#Mobile BI Market

[ashimbisresearch]

Mobility-as-a-Service Market | BIS Research

According to BIS Research, the mobility-as-a-service market was valued at $77,661.9 million in 2023, and it is expected to grow at a CAGR of 25.67% and reach $7,60,207.2 million by 2033 during the forecast period of 2023-2033.

[nezoriy]

What would you like to learn about queer/trans ppl in Ukraine?

I’m thinking about creating some longer, more “formal” blog posts, probably both here and for Medium or other platforms. As a professional content writer, I’m equipped to do so, and I’m interested in finally putting my skills to a more meaningful purpose rather than writing marketing drivel. And I hear from every corner that unfortunately the interest in Ukraine in general is waning. With the threat trump poses to the US' continuing support, it's especially timely. So I feel the need to do what I can to try to reach the queer leftist Western audience.

I have some ideas of my own, of course. But the thing is, when you live it, everything becomes mundane and ordinary, and it's harder to distinguish the experiences that might be interesting for others. You know that thing when you study a topic for years but you don't have a PhD in it, so you think that it's common knowledge and you're shocked when you learn someone doesn't know a fact that's "basic" for you? Yeah. Like that.

For the context: I'm a trans man, and I'm currently transitioning medically and legally (so I think I'd like to talk about how this works in Ukraine + how it impacts the mobilization.) I'm bi/pan and ace-spectrum, poly, kinky, and in an open relationship with another transmasc, who's been out socially for a long time. I live in Kyiv although until 2010 I used to live in Zaporizhzhia (part of the region is now under occupation, fortunately not the city itself.) In recent years, I've been trying to get more in irl queer activism so I know the scene relatively well, and my partner has been doing it for 10+ years. Aside from the queerness, I'm an artist and a LARPer, so I can talk about these things as well. 

So. If there's anything you want to know about the life of trans/queer people in Ukraine, and were afraid to ask/didn't know how to lear it – it's your time! :) You can drop me an anonymous ask, DM or just a comment here.

I'll be really thankful for your input and/or reblogs.

(A pic of myself from my latest birthday party to attract attention 😅)

[lollytea]

hunter baby fever haver so true. guy who is mentally furnishing a nursery before even having his own place. baby name book addict. hes comparing & crossreferencing BI & earth names as soon as children start to be a possibility

Fr I don't think he even particularly cared about kids at all until a certain point. Like his lukewarm reaction to little Philip in Hollow Mind, before he actually realized who he was? He was all like "Hm. Yes. That certainly is. A Child."

But then he starts his apprenticeship under Dell and suddenly he's exposed to kids every day. And he's put into situations where he needs to talk to them and understand them because it helps with the palisman carving process. And he was pretty awkward at first cuz he has barely had any interaction with children before this (King was the only child he knew, who happens to be very mature for his age) and kids are weird and bizarre and unpredictable and Hunter is a little out of his depth. But he gradually get accustomed to it and even warms up to being around them, even finding them endearing. So at that point he's like "Hmmm....maybe....maybe I'd like kids one day. Maybe....."

But then, but then, but THEN!!! But then he's at work one day and somebody lets him hold their baby and its all fucking over for him. It awakens the beast. He's not normal anymore. How can he possibly be normal??? How??? How can he continue to exist and live an indifferent life when babies are so fucking SMALL?????? WHAT THE FUCK!!!!!!! And then it just gets worse and worse and worse over time. He gets more and more comfortable with kids. He holds more babies. Now he's just insane about it.

And the thing is. Hunter knows he and Willow are too young for a baby. He knows neither are emotionally mature enough. He knows they still have so much growing up to do. He KNOWS okay he knows. So he's not begging for a baby. He has no intention of trying to have a baby right now. But that doesn't stop him from being in AGONY over the fact that it's gonna be several years before he can have a baby. His primal instincts are like. WANNA HOLD BABY!!! WANNA SQUISH BABY!!!! WANNA SMOOCH BABY!!!!!

Man is sighing wistfully over little baby clothes at the market and Willow's kicking herself for leaving him unattended cuz now he's gonna be in one of those moods tonight where he's whispering potential baby names in her ear when they're cuddling and she's had ENOUGH of it. She already wakes up every morning to twelve video links from Hunter of toddlers eating lemons and making funny faces or some shit because its usually in the middle of the night when his fever is the most potent.

Willow wants kids one day too. But she's also in very deep in her Flyer Derby thing. So while Hunter's idea of having children is the aftermath, Willow's mind immediately goes to the pregnancy part. And like. She has no intention of taking a pause from her athlete life yet. She's thriving.

Tho in fairness she does think it's kinda funny just how much of a menace Hunter is over this. He's just. Listen. If Hunter was never supposed to be a father, fate wouldn't land him with so many hobbies that could be utilized for future fatherhood.

An avid bookworm with an insanitable curiosity? He's 19 years old and reading parenting books for fun.

A tailor? He can sew, knit and embroider. He can MAKE little baby hats and mittens and booties and blankets. He'd probably be so excited to do so actually.

Woodcarver? He can build little wooden baby toys. He can make a mobile with little dangling palismen. He can build the goddamn crib itself and carve patterns into it of all of his and Willow's favourite flowers.

Like. He's spent a decade preparing. He's gonna be so ready when the time comes. But also you know that when the time DOES finally come and Willow tells him the exciting news, Hunter's euphoric celebration lasts for a total of four and a half minutes before he's like "Oh Titan....oh Titan, Willow, what if I'm a horrible father?"

He's a mess of a man.

[cindylouwho-2]

Etsy Fourth Quarter Earnings 2023 - Still Banking on Improving Marketplace Sales, But Not Revealing Many Plans

Slide 23 from Etsy's 4th quarter 2023 earning report, © Etsy. it shows what percentage of sales each major category has, with performance in the quarter.

Etsy’s fourth quarter results for 2023 were as uninspiring as expected, but despite revealing few plans, the corporation is convinced it can increase gross marketplace sales through its gifting and other initiatives. There was a lot of interesting information for shop owners, though, so let’s get right to it. 

First, here are the resources that you should read/watch yourself, if you want to know more:

the press release

transcript of the conference call

slides from the conference call

video of the call (click on “Webcast” under “Latest Quarterly Results”)

my summaries of the fourth quarter 2022, and the third quarter 2023 for comparison

Then, the basic numbers (covering October to December 2023, compared to the same period in 2022):

Sales on Etsy were $3.6 billion, down 1.4% year over year

Total sales for all 3 marketplaces (Etsy, Reverb, and Depop) were $4.0 billion, down 0.7%. [Elo7 was officially sold in mid August; its numbers were still included in the comparison totals of 2022]

Etsy’s revenue (including all 3 sites) was $842.3 million, up 4.3%

Seller service revenue was up 9.4% to $226.5 million, while marketplace revenue was up 2.6% to $615.8 million

Net income was $83.3 million, down 24% (mostly due to the layoff costs of $27 million in the quarter)

Active buyers on Etsy alone stand at 92 million, a third consecutive all-time high

Active sellers on Etsy alone are now 7 million, the fourth large jump in a row compared to the previous quarter; numbers had been stagnant through the end of 2021 and all of 2022 [Note that “active” means one charge or transaction in the past 12 months; many “active” shops currently have nothing for sale.]

Sales where the buyer and/or the seller was not in the United States were 45%, up from 44% last year, but down from 47% in the previous quarter

Sales on mobile are 68%, up from 67% last year [this includes both the buyer app and mobile browsers]

As always, I am reporting what Etsy’s representatives said in the main text, with my commentary in square brackets.

Etsy Search

At the moment, Etsy’s search algorithms aim to show shoppers things they are most likely to buy. They are currently working on changing that to showing what buyers are most likely to love after the purchase. They refer to items that consistently get high reviews, have good photography, and whose shop owner provides good customer service, has quality return policies and ships on time, as “quality” items, or, “the best stuff.” 

