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The Growing Trend of Ad Agencies in India
The corporate world keeps on changing with the pace of time. There are a number of big businesses that dedicate a great amount of money from their capital on advertising. Over the past couple of decades, India has also adopted several new advertising styles. Along with advertising through traditional media like newspaper, television, radio, outdoor and cinema now it has extended to new media like internet websites and social media as well. There are a number of ad agencies that can give a proper online promotion strategy for your business.
Situations Of Advertising Agency In India
India is considered as the fastest growing country when it comes to industrialization. Financial fathers are investing more in the advertising sector. It is a proven fact that if the advertising or the promotion strategy of the product makes an impact on the minds of the person the product will get again in the sales curve. Today, the advertising industry is getting momentum because it is out of the box thinking. If you want to work in this field then you need to have the best minds as well as zeal to produce something new every day.
The Ad agencies in India today have different customers who are working on similar niches. It is hence, their duty to provide both the clients with two different promotional strategies. Selling the same concept is a thing of the past now. People are getting updated and to attract them towards the firm you need to do something which has never been seen or done before.
India Is A Perfect Place for Business Prospects
With such a diverse and huge population, India is one of the fastest growing economies in the world, and this shows a great opportunity for new ventures. In current scenario the number of mobile, computer and internet users in the country has grown tremendously. And the access to internet is getting easier day by day even for the people coming from rural areas. This shows that in coming future India may become a prime internet consumer. The advertising companies & branding agency in India are aware of this growing internet trend and that’s why they are coming up with internet services as well. From pop up ads to proper branding online advertisement is in cashed by the big businesses.
Tips to hire an online ad agency
Here are some tips that may appear helpful while hiring an advertising agency-
What you need from the digital marketing agency should be clear
Your business goals must be properly defined for them
Setting a budget would be simply great
Along with these tips you must also get reference and reviews before hiring a digital marketing agency for your business’s online campaigns. One has to dedicate his or her time, money as well as efforts in getting the right media agency for the online business advertising campaigns. And as you will start your research you may come across with some of the best ad agencies in India. So, gear up your business game with digital advertising by hiring a good ad agency for your business.
#advertising agencies in dubai#advertising agencies in abu dhabi#vowels advertising agency#advertising agencies in india#brand consultancy#content creation and marketing#digital marketing#video production#strategy solutions
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[220311] Changes to Integrated Notice of Dreamcatcher official fancafe
Hello, this is Dreamcatcher Company.
This is a notice on the points you should keep in mind as you use the Dreamcatcher official fan cafe. Please check all the rules listed below, and we ask for your active usage of the cafe.
1. Membership rules - ID, sex, age, and the last visit date must be set to be visible to managers. - It is mandatory to enable email and group message in your receive settings (Privacy settings must allow managers to see member info, and failing to do so will result in a level down without notice.)
2. Nickname rules - Up to 8 characters in pure Hangul, up to 10 characters in alphabet - A mixture of Hangul, numbers and the alphabet can be up to 10 characters. However, the nickname must be readable. (ex. hello07, 안녕hi3) - 'Alien language' (nicknames that are undecipherable, initials, blank spaces, standalone Hangul vowels or consonants, Chinese characters, Japanese, special characters, swear words, and suggestive terms are banned. ex) fffeeess (x), 뛤뜋(x) ,ㅋ안녕ㅋ(x), hello(o) - Names of other artists and other fandoms are banned. - The real names of Dreamcatcher members' or the team name in standalone form is banned. - Nicknames that suggest you may be a cafe manager, or a member of the company staff are banned. - A change of nickname to something banned after you are leveled up to a full member will result in a level down without notice.
3. Messaging board rules
(1) Title - Choose the appropriate board for your post. - The title must be within 30 characters, and not exceed one line. - You may not alter the font size, boldness, font, or color of the title. - You may not use standalone Hangul vowels and consonants. - Do not mention other agencies, artists, and fanclubs.
(2) The body and comments - Use appropriate honorifics for Dreamcatcher members and other fan cafe members. (Cafe managers have the discretion to give out warnings and level downs) - Do not mention other agencies, artists, and fanclubs. - Posts for advertisement, commercial or defamatory purposes are banned. - All commercial and monetary transactions are banned. - All posts and comments against the rules or considered controversial may be returned or deleted without notice by managers.
