#copywriting marketing

[azus-reyan]

Know your audience.

Writing fiction was my second or fourth stop station. Copywriting was one of the first kinds of writing that I did.

Copywriting is all about convincing a potential customer. It’s about knowing who you’re speaking to and persuading them with your words.

Terms like buyer persona or Ideal customer profile (ICP) weren’t so rare to me back then. Knowing your people meant choosing words specific to them and their problems. It meant not boring them with meaningless jargon and terms they wouldn’t want to understand—making them feel comfortable—and allowing them to think like a customer. 

Then, I switched to the hectic world of fiction writing.

So much was different. Suddenly, it was less about a product and more about a story, a character, a street sign. It was less about a product’s features and benefits and more about ‘does it evoke a feeling; a memory, perhaps?'

And though these differences were sharp and needed some getting used to, the two had a lot in common.

If you’re selling a story or the idea within the story, is it so different from selling a cocoa maker? After all, both are promising changes in the buyer’s mood and behaviour. 

Another similarity is that they’re not for everybody. No story or latte machine is for everyone. Knowing your audience is the difference between selling your story and watching it gather dust on the shelf.

And there's so much to this. Without proper research, it's impossible to say you've found your crowd, and that’s why I won't discuss the how.

I will, however, give you one slight nudge. Before or after you’ve finished your writing (any kind of writing, really), ask yourself, ‘Who is this for?’

In the meantime, have fun researching, and have a good day!

[marisol-holme]

[Ad for myself because I back myself]

Might be shouting into the void, but if anyone is looking to hire a freelance experienced writer for their business, and happen to be on Tumblr, then lucky you!

Reach out to me on here, or follow my instagram (linked below) and we can do a quick zoom and a haggle over service charges.

Serious enquiries only please, I am a busy human.

I am UK based.

Instagram: https://www.instagram.com/marisolholme?igsh=MTBib2ZnYTNzYjAxaA%3D%3D&utm_source=qr

[femmefatalevibe]

any tips for getting into copywriting?

Learn the basics of copywriting & writing fundamentals/ marketing skills

Study the different types of copywriting (web/banners, email, social, ads, direct mail, sales letters, etc.)

Decide on your niche(s). Study everything you can about the industry, trends, latest news, customer demographics/psychographics, customer behavior, types of lifestyles/preferences they have, how they speak, where they spend the most time (IRL or digitally)

Craft an inspiration folder full of compelling copywriting examples you find when browsing on the web, going through your email, scrolling on social media, billboards, magazines, direct mail, etc.

Practice rewriting these examples with your own flair. Evaluate it, and keep practicing until you're proud of your copy.

Be as concise, clever, and convincing as possible. Keep your tone conversational (write like how you would speak), catchy, simple, and witty. Take out any extraneous or fluff words. Pepper in cultural references, puns, and relatable anecdotes understood by your target audience when relevant to your messaging/CTA

Create a portfolio with these mock-ups or projects done for family/friends (state they're spec work, not client-commissioned samples) or clips from an internship, school work, etc.

Craft a USP for yourself (including your niche, copywriting specialties, and the specific expertise you offer within your broader niche/service offerings that makes you unique)

Create an Upwork profile and share your services on LinkedIn (optimize both of these profiles)

Research local clients and small businesses within your niche. Also, take time to create a list of dream clients. Study their copy, brand voice, and keep tabs on updates regarding these companies' happenings

Learn the art of a cold email/LinkedIn pitch/Upwork proposal. Introduce yourself and your services to your prospect and share with them how you can fulfill a specific need they're seeking out (For local and smaller companies, feel free to offer suggestions. With more established companies, connect the dots as to why your experience/expertise is a great fit for their brand/target audience), and attach your work/link to your LinkedIn profile, website, and any other relevant hub for your professional services & content

Ask for referrals from friends/family to get started. If they're not a relative, get a testimonial to include in your portfolio

Follow up once if you haven't heard back from a prospective client after an initial pitch after a few days

