#millet for scale

[plebplush]

the littlest budgie feathers I could find on the bird room floor

[probablyasocialecologist]

Zuni farmers in the southwestern United States made it through long stretches of extremely low rainfall between A.D. 1200 and 1400 by embracing small-scale, decentralized irrigation systems. Farmers in Ghana coped with severe droughts from 1450 to 1650 by planting indigenous African grains, like drought-tolerant pearl millet. Ancient practices like these are gaining new interest today. As countries face unprecedented heat waves, storms and melting glaciers, some farmers and international development organizations are reaching deep into the agricultural archives to revive these ancient solutions. Drought-stricken farmers in Spain have reclaimed medieval Moorish irrigation technology. International companies hungry for carbon offsets have paid big money for biochar made using pre-Columbian Amazonian production techniques. Texas ranchers have turned to ancient cover cropping methods to buffer against unpredictable weather patterns. But grasping for ancient technologies and techniques without paying attention to historical context misses one of the most important lessons ancient farmers can reveal: Agricultural sustainability is as much about power and sovereignty as it is about soil, water and crops.

[archinform]

George W. Maher, architect - part 1

Hutchinson Street District, Chicago

Unless otherwise noted, photographs are by Roger Jones

George Maher in the 1890s (Kenilworth Historical Society)

George Washington Maher (December 25, 1864 – September 12, 1926) was an architect who worked in the United States mainly during the first quarter of the 20th century. Maher was noted for his designs in the Prairie Style, and in his time was often more well-known than his contemporary Frank Lloyd Wright.

Maher was part of a new movement in architecture that sought to establish a distinctive American style. East Coast architect Henry H. Richardson had garnered attention by designing monolithic stone buildings. In Chicago, a new architectural style was emerging. Variously labeled as “The New School of the Midwest,” “Rationalism” or “Chicago Style,” it is today known as the Prairie School.Many young architects had begun their careers together and were inspired by Richardson and Sullivan. Maher, George Elmslie and Frank Lloyd Wright had worked together in the office of architect Joseph Lyman Silsbee, whose influence can also be seen in their work. Evanston Roundtable

Maher is well-represented in Chicago, notably in the Hutchinson Street District, and found early success in Oak Park, as well as in Kenilworth, where he lived.

This post focuses on five houses he designed on Hutchinson Street, and includes links to interior photos and historic images.

Mosser House, 750 W. Hutchinson St., 1902

The facade of the Mosser House isn't easily seen from the street. Photo: Zillow

Exterior views

This house was designed by George W. Maher in 1902, and sits on 6 city lots of private landscaping, designed by landscape architect Jens Jensen. The home's interior features details crafted by designer Louis Millet, who also designed the stained glass Tiffany dome in the Chicago Cultural Center. The home is located in the former Scales parcel (see Scales house below).

Above floor plans and fireplace views courtesy of Pricey Pads. Click on link for extensive views of the house.

Willliam H. Lake House, 832 W. Hutchinson St., 1904

Front view

Above: images from the Inland Architect and News Record, Vol. XLVI No. 3, Oct. 1905

W.H. Lake was a grain broker and senior partner in the firm of W.H. Lake   & Company which was located in the Board of Trade Building. Lake, following the lead of his neighbor, John Scales, chose to commission George Maher as architect for his home, which was constructed in 1904. In the Lake House, Maher developed his final version of the Farson House (1897) type. In this type of design Maher made his most significant contribution to the indigenous American architecture he worked so hard to develop. Unity is achieved by formal arrangement of elements within the design. The basic form of this house type is a massive rec- tangle with horizontal elements dominating the composition and drawing it together. Hutchinson Street District, City of Chicago Landmark Designation Reports

Images of the interior an be found on the real estate site here.

Seymour House, 817 W. Hutchinson St., 1913

The house at 817 Hutchinson was designed by George W. Maher and constructed in 1913 for Claude Seymour. Drawings of the front facade were published in the Chicago Architectural Club Catalog for 1913. Seymour was a vice-president of Otto Young and Company, an upholstery business. Like many of his neighbors, Young was active in the Chicago Automobile Club and a member of many other fashionable clubs.

In his design for the Seymour House, Maher borrowed heavily from English country houses by C.F.A. Voysey and the firm of Parker and Unwin. The two-story house is basically H-shaped, though a one-story porch (not an addition) does break the symmetry of the facade. The many windows and their arrangement here are typical of Parker & Unwin's designs, but the geometric pattern in the leaded glass is distinctly the work of Maher.

This design and its variations are used consistently in all decorative elements to lend a measure of continuity; Maher called it his motif-rhythm theory.

City of Chicago Landmark designation Reports

Image from The Western Architect, March 1914

Images of the interior an be found on the real estate site here.

John C. Scales House, 840 West Hutchinson Street, 1894

John C. Scales came to Chicago with his parents in 1845 when he was just 4 years old, and his father set up a commission business in town, where John eventually became a partner. Scales, the son, invested his money in real estate and purchased a section of the Buena Park subdivision on the city's then remote north side. Chicago designslinger

The Queen Anne style and busy roofline contrast strongly with Maher's later designs along Hutchinson St. The rough-cut stone along with half-timber design is almost playful.

Archival photo of the Scales House

Brackebush House, 839 W. Hutchinson St., c. 1909-10

Maher designed this home in 1909 for Mrs. Grace Brackebush.

Despite the rather awkward handling of certain elements in the design of the house at 839 Hutchinson Street certain experts feel that the design is the work of George W. Maher. The design probably dates from the period between 1905 and 1910, when Maher was beginning to work with a new type of design, one that was inspired by English architects such as C.F.A. Voysey and the Viennese architect Joseph M. Olbrich. - Hutchinson Street District, City of Chicago Landmark Designation Report

Images of the interior can be found on the real estate site here

Sources:

City of Chicago Landmark Designation Reports, Hutchinson Street District, Revised Summary of Information September 8, 1975, Commission on Chicago Historical and Architectural Landmarks

Geo. W. Maher, a democrat in Architecture. The Western Architect, March 1914

George W. Maher's Prairie Style. Owlcation.

Four Architectural Gems in Chicago's Buena Park for Sale. Chicago Magazine.

Buena Park Neighbors, History of Hutchinson Street.

The George W. Maher Society, About George W. Maher.

Block Club Chicago, Want to Own a Piece of Chicago's Past?

