#Pea Protein Market Size

[industrynewsupdates]

Pea Protein Market: Trends and Future Growth Prospects

The global pea protein market size is expected to reach USD 4.71 billion by 2030, expanding at a CAGR of 12.1% from 2024 to 2030, according to a new report by Grand View Research, Inc. 

The demand for pea protein is anticipated to be driven by several factors such as functional benefits, its suitability for individuals with food allergies and dietary restrictions, and growing preference for plant-based diets due to health and environmental concerns.

Pea protein is naturally free from common allergens such as dairy, soy, and gluten. This factor has contributed to its popularity among people with food allergies, sensitivities, or dietary restrictions. Additionally, pea protein is often non-genetically modified, which appeals to consumers seeking natural and clean-label products.

The increasing prevalence of health issues such as obesity and diabetes, particularly among younger generations, has resulted in a growing preference for vegan diets. Furthermore, animal rearing negatively impacts natural resources and contributes to global warming to some extent. Although this impact has not been precisely measured, it is widely acknowledged, and awareness of this factor has encouraged the adoption of a more plant-based diet, thus boosting the meat substitutes market. As a result, pea protein as a meat substitute is expected to become more prevalent during the forecast period due to its excellent texturing properties, which make it suitable for use in the production of meat products such as chicken, beef, lamb, and mutton.

Gather more insights about the market drivers, restrains and growth of the Pea Protein Market

Pea Protein Market Report Highlights

• Based on products, pea protein isolates dominated the market with a 49.9% share in 2022 owing to their high protein content, excellent amino acid profile, and versatile applications. Pea protein isolates are highly purified and contain a high concentration of protein, making them desirable for various industries such as food and beverage, sports nutrition, and dietary supplements

• Based on form, dry pea protein dominated the market with a revenue share of 67.3% in 2022 due to its versatility in applications, ease of storage and transportation, and the increasing demand for plant-based and vegan products

• Based on source, yellow split peas dominated the market with a revenue share of 76.8% in 2022 due to their wide availability, favorable nutritional & functional properties, mild flavor profile, and growing demand for plant-based protein alternatives

• Based on application, food & beverages dominated the market with a share of 39.6% in 2022, owing to the increasing demand for plant-based and vegan products, functional benefits in various food applications, and consumer preferences for allergen-friendly and sustainable ingredients

• The North America region dominated the market with a revenue share of 33.1% in 2023, due to strong food and beverage industry, and favorable government regulations promoting plant-based diets

Browse through Grand View Research's Nutraceuticals & Functional Foods Industry Research Reports.

• The global fish powder market size was valued at USD 9.10 billion in 2024 and is projected to grow at a CAGR of 6.5% from 2025 to 2030.

• The global mussel oil and powder market size was valued at USD 185.4 million in 2024 and is projected to grow at a CAGR of 8.0% from 2025 to 2030.

Pea Protein Market Segmentation

Grand View Research has segmented the global pea protein market based on product, form, source, application, and region:

Pea Protein Product Outlook (Revenue, USD Million, Metric Tons, 2018 - 2030)

• Isolates

• Concentrates

• Textured

• Hydrolysates

Pea Protein Form Outlook (Revenue, USD Million, Metric Tons, 2018 - 2030)

• Dry

• Wet

Pea Protein Source Outlook (Revenue, USD Million, Metric Tons, 2018 - 2030)

• Yellow Split Peas

• Others

Pea Protein Application Outlook (Revenue, USD Million, Metric Tons, 2018 - 2030)

• Food & Beverages

o Meat substitutes

o Bakery goods

o Dietary supplements

o Beverages

o Others

• Personal Care & Cosmetics

• Animal Feed

• Others

Pea Protein Regional Outlook (Revenue, USD Million, Metric Tons, 2018 - 2030)

• North America

o U.S

o Canada

o Mexico

• Europe

o UK

o Germany

o France

o Italy

o Spain

o Sweden

o Netherlands

• Asia Pacific

o China

o Japan

o India

o Australia & New Zealand

o South Korea

• Central & South America

o Brazil

o Argentina

• Middle East & Africa

o South Africa

Order a free sample PDF of the Pea Protein Market Intelligence Study, published by Grand View Research.

[foodandbeverages]

Pea Protein Market By Glorious Opportunities, Business Growth, Size, And Statistics Forecasts Up To 2032

According to the recent FMI report, the pea protein market size is anticipated to cross a value of US$ 204.5 Million in 2032. As per the pea protein market analysis report, currently, its net worth is around US$ 65 Million, and it is expected to grow at an impressive CAGR of 11.8% approximately between 2022 and 2032.

Over the past few years, consumption of a diet high in protein content has rapidly increased as a result of rising health consciousness among consumers globally. Consumers are driven to hunt for nutrients in packaged food products because of their increasingly hectic lifestyles creating a huge opportunity for all types of alternatives, including pew protein powder. The main factors driving the adoption of a pea protein-rich diet are the expanding fitness habits, especially among millennials, and the increased prevalence of chronic illnesses brought on by altered lifestyles. Growing consumer interest in sports nutrition products as a result of growing knowledge about bone and muscle health is also anticipated to drive the pea protein market expansion during the forecast years.

Pea Protein Market Size is Getting Fuelled by Customers' Conscientious Efforts to Eat Healthy: Future Market Insights, Inc.

The needs of customers that are shifting, and a growing focus on goods that are non-GMO, gluten-free, and hexane-free are anticipated to drive R&D in the pea protein market and drive its growth. The cost of the organic pea protein is largely influenced by the product’s production process, the characteristics of the created product, and the cost of obtaining numerous permits resulting in favorable opportunities for the new entrants.

Key Takeaways from the Pea Protein Market Study:

Pea protein isolate is the most popular product     type of this market sector making it the largest segment with a share of     more than 50% of total sales

In 2021, North America accounted for about 44% of     global revenue, dominating the pea protein industry worldwide.

The demand for the textured pea protein in meat     processing is expected to expand as a result of the existence of key meat     product companies in the U.S., including JBF, Tyson, National Foods, and     Cargill.

“In the upcoming years, the Asia Pacific pea protein market is anticipated to grow at the fastest rate due to the rising demand for functional food products that are fortified with nutrients.”—opines an expert at FMI.

