でっかくしてあります
これであと10年戦える(httpsじゃない時点でヤバいですが...) 【以下コード】
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div{width:100%;max-width:860px;}
.styled-div{ margin: 10px 0 20px 0; /* 外側の上に4px、下に24pxのマージンを設定 / padding: 4px 0 14px 0; / 内側の上に2px、下に8pxのマージンを設定 / word-wrap: break-word; text-align: left; / テキストを左寄せにする / font-weight: 1000; / テキストを太字にする / font-size: 12pt; / フォントサイズを12ポイントにする / line-height: calc(1em + 4px); / 行間を4px空ける / border-bottom: 3px dotted; / 下辺に点線を表示 */ } h1{text-shadow: 0.3px 0.3px 0,0.3px -0.3px 0px,-0.3px 0.3px 0,-0.3px -0.3px 0px,0.3px 0px 0px,0px 0.3px 0px,-0.3px 0px 0px,0px -0.3px 0px;} .small-text {font-size: smaller;margin-top: 4px;display: block;}
img{width:100%;max-width:860px;} .styled-img {width: auto;max-width: none;}
input {width: 100%;margin: 8px 0;padding: 12px;-moz-box-sizing: border-box;-webkit-box-sizing: border-box;box-sizing: border-box;font-weight: bold;font-size: 32px;}
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Is keyword density factor is important in content optimization?
What is keyword density?
Keyword density is a measure used in search engine optimization (SEO) to gauge the frequency of a specific keyword or key phrase within a piece of content relative to the total number of words in that content. It is typically expressed as a percentage and indicates how often a keyword appears compared to the overall text.
How to calculate keyword density factor?
The formula for calculating keyword density is:
Keyword Density = (Number of times keyword appears/Total number of words in content)×100
For example, if a keyword appears 15 times in a 500-word article, the keyword density would be calculated as:
Keyword Density = (15/500)×100=3%
Keyword density was once considered a critical factor in SEO, with the belief that a higher density of keywords would improve a webpage's ranking for that keyword. However, search engine algorithms have evolved, and keyword density is now just one of many factors considered in ranking algorithms. Keyword stuffing, or artificially inflating keyword density, can now result in penalties from search engines.There are several SEO tools available that can analyze the keyword density of a webpage. Some popular tools include:
Yoast SEO: A WordPress plugin that provides a variety of SEO features, including keyword analysis and density checks.
SEMrush: A comprehensive SEO toolkit that offers keyword research, competitor analysis, and on-page SEO optimization features, including keyword density analysis.
Moz Pro: An all-in-one SEO toolset that includes keyword research, link building, and site auditing capabilities. Moz Pro also provides insights into keyword density and other on-page SEO factors.
Ahrefs: A powerful SEO toolset that offers keyword research, backlink analysis, and site auditing features. Ahrefs can analyze keyword density and other on-page SEO elements to help improve your website's search visibility.
Screaming Frog: A website crawling tool that can analyze various on-page SEO factors, including keyword density. It provides detailed reports on keyword usage and other optimization opportunities.
These tools can help you analyze the keyword density of your webpage and identify opportunities for optimization. Keep in mind that keyword density should be used as a guideline rather than a strict rule, and focus on creating high-quality, user-friendly content that naturally incorporates relevant keywords.
What is keyword stuffing?
Keyword stuffing is the act of excessively and artificially incorporating keywords or key phrases into content in an attempt to manipulate search engine rankings. It involves overloading a webpage with keywords in an attempt to make it more relevant for specific search queries, with the misguided belief that this will improve the page's visibility and ranking in search engine results pages (SERPs).Examples of keyword stuffing include:
Repeating the same keyword or key phrase multiple times within a piece of content, often in a way that disrupts the natural flow and readability of the text.
Inserting irrelevant keywords or phrases into content that are unrelated to the topic or context of the page.
Hiding keywords by making them the same color as the background, using tiny font sizes, or placing them behind images or other elements on the webpage.
Adding lists of keywords or key phrases at the bottom of a webpage, separated by commas or semicolons, in an attempt to manipulate search engine algorithms.
Keyword stuffing is considered a black hat SEO technique and violates search engine guidelines because it artificially inflates the perceived relevance of a webpage without providing value to users. Search engines aim to deliver the most relevant and high-quality content to users, and keyword stuffing undermines this goal by attempting to game the system.
What is the density of keywords required on webpage?
There is no specific keyword density that guarantees SEO success. Instead, focus on creating high-quality content that addresses the needs and interests of your target audience, and use keywords in a natural and strategic manner to enhance the relevance and visibility of your webpage in search results.
Is keyword density affect SEO?
Keyword density used to have a more significant impact on SEO in the past, but its influence has diminished over time. While keyword density is still considered a factor in SEO, it is just one of many factors that search engines use to determine the relevance and ranking of a webpage. Here's how keyword density affects SEO today:
Relevance: Keywords play a role in signalling the relevance of a webpage to a particular search query. Search engines analyse the presence and placement of keywords within content to assess its relevance to the search query.
Contextual Understanding: Search engine algorithms have become more sophisticated in understanding the context and intent behind search queries. They can now recognize synonyms, related terms, and variations of keywords, allowing for more nuanced interpretations of content relevance.
User Experience: Keyword stuffing, or excessively repeating keywords in a way that disrupts the natural flow of content, can harm the user experience. Search engines prioritize content that provides value to users and is easy to read and understand.
Penalties: Over-optimizing content with keyword stuffing can result in penalties from search engines. Google's algorithms are designed to detect and penalize websites that engage in manipulative SEO tactics, including keyword stuffing.
Content Quality: Search engines prioritize high-quality content that is informative, authoritative, and engaging. Content that focuses too heavily on keyword density at the expense of quality is unlikely to rank well in search results.
Conclusion:
In conclusion, while keyword density was once considered a crucial factor in content optimization for SEO, its importance has diminished over time. While keywords still play a role in signaling the relevance of a webpage to search engines, keyword density is just one of many factors considered in modern SEO algorithms.
Rather than focusing solely on achieving a specific keyword density percentage, content optimization should prioritize creating high-quality, valuable content that satisfies user intent and provides a positive user experience. Keywords should be used strategically and naturally within content to enhance its relevance and visibility in search results, without resorting to keyword stuffing or other manipulative tactics.
Ultimately, while keyword density may still be monitored to some extent, it is not the primary focus of content optimization efforts. Instead, SEO Experts India & content creators should prioritize relevance, quality, and user experience to achieve optimal SEO results.
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[ID: 2 rectangular flags with 5 equally-sized horizontal lines. colors in this order from top to bottom: rosy-pink, pink, yellow, pale pink, purple. in the center of the first flag is Attmozic from My Singing Monsters, a pastel, furry, and humanoid monster with one eye.
requested by anon (link)
Attmozic: a gender connected to Attmozic from My Singing Monsters.
