#this is an official stream of consciousness post. but yes for the record I was talking about dune
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God it always makes me a little sad when something I like becomes (more) popular and then almost every post about it is someone not taking it seriously or turning every minute detail into some little joke. And I know it’s not serious and it’s for fun rather than sardonicism and comedy can exist in tandem with sincerity but I don’t know. The letterboxd-ification of all film opinion and discussion. It makes me feel like everyone hears but does not listen and I am so starved for genuine conversation. Or maybe my problem is that everything feels disingenuous when it is not because of my loneliness and my. My ego. It strikes again. Do you see the issue. Someone put me down
#I want to be as kind and non-judgmental as humanly possible but I keep yap yap yapping about my perception of others in ways indicative of#their intellect or intention or personality. I am either jealous (covetous) or vain (desiring to be coveted)#this is an official stream of consciousness post. but yes for the record I was talking about dune#I get so tired so fast of internet meme culture and to be honest I think it was intended that way. in and then out no time to sit#log
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The Day Our Grandmothers Warned Us About
Just a head's up: this isn't going to be as polished as my usual blog posts. I didn't plan this post in advance, so this is kind of just a stream-of-consciousness thing to help me process what's going on right now. Apologies for any factual or grammatical errors.
Today is a really weird day for me. I finished my bachelor's degree this morning, alone on my couch at 9:00 AM. But the fact that I just completed my undergrad has kind of been overshadowed, because I woke up this morning to the news that the Supreme Court is drafting a decision to overturn Roe v. Wade.
(I think there's some confusion about what "drafting a decision" means: has the Court made a decision or not? Justice Alito's draft is of a majority opinion, which means the Court has already voted and that the result of the vote was to overturn Roe and Casey. However, during the drafting process they'll continue discussion, and it's not unheard of for Justices to change their votes during this process. But I'll be honest, I don't think that's likely given the current, right-leaning makeup of the Court.
TLDR: The decision isn't official yet, so there will be no immediate changes to US law, but it's unlikely that any of the Justices will change their vote, so we will almost definitely see Roe overturned in the next two months.)
Can I be honest for a second? I'm really scared.
Roe v. Wade being overturned used to be a "that could never happen" scenario for me. Changes to Supreme Court law are really, really infrequent, and they typically require some sort of new argument that shines a new light on the case. There are no new arguments in the abortion debate. It's been at a standstill literally since the Middle Ages. We've all heard all of the talking points before.
Roe and Casey have also provided a convenient rallying point for conservatives. It's been a very easy moral appeal for political candidates -- claiming you want to fight abortion basically guarantees you the white, evangelical vote, but because it's a Supreme Court issues there's historically been very little individual politicians could do about it. It's an empty promise that you never have to fulfill.
Just a few years ago, the general consensus among political scholars (at least according to my college political science classes) was that Republicans didn't actually want to overturn Roe because they would lose their easy appeal to single-issue, anti-abortion voters. Basically, it was all talk. That, like a lot of things about how American politics used to work, has gone out the window with the birth of the Trump-style Far Right and Alt-Right movements.
And now, for the second time in 18 months, I'm watching my phone for updates on news stories that don't feel like they could possibly be real. First it was the attack on the US Capitol by alt-right insurrectionists on January 6th, 2021. And now it's the largest step backwards for bodily autonomy since before my parents were born.
And it's not just about abortion. Reproductive justice has never just been about abortion.
entalIt's about my right, and the right of every person regardless of gender or anatomy, to decide if, when, and under what circumstances they want to have children. This includes the right to prevent pregnancy with birth control, the right to get pregnant if/when we want to, and the right to needed fertility treatments. It's the right to adoption, surrogacy, and paid parental leave. It's the right to freedom from forced sterilization and to adequate medical care. It's the rights to comprehensive sex education and to give birth in the way we want to. And yes, it's the right to terminate a pregnancy.
When Roe is overturned, thousands of Americans are going to lose some or all of those rights. I'll probably be one of them.
I live in Georgia, which infamously passed a "heartbeat bill" in 2020 that banned abortion after six weeks. (For the record, many people don't even realize they're pregnant that early.) The bill was ultimately ruled to be unconstitutional, but Georgia still has a strong anti-abortion policy, including requiring people seeking abortion to get counseling specifically designed to discourage them before they can get the procedure, and only providing pubic funding for abortion in cases of "life endangerment," rape, or incest.
In September, 2021, Texas passed Senate Bill 8, its own version of the heartbeat bill, which effectively banned abortion after six weeks and, for some extra dystopian flare, offers a $10,000 bounty to any Texas citizen who reports anyone who helps a pregnant person obtain an abortion -- including by helping them travel to another state where the procedure is legal. Several states have "trigger bans" on the books that will go into effect as soon as Roe v. Wade is overturned, many of which ban abortion completely. I wouldn't be surprised if Georgia's heartbeat bill makes a comeback.
See, here's the thing: the Supreme Court's decision doesn't ban abortion on a national level, but it gives states the ability to decide their own laws, up to and including a total ban. Theoretically, that should mean that a pregnant person in a state like Texas could travel to a state like Colorado, which has state-level abortion protections. But conservative states are getting around this by following Texas's lead and mobilizing citizens to crack down on out-of-state abortions.
In the pre-Roe days, Americans who wanted to terminate their pregnancies and could afford to travel went to other countries to get safe, legal abortions -- like Sherri Finkbine, a television host who famously went to Sweden to get an abortion after being exposed to thalidomide. Under policies like Texas's, even this could be subject to punishment.
And frankly, if that doesn't sound like some dystopian horror shit, I don't know what does.
I am very lucky in that I have never needed or wanted an abortion. I have medical insurance that covers my preferred method of birth control. Birth control works really well for me, without many side effects. And I want kids! I want to be pregnant someday! And I am still fucking terrified.
I don't talk about it often, but I have a reproductive disorder that can cause various pregnancy complications, including a 300% higher chance of miscarriage and a higher risk of preeclampsia, which can be life-threatening. There is a chance that any eventual pregnancy of mine will be high risk. Which means I'll need healthcare -- and I may not be able to get that care without Roe v. Wade.
Let's talk for a second about incomplete miscarriage. That's when a pregnancy is miscarried, but the body can't pass the dead embryo or fetus on its own. It's horrific, and if left untreated it can cause an infection or sepsis. If the body doesn't pass the tissue on its own, the pregnant person will need treatment in the form of a dilation and curettage (D&C) surgery or by taking misoprostol, aka "the abortion pill." Except... both of those treatments are technically abortions, and because of that are banned in states like Texas.
It's currently illegal in Texas for doctors to give misoprostol to patients who are more than seven weeks pregnant. And under Texas's new laws, doctors are unable to offer D&Cs unless a patient is quote, "in danger of death or a serious risk of substantial impairment of a major bodily function." That means that, even in the case of an incomplete miscarriage, pregnant people have to wait until they get sick enough to be considered in danger of death -- and by that point, it may be too late.
Let's recap: I have a medical condition that, among other things, increases my chance of miscarriage if I get pregnant. Since between 10% and 20% of all known pregnancies end in miscarriage, and I'm three times more likely to miscarry, that's a 30-60% chance. Let's split the difference and call it a 45% chance that I'll miscarry my (planned and wanted) pregnancy. And it's highly likely that, by the time I'm ready to stat trying for that pregnancy, my state will have passed laws making it illegal for my doctor to treat my miscarriage.
So, when my partners and I decide we're ready for kids, there's almost a 1-in-2 chance that I will miscarry my first pregnancy, and my doctor may be severely limited in how they are able to help me.
If that happens my options will be: 1. Wait it out and hope my body passes the fetus on its own before infection sets in; 2. Schedule an appointment in a state where abortion is still legal and hope I don't go into labor on the plane ride there; or 3. Attempt a "self-induced" or "DIY" abortion. Option 1 is dangerous and could lead to serious health problems, a loss of fertility, or death. Option 2 is expensive and traumatic. Option 3 is dangerous and traumatic, and although it's technically legal in Georgia, I could still be arrested on other charges like improper handling of human remains.
Oh, and if I go with Option 2 or 3, I'll have to do it without help if Georgia has passed Texas-style abortion laws. Under those laws, anyone who helps a pregnant person obtain an abortion can be sued, even if they were using legal means to get one. So if my partner goes with me to a clinic in another state, or even drives me to the airport, they could potentially be punished. If they help me with a self-induced abortion or take care of my while I'm recovering, they could be sued for assisting in an abortion -- even though the abortion was legal.
Those are the legal, probably-legal, and semi-legal options. There's also always underground abortion providers, which may or may not be safe and definitely aren't legal.
What did our mothers and grandmothers do before Roe v Wade? Frankly, they died. They died from being forced to carry dangerous pregnancies to term. They died from sepsis from untreated miscarriages. They died from unsafe, illegal abortions and from DIY procedures gone wrong. And it is fucking horrifying that, in 2022, we're going back to that.
Recommended Reading:
Politico's "Supreme Court has voted to overturn abortion rights, draft opinion shows," which includes the entire leaked draft
Washington Post's "Abortion laws by state"
The Texas Tribune on Texas's abortion law
From Danger to Dignity: The Fight for Safe Abortion
NPR's "Can states limit abortion and gender-affirming treatments outside their borders?"
NPR's "The New Texas Abortion Law Is Putting Some Patients In Danger"
#abortion is a human right#abortion rights#abortion#pro choice#reproductive freedom#reproductive justice#roe v wade#roe vs. wade#feminism#feminist#terfs fuck off#terfs dni#pcos#polycystic ovarian syndrome market#infertility#ableism#disability justice#activism#politics#us politics#queer politics#essay#my writing#mine#marxist feminism#postmodern feminism#intersectional feminism#grassroots feminis#long post
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Beyond Breathless | Jungkook
(cr.) Jungkook x Reader | first aider in training!au, childcare worker!Jungkook | s2f2l (not quite there), fluff and crack, awkwardness & touching, confident/bold reader
Summary: One class is all it takes for Jungkook to finally realise that yes, maybe there is someone out there who can put up with his timorous tendencies. Now, if he pays attention, he might just learn how to breathe again.