(3) Secret posts and comments - Secret posts are disallowed. - Secret comments are only allowed on specified messaging boards. (Deleted without notice)
[Messaging boards that allow secret comments] * Level up applications (등업���청 게시판) * Questions and Suggestions (질문건의) * From. Dreamcatcher (From. 드림캐쳐) (secret letterboxes)
※ We are seeing a recent increase in the number of impolite comments being posted on the secret letterboxes. Such comments are going to be deleted without notice in future. (ex. Defamation, causing discomfort, swearing, etc.) If impolite comments continue to be posted after this notice, all secret letterboxes will be closed, so please take note.
4. Warnings and penalties for members - If you break the rules listed in the cafe notices, you will receive warning or be leveled down without notice. The cafe managers may level down or ban users by their discretion.
We ask for your kind and active cooperation with these rules as they are for the healthy and smooth operation of the fan cafe. Thank you.
Source
Translation by 7-Dreamers HojuneTL Please do not take translation without credit
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What is Rebranding Strategy?
Rebranding is a marketing strategy that involves changing to a new name, logo, design, tagline, or combination of the old well established brand. This is done with a view to change the brand image in the minds of the people. It is a process wherein the whole identity of the established brand is changed to a new outlook. Alternatively, rebranding strategy is a complete brand makeover of an old brand. The intention is to re position the brand in the market with a renewed outlook and approach. A whole new set of name, logo, design, symbol, and concept is introduced with a view to change the image of the brand. This identity change is done to create a new impression in the eyes of customers, competitors, investors, employees, digital media presence, clients, stakeholders and suppliers etc.
Rebranding is a huge undertaking by any corporate house. The reason the companies resort to rebranding could be numerous. It can be due to exploring international markets, swap with a new management, mitigate bad reputation or just plain makeover of the brand image owing to keeping up with the changing times and be relevant and modern and updated in the age of social media to attract new customers and retain old ones. Mergers or acquisitions or new partners coming onboard could also be drivers of Rebranding. Other possible drivers to Rebranding are repositioning the mission and vision statement of the company, changing brand image to stand out in competition, to cater to a younger market and expand the target audience. Knowing your compelling reasons to change are crucial before resorting to Rebranding.
Need of a comprehensive strategy at the start
When we talk about rebranding and its accoutrements, there are a whole lot of things such as changing logo, website, identity cards, business cards, products, services, brochures, collaterals etc. Therefore, having a proper strategy in place at the onset is important. A deliberate application of thought is required to assess the actions involved. Like, in all the departments of marketing or strategy the scope of work that needs to rework or what new additions are to be made in the process of rebranding to ensure everything goes smooth.
Possible questions and concerns
To make the transition easier, the company must ideally communicate and interact with their customers. This will give two benefits, firstly, it’ll retain the existing customers, secondly, it’ll gain the customers’ trust and they will feel as much a part of the whole rebranding process and the ownership and the connection with the brand will be maintained. Otherwise, they may feel themselves alienated with the brand, and resultantly, it would mean the drop in sales of the company.
To maintain their trust, announce and communicate the rebranding via all the social media channels and mediums. Use these mediums to answer their queries and concerns and questions. This activity will go a long way in building and retaining and preserving the trust of the patrons.
Time to Go to Dubai in Dubai Expo 2021
Once the rebranded has been thought through, it’s important to publicize it on all digital platforms to give it the much needed gravitas. From announcing the decision of rebranding to keeping the customers and all the stakeholders in the loop, use the social media platforms to have an engaging dialogue with them from time to time. It will strengthen the association of the brand and the customers. Apart from the social media platforms, Trade Shows are a great and interactive way to advertise and announce your re- branding decision.
Trade Shows and their essentiality
The important announcement requires utilising the medium of Trade Shows and leveraging on it’s advantages. The major benefit is the interaction platform it provides to the company to express their future plans and processes.
Customize however you like
Customising Flexibility- When it comes to trade shows, customising flexibility comes as part of the territory. The company has the most freedom to be as creative as they like. The designing team can exercise all the liberties they want to design the booth however you like. In terms of the colour, size, structure, shape and design can be as per the rebranding strategies and efforts. The design team can design the exhibiting booth in line with the rebranding policy and can maximise the opportunity of showcasing it to people at large in the expo.
