#Fashion Institute of Design and Merchandising (FIDM Los Angeles)
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Day ensemble • Silk taffeta • 1870-72 • The FIDM Museum (Fashion Institute of Design & Merchandising), Los Angeles, California
About 1868, the crinoline silhouette went out of style. The smooth, distinctly bell-like shape of the crinoline supported skirt began to change form, with the fullness moving towards the back of the skirt. This new skirt shape required a different kind of understructure: the bustle. Essentially a cage crinoline cut in half, the bustle supported the back of the skirt, while leaving the front unsupported. In the early years of the 1870s, the bustle usually extended from the waist to about the mid-calf.
The bustle was fashionable until about 1875, when it went out of style as skirts were fitted closer to both the front and back of the body. Beginning about 1883, the bustle enjoyed another round of popularity until finally going entirely out of fashion about 1890.
– FIDM Museum
Bustle • British • c. 1871 • Metropolitan Museum of Art Costume Institute
This 1871 bustle is made of metal wire fully encased in cotton fabric. Of the means employed to force the projecting hoops toward the back of the body, the most common were interior fabric tapes or a panel that lay against the back of the body. This solution was not unlike that used to create eighteenth-century panniers. – – The Metropolitan Museum of Art
Back view of the day ensemble
October, 1870 fashion plate from Peterson's Magazine
Of the five dresses in the above fashion plate, three feature strongly contrasting colors – a green and black walking dress, a purple walking dress with black trim and a pale cream house or walking dress trimmed with black. Note that the dresses at the far left and far right feature scalloped trim similar to the green trimmed scallops on the photographed dress.
#fashion history#late 1800s fashion#peterson's magazine#1870s fashion plate#the resplendent outfit#history of the bustle#fidm#women's fashion#women's fashion history#day dress
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Welcome to Aurora Bay, [GRACE CROMWELL]! I couldn’t help but notice you look an awful lot like [ZOEY DEUTCH]. You must be the [TWENTY-NINE] year old [FASHION DESIGNER]. Word is you’re [OUTGOING] but can also be a bit [SARCASTIC] and your favorite song is [FEATHER BY SABRINA CARPENTER]. I also heard you’ll be staying in [OCEAN CREST APARTMENTS].
BASIC INFO
full name: Grace Cromwell
pronouns & gender: she/her, cis woman
birthday & birthplace: Dec 31st, 1996 (29 years old)
location: ocean crest apartments
sexuality: bisexual
relationship status: single
occupation: Fashion Designer
time in aurora bay: 6 years
face claim: Zoey Deutch
DETAILS
She likes to go by Gracie instead of Grace
She was born and raised in San Fran
Gracie went to college in LA where she got her degree as fashion designer.
She's been struggling to make it into the fashion world by doing her own online business.
Her favorite food is drunken noodles thai food.
BIO
Grace Cromwell was born and raised in San Francisco, it was where her love for fashion began at a young age. Although her parents didn't support the possible future outcome, they soon realized that she was serious about this and come to terms with the ideas she shared of one day making it big. So she packed her bags and headed to Los Angeles to attend college for fashion design where she quickly learned how competitive the field was to begin with. After years of hard work with blood sweat and many mental break downs, she managed to graduate with honors and struggled to get her foot through the doors.
Graduating was no easy feat, especially the outcome of after. She met with many vendors and possible interning businesses that gave her hope of making it. After awhile, she decided she needed to be somewhere that was different scenarios and a place where she wasn't so overwhelmed by the insane prices of living in LA. It was Aurora Bay she landed herself and a place she called home for the past six years. The change of scenery was exactly what she needed, something about AB was something she needed and although she wasn't working for any of the luxury brands, she still managed to focus on her designs more better.
Looking back on her struggles and taking chances of the fashion world, she continued to remind herself of the outcomes of it all. Each night of sewing and coloring pages in her sketchbook. She wouldn't change it at all. Her goals may have changed along the way but her love for fashion still remained an all time high as she continued to work to making her way into the fashion world, no matter how long it will take.
CONNECTIONS
exes
best friends
enemies to lovers
enemies
ex-friends
close acquaintance
roommate
fling
hook up buddies
childhood friends
college friends (She went to LA for college at FIDM/Fashion Institute of Design & Merchandising)
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[cis woman and she/her] Welcome to Aurora Bay, [FREYA SINCLAIR]! I couldn’t help but notice you look an awful lot like [SAVANNAH LEE SMITH]. You must be the [TWENTY THREE] year old [FORMER MODEL/ATTENDANT AT SEA GLASS BOUTIQUE]. Word is you’re [OBSERVANT] but can also be a bit [SNARKY] and your favorite song is [BITCHES BY TOVE LO]. I also heard you’ll be staying in [CRYSTAL COVE]. I’m sure you’ll love it!
INFORMATION:
fullname. freya anne sinclair.
nicknames. freya, frey, yaya (family only).
gender. cis woman
pronouns. she / her
d.o.b. september 7th, 2000 | ( 23 years old )
astrology. virgo ☀ capricorn ☾ aquarius ↑
birth place. aurora bay, california, usa.
hometown. aurora bay, california, usa.
current residence. aurora bay, california. ( @aurorabayaesthetic )
occupation. former model / attendent at sea glass boutique.
religion. atheist.
tattoos. none.
piercings. ears.
marital status. single.
sexual preference. bisexual.
family. sarah-anne sinclair (mother), damian sinclair (father), older brother (WC).
children. none.
CHARACTER INSPO:
cece parekh ( new girl ), veronica lodge ( riverdale ), blair waldorf ( gossip girl ), cordelia chase ( buffy the vampire slayer ), quinn fabray ( glee ), regina george ( mean girls ).
PERSONALITY:
+ observant, meticulous, driven. - snarky, defensive, irritable.
BIOGRAPHY:
( tw: cheating, power dynamics )
As the youngest in a family where her older brother seemed to effortlessly embody perfection, Freya grappled with a constant sense of having to fight for her parents' attention. This early struggle infused her character with a bitter and rebellious spirit, shaping her into a complex individual who, despite academic brilliance, found solace in more creative pursuits. Known for her sharp tongue, Freya curated an exclusive clique of friends, establishing a barrier against those who failed to meet her discerning standards.
The course of Freya's life took an unexpected turn during a fateful trip to Los Angeles with her mother. Her striking features caught the attention of talent scouts, propelling her into the glitzy and competitive world of modeling. Throughout her later teen years, Freya became a prominent face in campaigns for renowned brands such as Abercrombie and Fitch and Free People. Despite the allure of the glamorous lifestyle, Freya remained committed to education and moved to Los Angeles after high school, enrolling at the esteemed Fashion Institute of Design and Merchandising (FIDM).
FIDM emerged as a transformative chapter in Freya's life, where her modelling career reached new heights, placing her at the forefront of campaigns for prestigious brands like Prada and Burberry. However, the gloss of success dimmed when she fell prey to the predatory tactics of an older photographer, blurring the boundaries between professional collaboration and personal exploitation. Unveiling the photographer's deceit, Freya confronted him, only to be met with threats of scandalous photo releases that could potentially tarnish her nascent career. Despite the emotional toll, she endured until graduation, carrying with her a newfound disillusionment with the superficial aspects of the fashion industry.
In the face of the harsh realities of the modeling world, Freya made the courageous decision to return to her roots in Aurora Bay. Acknowledging the financial imperative, she embraced a role as an Attendant at the Sea Glass Boutique, where she found solace in the rhythm of everyday life. Simultaneously, Freya embarked on the arduous journey of establishing her own fashion line and brand. The setbacks and betrayals in Los Angeles fueled Freya's determination to infuse authenticity and resilience into her creations, transcending the shallow allure of the modeling world.
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CGW Presents a Zoom Lecture with Kevin Jones **Hollywood Scandal! Edith Head and Celanese “Star in Crepe”** This is a convoluted story of eleven dresses in the ASU FIDM Museum’s Hollywood Costume Collection. The collection came as a loan to the Fashion Institute of Design & Merchandising in 1990 from the City of Los Angeles, after being stored in an abandoned city jail for more than twenty years. Many of the garments have been exhibited around the world as authentic; however, half of these gowns are spurious. Which famous dresses are these? Who were the movie queens wearing such beautiful creations? Have any of the original dresses survived? Stay tuned for the ending to this most dramatic Hollywood Scandal! *Registration Closes April 28th* The Zoom link will be emailed on 4/28/25. Date: Wednesday, April 30th Time: 7 - 9 PM PDT Cost: *$15 CGW Members *$20 Non-Members www.costumersguild.org/kevin-jones-edith-head-lecture . . . .
