#creative marketing industry

[waterparksdrama]

I have no one levelheaded to discuss this stupid band with so I'm directing this to you but. Oh my god the way he constantly complains about having no hits is making me crazy. I get some of the frustration w fbr I guess but I feel like he's focused so hard on that and is scrambling to blame someone for them not being in arenas as if funeral grey radio play would have propelled them into household name superstars. They're not the world's biggest band but he genuinely seems so bitter they're not 21p or fob when they're doing well considering how the music industry is. It honestly puts a weirder taste in my mouth than the favoritism idgaf about that

here's what anon is referring to for context but wow still bitter as he was in 2022 when he was realizing they were going nowhere even with a label that famously fucks people over unless they're marketable enough but hey at least instead of lashing out at his own fans that provide for him he identified at least on source of his failures can't say that about every man's problems. too bad he didn't realize one of the problems was himself so that's another loss for self realization.

(can i also point out how he's clearly trying to play victim in a situation he brought attention to like yes this label is bad but are you trying to get them on your ass by saying the quiet part out loud????)

this pursuit shouldn't be surprising honestly, awsten always talks about wanting to be a pop star and is the worst with labels and fbr is one of the most draining alternative labels out there for trying to make every one of their artists a pop star and dump them if they're not marketable enough.

if you wanted to go deeper, i guess you could also root some of awsten's own obsession over business and metrics affecting the quality and reception to his works back to the people he looks up to/has boosted parx's career and him naturally adopting those habits in his own way. big example right now is finn mckenty aka the punk rock mba. parx got their start posting their music videos on his old music site, stuffyouwillhate.com which was a blog that covered alternative music and awsten has hung out with him irl on a tour stop in the past couple of years. and despite all this music stuff, finn has retired from his youtube channel because he says he actually hates music and only cares about money and essentially does a wiki read on all the bands he covers because he only cares about marketing. yeah sure okay dickbag at least you're being honest now but spewing out slop and blaming the market instead of going against your own interests is stupid lol.

don't even get me started on the maddens and their fucking outputs and crypto bro isms bleeding into everything they do. they had good songs i'll admit but that was like over ten years ago and even since they reunited, they haven't put out a new album since then to focus on stuff like buying altpress and attempting to cater to their decidedly alternative fanbase by shoehorning joel madden's podcasts (usually with mddn artists, most of which have dropped them as management at this point including parx) every fucking week and trying to make web3 stuff a thing on there for a couple years when PEOPLE ONLY FUCKING CARE ABOUT MUSIC AND NOT STUPID ATTEMPTS TO MAKE MONEY OFF OF BLOCKCHAIN DOLL MAKERS

ugh anyways you can already see some of these patterns and habits in awsten the real big difference is he genuinely does love music and making things and producing and being insane with thousands of demos but sometimes the business side gets the best of him thinking it must be transactional that because of the amount of insane work he can put into making even just one mixed and mastered song warrants success and if they don't get it, he will beg and barter his way with fans into getting enough streams for him to get one taco in houston or lash out when someone points out a flaw in that thinking because obviously he can't possibly be part of the reason waterparks isn't getting any bigger but just gaining a small portion of more insane fans who want to tear him to pieces and fuck the wounds all while he goes more insane with them because if he doesn't have the success he wants, he at least wants the consistent attention and affection he can get from fans that don't turn on him.

but yeah, sure funeral grey could've been a pop radio hit but maybe other things that led him to now could've changed too. - iz

[novlr]

Did you know that it's not just self-published writers who have to do their own marketing? Those who go the traditional publishing route need to as well. Get the most out of your publishing partnerships with these tips!

[pharawee]

Turns out it wasn't just Bank Chanwut who left M.Flow but Willi Arawill, Frame Noraphat, Float Nattawut, Poom Soravis and Phuri Phuwanon as well (so basically their whole boygroup project that was showcased in Beyond the Star the series).

I wonder if this is a sign of another production company running into financial trouble or just a case of contracts not being renewed.

[iampikachuhearmeroar]

i love when hiring managers play cute little games with applicants in their job descriptions on seek.

[music-matters20]

#TheWeeklyRoundUp - 02.09.23

A bulletin covering the latest news of the past week from the music industry

[mychampagne-mybubbles]

Harry Styles & his slippery finger • Using another lame old tactic • upload & delete • 06.03.23

back in 2017👇🏼

[hicapacity]

A szerző a blogtulajdonos jóbarátja [tehát az én barátom] 🤩 https://www.routledge.com/The-Art-Business-Art-World-Art-Market/Taylor/p/book/9780367513238

[seilon]

to this day i do not understand why monster was more popular than lucky one when exo released them both that one year. like lucky one sounds more unique AND the mv has a dope experimental scifi lab concept goin on. is it just the edginess of monster that made it more popular??? I don’t get it. its been years.

