#The benefits of studying management
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masryno · 1 year ago
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Study and benefit from business administration
Study and benefit from business administration Although I have been very interested in learning business for almost four years, I have never relied on a single resource to learn everything I wanted to learn , because I simply could not find a single resource that had everything! Also, I never wanted to learn “Business Administration” because it is a very big term , but I was only looking for the…
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psychicreading-live · 9 months ago
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lost-victorian-sailor · 1 year ago
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spending last weeks of summer reading mickiewicz's poetry and trying to relax. can't say that things are going well but still. sometimes it's nice to be alive
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surinderbhalla · 6 months ago
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Statins and Diabetes Risk: Evidence and Recommendations
Statins and Diabetes Risk: Evidence and Recommendations,"Explore the benefits of statins in lowering cholesterol and preventing cardiovascular events, while also understanding the potential risk of developing diabetes. Backed by scientific studies,
Understanding the link between statins and diabetes risk is crucial for those managing cholesterol levels and overall health. In this blog post “Statins and Diabetes Risk: Evidence and Recommendations,” we delve into the latest research and expert advice on this important topic. Statins are widely prescribed to lower cholesterol, but emerging studies suggest a potential increase in diabetes risk.…
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helthcareproducts · 8 months ago
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Weight Loss: LeanBiome - BRAND NEW Weight Loss Offer
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artifacts-and-arthropods · 5 months ago
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Brenthia Moths: these moths can mimic the appearance and mannerisms of a jumping spider so convincingly that actual jumping spiders will sometimes attempt to court them
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The markings, posture, and movements of a Brenthia moth (genus Brenthia, also known as a metalmark moth) all contribute to its disguise; the moths move around in short, jerky motions that mimic the movements of a jumping spider, and their hindwings are covered in black-and-white bands that strongly resemble the tucked-in legs of a salticiid spider, especially when the moth displays its unique wing position. The disguise serves as a defensive strategy, enabling the moth to avoid being preyed upon by actual jumping spiders.
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In some cases, that disguise may work a little too well, as jumping spiders may actually mistake the moth for a potential mate and then attempt to engage it in a courtship/mating dance (which must be a pretty awkward and bizarre experience for the moth, tbh).
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The resemblance between a Brenthia moth and a jumping spider may not seem terribly convincing to us, as human beings, but as this article explains:
When discussing animals mimicking their predator, it is important to remember that we humans are not the target audience. This means that the imitator may not look too convincing in its mimicry to us, but still manages to trigger a desired response from said predator.
Jumping spiders have also been known to respond to Brenthia moths by exhibiting a territorial display, which is yet another behavior that the spiders generally reserve for other spiders.
This study expands on the adaptive benefits of the moth's disguise:
In controlled trials, Brenthia had higher survival rates than other similarly sized moths in the presence of jumping spiders and jumping spiders responded to Brenthia with territorial displays, indicating that Brenthia were sometimes mistaken for jumping spiders, and not recognized as prey.
The illustration below shows the basic/general resemblance between a Brenthia moth and a jumping spider:
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Sources & More Info:
New Scientist: Moth's Disguise is so Good, Spiders Love it Instead of Eating it
Animal Behaviour: Sheep in Wolf's Clothing
Science: This Moth Could Pass for a Spider
PLOS ONE Journal: Metalmark Moths Mimic their Jumping Spider Predators
Gil Wizen: Jumping Spider Mimicry in Brenthia Moths
Moths of North Carolina: Brenthia pavonacella
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dataanalyticsconsoulting · 11 months ago
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HR Analytics: Using Information to Manage HR Strategically
In today’s dynamic business landscape, organizations are increasingly turning to data-driven insights to inform their decision-making processes across various functions, including human resources (HR). HR analytics, also known as people analytics, is the practice of using data analysis techniques and technology to optimize HR processes and enhance overall workforce management.
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What is HR Analytics?
At its core, HR Analytics involves collecting and analyzing data related to employees and HR processes to gain actionable insights that drive strategic decisions. This encompasses a wide range of activities, from recruitment and talent management to performance evaluation and employee engagement.
Importance of HR Analytics in Modern Businesses
HR analytics dashboards play a pivotal role in enabling organizations to make informed decisions about their most valuable asset: their people. By leveraging data, businesses can gain deeper insights into employee behavior, performance drivers, and organizational trends, allowing them to align their HR strategies with broader business objectives.
Key Metrics in HR Analytics
Recruitment Metrics: Tracking metrics such as time-to-fill, cost-per-hire, and source of hire helps organizations streamline their recruitment processes and optimize their talent acquisition strategies.
Employee Turnover Rate: Analyzing turnover rates and identifying underlying causes can help organizations address retention challenges and improve employee satisfaction.
Performance Metrics: Evaluating key performance indicators (KPIs) such as productivity, sales performance, and employee engagement enables organizations to identify top performers and areas for improvement.
Employee Engagement Metrics: Measuring factors like employee satisfaction, sentiment analysis, and feedback scores helps organizations gauge overall employee morale and identify areas for intervention.
***View HR Analytics Dashboards***
Benefits of HR Analytics
The adoption of HR Analytics offers several benefits to organizations:
Improved Decision-Making: By leveraging data-driven insights, organizations can make more informed decisions about talent acquisition, workforce planning, and performance management.
Enhancing Employee Satisfaction: HR Analytics enables organizations to identify factors contributing to employee satisfaction and take proactive measures to address them, ultimately fostering a positive work environment.
Predictive Capabilities: By analyzing historical data and trends, organizations can forecast future workforce needs and proactively address potential challenges such as skill shortages or turnover risks.
Cost Savings: By optimizing HR processes and resource allocation based on data insights, organizations can realize cost savings through more efficient recruitment, reduced turnover, and improved productivity.
Challenges in Implementing HR Analytics
While the benefits of HR Analytics are undeniable, organizations may encounter several challenges in its implementation:
Data Quality and Integrity: Ensuring the accuracy, reliability, and completeness of HR data is essential for generating meaningful insights.
Privacy Concerns: Organizations must navigate data privacy regulations and ensure compliance when collecting, storing, and analyzing employee data.
Resistance to Change: Overcoming resistance from employees and stakeholders who may be skeptical of data-driven approaches or fear job displacement is critical for successful implementation.
Best Practices in HR Analytics
To maximize the effectiveness of HR Analytics initiatives, organizations should consider the following best practices:
Aligning HR Analytics with Business Goals: Ensuring that HR analytics initiatives are closely aligned with overall business objectives ensures relevance and impact.
Investing in Technology and Talent: Leveraging advanced analytics tools and investing in skilled HR professionals with data analysis expertise are essential for success.
Ensuring Data Security and Compliance: Implementing robust data security measures and adhering to relevant regulations safeguard employee privacy and mitigate legal risks.
Real-Life Examples of HR Analytics Success
Numerous organizations have successfully leveraged HR Analytics to drive strategic HR management:
Case Study 1: Company X: By analyzing employee performance data, Company X identified training needs and implemented targeted development programs, resulting in improved employee engagement and retention.
Case Study 2: Company Y: Through predictive analytics, Company Y anticipated workforce trends and proactively adjusted recruitment strategies, reducing time-to-fill positions and minimizing talent shortages.
Learn about HR Analytics Case Study: https://www.scatterpie.io/data-analytics-case-studies/hr-dashboards/
Future Trends in HR Analytics
The future of HR Analytics is poised to embrace advanced technologies and methodologies, including:
Artificial Intelligence and Machine Learning: AI-powered HR analytics tools can automate repetitive tasks, uncover hidden patterns in data, and provide predictive insights.
Predictive Analytics: Predictive models will become more sophisticated, enabling organizations to anticipate workforce trends, identify high-potential employees, and mitigate turnover risks.
Personalized Employee Experiences: HR Analytics will enable organizations to tailor employee experiences, from onboarding to career development, based on individual preferences and performance.
Conclusion
In summary, HR Analytics offers immense potential for organizations to optimize their HR processes, enhance employee satisfaction, and drive strategic decision-making. By leveraging data-driven insights, businesses can gain a competitive edge in attracting, developing, and retaining top talent.
FAQs
What role does technology play in HR Analytics?
Technology serves as an enabler, providing the tools and platforms needed to collect, analyze, and interpret HR data effectively.
How can small businesses benefit from HR Analytics?
Even small businesses can benefit from HR Analytics by gaining insights into employee performance, identifying areas for improvement, and making data-driven decisions.
Is HR Analytics only relevant for large corporations?
No, HR Analytics is relevant for organizations of all sizes. Any business with employees can leverage data to improve HR processes and outcomes.
What are the ethical considerations associated with HR Analytics?
Ethical considerations in HR analytics include ensuring data privacy, transparency in decision-making, and fairness in the use of algorithms and predictive models.
How can HR Analytics help in diversity and inclusion initiatives?
By analyzing diversity metrics and identifying areas of bias or inequality, HR Analytics can support organizations in fostering inclusive cultures and promoting diversity in the workforce.
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Learn Data Analytics Case Studies
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reasonsforhope · 2 months ago
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This is kind of a weird reason for hope, honestly, but it genuinely changed how I think about catastrophe.
Historical fact that you probably do not know:
At least 30-50% of the population of Pompeii survived.
Maybe even the majority of the people of Pompeii survived.
(The numbers 30-50% there are according Professor J. Theodore Peña, a professor of ancient Roman archeology who studies Pompeii, whom I took a class on Pompeii with in 2018. The numbers of "maybe even the majority" are from articles linked below.)
Yes, that Pompeii, the one where the entire city was swallowed by a volcanic eruption.
And no, I'm not kidding. x, x, x, x, x, x
So how this is possible, that anyone could survive, when the entire city was literally buried in volcanic ash? And the answer is that the eruption actually took place over the course of almost 24 hours, as the earthquakes and clouds of smoke emitting from Pompeii gradually got worse and worse, followed by the ejection of ash and giant stones that gradually escalated, until the fifth pyroclastic flow (aka giant wave of searing hot ash) hit the city.
So, people had a bit less than 24 hours to flee the city. And many of them did, whether by boat or cart or horse or foot. And many of them made it.
Pompeii is the iconic, ultimate example we have, culturally, for a natural disaster that causes complete annihilation.
But it never caused complete annihilation at all. Not of the people who lived there.
I think climate change, ultimately, is going to be like Pompeii. Yes, there will be natural disasters. Yes, it will keep getting worse for a while.
Yes, people will die, and yes, we do need to act fast, and we need to do all that we can to save every single living being that we can.
But unlike the people of Pompeii, we have the ability to fix most of the effects of climate change. We have the ability to cool the planet down from whatever temperature it ultimately hits. (Masterpost on this here.)
Natural disasters fucking suck. But as the true story of Pompeii exemplifies, they are often a lot more survivable than we think. And we have benefits and resources and technology and knowledge above all communication that the people of Pompeii never did - in fact, we're getting so good at building for and detecting and warning for natural disasters that the number of people dying from natural disasters has been plummeting, even as natural disasters are getting worse and worse (x).
We are going to survive climate change (x). We are going to fix as much of it as we can (x). And we are going to rebuild afterward.
Because as the many survivors of Pompeii show, that's what humans do.
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essglobe · 1 year ago
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BI Solutions for Retail: Gain Valuable Insights into Your Business
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BI solutions for retail can help you gain valuable insights into your business data, such as customer behavior, sales trends, and inventory levels. This information can be used to improve your business operations and make better decisions.
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eduhubspot · 2 years ago
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yoongifis · 5 months ago
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💌 switching positions | myg
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where the boy that you’ve got wrapped around your finger works his hardest to change his position from a somewhat friends-with-benefit to an official relationship with you. [and hes not the only one who will be switching positions ;)] *if you haven’t read ‘fxck a fxckboy’ yet, i suggest to read it before reading this! or don’t :p do as you wish!*
pairing: flirty/smartass!y/n x fuckboy!yoongi
; warnings: ass grabbing, ass slapping, vaginal penetration, unprotected sex, fingering, creampie, cock warming, blowjobs, handjobs breastplay, usage of sex toys, masturbation, usage of mature words, some dirty talk, jealous yoongi
; genre: smut (18+), pwp
; wc: 11k (hooooly sheeeeiiit)
a/n: SHES FINALLY HERE AAAAHH!! a little continuation of fuckboy yoongi~ hehe! very very sorry it took me so long! i had this in the drafts for a while and was slowly building it throughout the year :v now i've gotten busy bc your girl got into nursing school :') don't get me wrong though, i'll do my best to put out some writings here and there bc i do enjoy doing this :p i also wanna say thank you so much for showing so much love to the original 'fxck a fxckboy' fic!! i didn't expect it to gain that much attention, so i was pretty hyped to see a lot of people enjoying it :D i really hope you guys enjoy this one <3 it's just a little somethin' to fulfill your fuckboy yoongi needs hehehe. fair warning though, this is literally pure smut with no sort of plot (call me a horny mofo lmfaoooo). please ignore my grammatical errors :') i'll fix them at some point when i am notttt lazy ! :p
-
“Yoongi, could you quit it? I’m trying to help you study for your exam!”
The two of you were in one of your university library’s study rooms—which included a whiteboard, a table, and a couple of chairs in a somewhat small amount of space. Out of all the seats that were around the table and the free space this room has to offer, he chose to stand right behind you, hands wrapped around your waist as his head rests on the back of your shoulder as you wrote things on the whiteboard. 
He’s groaning out of boredom. 
“But isn’t this supposed to be a date?”
You snort with a chuckle, “yeah—a study date.”
You went a couple more rounds on the day you first slept with each other (and damn did he go crazy). After that, you told him you didn’t want to fuck him without being “official” because it felt like you were one of his little flings. He respected that, and really held himself back (although he does manage to sneak some kisses from you here and there to get his daily dose of you). He became eager to get you to be his girlfriend, but like you said you wanted to go on dates before you can agree.
And that’s what he did.
He’s been making everything into a date. And so far, he’s taken you on plenty.
Work on assignments together at the school library? (study) Date. 
Drive around town, enjoying the views as you guys talked? (car-ride) Date.
Watch a movie at his place with all the snacks he bought just for you? (movie night) Date. 
How about the two of you make dinner together? (cooking) Date.
It was cute. Something you’d never expected from him. Did he always have this romantic, sweet, and cheesy side to him? You could tell he is trying to keep his promise—take you on a bunch of dates till you agree to be his girlfriend. It may seem a bit too much, but due to his past history you wanted to make him wait and work hard for the ‘boyfriend title’—which he was willing to do. 
“Still a date,” he mumbles.