Warnings: None, shy sub kookie (he’s a mess y’all), and suggestive themes if you really squint
Word Count: 2.9k
<< masterlist
A/N: Ok so this was part of my cuddle prompts game for August 2020, but it turned into a one-shot so I decided to post it accordingly. Also this is a really bizarre take on ‘cuddle’, but it’s there all the same. The prompt was 24.) between strangers.
Took me FOREVER to write and edit because so much was going on, with Dynamite dropping and all these streaming/chart records being broken etc. but anyway I’m just in time to say HAPPY BIRTHDAY JUNGKOOK & CONGRATS BTS FOR GETTING THE #1 ON BILLBOARD’S HOT 100 💜💜
@vinterjeon�� this is for you wifey
︵‿︵‿୨♡୧‿︵‿︵
Jungkook was trying his best to stop tripping over his own damn tongue, but the pretty receptionist kept on asking him questions. Wasn't it easy to tell he was already kind of shitting bricks over here?
"The class began five minutes ago Sir, you shouldn't have missed too much," she said finally, handing the fidgeting man his papers with a smile.
Okay, let me go in then?
Jungkook nibbled at his bottom lip in apprehension when the woman continued to type something on her computer, nails dragging loudly across the keys as if to torture him further for his tardiness.
"I've notified Mr. Lee. Have a great class, Sir."
At the receptionist's gesture towards the nearby glass door, Jungkook immediately jerked into action. He muttered out a small 'thanks' with a bow and tried to take a deep breath, hating the fact that he would now hog every scrap of attention for being late to the class. It wasn't his fault traffic was bad!
Try as he might, slipping into the room silently was impossible when the door itself creaked loud enough for the neighbouring buildings to hear. Jungkook stifled a wince and took in the scene before him with wide apologetic eyes.
"Jeon! Glad that you could join us." Mr. Lee grinned, the easy-going nature of the teacher easing Jungkook's nerves ever so slightly. With a shy bow, he entered the small room and could only count six other participants milling around the empty space.
The teacher clapped his hands together, causing a few of the other attendees to jump in their skin. "Alright, I think we can officially begin."
You shifted from foot to foot, eyeing the newcomer with interest. Jeon? Was that his last name? You had to admit he was quite handsome, but also you couldn't help feeling bad for the guy. He was clearly a blushing mess of humiliation for being late, even if it was only a mere five minutes. You couldn't see any of the other attendees being all that bothered, but as you all lined up in front of the stout teacher, you could almost feel the nerves radiating off the man's body from where he stood beside you.
"Welcome, everyone, to our First Aid Course specialising in providing emergency first aid responses in an education and care setting."
As Mr. Lee reeled off his spiel in that commanding tone of his, you gradually sensed the young man next to you beginning to relax.
~
Half an hour in, the class had gone over the process of CPR briefly - or as Lee would call it, cardiopulmonary resuscitation - and had even taken turns in performing the procedure on a nightmarish looking mannequin. Jungkook had no idea why some manufacturers decided to paint genuine human features on some of them, but in the end he supposed it added to the whole realistic element of the course.
"Hey there, you alright?" a sweet voice piped up from somewhere in front of him.
Jungkook's form went rigid as he darted his eyes away from where someone was being instructed, flooding with even more confused self-consciousness when he drank in the sight of you. You hadn't meant to intimidate him further, but the way he was so intently focused on the teacher and student currently practising CPR on the dummy had you worried.
"Me? Uh, sorry yeah I'm fine thank you," Jungkook stumbled out, a hand instinctively coming up to rub at his neck which was reddening the longer he maintained eye contact with you. He didn't know how he hadn't noticed you before, but then he remembered how he tended to lose the ability to concentrate in general whenever he was embarrassed or nervous.
You returned his shaky smile warmly. "You just seem a little tensed up. Are you scared of Mr. Lee or something?" Whispering out the last part, you revelled in the sight of his smile widening.
He let out a quiet laugh and shook his head. "No, I just really need to pass this course. Don't want to miss anything, you know?"
You nodded but had no time to respond.
"Okay!" Lee boomed, gaining everyone's attention instantly. "You've all shown your proficiency at this. Now we're moving on to the next part of the course. Since you're all going to be specialising with children and students once you're finished here, we need to thoroughly cover choking, airway obstructions and respiratory distress since they're quite frequent in childcare settings."
You caught Jeon nodding solemnly out of the corner of your eye, and wondered why he was taking this course in particular. Teacher maybe? He mentioned really needing to pass, so maybe he even worked with young kindergarteners or infants. Eyeing his well-built frame contained within a tight black t-shirt had your mind working a million miles a minute. It was oddly endearing to imagine this moderately tall, buff looking guy caring for kids with such gentle shy eyes, and such a soft-spoken voice.
"Pair up with each-other and I'll demonstrate the choking procedure on adults first of all," Mr. Lee instructed, his bright passionate eyes flashing with amusement as he crossed his arms and waited for his students to spur themselves into action.
Jungkook's eyes met with yours almost immediately, and he had to avert them again out of sheer bashfulness. He only tried to seek you out because he hadn't spoken to anyone else yet, and the way you were chuckling softly at his bout of eagerness had his lips quirking up into a shy smirk. Well, that was decided then.
"You, be my guinea pig for a bit."
It took Jungkook a moment to process that the teacher was beckoning him forward with a sturdy finger, but you were already on the ball and pressing a hand into his lower back before his mind could catch up. Hating the feeling of being watched by everyone else, he tried to ignore the way he shuddered at the combination of your subtle touch and the several pairs of eyes regarding him closely.
The teacher began his explanation, but Jungkook could only hear the rushing of blood past his ears at this point. Why him? Out of everyone here, Mr. Lee couldn't have chosen anyone else? Thinking back, he did remember that being late probably served to single himself out in the teacher's mind. He deserved to be picked on.
Suddenly, Lee's stocky hand was pressing itself into Jungkook's chest, and he only then thought to finally tune in with what the older man was saying.
"Then, bend the choking person over slightly. Preferably parallel to the ground, but as long as they're somewhat sturdy on their feet..."
Jungkook swallowed nervously as the teacher demonstrated by adding pressure to the space between his wide shoulder blades. As embarrassed as he was, it was relieving to see the rest of the students focused on the information rather than him. Some were even practising the manoeuvre already. His eyes instinctively flew to where you were standing on your own, and a sharp tingle travelled the length of his spine when he caught you appraising him with ... interest flashing in your eyes?
W-why?
You watched as the teacher proceeded to explain how to perform a back blow, though not putting his full strength into the heel of his hand in case he hurt his student. "Do this five times, and if the choking hazard isn't removed, we can move on to the Heimlich manoeuvre - otherwise known as abdominal thrusts."
Oho?
You couldn't even suppress the way your lips pursed in amusement, and some of the other attendees around you even exchanged knowing looks with one another, trying not to chuckle at the sight of Jeon's ears flashing a bright red colour in embarrassment. God, he'd never wanted to die so badly.
Luckily, Lee spared him the mortification by keeping his demonstration to limited physical contact. He gave instruction on how to stand behind the victim before wrapping your arms around their torso - to which he only created a circle with his arms around Jungkook - and making a fist shape with your hand, thrusting it upwards into the victim's stomach to hopefully dislodge the object from their airways.
Jungkook couldn't really form a coherent thought at the moment. He was too fixated on the way your eyes were watching the whole scene intently, and he felt so exposed but he also wasn't entirely hating it. Well, maybe only if he could forget there were other people in the room, that is.
His brain on autopilot, Jungkook barely registered his feet taking him back to his original position after the teacher had finished up his demonstration. You were facing him as soon as he got there, and he shoved away the tingles in his belly to cock his head in confusion.
"Well?" you spoke, open palms coming up to urge him into action, but he didn't know what for. He whipped his head around and scoured the room to see the other pairs re-enacting their own version of the choking procedure.
"You want me to...?" he trailed off, hands fumbling in the air awkwardly as he tried to pull the words seemingly from thin air. You hid your smile with the back if your hand, not wanting to embarrass him further by laughing in his cute little face. How someone so big and masculine looking could be so shy and sweet, you'd never know.
"Yeah. Literally just the same as what he did to you." You helped the struggling man with a reassuring nod, not missing the way he was still hesitant to make any kind of movement.
Jungkook wanted to kick himself. "Sorry, I don't think I remember exactly," he sighed out, waiting for you to roll your eyes and click your tongue in annoyance. Instead, you threw him right off guard by reaching out and gently turning him around on the spot by his broad shoulder.
"It's okay, I watched what he did."
Fuck, what?
The hairs on Jungkook's neck stood on end when he heard your footsteps drawing closer behind him against the linoleum flooring of the room, but when he tried to crane his neck around to see what you were doing, you simply chuckled and straightened his jaw forward with a firm dainty hand. His breath hitched when your fingers then lingered ... eventually trailing down to lightly press against the column of his throat.
"What are you doing?" He jerked away, heart thumping against his ribcage so hard he thought he'd faint right there. Your brows only furrowed together in shock.
"Checking your throat to see where the blockage is? It was literally the first step."
You saw the way his eyes fell almost instantly, the internal berating quite evidently written on his features. "Sorry, it's my fault for not paying attention before," he mumbled and bowed his head in apology.
"It's okay. Just turn around," you snorted, thoroughly entertained. He was seriously too adorable to match the way he looked, but you supposed judging books by their covers was an outdated practice in this day and age.
