#also the ones on asos are the ones with platform soles and i want the ones without

[armandism]

asos kinda shitty for having doc martens cost over 290 bucks when i could get them straight from the drmartens site FROM THE USA and theyd still be cheaper

[harveyguilleniconodelamoda]

GalaxyCon Raleigh

Last weekend I was lucky enough to attend days 2-4 of GalaxyCon Raleigh, and meet Harvey in person! I'll write more about that on my personal blog, but here I want to write up Harvey's outfits for the weekend, for three reasons:

I love his con style and how he's always wearing clothes that seem comfy but are also stylish.

I finally found the source for one of his fabulous shirts and I'm excited!

I may have contributed an accessory to his outfit on Saturday (I'm fine I'm totally normal about this).

Without further ado, let's start with Saturday!

Saturday

Harvey arrived at the autograph tables on Saturday sporting a red stadium jersey, much like this one from EPTM USA.

This boxy-fit jersey is a heavyweight polyester mesh and has loose, short sleeves and a crew neck. It comes in sizes up to 2XL (60-inch chest measurement) and is regularly priced at $40 (currently on sale for $30).

He styled this with a black tank-top underneath the jersey, his black overalls, black sneakers, an LA Dodgers cap worn backwards, and a silver aluminum tab choker necklace with a heart pendant. Harvey explained that the necklace was made of recycled materials, and was a handmade gift from a friend.

The Dodgers cap appears to be part of the New Era 59Fifty fitted field series. The 59Fifty website describes the brand as "the originator of the true fitted New Era's flagship style and an icon in sport and street culture. It is worn on the field of play by athletes worldwide." You can find similar caps on the 59Fifty site, in prices ranging from $41 to $99, or this specific cap is available from several sellers on eBay.

The sneakers really intrigue me, because they're another example of the specificity of Harvey's accessories. The sneakers are black lace-up high tops with an oversized tongue, black soles, and a side snap buckled strap at the ankle. I have been able to find sneakers with three or four of those traits. I have yet to find an exact match to all of them, but I plan to keep looking! I may do a separate post on Harvey's casual footwear, actually.

Lastly, if you saw Harvey early at autographs, you might have noticed a new addition to his outfit later in the day: a stack of iridescent blue-black beaded bracelets with silver letters. These are friendship bracelets I made and brought to the autograph table, and I was extremely touched that Harvey not only put them on immediately there at the table, but wore them for the rest of the day and even posted them on his Instagram stories a couple of days later.

The silver letters on each bracelet spell out one of the names of Harvey's character from Blue Beetle: José Francisco Morales Rivera De La Cruz. The name on each bracelet is bracketed by cylindrical mood beads which change color with body temperature. Harvey revealed in his Instagram story that he added the De La Cruz onto the end of the scene, and director Angel Manuel Soto chose to keep it in. Harvey shares many fans' headcanon that Guillermo and the Doctor are related!

Sunday

On Sunday Harvey arrived to photo ops wearing a brightly-colored floral shirt that, if you follow his social media, you may have seen a few times before!

This Camicia comoda con stampa a fiori vivace (Comfortable Shirt with lively flower print) is a lightweight 100% viscose button-up from ASOS DESIGN Italy. It comes in sizes up to 4XL (54-56-inch chest), and is currently on sale for 21.24€ (originally retailed for 24.99€).

Harvey styled this with black shorts, black platform lace-up ankle boots, and his Heart of the Ocean replica necklace (a Titanic reference that might set your head spinning if you've ordered the @wwcitszine Volume 4--and if you haven't, you should!). He was also sporting another colorful stack of friendship bracelets, though I unfortunately don't know the details on those!

Heart of the Ocean replicas can be found many places online. I'm partial to these Etsy offerings, all under $50:

Titanic Necklace from BruarCards, $26.79

Heart of the Ocean Prop Replica from ReelArtTreasures, $39.99

I've talked shorts before, but I'm partial to these Old Navy Slim Built-In Flex Rotation Chino Shorts in color Black Jack. They have an 8-inch inseam and are available in up to size 54W. Currently on sale for $13.49!

I'm still looking for the boots. Look for that footwear post coming (hopefully) soon!

[agentrouka-blog]

Thank you for replying my queries so patiently. I wanted to ask you about Tyrion using wildfire against Stannis army in The Blackwater war and think this is how Aegon felt. Then he thinks that people of KL should be grateful to him because he saved them but they are angry. Do you think it's foreshadowing Dany? Also Tyrion eyes are described by Sansa in ASOS having two color black and green with lust and anger in them. Dany also had two dragons of black and green. LF also had grey green eyes.

Hi there!

Downstream, commoners and highborn captains alike could see the hot green death swirling toward their rafts and carracks and ferries, borne on the current of the Blackwater. The long white oars of the Myrish galleys flashed like the legs of maddened centipedes as they fought to come about, but it was no good. The centipedes had no place to run.

A dozen great fires raged under the city walls, where casks of burning pitch had exploded, but the wildfire reduced them to no more than candles in a burning house, their orange and scarlet pennons fluttering insignificantly against the jade holocaust. The low clouds caught the color of the burning river and roofed the sky in shades of shifting green, eerily beautiful. A terrible beauty. Like dragonfire. Tyrion wondered if Aegon the Conqueror had felt like this as he flew above his Field of Fire. (ACOK, Tyrion XIII)

Tyrion is oddly sympathetic toward Aegon and his fascination with the green flames is indeed similar to Dany at Drogo's funeral pyre.

Interestingly, Dany loves the orange and red and blue flames, while Tyrion finds them insignificant compared to the unnatural green.

Another step, and Dany could feel the heat of the sand on the soles of her feet, even through her sandals. Sweat ran down her thighs and between her breasts and in rivulets over her cheeks, where tears had once run. Ser Jorah was shouting behind her, but he did not matter anymore, only the fire mattered. The flames were so beautiful, the loveliest things she had ever seen, each one a sorcerer robed in yellow and orange and scarlet, swirling long smoky cloaks. She saw crimson firelions and great yellow serpents and unicorns made of pale blue flame; she saw fish and foxes and monsters, wolves and bright birds and flowering trees, each more beautiful than the last. She saw a horse, a great grey stallion limned in smoke, its flowing mane a nimbus of blue flame. Yes, my love, my sun-and-stars, yes, mount now, ride now. (AGOT, Daenerys X)

(Interesting visions in the fire, too.)

Tyrion and Dany both are definitely entranced by the power inherent in the fire. They see beauty where others are horrified, they are attracted to the sheer destructive force.

