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buddhwani · 4 days ago

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The Future of Educational Marketing: Trends to Watch in 2025

The education sector has seen significant changes over the past 10 years as digital marketing has emerged as a key element to achievement. In 2025, new developments are changing the way colleges, schools, and universities attract and draw students. This article examines the latest trends and offers practical tips to help schools prosper in today's competitive world.

1. Data-Driven Marketing Strategies

In 2025, the data-driven marketing industry will dominate the education sector. Schools increasingly depend on analytics to know their audience better and create targeted campaigns. With the help of the available data, colleges and universities can make educated decisions to maximize ROI.

How It Works:

Monitoring student behavior using CRM systems.

Examining the traffic on websites to determine the most popular courses.

Utilizing predictive analytics to forecast trends in enrollment.

Example:

A digital marketing company for schools such as Mediagarh can aid institutions in collecting and interpreting data to design specific campaigns that appeal to future students.

2. Personalization at Scale

The days of the one-size-fits-all marketing approach. Personalization will become the norm in 2025, with schools employing AI or machine learning to tailor messages to potential students.

Key Components:

Personalized email campaigns.

Dynamic content on websites that adapts to the changing needs of users.

Chatbots provide customized responses to queries.

Schools can significantly increase their conversion and engagement rates by integrating these tools.

3. The Rise of Video Marketing

Video content is expected to continue to be an effective instrument for marketing education. Video content is an excellent method of demonstrating the institution's unique value proposition for everything from student reviews to campus tours.

Popular Formats:

Screens of short films for platforms on social media.

Live Q&A sessions are available for prospective students.

Virtual reality tours that showcase the campus facilities.

Pro Tip:

Collaboration with a higher education marketing agency will ensure that videos are professionally created and distributed strategically to make the most impact.

4. Social Media as a Recruitment Tool

Social media platforms continue to grow and offer new ways for educational establishments to connect with their viewers. In 2025, the social media industry will be important in recruiting campaigns.

Trends to Watch:

Partnerships between influencers and students or alums.

Interactive content such as quizzes and polls.

Utilizing niche platforms like LinkedIn to help graduate students.

Institutions need to adopt a logical strategy for social media and concentrate on those platforms where their users are most active.

5.Enhanced Focus on Sustainability

Amid a time when Gen Z and Gen Alpha students become increasingly aware of the need for sustainability, institutions have demonstrated their commitment to social and environmental accountability.

Marketing Opportunities:

The campus is highlighting eco-friendly initiatives.

Promotion of courses on sustainability and green technologies.

Engaging in social impact initiatives that resonate with children.

A higher education branding agency can help create messages that align with these values, increasing the institution's appeal.

6. The Growth of Virtual Events

Virtual events, including open houses or webinars, became popular during the outbreak and will continue to be popular. These events let institutions communicate with the international public at an affordable cost.

Benefits:

Expanding the reach of international students.

Flexible scheduling for professionals who work.

Lowering costs when compared with on-site occasions.

Tools to Use:

Platforms such as Zoom, Hopin, and Microsoft Teams can facilitate seamless virtual experiences, which makes them a key element in 2025's marketing strategies.

7. AI-Powered Marketing Automation

AI revolutionizes how marketing campaigns are designed and implemented. Automatization tools based on AI help institutions reduce the time spent on processes and increase efficiency.

Applications in Education Marketing:

Automating email campaigns based on the user's interactions.

Optimizing the placement of ads through machine learning algorithms.

Improve lead generation by using chatbots powered by AI.

Institutions collaborating with an agency specializing in digital marketing for schools can take advantage of the latest automation tools that can reduce time and money.

8. Emphasis on Mobile-First Strategies

With most people accessing content via mobile devices, the mobile-first approach is no longer an option. Institutions must make sure that their digital resources are optimized for small screens.

Mobile Marketing Essentials:

Responsive website design.

Forms for mobile-friendly applications.

SMS campaigns targeting prospective students.

Failure to prioritize mobile users can mean you miss opportunities to connect with tech-savvy students.

9. The Role of Influencer Marketing

Influencer marketing will continue to increase its popularity in the field of education. Institutions can connect with their followers and gain credibility through collaboration with influencers.

Types of Influencers:

Alums who have had great careers.

YouTubers and bloggers in the field of education.

Micro-influencers in specific academic areas.

Partnering with an experienced higher ed marketing agency will ensure that influencer campaigns meet institutional objectives and resonate with the intended students.

10. Diversification of Content Formats

In 2025, various content strategies will become essential to engage different audiences. Institutions must explore different formats to keep their message current and relevant.

Popular Content Types:

Podcasts with professionals and faculty.

Infographics provide important statistics or programs.

Interactive quizzes, gamified content, and games.

Final Thought:

A solid content strategy created by a brand agency could help universities maintain an edge in the market.

Conclusion The Partnering With Mediagarh to Ensure Future Success

As the world of education evolves and changes, keeping up with market trends is vital for institutions that want to succeed into 2025 and beyond. The best marketing strategy can be the key to success, from adopting data-driven strategies to taking advantage of cutting-edge technologies like AI. Mediagarh is a top digital marketing agency for schools and is a leader in creating customized campaigns that produce outcomes. You may want to improve your visibility on the market or draw new students to your school; Mediagarh provides the tools and strategies you need to be successful in a competitive market. Take advantage of the latest trends in education marketing by having Mediagarh with you

#Lead Generation Agency for Colleges #top higher education marketing agencies #digital marketing edTech #education marketing agency #best education marketing company in india #marketing agency for schools

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pascallftv · 1 year ago

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Girl Next Door

Next Part Series Masterlist

Dbf!Joel x F!Reader AU

Word count: 5.6k

Summary: You move back into your dad’s farmhouse in the serene countryside after you graduate college. Your dad hires Joel Miller, his best friend and neighbor, to remodel your private bathroom. Your dad is a truck driver and leaves for a work trip for several weeks, leaving Joel in your company to do his renovations and watch over you. Unbeknownst to you, Joel is just as much infatuated with you as you are with him.

