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travelingtwentysomething · 3 months ago

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Rules: Without naming them, post a gif from ten of your favorite films, then tag ten people to do the same.

Thanks for tagging me @mundaneone , I don't normally like doing 'get to know me' posts, but I am a massive movie buff- evidenced by my own personally curated (and half inherited from my dad) Blockbuster-esque movie wall. When I die, I'm gonna haunt the Criterion Closet. So without further ado, and maybe a lil over sharing because ofc-

∆ The first movie I ever watched on DVD. My dad took me on our weekly trip to Blockbuster (he worked for Phillips, so got a 50% discount on a brand new, $500 DVD player), and he let me help him pick our first 10 DVDs. He let me pick the first movie we would watch from the stack. It was the year 2000, the summer before I turned 8. It was also the very last movie I watched with my dad in the summer before I turned 27 and he would have turned 59, in 2019. This movie always made me cry, but now I bawl.

∆ The first DVD I got for Christmas when I was 8. This was the start of my illustrious movie collection, alongside my Dad's.

∆ The first movie I watched with my mom when I visited her after she moved almost 1000 miles away after my parents divorce when I was about 14. We cuddled on her boyfriend's pullout sofa (a Christmas tree lit up in the corner of the room even though it was summer because she hadn't seen me or my brothers since the summer before and missed Christmas with us), and rented a movie "on demand" through his cable DVR. (Streaming before Netflix murdered Blockbuster, for anyone who wasn't alive before we stopped summoning the internet with the demonic tones of a dial-up connection.)

∆ The best Studio Ghibli movie. If you don't agree, may all your bacon burn.

∆ The first movie I can recall crying to. I was absolutely obsessed. At least for the first 3 of what would eventually be a 14 movie franchise. (My Grandma brought the first one on VHS when she took a break from retired life- sailing around South America with my Grandpa on their little sailboat, and came to stay with us when my little brother was born.)

∆ The first Disney movie I remember being obsessed with (followed closely by The Little Mermaid). I got it on VHS for my fourth birthday, but that night, before I could watch it, my big brother tore the tape out before my very eyes. When my mom asked him wtf?! he told her he was mad he didn't get any presents on my birthday. I never got a replacement. Still bitter about it.

∆ The movie I've been falling asleep to since I was 5. The soundtrack slaps. (Coming in 2nd place for a nostalgic bedtime OST: Spirit Stallion of the Cimarron.)

∆ This one has a killer soundtrack as well, and I was obsessed with Freddie Highmore and Jonathan Rhys Meyers. (My Dad understood that I loved movies, he's the one who instilled that love of storytelling in me. But I hated his other favorite pass-time- going out to restaurants for 2+ hours while my parents hung out and drank with family or friends. Once I was old enough to go alone, he'd take me to a nearby theater, drop me off to see a movie while everyone else enjoyed their evening at the loud, crowded restaurant, then would come pick me up in time to order food just before everyone called it a night. He may not have fully understood me, but he really tried to make me happy. It's a shame we never got me diagnosed with autism. Anyway, saw this movie instead of having to go to dinner, and felt very special, because on the way back to the restaurant it was just me and my dad, and he let me ramble on about how great the movie was. He always trusted my taste in movies.)

∆ Also, strangely, a comfort movie.

∆ The first movie I remember seeing at the Drive-In Movies, 6 years old, sitting on the roof of my family's ugly green van and eating popcorn. It was the encore of a Double Feature, with a movie that had come out the year before- Men In Black. (This started my obsession with the Drive-In, my safe place.)

∆ And +1 Bonus: If asked what my favorite horror movie is, this is the first one that comes to mind. (2nd place goes to The Shining, the movie I considered tied with Titanic as my absolute favorite when I was 6 years old. My mom was appalled, my dad thought it was hilarious. Also, weirdly, my mom would only let me watch the second VHS for Titanic because the first half had a sex scene and the "Paint me like one of your French girls" scene. It's like she thought sex was worse than an explicit mass casualty event?!)

*Disclaimer, this is not a ranking, just 10 of my favorite movies that are clearly very important to me because of the memories attached. The oversharing was optional 😂 so don't feel pressured guys. Feel free to make your own post or attach 10 gifs to this one and keep the movie recs going, I'd love to see your responses-

@richard-michael-afton @steddiecameraroll @eddiethebrave @finalmoondragon @dragonsandgayships @spectrum-spectre @cloudedsunshines @demon-loverss @asexualasshat @subcultureblues @thatfaeb1tch @zombiethingy (oops I can't count 😎)

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tinytalkingtina · 8 months ago

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Free Show

2222 words | Rating E | Full fic on Ao3 Written for the @steddiesmuttyseptember event, Week 2 Prompts: "clothes on" and "back seat" Tags: Dom Steve/Sub Eddie, exhibitionism and semi-public sex, car sex, edging/orgasm control, some very mild CBT, spoilers for Die Hard (1988), pre negotiated scene, they get pretty messy

The Beemer rolled to a gentle stop. They had made good time, previews were only just starting. Eddie fidgeted excitedly in the passenger seat beside him.

“You know, the premise for this movie kind of reminds me of a puzzle from the first campaign I ran. Had an evil gang kidnap a bunch of nobles during their takeover of a wizard’s tower. Planned to have 10 floors of traps and monsters for the players to fight through before getting to the end, it was going to be brutal. Only problem was, I forgot Jeff had a saddle of flying. So whoosh,” Eddie punctuated his words with a flap of his hands. “All my plans, foiled by a horse with wings. But barring a wild departure from genre standards, I’m going to assume this cop will have to fight the baddies off without any magical items.”

Steve chuckled quietly. Personally he wasn’t really sold on how the guy from that comedy detective show would do in a serious action movie, but he did look forward to watching the explosions. And it didn’t hurt that in the trailer, it looked like Bruce Willis would spend most of the movie with his chest on full display.

Though, if the night went according to schedule, the two of them would have to rewatch Die Hard again at some point.

A few minutes in, the limo driver introduced himself as “Argyle”, and Eddie snorted. “Oh my G-d we’re gonna never hear the end of this from Jon are we.”

“No, I don’t think we are.” Steve laughed. He chose that moment to let his hand wander, resting it casually on Eddie’s crotch. Eddie’s breath hitched as he started to gently squeeze and massage.

“Not that I mind the attention Steve, but if you keep that up, I’m probably going to have a uh…situation,” he whispered, mindful of the open window. Steve leaned in close and pressed his hand in a little harder.

“Nope, you’re just going to have to control yourself. Wouldn't want you to get so messy, not here. There's so many people around."

In reality, there really weren’t. It was a Tuesday night in the middle of nowhere at a barely functioning drive-in theater (Steve was honestly shocked he’d found one playing a major summer blockbuster). Their car was the only one on this side of the lot, and he’d parked right by the tree-line, carefully out of the direct glow of the screen.