This is all a work in progress, so search may not change drastically any time soon. Past calls and interviews have related this to the increase in Etsy Picks assigned in the past few months; they plan on using those Picks to train the algorithm to find “quality”, especially quality photos. The items staff identify as “quality” convert twice as well as other listings, so there is obvious benefit to Etsy showing them higher up in search results. 

Etsy has added some of the features in its “neural ranking model” to non-US searches; previously it was only in the US searches. 

Advertising

Offsite Ad spending was down 4% in the quarter vs. 2022, in part due to competition bidding higher than Etsy thought was worthwhile. At the time of the call, that spending was back to normal. Per slide 21, money from Offsite Ads fees covered about 35% of what Etsy spent on the ads during the quarter. 

CEO Josh Silverman explained why the performance marketing (Offsite Ads) spend can be unpredictable.

“So performance is dynamic on a, really, hour-to-hour basis depending on the ROI we're seeing on every dollar we're spending. And we've got pretty sophisticated algorithms that work on, is this bid -- is this click worth this much right now and how much should we bid. And so to the extent that CPCs rise, we naturally pull back, or to the extent that CPCs lower, we naturally lean in. The other thing, by the way, it's not just CPCs, it's also conversion rates. So in times when people are really budget constrained, we see them actually -- we see conversion rate across the industry go down. We see people comparison shop a lot more. And so we are looking at all of that. And not humans, but machines using AI are looking at a very sophisticated way of what's happening with conversion rate right now, what's happening with CPCs right now.”

Etsy also does testing twice a year where they stop running ad such as Google Shopping ads in part of the country, and then compare with the areas still advertising to see if the buyer still would have bought. Silverman admitted that the data shows “often the answer may be yes.”

Overall marketing costs went up 7% in the year. 

The Gifting Initiative

Etsy is now aiming to brand itself as the place to go to buy gifts. Gift Mode is just the start of this campaign. Their surveys report that more than half of US gift giving is based on personal occasions that occur year round, such as birthdays, or “just because”. People in the US spend an average of $1600 a year on gifts, but Etsy’s US buyers only average $38 spent per year on gifts from Etsy. They estimate that less than half of Etsy buyers in 2023 used the site to buy at least one gift. There is obviously an opportunity to do better. 

The percentage of US residents thinking of Etsy as a good place to buy a gift is now down to 10%. [Previously, the company reported it was 12%, and I commented last quarter that I’d like to see a more recent survey to judge if they have used this knowledge to improve. 

“Only 12% of buyers will name Etsy top of mind as the place to shop for gifts.” They don’t seem to have any updated numbers showing how they’ve been improving that situation. [It’s time to go after that “enormous opportunity”, Josh!]”

So despite wanting to grab a bigger gifting share before now, Etsy has managed to lose ground. This is my biggest fear about the gift push: the market was there before now, and Etsy’s own research demonstrated that. Are they only going all in now that they have run out of other ideas?] 

There were 6 million visits to Gift Mode in the first 2 weeks. [I am not really impressed, given that they promoted it very heavily, and I was personally responsible for over 100 of those visits while researching my Gift Mode blog post.]

Other plans to bring in buyers

Silverman stated “[o]ur focus will be to make Etsy even more Etsy”, and to differentiate the marketplace from sites that sell everyday needs. The following quote deserves to be read in full:

“Most other players are competing head-to-head to sell the exact same merchandise, focused on selling at $0.02 cheaper or shipping it two hours faster, and this has resulted in the commoditization of the entire experience. But that's just not Etsy.”

[This seemed to be a completely unironically-intended comment, with no recognition of the fact that he actually discussed speeding up shipping times in the same presentation, nor of the well-known fact that so much on Etsy these days can usually be bought cheaper on Aliexpress or Shein.]

He also said that the “special” aspect of Etsy is what sometimes holds the site back, as buyers might consider Etsy limited to specific items, or might “worry about the post-purchase experience”. Bringing people back more often is a goal. [They’ve been saying that for years now, though.]

The company is currently doing buyer loyalty program research, but gave no further details. He also cited “shortening our estimated delivery dates this year by at least 2 days” as something that buyers should like, but it is unclear to me reading this if the work done last year (the year discussed in this call) already shaved 2 days off of delivery dates, or if the statement is this year’s goal. I think it is the latter [but the only ways to do that are to improve the accuracy of their tools - and I am not sure that they are currently 2 days longer than reality on average - or to pressure sellers to ship faster. Since Etsy is once again updating shop settings to add weekends to shop processing times without notifying us, I guess we can assume the latter? UPDATE (Mar 19): Silverman clarified at a recent talk that "we think we can cut shipping times on Etsy by at least two days this year."]

Other things sellers need to know

Etsy Ads now involve some localization outside of the US, which increased conversion rates. [If your ad performance changed in non-US countries during the quarter, this is the most likely reason.]

Neither sales or Etsy’s revenue are expected to increase until the second quarter, and they expect revenue to grow faster than sales this year. [Revenue is almost certain to increase, as the corporation has been surveying sellers on what they would be willing to pay more for.]

“In 2023, we removed approximately 140% more listings for violations of our Handmade Policy than in 2022.” [No word on how many of them were removed erroneously, though, as we know the “Temu” bots pulled a lot of truly handmade items that had photos stolen and listed on other sites.]

Silverman promised “innovation planned to improve the predictability of shipping costs for both buyers and sellers”, but provided no details. [I am not sure what would make my personal costs more predictable, given they change every single week with Canada Post’s fuel surcharge right now. Is it going to be forcing people to use Etsy Labels with calculated shipping? Or is this more calculated shipping options for countries outside of the US, and for new carriers? Restricting the amount a listing can charge for shipping? I really have no idea, but I hope all those people they hired for “fulfillment” jobs a few years back are coming up with something that is actually useful.] 

Miscellaneous

Depop had a decent quarter in sales and revenue. 

Reverb sales were flat. “The Reverb team made some organizational changes late in the year” which are expected to be profitable [i.e., they laid off over 30 people in October].

The Etsy layoffs in December were referred to by CFO Rachel Glaser as “our recent workforce realignment”. [At least she didn’t call those former employees churn.] The call provided no details on the restructuring they previously said would be done by the end of this quarter. 

October sales were not good, but November and December improved. January “was a little bumpy.”

Outside of the US, sales in Germany were mostly steady, while the UK, Netherlands, Switzerland and Austria improved.

The upcoming $15 fee for newly-opened shops will largely go to paying the costs of the technology for vetting sellers; it is not expected to result in much profit. 

My thoughts: this is going to be a rough year for many Etsy sellers

As I discussed last quarter, Etsy’s upper brass didn't seem to think they were responsible for the lackluster sales performance of their marketplace, and this quarter that extended to not admitting they overhired since early 2022, and not acknowledging that Etsy’s reputation as a gift site actually dropped over the past few years. The last one is particularly galling. Why keep talking about how there was great room for improvement in Etsy brand recognition for gift buyers and then fail to improve even a tiny bit? What were these folks doing the past 2 years? 

It’s clear they think bravado will get them through this, including the bold move of claiming everything will improve in the second quarter and throughout the year without revealing any real details. No wonder the stock dropped yet again. 

That said, they likely have some reasons for thinking that revenue will pick up at least, if not sales. As mentioned above, they have been extensively surveying sellers about raising fees and/or charging us for things we currently get for free (or mostly do not want). Possible downsides for Etsy include the fact that the Indie Sellers Guild and the Artisans Cooperative (among others) are likely to get more negative press for Etsy if fees are raised yet again, just as happened in 2022. It does not help that Etsy didn’t really follow through on improved services the last time they raised fees. 

And the more I think about the comment on shipping costs, the more I believe they are considering making Etsy Labels compulsory for at least some in the US, with set shipping charges sellers won’t be able to change. Bonanza did this last year, charging its US sellers $2 per order extra if they didn’t use Bonanza labels and didn’t get an exemption from the program. Most Etsy sellers using the labels and being forced to show that price as the shipping cost for buyers is the only way I can think of making shipping prices more predictable for buyers, other than capping shipping charges outright (and that sounds like a nightmare to implement). eBay does it, though. Am I missing something? [UPDATE Mar. 5, 2024: Etsy is surveying buyers about how much they like cheap shipping.]

