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varanasiexcursion · 24 days

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Discover Top Attractions in Varanasi | Must-See Sights

"Varanasi is older than history, older than tradition, older even than legend, and looks twice as old as all of them put together." - Mark Twain

Varanasi is a city full of spirituality and culture. It calls to travelers with its timeless charm. This ancient city sits by the Ganges River, offering a mix of history, religion, and lively traditions.

Visitors are drawn to its sacred ghats and ancient temples. These spots capture the essence of Varanasi and bring people from all over the world.

Exploring Varanasi, you'll feel the city's spiritual vibe. The ghats along the Ganges are alive with activity. They are key spots for daily life and religious practices. These steps to the river are a must-see, showing the city's heart.

Varanasi has more to offer beyond the ghats. Its narrow streets lead to hidden temples, busy markets, and quiet museums. Every corner has a story, inviting you to explore its deep culture and history. Discovering Varanasi's top spots will show you why it's India's spiritual center.

Key Takeaways

Varanasi is one of India's oldest and most sacred cities

The ghats along the Ganges River are central to Varanasi's spiritual life

Ancient temples and religious sites are major attractions in Varanasi

The city offers a unique blend of cultural, historical, and spiritual experiences

Varanasi's narrow lanes hide many hidden gems and local favorites

Exploring Varanasi provides insight into India's rich cultural heritage

Introduction to Varanasi: The Spiritual Heart of India

Varanasi, known as Kashi in ancient times, is a city full of spiritual importance. It attracts many for its spiritual and cultural sights. The city's heart beats with the Ganges River, which runs right through it.

Kashi Hinduism is a big part of India's religious scene. People believe dying in Varanasi can free you from rebirth. This idea has made the city a key spot for pilgrims and those seeking spiritual growth.

The city is filled with temples and ghats, each with its own story of faith. From morning till night, the streets are alive with activity. The air smells of incense and bells ring out, creating a unique vibe.

Seeing Varanasi gives you a peek into India's deep culture. You can see ancient ceremonies, wander through narrow streets, and feel the mix of old and new. This place still draws people in with its timeless charm.

The Ghats of Varanasi: A Sacred Riverside Experience

The ghats of Varanasi are the heart of this ancient city. These stone steps lead to the sacred Ganges River. They show the beauty of Hindu traditions. Every day, people come here for prayer, bathing, and rituals.

Dashashwamedh Ghat: The Main Attraction

Dashashwamedh Ghat is the most famous ghat in Varanasi. It's known for its beautiful evening aarti ceremony. Thousands come to see priests perform rituals with fire and chanting.

Manikarnika Ghat: The Burning Ghat

Manikarnika Ghat is a key spiritual site. It's Varanasi's main place for cremation. Hindus believe being cremated here helps them escape the cycle of rebirth. The ghat is always busy, with funeral pyres burning day and night.

Assi Ghat: A Cultural Hub

At the southern end, Assi Ghat offers a calm vibe. It's a favorite for yoga and cultural events. People love the peaceful mornings and the lively evenings here.

Kashi Vishwanath Temple: The Golden Temple of Varanasi

The Kashi Vishwanath Temple is a gem in Varanasi. It's a place of worship for Lord Shiva. People from all over come to see its beauty.

This temple has a long history, dating back centuries. It has been destroyed and rebuilt many times. Yet, it remains a key symbol of Hindu faith. Recent renovations and the Kashi Vishwanath Corridor have made it shine even brighter.

When you visit, you'll be amazed by the detailed designs and the golden dome. Inside, a special lingam is kept, attracting pilgrims worldwide. The temple is alive with prayers and the smell of incense.

A new corridor has made getting to the temple easier. This project has made the temple more beautiful and visitor-friendly. Don't miss it when you're in Varanasi.

Sarnath: Birthplace of Buddhism

Sarnath is a short drive from Varanasi and is a key heritage site. It's where Buddha gave his first sermon. This makes it a top spot for those visiting kashi.

Dhamek Stupa: A Symbol of Buddhist Heritage

The Dhamek Stupa is the highlight of Sarnath. Built in 500 CE, it marks where Buddha taught the Four Noble Truths. Visitors can see its detailed carvings and feel the spiritual vibe.

Sarnath Museum: Treasures of Ancient India

The Sarnath Museum has a vast collection of Buddhist artifacts. You'll see the famous Lion Capital of Ashoka, which is India's national symbol. The museum also has sculptures, pottery, and coins from the Mauryan period, showing Buddhism's history in India.

Sarnath is a top spot for tourists in Varanasi for its calm and historical importance. Exploring this site helps you understand Buddhism's beginnings and ancient India's culture.

Ramnagar Fort: A Glimpse into Royal History

Ramnagar Fort is a stunning symbol of Varanasi's royal history. Built in the 18th century, this sandstone fortress is a unique sight. It takes you back to a time of luxury and strength.

Inside, the Vyasa Temple is a place of pilgrimage for many. It's where the great sage Vyasa wrote the Mahabharata. The temple's beautiful designs and calm vibe are a must-see for visitors.

The Ramnagar Fort Museum is full of royal treasures. You'll find vintage cars, fancy palkis, and old weapons. These items give a peek into the lives of Varanasi's past rulers. It's a great spot for those interested in Varanasi's culture.

Visiting Ramnagar Fort is like stepping back in time. It shows the grandeur of Varanasi's royal past. It's a key stop for anyone wanting to see the city's history and culture.

Banaras Hindu University: A Center of Learning and Culture

Banaras Hindu University is a top spot for visitors in Varanasi. It was founded in 1916 and mixes education with culture. The campus is filled with stunning architecture and green spaces, perfect for relaxing walks.

Bharat Kala Bhavan Museum

Art lovers should visit the Bharat Kala Bhavan Museum. It has a vast collection of Indian art. You'll find ancient sculptures, mini paintings, and rare manuscripts. It's a key place for those interested in Kasi's art history.

New Vishwanath Temple

The New Vishwanath Temple is a modern beauty on campus. It's a white marble temple dedicated to Lord Shiva. It's peaceful and a great place for prayer and meditation.

Visiting Banaras Hindu University lets you see India's academic and spiritual sides. You can explore the museum and see the temple. It's where learning and culture come together, giving visitors a memorable experience.

Attractions in Varanasi: Hidden Gems and Local Favorites

Varanasi's main attractions often get all the attention, but there are many hidden treasures. These spots offer a closer look at local culture and traditions. They are a must-see for anyone visiting Kashi.

The Tulsi Manas Temple is a standout in Varanasi. Built in the 1960s, it honors the famous poet Tulsidas. The temple walls have verses from the Ramcharitmanas, attracting both literature lovers and spiritual seekers.

The Sankat Mochan Hanuman Temple is a favorite spot for those seeking blessings. Dedicated to Lord Hanuman, it's filled with devotees on Tuesdays and Saturdays. Its simple design and spiritual vibe make it a unique spot in Varanasi.

Visiting Varanasi isn't complete without seeing its silk weaving centers. These are hidden in the old city's narrow streets. Here, you can watch artisans create beautiful fabrics, showing off the art of Banarasi silk weaving.

These hidden spots add depth to your Varanasi trip. They show the city's rich culture and traditions beyond the usual tourist spots.

Varanasi Boat Rides: Experiencing the Ganges

A boat ride in Varanasi is a must-do activity. It lets you see the city's spiritual side from a new angle. Cruising the Ganges River gives you a glimpse into the city's deep culture.

Sunrise Boat Tours

For those who love the early morning, sunrise boat tours are perfect. As the sun rises, people gather at the ghats for their daily prayers. The golden light on the river creates a beautiful scene.