Yoongi’s squeezing you tightly, bringing his head to the crook of your neck, lips just slightly brushing against your skin. 
“Yoongi, you’ve got to study. They’re not going to let you graduate if you don’t pass this class. This is what you get for always skipping.”
“I just don’t understand that calculus shit. And I can’t study when you’re around.”
“You don’t even like it when I’m not around—but it somehow has to be me that has to help you with studying.”
“Exactly.”
You’re chuckling again at how cute he was. How is it that he was one of the biggest fuckboys at your school and now he’s the biggest simp for you?
“How about we make a deal?”
He hums, “I’m listening.”
“Pass the class and I’ll give you whatever you want.”
His head shoots up. “Whatever I want?” He repeats.
“And I’ll stop your suffering and agree to be your girlfriend.”
It’s like a whole switch went off in his body; he was ready to get going.
“You don’t have to tell me twice, princess,” he’s removing his hold around you, finally taking a seat with a pencil in his hand and a paper in front of him as he looks at you, “if that’s all it’s going to take for me to be your boyfriend, I’ll do it.”
Of course, Yoongi left himself with only two days to study for his final exam. It may seem like not enough time, but one thing you learned about him is that he can get really determined to do something especially if he gets some type of reward from you. 
He surprisingly locked himself in his room (according to Hoseok), and was trying to do things on his own. He also did not contact you at all that day—making that day the first time the two of you haven’t hung out or contacted each other since the day you both had that little confession session.
You didn’t want to admit it, but you were honestly missing Yoongi despite it only being a day. You’ve gotten so used to having him constantly around you that him not being right next to you felt so off. 
These feelings must’ve been bothering you so much because now you’re at the front door of his apartment with an early dinner of take-out in your hand, waiting for Hoseok to open the door.
“He’s still in his room—the doors unlocked this time which is new. I would have loved to join you guys but I promised to go out with the other boys,” he pauses. “…I did ask Yoongi to join me but he told me to ‘get lost’, so—,” he grumbles under his breath as he makes his way around you.
You laugh at him.
“No worries, Hoseok. Just go have fun.”
The two of you switch places, with his hand still on the door handle as he’s about to head out.
“I should be saying that to you guys,” he wiggles his eyebrows at you, causing you to roll your eyes.
“Yoongi’s right! Get lost already!!” You gently hit the side of his arm as he laughs at your reaction. “Don’t be so weird.”
“Who said it had to be those things? I never said that,” he laughs, but you roll your eyes at him. “Go out, watch a movie, or cook—whatever to get him up and out of his room. That guy isn’t even getting enough rest like usual and barely ate today and yesterday. I’ve literally never seen him like this before—he’s actually studying pretty hard for his exam.”
You’re thinking to yourself, giving him a little nod before he says his final goodbye and shuts the door.
God—Yoongi is really serious about this.
You knock before you enter, only to be faced with Yoongi at his desk, tons of loose paper scattered everywhere and crumpled ones on the floor. He didn’t even notice you until you said his name, his focus from the lecture playing on his laptop switched to you when he glanced over his shoulder.
“Babyy,” he mumbles lowly, a little smile on his mouth.
You’re walking towards him, expecting his eyes to stay on you but they don’t. He’s listening to whatever lecture he had on, scribbling down whatever. It kind of hurt a little. You were too used to having his attention all on you.
“Have you eaten? I brought some take out.”
All he does is shake his head, still focused on his work.
A small pout on your face appears, upset with how he was. You put the bag filled with food onto the floor, next to the drawers of his desk. You take a step closer to him, a hand immediately going to his head to run your fingers through his messy hair. You gently massage his scalp with the pads of your fingers, leaning over to take a look at his work. The only sound that could be heard between you two was the lecture that he had playing.
“Look at you, working so hard,” you broke the silence, “you literally weren’t able to be like this at the library.”
He doesn’t say anything. Just a little “uh-huh”. It was more of a little grunt in agreement. 
It bothered you that he wasn’t talking to you like usual. No hands or eyes all over you—nothing! 
You remove your hands away from him.
“Yoongi, don’t you want to relax with me for a little bit?”
It was obvious you were pouting again—you can just hear it as you spoke.
“Can’t, baby. I’m sorry,” he mumbles. He didn’t even bother to glance over at you or complain how you removed your hand from his head. 
“Not even just for a little?”
You hear him exhale, the small action enough to make your heart sink just a little.
“Baby, I’m a little busy. Go lay in my bed and rest for me over there, yeah? I’ll join you as soon as I can.”
Now that definitely hurt.
He didn’t even take a look at you again! Not one glance.
Without a word, you sat on his bed. Eventually you quietly lay down, taking your phone out to scroll through your apps even though you’d much prefer to be talking or hanging out with Yoongi. 
The silence and sound of his lecture videos and the small scratches of his pencil on his paper echos in the room.
Who would have thought you’d ever see Yoongi ignoring you or not be all over you when you’re in the same room as him?
You immediately got to thinking.
And it hit you.
You toss your phone somewhere on the bed, getting up and making your way to Yoongi. You stood next to him, watching the way he doesn’t even acknowledge your presence. He sits there silently, carefully watching his lecture. When you see the right moment, you turn his chair a bit towards you, giving you enough room to squeeze your way through and sit on his lap while facing him, wrapping your arms around his neck.
“Baby—,” he sighs, “I told you I’m busy right now. I can’t have you on me like this.”
“But babyyy I miss youuu,” you whined, “can’t I get a recharge?”
You notice him completely freeze, slowly taking in what just happened—it was the first time in forever where you didn’t call him by his name.
You mentally smirk to yourself.
Now that’s what you were waiting for. 
He swallows hard, keeping his composure. 
“Yeah?” He hums, “I have the test tomorrow and I’m trying to get a good grade on it. If I let you sit here with me, you gotta promise me that you won’t distract me. This test means a lot to me. Got that, baby?”
You tighten your hold around him, nestling your head against the side of his neck. You nod your head at his words. Not because you agree or that you’d promise to follow his conditions. It was just for the sake of his sanity.
He clears his throat, hitting the play button and grabbing his pencil to continue scribbling down notes or whatever. 
Everything was pissing you off at the moment. 
You missed his hands being all over you and the way he’d fight his way to steal another kiss from you while you’re trying to push him away because he was always greedy for more. You wanted him to be annoyingly head over heels for you while you try to be nonchalant about it. And it’s also crazy to think that it’s only been a couple days and you’re acting like this over Yoongi not showing you the same attention as usual.
You give it some time. Patiently waiting until you thought it was time to get him all riled up—and then maybe he might just pay more attention to you. But being extremely patient at this moment is a pain in the ass, and you knew you didn’t want to drag this on forever. You move around on top of his lap, trying to somewhat grind against him as you pretend to get yourself more comfortable. You move your face closer to his neck, nuzzling your head on the top of his shoulder. You softly exhale, allowing your breath to hit and tickle his neck. 
Nothing. No reaction. 
You place your soft lips against his skin, giving him very light kisses on the same spot.
He slightly tilts his neck away without a word, causing you to huff in annoyance. You immediately bring your lips to his neck again, placing slow and gentle kisses on the side of his neck that instead lead to a spot under his ear and along his jawline.
He groans, clearly enjoying your actions but conflicted with the need to resist the temptation of you.
“Baby,” is all he says, voice sharp and stern. 
You pull away, sitting up straight to face him. 
“Enough.”
You could tell on his face that he was being serious.
Well..trying to. And it was cute—which is why he wasn’t as successful with intimidating you.
You roll your eyes at him, making your way towards him to pepper his jawline with kisses.
“But I miss youu,” you mumbled against his skin, making your way to his ear.
“…and I want you so bad, babyyy.”
You hear him mumble a “fuckin’ hell” under his breath and his hands creep underneath your thighs. He’s picking you up and you wrap your legs around his waist and your arms around his neck tightly. In no time, you feel your back hit against the bed. You watch him adjust himself so that he’s eye level with you as he hovers above you. Just by the look of his dark eyes, you knew you were in for it. 
“Yoongi—,” you squeaked.
“Hm?” He hums, voice rough. 
The atmosphere around him felt different this time. It was just hard to point out what it was. Nevertheless, you brushed it off. As desperate this may sound, you were finally getting what you wanted and you’re not going to let anything get in the way. All you wanted right now was him because—fuck—you miss him. 
“Please—,” you mumble.
It felt embarrassing to be underneath him like this with his hungry eyes beaming at you—and that’s all he’s been doing for the past how many minutes that felt like an eternity. You watch his eyes flicker from your eyes and down to your lips, clearly tempted to just devour you then and there but he doesn’t. He shifts in his position, bringing his right thigh in between your legs and pressed against your crotch, giving you the opportunity to grind against him—cuz fuck, you couldn’t help it. You wanted to be touched—you needed him to do something to help you get some relief but he didn't do anything.
He watches you carefully. The way your eyes flutter shut and open slowly as you attempt to grind against his thigh, begging for him to do something.  God, you were just so fucking tempting. But he couldn’t.
Instead, he brings his head to the side of your neck, peppering a messy line of light kiss along it. He leads the trail up towards the side of your jaw, almost mimicking exactly what you were doing earlier. Once he makes it to the spot underneath the lobe of your ear he pulls away.
“What do you want, princess?” He softly speaks into your ear. 
The sound of his voice and the way his breath hits your skin already sends shivers down your spine. It was really just the effect he had on you, and he never failed to make you feel this way. Your mind was already drunk off him, words also didn’t seem to want to come out of your mouth.
He removes his thigh away from you and sits up, getting another good look at you before he lowers himself more till he becomes face-to-face with your abdomen as he lays in between your legs. He lifts up the oversized hoodie you wore, but only exposing your tummy. From there, he started to place slow and soft kisses from below your chest and leading down to underneath your belly button. These actions were making you go crazy—maybe it has been too long since you’ve been touched this way by Yoongi.
He stops giving your tummy kisses when he reaches the spot under your belly button, making you whine out a little “please”.
“Mmm?” He hums, looks up at you as he sits back up to admire you. “What baby? You want me to go further, don’t you?”
You nod at him, your eyes telling him that you need more.
He gives you a lopsided smile before bringing his head to the side of yours, his lips slightly grazing the shape of your ear.
“I don’t fuck just anyone anymore, remember? My girlfriend is the only person I ever want to fuck.” 
What a damn smart ass.
He’s already pulling away chuckling before you could wrap yourself around him to keep him on top of you.
“Whaat?!” You whined, “—but Yoongi!”
He’s laying in between your legs, arms wrapped around your hips as he nuzzles the side of his head on your tummy. You watch him get comfortable and his breathing slows. 
“Yoongi,” you gently pat his head in annoyance.
Silence.
“Yoongi, wake up,” you huff.
Nothing.
The exhaustion finally caught up to him and made this man fall asleep on you just like that.
You grumble to yourself in annoyance—a perfectly good plan gone to waste. You do your best to shove him off you (of course it took a couple tries). Once you finally got him off you, you took your needy ass home.
That was just it.
Hoseok could deal with this man when he gets home!
You honestly couldn’t wrap your head around the fact that you’re in this position right now. The Yoongi you were seeing now was a complete 180 from the one you were dealing with yesterday.
“What’s with the little outfit you have underneath your hoodie, princess? Were you already expecting me to come over?”
His smile is cheeky, the thought of you waiting for him to come home in that outfit got him smiling like crazy. 
Fuck—it  made him way too happy.
You hum, carefully picking out your words.
“I was going to film something.”
“Yeah?” His eyes widen, and his imaginary tail starts to wag. “as a congratulatory gift, huh?” 
“That… or a ‘sorry-you-failed-you’ll-get-it-next-time’ gift,” you chuckle.
He scoffs at your words.
“You thought I wouldn’t pass?”
“I mean there was a possibility, wasn’t there, Yoongi?”
He chuckles, bringing his eyes from you down to your thighs.
“You don’t get it, baby,” he hums, fingers lightly grazing down your thigh, “you told me you’d be all mine if I passed this exam.” He pauses, removing his fingers from your thigh and brings his face closer to your skin, pressing chaste kisses that lead up to your inner thigh. He gently bites down, earning a little yelp from you.
Yoongi sits up to face you eye-to-eye again, admiring the annoyed look on your cute face yet there was a slight shift in his demeanor.
“There’s no way I’d ever want to lose to a prize like that, baby. And even if I weren’t able to pass that exam, you know damn well that I’ll make sure to make you want to be mine.”
He stares at you, mentally undressing you causing him to lick his lips. The way he looked at you made you feel small, despite his eyes flickering from your eyes, down to your lips, and to your bare legs. It suddenly felt embarrassing to be wearing such an outfit under a hoodie while being in front of Yoongi. 
As if he could sense your feelings, he gets off the bed and grabs your swivel chair from your desk, placing it right in front of the end of the bed. He takes a seat, leaning back with his legs spread and arms crossed over his chest.
“Show me what you were about to film.”
“Yoongi—,” you mess with the bottom of your hoodie, pulling it down to cover yourself some more, “—you know I can’t —.”
“Show. Me.” He interrupts, words sharp. His voice was low and demanding—and you hate to admit it but it was definitely turning you on.
You swallowed hard, awkwardly clearing your throat before answering him. 
“I’m—uh—,” you croaked.
“What is it?” 
“My—um…,” you mumbled “…it’s in the drawer on your right.”
He raises an eyebrow, turning to his side to pull open the drawer of your dresser. He rummages through it without looking until he feels a particular item he can already recognize. The boy brings it out, holding it in front of him with a snicker.
“You were going to use this too?” He’s waving it around, a big smile on his face.
Your grow even more embarrassed, face flushed. You look down, avoiding his gaze as you sheepishly nod your head.
“What a treat,” he hums, “but don’t you need to prepare yourself before using your little toy?”
You lift your head up only to find him still watching you with a teasing smile. 
“Let me see how you get yourself all nice and wet, princess—then I’ll hand this over to you.”
As you’re sitting on top of your legs in a kneeling position, you bring your thighs a little closer to each other—and he immediately notices it.
He’s tipping his head upwards, giving you a signal to “go on”. 
You could just not listen to him but in all honesty, you’ve been waiting so long to become intimate with him again. And knowing him—especially from what happened the other day—he’d definitely tease the shit out of you and not give you what you want if you don’t follow his orders.
You try to brush off the nerves you were feeling, moving your legs from underneath. Your legs were spread apart, knees bent and feet on top of the bed, giving him a good view of your skimpy, sheer underwear you chose to wear today. He could already tell you were wet—just from a quick glance at your panties he’s already spotted a little wet patch.