Perhaps more importantly, the planned search changes have the potential to disrupt the status quo a great deal. We know that Etsy frequently takes a lot longer to develop these types of technologies than they expect, so it may not happen this year, but the work on promoting “quality” listings will continue, and that is already affecting some shops that used to do better in Etsy search. Do everything you can to make sure your images are "high-quality". If you rely on internal search to get most of your Etsy sales, this is a very good time to follow my usual advice and diversify your traffic sources. 

Etsy’s branding pivot to being the place to get gifts could also have a big impact on some shops and categories, if it is successful - and that is a big “if”. I’m not thoroughly convinced Etsy can manage this change in consumer consciousness, considering that the site’s reputation continues to be hammered by controversies around scams and non-handmade items. Kitkats, anyone? 

Many other comments do not bode well for most shop owners: a continuing push for discounting, emphasis on faster shipping times, and financial restrictions/impositions on “newly-opened” shops all indicate that traffic may flow away from small business owners who choose not to comply, or are unable to comply. 

Last quarter I said “[d]on’t be surprised if there are major site changes in 2024”, and I appear to have been correct. But really, anyone reading these reports over the past few years could have seen it coming.

Stay well informed, everyone! It’s the best weapon we have.

Reminder that you can sign up to receive my Tumblr and website blog posts via email.

UPDATED March 19, 2024

[elysia-nsimp]

OC introduction: Prince Jonah Cainwell (Twisted Wonderland)

(featuring comet!)

Basics

Jonah (he/him) is the Student Council Vice President (replacing the faceless character from glomas) of Nobel Bell College, based off of Prince Hans from Frozen. He is a cishet man 😒😒 (I’m kidding he’s bi he just doesn’t know it yet), and 18 years old.

Jonah’s around 6’1, so just a tad shorter than Rollo himself. He’s a pretty average build and weight for his height. He’s not super athletic, but he stays in good shape.

So, we don’t really know a lot about NBC’s classes, so I’ll be going off the idea that it has similar classes to NRC’s roster. That being said, Jonah would excel at ancient incantations and curses, as unlikely as it is for those to appear in NBC. He enjoys mythology, and excels at history and art. He’s likely in some kind of business class as well, which he’s also good at. He’s shockingly good at a lot of subjects, but

Hobbies, Talents, Preferences

As stated above, Jonah loves art. He makes glass mobiles and wood carving kits in his free time, and sells them in the markets when he’s not in school. He’s started many small businesses to get money here and there, including a cardboard cheeseburger stall in the school cafeteria because they don’t sell those and apparently people wanted them.

Jonah is known campus-wide for his ability to bend rules to his will through malicious compliance. He has never broken the letter of any law, but he does find workarounds for any rules he doesn’t like or approve of (usually if it’s unjust in his eyes or it’s for the betterment of the student body (this is where the cheeseburger thing came in, the school itself is not allowed to sell them nor are people allowed to sneak off campus to get burgers.))

There’s an on-going joke that Jonah is a boat enthusiast because he mentioned ONE TIME that he thinks boats are a cool way of traveling the soleil. He likes them a NORMAL amount, but all his peers tease him and blow up how much he likes boats. He thinks this is funny, and plays into it with theatrics.

Backstory

Jonah is the youngest of a total 7 siblings so, although a prince, he will never make it to the throne. Jonah doesn’t particularly care about titles, he kind of disregards the Prince title as is, but what he DOES care about is power.

Throughout his childhood, he was very much emotionally neglected due to him basically being backup to the power of 6. This led to his siblings picking on him for most of his life. As soon as he was accepted into Nobel Bell, Jonah packed his stuff and left ASAP.

He’d cut his family off, but he “wants a backup source of income” in case he runs out of money from his little spur-of-the-moment business ideas. That being said, he does not like them at all. None of them.

Due to his not great upbringing, he’s kind of cynical person. He speaks mostly through sarcasm and backhanded compliments, though it’s for the most part just intended to be teasing. Jonah actually is a genuinely nice person… he just… has a power complex.

Actually, that’s why he’s vice SC president. He wants nothing more than to be in power, because he never had that growing up. He does want to rule a kingdom or country or something, but he can settle for a school for now…

Jonah is also a hopeless romantic. He’s been searching for true love’s kiss for years, hoping some beautiful princess will whisk him away from the trials and tribulations of life… one day, he hopes to travel the world with his future partner. Until then, he waits for the door to open. /ref

Unique Magic

I haven’t decided on the incantation yet, but Jonah’s UM is called Frozen Heart and it can create and fix inanimate objects with ice (think Elsa’s ice dress). Jonah specializes in ice magic!

Relationships

Rollo Flamm

Jonah has conflicting feelings about Rollo. On one hand, he considers Rollo a friend and a peer, and someone he respects greatly. On the other hand, MAN is he jealous of Rollo’s position. This ends up coming out as Jonah constantly pushing Rollo’s buttons (see the cheeseburger thing, it pissed Rollo off but he couldn’t do anything because it was barely in the rules) and messing with him for fun.

…he’s also very obviously in love with Rollo but HE DOESNT KNOW HES BI YET anyway you didn’t hear it from me /j

Azul Ashengrotto

They met during glomas. They became fast and frankly terrifying friends. Keep them away from each other they WILL plot and scheme together.

Other Works

Playlist!! https://open.spotify.com/playlist/3HW7AeQ3rzvyrHsqGwXTSA?si=g2hc2RJySEK3BXmUjWIM0g&pi=u-T0kdIKb9T1q0

Media

no he will not wear the hat it messes up his hair :(

[chengfagshi]

omfg (different anon btw) i already saw this take for avenpaz!! well okay sure im an aventio shipper first and only recently my eyes were opened to the beauty of avenpaz and started shipping it, and now i see ppl saying im suddenly homophobic somehow?? didnt they consider that multishippers exist??

besides i dont even know whats the most popular lesbian ship for topaz? but with jades drip marketing i already know that it will become topazs number 1 ship and also the only 'valid' one. cuz uknow, avenpaz is homophobic towards aventurine whos officially gay for ratio and topaz whos officially gay for jade now /jk

oh! and for original anon: im also a soriku shipper but also a sorikai one. i dont claim other sorikai shippers being homophobic at all

I also think antis need to realize that a LOT of m/f shippers are queer as well. I'm trans and I love my m/f ships. Plus with me, a lot of the time I hc m/f ships as queer. Either they're bi, pan, t4t, or something. Like I even follow someone on twitter who I think loves Ratiorine and they said something like "Okay, Aventurine gets one woman and that's Topaz. They're really cute together". Like I think the only reason I don't ship it that much is if I like a ship enough, I can't see them with anyone else (or I usually see them as an OT3). Same with Sora, Kairi, and Riku. I love them as an OT3. They are all really cute together. Like shipping is really not that deep. We all just like these fictional little pixels together. Antis are weak because back in the day, crack ships were everywhere (and they still kinda are, just haven't seen them as much) where ppl ship characters from completely different series, sometimes for absolutely no reason other than they're that person's favorite character from each media. Like one of my fave ships is Yuri x Luke and while yes, they're both from Tales of games (Tales of Vesperia and Tales of the Abyss), they're in two different ones (and they may have interacted in the mobile games). But like Yuri hates rich people and in the beginning of Tales of the Abyss, Luke is a spoiled rich kid that is the exact type of punk that Yuri would dislike. So I'm like obviously I'm gonna ship them. That's really my only reasoning. Again, shipping ain't that deep, lol and they definitely don't reflect our real morals.