These tours are peaceful and a great way to start your day. They also offer amazing photo opportunities.

Evening Aarti Cruises

Evening boat tours are magical. At dusk, boats line up near Dashashwamedh Ghat to watch the Ganga Aarti. The chanting, lamps, and incense make the atmosphere magical.

Seeing the Aarti from the water is special. It gives you a closer look at Varanasi's spiritual side. These cruises are a key part of experiencing Varanasi.

Boat rides in Varanasi, whether in the morning or evening, offer a peaceful break. They let you reflect and connect with the city's ancient spirit. For both visitors and pilgrims, these cruises are a must.

Temples of Varanasi: Beyond Kashi Vishwanath

Varanasi's temples show the beauty of Kashi Hinduism. While Kashi Vishwanath is famous, other temples are just as important. They have unique designs and are very sacred.

The Durga Temple, also called the Monkey Temple, is known for its bright red color and detailed carvings. Many people come to seek the goddess Durga's blessings. The temple's design is stunning, with a big entrance and beautiful details.

The Nepali Temple is another must-see. It has a pagoda-style that's different from other Indian temples. Inside, you'll find amazing wood carvings and sculptures that mix Nepalese and Indian art.

The Kal Bhairav Temple is dedicated to a fierce form of Lord Shiva. It's an old shrine where people come to ask for wishes and protection. The temple's big size and daily activities show the local religious life.

These temples show the many sides of Kashi Hinduism. They offer a quiet place away from the busy ghats. Visiting these places makes your trip to Varanasi even more special.

Culinary Delights: Famous Food of Varanasi

Varanasi's food scene is a feast for the senses. It offers a unique blend of flavors. Exploring its food is a top thing to do in Kasi. From street-side stalls to traditional eateries, Varanasi's famous food is a key part of its culture.

Street Food Specialties

The streets of Varanasi buzz with food vendors selling local delicacies. Don't miss the crispy kachori-sabzi, a popular breakfast item. For a tangy treat, try the tamatar chaat, a spicy tomato-based snack. These street foods offer a taste of authentic Varanasi flavors at affordable prices.

Traditional Restaurants and Sweet Shops

For a sit-down meal, head to one of Varanasi's traditional restaurants. These eateries serve local specialties like banarasi dum aloo and malaiyo, a winter delicacy. No Varanasi food experience is complete without visiting its sweet shops. Indulge in melt-in-your-mouth malaiyo or the famous laung lata, a clove-flavored pastry.

Exploring Varanasi's culinary scene is a journey through its rich culture and history. Each dish tells a story, making food tasting an essential part of Varanasi cultural experiences. Whether you're savoring street food or dining in a traditional restaurant, the flavors of Varanasi will leave a lasting impression.

Shopping in Varanasi: Silk, Handicrafts, and Souvenirs

Shopping in Varanasi is a unique adventure. The city's markets are full of colorful silk sarees, detailed brassware, and handcrafted toys. These markets are a top choice for both locals and tourists.

Banarasi silk sarees are a must-have. They are luxurious and feature beautiful gold and silver threadwork. Perfect for souvenirs, you can find them in Vishwanath Gali or Godowlia Market.

In Chowk, you'll find a world of authentic Varanasi culture. Artisans there craft brass items and wooden toys. It's a great place to see artisans at work and buy unique items directly from them.

Thatheri Bazaar is another market you shouldn't miss. It's all about copper and brass items, from decorations to kitchen tools. It's perfect for finding traditional Indian cookware or unique home decor.

Always remember to bargain politely when shopping in Varanasi. It's a big part of the shopping culture here. With its wide range of handicrafts and textiles, shopping in this ancient city is an experience you won't forget.

Accommodation Options: From Guesthouses to 5-Star Hotels

Varanasi has many places to stay for every budget and taste. It welcomes all kinds of travelers, from budget-conscious backpackers to luxury lovers. Guesthouses near the ghats offer a real taste of the city's spiritual vibe.

If you want comfort and luxury, a 5-star hotel in Varanasi is ideal. The Taj Ganges and BrijRama Palace are top choices, with excellent service and stunning Ganges views. They mix modern comforts with traditional Indian hospitality.

Mid-range hotels in the city offer comfort without a high price tag. Many Varanasi tours include places to stay, making it easy to find a good spot. You can choose from riverside spots or hotels in the city center.

Think about what matters to you when picking a place to stay. Look at how close it is to sights, how quiet it is, and what it offers. Booking early is a good idea, especially when lots of people visit or during festivals, to get the best deals.

Best Time to Visit and Travel Tips

Planning your trip to Varanasi means thinking about the weather, festivals, and customs. The best time to visit is from October to March. This period has mild and pleasant temperatures, ideal for sightseeing.

Weather and Festivals

Summers in Varanasi are very hot, and monsoons bring lots of rain. Winters are great for visiting, with many festivals like Dev Deepawali in November. This festival lights up the ghats with thousands of lamps.

Spring brings Holi, a colorful festival that makes your visit exciting.

Transportation in Varanasi

Getting around Varanasi's narrow streets can be tough. Auto-rickshaws and cycle rickshaws are popular ways to move around. For something different, try a boat ride on the Ganges.

Some tours offer private vehicles for easy travel between places.

Cultural Etiquette

Respect the local customs during your visit. Dress modestly, especially when going to temples. Always remove your shoes in sacred places. And don't take pictures at the cremation ghats.

Saying Namaste to locals is a polite way to show respect. It makes your visit more enjoyable.

Conclusion

Varanasi shines as a place of deep spirituality and cultural richness. It's a city where history, religion, and traditions come together. Visitors from all over the world are drawn to its beauty.

The city's famous ghats along the Ganges River and its lively streets with delicious food make it unforgettable. Varanasi tourism offers a journey that touches all your senses.

There are many places you must see in Varanasi. You might be interested in the spiritual Kashi Vishwanath Temple or the historical Sarnath. The city has something for everyone.

Varanasi is not just a place to visit; it's a living example of India's spirit. By experiencing its rituals, tasting its food, and exploring its streets, you'll make memories that last forever. Let Varanasi's ancient wisdom and energy change how you see travel.

FAQ

What are the top attractions to visit in Varanasi?

Top spots in Varanasi include Dashashwamedh Ghat and Kashi Vishwanath Temple. Don't miss Sarnath, the birthplace of Buddhism. Also, explore Ramnagar Fort, Banaras Hindu University, and enjoy boat rides on the Ganges River.

Why is Varanasi considered a holy city?

Varanasi, known as Kashi or Banaras, is a holy city in Hinduism. It's linked to Lord Shiva and is a key pilgrimage site. The city's spiritual importance is tied to the Ganges River and its ghats.

What is the best time to visit Varanasi?

Visit Varanasi from October to March for pleasant weather. For festival vibes, come during Diwali, Holi, or Dev Deepawali.

What are some must-try local food specialties in Varanasi?

Try kachori-sabzi, tamatar chaat, and sweets like malai gilori and pede. Visit sweet shops and local eateries for authentic Varanasi flavors.

Can visitors take boat rides on the Ganges River?

Yes, boat rides on the Ganges are popular. Choose sunrise tours for morning rituals or evening cruises for the Ganga Aarti ceremony.

What are some lesser-known attractions in Varanasi worth visiting?

Visit Tulsi Manas Temple, Sankat Mochan Hanuman Temple, and weaving centers. They offer a peek into Varanasi's cultural heritage.

Are there any shopping opportunities in Varanasi?

Yes! Shop for silk sarees, brassware, wooden toys, and handicrafts. Markets near ghats and Vishwanath Gali offer authentic souvenirs and gifts.