With just your index and middle finger, you take the two digits and place them over your panties and on top of your clit, rubbing it in small and slow circles. You were already closing your eyes, throwing your head back while moaning softly. Maybe it was the effect of his presence or just him overall but you felt even more turned on than when you do this by yourself.
“Panties to the side, princess.”
You do as he says, feeling the surge embarrassment run through you, causing your face to grow hot and red. You continue to slowly rub your wet clit, with your head turned to the side as you whimper and moan all while avoiding him.
“Don’t avoid your pussy, baby. It needs some attention too,” he hums, “put a finger in.”
You look at him, biting down on your lip as you remove your fingers from your clit.
You hesitate a bit before slowly inserting your middle finger into your heat, pumping it in and out as you turn your head away from him to avoid his gaze. You bit down on your lip with enough pressure to leave indents, suppressing your moans from Yoongi.
“So good baby, you’re such a good girl.” He coos.
“Your pussy is just sucking your finger right in, princess,” he chucked, “making a whole mess just from one finger.”
You ignored his comments, torn between concentrating imagining that your fingers were his own or his cock that were filling up your pussy, or the fact that you wanted to hide yourself and your moans from the man in front of you. God, it’s embarrassing—to be exposed and to be playing with your most private part right in front of a man you were head over heels for. Yoongi, however, wasn’t having it. He thought this whole thing was the biggest turn on he’s ever had. You were the sexiest girl on earth to him, especially with the nice treat of you playing with yourself. 
“Nnnggh—ahh~!” You yelped, quickly looking down to see the man in between your legs, eyes dark as he lapped up your overflowing essence. Your movements stutter, and he takes that as an opportunity to move your hand away and replace it with his, making you a bit noisier than before. He pulls his face away, thumb playing with your clit as he keeps eye contact with you.
“There we go, baby. Don’t hide that pretty face from me,” he smirks. It was easy for him to read you—he already knew that you would try to avoid his gaze. He’s tossing your pink dildo on the bed, removing his hand from your clit. He places each hand on the back of your thigh of each leg, pressing your legs against the sides of your chest and nearly folding you in half. This position was one of his favorites—he was always able to see everything while he ate you out.
He keeps a tight hold on your legs, making sure they stay in place. He switches from using a flat tongue while moving his head side to side to using just the tip of his tongue to stimulate your sensitive and erect clit before sucking it—completely indulging in all your juices that were flowing out of you. 
“W-wait!—please!” you squealed.
He has you squirming, lifting your hips in an attempt to get it away or closer to his face. The noises he made were obscene— loud slurps, low hums. He ran his tongue up and down your slit, lapping up the essence you produced. He uses that thick piece of muscle to probe at your hole, plunging it in and out of you. He buried his face into your pussy, his tongue moving around your hole as his nose brushes against your bead, allowing him to inhale the sweetest scent of you.
He loved watching the look you had on your face—cheeks brushed red, mouth hanging open, eyebrows furrowed. It was a sexy look—and being in this position where he had a good view of your lower half and your face could almost make him cum. He removes his hold from one leg, bringing that free hand to easily slide two fingers in you as he abuses your clit with his mouth, causing you to let out a strained gasp.
“Y-yoon…gi~!” You cried.
He hums against your clit before removing himself.
“Fuck, princess—,” he curls his fingers upwards as he thrusts them into you, “—you taste so damn good.”
“Please—! Need you!”
He’s chuckling at you—thought that you looked so damn adorable that he was contemplating to tease the shit out of you or completely fuck your brains out.
“Yeah? You need my cock, huh, baby?” With his two fingers in your pussy, he uses his thumb to rub your clit, causing you to clench around him. He becomes more aggressive with his thrusting of his fingers.
“Hhhnnghh—!” You squeak, feeling yourself about to reach your high. You’re gripping onto the sheets, arching your back. Right there—it was right there. You could feel the way he was trying to get you to release. But once you almost felt that wave of pleasure, it was quickly taken away from you. Your legs shake and you clench around nothing.
“You owe me a show, princess,” the man hums, bringing the wet digits to his mouth. He spreads his two fingers apart, making a v-shape as he takes his tongue and licks around his fingers—the slick, sticky essence coating them— all while making sure to maintain eye contact with you.
“Yooonggii—,” you whined with a pout, bringing your legs together to rub your thighs against each other to feel something. “Was almost there, Yoongi~,” you mumble with a pout, innocent eyes glistening at him. 
He’s standing up as you spoke, chuckling at how desperate you looked. 
“God, you’re fucking cute.”
It was clear to him how badly you wanted him to continue. But he had to hold himself back because he just had to play around with you. The man reaches over the bed to grab the sex toy he tossed earlier, holding up to show it to you.
“I got you all ready for this, baby. Show me how you use it.”
You look at him with a flushed face, lips pouting at the fact he wasn’t going to continue what he was doing earlier. It was annoying—stopping you from cumming just because he wants to see you ride your dildo. You were hoping the pleading look on your face would change his mind—make him want to continue, but he doesn’t budge. You slightly roll your eyes at him, reposition yourself to sit up in front of him on your knees again. 
He smirks, satisfied with how well you’re listening to him even though he can see right through you. Yoongi gently tosses the dildo in front of you before taking a seat. You took the toy into your hands, holding it as if it was a foreign object to you. 
“Go on, baby.” He hums, keeping his eyes on you. He looked relaxed; slightly slouched against the chair with his legs manspreading. 
You huff, mustering up the courage and to mentally preparing yourself to do such a lewd act in front of him (even though the two of you have already slept with each other and seen one another naked and whatnot…). You lift yourself up, standing on your knees with them slightly spread apart. You hold the bottom of your hoodie underneath your chin, which exposes just your tummy, while you try to position the toy underneath you. You bring your panties to the side to expose yourself, brushing just the tip against your slit which makes you clench around nothing. You  slowly sink down once you feel yourself wrap around the tip. 
“Haaa~,” you gasp, tilting your head back as you sink down even further. You’re a whimpering, mumbling mess when you have it completely in you—and fuck has it been a long time since you’ve actually used it or been fucked by Yoongi. You allow yourself to get yourself adjusted.
He focuses on how your face scrunches up and how your mouth hangs open, since you’ve let go of the bottom part of your hoodie and is now covering where all the action was. 
You missed this feeling of being full that it was making you go crazy. You wanted to stay like this, but for some reason you felt like wanting to move. You lift your hips up in an attempt to have the toy just barely in you, but it doesn’t slide out of you so you sit down again.
“Your pussy isn’t letting it go, princess. You’re gripping it so tightly,” he chuckles, leaning forward so that he’s closer to you and the bed. “I’ll hold it for you, baby.”
You nod, lifting your legs up as you try to relax yourself, letting your dildo slide out and onto the bed. You stood there on your knees, waiting for him to do something.
He brings his hand to the bottom of your hoodie.
“Hold this up with your mouth for me, baby. Make sure this part is the part you’re holding with your mouth”
You look at him a bit weird, not fully understanding his specific request but you do it anyway. You bring the fabric up to your mouth, now completely revealing your lingerie to him.
Ah…What a smartass.
He notices you roll your eyes at him, making him chuckle. He takes the sex toy and holds it with the base in his palm.
“Alright, baby. Go at it.” He’s positioned the dildo underneath you, waiting for you to get on it again. 
The two of you make eye contact as you slowly sink down again. You feel the tip of the toy brush against your wet folds, causing you to bite down on the fabric a little harder than before. 
Why are you more excited? Is it because of Yoongi? 
Fuck, you wanted him badly.
As you slowly slide yourself down on the dildo, you’re  immediately throwing your head back again, breaking eye contact but he continues to watch you. You feel yourself reach the end of it, only for you to immediately raise your hips and again to slowly start moving up and down. You find a rhythm as you bounce on the toy, your hands finding their way to massage your breasts, massaging them with the lingerie still on as your moans are slightly muffled from the fabric in your mouth. 
“Look at you playing with yourself. You look so sexy, princess. You were going to film something like this for me, right baby?” He hums, reaching over in his pocket to take out his phone. He opens up the camera app, tilting his phone upwards to get the whole view of you and starts to record you. “I'll help you and be your cameraman—look at the camera, princess.”
At first he gets a shot of all of you—you glancing down at him and the camera with a flushed face before quickly throwing your head back, hands grabbing at your own breast over the sheer fabric covering them, your hips moving on its own as you bounced up and down. He then pans the camera to your pussy swallowing up your dildo.
“Yeah, keep moving like that, baby. You’re making such a creamy mess on your dildo like a good girl. You’re gripping so hard—fuck, baby,” he groans lowly.
He watches the way all your overflowing juices were pooling at the base of the dildo and makes sure to get a good shot of it before tossing it to the side.
“Take the hoodie off, baby.”
You do as he says, tossing the fabric somewhere on the floor. He takes in the way you looked in the skimpy piece of clothing you wore underneath. 
God, you blew him away. 
You were just so. damn. beautiful. 
The white made you look heavenly—angelic, actually. And the lacey, sheer fabric that covered you wasn’t necessary at this point, but damn did it do a good job at catching his eye. The set you had on also had some frills on it, along with a little bow in the middle of your waistband and of your bra. It all suited you—it was perfectly made for you.
He literally just couldn’t take his eyes off of you.
With his free hand, he caresses the curve of your waist to the curve of your hips. He takes a finger and curls it underneath the thin waistband of your panties, following it slowly until he removes it once he reached the middle of your thigh. Yoongi brings his hand up to your chest, using his index finger and thumb to pinch your erect nipple right through the sheer fabric.
“Haaahh~,” you stutter in your movements, letting out an airy moan.
God, he needed you so bad.
He takes the hand that is holding your dildo, flicking his wrist upwards, causing you to fall forwards and pause your movements. He slides your dildo back out, only just to slam it back in and keep it at a steady pace—fucking you with your dildo as you stay still leaning over him. His free hand goes to the side of your ass, helping you stay up.
“Yoongi—!” You whine, your arms making its way to link behind the man’s neck. Your chest is nearly pressed against his face, giving him the opportunity to grab a mouthful of your breast. 
The man encases your hard nipple through the fabric in his mouth, biting down on it enough to get another moan of his name out of your mouth.
“Nnnghh~!” You squeal, pulling him closer to you. 
He then begins to suck on your nipple, toying with the metal bar that’s pierced right through it. With how sheer the fabric is, he’s practically sucking on you rather than the fabric.
Your legs begin to shake as he starts to pick up the pace with your dildo. You could feel that high again, the same feeling you felt earlier when he was eating you out like a goddamn monster.
“Yoongi!” You chant with your mouth slightly hung open, “please! Right there—!”
He’s slamming the dildo inside you, filing you all the way. He’s hitting the spot that made you roll your eyes backwards, your mouth hanging open and spewing nonsense.
He removes himself from your breast, pulling back to take a look at your face, admiring how sexy you are. God—he can’t get over you.
“Go ahead and cum for me, baby,” he mumbles lowly, “lose yourself already.”
He uses the hand on your ass to guide you on your dildo while the other hand has it sliding in and out of you. He brings his lips to your collarbone, trailing kisses towards and up your neck.
You breathe heavily, mouth hung wide open as pleasure takes over you. It almost felt like you were being fucked by him, but it was nearly enough. 
“Yoongi—yoongi!” You chant before losing yourself. You rest your head on his shoulder, listening to your heart pound crazy while you catch your breath. 
“Good job, baby, you did so good.” He kisses the side of your head, slowly removing the dildo from your pussy, earning a little whine from you.
He lets you sit down on his clothed lap, your wetness probably leaving marks on his sweats. At this point, you could most definitely feel how hard he was right now. You lift your head up and look at him with fucked out eyes. Your hands were clasped behind his neck, while his hands rested on your waist.
You grind yourself against his hard erection, hoping he gets the hint that you wanted him now instead of having you beg for it.
The corner of his mouth lifts up to a small smirk.
He’s lifting you up as he gets you both off the bed. He’s turning around, gently bringing you down on top of the bed.
“Lie down for me, baby,” his voice low.
He gets a view of you again in your sexy lingerie. Yes, this fucking sexy ass lingerie—god, all the mental photos he has of you will definitely be on repeat in his mind. He didn’t want to remove it. I mean—it would be a waste if he had to. Just the look of you in such a pretty yet skimpy outfit made him go crazy. 
You attempt to be quick with closing your legs again, keeping some modesty. However, he was able to beat you by bringing his hands on either of your legs and pushing them slightly down to keep you wide open for him.
“So pretty,” he mumbles under his breath as he salivates at the look of your body. You grew embarrassed again, having the urge to shut your legs to cover you up but Yoongi was too strong for you.
“Can you tell me what you want next, baby?”
You already knew he was going to tease you—actually he probably just wanted to hear those words come right out of your mouth. It would be music to his ears.
“Yoongi, please…,” you mumble, “don’t you want to fuck me?” You give him the most innocent doe eyes that you could, hoping he could lose himself already.
He chuckles.
“Of course, princess,” he brings himself closer to you, taking his painful erection and grinds himself against your slick, teasing your little hole. “You want me to fuck you like this? With my clothes on? It’s making such a mess on my pants, baby.”
You bite down on your bottom lip, shaking your head no. You wanted more, and you know that he knows that already.
“Thought so,” he hums. “Be specific, baby. Tell me what you want me to do.”
You hesitate a bit, but his teasing was enough to make you more upfront with what you wanted.
“Take your clothes off too, Yoongi.”
“Mmm…were you feeling alone?”
“Extremely, Yoongi”
He chuckles as he removes every piece of his clothing from his body, tossing it wherever in the room.
“Can’t let my baby feel that way,” he hums.
Your eyes go from his to below his waist, watching him slowly remove his boxers and revealing his cock. It was thick and long, an angry red at the tip with a bit of precum oozing out. 
Your hand gravitates towards it, holding it by the base and squeezing it a little. You completely forgot how big and girthy he was. As you slide your hand up and down his cock, you got him lowly groaning while you thought to yourself about whether or not this thing could fit in you again. But fuck—you wanted him so bad. 
“…please Yoongi,” you remove your hand from his cock, looking up at him, “fuck me already.”
He’s smiling, bringing his cock closer to your core. He takes his thumb to push his cock on top of your slit, and keeps it there. He slides himself back and forth, coating himself with your slick, teasing you as he rubs the tip of his cock against your clit.
You let out a little whine from his touch. 
“Want your cock inside me, Yoongi,” you mumble.
He’s leaning forward to press a chaste kiss on your forehead, his facing hovering yours.
“It’s all yours, baby.”
He’s leans in again to steal a passionate kiss from you, while he slowly pushes his cock inside your soaked hole. You slightly pull away from him, your mouth hanging open, spewing out soft moans as he fills you up. 
