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digitalmesh · 4 years ago

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Top 5 iOS App Development Tools To Use in 2021

Creating a mobile presence has become essential for survival for enterprise brands with the rapid growth of Smartphone and its users in the past decade. The real competition amongst enterprises is with those who have already transformed into mobile-first companies. The top rival operating systems today are iOS and Android platforms. The luxury of iOS mobile app platform has attracted an extensive amount of loyal customers in the mobile market. What attracts most is the authenticity and security that iOS app development companies provide. The circle of iPhone mobile lovers is increasing and adopting more of the Apple devices.

The success of mobile apps is dependent on extensive planning, in-depth research, customer experience, app user interface and design, app features and third-party integrations. The iOS and iPhone app development agency thus hires expert iOS developers who are skilled in building high-quality codes for developing the best iOS applications. The top iOS development companies use advanced iOS tools and technologies to simplify the process of mobile app development services.

We have created a short list of the best 5 iOS app development tools that are preferred by the top iOS app developers over the globe.

Top 5 iOS App development tools trusted by iOS experts in 2021

· Firebase

Firebase is backed by Google to build better apps. It helps the web app and mobile developers to build apps fast without managing the infrastructure. It also provides databases, analytics, messaging and crash reporting so developers can move quickly and focus on their users. It offers functionalities like Cloud Firestore, Firebase ML, Cloud Functions and Storage, Authentication and hosting, Crashlytics, and Extensions etc.

It is easy to integrate on iOS mobile application services. Few of its integrations are with Google Ads, AdMob, Google Marketing Platform, Play Store, Data Studio etc

· Dash

It is one of the most popular code snippet manager and free API documentation browser. The team at Dash has officially announced that ‘Dash for iOS’ is discontinuing since it was unusable on iOS 13 and were not sustainable. However, it will be available for app developers in ‘Dash for macOS’ in App Stores starting from December 2020. Dash gives instant offline access to over 200 and API doc sets in iPad and iPhone apps. Dash even gives its user the privilege to generate or request own docsets. It comes with many docsets including iOS, macOS, .NET Framework, Django, PhoneGap, Cordova, Zend Framework etc.

· XCode

XCode is said to the most versatile tool for developing iOS applications and IDE for macOS. It is preferred by iOS experts for developing software for multiple Apple devices like macOS, iOS, iPad, watchOS, and AppleTV. It comes with a source code checker and auto complete functionality which allows the expert mobile developers to build apps fast with a smooth finish. Xcode IDE is considered to be the centre of all Apple devices and it is integrated with Cocoa and Cocoa Touch frameworks.

· Hyperion

Hyperion is the best in-app design review tool usually preferred by developers and iOS Development agency for program inspections. It is also a hidden plug-in tool that can be integrated easily in an app.

By default, Hyperion offers three plug-ins :

Measure Plug-in measures the distance of two views

View Inspector Plug-in that checks the properties of the views

Slow Animation Plug-in reduces the animation speed.

· Raygun

Raygun is the best choice of iOS programmers for online debugging tools. It provides a fully integrated error, iOS crash reporting, performance monitoring and deep error diagnostic solutions. Most app developers use Raygun to track the software issues faced during the individual sessions and work on user interactions for improving the performances. It is used by big firms like Coca-Cola, Domino’s, Microsoft and Samsung.

These are the best tools that top iOS app development companies and expert iOS developers use for mobile app development services. At Digital Mesh, we have helped our global clients by building them their custom mobile applications. Our iOS and Android experts have proven exposure to develop enterprise iOS and Android app mobility solutions in our iOS and Android mobile app development company in India.

#app development #app development tools #ios app development #ios app development tools

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wamatechblog · 2 years ago

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What Are the Best Website Development Technologies?

Web development is rapidly evolving, with developers embracing advanced technologies and frameworks. To develop and improve the quality of a website, the appropriate tool must be chosen, which can be a difficult decision given the numerous options available. This blog is for you if you're looking for the best website development technologies for your website.

NodeJS

It is a cross-platform, open-source run-time technology designed to aid in the server-side implementation of JavaScript. It facilitates the development of real-time network applications. It has great features like event driven that make website development easier and faster. The APIs of the Node.js library are all asynchronous, or non-blocking. Because it is based on Google Chrome's V8 JavaScript Engine, the Node.js library executes code very quickly. NodeJS can also handle multiple concurrent requests efficiently, has a single-threaded architecture with event looping, and is extremely scalable. Because of its cross-platform compatibility, it can be used on a variety of systems, including Windows, Unix, Linux, Mac OS X, mobile devices, and others. Why should you use this technology to create a website? It gives you a competitive advantage and has several unique features, such as-

Applications for Data Streaming that are I/O bound

Comprehensive data collection Applications that operate in real time (DIRT)

JSON API-based applications

Applications that are no more than one page long

jQuery

It is a JavaScript library that simplifies and simplifies the creation of JavaScript and HTML. John Resig created it, and it is now found in the majority of web browsers. Developers use this technology to make HTML/CSS document interaction easier.

This technology has a large development community, a wide range of plug-ins that allow developers to create plug-ins on top of the JavaScript library, it allows users to easily develop Ajax templates, ajax enables a sleeker interface where actions can be performed on pages without requiring the entire page to be reloaded, and it allows users to easily develop Ajax templates. It enables us to manipulate HTML, CSS, and DOM (Document Object Model) elements. It also includes event methods for triggering and responding to HTML page events like mouse clicks and key presses. AJAX calls are supported. Why should you use this technology to create a website? It can be used to make code more simple, concise, and reusable; it can handle events, perform animation, and add ajax support in web applications; and it can handle events, perform animation, and add ajax support in web applications, among other things.

Angular

It is also a popular website development technology. Its distinguishing characteristics include dirty checking, two-way data binding, and so on. Apart from that, it has an easy-to-use Client-Side framework with a steep learning curve, it is a completely secure Client-Side web framework with top features like DOM sanitation, Angular helps developers with different app development modes such as Web, Mobile Web, Native Desktop, Native Mobile, and so on, and Angular is widely used in the industry because it was developed by Google and others. Today, the vast majority of website development firms employ this technology to improve their work and provide high-quality services.

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holytheoristtastemaker · 5 years ago

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Website prototypes refer to an interactive representation of the web design. A website prototype doesn’t have all the features of the final build; however, it helps the designers to get an excellent idea about the functionality, flow and user journey of a website. Website prototypes are a high-fidelity visual version of a site that links screens and conceptualizes how the website would function before it gets built. It is essential to create website prototypes so that the user can interact with the website as closely as to how the website would have behaved if it was already built. While prototype might not include any transitions or styles, the basic functionality and interaction can be tested with ease and efficiency.

Prototyping is very beneficial for the design process as it allows the designers to save a lot of time and resources on the overall project. Finding out about the areas of improvement helps make rectifying the errors easier as compared to identifying them once they are in the development phase. It also helps the designers visualize the site better as compared to working with flat visuals.

Clients especially need them for various reasons. It helps them visualize the look and feel for their future website at the very beginning stage. Website prototypes also give them the flexibility of changing the vision and finalizing on it for a lesser cost. They can set the timeframe and expenses more accurately. It makes sense for a client to be unclear about the vision on the website they want to be built during the initial stages. Most of the times, their teams can’t come to an agreement, as they have different opinions. A website prototype allows considering most of these ideas in an unbiased manner, to give more clarity and save time and resources. Prototyping also helps save immense money on the website development end.