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hotnew-pt · 2 months

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A spinout do MIT, Arnasi, começa a aplicar a tecnologia antiaderente LiquiGlide para ajudar pacientes | Notícias do MIT #ÚltimasNotícias

Hot News A tecnologia antiaderente inventada pelo professor Kripa Varanasi e David Smith SM ’11, inicialmente comercializada como LiquiGlide em 2012, se tornou viral por sua incrível capacidade de fazer com que materiais que grudam em seus recipientes — pense em ketchup, cosméticos e pasta de dente — deslizem para fora com facilidade. Agora, a empresa que trouxe a você o creme dental…

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jcmarchi · 2 months

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MIT spinout Arnasi begins applying LiquiGlide no-stick technology to help patients

New Post has been published on https://thedigitalinsider.com/mit-spinout-arnasi-begins-applying-liquiglide-no-stick-technology-to-help-patients/

MIT spinout Arnasi begins applying LiquiGlide no-stick technology to help patients

The no-stick technology invented by Professor Kripa Varanasi and David Smith SM ’11, initially commercialized as LiquiGlide in 2012, went viral for its uncanny ability to make materials that stick to their containers — think ketchup, cosmetics, and toothpaste — slide out with ease.

Now, the company that brought you Colgate no-stick toothpaste is moving into the medical space, and the applications could improve millions of lives. The company, which recently rebranded as the Arnasi Group, has developed an ambitious plan to launch three new biomedical products over the next four years.

The first of those products, called Revel, is a deodorizing lubricant designed for ostomy pouches, which are used by individuals to collect bodily waste after digestive system surgeries. Up to 1 million people rely on such pouches in the United States. Ostomy pouches must be emptied multiple times per day, and issues resulting from sticking or clogging can cause embarrassing, time-consuming situations for the people relying on them.

Arnasi’s deodorizing lubricant can prevent clogging and simplify the ostomy pouch cleaning process. Unlike other options available, one application of its lubricant works for the entire day, the Arnasi team says, and they designed a single unit dose that fits in your pocket for added convenience.

An ostomy pouch “significantly impacts a person’s lifestyle,” Varanasi says. “They need to keep it clean, and they need to use it at all times. We are solving a very important problem while helping people by giving their dignity and lifestyles back.”

Revel, Arnasi’s FDA-registered product, officially launched this month, and it has already received promising feedback from nurses and patients.

Margaret is a nurse who relies on an ostomy pouch herself and cares for patients who need them after receiving colostomies and ileostomies. She received samples of Revel at a recent conference and says it could dramatically improve both her and her patients’ lives.

“These pouches need to be emptied frequently, and sometimes that’s very difficult to do,” she says. “This particular product makes everything slide out without any problems at all, and it’s a wonderful improvement. It also lasts long enough to empty the pouch three to four times, which is great because you don’t have to carry a bunch of this stuff around.”

Margaret’s experience echoes feedback Arnasi’s team has heard from many others.

“When we showed it to the nurses, they were blown away with the product,” says Arnasi CEO Dan Salain. “They asked us to get this product out to the market as fast as we could, and so that’s what we’re doing.”

Arnasi’s next medical products will be used to prevent biofilm and bacterial infections caused by implants and catheters, and will also help people with cystic fibrosis.

“We want to create products that really help people,” Salain says. “Anything that’s implantable in the body, whether it’s a catheter, a hip, knee, or joint replacement, a breast implant, a bladder sling — those things lend themselves to our technology.”

From packages to patients

Varanasi initially developed Arnasi’s liquid-impregnated surface technology with Smith, Arnasi’s co-founder and current CTO, when Smith was a graduate student in Varanasi’s lab. The research was initially funded by the MIT Energy Initiative and the MIT Deshpande Center to work on solid-liquid interfaces with broad applications for energy, water, and more.

“There’s this fundamental friction constraint called the no-slip boundary condition between a liquid and a solid, so by creating a new surface in which we can infuse a liquid that is less viscous, we can now get the product to easily slide on surfaces,” Varanasi explains. “That aha moment meant we could get around a fundamental constraint in fluid dynamics.”

Still, sticky surfaces are everywhere, and the scientific co-founders had to decide where to apply their technology first. Shortly after the invention, Varanasi was at home trying to decide on the best application when he saw his wife across the kitchen table trying to get honey out of a bottle. It was another aha moment.

Soon after, Varanasi’s team entered the MIT $100K Entrepreneurship Competition. The competition — and the corresponding videos of ketchup and other materials sliding out their bottles with ease — created a media storm and a frenzy of attention.

“The press exploded,” Varanasi says. “For three months, my phone didn’t stop ringing. My group website crashed. There was a lot of market pull and in response, we founded the company.”

Arnasi, still operating as LiquiGlide, licensed the intellectual property from MIT’s Technology Licensing Office and eventually signed large deals with some of the world’s biggest consumer packaged goods companies, who used it to create products like fully recyclable toothpaste.

“There is so much waste just because we can’t get all of the product, be it food, cosmetics, or medical products, out of containers,” Varanasi says. “Fifty billion-plus packages are sold every year, and 5 to 10 percent of product is left behind on average. So, you can imagine the CO2 footprint of the wasted product. And even though a lot of this is in recyclable packaging, they can’t be recycled because you need to wash out all the product. The water footprint of this is huge, not to mention the wasted product.”

While all of that was going on, Arnasi’s team was also looking into the biomedical space. For instance, Varanasi’s lab previously showed the technology could be used to prevent occlusion from blood clots and thrombosis and reduce biofilm formation, among other applications.

After studying the industry and speaking with patients and nurses, Arnasi realized a better lubricant for ostomy pouches could improve millions of people’s lives.

“Stool accumulates in these pouches outside of people’s bodies, and they need to empty it up to eight times a day,” explains Brienne Engel, Arnasi’s director of business development. “That process has a lot of challenges associated with it: It can be difficult to drain, leaving a lot of mass behind, it takes a long time to drain, so you can spend a long time in a restroom trying to clear out your pouch, and then there’s something called pancaking that can push the pouch off the [surgical opening], introducing issues like leakage, odor, and failure of the ostomy pouching system.”

Ostomy and beyond

Arnasi’s ostomy lubricant, Revel, is the first non-water-based solution on the market, and as-yet unpublished third-party testing has shown it allows for faster, more complete pouch drainage, along with other benefits.

“A lot of the existing brands treat their consumers like patients, but what we’ve found is they want to be treated like people and have a consumer experience,” Salain says. “The magic we saw with our toothpaste product was people got this amazing consumer experience out of it, and we wanted to create the same thing with Revel.”

Now Arnasi is planning to use its technology in medical products for skin infections, cystic fibrosis, and in implantable catheters and joint replacements. Arnasi’s team believes those last two use cases could prevent millions of deadly infections.

“When people are getting hemodialysis catheters, they have a 33 percent risk of developing infections, and those that do get those infections have a 25 percent chance of dying from them,” Engel says. “Taking our underlying technology and applying it to catheters, for example, imparts anti-biofilm properties and also prevent things like thrombosis, or blood clotting on the outside of these catheters, which is a problem in and of itself but also provides a space for bacteria to seed.”

Ultimately, Varanasi’s team is balancing making progress on its biomedical applications while exploring other avenues for its technology — including energy, manufacturing, and agriculture — to maximize its impact on the world.

“We think of this as a company with many companies within it because of all the different areas that it can impact. Liquid-solid interfaces are ubiquitous, viscous products are everywhere, and deploying this technology to solve difficult problems has been a dream,” Varanasi says. “It’s a great example of how MIT technology can be used for the benefit of humankind.”