Search for potential gigs on sites like Upwork/ProBlogger/People Per Hour

Once you land a gig, execute to the best of your ability and hand in your work by the deadline (strategies surrounding best business practices is a whole other post, lol)

Gather testimonials from all clients of successful projects. Confirm with clients whether you can use their work in your portfolio if you're unsure

Continue studying copywriting from books, courses, and everyday reading & living

Stay knowledgeable about advancements/updates in your field, keep updated on current events, and culture/social trends, and read a lot in general. Have interesting, multi-faceted conversations with others. Observe what makes people tick & remain engaged in a verbal dialogue or content

[austinkleon]

"Love has duties.” I like this copywriting from my friends at Butler.

[patrickpatrovichluxury]

BADABOOMKEDIN.

Here: www.linkedin.com/in/patrick-carafa

With my crew,after several consultations,we develop everything else concerning marketing and communication also for social media channels.

Into my ADV Agency we love consultings,strategies,campaigns,image,analysis,communication.

Into my Adv Agency we do digital,adv,design,events,pr,marketing.

Something about my hands and my head,here: https://it.pinterest.com/patrickrafting/advs-story-of-patrick

Something about my ADV Agency,here: https://dribbble.com/patrickcarafa

All about the CEO,here: www.linktr.ee/patrick.carafa

My AUTOBIODATAPHY,here: www.flickr.com/people/communitycation

ALL my Social channels,here: www.linktr.ee/patrick.carafa

That's why,I inspire,I'm copied,I'm imited,I'm envied,like here: www.pinterest.it/patrickrafting/we-inspire

Bookings,reservations,orders and quotations at: patrickcarafagroup@gmail.com www.linktr.ee/patrick.carafa

EXCLUSIVE CONTENTS,OFFERS,DEALS AND EPICS,NEWS,CURRENT PHOTOS and VIDEOS,UNSEEN,UNHEARD,UNLOCKED,ULTIMATE AFFAIRS,BOOKINGS,RESERVATIONS,ORDERS and QUOTATIONSONLY ON OUR PRIVATE CLOUD by the CARD,here:

patrickcarafagroup@gmail.com www.linktr.ee/patrick.carafa

Everything else I do: www.pinterest.it/patrickrafting/just-patrick

Thousands of real projects,in the most varied sectors,created so far,here: www.pinterest.it/patrickrafting/advs-story-of-patrick

For our FRANCHISING,contact us at: patrickcarafagroup@gmail.com www.linktr.ee/patrick.carafa

[skynapple]

I love working with an animal brand cause I get to say silly stuff like

"We promise not to spam your inbox. We'll leave the yapping to your furry friends"

[fellington21]

📉 Your campaign didn’t flop because of your product.

It flopped because your words didn’t hit. “Forget your product features. If your messaging sucks, you’re toast.”

[adtothebone]

Props to the copywriter:

our warm, cheesy macaroni fills your belly and feeds your soul.

it's pure comfort inside and out.

so go ahead, help yourself.

[planpostai]

How AI-Driven Marketing & Automation Are Revolutionizing Digital Advertising in 2025

The digital advertising landscape is undergoing a seismic shift. By 2025, the global digital ad market is projected to exceed $1.3 trillion, driven by advancements in artificial intelligence (AI) and automation. Brands that fail to adapt risk being left behind. In this article, we explore how AI-driven marketing and automation are reshaping strategies, enhancing efficiency, and delivering unprecedented ROI in 2025.

The Rise of AI in Marketing

AI has evolved from a buzzword to a core component of marketing strategies. By 2025, over 80% of industry leaders will leverage AI tools to optimize campaigns, personalize experiences, and predict consumer behavior. Machine learning algorithms now process vast datasets in real time, enabling marketers to make data-driven decisions faster than ever.

Key Trends Shaping AI-Driven Marketing in 2025

1. Hyper-Personalization at Scale

Gone are the days of generic ads. AI analyzes behavioral, demographic, and contextual data to craft hyper-personalized content. For example:

Dynamic Email Campaigns: Tools like PlanPost AI generate tailored subject lines and product recommendations, boosting open rates by 40%.

