#in the barrens deserts of YouTube and Reddit

[beastwars-transformers]

1984 intro speech but it’s about vtubers in ASMR

[suffarustuffaru]

I don’t speak Japanese so I’d LOVE to hear more about the differences between the English and Japanese Re:Zero fandoms

yeah sure its very interesting to me now that ive noticed it more lately :o !! though ok disclaimer - i dont speak japanese either hah so if anyone is seeing this and does speak japanese + is familiar with the japanese speaking side of this fandom please add info if youd like!! and of course ill be mainly speaking from the english side of things bc im more familiar with that yes (sorry anon again im not a japanese speaker T^TT so sorry if i tread on info you already know!!). but yeah im speaking from my own experiences given the Topic at hand. ive been in this fandom since... 2019?? which is so wild to me aljsdfljsd.

anyway so - i think the big difference is mainly that the english fandom and many english speaking people that engage with rezero are. to put it bluntly, misconception runs Rampant to a very Interesting degree. to the point where it seems like the english speaking side of the fandom is More. Aggressive. than the japanese fandom. not that the japanese speaking side of the fandom is perfect - also bc what fandom is ever perfect 100% of the time, tbh - but that the louder people in the english rezero fandom are. well its a Very low bar. Very low. and from what little ive seen and heard so far, the japanese fandom tends to understand rezero and its characters better than the english fandom. which ig makes sense bc you know, rezero is japanese media, and also im sure cultural differences come into play here as well (im not familiar enough on this to speak about it in depth but the cultural differences feel Pretty Clear even though i cant 100% put my finger on what they specifically are).

but also bc yeah. its not That hard to beat some of the english fandom when it comes to media comprehension. misreading rezero is unfortunately Extremely common, both in and out of the rezero community. its Everywhere - youtube, myanimelist, ao3, ff.net, reddit, twitter, various rezero discords - and from what ive experienced, rezero tumblr basically kind of feels like finding an oasis after crawling through the desert for days on end lajdslfjs. which is probs bc rezero tumblr is Smaller and also a lot of us seem to be lgbtq+ in some way or be allies, so you dodge a lot of the misogyny and homophobia that happens in other rezero english circles. its why you see a lot of openly queer rezero-related posts on here while its a bit more. barren. in other rezero english places yes. bc its more safe to post queer rezero things on rezero tumblr rather than rezero reddit for Sure.

im not sure how the japanese fandom is with that exactly but theres some interesting differences between whats popular in the english fandom vs the japanese fandom. i mean as an otto fan ive been noticing how hes more popular with the japanese fandom—and on top of that, ottosuba is Way More popular in the japanese fandom too. reinsuba and julisuba seem to usually be the most popular mlm subaru ships in both fandoms but ottosuba is like A Little Up There in the japanese fandom. not sure if its on the same level as a ship like reinsuba but ottosubas Definitely loved as a ship. from what little ive seen it also seems like ships like vichisha are more acknowledged by the japanese fandom? im not entirely sure on like—Complete differences regarding what the japanese fandom finds interesting that may differ from english fandom, so ill really have to look more into the japanese fandoms fanart and fanfic when i can bc im pretty curious too. in general though, it seems like the japanese fandom has a bit more variety…. you can find fanart on So Many characters in rezero (which already has a very Massive cast full of very fleshed out characters) there. not that you cant in the english fandom bc theres a Bit of variety too, but id more so contribute that a little more to the Big Cast and less to having actual variety in fancontent. and of course im not saying that the japanese fandom may be a bit barren in some areas of fancontent—bc inevitably when u have a big cast of characters, side character content is gonna be more sparse compared to the main characters, but to me it does feel like the english fandom lacks variety in comparison. (and also yeah. seems like the japanese fandom acknowledges gay ships more in general tbh.)

whats focused in fancontent makes it easy to tell what may be popular in a fandom in terms of how fans perceive the source material and what fandoms want to do with the source material, if that makes sense. and its very easy to tell that with the english fandom if you just hop on rezero ao3–or even better, rezero reddit given theres a fanfic ideas thread thats usually pinned right at the top of the site. again i havent looked at japanese fanfic for rezero yet (bc i dont know where to look oops ajdndn) but when it comes to the english fandom you can tell that theyre generally more focused on the female cast both in fanart and in fanfic bc. theyre women and many fans on say, reddit or various rezero discords, are cis straight men, so inevitably… well lets just say you can tell when a man makes content for this fandom o.o theres also the. very weird reaction fic trends and trends following popular fics in the fandom, the two biggest being the watching him die again and again react fic and re:forgotten, the former of which includes a harem plot with subaru and the main girls of rezero while the latter is one of those subaru gets tortured by his ooc friends and then he gets revenge on them fics. which i suppose says something about the english fandom too.