But Eddie didn’t notice all that. He didn’t need to. They had worked out all the details for this little game last week, so all he had to do was sit back and let Steve get him more and more worked up.

A small whimper left Eddie’s lips. "I can't help it when you're, oh, being so…mean about it!”

Steve smiled. “I know what you’re thinking, that I’m gonna make you come in your pants a bunch of times while we watch a movie, yeah? Maybe see if we can break your record?” The temptation was there. It would be so easy to just keep teasing until Eddie couldn’t hold back anymore, to take him to that place where he went all boneless and pliant. Tonight though, Steve had other plans.

Eddie nodded frantically, hitching his hips to rut against Steve’s palm harder.

“Yes, yup, please, I don’t think we can beat five but—.” He moved his hand away from Eddie’s crotch, ignoring the small noise of confusion.

“Tonight, I thought maybe we’d try something new. Can you keep your hands up here for me?” Steve gently tugged on Eddie’s wrists, moving them until he was holding onto the headrest. “Not planning on tying you down. But you’re not gonna move from this position unless I tell you to, right?” Eddie nodded, his eyes glazing over. “Good boy, thank you.”

His boyfriend relaxed a little at the praise, but kept shifting restlessly. “Can you touch me again now? Please? If I’m going to get arrested for public indecency I want at least one orgasm out of it.” Steve huffed out a laugh.

“Stay still for me, and maybe I will.” He slowly undid the zipper on Eddie’s jeans and wiggled down his briefs to leave him bare-assed on the passenger seat. As asked, Eddie obediently kept the squirming to a minimum, even if he gave another whimper at the exposure. His dick on the other hand, gave an interested twitch, already half hard.

Steve held out his hand. “Spit.” Even in the darkness, he could make out how red Eddie’s face was as he did so.

He reached down and gave a few solid pumps while rubbing his thumb over the tip, not letting up until Eddie was fully hard. “Here’s the rules for tonight. I’m gonna keep doing this right up until you’re about to blow it. But you’re not gonna come. Not until the credits roll. When you get close to the edge, I want you to be good and tell me, okay?” It took Eddie a few seconds but he did finally nod. Steve grinned at his wide-eyed stare. This was going to be fun.

Thirty minutes later, the German terrorist leader shot someone. Steve wasn’t entirely sure he was actually a terrorist, but the finer details of the plot were kind of a lost cause at this point. And Eddie definitely wasn’t in a state to concentrate on anything besides what was happening in the car.

Read the rest on Ao3!

Popcorn divider credit: Firefly Graphics

#steddie #steve harrington #eddie munson #steddie smutty september #stranger things #spicy #tinawrites #spicy drabble

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georgiapeach30513 · 26 days ago

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About “midnight screenings” at Cannes:

“Typically, the programme includes highly-anticipated Hollywood blockbusters through to the latest work from a respected European auteur. And more recently, several high-profile documentaries have made the cut (such as Al Gore's "An Inconvenient Sequel"), plus at least one or two midnight screenings, reserved for films that lean towards the 'cult' end of the spectrum.”

https://www.cannesguide.com/cannes-festival-guide/structure-of-the-cannes-film-festival/

—-

I agree with you and Nancy’s sentiment about Honey Don’t.

As Ethan is one part of the Coen Brothers duo, his name holds a certain regard and he’s been known as an indie/auteur director turned mainstream. Putting this film in that slot makes a lot of sense to me because HD wasn’t given Palm D’ Or vibes to me anyway, but it was giving cult film (literally and metaphorically). I think Ethan/Focus Features are cautiously optimistic about this film as compared to Drive Away Dolls, which released last February (slow movie month) without a festival premiere or much fanfare otherwise.

Now Focus Features not giving Honey Don’t an official release date during CinemaCon makes sense to me. They were likely finalizing their Cannes premiere submission and if you and Nancy are right, whatever response or feedback they get from Cannes they will move accordingly.

I do wonder if Margaret knew ahead of time this was happening as she did say the movie was releasing in May (in her recent interview spread).

And we have to take in consideration that Drive Away Dolls didn't get the best reception. Ethan needs a win for Honey Don't because this is a trilogy, and we're just on movie two.

And Nancy and I had talked about a lack of official release date at CinemaCon, and that con is literally just for theaters/cinemas. And of course, later today we got the official theatrical release date.

I can see them tweaking the movie, if need be, but I also could see them waiting until after Cannes to get the trailer put together. That way they can have some critical quotes to go with it.

Yeah, Margaret was the one that mentioned that it was getting released in May. And maybe it was hopeful thinking for it to be at Cannes. Which we see that it is, just not part of the main lineup. Honestly if anyone is going to go to Cannes I could see it just being Ethan and Margaret. I'm doubtful there will be huge fanfare with this when it seems that August will be promotional time.

#honey don't #chris evans

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sirfrogsworth · 2 years ago

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Regarding my heading down an unfinished road... I found it on Google Street View.

So these are from a year ago.

This is the lane I drove down.

And this is the section where I realized, "Oh shit, I ain't supposed to drive here."

I used generative fill to update these images to what they looked like on the day of embarrassment.

Looking back, there were a few cones. But all of the "do not enter" signs were gone and I think it would be perfectly reasonable to assume you could drive here. I think other people may have avoided it because they drive in this area regularly. I drive maybe once or twice a month.

And here is what the dead end looked like with a year of construction progress.

(It is scary how close generative fill matched this to my memory of it.)

I was really confused when I got to this point. I wasn't sure if I should try backing up or turning. I thought the gravel was okay to drive on, so I pulled forward and started a u-turn. But there was a sharp drop-off from the road to the gravel section I couldn't see and that was very jarring. And the gravel was not fit for driving on. So I kicked up a ton of dust and passers-by were all "WTF are you doing?"

Hell, I was like "WTF are you doing?"

I have a feeling this memory will join a few other embarrassing moments that pop into my head right before I try to fall asleep.

It wasn't my fault, but yeah, I hate driving around here.

It feels like the highway construction in this area is endless. It's been going on for years and it never feels like any progress is being made.

They closed off 3 highway exits for streets that contain a lot of local businesses. One of them leads straight to Ferguson. And if you don't know to exit onto a side road ahead of these areas, you'll just pass them by. So people from out of town who might be looking for a place to eat or shop could easily drive past these areas.

I feel sad for my community. Big franchises are closing up shop. There is no pizza place that directly delivers to my area. When your last pizza place closes up, that's when you know your community is in trouble.

If anyone around here wants pizza delivered you have to spend a ton to have it DoorDash'd in from another area.

And it all started with a "white flight" epidemic. They even made a documentary about it called Spanish Lake (my township). There was a failed housing project nearby and a lot of poor Black folks started moving to Spanish Lake afterward. Then some scummy real estate people took advantage and it all snowballed from there...