Using the word "holocaust" here is a deliberate choice by GRRM, invoking the meaning of a sacrifice by fire (as with Dany's pyre), as well as the Shoah, or rather the generalized meaning of a massive scale killing, especially by fire. ("Nuclear holocaust".)

Dany's pyre becomes likened to Tyrion's "jade holocaust" at KL through this word choice, as does the mention of Aegon the Conqueror's Field of Fire (another massive killing by fire) and literal dragonfire. This is one of GRRM's less subtle moves, honestly.

Perhaps the different eye colors and the different flame colors have a similar split meaning. The "natural" fire is insignificant compared to the unnatural "green" vast destruction of what the dragons will be able to accomplish. Drogon's fire is black. Viserion's is golden. Rhaegal's is orange and green.

(Tyrion's eye colors also match the Blacks and Greens of the Dance of Dragons, but that history is not my forte.)

Tyrion's strategy with the fire actually is mirrored by the Night's Watch defending against the South-side attack by the Magnar of Thenn, which also used a fire trap.

Where Tyrion used the Chain to trap the ships on the Blackwater, the Watch lured them onto the great staircase and then lit fires on two platforms above and below.

Up above another fire was blooming. The old wooden steps had drunk up oil like a sponge, and Donal Noye had drenched them from the ninth landing all the way down to the seventh. Jon could only hope that most of their own people had staggered up to safety before Noye threw the torches. The black brothers at least had known the plan, but the villagers had not.

Wind and fire did the rest. All Jon had to do was watch. With flames below and flames above, the wildlings had nowhere to go. Some continued upward, and died. Some went downward, and died. Some stayed where they were. They died as well. Many leapt from the steps before they burned, and died from the fall. Twenty-odd Thenns were still huddled together between the fires when the ice cracked from the heat, and the whole lower third of the stair broke off, along with several tons of ice. That was the last that Jon Snow saw of Styr, the Magnar of Thenn. The Wall defends itself, he thought. (ASOS, Jon VII)

The fire is oil on wood, started with torches, much like Dany's pyre, but it is not a sacrifice, nor is there a sense of beauty or triumph. Jon does not focus on the flames, only on grim death. The people are not centipedes. "The Wall defends itself." It's a cold, numb resignation to carnage.

Jon is not Tyrion, Jon is not Dany.

[littlemix-styleblog]

How do you find the clothes that the girls wear ? i find it so hard ! xxx

I think for a lot of people without knowledge of fashion it is hard and I`m not insulting you in any way, I think for people like yourself your knowledge is limited. I once started out like you and i`ve been doing this for several years now and overtime you learn, you grow and you get a eye for things. So for example you learn about all the different details like the difference between lace and crochet or chiffon and organza, You learn about colours too, Sizes and lengths so for example the difference between a midi and maxi. Also familiarise yourself with what brand does what so this helps a lot with designer clothes,Gucci are known for their bees and that red and green tape thing they have, also monograms so if Little Mix wear something and you recognise it you know immediatley it`s from Gucci. So it`s about associating something with a brand so here are some examples...

Alexander McQueen - Skulls

Christian Louboutin - Red soles

Prada - Prada have a triangle logo always facing down on their clothes

Dolce & Gabbana - Florals

You also get a knack for what shop/website sells so for instance you know PrettyLittleThing and MissGuided do fast fashion...I`ve done a list for you below

Perrie - She`s moving away from the black, leather style now and is more into the white, chic, trendy, modern stylish theme so nearly everytime she`s seen my first place I would go too is Zara because it matches her style, Along with Mango. Other places I would consider for Perrie is Topshop, Freepeople and Urban Outfitters as it`s her style.

Jade - Jade`s style latey is she has gone back in time a bit to her tomboy ways and she likes to wear oversized clothes, sporty vibes, slouchy and that gives off the scent to me she doesn`t care what she looks like in public anymore she`ll wear whatever she wants. She also likes colour, funny memes or a quirky picture or something so places I would go for her is Urban Outfitters, Jaded London, ASOS - She also has gets a lot of her stuff from Boutiques which doesn`t help. 

Leigh - Leigh`s style is a bit hard to describe at the moment, She`s transitioning into the Perrie with the rock chic/boho girl. Out of all the girls she`s the one with the most designer items I think (Perrie is on her tail) So Leigh`s style can be hard to find but familarise yourself with a website that sells designer gear so my 2 main ones are Net A Porter and Farfetch (Dodgy website though), But not every item is on every single designer website so you gotta look at the rest so I look at Selfridges, Luivsaroma, Matchesfashion etc. Her holiday style is easier to explain and she`s quickly following Jade in becoming my favourite but i`ve noticed she likes a lot of citrus colours now, sometimes bright neon colours too and It compliments her skin tone well. Most of her holiday clothes is from ASOS, Her dining out gear is mostly designer..She seems to be a big fan of Jacquemus at the moment.

Jesy - I wanna say she is edging away from her black phase, but it `s a long process as she`s still wearing all black now. She is wearing more colour, thankfully. Her style is well from what I can see she likes showing her midriff now, so she likes a crop top or two, She loves baggy denim jeans and chunky boots. She seems very bold so likes platform heels and oversized jumpers or something. The best way to describe her is Bratz girl fashion which isnt a bad thing as it relates more back to the 80s/90s fashion. Places I would shop for at the moment is PrettyLittleThing..Not really much else I can think of really unless it`s designer.

Then of course 90% of the time the girls have worn the items before. So it`s all about looking at the places they`ve shopped at recently, Where they do shop, What they wear, who they wear.

It will take time slowly and gradually but don`t give up you`ll get their eventually :)

[jorjathomas]

Lifestyle trends based on my target audience

When research gaps in the market, I began to think of ways I could get as much content in my zine. Although I had my own personal advice and tips, I also need some content that would help enable more engagement. This is why I have began to look at potential lifestyle trends from the website LSN so I could use in my zine. I also looked into my target audience and how they are researched to behave so I can understand my target audience better. My age group will be people aged 16-24 meaning currently, most of these women fall into Generation Z.

Article 1: How Joy scrolling can uplift brand storytelling (March 2021)

The first article I looked into explains the new aesthetic for story telling. As the pandemic hit, there was a lot of bad news surfaced. Artists took a step forward to create uplifting news and advice that can help distract society and focus on the good temporarily. Ives seen this surge of design all over the internet and a lot of news has been produced in an artistic way to make the articles easier to read. This is a less intimidating approach to new which i like and want to follow for the magazine however i am also weary of the dangers of this. I don't want to distract or wash the important information with pretty art but influence it to be more visible. This article helped influence my decision as this way for creating has become popular in society. A lot of this style seems to be digital however I hope to move this movement into physical consumerism to aid the popularity of magazines.