These are the best practices for creating website prototypes –

1. Know your audience:

Website prototype designing and development process would involve many people throughout the chain. Hence you need to present your content according to the teams you are discussing the process with. This means the information you share with the marketing team would not be the same as the content you show to backend developers. Hence, it is important to have relevant features in the prototype to cater to your audience. Showing a copywriter the animations might impress them, but it wouldn’t certainly add any valuable inputs. Understand the role each department has and discuss with them the part they’re responsible for. It is important to have clear communication and work as a collaborative team to make sure all aspects are thoroughly covered.

These are still people who have been discussing the prototype since you began working on this project. It is easier for them to understand the concept. However, other external audience members are the actual users of the website. To explain to them the functioning and the purpose of the website prototype, you need to know a few things. Firstly, be aware of who your end users are. Secondly, understand what their expectations regarding this site are. Finally, run a usability testing on a prototype built after factoring all these points. To get effective feedback to improve the prototype, you might need to ask a lot of questions to the client regarding their expectation. Avoid using technical jargons as most of them might not be very versed with them.

When you are testing a prototype, it is of utmost importance that you put the prototype in front of an unaffiliated user. This would help you get honest and accurate review on the prototype’s functionality, usability and information architecture. Having the ability to identify several small problems at this stage would make working on them easier, as compared to identifying these problems once the website code and design reach too far.

2. Start with paper and pencil:

Even when you are designing something digital, you can always start analog. Before you turn to pixels, you can always pick up a pencil and a paper to roughly sketch out your prototype. By making quick sketches that have low commitment needs opens up a designer to try creative solutions in lesser time. It also helps the designer get a basic idea of the structure before moving to pixels. If you are tight on a deadline and need to create instant presentations, PowerPoint and Keynote are more than sufficient software to communicate a simplified version of your site’s appearance.

3. Make use of CSS and HTML:

A coded prototype is one of the best ways to demonstrate how a website would function and look. Hence sticking to CSS and HTML would help us achieve exactly that. A prototype that is made on code saves time and hassle. Since there are different devices and screen sizes out there, using HTML and CSS would help get a quick understanding of how the website would look on them. This eases the process as now you just need to send one link to everyone involved instead of multiple PSD files.

When you are checking how the website would look on different devices, you might come up with some changes that need to be done. With CSS and HTML coded website prototype, you can make the changes in the working model. Doing so would ease the development process and let you launch the website faster as compared to some traditional methods of prototyping. It is also far more impressive to show all the work you’ve put on the website rather than theoretically explaining it. Coded website prototypes also help identify bugs that pop up during the development process.

4. Design using real content:

A prototype is way more than a wireframe or a mock-up. It doesn’t even need to the complete version. It is not a compulsion to use real content in the design process, and you can use dummy text for the prototype stages. However, it is always better to make use of actual headings and content that is going to be on the final website, even if the content or copy is not refined or in its initial draft. Having real content to fill up the space of dummy content would help an outsider to understand what the page is about and how the information is structured.

5. Don’t forget about mobile:

For any successful design, you need to know the idea that needs to be communicated as well as the action you want the people to take next. Finding the focal point for each page is particularly important for mobile devices. The limited screen size can be challenging and demand creativity.

You can start by removing distracting and repetitive elements. The layout needs to be clean and concise. Don’t include any bulk content or graphics. The simpler the layout, the cleaner it would be. Also it would be easier to communicate what it is supposed to. People who are going to use the website on their mobile screens would only have their finger to interact with it. Their navigation needs to be made simple. The effort should always be on trying to give the users the access to do what you want them to, in the least amount of steps. Prototypes also need to show how animations, micro-interactions and other dynamic elements would help improve the user experience.

6. Website prototyping with professional apps:

If this seems a little overwhelming, you can always rely on professional apps for assistance. Many useful apps are specialized for website prototyping. There are Sketch, Microsoft Visio, Axure Pro, Adobe InDesign, Adobe Photoshop and many more applications. Any prototype made with these tools would have a professional look and aesthetic. Some apps also allow you to add clickable elements to the prototype. However, this approach could have certain disadvantages. Most of these apps are expensive and require a certain level of expertise to utilize them. Moreover, only the designers would be able to revise a project. Hence there would be multiple versions which might get lost in emails.

7. Prioritize prototyping over planning:

Website prototyping is an effective way to validate and work on existing assumptions and requirements. When you spend more time and resource for planning, it creates a list of heavy documentation. Going through this documentation could lead to misinterpretations and assumptions. It would be much easier to focus more on prototyping as it would bring every same page much faster. When you effectively work on a prototype, it has the capability of instilling a quick understanding of various stakeholders. Then you can take their valuable feedback and make improvements in the early stages of the process.

8. Share the prototypes early and consistently:

Website prototyping is a cyclical procedure. You should start with the basic wireframes and functionality. Next, remove the areas that need clarification and details based on the stakeholders’ feedback. Even if your project is nowhere close to perfection in the early stages, the more you share it, and the earlier you share it, you would get more valuable feedback. This would also save time and avoid confusion as you wouldn’t be working on any wrong assumptions since you are continually communicating and showing the work to the stakeholders.

9. Don’t include everything in the prototype:

You should not waste time prototyping every element of your website. Prototyping everything is a waste of time, efforts and money. Instead, identify the important elements that need to be prototyped and tested. Prototype the involved elements, require buy-ins or the ones that require user-testing. It is important to remember that a website prototype is not meant to be the final product but a place for collaborative understanding and getting quality feedback to improve the outcome. It also helps every stakeholder be on the same page throughout the process.

10. Set realistic goals:

It is essential to sit with your clients and first discuss the scope of work and their expectations out of the prototype exercise. The duration and all other deliverables should be discussed beforehand with rough cost estimation to avoid any confusion after starting the process. Prototyping exercise must go smoothly. Any interruptions after the process starts can affect the quality and efficiency of the website prototyping process. As a website developer, it is also essential to make your clients understand the value of undergoing this process, as not all clients might be ready in agreement for it. It is the developer’s job to make them realize the benefits of website prototypes in the long run.

These were the 10 best practices for creating website prototypes that you can use. They would help you create an impressive and feasible structure that would ease the process of continuous testing and inputs. Be as transparent and open for discussion with the clients as possible. This would only help you to identify issues at the early stages so you can rectify them quickly.

Moreover, using website prototypes would also allow you to identify some advantages or features that you wouldn’t have earlier thought about. Hence you could implement them in the website design as well. Carrying out this process would help you understand what you’re building and how relevant it is to what you want the ultimate product to be like. Keep practising and follow these 10 practices to bring efficiency to your website prototype design process. It is much better to rely on coding rather than paid software to create the prototype as it is easy to edit and work upon. It democratizes the process and allows all stakeholders to edit or review the prototype.

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kavindius · 6 years ago

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Introduction to Client-Side Development

Introduction to client-side elements

Distributed systems use client-side elements, so that users can interact with.

The client-side elements include,

Views – what user see

Controller – contain event handlers for the views

Client-model – business logic and data

View Development

Browser-based clients’ Views comprises two main elements

Content – HTML

Formatting – CSS

HTML

HTML Elements

o Structural elements – header, footer, nav, aside

o Text elements – headings, paragraphs, line breaks

o Images

o Hyperlinks

o Data representational elements – Lists, Tables

o Form elements – Input, Radio buttons, Check boxes, Buttons

CSS (Cascading Style Sheets)

Used to decorate or format content.

