#itc benguiat
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fontseeker · 3 days ago
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ITC Benguiat (pronounced "ben-gat") was created in 1977 by Ed Benguiat, presumably while chainsmoking.
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Reddit user ChunkArcade said of Benguiat:
I had Ed Benguiat as a teacher in college. Absolute legend. He used to smoke in class (looonggg past when smoking indoors was illegal in NY), tell us stories for 75% of the class, then randomly drop gems of typographic genius that I still use on a daily basis at work. Such a good soul and a fucking REBEL.
Originally the letters were intended to form part of a logo for a friend's business, but when the logo was rejected, Benguiat decided to continue working on it and turned it into a font. It was one of approximately ten billion fonts Benguiat designed.
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ITC Benguiat is often described as an "Art Nouveau" font, but Benguiat denied this:
When I designed this font I was not thinking “Art Nouveau” style. My thought was just to create a beautiful font that would fit the need for a highly readable serifed font.
The font includes a number of ligatures, like AR, LA, SS, and TT, which are rarely used in practice.
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One of the many places ITC Benguiat ended up being used was on book covers in the late 70s and 80s:
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A well-known recent use of ITC Benguiat is in the Stranger Things logo, which is widely claimed to be based on the covers of Stephen King novels.
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But... I can't actually find any Stephen King novels with ITC Benguiat on the cover? Classic Stephen King novels actually used a modified version of Pacella Latina for his name and the title, and Korinna for smaller text. (Image below from avperth on Flickr.)
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Korinna and ITC Benguiat do look kind of similar, but Korinna was never used for titles. The only real similarity between Stranger Things and (some of) these covers is the way that the first and last letters of "StepheN" and "StrangeR" are bigger than the others.
I mean look at this shit:
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Are people blind? That's not the same font! Look at the E, look at the G! Look how thin the verticals of the N are! Just because they're both red doesn't mean they're the same font.
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"It graced the cover of countless Stephen King novels", but they couldn't find a single example because none of these covers actually used ITC Benguiat (nor do they all use the same fonts as each other). They are right about Choose Your Own Adventure books using it, though:
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Fonts In Use has more examples of ITC Benguiat, as well as higher standards than slop factories like Screen Rant and Collider.
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fontseeker · 5 days ago
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I just wanna let you know that me and a few friends have a group chat dedicated to posting instances of ITC Benguiat that we see + a few other fonts that are similar in our brains (windsor, korinna, friz quadrata). Idk if you have a benguiat post but if you do the search function isn’t showing me it
Not yet. But here's a big ITC Benguiat Q on a vinyl record cover:
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hardtickettohomevideo · 1 year ago
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Schlocktoberfest XIII - Day 18: The Slayer
The Slayer (1982) Trailer: *Spoilers Throughout* What’s This About: A bunch of people go to an island, there’s a hurricane, there’s some nightmares, and then some slaying. Here are some of my observations as I watched the film: Another movie that wastes no time, a few seconds of music then TITLE CARD! This woman Kay is almost paler than Aubrey Plaza. I think the source of Kay’s nightmares has…
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chetipo · 2 years ago
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ITC Bookman è un font  molto adatto per blocchi di testo leggibili. Edward Benguiat nel 1975 ha rivisitato per ITC il carattere Bookman creato nel 1860 da Alexander Phemister per la fonderia scozzare Miller & Richard. Il carattere originale, ora noto come Bookman Old Style, fu creato quale alternativa al Caslon, migliorando quelli che erano ritenuti difetti, ovvero alleggerendo le grazie e accorciando i tratti ascendenti e discendenti. ITC Bookman presenta nuovi pesi e una più ampia altezza x, per ottenere un aspetto più semplice che ben si adatta a lunghi testi e a titolazioni.
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vyxated · 4 months ago
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Hi! Can you, please, say what font override are you using in your latest Chalk'd update pics (with reaper rewards)? Thank you!
It's the Sims 2/ITC Benguiat font, which you can download from thepancake1's post, but I'm using a personal edit/file that uses the bold versiom instead of the regular font.
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plumdale · 1 year ago
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Did you make your own front for the smilish letters and the English letters if so how did you do it or what's the fronts names??