Personalized Ads: AI adjusts creatives in real time based on user interactions, increasing conversion rates by 30%.

2. Predictive Analytics and Decision-Making

AI’s predictive capabilities allow brands to forecast trends and consumer needs. PlanPost AI’s predictive analytics tools, for instance, help businesses allocate budgets to high-performing channels, reducing wasted ad spend by up to 50%.

3. Autonomous Campaign Management

Self-optimizing campaigns are the future. AI algorithms adjust bids, audiences, and creatives autonomously. A clothing brand using PlanPost AI reported a 25% increase in ROAS after switching to AI-managed campaigns.

4. Enhanced Customer Journey Mapping

AI identifies gaps in the customer journey by analyzing touchpoints across devices and platforms. This enables brands to deliver seamless experiences, improving retention by 35%.

5. Voice and Visual Search Optimization

With 60% of consumers using voice or visual search in 2025, AI tools optimize content for natural language queries and image recognition, ensuring brands remain visible in evolving search ecosystems.

The Role of Automation in Digital Advertising

Programmatic Advertising 2.0

Automation powers real-time bidding (RTB) and ad placements. AI-enhanced programmatic platforms like PlanPost AI analyze user intent, serving ads at the perfect moment while reducing costs by 20%.

Chatbots and Conversational AI

Intelligent chatbots handle 70% of customer interactions by 2025, resolving queries instantly and nurturing leads 24/7.

AI-Powered Content Generation

Tools like PlanPost AI create high-quality blog posts, social media captions, and video scripts in minutes, freeing teams to focus on strategy.

Cross-Channel Integration

Automation unifies campaigns across Google Ads, Meta, TikTok, and emerging platforms. AI tracks performance metrics, reallocating budgets dynamically for maximum impact.

PlanPost AI: Your Partner in the AI Marketing Revolution

PlanPost AI stands out as a comprehensive solution for 2025’s challenges. Key features include:

Predictive Budget Allocation: Maximize ROI with AI-driven spend recommendations.

Dynamic Creative Optimization (DCO): Auto-generate ads tailored to individual users.

Cross-Platform Analytics: Track performance in real time across 10+ channels.

Ethical AI Compliance: Built-in safeguards to ensure data privacy and reduce bias.

Challenges and Ethical Considerations

While AI offers immense potential, challenges persist:

Data Privacy: Stricter regulations like GDPR require transparent data usage.

Algorithmic Bias: Regular audits are critical to avoid skewed outcomes.

Over-Automation: Balancing AI efficiency with human creativity remains key.

Conclusion: Embrace the Future Today

AI-driven marketing and automation aren’t just trends—they’re the foundation of 2025’s digital advertising ecosystem. Brands that adopt tools like PlanPost AI will dominate through hyper-personalized campaigns, predictive insights, and seamless cross-channel execution.

Ready to revolutionize your strategy? Explore PlanPost AI’s cutting-edge solutions and stay ahead in the AI marketing race.

[ruixue2-2]

The worst way to miss someone is to be sitting right beside them knowing you can’t have them。

[akshayprince]

Top 5 Ways to Grow Your Revenue

Sales alone can't increase your business revenue.

But these can…

Your offering - add additional service or product into what you are already selling is a great way to generate more revenue from existing customers.

Change your pricing - Sometimes, the key of growth is your pricing structure.

You might be charging too little for the value you provide?

Cross-sell - it's more easier to sell existing customers than to acquire new ones

Retention - Acquiring new customers can be expensive. That's why building relationships with your customer is much more cost effective.

And that's why selling is not going to increase your revenue alone you need to consider other factors that can help you to grow.

[madhukumarc]

What are the challenges that copywriters face?

Challenges Copywriters Face:

Here are the top challenges copywriters face:

Writer's block.

Meeting tight deadlines.

Adapting to different brand voices.