Advantages:

Reduce HTML formatting tags

Easy modification

Faster loading

Save lot of work and time

Three main selectors of CSS

Element Selector

- Selects elements based on the name

ID Selector

- Uses the id attribute of HTML element to select a specific element

Class Selector

- Selects elements with a specific class attribute

Advanced selectors

Pseudo Classes Pseudo Elements

:link first-letter

:visited first-line

:hover first-child

Specificity:

Specificity is, which browser decide which css property values are the most relevant to an element and, therefore, will be applied.

Specificity is a weight that is applied to a given css declaration determined by the number of each selector type in the matching selector.

The following list of selector types increases by specificity

1. Type selector and pseudo elements

2. Class selectors, attribute selectors and pseudo classes

3. ID selectors

CSS Advanced features

Web fonts - Allow you to use custom fonts other than device fonts

Colors, gradients, backgrounds

Transformations and animations

Media

Media queries

Media queries can be used to check many things.

- Width and height of the viewport

- Width and height of the device

- Orientation

- Resolution

Can be used as

o Inline CSS

o Internal CSS sheets

o External CSS sheets

Inline CSS

Advantages:

Inline CSS can be used for many purposes, some of which include:

Testing: Many web designers use Inline CSS when they begin working on new projects, this is because its easier to scroll up in the source, rather than change the source file. Some also using it to debug their pages, if they encounter a problem which is not so easily fixed. This can be done in combination with the Important rule of CSS.

Quick-fixes: There are times where you would just apply a direct fix in your HTML source, using the style attribute, but you would usually move the fix to the relevant files when you are either able, or got the time.

Smaller Websites: The website such as Blogs where there are only limited number of pages, using of Inline CSS helps users and service provider.

Lower the HTTP Requests: The major benefit of using Inline CSS is lower HTTP Requests which means the website loads faster than External CSS.

Disadvantages

Inline CSS some of the disadvantages of which includes:

Overriding: Because they are the most specific in the cascade, they can over-ride things you didn’t intend them to.

Every Element: Inline styles must be applied to every element you want them on. So if you want all your paragraphs to have the font family “Arial” you have to add an inline style to each <p> tag in your document. This adds both maintenance work for the designer and download time for the reader.

Pseudo-elements: It’s impossible to style pseudo-elements and classes with inline styles. For example, with external and internal style sheets, you can style the visited, hover, active, and link color of an anchor tag. But with an inline style all you can style is the link itself, because that’s what the style attribute is attached to.

Internal CSS

Advantages

Since the Internal CSS have more preference over Inline CSS. There are numerous advantages of which some of important are an under:

Cache Problem: Internal styles will be read by all browsers unless they are hacked to hide from certain ones. This removes the ability to use media=all or @import to hide styles from old, crotchety browsers like IE4 and NN4.

Pseudo-elements: It’s impossible to style pseudo-elements and classes with inline styles. With Internal style sheets, you can style the visited, hover, active, and link color of an anchor tag.

One style of same element: Internal styles need not be applied to every element. So if you want all your paragraphs to have the font family “Arial” you have to add an Inline style <p> tag in Internal Style document.

No additional downloads: No additional downloads necessary to receive style information or we have less HTTP Request

Disadvantages

Multiple Documents: This method can’t be used, if you want to use it on multiple web pages.

Slow Page Loading: As there are less HTTP Request but by using the Internal CSS the page load slow as compared to Inline and External CSS.

Large File Size: While using the Internal CSS the page size increases but it helps only to Designers while working offline but when the website goes online it consumers much time as compared to offline.

External CSS

Advantages

There are many advantages for using external CSS and some of are:

Full Control of page structure: CSS allows you to display your web page according to W3C HTML standards without making any compromise with the actual look of the page.

Reduced file-size: By including the styling of the text in a separate file, you can dramatically decrease the file-size of your pages. Also, the content-to-code ratio is far greater than with simple HTML pages, thus making the page structure easier to read for both the programmer and the spiders.

Less load time: Today, when Google has included the Loading time in his algorithm, its become more important to look into the page loading time and another benefit of having low file-size pages translates into reduced bandwidth costs.

Higher page ranking: In the SEO, it is very important to use external CSS. In SEO, the content is the King and not the amount of code on a page. Search engines spider will be able to index your pages much faster, as the important information can be placed higher in the HTML document. Also, the amount of relevant content will be greater than the amount of code on a page. The search engine will not have to look too far in your code to find the real content. You will be actually serving it to the spiders “on a platter”.

There are many frameworks/libraries/plugins to support view development

o They dynamically generate HTML+CSS code

o In server and/or client side

o May have JS-based advanced interactive features

Other tools

jQuery - A JS library, but can be seen a framework too

jQuery UI - Focus on GUI development

Bootstrap - To rapidly design and develop responsive web pages and templates

Angular - A JS framework/platform to build frontend applications

React – A JavaScript library for building user interfaces

Templates are used to maintain consistency across pages in the web site/application.

Template engines are available for both server and client sides

Client-side (JS-based) template engines - NUNJUCKS, PUG, MUSTACHE.JS, HANDLEBARS

Server-side template engines - Twig, jTwig, Thymeleaf, Apache Velocity

Plug-ins

Plug-ins are mainly to add widgets to the Views

Component Development

Browser-based clients’ components comprises two main aspects

Controllers

Client-model

The components of browser-based clients are developed using JS/JS-based frameworks, libraries, and plugins.

Main features of client-side development tools

o DOM processing (dynamic content generation, change, removal)

o Data processing

o Data persistence

o Session management

o Communication

JS6 (JavaScript6)

Also called ECMAScript6

New features

JavaScript let

- The let statement allows you to declare a variable with block scope.

JavaScript const

- The const statement allows you to declare a constant

Exponentiation (**)

- The exponentiation operator (**) raises the first operand to the power of the second operand.

Default parameter values

- Default parameter values allows function parameters to have default values.

Array.find()

- The find() method returns the value of the first array element that passes a test function.

- function takes 3 arguments:

The item value

The item index

The array itself

Array.findIndex()

- The findIndex() method returns the index of the first array element that passes a test function.

- function takes 3 arguments:

The item value

The item index

The array itself

Web workers

This API is meant to be invoked by web application to spawn background workers to execute scripts which run in parallel to UI page

Web storage / Session storage

This is for persistent data storage of key-value pair data in Web clients.

GeoLocation

Identify the device location

File API

Handle the local files

Image capturing

Use local hardware

Top JS frameworks/ libraries

jQuery - Basic and simple. Cover the complexity of JS and provides cross-browser compatibility.