Content: This fic will last multiple parts along with plot. It will be slow burn but I promise it’ll be worth it.

Warning: This first part contains mature content but is mostly plot based. (Mentions of masturbation (m and f), dirty thoughts)

This fic will contain a relationship with a 22/48 age gap. Some parts will contain mature content. There is a plot but chapters may be read separately if desired.

“Hi, babygirl.” Your dad said, pulling you in for a tight hug, swinging back and forth in your driveway.

You had just gotten back from your six hour drive home from your university in Chicago. The past four years of your life were stowed away in your little white compact SUV. Your college career had flown by in a blur; it felt like just yesterday you were a mere freshman on campus without a clue in the world as to what you were doing with the rest of your life. Fast forward and you were moving back home to stay with your father as you began your new fully remote digital marketing job. You were lucky enough to land a full-time position with a digital marketing company after completing an internship with them the summer before your senior year of college. Eventually you saw yourself living in a big city like LA, but for the time being, you decided to move back home to your dad’s house to save up some money.

Besides, you hadn’t seen your father in months. He was a full time truck driver, so your schedules clashed terribly. Over your breaks at school, your dad was conveniently scheduled to do month long drives. You missed him terribly, so you moving back home was going to allow you to rebuild your relationship with your father.

“I’m so happy to see you. I’ve got your bedroom all clean and ready to go.” Your father said as you pulled away from your hug. His eyes were beaming with excitement. Growing up, you had always been extremely close. When your mother left him when you were just three years old, he took on the job of raising you as a single father. Eventually when you were old enough to be left home alone, he landed a job with a trucking company to deliver supplies across the country. The decision was tough because the last thing your dad wanted was to leave you for weeks at a time, but the salary was too good to pass up with you eventually wanting to attend a four year university. Your college education was extremely important to your father, so seeing his baby girl all grown up with a degree and a full-time job made him so proud.

“Great!” You said, looking back at your car. “I have so much shit to carry in. Mind giving me a hand?”

“I guess.” Your dad said, his tone laced with mock dread.

You and your dad spent the next hour and a half carrying all of your belongings to your bedroom. You hadn’t realized how much shit you had collected over the past few years. By the time you were finished, you were both exhausted. You both sat in the living room sofa, biting into delivery pizza and sipping on soda. You sat with your legs perched up on the sofa cushion, and you felt so homey and accomplished. You started your first day of work at the start of next week. You were incredibly nervous for your first day, but you decided to shift your focus on spending time with your dad.

“So,” he began, “you remember Joel, right?”

Of course you remembered Joel. Joel Miller moved into the house next door the summer you graduated high school. You’d see him occasionally that summer, typically when you’d go outside to sunbathe and he was working on various chores in his yard. You both lived in farmhouses on expansive land in the middle of the country. He spent his time doing yard work and various home renovations when he wasn’t doing contractor work for his clients. You’d spoken to him on various occasions when your dad would invite him over for cookouts or to watch football games. He was a rather reserved man, something in his past making him an abrasive person. Joel had never been rude to you, but he hadn’t been overly kind either. However, that was his normal to you.

“Of course.” You said, taking another bite of pizza. Your dad sat his plate down on the coffee table, then settled back down into his couch cushion.

“I decided since you’re going to be living here full time again that I’d hire Joel to renovate your bathroom. It’s so outdated and I’d rather you have a space that’s fully functioning for when I’m gone. Besides, I want your space to be the best it can be.” Your dad explained. You smiled at him setting your pizza crust back onto your plate.

“Aw, well thank you, Dad.” You beamed up at him, setting your plate next to his on the table. “So what will the renovations consist of? Will it be functional or is he ripping it out completely?”

“If he’s going to do it, I’d rather him start from scratch and build you the bathroom to your liking. I’ll have you two sit down and discuss what you want done so he can go shop from supplies and get an idea of what you want. He’s going to get started at the beginning of next week.” He explained further. “But— I leave for a work trip on Monday and I won’t be back for at least five weeks. I figured you two can handle it and Joel is my buddy, so I trust him.”

Your dad went on about how if you needed anything while he was gone with work, that Joel had offered to help you out. Whether that was if you had any issues with repairs in the house, errands, or simply just someone to confide in. It was summer, and the weather typically got bad in your area. Tornadoes and severe weather weren’t strangers in your region, and it made you and your dad feel safer that someone like Joel was on standby.

“Already, honey. I’m beat. I’ll see you in the morning, okay?” Your dad said, standing up from the couch. You stood up next to him and reached out for another hug.

“Goodnight, Dad. Thank you for helping me today. I’ll see you tomorrow.” You said, your dad squeezing you tight.

Your dad normally wasn’t an affectionate guy, so you knew he was ecstatic for you to be home. This warmed your heart.

The next day, you spent most of the day unpacking most of your belongings. You started with your clothing, and ended with your toiletries and other essentials. When you were finished, you decided to throw on your bikini to go sunbathe in the backyard. It was a beautiful summer day, and you wanted nothing more than to relax and catch a tan before you spent most of your days inside on your computer. You slipped on your black bikini. It was simple, but it was flattering on your curves and showed off your patchwork tattoos. You threw on your black sunglasses, making sure to grab your headphones, then grabbed a towel from your bathroom. Your dad was right— it was very outdated and your shower and sink were showing signs of age. You were surprised both of them still functioned properly.

When you walked outside, you caught eye of your dad sitting across from someone on the patio. The figure sitting in the chair across from your father’s had ashy brown hair with streaks of gray running through it. He was wearing a washed out denim button up and a pair of dark washed jeans, acccompanied with a worn out pair of work boots. You quickly realized it was Joel.