Evanston Roundtable - George W. Maher

[top-leaders-in-india]

Business Opportunities for Agri & Food Processing Sector in Rajasthan: Col Rajyavardhan Rathore

Rajasthan, known for its rich cultural heritage and vast arid landscapes, is rapidly emerging as a hub for the agriculture and food processing sector. With its unique agricultural produce, favorable policies, and increasing investment in food processing infrastructure, the state offers a wealth of business opportunities for entrepreneurs and investors. Col Rajyavardhan Rathore, a prominent leader from Rajasthan, has consistently emphasized the importance of leveraging this sector to drive sustainable economic growth and uplift rural livelihoods.

Why Rajasthan is a Prime Destination for Agri & Food Processing Ventures

Rajasthan’s diverse agro-climatic zones and rich agricultural traditions make it a prime destination for ventures in agriculture and food processing. Key factors driving this growth include:

Abundant Agricultural Produce: Rajasthan is a leading producer of crops like millet, wheat, mustard, and pulses, as well as horticultural produce like guava, pomegranate, and ber (Indian jujube).

Strategic Location: Proximity to major markets like Delhi, Gujarat, and Maharashtra enhances logistics efficiency.

Government Support: Favorable policies and incentives to promote food processing industries.

Key Opportunities in Rajasthan’s Agri & Food Processing Sector

1. Cereal and Grain Processing

Rajasthan is the largest producer of bajra (pearl millet) and a significant producer of wheat and barley.

Opportunities include milling, packaging, and exporting these staples to domestic and international markets.

2. Oilseed Processing

The state is India’s top producer of mustard seeds, making it ideal for setting up mustard oil extraction and processing units.

Value-added products like mustard oil cakes for animal feed also present lucrative business opportunities.

3. Dairy Industry

With a strong livestock population, Rajasthan has immense potential in milk production and processing.

Opportunities include setting up dairy plants for products like butter, cheese, and flavored milk.

4. Horticulture-Based Businesses

Rajasthan is known for its high-quality pomegranates, kinnows, and dates.

Processing units for juices, jams, and dried fruits can tap into both domestic and export markets.

5. Spice Production and Processing

The state is a significant producer of spices like coriander, cumin, and fenugreek.

Setting up spice grinding and packaging units can cater to increasing demand from urban markets and exports.

6. Herbal and Medicinal Plants

Rajasthan’s arid climate supports the cultivation of medicinal plants like aloe vera, isabgol, and ashwagandha.

Opportunities include producing herbal extracts, essential oils, and ayurvedic medicines.

7. Organic Farming and Products

With growing awareness of health and sustainability, organic farming is gaining traction.

Export of organic grains, vegetables, and processed foods is a high-potential area.

8. Cold Storage and Logistics

Lack of adequate cold storage infrastructure poses a challenge, creating an opportunity for investment.

Businesses can also invest in modern logistics systems for efficient transportation of perishable goods.

Policy Support for Agri & Food Processing in Rajasthan

The Rajasthan government has introduced a host of initiatives to promote investment in the sector:

Rajasthan Agro-Processing, Agri-Business & Agri-Export Promotion Policy: Offering incentives like capital subsidies, tax rebates, and single-window clearances.

Mega Food Parks Scheme: Establishment of food parks to support processing industries with shared infrastructure.

Cluster-Based Development: Promotion of crop-specific clusters like the mustard cluster in Bharatpur and spice cluster in Jodhpur.

Subsidies for Startups: Financial support for agri-tech startups and small-scale food processing units.

The Role of Technology in Driving Growth

1. Precision Farming

Use of drones, IoT devices, and satellite imagery for better crop management.

2. Food Processing Automation

Adoption of automated equipment for sorting, grading, and packaging ensures efficiency and quality.

3. Blockchain in Agri-Supply Chains

Enhancing transparency and traceability from farm to fork.

4. Digital Marketplaces

Platforms like eNAM are helping farmers connect directly with buyers, ensuring better prices.

Col Rajyavardhan Rathore: Advocating for Agri-Business Growth

Col Rathore has been a strong advocate for leveraging Rajasthan’s agricultural strengths to create employment and boost the economy. His initiatives include:

Promoting Agri-Entrepreneurship: Encouraging youth to explore opportunities in modern farming and food processing.

Farmer Outreach Programs: Regular interactions with farmers to address challenges and introduce them to new technologies.

Policy Advocacy: Ensuring that government policies align with the needs of farmers and agri-businesses.

Challenges and Solutions in the Sector

Challenges

Water Scarcity: Dependence on rain-fed agriculture in many regions.

Post-Harvest Losses: Lack of proper storage and transportation facilities.

Market Access: Difficulty in connecting small farmers to larger markets.

Solutions

Drip Irrigation and Water Conservation: Efficient irrigation methods to tackle water scarcity.

Investment in Cold Chains: Preventing wastage of perishable goods.

Digital Platforms for Farmers: Expanding access to markets through e-commerce and digital supply chains.

A Promising Future for Agri & Food Processing in Rajasthan

Rajasthan is poised to become a leader in the agriculture and food processing sector, thanks to its diverse produce, supportive policies, and visionary leadership. With growing investments and technological advancements, the state offers endless opportunities for entrepreneurs and businesses.

Under the guidance of leaders like Col Rajyavardhan Rathore, Rajasthan is moving steadily toward a future where its agricultural wealth is fully harnessed to benefit farmers, consumers, and the economy at large.

[swagging-back-to]

realized when i was doing a scaled 'floorplan' for the 40 gallon mouse tank that i MOST CERTAINLY do not have enough clutter for that tank and it will be very bare bones.

luckily i found a place that has pretty cheap mouse and rodent toys/hides so i got like 10 different things for them there---almost all of it being hay-made (bc i put in a little triangle hay tunnel in with them and they destroyed it literally overnight. was so disappointed bc i wanted it for a semi-permanent structure. soooo to make sure they don't destroy the next one i got a bunch of hay stuff they CAN chew.)

got two little hay wreaths, two hay tunnels, a large 8in hay hut, a small 5in hay hut, another 8 in hay TIPEE. two 6in cholla logs, and THREE hanging hay wigwams (they were actually sold as outdoor bird houses in a three pack compared to the *one* sold for mice which was the same price--major deal.)

oh and then another wooden bridge, 2 little metal skewers to hang produce on, two more triangle tunnels as well as a smaller little hay ball they can crawl in, a hanging apple wood toy, a 5in terracotta honeypot jar (sold for aquariums), a 9in multichamber hide, and 2 seagrass chew balls (bc the main colony cannot get enough of that shit)

and then locally i got another terracotta pot (regular one) bc i saw on Pinterest a woman put te pot upside down and stuffed amaranth and millet sprays in the drainage hole. i thought that was a cute way to add clutter and also they could use the space underneath as a small burrow. and then a glass jar for sushi and mochi.

i pulled a hammock, l shaped platform (i don't think ima be using this one tbh), a little plant pot, a willow ball, and three little houses i pulled from storage and am planning to use, too.

all in all these girls are SPOILED and they're gonna be in for the time of their lives in a week.