React - powers Facebook, Ease of Learning, DOM Binding, Reusable Components, Backward Compatibility

Angular - Support for Progressive Web Applications, Build Optimizer, Universal State Transfer API and DOM, Data Binding and MVVM

Vue – light weight, with a much-needed speed and accuracy

Generic client-side features

Form/ data validation

Dynamic content generating/updating

Some business logic

Delta communication

References

https://www.w3schools.com/css/css_syntax.asp

https://developer.mozilla.org/en-US/docs/Web/CSS/Specificity

https://www.w3schools.com/cssref/css3_pr_mediaquery.asp

https://vineetgupta22.wordpress.com/2011/07/09/inline-vs-internal-vs-external-css/

https://www.w3schools.com/js/js_es6.asp

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memozing · 5 years ago

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#news

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samuelpboswell · 5 years ago

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Return to Sender: Email Marketing Is NOT Dead, But It Needs Rejuvenation

Oh, look. Another death of email marketing headline. All too often, we see posts that lead with this provocative clickbait proclamation, while keeping the contradicting nuances under the surface. Ironically, this kind of practice is exactly WHY email marketing has seen its reputation tarnished. The focus has shifted too far toward style at the expense of substance. Marketers became so singularly obsessed with compelling opens and clicks, through irresistible subject lines and poppy CTAs, that many of us lost touch with the core value of this digital channel: direct, one-on-one engagement. I’m here to tell you that this value still exists, and might be more essential today than ever, in spite of (maybe even because of) the waters becoming so muddied. Recipients will welcome a little freshness and clarity in their inbox, from those brands and influencers that are willing to buck the trend. Dead? No way. Email marketing is alive and well, and it can still be a central component of a successful, customer-centric marketing strategy when done right.

The Rise and “Fall” of Email Marketing

This life experience might be unique to fellow millennials, but I’ll never forget the jolt of excitement I felt as a preteen logging into America Online in the mid-90s and hearing those three magical words: “You’ve got mail!” The internet in general was too new and grand a concept for my young mind to grasp, but anyone could take delight in a mysterious message sent expressly to you — like a present waiting to be unwrapped.

via GIPHY Fast-forward a couple decades, and the quaint charm of a full inbox has largely disappeared. Irrelevant messages began to proliferate and pile up like AOL trial discs. Spam started running amok, to the point where — as of March 2019 — 56% of all email messages were categorized as such. The sheer volume of messages we receive, and the dread of digging through them all, can cause legitimately troublesome levels of stress and anxiety. As a result, many emails are now being cast aside, either because inundated human users click delete instead of open, or because increasingly stringent filters are diverting them to the spam folder — especially if they come from a company or unfamiliar sender. There’s no doubt that trust has been shaken. Anecdotally, I’m sure most people reading this have been scarred by an experience where they had to completely shut down an email address because it became overwhelmed by promotional junk, or where they repeatedly tried to unsubscribe from an unwanted newsletter to no avail. It is at times like these that well-intentioned, creative, value-driven marketers can answer the call and rise above the fray. Here’s how.

Rejuvenating Your Email Marketing Strategy

A fact that might surprise you: open rates aren’t in a state of steady, ceaseless decline. In fact, according to Super Office, the average rate has generally been increasing (or at least remaining steady) year-to-year over the past decade-plus: Meanwhile, a new Email Usage Study from Adobe finds that the average person spends 5+ hours per day checking email, including 3+ hours at work. As Adobe’s Sarah Kennedy puts it in a blog post: “The Adobe survey findings solidify how important email still is in the everyday lives of our customers, and this means there is still a big opportunity for marketers to utilize email to engage with people in relevant and useful ways.” Relevant and useful. Therein lies the key. Here’s how we can pursue these ideals.

Refine Your Mailing List

First of all, opt-ins are essential. If you can’t verify that a person on your list actively volunteered to receive emails from you, remove them. You might even want to consider a double-opt-in (send a confirmation email once a person signs up). It’s better to write for 10 people who truly want to receive your messages than 100 who are ambivalent or worse. From there, any type of segmentation you can do will help. Can you divvy up your list based on areas of interest or specialization? If so, you’ll be able to create different content (or even slight variations of the same content) oriented more toward the specific individuals receiving it. A little personalization goes a long way. [bctt tweet="It’s better to write for 10 people who truly want to receive your messages than 100 who are ambivalent or worse. @NickNelsonMN #EmailMarketing" username="toprank"]

Use Email to Build Relationships, Not to Sell

There are multiple problems with salesy emails. One: people generally don’t like them. Two: spam filters tend to be triggered by the terminology used in these messages. Three: they represent a fumbled opportunity. When someone opts into your newsletter and then starts getting overtly pitched right away, it can feel like a betrayal of trust. As a relatively direct and personal form of marketing communication, email should be used to deliver value and build brand affinity. This is not to say you must avoid any type of lead generation elements in your messages, but make them subtle and sparse. [bctt tweet="When someone opts into your newsletter and then starts getting overtly pitched right away, it can feel like a betrayal of trust. @NickNelsonMN #EmailMarketing" username="toprank"]

Speak as a Human, to a Human

Your emails should never come from an address that looks like this: [email protected]. Use a real person’s name in the sender field (an executive or marketing manager or whomever you want to use as the face of your outward brand communications) and craft content in a way that feels human and friendly. Ann Handley, Chief Content Officer at MarketingProfs, has an awesome newsletter called TotalAnnarchy that epitomizes this genuine vibe. At Social Media Marketing World earlier this year, she gave a talk about creating a newsletter people want to read. Among her tips: focus less on the NEWS and more on the LETTER, make it delightful, and write as if your message were only going out to one person. I love the way Ann frames the present value of this channel as a marketing tool: Email is the only place where people, not algorithms, are in control. [bctt tweet="Email, when it's done well, is like hot fire. It can burn like nobody's business. Ann Handley @MarketingProfs #EmailMarketing" username="toprank"]

Make Your Emails Visually Interesting

This is tricky terrain because different email clients will display images differently (and sometimes not at all) but in general it’s wise to err on the side of making your emails more colorful and lively. Among their examples of powerful B2B marketing campaigns, Campaign Monitor shares this webinar promo email from AdWeek featuring an animated GIF to infuse their content with understated movement. (Example via Campaign Monitor) Just like on social feeds, compelling visuals can make your emails stand out in a crowded inbox. But make sure you don’t cross the line into gaudiness.

Make Email a Thoughtful Part of Your Overall Strategy

“We need more traffic to our blog post. Do an email blast.” This kind of reactionary thinking is a problematic aspect of email marketing. As we say repeatedly, promotion should be built into campaigns from the start, and every channel should have a distinct purpose. Connect your email strategy with your goals and give it the proper effort to become a worthwhile standalone piece rather than an obligatory add-on.

Bring Your Email Marketing Strategy Back to Life

The rumors of email marketing’s death are greatly exaggerated. This channel can still be a key fixture in your content strategy if you give it the care and attention it deserves. But like other content channels, in order to maximize its efficacy we need to emphasize quality over quantity, focus on building trust-driven relationships, strike a human resonance, spice up the visuals, and connect it to our larger goals and strategy. When you achieve this, you just may reignite that “You’ve got mail!” spark of wonder that recipients feel when your messages pop up in their inbox. Email marketing isn't the only form of promotion that may be missing from your strategy. Learn how to cure what's been called "invisible content syndrome."

The post Return to Sender: Email Marketing Is NOT Dead, But It Needs Rejuvenation appeared first on Online Marketing Blog - TopRank®.

from The SEO Advantages http://feedproxy.google.com/~r/OnlineMarketingSEOBlog/~3/Xi12vwYOtRI/

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ralphlayton · 5 years ago

Text

Return to Sender: Email Marketing Is NOT Dead, But It Needs Rejuvenation

The Rise and “Fall” of Email Marketing

Rejuvenating Your Email Marketing Strategy

Refine Your Mailing List

Use Email to Build Relationships, Not to Sell

Speak as a Human, to a Human

Make Your Emails Visually Interesting

Make Email a Thoughtful Part of Your Overall Strategy

Bring Your Email Marketing Strategy Back to Life

The post Return to Sender: Email Marketing Is NOT Dead, But It Needs Rejuvenation appeared first on Online Marketing Blog - TopRank®.