I use a ts2 font replacement in game and the name of that font is ITC benguiat gothic
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fizzytoo · 2 years ago
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Hi! Love your post so much, always makes me happy to see you on the dash. I wanted to ask about your editing process? Your screenies are so creative and beautiful! What font do you use? Thank you! Have a lovely say.
Hi anon! Ty for the kind words 🦔 <3
My editing process is pretty simple, considering reshade does a lot of the heavy lifting. I use a slightly edited version of Sunset & Vinyl (I just changed the vibrance and adof settings).
I use Photopea to edit. I like to use this psd template provided by @buglaur. You just have to resize your screenshots. Even if you don’t use a reshade, the psd file has nice coloring overlays that work well with the vanilla coloring/lighting.
If you’re editing more than one shot, I find it easier to put all of the photos into a single folder, then resizing the folder as a whole using Free Transform (grab a corner and drag while holding Alt/Cmd so it can resize uniformly from the image’s center). I just delete each image layer after i edit them^^
After my images are resized, I use the same Oil Paint and Sharpen settings laur provides except i turned them into an action.
My favorite and most used fonts are Porcelain Journal and ITC Benguiat Gothic (Sims 2 font). There's also The Sims Sans if you want a Sims 4 style font.
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worm-dark · 2 years ago
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Oh look a better image of the Monologues card!
This is an illustration (and layout) for @publishinggoblin's Alleyman Podcast CD Set, a crowdfunded project on @kickstarter.
"Monologues in the Dark" is based on episode 5, "The Myth, Alive" in which someone delivers a one-person show from an empty stage to a one-man audience. To capture the spooky vibes, I went with an Edward Gorey / Charles Addams-inspired illustration style and everyone's favorite horror typeface, ITC Benguiat.
Background photo by @ liammcgarry_ on Instagram.
See the Alleyman Podcast CD Set Kickstarter campaign here: https://www.kickstarter.com/projects/publishinggoblin/the-alleyman-podcast
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bbrealonart245-01 · 4 months ago
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PROJECT 4 WIP
I went ahead and started to piece the letters together which wasn't bad, I just didn't know what letter i wanted to put together. for my fonts I chose were ITC BENGUIAT for serif and ITC FRANKLIN GOTHIC for San serif. I have a thought on what I want as far as colors and my vision for my project goes I just haven't put it on the vision board but I am starting on that now.
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rtranarts245-001 · 4 months ago
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Project 4 WIP
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I have started on my sans serif letterforms with Proxima Nova. I do like a few of these, but I might sketch out some more. For the serif font, I plan to use ITC Benguiat, which I am excited to get started on because it has sharp edges and different weights throughout the letters.
I haven't created it yet, but I plan for the colors of my mood board to be a bit bold or washed out. I have not completely decided yet on that.
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enkeynetwork · 5 months ago
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soliss-occasus · 2 years ago
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Not sure when ITC Benguiat turned from "Stephen King font" to "Stranger Things font" in my head, but I'm kind of concerned at how deep the brainrot is getting
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myfontz · 2 years ago
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Inspired by the 1920s German Bauhaus movement, Avant Garde was designed by Herb Lubalin and Tom Carnase for ITC in 1970. The typeface design was based off the logo Lubalin created for Avant Garde magazine. One cool thing I like about Avant Garde is all the crazy alternate characters it contains like the sloped A and V, although it’s easy to go too far with the alternates—Ed Benguiat once said, “The only place Avant Garde looks good is in the words Avant Garde.” Avant Garde is famously used in the Adidas logo.
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cephaloph0re · 2 years ago
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i have been cursed with the ability to spot any variation on the benguiat pro ITC font anywhere
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fontpolice · 3 years ago
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Losing faith Maybe we should be more tolerant of the lettering done by the amateurs—spacing and centring are not everyone’s strengths. But the top line with the church’s name? There’s no excuse for squashing ITC Benguiat that badly. (Spacing, kerning, and centring could be better, too.)
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plumdale · 2 years ago
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Hey there!! I was wondering what font you use in your duarte gameplay pictures?? I really like it~ thank you in advance
I use this sims 2 font replacement and the font is called ‘ITC Benguiat Gothic’ if you wanna download it from a font website
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