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aryan2023 · 2 months

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achronicleofstudentcampusp · 4 months

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INCITING EXCELLENCE

A Journey Through the Illustrious Faculty of SMS Varanasi

The School of Management Sciences, Varanasi (SMS Varanasi) is an oasis of knowledge and enlightenment located in the holy city of Varanasi, where tradition and modernity coexist harmoniously. A haven of academic brilliance and intellectual study, SMS Varanasi nurtures the minds and souls of aspirant academics from all over the nation, nestled between the busy streets and old ghats.

The outstanding faculty members who represent the spirit of knowledge, wisdom, and mentoring are this prestigious institution's greatest asset. These luminaries influence the future of SMS Varanasi via their erudition, enthusiasm, and steadfast commitment to educational excellence. They lead students on a transformative journey of self-realization and discovery.

Let's explore the diverse range of accomplishments, goals, and contributions made by the faculty members of SMS Varanasi as we set out to uncover their intelligence and commitment to the field of management education. Join us as we explore the halls of wisdom, where every faculty member serves as a custodian of the institution's outstanding past, a guardian of information, and a catalyst for change in addition to being a teacher.

We honour the distinguished staff of SMS Varanasi in this salute to their unwavering dedication, unwavering spirit, and enormous influence on the lives of innumerable students. Let's honor these academic giants collectively, whose wisdom lights the road to greatness and whose influence lives on through the generations.

Within the dynamic realm of education, faculty members are the cornerstones that mold students' intellectual development. This is a deeply felt truth at the School of Management Sciences, Varanasi (SMS Varanasi). Let's take a tour to discover the amazing teachers who work nonstop to support students' academic and overall growth. Faculty members are the vital fabric of higher education; they are the primary source of academic enlightenment and information sharing. A constellation of luminaries make up the faculty roster at the prestigious School of Management Sciences, Varanasi (SMS Varanasi). Each one of them brings a distinct set of skills and a passion for developing tomorrow's leaders to the table. Come along with us as we set out on a journey to reveal the intellect and commitment of the teachers that make SMS Varanasi a prestigious institution of excellence.

Welcome to the amazing faculty members of SMS Varanasi - a place of inspiration, enlightenment, and dhttps://smsvaranasi.com/iscovery.

Dr. P. N. Jha: Pioneer in Innovation and Research

Entering the field of innovation and research, Dr. P. N. Jha is a formidable presence at SMS Varanasi. Dr. Jha is the Head of Research and Publications, and her academic endeavors have won praise on a national and worldwide level. For prospective researchers at SMS Varanasi, his unwavering quest of knowledge and dedication to academic success serve as a source of inspiration. Under the mentorship and guidance of Dr. Jha, students are enabled to push the boundaries of knowledge in a variety of fields by exploring new avenues for investigation. Under his direction, SMS Varanasi keeps up its lively research culture, educating the next wave of influential people and social change makers.

The Creator of Academic Excellence, Dr. R.K. Singh

The Dean of SMS Varanasi, Dr. R.K. Singh, personifies the spirit of scholarship and academic excellence. Dr. Singh has had a distinguished career in both academia and business. His knowledge and love of teaching have had a lasting impact on several pupils. As a renowned management researcher, Dr. Singh's research contributions have enhanced the scholarly conversation, and his astute teaching skills have motivated students to pursue intellectual brilliance. Under his direction, SMS Varanasi has been known for being a rigorous academic environment that develops the character and intelligence of future leaders.

Maestro of Management Education Prof. Sandeep Singh

Leading the academic journey at SMS Varanasi is Dr. Anil Kumar Sinha, a renowned figure in the field of management education. Dr. Sinha is a renowned professional with decades of experience, and he adds a lot of knowledge and understanding to his position as Director of SMS Varanasi. Dr. Sinha is a visionary leader who has demonstrated an unshakable dedication to educational innovation. Under his strategic stewardship, SMS Varanasi has become a leader in management education in India. His focus on global perspective, ethical leadership, and holistic development strikes a deep chord with students, molding them into responsible adults equipped to handle the challenges of today's complicated corporate environment.

Prof. Amitabh Pandey : Turning goals into Accomplishments

The coordinator of SMS Varanasi's MBA program and member of the Training & Placement Cell, Dr. Amitabh Pandey, is a seasoned scholar with a solid foundation in management. His unique combination of academic interests and professional expertise enhances the MBA program and guarantees that students get a well-rounded education. Because of his commitment to creating a vibrant learning environment, Dr. Pandey plays a significant role in molding SMS Varanasi's future business leaders. In a corporate environment that is changing quickly, Dr. Pandey is essential in determining its course and maintaining its applicability. He is renowned for being personable, offering mentorship, and being committed to creating an environment that is favorable for lhttps://smsvaranasi.com/earning for pupils.

Prof Pallavi Pathak : Championing Diversity and Inclusion

At SMS Varanasi, Prof Pallavi Pathak emerges as a driving force in the promotion of diversity and inclusion. In her capacity as the Women Cell Coordinator, Prof. Pathak directs programs meant to foster an environment that is encouraging and welcoming to every student. Her support of female empowerment and equality is a great fit with SMS Varanasi's mission to promote a respectful, dignified, and inclusive community. Prof. Pathak's unwavering dedication to advancing gender empowerment and sensitization opens the door to a more just and inclusive society where everyone has the chance to prosper.

Dr. Sanjay Saxena: Bridging Academia and Industry

At SMS Varanasi, Dr. Sanjay Saxena plays a key role in forging partnerships and collaborations by bridging the gap between academics and industry. In her role as the Corporate Resource Cell Coordinator, Dr. Saxena helps students connect with business, get internships, and find employment, connecting theory and practice and equipping them for the needs of the business world. His wide network and industry knowledge offer students priceless exposure and opportunity for hands-on learning, giving them the tools they need to succeed in their career aspirations.

To sum up, let's celebrate excellence!

One thing becomes very evident as we walk through SMS Varanasi's hallways under the bright lights of its faculty members: greatness is not only a goal, but a journey that is deeply embedded in the institution's culture. The faculty members at SMS Varanasi are the embodiment of excellence in education due to their constant dedication, scholarly prowess, and passion for teaching. In addition to being teachers, they also serve as mentors, role models, and transformational catalysts, influencing the lives of innumerable students and leaving a lasting legacy of leadership, integrity, and knowledge.

one thing becomes clear as one walks through the faculty hallways of SMS Varanasi: excellence is not only a goal but a way of life at this prestigious university. The professors mold the next generation of leaders by imparting integrity, creativity, and inclusivity through their knowledge, commitment, and enthusiasm. Every faculty member at SMS Varanasi not only teaches, but also serves as a friend, mentor, and advisor who helps students achieve their goals and mold their destinies.....Read More

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smsvaranasi · 7 months

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Unlocking Your Future with SMS College In Varanasi

At the heart of Varanasi lies the School of Management Sciences (SMS), a beacon of excellence in business education. As one of the best MBA colleges in Varanasi, SMS offers more than just a degree—it provides a pathway to success through comprehensive recruitment support. https://online.smsvaranasi.com/

Bridging the Gap: Recruitment Assistance

SMS Varanasi understands that landing the right job after your MBA is crucial. That's why it goes the extra mile to ensure that students are well-equipped for the competitive job market. From resume workshops to mock interviews, SMS prepares students to shine during recruitment processes.

Industry Connections: Gateway to Opportunities

Being part of SMS Varanasi means gaining access to a vast network of industry professionals and recruiters. Through guest lectures, industry visits, and networking events, students have ample opportunities to interact with potential employers, paving the way for internships and job placements.