[cultivating-wildflowers]

Speaking specifically for spec fic here: I can understand having a maximum word count limit for debut novels, but I don’t get enforcing a minimum word count limit. The only justification I’ve seen for this (not that I’ve dug too deeply into the subject) is “we don’t believe it’s possible for any story under X amount of words to contain adequate worldbuilding” how do you explain Westmark

[fastlane-freedom]

Disruptive Business Strategies: Innovate, Compete, and Succeed

Disruptive business strategies are innovative approaches that challenge the status quo of the industry and introduce new products, services, or business models that change the way things are done. Here are a few examples of disruptive business strategies that have expanded businesses worldwide: Uber: Uber is a ride-sharing service that disrupted the traditional taxi industry. Instead of owning a…

[lnk-and-lnspiration]

The Pros and Cons of Self-Publishing vs. Traditional Publishing

Self-publishing and traditional publishing are two distinct paths for authors to get their work out into the world. Both have their advantages and disadvantages, and it’s important for authors to weigh the pros and cons before making a decision. In this post, we’ll take a closer look at the key differences between self-publishing and traditional publishing, and the benefits and drawbacks of…

[magnatrash]

Nothing as unfortunate as being a graphic designer

[apcseo]

Ad Agency In Delhi-NCR for Consumer Goods: How Apppl Combine is the Best Ad Agency

In the ever-evolving market of consumer goods, creating compelling and effective advertisements is crucial for standing out in a crowded space and driving consumer engagement. Apppl Combine being a leading ad agency in Delhi NCR, combines creativity, strategic thinking, and industry expertise to deliver exceptional advertising solutions for consumer goods brands. Here’s how we position ourself as the best ad agency for consumer goods in Delhi NCR:

1. Understanding Consumer Behavior

A deep understanding of consumer behavior is essential for creating effective ads. We excel in researching and analyzing consumer trends, preferences, and purchasing behaviors to craft ads that resonate with target audiences.

Strategies Include:

- Market Research: Conducting thorough market research to identify consumer needs, pain points, and buying motivations.

- Audience Segmentation: Segmenting the audience based on demographics, psychographics, and buying habits to tailor messages and strategies effectively.

- Consumer Insights: Utilizing data and insights to understand how consumers interact with brands and what drives their purchasing decisions.

By leveraging consumer insights, we ensure that ads are relevant, engaging, and impactful.

2. Developing a Strong Brand Identity

A strong brand identity helps consumer goods brands stand out and create a lasting impression. We work with brands to develop a distinctive and memorable brand identity that aligns with their values and resonates with their target audience.

Strategies Include:

- Brand Positioning: Defining the brand’s unique value proposition and market position to differentiate it from competitors.

- Visual Identity: Designing a cohesive visual identity, including logos, color schemes, and packaging, that reflects the brand’s essence.

- Brand Messaging: Crafting clear and compelling brand messages that communicate the brand’s story, values, and benefits.

By developing a robust brand identity, we help consumer goods brands create a strong presence and build recognition in the market.

3. Creating Compelling Ad Content

Compelling ad content captures attention, communicates value, and drives action. We focus on creating high-quality, engaging content that effectively showcases consumer goods.

Strategies Include:

- Storytelling: Using storytelling techniques to craft narratives that connect emotionally with consumers and highlight the benefits of the product.

- Visual and Multimedia Elements: Designing eye-catching visuals, videos, and interactive elements that enhance the ad’s appeal and effectiveness.

- Ad Copywriting: Writing persuasive and clear ad copy that conveys key messages and prompts consumer action.

With a focus on creating engaging content, we ensure that ads are both captivating and effective.

4. Leveraging Multi-Channel Advertising

Multi-channel advertising allows brands to reach consumers through various touchpoints, increasing visibility and engagement. We utilizes a multi-channel approach to maximize the impact of consumer goods ads.

Strategies Include:

- Channel Strategy: Identifying the most effective advertising channels for the target audience, including digital platforms, TV, radio, print, and outdoor media.

- Integrated Campaigns: Developing integrated campaigns that deliver consistent messaging across all chosen channels.

- Cross-Platform Promotion: Utilizing cross-platform strategies to reinforce messages and increase reach.

By leveraging multiple channels, we ensure that consumer goods ads reach a broad audience and make a lasting impact.

5. Optimizing for Digital Advertising

Digital advertising offers precise targeting and real-time optimization opportunities. We excels in creating and managing digital ad campaigns that drive results.

Strategies Include:

- Targeted Ads: Using data-driven targeting to reach specific audience segments based on interests, behaviors, and demographics.

- Ad Formats: Utilizing a range of digital ad formats, including display ads, social media ads, search engine ads, and video ads, to engage consumers effectively.