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Welcome back to Haul of Fame, your must-read beauty roundup for new products, new ideas and some surprising data from Mrs. Meghan Sussex and her new ShopMy beauty picks. Included in today’s issue: Alleven, Alpyn, Augustinus Bader, Beauty Creations Cosmetics, Beekman 1802, Bliss, Carolina Herrera, Charlotte Tilbury, Estée Lauder, Fenty Beauty, Granado, Haus Labs, Hourglass, Hppy Skin, Ilia, Kopari, Laneige, Hourglass, Manicurist, Neutrogena, Ouai, Paris Hilton, Pat McGrath Labs, RMS, Scentbird, Subtl, Toty, Victoria’s Secret, Voesh, Yensa, Ziip and Emil the goat. But first… My college education was jammed with beauty lessons, but they happened in dorm rooms, not classrooms. On the syllabus: Practical Applications of MAC Lipglass, thermal physics and the GHD flat iron and the psychology of rave eyeliner.Caitlyn Miller, 20, is getting more legit training. A junior at the Savannah College of Art and Design (SCAD), Miller is pursuing a degree in the Business of Beauty and Fragrance, a program launched in 2018 to better prepare students for careers at cosmetics brands and perfume houses. Caitlyn’s course load includes “Retail Buying Simulations” and “Product Design for Customer Experience.” In December, she traveled to Seoul and Tokyo with 16 other students to join several Allure editors for beauty branding workshops, and to visit the offices of Shiseido and Amore Pacific. “We learned about the customer journey and how it’s changed because of AI, and how ‘conversational selling’ uses authenticity and storytelling to elevate the appeal of luxury brands on social media,” Miller said, sounding more like a marketing manager than an undergrad. According to Jessica Cruel, the editor-in-chief of Allure and Self, this is partly the point. “The study of beauty is the study of business,” said Cruel, who gave class project feedback to SCAD students on the Asia trip, and again in Savannah last month during a “Beauty Unlocked” program that led 300 students through beauty career panels with L’Oréal and Rare Beauty executives. “When colleges and universities include beauty in their curriculum, they are highlighting science, marketing, economics, anthropology, art.” Cruel said it’s gratifying to see beauty embraced by academic institutions on the same level as political science and finance. “There are so many career paths in the industry. ... Universities are now giving their students direct pathways to them.”Those pathways include a cosmetic science program for potential product chemists at Spelman College in Atlanta, a Cosmetics and Fragrance Marketing program at the Fashion Institute of Technology (FIT) in Manhattan, a Beauty Marketing and Project Development Associate’s Degree at Arizona State University’s FIDM campus in Los Angeles and a Beauty Entrepreneurship course at London’s University of the Arts.Programs in Fashion Merchandising and Buying have been around for decades, training talent at major apparel retailers (and helping retain them). A similar beauty track doesn’t exist — yet — so schools like SCAD fill in the blanks with guest mentors like Cruel, partnerships with brands and a 98 percent employment rate for graduates, who have gone on to work at companies including Estée Lauder, Summer Fridays and Tatcha. Meloney Moore, the associate dean who leads SCAD’s beauty endeavours, explained the school’s goal is to create “the next generation of creative leaders.”It makes sense why universities, for which tuition is a primary revenue stream, would be interested in attracting highly engaged students in a specialised program. But why should brands be paying attention, and potentially paying money, to be part of beauty curricula? College campuses are living sample pools of target emerging markets, featuring the highest concentration of under-25 consumers per square foot. When Allure let SCAD students test products for its annual Readers Choice Awards, it built additional content for the magazine while exposing young shoppers to new, and potentially beloved, everyday products and tools. For many young people, college is also where brand loyalty for luxury brands gets deep. Embed your logo in a brain that’s still developing its frontal cortex, and you might make a neural pathway straight to the next fragrance juggernaut, as LoveShackFancy has proven with their wildly popular collegiate pop-ups and corresponding fragrance sales. There’s also an HR benefit. Training students to be beauty grenadiers gives all facets of the industry — chemistry, economics, design, storytelling — a stronger foundation. At SCAD, for example, Moore asks recruiters and CEOs what skills their employees don’t have yet, then creates new course units and assignments to build them. Lately, that’s included pitching products under stressful situations, which SCAD students refine by practicing their skills in small rooms meant to resemble elevators, boardrooms and, in one exercise, even the business-class section of an airplane. Parsons School of Design has a similar course geared to fashion and beauty startups, and another that explains influencer metrics and casting strategies. “We’re really being taught to think like executives and founders,” said Miller, the SCAD beauty major, who finishes her degree in 2026 and will likely become a lip gloss zillionaire soon after. After serving as a final project mentor for SCAD students like Miller last month, Cruel agreed. “Some of these student-created brands were as ready for ‘Shark Tank’ as the brands on the real show,” she said. “During several presentations, I was wondering, ‘Wait, are these kids taking investors?‘” She laughed. “Maybe we should talk.” What else is new…SkincareIn January, Bliss hired comedian and “elder Millennial” avatar Iliza Shlesinger to chide Sephora Kids in an ad for “adult skincare.” On Mar. 21, they launched a complete acne system that seems geared to those same teens and tweens, including a toner, spot treatment and spray. Of course, 40-somethings also deal with zits, but this feels like a youth play. It was a busy week for Beekman 1802: On March 21, the goat-milk skincare brand from Schenectady, NY rescued Emil, the imperilled kid (that’s baby goat) of Lumon (that’s from “Severence”). On Mar. 25, it launched aluminium-free deodorant sticks for $20 each. The moisturising formula is mysterious and important.I’m kind of scared of Ziip’s new Dot device, which looks like a tiny neon life preserver, zaps acne with macro and nano currents and comes with a clear conducting gel. If you are not freaked by (lab-tested and safe) gizmos like this, it’s available as of Mar. 24 online.On Mar. 25, videos about Kopari’s Sunglaze Sheer Setting Mist hit 50 million views on TikTok. The brand said that the spray’s viral “glassy skin” effect has bumped up their social media following by 600 percent and caused the $34 product to sell out at Revolve Beauty, but it’s still available on their DTC website.Estée Lauder just did something… cool. On Mar. 25, the brand dropped a new campaign with Kristen Bell that reframes its storied, and somewhat staid, Advanced Night Repair Cream as a “sleep dupe.” This term is a.) smart b.) fun c.) likely making other brands mad.(“Sleep dupe” seems so simple, but coming up with a tagline like that is super hard!) Unsurprisingly, the creative agency Shadow — which also handles E.l.f. and body care label Eos — was involved. Alpyn’s Super Sculpt Serum hit Sephora on Mar. 25. It’s a “face and neck” formula that claims to cover everything, and instead of a neck cream’s heavy texture, this one boasts a cool gel formula. Last month, Neutrogena unveiled a Tate McRae sponsorship. On Mar. 26, they announced a partnership with the World Surf League and pro athlete Caroline Marks. Wavy-haired blondes, you seem to have the upper hand on $14.99 sunscreen tubes…We can finally talk about the worst-kept secret in beauty: Augustinus Bader’s The Mineral Sunscreen, an SPF 50 formula that hit shelves on Mar. 26 after it was pumped through the Mark Hotel at a lush cocktail party in January, and then landed in every beauty editor’s kit this month. The $140 formula promises both anti-aging and sun protection benefits, with a silky texture that’s nearly identical to the brand’s signature moisturiser.Would you drink a black tea and rosé cocktail? Would your skin? On Mar. 26, Voesh poured one out for its Exfoliating Body Wash, a $19 black tea and rosé formula that’s also available in hinoki, fig and neroli scents. You know how in France, they flash-freeze fruits and veggies at their ripest so you can enjoy super-fresh produce all year? Hppy Skin is aiming to do the same thing with its Shelf-Stable collection, a skincare sextet that “preserves and enhances whole-food antioxidants at peak potency.” It debuted on Mar. 26.Toty’s Reversa Retinol serum hit embattled indie retailer Thirteen Lune on Mar. 27, with niacinamide and tranexamic acid, which is also used to encourage blood clotting after an injury or medical procedure. It’s $89 and promises to calm skin instead of irritate it — a rare but welcome claim for a retinol. (“Huge if true,” etc.) This is cool: Paris Hilton gave the first peek of her skincare line, Parívie, to Linkedin. On Mar. 27, the Beverly Hills blonde announced a line “that reflects my journey, my philosophy, and my vision of timeless, iconic beauty.” Like most things on Linkedin, these words are meant to sound powerful despite their lack of actual info. But the brand site reveals a wisp of blonde hair and a pink bedazzled mirror that looks like it could be super-fun. MakeupOn Mar. 19, Alleven introduced Instant Glow, a pearlescent liquid highlighter that can double as an eye glaze. It’s sheer, buildable and so unbelievably pretty, I’m afraid it was once mean to me in high school. Flower power, but make it eyeshadow. On Mar. 21, Pat McGrath Labs debuted Petalmorphosis, a $128 compact with 10 shades, including a deep matte emerald called Nocturnal Bloom that might be a cult favourite if they sell it separately. Subtl’s stackable Lip Glaze pots rolled out on Mar. 21. They come in five shades, including a nipple-pink called “undone” (cute) and retail for $15 each.We knew it would happen: After pistachio conquered the fragrance aisle and the runways, it hit the nail salons. On Mar. 21, Manicure introduced its latest Deauville collection, a pastel trio with creamy pink, ceramic blue and the same muted light green as a La Durée macaron. Yensa’s Beauty Bronzing Drops dropped on Mar. 24, with a satiny finish and a formula that includes chia. Boomers, Gen-X and Millennials will begin singing the infomercial song; Gen-Z will fondly remember the ingredient from an Erewhon smoothie. Haus Labs launched its Power Sculpt Velvet Bronzer on Mar. 28. It’s a powder-to-creme formula available in eight shades. Pro tip: Double up on these buildable formulas and use them as eyeshadow too.RMS dropped a Cashmere Matte version of its Eyelights cream shadow on Mar. 26. The formula has a matte pearl finish and comes in eight nearly-neutral shades, including a pallid grey that founder Rose-Marie Swift said is inspired by a shade she used to paint on Gisele’s eyelids.If you would like another lip gloss — and even if you wouldn’t — Fenty Beauty is here to tempt you. Its Gloss Bomb Oil launched three new shades on Mar. 26, including a lilac shimmer and a rosy brown that’s the stuff of ‘90s school dance dreams.The brown mascara offerings continue! Last week, Lisa Eldridge did the honours. On Mar. 26, it was Ilia’s turn with a chocolate-coloured version of its Limitless Lash Mascara. Beauty Creations Cosmetics debuted a Barbie collaboration on Mar. 27, which fascinated me because #Barbiecore is waning, to the point where someone is unloading all their hot pink Christian Louboutin inventory on The RealReal. When I asked founder Esmeralda Hernandez what would make Barbie merch sell in 2025, she said, “We see this collaboration as an opportunity to tap into both Barbie fans and beauty enthusiasts” and cited the brand’s “strong nostalgic appeal and its evolution towards diversity, inclusivity and empowerment” as elements that might create staying power. The collection includes 10 beauty items like lip oil, sponges, shadows and “pink setting powder,” all priced under $20.Gracie Abrams is the new face of Hourglass Cosmetics. Starting Mar. 27, you can see her glowy cheekbones on digital and print ads. To announce the partnership, she did a video for The Zoe Report and tight interviews with Bazaar and Vogue — quite a change from just a few years ago, when celebrities would do 10+ chats for a campaign launch, which was often structured like a movie press junket, with separate looks pulled by top stylists. On that note: Kim Cattrall is Charlotte Tilbury’s latest face, representing the Pillow Talk Soul Mates collection of heart-shaped compacts and gilded lipsticks. Cattrall is beloved, witty and hot — all the things Tilbury’s brand represents — and the fact that she’s 68 years old brings home the point that unlike Mad Happy crop tops, makeup doesn’t have an “age out” date, and neither do the bombshells who wear it. Cattrall’s chosen chat site was Elle.com, where her accompanying interview and Dolce Vita-esque photos will likely fuel more social media chatter around a future “White Lotus” role. (Can she be Tanya’s sister, investigating her gruesome death?)On Mar. 28, Armani Beauty finally released its Vertigo Lift Mascara ($32) with a proprietary “Infinity Loop” brush that was apparently road-tested at the recent Oscars on winners Mikey Madison and Zoe Saldaña. Laneige will unpack two fresh Glaze Craze shades, the deep purple Blueberry Jelly and the light pink Strawberry Sprinkles, on Mar. 29 — but technically, they debuted on influencer Golloria’s TikTok page on Mar. 22. Their shine is mesmerising. HaircareOuai launched a St. Bart’s leave-in conditioner on Mar. 27 that merges