[noitar-arat]

⭐⭐⭐ real talk i have been dying to chat with you about ur writing but i've been so "AHHH" about it

AAAAH myself to you too😭

Director’s Cut

Hmm I definitely have a lot to say about some of my fics, but for today I’ll talk about “Matter of Honor” because that was my first vaynemille fic and apparently the one most peeps know me for (to the point I saw one peep brought it up in official server and my soul proceeded to leave my body pls why must you mention it in official)

A-hem

Back when I first played g22-g23, being a fresh returnee to mabi, I never got a chance to grieve over Talvish because the moment Vayne appeared oh boy the effect he had on me…the design(I’m weak towards edgy looking bastards), how the dialogue constantly states he stares at your milletian…THE TOUCHING OF FACE AND HIS STUPID SMILE….a-hem. The point is I was falling HARD and what better way besides making fanart to express how much I adored this bastard.

Write fanfic! Smut fanfic! Though the actual smut is like waaaay at the end and is like three paragraphs top at best!!But! That was my goal, to portray the slow burn desire that transpires between Vayne and the millet. In this case my millet but not millet Elise!

(The face of a fool with horrible taste in men)

I’m sure I already talked plenty about Ellie before so I’ll keep this part brief, but one of her most defining traits is that she can be quite the pushover and is always the one to suggest giving people a chance (even if said people might not deserve it. Something she needs to learn coughs).

Vayne, as much as her passive ass does irritate him, he does use it to his advantage as he sees fit. Like arriving at her doorstep, drenched in dirt and blood knowing full well her kind nature won’t reject him.

Any sane person would have prolly chased Vayne out of their farm with a shotgun (atleast that’s what I would do if I saw a freaky guy clad in demonic armor standing on my porch) but alas my poor fool of course lets him in. Once that door closes, here is where their dance begins as Elise immediately becomes overwhelmed by the scent of blood and the implications of said blood (did I mention she has a murder fetish, people always freak out about this over her cannibalism for some reason shrugs).

I realize now we never learn what his exact duties are as a member of the BMO at the time I wrote this, but I always figured Vayne had to at least have taken part in hunting down potential victims for the cult or spies trying to infiltrate the order. I don’t believe now with everything we know that he does mindless killing BUT…he is(was) the Destroyer, was responsible for the biggest war that transpired in erinn(not to mention setting lose the dragon in Tara castle).

But going back to the start of the dance, Elise is busy having an internal battle with herself for desiring Vayne SPECIFICALLY when he has freshly killed someone as she already struggles enough as it is it’s desiring her enemy in general. I could go into a tangent about this, but basically Elise has always had a morbid fascination with violence, not on a massive scale but more personal 1 versus 1 kind of situation. Is part of the reasons she first became drawn towards Vayne, sensing immense power from him, later for him to confirm to her he is a hardened warrior just piqued her interest more. And her interest becomes piqued once more.

We enter now the next scene where the dance prepares to escalate, inside the washroom where everything transpires. I had a lot of brainstorming concerning where they were gonna do the do, originally it was going to be a bathtub since that is usually the norm in medieval times and the positioning required would be easier with their height difference.

But I thought about it more, I truly wanted a claustrophobic setting with Elise trapped and personal space non existent between them to make it more intense. So after a lot of thinking it over(and doodling it) I went with the small shower stall route. And I know a shower stall may seem modern, but like, this game is still a fantasy world with a lot of inventions that would have never existed in medieval Ireland. So I took liberties and figured Elise would have eventually discovered how to set up a magic plumbing system. The fountains in Tara and Belfast imply a plumbing system does exist already, at least in the cities.

Here we enter the first escalation as Vayne is being his charming self and offering some major insight on how he got his very tiny injury. And because he is a perfectly normal gentleman he uses it as opportunity for roleplay and he just so happens to have the best rp partner for it.

Look at her, getting into character so quickly, a dream rp partner /s

Sadly the roleplaying doesn’t end well, as Ellie tries one last futile attempt to kick him out (I’ve been writing post g25 Ellie a lot and I realize she would have set him on fire at this point otl). It doesn’t work obviously, this is a smut fic and I must build it up and the pretense of trying to get rid of him, which SHE can..if she truly wanted, is just part of it as we get balls deep into it.

Hehe get it, balls, cuz he took off his pants-shot-

This part was my favorite to write the inner conflict Ellie is having here as she has to battle between keeping her pride and not allow herself to be pushed around anymore or embrace her craving for intimacy. The rest of the fic deals with it as these idiots are just challenging each other to see who is the most horniest (both, both of them are just different ways to portray it). Either way I just realized both situations could have been wins, she gets dick regardless at the end.

Anywho, that’s it for my commentary, and rereading the fic again there’s so much I need to rewrite sobs

[organicproducts-world]

Organic Kodo Millets: A Nutritional Powerhouse for a Healthier Lifestyle

In recent years, the search for healthier food options has led many to rediscover ancient grains and millets. Among these, organic Kodo millets have gained significant attention for their incredible nutritional benefits and sustainable cultivation practices. This gluten-free superfood is not only a boon for health-conscious individuals but also supports eco-friendly farming.

What Are Kodo Millets?

Kodo millet, also known as Paspalum scrobiculatum, is a minor cereal crop that has been grown for centuries in India. Unlike conventional grains, organic Kodo millets are cultivated without the use of synthetic fertilizers or pesticides, making them a safe and healthy choice. Their nutty flavor and versatility in recipes make them a popular addition to modern diets.

Nutritional Benefits of Organic Kodo Millets

Packed with essential nutrients, organic Kodo millets are a powerhouse of health benefits. Here’s what makes them stand out:

Rich in Protein and Fiber Kodo millets are an excellent source of dietary fiber, which aids digestion and promotes gut health. Their high protein content makes them a great option for vegetarians and vegans.