Staying creative and original.

Balancing SEO requirements with engaging content.

Understanding complex products or services.

Measuring the effectiveness of their copy.

“In life, sometimes less is more. In copywriting, it’s always like that. If your copy is too long, complex, or off target, the most important aspects of your message might be overlooked. Or worse, completely neglected” – Psychology of Marketing Newsletter

Image Content Source - Semrush

Here's related information that you may also find helpful – How to Find Clients for Copywriting?

[tsreviews]

DraculaAI Review - Supercharge Your Content Creation with 60+ AI Tools

Welcome to DraculaAI Review post,

Hook: Envision easily producing faultless, connecting with content at 100x the speed of human composition.

Thesis Statement: DraculaAI offers a set-up of north of 60 man-made intelligence devices intended to reform content creation, giving clients a natural dashboard for sites, sites, messages, recordings, and web-based entertainment, all at a low one-time expense.

Dracula AI is a cutting-edge content creation platform powered by artificial intelligence. It offers over 60 AI-powered writing tools designed to enhance digital content creation, SEO optimization, and social media marketing1. Users have praised its ability to significantly boost productivity and income through its comprehensive suite of tools.

The platform is particularly noted for its user-friendly interface and the variety of templates available for different types of content creation1. Additionally, it provides step-by-step guidance, making it accessible even for those new to AI tools

What is DraculaAI?

Overview: Brief introduction to DraculaAI and its motivation.

History and Development: Foundation on the improvement of DraculaAI and its makers.

Core Features: Feature the primary highlights, including simulated intelligence composing devices, Picture Generator, Voiceover Generator, and the business permit.

Dracula AI Review: Overview

Product Name: Dracula AI

Product Type: Software

Author/Vendor: Dracula Money Lair

Front-End Price: $19.95

Bonuses: Yes, available

Refund: 30-Day Money-Back Guarantee

Skill Required: No Skill Required

Official Website: Click Here

My Rating: 9.8/10

Recommendation: Highly Recommended

Key Features and Tools

AI Writing Tools

Capabilities: Talk about the different composing instruments accessible, for example, blog entry generators, email layouts, and online entertainment content makers.

User Experience: Depict that utilizing these instruments and the nature of the created content is so natural.

Image Generator

Functionality: Make sense of how the Picture Generator functions and its applications.

Quality and Customization: Talk about the nature of the pictures created and the degree of customization accessible.

Voiceover Generator

Features: Detail the elements of the Voiceover Generator, including different voice choices and dialects.

Use Cases: Give instances of how this apparatus can be utilized in recordings, digital broadcasts, and different media.

Benefits of Using DraculaAI

Efficiency: Feature how DraculaAI can save time and exertion in satisfied creation.

Cost-Effectiveness: Examine the low one-time charge and the worth it gives contrasted with other membership based administrations.

Commercial License: Make sense of the advantages of having a business permit, including the capacity to involve created content for business purposes.

Get DraculaAI Now - Instant Access!

[kylo-wrecked]

it's a first world, after all

a rant

These IOS/Mac system updates are tacky and, dare I say, counterintuitive for users but Great for The Apple Company.

Pixlr arbitrarily reChristening their basic photo editor tool (Pixlr Express) the "Free Online AI Photo Editor" is tacky and misleading even coming from an e-commerce/SEO """"POV""""

marketing jargon these days, my guys:

'CTC is the new DTC'

no:

DTC (direct-to-consumer) marketing cut 'the middle man' out of the purchase experience during a time (2020 hmm) when people were freaking out and wrested by a scarcity mentality

CTC (consumer-to-consumer) is an insidious ploy in which companies infiltrate online communities with bots and 'interns' to SELL YOU SHIT on Reddit, TikTok, X, and Instagram, THE advertising platform.

TL;DR I hate this new era of 'the internet,' and I will not do this work even if it buys me food. I’ll go back to stamping groceries.