of course on ao3 its dominated mainly by english fics (of course not all fics on there for rezero are in english— big shoutout to all the non english fics on rezero ao3 ur doing great <3 — but the majority are in english). and while yeah ur occasionally gonna find stuff like queer content or side character content or rarepair content, its definitely not that big in amount and also comes with the risk of. Hate. if anyones reading this and remembers the lone star stuff. (if u dont know—lone star was a julius x emilia fic where they NTR subaru or some shit and then it got bombed with hate bc of the ship? yeah.) so yeah english fandom is very cis straight oriented, ironically with the nastiest people being the very people that rezero criticizes. though this is also my personal experience, i do know several people personally whove been in this fandom for a while or were here for a while and yeah english fandom isnt very welcoming at times???? and it seems like at the very least the japanese fandom is A Little Less Aggressive than the english fandom is.

otherwise. yeah im very very curious about more of the differences in popular content between the japanese vs english fandom. i mean the english fandom’s main focus on the female cast for. Interesting Reasons other than their actual character depth is… interesting. and the astreas being popular in general vs otto + ottosubas popularity fluctuating is also very interesting to me (but i have several guesses as to Why that is), among other things. yeah id love to know what else the japanese fandom likes about rezero and see more of their content. i also have to wonder if characters like emilia and subaru are hated less by the japanese fandom…. T^T well that and the english fandom and many english speaking people engaging in rezero have this interesting pattern of either hating subaru No Matter What, wanting subaru to Not Be Subaru (ie using him as a self insert almost or attempting to change him into virtually another character), or putting subaru on a pedestal and ignoring his flaws and mistakes and that he Can do wrong. like theres Really not a lot of nuance there. so i wonder if the japanese fandom is. A Little more chill when it comes to character opinions like this too.

[rio-nilo]

Top Best Minecraft House Ideas Secrets

It is possible to create plenty of cities based on distinct designs. You can opt to develop a city or create a farm. You are able to also build the cities dependent on the previous themes. In the Minecraft, as you are constructing your own town, you cannot lose out on the shops.

In order to have some practice, you should begin by building some basic houses in the game. It's not possible that you create a home without tools in Minecraft. There are many things which are very beneficial to include in your home in Minecraft. The Minecraft houses are available in assorted sizes. Then following a few seconds, the house is going to be created next to you. The Mediterranean home is built over the span of 6 videos that are approximately more than 20 minutes each. Finally, it's possible to never fail with a normal modern house that you may literally design however you'd like.

When you've made your banner, you don't need to go through the entire process again. Social networking websites such as YouTube, Facebook, and Reddit played a main role in popularising Minecraft. A vast array of user-generated content for Minecraft, like modifications, texture packs and custom maps, are offered for download on the Internet. Imagine when you have unlimited resources to construct the treehouse that you dream about. There are just a few instructions for playing the game that makes it unusual than other games.

The creative mode does not have any monsters in it, and it's free of threats like hunger. It allows the players to build magnificent buildings and structures. The game mode helps players center on building and creating massive projects.

Life After Best Minecraft House Ideas

For the Minecraft houses, you will see thousands of choices out there to pick, yet just a few will offer what you would like. Despite the fact that you have all of the barren land, it's literally possible to earn a house in Minecraft anywhere. The Farm is a wonderful LEGO set that delivers an outstanding 262-pieces environment on which you may build anything you want from house to a large garden that includes a cow, a sheep, and a skeleton. When you have dirt or stone near you, you can dig out two or three blocks there, and put your crafting table and furnace. If you're in a desert with just sand and cacti all around, and don't have another blocks readily available, don't utilize cacti (they'll kill you). Jungle, tall spruce, and big oak trees are advised. Or you might opt to fight creatures and get started building elaborate weapons and traps.

The next thing to do is to create a bed. A bed has many benefits in the game. Then, needless to say, a front door is imperative to craft one by utilizing the wood you've got in your resources. In addition, a grand staircase to a massive front entrance helps. It's possible to make a regenerating wall utilizing water and lava also. Make certain you bring plenty of wood.