Return to Sender: Email Marketing Is NOT Dead, But It Needs Rejuvenation published first on yhttps://improfitninja.blogspot.com/

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amyrazo · 6 years ago

Text

Mobile Vet Valley Glen – Home Call Vet

Mobile Vet Valley Glen – Home Call Vet:

Traveling vet Valley Glen.

Home Call Vet in Valley Glen also referred to as a mobile pet vet is similar to a regular veterinarian with the exception of our mobile veterinary clinic service makes house calls. All our vets are fully qualified and easily carry out routine examinations, treatments, and vaccinations.

Call now for mobile pet clinic services 1-866-245-4198

Mobile veterinary services are popular with people who want:

the convenience of at-home vet services

have hectic schedules

require vet services outside of regular work hours

the elderly

people with disabilities

pets which do not travel well

pets that get stressed out at the veterinarian office

overly aggressive pets

You get all the service without the travel for health exams, vaccinations, spay, and neuter and we also offer personal delivery of your pet’s medication.

Simply call to schedule an appointment time in Valley Glen that is convenient and our mobile veterinarian will arrive at your home at the scheduled time.

Call now for traveling vet services 1-866-245-4198

Do you offer same-day vet visits?

Yes, we offer same-day vet appointments in Valley Glen. Just call our vet dispatch number and book your time.

What are your hours?

We recognize not all pet owners have the flexibility to take time off work to visit a vet. That is why we have extended hours from 8 am to 8 pm to accommodate our clients’ work schedule.

What is the wait time?

Unlike a traditional vet clinic, there is no wait time with Home Vet Call. You book your vet appointment and one of our vets arrives at your home at the scheduled time.

How long is the vet appointment?

Your appointment is based on a 30-minute exam and treatment in your home. Comparatively, most visits at a clinic want patient turnover and are between 15 and 20 minutes.

Can you treat more than one pet per visit?

When you book a mobile vet you are allocated a minimum of 30 minutes. If there is additional time, a second pet could be examined as well. To be sure the vet has enough time to examine all your pets, you can schedule an additional time when you book the appointment.

Do you offer emergency services?

If your pet is in critical condition, you are advised to take your pet to the nearest animal hospital. The urgent services a mobile veterinariancan offer include bandaging simple wounds, treating hot spots, mild allergic reactions, muscle and joint injuries, urinary tract infections, and vomiting.

Call now for mobile pet vet services 1-866-245-4198

Our normal clients believe deeply our mobile service is like no various other as well as in house pet treatment being a massive aid in maintaining family pets in good physical problem. We supply pet shots for all the pet dog vaccinations that your pet or pet cat may require. All family pet inoculations are provided by a specialist certified and also regional veterinarian so you can be certain your family pet care is in the ideal of hands. Many family pet proprietors really have actually delayed their animals needed veterinary care due to the fact that of the stress and anxiety of taking their pet dogs to the vet. Our veterinarians worked or presently still work in a facility and also have witnessed initial hand the hardship that some animals and proprietors go through in order to bring their family pet for a routine vet check-up.

Benefits of a mobile dog vaccinations in Valley Glen

At home veterinary clinic services have become steadily well-received in many metropolitan areas around the country. Although most pet owners want the very best for their four-legged companions, in some cases making a trip to the vet’s practice for a general exam, therapy, and vaccination may possibly be a big hassle.

This is most notably real for the senior, handicapped folks or those with busy job schedules. Certain family pets can quickly be anxious or become excessively hostile when traveling, in addition to in the clinic settings. A mobile vet service can provide you and your household pet an easy experience.

Call now for mobile veterinary clinic services 1-866-245-4198

Below we’ll be discussing with you many of the conveniences of a mobile veterinarian. Just continue reading to find out.

1. Accommodation.

One of the most apparent benefit of opting for a mobile vet service is improved convenience. You don’t need to continue holding off your trip to the vet, waiting on the right time that coordinates with your hectic lifestyle. All you require to do is give your vet a phone call and get ready for them to arrive at your property. This can save you a great deal of time and hassle, most especially if you live in places with traffic congestion.

2. Comfortableness for your family pet.

Pets become confident and relaxed in an environment they are familiar with. If your pets do not love a car ride, running them to a vet office can escalate their tension and discomfort.

That’s not all; run-ins with different noisy pets in a clinical environment can set your pets over their limit with fear, making proper treatment problematic. You’ll need to devote added time to try and relax your dog or cat ahead of an examination or treatment method.

3. Less direct exposure to contagions.

At home vet visits can serve to help take away the threat of contracting ailments from unwell pets in the reception room or examination table. This is rather beneficial especially when you’re dealing with much older and very young pets, in addition to the immune-compromised ones.

4. Additional period of time with a vet.

The regular vets typically receive a good deal of pets that require to be taken care of as fast as possible. Booked scheduled appointments, often than not, last for twenty minutes or much less. With lots of people hanging in a queue, it’s extremely less likely that you’ll have sufficient opportunity to get explanations to every one of your questions.

Simply by teaming up with a mobile vet, however, you’ll have more than sufficient time to carry on a thorough conversation with them and discover the most appropriate remedy for your pet.

5. A lot more tailored treatment plan and accurate final results.

Yet another very important perk of a mobile vet service is personalised care with respect to your pet. A vet will definitely have the opportunity to examine your pet’s normal character in its familiar surroundings to get a thorough knowing of its overall health. In this way, it becomes a lot less complicated to deliver a much more customized and reliable treatment program.

Nervousness, fear, and unpleasantness can possess a significant effect on the pet’s diagnosis outcomes, as it can possibly throw off the most important signals like temperature, heart beat rate, blood pressure, and breathing pace. Ensuring the best treatment solution could be hard.

6. Much better overall flexibility.

A large number of mobile veterinarians offer same-day scheduled times and extended hours to suit your job and individual agenda. There’s no need to reorganize your schedule or take some time off work. You’ll appreciate the services of a licensed veterinarian right at the convenience of your house.

7. Excellent for taking care of a number of pets.

In the event that you have multiple pets, receiving yearly check-ups and inoculations for your lovely four-legged buddies at once can prove to be a daunting endeavor. One may need to make multiple visits to a vet’s office throughout the year. A mobile vet service takes away this burden, allowing your pets to get consistent proper treatments simultaneously and in a way much more efficient process. You’ll have peace of mind having your pets are actually in peak health and wellness and in case an emergency situation arises, qualified assistance will be a call away.

There you have it ! A mobile vet service will make an amazing improvement in just how your pets receive regular proper care. What’s even more, it can even serve to help with euthanizing your pet in the personal privacy of your home or apartment, surrounded only by family members. It’s advised to bring in a fully qualified and knowledgable in-home veterinarian for an overall better experience.

Call now for mobile veterinarian services 1-866-245-4198

California

Tags: Home Visit Vets in Valley Glen, House Call Vet in Valley Glen, Mobile Pet Clinic in Valley Glen, Mobile Pet Vaccinations in Valley Glen, Mobile Pet Vet in Valley Glen, Traveling Vet in Valley Glen, Traveling Veterinarian in Valley Glen, Veterinarian That Makes House Calls in Valley Glen

from https://homecallvet.com/california/mobile-vet-valley-glen/ from https://homecallvet.tumblr.com/post/187549485452

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homecallvet · 6 years ago

Link

Traveling vet Valley Glen.