its best-selling scent with a super-effective detangling formula. Founder Jen Atkin calls the franchise “a vacay to stay” (smart) and has lots of insights into how and why her brand keeps winning on Chrissy Rutherford’s “Fwd Joy” podcast.FragranceHappy Birthday, Victoria’s Secret Bombshell! On Mar. 21, the fragrance turned 15, the same age as its most devoted customer. To celebrate, they threw a model-packed bash in Manhattan’s Meatpacking District that doubled as a packaging reveal: The $60 scent is now available in a substantial crystal bottle that looks more than a bit like Chanel’s Coco Mademoiselle. “Grosse Point Garden Society” is a new NBC drama that feels like “Pretty Little Liars” crossed with a British reality show about orchids. It stars Aja Naomi King and Anna Sophia Robb, and now Scentbird has “a trio of fragrant elixirs” to celebrate it. They debuted on Mar. 25, along with perfume bundle boxes inspired by each character. Naturally, one of them includes Juliette Has a Gun.Even if you don’t know the name Quentin Bisch, you’ve definitely smelled his work. The Givaudan nose created Carolina Herrera’s runaway hit fragrance Good Girl, along with Parfums de Marley’s best-selling Delina. On Mar. 26, he introduced Brasilis, a citrus-based scent for the South American heritage label Granado with mandarin, mint and lemon. The packaging is old-school to mirror Grandao’s roots as a traditional Brazilian pharmacy — think C.O. Bigelow, but with açaí. And finally…What is the Meghan Markle Effect on beauty now that her ShopMy page is live? It’s still very early — as of this writing, we’re two days in — but let’s look at some numbers. The beauty page was thoughtfully curated to include lots of indie labels with female founders, including Thrive Causemetics and Summer Fridays. The formulas she recommends are excellent; she has amazing taste. But so far, none of the name-checked ShopMy brands are sold out, and none are getting any notable lift on Google Search. Contrast this with the more niche, more expensive fashion brands that told The Wall Street Journal’s Chavie Lieber they saw an immediate lift in sales after appearing on “With Love, Meghan." Of course, a Netflix appearance is different from a ShopMy page, and because Mrs. Sussex is naturally beautiful, it’s trickier to say, “I want that blush” when you look at her. A striped La Ligne sweater has more visibility. But here’s where things get wild: After Mrs. Sussex recommended a light pink Beyond Polish gel lacquer, the colour got nearly 12,000 clicks to its landing page, according to the site’s own visible counter. Per that same counter, the average Beyond Polish bottle gets 135 clicks, which means Meghan spiked their engagement by over 8,000 percent. That means even if Mrs. Sussex isn’t directly driving immediate sales, she’s creating a new customer pathway that is instant and pretty extraordinary. The gap lies between that brand excitement and the click-to-buy model of ShopMy, which is what will presumably send direct cash to the Sussex house. Another snag: When People and E! report on Mrs. Sussex’s ShopMy picks, they use their own affiliate links, so if you’re learning about her Saie highlighter preference on InStyle.com and not on M.S.’s direct page, the media outlet gets the cash instead. Meanwhile, in a stroke of wild luck, the killer Clare Waight Keller x Uniqlo trench coat recommended by Mrs. S. is still available online in every size — and it’s on sale. Score.Sign up to The Business of Beauty newsletter, your must-read source for the day’s most important beauty and wellness news and analysis. Source link
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Welcome back to Haul of Fame, your must-read beauty roundup for new products, new ideas and some surprising data from Mrs. Meghan Sussex and her new ShopMy beauty picks. Included in today’s issue: Alleven, Alpyn, Augustinus Bader, Beauty Creations Cosmetics, Beekman 1802, Bliss, Carolina Herrera, Charlotte Tilbury, Estée Lauder, Fenty Beauty, Granado, Haus Labs, Hourglass, Hppy Skin, Ilia, Kopari, Laneige, Hourglass, Manicurist, Neutrogena, Ouai, Paris Hilton, Pat McGrath Labs, RMS, Scentbird, Subtl, Toty, Victoria’s Secret, Voesh, Yensa, Ziip and Emil the goat. But first… My college education was jammed with beauty lessons, but they happened in dorm rooms, not classrooms. On the syllabus: Practical Applications of MAC Lipglass, thermal physics and the GHD flat iron and the psychology of rave eyeliner.Caitlyn Miller, 20, is getting more legit training. A junior at the Savannah College of Art and Design (SCAD), Miller is pursuing a degree in the Business of Beauty and Fragrance, a program launched in 2018 to better prepare students for careers at cosmetics brands and perfume houses. Caitlyn’s course load includes “Retail Buying Simulations” and “Product Design for Customer Experience.” In December, she traveled to Seoul and Tokyo with 16 other students to join several Allure editors for beauty branding workshops, and to visit the offices of Shiseido and Amore Pacific. “We learned about the customer journey and how it’s changed because of AI, and how ‘conversational selling’ uses authenticity and storytelling to elevate the appeal of luxury brands on social media,” Miller said, sounding more like a marketing manager than an undergrad. According to Jessica Cruel, the editor-in-chief of Allure and Self, this is partly the point. “The study of beauty is the study of business,” said Cruel, who gave class project feedback to SCAD students on the Asia trip, and again in Savannah last month during a “Beauty Unlocked” program that led 300 students through beauty career panels with L’Oréal and Rare Beauty executives. “When colleges and universities include beauty in their curriculum, they are highlighting science, marketing, economics, anthropology, art.” Cruel said it’s gratifying to see beauty embraced by academic institutions on the same level as political science and finance. “There are so many career paths in the industry. ... Universities are now giving their students direct pathways to them.”Those pathways include a cosmetic science program for potential product chemists at Spelman College in Atlanta, a Cosmetics and Fragrance Marketing program at the Fashion Institute of Technology (FIT) in Manhattan, a Beauty Marketing and Project Development Associate’s Degree at Arizona State University’s FIDM campus in Los Angeles and a Beauty Entrepreneurship course at London’s University of the Arts.Programs in Fashion Merchandising and Buying have been around for decades, training talent at major apparel retailers (and helping retain them). A similar beauty track doesn’t exist — yet — so schools like SCAD fill in the blanks with guest mentors like Cruel, partnerships with brands and a 98 percent employment rate for graduates, who have gone on to work at companies including Estée Lauder, Summer Fridays and Tatcha. Meloney Moore, the associate dean who leads SCAD’s beauty endeavours, explained the school’s goal is to create “the next generation of creative leaders.”It makes sense why universities, for which tuition is a primary revenue stream, would be interested in attracting highly engaged students in a specialised program. But why should brands be paying attention, and potentially paying money, to be part of beauty curricula? College campuses are living sample pools of target emerging markets, featuring the highest concentration of under-25 consumers per square foot. When Allure let SCAD students test products for its annual Readers Choice Awards, it built additional content for the magazine while exposing young shoppers to new, and potentially beloved, everyday products and tools. For many young people, college is also where brand loyalty for luxury brands gets deep. Embed your logo in a brain that’s still developing its frontal cortex, and you might make a neural pathway straight to the next fragrance juggernaut, as LoveShackFancy has proven with their wildly popular collegiate pop-ups and corresponding fragrance sales. There’s also an HR benefit. Training students to be beauty grenadiers gives all facets of the industry — chemistry, economics, design, storytelling — a stronger foundation. At SCAD, for example, Moore asks recruiters and CEOs what skills their employees don’t have yet, then creates new course units and assignments to build them. Lately, that’s included pitching products under stressful situations, which SCAD students refine by practicing their skills in small rooms meant to resemble elevators, boardrooms and, in one exercise, even the business-class section of an airplane. Parsons School of Design has a similar course geared to fashion and beauty startups, and another that explains influencer metrics and casting strategies. “We’re really being taught to think like executives and founders,” said Miller, the SCAD beauty major, who finishes her degree in 2026 and will likely become a lip gloss zillionaire soon after. After serving as a final project mentor for SCAD students like Miller last month, Cruel agreed. “Some of these student-created brands were as ready for ‘Shark Tank’ as the brands on the real show,” she said. “During several presentations, I was wondering, ‘Wait, are these kids taking investors?‘” She laughed. “Maybe we should talk.” What else is new…SkincareIn January, Bliss hired comedian and “elder Millennial” avatar Iliza Shlesinger to chide Sephora Kids in an ad for “adult skincare.” On Mar. 21, they launched a complete acne system that seems geared to those same teens and tweens, including a toner, spot treatment and spray. Of course, 40-somethings also deal with zits, but this feels like a youth play. It was a busy week for Beekman 1802: On March 21, the goat-milk skincare brand from Schenectady, NY rescued Emil, the imperilled kid (that’s baby goat) of Lumon (that’s from “Severence”). On Mar. 25, it launched aluminium-free deodorant sticks for $20 each. The moisturising formula is mysterious and important.I’m kind of scared of Ziip’s new Dot device, which looks like a tiny neon life preserver, zaps acne with macro and nano currents and comes with a clear conducting gel. If you are not freaked by (lab-tested and safe) gizmos like this, it’s available as of Mar. 24 online.On Mar. 25, videos about Kopari’s Sunglaze Sheer Setting Mist hit 50 million views on TikTok. The brand said that the spray’s viral “glassy skin” effect has bumped up their social media following by 600 percent and caused the $34 product to sell out at Revolve Beauty, but it’s still available on their DTC website.Estée Lauder just did something… cool. On Mar. 25, the brand dropped a new campaign with Kristen Bell that reframes its storied, and somewhat staid, Advanced Night Repair Cream as a “sleep dupe.” This term is a.) smart b.) fun c.) likely making other brands mad.(“Sleep dupe” seems so simple, but coming up with a tagline like that is super hard!) Unsurprisingly, the creative agency Shadow — which also handles E.l.f. and body care label Eos — was involved. Alpyn’s Super Sculpt Serum hit Sephora on Mar. 25. It’s a “face and neck” formula that claims to cover everything, and instead of a neck cream’s heavy texture, this one boasts a cool gel formula. Last month, Neutrogena unveiled a Tate McRae sponsorship. On Mar. 26, they announced a partnership with the World Surf League and pro athlete Caroline Marks. Wavy-haired blondes, you seem to have the upper hand on $14.99 sunscreen tubes…We can finally talk about the worst-kept secret in beauty: Augustinus Bader’s The Mineral Sunscreen, an SPF 50 formula that hit shelves on Mar. 26 after it was pumped through the Mark Hotel at a lush cocktail party in January, and then landed in every beauty editor’s kit this month. The $140 formula promises both anti-aging and sun protection benefits, with a silky texture that’s nearly identical to the brand’s signature moisturiser.Would you drink a black tea and rosé cocktail? Would your skin? On Mar. 26, Voesh poured one out for its Exfoliating Body Wash, a $19 black tea and rosé formula that’s also available in hinoki, fig and neroli scents. You know how in France, they flash-freeze fruits and veggies at their ripest so you can enjoy super-fresh produce all year? Hppy Skin is aiming to do the same thing with its Shelf-Stable collection, a skincare sextet that “preserves and enhances whole-food antioxidants at peak potency.” It debuted on Mar. 26.Toty’s Reversa Retinol serum hit embattled indie retailer Thirteen Lune on Mar. 27, with niacinamide and tranexamic acid, which is also used to encourage blood clotting after an injury or medical procedure. It’s $89 and promises to calm skin instead of irritate it — a rare but welcome claim for a retinol. (“Huge if true,” etc.) This is cool: Paris Hilton gave the first peek of her skincare line, Parívie, to Linkedin. On Mar. 27, the Beverly Hills blonde announced a line “that reflects my journey, my philosophy, and my vision of timeless, iconic beauty.” Like most things on Linkedin, these words are meant to sound powerful despite their lack of actual info. But the brand site reveals a wisp of blonde hair and a pink bedazzled mirror that looks like it could be super-fun. MakeupOn Mar. 19, Alleven introduced Instant Glow, a pearlescent liquid highlighter that can double as an eye glaze. It’s sheer, buildable and so unbelievably pretty, I’m afraid it was once mean to me in high school. Flower power, but make it eyeshadow. On Mar. 21, Pat McGrath Labs debuted Petalmorphosis, a $128 compact with 10 shades, including a deep matte emerald called Nocturnal Bloom that might be a cult favourite if they sell it separately. Subtl’s stackable Lip Glaze pots rolled out on Mar. 21. They come in five shades, including a nipple-pink called “undone” (cute) and retail for $15 each.We knew it would happen: After pistachio conquered the fragrance aisle and the runways, it hit the nail salons. On