[patrickpatrovichluxury]

3 YEARS.

Here:

www.twitter.com/CarafaPatrick

With my crew,after several consultations,we develop everything else concerning marketing and communication also for social media channels.

Into my ADV Agency we love consultings,strategies,campaigns,image,analysis,communication.

Into my Adv Agency we do digital,adv,design,events,pr,marketing.

Something about my hands and my head,here: https://it.pinterest.com/patrickrafting/advs-story-of-patrick/

Something about my ADV Agency,here: https://dribbble.com/patrickcarafa

My COMPANY is a Constructions Company,a Rafting Company,a Photo Agency and an ADV Agency.

Italian origin,Hungarian mother,spent mine first childhood in Rimini,passing from Trentino in Italy to the first overseas experience take place in New Zealand.

I lived in Budapest,my second home,Rimini,where I was born and returned,Bologna,where I studied as a boy and had fun when I grew up,the UK where I studied and had fun,central Italy from the sea to the Apennines,New Zealand in hundreds of its aspects,the Italian Alps both in summer and in winter only for unconventional sports.I have instead traveled to other 15/20 States…My AUTOBIODATAPHY,here: www.flickr.com/people/communitycation

All about the CEO,here: www.linktr.ee/patrick.carafa

FORTUNATELY,YOU DON'T SEE THEM ANYMORE.

“I PAY AND ON THE RAFT I DO WHAT I WANT.”

This is what an italian said at one of my rafting centers.Italians are the absolute worst clients,able to be dangerous both for safety and organization as well as the italian rafting guides,poorly trained,without knowledge of languages,unprepared and improvised in many cases.Foreign guides who come to Italy can also be the same way knowing that italians do not control.

Same thing in all the areas my company deals with.

That's why I completely eliminated the old staff and the old customers,with resounding results.

My AUTOBIODATAPHY,here: www.flickr.com/people/communitycation

ALL my Social channels,here: www.linktr.ee/patrick.carafa

That's why,I inspire,I'm copied,I'm imited,I'm envied,like here: www.pinterest.it/patrickrafting/we-inspire

Bookings,reservations,orders and quotations at: patrickcarafagroup@gmail.com www.linktr.ee/patrick.carafa

EXCLUSIVE CONTENTS,OFFERS,DEALS AND EPICS,NEWS,CURRENT PHOTOS and VIDEOS,UNSEEN,UNHEARD,UNLOCKED,ULTIMATE AFFAIRS,BOOKINGS,RESERVATIONS,ORDERS and QUOTATIONSONLY ON OUR PRIVATE CLOUD by the CARD,here: patrickcarafagroup@gmail.com www.linktr.ee/patrick.carafa

Everything else I do: www.pinterest.it/patrickrafting/just-patrick

Thousands of real projects,in the most varied sectors,created so far,here: www.pinterest.it/patrickrafting/advs-story-of-patrick

For our FRANCHISING,contact us at: patrickcarafagroup@gmail.com www.linktr.ee/patrick.carafa

[simonthewordsmith]

Welcome to my word wonderland, where language is a canvas, and imagination knows no bounds! I'm SIMON ONUH , a copy and content writer with a passion for crafting stories that transport you to new worlds, evoke emotions, and spark meaningful connections. With a heart full of curiosity, a mind full of wonder, and a soul that's always scribbling, I weave words into tales that:

- Ignite your imagination and make you dream big

- Make you laugh, cry, and maybe even challenge your perspectives

- Inspire you to embrace your quirks and celebrate your individuality

- Help you find solace in the beauty of language and the power of storytelling

Join me on this adventure of words, where we'll explore the depths of human emotion, the beauty of nature, and the intricacies of the human experience. Let's get lost in the beauty of language together, and may our words become the bridges that connect us, inspire us, and transform us.

Follow me for:

- Stories that touch your heart and spark your imagination

- Writing tips and insights to help you find your own voice

- Musings on life, love, and everything in between

- A community that celebrates creativity, inclusivity, and the power of words

Let's create a world of words, where love, laughter, and learning come alive!