Your dad’s head turned at the sound of you opening and closing the patio door. He immediately cracked and smile and waved at you.

“Hi sweetie.” He squinted at you, the midday sun bright against his bare eyes. Joel turned his head to to the side, locking eyes on you. He observed you with his dark brown eyes and a knit brow. He ran his calloused fingers over his salt and pepper beard as he took in the sight of you in just your skimpy bikini. Your dad introduced you as you walked towards them, you suddenly feeling insecure under his friend’s gaze. You hadn’t realized Joel was over, otherwise you wouldn’t have stepped out in minimal clothing.

“I’m sure you remember each other.” You dad continued, gesturing between the both if you. Joel nodded, his eyes baring into the dim lenses of your sunglasses.

“I do, you’re much more grown now than the last time I’d seen ya.” Joel said, his voice deep and gruff. Your stomach did a flip at his words. Why were you feeling this way?

Get a grip. You told yourself.

“Yeah.” You breathed out. “18 to 22 is a lifetime within itself.”

Joel nodded then looked back towards your father.

“I told her that you’ll be working on her bathroom for the next several weeks while I’m gone. She might run into a hiccup here and there where she might need to call you over for some help. Shouldn’t give ya too much trouble.” Your dad teased, his eyes dancing between the two of you. Joel nodded and took a sip out of the beer bottle in his hand then dropped it to rest on the arm of his chair.

“I won’t have any other gigs lined up while I’m working here. I should be around if you need me.” Joel spoke, his gaze finding yours once again. You sent him a gracious smile.

“Wonderful, thank you.” You replied. After a moment, you glanced down at your attire and cleared your throat. “I won’t keep you. I came out to get some sun before I’m stuck inside working next week.”

Joel’s eyes were still locked on you, his gaze flickering down your body and back up to eye level. Your skin felt on fire under his stare. There was something about how stern and rigorous his aura was that held your attention captive. The newfound attraction you were suddenly feeling for Joel had you puzzled and almost appalled at yourself. He was definitely a handsome man, but he was over twice you age and he was your father’s best friend. You internally scolded yourself. You weren’t sure why you were suddenly feeling this way towards Joel, but you knew you’d have to shun those thoughts away. It was preposterous.

“There’s a chance for storms next week, get that sun while you can.” Your dad said, your eyes moving from Joel to him. You frowned and adjusted the towel in your arms.

“Great.” You said sarcastically. “I’ll leave you guys to it.”

You sent them both a smile and your father waved you off. You ventured off the patio and onto the trimmed green grass of the backyard. You father and Joel’s properties were gorgeous. The expansive land overlooked a spacious field with a forest in the distance. Just before the unruly tall grass of the field was a large manmade pond with a dock that Joel had built the summer he moved in. The country was serene and beautiful. The only sounds were those of the wind whistling and the occasional airplane flying overhead.

You laid your large beach towel down on the grass. You put on your headphones and carefully laid down on your back. The sun already felt amazing on your skin. During the school year, you hadn’t had much free time to do little self care things like this. You knew the sun wasn’t great for your skin in the long run, but it wasn’t often you got to bask in the sunshine.

As you sunbathed, your dad and Joel engaged in random conversations. They discussed the weather, recent football news, the bathroom remodel, and various other things. Your dad did most of the talking while Joel tried his best to interpret what he was saying. Joel’s gaze was fixated on how perfect your breasts looked as you laid on your back taking in the sunshine. Your nipples were peeking through the thin fabric of your bikini top, not leaving much to his imagination. He adjusted in his chair. He felt his cock hardening inside of his jeans, and mentally he was punching himself. You were way too young for him. Not only was the age gap an issue, but you were his best friend’s daughter. Despite how morally distraught these feelings were making him, Joel couldn’t bring himself to take his eyes off of you. He’d avert his gaze to the pasture every so often so your father wouldn’t catch on, but every time he felt his attention reverting right back to your body.

“I hate that I won’t be here when you’re remodeling.” Your father said, rubbing the bottom of his beer bottle in circle on the wooden arm rest of his chair, observing the stains the condensation from the chilled glass left. “But I trust your judgment. And I trust her taste.”

“You know me. I’m a perfectionist.” Joel’s lips twisted into a half smile, lifting his beer to take another sip. Your father smiled back at him, chuckling and shaking his head.

“You’ll probably drive her crazy with how particular you are.” Your dad joked. It went quiet for a second, the both of them sitting in the peaceful quiet in thought.

“You know, I really thought she’d be engaged and off in some big city somewhere by now.” Your dad spoke, his head leaning back and him closing his eyes to feel the sun beating down on his skin. Joel swallowed hard, looking back towards you. You’d flipped on your stomach, your ass on perfect display for him. His cock twitched in his pants, and he quickly adjusted himself before your father reopened his eyes.

“Why’s that?” Joel responded.

“She’s always been such a romantic. Dunno where she got it from, sure as hell wasn’t me. After her mom left, I didn’t even try to date.” He began. “When she was teenager she was obsessed with romance films and novels. She was always crushing on someone.”

Your dad ran a hand through his graying hair and sighed.

“She got her heart broken pretty bad her senior year of high school. She was dating this asshole for two years and then he cheated on her. Since then, I don’t think she’s even tried to date. Makes me sad for her, but then again I guess it let her focus on her school work.” He explained. Joel felt a tightness in his chest at his words. He was almost jealous.

You were one of the most beautiful women Joel had ever laid eyes on. Not only were you pretty, but you were a kind, wise soul. In the times he’d been around you before you left for college, you acted beyond your years. You were intelligent and engaging to speak to. His infatuation with you had started when you were eighteen, but he had always shunned away his attraction for everyone’s sake.

Joel did know one thing for sure. He didn’t know how in the hell he was going to hide his feelings for you for the next several weeks.

