#Serhat Isik
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GmbH SPRING 2024 MW
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Spring 2025 Trend Report - Cartoon Prints
For Spring 2025, designers use prints from Disney, childhood books and videos games.
This Spring 2025 trend report is unisex and takes trends from both womenswear and menswear shows. Read the full report at thefashionfold.com
Image: GmbH Spring 2025 [Berlin] Creative Direction: Benjamin Alexander Huseby and Serhat Isik; Photo: Finnegan Koichi Godenschweger
#fashion#the fashion fold#fashion blog#styleblog#runway#runway looks#runway fashion#kawaii fashion#spring 2025#spring 2025 trends#fashion trends#fashion trend report#trend report#cartoons#cute clothes#gmbh#berlin fashion week#cartoon font#cute font#crop tops#mens fashion#mens style#mens clothing#menswear#mens runway#menstyle#mensfashion
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4ME4YOU features designer “GMBH” during Berlin Fashion Week AW25.
DESIGNER: GMBH
GmbH, founded by Isik and Huseby in 2016 in Berlin, uses fashion as a medium to respond to global events. Drawing from their experiences as children of immigrants in Europe, GmbH quickly developed a cult following with its brutalist silhouettes designed to both enhance and protect the body, all while being deeply rooted in their heritage and multicultural community. At the heart of GmbH is the art of storytelling through garment making.
ABOUT THE SHOW
Benjamin Alexander Huseby and Serhat Isik made their Berlin Contemporary debut with their GmbH collection "Resistance Through Rituals" on the terrace of Tempodrom, as part of the Intervention Showcase by Reference Studio. Friends and models of the designers showcased looks symbolising strength and combat readiness, featuring tailored boxing-style jackets, patchwork tops, ultra-short shorts, asymmetrical dresses, and boots with extra-wide shafts.
"Resistance Through Rituals" addresses the resurgence of fascism and its societal impacts. Through tailored and boxing-inspired designs, GmbH captures the spirit of resistance, celebrating those who dedicate their lives to the cause.
SEE MORE:
WEBSITE: GMBH
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Defying Gender Norms at Paris Fashion Week 2023
Renowned fashion designers who defy societal norms of gender on the runway challenge traditional perceptions of gender. Their showcased pieces illustrate gender fluidity, pushing boundaries and redefining conventional notions of how clothing relates to gender identity. These illustrations were heavily seen during this year's Paris Fashion Week.
Creative Director Anthony Vaccarello for Saint Laurent.
Androgynonyous can be used to describe this show.
During the recent Paris Fashion Week, the designer, presented their latest collection, which showcases a unique direction: “to make no gender-based distinctions,” (Brewer, 2023). This collection effectively combines the iconic 1980s power suit and oversized blazers with a modern twist. A standout ensemble from the collection featured a sleek black suit with pronounced broad shoulders and tailored, slim trousers, accompanied by a sheer black cape. This reimagining of a timeless style presented a compelling new viewpoint. Ultimately, Saint Laurent achieved a fusion of feminine and masculine elements in their fashion, blurring traditional boundaries.
"'For our generation, everyone can wear a dress or jeans -- it's about expressing yourself,' says Florentin Glemarec, one half of the young design duo Egon Lab..." (Hirschmiller, 2023).
Creative Director Ludovic de Saint Sernin for Ann Demeulemeester.
This particular look for the designer's latest collection at PFW 2023, challenges multiple traditional fashion gender norms. The cropped jacket, embellished with fringe-like fur on the sleeves and along the jacket's opening, stands out as a statement piece that defies conventional expectations.
This dress challenges societal norms that dictate gender and clothing choices. There's often discomfort when someone who doesn't fit the typical female image chooses to wear a dress. Ludovic de Saint Sernin boldly defies these stereotypes and expectations by making the dress transparent, pushing boundaries further. This transparency adds a layer of vulnerability to the designer's captivating creations, offering an inclusive perspective that welcomes anyone to embrace wearing a dress.
Creative Directors Benjamin Huseby and Serhat Isik for GmbH.
In their latest showcase at PFW 2023, Huseby and Isik celebrated the rich heritage of South Asian and Arab cultures. He achieved this by incorporating the classic style of a kaftan. Huseby and Isik's selection of a light blue mini kaftan notably challenges conventional gender clothing norms. By blending a garment as traditional and timeless as the kaftan with contemporary and more progressive elements, Huseby and Isik take a bold step. Opting for a shorter, mini kaftan explicitly promotes gender fluidity. What's more, the deep V-cut neckline and the pairing of the kaftan with long white boots align perfectly with Huseby and Isik's signature boundary-breaking style.
Despite these elements often associated with "feminine" fashion, Huseby and Isik embrace and normalize this style for men, defying stereotypical gender clothing rules. Huseby and Isik elegantly create a unique blend of traditional and progressive elements.
Paris Fashion Week 2023 served as a platform where designers boldly challenged traditional gender norms, presenting collections that epitomized the fluidity of gender on the runway. Figures like Anthony Vaccarello for Saint Laurent, Ludovic de Saint Sernin representing Ann Demeulemeester, and the innovative duo Benjamin Huseby and Serhat Isik of GmbH showcased collections that seamlessly intertwined masculine and feminine elements. These displays of gender fluidity redefined the boundaries of clothing and identity. Whether it was Saint Laurent's fusion of masculine tailoring with feminine accents, Ludovic de Saint Sernin's transparent dress challenging gender stereotypes, or Huseby and Isik's modern interpretation of heritage garments, each designer's creations embodied a spectrum of gender expressions. This collective effort among visionary designers represents a significant step toward a more inclusive and diverse fashion landscape, celebrating fashion as a vehicle for personal expression beyond traditional gender constructs.
