#zhang jingchu

[endlessthoughtsofafangirl]

This is from the story 风筝误 from the 2002 romance anthology drama 爱情宝典. The actress is Zhang Jingchu 张静初, and the actor is Xu Jian 徐箭.

OP: Kneeling up on the stairs, how did the director and screenwriter come up with it!

Cnetizens: This is the most sexual rizz and intensive movement design ever in guzhuang dramas and that's fucking genius

[olivierdemangeon]

FOR A FEW BULLETS (2016) ★★✮☆☆

FOR A FEW BULLETS (2016) ★★✮☆☆

[the-history-of-fighting]

Chinese actress Jingchu Zhang.

[badmovieihave]

Bad movie I have Rush Hour 3-Film Collection It has Rush Hour 1998 , Rush Hour 2 (2001) , and Rush Hour 3 (2007)

[rafi420]

Not long ago, Xiaohongshu held a live broadcast on 

"Xiaohong Bookstore Broadcasting Trends and Methodology" to merchants. The head of the live broadcast department Gintoki (Kana) revealed in the HE Tuber lecture that the monthly number of Xiaohong Bookstore broadcasts from January to April this year was year-on-year. Growth of 290%, live streaming monthly purchasing users increased by 220%, and Xiaohongshu will provide more than 100 million traffic support to new broadcast merchants every day - this also means that in-store live broadcast traffic support may exceed 20 billion in 2023.

A home furnishing brand merchant revealed to Huxiu that in May there were amateur bloggers in the home furnishing category who made more than 20 million sales in a single live broadcast. "Dong Jie and Zhang  let the outside world see more possibilities in Xiaohongshu. For example, 'One KK' can bring over 10 million goods in a single game, which shows that more amateur bloggers will be launched in the user ecology and field here." .”

Huxiu found out that in addition to celebrities such as Dong Jie, Zhang , Zhang Jingchu, and Dong Xuan, top bloggers such as "Smell-loving Dog Tian'er", "Wawanisha", "Rouwen", and "Yiyi KK" are all It has a good ability to bring goods, mainly due to the fact that the links for brands to realize transactions on Xiaohongshu are divided into two categories:

The first is to make KOL matrix recommendations based on merchants' products and budgets. KOL promotes product selling points and waits for users to search outside the site after planting. At the execution level, the brand purchases experts who match the brand in Dandelion, and the experts are based on the needs of the brand. Tweets, the brand then publishes and "heats" the grass notes through the information flow;

Second, the brand uses Xiaohongshu to increase its popularity. The brand links in the promotion, and you can directly jump to the Xiaohongshu mall to purchase, such as Estee Lauder, Membrane Family, Red Little Elephant and other brands; and in the lower left corner of the expert’s notes There is a brand tag, and when users click on it, they will be redirected to the brand’s official account.

Jiuqian Central Station expert minutes show that the peak number of users who have made purchases on the Xiaohongshu site is 57 million, which is the cumulative data so far; and Xiaohongshu’s DAU is 92 million. This conversion efficiency is so high, no wonder other Platforms are scrambling to incubate grass-growing businesses, trying to get a piece of the pie.

However, Xiaohongshu is cultivating product intelligence from first- and second-tier users to third- and fourth-tier users. When consumer supply is excessive, it is like a real-time updated "life manual" for specific problems in life - although the content is unstructured, Behind the content is an insight into the user's willingness to consume. The consumer decision-making value of the user's anti-choice UGC has naturally evolved into a barrier - for example, "Dad's love is all in the search box, and mother's love is in the favorites" on Xiaohongshu is essentially the user's decision-making value. Consumption appeal reflected by differences in proactive behavior.

Secondly, Xiaohongshu cuts into life, and the community atmosphere is consistent with the construction of users’ minds. The ecological chain is roughly as follows: community products cultivate community tone → UGC feeds back the content ecology → core traffic is given to vertical categories → thus affecting content exposure and ecological adjustment .