Career Guidance: Nurturing Talent

The faculty and career counselors at SMS Varanasi provide personalized guidance to students, helping them identify their strengths, interests, and career goals. Whether it's exploring different career paths or preparing for interviews, students receive invaluable support every step of the way.

Success Stories: Alumni Impact

The success stories of SMS Varanasi alumni speak volumes about the college's commitment to shaping future business leaders. Alumni are making waves in diverse industries, thanks to the strong foundation and practical skills imparted by SMS.

Outcome: Your Gateway to Success

Choosing SMS Varanasi for your MBA isn't just about earning a degree; it's about unlocking a world of opportunities. With its focus on recruitment assistance and holistic career development, SMS equips students with the tools they need to thrive in today's dynamic business landscape.

If you want to enhance your marketability as a professional, increase the quality & quantity of job opportunities, and enjoy lucrative career options in the field of MBA, join SMS College MBA program!

#SMS VARANASI #College #MBA College #Varanasi

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digitalkarigarvns · 5 months

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Why Digital Marketing Agency For Education Industry Essential?

The education industry has been playing a major role for the development of specific countries. Just like other sectors, advertising through a digital marketing agency for education industry might attract a huge volume of students to the institutes, colleges, and schools.

Marketing turns important assent when a college needs to recruit new students. A professionally-designed digital marketing services for education sectors helps in developing unstoppable marketing strategies that enables you to stand out among your competitors in the educational field. This is extremely essential to be visible at the right time for your use.

Thousands of educational firms have understood the importance of digital marketing agency for education industry, now it’s your turn.

Benefits Of Using Digital Marketing Agency For Education Industry

Using the best digital marketing agency in Varanasi showcases various advantages of implementing unbeatable marketing strategies and tactics for educational sectors. Let’s deep dive into the benefits of using digital marketing for educational institutions for the educational industry.

Enhance Brand Awareness

One of the most effective way dealing with enhancing brand awareness is through online visibility and social media tactics. Multiple sources like Facebook, Instagram, Twitter, LinkedIn, etc have broad customers. They help you out to catch the attention of the customers by improving conversion rates and followers.

Plus, Social media marketing strategies especially designed for educational institutes display multiple methods to achieve higher leads, catch the customer’s attention, and improve brand image among the crowd.

Cost-Effective

Traditional VS Digital Marketing: Which one is affordable? Well, digital marketing is a more cost-effective investment than traditional marketing for educational institutes. Social Media marketing, mobile marketing, content marketing, RSS feeds, and others are added to the digital marketing services, which require low-investment for implementation.

So, by implementing these strategies through a digital marketing agency for education industry, you can establish a strong connection with a bigger audience at a low cost but with surprising benefits.

Accessible Tools

To measure the adequacy of digital marketing, there are multiple tools and devices to be used. Advertising with the type of consent-based marketing showcases easy-to-use educational organizations tracking or measuring the scalability of particular promotional efforts because the important data might be accessible.

Moreover, digital marketers make smooth, useable, and effective marketing tools or platforms convert into ultimate results. Adding digital marketing forms such as social networking sources (Twitter, Facebook, Google+, and others) boosts SMS marketing and provides a huge scale of focused audience.

Higher Conversion Rate

By hiring the best digital marketing agency for education industry, you can communicate with prospective users more effectively via social sites, messages, advanced ads, and other sources. The method accelerates your traffic which influences conversion rates.

One of the greatest benefits of using digital marketing is that it amazingly combine with the broad connections of all regions of the online marketplace and hence the chances of the lead conversion would be beneficial in digital marketing particularly for educational institutional centres.

Advertises Your Brand Image

Over the last decades, the purpose of choosing digital marketing services for educational purposes has been just because of the rising demand for the internet. As more data speed increases within your website, the chances are it skyrockets the information to spread quicker and easier.

Plus, instead of finding in newspaper, hundreds of parents look for the best schools or colleges that might be achieved simply through online. So, this is quite necessary to achieve extraordinary promoting services through digital marketing.

Through the digital marketing agency for education industry, you can enhance the positive impression of your school in front of people. Social media platforms are the perfect options for improving your brand identity. Here, your school can achieve a good opportunity for promoting through testimonials, feedbacks, statistics of the school itself.

Spreads True Information

The Internet has become a major source of gathering information for users. So, In the educational sector, people also want to go through complete information about the college, fees, location, module, syllabus, teachers, and more.

Providing in-depth information through the internet helps your potential audience to understand what you provide within your institute. The method boosts trustworthiness as you’re delivering insight to your users.

Strategies Of A Digital Marketing Agency For Education Industry

Let’s talk about some smart digital marketing strategies for educational institution:

Using Social Media Channels to Build Connection With Audience

With 4.89 billion Social media users worldwide, social media has captured 42% of the population one the planet. Facebook, Instagram, LinkedIn, Pinterest, Twitter, and Reddit are some most popular social media platforms, followed by Gen X, Gen Z, and baby boomers.

With the development in digitalization, social media channels have matured in the way of imagination, and they now provider several ways on how to use marketing tactics for educational purposes.

Social media platforms can be effective in creating a social media marketing (SMM) persona to connect with your target audience. The persona needs to mention general information such as education, gender, goals, primary values, and challenges. In this way, the digital marketing agency for education industry

will help yo to decide what content to create, and how to keep your social media persona attractive with experimented contents.

Adding Digital Promotional Within Marketing Budget

Marketing Services for the education field are quite an effective way, as worldwide digital advertising spending is predicted to reach over $700 billion by 2025.

Additionally, one of the biggest benefits of digital promotion instead of offline promotion is extremely precise targeting according to the demographics, engagements, interests, intent, etc. For instance, high-level educational marketing services involved in marketing for schools might target only graduate students who reside nearby areas and have shown interest in past related to services.

This targeting from the best digital marketing agency for education industry can leave positive impact on the click-through rate of promotion campaigns and other essential metrics.

Making a Mobile-Responsive Website With Optimized Landing Page

According to the research, the number of smartphone users is expected to reach 7.7 billion in 2027, meaning having a mobile responsive website for educational marketing with an optimized landing page can attract billions of users at a time.

A mobile-friendly website looks and feels smooth on mobile devices, which means that all the links and navigation symbols are clickable, the website should be responsive, and page loading times minimum of 2-3 seconds. The more your website’s loading speed fast, the chance the online population spends time on it.

In 2024, it is advisable to use AMP, a web-based framework, also known as website publishing technology designed by Google that deliver a simple idea to make web pages fast, smooth, and prioritized, convenient user-experience, and many more.

Encouraging Students to Drop Feedbacks

In the journey of learning the benefits of the digital marketing agency for education industry. This is the fact that 90 percent of consumers read online reviews before visiting a business location or paying charges for a service. Hence, online reviews are an integral part of all higher education marketing campaigns.

By making the review process easier, you can encourage students to drop online reviews for your educational facilities. Make it funny or educative, too! Avoid long forms as it force students to fill miles, instead, use a star-based rating and leave verbal reviews totally optional.

Creating Appealing Videos

A study indicates that well-designed marketing video content gives them a satisfied ROI, and it’s simple to review why. According to HubSpot, audiences invest 19 hours a week watching videos over the internet. Hence, online video content can be the best source to target a lot of potential viewers.

Video content with education concepts can be the most popular types of video content that transform existing services into entertaining and educative videos, as well as publish them on leading video-sharing platforms, including YouTube.

Moreover, video content must be available into different formats such as demo videos, brand or event videos, educational or how-to-tutorials, animated content, customer testimonials videos, seminars, explainer videos, picnic videos, VR videos and others.