Download  In-depth Report Sample@ https://www.futuremarketinsights.com/reports/sample/rep-gb-697 Competitive Landscape

US, France, Spain, U.K., and Germany, Italy are the major countries driving demand for Pea Protein Market. The name of some of the renowned pea protein market key players are Burcon Nutrascience, Roquette Freres,  The Scoular Company, DuPont, Cosucra Groupe Warcoing SA, Nutri-Pea Ltd., Shandong Jianyuan Group, Sotexpro SA, Ingredion, Inc., Axiom Foods, Inc., Fenchem Inc., and Martin & Pleasance.

Get Valuable Insights into Pea Protein Market

FMI, in its new offering, provides an unbiased analysis of Pea Protein  Market presenting historical demand data (2017-2022) and forecast statistics for the period from (2022-2032). The study divulges compelling insights on the demand for Pea Protein based on by Nature (Organic, Conventional), Product Type (Protein Concentrates, Protein Isolates, Textured Protein, Hydrolysed Protein), End Use (Food Processing, Animal Feed, Nutraceuticals, Sports Nutrition, Infant Nutrition, Cosmetic and Personal Care), by Region (North America, Latin America, Europe, East Asia, South Asia, Oceania, Middle East and Africa )

About the Food & Beverage Division at Future Market Insights

Expert analysis, actionable insights, and strategic recommendations – the food & beverage team at Future Market Insights helps clients from all over the globe with their unique business intelligence needs. With a repertoire of over 1,000 reports and 1 million+ data points, the team has analysed the food & beverage industry lucidly in 50+ countries for over a decade. The team provides end-to-end research and consulting services; reach out to explore how we can help.

Pea Protein Market by Category

By Nature:

Organic

Conventional

By Product Type:

Protein Concentrates

Protein Isolates

Textured Protein

Hydrolyzed Protein

By End Use:

 Meat Alternatives

 Bakery Products

 Confectionery

 Snacks & Cereals

 Meat-Based Products

 Functional Beverages

 Others

  Cattle

  Swine

  Poultry

 By Region:

North America

Latin America

Europe

East Asia

South Asia

Oceania

Middle East and Africa (MEA)

[futuretonext]

The Global Pea Protein Market is projected to grow at around 8% CAGR during the forecast period, i.e., 2022-27. The growth of the market is likely to be driven primarily by the mounting food requirements of the exponentially rising population globally, increasing consumer preference toward nutrient-rich food like pea protein for an active lifestyle, and an escalating number of vegan population inclining purely on plant-based food products. 

[mordorintelligencemarketresearch]

Pea Protein Industry in Europe Gains Momentum with Health and Sustainability Trends

Europe Pea Protein Market Overview

The Europe Pea Protein Market is projected to expand significantly over the next five years, fueled by increasing consumer interest in plant-based diets and sustainable food sources. The market, which is valued at USD 204.5 million in 2024, is expected to reach USD 317.60 million by 2029, reflecting a robust compound annual growth rate (CAGR) of 9.20% during the forecast period.

Pea protein, extracted from yellow peas, has gained popularity as a plant-based alternative to animal proteins. It is known for its nutritional benefits, being rich in amino acids, iron, and easily digestible protein. As consumers increasingly focus on health, wellness, and ethical consumption, the demand for pea protein is rising across Europe, particularly within the food, beverage, and nutraceutical sectors.

Key Trends in the Europe Pea Protein Market

Shift Toward Plant-Based Diets European consumers are progressively embracing plant-based lifestyles, whether for health reasons, environmental concerns, or animal welfare. The demand for protein alternatives has surged as more people turn to flexitarian, vegetarian, and vegan diets. Pea protein, with its functional and nutritional properties, fits perfectly into this growing trend.

Rising Demand for Clean Label Products Consumers are increasingly seeking clean-label food products—those that are natural, minimally processed, and free from artificial ingredients. Pea protein is seen as a clean, sustainable alternative to soy and whey proteins, appealing to health-conscious shoppers who prioritize transparency in their food choices.

Growth in Sports Nutrition The sports nutrition industry has shown a strong inclination toward plant-based protein sources, with pea protein emerging as a key ingredient in protein powders, bars, and supplements. Its digestibility and muscle recovery benefits make it a preferred choice for athletes and fitness enthusiasts looking for dairy-free options.

Sustainability Driving Innovation With growing awareness of environmental sustainability, the European food industry is exploring eco-friendly protein sources. Pea protein has a lower environmental impact compared to animal-based proteins, making it a sustainable alternative that aligns with Europe’s broader goals of reducing carbon footprints in the food sector.

Increased Investment in R&D Innovation in pea protein formulations is accelerating, with companies investing in research and development to improve texture, taste, and functionality. Advances in processing technologies are making pea protein more versatile and palatable, helping to expand its applications in a variety of food products, from plant-based meats to dairy alternatives.

Challenges in the Europe Pea Protein Market

Despite its strong growth potential, the Europe pea protein market faces several challenges. One significant hurdle is the higher production cost of pea protein compared to conventional animal proteins and other plant-based alternatives like soy. This can limit its affordability for consumers and reduce its competitive edge in price-sensitive markets.

Moreover, sensory issues such as taste and texture can be a barrier to consumer acceptance. Pea protein tends to have a somewhat earthy flavor, which can be difficult to mask in food products. However, ongoing advancements in food science are improving the sensory profile of pea protein, making it more appealing to a wider audience.

Lastly, the market is competitive, with other plant-based proteins such as soy, rice, and hemp vying for market share. To stay competitive, pea protein manufacturers need to focus on product differentiation and communicate its unique benefits effectively.

Conclusion

The Europe pea protein market is poised for significant growth, driven by rising demand for plant-based diets, sustainability, and clean-label products. While challenges such as higher production costs and sensory issues persist, ongoing innovations are improving the appeal of pea protein. With growing applications in food, beverages, and sports nutrition, pea protein is set to become a key player in Europe’s evolving plant-based protein market

[marketwire]

Pea Protein is extracted from seeds of the plant ‘Pisum sativum’ also known as Split Pea. The advantage of using pea protein is that it is a hypo allergen. Egg protein and wheat protein are slowly being replaced with Pea Protein because it being gluten free and rarely cause allergies to the consumer.

[blogaarti]

Organic Pea Protein Market is Anticipated to Reach US$52.2 Bn by 2029 From US$17.8 Bn 2021

Estimating a staggering 14.5% CAGR for global organic pea protein market through the end of 2029, Fairfield Market Research forecasts the market revenue to surpass the valuation of US$52.2 Bn by the end of forecast period. A new study of the company highlights that the market registered the revenue of around US$17.8 Bn in the year 2021 and is likely to benefit the most from sustained adoption of pea protein ingredient as a supplement across F&B industry. Rising consumer proclivity for organic products is further boosting the prospects of organic pea protein market. Proliferating popularity of plant-based protein is projected to bode well for the market, says the report.