"The 1990s saw a mass exodus of the white population, spurred on by blockbusting, a practice some U.S. real estate agents use to encourage white property owners to sell their houses quickly at a loss, implying the African-Americans moving into their neighborhood will depress their property values."

Apparently blockbusting is the new red lining.

The "controversy" section on Wikipedia sums up the movie pretty well.

I started following a Facebook page dedicated to Spanish Lake, thinking it would be other folks in my community. I thought maybe I could get to know my neighbors.

Instead, it is all of the white people who moved away reminiscing about how great Spanish Lake used to be.

People in this group are trying really hard not to say the quiet part out loud.

Riff raff?

Scot, I think you dropped this...

I grew up here. I still live here. I love my house and my street. There are some areas that could really use some help, but if you live here, you know the few small pockets to stay away from. I have no issue walking up and down my street at night without fear.

They also mourn the loss of the businesses that closed because they abandoned the area.

There is the mall which will be officially demolished soon.

And, yes, it is the spooky mall from that viral video.

youtube

There was the movie theater... at the mall.

There was the Aloha Roller Rink.

Which now looks like this.

And the burger joint.

The pizza place.

And the other pizza place.

Saullo's was okay.

Angelo's in the next town over is better. And still in business!

What was I talking about?

Oh, yeah. Don't drive down unfinished roads!

#long post #Youtube

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tc-doherty · 9 months ago

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This might be too personal but I just kind of want to talk about him so

My mom and Kevin got married when I was 3 or 4 or something, and they divorced when I was probably in 4th or 5th grade (really not sure about the timeline honestly). He was not my birth father nor did he legally adopt me, but, with very few exceptions, from the time that they got divorced until I went to college, he came by every Sunday and would pick me up and we'd spend the day together.

We really loved to go get ice cream together, so that is like peak parent-child bonding activity to me! There were a couple of parks that we used to go to frequently and walk around the woods. One time we fell off a cliff together, that was fun. Sometimes we'd go to the museums or walk along the canal or walk along the Monon, and we also watched a lot of movies together. It was almost a weekly ritual to go to Blockbuster and pick out some random thing to watch together. He played in the pit orchestra for the community theater would arrange for me to be able to come to shows that he was performing in sometimes.

He would take me to hang out with the members of his band or the people that he played in the pit orchestra with, so I was invited to lots of rehearsal nights and parties and get-togethers for that.

I saw him a few times after I went to college but I was much further away so it just wasn't as convenient. I did not see him in any of the months leading up to his death. He called me to tell me he was dying, and we talked for a long time. I offered to drive to Ohio to visit him but he said he didn't want me to. He didn't want me to see him like that, so I respected his wishes. By the time he died I don't think I actually seen him in close to a decade.

I only found out later that apparently the entire time he had actually been struggling with alcohol and drugs. But I never saw any sign of that. Whatever he may have done during the week, he made sure that he was sober on Sundays so he could come spend the day with me. And that means a lot to me! Regardless of anything else going on with my family, I always knew that Kevin loved me.

He would always listen to me ramble about my stories and whatever. He bought most of my art supplies and a lot of books for me to feed my hobbies. He supported everything that I wanted to do. And I would tell him anything, everything. It's no surprise that he was the first person in my family that I came out to. He was, of course, very supportive.

I'm not a very emotional person overall. My mom, for years, kept her grandmother's address in her Christmas card list and cried about it every single time after her death. I'm not that kind of person. For me, it's not at all difficult to focus on good memories instead of a sense of loss. But I'm really glad that I have the CDs that Kevin played music for. Whenever I want to, I can connect with him again that way.

#personal

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omamervt · 1 year ago

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I know there's all the Normal Factors regarding more movies being seen as theater flops these days - less people who can safely go to theaters due to the effects of an ongoing deadly pandemic, theaters jacking up ticket prices, anything that isn't an existing IP being treated as more and more of a risk and getting less marketing, even if it's the kind of film that typically does well - but I think The Fall Guy really demonstrates that standards surrounding theatrical releases have gotten absolutely insane. It's only been in theaters for 2 weeks and the studios are ready to cut their losses after a worse-than-expected opening weekend and are releasing the film to streaming services early.

Like, I know theaters start to pull films when they stop meeting a certain revenue threshold, I get that, I really do. But like. It came short of projections for opening weekend, but theaters haven't even started pulling it yet, it's still showing at every theater within an hour's drive of me, and that's at least 10 theaters. That means it's still making them money, which means people ARE seeing it, they just weren't prioritizing it because it wasn't The Next Big Blockbuster or whatever.

Like, are we seriously at a point where a film is declared a flop if it doesn't make back its budget and then some on just opening weekend? We can't wait until the end of the theatrical run? 4 weeks is too long these days? Like, is that seriously where we're at? We can't have faith that a movie based on a novel that sold well enough for its movie rights to be worth anything, an action comedy starring Ryan Gosling and Emily Blunt, with a classic "actor is suddenly expected to do their character role in real life to save the day" setup? We can't just wait and see if it makes its money back even at the global box office? Is that seriously where we're at?

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rz-jocelyn · 2 years ago

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[NEWS] Double Drive: The Blu-ray/DVD for "Outro Double" has been Announced

RELEASE INFORMATION

Release Date: September 02, 2023

DESCRIPTION

A continuation of the movie series that started with "Borderline" and the "Double Drive" movies, "Outro Drive" is the latest and final installment in the series. The movie follows Agatsuma Abel (Fujita Ray) and Igarashi Junya (Sato Ryuji) following their adventures in the previous movies as they live their lives as partners. To watch the trailer, please refer to this link here: HERE

The boxset also includes the full episodes of "Fujita Ray x Sato Ryuji Futari Tabi" where Fujita Ray and Sato Ryuji go on a trip together, and we get a glimpse of what their friendship is like behind the cameras.

To watch the previews, please refer to the links below.

Spot 01: HERE

Spot 02: HERE

Spot 03: HERE

NOTE: In addition to the "Double Drive" series, Ryuji and Ray are close friends in real life who have worked together on productions, like the "Live Spectacle NARUTO", "Rock Opera 'R&J' and "'Jujutsu Kaisen' The Stage".

Ryuji was actually cast in the "Double Drive" series because Ray wanted him to be in the series.

CAST

Fujita Ray as Agatsuma Abel

Sato Ryuji as Igarashi Junya

Makishima Hikaru as Tsukamoto Kohei

Nakamura Tarou as Ikehata Shunsuke

Takahashi Ryoya as Kubota Norio

Nadagi Takeshi as Kubota Gorou

Chihara Seiji as Anaguma Daruma

BLU-RAY/DVD BOXSET CONTENT

Main movie (1 disc)

Extras and bonus features (4 discs)

EXTRAS AND BONUS FEATURES

Disc 01:

Fujita Ray x Sato Ryuji Futari Tabi (Episodes 01 to 03)

Making footage

Special news video

Promotional videos

Promotional spots

Disc 02:

20/8 Fujita Ray x Sato Ryuji Futari Tabi Talk Show (Session 01)

20/8 Fujita Ray x Sato Ryuji Futari Tabi Talk Show (Session 02)

NOTE: Sato Ryuji is featured here.