Etymology: attmoz, "ic" meaning of or pertaining to
Pronounced: att-moz ick (attmoz ic)
[ID: a gold line divider outlined in red, with a red circle outlined in gold in the middle. End ID]
#Attmozic#gender#neogender#xenogender#liom#mogai#ask to tag#requested#�� creations#category: genders
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Why You Should Spend More Time Thinking About read more
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Can Baking Soda Fix a Cracked Screen? We Investigate .field margin-backside:20px; .field_name colour: #686868; font-size: 11px; .wp-box history: #fff; border: 1px stable #e0e0e0; padding: 15px 20px; margin-bottom: 20px; -webkit-border-radius: 5px; -moz-border-radius: 5px; border-radius: 5px; .wp-link font-dimension: 11px; .wp-ctrl padding-backside:15px; .wp-img text-align:core; .wp-btn monitor:inline-block; font-weight: six hundred; font-length: 16px; line-peak:55px; historical past: #FE7879; border-radius: 5px; shade:#fff; text-ornament: none; padding: 0 90px; margin-precise: 15px; .wp-btn:hover, wp-btn:lively history: #e97374; shade:#fff; .wed-box margin-true:15px; .wed-container label color: #686868; font-length: 11px; img max-width: a hundred%; .button show:inline-block; font-weight: 600; font-length: 16px; line-height:55px; border-radius: 5px; colour:#fff; text-decoration: none; padding: 0 90px; .button:hover, .button:energetic text-decoration: none !terrific; .qualities font-weight: 600; font-dimension: 24px; line-height: 29px; min-height: 29px !imperative; .wp-box .wed-field label font-weight: 600; font-measurement: 20px; line-height: 24px; color: #000000; place:absolute; .wp-box .wed-box label+.wed-area-textual content padding-desirable:35px; line-height: 25px; min-peak: 60px; /* line-top + padding */ .wp-box .wed-discipline margin: 40px zero; .wp-box p, .wp-box h1, .wp-box h2, .wp-box h3 margin:zero; sup.citation historical past: #e5efff; width: read more 15px; height: 15px; coloration: #0062ff; text-align: center; font-dimension: 10px; line-top: 15px; border-radius: 8px; font-weight: 500; phone repair near me monitor: inline-block; margin-left: 2px; cursor: pointer; font-model: customary; .foremost-bg heritage: #FE7879; .button background: #FE7879; coloration:#fff; .button:hover, .button:lively historical past: #E46C6D; colour:#fff; .positive aspects colour: #FE7879; Can Baking Soda Fix a Cracked Screen? We Investigate
Cracked smartphone screens may well be a real quandary for plenty of Aussies. The internet is complete of DIY repair counsel, yet it is key to understand what works and what does not for fixing a cracked reveal. In this article, we're going to look into why monitors get broken, if baking soda can guide, and the correct methods to restore a cracked cellphone monitor. We'll duvet DIY fixes and legit facilities too.
Ke
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8571428571em#_form_3_._inline-form ._form-content ._form-list-subscriptions-field label:last-childmargin-bottom:0#_form_3_._inline-form ._form-content ._form-list-subscriptions-field inputmargin:0;margin-right:8px#_form_3_._inline-form ._form-content ._form-list-subscriptions-field ._form-checkbox-option-labeldisplay:block;font-weight:400;margin-top:-4px#_form_3_._inline-form ._form-content ._form-list-subscriptions-field ._form-checkbox-option-label-with-descriptiondisplay:block;font-weight:700;margin-top:-4px#_form_3_._inline-form ._form-content ._form-list-subscriptions-field ._form-checkbox-option-descriptionmargin:0;font-size:0.8571428571em#_form_3_._inline-form ._form-content ._form-list-subscriptions-field ._form-subscriptions-unsubscribe-all-descriptionline-height:normal;margin-top:-2px Cuenta* Correo electrónico* Número de empleados 45658 26 - 50 51 - 100 101 - 500 501 - 1000 Más de 1000 Ingresos anuales Menos de 100.000 100.000 - 500.000 501.000 - 1M 1M - 5M 6M - 10M Más de 10.000 Industrial/Vertical Contabilidad/Financiero Consultoría/Agencia Bloguero/Autor E-commerce/ventas al por menor Entretenimiento/Eventos Fitness/Nutrición Cuidado sanitario Medios/Publicidad Sin ánimo de lucro Formaciones online/Educación Mercado inmobiliario Software Viajes/Hospitalidad Otro ¿Cuál es tu nivel de ingresos? De 0 a 500 euros De 501 a 1.000 euros Más de 1.000 euros Enviar window.cfields = []; window._show_thank_you = function(id, message, trackcmp_url, email) var form = document.getElementById('_form_' + id + '_'), thank_you = form.querySelector('._form-thank-you'); form.querySelector('._form-content').style.display = 'none'; thank_you.innerHTML = message; thank_you.style.display = 'block'; const vgoAlias = typeof visitorGlobalObjectAlias === 'undefined' ? 'vgo' : visitorGlobalObjectAlias; var visitorObject = window[vgoAlias]; if (email && typeof visitorObject !== 'undefined') visitorObject('setEmail', email); visitorObject('update'); else if (typeof(trackcmp_url) != 'undefined' && trackcmp_url) // Site tracking URL to use after inline form submission. _load_script(trackcmp_url); if (typeof window._form_callback !== 'undefined') window._form_callback(id);
; window._show_unsubscribe = function(id, message, trackcmp_url, email) var form = document.getElementById('_form_' + id + '_'), unsub = form.querySelector('._form-thank-you'); var branding = form.querySelector('._form-branding'); if (branding) branding.style.display = 'none'; form.querySelector('._form-content').style.display = 'none'; unsub.style.display = 'block'; form.insertAdjacentHTML('afterend', message) const vgoAlias = typeof visitorGlobalObjectAlias === 'undefined' ? 'vgo' : visitorGlobalObjectAlias; var visitorObject = window[vgoAlias]; if (email && typeof visitorObject !== 'undefined') visitorObject('setEmail', email); visitorObject('update'); else if (typeof(trackcmp_url) != 'undefined' && trackcmp_url) // Site tracking URL to use after inline form submission. _load_script(trackcmp_url); if (typeof window._form_callback !== 'undefined') window._form_callback(id); ; window._show_error = function(id, message, html) var form = document.getElementById('_form_' + id + '_'), err = document.createElement('div'), button = form.querySelector('button'), old_error = form.querySelector('._form_error'); if (old_error) old_error.parentNode.removeChild(old_error); err.innerHTML = message; err.className = '_error-inner _form_error _no_arrow'; var wrapper = document.createElement('div'); wrapper.className = '_form-inner'; wrapper.appendChild(err); button.parentNode.insertBefore(wrapper, button); var submitButton = form.querySelector('[id^="_form"][id$="_submit"]'); submitButton.disabled = false; submitButton.classList.remove('processing'); if (html) var div = document.createElement('div'); div.className = '_error-html'; div.innerHTML = html; err.appendChild(div); ; window._show_pc_confirmation = function(id, header, detail, show, email) var form = document.getElementById('_form_' + id + '_'), pc_confirmation = form.querySelector('._form-pc-confirmation'); if (pc_confirmation.style.display === 'none') form.querySelector('._form-content').style.display = 'none'; pc_confirmation.innerHTML = "" + header + "" + "" + detail + "" + "Administrar preferencias"; pc_confirmation.style.display = 'block'; var mp = document.querySelector('input[name="mp"]'); mp.value = '0'; else form.querySelector('._form-content').style.display = 'inline'; pc_confirmation.style.display = 'none'; var hideButton = document.getElementById('hideButton'); // Add event listener to the button hideButton.addEventListener('click', function() var submitButton = document.querySelector('#_form_3_submit'); submitButton.disabled = false; submitButton.classList.remove('processing'); var mp = document.querySelector('input[name="mp"]'); mp.value = '1'; const cacheBuster = new URL(window.location.href); cacheBuster.searchParams.set('v', new Date().getTime()); window.location.href = cacheBuster.toString(); ); const vgoAlias = typeof visitorGlobalObjectAlias === 'undefined' ? 'vgo' : visitorGlobalObjectAlias; var visitorObject = window[vgoAlias]; if (email && typeof visitorObject !== 'undefined') visitorObject('setEmail', email); visitorObject('update'); else if (typeof(trackcmp_url) != 'undefined' && trackcmp_url) // Site tracking URL to use after inline form submission. _load_script(trackcmp_url); if (typeof window._form_callback !== 'undefined') window._form_callback(id); ; window._load_script = function(url, callback, isSubmit) var head = document.querySelector('head'), script = document.createElement('script'), r = false; var submitButton = document.querySelector('#_form_3_submit'); script.charset = 'utf-8'; script.src = url; if (callback)