 For More Industry Insights Read: https://www.fairfieldmarketresearch.com/report/organic-pea-protein-market

 Protein Isolates Gain Traction, Beverage Companies Record over Half the Total Demand

Protein isolates are expected to remain dominant over the other types. While isolates account for over 64% market value share, textures follow, further trailed by the concentrates. Soaring popularity of smoothies, and shakes has been bolstering demand for supplements like organic pea protein for nutrition enhancement. Several other F&B sectors will also generate notable demand for organic pea protein on the back of its hypoallergenic, and vegan attributes. However, the maximum demand will continue to come in from the beverages sector, says the report. Beverage manufacturing brands tend to account for more than 50% of total consumption, followed by the meat extender and analogue category. The latter also records more than 40% of total consumption in organic pea protein market.

 Europe Dominant, Asia Pacific Develops Lucrative Market

With around 25% share in the total market value, Europe is expected to lead the pack in global organic pea protein market. With North America, Europe represents a collective revenue share of over 50% and the trend will continue throughout the period of projection. The market here is estimated to thrive on account of the established markets of vegan, gluten-free, plant-based, and health foods and beverages, their widening shelf space across retail, and a sizeable consumer population showing preference for health foods and beverages. The report marks North America, and Asia Pacific as the next significant markets for organic pea protein sales. The approximately US$5 Bn market in Asia Pacific will especially propel with swelling nutraceuticals market.

 Report Synopsis

Some of the leading players that have been subject to competition analysis in global organic pea protein market report include Axiom Foods, Inc, Scoular Company, Ingredion Incorporated, Roquette Frères, Puris, Emsland Group, DuPont, A&B Ingredients, Glanbia plc, and FENCHEM. Meanwhile, the report also marks the fact that the flourishing non-GMO, and gluten-free trend waves are working to the advantage of organic pea protein sales. With an expanding consumer mass participating in the global sustainability drive and subsequently uphold vegan, and non-GMO products against their animal-sourced counterparts, the growth of organic pea protein market will continue to see an upswing. Despite of these estimations, the report also states that a measurably large consumer population continues to be sceptical about the nutritional profile, costs, texture, and taste of pea or other plant-based protein compared to the conventional protein sources. This will remain a longstanding challenge facing organic pea protein market.

 The key report inclusions are detailed market estimates and growth forecast that have been drawn from a thorough assessment of the organic pea protein market between 2022 and 2029, considering the market performance until 2021 as a base point. The report provides analysis of the market based on the type, form, application, and end user of organic pea protein, further followed by the regional examination. The report also sheds light on the most influential trends in industry, how has the COVID-19 pandemic impacted the overall performance of global organic pea protein market, and the competition analysis.

 Get Sample Copy of Report: https://www.fairfieldmarketresearch.com/report/organic-pea-protein-market/request-sample

 About Us

Fairfield Market Research is a UK-based market research provider. Fairfield offers a wide spectrum of services, ranging from customized reports to consulting solutions. With a strong European footprint, Fairfield operates globally and helps businesses navigate through business cycles, with quick responses and multi-pronged approaches. The company values an eye for insightful take on global matters, ably backed by a team of exceptionally experienced researchers. With a strong repository of syndicated market research reports that are continuously published & updated to ensure the ever-changing needs of customers are met with absolute promptness.

[gemsofgreece]

How to follow a Mediterranean Greek diet

The Mediterranean diet naturally expands throughout the coastal countries of South Europe, North Africa and the Middle East but there are some small differences between their cuisines. So here I am writing specifically about the Greek version of the Mediterranean diet, known for its delicious, natural flavours and its significant health benefits.

Eat daily:

Olive oil: the pillar, the liquid green gold of the Mediterranean Greek diet. Olive oil should be used ideally exclusively for all purposes. It's dressing salads, it's used in cooking and in fact it's traditionally what is used in frying too. Replace all types of oils, butter and margarine with olive oil even when making pastries. The only problem here is that outside of the Mediterranean basin olive oil can be pricey, however that's the foundation the diet is based on. If you are interested in following the traditional Greek diet for taste or health purposes, it is good to really incorporate olive oil in your daily cooking. If it’s not possible to afford buying olive oil all the time (although you could balance it out by not buying other oils and butter), a non-Greek-typical but equivalent alternative could be avocado oil. However, I doubt avocado oil or any other oil can remotely compare to olive oil in health properties, taste or in any other positive quality 🫒

Vinegar: Just like olive oil, vinegar is a very important ingredient and is also used in natural remedies However, it can hurt a sensitive GI tract if consumed in large portions. A little bit of it added to meals frequently is very healthy. Apple cider vinegar is also very loved and used in salads often 🍇

Vegetables: no portion can be too much (wild greens, garlic, onions, cauliflowers, cucumbers, eggplants, beets, peppers, spinach, artichokes, zucchini, peas, lettuce, the list never ends). Tomatoes and broccoli are recent additions to the Greek diet however they were integrated perfectly to the Greek cuisine. In general, all vegetables can be enjoyed freely with some moderation in the potatoes, especially when fried 🥗

Fruits: grapes, berries, apples, melons, cherries, figs, prunes, sour cherries, peaches, pomegranates are the most historically loved fruits in the Greek diet. Since the middle ages citruses like the orange, the lemon and the mandarin are more and more loved. Greeks nowadays use lemon almost more than vinegar and both have become integral components of the Greek diet. Obviously, tropical fruits like, say, banana, mango, grapefruit are not present in the traditional Greek diet, however all fruits are good fruits and you can enjoy them freely 🍎

Legumes. Eat freely to the tolerance of your body. Legumes can be too heavy for some GI tracts. Legumes are a great source of protein and fibre. Choose brown lentils, white beans, fava beans, chickpeas, giant beans and black eyed peas the most 🫘

Nuts, seeds: almonds, walnuts, sunflower seeds, peanuts etc. Eat as much as your body can take, because everybody is different 🥜

Mushrooms: mushroom it up! A great healthy way to have them is grilled with herbs and plain or apple cider vinegar dressing 🍄‍🟫

Whole grains: this is the traditional way to eat grains. Brown bread, oats, whole wheat pasta 🌾

Fish and seafood: find and eat them fresh. Instead of buying them deep frozen from the big markets, find local fish stores if your place is coastal and has them. Eat both large but especially small and medium sized fish. Some fish like salmon and tuna should ideally not be consumed daily due to their high levels of mercury and fats 🐟🎣🍤