[impossiblebeardobservation]

14 Common Misconceptions About Menemukan Palang Pintu Kereta dan Kereta Api Vintage Cc201

™

It’s difficult to consider a sadder commentary about Hollywood’s sequel fetish as opposed to existence of Rush Hour 3. Dull, uninspired, and redundant, this 3rd pointless Film in an motion/comedy franchise that defines mediocrity doesn’t even seek to disguise the fact that its existence can be a money-seize. I wasn’t a supporter of either earlier Hurry Hour film, but neither felt as exhausted and compulsory as this just one. In addition to some amusing scenes with Chris Tucker and a nice dj vu dance routine to “War” done by Tucker and Jackie Chan, this Motion picture presents nothing at all that wasn’t finished far better in one other outings showcasing these mismatched buddy cops.

The wafer-thin plot has Chief Inspector Lee (Jackie Chan) safeguarding a Chinese diplomat through his remain in L. a.. He has top rated-mystery specifics of the Triad crime syndicate but, before he can divulge it, He's shot. Lee, reunited along with his former spouse, Detective James Carter (Chris Tucker), vows to your consul’s daughter, Soo Yung (Zhang Jingchu), that he will discover The person who attacked her father. To accomplish this, Lee and Carter must go after Triad assassin Kenji (Hiroyuki Sanada) to Paris, exactly where These are aided by an anti-American cab driver named George (Yvan Attal), who discovers that he has a style for motor vehicle chases and gunplay.

As was real of Hurry Hour and Hurry Hour two, this movie brings together hit-and-skip comedy with lackluster action. The merakitmainan film doesn’t have Significantly of the pulse, and also the “enjoyment” arrives throughout as pallid in comparison to last week’s The Bourne Ultimatum (While no less than the digital camera isn’t troubled With all the shakes). This Motion picture is probably no additional amusing than its predecessors, although it’s difficult To make certain. Practically nothing in almost any in the Hurry Hour products has been roll-on-the-flooring humorous, and this 1 is not any unique. Particularly lame is really a riff on “Who’s on First” that proves the stars of this Film have nothing on Abbot and Costello. There’s also a parody of psychological times in buddy movies showcasing Elton John’s “Sorry Is apparently the Hardest Word.” Maybe that’s imagined to be an apology into the viewers by Brett Ratner. Also take into consideration a scene that includes a lot of raw sewage which will on some stage be considered a comment about in which the franchise is headed.

On of the numerous locations by which the Motion picture disappoints (Whilst, all points thought of, it isn’t unexpected), it’s in The shortage of physicality displayed by Jackie Chan. At age fifty three, he can now not carry out the sorts of stunts that manufactured him a world star. Putting everyday living and limb in danger in the road of responsibility are matters for younger Adult men. The majority of Chan’s most daring function is handed on to stunt-Adult males and you'll find hints of CGI (Despite the fact that never to The purpose where by it’s distracting). The tip-credit score outtakes, which are generally a horror display of Chan’s muffed stunts, are confined here to verbal bloopers, messed-up lines, and the occasional minimal pratfall. Chan’s gift for comedy appears as muted as his martial arts derring-do. At no time all through Hurry Hour 3 is he Specifically humorous. My assumption is that as Chan aged, he would gravitate far more towards comedy, but this isn’t a fantastic start off.

Chris Tucker picks up a pleasant paycheck but none of the slack. Even so, when it’s a extend to get in touch with him “likable,” a minimum of he’s not as irritating as he was in Rush Hour and Hurry Hour two. Both Chan and Tucker are outmaneuvered inside the comedy Office by Yvan Attal, whose character’s adore/detest partnership with American society contributes to a number of the movie’s wittiest (and I use that word loosely) scenes. Max von Sydow, in “hid poor dude” mode, is on hand to perform what he does most effective with that glorious bass voice. (Now that Bergman is officially in his grave, he can flip around.) And Roman Polanksi includes a cameo as a French policeman who anally rapes Lee and Carter. (Sure, you go through that accurately. A PG-thirteen movie capabilities anal rape – Though, obviously, it’s only implied and is particularly utilized to obtain a chuckle.) Why Polanski would agree to Perform this portion is anyone’s guess; it’s not the type of detail that may help his less-than-sterling reputation. I held looking ahead to Jean Reno to show up, since he constantly seems available in these English-Talking movies set in France.