Mar. 21, Manicure introduced its latest Deauville collection, a pastel trio with creamy pink, ceramic blue and the same muted light green as a La Durée macaron. Yensa’s Beauty Bronzing Drops dropped on Mar. 24, with a satiny finish and a formula that includes chia. Boomers, Gen-X and Millennials will begin singing the infomercial song; Gen-Z will fondly remember the ingredient from an Erewhon smoothie. Haus Labs launched its Power Sculpt Velvet Bronzer on Mar. 28. It’s a powder-to-creme formula available in eight shades. Pro tip: Double up on these buildable formulas and use them as eyeshadow too.RMS dropped a Cashmere Matte version of its Eyelights cream shadow on Mar. 26. The formula has a matte pearl finish and comes in eight nearly-neutral shades, including a pallid grey that founder Rose-Marie Swift said is inspired by a shade she used to paint on Gisele’s eyelids.If you would like another lip gloss — and even if you wouldn’t — Fenty Beauty is here to tempt you. Its Gloss Bomb Oil launched three new shades on Mar. 26, including a lilac shimmer and a rosy brown that’s the stuff of ‘90s school dance dreams.The brown mascara offerings continue! Last week, Lisa Eldridge did the honours. On Mar. 26, it was Ilia’s turn with a chocolate-coloured version of its Limitless Lash Mascara. Beauty Creations Cosmetics debuted a Barbie collaboration on Mar. 27, which fascinated me because #Barbiecore is waning, to the point where someone is unloading all their hot pink Christian Louboutin inventory on The RealReal. When I asked founder Esmeralda Hernandez what would make Barbie merch sell in 2025, she said, “We see this collaboration as an opportunity to tap into both Barbie fans and beauty enthusiasts” and cited the brand’s “strong nostalgic appeal and its evolution towards diversity, inclusivity and empowerment” as elements that might create staying power. The collection includes 10 beauty items like lip oil, sponges, shadows and “pink setting powder,” all priced under $20.Gracie Abrams is the new face of Hourglass Cosmetics. Starting Mar. 27, you can see her glowy cheekbones on digital and print ads. To announce the partnership, she did a video for The Zoe Report and tight interviews with Bazaar and Vogue — quite a change from just a few years ago, when celebrities would do 10+ chats for a campaign launch, which was often structured like a movie press junket, with separate looks pulled by top stylists. On that note: Kim Cattrall is Charlotte Tilbury’s latest face, representing the Pillow Talk Soul Mates collection of heart-shaped compacts and gilded lipsticks. Cattrall is beloved, witty and hot — all the things Tilbury’s brand represents — and the fact that she’s 68 years old brings home the point that unlike Mad Happy crop tops, makeup doesn’t have an “age out” date, and neither do the bombshells who wear it. Cattrall’s chosen chat site was Elle.com, where her accompanying interview and Dolce Vita-esque photos will likely fuel more social media chatter around a future “White Lotus” role. (Can she be Tanya’s sister, investigating her gruesome death?)On Mar. 28, Armani Beauty finally released its Vertigo Lift Mascara ($32) with a proprietary “Infinity Loop” brush that was apparently road-tested at the recent Oscars on winners Mikey Madison and Zoe Saldaña. Laneige will unpack two fresh Glaze Craze shades, the deep purple Blueberry Jelly and the light pink Strawberry Sprinkles, on Mar. 29 — but technically, they debuted on influencer Golloria’s TikTok page on Mar. 22. Their shine is mesmerising. HaircareOuai launched a St. Bart’s leave-in conditioner on Mar. 27 that merges its best-selling scent with a super-effective detangling formula. Founder Jen Atkin calls the franchise “a vacay to stay” (smart) and has lots of insights into how and why her brand keeps winning on Chrissy Rutherford’s “Fwd Joy” podcast.FragranceHappy Birthday, Victoria’s Secret Bombshell! On Mar. 21, the fragrance turned 15, the same age as its most devoted customer. To celebrate, they threw a model-packed bash in Manhattan’s Meatpacking District that doubled as a packaging reveal: The $60 scent is now available in a substantial crystal bottle that looks more than a bit like Chanel’s Coco Mademoiselle. “Grosse Point Garden Society” is a new NBC drama that feels like “Pretty Little Liars” crossed with a British reality show about orchids. It stars Aja Naomi King and Anna Sophia Robb, and now Scentbird has “a trio of fragrant elixirs” to celebrate it. They debuted on Mar. 25, along with perfume bundle boxes inspired by each character. Naturally, one of them includes Juliette Has a Gun.Even if you don’t know the name Quentin Bisch, you’ve definitely smelled his work. The Givaudan nose created Carolina Herrera’s runaway hit fragrance Good Girl, along with Parfums de Marley’s best-selling Delina. On Mar. 26, he introduced Brasilis, a citrus-based scent for the South American heritage label Granado with mandarin, mint and lemon. The packaging is old-school to mirror Grandao’s roots as a traditional Brazilian pharmacy — think C.O. Bigelow, but with açaí. And finally…What is the Meghan Markle Effect on beauty now that her ShopMy page is live? It’s still very early — as of this writing, we’re two days in — but let’s look at some numbers. The beauty page was thoughtfully curated to include lots of indie labels with female founders, including Thrive Causemetics and Summer Fridays. The formulas she recommends are excellent; she has amazing taste. But so far, none of the name-checked ShopMy brands are sold out, and none are getting any notable lift on Google Search. Contrast this with the more niche, more expensive fashion brands that told The Wall Street Journal’s Chavie Lieber they saw an immediate lift in sales after appearing on “With Love, Meghan." Of course, a Netflix appearance is different from a ShopMy page, and because Mrs. Sussex is naturally beautiful, it’s trickier to say, “I want that blush” when you look at her. A striped La Ligne sweater has more visibility. But here’s where things get wild: After Mrs. Sussex recommended a light pink Beyond Polish gel lacquer, the colour got nearly 12,000 clicks to its landing page, according to the site’s own visible counter. Per that same counter, the average Beyond Polish bottle gets 135 clicks, which means Meghan spiked their engagement by over 8,000 percent. That means even if Mrs. Sussex isn’t directly driving immediate sales, she’s creating a new customer pathway that is instant and pretty extraordinary. The gap lies between that brand excitement and the click-to-buy model of ShopMy, which is what will presumably send direct cash to the Sussex house. Another snag: When People and E! report on Mrs. Sussex’s ShopMy picks, they use their own affiliate links, so if you’re learning about her Saie highlighter preference on InStyle.com and not on M.S.’s direct page, the media outlet gets the cash instead. Meanwhile, in a stroke of wild luck, the killer Clare Waight Keller x Uniqlo trench coat recommended by Mrs. S. is still available online in every size — and it’s on sale. Score.Sign up to The Business of Beauty newsletter, your must-read source for the day’s most important beauty and wellness news and analysis. Source link
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Welcome back to Haul of Fame, your must-read beauty roundup for new products, new ideas and some surprising data from Mrs. Meghan Sussex and her new ShopMy beauty picks. Included in today’s issue: Alleven, Alpyn, Augustinus Bader, Beauty Creations Cosmetics, Beekman 1802, Bliss, Carolina Herrera, Charlotte Tilbury, Estée Lauder, Fenty Beauty, Granado, Haus Labs, Hourglass, Hppy Skin, Ilia, Kopari, Laneige, Hourglass, Manicurist, Neutrogena, Ouai, Paris Hilton, Pat McGrath Labs, RMS, Scentbird, Subtl, Toty, Victoria’s Secret, Voesh, Yensa, Ziip and Emil the goat. But first… My college education was jammed with beauty lessons, but they happened in dorm rooms, not classrooms. On the syllabus: Practical Applications of MAC Lipglass, thermal physics and the GHD flat iron and the psychology of rave eyeliner.Caitlyn Miller, 20, is getting more legit training. A junior at the Savannah College of Art and Design (SCAD), Miller is pursuing a degree in the Business of Beauty and Fragrance, a program launched in 2018 to better prepare students for careers at cosmetics brands and perfume houses. Caitlyn’s course load includes “Retail Buying Simulations” and “Product Design for Customer Experience.” In December, she traveled to Seoul and Tokyo with 16 other students to join several Allure editors for beauty branding workshops, and to visit the offices of Shiseido and Amore Pacific. “We learned about the customer journey and how it’s changed because of AI, and how ‘conversational selling’ uses authenticity and storytelling to elevate the appeal of luxury brands on social media,” Miller said, sounding more like a marketing manager than an undergrad. According to Jessica Cruel, the editor-in-chief of Allure and Self, this is partly the point. “The study of beauty is the study of business,” said Cruel, who gave class project feedback to SCAD students on the Asia trip, and again in Savannah last month during a “Beauty Unlocked” program that led 300 students through beauty career panels with L’Oréal and Rare Beauty executives. “When colleges and universities include beauty in their curriculum, they are highlighting science, marketing, economics, anthropology, art.” Cruel said it’s gratifying to see beauty embraced by academic institutions on the same level as political science and finance. “There are so many career paths in the industry. ... Universities are now giving their students direct pathways to them.”Those pathways include a cosmetic science program for potential product chemists at Spelman College in Atlanta, a Cosmetics and Fragrance Marketing program at the Fashion Institute of Technology (FIT) in Manhattan, a Beauty Marketing and Project Development Associate’s Degree at Arizona State University’s FIDM campus in Los Angeles and a Beauty Entrepreneurship course at London’s University of the Arts.Programs in Fashion Merchandising and Buying have been around for decades, training talent at major apparel retailers (and helping retain them). A similar beauty track doesn’t exist — yet — so schools like SCAD fill in the blanks with guest mentors like Cruel, partnerships with brands and a 98 percent employment rate for graduates, who have gone on to work at companies including Estée Lauder, Summer Fridays and Tatcha. Meloney Moore, the associate dean who leads SCAD’s beauty endeavours, explained the school’s goal is to create “the next generation of creative leaders.”It makes sense why universities, for which tuition is a primary revenue stream, would be interested in attracting highly engaged students in a specialised program. But why should brands be paying attention, and potentially paying money, to be part of beauty curricula? College campuses are living sample pools of target emerging markets, featuring the highest concentration of under-25 consumers per square foot. When Allure let SCAD students test products for its annual Readers Choice Awards, it built additional content for the magazine while exposing young shoppers to new, and potentially beloved, everyday products and tools. For many young people, college is also where brand loyalty for luxury brands gets deep. Embed your logo in a brain that’s still developing its frontal cortex, and you might make a neural pathway straight to the next fragrance juggernaut, as LoveShackFancy has proven with their wildly popular collegiate pop-ups and corresponding fragrance sales. There’s also an HR benefit. Training students to be beauty grenadiers gives all facets of the industry — chemistry, economics, design, storytelling — a stronger foundation. At SCAD, for example, Moore asks recruiters and CEOs what skills their employees don’t have yet, then creates new course units and assignments to build them. Lately, that’s included pitching products under stressful situations, which SCAD students refine by practicing their skills in small rooms meant to resemble elevators, boardrooms and, in one exercise, even the business-class section of an airplane. Parsons School of Design has a similar course geared to fashion and beauty startups, and another that explains influencer metrics and casting strategies. “We’re really being taught to think like executives and founders,” said Miller, the SCAD beauty major, who finishes her degree in 2026 and will likely become a lip gloss zillionaire soon after. After serving as a final project mentor for SCAD students like Miller last month, Cruel agreed. “Some of these student-created brands were as ready for ‘Shark Tank’ as the brands on the real show,” she said. “During several presentations, I was wondering, ‘Wait, are these kids taking investors?‘” She laughed. “Maybe we should talk.” What else is new…SkincareIn January, Bliss hired comedian and “elder Millennial” avatar Iliza Shlesinger to chide Sephora Kids in an ad for “adult skincare.” On Mar. 21, they launched a complete acne system that seems geared to those same teens and tweens, including a toner, spot treatment and spray. Of course, 40-somethings also deal with zits, but this feels like a youth play. It was a busy week for Beekman 1802: On March 21, the goat-milk skincare brand from Schenectady, NY rescued Emil, the imperilled kid (that’s baby goat) of Lumon (that’s from “Severence”). On Mar. 25, it launched aluminium-free deodorant sticks for $20 each. The moisturising formula is mysterious and important.I’m kind of scared of Ziip’s new Dot device, which looks like a tiny neon life preserver, zaps acne with macro and nano currents and comes with a clear conducting gel. If you are not freaked by (lab-tested and safe) gizmos like this, it’s available as of Mar. 24 online.On Mar. 25, videos about Kopari’s Sunglaze Sheer Setting Mist hit 50 million views on TikTok. The brand said that the spray’s viral “glassy skin” effect has bumped up their social media following by 600 percent and caused the $34 product to sell out at Revolve Beauty, but it’s still available on their DTC website.Estée Lauder just did something… cool. On Mar. 25, the brand dropped a new campaign with Kristen Bell that reframes its storied, and somewhat staid, Advanced Night Repair Cream as a “sleep dupe.” This term is a.) smart b.) fun c.) likely making other brands mad.