script.onload = script.onreadystatechange = function() this.readyState == 'complete')) r = true; callback(); ; script.onerror = function() if (isSubmit) if (script.src.length > 10000) _show_error("3", "Lo sentimos, ocurrió un error con el envío. Acorta tus respuestas y vuelve a intentarlo."); else _show_error("3", "Lo sentimos, ocurrió un error con el envío. Vuelve a intentarlo."); submitButton.disabled = false; submitButton.classList.remove('processing'); head.appendChild(script); ; (function() if (window.location.search.search("excludeform") !== -1) return false; var getCookie = function(name) var match = document.cookie.match(new RegExp('(^ var setCookie = function(name, value) var now = new Date(); var time = now.getTime(); var expireTime = time + 1000 * 60 * 60 * 24 * 365; now.setTime(expireTime); document.cookie = name + '=' + value + '; expires=' + now + ';path=/; Secure; SameSite=Lax;'; var addEvent = function(element, event, func) if (element.addEventListener) element.addEventListener(event, func); else var oldFunc = element['on' + event]; element['on' + event] = function() oldFunc.apply(this, arguments); func.apply(this, arguments); ; var _removed = false; var form_to_submit = document.getElementById('_form_3_'); var allInputs = form_to_submit.querySelectorAll('input, select, textarea'), tooltips = [], submitted = false; var getUrlParam = function(name) if (name.toLowerCase() !== 'email') false; // email is a special case because a plus is valid in the email address var qString = window.location.search; if (!qString) return false; var parameters = qString.substr(1).split('&'); for (var i = 0; i < parameters.length; i++) var parameter = parameters[i].split('='); if (parameter[0].toLowerCase() === 'email') return parameter[1] === undefined ? true : decodeURIComponent(parameter[1]); return false; ; var acctDateFormat = "%m/%d/%Y"; var getNormalizedDate = function(date, acctFormat) %e).*%m/gi) !== null) return decodedDate.replace(/(\d2).*(\d2).*(\d4)/g, '$3-$2-$1'); else if (Date.parse(decodedDate)) var dateObj = new Date(decodedDate); var year = dateObj.getFullYear(); var month = dateObj.getMonth() + 1; var day = dateObj.getDate(); return `$year-$month < 10 ? `0$month` : month-$day < 10 ? `0$day` : day`; return false; ; var getNormalizedTime = function(time) var hour, minutes; var decodedTime = decodeURIComponent(time); var timeParts = Array.from(decodedTime.matchAll(/(\d1,2):(\d1,2)\W*([AaPp][Mm])?/gm))[0]; if (timeParts[3]) // 12 hour format var isPM = timeParts[3].toLowerCase() === 'pm'; if (isPM) hour = parseInt(timeParts[1]) === 12 ? '12' : `$parseInt(timeParts[1]) + 12`; else hour = parseInt(timeParts[1]) === 12 ? '0' : timeParts[1]; else // 24 hour format hour = timeParts[1]; var normalizedHour = parseInt(hour) < 10 ? `0$parseInt(hour)` : hour; var minutes = timeParts[2]; return `$normalizedHour:$minutes`; ; for (var i = 0; i < allInputs.length; i++) var regexStr = "field\\[(\\d+)\\]"; var results = new RegExp(regexStr).exec(allInputs[i].name); if (results != undefined) allInputs[i].dataset.name = allInputs[i].name.match(/\[time\]$/)
? `$window.cfields[results[1]]_time` : window.cfields[results[1]]; else allInputs[i].dataset.name = allInputs[i].name; var fieldVal = getUrlParam(allInputs[i].dataset.name); if (fieldVal) var remove_tooltips = function() for (var i = 0; i < tooltips.length; i++) tooltips[i].tip.parentNode.removeChild(tooltips[i].tip); tooltips = []; ; var remove_tooltip = function(elem) for (var i = 0; i < tooltips.length; i++) if (tooltips[i].elem === elem) tooltips[i].tip.parentNode.removeChild(tooltips[i].tip); tooltips.splice(i, 1); return; ; var create_tooltip = function(elem, text) var tooltip = document.createElement('div'), arrow = document.createElement('div'), inner = document.createElement('div'), new_tooltip = ; if (elem.type != 'radio' && elem.type != 'checkbox') tooltip.className = '_error'; arrow.className = '_error-arrow'; inner.className = '_error-inner'; inner.innerHTML = text; tooltip.appendChild(arrow); tooltip.appendChild(inner); elem.parentNode.appendChild(tooltip); else tooltip.className = '_error-inner _no_arrow'; tooltip.innerHTML = text; elem.parentNode.insertBefore(tooltip, elem); new_tooltip.no_arrow = true; new_tooltip.tip = tooltip; new_tooltip.elem = elem; tooltips.push(new_tooltip); return new_tooltip; ; var resize_tooltip = function(tooltip) ; var resize_tooltips = function() if (_removed) return; for (var i = 0; i < tooltips.length; i++) if (!tooltips[i].no_arrow) resize_tooltip(tooltips[i]); ; var validate_field = function(elem, remove) ; var needs_validate = function(el) if(el.getAttribute('required') !== null) return true if(el.name === 'email' && el.value !== "") return true if((el.id == 'field[]' ; var validate_form = function(e) var err = form_to_submit.querySelector('._form_error'), no_error = true; if (!submitted) submitted = true; for (var i = 0, len = allInputs.length; i < len; i++) var input = allInputs[i]; if (needs_validate(input)) input.type == 'time') addEvent(input, 'blur', function() this.value = this.value.trim(); validate_field(this, true); ); addEvent(input, 'input', function() validate_field(this, true); ); else if (input.type == 'radio' remove_tooltips(); for (var i = 0, len = allInputs.length; i < len; i++) var elem = allInputs[i]; if (needs_validate(elem)) if (elem.tagName.toLowerCase() !== "select") elem.value = elem.value.trim(); validate_field(elem) ? true : no_error = false; if (!no_error && e) e.preventDefault(); resize_tooltips(); return no_error; ; addEvent(window, 'resize', resize_tooltips); addEvent(window, 'scroll', resize_tooltips); var hidePhoneInputError = function(inputId) var errorMessage = document.getElementById("error-msg-" + inputId); var input = document.getElementById(inputId); errorMessage.classList.remove("phone-error"); errorMessage.classList.add("phone-error-hidden"); input.classList.remove("phone-input-error"); ; var initializePhoneInput = function(input, defaultCountry)