[homophyte]

it is interesting to me that ive seen lately (n yknow this is subjective and likely not any real social force just what ive seen) many queer people simultaneously talking about taking back and embodying unpalatable and ‘unmarketable’ queerness (the recent return to the terms faggot and transsexual come to mind) which i think is pretty evidently shaped by the conservative moment were in of demonizing queer ppl and especially gnc and trans people as predators--it reads as a return to queer isolationism in the face of external hostility, imo--while at the same time ive seen a lot of rallying around the “original” 6 stripe rainbow flag as opposed to any of the purportedly ‘factional’ flags of different queer identities, with the assumption being different identity flags divide us while the rainbow flag encompasses everyone and its kinda fascinating to me bc the rainbow flag is probably the single most marketable and palatable and uncontroversial symbols of queerness which has been seamlessly uptaken by those who wish to sell it back to us as gets pointed out every pride month with all the cringey pride merch.... i dunno you could maybe take that as a point of hypocrisy and claim the queer community is itself in a conservative moment rn where its returning to a sense of history and historical continuity (perhaps even out of that sense of external threat) or even that the queer community has for some time been in a conservative moment given the like, decade of identity discourse and lashing out at any people deemed to not have a sufficiently established history or however we should categorize the bihets/ace discourse/transtrender-tucute discourse/pan discourse/bi lesbians discourse (because lets be frank its essentially all the same discourse just keeping up its momentum by leapfroging from one target to the next) which i think is, like, SOMEWHAT true but not entirely? its more interesting to me, in any case, as an expression of a conflict the queer community is facing given that current state of affairs RE antitransness and that very recent history. like, the simultaneous need to retreat to a safe sense of community which is welcoming to the very things the outer world is demonizing ie mutable gender, complex or contradictory experiences of gender, gender expression which is hostile to the cis binary, but also the ways in which it has to grapple with those discourses which have largely defined the community infighting for again the past decade. its queer people begging the question ‘how can we make the queer community welcoming to the girlfags and genderfucks and tboys who are being threatened when we have spent so much time making the queer community a hostile place for anyone with a non-conventional or not easily (or even just palatably) sortable sense of queer identity’. and the answer it seems to be grappling with at the moment is like, welcoming all that diversity of experience but being absolutely averse to naming it. yes we love all the fuckery with gender and sexuality never be marketable but like, ew, why are you calling yourself [insert microlabel here]. you can be genderweird but you cant call yourself genderweird. you can only exist as queer in the broadest possible way (the all-inclusive gay pride flag!) but if you try to name the specifics or use those identity labels weve been fighting over for years youre doing it wrong (the progress pride flag is now ugly and cringey and ‘too much’). i think theres something also to the way (at least on this site) transmisogynistic discourses have really taken hold as legitimate (though yknow i wont downplay how much a problem transmisogyny has like. always been in queer spaces no matter what) in the name of protecting n defending trans people. like its just regurgitated transmisogyny but its being mobilized supposedly in the service of helping trans people. idk its definitely getting a little late for me to string this together fully coherently but theres a throughline there, in the ways certain ideas are being consolidated and reified as ‘yes were more progressive now!’ when i think theres definitely something to question there in terms of like...are we? are we actually? are we doing better by the people were trying to help or are we setting strict standards and forcing ppl to adhere to them again?

[mewdragonlord101]

treasure planet oc sneak peek

my treasure planet oc here a small little sneak peek

Full Name :  Astra Elara Vaughan

past name austin Elara Vaughan

name meaning star

Alias/Nickname: The Viper Blade, star,Rea, Asty, Astro, austin hate that name as it was her real name

Age: 17 or 24 depends on the rp but her main age is 17 in most rp

Galactic Birthplace: Nova Prime city

planet Astralum 

Residence: The Shadow Serenade (mobile spacecraft)

Gender: trans male to Female( she found out or when he was young 4  that she was a female an her parents were both proud of her or him  being who she was an that they love her an now she been living as a girl her past name was austin an she did surgery when she was 10 to become fully female  )

Pronouns:  she/her now past he/him

Sexuality: bi

Species/Ethnicity: winged Human

Occupation: Captain of the Shadow Serenade, Master Thief

Affiliation: Independent (Black Market/Smuggling Network)

[thokanetwork]

Wie man Marketing für eine Website entwickelt

Möchten Sie die Online-Präsenz Ihrer Website steigern und gezielte Besucher anziehen? Wussten Sie, dass Unternehmen mit einer starken Website-Marketingstrategie im Durchschnitt 55 % mehr Website-Besuche verzeichnen können? Auf dem wettbewerbsintensiven Markt von heute ist es von entscheidender Bedeutung, effektive Marketingstrategien für Ihre Website zu entwickeln. Dieser Artikel zeigt Ihnen, wie Sie Ihre Ziele definieren und eine erfolgreiche Marketingstrategie für Ihre Website entwickeln können - von Content Marketing über Social Media Promotion und bezahlte Werbung bis hin zu E-Mail-Marketing. Machen Sie sich bereit, Ihre Online-Präsenz zu neuen Höhen zu führen!

Verstehen des Website-Marketing-Prozesses

Um den Prozess des Website-Marketings zu verstehen, müssen Sie sich mit den verschiedenen beteiligten Komponenten und Strategien vertraut machen. Es ist wie ein spannendes Abenteuer, bei dem Sie Ihre Website so optimieren, dass sie die richtige Zielgruppe anspricht, und deren Konversionen wie ein Meisterdetektiv verfolgen. Doch bevor Sie in die Tiefen der Website-Optimierung eintauchen, müssen Sie Ihre Konkurrenten analysieren, wie ein gerissener Spion, der Informationen sammelt. Studieren Sie ihre Taktiken, decken Sie ihre Schwächen auf und nutzen Sie dieses Wissen zu Ihrem Vorteil. Als Nächstes müssen Sie Ihr Zielpublikum verstehen. Wer ist sie? Was wollen sie? Das ist wie das Entschlüsseln eines Geheimcodes, aber wenn Sie ihn erst einmal geknackt haben, können Sie Ihre Marketingmaßnahmen auf ihre Bedürfnisse abstimmen. Vergessen Sie nicht die Benutzerfreundlichkeit: Gestalten Sie Ihre Website ansprechend, intuitiv und unterhaltsam. Stellen Sie sich vor, Sie schaffen ein interaktives Spiel, das Ihre Besucher unterhält und zum Wiederkommen anregt. Und schließlich ist das Conversion-Tracking Ihre ultimative Waffe. Es ermöglicht Ihnen, die Wirksamkeit Ihrer Marketingstrategien zu messen und datengestützte Entscheidungen zu treffen. Es ist wie eine Kristallkugel, die Ihnen die Geheimnisse Ihres Erfolgs verrät.

Die Rolle des Website-Marketings in der digitalen Strategie

Einer der wichtigsten Aspekte Ihrer digitalen Strategie ist das Verständnis der Rolle, die das Website-Marketing für den Online-Erfolg spielt. Beim Website-Marketing geht es nicht nur darum, Ihre Website zu bewerben, sondern auch darum, ihre Leistung zu optimieren, um Ihr Zielpublikum anzusprechen und zu binden. Hier sind einige wichtige Faktoren, die Sie berücksichtigen sollten: Die Rolle der Analytik im Website-Marketing: Analysen bieten wertvolle Einblicke in die Leistung Ihrer Website und ermöglichen es Ihnen, die Wirksamkeit Ihrer Marketingmaßnahmen zu messen und datengestützte Entscheidungen zu treffen. Der Einfluss von Mobilgeräten auf das Website-Marketing: Angesichts der zunehmenden Nutzung mobiler Geräte ist es von entscheidender Bedeutung, dass Ihre Website mobilfreundlich und responsiv ist. Dies verbessert die Benutzerfreundlichkeit Ihrer Website und erhöht die Chancen, mobile Nutzer zu gewinnen und zu binden. Die Rolle der Benutzerfreundlichkeit beim Website-Marketing: Ein gutes Nutzererlebnis ist wichtig, um Besucher auf Ihrer Website zu halten und sie zu den gewünschten Aktionen zu bewegen. Achten Sie auf eine einfache Navigation, eine schnelle Ladegeschwindigkeit und ansprechende Inhalte, um ein positives Nutzererlebnis zu schaffen. Die Bedeutung der Website-Sicherheit in der digitalen Strategie: In der heutigen digitalen Landschaft ist die Sicherheit der Website von größter Bedeutung. Der Schutz Ihrer Website und Ihrer Nutzerdaten schafft nicht nur Vertrauen bei Ihrem Publikum, sondern trägt auch zur Verbesserung Ihrer Suchmaschinenplatzierung bei.