Herbs and spices. Feel free to use as much as you want however if you are interested also in the flavours of the Greek diet besides the health benefits, a tip is that Greek dishes do not contain extremely hot spices 🌿

Water: A lot of water daily and, mind you, plain clear mineral water. No flavoured water, definitely not sparkling water and ideally no other liquids in place of the water. I mean, sure you can have liquids but you should ALSO have plain water 💧

Eat a few times per week:

Poultry: Poultry and lean meats entered the Greek cuisine mostly after the Middle Ages however they are nowadays enjoyed as part of the Greek Mediterranean diet because they are tasty and healthier than other types of meat. Chicken has become especially popular in the Greek cuisine. Other birds are the pheasant, the quail, the turkey and more sparsely the duck 🍗

Eggs: eggs are healthy and should be consumed a few times per week but not daily because they can cause a rise in cholesterol levels 🥚

Dairy: Greeks LOVE dairy products, especially the various types of cheese, however they are often irritating to the GI tract and they are linked with rises in the level of inflammation in the body. This is why you should ideally limit them to a few times per week. One exception is the yoghurt, which is fermented and can be perhaps consumed more frequently due to its beneficial properties. Important note: if you want to follow the Greek diet, you should ideally opt for milk and other dairy products from goats and sheep! Cow milk is not traditionally used in the Greek cuisine often and sheep and goat milk are significantly healthier and more nutritious. The only drawback is the stronger smell, however if you can get past that, it is strongly advised to switch to those instead of cow milk. Another note: what is known as “Greek yoghurt” in western countries is not in fact a true Greek yoghurt. What you call Greek yoghurt is to us simply a strained yoghurt, a yoghurt from which the whey has been removed. Sometimes in western markets (and in Greek “modern” dessert yoghurt products) butterfat and powdermilk is added to them and they are mostly made of cow’s milk. Again, a traditional Greek yoghurt is made of sheep, goat milk or a mix of both and is unstrained. It also has a trademark thickened skin on its top (dunno if this is the actual term lol) which is in fact the part of the yoghurt that contains the most nutrients and personally it’s the tastiest part of the yoghurt but apparently it is not for everyone. As an example, a study showed that an unstrained sheep yoghurt has more protein, more omega-3 fatty acids and minerals yet fewer calories and fats than a strained cow yoghurt 🍦🧀

Wine: in small portions, like a small glass up to a few times per week and always in combination with your meal. You don’t drink it to get hammered, you drink it for the health benefits it has in very moderate quantities and for the reasonable mild euphoria it causes before it becomes harmful. The GI tract is linked to the brain and is detrimentally influenced by negative emotions. This is why it is important to try to be in a good mood, relaxed and peaceful when you sit down to eat. A sip of wine now and then can be good for that 🍷

Eat once per week or ideally less:

Red meat like pork or beef. In fact, beef should be the one most avoided not only because it is indeed the rarest of the common meats used in traditional Greek cuisine but also because you can’t separate the fat from the meat as easily as with pork. To follow the Greek style in a healthy way opt for goat, then lamb or pork and make beef your most occasional meat dish 🥩

Processed meats should be eaten rarely. If you are in a mood for it though, opt for Greek style sausages with herbs in or bacon at most. Cured meats like ham are better to be avoided but turkey is the healthiest of them. They are not a part of a traditional Greek cuisine though.

Refined grains can be enjoyed weekly but should not replace whole grains

Pastries. What’s new, pastries are not ideal for health. However, if you are yearning for something sweet, if you want to keep it healthy as much as possible in the “Greek way”, opt for desserts made of healthy ingredients like honey, nuts, olive oil and fruits. Chocolate came to Greece in the 19th century, however it has become an integral part of confectionery since then. Opt ideally for dark chocolate, combined with nuts or fruits such as oranges and prunes. Greeks especially love chocolate combined with nuts.

Soft and sugary drinks. Avoid them overall, especially the processed products in the markets. If you need a sweet drink really bad, you can keep it traditional by making your own sweet lemonade, sour cherry, pomegranate etc drink at home. You could also enjoy small quantities of lemon or mastic liquors which are good for digestion.

BONUS TIPS & PHILOSOPHY:

Try to find mastic if it’s available where you live. The mastic is a resin produced from the mastic tree, a species endemic to the Greek island of Chios and a small part of the opposite coast of Turkey. It has numerous beneficial properties, especially for digestion and gut health, and it combines them with a very pleasant fresh and sweet flavour. You can find it in gums that boost digestion, in drinks, in pastries and even in non-edible products like toothpastes. Learn about it and give it a try, no matter if you are interested in following Greek diet or not.

Greek cuisine does not go berserk on as many ingredients as possible (however Greeks typically add more ingredients than, say, Italians and perhaps fewer than the Middle Easterners). Don’t worry about adding as many foods and nutrients in one single dish. The most important thing in Greek cuisine philosophy is to pick the finest ingredients. Avoid deep frozen or precooked and processed ingredients. Pick whole fruits and vegetables from your local small grocery store. For example, don’t buy a watermelon slice in a zelatin bag from the supermarket. Take the whole freaking watermelon home. You heard me right. It’s heavy, yes, but you would be surprised how much tastier and healthier it is this way. Go to the butcher for meat. Go to the specific cheese shop for cheese. Go to the fisherman for fish and seafood. Go to the pastry shop and get a nice dessert instead of buying candies from the market.

Remember that in moderation you can eat most of the foods you desire, especially if they are not processed foods. There is nothing about the Greek diet that is restrictive in terms of its philosophy - historically the intake of various foods was regulated only based on availability and price. There are no foods you should limit due to any perception of them being “bad” and you should never feel guilty the moment you are actually having the food. Just work slowly and progressively by building gradual appreciation for healthy foods and prize less nutritious foods as occasional taste bud rewards.

As said above, a good mood is crucial when you sit down to eat. In the history of the Greek society this translated into eating with friends and / or family, maybe with the occasional sip of wine, ideally in a pleasant environment and always taking your time with your food. If some of these are less feasible than others, try alternatively to improve the setting in which you eat, to eat in an environment that calms you down. Schedule your meal so that you won’t eat in anxiety or hurry, if this is possible. Think of pleasant memories and feel grateful for your food. Cheers! Or, you know, εις υγείαν!

[dailyanarchistposts]

People

Hunger Has Natural Causes, Right?