Monday came sooner than you had anticipated. You had said goodbye to your father the night before because you knew Monday was going to be chaotic with him loading up his luggage for his trip while you were making sure your setup was flawless for your first day of remote work. You’d spent the rest of the weekend rearranging you bedroom and workspace while also prioritizing spending time with your father. You were used to rarely seeing him while you were away at college, but it still pained you to see him leave for the next several weeks.

You began work at nine in the morning. You were a digital marketing assistant for a company within the entertainment industry, so your daily tasks consisted of editing social media content. As long as you got your tasks done for the day, you could take breaks and technically end your day whenever you wanted. By two in the afternoon you had already finished your first day of work, and you immediately felt a weight lifted off your shoulders. You were worried for no reason. You were more than qualified and you enjoyed your work.

You and Joel planned to sit down and discuss the plans for your bathroom remodel that evening, so you spent a majority of the rest of the afternoon researching renovation inspiration. You saved several pictures of showers, sinks, and layouts that you liked to show Joel. You were nervous to see Joel. You were normally very good with hiding your attraction for people, but something about Joel made you extra nervous. You were terrified you were going to act weird and make it painfully obvious. You sighed and stood up from your desk, deciding to take one last shower in your bathroom before it was out of service for the next couple months.

You grabbed your waterproof speaker and connected your phone to play some music as you showered. You decided to shuffle your classic rock playlist and turned the water as hot as it could go. One of your flaws was needing scorchingly hot shower water. You hummed along to “Beast of Burden” as you brushed through the tangles in your hair. Your thoughts began to run crazy as you disassociated while prepping for your shower. Your mind drifted off to Joel. You couldn’t help but wonder about his personal life. Was he seeing anyone? Has he ever been married? If so, what happened? Your thoughts were running wild as you stepped into the shower, the water almost being too hot to withstand, but it felt perfect on your skin.

The water ran off your skin, your hair soaking as you emulsified shampoo between your palms. A scenario began to play in your head. You imagined it were Joel’s large, coarse hands scrubbing the shampoo into your scalp. You closed your eyes and parted you lips as you imagined him towering over you from behind, his front touching your backside as he massaged the shampoo into your locks. The shea butter scent filled the steamy shower stall, the suds falling down the soft skin of your body. You felt a rush of arousal send a tingle down your abdomen into your core. You felt naughty having such disgusting thoughts about your dad’s best friend, but you hadn’t felt this aroused in months. You hadn’t had sex since your last high school relationship. You’d gone on a few dates in college, but none of them ever led to anything. The furthest you’d gone with anyone was a few steamy make outs at the club on the weekends when you got a little too drunk, but you never ended up taking anyone home.

You nipples began to harden under the flow of water from your shower head. Your eyes flickered up to inspect the shower head. It wasn’t detachable. You groaned in disappointment. You needed friction immediately. Your hand reached up to your breasts, softly toying with the supple flesh of your nipple. You ran gentle circles around the raised skin, pinching the mound between your fingertips. You exhaled deeply, your folds slowly begging to become coated in arousal. You squeezed your thighs together to try and relieve the discomfort. Your clit was throbbing at the crest of your folds. You slowly lowered your hand down your torso to your clitoral hood, lifting it up ever so softly to graze your sensitive bud. Your legs jolted at the sudden wash of pleasure in your lower abdomen. You carefully danced circles around the bundle of nerves. After teasing your clit for a moment, you lowered your fingers to swipe up your vulva, then teasing the soft skin around the opening of your vagina.

You inserted your index finger into your opening, curling it upwards to run over the rough skin of your g spot. You moaned softly as you began to pump your finger in and out of yourself. You added a second finger as your canal adjusted to the girth of your first finger. You couldn’t remember the last time you masturbated, so the intense pleasure was overcoming your senses exceptionally fast. You free hand moved downwards to press against the flesh of your pelvic bone, pushing your g spot further against your fingertips. You gasped as you felt the estranged feeling of your orgasm creeping up on you. The white heat of you climax was in the distance, and you moved your outer hand to run circles around your clit. The added pleasure of the clitoral stimulation sent you into pure euphoria. Your orgasm hit you suddenly, your pussy clenching around your fingers. Your eyes rolled back in your head as your climax hit you like a train, your legs losing their strength beneath you. You moaned audibly, your hand jutting out to stabilize yourself against the wall of your shower.

What you didn’t realize as you were pleasuring yourself in the shower was Joel had entered your house to meet with you about your bathroom. He’d figured you were finishing up your work day, so he took a seat on the sofa downstairs. He had texted you several minutes ago and you weren’t responding. He tapped his finger against his thigh, soon realizing he could hear the shower running upstairs. His mind drifted off to imagine how your naked body would look covered in suds and glistening from the water in the shower. He felt like a horny teenage boy. You had been infiltrating his thoughts like crazy since the day you sunbathed. Embarrassingly enough, Joel had jacked off two nights in a row over the sight of your tits and ass in that tiny bikini. He wanted nothing more than to explore your body without the obstruction of clothing. He felt vile and disgusting thinking so animalistically about you, but the infatuation was overcoming him.

Joel’s ears perked up when he heard your muffled moans coming from upstairs. His brows knitted together as he tried to decipher what he had just heard. You couldn’t be, could you? His suspicions were confirmed when he heard you moan again. He swallowed the lump forming in his throat and his mind began racing again. You were masturbating not even twenty feet away from him. He felt his pants begin to tighten, and he let out a breathy moan as he palmed himself over his jeans. He felt so dirty and desperate. He longed to bound up the stairs and join you, fucking you against the wall of your shower, your soapy breasts shoved up against the glass door. He tipped his head back and he squeezed his penis through his jeans, the tent struggling against the tight material. He could feel himself leaking into his boxers. In a quick decision, Joel pushed himself off the couch and made his way to the downstairs bathroom. He wasn’t sure how long you would take to finish your shower, but he knew he’d have to relieve himself to be able to have a normal conversation with you about this remodel.