Following the steps, you performed the back blow after pressing down on his shoulders to lean him forwards slightly. His muscles felt so taught underneath your hand, and you really had to battle the urge to just forget the exercise and run your hands down the expanse of his clothed back. Something told you he wouldn't protest, either.
Jungkook didn't know how to feel. His wide doe eyes fixed themselves on your hand that was splayed out on his chest, only serving to steady yourself, and he couldn't help but let his mind wander. When the heel of your other hand came down in between his shoulder blades, he physically lurched. Not because of the force, there was no way you could match him in strength, but it shocked him enough in its suddenness that a tiny grunt fell from his lips.
"Excellent form, (Y/n)!" Mr. Lee spoke up from the other side of the room. Jungkook came back to his senses and straightened his position, briefly catching your beaming smile from the teacher's praise. He just hoped to dear God you hadn't heard his pitiful whimper at your touch.
At least I have a name now.
"Okay, are you doing the Heimlich or am I?" You then turned to him, and he swallowed thickly yet again. This one he did remember a little more vividly, but envisioning standing behind you and pressing his fist into your stomach made his hands tremble slightly. He couldn't do that! What if he hurt you?
"Um, you can." He cleared his throat and gestured to you in a manner he hoped came across as confident. You saw right through him anyway, but the man was still cute, so you let it slide. As much as you longed to tease him, you were still basically nothing more than a stranger right now. Even you knew when some lines shouldn't be crossed.
Your lips curved in amusement and you motioned for him to turn around. "Okay then, I'll try not to make it too painful."
"Don't worry, I can handle-" Jungkook's sudden show of cockiness vanished as soon as your arms wrapped around his small waist. Were you ... pressing yourself to his back? He couldn't remember the teacher going that far, but here you were with a friendly smile and mischievous eyes, shaping your body to his in a way that had his breathing pattern suddenly sharp and shallow.
"Bend over a little," you directed, trying not to laugh at how you could see the tips of his ears burning a bright crimson underneath the black tresses of hair brushing just above them.
Jungkook almost shuddered at the sensation, but fought the urge in order to comply with what you were asking. It wasn't long before you were surprising him yet again by bringing your hands together into the Heimlich fist and flat palm formation, arms comfortably settled around him and fingers brushing just above his navel as you prepared to squeeze.
Amidst his inner panic, you were enjoying this immensely. It wasn't an everyday occurrence to be able to plaster yourself to someone so attractive, and so downright eager to please. You knew it was meant to be strictly professional for educational purposes and such, but the way this guy was responding to you was undeniably exciting. You'd tiptoed the line that shouldn't be crossed carefully, and he only seemed to be liking it more and more.
Considering the way his palms were sweating profusely at the close contact, he knew he was a goner.
With a quick word of warning, you performed the abdominal thrust as gently as you could while still making sure it was firm enough to lift him slightly off his feet. The sudden show of strength stunned him, but he wasn't about to let it show. He'd already made a fool of himself one too many times today as it stood.
"Easy enough." You chuckled, letting the man go quickly so he could regain control of his senses somewhat. He leaned away, but to your surprise didn't move to exit your personal bubble. In all honesty, he had no desire to part from you at all.
You inwardly cursed at yourself for flushing at the thought and raised your hands in invitation. "Did you want to try on me?"
"Ah, no it's alright. I think I have it all now." He flashed a small smile, tapping one index finger to his temple in emphasis. His reluctance confused you, but judging from his largely bashful demeanour, he most likely never planned to make any moves to touch you in the first place. It was forward of you to take the lead, but you'd be lying if you said it wasn't in your nature.
There's always next time anyway...
"That's a wrap for this week's class!" Lee's bellowing voice snapped you both out of your thoughts, and you had to blink away the embarrassment from all the shameless staring.
"Hey what's your name by the way, I don't think I caught it before." You tried to save grace with a polite, yet awkward handshake. Jungkook only felt his heart grow warmer at the thoughtful gesture.
"It's Jungkook. Sorry I should've said sooner, before you had to punch the shit out of my back."
That tore a laugh from you, and soon enough all the tension in the air had melted away. "It wasn't that hard, c'mon."
His smile, which you now adored after catching a glimpse of his bunny-like teeth, had quickly become one of your favourite things to look at. "I swear you were this close to beating me up," he joked, feeling more alive than ever.
Jungkook collected his bag from beside the door and filed out into the administration area alongside everyone else. He took a moment to eye the receptionist from earlier, wondering what might have happened if she'd told him he was unable to attend the class after all. Watching you walk away from him with a tiny wave of farewell had him resolutely believing it was fate that brought him here.
He just couldn't wait for next week.
Copyright © 2020 by salade. All rights reserved.
#jungkook x reader#btsghostie#thehouseofbangtan#jungkook#jungkook fluff#jungkook crack#jungkook scenarios#jungkook imagines#s2l au#jungkook one shot#sub jungkook#shy jungkook#requests#salade-tb
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The record is finished... what now?
We finished our fourth album last week, so I thought it might be interesting (spoiler alert: it probably isn’t) to do a quick post about what happens once a record is ‘finished’ these days, and why it can seem to take so long between an album being completed and actually being released.
Before I stumbled upon a career in making music, my attitude would’ve been similar to that of many fans, I imagine - why not just put the record out as soon as possible? It’s done, you spent (presumably) ages on it, surely you just want people to hear it and shower you with praise and damning reviews? After all, that’s what Radiohead and Beyoncé seem to do, and they don’t mind if the vinyl follows several months later.
Well, Radiohead are Radiohead and Beyoncé is Beyoncé, and both of those artists (and only a handful more) releasing records is Big News in and of itself. Smaller bands and artists need to use their new record as something to build around, to try and fight desperately for attention in a very competitive industry, to route tours around, even simply to remind people that you still exist (often, admittedly, to their distress). Otherwise it’s all too easy to put something out only to see it burn out very quickly, for it to fall to the bottom of people’s ‘recently played’ streaming algorithms and swiftly fall out of the public consciousness pretty much altogether.
That's why it’s better for 99% of bands and artists to wait until everything is ready and to try to go for one big, focused ‘bang’ (often still a whimper, admittedly), rather than trying to hit the front page of Pitchfork with a near-instantaneous release. And the main thing we’re all waiting for these days, especially with its continued resurgence and importance to artists, labels and fans, is vinyl.
Vinyl lead times pre-pandemic were already a bit ridiculously long because a large number of the pressing plants from back in the day went under or severely reduced their capacity, so we’ve been left with a relative handful of potential suppliers and an awful lot of demand from all corners of the music industry. I think The Race For Space (released Feb 2015) was mastered at the end of October 2014, so made it out there in just over 3-and-a-bit months, and that was with two test pressings after the first failed. By the time Every Valley rolled around (released July 2017) we were already at four-months-and-counting, and don’t even get me started on the White Star Liner EP (tail end of 2018, and the vinyl was late because of test pressing issues).
Anyway, you get the picture, and that’s all pre-COVID, which obviously has done precious little to improve any aspect of the economy, besides enhancing Jeff Bezos’ already undignified / obscene wealth. We were initially quoted 7 months for this album but have managed to get it down a bit from there - still, you’ll no doubt have noticed a lot of delayed releases recently and I am taking nothing for granted, on any level, with this record.
We might seem like a modestly successful band but we are also still very much a small team of people. The sheer amount of work it is to get everything ready, besides ‘just’ the music itself, necessitates a bit of a delay between completion and release. Even now, the artwork, liner notes, credits, administrative aspects (PPL IDs and so on) are queueing up for attention; that’s to say nothing of band photos, press releases, updated bios, pitches for various media features (often with ridiculously long lead times of their own), music videos, remixes, instrumentals... in short, a lot.
Then for a band like us there’s the whole tricky chicanery of designing, building, programming and rehearsing a quite fiendishly complicated live set, all while navigating the risks and uncertainties of doing so during what we hope is the tail-end of a pandemic. It normally takes me about 2-3 months to get an album ready to play live, and that’s just the music side of it - then I need to edit videos to run concurrently, give various assets to Mr B so that he can have more to play with than just an on-rails video, then all get together in a room to see what works (hint: not much) and what needs more work (hint: nearly everything). Mr B also needs a lot of time - justly so - to put together his fiendish set creations as well as creating a lot of original video output himself. Popping up on the radio to do a quick session somewhat belies the amount of work it takes to get new material ready for that stage (should it arrive - we certainly don’t assume it will).
But the main thing, still, is to try to garner as much attention, wake as many people as possible up to the fact that yes, you still exist and yes, you’re still flogging the dead horse that is your band and creative output in a perhaps vain attempt to try to prolong an unlikely career and yes, you can order the Amazing New Record soon in at least 5 different colours to ensure its safe arrival in your homes at the very second of its official release. Hello! We’re still here! Hello! We have a new record! Er.. anyone?
Anyway, that’s just a few items from the very long list of things preoccupying me and the other denizens of PSB Towers between now and release. Hopefully everything will run smoothly, the record will come out when we say it will come out and we can even entertain modest hopes of another reasonably-well-charting album. On that note, a brief aside - chart positions are still incredibly important, if only within the record industry itself. A high chart position makes a lot of people sit up and take notice - bookers, agents, festival promoters and so on - which is another reason why it’s important for those of us who aren’t in Mr Yorke’s merry gang to try to get everything out all at once (in its right place, if you will) rather than staggering digital / vinyl release dates.
Hopefully you found this mildly diverting. It’s mostly served as a nudge in the ribs for me to remind me how much I still need to get on with, so without further ado, off I will go, and on with I will get.