Despite the fact that the world produces 1.5 times as much food as is needed to feed the human population, starvation and famine are endemic to modern capitalism. 900 million people die from starvation each year, but there is no global shortage of land to grow food. The UN estimates that there is enough land to feed a world population of 14 billion people. But what is it being used for? As in the ‘developed’ North, large landowners control the vast majority of land. In 83 countries, 3% of farmers control 79% of farmland, much of it left unused in order to maintain profits. Big Food made over $7bn profit from the South in 1990, and probably far more through transfer payments. It uses its economic power to force down the prices of rice, coffee, sugar, cocoa and cotton. Average prices in 1989 were 20% down on those of 1980. This led to an increase in foreign debt for Southern countries, with consequent increased economic hardship for the poor majority (higher taxes, inflation, etc.). Brazil has an area of farmland the size of India left uncultivated while 20 million rural poor are landless; the richest 1% owns 15 times as much land as the poorest 56% of Brazilian farmers. In Guatemala, 2% of landowners own 66% of the land. In the Philippines agribusiness producing sugar, cotton and pineapples for export has pushed 12 million peasants into the lowland forests.

Drought in Africa is part of a millennia-long cycle that human societies adapted to. It is cash crop exploitation, the market economy and taxation that produce starvation, not drought. During the 1970s, when famines first began to be reported regularly, ships that brought relief supplies to the port of Dakar left carrying peanuts, cotton, vegetables, and meat. In Bangladesh, often cited as the model for the Malthusian argument, 90% of the land is worked by sharecroppers and labourers. Many starved after the 1974 floods, while hoarders held on to four million tons of rice. In the mid-80’s severe famines occurred in the Sahel countries of Burkina Faso, Mali, Niger, Senegal and Chad yet during the same period record harvests of cotton were exported to the industrial centres of the world.

Cash crops go to feed the global supermarket, yielding higher profits for international capital and accelerating global industrialisation. Mexican soil and labour supplies almost 70% of the US market for much winter and early spring vegetables. The result is that agriculture for local consumption is squeezed out and the prices of staple foods rise. Up to 50% of total meat production in Central America is exported, mainly to North America. The “Green Revolution” of the 1970s and 1980s, that the ruling class said would feed the hungry, has in fact only supplied the global supermarket. The same will certainly be true of the ‘wonder crops’ of the GM revolution. The corporate claims that GM and industrial food production in general will ‘feed the world’ are straightforward lies. The maize/soya/ animal product system they are pushing so heavily is not a rational way to produce food — an acre of cereal is estimated to produce 5 times as much protein as one devoted to meat production, an acre of legumes (beans, peas, lentils) 10 times as much and an acre of leafy vegetables 15 times as much.

[sb-group-nepal]

Making Organic Chicken Feed

A solid, well-balanced feed is necessary to grow healthy and big chickens. Although the readily available chicken feeds are simple fixes, are they enough for your poultry?

The commonly available chicken feed has been nutritionally calculated. But when it concerns business, one cannot rely on packaged goods.

In addition, the idea of the “green revolution” has encouraged people to produce their feed from all-natural products.

You may produce your chicken feed on your farm using only organic material. There are generally four different types of chicken feed.

These varieties include mashes, crumbles, pellets, and whole grains.

The chickens on a farm are fed avariety of feeds.

Do you intend to use organic feed to feed your flocks of chickens?

Continue reading the post to discover how to make organic chicken.

Required Ingredients

Chickens need a diet that is balanced nutritionally, with an appropriate amount of lipids,proteins, minerals, vitamins, and carbohydrates, just like humans need.

Additionally, fresh water is a crucial component of the diet in chicken feed.

You should check the water needed every two hours because chickens drink twice as much water as they feed.

In addition, individuals frequently overlook the additional nutritional components of vitamins and minerals in chicken feed.

The age of the chicken is a key consideration when creating the chicken feed.

Different types of feed are required for poultry at different developmental stages.

Similarly, adult chickens that lay eggs require a significant amount of calcium in their diet.

To improve food digestion and strengthen the chicken’s immune system, additional nutrients, such as oregano, cayenne, and probiotics, are added.

Making Organic Chicken Feed: The Process

Feeding your chickens organic chicken feed is safer and more nutrient-dense.

While creating your blend, you must pay special attention to the macronutrients and micronutrients.

Another crucial aspect to take into account while grinding one’s own organic chicken feed is food texture.

Chicken food’s textures

1. Mash

Like newborn babies, the newly hatched chicks’ digestive systems are still developing.

Furthermore, the chicks’ beaks are still growing.

Thus, they are unable to consume the coarse feed.

As a result, the meal for the young chickens begins as a mash and has a consistency akin to potting soil.

Starter feed is another name for the food intended for young chicks. It is high in protein to suit their nutritional needs.

This feed is given to the baby from birth to 8 to 12 weeks.

2. Crumble

The size and texture of crumbles are a little bit larger and more gritty than mash, similar to granola.

By the chicken’s 12 weeks of age, this is often fed.

Chicken breeders frequently use crumbles as a mediator diet to switch between mash and pellets.

The chick is fed until it begins to lay eggs for the layers.

3. Pellets

The chicken is fed pellets made of entire grains once it has reached adulthood and maturity. Only chicken that has reached an age of at least 18 weeks is best suited for this food texture.

These feeds are more extensive and more challenging to digest. The pellets are in good shape, making them simple to store and giving them to backyard poultry.

Making Organic Chicken Feed: The Step-by-Step Process

Making organic chicken feed at home can be time-consuming and labor-intensive. The steps involved are as follows:

Gather the necessary items, such as corn, fish meal, peas, oatmeal, kelp, and aragonite. All kinds of essential nutrients must be present in the elements.

Obtain a reliable supply of vitamins and minerals. You can also choose the readily accessible vitamin and mineral combination on the market.

Dry off and wash all the organic raw ingredients. Now crush those components in a spotless mixer grinder.

In an enormous container, combine the components in an appropriate ratio for the age group. The growing chicken needs to be fed more proteins than carbohydrates.

Feed mixture created from organic ingredients. Due to their distinct growing requirements and weak digestive systems, extremely young chicks may not be acceptable for the recipe above.

Follow these steps to create an organic feed for young chickens:

Incorporate at least 22% protein into the feed composition.

To mix and mash the meal before giving it to the chicks, grind it into a fine powder.

Brewer’s yeast, sunflower oil, and other mineral mixtures are available for use as chicken feed.

For young chicks, water is a crucial component of their diet.