Low Glycemic Index With a low glycemic index, Kodo millets are ideal for individuals managing diabetes. They help regulate blood sugar levels and provide sustained energy.

High in Antioxidants These millets are rich in polyphenols, which act as antioxidants, helping to combat free radicals and reduce inflammation in the body.

Gluten-Free and Hypoallergenic For those with gluten intolerance or celiac disease, Kodo millets offer a nutritious alternative to wheat-based products.

Why Choose Organic Kodo Millets?

Choosing organic Kodo millets over conventionally grown ones ensures that you’re consuming a product free from harmful chemicals. Organic farming practices also promote soil health, reduce water usage, and support biodiversity. By opting for organic millets, you contribute to a sustainable food system while reaping superior health benefits.

Culinary Uses of Kodo Millets

The versatility of organic Kodo millets makes them a favorite in kitchens worldwide. They can be used to prepare a variety of dishes, including:

Healthy Breakfasts: Replace oats with Kodo millets in your porridge for a nutrient-packed start to your day.

Main Courses: Use them as a base for khichdi, pulao, or millet biryani.

Snacks: Kodo millet can be turned into delicious and crunchy snacks like millet-based laddoos or crackers.

Baking: Millet flour is an excellent ingredient for baking gluten-free cakes, cookies, and bread.

Health Benefits Backed by Science

Research shows that regular consumption of Kodo millets can aid in weight management, improve heart health, and strengthen bones. Their high magnesium content supports cardiovascular health, while the presence of calcium and phosphorus enhances bone density.

Supporting Local Farmers

When you choose organic Kodo millets, you’re also supporting small-scale farmers who use traditional and sustainable agricultural methods. This not only helps preserve biodiversity but also boosts rural economies.

Where to Buy Organic Kodo Millets?

Look for organic Kodo millets at trusted stores like KP e-Mart, where you can be assured of quality and authenticity. Buying from reliable sources ensures you get the best taste and nutritional value.

Conclusion

Incorporating organic Kodo millets into your diet is a simple yet effective step toward a healthier and more sustainable lifestyle. With their impressive nutritional profile, versatility in the kitchen, and eco-friendly cultivation, Kodo millets are truly a superfood for the modern age. So why wait? Make the switch today and experience the transformative benefits of this ancient grain.

For more tips on healthy living and organic products, explore KP e-Mart’s wide range of offerings. Let’s nourish our bodies and protect our planet — one millet at a time!

[amrita-mangal-19]

how to grow our wholesale manufacuter grain business

Growing a wholesale grain manufacturing business requires strategic planning, operational efficiency, market understanding, and strong relationships with buyers. Here’s a comprehensive guide:

1. Understand Your Market

Market Research: Study market demand, pricing trends, and consumer preferences. Identify which grains are in high demand, such as wheat, rice, barley, or specialty grains like quinoa or millet.

Target Audience: Define your customer segments, such as bakeries, food manufacturers, feed producers, or retailers. Understanding their specific needs helps you tailor your offerings.

Competitor Analysis: Analyze competitors’ pricing, distribution channels, and unique selling propositions (USPs). Identify gaps you can fill.

2. Build a Strong Supply Chain

Quality Sourcing: Partner with reliable farmers or cooperatives to ensure a consistent supply of high-quality grains.

Storage Facilities: Invest in proper storage facilities like silos with temperature and humidity controls to maintain grain quality.

Efficient Logistics: Optimize transportation routes to minimize costs and ensure timely deliveries. Building partnerships with logistics companies can enhance efficiency.

3. Develop a Diverse Product Portfolio

Value Addition: Offer value-added products like pre-cleaned, packaged, or organic grains to cater to niche markets.

Customization: Provide options for bulk packaging or private labeling to meet specific client requirements.

Innovation: Introduce new grain varieties or blends to differentiate your offerings from competitors.

4. Focus on Quality Assurance

Certifications: Obtain certifications like ISO, HACCP, or organic certifications to enhance credibility.

Consistent Standards: Implement quality control measures at every production stage. Test grains for purity, moisture content, and contamination.

Customer Feedback: Regularly collect feedback to identify areas for improvement.

5. Expand Marketing and Sales Efforts

Online Presence: Build a professional website showcasing your product range, certifications, and capabilities. Leverage social media and digital advertising to reach potential clients.

Trade Shows and Expos: Participate in industry-specific events to network with buyers and showcase your products.

B2B Platforms: List your business on wholesale platforms like Alibaba, Grainmart, or local trade directories.

Customer Relationship Management (CRM): Maintain a database of clients and regularly engage with them through newsletters, updates, or loyalty programs.

6. Form Strategic Partnerships

Collaborations: Partner with food processing companies, retailers, or exporters to secure long-term contracts.

Government Programs: Explore grants or incentives for agricultural businesses to reduce costs or expand operations.

Local Communities: Build strong relationships with local farmers and cooperatives to ensure a steady supply chain.

7. Invest in Technology and Innovation

Automation: Implement automation in sorting, packaging, and quality control to improve efficiency.

Data Analytics: Use analytics to track market trends, optimize operations, and predict demand.

Sustainability Practices: Adopt eco-friendly methods in production and packaging to appeal to environmentally conscious buyers.

8. Scale Up Operations

Geographic Expansion: Expand to new regions or countries with high demand for grains.

Production Capacity: Increase production by upgrading machinery or expanding facilities.

Financial Planning: Secure funding through loans, investors, or reinvested profits to fuel growth initiatives.

Conclusion

Success in the wholesale grain business lies in balancing quality, efficiency, and market adaptability. Focus on building trust with suppliers and clients, staying informed about market trends, and continuously innovating to stay ahead of the competition.

[sonarappliances1]

Sonar Appliances: The Best Commercial Atta Chakki Machine for Your Business Needs

In the world of flour production, having the right equipment can make all the difference. For businesses, be it mills or restaurants, efficiency, quality, and durability are key factors when it comes to choosing the Best Atta Chakki Machine. Among the myriad of options available, Sonar Appliances stands out as a leading brand in the commercial atta chakki market. In this article, we will explore the features, advantages, and why Sonar Appliances is your go-to choice for commercial atta chakki machines.

What is an Atta Chakki?

An Atta Chakki Machine is an essential tool for grinding various grains into flour, primarily wheat. This traditional Indian instrument has evolved into advanced machinery that meets the demands of commercial operations. Whether it's for making chapatis, bread, or other flour-based products, a high-quality atta chakki is required to ensure consistent quality and texture.