He gives you the chance to get used to him being inside you. And fuck, did he miss your fucking pussy. 
He pulls his hips back, letting you miss the feeling of him filling you up before he slams himself right back into you again.
“Haaah~! Yoongi!” You say breathlessly. Your hands crawl to hold the sides of his face, as he continues to leave a trail of scattered kisses from the side of your neck and down to your chest. He’s pulling the cup of your bra down, exposing you before he latches on to your pierced nipple. 
He starts to pick up the pace as he thrusts into you; finally leaving your breasts alone with hickies that mark you as his. He stands straight to look down at you, watching you writhing underneath him. He pulls the other cup to your bra to expose the other perky and pierced breast. His eyes mesmerized by the face you were making as you were getting fucked by him, your tight pussy sucking him right up, and your tits bouncing everywhere—god it felt like they made him even harder.
“Fucking gorgeous,” he grunts as he thrusts into you, “you’re all mine, huh?”
You let out little more whimpers and moans, unable to make out any sentences. He chuckles, wanting to see you lose more of yourself. He lifts your leg and puts it over your shoulder, wanting to penetrate you even deeper. He takes his right thumb and gives it a quick lick with his tongue before placing it right on your clit, rubbing it in circles.
“Nnnggh—ah! Yoongi!” You yelp.
“My pretty girl. You take me in so well, huh?”
He watches you let out louder moan, realizing that his cock grazed your most sensitive spot.
He’s snapping his hips hard against you. He lifts his knee up to place it on the bed, angling himself so that he could continuously hit that spot that had you rolling your eyes back. He presses down on your clit harder, torturing it with quick and small tracings of a circle.
You’re mumbling nonsense, spewing out whatever came out of your mouth. He could feel you tightening around him, making him let out another groan.
He looks down at the area where you two were connected, admiring the creamy mess you were making on his dick. His eyes wander upwards to your heavenly body. Then up to your cute face, making all kinds of sounds as he pounded you—God, he’s actually going insane, he was grunting with every thrust. 
“W-wait! Haahnngh~! Yoongi!” You bring a hand to his abdomen, weakly trying to push him away as he’s drilling himself inside of you. 
“Please!” You whined, “s-something’s coming out!” 
A soft smile slowly forms on the man’s face as he watches yours—mouth hung open, nonsense whining. You were writhing underneath him, trying to get away from him but he wouldn’t let you. He presses a soft kiss on your forehead before putting more strength into his thrusts.
“Yoongi!” You yelped, letting out helpless whines as you can feel yourself about to reach your high. 
Your hands wrap around his back, your sharp nails scratching him enough to show red lines and possibly make him bleed. 
He gives a final thrust, causing you to squirt all over his pelvis area and onto the bed when he removes himself from your hole.
“Fuck…,” he grumbles under his breath.
He watches your chest move up and down, eyes closed as you’re still trying to recover from what just happened.
“You made a fucking mess, baby. You squirted all over me.”
Your eyes shot open, propping yourself up with your elbows to look down at what you did.
“I just…?” You lay yourself down again, covering your eyes in humiliation. It’s the first time you’ve done that before. “Yoongi—this is so embarrassing,” you whined.
“Embarrassing?” He’s leaning forward to kiss the back of your hands before gently removing them away from your face, eyes now on him. “That was sexy as fuck, baby.”
He’s lifting you to sit you up before he carries you again. He sits first on the edge of the bed, placing you on his lap while facing forward. Right in front of you, you had a view of the two of your naked, sweaty bodies. Hickies scatter across your chest, your legs spread apart and glistening from you making the biggest mess. You feel your cheeks grow red from looking at yourself.
He helps remove your sheer, lace bra off. His hands roam around until they glide up and down the sides of your waist.
“Look how sexy you are, baby. So, so fucking sexy.”
He’s tapping on the side of your ass, signaling for you to lift your bottom just a bit, which you did, as he helps you remove your panties. He holds his cock up, and helps you guide your hips to it. You slowly slide down on his cock, fully taking him whole, causing you to let out a shaky moan.
“Bring your feet up, baby.”
You do it, placing one foot on either side of him and near the edge of the bed. He has his chest against your back, an arm holding your waist to keep you steady while his other hand is pushed against the bed behind him to hold him up.
“Bounce for me, princess. And keep your eyes on the mirror. Need you to see what I see when I fuck you.”
You bite down on your lip, looking at him through the mirror and he tips his head again telling you to “go on”. You slowly lift your hips up, feeling somewhat empty without his cock in you, until you drop yourself down on him. The fullness had you moaning out his name, throwing your head back in pleasure.
“I told you to watch yourself, didn’t I?”
You keep a steady pace on his cock, your eyes closed and mouth hanging open again.
“…too embarrassing—,” you moan.
He scoffs, annoyed with your response. He wanted you to see how you looked—how your body reacts when you have his cock stuffed inside of you. He wasn’t going to let that answer slide.
The man hooks his arms under the back of your knees, carrying you while he keeps himself in you. Your eyes flash open when you feel yourself in the air.
“W-wait! Yoongi!” Your hands go to your face to cover your eyes. You lay your back more against him to keep yourself from falling forward.
He’s moving you on his cock with no difficulties. He has you bouncing up and down, while you’re still trying to process what’s going on.
“Look at how much of a slut you fucking look like, princess,” his voice low and gravely. 
The contrast of his words turn you on. Peaking through your fingers, you catch a glimpse of your glistening, naked body. 
“Remove them, now.”
You swallow hard, finally facing yourself. Your eyes wander, watching the way your pussy took in your boyfriend’s cock, how you were making such a damn mess on it, the way your perky breasts bounced around while he thrusted upwards into your pussy. It was all so vulgar—a dirty scene that came out of a porno.
“Yeah, that’s it, baby. This is the view that I get—andI’m the only one who gets to have this view.”
Despite feeling slightly embarrassed about watching yourself, you couldn’t help but feel a bit more turned on. Who knew you could make such a dirty yet sexy expression?
You’re furrowing your eyebrows, mouth hung open as you whimper and moan. Your hand travels down to your lower abdomen, holding it there to feel a slight bulge whenever Yoongi pushes himself in you. It was actually insane to you to be able to feel and see this.
“Go lower, baby. Play with yourself.”
Your hand slowly inches lower, grazing your skin. You take a finger and draw small, slow circles on your clit. You watch yourself through the mirror, your eyes flickering to watch your scrunched up face to how Yoongi was pounding your pussy while you played with your swollen, sensitive bead.
“Fuck—that’s it baby. You listen so well,” he grunts. 
He adjusts his hold under you, making it more comfortable for him to slide you in and out of him while he fucks you harder underneath. He was basically doing bicep curls at this point—his muscles were nearly on fire but he couldn’t care any less.
“More pressure baby.”
You follow his commands, and you have yourself throwing your head back again as you lose yourself. Your sensitive clit makes your hips shake, causing you to squeeze tightly around him. You hear Yoongi slightly growl in your ear, going crazy because of you. 
“You’re milking my cock so hard—you want my cum that bad, huh?” His voice was gruff.
He holds you a bit lower, stopping his little bicep curls and instead continues to fuck you from underneath at a faster pace and with more forceful thrusts.
“Ngggh—ahh~!” You yelp from the change in speed.
“Don’t fucking remove your fingers. Keep playing with yourself.”
You were nearly seeing stars again. You couldn’t think straight. But you could feel that same feeling you felt earlier, and you knew you just couldn’t hold that knot in your stomach anymore.
“F—fuck! Yoongi! Ah—!” You cried, “cumming!”
“Fucking cum for me, baby. Lose yourself already.” 
He’s thrusting you with all the power he can, while his face was stuck on watching your reaction on your airbrushed slightly red face. 
Soon, he's pulling out of your slippery, wet hole. Your mouth makes an “o” shape, before crying out Yoongi’s name as you orgasm again.  Your body fluids shot out of you and coating the mirror—and you squirt again, just as he was wanting to get you to do. 
Your head falls back against his shoulder, eyes closed as you were trying to catch your breath. You could feel your hips still twitching from being so sensitive. This was something you’ve never experienced before. 
He’s kissing the side of your head, mumbling sweet words. He gently lays you back down on the bed on your back, allowing you some time to relax for a bit. You can feel the mix of his and your fluids seeping out of your hole, dripping down to your other puckered hole.
Your eyes flutter open and they couldn’t help but take a quick scan at the naked man’s body that stood in front of you. As you look lower, you can’t help but notice that his cock was still painfully hard, standing up straight with a slight curve to it.
He towers over you, watching every small movement you make. Although he was being sweet to give you some time to rest, by the look he was making you could tell he was hungrily waiting for the next round. He licks his lips as a lazy smile forms on his face as your eyes finally meet.
“Yoongi…,” you mumble. Your hand makes its way to his length, wrapping your fingers around it. Your essence still coats him, making it slippery enough for you to slowly stroke his cock. You look up at him with half-lided eyes.
He lowly groans in pleasure, throwing his head back for a second before bringing it back to look at you.
“Mmm…yes, baby?” 
“All that fucking and you’re still so hard?”
He’s laughing, an odd thing to do when someone is giving you a handjob. 
“I can’t get enough of you, baby.”
“Yeah?” You hum, slowing your movements. 
He takes his hand and wraps it around yours, helping you pump his cock before he starts to guide it to your slit. The two of you drag the tip against your wet folds.
“Looks like it’s the same for you too, baby. You’re fucking wet again.” He’s pushing himself into you again, the two of you letting go of his cock. He slowly sinks in, getting a little whimper out of you.
“All that fucking and you’re still clenching onto me so tightly, baby. You really love my cock inside you, huh?”
He’s pulling out, still keeping the tip in, before he thrusts back into you. 
“Mmmph~! F-fuck…! Yesss, Yoongi.”
He’s chuckling again, keeping his pace steady.
“Yeah?” He hums, bringing one of your legs over his shoulder. He wraps his arm around your thigh to keep it steady. Taking his free hand, he uses it to press firmly against your lower abdomen. You’re mumbling nonsense again from this new feeling of pleasure.
“God—I fucking love you,” he grunts, bringing your other leg over his shoulder. He’s leaning against you, practically folding your body in half just to reach you even deeper. This position had you rolling your eyes back, reaching for any body part of him to dig your fingernails into his skin. Yoongi would switch it up at times—from giving you fast yet shorter strokes to taking his sweet time as he pulls himself nearly all the way out just to slowly bring himself back in. However, he made it his goal to make sure every thrust was sharp enough to bruise your cervix. 
Your mouth hangs open, nothing but airy moans escaping from it with every thrust he makes. He brings his face to yours, using this opportunity to probe his tongue into your mouth. His tongue dances along with yours before he captures it in his mouth. He’s sucking on it, eliciting more moans from you but he removes himself to swallow them. You pull away to catch your breath, the knot in your stomach becoming tighter.
“Gonna…cum—,” you mumble under your breath. 
Yoongi huffs, giving you small pecks on the sides of your mouth. He really didn’t need you to let him know. He could already tell by the way your insides were clamping onto him. 
He’s quickly removing himself from you, denying your orgasm. The man watches your hips move in desperation, your hole spasming around nothing as he helps you rest your legs on the bed.
“Yoongiii—hnngh…,” you cried, voice whiney. “So mean,” you quietly mumble.
He smirks at your words.
Without any word, he rolls you onto your stomach. The man lifts your hips upwards to have your ass sticking up and spreads your legs apart. He pushes the upper portion of your body against the mattress, your arms cushion your head as you lay there. With his large hand, he presses on the small of your back, helping you with a deeper arch. 
“Beg for my cock, baby.”
You turn your head around to look back at him, shaking your head in disagreement while he has you in this position.
His left eyebrow lifts up and a dark chuckle escapes his lips.
“You were behaving so well earlier, princess.” He hums, taking his dick and running it through your wet folds to collect your arousal. “Now you want to be a brat?”
“Don’t want to beg anymore,” you mumble.
He scoffs. “So should I end it here?”
“Go ahead. I’ll find someone else who could do a better job then. They would let me cum.”
He smacks the sides of your ass, getting a yelp out of you.
“Watch your mouth.”
“Maybe I can call up this one guy—.”
He grasps the sides of your ass, spreading them apart to reveal your needy pink, dripping hole. He slowly sinks into you, causing you to let out a shaky moan. Yoongi keeps still inside of you, making sure you’re taking in all of him.
“You only need me, baby—your fucking boyfriend. I’m the only one who gets to see you this way and get you to cum.”
He can’t help but absolutely hate the sound and the thought of you with another man. It drove him crazy just hearing you mention “some other guy”.
Your eyebrows furrowed together, little moans coming out of you as being stuffed with his dick made you go dumb in the head.
“—Yoongi—ngggh—! Move!”
He lifts your hips higher, pressing the small of your back to get you to arch your back more. He leans over you, his pelvis pressed against your ass, making you feel his dick even further in you, causing you to let out a swear. He leaves gentle kisses on the back of your naked shoulder.
“Say please,” he mumbles into your skin.
“F—fuck, Yoongi!” You grumble, annoyed at his words.
He waits patiently, letting his silence and your soft whimpers fill the air. The man couldn’t care less if he had to stay in the position for hours—he loved the feeling of your soft, warm, and wet pussy pulsating around him. 
And with that, you knew you couldn’t win.
 “—Please—!” You cry out. 
“Remind me who I am again.”
“—boyfriend!” You quickly spat out, desperate for him to move already.
“You gonna be a good girl for me again?”
You’re quick to nod your head ‘yes’.
He grins at your response, happy with how easy he can get you to be submissive when you’re full of his cock.
“Now was that so hard to do, princess?”
He’s pulling out, just the tip barely in you.
“…annoying,” you mumble under your breath.
He slams himself into you again, causing you to moan out his name.
“Yeah? I’m annoying too, huh? A big mean, annoying boyfriend, right?”  His voice was low and gravelly.
He starts to find a rhythm and pace as he starts to pound your pussy. Snapping his hips to make sure his skin hits against yours as loud and as hard as he can, the noises filling the room and the skin of your ass slowly turning a shade of red.
He’s searching for your dildo that was thrown somewhere nearby. Once he finds it, he’s immediately taking it. He leans over you as he fucks you, placing the dildo in front of you. Yoongi halts his movements, removing himself from you.
“Yoongi~,” you whine, swaying your ass side to side. You push your hips back, trying to find him so you could reconnect again.
God, this view—this scenario. It’s all he could easily get used to.
“C’mon, baby you can’t be doing that to me,” he slightly groans, “you’re driving me crazy.”