Despite being wholesome and risk-free, homemade organic chicken feed has several drawbacks. These are a few of the penalties:

It can be challenging to search for each item in lesser quantities.

Making the feed is a highly time-consuming and laborious task.

These DIY feeds are not subject to quality inspection. As a result, it is impossible to know whether the meal contains all nutritional benefits of the chicken feed.

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The Protein Bars Market is projected to grow from USD 8955 million in 2024 to an estimated USD 19336 million by 2032, with a compound annual growth rate (CAGR) of 10.1% from 2024 to 2032. The global protein bars market has experienced exponential growth in recent years, driven by shifting consumer preferences, rising health awareness, and the growing popularity of fitness lifestyles. These convenient, nutrient-packed snacks have transcended their niche appeal among athletes to become a staple for busy professionals, health-conscious individuals, and anyone seeking a quick, nutritious meal replacement.

Browse the full report  https://www.credenceresearch.com/report/protein-bars-market

Market Overview

Protein bars are formulated to provide a balance of macronutrients, with a focus on high protein content to support muscle repair, recovery, and overall nutrition. Traditionally consumed by bodybuilders and fitness enthusiasts, these bars have now captured the mainstream market due to their convenience and ability to cater to various dietary preferences, such as keto, vegan, and gluten-free.

According to recent market reports, the global protein bars market was valued at approximately USD 4 billion in 2023 and is projected to grow at a compound annual growth rate (CAGR) of around 6-7% from 2024 to 2030. This growth is attributed to factors such as urbanization, busy lifestyles, and increasing awareness of the benefits of protein-rich diets.

Key Drivers of Growth

1. Health and Wellness Trends

As more consumers prioritize health and wellness, protein bars have become a go-to snack. These bars provide an easy way to increase protein intake without preparing elaborate meals, aligning with the dietary habits of fitness enthusiasts and those pursuing weight management goals.

2. Demand for Convenient Nutrition

The fast-paced modern lifestyle has created a demand for on-the-go meal options. Protein bars, offering convenience and portability, meet this need perfectly. They serve as a meal replacement or a quick snack, catering to professionals, students, and travelers.

3. Diverse Product Offerings

The market has expanded its appeal by catering to specific dietary needs. Protein bars now come in vegan, gluten-free, organic, and non-GMO options, attracting a broader consumer base. Additionally, flavor innovations such as chocolate almond, salted caramel, and mixed berries have enhanced their popularity.

4. Rising Fitness Trends

The global fitness industry has grown significantly, with increased participation in gyms, yoga, and sports activities. This trend has fueled the demand for protein bars as a post-workout recovery option.

Challenges in the Protein Bars Market

1. High Competition

The protein bars market is highly competitive, with both established players and new entrants vying for market share. Companies must continuously innovate to differentiate their products and maintain consumer interest.

2. Concerns About Sugar and Additives

While marketed as a health product, some protein bars contain high levels of sugar, artificial flavors, and preservatives. Health-conscious consumers are increasingly scrutinizing ingredient labels, prompting manufacturers to adopt cleaner formulations.

3. Price Sensitivity

Premium protein bars can be expensive, which might deter price-sensitive consumers. Companies need to balance quality with affordability to capture a larger audience.

Emerging Trends

1. Focus on Plant-Based Proteins

The rise of plant-based diets has led to an increase in demand for vegan protein bars made from pea protein, soy protein, and other plant-based sources. This trend is expected to continue as more consumers embrace sustainable and cruelty-free food choices.

2. Functional and Specialty Bars

Manufacturers are introducing functional protein bars that target specific health benefits, such as improved digestion, enhanced energy, or mental focus. These bars often include ingredients like probiotics, adaptogens, and superfoods.

3. Sustainability in Packaging

Consumers are increasingly valuing eco-friendly practices. Brands are adopting sustainable packaging materials to reduce environmental impact and appeal to environmentally conscious buyers.

4. E-commerce Growth

Online retail channels have become a significant driver for the protein bars market. Digital platforms allow consumers to explore a wide variety of options, compare prices, and make informed purchasing decisions.

Future Prospects

The protein bars market is poised for robust growth as health and wellness trends gain traction globally. Innovations in ingredients, formulations, and packaging will continue to shape the industry, while the rise of direct-to-consumer brands will enhance accessibility. Furthermore, emerging markets in Asia-Pacific and Latin America offer untapped opportunities for growth.

However, companies must address challenges such as regulatory compliance, ingredient transparency, and price competitiveness to thrive in this evolving market. By staying attuned to consumer demands and preferences, the protein bars industry can sustain its growth trajectory in the coming years.

Key Player Analysis:

Clif Bar & Company

General Mills (Nature Valley)

GNC (General Nutrition Corporation)

Kellogg Company (RXBAR)

Larabar (General Mills)

MusclePharm

Orgain

PowerBar

Quest Nutrition

ThinkThin (Think Products)

Segmentation:

By Product  

Cereal/Granola Bars

Protein Bars

Energy Bars/ Meal Replacements Bars

Fruits & Nuts Bars

Others

By Source

Plant-Based

Animal-Based

By Category  

Gluten-free

Conventional

By Distribution Chanel  

Hypermarkets/Supermarkets

Specialty Stores

Online Retail

Others

By Region

North America

U.S.

Canada

Mexico

Europe

Germany

France

U.K.

Italy

Spain

Rest of Europe

Asia Pacific

China

Japan

India

South Korea

South-east Asia

Rest of Asia Pacific

Latin America

Brazil

Argentina

Rest of Latin America

Middle East & Africa

GCC Countries

South Africa

Rest of the Middle East and Africa

Browse the full report  https://www.credenceresearch.com/report/protein-bars-market

Contact:

Credence Research

Please contact us at +91 6232 49 3207

Email: sales@credenceresearch.com

Website: www.credenceresearch.com

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Protein Ingredients Industry Share and Specification forecast To 2030

The global protein ingredients market was valued at USD 77.69 billion in 2022 and is expected to grow at a revenue-based compound annual growth rate (CAGR) of 5.8% from 2023 to 2030. This steady growth is driven by rising demand for a variety of food products such as margarine, cold cuts, bakery items, spreads, yogurt, and milk sausages that use protein ingredients. Increased consumption of these protein-rich foods among health-conscious and elderly consumers is further fueling the market. The growing interest in these products stems not only from their nutritional benefits but also from specific functional properties, such as satiety, muscle repair, weight loss, and energy balance. These functions are made possible by innovative protein formulations containing diverse amino acid profiles, which present vast growth opportunities for the market.