Yours pre-releasedly,
J. Willgoose, Esq.
(PS I’d like to make it clear I love Radiohead, and none of this is even a mild dig at them. They are one of the most wonderful musical outfits ever, and they also have the rare privilege of being able to do what they want, when they want to, which really must be lovely.)
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Hey y’all. The following is from a writing prompt I did a little while ago. Posting it here for posterity. If you’d like, let me know what you think!
TRANSMISSION: OPERATION ALEXANDIRA IS UNDERWAY.
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Being a Cataloger is no easy task, though it is an honor. Many beings from across the galaxy wish they could have the honor of knowing everything there is to know about their homeworld. Being a Cataloger means that no secret is too great, no business that isn’t theirs. They have absolute freedom and authority to investigate and record all that happens on their planet, and no government or organization is allowed to keep anything from them. Their motto was: “Posterity is the most important tool of hindsight.”
Antherumberbane, a Froxin of a more variant lineage, found the task to be perpetually exciting. The Froxins had forgone government and borders some millennia ago. The fallout of a war that nearly glassed their planet brought about the kind of perspective about self-control that one might get when you feel your balance tip just a little too far off a steep cliff. The consequential guilt that had formed in their collective consciousness brought them to a silent and official result: Anything they did, they would do for the greater good of the planet and their species. The discovery of their planet by the Collective Alliance of Planetwide Sentiance (Or CAPS for those who needed to save a minute) also helped to shift that global perspective, as that day, the world grew to an unimaginable size. Keeping home tidy seemed like a logical priority. This led to a renaissance of sorts, as every Froxin dedicated their life to the pursuit of science and the arts. Weapons and the arms race became a fleeting memory and the planet of Flotilla became a beautiful eutopia.
Antherumberbane was no different from the other Froxins. They too believed in the pursuit of a better world, which is why he agreed to the lonely job of Cataloger for CAPS. Antherumberbane did not take the decision lightly, as being a Cataloger was a lifelong commitment, not one easily broken. They had a nice life on Flotilla, for a while. They had a lovely partner that they love more than anything. But even in a world as advanced and as generous as Flotilla, sickness still existed, and tragedy was not unheard of. After their death, Antherumberbane decided to leave his post as a scribe for the scientific community and took the offer to become isolated, for that‘s what Catalogers were.
The purpose of Catalogers was not to gain intelligence to spread to other worlds. In fact, Catalogers were to take a vow of silence with anyone except other Catalogers. This was to prevent any secrets from other planets from being divulged to their home planets. Instead, Catalogers were tasked with creating a sort of galactical time capsule. Should CAPS ever fall or its members go to war, an indestructible data hold on a remote comet flying unpredictably through the stars, known to the Catalogers as “The Remnant” would be the only remains of the alliance. The records inside of it would be sealed whilst the citadel of CAPS remained to function, unsealing only in the event that the alliance had truly fallen.
Antherumberbane had questioned the method of storage privately many times in-between their duties. They understood the sentiment behind it: Create a record of every success and failure of the most advanced systems in our time so future alliances could learn from them. They were comfortable enough with the functioning of the citadel being the key to the files being sealed. It was the most defended structure in the galaxy, and no one planet could take it without serious consequences. It was even unlikely that a group of planets would have the resources to take the vessel, as it acted as its own sovereign territory governed by multiple representatives of each planet. It had its own artillery, military, software, and hardware defenses. It even had its own armada, made up of 20% of each of its member’s fighting force. It was certainly possible for the citadel to fall, Antherumberbane did not kid themselves, but it was a slim chance that anyone would ever want to. Even the warrior race of the Chibathons, who valued strength above all else to rule, saw the importance of a strong alliance within the galaxy and were able to rationalize that true strength came from such agreements.
No, what Antherumberbane took most unnerving was the location of the data. A comet kept the vault moving, surely. But it was unpredictable in its movements. There was no way to be certain it would not crash into some random asteroid and break apart, or for it come into contact with other debris or even another comet! And the Remnant itself was supposedly indestructible, sure, but Antherumberbane was pretty certain no one ever tried throwing it into a sun. Tens of Thousands of years of data could be lost in an instant, all because someone trusted the path of a frozen chunk of rock hurtling through space. The idea made Antherumberbane feel queasy like he stood up too fast from meditation. Still, he had been assured by the powers that be that, while the schematics for the vessel were vague to prevent tampering, it was unlikely that anything short of complete atomization could all out destroy the Remnant.
An alarm beeped on a device strapped around their third appendage, and Antherumberbane gave it a tap with his fourth to answer it. A message played, at first quietly in a language they could not possibly understand, followed by an automated translation in the same tired inflection and tone as the one speaking it. The recorded message played directly into their auditory bone.
“This is Stephanie Martins of Earth. I am calling an emergency assembly of the Catalogers. Please be in attendance at Primary stardate 17-85-1800.”
Hi Reddit! Rest is here:
Antherumberbane listened to the message again. Human emotion had always eluded them. Humans had the benefit of experiencing emotion brought about by chemicals in the brain, thus allowing for the evolutionary advantage of their emotions affecting the state of their body, turning anger and desperation into uncharacteristically amazing feats of strength, speed, and creativity. Many theorized this was how they became the apex predator of their planet without showing any outward traits of a common one. They had not so much fought their way to the top, but survived and out-maneuvered it. Still, there was what Froxins would describe as… sadness? No, more like exhaustion. Stephaniemartins- No, Stephanie Martins, humans had separate names instead of combing them. They could never remember naming customs of all the different planets, a weakness on their part. They had always instead defaulted to stating each members’ full name and title to be safe. Stephanie Martins had always had an air of defeat each time she discussed her home planet. Antherumberbane could understand why. They were still a primitive species when CAPS found them. They reminded them of the Froxins before the Atom Wars, petty and prideful, yet capable of change and great things. There was much to be desired of Earth, though he doubted Stephanie Martins would see it in her time. Give it a century or two, Antherumberbane thought, surely they will come around once they are comfortable with their new galactic neighbors.
Antherumberbane boarded Their private starship and activated the slip drive. They set their destination for the citadel and watched as the stars and planets warped into unfamiliar shapes and sizes. As the slip drive bend the space around it to appear next to the citadel, Anterumberbane gave pause to the message they had received. An emergency assembly was not uncommon, at least they had experienced a few. While it is true that Catalogers mainly work for posterity and they were not allowed to share information with their home plants, it did not mean that the information collected was never used. Catalogers were sometimes tasked with solving galactic issues that no combination of planets could solve. By pooling knowledge, classified and not from each planet, they could privately come up with a solution without involving politics or risking cross-contamination of government secrets. They would present the solution but not how they got there, and it was a very efficient system. Plagues were stamped out in a matter of months, treaties were drafted, and even advances in technology were spawned from these meetings. What trouble Antherumberbane is what problem Earth could have that would warrant an emergency meeting. Earth was a part of CAPS, but they still very much kept to themselves, determined to solve their own problems with no outside help, much like the impulsive adolescents they had on Flotilla. Yes, young and unabashed pride seemed to be a universal trait in sentient beings.
On the other hand, the fact that Earth’s Cataloger had called for an emergency meeting could show a sign of good faith. The humans were finally making use of the shared resources that CAPS had to offer, the first step into trusting the other planets of the alliance. This excited Antherumberbane and they became suddenly determined to put forth their best efforts to prove to Earth that they were there to help.
Slipping out of the Stream, Antherumberbane docked at their private port for Catalogers. They gathered their materials from their office on the ship and made their way to the meeting area. Along the way he met with another Cataloger, Grzx, and they walked in tandem to the meeting room. More accurately, Anterhumberbane strode on his tentacles whilst Grzx propelled himself forward with his fins using a backpack-like device that his people created to simulate swimming on air. The Yoliths were strictly an aquatic species, sporting no legs and many fins on their torso area. Though they had developed a pair of small limbs for manipulation, Antehrumber could not help but think that Yoliths had done the most effort in acclimating to an alliance filled with mostly land-based beings. Though he did appreciate their naming customs. One name, pure and simple.
“Morning keep you,” Grzx said, a traditional Froxin greeting. Antherumberbane always appreciated the small efforts Grzx would make to appeal to other species. They returned the favor.
“Good currents to you as well my friend.” Antherumberbane tilted their long neck down in appreciation and respect. “Do you have any inkling as to what Earth may be calling on us for?”
“Only that it is about time that they ask for it.” Grzx’s translator made his speech sound garbled as if he was actually speaking from underwater. “My home planet was becoming anxious in the face of Earth’s reluctance for collaboration”
“Many Froxins agree with that sentiment, though personally, I feel their reluctance is not unwarranted. Not two human lifetimes has passed since they made first contact. They are allowed some caution.”
“Regardless, their isolation bodes dark tidings. I understand their reluctance to put forward their own cooperation, but refusing it from the rest of the galaxy? That doesn’t seem natural.”
Anterhumberbane gave a slight pause before saying, “Collaboration is not something that can be easily undone. Once you invite another’s culture into yours, it is very hard to separate the two.”
“They have already chosen to enter the alliance. We did not force their hand in this matter.”
“Perhaps not, but we forget what it was like being the only sentient beings known to our homes. The prospect of such a discovery could shake the foundation of any culture.”
“True, it still perplexes me though.”
“It has also been a long time since CAPS has discovered a new sentient species. Many thought we had dried out our galaxy of such phenomena. The remote Sol System had been out of the way for many travelers, and it was a miracle they were discovered before they made it out of their own solar system. But these things take time, my friend. How long till the Yoliths came out from their watery abode.”
Grzx gave thought to that, then added pensively, “We had three generations of rulers before we officially gave our efforts to the cause. It took two more to agree to one of our own being a Cataloger.”
Antherumberbane gave a please expression. “And the humans have offered their own Cataloger in just one generation. Give them time, Grzx.”