“Please,” you mumble, bringing your hands behind you. You place one hand on the sides of your ass, gently spreading it apart so that Yoongi has a better view of your weeping hole. You turn your head to look back at him as you hold yourself in this position, swaying your ass side to side. “Please go crazy and fuck me already, Yoongi.”
What a fucking invite.
“Fuck,” he hissed, running his hand through his wet hair. He could feel all the blood in his body rushing to his cock, making him painfully harder. His mind went damn blank just from hearing you say that while being in such a pornographic position. 
You seriously knew how to turn him on. 
How fucking dangerous.
He’s bringing himself closer to you, rubbing his erect cock in between your ass, allowing it to slide back and forth. It gets you impatient, causing you to wiggle your ass again as he continues with his movements.
“Be a good girl and keep that dildo in your mouth while I fuck you, alright princess?” He gives the side of your ass another gentle slap as a form of encouragement.
Yoongi patiently waits for you to start bobbing your head, along with the vulgar slurping noises you obnoxiously made.
Did you really enjoy having that dildo inside your mouth when he was right behind you?
He mentally scoffs out of jealousy, knowing that he shouldn’t be feeling this way at all. 
You became louder with your muffled moans once Yoongi was inside of you again, making those dumb thoughts disappear. The view of you being filled up both way clearly made him way too hard—he was instantly fucking you at a brutal pace, almost as if he hasn’t touched you in ages.
He’s rougher this time; using one hand to gather your hair and make a makeshift ponytail just to wrap it around his hand to help you guide your head along your dildo while the other free hand is gripping the side of your ass as he fucked you from behind.
“You’re so fucking good, baby. Sucking on your dildo while I fuck you senseless, just like a pretty little slut you are.” 
His thrusts had more force to them, your skin turning redder than before. He wanted to demolish you, make you melt underneath him. All you could do was hum into your dildo in pleasure, holding onto the base for dear life. You could feel tears threatening to spill out of your eyes whenever your dildo would reach deeper in your throat, causing you to gag on it. Of course, Yoongi thought all of this was sexy. God, it was fucking sexy.
He found that one spot again that has your mind spinning. The man angles himself so that he kept hitting that spot over and over again.
You immediately pull away from your dildo, drool escaping from the sides of your mouth.
“Y-yoongi—!” You yelped, your hands let go of the dildo after you toss it to the side, now gripping onto the sheets.
He releases his grip on your hair, moving his hand to the front of your neck to pull you up and your back arched against him, changing the position again. The other hand around your waist to keep you steady.
Yoongi brings the side of his head to yours.
“Not gonna let you get away from me,” his gravely voice whispers against your ear—and god did that send tingles down your spine.
The pressure of his hand around your neck was pleasurable enough to keep you lightheaded. However that hand goes to toy with your breasts, fiddling with piercing and pinching your nipple before taking a big handful of your breast to massage it as he fucked you.
He finally brings his hand to your front, pressing his two fingers against your swollen and sensitive bead. You feel your hips twitch, unable to control your body movements. All you could feel in this moment was how hard the two of your heartbeats were and pure ecstasy. This man knew how to fuck. Scratch that—he knew how to fuck you. He’s already memorized what had you throwing your head back, what’s got you clenching so damn tightly around him, or what has you babbling nonsense just from fucking you a couple times.
“Yoon—gi! Haaah~!” You turn your head to the side and towards him. He brings his face to yours, attacking your lips again before you pull away a moaning mess.
“Fuck—you take me in so goddamn good, baby,” he grunts, “you wanna cum, huh, baby?”
You’re nodding your head, feeling yourself nearly on the brink of losing yourself again. He’s just about bruised your cervix enough and made your damn clit so swollen and sensitive to touch. You knew you were already making a mess around his dick.
He moves his hand away from your breast and around your waist again, embracing you and holding you tightly for what’s yet to come. Your arms hold onto his arm with one of your hands interlocking with his, a gesture that had him feeling like his heart grew 10x in size. He loves you. He’s way too in love with you—head over heels at this point.
If it was even possible, he’s fucking you even harder. Grunting into your ear, telling you how good you are, how damn pretty you are—how fucking perfect you are, practically made just for him. It was all enough for you to finally lose it, and it was the same for him too. He’s groaning in pleasure when he feels your pussy twitching around him. His warm cum coats the inside of your walls before it oozes out when he removes himself. You fall forward and lay against the bed with your arms weakly holding you up. He watches the mixture of your cum slowly dripping out before he takes his two fingers to push it right back in, only for it to slip out again. He’s quick to get the kleenex tissues to wipe you up, letting you have some time to  catch your breath. You’re rolling over to finally lay down on your side, watching the boy walk through the door.
“I went ahead and got the bath running, baby,” he hums, helping you sit back up. He pulls you onto his lap, pressing a gentle kiss against your temple. 
“You’re insane, Yoongi.”
“Am I?” He lazily smiles.
“I really don’t know what possessed you back there.”
He laughs, “Baby, I haven’t had a taste of you like that in so damn long. I couldn’t help it.” 
Before you knew it, he had you relaxing in the bathtub while he cleaned up the room and got it ready with new sheets and all for the two of you to get some rest. 
You could feel Yoongi’s body pressed against your back; his arm sitting across your waist and his head nuzzled against the back of your head. This was all something you had never imagined for yourself—to be lovingly cuddled like this after a long night with your now boyfriend who was an ex “fuckboy” from your school, but it’s definitely something you could get used to. 
You carefully remove yourself from his hold, quickly replacing yourself with one of your pillows. You glance over at him to see his sleeping figure one last time before leaving, and softly scoff with a smile on your face. 
This man is actually very cute when he’s sound asleep.
You quietly pick out some new clothes before tip-toeing away to your bathroom across the hall to get yourself ready for that well-deserved shower.
-
After putting on your clothes, you open the bathroom door, letting all the moisture and heat out. You take the time to gently brush your hair a little more after blow drying it, then applying some hair oil to the ends of it.
“You can’t just leave me like that and expect me to be okay with it.”
Your head quickly turns around to see the mumbling boy, squinting a half-asleep eye at you while using one of their fists to rub one of their other eye. You chuckle at his appearance—his naked torso and his boxers. He stood there in between the door frame, looking like an actual child who just woke up.
“It was just a quick shower, babe.” You turn around to the mirror and continue what you were doing. “I’ll be in the room soon.”
He grunts, making his way towards you as he wraps his arms around your waist, pulling you against him and lays his head on top of your shoulder.
“Yoongi~,” you whined with a soft chuckle. 
“Don’t call me that.”
“Why not?”
“It’s only allowed in bed.”
“Mm, so last night was just it, huh?”
He snorts with a chuckle at your comment, barely having enough energy to react a lot bigger.
“‘One time’ my ass. You’re stuck with me. Not letting you off that easy.”
He turns to your head and presses kisses to your hair. You bring a hand up to gently pat the side of his cheek.
“Congrats on passing the class,” you mumble, “and for finally getting that boyfriend title you’ve been wanting.”
Yoongi turns to look at you with a big smile on his face through the mirror, your hand gently caressing the side of his face. The two of you turn to each other, pressing a small kiss on the lips before pulling away.
“I know a better way you could congratulate me.”
You immediately knew exactly what he was hinting.
“You told me you’d give me whatever I want plus the boyfriend title.”
Fuck—yeah, you did promise that.
You sigh in defeat.
“…Breakfast first?” You bat your eyelashes at him, giving him that doe-eyed look that made his heart flutter like crazy.
He looks at you with so much adoration, in awe that this beautiful girl was finally his. 
-
if you got this far, thank you for the read <3 :)
i hope you enjoyed!! pls check out my other work!
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ecomtipstrends · 2 years ago
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E-commerce: Benefits, Key Elements, Challenges, Trends, and Case Studies
 E-commerce refers to the purchasing and selling of goods and services over an electronic network. Customers can place orders, pay for purchases, and get their items from an online store that only accepts payments made online.
The e-commerce business has grown tremendously in recent years. Global e-commerce sales peaked at over $4.2 trillion in 2020, and by 2023, they are projected to exceed $6.5 trillion. This trend is the result of several causes, including rising cell phone usage, technical advancements, and shifting consumer behavior.
Due to social isolation and containment measures, more individuals have turned to online purchasing as a result of the COVID-19 epidemic, which has also accelerated the expansion of e-commerce. Consumers in the U.S. spent more than $860 billion online by 2020, representing a 44 percent increase in online purchases. The way businesses function has changed as a result of e-commerce, giving startups and small enterprises the opportunities to compete with established companies. Other business models have also been developed as a result, including drop shipping, subscription-based services, and online marketplaces.
The article will next go through some typical issues that e-commerce businesses deal with, such as growing competition, cybersecurity dangers, managing inventory, and managing product returns and refunds. Moreover, solutions to these problems will be addressed and then go through some of the most important new e-commerce trends and technologies, such as blockchain technology, mobile commerce, multichannel retailing, augmented and virtual reality, and advancements in AI and machine learning.
       I. The advantages of e-commerce business: Increased reach and client base
The ability to expand reach and consumer base is one of e-key commerce's advantages. E-commerce companies, in contrast to traditional retailers, are not constrained by physical locations, enabling them to reach customers anywhere in the world.
Online advertising, social media marketing, and search engine optimization (SEO) are three strategies that e-commerce enterprises can use to target and draw in new customers. Also, businesses may tailor their marketing campaigns and product offerings for particular audiences by using customer data and analytics, which increases the possibility of conversions and sales.
Moreover, e-commerce companies can take advantage of the established trust and reputation of marketplaces like Amazon, eBay, and Etsy to access a larger client base.
E-commerce companies can increase their growth and revenue by broadening their consumer base and market reach, which will ultimately lead to greater profitability and long-term success.
    II. The advantages of an e-commerce business: Reduction in overhead costs
E-commerce also has the opportunity to reduce overhead expenses, which is a significant advantage. Whether or not they are making sales, traditional physical establishments often have large fixed costs, such as rent, utilities, and staff.
E-commerce companies, in contrast, sometimes have lower fixed expenses because they don't require physical locations or as many employees. Also, a lot of e-commerce companies run from home, which eliminates the need for office space and related costs.
Technology can be used by e-commerce companies to automate and expedite processes, hence lowering the need for manual labor and its expenses. Automated order fulfillment and inventory management systems, for instance, can increase productivity and speed while lowering labor costs and mistakes.
E-commerce businesses can boost profit margins and reinvest in growth and expansion by lowering expenses. In the end, this may result in heightened competition and sustained success for the sector.
   III. The advantages of an e-commerce business: Improving customer experience and convenience
E-commerce also enhances user friendliness and customer experience, which is one of its advantages. Customers no longer need to leave their houses to shop because e-commerce allows them to do it from the comfort of their own homes.
A broader variety of products can be offered by e-commerce businesses because they are not constrained by physical space issues. Consumers may quickly and easily compare goods, costs, and reviews, enabling them to make wise purchases.
E-commerce businesses can also give clients time and effort-saving payment choices like digital wallets and online payment platforms. A lot of e-commerce businesses offer same-day or next-day delivery, and they can also provide quick and dependable shipping and delivery choices.
Additionally, e-commerce businesses may offer adaptable and responsive customer care via social media, email, and live chat, making it simple for customers to receive assistance with their purchases.
E-commerce businesses may boost client loyalty and encourage repeat business by offering a better customer experience and convenience, which ultimately translates into higher revenue and profitability.
     IV. The advantages of an e-commerce business: Examples of successful e-commerce businesses
Numerous e-commerce businesses have seen impressive growth and success in recent years. Here are a few illustrations:
1. Amazon
One of the biggest online retailers in the world, Amazon provides customers from all over the world with a huge selection of goods and services. Amazon offers clients a large assortment of goods at reasonable costs by allowing third-party vendors to sell their goods on its platform through its marketplace. Amazon provides several membership services including Amazon Prime, as well as quick and dependable shipping options.
2. Shopify
Shopify is a well-known e-commerce platform that makes it simple for companies to set up and run their online stores. Shopify gives companies a quick and simple method to build a fully working e-commerce site with a variety of configurable layouts and connectors. Along with helping businesses manage inventory, process orders, and keep track of sales and customer information, Shopify also provides several tools and features.
3. Warby Parker
Warby Parker - With its ground-breaking business concept, Warby Parker, an online retailer of eyewear, has completely transformed the conventional eyewear market. Warby Parker's online store features a large assortment of fashionable and reasonably priced eyewear and sunglasses, as well as a virtual fitting tool that lets buyers see how their glasses would appear on them. Also, Warby Parker offers an in-home fitting service that enables customers to try on their eyewear before making a purchase.
4. Glossier
 Glossier is an online beauty company that has amassed a devoted following thanks to its potent brand identity and active social media presence. Glossier has grown in popularity among millennial and Generation Z customers thanks to its emphasis on all-natural and simple beauty products. Via its social media platforms, Glossier also invites user interaction and comment, and it uses that information to guide its marketing and product development.
           V. The key elements of a successful e-commerce business: User-friendly design and layout of the website
The design and organization of a user-friendly website are the essential components of a successful online store. This is crucial because you want clients to be able to browse your website with ease, find the things they're looking for, and buy them without any problems.
Here are some tips for developing a user-friendly e-commerce website:
1. Easy and intuitive navigation: Users should be able to easily find the products they're looking for on your website thanks to a simple and clear navigation design. To assist consumers in focusing their search, take into account employing headings, subheadings, and filters.
2. Mobile Responsiveness: Your website must be mobile-friendly because more and more clients are purchasing on their mobile devices. This means that all of the features on your site should be visible without the need to pinch and zoom, and it should be simple to navigate and use on a small screen.
3. Product sheets that are easy to read: Your product sheets should be easy to read, concise, and provide all the information clients need to make an informed purchase. This provides details on the size, materials, features, and cleaning instructions for the item.
4. High-quality product photographs: The product should be shown in a variety of angles in your product images. To allow customers to have a closer look at the product, think about introducing a Zoom tool.
5. Page load speed: Consumers want websites to load quickly, thus delayed pages can cost businesses sales. By employing a content delivery network (CDN), reducing the use of external scripts, and compressing your images, you can improve the performance of your website.
     VI. The key elements of a successful e-commerce business: Importance of mobile optimization
The importance of mobile optimization in the realm of e-commerce is rising as more and more people use their mobile devices to browse and shop the internet.
These are some justifications for why e-commerce companies must prioritize mobile optimization:
1. There is a rise in mobile usage: Those who access the internet on their mobile devices are becoming more prevalent. In fact, more than half of all internet consumption will occur on mobile devices. As a result, if your e-commerce website is not mobile-friendly, you may be losing out on a sizable chunk of your target market.