return window.intlTelInput(input, utilsScript: "https://unpkg.com/[email protected]/build/js/utils.js", autoHideDialCode: false, separateDialCode: true, initialCountry: defaultCountry, preferredCountries: [] ); var setPhoneInputEventListeners = function(inputId, input, iti) input.addEventListener('blur', function() var errorMessage = document.getElementById("error-msg-" + inputId); if (input.value.trim()) if (iti.isValidNumber()) iti.setNumber(iti.getNumber()); if (errorMessage.classList.contains("phone-error")) hidePhoneInputError(inputId); else showPhoneInputError(inputId) else if (errorMessage.classList.contains("phone-error")) hidePhoneInputError(inputId); ); input.addEventListener("countrychange", function() iti.setNumber(''); ); input.addEventListener("keydown", function(e) var charCode = (e.which) ? e.which : e.keyCode; if (charCode > 31 && (charCode < 48 ); ; var showPhoneInputError = function(inputId) var errorMessage = document.getElementById("error-msg-" + inputId); var input = document.getElementById(inputId); errorMessage.classList.add("phone-error"); errorMessage.classList.remove("phone-error-hidden"); input.classList.add("phone-input-error"); ; var _form_serialize = function(form); const formSupportsPost = false; var form_submit = function(e) e.preventDefault(); if (validate_form()) // use this trick to get the submit button & disable it using plain javascript var submitButton = e.target.querySelector('#_form_3_submit'); submitButton.disabled = true; submitButton.classList.add('processing'); var serialized = _form_serialize( document.getElementById('_form_3_') ).replace(/%0A/g, '\\n'); var err = form_to_submit.querySelector('._form_error'); err ? err.parentNode.removeChild(err) : false; async function submitForm() var formData = new FormData(); const searchParams = new URLSearchParams(serialized); searchParams.forEach((value, key) => if (key !== 'hideButton') formData.append(key, value); //formData.append(key, value); ); let request = headers: "Accept": "application/json" , body: formData, method: "POST" ; let pageUrlParams = new URLSearchParams(window.location.search); if (pageUrlParams.has('t')) request.headers.Authorization = 'Bearer ' + pageUrlParams.get('t'); const response = await fetch('https://kampa5569.activehosted.com/proc.php?jsonp=true', request); return response.json(); if (formSupportsPost) submitForm().then((data) => eval(data.js); ); else _load_script('https://kampa5569.activehosted.com/proc.php?' + serialized + '&jsonp=true', null, true); return false; ; addEvent(form_to_submit, 'submit', form_submit); )();
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Favorite and least favorite cheeses?
Top couple for me currently in no particular order:
Aged cheddar
Moz
Taleggio
Been meaning to try more washed rind cheeses. They have some real potential. More of those are likely to end up here. And I don't mean just brie. It's overrated. Like, it's perfectly fine, but people treat it like it's some big thing when it's kinda the plain buttered toast of washed rind cheeses. Absolutely has its place, especially as an ingredient though.
Shout out to ricotta for being damn useful, even if it's mostly an ingredient cheese.
Bottom couple:
You ever heard of that maggot cheese? Yeah, that. I'm not touching it, and it's illegal basically everywhere anyways
Those cheeses they load up with dill. I do not like dill. Like,mat all.
Any of the cheeses that lean into tasting sour. Those just taste like they've gone off
I once had this cheese that had sugar in the raw mixed into it. The stuff was so gritty that it cut up the roof of your mouth to the point taste was irrelevant.
Butyric acid process cheeses that lean into the butyric acid. Weirdly enough parm is one the exception in that it does it correctly.
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Mini Smiths spam :)
#the smiths#johnny marr#morrissey#johnny fuckin marr#marrissey#moz#mike joyce#andy rourke#thesmiths#marrissey is real#i knew marrissey was real#marrissey forever#moz is a bottom
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squints
#Me doing squats at the gym trying to get to the bottom of this#Moz Solo seems to have heard about the rumor and some say Alan confirmed it#But on the other hand Alan seems to believe they've never met#This is going to occupy my every autistic braincell#moz
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Smart Search Engine Positioning With 6 Best Travel SEO Tips
What is search engine positioning for travel and hospitality industry brands in a competitive digital landscape where wanderlust meets the click of a mouse? The notion of travel and hospitality has transcended the realms of mere exploration to become an intricately woven tapestry of online presence and visibility. At the heart of this transformation lies the enigmatic concept of search engine positioning—a labyrinthine journey through algorithms and keywords, where the fate of travel and hospitality brands hangs in the balance of virtual rankings. In an era where every click holds the promise of adventure and every search query is a potential journey, understanding the nuances of search engine positioning is not merely about securing a coveted spot on the first page of Google—it's about orchestrating an immersive digital experience that inspires, entices, and transports the curious traveler to uncharted destinations, both real and imagined.
Why is Search engine Positioning Important?
Search engine positioning is crucial in the travel and hospitality industry, and the reasons are manifold. In an era where online visibility often translates to business success, securing a prime spot on search engine results pages (SERPs) can significantly impact a company's bottom line. Here's why: 1. Visibility Equals Revenue: Studies have consistently shown the correlation between search engine visibility and revenue generation. According to research by Chitika, the top result on Google's organic search results receives 33% of the traffic, while the second position garners around 18%. The drop-off continues as you move down the page, emphasizing the importance of ranking high. For the travel and hospitality sector, where consumers extensively research options before making bookings, this visibility translates directly into bookings and revenue.
2. Consumer Behavior Trends: According Internethealthreport, 90% of the Internet users make their search through Google. Another research by Google indicates that 74% of travelers plan their trips online. Moreover, approximately 82% of leisure travelers and 74% of business travelers use search engines as their primary source of travel-related information. These statistics underscore the critical role of search engines in shaping consumer decisions within the travel and hospitality sector. Businesses that appear prominently in search results are more likely to capture the attention of potential customers during their research phase. 3. Competitive Landscape: The travel and hospitality industry is fiercely competitive, with numerous players vying for consumer attention. A study by Moz revealed that 71.33% of clicks happen on the first page of Google's search results. This highlights the intense competition for those coveted spots. With competitors constantly optimizing their websites and content to improve their search rankings, maintaining a strong position requires ongoing effort and investment. 4. Trust and Credibility: High search engine rankings not only increase visibility but also contribute to perceived trust and credibility. Research by Search Engine Land suggests that 75% of users never scroll past the first page of search results. Securing a top position signals to potential customers that a company is reputable and relevant to their search query. In an industry where trust is paramount, particularly when making travel arrangements, this perception can significantly influence consumer behavior.
