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Machine Learning & Artificial Intelligence

Memento tech is the best ML & AI Service provider in Junagadh, India. With our Machine Learning and Artificial Intelligence solutions helps you to achieve high-quality AI capabilities & data-driven decision making for your business growth.

Artificial intelligence and machine learning are the part of computer science that are correlated with each other. These two technologies are the most trending technologies which are used for creating intelligent systems. Although these are two related technologies and sometimes people use them as a synonym for each other, but still both are the two different terms in various cases.

What is Machine Learning?

Machine learning is about extracting knowledge from the data. Machine learning is an application of artificial intelligence (AI) that provides systems the ability to automatically learn and improve from experience without being explicitly programmed. Machine learning focuses on the development of computer programs that can access data or experiences and use it learn for themselves. Machine learning enables a computer system to make predictions or take some decisions using historical data without being explicitly programmed. Machine learning uses a massive amount of structured and semi-structured data so that a machine learning model can generate accurate result or give predictions based on that data.

What is Artificial Intelligence (AI)?

Artificial intelligence is a field of computer science which makes a computer system that can mimic human intelligence. It is comprised of two words "Artificial" and "intelligence", which means "a human-made thinking power." Hence we can define it as, Artificial intelligence is a technology using which we can create intelligent systems that can simulate human intelligence. The Artificial intelligence system does not require to be pre-programmed, instead of that, they use such algorithms which can work with their own intelligence. It involves machine learning algorithms such as Reinforcement learning algorithm and deep learning neural networks. AI is being used in multiple places such as Siri, Google?s AlphaGo, AI in Chess playing.

Artificial Intelligence is a branch of computer science that endeavours to replicate or simulate human intelligence in a machine, so machines can perform tasks that typically require human intelligence. Some programmable functions of AI systems include planning, learning, reasoning, problem solving, and decision making.

Combining machine learning with AI and cognitive technologies can make it even more effective in processing large volumes of information.

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Logo Designing

The importance of a logo for your business. Why do you need one?

What is a logo? A logo is a combination of text and visual imagery that serves two purposes. It tells people the name of the company and it creates a visual symbol that represents your business. Some logos have powerful symbolic association connected to people’s memory. For example, the McDonalds golden arches are so familiar that they no longer need the text “McDonalds” for you to recognise that that symbol represents McDonalds.

Why do I need a logo?

Having a professional looking, well designed logo builds trust. Potential customers are more likely to do business with you if you have a well designed logo. If your logo looks like it was designed in Microsoft Word, people will question how well you are able to deliver your core business products/services.

What should a good small business logo contain?

Make the text part of your logo super clear and readable While many small businesses think their brand is going to be the next Coca Cola or McDonalds, in reality when you’re starting out with your logo, one of the most important characteristics is that the text of your company name is clear and easy to read at a distance, as it may appear on vehicle signage, building signage, posters or some other place where the logo is seen at a distance.

Below are five characteristics of a great logo and some examples.

1. Simple

Simple logos are the ones people can recognize as soon as they see them. The simplest logos are the ones people remember the most.

2. Scalable

A great logo should be simple enough to be able to be scaled down or up and still look good.

3. Memorable / Impactful

A great logo should be impactful. You want to capture your viewer’s attentions and leave an impression (a positive impression, hopefully).

4. Versatile

A great logo should look equally good on any web device and on any kind of print material.

5. Relevant

A great logo should be relevant to your practice. It has to have meaning that relates to the work you are doing.

 We are top logo designing company in junagadh. we will render a beautiful unique, and appropriate logo that will serve you to brand your business with a memorable and high-quality print-ready graphic. We work with you utilizing your ideas or a pre-existing logo that requires a refresh. Ask us about ourdesign procedure and pricing today, and get your unique & custom logo design, we also work Digital marketing,Web designing, Software development etc....

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Make your presence felt on the World Wide Web with the help of our digital marketing solutions. Digital Marketing for Business Growth & Branding Services in India. SEO, SEM, SMO, Creative, E-commerce, Paid Ads & Social Media Marketing in Junagadh, Gujarat, India. Mo:-+91 9106612648 E-mail:-mehullaloahir@gmail.com

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PPC (Pay-Per-Click)

                                                    PPC

Mementotech Junagadh helps you promote your business online. Make your presence felt on the World Wide Web with the help of our digital marketing solutions.

What is PPC (Pay-Per-Click)?