The most important concept is exactly the same, an open sandbox world. So you need to have a good deal of ideas which you may use to design and personalize your home. One of the greatest things about Minecraft is the ability to construct something which's truly your own. Do not try if you're quick tempered. You don't need to be concerned about that. There is more you are able to create. It's possible to use both of them.

Some players come up with a few extraordinary architectural designs, and we'd really like to share a number of the things we found incredible with you. While they can move freely across the world, objects can only be placed at fixed locations on the grid. They can walk across the terrain consisting of plains, mountains, forests, caves, and various water bodies. In terms of the sound impacts of the game, it is straightforward yet powerful. The game gets quite simple and fun as soon as you learn the fundamentals of the mining, survival, and crafting. It is also feasible to see from the standpoint of some other player or creature. Following that, you have to expand the base so that it's actually beneficial!

You need to have a very good comprehension of the land you've got in your game. You will begin to have endless opportunities and decisions which are only restricted by your own abilities and imagination. The very first job you must do is to discover and punch down a tree to find some wood to create planks to create a crafting table out of it. The guy knows the way to build Minecraft houses! Regardless of what your kid is searching for, it's more than certain he will love a Minecraft house. Any kid will have the ability to craft any house or platform they want efficiently, while also having the capability to better their imagination to the limits. So, any kid can build any kind of fortress you need or a house for this issue.

[skylerglobal]

10 Marketing Strategies to Fuel Your Business Growth

You need more than one strategy. You need a strategy for every opportunity. Marketing Strategies are key to growing a successful business.

Growing a business isn’t easy. First, you need a viable idea. From there, you need to discover a profitable niche, define a target demographic and have something of value to sell them. Whether you’re peddling products, services or information, getting the word out has become increasingly burdensome. And without the right marketing strategies to fuel your growth, churning a profit and staying afloat is virtually impossible.

However, identifying the right strategies to market your business is often likened to rocket science. How do you get your message to the right audience and do it effectively? How do you boost visibility and increase sales while sustaining a profit with a converting offer? Today, with so much vying for our attention from social media, to search engine optimization, blogging, and pay-per-click advertising, it’s easy to see why most are ready to pull their hair out.

The truth is that what got you to this point in business is likely not going to get you to the next level. If you’re feeling stuck, join the fray. Most entrepreneurs are so busy working “in” their businesses that they fail to work “on” their businesses. As a result of dealing with the day-to-day operations of a company that includes customer hand-holding, supply-chain demands and more, we often neglect to wield the right marketing strategies that will help fuel our business’s growth.

What does it take to do that? Simply put, you have to take a step back for a moment. You have to analyze and understand the basic mechanics of your message and how to effectively reach a larger audience without losing your shirt. The secret to all of this? No matter what marketing strategy you use, if you don’t have an effective sales funnel and optimize your conversions, you’ll just be throwing money away.

What are the best marketing strategies to use? 

Most businesses are faced with a conundrum. It’s a Catch-22. There’s a clear need for increased visibility to drastically improve sales. But in order to get more visibility, businesses have to spend more money. When that well runs dry, what are you supposed to do?

There is no obvious and clear answer to that question that covers all situations. But there are things that can be done today, right now, even on a shoestring budget, to reach more customers without breaking the bank. However, it all boils down to time. If you lack the money, you sure better have the time to put in the sweat equity.

Either way, you slice it, as long as the fundamentals of a sound business are there and you’re working tirelessly to build an authentic relationship with the consumer by sincerely trying to add value, then there are 10 go-to strategies you can use to market any business online.

1. Use Social Media Marketing Strategies.

You can’t ignore social media. That’s where all the so-called magic is happening. Some businesses have been built solely on the backs of social media. It can be intimidating at first. Sure. But as you build momentum, you’ll find posting on social media to get easier and easier over time.

Of course, you could also hire a social media manager if you have money to burn. But if you don’t, just be yourself. Be authentic. Post your thoughts. Post your products. Post anything that you find relevant and useful that would help your audience either learn more about you and your business, or about the industry that you’re in.

Use direct messages on platforms like Instagram and even Snapchat or Twitter to reach out to other successful businesses or even to communicate with potential customers who might be looking for your products and services. This is very powerful marketing.