It’s free advertising
Not exactly, the price is definitely there to exhibit at a vibrant trade show like Dubai Expo2021. What comes free though is the reach it will give to the brand. For the rebranding companies, this is the perfect medium as having a booth of the brand here gives you massive visibility and chance of interaction. The official unveiling of the new look can happen in a grand way at the Dubai Expo2021. Also, it will give you the chance to have a one on one interaction with the targeted audience. This is a splendid opportunity for the niche segment of the demographics that the company aims to target.
Level Playing Field- Trade Shows are known to provide all the exhibiting brands an equal opportunity of showcasing and engaging with the people attending them. The Dubai Expo 2021 is just that, an amazing and a gainful opportunity for the brands to exhibit themselves in the way they are. Also, if the brands have undergone a rebranding, then it gives a one to many feel. Like, under one roof of the trade show, the company wanting to show itself with renewed demeanour has access to the numerous and countless number of people. Therefore, does not need to go too far to advertise. After exhibiting in the Dubai Expo 2021, the company does not need to scream from the roof-top that they have undergone rebranding. Its all downhill from there. All the competitors and players get a fair chance to display themselves. Ultimately its on them, the quality of the products and the service decides their fate and make all the difference.
A Fair chance to make a great impression
In Expos, one gets an opportunity to make a fantastic first impression on the customers visiting their booths. This totally rests on them now how to create such a memorable and a positive first impression that is lasting enough. The brands can give free samples or discount coupons, or referral benefits or the overall experience of the look and feel of their product that the customer can carry with himself and perhaps can become a recurring affair not just a onetime demand.
Conclusion
Sometimes brands in rush or owing to the hurry to present them to the world, come out undone or partially done with their rebranding. This can be rather hazardous for the brand. Hence, its better advised to first chart out the full course ahead today only. Then plan and execute well with the help of either your staff or take the help of the trained experts from outside agencies. In summation, the rebranding should be well done and executed and then neatly presented to the world. It will fetch the positive outcome that is simply immeasurable and unprecedented. The Dubai Expo2021 is just platform that for you provided you utilise it well. Due to the pandemic and uncontrolled circumstances, it might have been pushed but the impact or the excitement in people is going to be the same or even better. Let’s make the most of the opportunity and stand in solidarity with the world to tide over any problems times have shown to humankind.
For all your rebranding requirements such as website designing, logo, identity cards, business cards, brochures etc, it’ll help tremendously to partner with the best brand like Vowels. Its a One stop solution for all your rebranding needs. Moreover, we also specialise in brand consultancy, branding, brand guidelines, strategy, CI manual, brand presentation and corporate branding.
The excellent services of Vowels even extend upto countries like USA, Dubai, India, Qatar, Kuwait, Saudi Arabia, Oman and Bahrain.
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Advertising Agencies: Their Structure, The Best and the Upcoming Ones
Advertising agencies around the world have a very similar structure and within this huge structure there are several other departments. Though these departments have separate roles, they are interdependent on one another and are crucial if an agency wants to operate successfully. There are hierarchies in which most agencies work, there is an account manager; under whom comes an account executive, a creative head, a copywriter head, there is an account team, a consumer research team, a creative team, a media planning and then a media buying team. There are different types of advertising agencies as well like a creative boutique, a full service agency, interactive agencies and media buying agencies majorly.
Some of the top most advertising agency holding groups are around the world are the WPP group, the Publicis Group, Omnicom Group etc. These groups have further broken down into branches which each offer different services to their clients and brands. Media planning and buying off recently has become a very important sector and thus many agencies are popping up which are solely manage planning and buying of different advertising mediums. These include mediums like hoardings, radio, cinema, newspaper, magazines, transit mediums etc. Media planning and buying agencies operate to find the best advertising spaces wherein creatives can be placed, the amount of ROI as well as the current cost of renting out those spaces for the specific time duration required
.Some of the fastest media planning and buying agencies like Power, Vowels Advertising, BR Solutions and Excellent Publicity. Excellent Publicity has been one of the highest performing media planning and buying agencies. The company operates across India. Excellent Publicity was founded in the year 2011 in the business capital of India – Ahmedabad, Gujarat, with the aim of providing the most innovative marketing plans and advertising campaigns for its clients.