Grzx gave a small grunt, conceding the argument. “ I supposed it does not matter now. Earth has asked for our help. Perhaps the solution we can provide today will finally allow them to come out of hiding.”
Antherumberbane gave a small girdle of approval. They headed to a large room with a large black reflective floor. In the center was a gold round table, hollow in the center making it look like a large crescent moon. In the center of the table was a small circular podium, where holograms could be displayed showing diagrams, maps, and other visual aids to assist during such meetings. It also acted as a place for Catologars to make speeches or present arguments, allowing them to turn 360 degrees to address all of those present equally. A large dome topped the room fitted with one-way glass that allowed them to see the stars dotting the expansive space that lay beyond. Many were told this room was designed so that Catalogers could always look out and remind themselves why they do this. Antherumberbane loved that idea the most out of his fellow Catalogers. It made them feel a mixture of inspired and nostalgic.
The other members had already arrived, making a total of 28 representatives of different species, humans making the 29th. Stephanie Martins had not arrived yet, her chair noticeably empty. Not surprising, however, as humans still preferred to travel at light speeds rather than using the more expedient slip drives. After giving proper greetings and asking around, it was speculated that the human should arrive any minute, as light speed was still an impressive speed and would not cause much of a delay from Earth.
Antherumberbane was speaking with Asarith, part of the small psionic Britewave species, when the doors slid open and Asarith gestured with one of its many waving policies, saying, “She is here.”
Humans were not an unusual species if unusual still existed amongst the diverse species of CAPS. While their skins could be many different tones, Stephanie Myer’s was pale, dotted with some specks of darker tones known as “freckles.” Her hair was a bright red, and her optical nerves gave a soft hue of… what was that color again?.... Ah, “hazel.” Antehrumberbane wondered why humans had a color that was only used in reference to their optical nerves, but every culture has its quirks. Everyone politely sat down, unsure as to whether to give a cheerful greeting or a more concerned one, given their unfamiliarity with human culture and the reason for this meeting. Stephanie Martins gave restrained nods of greeting as she took her place at the podium.
Antehrumberbane took his seat next to the reptilian Hamargin name KethelIkori. Harargins and Froxins shared the similar feature of having their names combined instead of separate ones or titles. He leaned over to Antherumberbane and whispered “The human seems to be in unusually low spirits.”
Antehrumberbane worried about Kethelkori’s use of the term “human” instead of her given name. That attitude did not bode well for the positive and helpful attitude that both they and Grzx had discussed earlier, but he did not take offense to his analysis of Stephanie Martins. She looked drained of all emotion. She had a great deal of moisture on her brow and was seemingly shaking. Atherumberbane tried to remember what shaking meant in human body language. They knew that could easily mean she was cold, though the EVO suit that the human was wearing should provide their preferred environmental temperature. It also could mean anger, as they remembered some of the human literature they had tried to consume in order to understand them better. The phrase “shaking with anger” had been a common one throughout. Perhaps the emergency was cause for such outrage? Though her brow was not pointing down, as is a common trait of angry humans. No, this wasn’t anger. Perhaps…
“Thank you all for coming on such short notice. I have a message from my homeworld that I have been instructed to read to you now.” Stephanie Martins said.
The translator mimicked her tone and emotion. Antehrumberbane put it together now. It was not sadness they had heard on the recorded message and it was not anger or cold that caused Stephanie Martins to shake so. Her voice quavered in a way that was not unfamiliar to them. It was the same inflection they had when their partner was diagnosed and the severity of the disease was revealed to them.
It was fear. Fear that was about to give way to despair.
Patreons above, this must be worse than they thought. Antherumberbane showed their full attention, as did many other who came to the same conclusion. Each was prepared to listen intently, offering any information they could provide.
Stephanie Martins took a long pause, acknowledging the shift in the room. She breathed deeply before saying, “First I want to thank you all for your help and companionship. You have become some of my closest friends and I just wanted to say that-” she trailed off, and Antherumberbane heard something unusual. For a split second, he thought he heard a high pitch tone that faded just as Stephanie Martins finished talking. He looked around. Others who had similar auditory processing showed their concerns. Antherumberbane was about to speak, but Stephanie Martins began talking again, this time with more determination to prop up the fear.
“This meeting has been called for those present to witness this declaration. For too long, Earth has felt the cold oppressive heal of CAPS and the pressure to become one with its members. For too long, Earth has been expected to give up its valuable resources to an organization whose values are heavily skewed. You talk of peace and posterity, yet you neglect the now. You talk of those who come after us and pay no mind to those who are here now. Your alliance is built on the flimsy foundation that all species should agree with you and do whatever you say. No more.”
The room was stunned silent. Many species showed anger and confusion on their faces and scoffs. Others showed concern. Antherumberbane did not know what to think. What could be gained by such insults? The CAPS has not asked for nearly as much as this speech would suggest. And oppressive? This does not make.
“As for the Catalogers, you find yourselves in a position above us. You observe all the galaxy’s secrets yet do not share them. You only use that knowledge when one of your own deems it necessary. You stay in your Ivory towers, deeming where and when you can use this power. No more.”
This broke most of the Cataloger’s calm and composed demeanor. There was a terrible uproar from those who firmly believed in the Cataloger’s purpose. Grzx was one of the most vocal, stating his discontent loudly. Antherumberbane still didn’t understand. Was this some ill attempt at humor by the humans. Stephanie Martins had moisture in her eyes now, a biological response to stress known as “crying,” Antherumberbane recognized.
Stephanie Martins continued, trembling even more. “But now we know your secrets.”
The room fell silent.
“We now know where you hide that knowledge. We will find it and we will spread it. All will be revealed for the galaxy to see. No more secrets. No more false promises. No more.”
Before anyone had a chance to react. Stephanie Martins looked up and yelled as loud and as fast as she could “THEY ARE ATTACKING THE CITADEL THEY ARE TRYING TO FIND THE RE-”
Just as soon as she had yelled, Antherumberbane heard the high pitch tone again. And as it grew to its highest note, Stephanie Myer’s head exploded, showering the gallery in viscera and broken glass from her EVO suit. Many cried out in shock. Antherumberbane shot upwards, now full-on all of his tentacles. What could this mean? Did the humans really mean to…
There was a loud scream as one of the Catalogers, a Canine-like Urgunnian, yelled and pointed at the dome. Antherumberbane looked only for a moment and realizing what he had seen, he turned on his communicator, broadcasting to all channels. Before the dome was breached by incoming fire from the unmistakable human armada, and before everyone in the meeting room was sucked out into the terrible vacuum of space, Antherumberbane broke his vow of silence and spoke a final message.
“Earth has declared war. The Remnant is not safe.”
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TRANSMISSION: OPERATION ALEXANDRIA. PHASE 1 IS A SUCCESS. PHASE 2 IS UNDERWAY.
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REVIEWING THE CHARTS: 08/05/2021 (Billie Eilish, DJ Khaled)
Whilst this is slightly busier than last week, I am genuinely surprised with how little is actually going on here on this week’s chart, a lot less than I expected or predicted. With that said, the top of the chart is where our biggest story comes from and that is “Body” by Russ Millions and Tion Wayne taking advantage of a weak chart with its star-studded remix and peaking at #1 for its first week, replacing Lil Nas X’s “MONTERO (Call Me by Your Name)”. Not only is it the biggest hit for both of these guys and their first #1s, but it’s the first #1 for the entire UK drill genre, which kind of came out of nowhere for me since I think the song’s pretty worthless but with a TikTok challenge and streaming numbers that have even placed it in the American Spotify chart, it’s gearing up to be one of the biggest British rap songs ever. Let’s hope maybe this one doesn’t stall out as badly as “Don’t Rush” outside of the UK. With all that out of the way, let’s start REVIEWING THE CHARTS.
Rundown
Our only new arrival from last week’s UK Top 75 (which is what I cover), “Come Through” by H.E.R. featuring Chris Brown, is gone on the next off of the debut. Well, at least we have more than one new song this week, as well as some interesting chart nonsense lower down, but also some notable drop-outs for “Mr. Perfectly Fine” by Taylor Swift, “Mercury” by Dave and Kamal., “Lemon Pepper Freestyle” by Drake featuring Rick Ross, “All You Ever Wanted” by Rag’n’Bone Man (which will rebound next week as that album makes its impact) as well as “Watermelon Sugar” by Harry Styles finally making what seems to be its last exit. Our only return is in the form of “Confetti” by Little Mix getting a massive surge back at #15 after its Saweetie remix and the attached music video, though Saweetie doesn’t happen to be credited here.
We do have an interesting selection of gains and losses, as with the notable fallers – dropping five spots or more down the chart – we have “Titanium” by Dave at #23, “Wellerman” by Nathan Evans and remixed by 220 KID and Billen Ted getting ACR’d down to #29 (it had a surprisingly great run), “The Business” by Tiesto having the same happen to it at #32, “We’re Good” by Dua Lipa at #40, “drivers license” by Olivia Rodrigo at #43, “Blinding Lights” by the Weeknd at #45, “Don’t Play” by Anne-Marie, KSI and Digital Farm Animals at #51, “Calling My Phone” by Lil Tjay and 6LACK hit hard to #54, the same with “Up” by Cardi B at #59, “You” by Regard, Troye Sivan and Tate McRae shaking off the gains #63, “Get Out My Head” by Shane Codd at #60, “Heat” by Paul Woolford and Amber Mark at #66, “Solid” by Young Stoner Life, Young Thug and Gunna featuring Drake at #69, “Paradise” by MERDUZA and Dermot Kennedy at #71 and, sadly, “How Does it Feel” by London Grammar at #75.