Steigerung der Website-Besuche: Das Hauptziel des Marketings

Sicherlich möchten Sie die Besucherzahlen Ihrer Website erhöhen, denn das ist das Hauptziel Ihrer Marketingbemühungen. Aber wie können Sie das erreichen? Im Folgenden finden Sie einige Strategien zur Steigerung der Website-Besuche, die Ihre Konkurrenten sicherlich vor Neid erblassen lassen werden. Erstens ist die Optimierung des Inhalts Ihrer Website von entscheidender Bedeutung. Stellen Sie sicher, dass Ihre Website benutzerfreundlich ist, mit einer klaren Navigation und ansprechenden Inhalten. Durch die Verwendung relevanter Schlüsselwörter und die Bereitstellung wertvoller Informationen können Sie Ihre Platzierung in den Suchmaschinen verbessern und mehr organischen Verkehr anziehen. Zweitens: Unterschätzen Sie nicht die Macht eines effektiven Social Media Marketings. Durch die Nutzung von Plattformen wie Facebook, Instagram und Twitter können Sie ein breiteres Publikum erreichen und gezielt Besucher auf Ihre Website leiten. Treten Sie mit Ihren Followern in Kontakt, teilen Sie wertvolle Inhalte und ermutigen Sie sie, Ihre Website zu besuchen. Als nächstes sollten Sie sich auf die Optimierung der Konversionsrate konzentrieren. Analysieren Sie Ihre Website-Analysen und Tracking-Daten, um festzustellen, in welchen Bereichen die Besucher abspringen oder nicht konvertieren. Nehmen Sie die notwendigen Anpassungen am Design Ihrer Website, am Layout und an den Call-to-Action-Schaltflächen vor, um die Konversionsrate zu verbessern und letztlich die Zahl der Website-Besucher zu erhöhen. Und schließlich sollten Sie die Bedeutung von Website-Analysen und Tracking nicht unterschätzen. Verwenden Sie Tools wie Google Analytics, um die Leistung Ihrer Website zu überwachen, Trends zu erkennen und datengestützte Entscheidungen zu treffen. Durch die kontinuierliche Analyse und Optimierung Ihrer Marketingmaßnahmen können Sie sicherstellen, dass Sie das Potenzial Ihrer Website voll ausschöpfen.

Erkundung von Online-Marketing-Kanälen für die Website-Promotion

Wenn Sie für Ihre Website werben möchten, sollten Sie die verschiedenen Online-Marketing-Kanäle erkunden, die Ihnen zur Verfügung stehen. Bei der Vielzahl der Möglichkeiten kann es schwierig sein zu entscheiden, welche davon die besten Ergebnisse bringen. Aber keine Sorge, wir sind hier, um Sie durch den Prozess zu führen. Hier sind zwei effektive Online-Marketing-Kanäle für die Website-Promotion: Soziale Medien: - Social-Media-Plattformen wie Facebook, Instagram und Twitter bieten ein großes Publikum für die Promotion Ihrer Website. - Erstellen Sie ansprechende Inhalte, teilen Sie Aktualisierungen und Angebote und interagieren Sie mit Ihren Followern, um die Besucherzahlen auf Ihrer Website zu erhöhen. E-Mail-Kampagnen: - E-Mail-Marketing ist ein leistungsstarkes Instrument, um Ihre Zielgruppe direkt zu erreichen. - Senden Sie personalisierte, informative und verlockende E-Mails an Ihre Abonnenten, um Website-Besuche und Konversionen zu generieren. Vergessen Sie nicht, zusätzlich zu diesen Kanälen in Online-Werbung zu investieren, Ihre Website für SEO zu optimieren und eine solide Content-Strategie zu entwickeln. Diese Elemente arbeiten Hand in Hand, um die Sichtbarkeit Ihrer Website zu erhöhen und organischen Traffic anzuziehen. Werden Sie also kreativ, bleiben Sie datenorientiert und lassen Sie Ihre Website in der riesigen Online-Landschaft erstrahlen. Denken Sie daran, dass die Werbung für Ihre Website keine beängstigende Aufgabe sein muss, sondern eine aufregende Gelegenheit sein kann, Ihre Marke zu präsentieren und mit Ihrem Publikum in Kontakt zu treten.

Die Wichtigkeit von Website-Marketing für den Geschäftserfolg

Für Ihren geschäftlichen Erfolg im Internet ist es entscheidend, dass Sie dem Website-Marketing Priorität einräumen und verschiedene Online-Marketingkanäle effektiv nutzen. Website-Marketing-Strategien spielen eine entscheidende Rolle, wenn es darum geht, Besucher auf Ihre Website zu leiten und Ihre Online-Präsenz zu erhöhen. Durch die Umsetzung von Website-Marketing-Taktiken können Sie potenzielle Kunden anziehen, Leads generieren und letztendlich Ihren Umsatz steigern. Die Vorteile des Website-Marketings sind immens. Es hilft Ihnen, Ihre Markenidentität zu etablieren, Glaubwürdigkeit aufzubauen und sich einen Wettbewerbsvorteil in der digitalen Landschaft zu verschaffen. Durch effektives Website-Marketing können Sie ein größeres Publikum erreichen, mit Ihren Kunden in Kontakt treten und langfristige Beziehungen aufbauen. Um am Puls der Zeit zu bleiben, ist es wichtig, mit den aktuellen Website-Marketing-Trends Schritt zu halten. Ganz gleich, ob es um die Nutzung von Social-Media-Plattformen, die Optimierung Ihrer Website für Suchmaschinen oder E-Mail-Marketingkampagnen geht: Wenn Sie mit den neuesten Trends Schritt halten, können Sie sicherstellen, dass Sie Ihre Zielgruppe effektiv erreichen. Die Erfolgsgeschichten des Website-Marketings sind inspirierend und ein Beweis für die Macht des effektiven Online-Marketings. Von kleinen Unternehmen, die einen rasanten Aufstieg erlebt haben, bis hin zu großen Konzernen, die ein exponentielles Wachstum verzeichnen konnten, zeigen diese Geschichten die transformative Wirkung, die Website-Marketing auf Ihr Unternehmen haben kann.

Überleben auf dem umkämpften Online-Markt: Die Wichtigkeit von Marketing

Um auf dem umkämpften Online-Markt zu überleben, müssen Sie dem Marketing Priorität einräumen und effektive Strategien anwenden, um sich von Ihren Mitbewerbern abzuheben. Hier sind einige Schlüsselkomponenten eines erfolgreichen Marketingkonzepts: - Wettbewerbsanalyse: Nehmen Sie sich Zeit, um die Online-Marktlandschaft zu verstehen. Analysieren Sie die Stärken und Schwächen Ihrer Konkurrenten, um Möglichkeiten zur Differenzierung zu ermitteln. Halten Sie sich über Branchentrends auf dem Laufenden und passen Sie Ihre Marketingstrategien entsprechend an. - Zielgruppen: Ermitteln und erreichen Sie die richtigen Kunden für Ihre Website. Führen Sie gründliche Untersuchungen durch, um deren Bedürfnisse, Vorlieben und Online-Gewohnheiten zu verstehen. So können Sie Ihre Marketingbotschaften besser auf sie zuschneiden und die effektivsten Kanäle auswählen, um sie zu erreichen. - Markenpositionierung: Heben Sie Ihre Website von der Konkurrenz ab, indem Sie eine starke Markenidentität entwickeln. Kommunizieren Sie klar Ihr einzigartiges Wertangebot und halten Sie Ihr Markenversprechen konsequent ein. Heben Sie sich von der Konkurrenz ab, indem Sie etwas anbieten, das Sie auf dem Markt auszeichnet. - Benutzerfreundlichkeit: Optimieren Sie das Design Ihrer Website im Hinblick auf die Kundenzufriedenheit. Schaffen Sie ein nahtloses und benutzerfreundliches Erlebnis, das es den Besuchern leicht macht, zu navigieren, Informationen zu finden und mit Ihren Inhalten zu interagieren. Achten Sie auf die Geschwindigkeit der Website, die Reaktionsfähigkeit auf mobile Geräte und ein intuitives Design. - Optimierung der Konversionsrate: Machen Sie Ihre Website-Besucher zu zahlenden Kunden. Verwenden Sie überzeugende Texte, überzeugende Handlungsaufforderungen und optimierte Bestellvorgänge, um die Konversionsraten zu erhöhen. Testen und verfeinern Sie Ihre Konversionsstrategien kontinuierlich, um die Ergebnisse zu verbessern.