How to improve your search engine positioning
There are ways to improve search engine positioning in the competitive landscape of the travel and hospitality industry and they all demand a strategic approach melding cutting-edge digital tactics with an acute understanding of consumer behavior. Here are some thought-provoking 7 tips for a search engine positioning strategy, substantiated by data and industry insights: 1. Leverage Long-Tail Keywords: In the travel sector, consumers often conduct specific searches, such as "pet-friendly hotels near Central Park" or "family-friendly resorts in Hawaii." According to Search Engine Land , long-tail keywords account for 70% of all web searches. Crafting content around these precise queries can enhance visibility and attract more qualified leads to your website. 2. Optimize for Mobile Experience: With the surge in mobile usage, Google now prioritizes mobile-first indexing. Ensuring seamless browsing experiences across various devices is paramount. Google reports that 94% of leisure travelers switch between devices when planning or booking a trip. Responsive design and fast loading times are imperative to captivate mobile users and secure higher rankings. 3. Embrace Visual Content: Incorporating visually captivating elements like high-quality images and videos can significantly impact user engagement and retention. According to MDG Advertising, content featuring compelling visuals garners 94% more views than text-only counterparts. Invest in immersive multimedia experiences to entice visitors and encourage prolonged dwell times, signaling to search engines your content's relevance and authority.
4. Harness User-Generated Content (UGC): Encourage travelers to share their experiences through reviews, testimonials, and social media posts. Expedia Group reveals that 95% of travelers read reviews before booking accommodations. Authentic UGC not only fosters trust but also enhances search visibility by augmenting social signals and user engagement metrics. 5. Local SEO Optimization: Given the localized nature of travel services, prioritizing local SEO tactics can yield substantial dividends. Ensure consistent NAP (Name, Address, Phone Number) information across online directories and listings. Additionally, claim and optimize your Google My Business profile to enhance visibility in local searches, especially pertinent for travelers seeking nearby accommodations, attractions, or dining options. 6. Content Depth and Authority: Establish your website as an authoritative resource by creating comprehensive, informative content. According to Backlinko, the average first-page result on Google contains 1,447 words. Craft in-depth guides, destination overviews, and insider tips to address travelers' queries comprehensively. Demonstrating expertise and providing valuable insights can bolster organic traffic and bolster search engine rankings. 7. Strategic Link Building: Foster relationships with influential travel bloggers, industry publications, and authoritative websites to acquire high-quality backlinks. A study by Moz indicates a strong correlation between backlinks and search engine rankings. Focus on earning natural, contextually relevant links from reputable sources to augment your site's authority and credibility in the eyes of search engines.
How to check your search engine position
In the ever-evolving landscape of the travel and hospitality industry, monitoring your search engine position is crucial for maintaining visibility and relevance in the digital sphere. Here's how you can effectively track your search engine position and why it matters: 1. Utilize SEO Tools: Leveraging powerful SEO (Search Engine Optimization) tools like Moz, SEMrush, or Ahrefs can provide comprehensive insights into your website's performance in search engine results pages (SERPs). These tools offer features such as keyword tracking, backlink analysis, and competitor research, allowing you to monitor your search engine position accurately. 2. Track Relevant Keywords: Identify and track the travel keywords that are most relevant to your business in the travel and hospitality sector. This includes terms related to destinations, accommodation types, travel experiences, and amenities. By focusing on these keywords, you can gauge your visibility and competitiveness within the industry. 3. Monitor Local Search Rankings: For businesses operating in specific geographic locations, local search rankings are particularly significant. Tools like Google My Business and BrightLocal can help you track your position in local search results, ensuring that your establishment appears prominently when users search for travel-related services in your area. 4. Analyze Traffic and Conversion Data: While tracking search engine position is essential, it's equally important to analyze traffic and conversion data to measure the effectiveness of your SEO efforts. Tools like Google Analytics provide valuable insights into website traffic sources, user behavior, and conversion rates, allowing you to refine your strategies for better performance. 5. Stay Updated with Industry Trends: The travel and hospitality industry is highly dynamic, with search engine algorithms frequently evolving to deliver more relevant and personalized results. By staying updated with industry trends and algorithm changes, you can adapt your SEO strategies accordingly to maintain or improve your search engine position. Why does it matter? 3 Easy Reasons 1. Visibility and Brand Awareness: A high search engine position ensures that your business is visible to potential customers when they're actively searching for travel and hospitality services. This increased visibility enhances brand awareness and attracts more traffic to your website. 2. Competitive Advantage: In a competitive industry like travel and hospitality, securing a top position in search engine results can provide a significant competitive advantage. It allows you to stand out from competitors and capture the attention of travelers who are in the decision-making phase. 3. Increased Website Traffic and Bookings: A strong search engine presence leads to higher website traffic, which in turn, can translate into more bookings and revenue for your business. By consistently monitoring and optimizing your search engine position, you can drive sustainable growth and success in the travel and hospitality industry.
Key Takeaways on Search Engine Positioning
In the dynamic landscape of the travel and hospitality industry, search engine positioning isn't merely about securing a top spot on Google; it's about crafting an experience that resonates with the desires and intentions of travelers while navigating the intricacies of algorithms. Data from various sources underscores the critical role of SEO positioning in shaping consumer behavior and driving business success in this sector. According to a study by Statista, approximately 76% of travelers begin their journey with a search engine. This statistic underscores the pivotal role of search engines in influencing travel-related decisions. Moreover, Google's dominance in search—capturing around 92% of the global market share—underscores the importance of understanding and optimizing SEO for its algorithms. In the travel industry, where choices are abundant and preferences diverse, achieving top SE positioning isn't just about visibility; it's about trust and relevance. Research by Think with Google reveals that 57% of travelers have more micro-moments—brief, intent-rich moments of decision-making—than they did just a few years ago. This highlights the need for travel brands to be present, useful, and persuasive at every stage of the consumer journey. Furthermore, the significance of mobile optimization cannot be overstated. Google's mobile-first indexing prioritizes mobile-friendly websites, reflecting the growing trend of travelers using smartphones to research, plan, and book their trips. A report by eMarketer suggests that by 2025, nearly three-quarters of internet users will access the web solely via mobile devices. Thus, search engine positioning strategies in the travel and hospitality industry must prioritize seamless mobile experiences to stay competitive. However, amidst the pursuit of top search engine rankings, ethical considerations come into play. A balance must be struck between optimization techniques and providing authentic, valuable content to users. Google's algorithms continue to evolve to prioritize user intent and quality, penalizing manipulative tactics such as keyword stuffing or link schemes. Sustainable search engine positioning services in the travel industry necessitate a commitment to transparency, relevance, and user-centricity.