Does Hurry Hour three deliver what audiences be expecting of it? Only its most devoted enthusiasts will say “Certainly.” The formulation is in position nevertheless the performers are experiencing the motions. It’s a stale version from the earlier videos, they usually weren’t all of that wonderful to start with. A person could argue that director Brett Ratner not less than invested Rush Hour with some Vitality. Even during the climactic struggle on the Eiffel Tower, there’s absolutely nothing resembling that in this article. That is just One more disposable summer months Film – so lackluster that it’s not even worth looking out when it performs on tv. The Rush Hour expertise, which hardly ever attained something resembling comprehensive speed, has come to a crashing halt.

[beautifulinternetwhispers]

stars : Nicholas Tse, Nick Cheung, Zhang Jingchu and Miao Pu

director : Dante Lam

score : 2.5 out of 4

[samoililja]

Here is a separate version of the infograph I made correcting the misinformation spread by a popular tumblr post captioning the below pictures as "Mongolian archer"

If you come across that post I would appreciate it if you'd reblog this along with it or the version below this so we can finally dissolve the misinformation perpetuated by the original post.

[mysoftboybensolo]

Love In A Hopeless Place

A/N: After watching John Rabe, I just fell in love with Georg and Langshu’s relationship and wanted to write something for them, particularly since more scenes of their developing relationship can be found in the extended version and isn’t available for most of the general population. For reference, the actors are only two years apart, so I am not really sure how old Langshu is meant to be, especially since she is supposed to be a student at a college, so I will say she is in her twenties and he is in his thirties (the movie came out in 2009). At a certain point, it is all fanfiction that is not based on the movie, and I tried my best to be as true to history as I could. This is a story that has been long in the making and I am so happy that I finally finished this piece.

Pairing: Georg Rosen x Langshu

Summary: She was a refugee seeking protect in a warzone, he was an ambassador trying to do his part. Can it be possible that love be found in a world filled with destruction?

Warnings: Love at first sight, smut (loss of virginity), war, mentions of attempted rape and masturbation, possible age gap?, happy ending. 

It had been a long night. Langshu didn’t mean to cause all this trouble, all she wanted to do was feed her brother, but instead, the night was filled with fear, fear of almost being raped, the knowledge that her little brother had killed to save her, the burial of her father, and almost being caught by the Japanese. Relief finally overcame her when Dr. Rosen had found her brother, who was alive and well, after they had split up from being chased. “It’s not safe to stay out,” he said in a soft whisper, “The college is too far, we should head toward my place.” Langshu held her bother close as they approached the big building, staying close by Dr. Rosen.

She was glad for the night, glad for the lack of light, so he may not see the adoring way she stared, as if confirming what she had thought of him, that he was her knight in shining armor, as the stories go. Ever since the day she took his picture, she couldn’t stop thinking of him and when she developed it, she had to make two, one that was intact and full, and the other for her to cut out in a perfect rectangle his portrait. Tucking the small picture in her sleeve, she kept it close by so whenever she felt particularly lonely for him, she could pull it out and study his face. It was such a kind face, but it didn’t quite capture the whole of him. His lovely dark hair that looked as soft as a raven’s wing, honey brown eyes that showed his soul, which was full of kindness and good intentions. His voice was gentle but sure, always offering a smile to the other students, but she sometimes felt that his smile was brighter for her.

He led them to a spare room and turned the light on. “Um, you may sleep here. The chaise is comfy,” he says pointing to the chaise big enough for a small boy, then turned and opened a door. “The washroom is here. Please, use it to freshen up if you wish.”

She smiled and nodded. “Thank you. For everything.”

He felt his cheeks grow warm and all he could offer was a small smile. Murmuring an excuse, he left them be and closed the door behind him. As he walked away, he realized that her clothes would not at all be appropriate to wear come day. Recalling the donation of clothes that he had received he went to search through for something. He could have chosen a simpler dress, there were plenty that would have been her size, but he chose a dark green with a white and red floral pattern party dress. She deserves something nice, something as lovely as her.