Ziele und Vorgaben für effektives Website-Marketing festlegen

Bei der Entwicklung Ihrer Website-Marketing-Strategie ist es von entscheidender Bedeutung, dass Sie Ihre Ziele klar definieren, um eine effektive und gezielte Werbung zu gewährleisten. Bei der Festlegung von Zielen geht es darum, spezifische Vorgaben zu machen, die Sie mit Ihren Website-Marketing-Maßnahmen erreichen möchten. Zu diesen Zielen können die Erhöhung des Website-Traffics, die Verbesserung der Konversionsraten, die Steigerung des Markenbewusstseins oder die Generierung von mehr Leads gehören. Indem Sie Ihre Ziele klar definieren, können Sie Ihre Strategien und Taktiken auf das Erreichen dieser Ziele ausrichten. Die Messung des Erfolgs Ihres Website-Marketings ist unerlässlich, um den Fortschritt zu verfolgen und notwendige Anpassungen vorzunehmen. So können Sie feststellen, ob Ihre Bemühungen zu den gewünschten Ergebnissen führen, und Sie können Bereiche mit Verbesserungsbedarf ermitteln. Durch die regelmäßige Überwachung wichtiger Leistungsindikatoren (Key Performance Indicators, KPIs) wie Website-Traffic, Konversionsraten, Engagement-Metriken und erzielte Einnahmen können Sie die Wirksamkeit Ihrer Strategien messen und datengestützte Entscheidungen treffen. Denken Sie daran, dass Website-Marketing keine einmalige Aktivität ist. Es erfordert eine kontinuierliche Überwachung und Anpassung der Strategien auf der Grundlage der aus der Erfolgsmessung gewonnenen Erkenntnisse. Indem Sie agil und reaktionsschnell bleiben, können Sie Ihre Marketingmaßnahmen optimieren und maximale Ergebnisse erzielen.

Abteilungen für erfolgreiches Website-Marketing aufeinander abstimmen

Die Abstimmung der Abteilungen innerhalb Ihres Unternehmens ist für ein erfolgreiches Website-Marketing entscheidend. Ohne die richtige Zusammenarbeit zwischen den Abteilungen und die Abstimmung im Team kann es Ihren Marketingbemühungen an Integration und Koordination mangeln, was zu Ineffizienz und verpassten Chancen führt. Im Folgenden finden Sie einige Kommunikationsstrategien und funktionsübergreifende Kooperationstaktiken, die den Erfolg Ihres Website-Marketings sicherstellen: Fördern Sie offene Kommunikationskanäle: - Fördern Sie regelmäßige Treffen und Brainstorming-Sitzungen, um Ideen auszutauschen und Ziele abzustimmen. - Setzen Sie Tools für die Zusammenarbeit ein, z. B. Projektmanagement-Software, um eine nahtlose Kommunikation zu ermöglichen. Legen Sie eine einheitliche Vision fest: - Vermitteln Sie allen Abteilungen klar und deutlich die Ziele und Vorgaben Ihrer Website-Marketingbemühungen. - Fördern Sie das bereichsübergreifende Verständnis durch die Organisation von Schulungen und Veranstaltungen zum Wissensaustausch.

Verbesserung der Online-Promotion: Bestandteile einer Website-Marketing-Strategie

Um Ihre Online-Promotion zu verbessern, sollten Sie die wichtigsten Komponenten einer Website-Marketingstrategie berücksichtigen. Die Messung der Effektivität ist entscheidend für den Erfolg Ihrer Bemühungen. Durch die Verfolgung von Analysen können Sie wertvolle Daten sammeln, die Ihnen bei Ihren Marketingentscheidungen helfen. Optimieren Sie Ihre Inhalte, um sicherzustellen, dass sie für Ihr Zielpublikum ansprechend und relevant sind. Der Aufbau Ihrer Marke ist wichtig, um Vertrauen und Loyalität bei Ihren Kunden zu schaffen. Stellen Sie sicher, dass Sie Ihre Zielgruppe genau ansprechen, um Ihre Marketingbemühungen zu optimieren. Kommen wir nun zum spannenden Teil der Website-Marketingstrategie: den Komponenten. Die Content-Marketing-Strategie ist so etwas wie die geheime Soße, die Ihr Publikum dazu bringt, immer wieder zu kommen. Es sind die witzigen Blog-Beiträge, informativen Videos und fesselnden Bilder, die Ihre Website zu einem unverzichtbaren Besuchsziel machen. Über die sozialen Medien können Sie Ihre Website bekannt machen und auf humorvolle und unterhaltsame Weise mit Ihrem Publikum in Kontakt treten. Bezahlte Werbung hilft Ihnen, ein größeres Publikum zu erreichen und die Besucherzahlen auf Ihre Website zu erhöhen. Mit E-Mail-Marketing halten Sie Ihre Kunden auf dem Laufenden und locken sie mit exklusiven Angeboten und Werbeaktionen. Mit Remarketing können Sie diejenigen ansprechen, die Interesse an Ihrer Website gezeigt haben, und sie daran erinnern, wiederzukommen und etwas zu unternehmen.

Content Marketing: Eine Schlüsselkomponente des Website-Marketings

Content Marketing ist ein wichtiger Bestandteil Ihrer Website-Marketingstrategie und darf nicht übersehen werden. In der heutigen digitalen Landschaft ist die Erstellung ansprechender Inhalte wichtiger denn je. Um sicherzustellen, dass Ihre Content-Marketing-Strategie effektiv ist, sollten Sie Folgendes beachten: Erstellung ansprechender Inhalte - Erstellen Sie Inhalte, die bei Ihrer Zielgruppe Anklang finden und einen Mehrwert bieten. - Nutzen Sie Humor, Geschichten und ansprechendes Bildmaterial, um die Aufmerksamkeit der Leser zu wecken und sie zu binden. Verbreitungskanäle für Inhalte - Nutzen Sie verschiedene Verbreitungskanäle wie soziale Medien, E-Mail-Marketing und Gastblogs, um ein größeres Publikum zu erreichen. - Experimentieren Sie mit verschiedenen Plattformen und Formaten, um herauszufinden, was für Ihr Unternehmen am besten funktioniert. Wenn es darum geht, die Wirksamkeit von Inhalten zu messen, sind Daten Ihr bester Freund. Behalten Sie die wichtigsten Kennzahlen wie Website-Traffic, Engagement und Konversionen im Auge, um den Erfolg Ihrer Content-Marketing-Bemühungen zu messen. Halten Sie sich über die neuesten Content-Marketing-Trends auf dem Laufenden, damit Sie der Konkurrenz immer einen Schritt voraus sind. Denken Sie daran: Inhalte sind das A und O. Mit einer gut ausgeführten Content-Marketing-Strategie können Sie Ihre Zielgruppe ansprechen, binden und konvertieren. Seien Sie also kreativ, gehen Sie strategisch vor und beobachten Sie, wie Ihre Website zu neuen Höhenflügen ansetzt.