Here are some examples which were published on the LSN article. (March 2021)

Spreading this positivity across social media has created a lifted and conscious internet algorithm and i think has broken the dark internet cycle of having to look perfect and be ‘amazing’ all of the time. Getting rid of this influencer life and spread important events and news that could educate a person is much more important than having to look a certain way to feel accepted. I wish to do this with my zine and these examples validify my urge to change and create a positive society.

When completing trend research, we looked at trends for the summer and there seemed to be a lot more colour plastered onto life. I can see this now coming into action with this new approach to news by adding sketches and other forms of art into important messages and advice. Just like the Trend project, I hope to bring a euphoric feel and uplift a reader with the assistance of bright colours.

Article 2: Need to know (11/02/21)

The second trend article i looked at involved a lot of information which became popular over the new year. The most distinctive article was about post pandemic self-care. As you should know already, this subject is heavy within my concept so I was interested to see what has changes when taking care of yourselves pre and post covid lockdown. This LSN article states that-  ‘Many US citizens plan to continue engaging in the self-care routines they've established during the pandemic.’

The Need to know article also reports that- ‘According to a recent survey conducted by OnePoll for US wellness software company Vagaro, two-thirds (67%) of people agreed that the routines they developed during the pandemic have become a permanent part of their life. Meanwhile, 69% of respondents say they plan to dedicate more time to self-care in 2021 than they did in the previous year.’

I am happy to see this occurring within peoples life as this is the perfect opportunity to use my zine to spread this awareness. My zine should produce self- care tips that can help them to continue this dedication. Although this is my sole purpose of the zine, I also think I should add personal and education information that can assist the zine in becoming more personal and enjoyable to read as there is more than one category.

Article 3: Reading Market (March 2021)

This was probably the most informative article from the four I looked at on LSN as I was able to understand how much demand there is for reading. There's a obvious increase in digital media so I am interested to develop ideas that could help these statistics transform into the physical media outlets. The LSN articles says that- ‘According to Nielsen, time spent reading books among UK consumers has nearly doubled – from an average of three-and-a-half hours per week to six hours.’ Knowing that there is a growth in reading eases my worry of my magazine not gaining any recognition especially since I plan to print physical copies. They also state that- ‘As well as offering solace, comfort and helping to bolster knowledge, the reading market is adapting. It's embracing digital acceleration through new interactive formats, while also tuning in to the desires of younger generations, namely their ethical mindsets. For brands, media outlets and publishers, even greater disruption awaits a sector that has long been bound to tradition.’

‘We were expecting possibly to see a spike in comfort reads, like cosy crime or light comic novels,’ says Jess Harrison’

From this information, I can see there is a demand in books and most importantly pivotal media. The drastic change from fiction books decreasing and non-fiction becoming popular, proves the fact that people want to become more educated about world matters which they may not have had to do previously. I must remember to add in important information about specific matters I’d like to cover to aid the increase in monumental reads. My only dilemma is the competition with digital reads as screen time as plummeted this past year. Publishing physical copies carries a lot more problems. For example; when I’d publish I would want the copies to be long term for readers, having content that they can keep referring to rather than quick consumption. This would help reduce the carbon footprint of the magazine. I would defiantly want to be a sustainable zine, having more authentic materials that would not only benefit the planet but also add texture to the brand. The article states that- ‘Publishing house Penguin, meanwhile, is taking an environment-first approach to bookselling, targeting the 65% of readers who prefer the tactile experience of a physical book while addressing the impact on the planet. Its Naked Books are printed on demand, use recycled paper, eschew cover art in favour of a simple manuscript, and are delivered using carbon-neutral transport.’

Following up with the digital competitors this fact proves this point. Despite this I can use technology to my advantage when I would publish the book. For example using YouTube or TikTok to improve new customers with the help of algorithms etc.

Above is a digital book company which would be my competitor along side Audio books and Kindle. These have grown in the past year as there is a wider platform for smaller authors to get their books known.

Article 4: Anxiety Rebellion (2018)

Despite this trend report being slightly older than the others, I thought it would be intriguing to see if this article has come into play in the more recent years or if my magazine could do this instead to make this trend more long lasting. This article was under the macro trend category on the content page of LSN meaning this should still be present within todays society and I can apply it to my work. This article provides a insight on the new generation and how they are more diverse in comparison to Millennials creating a new wave of life. I looked into this survey by IPSOS MORI below to get a better understanding of my target market of gen z’s.

This video was attached to this article and it was brought to my attention quickly as I think it perfectly portrays my ideas and thoughts around my idea which you may not have seen yet. The next post will be the full advertisement of this video which was made by ASOS. This advertises Collusion which is a brand created by ASOS that offers clothing and accessories for the new generation. They spread positivity and urge consumers to invert their own style.

Gen z:

A quote from IPSOS- ‘For previous generations of teens, anxiety could be attributed to teenage angst – a temporary cocktail of the hormones and emotions that come with growing up – but Generation Z are fighting this stereotype. Rather than allowing themselves to become trapped in a web of anxiety, teens are speaking out against practices that cause them unnecessary pressure and turning their worries into productivity. In September 2018, a 15-year-old student tweeted ‘stop forcing students to present in front of the class and give them a choice not to’, garnering more than 130,000 retweets and nearly half a million likes.’

As seen from previous events from the past year, teenagers are becoming more vocal on specific matters important to them. I am pleased by this as I think they are breaking this preformed ways of living, how to behave and creating a new and more expressive society.  IPSOS Mori’s recent survey found that, ‘contrary to many clichés about today’s young, our new survey data and analysis reveals a better behaved, more trusting, socially minded and less materialistic generation’. There are many prejudgments about teenagers however, everyone has been one at some stage of their life. The common personality assumptions are laziness, rudeness and anti-social behaviour. Seeing the survey data results and proving these judgments wrong is refreshing. Teenagers actually are more motivated than ever and I hope to give them help. The survey also states that Generation Z are showing new attitudes to their placement in the world. for example, improved self-care solutions, spiritual healing practises, cleaner lifestyles, future-proof financial systems and a new entrepreneurial mindsets. These features have defiantly broke the judgments and are radically different from the actions of the former generations. As you can see in the states on the post- ‘Which noted that illicit drug use by US teenagers, including cocaine and heroin, fell from 22.6% in 2007 to 14% in 2017. The study also found that teenagers are having significantly less sex.’

