#marketing a brand
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Marketing doesn’t have to be overwhelming
We're here to help with all of your brand's digital marketing needs. Often times we play the role of Coach, Motivator and cheerleader: Staying disciplined and motivated can be challenging at times, but with the right strategies and mindset, you can achieve success. Stay focused, keep pushing forward, and believe in yourself and your business. You've got this!
Do you find yourself saying, “Marketing is Overwhelming”? Here are some strategies to help you stay motivated and focused on achieving your business goals: Set Clear and Specific Goals: Write down your marketing goals and be as specific as possible. For example, instead of setting a vague goal like “increase sales,” consider setting a specific goal like “reach out to 10 new potential customers…
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#how to market#how to market my brand#how to market my small business#how to market your brand#how to not get overwhelming with marketing#I don&039;t know how to market myself#marketing a brand#marketing a small business#Marketing Hacks#Marketing is Overwhelming#Marketing Suggestions#Marketing Tips#Marketing Tricks
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Just finished the grayscale pass on a new environment concept art piece. Not sure the Evil Crab Market is the best place to buy your seafood...🦀🔪
#mad rupert#concept art#environment concept art#fish market#gamedev#taking a break from one fish market to render a more detailed fish market is very on brand for me
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Why are people mad at the barbie promo?
it's not a standard promotional cycle for a film that happens to involve mattel's famous toy. it is a massive brand push to revitalize a product for a new age, and the movie is the commercial. it is not normal to have promotion that includes collaborations with: airbnb, hair tools, many makeup companies, rollerskates, forever21, canned lemonade, ruggable, toothburshes, skincare, shoe lines, gap, pacsun, OPI etc etc etc............... like i'm going to go see the movie! it will in all likelihood be fun and enjoyable. but this rollout is explicitly mattel's first phase in what they hope is a HUGE endeavor to make "cinema" out of every one of their products, as a way to get more people to buy these products. regardless of how the barbie movie turns out, it is not actually good for anyone to have a failing film industry turn to self-cannibalizing commercial products for story. i hope everyone has a good time! i don't give a fuck if you want to buy a hot pink dress and go with your girlfriends and revel in your #womanhood or whatever. but the degree to which mattel has already had input in the actual movie + made people think that their massive push of product is some sort of cool innovative trendy Promotion (while having plans to do this to. 45 other producuts) is like. lol oh boy.
#like who cares no one is going to yell boo at you and rip your fun barbie branded stuff out of your hands#but don't pretend it's like.#cool and new fun marketing for a regular ole movie#if you factor this in with the current state of the Movies.... bruh. el oh el!!!!!!#so like do whatever you want to do but don't act like people critiquing the rollout are like#antifeminist or something for pointing out some#um. troubling details
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#if you listen to the end you either get a secret message or you'll have wasted your precious time on earth being tricked by a nefarious tag#aren't you excited to see which one it is#it's probably just a trick to make you waste your time#drum up some notes#that's marketing babey#sales#business#charts#KPIs#suits#uhhhhhhh#branding#touch base#logistics#circle around#as per my last email
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Holden Torana GTR-X, 1970. Created by Holden's Fisherman’s Bend design and engineering department based on the LC Torana with a 160hp triple carburettor version of Holden's 186ci "Red" straight six engine. They used Opel-sourced 4 speed manual gearboxes and differentials. Three prototypes were made with ladder frame chassis (similar in concept to the Chevrolet Corvette) and fibreglass bodywork. The project was meant for series production, brochures were printed (see above) and the car was displayed at the Melbourne Motor Show but the programme was cancelled before production began. One of the prototypes was destroyed in testing, the white car above is in a museum and the 3rd (unfinished) car in in the hands of a collector
#Holden#Holden Torana#Holden Torana GTR-X#prototype#designs study#straight 6#wedge design#1970#General Motors#General Motors Holden#GMH#dead brands#Australian market
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Let's talk about Jump GIGA
Jump GIGA covers, 2016-2024. Volumes are published (left to right per row) as Winter, Spring, Summer, and Autumn releases, with 2018 and 2019 briefly breaking the pattern by having three Winter and three Summer volumes each. 2023 has an Early Spring volume in addition to the standard four.
So, people have pointed out that the 2024 Spring cover is, uh, not like other covers.
But I've only seen comparisons to other MHA GIGA covers and MHA Weekly Shonen Jump covers. Out of curiosity for what GIGA's typical marketing aesthetics might be, I put together a comparison between all of Jump GIGA's covers to date.
And, um. Some things stand out, to say the least.
First, let me clarify what Jump GIGA even is: it is a seasonal magazine from Shonen Jump, published separate from Weekly Shonen Jump. SJ is an absolutely massive brand and they have a number of magazines serialized outside of the most well-known weekly magazine.
The content of Jump GIGA is primarily made up of one-shots and spin-offs. From the beginning, a lot of the appeal has been the cool cover illustrations which showcase special merchandise that comes with the purchase of GIGA. Usually the cover also promotes big things going on related to the WSJ series, like movie events, new games, or special figurines for sale.