Excellent Global Endeavors LLP started of initially by executing and budgeting radio advertising campaigns for several brands. As years have passed by, the company has reached new horizons, it has been active enough to add more services, and some of these include cinema advertising, outdoor advertising, digital marketing, transit advertising, sporting event sponsorships and in and out of film Bollywood integrations to its portfolio of services. The company comprises a staff of 31 employees who as they belong to gen Z are extremely enthusiastic, meticulous and a bunch of go getters always ready to get every piece of business out there! The company, with time has also seen a successful physical expansion with offices now in Ahmedabad, Mumbai, Pune, Baroda, and Surat. Excellent Publicity has always been keen on giving its clients the best services by going and delivering beyond what is in the mandate and what was initially promised to the clients. This is the very reason why clients and brands choose Excellent Publicity
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Hi there! So I understand the difference in pronunciation and history of мягкий знак and твердый знак, but are there any specific spelling rules? I know Ъ has general spelling rules, but I can't find anything for Ь? Do they exist or do you just have to know the words well? Thank you!
Very good question! For Russians, it is almost always obvious when and where to put a soft sign:
1) at the end of a word, whenever you need to show that the consonant is soft, and there are no other letters after that consonant: конь, соль, рысь. 2) In the middle of the word, when a soft consonant is followed by another consonant (wither hard or soft): Ванька, боженька, исповедальня.
3) In the middle or at the end of a word, where there the soft consonant is followed by ‘jotation’, a subtle barrier between the consonant and the following vowel, as if a full-length ending -ия, ие etc are reduced to extra-short [й]: полынья, раздолье, веселье. If you can hear the difference between hard and soft consonants, this shouldn’t be difficult for you, I think.
These rules work with almost any speech parts. Reflective verb endings are different, and here Russian native speakers need to memorize spelling rules (or understand them, which is always preferable): In the infinitive form, it is always тЬся, (because Russian infinitive always ends with -ь, and here you only add -ся) In the third person, singular, it is always -тся (again, because 3d person singular ends with hard т, and the reflective particle -ся doesn’t change the nature of the consonant).The hard part for Russians is that both the infinitive and 3d s forms read like [ца] /t͡sa/. Sometimes it leads to big scandals, for example, a few years ago, in one of the Russia’s provinces advertising agency forgot to proofread large billboards and misspelled ‘им спится’ (they are sleeping) as ‘им спиться’ (we wish them to become alcoholics). You can imagine what kind of reaction followed...
I would suggest, first, to train your ear for hard and soft consonants and, probably, to memorize the spelling (along with pronunciation) of the words that you need most. Good luck!
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What Rebate Price To Make Use Of?
There are some very, extremely strange animals worldwide. Also, Investment Level escalates usually relocate even more in multiples from original spreading compared to Higher Return in risk-off circumstances (i.e., it is actually less complicated for a company that trades at TWENTY manner indicate widen to 80 manner points in a risk-off occasion instead of a firm to go from 300 manner suggest 1,200 manner aspects).
In 2014, my associate Ken Mehlman and also I asserted that happening public law improvements would be a market tailwind for most Equities (see Overview for 2017: Standard Change, January 2017), for real estate investors to enjoy closely for business possibly being affected by protectionism and populism. Eye colour stems from a pigment known as melanin, a brown pigment, current in the eye from a person. And to have a good time doing that promotes our team to be much more reasonable and to communicate to others nurturing team-spirit and also feel-good camaraderie one of office coworkers. Yet a few days ago, I published a Snapchat that I believed was actually funny of me smiling and standing before Highly recommended Site a rather waterfall, at that point BAM, zoomed in on my grisly joint that I received from busting my butt on a stone aiming to reach that, and also saw that folks were shocked concerning just what goes on "responsible for the settings", or even what I want to refer to as, "the hideous edge from travel blog writing".
The most ideal way to defend against this is actually to begin a publication in which you compose, carefully, about knowledge in your lifestyle with your NM. You create it in fantastic particular, as if you were actually reliving that. You tape-record your sensations about this, each when this took place and also how you experience as you compose. Life is also brief to lose your opportunity on individuals which don't enjoy you. This takes willpower, opportunity and also commitment, however, particularly on the part of the person that had the affair. It's hard to lean over and place on belts some days without feeling like my spine may head out -way too many efforts at roundoff back handsprings at pubs, I presume.