Difference between SEO Positioning vs SEM Positioning
SEO (Search Engine Optimization) Positioning: SEO focuses on improving a website's visibility in organic (unpaid) search engine results. It involves optimizing various aspects of a website, such as content, keywords, meta tags, and backlinks, to improve its ranking in search engine results pages. SEM (Search Engine Marketing) Positioning: SEM involves paid advertising campaigns to increase a website's visibility in search engine results. This typically includes activities such as pay-per-click (PPC) advertising, where advertisers bid on keywords relevant to their business to display ads prominently in search engine results pages. Hurdles Faced by Small Travel Companies 1. Limited Budget: Small travel companies often struggle with limited marketing budgets compared to larger brands. This constraint makes it challenging for them to invest in comprehensive SEO and SEM strategies. 2. High Competition: Established travel brands dominate search engine results pages (SERPs) due to their extensive marketing budgets and brand recognition. This intense competition makes it difficult for smaller companies to rank higher in search results. 3. Resource Constraints: Small travel companies may lack the resources and expertise required to implement effective SEO and SEM strategies. They may not have dedicated teams or access to advanced tools and technologies. 4. Algorithm Changes: Search engine algorithms frequently change, requiring continuous adaptation and optimization efforts. Small companies may struggle to keep up with these changes, resulting in fluctuations in their search engine positioning. 5. Brand Recognition: Building brand recognition and trust takes time and consistent effort. Small travel companies may find it challenging to compete with well-established brands that already have strong reputations in the industry. Alternative Solution: Finding a Unique Niche Instead of directly competing with large travel brands in highly competitive markets, small travel companies can find success by identifying and targeting niche markets where they can excel. This approach involves focusing on specific segments of the travel industry that are underserved or overlooked by larger companies. Here's why this strategy can be effective: 1. Less Competition: Niche markets often have less competition compared to broader markets dominated by large brands. This allows smaller companies to establish themselves as leaders within their chosen niche. 2. Targeted Marketing: By catering to a specific audience with unique needs and preferences, small travel companies can tailor their marketing efforts more effectively. This targeted approach can result in higher conversion rates and better return on investment (ROI). 3. Specialized Expertise: Small companies can leverage their specialized expertise and knowledge in niche markets to provide exceptional value to customers. This can help build credibility and trust, leading to customer loyalty and positive word-of-mouth referrals. 4. Personalized Experiences: Smaller companies have the flexibility to offer personalized travel experiences and customized services that larger brands may struggle to provide. This personalized touch can enhance the overall customer experience and differentiate the company from competitors. In summary, while small travel companies may face challenges in competing with larger brands in terms of SEO and SEM positioning, they can achieve success by focusing on niche markets where they can offer unique value propositions and excel. By identifying underserved segments of the travel industry and tailoring their offerings accordingly, small companies can carve out a profitable travel niche for themselves and establish a competitive edge in the market.
FAQs| SERPs and SEO Positioning
What is search engine placement?Search engine placement for travel brands refers to the position of a brand's website or content in search engine results pages (SERPs) when users search for relevant travel-related keywords or queries. It encompasses both organic (SEO) and paid (SEM) strategies to improve visibility and ranking in search engine results, ultimately driving traffic and potential customers to the brand's website or platform.How do I change my search engine position?No one has direct control over search engine rankings. Read the full article
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-webkit-font-smoothing: antialiased; -moz-osx-font-smoothing: grayscale; text-indent: 5px; opacity: 0.8; .fx-wistia .video-thumb:hover:before opacity: 1; .fx-wistia .video-thumb img margin-bottom: 0px !important; /* Alignment */ .fx-wistia-left .wistia_click_to_play margin-right: auto; .fx-wistia-center .wistia_click_to_play margin-left: auto; margin-right: auto; .fx-wistia-right .wistia_click_to_play margin-left: auto; /*.fx-wistia_thumb img.wistia-no-thumb border: 1px solid #dfdfdf; */ .fx-wistia_thumb:before content: ""; position: absolute; top: 50%; left: 50%; height: 50px; width: 50px; transform: translate(-50%, -50%); background-color: var(--blue-03); .fx-wistia2:hover .fx-wistia_thumb .wistia_embed.wistia-play-icon zoom: 1.1; .fx-wistia_thumb .wistia_embed.wistia-play-icon background-image: url(/wp-content/themes/seofx/assets/img/icons/icon-play.png); background-repeat: no-repeat; background-position: left; background-size: 100%; content: " "; display: block; width: 120px; height: 80px; position: absolute; top: 50%; left: 50%; transform: translate(-50%, -50%); z-index: 2; .fx-wistia_thumb .wistia_embed.wistia-play-icon .w-chrome visibility: hidden!important; display: none!important; /* .fx-wistia_thumb .wistia_embed:before box-shadow: 0 0 0 12px rgb(106 106 106 / 30%); border-radius: 50%; content: ''; position: absolute; width: 95px; height: 95px; z-index: 2; top: 50%; left: 50%; transform: translate(-50%, -50%); */ .fx-wistia_thumb:hover .wistia_embed.wistia-play-icon:before box-shadow: 0 0 0 12px var(--blue-03); .wistia_embed.wistia-playing position: absolute; top: 0px; left: 0px; width: 100%; height: 100%; .fx-wistia2 .fx-wistia_thumb position: relative; display: block; .fx-wistia2 .fx-wistia_thumb img width: 100%; display: block; position: initial; height: 100%; @media screen and (max-width: 564px) .fx-wistia_thumb .wistia_embed.wistia-play-icon width: 84px; ]]> El objetivo de tener un sitio web es conseguir que la gente lo visite. A medida que dediques tiempo a optimizar y mejorar tu sitio web, querrás que entre más tráfico, en concreto, tráfico que se convierta en conversiones y clientes potenciales.Profundicemos en el tráfico del sitio web a través de las siguientes secciones para dar ventaja a su negocio:¿Qué es el tráfico web?El tráfico de un sitio web es el volumen de usuarios de un sitio web durante un tiempo determinado. El tráfico suele medirse en visitas a la web, a veces llamadas "sesiones". Por ejemplo, si su sitio recibe 100 usuarios cada día, su tráfico al cabo de una semana sería de 700 usuarios.Tipos de tráfico webNo todo el tráfico es igual. Existen varios tipos de tráfico web, que suelen describir la procedencia de los usuarios de su sitio.Para realizar un seguimiento preciso del tráfico de un sitio web, debe saber qué buscar. He aquí un par de tipos importantes de tráfico que hay que conocer al realizar un seguimiento: Orgánico: Este tráfico es no remunerado y suele proceder de las páginas de resultados de los motores de búsqueda (SERP). Digamos que alguien busca un término y aparece su sitio web. Si hace clic en el resultado, es un ejemplo de tráfico orgánico. De pago: El tráfico de pago procede de anuncios en Internet, concretamente de los motores de búsqueda. Si realiza una campaña de anuncios de pago por clic (PPC), cualquier persona que llegue a su sitio desde ese anuncio se consideraría tráfico de pago. Directo: Este tráfico se produce cuando alguien se salta por completo el motor de búsqueda e introduce su sitio web en la barra de búsqueda. Van directamente a su sitio en lugar de buscar primero otras opciones. Referencia: El tráfico de referencia se produce cuando otro sitio web enlaza con el suyo. Si un usuario hace clic en un enlace a su sitio desde otro sitio, es referido a su sitio.