Why Choose Sonar Appliances?

Superior Quality and Durability

Sonar Appliances is known for its commitment to quality. Their Commercial Atta Chakki Machine are built with robust materials that ensure long-lasting performance even in high-capacity settings. The machines are designed to withstand the wear and tear of daily use, making them ideal for restaurants, catering services, and flour mills.

Advanced Grinding Technology

One of the standout features of Sonar Appliances' Atta Chakki Machines is their advanced grinding technology. They use high-grade steel and stone grinding plates, which not only provide a fine flour texture but also retain the nutrients of the grains. This is particularly important for health-conscious consumers looking for whole grain products.

Easy Operation and Maintenance

Sonar Appliances focus on user convenience. Their Atta Chakki Machine are designed with intuitive controls that make operation simple. Additionally, most models feature easy-to-clean mechanisms, ensuring that hygiene standards are met effortlessly. Regular maintenance is straightforward, allowing businesses to minimize downtime and focus on production.

Versatility

Sonar’s Commercial Atta Chakki Machine are versatile and can grind a variety of grains including wheat, millet, rice, and pulses. This adaptability makes them suitable for various business models, ranging from small-scale bakeries to large flour mills.

Energy Efficiency

In today’s environmentally conscious world, energy efficiency is a crucial factor for commercial appliances. Sonar Appliances designs their machines with energy-saving features that reduce electricity consumption without compromising performance. This not only benefits the environment but also helps businesses save on operational costs.

Excellent Customer Support

When investing in commercial machinery, having reliable customer support is paramount. Sonar Appliances offers comprehensive after-sales support, including installation, training, and troubleshooting. Their responsive customer service ensures that any issues are resolved promptly, allowing businesses to operate smoothly.

Conclusion

Investing in a Sonar Appliances Atta Chakki Machine is a wise choice for anyone looking to elevate their flour production processes. With their commitment to quality, innovative technology, and customer service, Sonar Appliances has established itself as a leader in the commercial atta chakki market. Whether you're running a bakery, restaurant, or flour mill, their machines will help you achieve consistent quality and efficiency.

Contact Us

India

Sonar Appliances

Visit: https://sonarappliances.com/products/Commercial/Sonar-Flour-Mill

Call Us: +91 9312248787

Mail At: Sonar2025@Gmail.Com

ADD- E-77, West Vinod Nagar, Near Mayur Public School,

Behind Mother Dairy, Patparganj, Delhi, 110092, India

[monkeyssalad-blog]

Julien Vallou de Villeneuve - Intense Man, 1852 by The History of Photography Archive Via Flickr: Maker: Julien Vallou de Villeneuve (1795-1866) Born: France Active: France Medium: waxed paper negative Size: 5 1/2" x 8 1/2" Location: France Object No. 2017.647 Shelf: A-45 Publication: Other Collections: Provenance: Photographies, Ader Nordmann, June 8, 2017, Lot 17 - Galerie Texbraun - Ancienne collection Humbert de Molard Rank: 614 Notes: Julien Vallou de Villeneuve (12 December 1795 in Boissy-Saint-Léger – 4 May 1866 in Paris) was a French painter, lithographer and photographer. Vallou de Villeneuve studied with Jean-François Millet, and started his career at the Salon of 1814, exhibiting images depicting daily life, fashion, regional costumes and nude studies. In 1826 he showed at the Salon ‘Costumes des Provinces Septentrionales des Pays-Bas’. He published in 1829 lithographs of Types des Femmes. In 1830 with Achille Devera and Numas, Maurin and Tessaert, he contributed to the compendium of erotica Imagerie Galante (Paris 1830). He developed an international following for his 1839 folio-sized lithographic erotic series Les Jeunes Femmes, Groupes de Tetes, depicting racy episodes in the life of young women and their lovers. From 1842 de Villeneuve took up photography, not long after its invention, as an adjunct and aid to his graphic work, producing some daguerreotypes but predominantly softly toned salted paper prints from paper negatives that enabled the retouching he employed for artistic effect. Following the method of Humbert de Molard, he fixed his prints with ammonia which avoided the bleaching of highlights caused in salt prints by hypo, and thus incidentally ensured the archival permanence of his prints, which survive today. He had many of his prints made by photolithographer Rose-Joseph Lemercier (1803–1887). In 1850 de Villeneuve opened a photographic studio at 18 Rue Bleue, Paris, where his subjects were 'academic studies', small prints of nudes as models for artists. He printed a series of these studies as ‘Etudes d’apres nature’, and many were published in La Lumiere, journal of the Society Francaise de la Photographie. There was also a ready market for his photographs of well-known actors in full costume posing against theatrical scenery. In 1851 he joined the Société héliographique. From 1853–1854 he was a founding member of the Société française de photographie (S.F.P.). Realist painter Gustave Courbet was introduced to Vallou de Villeneuve's photographs by fellow artist Alfred Bruyas during the 1850s and used them as source material for his paintings, in particular l'Atelier (1855) and Les Baigneuses (1853). In 1954, the 27th Venice Biennale presented a large-scale retrospective devoted to Gustave Courbet; one of the first major exhibitions devoted to the painter. Germain Bazin and Helene Adhémar (conservator, Department of Paintings at the Louvre) were the commissioners of ”A new century of vision" which gave an essential place for artistic creations of the Second Empire. Jean Adhémar, curator, stressed that "first photographers are almost all painters, especially under Napoleon III". The section on “The times of Courbet, Manet, Nadar" was one of the richest in both the number of works presented - forty - and the scope of the subjects: it articulated the parallel between the realistic vision of the painter and the photographer. This was thus the first to attempt to identify the model in the nude photography requested by Courbet of Bruyas and mentioned for the first time by Pierre Borel in 1922. A nude by Jacques Moulin (also exhibited) had previously been connected with the model in The Artist's Studio (L'Atelier du peintre): A Real Allegory of a Seven Year Phase in my Artistic and Moral Life (1855), by evoking the similarity of the models. But two photographs by Vallou Villeneuve, exhibited in the same section, where the model, Henriette Bonnion poses in an attitude similar to that in Courbet’s 'Bathers' (1853) and 'Artist's Studio' showed it likely (as subsequent studies have confirmed), that the Vallou model and not Moulin’s was used by Courbet. In 1855 Vallou de Villeneuve donated his prints to the Society Francasie de Photographie (S.F.P.). No photographs by him after this date are recorded and he died in Paris eleven years later. (source: Wikipedia) To view our archive organized by Collections, visit: OUR COLLECTIONS For information about reproducing this image, visit: THE HISTORY OF PHOTOGRAPHY ARCHIVE

[eurosunglobal]

Exploring the Health Benefits of Green Millet and Its Growing Demand

Green millet, an ancient grain, is quickly gaining recognition worldwide due to its impressive health benefits and versatility in various diets. As consumers continue to seek healthier, more sustainable food options, green millet is becoming a staple in many households.