2. Create video tutorials.

One of the most effective ways to get the word out on your business is to create video tutorials. Teach people something useful. Walk them through it. Hold their hands. Step-by-step tutorials are all the rage. The better you are at this, and the more value you provide, the quicker you can boost your visibility, and ultimately, your sales.

Today, YouTube is the second largest search engine in the world behind Google. Whenever someone wants to learn something visually, they head there. You’ve likely done it yourself countless times. So just ask yourself what you could teach in your business that would help consumers solve some pain point? What got you into business in the first place?

The hardest part? Hearing your own voice playing back and even seeing yourself. Now, you don’t have to appear visually on camera, but you’ll likely need to be heard. You get used to it over time. But you can’t ignore the visibility and reach of YouTube so get out there and start making authentic and useful videos today, right now.

3. Start blogging now.

Sure, you could start a blog. If you don’t have a blog for your business, then you need to start one immediately. But you don’t just have to blog on your own blog. Most people find blogging mundane because they lack the visibility. The truth is that your blog is going to be like a barren desert unless you know what you’re doing.

But this isn’t just about posting your ideas on your own blog. You should start authority blogging. Use platforms like Medium to post content. Answer questions on Quora and Reddit. Or get out there onto LinkedIn’s publishing platform. These are all authority domains that anyone can post on, which have massive audiences, giving you instant and immediate reach right now.

When you do blog, ensure that you blog effectively. Don’t post thin content. Think about adding value. Worried about revealing all your business secrets? Don’t be. Give away the farm. Give people so much value that you instantly become an authority in their eyes. This is one of the most powerful strategies you can use to market any business.

4. Understand search engine optimization. 

This is an area of marketing that I’m incredibly passionate about. But it’s also an area that many people are deathly frightened by. Yes, SEO can be frightening. But it can also be powerful. And when you learn to leverage it and you learn SEO the right way,the sky truly is the limit.

There are companies out there who teach you how to use shady PBNs and other link schemes to “trick” Google. It might get short-term results, but in the long term, you’ll land in hot water. You can’t take shortcuts with SEO. Just like in business, you have to put in the work and the time if you want to see the results.

Some tips for doing this the right way? Don’t spam keywords. Hands down. This is one of the biggest mistakes most people make. Create your content for humans while also paying homage to search engines. But more importantly, ensure that whatever it is that you’re conveying is insightful, engaging, unique and adds a tremendous amount of value.

Related: What Is A Virtual Assistant And What Can They Do For My Business? Related: Benefits Of Outsourcing Social Media Marketing for Small business

5. Leverage influencers.

Want to get the word out there and boost your visibility on social media without taking years to build the audience? Then you should certainly leverage influencers. But the key is to find the right influencer. You don’t have to go with influencers with millions of followers. You could opt for micro-influencers with tens of thousands or even a hundred thousand followers.

The trick? Find the right influencer in your niche so that you’re targeting the right audience. It’s not just about spreading your message. It’s about spreading your message to the right consumer base. if you can do that properly, then you can likely reach a sizable audience for not much money invested when you think about the potential profit it can return.

Your sales systems and products are in place, then this makes sense. If you have an offer that’s clearly converting, and it’s simply about more visibility, then this is likely the right marketing strategy for you right now. Assess the situation and reach out to influencers and gauge their pricing. Do small tests and see what works, then scale.

6. Build a great lead magnet.

So much effectiveness in marketing really does boil down to creating a great lead magnet. I’ve found that the right lead magnet presented to the right audience can have explosive results. The best way to do this is if you can identify the right pain points and present a solution in your lead magnet, then you’re well on your way.

What problem are consumers facing in your niche? What made you get into business in the first place? Ask yourself these questions before building out your lead magnet. The better you identify the problem or pain points at the outset, the better you’ll be at actually addressing that with a solution in your lead magnet.

What type of lead magnet should you build? That could either be an ebook, a cheat sheet, a checklist, a video, and others. Of course, it’s not just about the lead magnet. You have to have a squeeze page with sizzling sales copy to get people to drop into your funnel. But it all starts with a great lead magnet. The better it is, the more effective you’ll be at reaching your audience.

7. Use Facebook ads with re-targeting.

One of the most powerful methods you can use to market just about anything these days are Facebook ads. With Facebook, you can reach a very specific audience and you can do it very easily. You can target by interest, age, relationships status, geographic location, and so much much more.