- Performance Tracking: Monitoring ad performance in real-time and making data-driven adjustments to optimize results and ROI.

By optimizing digital advertising efforts, we help consumer goods brands achieve better engagement and conversion rates.

6. Innovative Creative Strategies

Innovation is key to capturing consumer attention and standing out from the competition. We employ creative strategies that push boundaries and deliver fresh, impactful ads.

Strategies Include:

- Creative Concepts: Developing innovative and original ad concepts that differentiate the brand and grab attention.

- Experiential Marketing: Creating interactive and immersive experiences that engage consumers and enhance brand perception.

-Trend Integration: Incorporating current trends and cultural references to make ads more relevant and appealing.

With a focus on creativity and innovation, wel ensures that consumer goods ads are memorable and effective.

7. Data-Driven Decision Making

Data-driven decision making enhances the effectiveness of ad campaigns by providing valuable insights and performance metrics. We leverage data to inform strategies and optimize campaigns.

Strategies Include:

- Analytics and Reporting: Using advanced analytics tools to track ad performance, measure key metrics, and generate detailed reports.

- Consumer Feedback: Gathering and analyzing consumer feedback to understand their reactions and preferences.

- Continuous Improvement: Applying data insights to continuously refine and improve ad strategies and tactics.

By utilizing data-driven approaches, we help consumer goods brands make informed decisions and achieve better results.

8. Building Strong Partnerships

Strategic partnerships can amplify the impact of advertising campaigns and enhance brand visibility. We build and nurture partnerships that benefit consumer goods brands.

Strategies Include:

- Influencer Collaborations: Partnering with influencers and brand ambassadors who align with the brand’s values and have a strong connection with the target audience.

- Media Partnerships: Collaborating with media outlets and publishers to extend the reach of ad campaigns and secure premium placements.

- Cross-Promotions: Exploring cross-promotion opportunities with complementary brands to increase visibility and engagement.

By building strong partnerships, We help consumer goods brands expand their reach and enhance their advertising efforts.

9. Focus on Consumer Experience

Creating a positive consumer experience is crucial for building brand loyalty and driving repeat purchases. We integrate consumer experience considerations into advertising strategies.

Strategies Include:

- Seamless Integration: Ensuring that ads align with the overall consumer experience, including website design, product packaging, and customer service.

- Personalization: Tailoring ads and messaging to individual consumer preferences and behaviors to enhance relevance and engagement.

- Customer Journey Mapping: Understanding and optimizing the customer journey to create cohesive and impactful ad experiences.

By focusing on consumer experience, we help consumer goods brands build lasting relationships with their audience and drive long-term success.

Apppl Combine, as the best ad agency for consumer goods in Delhi NCR, combines a range of expertise and strategies to create compelling and effective ads. From understanding consumer behavior and developing a strong brand identity to leveraging multi-channel advertising, optimizing digital campaigns, and focusing on innovative creative strategies, we deliver comprehensive solutions that drive results.

By utilizing data-driven insights, building strong partnerships, and prioritizing consumer experience, We ensures that consumer goods brands stand out, engage their target audience, and achieve their marketing goals. In a competitive market, Apppl Combine’s  commitment to excellence and innovation positions it as the top choice for consumer goods brands seeking impactful advertising solutions.

This post was originally published on: Apppl Combine

[dechnsign]

Plight of Design Job Aspirants

Attention is required by the leaders in the design industry.

(LONG POST AHEAD)

There have been many complaints nowadays about companies giving design tests or assignments, and thereafter, the candidates are left unanswered.

The job market has been difficult for everyone looking for opportunities.

People may spend weeks or sometimes months looking for a job, which is sad.

I have even seen the so-called design leaders on LinkedIn showing concern towards this trend of INCREASE IN THE NUMBER OF UNEMPLOYED DESIGNERS.

Let me tell you that this has just not started in 2024.

This trend has been there in 2022, 2023, and I may not be wrong that this will continue in the next year as well.

And the solution is most hilarious to this one by those leaders.

According to them, the candidates do not have the skill, they do have that hunger in them to learn, and Falana Dheemkana.

Then the question is why do we waste time on design assignments?

Don't the people hiring see our portfolio when shortlisting people for the assignment round?

I just have a simple question.

Many people may have those assignments - the company ones.

So why waste the effort?

So should we start displaying those on our LinkedIn/Behance/Instagram whatever?

Because the person who is taking the interview will ask ke bhai why are you unemployed for so long? What were you doing?

We will show them those REJECTED Assignments.

So is it fine to do so?

I am waiting for the responses.

[soapdispensersalesman]

Oliver Age 24 is back ( ･ิω･ิ)

[music-matters20]

the technological changes at work in the creative industries today are fundamentally different from those that came before them.

please do check out the article: Back in time (i)