Personalization with Educational Content Marketing

Educational apps, marketing content, videos, school, or any other forms of educational content get advantages from personalized efforts. A professional digital marketing agency for education industry enables personal reasons for the things they pick to learn, and they all learn in their own individual ways. All suitable marketing strategies are effectively work than ones that speak to the specific requirements, and personalities of students, tastes, or their families.

Digital Marketing offers all personalized marketing techniques, connecting students by discussing with them about their goals, or interests and displaying them courses they might be highly interested in.

Conclusion

The education industry has revolutionized with the best digital marketing trends in 2024. Digital Marketing techniques offered by digital marketing agency for education industry help the education institutes create brand awareness, higher conversion rates, Cost-effective strategies, measurable ROI, social media platforms, etc. However, all of these matters are quite challenging if they don’t handle by an experienced, qualified, and best digital marketing agency in Varanasi. A company with expert marketers can seriously help you to grow and easily connect with a large number of prospects uses.

#digitalmarketingforeducation #educationmarketing #marketingforcollege #digitalmarketingforcollege #digitalmarketingforinstitues #digitalmarketingforschools #schoolmarketingservcies #schoolmarketing

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divyaupasanain · 6 months

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Get close to the divine vibe via online puja services

In this COVID-19 pandemic period, it is not easy to visit temples regularly and perform rituals for worship. But, you will want to connect yourself to the divine vibe and receive blessings. This is where online Puja services in India becomesignificant, allowing people to connect with the god and the religious worship right from their homes. Many temples and puja platforms offer online puja facilities, such as homas, kathas and other religious rituals. Online pujas are performed by highly learned priests on your behalf and you will be given the recording of the puja along with spiritual benefits.

Why should you go for online puja services?

Choosing a reliable online Puja website and participating in religious ritual worship can bring you auspicious divine blessings. Book puja online and experience many advantages like:

Great convenience: Sheer convenience and flexibility are the major advantages that online pujas offer. Join the desired pujas and rituals from the comfort of your own home and on your own schedule. The priest will do the puja on your behalf at the respective temple or puja platform. Thus you will save a good amount of time and energyespecially if you are a busy working professional.

Online presence: You don’t need to be physically present at the puja location still you can receive all the spiritual benefits of a puja if it is done by a learned priest. Besides this, you can also watch the puja through the recorded video.

Prasadam: You will get the prasad and other holy offerings from the puja delivered to your address. Blessed Prasad will add to your spiritual satisfaction. Some puja platforms also assign priests to personally hand over the prasad to the respective person after the puja is performed.

Customization:Yes, you can customize online puja services for specific reasons like marriage, career, health and prosperity. Some puja platforms also offer customized details like offerings, hymns, etc. This way, you can make your online puja more meaningful and customized.

Affordable:Online puja in Varanasi or other preferred temples are affordable when compared to organizing an independent puja. It charges minimal travel expenses too. Some puja platforms also offer discounts and subscription packages for regular needs.

How to book puja online?

Booking pujas online is simple and hassle-free. Let’s learn the steps to follow:

First of all, you have to choose the puja from many puja services that include basic daily pujas to special pujas and rituals for special occasions. Visit the platform to learn more about the listings and choose a puja based on your needs and purpose.

Now provide the details like name, birth date, puja data, etc to help priests conduct pujas based on your profile and preferences. To perform rituals like homas, you can specify whether to include particular mantras and offerings.

Payment can be made online through different payment gateways. Prices for different pujas are precisely listed for each type and package. Once you made the payment, get a confirmation mail or SMS with the puja details.

Puja will be conducted on your behalf and send you the recording as well as the blessed prasad.

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aryan2023 · 6 months

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SCHOOL OF MANAGEMENT SCIENCES

Introduction to SMS Varanasi

At the heart of SMS Varanasi's philosophy lies its unwavering commitment to academic rigor and industry relevance.

The institute strives to offer programs that not only equip students with the necessary knowledge and skills but also instill in them a sense of purpose and ethical responsibility.

Through a dynamic curriculum, state-of-the-art infrastructure, and industry partnerships, SMS Varanasi ensures that its graduates are well-prepared to meet the challenges of the modern world.

In essence, SMS Varanasi is more than just an educational institution; it is a vibrant community dedicated to shaping the future of management education and empowering generations of leaders to lead with integrity, excellence, and purpose. As it continues to uphold its legacy of excellence, SMS Varanasi remains steadfast in its mission to inspire, innovate, and transform lives.

Best Placement College in Varanasi

Your Gateway to Career Success At SMS Varanasi, we believe in not just imparting knowledge but also in preparing our students for the real world.

With a stellar track record of placements in leading companies and organizations, we ensure that our graduates are equipped with the skills, knowledge, and confidence to excel in their chosen fields.

Our dedicated placement cell works tirelessly to connect students with top recruiters and secure lucrative job opportunities, making us the best placement college in Varanasi.

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Join the conversation now!"

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achronicleofstudentcampusp · 5 months

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WHAT TO DO AFTER CLASS 12TH COMMERCE? A GUIDE TO CHOOSING THE RIGHT COLLEGE MAJOR

Introduction :

It is crucial to pursue graduation programs after completing the 12th grade for a number of reasons. First of all, by providing students with a structured curriculum to enhance their comprehension of a variety of disciplines, these programs act as the cornerstone of higher education. In any field of study—arts, science, business, or technology—a graduate program offers the fundamental information required for pursuing higher education. These programs also give students industry-relevant knowledge and skills, which help them get ready for the workforce. Graduation programs also help students grow personally by guiding them in discovering their passions, refining their skills, and developing critical thinking skills.

Setting out on the adventure following Class 12th Every student's experience in commerce is crucial, and the choices they make now will determine how their future turns out. The change from high school to college is a big milestone that comes with a lot of options and possibilities. At SMS Varanasi, we acknowledge the significance of this turning point and serve as a guiding light for students attempting to navigate the business world and beyond.

Welcome to SMS Varanasi, where learning goes beyond the walls of the classroom and takes on the form of a fulfilling, growing, and exploratory experience. Located in India's cultural hub, SMS Varanasi provides more than simply top-notch education; it's a thriving community where students from all backgrounds join together to follow their passions and forge successful careers.

There are a plethora of chances at SMS Varanasi just waiting to be explored as you set off on your trip. Our extensive course selection accommodates a wide range of interests and professional goals, guaranteeing that each student finds their niche and succeeds in their chosen industry. Our curricula, which include business administration, computer applications, law, and media studies, are meant to give students the tools they need possessing the abilities, know-how, and self-assurance required to succeed in their specialized fields. The vibrant spirit of SMS Varanasi is sure to encourage you to dream big, aim high, and achieve your goals, whether you're a current student trying to make the most of your time here or a prospective student eager to start this adventure.

Come along on this journey with us, where each step you take will bring you one step closer to achieving your goals and dreams. Greetings from SMS Varanasi, the starting point of your extraordinary journey.

Exploring College Majors:

It's important to take your interests, talents, and career goals into account while selecting a college major. Since each student is unique, SMS Varanasi offers a broad selection of courses that are tailored to meet a variety of interests and objectives. We provide programs that are specifically designed to meet your needs, regardless of your areas of passion—business, commerce, law, media, or technology. A closer look at a few of the courses we provide and how they can impact your future are provided below :

UNDERGRADUATE PROGRAMS

MASTER PROGRAMS

MBA

BCA

MCA

BCOM

MCOM

BBA

MASS COMMUNICATION

BA LLB

“BCOM COURSE AT SCHOOL OF MANAGEMENT SCIENCES VARANASI”

1. Bachelor of Commerce (B.Com): Students who want to work in finance, accounting, or commerce often choose to pursue a B.Com degree. Our B.Com curriculum at SMS Varanasi includes a broad range of topics, such as business law, economics, financial accounting, and taxation. With an emphasis on hands-on learning and exposure to industry, students graduate with the abilities and know-how required to succeed in a variety of corporate professions.