Where it gets a bit more telling about how the charts are going to adapt into the Summer is in our climbers as we have solid gains for “Another Love” by Tom Odell making another run at #60, “Sunshine (The Light)” by Fat Joe, DJ Khaled and Amorphous inexplicably at #57 and now we get into the top 40 where we have more potential future hits. “Way Too Long” by Nathan Dawe, Anne-Marie and MoStack is at #38, “Don’t You Worry About Me” brings the Bad Boy Chiller Crew their first hit at #37 (although the song is only ever worth hearing for that chorus) and “WITHOUT YOU” by the Kid LAROI returns to the top 40 at #30 thanks to a remix with Miley Cyrus who is again not credited by the Official Charts Company. Boney M. are granted their first new top 20 hit since the 1990s, even if it is just a remix of a song that went #2 in 1978, as Majestic’s remix of “Rasputin” is at #18. Our final gain is for a song first entering the top 10 thanks to the remix with Ariana Grande finally making an impact – yet once again not given the official credit by the OCC – as “Save Your Tears” by the Weeknd makes its way up to #8, becoming his tenth top 10 hit here in Britain. That’s not the only song to first enter the top 10 this week but we’ll get to that in due time with our... odd selection of new arrivals this week.
NEW ARRIVALS
#73 – “EVERY CHANCE I GET” – DJ Khaled featuring Lil Baby and Lil Durk
Produced by DJ Khaled and Tay Keith
Two of our new entries are from DJ Khaled’s most recent album Khaled Khaled, an album much like any Khaled album I found cheap and just dull. This record especially is just mixed horribly, with a budget spent exceedingly on getting big-name features instead of any worthwhile engineers to actually mix and master this 50-minute trainwreck. The album doesn’t have many highlights at all but if I had to choose some they would be the two debuting this week, the first of which is basically a Lil Baby cut, “EVERY CHANCE I GET”, with a verse from Lil Durk. Okay, so, yes, first of all, much like the rest of the record, this mix is compressed and just weak, with bizarre bass mastering and drums that sound like garbage, before we get to Lil Baby himself sounding even froggier than ever. I do think that gives the song part of its charm, though, as with a Tay Keith beat, it’s definitely going for a hardcore, old-school Memphis rap atmosphere, and with Lil Baby’s flow switches disguising paranoid lyrics about the typical gunplay and flexing, it does effectively make a pretty intimidating listen... okay, well, it would, if DJ Khaled didn’t have to pop in to convince Lil Baby to “keep going”. We also get a single verse from Lil Durk here, mixed like he recorded his vocals in his bath to the point where it’s clipping against the bass, but delivering a King Von-esque flow that sounds pretty great, and admittedly more detail than you’d expect. I also love that silly “mmm-mmm” flow he uses at the end. I do wish a song like this, clearly supposed to be menacing, did not have the ludicrous personality void that is DJ Khaled on it, and it’s not like they need Khaled to collaborate together – or with Tay Keith for that matter – so I don’t really see why the dude doesn’t just shut up and promote his albums as compilations instead. I understand it comes from his mixtape days, but if this is going to be a studio album, treat it like one and just be quiet for once.
#72 – “Oblivion” – Royal Blood
Produced by Royal Blood
Royal Blood got the #1 album this week for Typhoons and admittedly, whilst I am interested in this band, I haven’t gotten around to listening to it, so I’ll take this album cut as a preview of what to come. If I am doing that, I hope to be surprised by whatever else that album has in store as I’m not really a fan of this. That eerie choppy guitar loop being immediately crushed by this heavily distorted riff and stiff percussion just does not sound unique or interesting, especially if Mike Kerr is going to sound this soulless. The build towards the chorus feels pretty pathetic and unwarranted, and said chorus is just not catchy, before we get to content about how he knows his fate through how arrogant he’s been and he deserves what’s coming to him. I mean, sure, but there’s nothing that makes it obvious that these guys don’t care about what’s coming to them given the pained vocal delivery and monotonous instrumental. It doesn’t feel exciting, rebellious or whatever emotion this tries and fails to capture, just stiff and staggered in its execution. This does make sense for Royal Blood but seems to me like they’re resting way too heavily on ideas ran through the soil at this point. With all that said, this isn’t bad at all, just not as great as those other singles have been from the record. I think I’d be more forgiving if it didn’t come off as a Queens of the Stone Age tribute act writing “originals” that bomb at their shows.
#56 – “love race” – Machine Gun Kelly featuring Kellin Quinn
Produced by Jeff Peters, Jared Gudstadt and Travis Barker
I guess this might actually be a rock-heavy week – not that I’m complaining about more of a rock presence on the chart but God, I wish it wasn’t coming from MGK. I’ll have some choice words to say about this guy’s last attempt at a pop-rock hit by the end of the year, probably, but at least for this song he brought on someone with some kind of legitimacy. Kellin Quinn is the frontman of post-hardcore band Sleeping with Sirens, one of the most successful bands in their genre but not one unlike others that grew out of the metalcore-infused pop rock to anything more unique or experimental. With that said, Quinn is barely here and other than Travis Barker’s typical explosive drums, MGK is the biggest presence here in his raspy but borderline unlistenable vocal tone that I just can’t stand, especially if it’s going to stretch out “run” as long and as far as he did in that longing, desperate chorus. MGK barely even lets Kellin Quinn have his own verse, registering him as backing vocals throughout the entire song, dampening his vocals that sound a lot more unique and enthused, especially when he starts screaming. That bridge did give me trancecore flashbacks – not that I’m complaining if I’m fully honest – so I’ll admit the part of me that eats up emo-pop garbage did let this grow on me a bit, but, man, without a guitar solo to distract from pretty awful lyrics (not that I’d expect much more from this artist or genre) and without really letting Quinn loose on the vocals, it’s lacking a certain grit and punch I expect from post-hardcore. The song did, however, indirectly remind me of New Found Glory, for which I am thankful for.
#53 – “I DID IT” – DJ Khaled featuring Post Malone, Megan Thee Stallion, Lil Baby and DaBaby
Produced by Ben Billions, Joe Zarrillo, DJ 360, Tay Keith and DJ Khaled
You wouldn’t expect an artist line-up like this to continue this trend of rock in this week’s new arrivals, but you’d be surprised, and personally I’m pretty happy with how much rock seems to be creeping up back into the public consciousness as if there’s one thing I got back in touch with the most over lockdown, it was the rock music I was raised on and it led to me even further appreciating a genre I had kind of lost touch with over the years out of just a lack of interest. With that said, this isn’t a rock song per se, but it does heavily and lazily sample a classic like much of this Khaled album, going for “Layla” by Derek and the Dominos. I’m not going to lie, either, it sets up a pretty effective back-bone for a trap banger about being awesome, especially with those squealing riffs in the chorus. Oh, yeah, and the mixing is horrible as expected, but to be honest to me it does not dampen the boasting, anthemic nature of this track, especially with Post Malone being a perfect choice to croon that infectious chorus. Megan Thee Stallion has a pretty embarrassingly by-the-numbers verse over a switch in the beat that makes it sound oddly stunted, but she does have that swinging rock charisma that people like Lil Baby do not have. With that said, I think I’m at the point where I eat anything Lil Baby says or does, because the flow switches combined with his frog-throat delivery is just impeccable. Content-wise, I think everyone here realises they’re being squashed by the clipping beat as they just go off about complete nonsense that goes in one ear and out the other apart from Lil Baby’s misguided but still pretty funny line about how he contemplated going vegan but sees no point in it because he’s got ten karats in both of his ears. Sure. At least DJ Khaled as something to do as he... harmonises, I guess, with Posty on the chorus. DaBaby is as distant as possible from the microphone to the point where I can barely hear him, not that it matters when his verse is that basic and short. This is kind of a trainwreck in all honesty, but with four choruses and a beat this heavy, it’s hard to be annoyed by it. Overwhelming maybe but these performers are all characters by themselves and throwing them in this three-minute chaos of squealing guitars and trap skitters just fascinates me if anything. Does it count as a posse cut? I don’t know. Either way, this is hilarious.
#5 – “Your Power” – Billie Eilish
Produced by FINNEAS
Decidedly not hilarious is this new single from Billie Eilish looking to be a smash from that upcoming album which now has a track listing and release date, with this functioning as I suppose the true lead single and her seventh top 10 here in the UK. It’s a brave choice too considering the lyrical content which is a pretty scathing attack on her ex-boyfriend and their abusive relationship, making several references to the gap in age and power dynamic that played into something really distressing for the both of them but especially a young, vulnerable Billie Eilish who found herself helpless in this relationship because of that “hero” quickly revealing himself as little more than his projected insecurities. The song’s detailed enough not to detach itself from Billie’s personal struggles but also works as what I suppose is a warning, as it’s retelling a story all too familiar with many girls of her age at the time who end up in these really scary situations. It does help that the song itself is great, relying on these layered acoustic guitars to form some kind of dejected groove behind Eilish’s vocals, whispery and cooing as always but in this case way too loud in the mix for my taste to the point where it kind of takes me out of the song as a whole. With a better master that blends her vocal take a lot better into the guitars, maybe going for a fuzzier, dream-pop angle, could work a lot better but with that said, I do understand the purpose of making it feel this intimate and minimal because Billie’s honest songwriting calls for a delivery like this, even if she ends up sounding shakier or even mumbling at times as a result. This is a big debut for Billie for a song not prepared to do as well as it did given its content and sound that is not exactly radio-friendly and oftentimes requires more heavy of a listen than a pop song would otherwise. I do love that final outro as her humming careens off the gentle guitars with just enough scratch but I do question how abrupt the ending is. Hopefully when the album’s out, we’ll have a bigger picture to as where this single in particular fits in.