(“Sleep dupe” seems so simple, but coming up with a tagline like that is super hard!) Unsurprisingly, the creative agency Shadow — which also handles E.l.f. and body care label Eos — was involved. Alpyn’s Super Sculpt Serum hit Sephora on Mar. 25. It’s a “face and neck” formula that claims to cover everything, and instead of a neck cream’s heavy texture, this one boasts a cool gel formula. Last month, Neutrogena unveiled a Tate McRae sponsorship. On Mar. 26, they announced a partnership with the World Surf League and pro athlete Caroline Marks. Wavy-haired blondes, you seem to have the upper hand on $14.99 sunscreen tubes…We can finally talk about the worst-kept secret in beauty: Augustinus Bader’s The Mineral Sunscreen, an SPF 50 formula that hit shelves on Mar. 26 after it was pumped through the Mark Hotel at a lush cocktail party in January, and then landed in every beauty editor’s kit this month. The $140 formula promises both anti-aging and sun protection benefits, with a silky texture that’s nearly identical to the brand’s signature moisturiser.Would you drink a black tea and rosé cocktail? Would your skin? On Mar. 26, Voesh poured one out for its Exfoliating Body Wash, a $19 black tea and rosé formula that’s also available in hinoki, fig and neroli scents. You know how in France, they flash-freeze fruits and veggies at their ripest so you can enjoy super-fresh produce all year? Hppy Skin is aiming to do the same thing with its Shelf-Stable collection, a skincare sextet that “preserves and enhances whole-food antioxidants at peak potency.” It debuted on Mar. 26.Toty’s Reversa Retinol serum hit embattled indie retailer Thirteen Lune on Mar. 27, with niacinamide and tranexamic acid, which is also used to encourage blood clotting after an injury or medical procedure. It’s $89 and promises to calm skin instead of irritate it — a rare but welcome claim for a retinol. (“Huge if true,” etc.) This is cool: Paris Hilton gave the first peek of her skincare line, Parívie, to Linkedin. On Mar. 27, the Beverly Hills blonde announced a line “that reflects my journey, my philosophy, and my vision of timeless, iconic beauty.” Like most things on Linkedin, these words are meant to sound powerful despite their lack of actual info. But the brand site reveals a wisp of blonde hair and a pink bedazzled mirror that looks like it could be super-fun. MakeupOn Mar. 19, Alleven introduced Instant Glow, a pearlescent liquid highlighter that can double as an eye glaze. It’s sheer, buildable and so unbelievably pretty, I’m afraid it was once mean to me in high school. Flower power, but make it eyeshadow. On Mar. 21, Pat McGrath Labs debuted Petalmorphosis, a $128 compact with 10 shades, including a deep matte emerald called Nocturnal Bloom that might be a cult favourite if they sell it separately. Subtl’s stackable Lip Glaze pots rolled out on Mar. 21. They come in five shades, including a nipple-pink called “undone” (cute) and retail for $15 each.We knew it would happen: After pistachio conquered the fragrance aisle and the runways, it hit the nail salons. On Mar. 21, Manicure introduced its latest Deauville collection, a pastel trio with creamy pink, ceramic blue and the same muted light green as a La Durée macaron. Yensa’s Beauty Bronzing Drops dropped on Mar. 24, with a satiny finish and a formula that includes chia. Boomers, Gen-X and Millennials will begin singing the infomercial song; Gen-Z will fondly remember the ingredient from an Erewhon smoothie. Haus Labs launched its Power Sculpt Velvet Bronzer on Mar. 28. It’s a powder-to-creme formula available in eight shades. Pro tip: Double up on these buildable formulas and use them as eyeshadow too.RMS dropped a Cashmere Matte version of its Eyelights cream shadow on Mar. 26. The formula has a matte pearl finish and comes in eight nearly-neutral shades, including a pallid grey that founder Rose-Marie Swift said is inspired by a shade she used to paint on Gisele’s eyelids.If you would like another lip gloss — and even if you wouldn’t — Fenty Beauty is here to tempt you. Its Gloss Bomb Oil launched three new shades on Mar. 26, including a lilac shimmer and a rosy brown that’s the stuff of ‘90s school dance dreams.The brown mascara offerings continue! Last week, Lisa Eldridge did the honours. On Mar. 26, it was Ilia’s turn with a chocolate-coloured version of its Limitless Lash Mascara. Beauty Creations Cosmetics debuted a Barbie collaboration on Mar. 27, which fascinated me because #Barbiecore is waning, to the point where someone is unloading all their hot pink Christian Louboutin inventory on The RealReal. When I asked founder Esmeralda Hernandez what would make Barbie merch sell in 2025, she said, “We see this collaboration as an opportunity to tap into both Barbie fans and beauty enthusiasts” and cited the brand’s “strong nostalgic appeal and its evolution towards diversity, inclusivity and empowerment” as elements that might create staying power. The collection includes 10 beauty items like lip oil, sponges, shadows and “pink setting powder,” all priced under $20.Gracie Abrams is the new face of Hourglass Cosmetics. Starting Mar. 27, you can see her glowy cheekbones on digital and print ads. To announce the partnership, she did a video for The Zoe Report and tight interviews with Bazaar and Vogue — quite a change from just a few years ago, when celebrities would do 10+ chats for a campaign launch, which was often structured like a movie press junket, with separate looks pulled by top stylists. On that note: Kim Cattrall is Charlotte Tilbury’s latest face, representing the Pillow Talk Soul Mates collection of heart-shaped compacts and gilded lipsticks. Cattrall is beloved, witty and hot — all the things Tilbury’s brand represents — and the fact that she’s 68 years old brings home the point that unlike Mad Happy crop tops, makeup doesn’t have an “age out” date, and neither do the bombshells who wear it. Cattrall’s chosen chat site was Elle.com, where her accompanying interview and Dolce Vita-esque photos will likely fuel more social media chatter around a future “White Lotus” role. (Can she be Tanya’s sister, investigating her gruesome death?)On Mar. 28, Armani Beauty finally released its Vertigo Lift Mascara ($32) with a proprietary “Infinity Loop” brush that was apparently road-tested at the recent Oscars on winners Mikey Madison and Zoe Saldaña. Laneige will unpack two fresh Glaze Craze shades, the deep purple Blueberry Jelly and the light pink Strawberry Sprinkles, on Mar. 29 — but technically, they debuted on influencer Golloria’s TikTok page on Mar. 22. Their shine is mesmerising. HaircareOuai launched a St. Bart’s leave-in conditioner on Mar. 27 that merges its best-selling scent with a super-effective detangling formula. Founder Jen Atkin calls the franchise “a vacay to stay” (smart) and has lots of insights into how and why her brand keeps winning on Chrissy Rutherford’s “Fwd Joy” podcast.FragranceHappy Birthday, Victoria’s Secret Bombshell! On Mar. 21, the fragrance turned 15, the same age as its most devoted customer. To celebrate, they threw a model-packed bash in Manhattan’s Meatpacking District that doubled as a packaging reveal: The $60 scent is now available in a substantial crystal bottle that looks more than a bit like Chanel’s Coco Mademoiselle. “Grosse Point Garden Society” is a new NBC drama that feels like “Pretty Little Liars” crossed with a British reality show about orchids. It stars Aja Naomi King and Anna Sophia Robb, and now Scentbird has “a trio of fragrant elixirs” to celebrate it. They debuted on Mar. 25, along with perfume bundle boxes inspired by each character. Naturally, one of them includes Juliette Has a Gun.Even if you don’t know the name Quentin Bisch, you’ve definitely smelled his work. The Givaudan nose created Carolina Herrera’s runaway hit fragrance Good Girl, along with Parfums de Marley’s best-selling Delina. On Mar. 26, he introduced Brasilis, a citrus-based scent for the South American heritage label Granado with mandarin, mint and lemon. The packaging is old-school to mirror Grandao’s roots as a traditional Brazilian pharmacy — think C.O. Bigelow, but with açaí. And finally…What is the Meghan Markle Effect on beauty now that her ShopMy page is live? It’s still very early — as of this writing, we’re two days in — but let’s look at some numbers. The beauty page was thoughtfully curated to include lots of indie labels with female founders, including Thrive Causemetics and Summer Fridays. The formulas she recommends are excellent; she has amazing taste. But so far, none of the name-checked ShopMy brands are sold out, and none are getting any notable lift on Google Search. Contrast this with the more niche, more expensive fashion brands that told The Wall Street Journal’s Chavie Lieber they saw an immediate lift in sales after appearing on “With Love, Meghan." Of course, a Netflix appearance is different from a ShopMy page, and because Mrs. Sussex is naturally beautiful, it’s trickier to say, “I want that blush” when you look at her. A striped La Ligne sweater has more visibility. But here’s where things get wild: After Mrs. Sussex recommended a light pink Beyond Polish gel lacquer, the colour got nearly 12,000 clicks to its landing page, according to the site’s own visible counter. Per that same counter, the average Beyond Polish bottle gets 135 clicks, which means Meghan spiked their engagement by over 8,000 percent. That means even if Mrs. Sussex isn’t directly driving immediate sales, she’s creating a new customer pathway that is instant and pretty extraordinary. The gap lies between that brand excitement and the click-to-buy model of ShopMy, which is what will presumably send direct cash to the Sussex house. Another snag: When People and E! report on Mrs. Sussex’s ShopMy picks, they use their own affiliate links, so if you’re learning about her Saie highlighter preference on InStyle.com and not on M.S.’s direct page, the media outlet gets the cash instead. Meanwhile, in a stroke of wild luck, the killer Clare Waight Keller x Uniqlo trench coat recommended by Mrs. S. is still available online in every size — and it’s on sale. Score.Sign up to The Business of Beauty newsletter, your must-read source for the day’s most important beauty and wellness news and analysis. Source link
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Unlock Your Potential with Leading Trade School Programs in Los Angeles

In the vibrant city of Los Angeles, where dreams are crafted and industries flourish, unlocking your potential requires more than just traditional education. As the demand for skilled professionals continues to rise across diverse sectors, trade schools have emerged as the key to unlocking doors of opportunity and unleashing the potential within individuals. In this article, we explore how leading trade school programs in Los Angeles serve as a catalyst for personal and professional growth, providing a direct avenue to success in a variety of industries.
The Diversity of Trade School Programs:
Trade schools in Los Angeles offer a diverse array of programs, catering to a wide range of interests and career aspirations. From the arts and technology to healthcare and skilled trades, these institutions provide specialized training that empowers individuals to thrive in their chosen fields.
Los Angeles Trade Technical College (LATTC):
LATTC stands out as a powerhouse of technical education, offering an extensive range of programs such as welding, culinary arts, and construction technology. Students at LATTC are immersed in hands-on learning experiences that bridge the gap between theory and practical application, enabling them to excel in their chosen trades.
Fashion Institute of Design & Merchandising (FIDM):
For those with a passion for fashion and design, FIDM is a renowned institution that unlocks the creative potential of its students. With programs in fashion design, visual communications, and interior design, FIDM provides a platform for individuals to turn their artistic visions into tangible, marketable skills.
West Coast Ultrasound Institute (WCUI):
In the rapidly evolving healthcare sector, WCUI specializes in ultrasound and medical imaging education. The institute's programs empower aspiring healthcare professionals with the knowledge and hands-on skills necessary to excel in diagnostic medical sonography and related fields.
Universal Technical Institute (UTI):
As the automotive industry continues to advance, UTI plays a pivotal role in training the next generation of automotive technicians. With cutting-edge facilities and industry-relevant curriculum, UTI equips students with the technical expertise needed to thrive in the world of automotive technology.
Unlocking Opportunities Through Trade School Excellence:
Practical Skill Development:
Leading trade schools in Los Angeles prioritize practical skill development, ensuring that students graduate with the hands-on expertise required by employers. This emphasis on real-world application sets trade school graduates apart in the competitive job market.
Industry-Relevant Training:
Trade schools maintain close ties with industries, allowing them to adapt their programs to meet the ever-changing needs of employers. This commitment to relevance ensures that graduates are equipped with the latest skills and knowledge demanded by their respective fields.
