How agencies can pitch clients and win business
The process of pitching clients can be daunting and a real pain in the ass as you have to win over a lot of skeptics. There are ways, however, that agencies can win over skeptical clients and win new business but to do so they need to change how they introduce themselves and do less talking about their past successes.
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Whether you are new to managing your marketing agency or are having trouble possessing an existing one, the principles of agency management remain the same. As a marketing agency, aiming to reach new heights of success, effective management techniques are vital in determining progress. Also, to make the most of your time and resources, it is essential to have an efficient workflow and positive team dynamics.
If agency management makes you feel lost, confused, or overwhelmed, here are some marketing agency management tips to help you structure processes and plan for optimal productivity -
You must have a clear vision and mission statement for your agency
To ensure future success, establish your goals and objectives for your agency
Hire the right people for your agency and build an effective team structure
Focus on client satisfaction and provide excellent customer services
Develop an exhaustive marketing strategy for your agency
Continually assess your performance
If you're starting an agency or revamping one, these tips will help you get the most out of your marketing strategy, team, and resources. Also, before moving forward you must have the right team with the right skills which is essential to ensure success and customer satisfaction.
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No strings attached. 🎵 | For @harringrovelovefest Day 1
Steve "The Hair" Harrington, heartthrob King of Late Night, is in a ratings slump and an all time personal low after his highly publicized break-up with glamorous hard-hitting reporter Nancy Wheeler. Just when he thinks things can't get any worse, the only guest he can't stand, glam rock revivalist and obnoxious playboy Billy Hargrove, spikes his ratings after their "rivalry" goes viral. Will either of their careers survive another fiery interview?
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Fives: "There's a lot you don't know about clones. No one knows."
Driver: "Oooh, very mysterious. I like a good mystery."
Fives:
"You ever hear the one about the people engineered to kill?"
"Engineered to kill their best friends?"
"Their leaders?"
"And they don't even know it?"
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With Marisha mentioning on last 4SD that Laudna went to that dinner with the Briarwoods thinking it might be her in to leave Whitestone and go study/train her magic abilities, I wonder how much this early trauma has impacted how she talks, or rather doesn’t talk, about being a sorcerer.
Because Laudna doesn’t really talk about what it was like growing up as the only sorcerer in town with abilities she didn’t understand, nor does she seek to learn more about them now (but she wants to give Imogen all that she never had, and the first thing they try to do in the campaign is figure out Imogen's magic). She may talk about her death, sometimes almost flippantly, but not about how it feels knowing that it was her magic, that one part of her that made her special, that she wanted to use to get out of her simple life, that made Delilah choose her as her undead puppet, or the inverse in knowing that if it wasn’t for said magic dooming her, she would just be dead-dead, like the rest of the people in that tree.
And I wonder, is part of Laudna scared to explore her own abilities and self? Is it part of her compartmentalization, where doing so would force her to face a part of her own trauma that she’s been trying to ignore? Did dying trying to reach for something Bigger ironically remove the magic from it all, reduce her sorcerer abilities to just another thing that was used take control of her life away from her? Does leaving herself in the dark feel like taking part of that control back?
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My biggest gripe with how HOTD writers depict women is how they’re never allowed to showcase their anger and bitterness at their circumstances in full. We know it’s there, we see Alicent’s frustration about loosing the kingdom’s regency to a unstable nineteen year old, but she’s never allowed to fully express it (the closest we got was her outburst when Aemond lost his eye, and she was made to regret it directly afterwards). Her role in Rhaenyra’s usurpation isn’t born out of a desire to have what she believes is her due after years of withering away and suffering as Viserys’ wife, but as a desire to carry on what she believes to be her husband’s wishes.
When it comes to Rhaenys, since last week I’ve seen a lot of speculation on why she decided to turn back to fight Aemond and Vaghar, because in the show she has no reason to do so. The thing about Rhaenys’ story, at least how I understood it in F&B, is that she always seems to be holding back. It is one thing for her to say to Corlys that she doesn’t resent the fact that she lost the throne to Viserys and another to actually mean it, because if she (allegedly) lost fairly to Viserys, how could she in good conscience initiate a war? How could she inflict that on her whole family? So she holds back. And she doesn’t have to like Rhaenyra, but watching the same thing that happened to her repeat itself must be frustrating. Watching Rhaenyra be expected to give up her crown for the sake of maintaining the peace without her half-brother having the same expectation placed upon him must be painful. So she should want to encourage Rhaenyra to fight for the throne this time, she should want to turn back to fight those greedy, stupid boys playing at war, who could never understand her pain. She should want to show Baela and Rhaena that it is possible to fight back; she might not be able to save them or shield them or get them what she believes they deserve, but at least she can show them that they don’t have to take on their circumstances passively. They can fight back.
Or at least that’s how I would have written Rhaenys, anyways.
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When it's time to fire your ad agency
Hiring an ad agency is a big decision. You’re entrusting them with your brand, your budget, and your hopes for the future. But what happens when things don’t go as planned? Is your agency delivering the results you expect, or is their work not up to par?
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Do you think - all speculation here but let's indulge a bit anyway - do you think, from Armand's perspective when he's in all likelihood just heard Daniel voice his complaints and beg to be turned into a replacement for all Louis' lost, that that could be a part of his choice to then come in when Louis' on his neck? That a part of him was thinking... even if Louis is angry in the moment... that Louis would inevitably do it? (He could, at least?)
He kept him alive all this time. He'd shared with him things he never shares. It's morning and he'd still kept his attention. He's special, Armand knows without needing to hear it out of Louis' mouth.
And like, from his perspective does he see this replacement as the last thing Louis needs? Considering how well filling a void by making another vampire had turned out for him the first time. How he'd been filling a seemingly un-fillable void as it is. How he's unstable, and not in the right mind to be taking on such a responsibility. How it's a bad idea doomed to fail, only a more disastrous mess to clean up in the end if he doesn't stop this now. Or, maybe let's say he's only at all concerned with himself, Armand has many selfish reasons to want Louis to move on. So, he at least finds Daniel, the potential of Daniel, to be a threat because of what he'd be replacing - leading to Daniel as this wedge between something that was already splitting hairs as it was. Maybe it's a bit of both, and either way, whether it's a success or not Daniel poses something Armand can't handle.
Anyway it'll be interesting to see how, or if, they bridge the initial feelings towards Daniel on Armand's part with the Daniel we have now. Cause there's a lot of questions there. There's a strange sense of fondness towards him? At least this is something I'm seeing in their interactions so far.
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