To conclude this post, researching current lifestyle trends within the current youth market has further developed the urgency for a demand of zines like this. I am excited to begin some creative processes now and really make these ideas come together with the help of this trend research.

[abouttheinternet-blog1]

WEEK 4 - E-COMMERCE

“Process of buying and selling goods and services electronically”

Straight away, all the online shopping comes into mind – Amazon, Lazada, EBay, Alibaba, Asos, Zalora. All these e-commerce serves the main purpose of buying and selling goods.

Many start-up businesses have also included e-commerce as part of their business strategy and this adds on to their success.

Here are some unique features of e-commerce technology that contributes to the success of businesses.

Ubiquity. When a business is easily found and become more common. Having a physical store is ideal, but when the shop closes for the night, that’s hours just going by without them making money. With an e-commerce, even in the wee hours of the night, people can still make purchases. In addition, this can be done anywhere.

The journey home for me can take up some time and I tend to spend it by going online and checking out different products up for sale. When I can’t sleep at night, I surf the net and do some online shopping. I probably wouldn’t get dressed at midnight and head to a shopping mall if I’m bored and can’t sleep. Hence, the e-commerce has provided the additional platform for me to do my shopping.

Global reach. This is one factor that makes business really successful. The ability for their company to reach to people in other countries. This would not have been possible without the help of worldwide shipping. Even start-up businesses benefit from this because their reach is now wider and not limited to locals.

Many of the online shopping that I do aren’t local brands. Some of the things I use come from shops that aren’t available in Singapore. It would not make sense for me to constantly travel to those countries just to shop for their product. Hence, the global reach of e-commerce provides people the ability to do their businesses or to shop without having to travel much, or without having to travel at all.

Universal standards. With a global reach, it only makes sense for e-commerce to have universal standards for the benefit of all users. What is available to someone in one country is also available to someone in another country. What is made convenient for someone in one country should also be made convenient to someone in another country. Users would find it easy to use these websites which makes them more attracted to e-commerce, contributing to the success of businesses.

When I do shopping on e-commerce sites, the standard is pretty simple and basic. It is more or less the same process in every website. We choose what we want, check out, and make payment. A person only has do shopping once to get themselves familiar with the whole process.

Information richness. Having an online site to do your business for you, the challenge is being able to market out a product to get consumers to purchase it. Hence, a lot of information is already provided for us so that we can make better decisions. A lack of information would make one feel sceptical of the product and not want to buy it. The only downside of this compared to a physical store is that the consumer is unable to get the feel of a product. This is especially important for clothing. There is no sample and no opportunity for a consumer to try on their product before purchasing it.

Online shopping can be very tempting because e-commerce really ensures that their product is represented in the best way possible. I get very attracted to a clothing but the problem comes when choosing the right size. I’ve bought 2 clothing of the same size and one turns out fine but the other turns out to big.

Personalisation/customisation. This is especially important in making the different e-commerce sites to stand out from each other. And important in the brand image of a company. The design of a website can indeed make or break an e-commerce.

During class, we were tasked to look up both successful and failed e-commerce and determine the factors for their success/failure. One of the companies that my group researched on was boo.com. One of the reason for their failure is the bad user experience and interface. This suggests the lack of customisation the e-commerce put in.

Personalisation can also make people feel more welcomed into a website and with good service, people feel more comfortable in buying from a particular e-commerce compared to ones that solely focuses on selling out their products.

With all that is being said, e-commerce does bring about additional benefits on top of the traditional style of business. It is encouraged to adopt this method in a business model. However, the right steps have to be taken to avoid the e-commerce from failing, causing the entire business to go out of business.

[kadobeclothing]