But the trick here to getting great results isn’t just about click-traffic. You have to focus on conversions and re-targeting through pixels. If you don’t know how to install the Facebook Pixel on your site, then you absolutely must learn how to do this right now. Even if you’re not running Facebook ads, you can build your audience with a pixel.

Pixels track everyone who comes to your site, and you can build custom audiences around them. For example, if you post content about how to learn to drive a semi-truck, and you track visitors with pixels, you can then market truck driving certification to people who have already shown an interest in that already because they visited that specific page. And your conversions will skyrocket.

8. Use LinkedIn Marketing Strategies

Do you have a video on your LinkedIn profile? Did you know that you can easily add one? Why not take the time to introduce yourself and your business. Link that to your profile description. This is an easy way to passively market your business, and when it’s done right, it can lead to shocking results.

If you have lots of connections on LinkedIn and you’re not really posting on there, start immediately. You can reach a large audience, especially when your posts go viral. This is a great place to convey the entrepreneurial journey. Talk about your challenges and tell stories. The more effective your stories, the larger your potential reach when you go viral.

You can also reach out to other businesses and collaborate with like-minded entrepreneurs on LinkedIn. It’s a great go-to resource for all things business and too many people overlook this.

9. Create an affiliate program.

Most people don’t understand the power of affiliate marketing strategies. Affiliates can provide massive fuel for growth. But approaching the right partners isn’t always that easy. You have to have good conversion if you want the bigger affiliate to take you seriously.

I’ve found that navigating the affiliate minefield can be tricky. It takes persistence and it takes true grit to make it through. Most of us get discouraged after a few setbacks, but you can’t allow emotions to get in the way when it comes to affiliate. Build an affiliate program and start reaching out to potential affiliate who can assist you.

There are loads of websites you can use as well such as E. Brian Ross’s JVZoo, or Tim and Eileen Barber’s ClickBank and Commission Junctionto get the word out.

Related :4 Benefits Of Business Process Outsourcing For Small Businesses Related :9 Time-Consuming Business Tasks You Could Outsource to Grow Your Business

10. Use Email Marketing Strategies

Part of any good sales funnel is going to be an email marketing sequence. These are the automated messages that go out to users once they subscribe to your list. Use your email sequence to build a relationship with the subscriber. Be authentic and transparent. And convey your journey.

Use the email responses and clicks to segment your list. For example, if someone clicks on a specific link, they’ve clearly shown an interest in something. Tag that subscriber to market to them later. If someone buys, tag them as a buyer. Identifying your buyers and the interests of your subscribers is huge for segmenting.

When you do send broadcasts, split test. Split test everything, in fact, You never really do know what’s going to be the most effective until you pull the trigger and really test it out. This will help you understand what your audience responds to better, making you a better communicator, and better able to sell to your customers.

SKYLER GLOBAL is an agency where we provide you a 24/7 hour service where you will not face any of the cons found in the outsourcing space. we have a team of your creative individuals who are prepared to come up with the best Marketing Strategies to any of your problems. If you love to increase your revenue by focusing on what you are best at and improving your business through outsourcing contact us through skyler@skylerglobal@gmail.com Thank you!

The post 10 Marketing Strategies to Fuel Your Business Growth appeared first on SKYLER GLOBAL.

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[ncmagroup]

Image credit: David Lees | Getty Images

by R.L. Adams

Opinions expressed by Entrepreneur contributors are their own.

Growing a business isn’t easy. First, you need a viable idea. From there, you need to discover a profitable niche, define a target demographic and have something of value to sell them. Whether you’re peddling products, services or information, getting the word out has become increasingly burdensome. And without the right marketing strategies to fuel your growth, churning a profit and staying afloat is virtually impossible.

However, identifying the right strategies to market your business is often likened to rocket science. How do you get your message to the right audience and do it effectively? How do you boost visibility and increase sales while sustaining a profit with a converting offer? Today, with so much vying for our attention from social media, to search engine optimization, blogging, and pay-per-click advertising, it’s easy to see why most are ready to pull their hair out.

The truth is that what got you to this point in business is likely not going to get you to the next level. If you’re feeling stuck, join the fray. Most entrepreneurs are so busy working “in” their businesses that they fail to work “on” their businesses. As a result of dealing with the day-to-day operations of a company that includes customer hand-holding, supply-chain demands and more, we often neglect to wield the right marketing strategies that will help fuel our business’s growth.