Yeah, I indicate the general objective, Peter, along with the process places, specifically in CRM, is when you reach techniques like direct advertising and marketing, which John discussed, advertising, shopper, activities companies, this's essentially to far better line up the people, the agencies and also the resources within a style, so that our team could a lot better utilize expenditures around those companies that remain in the very same self-control and the very same company in addition to build up new organisation growth attempts, grow the practice place in a much more natural means. As we know that takes a lot even more from Rose Petals to earn Rose Crucial Oil than that carries out orange peels for Orange Necessary oil. That is actually vital to merely make use of Essential oils as well as not fragrance oils as fragrance oils have plenty of chemicals and dangerous components.
In 1969, the Watchtower posted a book of facts named "Aid to Holy Bible Knowing." On web pages 884 as well as 885 they describe that the Jews used to place the vowels from "Adonai" into the Tetragrammaton "YHWH" to bear in mind to state Lord (Adonai) instead of God's title while checking out the blessed content. What this little bit of vignette on the part of PJW highlights is exactly what a harmful pressure a certain community stood for by White Supremacist enthusiasms within this activity has come to be, a lot so, that a person from his status is willing to withstand the discomfort from stating such a preposterous thing as 'there is no Jewish effect' in cases occurring today instead of be actually connected with the mentioned troglodytes calling on their own 'white colored' nationalists, or even, as I explained in the closing collection from my comments, that they prefer to be pummelled along with tomatoes compared to aspersed with dogshit.
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They also have produced an article that talks all about the book and what Sam Conniff Allende message is to the society.
The link to the article
Be More Pirate
Work / Opinion
Be More Pirate: Sam Conniff Allende on how, by breaking rules, we can rebuild the creative landscape
Words by Sam Conniff Allende, Friday 11 May 2018
The founder of Don’t Panic and multi-award-winning youth marketing agency Livity Sam Conniff Allende has always believed in doing business a bit differently. Here, in the run up to his talk at Nicer Tuesdays later this month, he tells us why, as inequality rises, we all need to re-learn how to break the rules.
As far back as I can remember, I always wanted to be a pirate.
A pirate state of mind has been the underlying ethos of the last twenty years of my creative career founding and running Don’t Panic and then Livity. And now it’s informing my message to creatives everywhere. It also partly explains the fact that I’ve just published a book called Be More Pirate.
I believe in pirates, I believe in their principles, I believe in their manifesto, and I believe that now more than ever, you and me both need some new rules when it comes to doing things differently.
Are you, like me, beginning to realise that the idea that Technology Will Save Us is looking like an increasingly undercooked and oversold promise?
As incomes fall and inequality rises. As the march of the machines threatens mass redundancy, and a backdrop of almost guaranteed ecological disaster can’t seem to wean us off our addiction to consumerism, the hard truth is that no one is coming to save you. Except maybe you.
Take one look at our current leadership, and the alternative, and tell me you disagree. The leadership we need now is within. We have to decide whether we’re part of the problem or part of the solution. And when I say we, I mean you. The creative industries, and advertising and marketing in particular has to choose whether it wants to be the signature on humanity’s suicide note, or part of its wake-up call.
That’s why I want to talk about rule-breaking. History tells us time and again that yesterday’s rebels and rule-breakers become today’s heroes and tomorrow’s legends. At the same time, history often judges badly those who followed orders and played by the rules.
So, for people living in historic times, do you feel confident that you will do what’s required when it’s your time right to not do what you’re told? Will you flinch when it’s the responsible thing to break the rules and risk everything?
Be More Pirate is my first book and it was published last week, the same week Livity turned 17, and like Don’t Panic before it, I’ve left the agency in far better hands than mine to manage, as I embark on an even more radical adventure, than those to pretty radical endeavours.
And here I am, back once again (like the reengage master) and one-man-band trying to take on the world, and win. Because after nearly two decades at the helm of two influential youth-led marketing agencies, I am tired of witnessing young people being patronised by creative businesses, brands and society and not offered what they increasingly seem ready for: a more decisive stake in determining their own future.
That’s why I want to talk about pirates. What’s so profound and potent about the 18th Century millennials aka the Golden Age Pirates who outwitted the Navy from approximately 1690 to 1725, is that they didn’t just break rules in purposeless anarchy, they fundamentally rewrote them. They didn’t just reject a society, they re-imagined it; and they didn’t just challenge the status quo, they changed everyfuckingthing.