The marketing aesthetic has been clear from the start: the cover consists of one core illustration and a number of ads surrounding it. Most often you get a cover illustration of a protagonist, and then ads and merch for other series, e.g. Food Wars protagonist cover with One Piece film promotion and Haikyuu!! merch.
The purpose of this marketing direction is pretty obvious. Spin-offs and one-shots are not likely to generate a ton of interest consistently, so they lure people in with the cool covers and tempting limited edition merchandise of the series they already know and love. In this way, highlighting one series with the cover and different series with the merch makes sense, because maybe somebody doesn't care about Food Wars, but they definitely want those Haikyuu!! stickers, stuff like that.
Starting from 2020's Autumn volume, you can see a shift. For the first time, basically all of the merchandise is for the cover series. The Demon Slayer manga had already ended five months earlier in May, but a two-chapter spin-off was scheduled for release in WSJ during October. This GIGA was released exactly one day before the second chapter was published and it capitalizes on the hype.
After this point, only MHA and Jujutsu Kaisen dominate the cover and the merch in quite this way, with Black Clover getting attention last volume as a way to highlight the fact that it actually switched syndication from WSJ to GIGA.
Anyway, most commonly the cover illustration is a solo shot of a core cast member (usually but not always the protagonist), and if it's not a solo, it's a big cast illustration.
Only a few covers focus on two characters, and usually it's a crossover as opposed to characters from same series sharing the limelight.
Here we've got Food Wars' protagonist with the main characters from Dr. Stone and Act-Age.
The two covers most similar to the Izuku & Kacchan cover are 2022 Winter and 2023 Autumn.
Winter depicts the main trio of Blue Box in a seasonally-appropriate aesthetic. Not gonna lie, this one kinda makes me laugh--Blue Box is a romance and sports manga, and even though Christmas has a romantic air to it in Japan, instead of depicting any sort of like, hesitant but hopeful romantic energy between the heterosexual couple that actually get together later in the series, they focus primarily on the two girls being cute with the guy is a wee footnote? I mean, all right.
Meanwhile, Autumn depicts one of the protagonists with the series antagonist with a typical cool action style. I'm not very familiar with JJK, but I hear these two have got Some Drama going on, so, there's that.
The merch itself has also evolved over the years. Stickers and posters were present early on, but they have since expanded to decorative folders and now acrylic stands and coasters. 2021 Summer sees the first time the cover illustration is marketed as merch, with the Jujutsu Kaisen cover included as a decorative folder.
Right after that, the Kacchan cover of 2021 Autumn is included as a poster alongside earlier covers featuring Todoroki and Izuku.
2023 Summer's cover is a huge, wrap-around MHA cast illustration and it was published three days after chapter 396 came out, strategically timed to highlight the big shift in the final battle as Ochako vs Toga ends and All Might vs. AFO begins. Merch includes a decorative folder of the wrap-around cover and character motif stickers.
And then we get this!?
A duo cover illustration where the cover art itself has been merchandised to hell and back!?!?
Acrylic stand and pin set!?
Double-sided coaster showing bkdk greatest hits!? With volume 29's river scene cover!?
There's also a double-sided poster featuring the Spring cover with the ninth popularity poll art and a decorative bag with the anniversary art. The cover art itself is plastered all over the volume, front, back, and spine, apparently a total of 19 times.
I honestly don't know what to say about this. It feels wild that this is actually what the cover is. Obviously it is a huge marketing push in anticipation of season 7, and Izuku and Katsuki are the most popular characters, but. it just feels... unique.
In the course of Jump GIGA's publication, this direction is kind of unprecedented. Genuinely no one could have expected this. This seems to be the first time there's been this much merch for a cover. And it was a solid fucking move, marketing-wise--it's sold out basically everywhere, everyone is talking about it. And even people who don't follow the series or ship these two can't help but comment on how strikingly romantic it looks!?
I don't know how much say Horikoshi had in what the cover was, but damn it sure feels like he drew this with immense affection. I kind of wonder if he personally pushed for it to be these two, rather than the typical solo shot, cast shot, or even a protagonist vs. antagonist shot.
I'm KO'd, man. idek if this post is useful to anybody I'm just on my hands and knees here.
Everybody knows what we're all here for, and it's these cute boys finally getting their happy ending.
EDIT NOTE: I gathered much of the information and many, many of the images in this post from a fan-made Jump Database. I neglected to say it properly when I first posted this, but special thanks to the very dedicated people who maintain that website!
#bkdk#i'm losing it#idek how to go on#they're so beautiful#I was trying to be all thoughtful and intellectual about what kind of marketing game GIGA plays in SJ's arsenal of branding#but#this is just such a divergence from their typical approach#why are there basically no other duo covers#did the other mangaka just not particularly push for it#did other duos just not serve as attention-grabbing enough#there's nothing else like it#what am I supposed to do with this knowledge
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You just know Nikolai buys Price a box of those Behike 54s for Christmas every year and hands it to him like it's nothing, just a small token of his appreciation. International Arms Dealer sugar daddy Nikolai making Captain John Price of Bravo Six fame his sugar baby one £3,500 box of cigars at a time.