PPC advertising, or pay-per-click marketing, is an online advertising model that has been designed to drive traffic to websites. Every time a user clicks on a PPC ad, the advertiser will get charged, hence the term pay-per-click. PPC, or Pay-per-click, is a form of advertising on search engines, like Google and Bing. It’s a way of moving to the top of search engine results pages by paid means. It’s called PPC because your ad account is charged every time one of your adverts is clicked. The cost of each ad, or CPC (cost per click), depends on the quality score of your website and the selected keyword’s competition. PPC campaigns can be a short-term solution, and many use it to shift products or  seasonal deals, as a way to boost revenue. There are around 4 spots for Ads on Google, so getting your website in the for a selected keyword can be challenging. SEO work is about your ranking being ‘earned’, but PPC your ranking on the first page is bought.

How it Works By bidding on a selected keyword or search term, you can make your way into the 4 ad spaces on offer by Google. Through tools like Google AdWords, PPC pros work on finding keywords that your website will perform well, and dependent on the competition, CPC is determined. Through bidding on keywords, against competitors, your ad appears in relevant search results and will charge you if a user clicks on your ad.

How Does PPC Work? Advertisers pay a set fee every time internet users click on a PPC ad. Essentially, advertisers pay for site visits instead of attracting clicks through organic traffic. This cost-per-click (CPC) can rise or fall depending on various factors in your campaign. What is a PPC Campaign? A PPC campaign is a well-defined advertising strategy that sets out to achieve a specific goal, known as a conversion. The most common conversion goals include generating more leads and getting customers to make a purchase. Advertisers must select keywords – user search queries - and create ads with these keywords to ensure their ads perform well in search engine results pages. Your ad can show on the search network when someone searches for terms that are similar to your products and services. You can set up a PPC campaign on advertising platforms, using these dedicated systems to create, publish, and promote your ads to a specific target audience. The main platforms for PPC marketing are Google and Bing. Google Ads As the front door to the online world, Google is the dominant force in paid advertising, owning almost 80% of the market share. You can use the Google Display or Search Network to post your PPC ads, which will reach more people on Google compared to any other platform. Facebook The Facebook Ads platform allows for a high level of targeting, enabling advertisers to target people by demographics, age, interests, and location. The immense global popularity of the social media giant makes it ripe with opportunity for marketers. YouTube Have you heard that video marketing is kind of a big deal now? With over 1.8 billion active users, YouTube is attracting a LOT of businesses to experiment with video ads. As mobile mania continues to grow, this channel will surely become more potent for paid advertising. Instagram Since Facebook acquired Instagram, the latter has surged north of 500 million active users. The world’s love of video content makes this a hot prospect for PPC advertising, especially if your target audience consists of young women. How Does PPC Advertising Work? PPC advertising success depends on relevance. If your PPC ad is relevant to users, it will attract more clicks. Ergo, a fully-optimized campaign that is relevant to your target audience will have a better chance of accomplishing your goals, such as: Spreading greater brand awareness. Generating more leads. Increasing sales. All over the planet, people search for information and solutions about specific topics, products, and services. Smart PPC advertising caters directly to these users by using targeted ads that satisfy their precise needs. For that reason, you can’t cheat in PPC advertising – paying for a better ad space won’t guarantee that you attract more customers. Google Ads is a sophisticated system that uses Ad auctions to determine how valid and relevant every PPC ad is to users. As advertisers, you must target specific user search queries (i.e. keywords), bid on them, and the craft ads that will resonate with your audience. With relevance in mind, you’ll have a better chance of generating a positive return on advertising spend (ROAS). Why You Should Use PPC Advertising As digital marketing has evolved and fueled more competitive markets, social media has become a tougher nut to crack. Companies are having less joy reaching audiences on free platforms, and organic traffic is slowing to a trickle as a result of the intense competition. Now, pay-per-click (PPC) advertising is taking center stage, preferred by many marketers over tried-and-tested techniques like search engine optimization (SEO) and content marketing. There are many great benefits of PPC advertising, including: Quick results – PPC makes it possible to reach audiences fast, as you pay to get your ads in front of specific audiences. Attract targeted traffic – You can direct a ton of traffic to your business website by using targeted ads. Increase leads, sales, and revenue – As you get better at optimizing your campaigns, you can earn a significant return on investment (ROI) from PPC advertising. With these benefits in mind, it’s important to keep things in perspective. PPC advertising is by no means a ‘get rich scheme’ – in fact, many have tried and failed, much to the detriment of their finances. To succeed in PPC advertising, you must adopt a proactive attitude, where you are committed to constant monitoring and experimentation in an ongoing effort to optimize your campaign for better results.