Georg carefully walked to the spare room, unsure if they would be asleep, if it was the wrong time. Softly he knocked at the door. “Langshu?” When he didn’t hear an answer, he opened the door carefully, not wanting to wake anyone and found that her brother was fast asleep on the chaise and the sound of running water in the next room. Quietly so not to make any noise and disturb her, he hung the dress on the door hook and left as if he were a ghost.

Langshu stepped out a few moments later, wrapped up in a robe, she smiled at her brother’s sleeping form. She turned and noticed the dress on the door hook. Dr. Rosen left it for her, and the thought made her smile even more. She was sure that he wasn’t going to expect her for the rest of the night, so she decided to dry herself off and slip on the dress, just to please him. She looked at herself in the mirror before leaving. She wished she had her long hair back, she looked too much like a boy, but she still smiled at the way she looked in the dress. Slipping out of the room, she made her way to his study.

Georg paced about his study for a bit, thinking. His thoughts should always be on the safety zone, how to help and protect, but now, he was caught up in her. When he had come to Nanjing, it had looked like a warzone, papers flying everywhere and people fleeing. But then, a sound of a click made him turn and half expecting a soldier coming for him, but instead, he saw a young woman with a camera. There was something in that moment that despite the cruelty and terror the world had to offer, it also had beauty.  He smiled but she started to run away, he made a movement to stop her, but with a glance back at him, she was gone.

He hadn’t expected to see her again, but when she came to see Rabe asking for his help, he stepped forward to see who it was, and he stopped when he saw her again. She gasped, as if she hadn’t expected to see him again, and he smiled at her but once again it was all too quick and off she went. She didn’t see that he leaned against the window and watched as she hurried away, longing for her to look back, to let him see her once more. To find that she was one of the students at the college, one of the people he’d keep in his care gave him a pleasure he never thought possible. The idea of being able to watch over her, protect her, made him feel better knowing she was away from the danger. While he was often busy working on the preservation of the safety zone, he never failed to stop and acknowledge her whenever she passed by. Sometimes he told himself he was just being polite, that was all, other times, he berated himself for acting like such a schoolboy. But no matter what, he knew the truth.

Making himself sit, he decided he would try to get some work done, but a soft knock at the door stopped him completely. He knew without knowing, that it was her on the other side of the door. He hesitated, taking a moment to be certain that his voice would not betray him, and said, “Come in.” He stood as soon as he could see her, and his heart began beating furiously. She was wearing the dress, and she looked so beautiful in it. She gave a twirl and he could help but to smile with her. This is why you fight, he thought to himself, not just because it is right, but to see that smile. They speak pleasantries, act like a pair of love-struck children, and there is a thrill when he asks her to sit and he is so close to her. This is the first time that they are truly alone.

Scattered on the table are pictures of his family, of his childhood, which prompts her to share her own picture, the one she keeps so close to her. Seeing that she had cut out the picture of him made him feel flattered and surprised. “Is that me?” he asks, surprised by his own expression. It captured him puzzled, thoughtful, but unafraid. They looked up at each other at the same time and there was suddenly a change in the air. They realized just how close they were to each other, how close their lips were and then, there was a sudden pull towards each other, like magnets and before they knew it, their lips touched.

She had never kissed anyone before, it wasn’t proper and she never had any kind of intended to kiss, so when his lips so gently pressed against hers, it felt like her heart could burst open and release fireworks and tears. When he pulled back to look at her, he saw the lovely expression of joy and he couldn’t help but to feel that too.  He has kissed one or two in the past, but beyond that, it never got any further. It wasn’t the same as those other times, this was completely different.

He felt eyes on him, and he stopped, of course, Shitler. He pulled away, murmured for a moment, then got up and turned the picture around. Shitler will not see what they will share together. She smiled and blushed, and her heart beat quickly when he offered his hand and she took it, standing before him.

“Dr. Rosen-”

“Georg,” he kindly interrupted her, “Please.”

“Georg,” she whispers with a smile and speaks it a few more times like a prayer. “When did you know?” she asked, “What was the moment that you knew?”