2. Improved User Experience: A mobile website that has been properly optimized for users can enhance sales and customer engagement. This includes functions like simple navigation, quick page loads, graphics that are optimized, and text that is simple to read on a smaller screen.
3. More favorable search engine ranks – Google now includes mobile optimization as a major component in deciding search engine rankings. A website that is not mobile-friendly is probably going to rank lower in search results, which can lead to less traffic and less revenue.
4. Improved revenue: A mobile-friendly website may result in a rise in sales. In fact, according to a Google study, 61% of consumers are less likely to visit a website again if it is not mobile-friendly.
   VII. The key elements of a successful e-commerce business: website speed and performance
The effectiveness of an e-commerce business depends on the speed and performance of the website. The user experience can be bad, clients may become irritated, and sales may be lost when a website frequently crashes or takes too long to load. These are some pointers for enhancing the performance and speed of websites:
1. Reduce the size of your image files to speed up your website. Before putting any photographs on your website, make sure to optimize and compress them. To compress your photographs, you can use free internet tools like TinyPNG or Optimizilla.
2. Utilize a content delivery network (CDN): A CDN will transport material from a server that is closer to the user's location, allowing your website to load more quickly. Your website's load time may be significantly lowered as a result. Cloudflare, Akamai, and Amazon CloudFront are the three most widely used CDNs.
3. Reduce HTTP requests: Each time a web page loads, the server receives many HTTP requests to retrieve various page components, including images, CSS, and JavaScript files. Page load times can be considerably decreased by limiting the amount of HTTP requests. This can be accomplished by consolidating several files into one, optimizing image size, and using fewer external scripts.
4. Employ a caching plugin: By saving a copy of your website on the user's device, a caching plugin can assist speed up your website. As a result, the server receives fewer requests, which speeds up websites. W3 Total Cache and WP Super Cache are the two most widely used caching plugins.
5. Select a reputable web host because it can have an impact on your website's performance and speed. Select a host that provides dependable, quick servers and a high uptime guarantee.
By putting these suggestions into practice, you can make sure that your e-commerce site loads quickly and gives users a seamless experience, which can raise consumer satisfaction and sales.
          VIII. The key elements of a successful e-commerce business: effective marketing strategies and customer acquisition
Any e-commerce company must have marketing as a core component. Building a solid brand, increasing exposure, and generating leads that result in sales are all ways to draw in and keep customers. In this section, we'll talk about some efficient client acquisition and retention techniques for e-commerce enterprises.
1. Determine who your target market is.
Knowing your target market is essential before developing a marketing strategy. What are the expectations, interests, and preferences of the people you wish to reach? Do market research to pinpoint your ideal client, develop client profiles, and comprehend their purchasing patterns. You may use this information to create a marketing plan that will appeal to your target market.
 2. invest in improving search engine optimization (SEO)
The practice of improving your website for search engines is known as "search engine optimization," and it aims to get it to rank higher on search engine result pages (SERP). It entails finding the right keywords and using them, producing high-quality content, optimizing the website's structure, and producing high-quality backlinks. An increase in traffic to your website and better visibility on search engine result pages can both result in an increase in the number of customers you can expect to bring in.
 3. marketing on social media
Using social media sites like Facebook, Twitter, Instagram, and LinkedIn to market your goods and services is known as social media marketing. You may engage with customers, expand your audience, and increase brand recognition with the aid of this method. Share high-quality material on social media, start campaigns there, and make audience-specific social media ads.
4. Implement email marketing
To market your products and services, you can send targeted, customized emails to both present and future customers. You may increase revenue, create a loyal customer base, and generate leads with the aid of this tactic. Employ email marketing to announce new items, run special deals, and send out tailored advice based on consumers' past purchases.
5. making use of email marketing
To market your products and services, you can send targeted, tailored emails to clients and potential consumers. This tactic can support lead generation, sales growth, and client loyalty. Employ email marketing to announce new items, run special deals, and send out tailored advice based on consumers' past purchases.
6. Implement paid advertising.
Paying for internet adverts that are targeted to your audience is known as paid advertising. This tactic can assist you in expanding your audience, increasing your visibility, and generating leads swiftly. To market your goods and services, use paid advertising on search engines, social networking sites, and display networks.
7. Provide rewards and loyalty programs.
You can keep customers and encourage them to make repeat purchases using incentives and loyalty programs. To entice people to buy, offer rewards like discounts, free delivery, and special promotions. Create a loyalty program that offers prizes for returning customers, referrals, and other behaviors that increase customer retention.
    IX. The key elements of a successful e-commerce business:  content marketing and social media
 To draw in and hold on to a precisely defined audience, content marketing involves producing and disseminating worthwhile, pertinent, and consistent information. Many formats for this content are possible, such as blog entries, videos, infographics, and social media updates. You may position yourself as a respected authority in your field and get clients by offering top-notch content that speaks to the wants and needs of your target audience.
Another useful tool for e-commerce companies is social media. With websites and apps like Facebook, Twitter, Instagram, and LinkedIn, you may interact with your target market, advertise your goods and services, and increase website traffic. You may develop a following of followers who are interested in your company and what you have to offer by consistently posting interesting and educational information on your social media networks.
Here are some pointers for effective social media and content marketing in the e-commerce sector:
Developing excellent, educational material that caters to the needs and interests of your target audience.
To build a community of devoted customers, share your material on the right social media platforms and interact with your followers.
Employ paid social media advertising to broaden the audience and traffic to your website.
To determine what is working and what is not, track and analyze your social media and content marketing activities and make improvements as necessary.
Using user-generated content to promote your goods and services and win over prospective clients.
   X.The key elements of a successful e-commerce business: Personalization and data-driven marketing
By tailoring the user experience to each user's interests, preferences, and behaviors, personalization is achieved. E-commerce businesses can produce personalized recommendations, product suggestions, and promotional offers that are more likely to resonate with each user by gathering and analyzing data about each customer's purchase history, browsing behavior, and demographic information.
On the other hand, data-driven marketing entails utilizing analytics and data to decide on your marketing plan with knowledge. E-commerce businesses can find opportunities to refine and enhance their marketing operations by monitoring and analyzing indicators like website traffic, conversion rates, and customer lifetime value.
Here are some essential components of successful data-driven marketing and personalization in e-commerce:
gathering and studying customer information to comprehend their tastes and behavior.
developing customized email campaigns that provide customers data-driven product recommendations, discounts, and promotions.
utilizing website personalization tools that based on the preferences and surfing history of each user, automatically show content and offers.
putting in place data-driven pricing strategies that change prices in response to supply and demand, consumer behavior, and market competition.
reaching out to clients who have already visited your website or left items in their shopping basket by using retargeting and remarketing tactics.
Use customer feedback and ratings to guide the creation of new products and marketing campaigns.
         XI. The key elements of a successful e-commerce business: efficient order fulfillment and logistics
Here are some crucial tactics for streamlining logistics and order fulfillment in your e-commerce business:
Installing a dependable order management system: It's critical to have a dependable order processing system that can track orders, inventory levels, and shipping information in real-time to manage your order fulfillment process successfully.
Streamlining warehouse operations: It's critical to streamline warehouse operations to reduce errors and delays so that orders are fulfilled quickly and accurately. Using barcode scanning technology, improving warehouse organization and layout, and utilizing effective picking and packaging procedures are a few examples of how to do this.
Provide a variety of shipping alternatives: It's critical to offer a variety of shipping options, such as normal shipping, expedited shipping, and same-day or next-day delivery, to cater to a wide range of consumer preferences and budgets.
Employ shipment optimization software: Based on variables like package size, destination, and delivery time, shipping optimization software can assist e-commerce enterprises in selecting the most effective and economical shipping methods.
Collaborate with dependable carriers: It's critical to collaborate with dependable carriers who have a solid track record to guarantee that your goods are delivered on time and in good shape.
Providing package tracking and delivery notifications: It's critical to offer package tracking and delivery notifications through email or SMS to keep consumers updated on the status of their orders and to offer a better overall experience.
Establishing a returns management procedure:  A crucial step in the order fulfillment process is the efficient processing of product returns. Offering simple return alternatives, processing returns promptly and accurately, and monitoring and analyzing return data to find areas for improvement are a few examples of how you do this.
    XII.The key elements of a successful e-commerce business: Chatbots and live chat
Chatbots are automated software applications that may communicate with users using messaging services like Facebook Messenger, WhatsApp, or website chat in a natural language. They can process orders and payments, offer individualized product recommendations, and respond to frequently asked inquiries by customers.
Contrarily, live chat incorporates actual conversations between customers and support personnel via a chat interface on the website or mobile application of the business. Customers can now get prompt support with any problems or inquiries they might have.
   XIII.The key elements of a successful e-commerce business: Easy returns and refunds
Explicitly state your refund and return policy: Make sure your customers are aware of the return and refund policies. Make your policy clear and clearly display it on your website.
Make the returns procedure as easy as you can: Simplify the returns process. To make things simpler for customers, give a range of return choices (in-store, carrier, etc.) and a pre-paid postage label.
Improve refund turnaround time: Refunds are processed quickly and effectively. Inform clients when they can anticipate receiving their refund and keep them updated at all times.
       XIV. The key elements of a successful e-commerce business: examples of e-commerce businesses with good returns
Here are a few examples of businesses that excel in making it easy for customers to return items and get their money back:
Zappos - Zappos is renowned for its top-notch customer service and convenient return policy. The shipping and return fees are free for all orders, regardless of the purchase amount. In addition, they provide customers with a pre-paid shipping invoice and a 365-day return policy.
Warby Parker - Warby Parker offers free shipping and returns on all eyewear, including sunglasses. A pre-paid shipping etiquette and a 30-day return policy are also available to customers.
Nordstrom - Nordstrom has an advantageous return policy that does not have a time limit for returns or exchanges. All orders come with free shipping and return shipping, and customers receive a pre-paid shipping etiquette.
Amazon - Amazon guarantees the free return of many items and offers a practical return process that enables customers to print a shipping label and drop the package off at a delivery service. Also, for some items, return shipping costs are free.
        XV. Common challenges of e-commerce business
E-commerce can be a lucrative industry, but there are also many difficulties that businesses must overcome. The following are some of the most typical difficulties that online retailers encounter:
Market saturation and increased competition: The e-commerce sector is growing more and more competitive as new businesses enter the market daily.
Cybersecurity Risks and Fraud Prevention: As online sales increase, e-commerce businesses must constantly guard against fraud and cyberattacks.
Inventory Management and Supply Chain Optimization: A successful e-commerce firm depends on efficient inventory management and supply chain optimization.
Management of product returns and refunds: Returns and refunds are an inherent aspect of online business, but managing them can be difficult and time-consuming.
Keeping up with technology and customer expectations: Customers are getting savvier and have higher expectations for the online purchasing experience as technology continues to advance. To remain competitive, e-commerce businesses must stay on top of the newest developments and trends.
   XVI. Emerging trends and technologies in E-commerce
E-commerce has seen significant changes over the years, and there are always new trends and technologies shaping the industry. Here are some of the emerging trends and technologies in e-commerce:
Mobile commerce: The use of mobile devices for online shopping is becoming more prevalent. Retailers need to ensure that their websites are optimized for mobile devices and provide a seamless mobile shopping experience.
Voice commerce: With the rise of smart speakers and virtual assistants, voice commerce is becoming more prevalent. Consumers can order products by voice and retailers can offer personalized shopping experiences through voice assistants.
Virtual and augmented reality are revolutionizing online shopping. Virtual and augmented reality technologies are redefining the way customers shop. Customers may virtually try on garments and see how products will look in their homes thanks to these technologies before making a purchase.
Chatbots, recommendation engines, and customization algorithms backed by AI are becoming more prevalent in e-commerce. Retailers can provide tailored consumer experiences, enhance customer service, and streamline operations with the use of AI.
Blockchain technology: Supply chains can be made more transparent and online transactions can be made more safe using blockchain technology. Moreover, it can increase data privacy and decrease fraud.
Social media platforms are increasingly being used by retailers to sell goods directly to customers through social commerce. Customers can browse and buy things through social commerce without leaving the social networking platform.
Models of Subscription: Retailers are increasingly using subscription services, particularly in the food and cosmetics sectors. Retailers profit from recurring revenue and stable cash flow since customers pay recurring fees to acquire things regularly.
Retailers must adapt to these changes if they want to compete in the market, as these new trends and technology are fundamentally changing the e-commerce sector.
         CONCLUSION
E-commerce is now a vital component of the retail sector and has expanded quickly in recent years. E-commerce has been a popular choice for businesses trying to expand due to its advantages, which include expanding client reach, cutting expenses associated with overhead, and increasing user experience and usability.
To succeed in e-commerce, you must pay close attention to important aspects including website design, mobile optimization, efficient marketing techniques, logistics, inventory management, shipping and delivery options, customer service and support, and administration of product returns and refunds.
Companies wishing to establish a presence in the e-commerce business must focus on the key components of a successful e-commerce operation, address frequent problems with practical solutions, and take advantage of evolving technology to enhance customer experience and maintain competitiveness. Businesses that adapt to this digital change will be better positioned to develop and flourish in the future since e-commerce is here to stay.
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cognitivejustice · 6 months ago
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Restoring Indigenous aquaculture heals both ecosystems and communities in Hawai‘i
For generations, native Hawaiians have understood that their aquaculture systems, fishponds known as loko i‘a, serve as nurseries that seed fish populations in surrounding waters. For the first time, a team of scientists from the Hawaiʻi Institute of Marine Biology (HIMB) have modeled this feat of Indigenous science in a study.
“We are using science to translate ‘ike kupuna, or Indigenous knowledge, into policy,” said study co-author Kawika Winter, an ecologist at HIMB and He‘eia National Estuarine Research Reserve (NERR).
“The value of this paper is that it’s one of the first, if not the first, to really show that there are ways to do aquaculture in ways that benefit the system around it.”
In partnership with He‘eia NERR and Paepae o He‘eia, a nonprofit organization dedicated to stewarding the He‘eia loko i‘a, an ancient Hawaiian fishpond enclosing 36 hectares (88 acres) of brackish water, the team simulated different restoration scenarios in Kāne‘ohe Bay on O‘ahu Island based on a simplified food web. The study found that restoring more of the bay into fully functional loko iʻa would grow fish populations not just within the ponds, but across the bay.