Disc 03:

18/7 Storm of Announcements Online Event! Complete Version (including the after-talk)

1/11 Spoiler Live Online Talk Show! Complete Version (including the after-talk)

NOTE: Sato Ryuji is featured here.

Disc 04:

3/9 Theater Release Commemorative Stage Greeting (Sessions 01 and 02)

10/9 Blockbuster Appreciation Stage Greeting (Sessions 01 and 02)

BONUS GOODS INCLUDED WITH THE BOXSET FEATURING IGARASHI JUNYA (SATO RYUJI)

Perfect Box

Igarashi Junya solo L-Size bromides (set of 4)

Igarashi Junya solo acrylic stands (set of 4)

Igarashi Junya can badge (set of 4)

Agatsuma Abel x Igarashi Junya L-size bromides (set of 5)

Regular Box

Agatsuma Abel x Igarashi Junya L-size bromides (set of 5)

SALES LINKS AND INFORMATION

Pre-Order Period: Now to July 25, 2023

To pre-order the Blu-ray/DVD, please refer to the links below.

Perfect Box: HERE

Regular Box: HERE

NOTE: The Blu-ray and DVD for the "Perfect Box" and "Regular Box" can be selected using a dropdown menu as indicated in the images below.

Ryuji and Ray also sang "BOND", the theme song for the movie. To purchase the single, please refer to this link: HERE

NOTE: For more information about the proxy services available in Japan, please refer to this link: HERE

Source: ( x )

#Double Drive #Outro Double #Sato Ryuji #Fujita Ray #Makishima Hikaru #Nakamura Tarou #Takahashi Ryoya #Nadagi Takeshi #Chihara Seiji

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npdclaraoswald · 2 years ago

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So the A/C broke in one of our auditoriums, which is something that happens like once a month bc this place is falling apart. So we canceled the showings in that auditorium, which happened to be Sound of Freedom- a movie about how cops definitely help trafficking victims, they definitely don't do all of the horrible abuses that they constantly do. But apparently there's a fucking conspiracy theory around this movie and a woman came in to yell about how we're trying to silence the movie by placing it in a small auditorium with fewer showtimes and now we're making up reasons to cancel it just like how the movie was originally produced by Fox but when Disney bought them, they never wanted to show it and tried to sue to keep it from getting out!

This movie is made by a small, ultra religious studio that as far as I can tell, has no association with Disney or Fox. Even if Disney did have the rights to the movie, how would it be showing if they didn't want it to be? Either Disney sold it, which means they don't give a shit what happens to it, or their intellectual property was stolen, in which case no fucking studio would claim it because no one wants to be sued by the giant megacorporation with unbelievable legal power that is Disney. Angel Studios could not fucking withstand that, which means Disney didn't actually sue, because why the fuck would they? This movie was made by Angel Studios, not Fox or Disney, Disney doesn't give a shit about it.

And the theater level, the movies Angel Studios make usually sell pretty well, but not well enough to be in the big auditoriums, even during the slow season. They definitely don't sell well enough to automatically be put in the big auditoriums when we've had a blockbuster come out every single week for the past month. Despite how their movies usually do though, this one is actually selling very well, so it will be moved to a bigger auditorium starting Friday. Because movie theaters make our schedules week to week and we can't switch what auditorium something is in in the middle of the week because that would require us to refund any presold tickets for both movies we'd be moving if we switched them. And this movie has been out for less than a week, so we have had no opportunity to move it since seeing how well it's doing. And you can see it's in a bigger studio now on our schedule on our website.

Not a single piece of this conspiracy makes sense when you question it for two seconds. And it was probably made up in the first place by Angel Studios or their fans to drive up engagement for this movie

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magxit · 1 year ago

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I know people want to yell that Taylor is just "greedy" or that this is just another "cash grab," but in reality, this is just how this usually works. A blockbuster movie (still available in some theaters) is not going to go straight to streaming without a cost. Are you people serious? In addition to it being the norm and not just a Taylor move, the streaming services want their cut just like AMC. BY bypassing the middle man with this film, ALOT more $$$ come in to play for everyone involved.

Oh this is what that anon meant. I had no idea what that anon was talking about. The funny thing is the fans are sharing a google drive. I know I won't be paying 20 dollars to watch it on streaming. Go pirate that movie!

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khushiambient · 2 years ago

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Some notable brands that have proven to be effective partners in this endeavor include Nokia, known for its innovation and global reach, which can help create captivating mobile campaigns to engage audiences. 93.5 Red FM, a popular radio station, provides a platform for extensive on-air promotions, enhancing the film’s visibility through its wide listenership. Lux Soaps, with its association with glamorous stars, can add a touch of allure to movie promotions. Make My Trip offers opportunities for travel-related tie-ins, tapping into the wanderlust of potential viewers. Lastly, Close Up Toothpaste can provide a fresh and vibrant angle to promotional activities, leaving a lasting impression on the audience. Partnering with these esteemed brands can bring diverse and impactful marketing strategies to the table, contributing to the movie’s overall success.

Harnessing the power of online platforms to engage and captivate a wider audience

Marketing agencies serve as the swift and expert solution for building a fresh fan base within the film industry. Through paid marketing, a film can swiftly gain recognition among a vast audience in a short span. Leading marketing agencies effectively present the film in the market, employing advertising strategies across television, online platforms, radio, and more. These agencies represent a contemporary avenue for promoting movies, leveraging their capacity to connect with diverse audiences across multiple platforms. Elevate your brand’s success with Khushi Ambient Media Solutions which can be your Partner for Film Marketing and Advertising in India.

Establish Your Distribution Channel

Don’t overlook the potential of offline channels when promoting a film. Building offline distribution networks is a fantastic strategy to captivate fans. This approach involves the dissemination of tangible materials like stationery documents and personalized printed items to engage audiences effectively.

Organizing engaging quizzes and contests to captivate and entertain the audience

Engaging in contests and competitions online stands out as a highly effective method for boosting audience participation. These activities strike a perfect balance between offering low risk and promising high rewards. Contests consistently ignite excitement and generate buzz on social networking sites, providing a significant advantage when it comes to promoting a film. For example, ahead of the release of the movie ‘Mary Kom,’ the producers orchestrated a pre-launch contest on Twitter to promote the film. In this captivating contest, the fortunate winner had the incredible opportunity to meet Priyanka Chopra and enjoy a screening of the movie alongside her. This approach represents one of the most ingenious advertising strategies employed for blockbuster films.