Accelerated Path to Success:
Trade school programs often offer a faster route to entering the workforce compared to traditional college degrees. This acceleration enables individuals to unlock their potential sooner, embark on fulfilling careers, and start earning a living wage.
Conclusion:
Trade School Los Angeles, where innovation and creativity thrive, leading trade school programs stand as beacons of opportunity for those seeking to unlock their true potential. Whether you are passionate about the arts, technology, healthcare, or skilled trades, these programs provide a direct pathway to success by emphasizing practical skill development, industry relevance, and an accelerated journey into the professional world. Embrace the possibilities that leading trade school programs in Los Angeles offer, and unlock the doors to a future brimming with potential and achievement.
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Ink and Voice - The Flames of a Multitalented Artist
In the heart of this realm reigns Princess Sitara, also known as Sitara Masilamani. Residing in Los Angeles, California, Sitara is a singer/songwriter, actress, dancer, and model. Her artistic prowess transcends boundaries, showcasing the versatility of her talent. Every beat she dances to, every role she articulates, and every melody she composes illuminates the passion she holds for her craft.
The allure of ink lies not only in its ability to leave an indelible mark but also in its unforgiving nature. There is no erasing, no turning back once the ink has met the canvas. It requires a certain courage, a willingness to embrace imperfection and let the mistakes become part of the narrative. In this vulnerability, she finds strength, and in the constraints of the medium, she discovers freedom.
Her art is a reflection of the intricate tapestry of human emotions. The strokes of her pen capture the nuances of joy, sorrow, love, and despair. In the quiet lines and bold curves, observers find a mirror to their own experiences. It's as if each drop of ink contains a piece of her soul, a fragment of the emotions that pulse through her veins. The canvas becomes a silent confidant, a receptacle for the unspoken.

Her path to artistic brilliance was paved with academic excellence. She pursued her higher education at Tulane University, where she immersed herself in the study of Business Management and Marketing. Her desire for knowledge did not end there; she later attended the Fashion Institute of Design & Merchandising (FIDM) situated in downtown Los Angeles, specializing in Beauty Marketing and Product Development. Born in Chennai, India, and raised in Monterey Bay, California, Sitara's rich cultural background is reflected in her multifaceted talents. Her ambitions are as vast as her talents, with an aspiration to become an international touring superstar and the leading role in feature films or TV shows. This combination of education, talent, and aspiration shapes Princess Sitara into a force to be reckoned with in the world of arts and entertainment.
It's a seamless transition from ink to voice, a fluidity that blurs the lines between the visual and the auditory. The stories she tells with her art find resonance in the songs she sings, creating a symphony of emotions that reverberates in the hearts of those who listen. It's a conversation between different forms of expression, a dialogue that transcends the limitations of language.
The multitalented artist, with ink-stained hands and a voice that echoes with emotion, is a testament to the boundless nature of creativity. Her journey is a reminder that art knows no boundaries, that it can take myriad forms and still speak to the soul. In the dance between ink and voice, she discovers the true essence of her multitalented spirit—a spirit that continues to evolve with every stroke of the pen and every note sung, leaving an indelible mark on the canvas of creativity.
She is not just an artist; she is a storyteller, weaving tales through her multiple forms of expression. Whether it be through a song, a dance, or her acting, every performance is a chapter in an ongoing narrative. The journey of Princess Sitara is a testament to her commitment and dedication, demonstrating that with a blend of talent, education, and unwavering ambition, it's possible to make waves in the vast ocean of the arts and entertainment industry.
Her studio is a sanctuary, a sacred space where ideas take flight and creativity knows no bounds. It's cluttered with sketches, half-finished canvases, and the tools of her trade. Yet, within this chaos, there is a method—a rhythm that guides her through the process of creation. It's a dance between inspiration and discipline, spontaneity and meticulous planning.
The process of bringing her creations to life is a journey in itself. It begins with the spark of an idea, a fleeting thought that takes root in the fertile soil of her imagination. From there, it evolves, growing and changing with each stroke of the pen or each note sung. It's a journey of discovery, as she unearths the layers of meaning and emotion embedded in the seemingly simple act of creation.
Princess Sitara’s radiant personality and distinctive charm have not only captivated the world of arts but also magnified her presence in the realm of modeling. She has been the face of several high-profile campaigns, working with renowned brands such as Haus Labs by Lady Gaga, Target, Soulja Exotics, and Instagram. Each appearance in front of the camera underscores Sitara’s ability to embody the essence of these diverse brands while maintaining her unique flair.
Her passion for acting, however, is deeply rooted in her past. Tracing back to her middle school and high school years, she was cast in lead roles such as Tituba in 'The Crucible' and the Queen of Hearts in 'Alice in Wonderland'. These experiences spurred a fervor for acting that would continue to flourish. She honed her skills at Hara Motion Pictures, a local acting conservatory, where she received on-camera training tailored for TV and Film. Further sharpening her craft, she studied method acting at the Strasberg Center. This dynamic range of training and experience has equipped her with the ability to portray a wide variety of characters and emotions, amplifying the depth of her performances and endowing her with an unparalleled versatility in the industry.

As she navigates the ever-shifting landscape of the creative world, she remains true to her authentic self. In a society that often seeks conformity, she is a beacon of individuality, unafraid to let her unique voice ring out. It's a voice that echoes in the hearts of those who encounter her art, a reminder that true creativity knows no bounds.
Princess Sitara continues to carve a path of artistic brilliance, leaving a trail of mesmerizing creations in her wake. She continues to push boundaries, challenging conventions with her unique blend of talents. Each performance, each dance, each melody becomes a new chapter in her journey, further solidifying her place in the realm of arts and entertainment.
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FIDM's Annual DEBUT Runway Show features the designs by graduating students in the Advanced Study Fashion Design Program. Produced and filmed at the Cooper Design Space in Downtown Los Angeles, the DEBUT Runway Show is a culmination of nine months of intensive theoretical research, advanced fashion construction, and collection development, led by Fashion Design Co-Chairs Nick Verreos and David Paul and instructors Angela Fuentes and Tomy Huang. Each Advanced Study Fashion Design student works closely with dedicated instructors in a professional studio environment using live fit models. Emphasis is placed on creating a cohesive capsule collection based on a creative thought process, proper fabrications, and market analysis. DEBUT 2023 Students include Alex Ziemba, Cyncir Pollard, Evan Brewster, HyeRin Lee, Isabella Andrade, Jacob Hernandez, Keagan Robeson, Max Tran, Monica Nakatani, Olivia Bevacqua, and Steven Sweet Ruth. For more, visit fidm.edu. by FIDM/Fashion Institute of Design & Merchandising
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Amanda Bynes Gets Into Music With Rap Song “Diamonds”: Listen Here
Amanda Bynes Gets Into Music With Rap Song “Diamonds”: Listen Here
Amanda Bynes has found a new hobby: making music! On Jan. 20, the former Nickelodeon star, who has stayed mostly out of the public eye in recent years while she attends college at the Fashion Institute of Design and Merchandising (FIDM) in Los Angeles, posted a new song to her YouTube account. Titled “Diamonds,” the 58-second track is credited as a Precise x Amanda Bynes collaboration. The…

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Not So Bad In L.A
A/N: Hi again guys! I’m so sorry it took so long to update, I was having so many technical problems posting, but I finally made it work! I really hope you enjoy this chapter, it was super fun to write! I love hearing from y'all about what you think of the storyline so far or any questions, comments, suggestions you may have so please let me know! I absolutely adore hearing from you guys! Again, thank you so much for the support, I love you all immensely!
Chapter 2: Take The Time To Waste A Moment January 28, 2017
Word Count: 4.8k
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You knew you really had nothing to be complaining about, because in retrospect, you understood your career is relatively laid back compared to many others. But does that stop you from hanging your head and groaning every five minutes? Absolutely not. You and the girls had been in Los Angeles for about a month now, and you all really couldn’t be happier. Bri and Sav were spending every day at their internships at The Fashion Institute of Design and Merchandising (FIDM for short) in hopes of being recruited once their six months was finished. Bella, as per Nick’s prediction, had found herself spending many nights with the lucky guys she had deemed worthy of her time. And you? Sure, you’ve gone out and seen some of the beautiful city you moved to, but you had just gotten a new job and were doing everything in your power to make a name for yourself.
“Y/N come on! You’ve been cooped up in your room forever.” Bri walked into your room and flopped down on your bed, “We’ve been in L.A for like a month and you’ve barely left the apartment.”
“IfeellikeImadeamistake.” You mumbled, throwing your head in your hands and she asked, “Huh?”
“I feel like I made a mistake.” Spinning around in your desk chair to face her, you tossed the pile of magazines, that currently lived on your desk, in the trash can, “I thought coming here would help me, ya know, like get into the headspace I need. But I’m just so stuck and I have to submit this by Tuesday. And I can’t be late with it ‘cause it’s my first article and I just got hired and I don’t want them to thin-“
“Hey! Slow down Usain, you’re gonna get hysterical in a minute and you know I can’t handle that.” She smiled, moving to sit up on the bed, “Take a deep breath please.”
Doing as she said, you felt your heart rate slowly being to go down and you rubbed your hands on your jeans. “There ya go. Alright, listen up sister. You’re fucking talented as shit, you got that?” Bri stared at you and waited until you nodded softly, “They wouldn’t have hired you if they didn’t love your work and think you were talented.”
“Yeah but I wasn’t under as much pressure for any of the work in my portfolio. What if I’m just not good anymore? What if I just can’t write when there’s actual things at stake… like paying bills or like buying food!” It had been quite a while since you had had a breakdown over work. While living at home, you didn’t have to worry as much about how well your writing did when you submitted to local magazines. It was something you did more as a hobby during high school, and then during college you started getting paid for it. But now, everything was riding on it. Yes, you had gotten hired by a great company who obviously thought you would succeed, but this is a whole new ball game for you.
“I mean I’m not gonna tell you that you’re wrong, ‘cause it is gonna be a lot different than when you were writing in high school and college. And yeah, the stakes are a bit higher, but Y/N, come on. You know you’re good. You wouldn’t be where you are if you weren’t. You’re such a talented writer and you’re an insane videographer. I mean you have fan accounts for fucks sake.” She laughed, getting up from the bed and walking over to kiss the top of your head
“Thanks B. Always know you can set my head back on right.”
“You know it girlfriend. Also, you better have a great time tonight, it’s the first time you’re actually going out since being here.”
Bri’s comment made your eyes widen, like they were going to pop out of your head, when you realized what day it was, “Shit Bri, I gotta go pick up Nick!” Shooting up from your chair, you ran across your room to throw on your yellow vans and denim jacket to pair with your black leggings and white t shirt. Nick was flying in today and you knew if you were even seconds late, you would never hear the end of it. Mental breakdown forgotten, it was finally time to see your favorite British lad.
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“Look, I’m still not gonna tell you where we’re going tonight.” You had made it in time to pick up Nick, granted he was an hour late which lead to a conversation about timeliness - even though you were aware he had no control over his flight - and now here you were. Sitting on your couch, surrounded by all four of your best friends.
“Yeah, but we at least have to make sure she looks cute. You never know who you’ll run into.” Bella wagged her eyebrows as she lifter her glass of roséup to her lips
“What’s that supposed to mean? Do you know where we’re going?!” a small gasp slide past your lips as you realized your friends all knew what was happening tonight.
“Well I mean, I had’ta get someone’s opinion.” Nick shrugged, “I just should have assumed that tweedle dee was going to tell tweedle dumb and dumber.”
“Ya know, I just really find it unfair that I’m the one attending whatever the hell is happening tonight and literally everyone but me knows what it is.” You stood up from the couch and pointed in the direction of your bedroom, “But let’s go. Show me what to wear my all-knowing friends.” The five of you made your way out of the living room and towards your bedroom. Your place was quaint. The brightness of it had been what drew the four of you in in the first place. The walls throughout were various shades of white and windows littered the walls, providing much needed natural light. You had the cutest fireplace in your living room, accompanied by your grey couch, gold coffee table, and tons of green plants.