Call now for mobile pet clinic services 1-866-245-4198

Mobile veterinary services are popular with people who want:

the convenience of at-home vet services

have hectic schedules

require vet services outside of regular work hours

the elderly

people with disabilities

pets which do not travel well

pets that get stressed out at the veterinarian office

overly aggressive pets

You get all the service without the travel for health exams, vaccinations, spay, and neuter and we also offer personal delivery of your pet’s medication.

Simply call to schedule an appointment time in Valley Glen that is convenient and our mobile veterinarian will arrive at your home at the scheduled time.

Call now for traveling vet services 1-866-245-4198

Do you offer same-day vet visits?

Yes, we offer same-day vet appointments in Valley Glen. Just call our vet dispatch number and book your time.

What are your hours?

We recognize not all pet owners have the flexibility to take time off work to visit a vet. That is why we have extended hours from 8 am to 8 pm to accommodate our clients’ work schedule.

What is the wait time?

Unlike a traditional vet clinic, there is no wait time with Home Vet Call. You book your vet appointment and one of our vets arrives at your home at the scheduled time.

How long is the vet appointment?

Your appointment is based on a 30-minute exam and treatment in your home. Comparatively, most visits at a clinic want patient turnover and are between 15 and 20 minutes.

Can you treat more than one pet per visit?

Do you offer emergency services?

If your pet is in critical condition, you are advised to take your pet to the nearest animal hospital. The urgent services a mobile veterinarian can offer include bandaging simple wounds, treating hot spots, mild allergic reactions, muscle and joint injuries, urinary tract infections, and vomiting.

Call now for mobile pet vet services 1-866-245-4198

Benefits of a mobile dog vaccinations in Valley Glen

Call now for mobile veterinary clinic services 1-866-245-4198

Below we’ll be discussing with you many of the conveniences of a mobile veterinarian. Just continue reading to find out.

1. Accommodation.

2. Comfortableness for your family pet.

Pets become confident and relaxed in an environment they are familiar with. If your pets do not love a car ride, running them to a vet office can escalate their tension and discomfort.

3. Less direct exposure to contagions.

4. Additional period of time with a vet.

Simply by teaming up with a mobile vet, however, you’ll have more than sufficient time to carry on a thorough conversation with them and discover the most appropriate remedy for your pet.

5. A lot more tailored treatment plan and accurate final results.

6. Much better overall flexibility.

7. Excellent for taking care of a number of pets.

Call now for mobile veterinarian services 1-866-245-4198

California

from https://homecallvet.com/california/mobile-vet-valley-glen/

0 notes

yourmichaelhernandezposts-blog · 6 years ago

Text

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pwebdevelop · 6 years ago

Link

A Legion of Artist

We collaborate with a legion of craftspeople to construct imaginative virtual reality apps that you can experience on the web. Our mission is to go above and beyond to help your team reach its goals.

We Can Fashion It For You!

No matter the discipline, if your project requires an illustrator, animator, 3D artist, musician, or more, we have it covered. The primary restraining factor to us establishing a virtual kingdom for you is your budget along with the sum of our collective imaginations.

We are refashioning the web with WebVR

WebVR is a open standard which makes it possible to enjoy virtual reality in your web browser. The goal is to make it simpler for everyone to experience VR no matter what type of device you have. You can have an immersive experience with a range of devices ranging from a cell phone, a VR device that’s head mounted or a desktop computer.

Virtual Reality Web Site Design

Our focus is on providing high quality web design, while maintaining a price that is reasonable. You can bring your products to life with the use of web based Virtual Reality, we’re your one stop shop to make your VR project a reality.

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To learn more check us out at https://www.portaliz.space

#IFTTT #WordPress

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supersushimi · 6 years ago

Text

LOG

Wednesday, i compiled most of these note prior to the test.

W1 UI and XI stand for user interface and user experience they are huge growth industries. User centered design is Created for the for end use. User testing ie (falsifying)mental model of how things work.Folk theory and"wisdom of the crowd” both sort of mean how the river flows is how it will flow.

CRAP stands for Contrast, Repetition, alignment, proximity, all these elements i will try to put into practice into my picture gallery. and this to element, line, color, shape, text, form Negative

End game, narrow purposed design to be in control of the interface design Whats my end game, to “will” the user into my portfolio of design and ultimately choose me as there designer.

W2 Heuristics Principles. usability of system status Real world logical. Freedom undo and redo consistency error prevention# Recognition Flexibility Minimal Error handling. Documentation. = Happy users

Heuristic tests, expert reviews. me to carry out

Getting all this right will impact whether or not they choose me as a client.

W3 servers contain website data. Http stands for hypertext transfer protocol, computers use this to communicate with. Cascading style sheets are how elements are styled.

W4 This week we learnt about Root Folders and how websites are structured, this is important because it keeps all the files in the right places and makes it easy for other to interface with.

W5 Static, page specific with, stubborn layout, fixed with. Fluid, crunched all the way-to the with of the browser- not practical . Adaptive Static and adaptive with break points. Responsive design- fluid and adaptive, flexible, fluid, font changes spacing changes and breakpoints. Design for size not devices.

Why is all this important, new devices are being brought to market every day and how many older devices are there?

W6 Skewamorphic (old school) design.vs Flat design.

Redundant design incorporated into new. We learnt how to make buttons, dials, toggle slate. on off, checkbox list and Radio button list, Drop downs with multiple selections, single slider, Dual Slider.

Choose what is functional ! I like both, but for my website i might go for both in the menu page and the design work page.

W8 We learnt how to make GIFs in a seamless loop. here’s how, File. mov import. Video layer to PS. Take video Preview clip limit to every frame Make frame Animation Output. File export to web legacy. Boom.

W9 Low fidelity prototype For App testing. (paper and ink) For VI testing finding faults.

Benefits. 1 less time. 2 Design changes. 3 less pressure on user. 4 Desires feel less wadded to LFP 5 Stakeholders Recognize work isn't functional yet.

I particularly like LFP this really sparked my imagination.

Benefits in High fidelity Prototyping 1 Faster system response 2 interactivity and visuals, testing workflow. 3 live software to users more likely to behave realistically 4 focusing on test instead of what comes next. 5 Less likely to make human error

W10 Wire frames sketches of page layouts and solutions Clarifying a complex system with a graphic dynamic approach

Wire frame fidelity who what tasks tasks desired how are the tasks learnt where are the tasks performed relationships other tools for users how often tasks time constraints ⑥ what happens when something goes wrong.

I like the structured check list here, it puts the question out there What is the purpose of my web site.

W11 “gate way” CARP Rss,feed old tech packaged in unified form- subscription content, podcasts, reader views, social media,, notifications, Rss super limited

whats trending today. send to twitter passing the content.

(Api) another standard. APIS (Application Programming interface.) how interface M to M machine.

Api Page (Development page) security $ other developments. le Amazon. Widgets (plugins) POWR website export into DW adds more features.

All useful tools to add functionality to your website.

W12 Ed Roberts made Curb Cut accessible (digital accessibility)

human dimensions. S, M, L → uniform etc.

SEO, do not forget this one, don’t want to get left behind the pack. FWI (Search Engine Optimization.