#captain john price#cod nikolai#price slamming the sports market brands#and then sitting down to really savour a Cohiba with Nik#expensive whiskey too#nikprice
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maybe an unpopular opinion but despite my passion for self development, i honestly dislike most typical 'self development' books and really believe you get a lot more self-expansion out of reading creative non-fiction, essays, philosophy, and literature. engagement with these types of works will expand your intellect and teach you how to grapple with big ideas for yourself, rather than following the rules set out by some girl boss or hustle bro in their glorified marketing pamphlet 'book'.
#i work in marketing and most of those books are vanity projects to market their personal brand...#which is not to say their insights can't be valuable but i take with a huge grain of salt#besides wouldn't you rather learn how to find your own answers?#personal excellence#it girl#it girl energy#that girl#becoming that girl#self improvement#self worth#self care#glow up#level up#self development#lucky girl syndrome#high value mindset#vanilla girl#glow up journey
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Tools That Will Help You Start Your Business For Free
ChatGPT
Canva
Stan Store
Stripe
Tiktok
Mailchimp
Pinterest
Hubspot
Capcut
Webflow
Unsplash
Google Fonts
Notion
WooCommerce
Convertkit
Calendly
Zapier
Sendinblue
Mozbar
Google Trends
Framer
YouTube
Answer The Public
IFTTT
Buffer
Videoleap
Snaptik
Google Analytics
Keyword.io
Trello
Google Docs
Instagram
Twitter
Hootsuite
Pixabay
Pexels
Wave
Grammerly
Calendly
Xero
Product Hunt
Semrush
PlaceIT
Asana
Loom
Namelix
#resources#marketing tools#seo tools#business tips#start a business#small business#entrepreneurship#entrepreneur#startup#start up#business#make money from home#make money online#marketing#ecommerce#branding#digitalmarketing#business growth
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chinese fashion by 离奇街地下批发市场
#china#fashion#chinese fashion#i like their brand name which means underground whosale market on surreal street
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i get such a sense of primal envy when looking at edwin’s clothes up close because god you can just tell his coat is real wool and made to last and not cheap flimsy mass produced garbage and auggagghhhh that was just STANDARD in his time. by no means am i saying i was #borninthewronggeneration because i like having vaccines and household appliances but. man. to have a personally-tailored coat like that that’d last for years and years……. and fabrics of fine thread-dense quality………. if only
#edwin would be so disgusted by shein products can you fucking imagine#i mean he’d be disgusted by most mass produced brand/off-brand clothing but fast fashion shit like that would be the Worst#thank god for the fact that I don’t think anyone in the group would wear that kinda shit. for wildly different reasons#crystal wouldn’t because why the fuck would she. she can afford the most expensive high quality shit on the market. and even if she goes#thrifting you can just tell if something looks/feels like cheap garbage she’d not even touch it#niko’s a fashion icon and constantly changing her outfits BUT she seems like the type who loves repurposing old clothing/re-arranging things#in her wardrobe and making different combinations rather than buying new clothes all the time and wasting perfectly good clothing#plus she wasn’t raised in America and likely did not get normalized to fast fashion#charles doesn’t because. well#you know.#ghost. and whatnot#even so I doubt his parents bought him clothes that often so he’d have to either save up the money to buy stuff he wants (probably thrifted)#or repurpose old clothes in various ways. his coat absolutely looks high quality and I bet he saved up like crazy for it#rambling#edwin#dead boy detectives#edwin payne
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#clean girl#cleancore#inner peace#peace#vanilla girl#it girl journey#becoming the it girl#early 2000s#pink#fashion#pink aesthetic#branding#it girl#pink core#colebabey888#makeup#dream girl journey#becoming that girl#that girl#making money#earn money online#digital marketing#lifestyle#little bits of life
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explaining modern brand names to a Victorian
me: so just like. a word, usually.
Victorian: a word related to the product, or-
me: no just a random word
Victorian: huh. because I'd have thought
me: yeah
Victorian: a word related to the product's alleged best qualities
me: no no it's just any word really. the founder might have some reason behind it, but it only makes sense to them most of the time
Victorian: interesting
me:
Victorian:
Victorian: but definitely misspelled right
me: oh EXTREMELY misspelled
#history#marketing#brand names#victorian#a bread company called Bakk'd-Best shaking hands with a tech startup called Wandr or something#there is literally a software company called Salsify. like the root vegetable. please explain this to me#only don't because there is no POSSIBLE way to make that a logical name. for a software company
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youtube
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Rambler American Super Station Wagon, 1960. The first generation Rambler American was something of a breakthrough model for AMC with sales helping AMC achieve 7.5% of the U.S. market and total Rambler sales of 485,745 placing it in third place among domestic US brands.
#Rambler#Rambler American#Rambler American Super Station Wagon#1960#long roof#1950s style#first generation#station wagon#chunky#AMC#dead brands#3 door#3rd place#US market#estate car#economy model
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