“I’m thinking something super simple but still hot.” Bella walked straight over to your closet and began digging through your items.
“You’ll be on your feet all night, so get cozy.” Nick grinned, leaning back in your desk chair and flipping through one of your magazines, “You in this one?”
“No.” you mumbled, walking to your vanity to grab some hair clips for Sav so she could start your hair. the same time Bri yelled, still picking out your outfit, “She had a breakdown before she picked you up earlier. Doesn’t think she’s good enough to write anymore!”
“Gee thanks B, why don’t you just post about it, so everyone knows.” Dropping down to the floor, you sat criss cross in front of Sav – who was waiting on your bed, so she could start her process
“What d’ya mean you ain’t good enough? You have a degree in this shit Y/N of course you’re good.” Frowning, Nick woke up your computer and began reading the unfinished piece on your desktop, “This is bloody fantastic. They’d be stupid not to love it.”
“I don’t know. Just second guessing myself I guess.” You shrugged
“THIS!” Bella shrieked, running out of the closet holding a black, off the shoulder, long sleeve shirt and black booties, “This is what you’re wearing. With jeans. Super simple but still sexy. Nick what are you doing?”
“None of your business.”
“You know, you’re staying in my home. Maybe I’ll just take all your shit out of the guest room and put it on that couch down on the corner. I’m sure that man would love to have a cuddle buddy tonight.” Sav was easily the wittiest out of the four of us, always coming back with jabs quicker than any of us could think. This is how you imagined your life in Los Angeles. Surrounded by the best people you knew and getting ready to have an amazing night. You just wish you weren’t being kept in the dark. Bella and Bri laid down on your pink duvet, behind Sav, while Nick continued to read some more of your unfinished work on the computer.
“Yeah. Jeans and that shirt are good. Simple is good tonight.” He said, shutting your computer off and standing up from your desk, “Add a cute bag or summat. I’m getting dressed”. The girls helped you finish getting ready, adding “that belt you got from that store in Georgia! Remember that place with the old redneck guy and the weird painting of redneck Elvis!” as per Sav’s request. You let to meet Nick out in your living room and just like your expected, he looked like his usual self. Ripped black skinny jeans, his black and tan striped sweater, and a pair of brown Chelsea boots. “Looking dashing as ever darling.” He peered up from his phone as he heard your heels clicking into the room.
“Don’t butter me up Nicholas. I better have a fan-fucking-tastic time tonight or I’ll take Sav up on her offer.” You threatened, everyone in the room hearing the joking tone behind your empty threat, “Let’s go.”
“No need for the hostility. Just texting my mates to see if we can head over.” The girls, who had perched themselves back on the couch, snickered hearing Nick speak about the friends you would be meeting up with, “Alright, all set. Just gotta take a wee!” He quickly ran back down the hall as Bella grinned, “Have fun tonight.”
“Oh shut up will ya. Shouldn’t you be at what’s his face’s house by now?”
“Ready?” Nick strolled out, placing his hand on your back to lead you towards the door. “Let’s blow this popsicle bar.”
“Stand Nick. It’s popsicle stand.” You chuckled, stepping through the front door and starting your first night out in Los Angeles.
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“Really? This is our exciting night out?” you proclaimed as Nick nodded, “My first real night out since moving to L.A and your big surprise is to take me to the Forum?”
“Hey! If it wasn’t for me, you’d still be sitting at your desk, probably pulling your hair out and talking shit about yourself. So, you should really be thanking me.” The two of you had gotten dropped off at the side entrance of the building, and were now making your way into the venue, maneuvering up staircases and through the crowds. You always loved going out with Nick and looking to see if anyone recognized him. It happened more often when you were in London, but every once and while, he would get spotted instantly in the U.S. Today, however, you didn’t really see anyone noticing him.
“Wait, who are we even seeing?” you questioned but all he did was shake his head, “You’ll see. Come on, gotta find our seats. Making your way up yet another set of stairs, the sound of your heels clicking being drowned out by the opening act, who was finishing their set. “Wow Nicholas, getting a private box for the show, how very posh of you.” You laughed as you both walked up to the man checking tickets.
“Hush with the 20 questions, would you? Just be a normal person and be grateful I brought you here in the first place.”
“I would be grateful if I knew who we were seeing.” You replied, begrudgingly, as the two of you walked down the small hallway where it finally opened up into the small, private seating area. There was a small group of people standing down by the railing, while some were off to either side, pouring drinks and enjoying the end of the opening act.
“You must be daft. We walked by at least five posters. Go down and enjoy, I gotta say hi to some people and grab us drinks.” Nick responded as he slowly left you standing in the middle of the entryway
“Nick!” you whisper shouted, “I have no idea who any of these people are. You can’t just leave me here!” Due to the loud instrumental of the opening act walking off stage, he didn’t hear your complaining and continued to walk away from you. Sighing, you decided to make your way down the small set of steps and join the small group against the railing. Looking at them, you felt your breath freeze in your lungs as you recognized one of the females to be Kendall Jenner. Like THE Kendall Jenner that you were just watching on TV earlier that day. This was already an interesting night. They glanced your way and gave a small smile when they didn’t recognize you, before turning back to face the stage and continue their conversation. You had to give it to Nick, you were happy to be out of your apartment and finally doing something fun. It wasn’t that you didn’t want to experience Los Angeles, you did! You just wanted to perfect your job before getting to wild and screwing anything up. You turned your head quickly when hearing Nick’s very loud laugh coming from behind you.
“Stupid Nick.” You mumbled, quietly to yourself, “’Let’s go out’ he says. ‘You’re gonna have a great time’ he says. Sure, just leave me here to fend for myself why don’t ya dickhead.”
“I hear talkin’ to yourself means you’re actually a genius.” A voice spoke up from behind you, sounding eerily familiar, yet completely unknown. Turning around, you opened your mouth to lay into whoever had snuck up on you, but it was like your body shut down. Your eyes widen quickly, before you regained composure, and turned back around to face the stage.
“I guess just call me Albert Einstein then.” The man laughed at that and you looked down at your hands resting on the railing, now picking the skin on your pointer finger.
“Well, very nice to meet you Mr. Einstein. Very fond of your work.” He replied, moving to stand right up against the rail next to you
“Oh yeah. E=MC2was a real dozy.” You laughed
It was quiet for a minute, well, as quiet as it could get with thousands of talking fans and music playing throughout the venue. You were still trying to wrap your head around who was standing next to you. Who you were speaking with, and quite frankly, how you were able to form coherent sentences. “’M Harry.”
“I know.” You had a small smile on your face as you gently looked up at him, and when you did he was nodding, like he already assumed you knew him, “Y/N.” He looked down at you after that and when your eyes met, you felt your nerves come pouring out. “I – I mean, I’m-. Y/N’s my name. Not yours. Cleary it’s not yours, you just told me yours. And obviously you know that’s not you – your name. I’m Y/N.” you could feel your cheeks getting warm, as they turned a light hue of pink, at your embarrassing rambles.
“Figured that’s what you meant.” He smiled, “So, you’re friends with Nick.”
“Unfortunately.” You chuckled, but instantly regretted your comment as your remembered Nick and Harry were best friends, “He’s great… when he doesn’t take me out for the night and then ditch me.”
“One time, he took me to dinner with some people from BBC and then proceeded to leave without me, forgetting he brought me with him.” Harry recalled, turning fully so that the two of you now faced each other
“I’ll do ya one better. Like a year ago, he begged me for weeks to come out and visit him. So, finally I agree and tell him when my flight lands. Get into Heathrow and call him to come pick me up, only to find out he went to New York with Rita. So, I ended up spending a week in London by myself.” Talking with Harry was surprisingly easier than your initial thought. The nerves had dissipated and now, for some reason, it was like you were talking with someone who you’ve known for years. Maybe it was the bashing of Nick that made you feel more comfortable, or maybe it was because you had wanted this moment to happen for so long. Either way, you were living your fantasy.
“My two favorite people! What’s going on?” Nick grinned, walking away from the bar and towards you and Harry.
“Just discussing all the times you’ve been flaky.” Throwing his arm around Nick’s shoulder, Harry went in for a hug, “Good t’ see you mate. Been a while.” The two of them stood and spoke for a minute, so you decided to walk over and grab a quick drink. After all, you would be spending the night at an event with one of your long-time celebrity crushes. A rum and coke, or two, would definitely be in your cards tonight. All of a sudden, the lights dimmed, and loud cheers were head echoing through the venue, so you quickly finished pouring your drink and made your way back over to Nick, and subsequently, Harry.
“Okay, you gonna tell me now who’s playing?” you asked returning to your place beside Harry, who whipped his head around to Nick so fast you swore he would have whiplash.
“You didn’t even tell her who was playing tonight? Some friend you are.”
“Oi! I was trying to get her out of her house and help her make some friends. She just moved here for fucks sake!” you could see the smile lines start to creep up in the corner or Nicks eyes, indicating that he knew the two of you were just yanking his chain. Harry turned back to talk to you when the sound of drums filled the air, and chills instantly covered your body.
“KINGS OF LEON?! Nick you’re joking!” you screamed leaning over the railing, and around Harry, to look at Nick
“Told you you’d enjoy yourself.” He laughed, taking a sip of his drink and shrugging.
Kings of Lean had been one of your favorite bands for years and always being your go to drunk karaoke band. You had told Nick one night, during your last visit to London, how much you would die to see them live and how much they meant to you. Not only did he come through and hook you up, but he also brought you to a show accompanied by none other than THE Harry Styles - someone he also knew you adored. The talking was kept to a minimum during the first half of the set, everyone thoroughly enjoying the atmosphere. But none the less, you got to have some great conversations with Harry. He was surprisingly laid back for someone of his notoriety. It was interesting to watch Harry be a part of the crowd instead of on stage. During his time in One Direction, he had been notorious for being quite wild on stage, so seeing him on the opposite side was a sight to see. He swayed to the beats, threw his hands in the air every so often, played the air guitar occasionally, and sang his little heart out. Not to mention stole a few quick glances at you when he thought you weren’t looking. You were. Obviously, you had all lost your shit during “Eyes on You” and “Sex on Fire” – those being some of hypest songs during the first half of the show. The music slowly began to shift from loud and in your face, to quiet and soothing. The band opting for taking a small break from rocking out and providing some acoustic songs.
“So, you just moved here. Where from? If you don’t mind me asking.” Harry asked, noticing your lack of interest in the current song
“Charleston, South Carolina.” You nodded, always loving talking about your home
“Ahh, I love it down there. So beautiful and everyone’s always so kind.”
“Who’ve you been talking to? Definitely only nice to you ‘cause you’re Harry Styles.” You laughed, but then your insecurity came lurching back up and felt horrible for saying that, “Not that there’s anything wrong with you being Harry Styles. ‘Cause there’s not. Ya know, any - anything wrong with that.”
“Cute when yeh ramble.” It sounded so natural coming from his lips, but you could swear your heart rate increased tenfold. Harry Styles just said you were cute. You. “So, why make the move to L.A?”
“Work mostly. My friends also kind of had a hand in the decision, but we’re all just trying to make it in our fields I guess. Just like everyone else.”
“And what field is that?” he scrunched up his nose, “Sorry, ‘M being nosey aren’t I?”
“No, no it’s okay. I adore my job, so I love talking about it. I’m a travel writer for “Travel and Leisure Magazine”. I get to work from home, or wherever I am at the time, and just write about the culture or food or experiences there. And I just submit the work to my boss. Basically, I write to inform the readers about potential vacation spots or locations to move to.” You beamed, loving getting the chance to talk about the one thing that made you the happiest
“That’s amazing. I’ve always loved traveling, one of the greatest parts of my job really. And getting paid to travel and write about it must be thrilling.” He looked so in awe of you and your job that it made your heart tingle.
