#adidas x yohji yamamoto

[louisupdates]

Frontrowjp mentioned Louis’ Y-3 sneakers, a collaboration between Adidas and Yohji Yamamoto. He has worn this brand many times throughout the years.

[dippedanddripped]

Following the recent 20th anniversary of their enduring partnership, this season, Adidas and Yohji Yamamoto are set to introduce Y-3 Atelier – a new expression for the Y-3 label centered on elevated craftsmanship and innovative design.

Since debuting on the runway over two decades ago, Y-3 has continued to forge a new path. Informed by Yohji Yamamoto’s rebellious vision, the trailblazing label has acted as a testing ground for experimentation, disrupting the status quo by bringing together the worlds of performance-inspired sportswear and avant-garde design. Now, the brand is set to upend conventions once more with Y-3 Atelier.

Conceptualized as the most crystalized execution of Y-3’s vision, the exclusive line is a dedicated offering that is set to boldly explore each season’s unique narrative arc. Highlighting a craft-focused creation process and drawing on “Monozukuri”, the Japanese phrase for “making things”, Y-3 Atelier eloquently channels Yohji’s essence – advancing an approach to production driven by skill and undeterred dedication.

In fearless pursuit of perfection and innovation, each piece from the Y-3 Atelier uses patterns that have been faithfully recreated from one-of-a-kind Yohji Yamamoto runway pieces, bringing Y-3 closer to the designer’s own label. For its inaugural collection, Y-3 Atelier reimagines dresses, track tops, jackets, skirts, pants, and beyond – adorning each with custom Three Stripes detailing in a nod to the German sportswear brand’s signature codes.

“The Three Stripes are so charming and at the same time so strong. In the black, putting three white stripes, it’s very strong. I was excited by that.” Yohji Yamamoto

Marking the occasion, the revered Japanese photographer Daido Moriyama has captured the first-ever Y-3 Atelier collection at the renowned Shibuya restaurant – Narukiyo Izakaya. Depicting models adorned in select Y-3 Atelier garments, the images highlight the shared values of both figures: a quasi-obsessive loyalty to monochromatic palettes, a desire to find magic in the everyday, and a relentless commitment to breaking all the rules.

Y-3 Atelier launches exclusively at a pop-up retail and exhibition space in Paris hosted by SSENSE, the influential retailer and global technology platform known for its influence at the intersection of culture, community, and commerce. SSENSE will open the doors to 42 Rue de Sévigné from 11am until 7pm on March 2nd and 3rd for visitors to browse, try on, and purchase pieces from the collection, and explore a gallery exhibition featuring photographic works by Moriyama.

A bold initiative. A place for unbridled experimentation. Y-3 Atelier is where the remnants of the past return to create the future.

[chessboxingstreetwear]

Y-3 SS24 (Yohji Yamamoto x adidas)

[utronabalcone]

i-N conversation: A$AP Rocky, march 1, 2012

living by the self-penned mantra “always strive and prosper”, or “always stackin’ and paper-chasin’”, or perhaps “accumulate status and power” rocky, along with his harlem-based crew, is busy carving his own one-of-a-kind niche in the rap game. after dropping the free to download mixtape LiveLoveA$AP late last year as well as releasing his co-directed music videos for hits ‘purple swag‘,’ peso‘ and most recently ‘wassup‘, rocky officially has the internet going nuts. In an age where it can be all about the music video, he’s got all the boxes ticked: a dope ass green-haired chick by his side, gold teeth by the ton, and lots of yohji yamamoto x adidas cameos. 10 million plus views on youtube don’t lie. ending 2011 off right, A$AP Rocky signed a 7-figure record deal which will allow him the freedom to further explore various personal creative projects. quite the charmer, i-D online had a quick chat with the rapper during a recent visit to toronto.

iD: you kind of just came on the scene out of nowhere and immediately generated a lot of buzz, what do you think caught peoples’ attention? 

AP: i’m this dude from new york talking about this high fashion lifestyle stuff, ignorant stuff and positive stuff all at the same time. it’s just leaving people confused. i like to leave people in a state of mind where they don’t even know what’s going on.  people think I’m illuminati or a devil worshiper because of the ‘wassup‘ video.  people don’t even get the message. so it’s cool. i like people to just wonder, that’s my thing.

iD: who are your five favourite designers right now… 

AP: this guy right here (points at his jacket) raf simons, of course rick owens, jeremy scott, alexander wang and i want to say ksubi.

photography: kevin marzo

[cosmicanger]

Adidas x Yohji Yamamoto 2001 tenet flower

[sketchonista]

Yohji Yamamoto x Adidas

[jinsei-pika-pika]

Yohji Yamamoto x adidas Yuuto 'Tenet Flower' 2001

[aaaaaarchive]

Adidas x Yohji Yamamoto

[cosmonautroger]

Y-3 (Yohji Yamamoto x Adidas) Three Stripe Denim (2004)

[high-cloud]

Yohji Yamamoto x Adidas

High-Cloud

[louisupdates]

Louis Tomlinson, Adidas x Y-3, FITFWT24: Curitiba, via Helen Seamons IG story

[2j]

Yohji Yamamoto x Adidas (2002)

[chessboxingstreetwear]

Y-3 SS24 (Yohji Yamamoto x adidas)

[mientus-com]

Y-3 - YOHJI YAMAMOTO x adidas at mientus

mientus.com/de/y-3/

[sketchonista]

Yohji Yamamoto x Adidas

[mium1ua]

Adidas x Yohji Yamamoto