Joel closed the bathroom door, locking it behind him. He wasted no time unbuttoning and unzipping his jeans, letting them fall to his ankles. He gripped the sink with his free hand, reaching into his boxers to pull out his throbbing cock. Just as he thought, his tip was leaky and sensitive. He ran his middle finger and thumb in a tight ring around the ridge between his mushroom tip and shaft, stroking it firmly. He breathily whimpered as he gripped the counter harder, his knuckles turning white. He began to pump himself up and down, picturing your breathtaking body in that god for saken bikini again. He imagined pushing you back onto your bed in that skimpy little suit, the ties around your hips loosened. He visualized untying the strings, slipping the material off to expose your perfect pussy to him. God, and your perky tits were enough to make his length twitch in his hand. He stroked himself faster, feeling himself getting closer to release. He replayed the sweet sound of your moan in his head, the small detail being enough for his release to jump in hot spurts against his hand. He moaned as he came hard, his abdominal muscles clenching as his climax overcame his senses.

Joel took a moment to catch his breath and come down from his high before grabbing a tissue to clean up his hand and tip. He exhaled deeply as he tucked his softened length back into his boxers. He wondered if you had finished as he washed his hands with citrus scented hand soap.

You had come downstairs nearly an hour after Joel had finished. That orgasm was exactly what you needed to relax before facing Joel. Sure, you were consciously fighting the remorse after cumming on your fingers to the thought of your neighbor, but you weren’t nearly as nervous as you had been previously.

You’d gotten Joel’s text, and you internally cringed knowing that he was in the house while you were masturbating to the thought of him. You hurried down to greet him, finding him sitting on the sofa. You noticed his cheeks were more flushed than usual, but you assumed he had just been outside doing chores that day and had gotten a little too much sun.

“Hi, I’m so sorry to keep you waiting. I was in the shower and got carried away.” You apologized, sitting down adjacent to Joel. He glanced up at you with his big brown eyes, an emotion running through them that you couldn’t put a finger on.

“No worries.” Joel responded with his gruff voice. He cleared his throat. He seemed stiff, as though something was bothering him. You kept your suspicions to yourself and opened your laptop to show Joel the inspiration pictures you had saved.

“I have a few inspiration pictures for the bathroom.” You said softly, your finger dragging gently across the touchpad of your laptop to navigate to the file where you compiled several pictures of bathrooms you found online. You wouldn’t be very helpful with the actual construction of the bathroom, let alone the shopping for parts, but you had an aesthetic in mind. You turned your laptop so it would be easier for Joel to see, and scooted closer to him. Your thighs were inches apart, and Joel swallowed when he noticed he could feel the heat radiating off your bare thighs. You smelled lovely, like warm vanilla and cashmere. The smell was intoxicating and Joel longed to reach out and touch the soft skin of your leg, but he knew he couldn’t.

The first picture you showed Joel was of a bathroom with white and black checkered floors with forest green tile walls. Your favorite color had always been green, and you loved the retro feel of the checkered flooring. Joel was a very simple man when it came to designs, but he found himself loving the pictures you’d chosen. They were very much you. You swiped through the pictures, briefly explaining what you loved about each one. Joel observed each photo carefully, taking into account what stood out most to you.

“I love the gold and black accents.” Joel said at one of the pictures you showed him. You glanced up at him with a toothy grin.

“I was worried you’d hate it. But I’m so glad you agree.” You beamed, looking back towards your laptop. Seeing your smile made Joel feel warm inside. Something as simple as seeing you smile really made Joel realize the effect you had on him. His attraction was undeniable, but the realization of the situation sent a pang of disappointment through him. You were so young with so much life ahead of you. You’d never settle down for someone at his age. He couldn’t give you the typical life you deserved; he couldn’t bring you kids, and you were just starting your career. He was nearing the end of his. It would be selfish of him to ever try and hold you back from experiencing life. Joel tried his best to push away those dreadful thoughts for the time being and focus on the present. He enjoyed being around you, and he was going to make the most of it without letting his newfound feelings interfere.

“I’ll have to go to the store and scope out some materials. There’s a chance they won’t have everything we need in store and I might have to order online. If I end up ordering online, it won’t be a big deal considering I’ll have to tear out most of your bathroom first.” Joel explained. You listened attentively as he spoke, you gaze focusing on the way the lines in his face moved as he spoke. You could sit and listen to him speak for hours and not get bored.

“Do you mind if I go take a look at your bathroom and take some pictures?” He asked, leaning back to take his phone out of his front pocket. You swallowed hard as your eyes drifted to the crotch of his jeans, observing the protruding outline. You quickly looked back towards his face, but he had noticed. He decided to not address it, but he couldn’t help but feel the electricity strike through him. Maybe he was overthinking it; you were probably looking innocently to see what he was reaching for.

“Oh, yes of course. Help yourself.” You responded, closing your laptop and placing it on the coffee table in front of you. As you leaned forward, Joel’s gaze fell to watch the way your ass peeked out of the bottom of your shorts. He couldn’t help himself. He averted his eyes as you sat back up. He cursed at himself mentally when he felt his dick begin to harden in his boxers.

“Lead the way.” He said, pushing himself off the couch.

He followed you upstairs, his hand immediately falling to his crotch to adjust himself. The friction only made things worse. It didn’t help that he had a perfect view of your ass as you climbed the stairs. He could only hope you wouldn’t notice the tent in his pants once you got to the bathroom.