The Best Chunky/’Ugly’ Sneakers You Can Buy In 2020

Like it or not, massive trainers are here and they aren’t going anywhere fast. Not that they could even if they wanted to, mind you.To the casual observer, it may have come as a bit of a shock when the fashion elite suddenly appeared to be taking their style cues from Sporty Spice in a pair of Sketchers circa 1995, but it’s actually a pretty natural progression. Think of it as footwear’s answer to the loosening and widening of silhouettes we’ve been seeing in fashion for some time now.After several years of clean, white minimalism and slim, sock-like fits in the world of trainers, it was only a matter of time before things swung around and began going in the opposite direction. The Raf Simons X Adidas Ozweego was one of the first ‘ugly trainers’ to really kick things up a gear, but it was with the release of Balenciaga’s much-hyped Triple S sneaker that this clumpy footwear craze really took flight.“In terms of fashion, footwear was about low profile, simple shoes, like Stan Smiths, Roshe Runs or Common Projects Achilles Lows,” explains Andrew Brines, buyer at renowned premium fashion e-tailer, Oki-Ni.“In 2015 the New York Times ran an article entitled ‘Forget barefoot: the new trendsetter in running shoes is cushioning’, focusing on a particular brand of relatively new running shoes that featured platform-esque soles. Naturally, it didn’t take long for designers to take notice of what the performance brands were producing.”The End Of The Minimalist Sneaker?So does the chunky trainer movement spell disaster for minimalist footwear? MatchesFashion’s Ben Carr doesn’t think so, but he’s not surprised that there has been a shift.“While I don’t think the clean sneaker is going anywhere, there is certainly a ubiquity to their presence in modern menswear. Think about it, if you are a teenager and your dad is wearing a minimal sneaker then you’re not going to want to adopt this style are you?“I think fashion in its purest form is always, and always has to be, a reaction to what has gone before.”How To Style Chunky SneakersChunky trainers are currently shattering paving slabs at fashion weeks across the globe, but incorporating them into a workable, everyday wardrobe can understandably present a little bit of a challenge.“My first tip is not to wear them with a minimal look,” says Carr. “They become the sole focus [no pun intended] of the outfit and that’s never good.�� He also suggests wearing several layers on top to help balance out the look and to experiment with bright colours and pieces that will distort your silhouette. He adds: “cropped trousers, track pants and oversized sportswear work well… and the chunky sneaker can anchor this.”Oki-Ni’s Brines believes that going sockless with chunky trainers is never a good idea and stresses the importance of wearing the look with confidence. “Wear the shoes, don’t let the shoes wear you,” he explains. “If you’re just wearing them because they’re on trend, and you’re not that into them, the fashion cognoscenti will smell you out a mile away.”So, blame Raf Simons, blame Balenciaga, blame your dad – whoever is truly responsible for the rise of the beetle crushers is irrelevant. The fact of the matter is that trainers are titanic now and you should probably join the party before it’s too late.The Best Chunky Sneakers You Can BuyReady to embrace one of the most divisive trends to emerge from the murky depths of Lake Fashion since the return of the bowl haircut? These are the best sneakers at every price point if you want to join the chunky trainer club.Balenciaga Triple SOkay, let’s get it out of the way. You can’t talk about chunky trainers without mentioning Balenciaga. Since the appointment of Vetements boss Demna Gvasalia as creative director back in late 2015, the luxury Spanish label has become one of the most forward-thinking names in fashion and the now-iconic Triple S sneaker is without doubt its crowning glory.Taking inspiration from orthotic footwear and the type of trainers favoured by tourists, the Triple S eclipsed its stripped-back predecessors and quickly became a regular sight at fashion weeks as well as a grail purchase for hypebeasts and high-fashion disciples alike.Buy Now: £595.00Reebok Insta Pump FuryA British sportswear brand with a background in chunky trainers. This latest trend has thrust the Bolton-born label back into the spotlight and many of the silhouettes from its archives are looking more relevant today than ever before.This innovative shoe featuring Reebok’s ground-breaking ‘Pump’ cushioning system was first launched in 1994 but in recent years has found a place on the shoe racks of fashionistos as well as Mr Motivators. The Insta Pump Fury has been reimagined by brands ranging from BAPE to Vetements and has earned a cult-like following in the process, making it one of the coolest chunky sneakers you can have in your rotation.Buy Now: £89.00Raf Simons X Adidas Ozweego IIIThe Balenciaga Triple S may have kick-started this whole thing but would it have even come into existence if it hadn’t been for the long-running collaborative effort between German sportswear giant Adidas and Belgian tastemaker Raf Simons? Well, perhaps not.The Ozweego III is the latest design in the ground-breaking Ozweego line. Maybe you love them, maybe you loathe them, but however you feel about this beautifully ugly piece of footwear, you can’t deny it’s fun to look at.Buy Now: £290.00New Balance 991Bostonian shoemaker New Balance has been doing its thing since the turn of the 20th century and has picked up a few tricks along the way. The brand produces the vast majority of its products either stateside in New England, or across the pond in, well, old England. The result is some of the most comfortable, highest quality sneakers available to buy – no wonder NB is such a hit with sneakerheads and athletes alike.Apple co-founder Steve Jobs was onto something when he picked these bad boys out as part of his signature look. A true classic and bang on trend.Buy Now: £160.00Nike Air Max 95You can’t think of sneakers without thinking of Nike. The sportswear heavyweight has been doing big trainers longer than most. In fact, some of its most iconic footwear designs – which could give the Triple S a run for its money in the chunkiness stakes – come from a time when Demna Gvasalia would still have been wearing nappies.The Air Max 95 is nothing short of a classic and offers the perfect way to dip your toes into the chunky trainer trend without losing any mates in the process.Buy Now: £129.95H&M Mesh TrainersSwedish fashion chain H&M is known for bringing a subtle touch of Scandinavian minimalism to the high street, but as the fashion landscape continues to evolve in unexpected ways, stripped-back is out and OTT is in.These highly detailed, chunky kicks from H&M are in keeping with the trend while still managing to look clean and crisp at the same time. If you want a pair of big sneaks that will go with 99 per cent of your wardrobe – quite an ask even for regular trainers – then these might be your best bet.Buy Now: £39.99Zara Maxi Sole TrainersIf there’s something new bubbling away in the world of fashion, you can bet it won’t be long before Zara starts churning out its own version of whatever that may be. The trend for dad-esque footwear is no different and the Spanish high-street stalwart has already put out a number of designs.With a thicker-than-thick sole and plenty of contrasting materials to the upper, it’s no mystery where this model took its inspiration from. However, with change left over from £50, this is one way to keep abreast of the trend while ensuring your wallet remains intact.Buy Now: £49.99A.P.C. Running Homme TrainerParisian label A.P.C. is famous for its high-quality, no-fuss wardrobe essentials. If we had to sum its output up in a word, it would probably be ‘understated’ – something which you probably wouldn’t have thought would gel very well with the current preference for sneakers that look like they’re on steroids.But despite this little discrepancy, A.P.C. has churned out some of the most inoffensive, versatile and ultimately wearable chunky trainers we’ve seen. Clock the signature, subtle branding and a look that manages somehow to be both showy and restrained simultaneously.Buy Now: £225.00ASOS Chunky Sole TrainerIf you’re keen to give a new look a go but aren’t so hot on the idea of signing up for any medical trials to finance it then ASOS should be your first port of call. The online fashion mecca is full of the latest styles, with bargain options from its in-house line sitting alongside designer pieces from your favourite names.With a thick, chunky sole and vibrant hits of green and blue, these eye-catching stompers from ASOS offer the perfect opportunity to get some heads turning for all the right reasons.Buy Now: £30.00 Source link

source https://www.kadobeclothing.store/the-best-chunky-ugly-sneakers-you-can-buy-in-2020/

[kimberleybishop]

Reflective Report/Module Evaluation

The first module of L6 studies ‘Negotiated Study’ has been by far the most challenging I have worked on compared to past modules. In addition to the requirements of this module, we were expected to work on a secondary module which ran directly alongside namely ‘Defining Individual Practice’. This module required us to produce a written dissertation of 6000 words based upon a subject/topical area of our choice. For this I decided to explore colour with relation Luxury Brands, as these are two areas (branding and colour) I wanted to develop a greater understanding of and linked to my desired area of practice. Although I found it really interesting to conduct theoretical knowledge around my interest, I felt like the whole process meant I was balancing between dedicating time to my design work and writing. Even though I didn’t find the writing element a struggle, I did feel like it delayed the process of focusing solely on my practical work - something I much more enjoy doing! 

Over the course of this module I have worked towards three main briefs - one live, one personal and one competition project. Out of these I have fully completed two of the briefs (live and personal) and started the research of my competition project. In addition to the main briefs i’ve had the chance of expanding on some live work I did with the agency had a two week placement with over the Summer break with (RBH Creative Communications). This linked very well with my dissertation as I had the opportunity to produce some animated ‘gif’ email shots for their clients YBD (Young British Designers) a Luxury Fashion network dedicated to promoting and selling the products of upcoming designers/brands. 