Engaging actively during press conferences

Press conferences represent one of the most influential tools for generating publicity. They play a crucial role in shaping the audience’s perception of a film. During these events, the press conducts interviews with key actors and directors involved in the movie. The primary challenge lies in skillfully and effectively engaging with the press. In addition to journalists and media outlets, social media influencers and fans are also invited to attend these gatherings. Another effective marketing strategy involves organizing mini-press junkets in major cities to promote the film. This approach allows fans to interact directly with the film’s star cast, creating a more engaging and personal experience.

Showcasing Of Trailers

Movie trailers are essential in sparking excitement among the general public for an upcoming film. They are distributed through various channels, such as television, YouTube, and social media platforms. Additionally, you can catch them on the big screen during intermissions or before the main feature begins when you visit the theaters. For avid movie enthusiasts, these trailers are not only entertaining but also intriguing. They serve their purpose effectively by generating anticipation. Many people still prefer to catch a movie on its opening day, and these trailers play a vital role in spreading the word and igniting excitement throughout the masses. Elevate your brand with Khushi Ambient Media Solution today and captivate your audience like never before.

At Khushi Advertising, we specialize in creating impactful marketing partnerships with the film industry to help you achieve your desired results. Through our collaborations with leading production houses and blockbuster movies, we provide a unique opportunity to introduce your product or service to a national and global audience. Our approach is rooted in the idea of how brands can shape consumer behavior, influence their choices, and seamlessly integrate into the narrative of a story. Our primary strategy and ultimate goal revolve around presenting and promoting your brand to the audience in a way that enhances visibility, recall, and resonance.

This blog originally posted here: https://khushiadvertising.com/how-is-a-film-advertised-things-you-should-know-about-advertising-a-film/

#ambient advertising #online marketing #marketing #advertising agency

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denimbex1986 · 2 years ago

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'Both Barbie and Oppenheimer benefit from the Barbenheimer phenomenon driving audiences to theaters. However, the primary beneficiary is likely Christopher Nolan's three-hour historical epic, attracting viewers who might not have otherwise seen it in theaters. Yet, on social media, some movie fans are lamenting the increased attendance. It seems Oppenheimer started a real-life war between people who use their phones in movie theaters and those who don't.

As Barbie continues its journey to the billion-dollar box office milestone, Oppenheimer closes in on half of that gross worldwide. How diametrically opposed the films are only adds to the fun of Barbenheimer. One is a bright, all-ages story about growing up, while the other is a melancholy examination of monumental discovery and the toll it exacts on the world. This organic, earned media campaign may have saved the summer box office after a series of underwhelming releases. Of course, there's also the literal cost of inflation, too. Four tickets to two movies can cost anywhere from $45 to $60 or the amount of three to six streaming services. With the shortened theatrical windows in recent years, audiences want to watch movies at home. This could explain why inconsiderate audience members have taken to using their phones during movies like Oppenheimer, especially if they find the movie "boring."

Cinemas Require People to Respect the Film and Each Other

The ubiquity and power of modern smartphones has fundamentally changed how society works. In the 1980s and 1990s, parents going out would leave the phone numbers of restaurants, movie theaters and so on with babysitters in case of an emergency. So, if someone's phone goes off or lights up during a movie screening, there may be a good reason for it. However, small considerations like silencing ringers and decreasing brightness can mitigate the annoyance. Also, if there is an emergency, a polite moviegoer would take that call while quickly exiting the theater. Yet, apparently, during screenings of Oppenheimer, people have gotten bored and started using their phones to scroll social media or even watch videos.

Disturbances in movie theaters aren't a new problem, including phone usage. Movie theaters remind audiences to turn off their phones, usually in between the ad for snacks and the "You wouldn't download a car" PSA. There are many components to the unique magic of cinema, and the theater experience is one of them. Even more than talking, heckling or other ways people choose to be bad audience members, scrolling through one's phone feels worse.

Boredom Is a Poor Excuse for Using a Phone in a Movie Theater

Compared to most summer blockbusters, Oppenheimer is a "slow" film. Perhaps Martin Scorsese was on to something when he described them as "theme park rides." His critique, aimed at the films themselves, may better apply to audiences' expectations and preferences. It's perfectly valid to think Christopher Nolan erred on the side of self-indulgence when it comes to Oppenheimer's pacing. Still, there is enough intentional imagery on the screen that no reasonable person could claim to be bored. The options are to walk out of the movie or endure the showing with the rest of the audience. If one is lucky, the audience's reactions to the film can help assuage the "boredom" by providing a pathway to emotional investment in the story.

Films in the Marvel Studios' heyday, like Captain America: Civil War or Avengers: Endgame, can be like raucous sporting events. Audiences laugh together, cheer together, and sometimes cry together. Oppenheimer is not that kind of movie, but there's still a communal energy to the experience. Sometimes, it's what the director hopes for, but other times, it's a fog of confusion or the pangs of second-hand embarrassment. From shared jump scares during horror films to clever heckling of "bad" movies, the cinema always has something to offer. It's the kind of experience no app or game can yet duplicate.

Smartphones and streaming make it so people can watch whatever they want, whenever they want. In an uncomfortable parallel to Oppenheimer, these devices are scientific miracles that loom an unknown, potentially devastating cost. It's also a miracle that with TVs, iPads and VR headsets, movie theaters still exist. For more than a century, people have congregated in dark rooms to watch something together. That's the real magic. Good or bad, the movie is just a bonus.'

#Oppenheimer #Barbie #Christopher Nolan #Barbenheimer #Captain America: Civil War #Avengers: Endgame

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dare-g · 2 years ago

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how's Asteroid City? I want to see it with my dad, but the local theater never plays anything but blockbuster junk. Last Wes Anderson movie we saw, we had to drive two hours to find a theater playing Isle Of Dogs, and we had the whole theater to ourselves!

😰that is far... Love when I end up having the theater to myself though! and while i typically like to let things sit on my mind for a bit i guess I'd say it was alright. With Anderson id say the main things youre expecting are nice aesthetics, characters/dialogue that'll cause you to chuckle, and some feels mixed in ..all of which are there to a degree and i honestly had a fine time at the theater... but unfortunately I don't think it's one of his strongest films by far.. i wont get into that though cause this would probably get rambley ..if you get the chance to see it let me know your thoughts!!

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avtechnologysworld · 2 months ago

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Ceiling Speakers vs. Floor Standing Speakers: Which Is Best for Surround Sound?