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“Aquaculture has a really bad reputation for basically destroying areas around it, but those are commercial approaches to aquaculture that aren’t holistic in their thinking or values-based like Indigenous management,” Winter said. “Rather than ensuring the health of the system, commercial aquaculture is concerned with maximizing profits.”
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Winter attributed the success of the loko i’a design to Indigenous thought processes: “Indigenous thinking is operating within the opportunities and constraints of this system and figuring out a way to make things abundant within that context, sometimes even increasing abundance beyond natural levels.
Restoring ecosystems and relationships
Since co-founding Paepae o He‘eia in 2001, study co-author Hi‘ilei Kawelo, a sixth-generation Hawaiian from Kāne‘ohe Bay, has witnessed thousands of volunteers transform the He‘eia loko i‘a.
With the ongoing restoration, Paepae o He‘eia has seen both the aquatic environment and participants’ well-being improve with increased access to traditional foods, strengthening their relationship to place, and fortifying their family and community relationships. “For me and for a lot of our employees, this is one of our outlets, if not our primary outlet for exercising aloha ‘āina [love of the land],” Kawelo said.
“‘Āina is so important, because it is a term for a system that has the nature and its people in an inseparable reciprocal relationship,” Winter said. “The concept is core to this work because it’s about getting back into a way of thinking where there is no separation between the lands, the waters and us.”
While the overarching goal of Paepae o He‘eia and other fishponds is to revitalize Hawai‘i’s extensive Indigenous aquaculture system, Kotubetey said he knows the work may take generations.
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konigsblog · 7 months ago
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This, but with Stepdad!Simon Riley and his stepdaughter... (🌽 link)
;Being humped by your stepdad.
PHOTO CREDIT: AVE661
TW/CW: SMUT, STEPCEST, DUB-CON AGE DIFFERENCE/GAP (20s - 40s) — DEAD DOVE: DO NOT EAT. MDNI 18+
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At the end of the day, can you really blame your stepfather for his perversity? You prance around the house in tiny skirts and revealing dresses, wearing nothing but your panties and thongs beneath the fabric. Of course, Simon is eager to see more, to admire and touch that soft and wet pussy. To Simon, it feels as if what you're doing is purposeful, like you're riling him up. Perhaps you need to be taught a proper lesson on how to behave, yeah?
You're easy to coerce and convince. It doesn't take very long before Simon has you choking on your words and unable to defend and protect yourself, despite being taught by the best about your safety. You slowly and nervously lift your skirt up for him, ashamed of what you're going to do, or let Simon do. You're disgusted at the realisation and intrusive, horrifying thoughts rushing through your filthy mind, scarring you as Simon begins to slide himself into your folds, easing into the tightness of your cunt while pushing you against his big lap. He's secretive about it. He's learnt how to hide his gross touch beneath the dining table during dinners with your mother, questioning you about college to hear the shakiness in your voice, the way you barely manage to get the words out coherently. Only when she leaves to water the plants outside or finishes off the dishes does Simon have privacy with his beloved girl.
You're special to Simon, you give him energy and remind him of his younger days, when he was in his twenties, just like you. Although, he wasn't studying and working hard like his stepdaughter. Instead, he was out on the field, a shotgun in hand and his eyes locked on the enemy, staining his hands with another man's blood. Simon will bounce you up and down on his lap for a quickie while groaning out loudly and deeply beside your ear until you have shivers running down your spine.
Simon digs his teeth into your bare neck to leave scars and hickeys over your skin, grinding his broad hips back and forth while rubbing your clit rapidly, overstimulating you until you're biting your knuckle anxiously through horror and mortification. You have to act normal, keep your voice down as Simon rolls and rubs his swollen, puffy tip against your slick clit, until you're hyperventilating and attempting to close your legs through guilt. You breathe out shakily and grip his muscular thighs firmly, shutting your eyes tightly as you think about how you're betraying your mother's trust.
This isn't the first time Simon has taken advantage of you. It's a common occurrence, especially since you began college. All Simon craves is a young little thing like yourself to keep him young and fresh, to toy with you and take your submissiveness for granted, for his own benefit.
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anky123 · 2 years ago
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celestie0 · 1 month ago
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gojo satoru x reader | fake marriage au [18+]
in holy matriphony ch5. child's play
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ᰔ pairing. fake marriage au - neighbor&realtor!gojo x nurse!reader (ft. choso x reader & suguru x reader)
ᰔ summary. gojo satoru is your extremely annoying next-door-neighbor who you're pretty sure is the most insufferable man you've ever met. given the fact that you exclusively work the night shift at a chaotic emergency dept, just got broken up with your boyfriend of seven years, and have been taking care of your sick mother ever since her multitude of diagnoses, yet somehow your neighbor is the main source of stress in your life should speak volumes. but when your mother's medical bills start to skyrocket to more than you can manage, and you learn that said neighbor of yours has the best private health insurance plan in the country, you ask him to enter a matrimonial agreement with you for the spousal benefits all in the name of saving a few hundred thousand dollars. but you'll have to see if suffering cohabitation w him is worth any amount of money.
ᰔ genre/tags. fluff, smut, angst, enemies to lovers (sort of), annoyances to lovers (that's more like it), small town romance, fake marriage, next door neighbors, lots of bickering, suburban shenanigans, slow burn, mutual pining, gojo likes to play house but you don't, hatred for the american healthcare system, gojo always forgets to mow the lawn, jealousy, an insane amount of profanity, mentions of cigarettes, depression/anxiety; btw gojo in this fic is in his mid 30s n reader is in her late 20s
ᰔ warnings. reader in this fic has a sick mother w alzheimer's & cancer so there is secondary medical angst!!
ᰔ chapter. 5/x
ᰔ words. 4.8k
a/n. helloo my ihm friends! long time no see. hope you're all doing well and thank you so much to everyone who sent me kind messages about the whole ihm gojo ex wife thing haha. i really appreciate it :) i feel more confident about my writing decisions now, and that's all thanks to you guys! anyways, i will be posting shorter chapters for ihm going forward, so sorry if some chapters have slightly abrupt endings or stuff like that. i guess my goal is to post shorter chapters but more frequently! we'll see how it works out. anyways, hope you enjoy this chapter and see you at the bottom!!
nav. masterlist
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Ever since admitting your mother into hospice, things have been calmer inside your mind. After passing the initial wave of agony that came with no longer hearing her voice down the hall or seeing her silhouette in her bedroom as you walked past it, you realized that…a weight has been lifted off your shoulders. No longer setting alarms at the height of every other hour to remind your mother to take her medication, no longer viewing every interaction you had with her as some form of study you needed to jot down in a binder for her neurologist’s records, and no longer driving her to all of her chemotherapy appointments, only to leave them feeling like you purposefully just took your mother to a place where they sucked all the life out of her in exchange for the slim promise of giving it all back to her someday.
Maybe it was evident in the way your shoulders felt less tense as you rolled them back, tilting your neck to the side and no longer feeling the painful strain that tugs a wince onto your face. The other day, you caught yourself humming a song as you drove to work. Your skin, usually feeling cracked and dry from stress and exhaustion, now has a slight plumpness to it like before. A more youthful glow, like the version of yourself you were before your mother became sick. The version of you that so quickly deteriorated, and one you didn’t even know still existed somewhere within you. 
There has also been time for hobbies. Rarest of occasions, you find yourself sauteing some yellow and white peaches in a saucepan over medium heat in Gojo’s kitchen, humming that song once again that’s been stuck in your head. The sundress you’re wearing matches the pink of the syrup that pools at the bottom of the pan, and you feel like you’re living your cottage core dreams in this brief moment of reprieve you’ve allowed yourself to fall into.
The sound of slippers tapping down onto the hardwood floor startles you out of your gleeful trance, and you turn your neck to the right to see a pajama-clad messy-haired Gojo shuffling his feet across the open area into the kitchen with a dark black mug in his hand.
“Why aren’t you dressed??” you ask him in a panic.
“I’ll get dressed later,” he tells you dismissively as he grabs the glass pitcher of coffee from where the coffee machine was nestled up against one of the counter corners.
“You’re stressing me out. Your mom told us to be there in two hours,” you say, putting your hands on your hips in disapproval as you hear the sizzle of the peaches in the saucepan. 
He entirely ignores you, choosing to instead drag his gaze down the form of your body. “Woooow, twice this month I get to see you in a cute dress,” he comments, pouring coffee into his mug but his eyes are still on you, “lucky me.”
“Oh Shut. Up,” you sneer at him with a harsh roll of your eyes, “your fake flattery might work on the lonely middle-aged women you seduce to make a living, but it won’t work on me.”
His shoulders push back before he slumps them slightly, his brow lifting with confusion. “It’s not fake though? I mean it. You look really nice right now.”
You point an accusatory sugar-syrup coated wooden spatula at him. “You’ve just been conditioned by the patriarchy to get a boner at the sight of a woman in a kitchen.”
“What–...no–...why do you always have to say stuff like that whenever I compliment you? Can’t you just accept it?”
You cross your arms over your chest. “I refuse to be flattered by an insolent man like you.”
He sighs, setting his coffee mug down on the counter, and you watch the way the fringe of his hair hangs over his forehead as he gazes into the contents, swirling it around with a loose grip on the handle. “Is this how it’s going to be everyday? I try to be nice, and you–...well, you know, are you.”
“Well who else should I be?”
His eyes lift up to meet yours, the slightest of a cheeky grin on his face as his eyes wander down the form of you again. “I don’t know. Someone a little…softer? Like, you’ve got this really pretty dress on, and then you’re telling me off about patriarchy-induced boners. It’s a little, uh, contradictory?”
You gasp. “You’re trying to control me. I knew it. You are poisoned by the patriarchy.”
“What?”
Your eyes narrow at him. “You have this image of a perfect and cute little wife, who’s gonna wear pretty dresses all the time, and bake stuff in the kitchen, and get all blushy when you tell her she looks beautiful, and you expect her to have this soft little personality that never argues with you or disagrees with you…ALL BECAUSE OF THE PATRIARCHY!!!”
“...I–...Okay, you’ve lost me.”
You let out a hmph! noise. “Can’t even discern his own brainwashing. Sad.”
“All of this just because I tried to tell you that you look nice?”
“I know what your ulterior motives are, you creep.”
His eyes spark a little at that, the corner of his mouth tugging up into a cheeky grin as he sets the coffee mug down onto the marble counter and he straightens his spine. You blink, watching with confusion as he crosses the distance between the two of you, to where you’re taking a small few steps backwards until your lower back presses against the edge of the island countertop. He cages you into the surface with his frame, followed by the palms of his hands sliding over the marble on both sides of you, and you feel his forearms press against the curve of your waist as he traps you in with no way out.
“S-Satoru,” you stutter, looking up at him with wide eyes, “what are you doing?”
“What do you think I’m doing?” he says, his voice deeper with a nonchalance that has you shiver, his gaze dropping to your lips when you part them slightly.
“T-The patriar–” you squeak out, but he suddenly dips his head down to kiss you.
Your breath hitches in your throat, eyes immediately closing when he moves his lips against yours, one of his strong arms wrapping around your waist to pull you closer to him and your hesitation is something that only lasts a brief second before you find yourself kissing him back. Some noise leaves his throat, deep and raw and sounding pleasantly surprised as he captures your lips more fervidly now, his hands smoothing down to hold your hips and his teeth slightly nip at your bottom lip. 
You grab a fistful of his shirt, unsure of whether you want to pull him closer to you or push him away, but the moan that you mumble against his lips only makes his grip on your hips even stronger, fingers digging into the softness through the thin fabric of your dress. 
The oven suddenly starts beeping, startling you and you pull away from the kiss with a gasp, eyes rounded as you look up at him, but his are lidded and dilated as his gaze remains glued to your lips. 
With a heaving chest, you try to push him away by a weak fist to his sternum but he’s unrelenting.
“You taste sweet,” he says, like some comment he noted in his head but accidentally voiced out loud.
“I–...” you inhale sharply, “I just ate three macerated peaches.”
“Uh-huh,” he barely acknowledges before leaning in to get another taste, but you push him away harsher this time.
His hands let go of your hips entirely, finally breaking out of that kiss-induced trance he was in, but he still remains close to you in proximity, so much so to where you can feel the heat from his body. It’s comforting almost, radiating through the soft cotton of his long sleeve shirt, and you find yourself subconsciously leaning towards him before you snap out of it too, and rock your weight back against the island countertop.
You cross your arms over your chest, hoping the flush to your cheeks isn’t showing. “Oh okay so we just casually kiss now?”
He shoves his hands into his plaid pajama pant pockets, leaning away from you slightly. “For as long as I can get away with it, yeah.”
“You are breaking the rules.”
“You never said no kissing.”
“I said no touching.”
“Ehhh kissing isn’t really touching, though, is it?”
“You sound stupid.”
“I always sound stupid to you.”
The oven starts beeping again, and you realize it’s long been preheated to the setting you had placed earlier. You slip away from him with haste, feeling his gaze on you as you press a button on the oven to turn the alarm off, and you stare at the handle for a moment or two to calm the beating of your heart down. 
Your eyes catch sight of something on the side of the fridge. A little magnet made of rubber that has the word London on it as well as the design of the Westminster Cathedral with golden accents. You recall that Gojo went on a trip to London recently, and that he didn’t bring you back any souvenirs from there like he did for your other neighbors. And you want to pretend, you want to shove it down, that incessantly childish feeling that wonders why he didn’t bring you anything back. You want to continue to pretend like it doesn’t hurt your feelings. Something so miniscule and small. But you–...well, you can’t.
You spin around to face him. “Do you hate me?” you bluntly ask.
He blinks at you. “Huh?”
“Do you, what, I don’t know, think I’m annoying or something?”
He shrugs with his hands still in his pockets. “I mean, yeah, I do think you’re annoying sometimes. But in a silly way. Like we’re just pals horsin’ around, y’know?”
You snarl at him, putting your hands on your hips and narrowing your gaze until he’s hardly even visible anymore. “No. I actually find you annoying. Like, wanna-run-you-over-with-a-bus annoying. You just have horrendous social awareness and think that everyone loves you.”
“You actually don’t like me?” he asks, like he can’t even believe that someone wouldn’t.
“Yes,” you say, “now get out of my way.” You make an attempt to push past him, purposefully knocking your shoulder into him to assert dominance but he is unfortunately much bigger than you and so all it does is make you stumble ungracefully from the recoil.
He quickly grabs your arm to steady you, and you glare up at him before yanking yourself away and then step backwards until your back hits the fridge.
He studies your demeanor for a second before taking a deep inhale, and then lets it all go in a heaving sigh. “What do I have to do to get you to lighten up a bit?” he asks.
“You really want to know?” you sneer at him.
