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Skin Care trends and Products

Some current skin care trends include:

1.    Clean beauty: Consumers are becoming more conscious of the ingredients in their skin care products, and are opting for natural and organic options.

2.   Personalization: Customised and personalised skin care routines are becoming more popular, as people look for products that cater to their specific skin concerns.

3.    Technology: The use of technology in skin care, such as LED light therapy, at-home devices, and virtual consultations, is becoming more prevalent.

4.    Diversity and inclusion: Brands are becoming more aware of the need to cater to a diverse range of skin tones and types, and are working to create products that are inclusive and representative of their customers.

What are the trending ingredients which are also beneficial for skin? 

There are several skin care products that can be used to help brighten the skin, including:

1.    Vitamin C serums: Vitamin C is a powerful antioxidant that can help to brighten the skin and reduce the appearance of dark spots and hyperpigmentation.

The Ksisters which is an Indian skincare and hygiene brand has come up with Vitamin C serum which has benefits of sunscreen. The face serum comes up with SPF45 which is recommended for Indian skin types.   

2.    Glycolic acid or alpha hydroxy acid (AHA) products: AHAs can help to gently exfoliate the skin and brighten the complexion.

3.    Niacinamide: It is a form of vitamin B3 that can help to reduce the appearance of dark spots and even out the skin tone.

4.    Kojic acid: It is a natural skin-lightening ingredient that is derived from mushrooms. It works by inhibiting the production of melanin, which is the pigment that causes dark spots and discoloration.

5.    Licorice root extract: It has natural skin-lightening properties that can help to reduce the appearance of dark spots and even out the skin tone.

It's important to note that for best results, a sunscreen should be used daily in conjunction with these products as well as consulting with a dermatologist before using any new product.

Uses of Vitamin C serums for skin

Vitamin C serums are a popular skincare product that can provide a variety of benefits for the skin. Some of the main uses of Vitamin C serums include:

1.    Brightening the skin: Vitamin C is a powerful antioxidant that can help to brighten the skin and reduce the appearance of dark spots and hyperpigmentation.

2.    Protecting the skin from environmental damage: Vitamin C can help to protect the skin from damage caused by UV rays, pollution and other environmental factors.

3.    Stimulating collagen production: Vitamin C is essential for collagen production, which helps to keep the skin firm and elastic.

4.    Reducing the appearance of fine lines and wrinkles: Collagen production helps to keep the skin firm and elastic, which can reduce the appearance of fine lines and wrinkles.

5.    Fighting against free radicals: Vitamin C is a powerful antioxidant that can help to neutralise free radicals, which are molecules that can damage the skin.

6.    Improving the overall skin texture: Vitamin C helps in repairing and rejuvenating the skin resulting in a smoother and brighter skin.

It's important to note that Vitamin C can be unstable and can lose its effectiveness when exposed to light and air. Hence, it is recommended to look for serums that are in airtight, opaque packaging and have a low pH for best results.