In the realm of home entertainment, the pursuit of an immersive and enveloping audio experience has been a driving force for audiophiles and movie enthusiasts alike. As surround sound technology continues to evolve, the debate between best in ceiling surround speakers and traditional floor-standing speakers has become a topic of intense discussion. Both options offer unique advantages and challenges, leaving many homeowners grappling with the question: Which is truly the best choice for achieving the ultimate surround sound experience? This comprehensive guide aims to delve into the intricacies of ceiling speakers and floor-standing speakers, exploring their respective strengths, weaknesses, and suitability for various home theater setups. Whether you're a seasoned audiophile or a newcomer to the world of immersive audio, this article will equip you with the knowledge you need to make an informed decision that aligns with your preferences, room dynamics, and overall audio goals.

The Importance of Surround Sound:

Before diving into the debate between ceiling speakers and floor-standing speakers, it's essential to understand the significance of surround sound in the home entertainment experience. Surround sound technology has revolutionized the way we consume audio and visual content, creating a fully immersive and enveloping environment that transcends the limitations of traditional stereo setups.

By strategically placing speakers around the listening area, surround sound systems can accurately reproduce audio cues from various directions, mimicking the way sound travels in real-life environments. This not only enhances the overall audio experience but also allows for more precise sound localization, making it easier for listeners to pinpoint the source of various audio elements.Whether you're watching a blockbuster movie, enjoying a live concert performance, or immersing yourself in a virtual gaming world, surround sound technology has the power to transport you into the heart of the action, creating a truly captivating and unforgettable experience.

Ceiling Speakers: The Discreet and Immersive Solution:

Ceiling speakers have emerged as a popular choice for homeowners seeking a discreet and seamless integration of surround sound into their living spaces. These speakers are designed to be installed flush with the ceiling, eliminating the need for bulky floor-standing or wall-mounted speakers that can disrupt the aesthetic appeal of a room. One of the primary advantages of ceiling speakers is their ability to deliver an immersive audio experience by adding height channels to the surround sound mix. By positioning speakers above the listening area, ceiling speakers can accurately reproduce sounds that originate from above, such as the rumble of a passing aircraft or the patter of rain on a rooftop. In addition to their immersive capabilities, ceiling speakers offer several other benefits:

Space-Saving Design: By eliminating the need for floor-standing speakers, ceiling speakers free up valuable floor space, allowing for a more open and uncluttered living environment.

Aesthetic Appeal: With their discreet and flush-mounted design, ceiling speakers blend seamlessly into the room's decor, providing a visually appealing solution for homeowners who prioritize aesthetics.

Flexible Placement Options: Ceiling speakers can be installed in various room configurations, making them an ideal choice for irregularly shaped or open-concept living spaces.

Future-Proof Investment: As audio technologies continue to evolve, ceiling speakers provide a future-proof solution for your home theater setup, ensuring compatibility with emerging immersive audio formats like Dolby Atmos and DTS:X.

Floor Standing Speakers: The Traditional Powerhouses:

Floor-standing speakers have long been the go-to choice for audiophiles and home theater enthusiasts seeking uncompromising sound quality and powerful bass response. These towering speakers are designed to deliver a full-range audio experience, with their large cabinet sizes and robust driver configurations capable of reproducing even the most demanding audio content with exceptional clarity and depth.While ceiling speakers excel in delivering an immersive audio experience, floor-standing speakers are often praised for their ability to produce a more accurate and realistic sound stage. By positioning the speakers at ear level, floor-standing speakers can create a more natural and cohesive sound field, accurately replicating the way sound travels in real-life environments. In addition to their impressive audio performance, floor-standing speakers offer several other advantages:

Superior Bass Response: With their larger cabinet sizes and dedicated woofers, floor-standing speakers can produce deep, powerful bass that can truly immerse you in the action, whether you're watching an explosive action sequence or enjoying a live concert recording.

Versatility: Many floor-standing speakers are designed to be used in a variety of configurations, including stereo setups, traditional surround sound systems, or even immersive audio setups with the addition of ceiling speakers or upward-firing drivers.

Aesthetic Appeal: While ceiling speakers offer a discreet solution, floor-standing speakers can be a statement piece in your living space, with their sleek and elegant designs often complementing the room's decor.

Upgrade Potential: Floor-standing speakers often offer more upgrade potential than ceiling speakers, with the ability to swap out drivers or upgrade components over time to keep up with the latest audio technologies.

Factors to Consider When Choosing Between Ceiling Speakers and Floor Standing Speakers:

When deciding between ceiling speakers and floor-standing speakers for your surround sound setup, there are several factors to consider:

Room Size and Layout: The size and layout of your room will play a significant role in determining the most suitable speaker choice. Ceiling speakers may be more suitable for larger or open-concept living spaces, while floor-standing speakers can excel in more traditional, enclosed rooms.

Aesthetic Preferences: If you prioritize a minimalist and clutter-free living space, ceiling speakers may be the more appealing option. However, if you appreciate the visual appeal of high-end audio equipment, floor-standing speakers can add a touch of sophistication to your home theater setup.

Audio Priorities: If your primary focus is on achieving an immersive and enveloping audio experience, ceiling speakers may be the better choice, particularly if you plan to incorporate immersive audio formats like Dolby Atmos or DTS:X. However, if you value accurate sound reproduction and powerful bass response, floor-standing speakers may be the way to go.

Installation Considerations: Ceiling speakers require more extensive installation, often involving cutting holes in the ceiling and running wires through walls or ceilings. Floor-standing speakers, on the other hand, offer a more straightforward setup process but may require more floor space.

Budget: While both ceiling speakers and floor-standing speakers are available in various price ranges, high-end floor-standing speakers can be significantly more expensive than their ceiling-mounted counterparts.

Exploring Ceiling Speaker Options:

If you've decided that ceiling speakers are the best choice for your surround sound setup, it's essential to understand the various options available to ensure you select the right speakers for your needs. Here are some popular ceiling speaker types to consider:

In-Ceiling Speakers: These speakers are designed to be installed flush with the ceiling, providing a discreet and seamless integration into your home's decor. In-ceiling speakers come in various sizes and power ratings, allowing you to choose the appropriate option based on your room size and audio requirements.

Angled In-Ceiling Speakers: For optimal sound dispersion and better localization, angled in-ceiling speakers are an excellent choice. These speakers feature a tilted or angled design that directs the sound towards the listening area, ensuring that the height channels are accurately reproduced and perceived.

Enclosed In-Ceiling Speakers: If you're concerned about sound leakage or want to maintain optimal acoustic isolation, enclosed in-ceiling speakers may be the right choice for you. These speakers feature a sealed enclosure, minimizing sound transmission to adjacent rooms or spaces.

Dual-Purpose Speakers: Some manufacturers offer dual-purpose speakers that can function as both ceiling speakers and traditional wall-mounted or bookshelf speakers. These versatile options provide flexibility in speaker placement and can be particularly useful in rooms with unique layouts or architectural constraints.