For my live project I selected the Moonpig brief as I felt this best suited my current skillset (in the sense that it required an illustrative approach). Through my research and creative developments I decided upon pursing my concept of ‘Gif’table Cards. Intrigued by the Moonpig App and how I could intergrate digital methods, my idea looked at life beyond the standard paper card, considering how there could be more interactivity created between the sender and recipient. As reflected in the name they would be able to transform into interactive gifs. In the style of a polaroid layout (concertina fold) the user would be able to select one of the themed templates, personalising it to make it their own. Through the app feature they could use the current features of the app to place their own photographs from their camera role or social media accounts. The user could further personalise the card by decorating with illustrated stickers, ensuring that each send is truly unique. My card could be sent either as a paper send or digital copy with the gif animation opened through either a QR code or directly on social media. 

With this project I did spend a considerate amount of time working on my final outcomes to ensure they were of a high standard for the competition entry. It was the first time I had properly used Adobe After Effects Animation software, so I did learn a lot of new skills that I had no prior knowledge of. As my aim is to pursue a career in Branding and Digital Design beyond graduation I feel like this was really beneficial of me to take the time to learn something new that I could utilise into my design practice beyond graduation but also into my next Major Study module. 

The second project, my personal brief was one that linked directly to the context of my dissertation. For this I decided upon creating my own Luxury Fashion Brand for the UK High Street, a brand which would have the potential to be featured in stores such as Topman/Topshop or online stores like ASOS Marketplace and Very Exclusive. Targeted at young adults (unisex) aged around 16-25 years the brand would appeal to trend-setters, people who appreciate good sense of fashion style, quality products and appreciate new brands. Through experimentation with new techniques and hand rendered processes, I developed the concept ‘State of Expression’, a brand that is experimental, expressive, quirky and edgy. Using the knowledge attained through my dissertation studies into brand identity, I designed a complete identity (logo/symbol and colour palette), range of products/clothing/accessories (t-shirts, beanies/hats, bags and phone cases) including retail tags and packaging. I also explored how the brand could be promoted on social media through the platform of Instagram and appear on Online stores such as ASOS Marketplace. With my developed outcomes for this brief I was really pleased with how they turned out - I feel like they looked professional and high enough quality to feature within my portfolio or even developed into actual products. I’m thinking of carrying this project on into my Major Study as I feel it could be pursued further i.e. making actual garments/screen-printing illustrations and conducting photoshoots etc. 

My third project is my competition brief. Out of the possible competitions to enter D&AD seemed like the best choice as it appeared to have more scope in the areas i’m interested in (i.e. there were a lot of briefs covering the related disciplines of Branding, Digital Design, UX/UI). I decided upon selecting the John Lewis brief to work on as this intrigued me the most and feel I could produce something interesting for. As the deadline for this competition is not until March I intended on not rushing the brief, as I want to produce the best possible design outcomes I can. This module I have started initial research but through Major Study want to develop this into a full body of work. 

The highlights of this module overall has got to be the results of my dissertation.  I received 79% which equates to a 1.0 (First) grade!! I was really pleased to have attained this mark, as I felt it reflected the effort and time I spent this module trying to make it my best piece of academic writing. 

With the briefs there were both areas that went well (successes) and areas that could be improved upon (weaknesses/improvements). 

Areas of Successes 

I have continued to develop my drawing skills by focusing both my Live and Personal projects on illustrated/hand rendered outcomes. 

For my Live project (Moonpig) I have explored a brand new area of practice by learning how to use Adobe After Effects (Animation software).

With my projects I have experimented far more than previous modules. For the Personal project more specifically I played around with new ways of mark making and print making. 

My dissertation study into luxury brands and colour has helped to inform all of my projects - influencing how I use and apply colour to my design outcomes create a brand identity and approach luxury branding. In addition my writing skills have progressed, helping me to realise I actually like writing and want to explore copywriting. 

I am very pleased with the way my outcomes developed into final pieces. They look high quality and of industry standard to present to a client or to my portfolio.

Areas of Improvement 

With the dissertation research and writing taking up most of my time within this module I found managing my design projects quite a struggle. I feel like this has lead some of them to feel slightly incomplete and rushed/not completely to the standard I intended. 

My Competition brief is still very much in development as I am only in the research stage of this. I am conscious not to rush this in order to deliver my best submission for the D&AD competition. This will be further developed and carried over into my next module of Major Study. 

[euro3plast-fr]

6 brands that are killing it on Instagram

The best brand Instagram accounts and what we can learn from them

It's clear that Instagram isn't just a social network for posting cool views with filters or the odd selfie anymore. Instagram now has a whopping 700 million monthly active users and has evolved into a platform that can visually represent a brand. There are some brands out there that are doing really well on Instagram and we wanted to see why they are so successful. Use these 6 brands to help inform your own Instagram strategy and hopefully inspire you.

Adidas

A obvious brand to start with is Adidas. With over 15 million followers they have a very high influence within social media. They use their Instagram account to generate awareness of the brand and their range of products.  They do this by sharing visual content and videos to drive more enthusiasm for Adidas products. Every image includes an adidas product, compared to the other accounts mentioned in this blog this is this most sales focused account. You may have noticed that most of their images feature women. This isn't chance, it is a smart tactic, because 68% of Instagram users are female.

What can we learn from Adidas?

Look at how you can photograph and visually share your product in an engaging way. Get creative and consider using a range of methods first to see what works best. Consider using a professional camera instead of a standard iphone shot., helping your make photos stand out. Also if you're a brand that appeals to both males and females, look at how much of your content appeals to a female audience as this could work in your favor.

Airbnb

Airbnb is a trusted community for people to list, discover and book unique accommodations around the world. They use Instagram to visually encourage their followers to find out more about their services and to explore and travel more. What they do well is sell an experience they use user generated photos and the caption to paint a story behind each photo.

Mornings in this Balinese timber home always begin with an invigorating yoga session underneath the lush canopy of tropical trees. After that, it’s up to you to decide whether you’ll spend the rest of the day splashing around the pool or hopping on a scooter for the 10 minute ride to the beach. You can’t go wrong either way. ⠀⠀⠀⠀⠀⠀⠀ Are you spending your summer by the pool or on the beach? Show us using #Airbnb. ⠀⠀⠀⠀⠀⠀⠀ Photo: @attagirlm

A post shared by Airbnb (@airbnb) on Jun 23, 2017 at 10:51am PDT

  In a recent campaign, Airbnb took to Instagram to show their full support for acceptance of people from different places and backgrounds. They based the campaign around the popular hashtag #WeAccept. This campaign received a mass of engagement and where one of the few brands expressing their political views on a very topical global issue at the time.

Acceptance starts with all of us. #WeAccept

A post shared by Airbnb (@airbnb) on Feb 5, 2017 at 6:34pm PST

What can we learn from Airbnb?

