#marketing

[artificialverse]

Other Companies trying to stay relevant: *post a tweet or tiktok three weeks late*

Tumblr: *designs and markets a vanilla extract water bottle in 2–3 days*

[prokopetz]

The real top five causes of major character death in mainstream superhero comics:

Marketing stunt where it's clear that the writers put a lot more effort into figuring out how they're going to bring them back once they've milked all the drama they can out of their death than they did into figuring out how to kill them off in the first place

Publisher convinced themselves that the best way to establish credentials for their latest villain-of-the-week was to have them randomly murder a popular character, having failed to learn from experience that this literally never works

Big-name writer decided to end their tenure on the character's title by breaking their toys on the way out, thus ensuring that they have the final word on the character's development, and in their hubris they believe they're influential enough that it will stick (hint: it won't)

New editor with nostalgic brain rot wanted to reset the status quo to how they remember it being when they were a kid, and the easiest way to do that was to kill off every character introduced more recently than 1987

They just had rancid vibes

[allthecanadianpolitics]

The federal privacy watchdog says Canada Post is breaking the law by gleaning information from the outsides of envelopes and packages to help build marketing lists that it rents to businesses.

The office of privacy commissioner Philippe Dufresne says information collected for the marketing program includes data about where individuals live and what type of online shopping they do, based on who sends them packages.

The commissioner found Canada Post had not obtained authorization from individuals to indirectly collect such personal information.

Full article

Tagging: @politicsofcanada

[phantomarine]

Random question because I'm discussing webcomic marketing (especially in this current... climate...) with friends:

[wordpressvip]

You other platforms can't deny That when a load time's more than an itty bitty wait And your boss is in your face You get...

The idea. 😏

-----------------------------------------------------------

Don't want your boss in your face about how long it takes to get your content onto your site? Publish faster with WordPress VIP: the world's most popular CMS, built on a solid enterprise-grade foundation. 🦾

[zegalba]

Giant Sony PSP Digital Display Billboard Ad Campaign (2004)

[theambitiouswoman]

Tools That Will Help You Start Your Business For Free

ChatGPT

Canva

Stan Store

Stripe

Tiktok

Mailchimp

Pinterest

Hubspot

Capcut

Webflow

Unsplash

Google Fonts

Notion

WooCommerce

Convertkit

Calendly

Zapier

Sendinblue

Mozbar

Google Trends

Framer

YouTube

Answer The Public

IFTTT

Buffer

Videoleap

Snaptik

Google Analytics

Keyword.io

Trello

Google Docs

Instagram

Twitter

Hootsuite

Pixabay

Pexels

Wave

Grammerly

Calendly

Xero

Product Hunt

Semrush

PlaceIT

Asana

Loom

Namelix

[heywriters]

The Fine Line Between Fan Art, Fan Fiction, and Finding Yourself Sued

This whole article is worth a read for fan creators, especially those of you trying to make an honest buck off your work.

(excerpt below)

How Do You Avoid a Lawsuit? Due to the popularity of fan fiction and fan art, many content owners have begun proactively providing guidelines to their fanbase. Wizards of the Coast (Dungeons & Dragons),[6] CBS and Paramount Pictures (Star Trek),[7] and EPIC Games[8] have all developed policies to inform fans of what they can and cannot do legally. Additionally, usually as long as the fan content is non-commercial, it is not a problem with copyright holders. Regardless, unless the work is completely original, fans should be careful about their creations.

Additionally, try to be smarter than this guy who attempted to sue Amazon for the rights to Lord of the Rings.

[marzipanandminutiae]

explaining modern brand names to a Victorian

me: so just like. a word, usually.

Victorian: a word related to the product, or-

me: no just a random word

Victorian: huh. because I'd have thought

me: yeah

Victorian: a word related to the product's alleged best qualities

me: no no it's just any word really. the founder might have some reason behind it, but it only makes sense to them most of the time

Victorian: interesting

me:

Victorian:

Victorian: but definitely misspelled right

me: oh EXTREMELY misspelled

[prokopetz]

So, let me get this straight. Blizzard's plan for regaining audience goodwill with the 1.0 release of Overwatch 2 is to open with a heavily promoted PvE mission pack (i.e., thereby reminding everyone of the vapourware PvE campaign they built Overwatch 2's entire marketing strategy around, then quietly axed once they had everybody's money), and the premise of this PvE mission pack is basically doubling down on the broadly disliked "our heroes put down a slave rebellion" PvE storyline from the first game? Have I got all that right?

[dchan87]

You cannot replicate or recreate Barbenheimer. Barbenheimer was organic, spontaneous because people saw that these two movies--bright, colorful, comedic Barbie and dark, moody Oppenheimer--were being released on the same day and ran with it. Barbenheimer was lightning in a bottle.

Execs will try to replicate it because money. But it won't work. Consumers will see right through the astroturfed marketing, and whatever the execs try will fail. We must let Barbenheimer be a one-and-done for the sake of the movie industry.

[viejospellejos]

Más dioses del Marcketing:

[wordpressvip]

You other web hosts can't deny That when a load time's more than an itty bitty wait And a hacker's in your space You get... Well, pretty upset. That's not something to take lightly. That's why you shouldn't settle for those other web hosts. You need WordPress VIP: the world's most popular content management system, built with enterprise-grade security and reliability. 🤝

[one-time-i-dreamt]

There was a website that you could upload photos to, or enter the URL of your/someone's social media page, and the site would scan the internet for those pictures being used in advertising without consent.

I entered my Facebook URL and it flagged 5 pictures that I was tagged in, one of which was me resting against a table, and that picture had been cropped to only show the arm that was resting on the table so 6 advertising teams could sell bracelets and arm warmers. Another was of my face so a company could sell reading glasses.

[zegalba]

Sprite Shower Ad Campaign (2012) replica ”life-sized” Sprite soda dispensing machine.