Exploring Floor Standing Speaker Options:

If you've decided to go with floor-standing speakers for your surround sound setup, it's important to understand the different types and configurations available to ensure you select the right speakers for your needs. Here are some popular floor-standing speaker options to consider:

Tower Speakers: Tower speakers are the quintessential floor-standing speakers, featuring a tall and slender design that houses multiple drivers for full-range sound reproduction. These speakers are often the centerpiece of a high-end home theater setup, offering powerful bass response and exceptional clarity.

Floorstanding Bookshelf Speakers: For those who prefer a more compact footprint, floorstanding bookshelf speakers offer a space-saving alternative to traditional tower speakers. These speakers typically feature a smaller cabinet size but can still deliver impressive audio performance when paired with a dedicated subwoofer.

Powered Floor Standing Speakers: Some floor-standing speakers come equipped with built-in amplifiers, eliminating the need for separate amplification components. These powered speakers can simplify your home theater setup and offer a more streamlined solution, particularly for smaller rooms or apartments.

Hybrid Floor Standing Speakers: As audio technology continues to evolve, manufacturers have introduced hybrid floor-standing speakers that combine traditional speaker drivers with upward-firing or height-channel drivers. These speakers aim to provide the best of both worlds, delivering powerful full-range sound while incorporating immersive audio capabilities.

Integrating Ceiling Speakers or Floor Standing Speakers with Your Surround Sound System:

Regardless of whether you choose ceiling speakers or floor-standing speakers, proper integration with your existing surround sound system is crucial for achieving optimal audio performance. Here are some key steps to ensure seamless integration:

Receiver or Processor Compatibility: Ensure that your surround sound receiver or audio/video processor supports the number of channels and speaker configurations required for your setup. Many modern receivers and processors offer flexible speaker configurations, making it easier to incorporate ceiling speakers or floor-standing speakers into your system.

Speaker Configuration and Calibration: Proper speaker configuration and calibration are essential for achieving optimal sound quality and accurate audio reproduction. Most surround sound receivers and processors offer built-in calibration tools or allow for manual adjustments to fine-tune the speaker levels, distances, and delays.

Room Correction and EQ: To compensate for room acoustics and ensure a balanced sound across all speakers, consider using room correction software or equalization (EQ) tools. Many modern receivers and processors offer advanced room correction features that can help optimize the audio performance of your entire system, whether you're using ceiling speakers or floor-standing speakers.

Source Material: To fully experience the benefits of your surround sound setup, it's essential to have access to source material that supports various audio formats and channel configurations. This includes Blu-ray discs, streaming services, and gaming consoles that offer content encoded with surround sound or immersive audio formats.

AV System Integration Software: For professional installations or advanced home theater setups, consider utilizing AV system integration software. These powerful tools allow you to seamlessly integrate various components, including ceiling speakers or floor-standing speakers, into a cohesive and user-friendly system. Popular options like Control4, Crestron, and Savant offer comprehensive solutions for managing and controlling your entire home theater environment.

User Experiences and Case Studies:

To better understand the real-world impact of ceiling speakers and floor-standing speakers in surround sound setups, let's explore some user experiences and case studies:

Home Theater Enthusiast: "I've been a long-time advocate of floor-standing speakers for their uncompromising sound quality and powerful bass response. However, when I upgraded my home theater to a 7.1.4 Dolby Atmos configuration, incorporating ceiling speakers was a game-changer. The added dimension of height channels and the enveloping sound field created by the ceiling speakers truly elevated my movie-watching experience to new heights."

Audiophile's Perspective: "As an audiophile, I've always prioritized accuracy and realism in my audio setups. While ceiling speakers can undoubtedly create an immersive experience, I find that floor-standing speakers excel in reproducing a more natural and cohesive sound stage. The ability to position the speakers at ear level and fine-tune their placement has allowed me to achieve a level of sonic precision that truly brings my music and movie collections to life."

Professional AV Installer: "In my experience as an AV installer, both ceiling speakers and floor-standing speakers have their merits, and the choice often comes down to the client's specific needs and preferences. For dedicated home theater rooms, we often recommend a combination of high-performance floor-standing speakers and strategically placed ceiling speakers to achieve the ultimate in immersive audio. However, for more open-concept living spaces or rooms with unique architectural challenges, ceiling speakers can be the more practical and aesthetically pleasing solution."

Residential Project Case Study: "We recently completed a high-end home theater installation for a client who wanted the best of both worlds: the immersive experience of ceiling speakers and the powerful performance of floor-standing speakers. The solution involved a 7.1.4 Dolby Atmos setup with four ceiling speakers and seven tower speakers strategically placed throughout the dedicated theater room. The combination of top-of-the-line components, precise speaker calibration, and advanced room treatment resulted in an audio experience that left our client in awe, seamlessly blending the enveloping sound field of the ceiling speakers with the pristine clarity and deep bass of the floor-standing speakers."

Frequently Asked Questions:

As with any audio setup, there are bound to be questions and concerns regarding the choice between ceiling speakers and floor-standing speakers. Here are some common queries and their corresponding answers:

Can I use both ceiling speakers and floor-standing speakers in the same surround sound setup? Absolutely! Many high-end home theater setups incorporate a combination of ceiling speakers and floor-standing speakers to achieve the ultimate in immersive audio. This hybrid approach allows you to benefit from the enveloping sound field of ceiling speakers while enjoying the powerful bass response and accurate sound staging of floor-standing speakers.

Are ceiling speakers suitable for music playback, or are they primarily for movies and home theater use? While ceiling speakers are often associated with immersive home theater setups, they can also be used for music playback, providing a more enveloping and three-dimensional audio experience compared to traditional stereo or surround sound setups. However, if music is your primary focus, floor-standing speakers may offer a more accurate and natural sound reproduction.

How many ceiling speakers or floor-standing speakers do I need for a surround sound setup? The number of speakers required for a surround sound setup can vary depending on the specific audio format and desired level of immersion. Typically, a 5.1 or 7.1 surround sound system requires at least five or seven speakers, respectively, with the option to add additional ceiling speakers or height channels for immersive audio formats like Dolby Atmos or DTS:X.

Can ceiling speakers or floor-standing speakers be used for whole-house audio distribution? While both ceiling speakers and floor-standing speakers are primarily designed for dedicated home theater or listening rooms, some models can also be used as part of a whole-house audio distribution system. This allows you to enjoy music or other audio content throughout multiple rooms or zones in your home.

Are ceiling speakers or floor-standing speakers more difficult to install? The installation process for ceiling speakers is generally more complex than floor-standing speakers, as it often involves cutting holes in the ceiling and running wires through walls or ceilings. Floor-standing speakers, on the other hand, offer a more straightforward setup process but may require more floor space and careful positioning.