You lead him through your bedroom, apologizing quietly at the mess since you were still in the process of unpacking all of your belongings. Your room smelled heavenly. It smelled exactly like you and your delicious vanilla perfume. The smell itself made Joel feel weak. When you made it to the bathroom, you stepped aside to give him room to take pictures and observe what needed to be done. You took a moment to really take in his appearance. His shoulders were wide and his muscles were practically protruding through the short sleeves of his button up shirt. His jeans were tight against his muscular thighs, and even tighter against his crotch. You could’ve sworn the bulge in his pants was even larger than you’d observed downstairs, but you looked away quickly. You felt it deep in your core as you thought about the possibility of him being hard around you. You convinced yourself it was impossible.

Joel began snapping pictures of your bathroom, taking close ups of any details he found important. He opened the stall door to your shower, investigating the impurities in its design. It was definitely aged and needed repairs. It was a good thing he would need to rip out the shower entirely to remodel it to your desired design. This remodel would probably take him a couple months. He knew it would challenge his abilities, but it wasn’t anything impossible for him. He knew it was going to take extra time considering he wanted nothing but perfection for you.

“I’ll probably start tearing out the shower and sink tomorrow. I’ll need to go ahead and replace the toilet too. It’ll take me a few days to tear everything out.” Joel exhaled, taking a step back from the bathroom and peering down at you. “I’ll need to go to the store today and order some materials to make sure they’re here by next week. Would you like to come with me to pick out what you want?”

Your belly fluttered at the idea of running to the store with him. It would feel very domestic spending time with him outside of with your father and this remodel. Although it was still for the remodel, you would be able to spend time with him in public and get to know him better.

“Sure, I would love to.” You said, grinning up at him with your doe eyes.

You were close in proximity, and his musky aftershave was intoxicating. If the circumstances were different, you’d waste no time in pulling him into you and kissing him, but you couldn’t do that. You looked away to locate your purse.

“Do you want to go now? Maybe we can get something to eat on the way back?” You said, wandering over to your desk to grab your purse.

“That works.” Joel said, his voice deep and rich. He ran hand through his hair and put his phone in his pocket, replacing it with his keys in his hand.

Joel was nervous. Nervous to spend time with you outside of this project. You were wonderful and he wanted nothing more than to spend time with you, but he knew how dangerous that was for him. He feared the more time spent with you, the more he was going to become infatuated with you. But nonetheless, he led the way to his truck.

#joel x reader #joel miller #pedro pascal #din djarin #pedro pascal smut #pedro x reader #tlou fanfiction #joel tlou #the mandalorian #joel miller smut #dbf!joel #tlou

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alimmridhaa · 3 months ago

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thatsmzbitchtoyou · 7 months ago

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The Fuck Up Chapter 1

Summary: Bucky fucked up. A few times. Will his best friend ever be able to forgive him?

Warnings: language, smut, mentions of war, injury, pregnancy

Next chapter

Y/N and Bucky had been best friends since they were teenagers. They met on the first day of high school in English, both groaning over the fact that the assigned reading was The Grapes of Wrath, considered an American classic but an incredibly boring read. They were paired up in a project together and became inseparable ever since. Y/N had no family, having been passed from foster home to foster home until finally being placed with the family she was with now who were willing to keep her. She had a hard time trusting people, and Bucky liked a challenge. They quickly became the most important people in each other’s lives. They were teased about dating each other, and as much as they each had moments of having more romantic feelings towards the other, nothing had ever come to full fruition. Bucky’s family took Y/N in and treated her like their own. Even with her new adopted family, she had never felt so loved in her life.

After high school they had planned to go to college together, but the housing market crashed and Bucky’s parents, Winifred and George, had to use his and his sister Becca’s college funds to keep their house, and no companies were giving out scholarships as they all tried to protect their assets. Y/N had been able to use a grant system to get into college. Bucky came from a military family, and although he had had no plans of ever joining, it seemed he had run out of options. He enlisted in the Marines. Y/N was upset, not wanting him to risk his life, but understood. She supported him as he went through boot camp and then the rigorous special operations training, but the military was hard on him. Bucky had always been an emotional person, and Y/N hated watching him have to deal with the PTSD and the group mindset that the military instilled in him, changing him from the happy-go-lucky kid she’d known to an anxious, trauma-ridden mess. She finished college and got a digital marketing degree, working for a major online company while doing some photography as a side hustle.

Twelve years later they were both in their thirties, barely getting to see each other but keeping in touch. Bucky had had a few close calls while on special ops the last few years and his family was pushing him to not re-enlist.

“Please, Buck, no more,” Winifred begged him. “You’ve served your country well. You’ve almost died three times over the last few years. Please stay,” she cried as he looked at the re-enlistment papers.

“I know, Ma, I know,” Bucky sighed, setting them down. “I…I just feel like I got one more tour left in me. I need to do this.”

“Hey everybody!” Y/N called as she entered the house.

Winifred spun around. “Y/N! Come here please!”

Y/N followed her voice to the kitchen. “Hey Winnie…wait,” she looked between them. “What’s wrong?”

“Bucky is thinking of re-enlisting,” Winifred said, sniffling sadly.

The look on Y/N’s face when her head snapped towards him made him flinch. “You…” she stuttered, her eyes wide and her brow furrowed. “You just got back.”

“I know, honey,” Bucky walked up to her and grabbed her arms. “I just need to do this. One more tour.”

“No,” she replied, pulling away from him. “You said you were done. We wrote to each other about it. You promised me,” Y/N’s eyes started to fill with tears.

“Please don’t cry, Y/N,” Bucky begged. “I can’t handle it when you cry.”

“Well that’s TOO DAMN BAD!” Y/N screamed at him. Bucky stepped back, surprised by her reaction. Winifred gasped, also shocked by her outburst. Y/N was not one to normally get emotional or react out loud to things. Y/N shook her head and closed her eyes, trying to breathe normally as her hands clenched at her sides. “You promised me,” she whispered.