Soziale Medien für die Website-Promotion nutzen

Nutzen Sie Social-Media-Plattformen, um die Sichtbarkeit und das Engagement Ihrer Website zu erhöhen. Soziale Medien sind mehr als nur ein Ort, an dem Sie Bilder von Ihrem Mittagessen posten oder dem neuen Partner Ihres Ex nachstellen. Read the full article

[yasmijn]

Ending 2022

Kurang afdol kalau mengakhiri sebuah tahun tanpa sebuah tulisan reflektif untuk merekap apa yang sudah terjadi sepanjang tahun ini. Setelah aku tilik-tilik lagi, mungkin tema besar dari 2022 adalah berpindah dan bertumbuh. Sambil mereka-reka bagaimana cara untuk perlahan-lahan menemukan bentuk dan tempatku. Awal tahun akhirnya aku pindah ke posisi sekarang di kantor -100% lebih sesuai dengan aspirasi dan bikin aku semangat untuk kerja (bumi langit dengan motivasi saat di marketing dulu, maafkan aku kantor n brand).

Di tahun ini juga mulai relokasi ke Jakarta karena udah dapet jatah mess kantor dan WFO 2-3 kali seminggu. Karena ongkos ojol naik terus, ditambah diskon makin minim, dan kepengen aja gitu pergi-pergi naik public transport - jadi aku beli kartu Jaklingko dan mulai naik kombinasi TJ + angkot. Pas pertama kali naik culun banget asli hehe, gatau kan harus nge tap nya gimana, n kapan, dan kalau naik/turun itu apakah harus di bus stop atau gimana. Setelah beberapa kali naik, akhirnya dikonfirm sama penumpang kalau naik itu harus di bus stop tapi kalau turun boleh ‘kiri’ dimana aja. 

Mengalami jadi rakyat jelata yang harus berdesak-desakan di dalam bis/angkot, terjebak kemacetan yang tak masuk di akal, bikin aku merasa bahwa Jakarta memang bukan kota yang tepat untuk berkehidupan. Kerasa banget menua di jalan. Kayak... ada terlalu banyak waktu yang habis untuk berpindah lokasi, padahal mungkin waktu itu bisa dialokasikan untuk aktivitas lain - entah untuk beristirahat, berolahraga, bersosialisasi, belajar, dan juga bermacam opsi lainnya. Mau punya mobil pun menurutku nggak akan menjadi solusi yang baik - gak kebayang deh gimana senewennya nyetir berjam-jam setiap hari, kaki pegel dan entah habis berapa juta untuk beli bensin, bayar parkir, bayar pajak, dan juga semua pengeluaran lainnya. 

Pokoknya Bandung ftw.

Akhir Agustus kemarin Gio cabs ke Belanda untuk S2, jadi ya ini juga proses adaptasi ber-LDR ya sekalian nyicil nyiapin ini-itu buat nikah tahun depan. Untungnya kami sama-sama sibuk sih jadi ya nggak ada konflik yang gimana juga, komunikasi juga alhamdulillah masih aman.

Tahun ini merasa bersyukur karena masih bisa sering ketemu sama teman-teman - baik teman-teman S1 ataupun S2 (meskipun harus menerjang kemacetan dan kepadatan Jakarta yang nauzubillah). Seneng aja karena masih tahu kabar orang-orang secara real time. Semoga masih bisa kujaga dengan baik sampai kapanpun juga. 

Di akhir tahun dapat kabar kurang baik mengenai nenekku, yang belakangan ini memang batuk-batuk terus. Setelah cek ini-itu, kami dikabari bahwa ternyata kankernya balik lagi dan sekarang sudah metastase ke berbagai organ (setelah 7 tahun cancer-free). Waktu itu hari Senin pagi, Mama ngasih tau aku via WA, dan asli sedih banget. Nggak bisa kerja. Akhirnya aku pergi lagi pesen travel untuk kembali lagi ke Bandung jam 2 siang. Di momen-momen buruk seperti ini aku merasa paling bersyukur bahwa aku cuma 3 jam perjalanan darat jauhnya dari orang-orang yang paling berharga untukku. I promise that I will drop everything on my hands to come to them, immediately. Udah gitu kemarin Aki sempet diopname di rumah sakit (kata mama kayanya karena minum Coca Cola :( ), terus Akung juga sama diopname karena sakit kepala dan ternyata tekanan darahnya tinggi sekali. Sekarang sih Aki sama Akung udah keluar rumah sakit, kondisi udah kembali seperti semula, dan Nini juga lagi mulai pengobatan.

Sejak dapet kabar itu, aku jadi sering pulang ke Bandung sih. Nggak cuma Nini aja kan yang harus ditemenin, tapi Mama juga pasti sedih dan khawatir. Sekarang juga om-tante lagi sering nyamperin ke Siliwangi. Yah, aku sih percaya asal tetap optimis dan positif dan menjaga makan dan mengobati diri walaupun tanpa kemo, insyaAllah Nini masih bisa sehat dan masih bisa berumur panjang. Itu aja sih satu hal yang lagi jadi topik utama doaku ke Tuhan.

Hari terakhir 2022 ini isinya gitu aja: bangun jam 9, beres-beres kamar, pergi ke rumah Nini karena mama mau bikin jus dll, terus ke KBP untuk makan Pho dan ke IKEA karena mama mau beli lampu, terus beli jajanan IKEA, abis itu balik lagi ke Siliwangi, terus ke tukang rongsok untuk ngejual 11kg sampah kertas dan kardus packaging yang udah menumpuk di kamarku (dihargain 1500 aja geng per kilo nya), terus balik lagi ke rumah, makan malem bertiga aja sama mama dan bapak. Nge-gofood Hokben dan mesen es merah delima yang legend itu (Dan enak! Padahal w makan 2 kali di Gambir asli gaenak banget tu delimanya rasa tepung).

Segitu aja sih tulisanku tentang 2022 - alhamdulillah bisa menjalani hidup seperti kebanyakan warga ibukota, semakin sadar mengenai apa yang aku mau dan tidak mau (gamau tinggal di Jakarta kecuali jarak rumah-kantor hanya selemparan batu). Banyak pembelajaran: belajar untuk bekerja dan menjadi bagian dari sebuah perusahaan, belajar menjaga hubungan dan komunikasi dengan teman-teman, belajar hidup sendiri, belajar menjaga hubungan jarak jauh, dan juga belajar untuk selalu memprioritaskan keluarga.

Untuk 2023 nggak muluk-muluk sih: aku harap semua rencanaku dilancarkan dan diberikan kemudahan. Dan tentunya semoga selalu bisa menjadi manusia yang lebih baik daripada hari kemarin.

[ashimbisresearch]

Global Mobility-as-a-Service Market | BIS Research

According to BIS Research, the global mobility-as-a-service market was valued at $77,661.9 million in 2023, and it is expected to grow at a CAGR of 25.67% and reach $7,60,207.2 million by 2033 during the forecast period of 2023-2033.

[webbsoft-biz]

Die Merkmale von Weblium

Seiten Hunderte von vorgefertigten Vorlagen und Blöcken, automatische mobile Version und Einbettung von Drittanbieter-Code.

Marketing Pop-ups, die Auslöser, Formulare und Aktionen auslösen können und mit Analysesystemen zusammenarbeiten.

Helpdesk Online-Support rund um die Uhr, das ganze Jahr über, Video-Tutorials und eine umfangreiche Wissensdatenbank.

Online-Geschäft Möglichkeit, bis zu 10.000 Produkte, Variationen, Online-Zahlungserfassung, Kassenseiten und Warenkorb hinzuzufügen.

CRM Komplette Kunden- und Transaktionsbuchhaltung an einem Ort mit einem persönlichen Konto, separat für jeden Online-Shop

SEO Tags, Breadcrumbs, schema.org-Markup, 301-Weiterleitungen und einzigartige 404-Seiteneinstellungen.

[yusuke-of-valla]

Everyone: *Is panicking over the new game (and rightly so)*

Me: *is preparing a calling card to steal the characters for my self-indulgent rewrite project*

(Because the characters look cool for the most part, not gonna lie)

Oh yeah. I’m SO hype for Luffy I love owls, and Suwa looks cool (also the website says she’s popular with boys and girls so. Bi baseball queen?)