Can ceiling speakers or floor-standing speakers be upgraded or replaced over time? Both ceiling speakers and floor-standing speakers can be upgraded or replaced over time, but the process may differ. Floor-standing speakers often offer more upgrade potential, with the ability to swap out drivers or upgrade components. Ceiling speakers, on the other hand, may require more extensive work to replace, depending on the installation method and accessibility.

How do the maintenance requirements differ between ceiling speakers and floor-standing speakers? Ceiling speakers generally require less maintenance than floor-standing speakers, as they are protected from dust and physical damage by being installed flush with the ceiling. Floor-standing speakers, however, may require more frequent cleaning and care to maintain their appearance and performance over time.

Can ceiling speakers or floor-standing speakers be used for outdoor audio setups? While both ceiling speakers and floor-standing speakers are primarily designed for indoor use, there are specialized outdoor models available for each type. Outdoor ceiling speakers and weatherproof floor-standing speakers can be used to create an immersive audio experience in outdoor living spaces or patios, provided they are designed to withstand the elements.

Conclusion:

In the quest for the ultimate surround sound experience, the debate between ceiling speakers and floor-standing speakers is one that continues to captivate audiophiles and home theater enthusiasts alike. Both options offer unique advantages and cater to different preferences and room dynamics.

Ceiling speakers excel in delivering an immersive and enveloping audio experience, adding height channels to the surround sound mix and creating a sense of depth and realism that traditional speaker setups cannot match. Their discreet and flush-mounted design also provides a visually appealing solution for those who prioritize aesthetics and minimalism.

On the other hand, floor-standing speakers remain the powerhouses of the audio world, offering uncompromising sound quality, powerful bass response, and the ability to create a natural and cohesive sound stage.

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femboycatofmystery · 11 months ago

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*pops up out of the floorboards*

Meanwhile you can watch the change in both technique and purpose over the 20th century by watching the Disney Canon in chronological order, and what you will find is a strange journey through eras defined both by the interest of the audience, and the interest of the artists. In Disney's first animated feature, Snow White (1937), two things are abundantly clear about Disney's ambition: to stand shoulder to shoulder with modern live action cinema, and to prove that it can do things live action cinema CAN NOT DO. For example the well scene:

The animators are saying "Look at this. See this shot? You couldn't do this in live action because you'd have to hide the camera, but we don't HAVE a camera! WE JUST DRAW EVERYTHING WHERE IT NEEDS TO GO."

The rest of the picture feels intensely familiar to the live-action cinema of the time, except that at the same time, it shows off the power of animation to go beyond life, especially with the dwarves:

Expressively animated, non-realistic proportions allowed the animators to flex and deform these characters far outside the very naturalistic style of the other human characters. No wonder this thing swept the Oscars, compared to the film of the time (ZERO feature animated films existed before this), this was avant-garde cinema of the highest order. A massive technical flex that somehow at the same time connected powerfully with audiences.

Pinocchio and Fantasia (1940) both doubled down on animated films as avant-garde cinema, featuring absolutely cutting-edge animation technique.

By the time Sleeping Beauty arrived in 1959, Disney had become an institution. We see all of the above refined and sharpened and honed into a specific thing: movie making as myth-making, with animation acting as the hammer to drive the storytelling home. This is not animation as something playful, but as something powerful, made by people who were secure in their power.

In addition to looking LIKE THIS, Sleeping Beauty is flood-filled with virtuoso animation, bursting with life, and light-years ahead of anything else that was being produced at the time.

It was also so blindingly expensive it nearly bankrupted the studio, giving way to the "Disney Dark Ages" which for folks of a certain age came to define what a Disney film looked like:

(101 Dalmatians, 1961) See those construction marks? They are like this because pencils were being transferred directly to film without being meticulously painted over by hand. The "Xerox Process" would carry on until a surprisingly ugly power struggle between Disney Proper and a renegade named Don Bluth would result in technical triumphs like The Secret of NIMH (1982):

Doing battle with a Disney that suddenly had something to prove again, ultimately resulting in the start of the Disney Renaissance with The Little Mermaid (1989):

The glitz of Disney (combined with lots of skullduggery best left to less cheerful discussions) triumphed over the emotional complexity of Bluth Animation, but by the time this power struggle was going on, Feature Animation was its own very specific thing, and it took BIG BUCKS to compete. Armies of animators toiling furiously to crank out a blockbuster was expensive, and that put pressure on even the mighty House of Mouse to find ways to avoid spending that kind of time on anything, even prestige cinema.

Enter Pixar, and the cultural earthquake that was the original Toy Story (1995):

To modern audiences... this doesn't look like much. At the time, it was bloody revolutionary. CGI at the time was NOT supposed to look this good. This image alone was a technical flex. Seeing it in the theater was like being catapulted forward in time 20 years. I cannot express what a mind-fuck it was seeing CGI have lighting that wasn't eye-searingly bad in 1995. Toy Story was, well, a massive technical flex that somehow at the same time connected powerfully with audiences.

And, thanks to moore's law, it only cost a little more to make than Aladdin. And it was going to get cheaper. The price of 3D was going to get lower while the quality got higher, and FAST.

At the same time, from a cost perspective, there were just tons more knobs you could turn? Want to spend less on computers? You can do that. Less on animators? It'll get done but just look less "tight". Less on modeling? Animated series, get hundreds of hours out of each puppet. At the same time, 2D was changing, forever, as computers proved a cheaper way to make traditional animation as well. And now, the edges between the two are blurring.

(Hey by the way! Did you know that you can download a free program, right now, that lets you paint 2D hand animation on top of 3D CG? You can, it's called Blender, it's free now and forever and rapidly being adopted by mainstream animation studios. Yes that's right I'm interrupting my special interest dump to special interest dump. This program is amazing, if you have any interest in 2D OR 3D animation please try it.)

For example, the jaw-droppingly beautiful Rescuers Down Under was done with tablets and computers, but you wouldn't know it to look at it most of the time:

The future of 2D is actually brighter than a lot of people would imagine-- with software getting cheaper (OR FREE *cough cough*) and hardware becoming more powerful all the time, traditional animation can work hand-in-hand with computational methods, and as recent independent animation has shown, there's a LOT you can do with that.

The art community is understandably upset lately about "AI" which I think would more accurately be called "Deep Content Averaging", but the thing about that stuff, even the "better versions coming soon", is that it can only go where someone has gone before. (Or, if you're very good with prompting, in between two or more places someone has gone before.) And as you can see above, animation that makes a mark doesn't come from what's gone before. It comes from doing things nobody has ever even thought to try.

The final boss of “learning social skills” is seeing someone online say something about a special interest of yours that’d be the literal perfect opportunity for you to talk about it but deciding not to do it because the person made the comment so long ago it’d be kind of weird to reply now. If you can restrain yourself, you’ll be awarded the “King of Acting Normal” prize on national television by the president. Or so I’m told.

#animation #disney #pixar

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