“Yes,” he says with a slight hint of frustration in his tone.
You cross your arms. “Pay for the fucking fence.”
He blinks at you, confusion replacing whatever frustration was previously decorating his tone. “What?”
“The fence,” you reiterate with a step forwards towards him, “the one I built six months ago. The one where you laughed in my face when I told you to help pay for it.”
He leans forward. “Yeah. Because I never wanted that fence built. Like I said, it fucked up the roots on my avocado tree. You should’ve asked me before building it. In fact, it’s illegal to build a fence without joint consent of both neighboring property owne–”
“Oh my god, okay, see? This is why I can’t stand you,” you snarl at him and make another move to get past him but he easily steps in front of you to keep you from going anywhere.
With a sigh, he relents. “Fine, I’ll pay for the fence.”
You try to keep the twitching muscles of your face still as you resolutely stare up at him, pressing your lips into a thin line. Through a strained tone, you say, “No. I don’t want you to pay for it anymore.”
He lifts a brow, utterly bewildered at this point. “Huh?”
“Now it just feels like pity. And I don’t want your pity money.”
“Two seconds ago, you did.”
“Yeah, well, whatever. That was two seconds ago.”
“So…let me get this straight, you don’t want me to pitch in?”
“No. I want you to have wanted to pitch in SIX MONTHS AGO.”
“Okay but what the fuck am I supposed to do about that now?”
“NOTHING!!!” you finally snap at him, the shrill to your voice startling him slightly to where you see his shoulders jump, and his eyes are now rounded blue as he looks at you. “There’s nothing you can do about it, there’s nothing you can do to get me to ‘lighten up’ or ‘act softer’ or whatever the fuck kind of damage control you aim to achieve with me due to your pestering incessant need to be liked by every fucking person you come across. So just deal with the fact that I hate you and let me do it in peace.”
He’s silent for what feels like a long time as he blinks at you, his bottom lip pushing up slightly in a way that suggests he’s almost impressed by your little outburst, then he takes a step forward, and in that one large stride, he’s closed any distance between the two of you. Your back is up against the frigid steel of the fridge, your heels tucked under the warm rubber at the foot of it, and you’re looking up at Gojo as he towers over you, his hands still annoyingly and relaxedly shoved into his pockets.
“Do you think it’s gonna be a problem that I think you’re kinda hot when you’re mad?” he asks you.
A small puff of air leaves your lips, like you just can’t believe the audacity, but also having him this close to you suddenly made it a little harder to breathe. “C–...Can you just be fucking serious for one second?”
His head dips down, the fringe of his hair tickling your forehead, tip of his nose slightly brushing against yours, but his gaze never falls to your lips. “You think I’m not being stupid fuckin’ serious when I say that you’re hot?”
“S–” your breath hitches in your throat, and his gaze finally falls to the lick you pass over your lips, “Satoru–”
Like God himself answered to your (cognitively dissonant) prayers, the bell rings, and Gojo leans himself away from you, straightening his spine so he can glance over his shoulder towards the door, a slight look of irritation on his face through the furrow of his brow.
You blink up at him. “A–...Are you expecting someone?”
He rubs the back of his neck. “No. Don’t think so.” He sighs before shuffling around the kitchen island and across the dining hall towards the entryway of the house, and you peer at the sight from across the hall.
When he opens the door, you see Sana standing outside, dressed in mom jeans and a t-shirt with her black Coach purse slung around her shoulder, arms crossed, and you barely register the fact that she looks pissed.
“Sana?” Gojo says, “what’s up.”
She entirely ignores him when she catches sight of you, pushing right past him and into the family room that you were currently finding solace in.
“You,” she points at you, storming right up to your personal space, “what the hell did you say to Juno when you were babysitting her?!”
“H-Huh??” you squeak out, taking a step backwards. “What are you talking about?”
“You told her to fight kids at school?!” she snarls at you, and your eyes widen.
“What?” you say, your face twisting with confusion, “I–...I never said that. I just said that she should stand up for herself if she needs to.”
Sana inhales deeply with rage, leaning back and jutting her hip out as she crosses her arms again. “Yeah, well, I had to pick her up early from school today because the principal called and told me she shoved a little girl on the playground during recess, and now she’s facing suspension.”
Gojo approaches suddenly from your periphery, standing in front of you as he faces Sana. You stand on your tiptoes to peer at her over his shoulder. “What? Why would Juno do something like that?
You hear Sana start to tap her foot impatiently against the hardwood floor, and then she turns her head away from Gojo as a slight hmph! noise leaves her throat. “The why is irrelevant.”
You poke your head out from behind Gojo and glare at her, but then Gojo turns around suddenly to look at you.
“y/n,” he says, “what’s going on?”
“I–” you start, glancing at Sana again who now has a solemn look on her face with pursed lips. You glance back at Gojo, who’s looking at you with confusion and anticipation. A heat spreads down your neck from the attention of the both of them on you, and you’re not sure what the smart thing to say is, so you figure you’ll just tell the truth as it is. “...I just didn’t want her getting bullied and thinking she can’t stick up for herself.”
At that, you see Gojo’s shoulders stiffen. “Bullied?” he repeats after you, then quickly turns towards Sana, “what does she mean, bullied? Juno’s getting bullied at school?”
Sana faces him full-on, raising a stern pointed finger between the two of them “No. Satoru. Stop. You always do this. This has nothing to do with you, so don’t even start. It’s not a big deal, let’s not make it one.”
“The fuck do you mean it’s not a big deal? She’s getting bullied at school, and you want her to just suck it up?” he asks, venom dripping from his tone. 
“It’s for her benefit!” Sana exclaims. “Jun and I have spent months trying to get her into this school! We don’t want her getting kicked out.”
“Y’know, I’m–” you stutter, “I’m gonna–...I’m just gonna go upstairs,” you say, “this seems like a family matter. I think you guys should probably just settle this on your ow–”
“No,” Gojo says, pointing to the couch that you were standing in front of, “sit down.”
You sit.
Gojo turns to face Sana again, and although you can’t see his face, you imagine he’s pissed off from the way Sana’s shoulders drop slightly and her sharp expression is cut into a more sheepish one.
“Who cares if Juno is suspended for sticking up for herself? It’s the teachers’ fault for not making sure she’s safe,” he says.
“Shoving other kids is not the solution.”
“Well if you fuck around, then you find out. Kids are too soft these days.”
“This is not the 90s, Satoru.”
You watch the back and forth between the two of them for the better part of an entire minute, feeling uneasy in the hostile environment of the room, but there’s a sense of underlying familiarity between the two, one that is recognizable amongst family. And you feel rather foreign, but then remember that, technically speaking, now that you’re married to Gojo, this is your family too.
Amongst the arguing of the adults, none of you noticed that Juno had gotten out of the car in the driveway and was now standing in the doorframe of the front entrance. She looks scared and guilty, fidgeting with her fingers in front of her, and you notice her scrapes and bruises that you tended to last week were now mostly healed. 
Gojo catches sight of her, and you see his shoulders relax. “Juno, c’mere.”
With the permission, she instantly runs towards him and into his arms from where he was crouched down to the floor in order to welcome her, and then she starts sobbing.
“I’m–hic,” she cries, “I’m so–hic–I’m so sowwyyy Uncle Toru…I’m–hic–I’m sorry mommyyyy.” 
You see Sana sigh and she makes a move to brush Juno’s tear-dampened hair out of her face when Gojo pulls her away from his shoulder by a delicate hold of her bony little shoulders.
“Juno. Listen. If people are being mean to you, then you do exactly as your auntie y/n said. You stand up for yourself. And if that doesn’t work, then you cuss at them and threaten to shove their faces into the dirt until they run away with their tails between their legs. Do you understand me?” Gojo tells her.
Sana gives you a pointed look.
“Oh, I–” you put your hands up in front of you, “I didn’t say any of that last part.”
“Do you understand me?” Gojo repeats again, and Juno nods her head slowly before she falls back into him and soaks his shirt with tears. “I’m soowwwwwyyyyyy.”
Gojo pats her back a few times to comfort her, and your heart breaks for the little girl. It’s bad enough to be bullied at school, but then to be reprimanded by your mother the one time you stand up for yourself…you can imagine how emotionally exhausting that would be for a five-year-old. 
Juno sniffles, rubbing her snot all over the cotton of Gojo’s shirt, and then pulls her face away to rub at her eye with a weakly closed fist. “I–hic–I just…I just wanted him to feel–hic–the same hurt.”
“Huh? Who?” Gojo asks.
“The boy,” Juno says, “the one that shoved me today.”
“It was a boy?!?!?!” Gojo yells. “Alright. That’s it. I’m grabbing my bat.”
“Satoru.” Sana deadpans.
Sana and Gojo continue to bicker about the ethics of threatening five-year-old boys with baseball bats, going back and forth about how Gojo wasn’t actually going to do anything but just wanted to instill fear (he’s lying), while Sana isn’t exactly sold on a single pacifist thing that he says, and you sigh, because you realize you’ve become invested in one of, what you feel like will become many, of their family quarrels.
Juno sneaks around Gojo’s legs and comes up to you while the arguing is taking place in the background, and she gently taps your knee as you’re seated on the couch. “Auntie y/n,” she whispers.
You rub an eye crustie from her face and then hold her hand in yours. “Yes?”
“Thank you.”
“Mm? For what?”
She smiles at you, her cheeks pink and flush from crying but rounded now in glee. “My mommy and daddy spoke a lot today at home for first time in long time because of me. Because I listen’ded to you. Thank you.”
Your eyes narrow. “What do you mean by that, sweetheart?”
Why wouldn’t Sana and Jun be on normal talking terms? What does Juno mean that it’s been a long time? What exactly was going on at home?
“Juno,” Sana’s voice interrupts your thoughts, her arms crossed across her chest, “c’mon. Let’s go.” She points a stern finger at Gojo. “Seriously. I mean it. No baseball bats or rodent traps involved. I’ll talk to the teachers and sort something out.” She glances at you, that strict look on her face now dissolving into one of pure exhaustion. One you can imagine only a mother can face. “See you later at dinner, you two.”
Juno runs up to her mom and grabs onto her outreached hand, and you see Gojo ruffle her hair as she walks past him, her giggles ringing in the air, and then he sees them out the door. 
The air is awkward, at least to you, the second he closes the door, and when he turns around to face you, your body stiffens up.
He leans back onto the front door, crossing his arms over his chest. “Thanks,” he says, “for telling Juno to stick up for herself.”
You blink at him. “Well. I don’t feel too great about it at the moment, to be honest.”
He sighs. “I just think that Jun and Sana are raising her to be…kinda meek. I wish they’d teach her to be more confident and take up space.”
“Mhm,” you nod. Because you agree. Little girls need to learn how to be that way at a young age, because the world is seldom very kind to them.
“Well, what you said to her is what I would’ve said to her anyways,” he says.
You roll your eyes, standing up from the couch and heading back into the kitchen to presume your work on your peach cobbler. “I never told her to shove kids’ faces into the dirt. But, uh, sure, I guess so.”
You see Gojo enter the kitchen too in your periphery, but you don’t give him any glance or look or attention. From what you can see as you stir around your macerated peaches in a Pyrex bowl, he’s leaning against the island counter about three feet away from you, his hands shoved in his pockets, and he’s watching you. A slight warmth radiates in your cheeks, but you attempt to ignore the nerves by being hypnotized by the pink syrup that pools at the bottom of the bowl.
My mommy and daddy spoke a lot today at home for first time in long time because of me. Because I listen’ded to you. Thank you.
An unsettling feeling takes over your senses. It could be the past few years you’ve spent walking on eggshells around your mother, or the way you’ve become so keen to her energy as a way of staying on top of any shift in her symptoms, any single sign of disease progression, any clue that she wasn’t getting better. Any clue that she wasn’t doing okay. And you feel a sense of dread, because that skill, you realize, has now made you aware of similar circumstances in the people around you.
Not to mention, you are a child of divorce. You know what that fear feels like.
You just want to know if Juno feels safe at home.
“Hey, um…” you start, turning slightly to finally face Gojo, your eyes hesitantly flickering up to meet his gaze, “when was the last time you saw your brother-in-law? And with Sana?”
He raises a brow at you. “I just saw them last weekend for one of Juno’s dance recitals.”
“Ah…I see,” you say. You purse your lips together. 
Right. Kids say things all the time. They believe in Santa Claus and think that blueberry pancakes are called blubbery pancakes. And they sometimes read too into things, and they sometimes read too little. Surely, things must be okay. Maybe Sana and Jun had had a little argument with some stubbornly thawing cold shoulders, a demeanor that was noticed by their child, and now things have resumed to normal. That was normal. Part of every family. “That’s good to know…” 
You turn away from Gojo to stare back down into the bowl of macerated peaches again. With a furrowed brow, you close your eyes tightly to try to shake the chilly feeling in your bones, and you feel better when you open them again. The slightly numb sensation in your hand dissipates and you have enough dexterity to mix the peaches around in the bowl.
“I wonder what news they want to share with us over dinner,” you say, to quell the awkward silence.
“Hm?” Gojo hums, and you see him turn around face the counter now, hovering over the bowl of raw crumble topping you had mixed together, prodding at it with the wooden spoon. “Oh, they’re moving.”
Your head snaps to look at him. “W-What?”
“Yeah,” he nonchalantly affirms, scooping up a spoonful of the crumble. “They wanted to up-size, and move a little closer to the school that Juno’s at. I found them a nice place about an hour from here on the outskirts of the city. They just signed the papers a couple weeks ago.” And then he shoves the spoon into his mouth.
“Oh…wow,” you say. “Okay…”
“Damn,” Gojo says with surprise laced in his tone, "this is really good.” He’s staring into the bowl in awe and then scoops up some more crumble with a spoon.
You blink at him, irritated that he’s eating all your ingredients without even asking, and before you’ve even finished your dessert. It’s like he was born to piss you off.
You walk up to him and yank the bowl away, “Gimme that.” Then you pull it into the divot of your waist possessively and glare at him. 
He sighs, and then says something out loud that you’re sure he meant to keep in his head:
“I’ll get used to it.”
.
.
.
[end of chapter 5]
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a/n. it feels so strange to post such a short chapter bahaha hopefully the ending isn't too abrupt. but hope you enjoyed! i'm so sorry ab the slow burn in this series aaa but i can try to assure you that it'll all be worth it hopefully lol i'm really excited for what i have planned for this series!! alsooo sorry if there are errors or anything, i'm trying to spend less time editing since it really stalls me n leads to writer's block lol. hope to see you in the next one :) much love! - ellie
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