I have no faith with how they’re going to be written because well-written mobile games tend to be the exception rather than the rule and the marketing is already handicapping them by putting them next to the p5 cast but like

C’est La vie if they suck we take fanfic and make them better

[fyntix]

Email Marketing Strategies That Work for Real Estate Agents

The digital age has revolutionized the way businesses connect with potential clients, and real estate is no exception. Email marketing, when done correctly, is a powerful tool for real estate agents to nurture leads, showcase properties, and build lasting client relationships. Below, we delve into actionable strategies that guarantee success in email marketing for real estate professionals.

Understand Your Target Audience

Real estate isn’t a one-size-fits-all business. Start by segmenting your audience based on factors like location, budget, property preferences, and purchase timeline. Personalization ensures your messages resonate with recipients and increase engagement.

Craft a Winning Welcome Email

The welcome email sets the tone for your relationship with a subscriber. Use it to introduce your brand, share your mission, and set expectations. Include a friendly call-to-action (CTA) inviting them to explore your listings or schedule a consultation.

Leverage Drip Campaigns for Lead Nurturing

Drip campaigns allow you to send pre-scheduled emails over time, nurturing leads as they progress through the buying or selling journey. Tailor these campaigns to address specific stages, such as initial inquiries, property viewings, or closing preparations.

Highlight Property Listings Strategically

Feature properties in your emails with compelling visuals and concise descriptions. Focus on unique selling points like location advantages, architectural features, or competitive pricing. Make it easy for readers to click through to the full listing.

Offer Valuable Content Beyond Listings

Provide tips on home buying, selling, market trends, or interior design ideas. Value-added content establishes you as a knowledgeable resource and builds trust with your audience.

Use Compelling Subject Lines

Subject lines are the gatekeepers of your emails. Craft enticing, curiosity-piquing subject lines that promise value without sounding spammy. For example, “5 Hidden Gems in [City Name] Real Estate” or “The Top Mistakes First-Time Buyers Make.”

Personalize Your Emails

Beyond using names, personalize content by referencing previous interactions, viewed properties, or specific preferences. This makes your communication more relevant and engaging.

Incorporate Video Content

Videos significantly enhance email engagement. Include short clips showcasing property tours, client testimonials, or even a personal message. Videos bring a dynamic touch that captures attention.

Optimize Emails for Mobile Devices

Many users check emails on their phones, so ensure your emails are mobile-friendly. Use responsive design, concise text, and appropriately sized images.

Create Clear Calls-to-Action

Every email should have a clear and compelling CTA. Whether it’s scheduling a viewing, exploring listings, or downloading a market report, guide recipients on the next step to take.

Harness the Power of Storytelling

Share success stories of previous clients or highlight a property’s history to create an emotional connection. Storytelling makes your emails memorable and engaging.

Implement A/B Testing

Test different elements like subject lines, visuals, and CTAs to determine what resonates best with your audience. Continuous improvement ensures your campaigns’ success.

Keep a Consistent Schedule

Consistency breeds familiarity. Send emails at regular intervals, but avoid overwhelming your subscribers. A weekly or bi-weekly schedule often works well for real estate agents.

Monitor Metrics Religiously

Track key performance indicators (KPIs) such as open rates, click-through rates, and conversions. Use this data to refine your strategy and focus on what’s working.

Re-Engage Inactive Subscribers

Not everyone opens every email. Create re-engagement campaigns targeting inactive subscribers, offering them exclusive content or promotions to rekindle interest.

Include Social Proof

Highlight testimonials, reviews, and case studies in your emails. Social proof reinforces your credibility and builds trust with prospective clients.

Use Automation Tools

Leverage tools like Mailchimp or Constant Contact to automate your campaigns, segment lists, and analyze results. Automation saves time while improving efficiency.

Ensure Compliance with Regulations

Stay compliant with email marketing laws like GDPR and CAN-SPAM. Always include an unsubscribe option and avoid deceptive subject lines.

Build and Maintain Your Email List

Grow your list organically through sign-up forms on your website, open house events, or social media campaigns. Avoid purchasing lists, as they can damage your sender reputation.

Integrate Email with Your Digital Marketing Plan

Email marketing shouldn’t operate in isolation. Combine it with your overall digital strategy, including social media and content marketing, for maximum impact. Learn more about creating a digital marketing plan for real estate agents here.

Use Analytics to Refine Your Approach

Data-driven decisions are the backbone of successful marketing. Use analytics tools to dive deep into audience behaviors and preferences, enabling more effective campaigns.

Email marketing is a game-changer for real estate agents when executed correctly. With the strategies outlined above, you’re well-equipped to attract, engage, and convert leads while fostering long-term relationships. Start implementing these tips today and watch your real estate business thrive!

[qrshalini]

Global Gamification Market: Driving Engagement, Innovation, and Business Growth.

The Global Gamification Market is experiencing significant growth as businesses across industries adopt game-like elements to enhance engagement, productivity, and customer loyalty. Gamification involves the application of game design principles—such as rewards, points, challenges, and leaderboards—to non-gaming environments, including corporate training, education, marketing, healthcare, retail, and customer engagement.

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https://qualiketresearch.com/reports-details/Gamification-Market

Key Matrix for Latest Report Update • Base Year: 2023, Estimated Year: 2024, CAGR: 2024 to 2030

Key Players In Global Gamification Market:

Microsoft Corporation, SAP, BI WORLDWIDE ,Verint, AON, Hoopla, CENTRICAL, MAMBO.IO, MPS INTERACTIVE SYSTEMS, AMBITION, and AXONIFY

Market segmentation:

Global Gamification Market is segmented into deployment such as Cloud, and On-Premises, by enterprise size such as Small and Medium Size Enterprises (SMEs), and Large Enterprise. Further, market is segmented into application such as Sales, Marketing, Product Development, Human Resource, and others, and industry such as BFSI, Retail, Healthcare, Government, Education & Research, IT & Telecomm, and Others. 

Also, Global Gamification Market is segmented into five regions such as North America, Latin America, Europe, Asia Pacific, and Middle East & Africa.

Global Gamification Market Segment Deployment:

Deployment Cloud On-Premise

Global Gamification Market Segment Application:

Sales Marketing Product Development Human Resource Others

Regional Analysis for COVID-19 Outbreak- Global Gamification Market:

APAC (Japan, China, South Korea, Australia, India, and Rest of APAC)

Europe (Germany, UK, France, Spain, Italy, Russia, Rest of Europe)

North America (U.S., Canada, and Mexico)

South America (Brazil, Chile, Argentina, Rest of South America)

MEA (Saudi Arabia, UAE, South Africa)

FIVE FORCES & PESTLE ANALYSIS: To understand the market conditions the five forces analysis is developed that comprises Bargaining power of buyers, Bargaining power of suppliers, Threat of new entrants, Threat of substitutes, and Threat of rivalry. Political (Political policy and stability as well as trade, fiscal, and taxation policies) Economical: Interest rates, employment or unemployment rates, raw material costs, and foreign exchange rates • Social (Changing family demographics, education levels, cultural trends, attitude changes, and changes in lifestyles) • Technological (Changes in digital or mobile technology, automation, research, and development) • Legal (Employment legislation, consumer law, health, and safety, international as well as trade regulation and restrictions) • Environmental (Climate, recycling procedures, carbon footprint, waste disposal, and sustainability)

FAQ's:

Which are the dominant players of the Global Gamification Market?

What will be the size of the Global Gamification Market?

Which segment will lead the Global Gamification Market?

How will the market development trends change in the next five years?

What is the nature of the competitive landscape of the Global Gamification Market?

What are the go-to strategies adopted in the Global Gamification Market?

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https://qualiketresearch.com/request-sample/Gamification-Market/request-sample

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QualiKet Research strive hard to simplify strategic decisions enabling you to make right choice. We use different intelligence tools to come up with evidence that showcases the threats and opportunities which helps our clients outperform their competition. Our experts provide deep insights which is not available publicly that enables you to take bold steps.

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