Bucky sighed and bit his bottom lip. “Y/N, please understand—”

“No, you need to understand something,” she interrupted him, her eyes opening and glaring at him. “I don’t know where this weird obsession came from with you wanting to run into danger. You joined the military so you could get help with college. But then you re-enlisted, and re-enlisted. And now you have this codependent relationship with an organization, in a government, in a country, that doesn’t care about you!” She walked closer to him until she was toe to toe with him. “You are just another body to them. If and when you die, they’ll easily replace you. We can’t replace you!” She gestured to Winifred and herself. “I need you,” she cried, the tears finally falling down her cheeks. “You are wanted, appreciated, and loved here, at home. Why is that not enough?”

“It is enough,” Bucky said, blinking rapidly to stop any of his own tears falling.

“Obviously not,” Y/N whimpered, her chin wobbling as she tried to keep her emotions at bay. “I can’t…I can’t do this,” she whirled around and left the way she came.

“Y/N, hey wait,” Bucky called after her, following her to the front door. “Come on, honey, please don’t leave, let’s talk about this!” Y/N didn’t answer him, continuing to walk through the front door and out to her car. “Y/N…honey please!” She didn’t even spare him a glance as she got in her car. He tried opening her door, but she had already locked it. She quickly backed up and left his parents’ house, her tires screeching as she peeled down the street. “Fuck,” Bucky grumbled, running his hands through his hair.

He knew she was right, that it was stupid of him to re-enlist and put himself in harm's way. He had made a lifelong friendship in the military, and through some misguided idea of brotherhood had promised his friend he’d come back for another tour and join him for more special ops. But he had also promised his girl he’d be done after this last time. His girl?

**picture found on Pinterest...can we all agree that A.I. is dangerous just for this picture alone? #buckywiththelonghair

#marvel #smut #bucky barnes #bucky barnes fanfic #bucky barnes x reader #series fanfic #chapter 1 #soldier!bucky barnes #marine!bucky barnes #buckywiththelonghair

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iboatedhere · 6 months ago

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could I please get "heart shaped sunglasses" as a prompt? I love canon but if there's an AU that speaks to you I'd love that too

I went with a photographer/model AU.

—

Alex didn’t grow up thinking he wanted to be a photographer.

He cycled through dreams that almost every kid has—doctor, teacher, President of the United States, and astronaut. For a few weeks, when he was four, he thought seriously about becoming a T-rex.

When he was thirteen, he found an old camera in the attic that his father had left behind when he moved out.

He watched a half-dozen YouTube videos to figure out how to get it to work, then took a photography class in high school and got a position on the school paper, taking shots of football games and events around town.

He thought he looked cool, carrying around a vintage camera that used real film in the age of sleek digital devices and camera phones, and he was good at it. He received heaps of praise from his photography teacher, won awards in local contests, and even sold a few prints at farmer’s markets and craft fairs around Austin.

Alex majored in studio art in college, focusing on photography and media. He learned about color, composition, and lighting. He studied Ansel Adams, Dorthea Lange, Steve McCurry, and Robert Capa. He thought about becoming a war correspondent, embedding himself in the most volatile parts of the globe and reporting the truth through photographs—gritty, raw, and dangerous.

Where he ended up was someplace much softer.

–

Alex first saw Henry Fox on the glossy pages of one of June’s fashion magazines when he was twelve.

Vogue or Harper’s Bazaar. Maybe Cosmopolitan. He can’t remember. What he can remember is Henry Fox’s wide, blue eyes and golden hair. He remembers looking at the close-up photo of him for too long until June cleared her throat and met his startled gaze with raised brows.

He looked for Henry after that. Sneaking into June’s room or stealing the magazine straight from the mailbox when it was delivered. He’d bring it with him to the treehouse in the backyard and search.

Before Alex even had a word for it, most of the photos had felt exploitative. Henry, too young, around much older models. Odd poses and barely there clothing. Henry never looked happy. He never smiled. Alex would never photograph him like that. He never really thought about photographing him at all. Mostly, he just wanted to hang out with him. Maybe take him swimming at Barton Springs, to a baseball game in Round Rock, or ride their bikes together. He just wanted to make Henry smile.

Alex found out later that Henry’s father was a famous actor and his mother was a supermodel, making Henry one of the world’s biggest nepo-babies.

Maybe doors automatically opened for Henry. Maybe he has a trust fund or an inheritance and never has to work another day in his life. Alex is unsure of those things, but he is certain Henry is the most beautiful thing he has ever seen.

–

Alex lowers his camera as the art director flutters into the frame, tugging on the strap of Emily’s bikini top and sweeping Henry’s hair off his forehead.

“Perfect,” she says before waving in Alex’s direction. “Okay. Keep going.”

Alex rolls his eyes and lines up another shot.

He doesn't really know what the point of this shoot is. He guesses it’s supposed to be playful…a fun day by the pool where Henry has stolen her heart-shaped sunglasses and perched them on the top of his head while she’s taken his diamond-studded watch and is holding it against her throat like a necklace. But Emily’s bikini is practically see-through, Henry is wearing a pair of swim trunks that hide nothing, and Alex doesn’t understand what they’re trying to sell, aside from their bodies.

So goes the fashion industry.

“Did you get it?” Henry calls out to him without moving a muscle.

Alex blinks through the viewfinder. “What?”

“Did you get the shot?” He asks.

“Oh. Yeah. Probably.”

“Good,” Henry says, “my foot is beginning to cramp.”

He shifts, and Emily hops off his lap and into a robe a PA is holding while Henry stands up, stretches the arch of his foot, and accepts his own robe.

It’s all so fast and formal as if they didn’t just spend the last hour dry-humping each other by a pool at a mansion in Beverly Hills.

Alex isn’t sure if he could pull that off, being that close to either of them and acting like it’s no big deal. Things are easier behind the lens of a camera.