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Instagram Marketing

Grow your small business with professional Instagram Marketing Company junagadh. Our Instagram Management team will save your time, improve content quality, and generate more results for your business. Instagram marketing Company junagadh, include account monitoring, content creation, audience growth, and reporting. The time and energy spent managing your Instagram.

Why is Instagram Marketing Important for Businesses?

A picture says a thousand words. It’s an age old saying that still stands true today. The images your business shares on Instagram will form the opinions most people have about your business. Your customers want to see daily updates from you and behind the scenes views. They want to see inside the personality behind your brand. Instagram is a high-engagement social media platform that 59% of internet users view. Of these users, most are of the younger demographic who spend most their time connected on social media. Studies have shown that 60% of people who use Instagram say the platform is where they have discovered new products. Instagram Marketing can put your business above competitors in a way that can generate more brand awareness, followers, engagement, and customers.

What are Instagram Management Services? Instagram management services are professional services designed to create and implement Instagram marketing campaigns on your behalf. Instagram marketing services include account monitoring, content creation, audience growth, and reporting. The time and energy spent managing your Instagram account will be minimized with Instagram management services.

Using Instagram marketing services will also elevate the quality on your Instagram page. You can expect to see higher quality content, more relevant followers, and more creativity on your Instagram to boost results. When done correctly, you can spread word-of-mouth and gain new customers through Instagram management.

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Social media marketing Strategy

Before you dive right in and publish something on social media, let’s take a step back and look at the bigger picture. The first step is to think about your social media strategy.

What are your goals? 

How can social media help you achieve your business goals? Some businesses use social media for increasing their brand awareness, others use it for driving website traffic and sales. Social media can also help you generate engagement around your brand, create a community, and serve as a customer support channel for your customers.

Which social media platforms do you want to focus on? The major social media platforms, mentioned above, are Facebook, Instagram, Twitter, LinkedIn, Pinterest, YouTube, and Snapchat. There are also smaller and up-and-coming platforms, such as Tumblr and Anchor, and social messaging platforms, such as Messenger, WhatsApp, and WeChat. When starting out, it’s better to pick a few platforms that you think your target audience is on than to be on all platforms.

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we are  helps you promote your business online. Make your presence felt on the World Wide Web with the help of our digital marketing solutions.

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Event management

Event management companies can help you organist a number of different special events that your organisation may be interested in hosting. Ceremonies, celebrations, product launches and product presentations, workshops, company inaugurations, conferences and events where you invite the public.

You can ask the event management company to help you set up special meetings that your employees and/or business partners may need to attend. An event management company can also assist in setting up trade congresses to publicity your line of work and any products or services that go with your company profile.

A good events company will listen closely to what you expect from them. They should then explain how they can meet those needs within the time, cost, manpower, and resource restrictions they have to live and operate under. Let’s face it – not many event organisers can handle everything a client can throw at them under the category of demands. There are just some Event management companies that can handle a bigger and more varied work load than others. But definitely, the events company should be up front about what they can and cannot do to avoid misunderstandings that early in the negotiation process.

Event management companies based in a particular location, for our example, in Spain, have one great selling point in their advantage: they all allow your special event to be hosted in Spain itself and have the local knowledge and first hand experience. Each part of Spain has its own unique features and things to offer visitors, so you might want to be more specific when you ask the event management company if you want your special event hosted in Spain. This means you have to do your own research as to which part of Spain seems ideal to celebrate or observe your special event in. Or you can simply ask the event management company in Spain for tips as to where such a special event would be perfect to be celebrated or observed in.

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Alpha school

Alpha school, CIT Nagar, affiliated to the Central Board of Secondary Education (CBSE) was established in the year 2013 by the Alpha Educational Society. It is run under the overall guidance of Dr. Mrs. Grace George, the Chairperson and Mrs. Suja George, the Vice Chairperson, who believe that small beginnings lead to greater achievements.

Based on the success achieved and the service rendered for 5 decades through the Alpha Matriculation School at CIT Nagar, the Trust chose to expand and offer the CBSE curriculum through Alpha School.

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corona in world 

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COVID19