“When you tried to leave but then looked back, that look, it made my heart jump. That was my moment. Yours?”

“I knew when you smiled. When you heard my camera, you turned and the look of fear had gone, you smiled. That was mine.”

They kissed, long and deep and she swore she murmured a yes, swore she asked him to make love to her. He pulled back, looking down at her to make sure it was what she wanted before he led her to his room. Often, he’d look back at her, making sure that he doesn’t miss the moment of reluctance, that if she changed her mind, he’d make sure to let her know that it was alright and return her safely to her room. But she didn’t, her hand still secure in his. Opening his door, he allowed her to enter first. It was a lovely room, a dark wood bedframe with white sheets was the focal point of the room.

Georg closed the door and came up to her, taking both hands and looked down at her. For a moment, they just stood there, looking at one another, not quite sure how to start. Langshu reached up and kissed him, softly, letting go of his hands to cradle his face. The kisses became more fervent, his arms wrapped around her, making her press against his body. A small gasp escaped her lips between the kisses, not just because of their intensity, but because she could feel him through his pants, and it was a sensation she never knew.

She slipped his suspenders off his shoulders and worked on his buttons. He watched with tenderness and love, feeling neither ashamed nor nervous. This was a brand-new kind of intimacy that he had never experienced before and now couldn’t imagine it without her. Her slender hands ran over his shoulders to help remove the shirt, then returned to glide down his chest. He was different from the men she had seen shirtless before, there was hair on his chest, not a lot, but enough to admire. She didn’t think, but her lips led her to his chest, leaving barely-there kisses, and she felt a surge or pride at the gasps and heavy breathing above her.

Taking her face into his hands, he pulled her up to kiss her again and all the while staring deep in her eyes, he unzipped her dress and let it fall to the ground. She thought back earlier when the soldier had demanded that she and the other students undress to convince him they weren’t boys and she felt ashamed. She remembered how Georg had been kind enough to look away, both shame and anger coloring his face then, but now, there wasn’t any shame from either of them. She wanted him to look, and when he did, he thought she was the loveliest creature to behold.

They fell back on the bed, his body beside hers as they kissed, his hands ran down her neck, to her breasts and knead and caressed them. She felt his hand roam across her body, from her breasts, to her stomach, until he reached between her legs and carefully slipped a finger inside. At first, he faltered, seeing her gasp and unsure if it was a good or bad gasp. Tentatively, he tried again, slowly moving it in and out, watching as her expression changed from unfamiliarity, to a lovely expression, her eyes closed, a sweet smile on her lips and her back arching, as if she wanted to be closer. He wouldn’t let up, not until he was sure that she experienced pleasure once before becoming one with her.

Sharing a room with twenty other women didn’t guarantee privacy, but there were those nights that Langshu had managed to explore and give pleasure to herself, all the while thinking of him. She was grateful that she had managed to remain untouched by the soldiers, she wouldn’t have wanted her first to be anything but this. He did whatever she urged, her eyes screw tightly and soft whimpers escaped her lips, and soon, she felt her body react harder than it ever did before as she felt the familiar feeling of pleasure overcoming her.

He watched with wonder and love as she become undone for him, how her cheeks grew pink with desire and her lips moist as she released the prettiest sound she ever heard. Releasing himself from her, he removed his pants and as she settled herself properly in the bed, he slipped in with her. Looking down at her, suddenly, he felt nervous; he didn’t want to hurt her, didn’t want to disappoint, she deserved all the love that he could offer her, and he hoped it would be enough. Kissing her forehead, he took a hold of himself, found her center and staring into her eyes, only after she gave a soft but certain approval, he entered her.

It was such a strange but wonderful feeling, and seeing his worry, she took his face into her hands, brought him down to kiss and nodded. Slow and agonizing it was at first, testing the waters to see what would work, but soon, they managed to find the rhythm that was meant for them. Her legs and arms wrapped around him, the scent his cologne filling her senses, mixing with the clean scent of hers, turning funky and warm from their body heat. His hands gently held her hips as he carefully thrust into her, his lips kissing hers, and if he couldn’t, he’d find her cheek, her neck, anything else to worship her with. He hooked his arms under her, his hands buried in her short hair, pulling her body closer to his, feeling her breasts crushed against his chest. It was a feeling Langshu always wondered how that would feel and it was magnificent.