Conclusion
With only five new arrivals and not much in the way of anything bad, I guess Worst of the Week goes to “Oblivion” by Royal Blood but giving a Dishonourable Mention would just end up as dishonest. Therefore, Best of the Week goes to Billie Eilish for “Your Power” but – and I cannot believe I am saying this for a 3/10 album with only fluke hits – but DJ Khaled – and Lil Baby for that matter – get a tied Honourable Mention for both of their songs, “EVERY CHANCE THAT I GET” with Lil Durk and “I DID IT” with Post Malone, Megan Thee Stallion and DaBaby. Now to distract from the fact I just did that, here’s this week’s top 10:
I can’t really make any healthy predictions for next week. Maybe we’ll get some songs from Lil Tecca, Rag’n’Bone Man or Bebe Rexha? Maybe we’ll end up with some fluke Weezer smash hit, who knows? Regardless, thank you for reading and I’ll see you next week.
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San Diego Comic Con 2019 -- Sat. Marvel Studios Panel
Got back from a long weekend at SDCC Sunday night and wanted to post my reactions. This first post will be about the Saturday Marvel Studios panel since that is what has captured most people’s interest. Fair warning, half of this is going to be my own personal waffling and stream-of-consciousness that you may not care a wink about.
I've been trying to get a SDCC badge for, what, 4-5 years now? Year after year, the lottery did not look kindly on me. So towards the end of 2018 when I finally succeeded in getting a badge for 2019, not only was I excited to have gotten a badge at all, but I thought I was extra lucky and that, if I were to be able to attend any year, this would be the year to attend because 1) it would likely be the concluding Game of Thrones panel, which after almost a decade would be a monumental event and 2) under the impression that the Loki series was going to be some of the first content available for Disney+ released late 2019/early 2020, without really having any expectations I was daydreaming about how great it would be if Hiddleston were to be there promoting Loki+ as well. Turns out both of these were true!
So flash forward to the weekend of SDCC. Since we'd learned that Loki+ was still on the far horizon I'd completely forgotten about any wistful idea of Hiddleston being at the con. In the aftermath of Endgame, I was not feeling interested in the upcoming Marvel Studios content, but still my love for Phase 1 and 2 and completionist tendencies were compelling me to try and get into Hall H on Saturday for the Marvel Studios panel regardless. If only 50-100 more Star Trek fans hadn't felt it worth sticking around for Marvel, I would have gotten in, it was very close, but I didn't quite make it. But I did get to see the official recording of the full panel sans promotional videos Saturday night 3 hours after the live event as part of the "playback" programming at the con.
So! Feige's introducing movies and bringing their casts onto the stage, but my brain's so comfortably seated in my prior belief not expecting Hiddleston to be here that the possibility didn't even dawn on me. I was so dense you guys, it did not dawn on me until literally 5 seconds before Hiddleston came out on stage, even after Feige had started talking about Loki+, lol. But what a delightful surprise!
People are talking about the bit of music that played while Tom walked onto stage. There's another piece of music, though. In the playback of the Hall H panel that I watched, there was some introductory video for the Loki+ bit of the panel for which the video itself was redacted but the sound for the video still played. For that piece of music, whimsical is the wrong word, I don't want to bring people's minds to the cartoony/whimsical character of the first Loki+ logo we saw because the music wasn't of that nature, but it kind of felt quirky and unearthly, not heavy, grounded, and driving like a lot of the powerful MCU themes. I thought it had to be for Dr. Strange 2 until it became clear it was for Loki+.
I was delighted that the audience started chanting "Loki! Loki!" in callback to his previous SDCC appearances. That's a good group of fans there.
Also, seeing these huge groups of casts and creative teams coming on stage for 10 minutes at a time to introduce each of their movies, and then seeing Hiddleston up there by himself to introduce his own show, given equal weight and importance among the other MCU announcements at the panel, it just uniquely dawned on me then how proud and happy I felt that Hiddleston now had a front and center role carrying his own show and was getting the recognition for it, no longer a supporting character in a larger ensemble film. He was the only one that had the stage all to himself during the panel. Coming close would be things like Falcon & The Winter Soldier, which featured Mackie and Stan, but it's unclear to me how much that show is going to be about their characters vs. just featuring their characters, being about their interaction and the situations that arise when you throw them together. I have hope that Loki+ is going to be specifically about Loki as a character.
I enjoy the fandom content featuring Strange, Wanda, and Loki together as the trifecta of powerful magic users, and so when they announced Wanda would be making an appearance in Dr. Strange 2 I was lightly miffed that Loki was left out. In practice, though, I'm not sure how challenging it would be / how likely it would be that the creative team would execute such a Loki appearance well so I'm not going to focus on it.
And then Thor 4. Despite having negative interest in anything Thor-related at this point and agreeing that Loki as a character is not well-served by the sensibilities of another Waititi film, the thing I was most interested in was seeing if Hiddleston was going to join them on stage for that one, and when he didn't, I will admit that I felt a juvenile, knee-jerk reaction of irrational and undeserved resentment on Hiddleston's behalf, as if he was being excluded and deemed not good enough to be in another Thor film after all that he's brought to the Thor franchise, but of course it made no sense to feel that way when my brain kicked in. I'm not going to touch any of the 'behind the scenes relationship' wank, but in the most general possible sense, different stories have different needs. Either a character furthers a specific story or they don't, and for a piece of work where service to the story comes first, it should be as simple as that and needn't be about the character at all. Plus in this case logistically I don't even know if Hiddleston would have the time to act in both Loki+ and Thor 4.
With how Jane was carelessly brushed aside in Ragnarok, and not being aware of anyone in Marvel Studios having talked about Portman since TDW, I was very surprised about the announcement that Thor 4 was going to feature Jane again, and intrigued as well at her larger role, just not enough to actually see the film. Maybe there's hope for Betsy yet (I don't actually believe that). What's interesting is that the Marvel comics and Marvel Studios exhibit that was in Seattle earlier this year featured artwork of Jane-as-Thor (if I remember correctly, it was created specifically for the exhibit) next to Hemsworth's costume, and now looking back I wonder if that was deliberately added to the exhibit by someone that had knowledge of Thor 4 or whether it was just a coincidence.
I cannot decide which has the sillier name: "Thor: Love and Thunder" or "Dr. Strange and the Multiverse of Madness". Oh wait, yes I can. 😋
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Meet Corey G. Lewis, The Dude Who’s Bringing Grunge Back
~By Jamie LaRose~
Art by Ben House
With the new album sinking into our consciousness, 'Deathspiration' (2018) by The Misery Men invokes the necessity to dig a bit deeper into the creative processes behind its craft. I had the chance to follow-up with Corey G. Lewis, mastermind of the music, and take a glimpse at the band's evolution as portrayed by sound. Deathspiration was recorded and mixed by Steve Jones of Ancient Warlocks at Big Sound Productions in Seattle, and features Jones as drummer.
Deathspiration by The Misery Men
Deathspiration by The Misery Men
The intro track is reminiscent of reflections, leading into a blasting presence of a second track. This album seems to tell a diverse story, can you explain some of the inspiration behind Deathspiration?
Well the intro track is sort of an homage to Neil Young’s Dead Man soundtrack. I’m also really into Dylan Carlson and EARTH. Before I discovered Earth, I’d always described The Misery Men as, Western Doom Noir. That’s evolved into me describing it as Stone Drone. Nevertheless it’s reminiscent of the space between the notes, and the chaos that occurs. The song Sughrue is about C.W. Sughrue, a character from the book Last Good Kiss by the late great James Crumley, also an old friend. Sughrue is a Private Dick that goes off looking for missing woman. “Like a train” barreling down the highway, from Montana to Mexico.
Oh, most importantly, the inspiration behind Deathspiration is the evolution of me as a human. The cathartic shedding of skin. "Harnessing the Darkness" and riding the waves. Sometimes I feel we might be desperate to reach death, to know the truths, while we attempt to be inspired to live life, as we pass through all the adversity, and perspiring blood, sweat, and tears in these moments of our existence.
Deathspiration by The Misery Men
Do you have any secrets of sound to share? What types of techniques present The Misery Men persona?
My secret sound really is simplicity, and the ghost of Leo Fender haunting my amp. I run a 70’s Music Man 112 RP 65-watt amp with an EV bass speaker, through a 2x12 THD Cab, with a phaser pedal, and a Little Big Muff. A wall of fuzz, that is grizzly, meaty, and punchy. I don’t really try to be the tone guy, but I get more compliments about my tone than anything else.
Deathspiration by The Misery Men
"Night Creeps In" presents itself to me as the vertex of the Deathspiration story, it feels ritualistic and defining. Are there any rituals you perform while in the writing process?
This song in particular was written after a girl I was dating for only a week, told me she was going to kill herself. It was pretty heavy, and at the time she texted me, I was walking past Lone Fir Cemetery and wrote her, “sometimes the night creeps in, looking wretched weak and thin. Smiling with its meathook grin.” It was a very heavy experience. When I wrote this song about seven years ago, I was just really getting deep into Dax Riggs of Acid Bath. He’s definitely had a big impact on my music writing since moving to Portland.
Deathspiration by The Misery Men
Aside from the release of Deathspiration, are there any other exciting current happenings with The Misery Men?
We played at Dante’s not long ago with Chris Newman Deluxe Combo. Chris is quintessential to the Portland rock scene and to the whole Pacific Northwest in general. He is famous for his band Napalm Beach, who released their first album in 1981. Without Napalm Beach, The Wipers, and Dead Moon, well Seattle “Grunge” just wouldn’t sound the same. We might all still be playing Hair Metal!
Officially, Deathspiration has been out since last December, but this week it will launch on all digital platforms worldwide. This fall around September or October, expect a new two-part album to drop digitally, recorded by Witch Mountain and The Skull’s own Rob Wrong! It’ll feature 3-4 different local bass players and a couple local drummers, all guitars and vocals have been recorded, and bass/drums will be done by July/August. So far, we've got interest from bass players Billy Anderson (yes, the famous Sleep producer), Matt Howl (Mammoth Salmon), Wayne Boucher (Troll), and Jaden Mcginiss (Legendary Peavy owner, Doorman, Boudicca). All of this will be recorded in Rob’s basement, the same basement Elliott Smith practiced in.