The market has also experienced a notable rise in demand for animal-based protein products. In the U.S., demand for animal-derived protein is especially strong and is expected to continue growing in the near future. Companies that produce and distribute these products have undertaken supply chain initiatives to ensure a steady and reliable distribution network, supporting sustained market growth.

Gather more insights about the market drivers, restrains and growth of the Protein Ingredients Market

Plant-based protein ingredients, derived from crops like soy, canola, wheat, and pea, are also seeing significant demand. Soy protein, in particular, leads the plant-based category and is anticipated to grow rapidly over the forecast period. The Food and Drug Administration (FDA) has even approved a health claim that suggests soy protein, when consumed daily in four servings, can lower LDL cholesterol levels by around 10%. This endorsement has further boosted soy protein’s popularity as a health-supportive ingredient.

In addition to soy protein’s growth, technological advancements and innovative production methods are further propelling market expansion. Protein ingredients are now applied across diverse products, such as isolates, which have high dispersibility and fine particle size, making them ideal for dairy applications. Growing consumer awareness of health benefits associated with protein ingredients has been a major growth driver for the market in recent years and is likely to continue this trajectory.

Application Segmentation Insights:

In terms of applications, the food and beverage segment led the market in 2022, capturing a 39.21% revenue share, and it is expected to retain this leading position over the forecast period. Whey protein ingredients, for instance, are an affordable source of protein and are widely used in the bakery and confectionery sectors. Recent advancements in process design and technology have refined whey products, resulting in higher quality variations like demineralized whey, Whey Protein Isolates (WPIs), and Whey Protein Concentrates (WPCs). These improvements have enabled greater use of protein ingredients in various functional food products, making them nutrient-dense options for consumers.

Animal feed is another key application area projected to grow rapidly, with an estimated CAGR of 6.3% by revenue over the forecast period. The animal feed industry is focusing on reducing environmental impact, which has increased interest in alternative proteins for feed products. The need to improve animal feed formulations with high-protein content, particularly with non-GMO sources, is becoming a priority.

Traditional protein sources for animal feed, such as soybean meal and fishmeal, have become more expensive due to rising demand, limited availability, and environmental concerns. This shift has led to an increased interest in alternative protein sources like insect meal, algae, and single-cell proteins, which are generally more sustainable and cost-effective. By using these alternative proteins, the animal feed industry aims to meet nutritional needs while reducing dependency on conventional, high-cost protein sources, thereby enhancing the sector’s overall sustainability and cost-efficiency.

Order a free sample PDF of the Protein Ingredients Market Intelligence Study, published by Grand View Research.

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Global Pea Protein Isolate Market - Forecast 2022 - 2027

Year End Discount: Flat 1000$ off on any Market Report, Enter Code : "FLAT1000" on Checkout

Global Pea Protein Isolate Market Overview

The Global Pea Protein Isolate Market size is estimated to reach $1,159 million by 2027. Furthermore, it is poised to grow at a CAGR of 8.9% over the forecast period of 2022-2027. Pea Protein isolates are processed, as split yellow peas typically grow in North America and Europe, the process would remove the outer shell, and then it would be milled into flour. After which, other ingredients such as fiber and starch are separated through chemical processes. Ultimately, pea protein would be distilled into a white precipitate, known as protein powder. Hydrolysed protein powder is also used, and is a solution derived from the hydrolysis of protein into components of amino acids and peptides. Pea protein isolates have all the necessary amino acids- or the BCAAs which are extremely useful in bodybuilding as a protein supplement. Furthermore, since it is a plant-based protein it is gluten-free and lactose-free, which allows for greater market penetration. The nutritional profile of pea protein isolates to maintain satiety for a longer period of time along with the presence of BCAA have been identified as the key drivers for the Global Pea Protein Isolate Industry for the projected period of 2022-2027.

Global Pea Protein Isolate Market Report Coverage

The report: “Global Pea Protein Isolate Forecast (2022-2027)”, by Industry ARC, covers an in-depth analysis of the following segments of the Global Pea Protein Isolate Market.

By Application: Nutrition and Health Supplements, Alternate Meat Products, Infant Formulas, Cereals & Snacks, Beverages, and Others.

By Distribution Channel: Offline platforms and Online platforms.

By Geography: North America (U.S., Canada, and Mexico), Europe (Germany, UK, France, Italy, Spain, Russia, and Rest of Europe), Asia-Pacific (China, India, Japan, South Korea, Australia & New Zealand, and Rest of Asia-Pacific), South America (Brazil, Argentina, Chile, Colombia and Rest of South America) and Rest of World (the Middle East and Africa).

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Key Takeaways

Geographically, North America’s global pea protein isolate held a dominant market share in the year 2021. It is owing to the widespread demand catered from the various countries such as USA and Canada. Additionally, the trend for veganism has been highly adopted in the regions of the west, which will particularly help the market growth.

The nutritional profile of pea protein isolates to maintain satiety for a longer period of time along with the presence of BCAA has been a key market driver. However, close competition from other vegan-based protein isolates presents itself as a unique challenge.

A detailed analysis of strengths, weaknesses, opportunities, and threats will be provided in the Global Pea Protein Market Report.

Global Pea Protein Isolate Market Segment Analysis- By Application

The global pea protein isolate market based on the application can be further segmented into Nutrition and Health Supplements, Alternate Meat Products, Infant Formulas, Cereals & Snacks, Beverages, and Others. Nutrition and Health Supplements held a dominant market share in the year 2021. It is owing to the heightened awareness pertaining to the availability of plant-based isolates. Pea protein provides up to 21 grams of protein per quarter cup of serving which allows for ready usage for bodybuilders. The number of bodybuilders or those who follow a strict regimen is growing every day. Primarily, it is owing to higher social media traction and the number of influencers being reached to support brand advertising. For example, My Protein, whose product portfolio includes pea protein isolates has adopted a social media influencer/ vlogger Gaurav Taneja with a reach of more than 10 crores to actively publicize my protein products in his daily vlogs and how he attributes/ emphasizes the use of plant-based protein. Moreover, nutrition and health supplements are estimated to be the fastest-growing, with a CAGR of 9.0% over the forecast period of 2022-2027. Plant proteins are spacing at a robust pace owing to new product launches at highly competitive pricing, moreover, weight loss and appetite control are key features that people would look to adopt.