Alex busies himself by pulling the photos up on his laptop. He took nearly two hundred. At least one has to be good enough to go to print.

“May I see?”

Alex nods, and Henry steps into his space, pressing their shoulders together before Alex can make room.

“Christ,” Henry says as he peers at the screen. “Am I really that pale?”

“We can fix it in post?”

Henry hums. “Add it to the list,” he jokes, but it’s not funny at all.

Alex knows that no one is perfect, but he thinks the people he photographs—Henry especially—are about as close to the idea of it as possible. That won’t stop every photo he’s in from being scrutinized and edited to death. They’ll airbrush out the moles that dot across his ribs, the small half-moon scar by his left hip, and the line between his brows. Whatever they do to Henry, it’ll be ten times worse for Emily.

“You’re very good at this,” Henry tells him. It’s not the first time they’ve worked together, but it’s the first time Henry has complimented him.

“Thanks. You make it easy. I mean you guys—you two—you and Emily,” Alex flounders. “You look good.”

“Is it the sunglasses?” Henry asks as he reaches up and touches the thin, pink frames.

“Yes,” Alex answers. “They complete the look. Maybe they’ll let you keep them since they suit you so well.”

“I’ll be sure to ask,” Henry says, the barest hint of a smile on his face.

—

Unsurprisingly, it was June that helped him shape his view of fashion.

When he was younger, he’d point to the avant-garde looks in her magazines and genuinely ask who the hell would ever wear this?

“No one,” She’d tell him as she snatched the magazine away. “Sometimes clothes aren’t meant to be worn, they’re meant to be admired. It’s like how some people go to the Louvre to see the Mona Lisa. Other people find their art in fashion magazines.”

He reminds himself of that each time he attends Fashion Week in London, Milan, or Paris. It’s an art exhibit; the models are living sculptures.

In the front row of the Dior show at Bryant Park, Alex thinks Henry makes a stunning canvas.

His hair is dyed dark brown, a near match to the cropped leather jacket he’s wearing, only half zipped, his chest bare. Alex watches his long legs in oversized wool shorts as they walk down the runway, where he stops at the end, poses, and then continues back. He looks down at Alex as he passes, tips his head up, and disappears backstage.

Only after he’s gone does Alex realize he didn’t get a single photo of him.

–

They let me keep the glasses, by the way.

Alex frowns down at his phone as he tries to parse out the Instagram DM that popped up on the screen.

He has two accounts—an official photography account and a smaller, more personal one, followed only by his family and friends. Alex knows he isn’t famous, not yet anyway, but he knows that people can get weirdly parasocial, and he’d rather not have to purge his main account a few years down the line.

This message, from a GEJames97, was sent to his personal account.

????? Alex sends back.

The ones from the shoot, the next message reads.

This is Henry.

Fox.

Alex’s frown deepens. Henry has an Instagram account. He has nearly four million followers and posts photos of his most recent campaigns at least twice a week. Not that Alex is keeping track.

Prove it, Alex says.

A few moments later, a photo of Henry Fox in the pink, heart-shaped glasses pops up.

Pez told me about this account. I hope that’s okay.

Pez…..???????

Percy Okonjo.

Percy Okonjo is an up-and-coming designer who is best friends with Henry. They have the entire fashion world buzzing with speculation that Henry will start working with Percy the second his contract with Dior ends.

Percy also was a guest editor for Vogue and had an undefined thing with June. Alex doesn’t know the details, and he’ll never ask for them, but it was enough that Percy followed Alex’s personal account.

How long are you in New York? Henry asks, and Alex feels his heart rate kick up.

Why do you think I’m still in New York?

Henry sends him a photo Alex posted earlier of a friendly Central Park squirrel eating a small piece of bagel out of his hand.

Until Sunday, Alex tells him. Why?

Doing anything tonight?

Alex blows out a breath.

Not yet.

Alex has only been at the bar for three minutes before Henry shows up. Alex appreciates the promptness, it gives him less time to be nervous.

“I’m sorry I’m late,” Henry says anyway, leaning in to press a kiss to Alex’s cheek that leaves Alex feeling untethered. “Traffic in Manhattan is insane.”

“It’s fine,” Alex says, “you’re good. You’re…” Alex trails off because Henry is beautiful in jeans, a t-shirt (that probably cost more than Alex’s hotel room bill), and a Yankees cap pulled low over his face.

“If you want to go someplace else–,” Alex starts.

“Why would I want to go someplace else?” Henry interrupts, raising his hand to wave down the bartender.

“I don’t know. I feel like this place isn’t your usual vibe.”

It’s not a dive by any means, but it’s certainly not the flashy restaurants and clubs Henry usually attends.

“A few months ago, Pez brought me to this place in Chinatown. We followed this woman down a narrow stairwell for what felt like forever, light flickering and water dripping from the ceiling. I would’ve phoned my sister to say goodbye, but I didn’t have cell service. If I can survive that, I can survive this.” He glances around the bar. “I don’t fear for my life at all here.”

“You’re in America,” Alex tells him. “You should kinda always be fearing for your life.”

Henry snorts. “I suppose that’s true, but I am enjoying myself.”

“You just got here.”

Henry shrugs. “Then maybe it’s the company.”

Alex ducks his head. “How long are you in the city for?”

“At least another two weeks,” Henry tells him. “I’ll have a good bit of downtime, but not enough to fly home between shoots. I’m trying to figure out ways to keep myself busy. Do you have any ideas?”

Alex has about a million. He’s been thinking about this since he was twelve years old.

“Have you ever actually been to a Yankees game?” Alex asks, and Henry shakes his head. “They’re in town if you wanna go.”

Henry smiles, big and bright, even in the murky lighting of the bar, and Alex feels like he’s suddenly accomplished everything he could ever want in life.

#rwrb #rwrb fic #FirstPrince #FirstPrince fic #summer prompts

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