JOB OPPORTUNITIES & SALARY PROSPECTS : A B.Com degree allows graduates to pursue a variety of job options in the business, tax, banking, auditing, and accounting sectors. For B.Com grads, entry-level pay normally ranges from ₹2.5 lakhs to ₹4.5 lakhs annually.

“BBA COURSE AT SCHOOL OF MANAGEMENT SCIENCES VARANASI”

2. Bachelor of Business Administration (BBA): Earning a BBA degree gives you a thorough understanding of management techniques, leadership abilities, and business principles. At SMS Varanasi, our BBA program focuses on subjects like finance, marketing, human resources, and entrepreneurship. Through industry engagements, internships, and case studies, students acquire practical experience and build the skills necessary to succeed in the cutthroat business world.

JOB OPPORTUNITIES & SALARY PROSPECTS : Graduates of BBA programs can pursue a variety of careers in marketing, operations, finance, human resources, business management, and entrepreneurship. BBA graduates can expect to start earning between ₹3 lakhs and ₹5 lakhs annually.

“MCOM COURSE AT SCHOOL OF MANAGEMENT SCIENCES VARANASI”

3. Master of Commerce (M.Com): Our M.Com program offers specialized coursework in subjects including corporate accounting, banking, and financial management for individuals looking to gain advanced understanding in commerce and finance. Using a combination of theoretical ideas Given useful applications, students have a thorough comprehension of intricate financial systems and procedures upon graduation, setting them up for successful employment prospects in the financial industry.

JOB OPPORTUNITIES & SALARY PROSPECTS : Graduates with an M.Com. can work in corporate sectors, banking, investment, accounting, taxation, and finance in advanced jobs. Salary ranges for entry-level positions are ₹3.5 lakhs to ₹6 lakhs annually. Senior-level positions can pay more than ₹10 lakhs annually with experience and expertise.

“MBA COURSE AT SCHOOL OF MANAGEMENT SCIENCES VARANASI”

4. Master of Business Administration (MBA): Because of its emphasis on strategic management, leadership development, and decision-making abilities, an MBA degree is highly valued in the business sector. Specialization options in areas like marketing, finance, human resources, and operations management are available in our MBA program at SMS Varanasi. Students who complete demanding coursework, industrial projects, and leadership seminars are equipped to assume leadership positions across a range of industries.

JOB OPPORTUNITIES & SALARY PROSPECTS : Numerous fields, including consulting, finance, marketing, operations, human resources, and entrepreneurship, offer a plethora of career prospects for recent MBA graduates. The highest paid professionals are those with MBA degrees; entry-level pay starts at ₹6 lakhs and goes up to ₹12 lakhs annually.

“BA (HONS) MASS COMMUNICATION COURSE AT SCHOOL OF MANAGEMENT SCIENCES VARANASI”

5. Bachelor of Arts in Mass Communication (BA Mass Comm): There are lots of interesting career options in digital media, journalism, public relations, and advertising within the discipline of mass communication. Students who complete our BA in Mass Communication are prepared. has real-world expertise in multimedia creation, writing, editing, and reporting. With access to cutting-edge media laboratories and knowledgeable instructors, students get practical experience and build a body of work that demonstrates their originality and aptitude.

JOB OPPORTUNITIES & SALARY PROSPECTS : Graduates of the BA in mass communication can work in digital media, filmmaking, public relations, radio, journalism, and content production. Graduates of BA Mass Communication can expect to start earning between ₹2.5 lakhs and ₹5 lakhs annually.

“BCA COURSE AT SCHOOL OF MANAGEMENT SCIENCES VARANASI”

7. Bachelor of Applications for Computers (BCA):

Being proficient with computer applications is crucial in today's technologically advanced world throughout sectors. A solid foundation in computer languages, software development, and IT management is offered by our BCA curriculum. Through practical assignments, coding contests, and industry partnerships, students acquire the technical know-how and analytical skills necessary to thrive in the fast-paced information technology sector.

JOB OPPORTUNITIES & SALARY PROSPECTS : Graduates of BCA programs can work in system administration, database management, programming, web development, software development, and IT consulting. BCA graduates can expect to start earning between ₹2.5 lakhs and ₹5 lakhs annually.

“MCA COURSE AT SCHOOL OF MANAGEMENT SCIENCES VARANASI”

8. Master of Computer Applications (MCA): Our MCA program offers specialized education in fields including software engineering, database management, and cloud computing for individuals wishing to improve their career in IT. Students can investigate cutting-edge technology and create novel answers to pressing issues by putting an emphasis on research and creativity. Students who have access to industry mentors and internship opportunities graduate prepared to thrive in the dynamic area of computer science.

JOB OPPORTUNITIES & SALARY PROSPECTS : Advanced employment prospects for MCA graduates are in network engineering, cybersecurity, database administration, systems analysis, software development, and IT management. Because of their greater training and experience, MCA graduates are paid more than BCA graduates. Salary ranges for entry-level positions are ₹4 lakhs to ₹8 lakhs annually.

“BA LLB COURSE AT SCHOOL OF MANAGEMENT SCIENCES LAW COLLEGE, VARANASI”

6. Bachelor of Arts in LLB (BA LLB): Our BA LLB curriculum provides a thorough understanding of legal principles, constitutional law, and jurisprudence for people who are passionate about law and justice. Students gain the ability to research legal topics, write legal papers, and argue for justice through a combination of classroom instruction and real-world experience. Students get practical experience through internships and moot court sessions, which equips them for jobs in legal research, advocacy, and law.

JOB OPPORTUNITIES & SALARY PROSPECTS : Graduates of the BA, LLB, and LLB programs can pursue professions as judges, legal researchers, corporate counsel, legal advisors, and attorneys. Lawyer pay varies greatly based on experience level, area of practice, employer, and expertise. For recent law grads, entry-level pay might range from ₹3 lakhs to ₹6 lakhs annually.

Looking into college majors is a thrilling adventure that enables you to identify your skills, interests, and professional goals. We at SMS Varanasi provide a wide variety of courses to meet the different interests and objectives of our students. Our experienced instructors, industry relationships, and state-of-the-art facilities ensure that you receive a top-notch education that prepares you for success in your chosen area, regardless of your interests in business, commerce, law, media, or technology. Come experience a life-changing educational journey with us at SMS Varanasi, which will help you on your way to a prosperous and satisfying future.

At SMS Varanasi, we support giving students the knowledge and skills they need to make wise choices for their academic and career paths. With our wide selection of college majors, there is something for everyone, regardless of your interest in a career in technology, business, or finance. Our world-class facilities, knowledgeable instructors, and curriculum that is relevant to the industry create the perfect setting for your career and personal development.....Read More

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sunaleisocial · 7 months

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Reducing pesticide use while increasing effectiveness

New Post has been published on https://sunalei.org/news/reducing-pesticide-use-while-increasing-effectiveness/

Reducing pesticide use while increasing effectiveness

Farming can be a low-margin, high-risk business, subject to weather and climate patterns, insect population cycles, and other unpredictable factors. Farmers need to be savvy managers of the many resources they deal, and chemical fertilizers and pesticides are among their major recurring expenses.

Despite the importance of these chemicals, a lack of technology that monitors and optimizes sprays has forced farmers to rely on personal experience and rules of thumb to decide how to apply these chemicals. As a result, these chemicals tend to be over-sprayed, leading to their runoff into waterways and buildup up in the soil.