In conclusion my Design web site, i want to be first and foremost functional. My demographic will be individuals companies or prospective employees (designers) and interested individuals on social media platforms, all looking for the qualities that they require, hopefully my work will demonstrate technical expertise and a sound knowledge of design principles, typography, 2d and 3d, UI XI, photography color theory etc.

My pages will be comprised mainly of two forms the menu page and my design work pages.

Will my demographic be younger millennial, best bet probably not. In an article from "https://datausa.io/profile/soc/271020/#employment" stated that the average designers age is 40.5, so ill defiantly cater to these tastes, The male female split is relatively even so for males and females ill try my best to pull a few heart strings with my rubies cube and my mac emulated design.

Also in an article from dezeen.com they stated The "2016 Design Census revealed that 73 per cent of those surveyed identified as white, nine per cent were Hispanic, eight per cent were Asian, and three per cent were black.” Catering to white tastes might not be a stupid idea.

My competitors in today's digital age could be on any sort of platform twitter, Facebook, linked, Instagram, etc. What will put me ahead of the pack( clarity of what I’m about, and a clear message of innovation. I did say not millennial right ?, well these platforms like You Tube is the world’s second largest search engine and third most visited site after Google and Facebook, what do i think about that, it cant be ignored. Whats the answer make all these platforms work for all age demographics.

Testing my site i found that i need to set up my tables with a little more though to stop double handling my design work. I found google to be a good “how to in dream weaver” ie. making links into new pages etc and Bridge PS, ie like batch image processing these are both issues explode and resolved. Moving the image to the background to insure that the table of text was visible was also explored and resolved. Making buttons on an image was also explored and resolved also creating a new page and vs a link that stays on the same page also was researched and resolved.

How to make the page responsive i will attempt during my work, i hope to use this so my page will look and feel professional.

Ive got a lot to learn and a lot of ideas yet to come into reality. What i liked the most was the Low fidelity prototyping stages and nutting out problems and finding out what the user really wants. Learning all the ins and outs of DW was also enjoyable.

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portalizvirtualreality-blog · 7 years ago

Text

VR Website Design

New Post has been published on http://portaliz.space/thelibrary/2018/01/17/vr-website-design-131/

VR Website Design

Developing Virtual Reality Websites

We specialize in assisting businesses create websites that are compatible with VR. High Quality & Innovative. We design and create VR websites that work with your phone, your desktop computer, Google Cardboard, the HTC Vive, and also the Oculus Rift to assist companies in creating unique experiences that feature their products and services.

VR for All

At Portaliz we are dedicated to making sure that VR is something that can be experienced and savored by all, we don’t want it to become a private garden for the select few. That’s one of the reasons we are so zealous about delivering virtual reality experiences through the internet. Everybody with access to the internet has the capability to use virtual reality to shop, learn, and be intrigued.

Implanting Music In Your World!

An additional amazing aspect of riveting web design and virtual reality is the chance to add real original music to your virtual world. We’d love to assist you in creating something that’s noteworthy, something that your clients can connect with, as well as, help your products outshine your competitors.

Wide-Scale Adoption

The VR compatible websites that we create are intended to operate beautifully with your desktop computer, your mobile device, your own tablet computer, or even a head mounted VR device if you have one. All over the planet, people today, and in the future will not be able to live with out their computers as well as their mobile phones. This produces an immense opportunity to reach your customers.

Shopping in Virtual Reality

Shopping with the aid of virtual reality comes with nothing but upside. Enable your clients to interact with your goods and services before they purchase them. This simple tool can help you increase your sales–so don’t be shy and take advantage of it now before your competition does! It’s really easy to integrate the VR web apps that we develop into your current website. There is nothing to it, just upload the files we give you to you’re website and you are good to go. Give your website visitors the chance to fly 360 degrees around a 3D model of your product and services. We can help you in delivering unique environments that present your products and services in an extraordinary setting. Easily incorporate VR into your website with little time and no effort!

All Of The Net Is A Stage

The very web browser you use on a daily basis is also a tool you can use to experience Virtual Realities. It appears that since we’re in the early innings of virtual reality being a platform that people engage with everyday, a lot of people haven’t heard that your web browser is a vehicle you can use to explore the surroundings in virtual worlds. There is nothing special that you need to do, just enter a URL into your web browser as you usually do. Then, in a flash, you can be taken to a constellation of virtual worlds by way of the web, where you can encounter new items, engage with unique presentations, and explore new products and services. Convert your website into an award winning exhibit in this most up-to-date variation of the internet.

We are reestablishing the internet using WebVR

WebVR is an open standard that makes it plausible to encounter VR in your web browser. The intention is to make it easy for anybody to experience VR regardless of what type of device you have. You can lose yourself with any type of device you use, whether it is a mobile phone, a desktop, or a virtual reality device you wear on your head.

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Our take is that a 2D website by its self is just like a fax machine or an 8-Track tape. It’s getting harder and harder to compete with just a static, brochure type of style website. If your opposition chooses to fabricate a three dimensional website that resembles an immersive world complete with it’s own culture, how can you stand still? If you choose to stand still when you could be moving forward, you’ll be giving your competitors an opportunity to deepen their relationships with your customers. Don’t risk your customers going with your competition as they assist your customers in interacting with their products in new and interesting ways instead of going with the solutions you offer.

Intelligent Design

Here at Portaliz we like to help businesses realize their vision, as well as, expose them to ideas they may not have thought about. We create new virtual worlds daily and we would love to create one for you.

Virtual Reality in Marketing

Why don’t you choose to be the bellwether and be the first in your industry to capture the future, or wait and watch as virtual worlds emerge all around you to entice your clients to start exploring for product options there? For as little as $9.99 we can help you build a world of distance between you and your competition.

Virtual Reality in Promotion

One opportunity that fans have to connect more intimately with their favorite companies, and other individuals alike, is through the utiliztion of virtual reality, which should be an element your ongoing advertising process. Educate your clients about your solutions in greater detail or entertain them with Virtual Reality.

Complete and Total Immersion

The moment for VR is now. Never before throughout the course of human history has there been a medium that provides such complete and total immersion, it is a feat that 2D website design just can’t match, irrespective of how amazing the layout is or the degree of sophistication of the sites back end.

Don’t miss the chance to be the first in your industry.

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A Regiment of Creators

We have a network of artisans and professional craftspeople who help us develop VR experiences that you can consume via the internet. Our mission is to go above and beyond to help your team reach its goals.

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Among many other disciplines, our talented team consist of illustrators, animators, musicians, and graphic artists who are all ready and at your beck and call. The main constrictive impediment for us to establishing a virtual kingdom for you is your amount of funding along with all of our collective imaginations.

Surrender Yourself

Don’t miss the chance to immerse yourself in the various types of websites that you can fabricate which help your company interact with, and move your customers. Be the first business in your industry to plant your flag in this brand new universe. Become that company that clients associate with expansion and invention.

Display Your Products

Use VR as a way to display your goods and services in a characteristic fashion that captivates your clientele. Virtual Reality is the model medium to produce virtual interiors that are stylish, urbane, and appealing. Produce a vibe that encompasses your website and which helps make the products and services you offer more alluring and attractive. Add a multiplicity of details and layers into your virtual environments to help convey the excellence of the products and services your provide.