I know most of us have a mental image of pirates and more often than not it’s informed by Hollywood, but I’d argue that the troublesome true history of pirates, suppressed at the time by the establishment they threatened, puts them alongside the working class heroes like the Levellers or perhaps even pioneers of civil rights like the Suffragettes in their fight for fairness and equality. Bold claims I know, but I think it’s time to look further back for our lessons. We’re increasingly too wedded to unproven short-term models. For all the unicorns galloping out of Silicon Valley, there’s a lot of horse shit behind the scenes. And I for one, think we need more than the uberisation of everything as the proposed future model of anything. Dropping a vowel from your name, doesn’t make you fit for the future, but knowing your history could.
So come on an adventure with me, and 300 years ago you find a a discontented Gen Z of the early 1700’s who were fed up with the inability of a self-serving establishment to provide a decent wage, decent working conditions, or any sense of hope in the future. Their response was to take power into their own hands.
The lessons for everyone facing disruption are pretty profound, but they come into especially sharp focus for our industry, as these were, after all the great-great-grandfathers of global branding. Not Coca-Cola as many think, but the Skull and Crossbones 150 years earlier, a deliberate meme designed go viral and maximise profit and contrary to popular opinion, to reduce violence. There’s much more of Blackbeards rules of branding in the book, but now word counts and deadlines loom.
Talking of deadlines, this piece is due to be published one week on from the books launch and as things stand, the rebellion is in full flight. Be More Pirate launched as a Best Seller on Amazon in multiple business categories and is rising slowly, with no mainstream media recognition but a growing (and humbling) amount of support on social.
But far, far more important than sales, is the rebellion rate. I’ve lost track of the number of the rebellious responses I’ve received so far, from the resignations it’s triggered to a young woman who is using pirate principles to run a massive campaign to get her friend released from illegal detention by the Home Office.
This book has touched a nerve, across all walks of life, but it’s most precise message is for the audience it’s inspiration is drawn from, young creatives with world changing ambitions, so I sincerely hope this has found you. Because deep down I think you know as well as I do the biggest mistake we could both make is assuming that the way things have always been is the way they still have to be.
www.bemorepirate.com
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Vowels Advertising; leading Brand Consultancy & Advertising Agencies in India offers Digital Marketing, Content Marketing, Video Production Services & Strategic Solutions.
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Vowels Advertising Agency offers Digital Marketing Services in Delhi NCR Bangalore Mumbai Chennai Hyderabad Pune Ahmedabad Surat Indore Bhopal Gwalior Baroda Jaipur Lucknow Kanpur Kolkata Udaipur Jodhpur Bikaner Coimbatore.
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All about Brand Awareness- how to increase brand footprint in Kingdom of Saudi Arabia (KSA)
“Products are made in a factory but brands are created in the mind.” – Walter Landor, Founder, Landor.
That’s the quote from a world –renowned brand consulting firm’s Landor’s founder and CEO Walter Landor who stresses over that perception is everything. The entire ball game is that of perception, how masses perceive your product decides everything for you and your brand. It’s like a make or break situation. A positive perception takes your brand high up whereas slightest of a negative perception in the minds of people can totally bring it down.
Today with the advent of social media, when people are all the time connected and in constant touch with the things, people, brands they love. They follow the brands and their latest doings incessantly. It becomes all the more necessary like never before to be in the limelight with some aspirational value attached to it. That aspirational and inspirational value of the brand is the determining factor of a brand’s success instantly.
Like how with every change in place, city and country, its demographics, language, culture, cuisine change, every country has its country specific marketing rules to swear by. Therefore, every new brand entering a new country’s market must take that cue and tread the path way of success.
Saudi Arabia for one is a country that is rich in so many ways. It’s also popularly known as Kingdom of Saudi Arabia (KSA). It’s richness comes in having plenty of oil, Arabian Coffee. It is also famous for having world’s largest oasis and world’s largest sand desert etc. The population census comprises of 34.54 million people out of which a whopping 72.38% are the tech-savvy and social media platform users. Seems the Sheikhs of the land have it and know it all.
As per Globalmediainsight.com, the land of Sheikhs is the most sought after and coveted places for marketers from all over the world.
Deciphering whether Social Media is fit for branding!
Social media is now here to stay, gone are the days when people lived comfortably without it. Now to pass a single day without it seems remote and unlikely. Moreover, all the brands are already raking in moolahs through the use of social media. Then why refrain from it!!
