#copywriting marketing
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blogpopular · 4 days ago
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Como criar COPYWRITING: Estratégias Essenciais para Textos Persuasivos
O copywriting é uma habilidade fundamental no mundo do marketing, essencial para atrair, envolver e converter o público. Saber como criar copywriting eficaz pode transformar qualquer campanha em uma máquina de resultados. Neste artigo, vamos explorar tudo sobre essa arte, desde os princípios básicos até as técnicas avançadas. O que é Copywriting? O copywriting é a prática de escrever textos…
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marisol-holme · 6 months ago
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[Ad for myself because I back myself]
Might be shouting into the void, but if anyone is looking to hire a freelance experienced writer for their business, and happen to be on Tumblr, then lucky you!
Reach out to me on here, or follow my instagram (linked below) and we can do a quick zoom and a haggle over service charges.
Serious enquiries only please, I am a busy human.
I am UK based.
Instagram: https://www.instagram.com/marisolholme?igsh=MTBib2ZnYTNzYjAxaA%3D%3D&utm_source=qr
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femmefatalevibe · 1 year ago
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any tips for getting into copywriting?
Learn the basics of copywriting & writing fundamentals/ marketing skills
Study the different types of copywriting (web/banners, email, social, ads, direct mail, sales letters, etc.)
Decide on your niche(s). Study everything you can about the industry, trends, latest news, customer demographics/psychographics, customer behavior, types of lifestyles/preferences they have, how they speak, where they spend the most time (IRL or digitally)
Craft an inspiration folder full of compelling copywriting examples you find when browsing on the web, going through your email, scrolling on social media, billboards, magazines, direct mail, etc.
Practice rewriting these examples with your own flair. Evaluate it, and keep practicing until you're proud of your copy.
Be as concise, clever, and convincing as possible. Keep your tone conversational (write like how you would speak), catchy, simple, and witty. Take out any extraneous or fluff words. Pepper in cultural references, puns, and relatable anecdotes understood by your target audience when relevant to your messaging/CTA
Create a portfolio with these mock-ups or projects done for family/friends (state they're spec work, not client-commissioned samples) or clips from an internship, school work, etc.
Craft a USP for yourself (including your niche, copywriting specialties, and the specific expertise you offer within your broader niche/service offerings that makes you unique)
Create an Upwork profile and share your services on LinkedIn (optimize both of these profiles)
Research local clients and small businesses within your niche. Also, take time to create a list of dream clients. Study their copy, brand voice, and keep tabs on updates regarding these companies' happenings
Learn the art of a cold email/LinkedIn pitch/Upwork proposal. Introduce yourself and your services to your prospect and share with them how you can fulfill a specific need they're seeking out (For local and smaller companies, feel free to offer suggestions. With more established companies, connect the dots as to why your experience/expertise is a great fit for their brand/target audience), and attach your work/link to your LinkedIn profile, website, and any other relevant hub for your professional services & content
Ask for referrals from friends/family to get started. If they're not a relative, get a testimonial to include in your portfolio
Follow up once if you haven't heard back from a prospective client after an initial pitch after a few days
Search for potential gigs on sites like Upwork/ProBlogger/People Per Hour
Once you land a gig, execute to the best of your ability and hand in your work by the deadline (strategies surrounding best business practices is a whole other post, lol)
Gather testimonials from all clients of successful projects. Confirm with clients whether you can use their work in your portfolio if you're unsure
Continue studying copywriting from books, courses, and everyday reading & living
Stay knowledgeable about advancements/updates in your field, keep updated on current events, and culture/social trends, and read a lot in general. Have interesting, multi-faceted conversations with others. Observe what makes people tick & remain engaged in a verbal dialogue or content
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austinkleon · 2 months ago
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"Love has duties.” I like this copywriting from my friends at Butler.
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ruixue2-2 · 1 month ago
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The worst way to miss someone is to be sitting right beside them knowing you can’t have them。
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akshayprince · 2 months ago
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Top 5 Ways to Grow Your Revenue
Sales alone can't increase your business revenue.
But these can…
Your offering - add additional service or product into what you are already selling is a great way to generate more revenue from existing customers.
Change your pricing - Sometimes, the key of growth is your pricing structure.
You might be charging too little for the value you provide?
Cross-sell - it's more easier to sell existing customers than to acquire new ones
Retention - Acquiring new customers can be expensive. That's why building relationships with your customer is much more cost effective.
And that's why selling is not going to increase your revenue alone you need to consider other factors that can help you to grow.
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madhukumarc · 2 months ago
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What are the challenges that copywriters face?
Challenges Copywriters Face:
Here are the top challenges copywriters face:
Writer's block.
Meeting tight deadlines.
Adapting to different brand voices.
Staying creative and original.
Balancing SEO requirements with engaging content.
Understanding complex products or services.
Measuring the effectiveness of their copy.