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Global Pea Protein Isolate Market Segment Analysis- By Distribution Channel

The global pea protein isolate market based on distribution channels can be further segmented into Offline Platforms and Online Platforms. Online Platforms held a dominant market share in the year 2021. It is owing to COVID-19 which forced people to stay indoors and use online retail applications to order products online. Additionally, old supermarkets and hypermarkets introduced their e-mobile applications, which allowed the consumers to stick to the public regardless of the pandemic situation. Same-day delivery at no additional costs were some of the distinct and common features. Moreover, the online segment is estimated to be the fastest-growing, with a CAGR of 9.2% over the forecast period of 2022-2027. It is owing to the marketers’ strategy to remove the middlemen from play and offer deep discounts on their own websites or third-party sites. The following strategy allows them to reduce the cost in multitudes. For example, AS-IT-IS Nutrition Pea Protein Isolate is available at a discounted price of INR 1136, at a discount of INR 400 from the listed price of INR 1536 allows providing a push to resistant consumers. Owing to such strategies, the segment would grow at a steadfast pace.

Global Pea Protein Isolate Market Segment Analysis- By Geography

The global pea protein isolate market based on Geography can be further segmented into North America, Europe, Asia-Pacific, South America, and Rest of the World. North America held a dominant market share of 36% in the year 2021. It is owing to high tend demand within a country like the U.S., where obesity is a common trend. High tend fatality owing to COVID-19 was thereby observed in the States as they have a lot of comorbidities. Pea Protein has properties that allow for longer satiety thereby solving the problem of rapid meal consumption. Additionally, the US is growing vegan with around 10 million of the population totally or partially vegan and a high proportion of people now opt for vegan brands simply due to their practices of being not cruel and highly sustainable. However, Asia-Pacific is expected to offer lucrative growth opportunities over the forecast period of 2022-2027. It is owing to heightening knowledge of protein-rich diets along with being extremely health conscious.

Global Pea Protein Isolate Market Drivers

The exponential rise in the global concern for managing weight and appetite has readily aided the market growth

The global population has been growing old, regardless, the population remaining under the threshold of 40’s is falling prey to obesity. Pea protein isolate has been known for providing long-lasting satiety, thereby allowing people to control their weights and dietary intakes. Additionally, the population obesity is now forcing people to join gyms and follow diets which can ease the process of looking and feeling fit. For example, per CDC findings before COVID began demonstrates that around 49.1% of the US adults tried to lose weight from when they were interviewed. Further breaking down the statistics, it was found that a higher percentage of women (56.4%) were inclined to lose weight. Furthermore, amongst those who tried to lose weight, the most common methods were exercising (62.9%), eating less food (62.9%), and consuming more & more fruits, vegetables-supplements with higher satiety and fiber ratio (50.4%). Moreover, countries such as India are being highly targeted for promoting such isolates as the obesity index within the country stands at 40.3% as per an independent researcher.

The growing proportion of the population who is lactose intolerant along with better product-market positioning allows for robust growth

The proportion of the population that either has lactose malabsorption or suffers from intolerance towards lactose stands close to 68% of the entire population. Working out the math, it can be assumed that around 4.9 billion people suffer from such maladies. Product manufacturers have marketed and positioned their products as such, which highlight two key points, one-> “if you can’t consume whey-opt for plant-based protein such as pea” or have co-opted the saying, “do what is best for you and for the environment you are living in.” The last sentence tries to draw attention towards the facet of plant-based protein being cruelty-free. Cows from which milk is obtained often go through tremendous troubles of being fed GMO medicines, to enhance the yield. As per a report from Ingredion, around 38% of the consumers base their decision on whether the product is cruelty-free and is obtained via sustainable methods.

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Global Pea Protein Isolate Market Challenges

Close competition from other vegan-based protein isolates presents itself as a unique challenge

Matured products such as whey and soy isolates have positioned themselves as a market leader. Additionally, hemp protein provides close to 12 grams of protein per serving of quarter cup. Additionally, hemp has excellent sources of fiber, iron, and zinc along with omega-3 fatty acids. Recent research has also indicated that hemp seed protein may have valuable sources of blood-pressure-lowering compounds, which if positioned strategically can help the marketers gain an edge over pea proteins. As per a survey from CDC, around 50% of the adult US population have hypertension, with studies indicating that number might touch 70% if measures are not taken. Other products such as brown rice protein provide up to 22 grams of protein per serving. Moreover, scientific studies have proven an upper hand over peat protein. For example, an 8-week study found that young men who ate 48 grams of protein (brown rice) observed a 12% increment in their bicep muscles. Owing to such scientific claims and liaisons, the market would face challenges.

Global Pea Protein Isolate Industry Outlook

Product launches, mergers and acquisitions, joint ventures, and geographical expansions are key strategies adopted by players in the Global Pea Protein Isolate Market. The top 10- Global Pea Protein Isolate Market companies are-

Roquette Freres Le Romarin

AGT Food and Ingredients Inc.

Cargill, Incorporated

Ingredion Inc.

Archer Daniels Midland Company

E.I. Du pont de Nemours and Company

Axiom Foods Inc.

Burcon NutraScience Corporation

Glanbia Plc.

Farbest Brands

Recent Developments

In January 2022, a cross-related study was done to find the comparative effects of high-pressure processing and heat treatment on the in-vitro digestibility of pea protein and starch. Samples of PPC with 5% (5?P) and 15% (15?P) protein were treated by HPP (600?MPa/5?°C/4?min) or heat (95?°C/15?min) and their in vitro static and dynamic digestibility were compared to untreated controls. Structural modification and denaturation may expose previously inaccessible proteolytic cleavage sites in heat- and HPP-treated proteins, leading to greater digestibility; or extensive aggregation may occur, leading to lower digestibility.

In April 2021, DLG Group invested heavily in pea protein within the European Country, Germany. DLG's German agricultural company, HaGe, will invest in a new plant in Germany to produce highly processed pea proteins for the food industry. The project is part of the DLG Group's sustainability plan ZERO and is also one of the largest green initiatives that the Group presents in the strategically important German market. Further, the cultivation of peas and grass reduces the nitrogen effect, thereby emitting a positive effect.

In December 2020, Cargill scaled up a European plant-based portfolio with pea-protein addition. Radi Pure and Puris were initially designed to meet functional and sensory challenges. With the new additions, would allow complementing the agri-food supplier. Furthermore, the company believes that clean labelling or label-friendly attributes allow the pea-protein to be favored positively. Additionally, resource efficiencies within pea-cultivation allow the company to do more with innovation aspects owing to less demand for water and fertilizers.

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