In this mad world where chaos and death surrounded them, it was incredible and miraculous that two people were able to find a moment of peace, of ecstasy and of love.

Langshu’s body is curled against his, her head resting on his chest and her arms around him, sleeping peacefully. His hand absent mindedly brushing against her shoulder, staring out the window to the rising sun. Georg was awake before her, for how long, he didn’t know, nor did he care. The world was quiet, one could almost forget that there was a war going on, that life was not as peaceful as it seemed. He wished it could be like this forever, soft, silent and happy.

Because of Shitler’s laws, he would be unable to marry her and walk with her as husband and wife, but he would not let that stop him. When the war is over, he thinks, I can take her and her brother away from here and we can start again. They keep their relationship a secret, besides the usual dangers of enemies knowing their weakness, the committee wouldn’t approve, especially Madam Dupres, director of the college, due to it being a conflict of interests. She is a refugee, he’s an ambassador. Nevertheless, they refused to end their relationship, enjoying what time they could.

The Japanese forces had declared that the safety zone was to be dismantled and that the refugees were to return home, but there was no home for Langshu and her brother to return to. Georg was not going to let this stop him, and using his influence, he managed to get the pair out of the country to England. Germany wasn’t entirely safe for them either and he knew that at least in England, they would be protected, so even if it was far for him to travel from Germany to the little house in the English countryside, it was worth it to know they were safe.

Langshu would have been happy if she was to live with him as a maid or cook, just as long as she could be near him, but he wouldn’t hear of it, and in secret, they were married with her brother there to witness. “When the day comes,” he tells her in the safety of their new room, “I’ll bring you home to Germany, and we won’t have to be afraid of anything anymore.”

Georg did as much as he could to help the Allies, to fight back against the fascists and make the world a better place. The war at last ended with Hitler’s suicide, but the Germany he knew wouldn’t quite be the same. People were broken, cruel and lost, and he knew it wasn’t exactly a place for his family. Instead, he had requested a transfer to work at the German Embassy in London, now closer to his wife, now expecting their first child.

There were times Langshu had missed her home in Nanjing, but just as Georg felt for Germany, she knew that her homeland would not have been what she had known it to be. If given the choice, she would’ve preferred to be in self-exile with her beloved husband, brother and soon to be child in a strange land, rather than to be alone in a home that was no longer her home.

The years passed them, her brother grew into a man with his own family, Georg and Langshu surrounded by their children, then their children’s children, and all the while, she kept photographic record of it all, keeping her interests alive. Georg was a model husband and father, loving and caring for each of his children, more so than most fathers of his generation, but he knew better than anyone how precious life was and wanted to never waste a moment.

He retires from his position when he is sixty and enjoys his time with his wife. He finds her one day making scrap books for each of their children and sits beside her, watching her. “That was a good day,” she remarks, looking at a photo of their children standing by a tree, “We’ve had many good days.”

“Yes, we’ve been lucky,” he answers sweetly.

As she goes through, she finds the small rectangle picture she took so long ago, and with a giggle, she shows him. “Look at that handsome young man.”

“I wonder whatever happened to him,” Georg says, recalling his youthful hope and innocence.

“He grew to be a handsome older man. And he is loved just as deeply as the first day he was looked upon.”

True, it hadn’t always been easy, almost impossible, but they had managed to find love in such a hopeless place, and wondered, perhaps nothing was as hopeless as it seemed.