That could change, thanks to a new approach of feedback-optimized spraying, invented by AgZen, an MIT spinout founded in 2020 by Professor Kripa Varanasi and Vishnu Jayaprakash SM ’19, PhD ’22.

Play video

AgZen has developed a system for farming that can monitor exactly how much of the sprayed chemicals adheres to plants, in real time, as the sprayer drives through a field. Built-in software running on a tablet shows the operator exactly how much of each leaf has been covered by the spray.

Over the past decade, AgZen’s founders have developed products and technologies to control the interactions of droplets and sprays with plant surfaces. The Boston-based venture-backed company launched a new commercial product in 2024 and is currently piloting another related product. Field tests of both have shown the products can help farmers spray more efficiently and effectively, using fewer chemicals overall.

“Worldwide, farms spend approximately $60 billion a year on pesticides. Our objective is to reduce the number of pesticides sprayed and lighten the financial burden on farms without sacrificing effective pest management,” Varanasi says.

Getting droplets to stick

While the world pesticide market is growing rapidly, a lot of the pesticides sprayed don’t reach their target. A significant portion bounces off the plant surfaces, lands on the ground, and becomes part of the runoff that flows to streams and rivers, often causing serious pollution. Some of these pesticides can be carried away by wind over very long distances.

“Drift, runoff, and poor application efficiency are well-known, longstanding problems in agriculture, but we can fix this by controlling and monitoring how sprayed droplets interact with leaves,” Varanasi says.

With support from MIT Tata Center and the Abdul Latif Jameel Water and Food Systems Lab, Varanasi and his team analyzed how droplets strike plant surfaces, and explored ways to increase application efficiency. This research led them to develop a novel system of nozzles that cloak droplets with compounds that enhance the retention of droplets on the leaves, a product they call EnhanceCoverage.

Field studies across regions — from Massachusetts to California to Italy and France —showed that this droplet-optimization system could allow farmers to cut the amount of chemicals needed by more than half because more of the sprayed substances would stick to the leaves.

Measuring coverage

However, in trying to bring this technology to market, the researchers faced a sticky problem: Nobody knew how well pesticide sprays were adhering to the plants in the first place, so how could AgZen say that the coverage was better with its new EnhanceCoverage system?

“I had grown up spraying with a backpack on a small farm in India, so I knew this was an issue,” Jayaprakash says. “When we spoke to growers, they told me how complicated spraying is when you’re on a large machine. Whenever you spray, there are so many things that can influence how effective your spray is. How fast do you drive the sprayer? What flow rate are you using for the chemicals? What chemical are you using? What’s the age of the plants, what’s the nozzle you’re using, what is the weather at the time? All these things influence agrochemical efficiency.”

Agricultural spraying essentially comes down to dissolving a chemical in water and then spraying droplets onto the plants. “But the interaction between a droplet and the leaf is complex,” Varanasi says. “We were coming in with ways to optimize that, but what the growers told us is, hey, we’ve never even really looked at that in the first place.”

Although farmers have been spraying agricultural chemicals on a large scale for about 80 years, they’ve “been forced to rely on general rules of thumb and pick all these interlinked parameters, based on what’s worked for them in the past. You pick a set of these parameters, you go spray, and you’re basically praying for outcomes in terms of how effective your pest control is,” Varanasi says.

Before AgZen could sell farmers on the new system to improve droplet coverage, the company had to invent a way to measure precisely how much spray was adhering to plants in real-time.

Comparing before and after

The system they came up with, which they tested extensively on farms across the country last year, involves a unit that can be bolted onto the spraying arm of virtually any sprayer. It carries two sensor stacks, one just ahead of the sprayer nozzles and one behind. Then, built-in software running on a tablet shows the operator exactly how much of each leaf has been covered by the spray. It also computes how much those droplets will spread out or evaporate, leading to a precise estimate of the final coverage.

“There’s a lot of physics that governs how droplets spread and evaporate, and this has been incorporated into software that a farmer can use,” Varanasi says. “We bring a lot of our expertise into understanding droplets on leaves. All these factors, like how temperature and humidity influence coverage, have always been nebulous in the spraying world. But now you have something that can be exact in determining how well your sprays are doing.”

“We’re not only measuring coverage, but then we recommend how to act,” says Jayaprakash, who is AgZen’s CEO. “With the information we collect in real-time and by using AI, RealCoverage tells operators how to optimize everything on their sprayer, from which nozzle to use, to how fast to drive, to how many gallons of spray is best for a particular chemical mix on a particular acre of a crop.”

The tool was developed to prove how much AgZen’s EnhanceCoverage nozzle system (which will be launched in 2025) improves coverage. But it turns out that monitoring and optimizing droplet coverage on leaves in real-time with this system can itself yield major improvements.

“We worked with large commercial farms last year in specialty and row crops,” Jayaprakash says. “When we saved our pilot customers up to 50 percent of their chemical cost at a large scale, they were very surprised.” He says the tool has reduced chemical costs and volume in fallow field burndowns, weed control in soybeans, defoliation in cotton, and fungicide and insecticide sprays in vegetables and fruits. Along with data from commercial farms, field trials conducted by three leading agricultural universities have also validated these results.

“Across the board, we were able to save between 30 and 50 percent on chemical costs and increase crop yields by enabling better pest control,” Jayaprakash says. “By focusing on the droplet-leaf interface, our product can help any foliage spray throughout the year, whereas most technological advancements in this space recently have been focused on reducing herbicide use alone.” The company now intends to lease the system across thousands of acres this year.

And these efficiency gains can lead to significant returns at scale, he emphasizes: In the U.S., farmers currently spend $16 billion a year on chemicals, to protect about $200 billion of crop yields.

The company launched its first product, the coverage optimization system called RealCoverage, this year, reaching a wide variety of farms with different crops and in different climates. “We’re going from proof-of-concept with pilots in large farms to a truly massive scale on a commercial basis with our lease-to-own program,” Jayaprakash says.

“We’ve also been tapped by the USDA to help them evaluate practices to minimize pesticides in watersheds,” Varanasi says, noting that RealCoverage can also be useful for regulators, chemical companies, and agricultural equipment manufacturers.

Once AgZen has proven the effectiveness of using coverage as a decision metric, and after the RealCoverage optimization system is widely in practice, the company will next roll out its second product, EnhanceCoverage, designed to maximize droplet adhesion. Because that system will require replacing all the nozzles on a sprayer, the researchers are doing pilots this year but will wait for a full rollout in 2025, after farmers have gained experience and confidence with their initial product.

“There is so much wastage,” Varanasi says. “Yet farmers must spray to protect crops, and there is a lot of environmental impact from this. So, after all this work over the years, learning about how droplets stick to surfaces and so on, now the culmination of it in all these products for me is amazing, to see all this come alive, to see that we’ll finally be able to solve the problem we set out to solve and help farmers.”

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jcmarchi · 7 months

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Reducing pesticide use while increasing effectiveness

New Post has been published on https://thedigitalinsider.com/reducing-pesticide-use-while-increasing-effectiveness/

Reducing pesticide use while increasing effectiveness

That could change, thanks to a new approach of feedback-optimized spraying, invented by AgZen, an MIT spinout founded in 2020 by Professor Kripa Varanasi and Vishnu Jayaprakash SM ’19, PhD ’22.

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Getting droplets to stick

Measuring coverage

Before AgZen could sell farmers on the new system to improve droplet coverage, the company had to invent a way to measure precisely how much spray was adhering to plants in real-time.

Comparing before and after

And these efficiency gains can lead to significant returns at scale, he emphasizes: In the U.S., farmers currently spend $16 billion a year on chemicals, to protect about $200 billion of crop yields.

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