To learn more check us out at www.portaliz.space

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jvzooproductsclub · 7 years ago

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Revolutionary Banner Creator System that Guarantees to Boosts Your Ecommerce Affiliate Sites and Skyrocket Your Profit

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Special top features of Discount Pop:

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Browse Any products from Amazon: DiscountPop enables your prospects to browse for products and things from Amazon as well as never to keep your website without using any action.

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Utilize Banner Ad position for Extra Profit: with the use of advertisement parts that are strategically put within Discount Pop theme, you certainly will effectively get much more traffic.

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Compatible with All Amazon Internet Themes

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Various Attractive Popup and Website Animations

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Choose from a few triggers that are available your DiscountPop popup to have better conversions. Creators have included a few causes such as for example exit effort, web page near, and timer that one could set for every popup that your clients and guests will undoubtedly appreciate when they check your website.

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When utilizing this WP plugin, you’ll effectively display things from Amazon whether you’ve got an ecom site or not.

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0 notes

bathrem22032 · 8 years ago

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How Google Analytics Uses Cookies To Identify Users

Let’s talk about cookies and Google Analytics. Warning: this blog post does not talk about edible cookies. For recipes, go to the recipe section of our website. Just kidding, there’s nothing you can eat there either. It is a great resource for Google Tag Manager though!

There are many different types of cookies, edible and non-edible, but let’s address the cookie referenced in the question – the Google Analytics cookie.

The Basics of Cookies

A cookie is a small bit of information that gets stored on your computer. Cookies are browser-specific, which means Chrome and Firefox will not be able to see each other’s cookies.

Cookies are site-specific, which means that Amazon.com will not be able to access the cookies that you have saved on Facebook.com.

The Basics of Google Analytics Cookies

Let’s review how and why Google Analytics uses cookies. We’ve written some more detailed posts about this topic, so I’ll link to those when appropriate. At a high-level, here’s what you need to understand.

All versions of Google Analytics tracking that you can embed on your website use cookies to store and remember valuable pieces of information. Today, we’ll focus on the Universal Analytics implementation from Google Analytics, which really only has one cookie – the persistent _ga cookie.

The _ga cookie stores one valuable piece of information: your Client ID.

It looks something like this:

GA1.2.12349876.1500644855

This Client ID represents YOU. You are a User, and this is how Google Analytics will recognize and refer to you (behind the scenes.)

Note: this post focuses in on cookies used to represent Users. There is a great way to identify users on your site that have logged-in with a User ID that gets passed to Google Analytics. For more details, check out the section at the bottom!

How Does This Cookie Get Its Value?

With a default, most basic implementation, when a user arrives on your website, the Google Analytics code executes and looks to see if there is a _ga cookie already present. If there is one, great! If there’s not, it will randomly generate a new Client ID for the new user.

This Client ID is in the form of four sets of numbers that are generated and then stored in a cookie on that user’s browser and computer.

What Does This Number Mean?

The Client ID is made up a few different numbers that each mean something different.

The first number seems to be fixed at 1, and the best answer I could find was that it might be a versioning number. If the format is ever changed, perhaps this will change to 2.

The second number, where in my example above is a number 2, is dependent on whether different cookies are set for different domains.

The third set of numbers is randomly generated to identify different users.

The last set of numbers is a timestamp of when a user first visited a site.

How Does Google Analytics Use Your Cookie

The _ga cookie is used to uniquely identify users, specifically with the third and fourth set of numbers explained above. Because of this random set of numbers, users can be identified when they come back to the site.

Google doesn’t necessarily know who a user is, and for the sake of web analytics, it uses cookies to help identify and separate unique users from each other. All of the behavior that you record on your website, Pageviews, Events, Transactions, etc. – everything you send into Google Analytics includes that Client ID so that Google Analytics can piece together a user’s history on your website.

Each piece of information that you send is a Hit, and has a Client ID attached.

Google Analytics then looks for hits that have the SAME Client ID, and it connects hits that occur during the same time period into Sesssions.

A User, or a unique Client ID, will have anywhere from one to many sessions that are associated with a particular user.

Emily did a great job explaining this in her post: Understanding Scope in Google Analytics Reporting.

Here’s a modified image from her post. In this image, the “cid” is the name of the parameter that Google Analytics uses to store and identify the “Client ID.” This value comes from your cookies.

More Details About This Cookie

There’s a lot that could be covered about cookies – here are some quick hits!

How Long Does It Last?

The _ga cookie, by default, lasts for two years of inactivity. Every time a user visits your site, this extends the expiration to two years from the latest date. You can adjust this if necessary!

What About Clearing Cookies?

A hah! You’ve touched on a weakness of using cookies. There are, however, limitations. A user can clear his or her cookies at any time. If a user visits your site and sends traffic info to Google Analytics with one Client ID, then at some clears their cookies and returns to your site, they’ll get a brand new cookie and Client ID, and Google Analytics will treat that user as a New User.

You need to remember that the metric Users in the default Google Analytics reports does not refer to specific individuals, but rather, specific Client IDs, which can change for many reasons.

How About Different Browsers?

Client ID is browser specific so it is not passed to different browsers on the same device, like two different browsers on an individual’s computer.

How About Different Devices?

Users’ cookies are not shared across devices. Different browsers or devices will result in different cookies and therefore different users. How many browsers do you use to access the internet? Do you ever visit the same sites on different devices? You can spot the problem here.

But I’m Logged into Chrome…

It is possible to create a profile on Chrome with your login. You can have a personalized homepage, sync bookmarks, and have multiple users on the same computer. Unfortunately, the cookie is not passed between these logged in sessions and therefore a single user logged into Chrome on different devices will be seen as two users. Perhaps someday it will be possible to track logged in Chrome users as the same person, but until then, there’s not much you can do!

What About Subdomains and Cross-Domains?

Remember that cookies are site-specific. If you have either Subdomains or Cross-Domains that you are tracking together in Google Analytics, then you need to verify the following two parts.

The default Google Analytics implementation is designed to work across subdomains automatically. (Remember, two subdomains would look like: “blog.example.com” and “www.example.com.”) So if someone travels between those two sites, they’ll keep the same cookies. However, many people don’t use the default implementation from Google Analytics, or they haven’t updated in years, or they’re using Google Tag Manager and haven’t thought about this issue. Read more about subdomain tracking.

Cross-domains are a totally different animal. (Remember that cross-domains would look like: “exampleblog.com” and “coolbusiness.com.”) In this case, your cookies will absolutely not be shared between the sites, unless you set up Cross-Domain tracking with Google Analytics. Read more: Do I Need Cross-Domain Tracking?

Using the Client ID For Troubleshooting

Lastly – knowing and understanding about the Client ID can be very helpful in troubleshooting common issues like subdomain tracking errors, cross-domain tracking, Iframes … you name it.

Check out a few posts:

Avoid the Facepalm: 5 Common Mistakes in Your Google Analytics Tracking Code

Google Analytics and Google Tag Manager Debugging Tools

Cookies are useful for a number of reasons and are the backbone of most web analytics tracking. Understanding how they work and potential downsides of the basic Google Analytics tracking can be helpful in identifying tracking errors and better describing your data from Google Analytics.

There is a newish feature in Google Analytics that is designed to give you even better information – the User ID. Where cookies are generated randomly and are used to represent anonymous visitors, the User ID is handy for sites where you actually know who the person is. In this case, you can tell pass a non-personally-identifiable identifier to Google Analytics and that can be used to stitch sessions and users across browsers and devices!