If you are looking for a ways to differentiate yourself on Instagram consider tapping into topical issues in creative ways on topics that matter to your following. One way they win over followers is with their beautifully crafted captions. Capture your followers attention with a beautiful picture and tie it into some brilliant storytelling. Unlike Twitter with a limited word count you can have up to 2,000 characters on Instagram, make every character count.

GoPro

GoPros account is by far one of the more exciting accounts you could follow. User generated content has been the key to their Instagram success. They don't just use the platform to sell their products but to sell a lifestyle of adventure. If you look through their photos you will find it hard to find photos of just their products. They have two contests running each day 'Photo of the day' and 'Video of the day'. The winners get their content shared and GoPro give credit to the user.

Photo of the Day: During a transatlantic journey from #France, @chrisgmorris2 noticed a hitchhiker #surfing the bow #wave of his #boat. He resourcefully snagged a washing pole and mounted a #GoPro to the end. With the camera set to TimeLapse mode, he leaned out of the fairlead to get close to the #action. • • • @GoProFR #GoProFR #🛥 #

A post shared by gopro (@gopro) on Jun 26, 2017 at 9:00am PDT

  Video of the Day: If only humans could fly...

🤔 Like a dream, @bmikesell23 and @justbenverde carve their way through the Panama City #skyline at 130mph. • • • #GoPro #GoProAwards #Wingsuit #Skydiving #Panama #skyscrapers

A post shared by gopro (@gopro) on Jun 25, 2017 at 12:09pm PDT

GoPro say the reason for their success is:

“Our products in the hands of our customers enable compelling, authentic content that organically increases awareness for GoPro and drives demand for our products….We believe consumer demand for compelling content, combined with our self-capture technology and the popularity of social media, create a significant media opportunity for GoPro.”

What can we learn from GoPro?

Go beyond just selling your service or product. Give meaning and purpose to each post and find what your followers are most passionate about. Consider using a contest or competition to encourage your followers to share photos, similar to how GoPro have. They also use relevant hashtags to increase their posts visibility. consider using 5-10 hashtags per posts to increase the visibility of your posts. You can also use existing hashtags that work across various industries, for example, #TBT or #MotivationMonday.

ASOS

ASOS has a following of around 6 million people. Their Instagram strategy is quite different to other retailers. Firstly they have a main Instagram account sharing offers, new collections and lifestyle content.

They also have a 'ASOS as seen on me' account. This profile is solely devoted to sharing photos of other instagramers wearing their clothes. Users just need to tag them in a photo and ASOS will share the photo with the code to the items of clothing. This is a very clever selling tactic, as it allows followers to see their clothes on real people and give them a opportunity to find the clothes.

Major festival inspo via @lilyburrows with this mesh and metallic number

(Dress

1032193 T-Shirt/similar

1083984 Boots/similar

981350) #AsSeenOnMe

A post shared by ASOS AsSeenOnMe (@asseenonme) on Jul 5, 2017 at 8:11am PDT

  The third way they they use Instagram is through partnering with influencers to create sponsored posts. But instead of posting the sponsored content on their personal profiles they go one step further and create “sponsored accounts”. Influencers such as @asos_ashley and @asos_Georgia use these account to primarily feature ASOS clothing.

I was a walking disco ball ✨✨

A post shared by ASOS_Georgia (@asos_georgia) on Jul 5, 2017 at 12:17pm PDT

What can we learn from ASOS?

Look to who is influential in your industry and try to work along side or with them to promote your brand. Look at ways of getting people to share their experience using your product or service.

The Body Coach 

Joe Wicks is one of the many fitness and lifestyle influencers who has turned a Instagram account into a business. Originally a personal trainer he started posting short and snappy Instagram videos of how to make healthy meals.

Try this banging Asian quinoa stir fry with chicken 🤤 It tastes so good and super easy to make ❤️

@lucybeecoconut #leanin15 #food #foodie #thebodycoach #dinner

A post shared by Joe Wicks #Leanin15 (@thebodycoach) on Jul 4, 2017 at 10:16am PDT

This resulted in him launching three books based on these recipes called 'Lean in 15'. In just three years he has used Instagram to sell his books and build a community of 1.9million followers. He also shares transformation photos of people using his recipes and workouts. Showing the results of using his book and routines.

Start your own 90 Day SSS journey today www.thebodycoach.com (link in bio)

"Overall I am really pleased with my results from the 90 day plan and would 100% recommend it to anyone thinking about signing up. It blows all the fad diets out of the window, it's a lifestyle change. It has completely changed the way I look at eating and looking after myself. My favourite recipe had to be the protein pancakes, when you are craving something sweet they do the trick. The training was great as I managed to fit it around my life instead of making it my life. There was very rarely a day when I didn't stick to the training, even when I couldn't be bothered it was only 30 minutes and I was done. The only difficulty was the amount if food I had to eat. The portions where way more than I was ever used to eating. Sometimes I would cut down the sizes of the meals was I began to waste food. My advice would be to stay off the scales as they can sometimes be quite demotivating. Jump on once a month."

OMG

now that’s what I call a transformation @calumdart

This is incredible dude and that kind of progress doesn't come easy

Massive congratulations, this is really inspiring

You’re looking super fit, strong and lean and you should be so proud of your results

#90daysssplan #transformationtuesday #fitspo #fitness #motivation #fitfam #thebodycoach

A post shared by Joe Wicks #Leanin15 (@thebodycoach) on Jun 27, 2017 at 12:07pm PDT

What can we learn from The Bodycoach? If your business has any success stories look at ways of sharing them across Instagram, whether that's using video, quotes or visual results. That way you have real people giving real reviews of your product. Another lesson we can learn from joe wicks is he started the recipe demonsatration craze on Instagram, so dont be afraid to try new, creative ideas to sell yourself.  Sometimes it pays off to be different.

National Geographic

National Geographic is known for its stunning photography, so a visual platform such as Instagram is perfect for them. With 79million followers, it is clear they are doing something right. With each beautiful image, they have a detailed caption explaining exactly what is in the photo and what its purpose is. The refreshing thing about National Geographic is they are not trying to sell something or copy anyone else. They are just sharing talented work and talking about things are passionate about.

What can we learn from National Geographic? Sometimes it's not about selling and pushing your product out as much as you can. Its can have more impact by being true to the brand and sharing things you are good at and passionate about. If you are a brand that is solely about imagery Instagram is the perfect social media platform for you, as photos get 2 times more engagement than any other platform.