Health Benefits of Green Millet

Green millet is packed with essential nutrients such as protein, fiber, vitamins, and minerals, making it a powerhouse grain. It is gluten-free, making it an excellent alternative for people with gluten intolerance or celiac disease. Its high fiber content promotes healthy digestion, prevents constipation, and supports gut health. Additionally, green millet is rich in antioxidants, which help protect the body from oxidative stress and inflammation.

               This grain is also beneficial for heart health. It helps regulate cholesterol levels, control blood pressure, and improve circulation, thanks to its high magnesium content and low glycemic index. Green millet’s fiber and protein content aid in weight management by keeping you full longer, reducing the likelihood of overeating.

Sustainability and Growing Demand

Another key reason for the growing popularity of green millet is its environmental sustainability. The grain is drought-resistant and can thrive in harsh weather conditions, requiring fewer resources to grow. This makes it a more sustainable choice for agriculture compared to other grains.

Rising Global Demand and Export Trends

As awareness of green millet’s health benefits spreads globally, demand has surged, particularly in regions like Europe, North America, and the Middle East. India, one of the biggest green millet exporters, is playing a crucial role in meeting this rising demand. Green millet manufacturers in India are scaling up production to supply international markets with high-quality millet.

With companies like Eurosun Global, a prominent green millet supplier from India, leading the way, the global market for green millet is set to expand. The increasing interest in this nutritious, eco-friendly grain highlights its potential to transform the future of healthy eating.

[aryaindustry]

Atta Chakki Machine in Patna by Arya Industries – Your Trusted Provider

Arya Industries, a leading name in machinery manufacturing, is renowned for offering high-quality Atta Chakki Machines in Patna. With a firm commitment to innovation and customer satisfaction, Arya Industries provides efficient, durable, and user-friendly machines designed to cater to diverse flour milling needs. Whether for domestic or commercial use, their machines deliver unmatched performance and value for money.

Why Choose Arya Industries for Atta Chakki Machines?

1. High-Quality Products

Arya Industries ensures that every Atta Chakki machine is made from premium-grade materials, ensuring durability and reliable performance. Their machines are built to withstand heavy usage and are equipped with advanced features to maximize efficiency.

2. Wide Range of Options

Arya Industries offers a wide variety of Atta Chakki machines tailored to different needs:

Domestic Atta Chakki Machines: Compact, energy-efficient, and ideal for home use.

Commercial Atta Chakki Machines: Robust and powerful, designed to handle high volumes in commercial establishments like bakeries and restaurants.

Fully Automatic Atta Chakki Machines: These machines provide a seamless milling experience, requiring minimal human intervention.

3. Advanced Features

Arya Industries incorporates state-of-the-art technology in their Atta Chakki machines:

Energy Efficiency: Low power consumption reduces operational costs.

Easy Maintenance: Designed for easy cleaning and maintenance, ensuring long-term usability.

Multi-Grain Milling: The machines are versatile and can grind various grains such as wheat, maize, rice, and millets.

Customization Options: Machines can be tailored to meet specific requirements.

Benefits of Arya Industries’ Atta Chakki Machines

1. Fresh and Healthy Flour

Using an Atta Chakki machine from Arya Industries ensures that you get fresh, preservative-free flour, essential for a healthy diet.

2. Cost-Effective

Investing in an Atta Chakki machine can significantly reduce your dependence on packaged flour, saving money in the long run.

3. Eco-Friendly Operations

Arya Industries focuses on sustainability by designing machines that consume less energy and produce minimal waste.

Competitive Pricing in Patna

Arya Industries understands the importance of affordability. Their machines are competitively priced, making them accessible to a wide range of customers. Additionally, they offer guidance on selecting the right machine based on budget and requirements.

Exceptional After-Sales Service

Arya Industries prides itself on excellent customer service. Their team provides installation support, technical assistance, and prompt maintenance services to ensure smooth operations.

Applications of Atta Chakki Machines

Households: For daily flour milling needs.

Small Businesses: Ideal for grocery shops and small-scale flour mills.

Large-Scale Industries: Suitable for high-demand milling operations.

Why Patna Prefers Arya Industries

Arya Industries has established itself as the go-to provider for Atta Chakki machines in Patna due to its unwavering focus on quality, affordability, and customer satisfaction. Their machines are trusted by households and businesses alike, making them a reliable partner for all flour milling needs.

Conclusion

If you’re in Patna and looking for a dependable Atta Chakki Machine, Arya Industries is the name to trust. With their wide range of options, advanced features, and excellent service, Arya Industries ensures that every customer gets a product tailored to their specific requirements. Embrace quality and convenience with Arya Industries and transform your milling experience today!

[news365timesindia]