“In life, sometimes less is more. In copywriting, it’s always like that. If your copy is too long, complex, or off target, the most important aspects of your message might be overlooked. Or worse, completely neglected” – Psychology of Marketing Newsletter
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Image Content Source - Semrush
Here's related information that you may also find helpful – How to Find Clients for Copywriting?
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ciaralavelle · 2 years ago
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New gigs on Fiverr!
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tsreviews · 5 months ago
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DraculaAI Review - Supercharge Your Content Creation with 60+ AI Tools
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Welcome to DraculaAI Review post,
Hook: Envision easily producing faultless, connecting with content at 100x the speed of human composition.
Thesis Statement: DraculaAI offers a set-up of north of 60 man-made intelligence devices intended to reform content creation, giving clients a natural dashboard for sites, sites, messages, recordings, and web-based entertainment, all at a low one-time expense.
Dracula AI is a cutting-edge content creation platform powered by artificial intelligence. It offers over 60 AI-powered writing tools designed to enhance digital content creation, SEO optimization, and social media marketing1. Users have praised its ability to significantly boost productivity and income through its comprehensive suite of tools.
The platform is particularly noted for its user-friendly interface and the variety of templates available for different types of content creation1. Additionally, it provides step-by-step guidance, making it accessible even for those new to AI tools
What is DraculaAI?
Overview: Brief introduction to DraculaAI and its motivation.
History and Development: Foundation on the improvement of DraculaAI and its makers.
Core Features: Feature the primary highlights, including simulated intelligence composing devices, Picture Generator, Voiceover Generator, and the business permit.
Dracula AI Review: Overview
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Product Type: Software
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My Rating: 9.8/10
Recommendation: Highly Recommended
Key Features and Tools
AI Writing Tools
Capabilities: Talk about the different composing instruments accessible, for example, blog entry generators, email layouts, and online entertainment content makers.
User Experience: Depict that utilizing these instruments and the nature of the created content is so natural.
Image Generator
Functionality: Make sense of how the Picture Generator functions and its applications.
Quality and Customization: Talk about the nature of the pictures created and the degree of customization accessible.
Voiceover Generator
Features: Detail the elements of the Voiceover Generator, including different voice choices and dialects.
Use Cases: Give instances of how this apparatus can be utilized in recordings, digital broadcasts, and different media.
Benefits of Using DraculaAI
Efficiency: Feature how DraculaAI can save time and exertion in satisfied creation.
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kylo-wrecked · 11 months ago
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it's a first world, after all
a rant
These IOS/Mac system updates are tacky and, dare I say, counterintuitive for users but Great for The Apple Company.
Pixlr arbitrarily reChristening their basic photo editor tool (Pixlr Express) the "Free Online AI Photo Editor" is tacky and misleading even coming from an e-commerce/SEO """"POV""""
marketing jargon these days, my guys:
'CTC is the new DTC'
no:
DTC (direct-to-consumer) marketing cut 'the middle man' out of the purchase experience during a time (2020 hmm) when people were freaking out and wrested by a scarcity mentality
CTC (consumer-to-consumer) is an insidious ploy in which companies infiltrate online communities with bots and 'interns' to SELL YOU SHIT on Reddit, TikTok, X, and Instagram, THE advertising platform.
TL;DR I hate this new era of 'the internet,' and I will not do this work even if it buys me food. I’ll go back to stamping groceries.
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adtothebone · 3 months ago
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"Your peach, brown and yucky. Mine with Fruit-Fresh, fresh and yummy."
I truly hope the copywriter who wrote this attempted to use it in a "Don't you know who I am?" customer service situation at least once.