Today you name the brand and it’s already on social media advertising. Besides with Covid-19 seeping into the lives of millions of people and affecting it adversely, the only upside is the increased usage of social media. People have become rather dependent on it and when they can avail anything they want at the comfort of their palm and at the touch of a button, then who would not use it to showcase their brand story.
With the evolving times, consumers are also evolving and shifting from their traditional buying methods to new online methods, which make it imperative for brands also to keep inventing and innovating themselves. A shift is required to be brought in their branding, brand strategy, guidelines, brand story etc.
Likewise, some guidelines are to be borne in mind while curating a brand image or story for KSA market.
GROUND RULES BEFORE BREAKING THE GROUND WITH YOUR BRAND ARE -
YOUTUBE-
In Saudi Arabia, Youtube is the most watched and used application of social media by the population. The consumption of youtube is enormous in the lands of KSA. Therefore, any brand will attract maximum eye-balls if their product is advertised on this platform. It’ll prove to be beneficial to their brand image, brand story and brand personality. This medium if explored will prove efficiency in brand guidelines, branding strategy, creativity in branding etc.
The Regional Language-
The native language of Saudi countries is Arabic. While Arabic being the first local and regional language of Arab Countries, English remains second. Due to people inhabiting the country from various parts of the world, English speaking audience is also high in number. Therefore, a right branding strategy would be to use a perfect blend of marketing mix, design strategy, brand story and overall branding. It would be wise to make branding bi-lingual so as to reach out to gigantic numbers and have a massive outreach in the target and diverse audience.
The Culture-
As is known that every country has its own culture and locals have a lot of respect for that. Similarly, Gulf countries are also known to be very staunch about their cultural values which are reflected in their dressing, salutations, hospitality, lifestyle etc. It’s beneficial always to design your branding, brand story, brand guidelines around the cultural and traditional customaries. Doing this would have a deeper connect and a reach that is magnanimous and beyond comprehension. Respecting and abiding by regional customaries would fetch better brand recognition and the desired success. It would mean that people would have more faith in your brand.
SOCIAL MEDIA-
Largely from all over the world, people are diverted towards all social media platforms and Gulf countries are no exception. In Saudi Arabia more than 70% of the population is present on social media. This means one can easily estimate about the reach and recognition it would give to your brand. Social media also transcends the physical barrier. It means where company representatives fail to reach personally and physically, the social media profiles can easily do so by seeping into their minds through their electronic devices and gadgets. The brand would have an enormous visibility and connection with the people of Saudi Arabia even without having a face-to face meeting with the company officials.
To establish that required connection with the consumers at KSA, a brand needs to tie-up with a reputed creative agency. Vowels is just that name for you. It takes care of the local sentiment and abides by the customs and viewpoints and designs brand stories with the same sensitivity. Vowels also excels in many other services of branding such as brand consultancy, brand strategy, design strategy, brand guidelines, logo and website design, packaging, CI manual, brand presentation, corporate branding, refreshed messaging, complete brand makeover. Apart from Saudi Arabia, the services of Vowels also spread across USA, India, UAE, Qatar, Kuwait, Oman and Bahrain.
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Vowels Advertising Agency offers Digital Marketing, Branding, Content Marketing, Advertising, Video Production Services & Strategic Solutions in Dubai, Abu Dhabi.
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Vowels Advertising Agency offers best Ad Solutions for your brand in Delhi NCR Bangalore Mumbai Chennai Hyderabad Pune Ahmedabad Surat Indore Bhopal Gwalior Baroda Jaipur Lucknow Kanpur Kolkata Udaipur Jodhpur Bikaner Coimbatore.
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Vowels Advertising Agency offers Digital Marketing, Branding, Content Marketing, Advertising, Video Production Services & Strategic Solutions in Dubai, Abu Dhabi.
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Video Production Companies in India
Vowel Advertising is a leading full-service video production company based in India. We provide end-to-end corporate video solutions to companies of all kinds and sizes, be it startups, educational institutions, hospitals, small and mid-size companies or MNCs. Our services include, but is not restricted to, company profile videos, corporate promotional videos, animated explainer videos, ad films, event videos etc.
Our aim is to bring to life a vision that revolves around the art of storytelling. We are passionate about the whole process of filmmaking and it is this passion that takes us towards being the best production house. Our repertoire of work includes Corporate Films, Animation Videos, TV Ads, Ad Films, Brand Videos, Social Films, Explainer Videos, Video Logs (Vlogs), and more. As Corporate Video Makers in India, our aim is to create some of the best videos that add value to your brand’s objective. Our goal is to be the best video production company in the country. And with every video, we strive to inch towards our success.