[ad_1] Having signed investment MoUs of over INR 15 lakh crore across sectors under the banner of 'Rising Rajasthan' Global Investment Summit 2024 so far, Rajasthan has now exchanged MoUs worth INR 19500 crore of investment in the Agriculture and allied sectors. The MoUs exchanged at the 'Rising Rajasthan' Agriculture Pre-Summit with over 862 investors, are in sectors ranging from Agriculture Marketing, Horticulture, Fisheries & Organic Farming to Animal Husbandry, Dairy and Cooperatives.Governmentdelegation on the daisAn agrarian state ranked number one in the production of crops such as mustard, jowar, oilseeds, the state also is among the most prominent producers of milk, millets, cereals, groundnut, soybean, grams and pulses among others. New investment in the agriculture and other allied sectors not only have the potential to create new jobs in the rural regions of the state but also help farmers get a fair price for their produce by facilitating the supply of the farm produce to the end-consumer. Additionally, industries such as food-processing and packaging industries help stabilize the supply-demand chain of perishable products and create large-scale employment opportunities.With 5 Agro-Food Parks, 3 Agro-Processing Clusters, Rajasthan Agri Infra to give further fillip to private investmentIn order to enhance the income of farmers and harness the bountiful agricultural produce, Rajasthan is developing a number of agro-food parks including in Jodhpur, Kota, Ganganagar, Alwar and most recently in Bikaner. Keeping food-processing as a primary focus, the government has also developed three agro processing clusters in Jaipur, Jodhpur and Tonk.CS Sudhansh pant Addressing, 'Rising Rajasthan' Agriculture Pre-Summit: Investment MoUs worth INR 19500 Crore signed in agriculture and allied sectorsThe recently signed investment MoUs in the sector should be seen in the context of the state government doing the heavy lifting of creating an extensive public infrastructure in the agriculture sector and offering a diverse range of financial incentives to the investors including small-scale industries and MSMEs.The healthy mix of investment proposals received at the Agriculture-Pre Summit from sectors covering the entire spectrum of agriculture such as agricultural marketing, organic farming, horticulture, fisheries, animal husbandry and dairy among others seems to be a positive signal at this juncture for the agriculture sector in the state. It has the potential to not only provide new jobs to the youth but also enhance farmers' income and promote the spirit of entrepreneurship at the local level. [ad_2] Source link

[news365times]

[ad_1] Having signed investment MoUs of over INR 15 lakh crore across sectors under the banner of 'Rising Rajasthan' Global Investment Summit 2024 so far, Rajasthan has now exchanged MoUs worth INR 19500 crore of investment in the Agriculture and allied sectors. The MoUs exchanged at the 'Rising Rajasthan' Agriculture Pre-Summit with over 862 investors, are in sectors ranging from Agriculture Marketing, Horticulture, Fisheries & Organic Farming to Animal Husbandry, Dairy and Cooperatives.Governmentdelegation on the daisAn agrarian state ranked number one in the production of crops such as mustard, jowar, oilseeds, the state also is among the most prominent producers of milk, millets, cereals, groundnut, soybean, grams and pulses among others. New investment in the agriculture and other allied sectors not only have the potential to create new jobs in the rural regions of the state but also help farmers get a fair price for their produce by facilitating the supply of the farm produce to the end-consumer. Additionally, industries such as food-processing and packaging industries help stabilize the supply-demand chain of perishable products and create large-scale employment opportunities.With 5 Agro-Food Parks, 3 Agro-Processing Clusters, Rajasthan Agri Infra to give further fillip to private investmentIn order to enhance the income of farmers and harness the bountiful agricultural produce, Rajasthan is developing a number of agro-food parks including in Jodhpur, Kota, Ganganagar, Alwar and most recently in Bikaner. Keeping food-processing as a primary focus, the government has also developed three agro processing clusters in Jaipur, Jodhpur and Tonk.CS Sudhansh pant Addressing, 'Rising Rajasthan' Agriculture Pre-Summit: Investment MoUs worth INR 19500 Crore signed in agriculture and allied sectorsThe recently signed investment MoUs in the sector should be seen in the context of the state government doing the heavy lifting of creating an extensive public infrastructure in the agriculture sector and offering a diverse range of financial incentives to the investors including small-scale industries and MSMEs.The healthy mix of investment proposals received at the Agriculture-Pre Summit from sectors covering the entire spectrum of agriculture such as agricultural marketing, organic farming, horticulture, fisheries, animal husbandry and dairy among others seems to be a positive signal at this juncture for the agriculture sector in the state. It has the potential to not only provide new jobs to the youth but also enhance farmers' income and promote the spirit of entrepreneurship at the local level. [ad_2] Source link

[best-aata-chakki]

Best Commercial Atta Chakki Machine in India for fresh and pure atta | Sonar Appliances

In recent years, the demand for high-quality, fresh flour has surged in India, with more people recognizing the benefits of grinding their own atta (flour) at home or in commercial settings. The traditional method of grinding grain has evolved with modern technology, leading to the invention of Commercial Atta Chakki Machine. These machines not only make the process faster but also ensure the flour retains its nutrients. Among the many manufacturers available, Sonar Appliances stands out for its range of best commercial atta chakki machines, combining technology with user-friendly features.

Why Choose a Commercial Atta Chakki Machine?

The benefits of using a commercial atta chakki machine are compelling:

Freshness: Grinding grains on demand means you’ll always have fresh flour, which is essential for the nutrient retention of your food.

Nutritional Value: Stone grinding retains essential oils and nutrients within the grains. This provides you with healthier flour that has more flavor and better baking properties.

Cost-Effective: Though the initial investment in a machine may seem high, a Commercial Atta Chakki pays off in the long run as you avoid buying flour from the market.

Versatility: Most commercial atta chakkis can grind various grains, such as wheat, rice, and millet, making them highly versatile for different recipes.

Convenience: These machines are designed for continuous use, making them ideal for bakeries, restaurants, and large families that consume flour regularly.

Features of Sonar Appliances Commercial Atta Chakki Machines

Sonar Appliances offers a range of Commercial Atta Chakki Machine known for their efficiency, durability, and ease of use. Here are some standout features:

Robust Design

Engineered with high-quality materials, Sonar appliances are built to last. Designed to withstand heavy usage, these machines promise longevity, making them a reliable choice for commercial establishments.

High Grinding Capacity

With varying capacity options, Sonar’s Commercial Atta Chakki Machine can grind anywhere from 5 kg to more than 100 kg of grains per hour, fitting the needs of small cafes to large-scale production.

Efficient Motors

Equipped with powerful motors, these machines ensure quick and efficient grinding. The energy-efficient design helps reduce electricity bills, making them cost-effective in the long run.

User-Friendly Interface

Sonar Appliances focuses on the user experience. The operation of the machines is simple, allowing even those with minimal technical knowledge to operate it with ease.

Hygienic Grinding Process

Sonar’s machines are designed to ensure a hygienic grinding process, keeping the flour pure and free from contamination. Easy-to-clean designs also contribute to maintaining health and safety standards.

Multiple Grinding Options

Whether you want fine or coarse flour, Sonar’s Atta Chakki Machines allow you to adjust the grinding settings to suit your specific needs.

Top Picks from Sonar Appliances

If you are in the market for a commercial atta chakki machine, here are a few top models from Sonar Appliances:

Sonar Domestic Atta Chakki Machine

This model is perfect for small cafes and home-based businesses, offering a compact design without sacrificing performance.