Tagging: @arizemo​​ @scuttle-buttle​​ @cazzyimagines​​ @violetmuses​​ @monsieurbruhl​​ @rumblelibrary​​ @fictionlandslanddreams​​ @somethingthatsaysbubbles​​ 

[cinemaronin]

Peacock (2005)

孔雀 Peacock (2005)  directed by Gu Changwei cinematography by Yang Shu

[teddybrownsworld]

[cfensi]

Promo Round-up: Vacation of Love

#YaoChen, #BaiYu have a summer romance in Vacation of Love

Vacation of Love stars Yao Chen as a talent agent rejected by her crush – who also happens to be the singer she is managing (Zheng Yunlong). She becomes acquainted with the carefree Hou Hao (Bai Yu) while on holiday at Sanya, and a bickering romance begins. The 36 episode drama airs daily on Beijing TV. Insert song by Shen Yicheng, Ending theme by Liu Yuning Continue reading

[daniel-bruhls]

Daniel Brühl and Zhang Jingchu in John Rabe (2009)

[abs0luteb4stard]

WATCHED

[rafi420]

It’s Xiaohongshu’s turn to harvest

When the old and new giants were fighting anxiously on the live broadcast track, Xiaohongshu was filled with the optimism of an attacker.

On the one hand, celebrity anchors such as Zhang , Dong Jie, and Zhang HE Tuber Jingchu are showing off to the outside world Xiaohongshu’s unique live broadcast field and the ability to bring tens of millions of goods in a single game - they have abandoned the shouting-style order promotion model. , conquered the users squatting in front of the screen with their unique delivery style.

On the other hand, since this year, the "Dong Jie effect" has driven a number of brand merchants and bloggers to join Xiaohongshu to test the waters, and its live broadcast business has accumulated huge potential. Huxiu learned that from March to May this year, the number of e-commerce brand merchants on Xiaohongshu doubled compared with the same period last year. The monthly transaction volume of live broadcasts has tripled compared with the beginning of the year. Live broadcasts also became the platform’s sales volume in May. main source of sources.

Moreover, after celebrities and top bloggers created a buzz, Xiaohongshu put encouraging store broadcasts on its important agenda - Huxiu learned that Xiaohongshu has listed store broadcasts as the company's key e-commerce live broadcast efforts in the second half of 2023. direction.

In fact, since the live broadcast e-commerce trend started in 2020, there have been upstarts such as ByteDance and Kuaishou on the live broadcast table, as well as strong rivals such as Taobao and JD.com. The outside world thought that the leading players had far surpassed other players. However, since 2023, Xiaohongshu is showing more possibilities to the market, and the territorial fragmentation of live broadcast e-commerce is obviously not yet a foregone conclusion.

Xiaohongshu squeezes into the “last train of live broadcast”?

No one expected that after Dong Jie emerged from the industry with her products, Zhang , the "first generation socialite", would also become famous in Xiaohongshu.

At the end of May, Zhang  launched her first live broadcast on Xiaohongshu, which lasted for nearly 6 hours and attracted more than 600 million views. According to data from Xiaohongshu, the live broadcast called "Rose Window" was viewed by more than 1 million people and generated sales of more than 50 million. Yuan, breaking Dong Jie’s previous record of 30 million yuan in goods in 6 hours. However, Dong Jie’s latest single game GMV exceeded 73 million yuan and completed the overtake.

Sorting out Zhang 's sales layout began in January 2018

From the opening of the public account "Zhang  aroseisaroseisarose" to the creation of the personal brand "Rose is a Rose", the launch of the WeChat mini program, and the trial of the video account to bring goods in March 2022, it has not taken off. Too big a splash - however, Zhang , who moved to Xiaohongshu, exploded with huge potential: not only did she bring in more than 50 million yuan in a single game, she also ranked first on the fan list for several days in a row and captured more than 1.122 million fans.

Looking back, it’s hard to say whether Dong Jie and Zhang  made Xiaohongshu successful, or whether Xiaohongshu further explored the business capabilities of these two female stars - at least, in the field of live streaming, Xiaohongshu finally found its presence. feel.

However, the question before Xiaohongshu is

 how to let the outside world see more amateur bloggers’ ability to bring goods-after all, a large number of amateur bloggers are the cornerstone of Xiaohongshu’s live broadcast-so, Dong Jie, After Zhang , Xiaohongshu is trying to copy more amateur bloggers who have exceeded 10 million in a single game.

[ilovechineseactors-blog]

Beautiful Chinese Actress  Zhang Jingchu 张静初