Este tráfico proviene exclusivamente de backlinks. También puede obtener tráfico de otras fuentes, como el marketing por correo electrónico o las redes sociales.¿Qué es un buen tráfico web?No existe una cifra única para saber cuánto tráfico web debe recibir cada mes. El tráfico de su sitio web variará en función de su sector, el tamaño de su empresa, el tamaño de su sitio web, etc.Si no desea hacer un seguimiento exclusivo del tráfico del sitio web, puede desglosarlo en otras métricas que le informen más sobre la salud de su sitio web. Por ejemplo, puedes preguntarte: ¿Cuántos usuarios se convierten? ¿Cuántos visitantes consultan varias páginas? ¿Cuál es nuestra tasa de rebote? ¿Cuántos visitantes recurrentes tenemos cada mes? ¿Por qué importa el tráfico?El tráfico del sitio web es importante por múltiples razones, entre ellas las siguientes: El tráfico genera conversiones: Cuantas más personas visiten su sitio web, más posibilidades tendrá de convertirlas. Más tráfico y visibilidad le ayudan a obtener más ingresos de su sitio. El tráfico ayuda a la clasificación: Google se da cuenta cuando sus páginas tienen un buen tráfico. Dado que su objetivo es ofrecer a los usuarios resultados de alta calidad, es más probable que clasifique mejor tus páginas. El tráfico proporciona otras métricas: Como se mencionó anteriormente, puede utilizar el tráfico para observar otras métricas del sitio, como la tasa de rebote, las conversiones y la tasa de clics. Incluso un tráfico bajo puede ayudarte a conocer mejor tu sitio y a realizar cambios. Dile 👋 a tu nuevo favorito Herramienta SEO No dejes que una interfaz complicada te frene. ¡Encuentra oportunidades más rápido con SEO.com! Cómo mejorar el tráfico del sitio webEntonces, ¿cómo puede mejorar su tráfico para cosechar los beneficios? Hay algunas medidas que puede tomar, entre ellas: Utilizar eficazmente las palabras clave Probar nuevos canales de comercialización Centrarse en la creación de enlaces Optimización de motores de búsqueda locales (SEO) Más información1. Utilizar eficazmente las palabras claveLas palabras clave son el pan de cada día del marketing en buscadores. Si está creando contenido para su sitio web, debe utilizar las palabras clave de forma eficaz para que se posicione en los buscadores. La gente no podrá visitar su sitio si no lo encuentra.Aquí tienes algunos consejos sobre palabras clave que te ayudarán: Elija un objetivo y 3-4 palabras clave relacionadas por página Añada la palabra clave deseada al título, los metadatos, la URL y el contenido. No utilice sus palabras clave como texto de anclaje Asegúrese de que coincide con la intención de búsqueda de cada palabra clave Las palabras clave indican a los usuarios y a Google de qué trata su página. Utilizarlas en su contenido aumenta sus posibilidades de clasificación y de obtener tráfico de calidad. Además de integrar palabras clave, ten en cuenta si la palabra clave atrae tráfico cualificado.Una empresa de CBD, por ejemplo, podría centrarse en palabras clave que atraen mucho tráfico pero que rara vez convierten. Eso podría significar que el sitio atrae a usuarios que sienten curiosidad por el tema, pero que no tienen ninguna intención de convertirse en clientes.2. Probar nuevos canales de comercializaciónUtilizar otros canales de marketing puede ayudarle a conseguir más tráfico en su sitio web. Como hemos mencionado anteriormente, puede utilizar el correo electrónico o las redes sociales para animar a la gente a visitar su sitio web.Puede utilizar servicios de marketing por correo electrónico que le ayuden a enviar descuentos por correo electrónico, por ejemplo, para animar a la gente a visitar y comprar:El tráfico en todos los ámbitos le ayudará a construir su marca y a mejorar las clasificaciones.3. Centrarse en la creación de enlacesLa construcción de enlaces es el proceso de obtener enlaces cualificados de sitios ajenos al suyo. Cuantos más enlaces tenga de sitios reputados, mejor: Google utiliza esos enlaces
como factor de clasificación para demostrar que otros sitios creen que merece la pena enlazarle.Algunas formas de ganar más backlinks incluyen: Escribir contenido que merezca un enlace Escribir contenido invitado en otros sitios Encuentre enlaces rotos en otros sitios y pídales que los sustituyan por uno a su sitio. Este consejo también puede hacerle ganar más tráfico de referencia cuando la gente haga clic en los enlaces de otros sitios.4. SEO localPor último, si quiere ganar más tráfico cualificado, diríjase también a la búsqueda local. El SEO local puede ayudarte a llegar a los usuarios de tu zona y evitar que pierdas tráfico. Además, si creas un perfil de empresa en Google, puedes acabar en el Local Pack:Este paso también garantizará que no encuentre personas fuera de su área de servicio.Aprenda a aumentar su tráfico de forma naturalSi quieres empezar a ver más tráfico en tu sitio, debes investigar diferentes técnicas SEO para empezar.¿Quieres comprobar el rendimiento SEO actual de tu sitio web de forma gratuita? ¡Empieza a rastrear rankings, analizar competidores y más probando SEO.com ahora! Descubra su potencial SEO ¡Localice oportunidades en su sitio web más rápidamente y aumente su visibilidad en línea con SEO.com! Pide el mejor tráfico web a precios muy accesibles, para tu emprendimiento, tu empresa, o para revenderlos en otros sitios que pagan por el servicio a precios más caros, ganando la diferencia: ✔️Tráfico Web Orgánico y SEO. ✔️Tráfico Web Focalizado por País o Mundial.
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Find Related Search Terms
In digital marketing, it’s essential to find related search terms to enhance SEO and attract the right audience. When you find related keywords and use similar keywords effectively, it improves your site's visibility and search engine rankings. Here’s a step-by-step guide on how to use google related keywords, related keyword search, and related keyphrases to drive targeted traffic and increase your digital marketing impact.
Why You Need to Find Related Keywords
Finding related keywords expands your reach. Using seo related keywords and keywords related to digital marketing helps attract different users who search for similar keywords. When you use google search related keywords, search engines understand your content’s context better, making it easier to rank for a broader range of terms.
How to Find Related Search Terms
Google Autocomplete: Start typing your main keyword in the Google search bar. Google will suggest related keywords free based on popular searches. This simple trick lets you get related keyphrases quickly.
Google's Related Searches: At the bottom of Google’s results page, find related search terms. This is a useful feature to see what other terms people are searching for and to find related keyphrases.
Keyword Research Tools: Use SEO tools like Yoast, Ahrefs, and Moz to explore google related keywords and get related keywords. These tools provide data on competition, trends, and search volume, making it easier to identify seo similar keywords that enhance your strategy.
Analyze Competitor Content: Study the related keyphrase Yoast and other tools suggest for competitor content. This analysis uncovers new seo related keywords that can enrich your content.
Creating Content with Related Keywords
When using find related search terms or google related keywords in your content, ensure they fit naturally. Here’s how:
Use Keyphrases in Headers: Including keywords in headers like "Find Related Keywords" or "SEO Related Keywords" improves readability and SEO.
Keyword Density: In a 1500-word article, aim for around 1-2% density. For the keyphrase "Find Related Search Terms," use it about 15–30 times, and add related keyphrases like “get related keyphrases” five to ten times in relevant sections.
SEO Tips for Related Keyword Optimization
On-Page Optimization: Make sure to place related keywords like "related keyphrase Yoast" in the title, meta description, and main body. This helps search engines prioritize your page for relevant searches.
Backlinks: Boost the authority of pages targeting related keyword search terms by creating high-quality backlinks to related sites. Strong backlinks enhance your SEO value.
Optimize for Voice Search: Use conversational phrases such as “find related search terms” or “how to get related keyphrases” to attract voice search traffic.
Examples of Related Keywords
Here are some useful keywords and how they can be applied:
"Similar Keywords": “Including similar keywords allows your content to reach users who may search for the same topic using different terms.”
"SEO Related Keywords": “Choosing seo related keywords helps your content align with the latest search trends, making it more relevant.”
"Related Search Terms": “Adding related search terms helps Google better understand your content’s topic.”
Effective Keyword Placement Tips
Include Keywords in Introduction and Conclusion: Using key terms like "related search terms" at the beginning and end clarifies your content’s topic.