What does it take to do that? Simply put, you have to take a step back for a moment. You have to analyze and understand the basic mechanics of your message and how to effectively reach a larger audience without losing your shirt. The secret to all of this? No matter what marketing strategy you use, if you don’t have an effective sales funnel and optimize your conversions, you’ll just be throwing money away.

What are the best marketing strategies to use? 

Most businesses are faced with a conundrum. It’s a Catch-22. There’s a clear need for increased visibility to drastically improve sales. But in order to get more visibility, businesses have to spend more money. When that well runs dry, what are you supposed to do?

There is no obvious and clear answer to that question that covers all situations. But there are things that can be done today, right now, even on a shoestring budget, to reach more customers without breaking the bank. However, it all boils down to time. If you lack the money, you sure better have the time to put in the sweat equity.

Either way, you slice it, as long as the fundamentals of a sound business are there and you’re working tirelessly to build an authentic relationship with the consumer by sincerely trying to add value, then there are 10 go-to strategies you can use to market any business online.

1. Use social media.

You can’t ignore social media. That’s where all the so-called magic is happening. Some businesses have been built solely on the backs of social media. It can be intimidating at first. Sure. But as you build momentum, you’ll find posting on social media to get easier and easier over time.

Of course, you could also hire a social media manager if you have money to burn. But if you don’t, just be yourself. Be authentic. Post your thoughts. Post your products. Post anything that you find relevant and useful that would help your audience either learn more about you and your business or about the industry that you’re in.

Use direct messages on platforms like Instagram and even Snapchat or Twitter to reach out to other successful businesses or even to communicate with potential customers who might be looking for your products and services. This is very powerful marketing.

2. Create video tutorials.

One of the most effective ways to get the word out on your business is to create video tutorials. Teach people something useful. Walk them through it. Hold their hands. Step-by-step tutorials are all the rage. The better you are at this, and the more value you provide, the quicker you can boost your visibility, and ultimately, your sales.

Today, YouTube is the second largest search engine in the world behind Google. Whenever someone wants to learn something visually, they head there. You’ve likely done it yourself countless times. So just ask yourself what you could teach in your business that would help consumers solve some pain point? What got you into business in the first place?

The hardest part? Hearing your own voice playing back and even seeing yourself. Now, you don’t have to appear visually on the camera, but you’ll likely need to be heard. You get used to it over time. But you can’t ignore the visibility and reach of YouTube so get out there and start making authentic and useful videos today, right now.

Related: 6 Ways to Use Video to Sell New-Product Concepts

3. Start blogging now.

Sure, you could start a blog. If you don’t have a blog for your business, then you need to start one immediately. But you don’t just have to blog on your own blog. Most people find blogging mundane because they lack visibility. The truth is that your blog is going to be like a barren desert unless you know what you’re doing.

But this isn’t just about posting your ideas on your own blog. You should start authority blogging. Use platforms like Medium to post content. Answer questions on Quora and Reddit. Or get out there onto LinkedIn’s publishing platform. These are all authority domains that anyone can post on, which have massive audiences, giving you instant and immediate reach right now.

When you do blog, ensure that you blog effectively. Don’t post thin content. Think about adding value. Worried about revealing all your business secrets? Don’t be. Give away the farm. Give people so much value that you instantly become an authority in their eyes. This is one of the most powerful strategies you can use to market any business.

4. Understand search engine optimization. 

This is an area of marketing that I’m incredibly passionate about. But it’s also an area that many people are deathly frightened by. Yes, SEO can be frightening. But it can also be powerful. And when you learn to leverage it and you learn SEO the right way, the sky truly is the limit.

There are companies out there who teach you how to use shady PBNs and other link schemes to “trick” Google. It might get short-term results, but in the long term, you’ll land in hot water. You can’t take shortcuts with SEO. Just like in business, you have to put in the work and the time if you want to see the results.

Some tips for doing this the right way? Don’t spam keywords. Hands down. This is one of the biggest mistakes most people make. Create your content for humans while also paying homage to search engines. But more importantly, ensure that whatever it is that you’re conveying is insightful, engaging, unique and adds a tremendous amount of value.

5. Leverage influencers.

Want to get the word out there and boost your visibility on social media without taking years to build the audience? Then you should certainly leverage influencers. But the key is to find the right influencer. You don’t have to go with influencers with millions of followers. You could opt for micro-influencers with tens of thousands or even a hundred thousand followers.