Our association with our clients usually begins before the scripting phase where we work with them to develop the concept and decide on the structure and style of the video. Vowel Advertising is capable of handling the entire video production process in-house, right from conceptualizing to scripting, storyboarding, art and animation, filming, music and voiceover. We also work with a network of artists and experts from around the globe to get the best talents to work on your project. Besides, we can also come in and extend our expertise at any juncture or phases of productions like filming, animation, editing, scripting. We work with companies, individuals, digital, marketing and advertising agencies, and anyone who might need video production and editing services.
We are a team of passionate storytellers driven by the zeal to make beautiful, sensible and socially relevant videos. Creating ideas into thought-provoking visual narratives is our efficiency. We believe in the power of videos to influence minds, change opinions, touch lives and make a difference in the world. We want to harness the power of videos to help organizations of all kinds to reach out, connect and engage with their audience. We are all about making powerful, evocative and unique videos. We are here to inspire and entertain, create and collaborate, learn and develop, and never stop. We are Vowel Advertising, your exclusive video partner.
As a leading video production company in India, Vowel Advertising offers best end-to-end video solutions to help them to reach their marketing and promotional goals more precisely and productively. We are a one-stop shop for all your video requirements. Our video production services include all kinds of videos in various kinds of format, be it animation or live-shoot.
Vowel Advertising will not believe in providing run-of-the-mill video solutions to our clients. So we assist our clients through the entire video production process, i.e. pre-production planning, shoot/production and post-production till the final delivery of the service.
We are new and loaded with fresh ideas and new mindsets. We love challenges and dream to do things that have never been attempted before to be your video production partner in the long term so that you can count on us whenever you need a video. Our videos are created to address your audience requirements so that they feel connected with your brand story.
A Vowels Advertising is an advertising agency specializing in digital marketing, web design, branding, social media advertising, advertising. We love to work with you on all your design and marketing needs. Contact Vowels today!
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Vowels Advertising Agency - One Among The Best Advertising Agencies To Work With
Working with an advertising agency is not as easy as we all hope it to be. This is not because it is hard to find the best to work with, but it is because promoting and advertising a product or service does not follow a rigid set of procedures. Given the dynamic nature of advertising, it is vital to work with an advertising agency that can work with the flow that is fulfilled by Vowels Advertisement in Dubai, Abu Dhabi.
The ideal agency to work with is one whose name has been quite a household name already like Vowels. It reminds even for those who are new to the idea of having an agency work out a campaign for them. Nothing can give you guarantee you want for your campaign than having highly recommended advertising agency to manage it for you. It is because of this reason why advertising agencies are little less in number. It is also a matter of finding the best one there out the few that can meet your requirements and your specific deadlines.
An agency must be easy to talk to. The success of an advertising campaign does not lie on the previous performance of the agency (although it does have some weight), but more on the relay that comes between the agency and the client.
Once you work with Vowels advertising agency that knows how to listen aside from talking and giving you suggestions for your campaign, you can have the campaign that is tailor fit according to your requirements and goals. While it would be necessary for the advertising agency, you will hire to come up with the plan of marketing your product or service, it is prudent that you give your own choice and style in terms of the direction the campaign will take.
After all, the campaign is also a reflection of how you handle your business, how you take care of your brand and how you want to be perceived by the public. It is a big benefit to work with Vowel advertising agency that gives you your freedom and gives you valid suggestions and feedback from their end.
Work with an agency who can give you estimated output. An agency that can provide you a list of what to expect at the end of the campaign means they knows what your business is about.
For example, you had your hired advertising agency come up with a social media campaign for your brand. It should come from your advertising agency what your expectations could be by the termination phase of your campaign. They should be able to give you measurable results such as 500 Twitter followers within 3 months or 350 likes on your Face book page also within 3 months.
Aside from giving you a set of expectations, they should be able to give you also a well-assumed strategy of how your campaign will look like. Remember: Demand a strategy and not a plan. Strategies are more scientific and reliable since it is backed up by related studies and related campaigns. Take your own time when looking for an advertising agency to hire.
A Vowels Advertising is an advertising agency specializing in web design, branding, social media advertising, digital marketing. We love to work with you on all your design and marketing needs. Contact Vowels today!
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