Use Bullet Points: Break down content using bullet points with keywords like "find related keywords" for easier reading.
Optimize Readability: Balance readability with SEO—keeping readers engaged is key to successful content.
Conclusion: Find Related Search Terms for SEO Success
Mastering how to find related search terms improves your SEO. By using related keywords and related keyphrases like seo similar keywords, your digital marketing content gains a competitive edge. Choose keywords wisely, place them naturally, and make SEO-friendly content that adds value to readers and search engines alike.
#digital marketing#seo services#seo marketing#digital marketing services#seo#socialmediamarketing#ppc#enigma it institute
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Best SEO Practices for Tech & Software Companies in 2024
In the ever-evolving world of technology and software, staying ahead in search engine rankings is crucial for attracting traffic, leads, and customers. As tech companies and software firms face increasing competition, focusing on SEO is essential for maintaining online visibility. This guide explores the best SEO practices for tech and software companies in 2024, leveraging trends, tools, and tips to help you improve your search rankings and drive organic traffic.
1. Focus on SEO for Tech Companies
Tech companies operate in a highly competitive market, making SEO critical for their success. In 2024, SEO for tech companies should prioritize several key areas:
a. Keyword Research
Understanding the specific language your target audience uses to find your services is crucial. Focus on long-tail keywords and industry-specific terms that align with the needs of your potential clients. For example, keywords like "AI development tools" or "cloud computing solutions" can bring in relevant traffic.
b. Content Strategy
A solid content strategy helps tech companies establish thought leadership and attract organic traffic. Focus on creating in-depth blog posts, case studies, and whitepapers that address your audience's pain points. Share insights about industry trends, new technologies, or software updates to show your expertise.
c. Technical SEO
Given the technical nature of the industry, optimizing your website for speed, mobile responsiveness, and security is essential. Implement schema markup, fix crawl errors, and ensure all pages are optimized for performance. Use Google's Core Web Vitals to gauge and improve your site's technical health.
d. Link Building
In the tech sector, obtaining high-quality backlinks from reputable websites can improve your domain authority and search rankings. Collaborate with industry publications, contribute guest posts, and focus on building relationships with other tech businesses to earn backlinks.
2. Using SEO Optimization Tools for Tech Companies
There are a variety of tools available to help you optimize your SEO efforts. Using an SEO optimization tool can automate key tasks and provide valuable insights. Here are a few top options for 2024:
a. Gracker.ai
Gracker.ai offers deep insights into how your website is performing and what improvements can be made. With its ability to analyze keyword performance, user engagement, and competition, it’s a valuable tool for creating effective SEO strategies.
b. Ahrefs
Ahrefs is excellent for comprehensive backlink analysis and competitor research. It allows you to track your keyword rankings, analyze competitors' strategies, and find the best link-building opportunities.
c. SEMrush
A powerful all-in-one tool, SEMrush is great for performing keyword research, tracking SERP rankings, and monitoring technical issues. It provides detailed reports and recommendations for improving on-page SEO and content strategy.
d. Moz
Moz provides a robust platform for keyword research and link analysis. Its intuitive interface and insightful reports make it an excellent choice for tech companies looking to enhance their SEO.
Using the right SEO optimization tool will save you time and allow you to focus on strategic initiatives that can drive organic traffic and improve search rankings.
3. SEO for B2B SaaS Companies: Tailoring Your Strategy
B2B SaaS companies face unique SEO challenges due to their business model. Optimizing for SaaS often requires focusing on the buyer journey, from awareness to decision-making. Here are some tips for SEO for B2B SaaS:
a. Understand Your Target Audience
B2B SaaS buyers are typically decision-makers who are looking for solutions to specific problems. Tailor your content and keyword strategy to address the needs of these individuals. Use keywords such as "enterprise SaaS solutions" or "cloud-based software for businesses."
b. Create Bottom-of-Funnel Content
For B2B SaaS companies, bottom-of-funnel content like product comparisons, customer case studies, and testimonials are crucial. This content helps convert leads into customers. Ensure these pages are optimized with the right keywords and provide clear CTAs.
c. Leverage Free Tools and Demos
Offering free tools, trials, or demos can improve lead generation and help with SEO. These assets often attract relevant traffic and improve engagement on your website. Optimize your landing pages to rank well for terms like "free SaaS tools" or "SaaS demo software."
d. Focus on Product-Led SEO
For SaaS companies, integrating SEO with your product development is key. Develop SEO-friendly product features that can drive organic traffic to your platform. For example, if your software provides analytics, create content around how businesses can leverage your tool for their SEO efforts.
4. Best SEO Tools for Software Companies in 2024
Software companies can gain a competitive advantage by utilizing SEO tools for software companies to enhance their search rankings. In 2024, consider these tools for optimizing your website:
a. Surfer SEO
Surfer SEO offers data-driven content optimization, helping software companies fine-tune their on-page SEO. By analyzing competitors’ pages, it provides actionable recommendations for improving keyword usage and content structure.
b. Screaming Frog
This is a great tool for conducting detailed technical SEO audits. It crawls your website to identify broken links, missing metadata, and other SEO issues that can negatively impact your rankings.
c. Yoast SEO
For software companies using WordPress, Yoast SEO is a must-have plugin for optimizing meta tags, improving readability, and enhancing overall on-page SEO. It provides real-time suggestions as you write, making it easy to ensure your content is SEO-friendly.
d. Google Search Console
A staple for any website, Google Search Console offers valuable data on how your site is performing in Google’s search results. Monitor your SEO progress, identify technical issues, and discover which keywords are driving traffic to your site.
5. Tech SEO Tips for 2024
As we move into 2024, there are several important Tech SEO tips to keep in mind:
a. Embrace AI and Machine Learning
AI-driven search algorithms like Google’s BERT and RankBrain are becoming increasingly sophisticated. Optimizing for these algorithms requires creating content that is conversational and matches user intent.
b. Prioritize User Experience
Google has been placing a stronger emphasis on user experience, especially with metrics like Core Web Vitals. Ensure your website is fast, mobile-friendly, and offers a seamless experience for visitors. Good UX will not only improve your rankings but also keep users engaged.
c. Optimize for Voice Search
As more users turn to voice assistants like Alexa and Google Assistant, optimizing for voice search is critical. Use conversational keywords and ensure your content answers direct questions. Long-tail keywords that reflect natural speech patterns can help capture more voice search traffic.
d. Local SEO for Tech Companies
Even if your tech company operates globally, local SEO can still benefit you. Claim your Google My Business listing and optimize your site for local keywords if you have physical offices or offer services in specific regions.
Conclusion
By following these SEO best practices for tech and software companies, you can improve your visibility in search engines and stay ahead of your competition in 2024. Focus on keyword research, content strategy, technical optimization, and leveraging the right SEO tools to drive organic traffic and boost your search rankings.
Using tools like Gracker.ai, Ahrefs, and SEMrush will make your SEO efforts more efficient and effective. Stay on top of the latest SEO trends, and you’ll be well-positioned to grow your tech or software company’s online presence in the year ahead.
Visit for more info: https://gracker.ai/
#ai generated#content creation#seo marketing#seo services#search engine optimisation#content strategy#content marketing#blog strategy#seo strategy
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