Whether it’s through influencer marketing, unique and captivating video, or by leveraging current events, each of these campaigns is an excellent example of the potential of Instagram marketing. If you have any other awesome Instagram marketing examples please share them with us by commenting below or tweet us.

from Blog – Smart Insights http://www.smartinsights.com/digital-marketing-strategy/6-brands-killing-instagram/

[littlemix-styleblog]

Little Mix Inspired Pride Festival Outfits

Leigh

Boohoo High Neck Net Mesh Crop Top: £8. So with Leigh we decided to go down the urban/retro route. I did want to go with her top and skirt again but I thought that was repeating myself and I wanted to go with something new. So I dug up this white cropped mesh top, She has been seen in one before from Topshop which is now sold out. These mesh tops are everyone's favourite in the summer time especially at festivals. You can get them in a array of colours and style. Great for layering too.

Calvin Klein modern cotton bralette: £29. The top is see through, So we don`t want everyone seeing your nipples now do we. Although I think at Pride that is pretty normal. So to keep your dignity we placed a bralet underneath the top. This is perfectly normal and layering is on trend now too. I do find the girls often like showing their brands on clothes such as Balenciaga, Calvin Klein etc. If you`r e not keen on having Calvin Klein I have a alternative here. And remember if you`re getting too or stuffy and uncomfortable you can always take the mesh top off.  

Topshop PETITE Denim Mini Skirt: £29 £23.30. As I do with most of my inspireds I wanted to do a variety of clothing from jeans, to skirts to dungarees to dresses. So with Leigh I decided to go with a denim skirt, Mostly inspired by a recent magazine photo shoot. Nonetheless she has been spotted wearing a denim skirt on holiday too. We decided to go with a high waisted one which will make your tummy look smaller. You`re going to be standing/walking around all day underneath a hot basking sun and you don`t wanna feel uncomfortable or sticky, You would want to feel fresh and cool.

ZARA CONTRAST MESH SNEAKERS: £22.99. Now as we all know the girls have a selection of Designer trainers that none of us can afford, From the ugly to the beautiful. The high street capitalises on this and makes much cheaper dupes of those designer brands so you don`t have to fork out much more then you should. We picked up these retro trainers from Zara. If you`re not a fan of the colours then why not go for a all white shoe from here

Perrie

Boohoo Pride T-Shirt With Love Without Limits Print: £12. Perrie was a little harder for me but we manage to rustle something up. So I find Perrie likes a quote or two, She likes things that have deeper meanings and truthful solace. We picked up this Pride t-shirt from Boohoo with the words Love Without Limits and i`m not gonna lie I think that basically describes her relationship with Alex. What`s more is that men can also wear this too.

Topshop Bleach Mom Jeans: £40. Oh boy does Perrie love a mom jean, She doesn`t often go for HS mom jeans anymore though, She often likes sticking to her favourite Balenciaga mom jeans which are yet again out of everyone's price range. So we picked up this pair from Topshop. Remember to think of factors such as price, comfort, how often you will wear them and style when you decide on a expensive pair of jeans.

Topshop Conch Shell Necklace: £10. I find Perrie likes adding a extra accessory to her outfits, It doesn`t have to match she will just add it on. These shell necklaces are all the craze at the moment from earrings to bracelets.

River Island Gold tone square aviator sunglasses: £14

Converse Chuck Taylor All Star hi white sneakers: $60. As I mentioned before you are standing around all day, So you would want to have good sensible shoes to help your feet. Which makes this option perfect.

Jade

Topshop Roll Mom Denim Shorts: £32. Jade`s was the most easiest I am not gonna lie, Purely because she`s been to a Pride festival before. But we took inspiration from that and put it into here and we incorporated a pair of denim roll up shorts. 

PRETTYLITTLETHING UNISEX WHITE EQUAL OVERSIZED T-SHIRT: £8. Now I often find Jade loves promoting anything, She loves promoting small brands, She has a shirt from her recent holiday in Thailand promoting the Elephant sanctuary and the LGBT Scene is no exception. So we picked up this powerful top from PLT. Now it doesn`t have to be cropped, it can come in a longer version too and in black. But what better way to get the message across other then a shirt like this?

PRETTYLITTLETHING THE GYPSY SHRINE PRIDE RAINBOW ALL IN ONE FACE JEWEL: £10. Jade likes getting herself involved in activities too and she is often the one who forfeits herself for things. So why not add a bit of jewels to your look to give it that bit of jazz. You can get also get it in another design here

MISSPAP hattie black slogan cap: £12. I`ve noticed Miss Thirlwall loves a slogan, Especially on a cap. She often goes for rude ones but we can`t have that. So we went for this one which we think does just as much as a rude one does. Make sure you`re well protected against the sun and keep yourself cool and hydrated and you can do this by wearing this hat.

Converse Chuck Taylor All Star hi white sneakers: $60

Jesy

Boohoo Boyfriend Denim Dungarees: £22.40. Last but not least Jesy!. I took inspiration from a appearance she did at BBCR1 where she wore baggy dungarees. These are baggy, These are more fitted to your body, Not fitted so that you feel uncomfortable but fitted so you don`t look like a hot mess. Out of the options we have on offer today Jesy`s is my favourite outfit. You can also style this outfit up by unhooking one of the clips on the shoulder and you`ll see why in a moment.

ASOS DESIGN co-ord one shoulder crop top in neon yellow: £10. We thought it would be a great idea to add a crop top underneath the dungarees to give the outfit a retro/urban kind of feel. This neon top will definitely make you stand out against the sun. Since it`s a one shoulder it would be a idea to unhook one of the clips to show the top off more.

MissGuided white chunky sole platform trainers: £35. Jesy has recently been into big platform boots, They arent to everyone's taste and lets be real they arent exactly in everyone`s price range. But we didn`t need to fork out £100 to buy the exact pair. All you need to pay is £35 for a pair from MissGuided. They look exactly the same and do the exact same job. This adds the retro feel to this outfit..

Adidas Originals Adicolor Bucket Hat: £22. Again we`re playing with the retro feel here by adding this bucket hat, Which by the way has been a big craze lately.

PRETTYLITTLETHING GOLD DIAMANTE DOLLAR SIGN AND DISC MULTI-LAYER NECKLACE: £8 £6. I decided to add this in at the last minute as I felt as though the neck area would look a little plain and since we`re going for a retro feel here we may as well play with that. Jesy likes statement necklaces, She likes rude and bad necklaces. The nearest we could find to that was this necklace from PLT. It`s also layered but layered necklaces are the new thing have you not heard?

Big Thank You to Alicja for helping me

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