Sonar Heavy-Duty Industrial Atta Chakki

Built for larger operations, this industrial-grade machine is capable of handling bulk orders and continuous usage, making it ideal for restaurants and bakeries.

Sonar Flour Mill with Atta Chakki Attachment

This versatile machine not only grinds flour but also comes with attachments for other milling processes, adding value to your purchase.

Conclusion

For anyone looking to provide their customers or family with fresh and nutritious flour, investing in a Commercial Atta Chakki Machine is a smart move. Sonar Appliances remains a top choice in India, known for its commitment to quality, efficiency, and performance. With a range of models catering to different needs and budgets, it’s never been easier to enjoy the benefits of fresh, pure atta right from the comfort of your kitchen or business.

Contact Us

India

Sonar Appliances

Visit: https://sonarappliances.com/products/Commercial/Sonar-Flour-Mill

Call Us: +91 9312248787

Mail At: Sonar2025@Gmail.Com

ADD- E-77, West Vinod Nagar, Near Mayur Public School, Behind Mother Dairy, Patparganj, Delhi, 110092, India

[eximpedia1]

Millets Export from India: A Growing Opportunity in 2023-24

In 2023, the global community reaffirmed its commitment to millets, recognizing their potential to support biodiversity, promote small-scale farming, and enhance nutrition. As more people become aware of the health benefits of these gluten-free, protein-rich, and high-fiber grains, millets are gaining popularity worldwide. In this article, we will delve into India's millet export market, examine its production figures, and highlight the key exporters, HS codes, and global destinations for Indian millets.

Millets Production in India

India stands as the world's largest millet producer, accounting for 38.4% of global millet production. In 2023-2024, India produced over 15 million metric tonnes of millets, including Bajra (Pearl millet), Kangni (Foxtail millet), Jowar (Sorghum), Ragi (Finger millet), and Kutki (Little millet). The leading millet-producing states in India are Uttar Pradesh, Gujarat, Maharashtra, Rajasthan, and Karnataka.

The Growing Global Millet Market

The global millet market is projected to surpass USD 11.53 billion in 2024 and could reach USD 14.43 billion by 2029, growing at a compound annual growth rate (CAGR) of 4.60%. In 2022, India's millet industry was valued at USD 5.05 billion, accounting for over 40% of global millet production. The increasing awareness of millets' health benefits and their demand in international markets are driving the sector's rapid growth.

India's Export Performance: 2022-2023

Millets export from India has been on the rise, reaching a milestone of USD 75.45 million in 2022-2023. During this period, India exported 169,049.11 metric tonnes of millets, signaling a strong upward trend. Despite the challenges posed by the COVID-19 pandemic, India's millet exporters have successfully expanded their reach, exporting millets to a growing number of global markets.

Types of Millets Exported from India

India exports a variety of millets, including:

Finger Millets (Ragi): Known for its high calcium content, Ragi is a staple in many South Indian diets and is gaining traction internationally.

Pearl Millets (Bajra): Rich in iron and energy, Bajra is a versatile grain that grows well in dry conditions, making it ideal for export.

Sorghum (Jowar): Jowar is a popular millet with high nutritional value, including antioxidants and dietary fiber.

Small Millets: This group includes Kangni (Foxtail millet), Kodo (Paspalum Scrobiculatum), and others, which are favored for their high protein and fiber content.

Barnyard Millets (Sanwa): Another nutritious millet variety, rich in minerals and commonly used in gluten-free diets.

Pseudo Millets: This group includes Kuttu (Buckwheat) and Chaulai (Amaranth), which are also gaining popularity as health foods.

India's Key Millet Export Markets

In the 2023-24 period, India exported 11,723 millet cargoes, marking a 21% increase from the previous year. The major markets for Indian millet exports include:

United Arab Emirates

Nepal

Saudi Arabia

Senegal

Japan

Kuwait

United States

Germany

Italy

Egypt

These countries represent some of the largest consumers of Indian millets, reflecting their growing global demand. In particular, the UAE, Nepal, and Saudi Arabia have emerged as the top destinations for millet exports from India.

Leading Millet Exporters in India

India's millet export market is dominated by several top exporters who have established themselves as reliable suppliers of high-quality millets. Some of the leading millet exporters in India include:

Quessentials Private Limited

Sattva Millets and Food Products

Ambika Seed Co.

Magnum Foods and Snacks Private Limited

Earthling

V.R. Industries Private Limited

Prabhudas Jamnadas & Co.

Raj International

Eco Export

Adinath International

These companies have significantly contributed to the growth of India's millet export market, providing traders with access to a range of millet varieties and products.

Top Millets HS Codes for Export

In international trade, millets are categorized under specific HS (Harmonized System) codes. These codes ensure that products are classified consistently across global markets. Some of the top HS codes for millets export from India include:

10082920: Millet (Bajra) Other Than Seed

10082120: Millet (Bajra) of Seed Quality

10079000: Grain Sorghum Other Than Seed

10071000: Grain Sorghum of Seed Quality

10082960: Foxtail (Setaria italica)

10082970: Kodo (Paspalum Scrobiculatum)

10081010: Buckwheat of Seed Quality

10081090: Buckwheat Other Than Seed

These standardized codes facilitate the smooth and efficient trade of millets across borders.

The Future of Millet Exports

With the global millet market set to grow at a steady pace, India's role as a major exporter is only expected to strengthen. As demand for nutritious and gluten-free grains increases, Indian millets are likely to find even more buyers across the world. The combination of rising health consciousness and India's ability to produce and supply a diverse range of millet varieties positions the country to lead in this space for years to come.

To fully capitalize on the opportunities in the millet export industry, businesses can access the latest millet export data, market trends, and insights through platforms like Eximpedia.app. Staying informed and building strong connections with reliable millet exporters in India will be crucial for traders looking to enter this profitable market.

Conclusion

Millets are rapidly gaining recognition worldwide as a healthy, sustainable, and versatile grain. India, as the largest producer and exporter of millets, has a pivotal role in meeting global demand. With increasing exports to countries like the UAE, Saudi Arabia, Nepal, and the United States, India's millet export industry is on a strong growth trajectory. For businesses seeking to enter the millet trade, understanding production figures, HS codes, millets export data, and top exporters is essential for success in this flourishing market.

By leveraging the right data and partnering with top millet exporters, traders can tap into the immense potential of the global millet market, contributing to a healthier future while benefiting from a lucrative industry.