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culmaer · 11 months ago
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#nothing is more depressing than working on my cv#because I just don't feel like I have marketable skills#and so many of the writing and research posts I come across on job sites are like ''you'll be working alongside ai''#I even saw a copywriter post that said ''you won't be doing any writing or editing. you job will be to refine and improve ai prompts#so that the ai can more consistently produce the texts we need''#like hello#the person doing that job is literally making themself more obsolete by the day#so here's the plan#I need to take any job that pays vaguely well#and use that money to either do short corses#or save up to go so my masters#that conclusion is inescapable#just. for now I'm still stuck on step 1 : finding a decent job#and (perhaps I'm being too picky) but post covid I do not want to go back into anything in the tourism industry#it's too precarious and honestly just comes down to entertaining rich people which pushes me further left every time i think about it#I considered joining the communist party. but 1) they're still part of the tripartite alliance with the anc... which is a no from me#and 2) communist révolution should spontaneously happen in industrialised countries with surplus wealth when the proletariat arise#south africa does not have surplus wealth nor class consciousness really. it's still filtered through post apartheid racial groupings#which is unhelpful because the black bourgeoisie are not our allies just because they're black#and trying to impose communism in a society without the surplus wealth didn't work out too well throughout the 20th century#so what does that leave you with#parties like cope ? plagued by the same issues as the anc ? no thank you#(I did also study politics btw which is why I've even considered these career paths)#(although I haven't worked in politics or governance since graduation so maybe that doesn't even matter anymore it's been years)#all I want is a job that pays fairly and leaves me with enough free time to do my hobbies#I do not have the grindset I'll admit that#which is why I've enjoyed the art industry#but again. it just comes down to entertaining rich people in the small galleries which is needlessly stressful#and the larger non-commercial galleries and musea aren't hiring atm...#and that's it. rant over I guess since this is the 30th tag
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simonthewordsmith · 6 months ago
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Welcome to my word wonderland, where language is a canvas, and imagination knows no bounds! I'm SIMON ONUH , a copy and content writer with a passion for crafting stories that transport you to new worlds, evoke emotions, and spark meaningful connections. With a heart full of curiosity, a mind full of wonder, and a soul that's always scribbling, I weave words into tales that:
- Ignite your imagination and make you dream big
- Make you laugh, cry, and maybe even challenge your perspectives
- Inspire you to embrace your quirks and celebrate your individuality
- Help you find solace in the beauty of language and the power of storytelling
Join me on this adventure of words, where we'll explore the depths of human emotion, the beauty of nature, and the intricacies of the human experience. Let's get lost in the beauty of language together, and may our words become the bridges that connect us, inspire us, and transform us.
Follow me for:
- Stories that touch your heart and spark your imagination
- Writing tips and insights to help you find your own voice
- Musings on life, love, and everything in between
- A community that celebrates creativity, inclusivity, and the power of words
Let's create a world of words, where love, laughter, and learning come alive!
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vedangkadia · 4 months ago
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Did you ever get stuck trying to come up with content creation ideas 🤔?
You’re not alone! We’ve all been there.
But here’s the good news – generating fresh content ideas doesn’t have to be hard. Let's look at a few strategies that might really assist with and motivate your creativity once again!
1️⃣  First, think about context. Who are you creating for? What are their interests and needs? Once you have that, it’s time to look for great content. Find sources that offer interesting and helpful info your audience will love. Finally, think about curation. How can you package and present this content in a way that’s valuable and engaging for your audience?
2️⃣  Another great way to spark ideas is to follow the trends. Stay in the loop with what's hot right now 🔥. Tools like Google Trends and Twitter can show you what people are talking about. This keeps your content relevant and exciting.
3️⃣ Also, don’t be afraid to ask your audience directly! Polls, questions, or even casual chats on social media are perfect for discovering what your followers want to see. It’s an easy way to generate content ideas that resonate and build stronger connections with your audience.
4️⃣ Lastly, mix things up! Don’t just stick to one type of content. Try lists, videos, infographics, or even short podcasts 🎙️. Experimenting with different formats keeps things fresh and exciting, both for you and your followers.
At the end of the day, it’s all about delivering value while keeping things fun and interesting for your audience!
👉 Follow me for more simple, actionable tips on SEO, digital marketing, and how to boost your online success 🌐💼. Let’s grow together! 🚀
📌Follow us on Social Media📌
📢 LinkedIn — Vedang Kadia — Amazon Associate | LinkedIn
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trueloveandy · 4 months ago
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feeling inadequate about my writing tonight
#i don’t really have anywhere else 2 say this#been knocking into way too many cans of gas on bridges yknow and now the only bridges i have left r the spaces that r not doing me too well#admittedly.#it’s more of a me problem#do u know how hard it is to watch people ur age get supported by your friend groups when the only time you’re given the support is when you#claw and scream and beg for it. and even then#im back to not feeling 2 great about my writing#i know their writing is better than mine and that’s fine#it’s not fine but it’s fine . i can cope#i want to believe my writings decent so bad but the only people who read it r my best friend and some girl i met a few weeks ago#if my own friends can’t even fucking try to read it without me crying and begging them too then how is a large scale audience supposed to#if the people who love me and know how important my writing is to me can read it#how are complete strangers supposed to take that gamble#too saturated of a market and im not bringing anything 2 it#starting to think i should just do barrendejng or copywriting or whatever#the people I know are the same ages as me but they’re miles ahead of where I am and I’ve been writing for longer#i don’t think I’m getting better than this.#writing is all I have and I’m so mediocre about it#is it so hard to be asked to be understood and seen. Jesus Christ#ignore this if uve read it. ik shat advice I’m gonna get and its not gonna make feel any better#i just want to give up sometimes.#Anthony’s tumblr adventure#Anthony’s venting arc#there we go. a tag so anyone who follows me on here can block it#venting#that 2#while I’m here#I wish I knew someone like me.#could fix me maybe idk at least I could feel seen and understood by more than one person#begging. please.
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nataliedeaday · 5 months ago
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