“It really is. My whole life I was stuck in South Carolina. Grew up there. Went to college there. And I just knew there was so much of the world I wanted to see. So, I declared my major, got a job at a small magazine and was able to start traveling for money. That’s when I met Nick.”
“Good for you. Seriously, that’s fantastic. How’s L.A helping you with all that?”
“It’s good! I’ve been in a bit of a funk lately, just worried I made a mistake coming all the way out here and that – surprise, I’m actually a horrible writer.”
He placed his hand on the small of your back and leaned in closer to speak to you as the music got a bit louder, “I’m sure you’re fantastic. Wouldn’t have made it out here if you weren’t eh?”
“Thanks.” You blushed, “I don’t really think I would have decided to make the move our here if it wasn’t for my friends. Two of them are trying to break out into the fashion world, so they convinced the rest of us to move with them.” “Show me some of their stuff sometime, I’d love to take a look.” You always knew he was the most into fashion out of his band, but you never in a million years thought you would be talking to him about it.
“Sometime huh? Think we’ll be seeing each other again?” you joked, turning back to watch the rest of the show, as the acoustic set had just finished, and the music was picking back up with the song “Find Me”.
“I hope so.” Your cheeks were in a constant state of warmth the rest of the show. Nick had brought the three of you more drinks, enough to the point where you were feeling pretty loose by the last two songs of the night. You were having the time of your life – watching one of your favorite bands, with one of your best friends, and a man you had only hoped of meeting in your dreams. The notes of “Waste a Moment” began to play and you stopped your jumping around to hold onto the railing tightly with one hand, the other placed over your heart. You could feel your blood pumping through your veins and nothing else existed other than the stage and the four men standing on it.
“You alright?” you heard from your left, but you couldn’t form any words
“Song just means a lot to her. It’s her brother’s favorite.” You heard Nick yell over the sound of Caleb Followill’s voice. All too soon, the guitar and drums faded and the band was screaming their “THANK YOU”s to the crowd, while the lights began to get brighter.
“Y/N.” Nick sounded from right behind you, a hand on your elbow, requesting you turn around to face him, “Come on, let’s go.”
“Yeah. Yeah. Sorry,” you breathed out a laugh, “Just really love them.” Looking to say your goodbye’s to Harry before walking out, you saw him putting on his red coat while saying his own goodbye’s to some friends – Kendall included
“Nice to see you again Ken. I’ll see you soon.” You could hear very quietly fall from his lips, before turning back to face you and Nick, “Mind if I walk out with you?” Stunned that he wanted to spend more time with you tonight, you shook your head and held your hand out towards the stairway. This time, on your way down the stairs, you felt all the eyes on your group. Obviously because of who was walking with you, and you knew you’d be seeing his, and possibly your, figure all over the internet tomorrow, leaving the venue.
“You ever get used to all the staring?” it was something you had always wondered
“It’s always a bit weird to have hundreds of people just staring at you. So, I wouldn’t say it gets any less weird, just get more used to it.” He looked a bit sad by the statement, and you couldn’t blame him. Years of being in the spotlight has to be difficult. “Hey, before we go our separate ways, I just wanted to ask you. Uhm-“ he stopped, hearing a fan scream his name from across the parking lot, “My birthday’s next week. And ‘m having a bit of a gathering at a restaurant with some mates. I know Nick’s coming. Why don’t you tag along with him?”
You stopped in the middle of the walkway, forcing Nick, who was holding your hand to make sure you didn’t get lost, stop in his tracks as well. “What’d ya say to her Styles. Swear, I’m never gonna be able to bring any friends around you anymore.” Nick groaned
“Just invited her to my party next week. Piss off.” He glanced down to you, “Of course if you’re not free, don’t worry about it. I know it’s last minute.”
“She’s coming.”
“She’s right here and can speak for herself, thank you Nicholas.” Rolling your eyes, you looked at Harry, “Yeah. Sure. I’d love to come.”
Nodding to himself, he looked very pleased, “Great. I’ll be sure to brush up on my theory of relativity for you Mr. Einstein.” He smiled and then pointed with his thumb behind him, “Well, I gotta go, so I’ll talk to you both later, yeah? It was a pleasure to meet you Y/N.”
“Yeah, you-you too Harry.” Watching Harry get into his car, Nick’s grip on your hand tightened and he spun you around, “What the bloody hell just happened?!”
“I don’t – I don’t even know bro.” you giggled, not even sure yourself what happened tonight
“Did I just unknowingly play match maker?!”
“No Nick! I was a blubbering, stuttering idiot. You did nothing. Except leave me. I’m still pissed by the way. Who does that?”
“I would say sorry, but it looked like you had a great time tonight, what with your pink cheeks and all.” He chuckled, “Let’s go, before your moms have an aneurism because I kept you out past curfew. I really want them to like me, maybe they’ll let me take you out for a second date.”
“Oh, shut up you idiot.” You laughed, pushing him away from you and off the curb into the parking lot cement. Kings of Leon had a special place in your heart. In your entire family’s heart. And now, they held even more of your love. For they had given you a night you had only ever dreamed about. If this was what living in Los Angeles was going to be, then it really wasn’t so bad in L.A.
TagList: @staceystoleyourheart @faith8993 @theasstour @emotionally-imbruised @isitjamiemoriarty @swayingnoodlelove @hes-a-rainbow @harrygivenchy @customhucci @artdecobae @bridge-to-terabethia @pinkflowerharry @carolinaghosts and also tagging @meetyourmouths @meet-me-in-the-kitchen & @pendantstyles because they’re three of the absolute sweetest most genuine humans I know and also three writers i look up to/admire with my whole entire being and heart and hope to do them justice one day
#harry styles#harry#styles#harry styles imagine#harry styles imagines#imagine#imagines#one direction#one direction imagine#one direction imagines#1d#1d imagine#1d imagines#one direction fanfiction#one direction fanfic#fanfiction#fan fiction#fanfic#harry styles fanfic#harry styles fanfiction#harry fanfic#harry styles one shot#harry styles one shots#harry styles blurb#harry styles blurbs#harry styles fluff#harry styles angst#harry styles smut#1dff#het fic
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martinMARTIN:: (From-Left-To-Right) Fashion Designers ericMARTIN and dianeMOSSMARTIN pictured with long-time friend and fellow fashion designer, Kevan Hall. He is one of the founding partners of THE BLACK DESIGN COLLECTIVE. A long-time veteran of the Los Angeles fashion scene, Mr. Hall launched his Kevan Hall Couture label in 1983, the collection has received major press coverage over the years (including Vogue) and distributes to fine fashion stores nationally and internationally. In the fall of 1998 through Spring 2000 he revived the once dormant iconic Halston fashion label returning it to it's former glory. His sleek cutting-edge evening wear has been worn by and not limited to Celine Dion, Halle Berry, Sharon Stone, Charlize Theron, Salma Hayek and Natalie Cole::
The friends and a host of A-list celebrities were toasting academy award winning costume designer Ruth E. Carter of Black Panther movie fame. The event, hosted by Hall's BLACK DESIGN COLLECTIVE, was sponsored by ATT, Lexus and The Fashion Institute of Design and Merchandising. The gala was held at The Fashion Institute in Downtown Los Angeles, California::
Graphic Design / Lay-Out / by +junYOSHIDA:: Photography by KARIM SAAFIR::
martinMARTIN Website:: Please visit the new FULLSCREEN gallery format on the martinMARTIN Website:: http://martinmartin.net
martinMARTIN Instagram:: http://www.instagram.com/martinmartin_official
#martinmartin_official #dianeMOSSMARTIN #kevanhalldesigns #blackdesigncollective #fidm #att #lexus #fashionphotography #photooftheday #avantgardefashion #antifashion #drapedfashion #darkfashion #black #workinginthreeshadesofblack #transcendinggenderfashion #adultpunk #punkluxuryfashion #minimalism #beautiful #inspiration #collection #clothes #womenswear #menswear #instafashion #pfw #parisfashionweek
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martinMARTIN:: (From-Left-To-Right) Fashion Designers ericMARTIN and dianeMOSSMARTIN pictured with long-time friend and fellow fashion designer, Kevan Hall. He is one of the founding partners of THE BLACK DESIGN COLLECTIVE. A long time veteran of the Los Angeles fashion scene, Mr. Hall launched his Kevan Hall Couture label in 1983, the collection has received major press coverage (including Vogue) and distributes to fine stores nationally and internationally. In the fall of 1998 through Spring 2000 he revived the once dormant iconic Halston fashion label returning it to it's former glory. His sleek cutting-edge evening wear has been worn by and not limited to Celine Dion, Halle Berry, Sharon Stone, Charlize Theron, Salma Hayek and Natalie Cole::
The friends and a host of A-list celebrities were toasting academy award winning costume designer Ruth E. Carter of Black Panther movie fame. The event, hosted by Hall's BLACK DESIGN COLLECTIVE, was sponsored by ATT, Lexus and The Fashion Institute of Design and Merchandising. The gala was held at The Fashion Institute in Downtown Los Angeles, California::
Graphic Design / Lay-Out / by +junYOSHIDA:: Photography by KARIM SAAFIR::
martinMARTIN Website:: Please visit the new FULLSCREEN gallery format on the martinMARTIN Website:: http://martinmartin.net
martinMARTIN Instagram:: http://www.instagram.com/martinmartin_official
#martinmartin_official #dianeMOSSMARTIN #kevanhalldesigns #blackdesigncollective #fidm #att #lexus #fashionphotography #photooftheday #avantgardefashion #antifashion #drapedfashion #darkfashion #black #workinginthreeshadesofblack #transcendinggenderfashion #adultpunk #punkluxuryfashion #minimalism #beautiful #inspiration #collection #clothes #womenswear #menswear #instafashion #pfw #parisfashionweek
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Costume College 2023 Tours: FIDM Museum’s Clothing Archive Tour. Go behind the scenes into the actual clothing archives of the Fashion Institute of Design & Merchandising (FIDM)'s Museum with its Director Kevin Jones and share his boundless enthusiasm for the collecting, displaying, and research of costumes and clothing history. Wonderful things are stored away here, some never seen, some parts of famous past or future exhibitions. You will see things up close, not behind museum barriers and learn how exhibitions are curated, garments are researched, and other trade secrets. Kevin will share some of his favorite pieces of fashion history. Participants will be able to handle the same teaching garments that FIDM students use to see how things are made. Additionally, for the very first time, we will be able to request a few specific items to be pulled from the archives just for our viewing. With luck, one of your requests will be pulled for us to view! The tour is Thursday, July 27, 2023 starting at 9 am and will take about four hours (depending on traffic). Water will be provided on the bus. Cost is $40. Tour Registration opens May 3, 2023. For More Information: https://www.costumecollege.net/tours Tour Location: FIDM Museum, Los Angeles, CA Costume College 2023: "Cosplay: Fairytales, Fiction, & Fantasy" Dates: July 27, 2023 - July 31, 2023 . . .
#CostumeCollege2023#CostumeCollege#Conference#DIY#costuming#cosplay#LosAngeles#tours#latour#fabric#fashion#garments#fidmmuseum
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Mina Ardoueiazar-Makeup Artist
Mina Ardoueiazar is a beauty guru and an award-winning makeup artist. She has worked with some of the most influential people in the world including Madonna, Beyoncé, and Lady Gaga. Mina Ardoueiazar was born in Tehran, Iran. She moved to LA when she was 12 years old. Her first job as a makeup artist was working on her mother's wedding day. She studied at the Fashion Institute of Design and Merchandising (FIDM) in Los Angeles where she received her degree in fashion design and marketing before moving to New York City to study at the prestigious Makeup Designory (MUD). https://sites.google.com/view/mina-ardoueiazar/home
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