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References:
https://fashionista.com/2023/01/paris-fashion-week-mens-fall-2023-coed-genderless-collections
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GMBH SPR 2022
www.beau-gar.tumblr.com
#gmbh#benjamin huseby#serhat isik#black man#black models#handsome#menswear#fashion#menswearblogger#blackmalemodel#spr2022#paris#parisfashionweek#menswearfashion#mensfashionblog#fashion blog#male model#fashionblogger#mensfashion#mensweardesigner#fashiondesigner#style inspiration#styleoftheday#stylish#life style#style blogger#mens style#style#street style#stylist
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GmbH AW2021
Serhat Isik and Benjamin Huseby
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GmbH, Fall 2021
«Welt am Draht (World on wire)»
#GmbH#gmbh#gmbh2021#fall 2021#fw2021#fashionweek#fashion#fashion show#design#fashion design#style#paris fashion week#berlin#fashion brand#models#2021 shows#Benjamin Huseby#Serhat Isik
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GmbH | Menswear | Spring 2020
#GmbH Menswear Spring 2020#Benjamin Huseby#Serhat Isik#S/S20#Menswear Spring Summer 2020#Spring Summer 2020#Paris Fashion Week#Runway#Menswear#Black Male Models#Models Of Color
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Runway - FW18 - GmbH - Paris Fashion Week ____
Arthur and Puff are everywhere … Facebook | Stampsy | Tumblr | Soundcloud | Pinterest | Instagram
#Runway#Défilé#FW18#GmbH#Benjamin Huseby#Serhat Isik#Fashion Week#Paris Fashion Week#Man#Alternative luxury
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Dua lipa wearing custom Trussardi by Serhat Isik and Benjamin A. Huseby for iHeart Jingle Ball 2022
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GmbH Spring/Summer 2022 - by Serhat Isik and Benjamin Huseby
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4ME4YOU features designer “GMBH” during Berlin Fashion Week AW25.
DESIGNER: GMBH
GmbH, founded by Isik and Huseby in 2016 in Berlin, uses fashion as a medium to respond to global events. Drawing from their experiences as children of immigrants in Europe, GmbH quickly developed a cult following with its brutalist silhouettes designed to both enhance and protect the body, all while being deeply rooted in their heritage and multicultural community. At the heart of GmbH is the art of storytelling through garment making.
ABOUT THE SHOW
Benjamin Alexander Huseby and Serhat Isik made their Berlin Contemporary debut with their GmbH collection "Resistance Through Rituals" on the terrace of Tempodrom, as part of the Intervention Showcase by Reference Studio. Friends and models of the designers showcased looks symbolising strength and combat readiness, featuring tailored boxing-style jackets, patchwork tops, ultra-short shorts, asymmetrical dresses, and boots with extra-wide shafts.
"Resistance Through Rituals" addresses the resurgence of fascism and its societal impacts. Through tailored and boxing-inspired designs, GmbH captures the spirit of resistance, celebrating those who dedicate their lives to the cause.
SEE MORE:
WEBSITE: GMBH
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vimeo
GmbH - Welt Am Draht - Trailer (dir. Matt Lambert) from Christopher Aoun on Vimeo.
GMBH AUTUMN 2021 ‘WELT AM DRAHT’
Creative Directors Benjamin A. Huseby & Serhat Isik Director Matt Lambert Director of Photography Christopher Aoun
Music LABOUR LABOUR is Colin Hacklander & Farahnaz Hatam Oud improvisation Khyam Allami
Jewellery Nhat-Vu Dang Artistic Consultant Emman Debattista Hair Mustafa Yanaz Make up & Braiding Adiam Habtezion Casting Affa Osman
Cast Lucien Naim Adulzahab Hossam Ibrahim Isaiah Delgado Mouhamed Ndaye Islam Dulatov Alec Gant
Production vers Producer Jannis Birsner
Editor Judy Landkammer Arial Photography Evolair Drone Camera Operator Alexander Paul Probst Drone Operator Jacob Blut Drone Light Operator Clemens Wronski 1st AD Cosima Lohse Gaffer Jens Thurmann Electrician Samim Gardisi Electrician Nay Aoun Key Grip Roberto Irmisch Grip Assistant Ron Lüscher Focus Puller Marco Müller Material Assistant Tony Pratsch Make Up Assistant Lisa Lankes Hair Assistant Adrian Xhaferi DIT Frank Hellweg Production Coordinator Monika Martinez Production Assistant Anasol Michael Backstage Photographer Thyago Sainte Photography Assistant Filiz Serinyel Graphic Designer Rupert Smyth Titles Mathieu Bernardis
GmbH Studio Eric Schieler, Francois Lebrun, Mai Sakamoto, Louise Tunning, Frederik Britzlmaier, Thomas Evans.
Special thanks to: Mumi Haiati Robin Meason Reference Studios Ritual Projects
This project has been supported by: Reference Festival Berlin Senate, Department for Economics, Energy and Public Enterprises Paris Fashion Week ASICS
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Benjamin Huseby and Serhat Isik presented their SS20 collection for GmbH during Paris Fashion Week.
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