The trick? Find the right influencer in your niche so that you’re targeting the right audience. It’s not just about spreading your message. It’s about spreading your message to the right consumer base. If you can do that properly, then you can likely reach a sizable audience for not much money invested when you think about the potential profit it can return.

If your sales systems and products are in place, then this makes sense. If you have an offer that’s clearly converting, and it’s simply about more visibility, then this is likely the right marketing strategy for you right now. Assess the situation and reach out to influencers and gauge their pricing. Do small tests and see what works, then scale.

6. Build a great lead magnet.

So much effectiveness in marketing really does boil down to creating a great lead magnet. I’ve found that the right lead magnet presented to the right audience can have explosive results. The best way to do this is if you can identify the right pain points and present a solution in your lead magnet, then you’re well on your way.

What problem are consumers facing in your niche? What made you get into business in the first place? Ask yourself these questions before building out your lead magnet. The better you identify the problem or pain points at the outset, the better you’ll be at actually addressing that with a solution in your lead magnet.

What type of lead magnet should you build? That could either be an ebook, a cheat sheet, a checklist, a video, and others. Of course, it’s not just about the lead magnet. You have to have a squeeze page with sizzling sales copy to get people to drop into your funnel. But it all starts with a great lead magnet. The better it is, the more effective you’ll be at reaching your audience.

7. Use Facebook ads with re-targeting.

One of the most powerful methods you can use to market just about anything these days are Facebook ads. With Facebook, you can reach a very specific audience and you can do it very easily. You can target by interest, age, relationships status, geographic location, and so much much more.

But the trick here to getting great results isn’t just about click-traffic. You have to focus on conversions and re-targeting through pixels. If you don’t know how to install the Facebook Pixel on your site, then you absolutely must learn how to do this right now. Even if you’re not running Facebook ads, you can build your audience with a pixel.

Pixels track everyone who comes to your site, and you can build custom audiences around them. For example, if you post content about how to learn to drive a semi-truck, and you track visitors with pixels, you can then market truck driving certification to people who have already shown an interest in that already because they visited that specific page. And your conversions will skyrocket.

8. Use LinkedIn the right way.

Do you have a video on your LinkedIn profile? Did you know that you can easily add one? Why not take the time to introduce yourself and your business. Link that to your profile description. This is an easy way to passively market your business, and when it’s done right, it can lead to shocking results.

If you have lots of connections on LinkedIn and you’re not really posting on there, start immediately. You can reach a large audience, especially when your posts go viral. This is a great place to convey the entrepreneurial journey. Talk about your challenges and tell stories. The more effective your stories, the larger your potential reach when you go viral.

You can also reach out to other businesses and collaborate with like-minded entrepreneurs on LinkedIn. It’s a great go-to resource for all things business and too many people overlook this.

9. Create an affiliate program.

Most people don’t understand the power of affiliate marketing. Affiliates can provide massive fuel for growth. But approaching the right partners isn’t always that easy. You have to have good conversion if you want the bigger affiliate to take you seriously.

I’ve found that navigating the affiliate minefield can be tricky. It takes persistence and it takes true grit to make it through. Most of us get discouraged after a few setbacks, but you can’t allow emotions to get in the way when it comes to affiliate. Build an affiliate program and start reaching out to the potential affiliate who can assist you.

There are loads of websites you can use as well such as E. Brian Ross’s JVZoo, or Tim and Eileen Barber’s ClickBank and Commission Junction to get the word out.

10. Use Email Marketing Sequences

Part of any good sales funnel is going to be an email marketing sequence. These are the automated messages that go out to users once they subscribe to your list. Use your email sequence to build a relationship with the subscriber. Be authentic and transparent. And convey your journey.

Use the email responses and clicks to segment your list. For example, if someone clicks on a specific link, they’ve clearly shown an interest in something. Tag that subscriber to market to them later. If someone buys, tag them as a buyer. Identifying your buyers and the interests of your subscribers is huge for segmenting.

When you do send broadcasts, split test. Split test everything, in fact, You never really do know what’s going to be the most effective until you pull the trigger and really test it out. This will help you understand what your audience responds to better, making you a better communicator, and better able to sell to your customers.

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10 Marketing Strategies to Fuel Your Business Growth Image credit: David Lees | Getty Images by R.L. Adams Opinions expressed by Entrepreneur contributors are their own.