I decided that my second album needed to be done sooner than later, after the 1st was seven years in the making. Deathspiration was recorded in Seattle with Ancient Warlocks drummer Steve Jones, I’m very happy with the way it turned out, it was analog with no filters, no frills, just my raw intensity. The second though I feel needs to be done here in Portland, it is after all according to Greg Sage, DoomTown. Unlike the first one, it’ll be all digital, but still raw and real, capturing my live performance sound. I’m also likely going to have a variety of drummers on the album playing different songs, perhaps even some legendary Portland drummers!
This week I begin practicing with a new drummer for two upcoming gigs. On Saturday, July 6th, we'll be playing with Chronoclops and Stereo Creeps from Seattle at Misdemeanor Meadows in Portland. It's a free show. Then on Friday, July 26th, The Misery Men will be rocking Gil's Speakeasy for a $5 show that includes The Sleer and Breath. I'm Working on gigs for August on through the Fall.
Do you have any memories of childhood that are notably similar to your current state of mind? What type of things about your childhood self were spot-on about who you become? What was your favorite toy?
I knew I’d always wanted to be a Rock n’ Roller or an actor in films. Like pretty much as long as I could remember. I dressed up almost every Halloween as a Punk Rocker in the '80s. My first concert of grand scale was Poison and Warrant 1989, in Bozeman, Montana -- I was in 5th grade. That show changed my life. I also dug rocks in my grandparent’s backyard, but not for pleasure -- my grandfather took advantage of child labor! I’m a rocker through and through. I think I’ve followed my dreams pretty spot on.
Favorite toys were probably GI Joe’s, Star Wars, or my SEGA Genesis. I also built wood swords from fence posts and painted them with finger nail polish as a kid. Think I may have accidentally got high!
What was the moment when you could feel music has become a part of your life? How has writing music helped you, and those around you?
Well, ever since I could remember music was a part of my life. Listening to my mom’s old tapes and records as a kid really impacted me. I was always surrounded by music, my grandparents owned a Rock n’ Roll bar I’m the ‘60s, '70s, and '80s, called The Wrangler Bar in Livingston, MT. It’s featured in the film Rancho Deluxe about some wild young cattle rustlers, starring Jeff Bridges, and Sam Waterson. There’s a scene with Jimmy Buffett playing "Livingston Saturday Night" while Jeff and Sam play Pong. I’ve played that same machine as a kid! There was always a jukebox, I loved playing Jefferson Starship's "We Built This City," Joan Jett's "I Love Rock n’ Roll," Ozzy's "Bark at the Moon," Pat Benatar's "Hit Me With Your Best Shot" and "Hell Is For Children," and Billy Squire's "The Stroke"!
In 7th and 8th grades, I really was into The Doors, The Beatles, Hendrix, and I was in a English class for kids who couldn’t really focus on reading Lord Of The Rings. In this class our teacher would have us listen to our favorite music at home, then with the feelings we got, write our own poetry. I often listened to Hendrix, especially Axis: Bold As Love and Electric LadyLand, so there were plenty of references to fantasy in my early lyrics. This really helped me learn to become a lyricist, and take an interest in poetry. Most importantly, it gave me an outlet. Around the same time, I got heavy into Henry Rollins. When I saw the video for "Liar" with Hank all painted red, I thought, “I wanna be that guy!” I bought Get in The Van and it became my Bible. All the while I was into Nirvana, Alice In Chains, and Soundgarden.
Is there a way to describe when you feel most productive or most relaxed? How is your state of mind best explained while writing music?
I’m most productive when I feel inspired. Or when the Sun is out and I’m well rested. I like the Sun, except in extreme heat, then I wanna murder the Sun. I was born at night, so I’m a Moon child. I definitely get more inspired and productive writing at night. A few years ago when I was reworking an old song that turned out to be Harness The Darkness, I took a wee bit of LSD or mushrooms -- I’m more of a microdose kind of guy -- found myself going down some deep wormholes to connect a lot of dots that would go on to make up the six verses of the song, that I eventually dropped into four, because it was the most exhausting song to play! I’m a Beatnik kid. I got into the Beat style of writing early on. So, letting the stream of consciousness come flowing out seems to work well for me. I can keep a pretty decent rhyme or off rhyme too.
What is the most peculiar thing that anyone has ever said to you?
Hmmmm. Can you keep a secret? From experience, always tell them no, because sometimes people will lay some heavy shit on you, and maybe you didn’t want to be that person to carry their burden. I’m not a Priest, or a therapist, sometimes it’s fine to listen to friends, but there’s some things you can’t unhear or unsee!
Do you have a message for the universe?
I call it the "Megaverse," as coined by quantum physicist Leonard Susskind -- but my message is to be real, be compassionate, be loving, be forgiving, be understanding, be courageous, be ever evolving, and in the words of E.T.: “Beeeeee Gooooooddd.”
The Great Misery Men Giveaway!
Don't miss your chance to add the gritty album Deathspiration to your library! Grab one of the Bandcamp codes below (first come, first served) and redeem it right here.
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#D&S Interviews#The Misery Men#Corey G. Lewis#Portland#Oregon#Doom#Grunge#Metal#Jamie LaRose#Stoner Art#Ben House#Week of Wonders#Doomed & Stoned
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Zwei: The Ilvard Insurrection - Localization Blog #4
Can you hear it? A voice, booming and boisterous, blowing in upon the cool winds of autumn. A voice that beckons you to come sit a spell and play a good ol’ videogame. “They don’t make ‘em like this no more,” it says. “Well...most don’t. That’s why we need to sell a bunch’a copies, so they’ll get right to making Zwei 3! Yes siree, with Falcom’s storied lineage of action RPGs, it’d be a slam dunk! Ghahahaha!” That voice...is my voice, broad as the sea and hearty as a meal that consists solely of potatoes and slabs of meat.
That’s right, true believers, it’s Nick, here once again to share with you the myriad fascinations of working in videogame localization. If you’ve been keeping up, this is the fourth blog I’ve written about the upcoming release of Zwei: The Ilvard Insurrection. The first entry gave a basic rundown of what the game is like and what you can expect from it, while the second entry went into more depth about the localization work and the nuances of character writing. The third entry was a progress report, detailing where we were in the QA cycle and why we’d be missing our summer release date.
Today, I’d like to tell you a story: the tale of how Zwei: II ended up with the expanded English voice acting it now boasts. Although this news has been known ever since we officially announced the game, I haven’t seen much discussion surrounding it, but the process of how “let’s add voice acting” went from pie-in-the-sky thought to reality is one I think you’ll find fascinating.
See, the interesting thing isn’t that we added English dubbing to Zwei: II. We weren’t able to secure the rights for the original Japanese voices, so it was pretty much a given we were going to do a dub. No, the most interesting part is that the dub adds a LOT more voicework than was present in the original. Why did we do that? How did we decide what to dub? And how much more is there, exactly? This and more I shall unfold for you, dear reader!
Zwei: II was designed without voice acting in its story scenes, and it holds up perfectly well that way, as classic RPGs do. But, that said, Zwei’s story is very driven by its outsized personalities. The characters really sell the scenes, and while I wrote for each of the characters in such a way as to accomplish that without the need for voice acting, their sometimes-cartoonish gusto and theatricality seemed like they’d be even more colorful when brought to life by VAs. I talked with the big boss, Ken, about the prospect, and he told me to put together a script so we could have the studio price out how much it would cost us.
To be honest, I’m still kind of surprised Ken was open to it. After all, Zwei: II isn’t a console release of a modern title – it’s a PC release of an older title. Maybe that goes to show how well-received Japanese games have been on PC in the last several years. Personally, I think a well-received game like Cold Steel leading the charge as far as “adding additional voice acting to a PC port” did a lot to open the door for a more modest title like Zwei to get a significant bump in voice acting. But success here provided my first challenge: putting together a script.
Now that adding more voice acting was on the table, the question then became, “Okay, so what do we actually voice?” All the battle stuff was covered at a bare minimum due to the fact that it was in the Japanese voice script, so the natural answer was, “Let’s just voice all the main story.” That’s a reasonable target, and not exceedingly difficult to pull from the full game script, since many of the main story scenes are positioned just before and after the game’s major boss battles. I began to assemble a “story scenes” voice script with all the scenes I thought most essential to conveying the game’s narrative, breaking it down scene by scene. After handing off a first draft to the studio and getting their estimate, I was given the green light, since it had apparently come in under what we were expecting.
But of course, ever being one to press my luck, I said, “Wellllll...actually there are a couple more scenes I COULD include!” And with a resigned sigh from Ken, I went back in and added a few scenes I had opted to leave on the cutting room floor during my first draft. As things stand, the new voice script’s coverage of story events isn’t perfect – there’s still one boss battle that has its before/after scenes unvoiced (I chose that one to drop because I felt that what was expressed there is also expressed in other voiced scenes well enough), but such are the choices one has to make at the crossroads of idealism and budgetary limitations.
The whole “voicing scenes before and after boss battles” approach worked well because it set up a good amount of consistency as to when players could expect to hear something voiced. It also, by the very nature of the scenes chosen, is really good at building the personalities of the game’s antagonists – which is helpful since they do a lot to spur Ragna and Alwen’s growth.
The unfortunate downside to my scene-selecting methodology is that I didn’t get to include many scenes outside of those. There are only two voiced scenes that aren’t tied to before/after boss encounters – one in which Ragna talks about his past (which I thought gave good insight into his character), and a key one at the very start of the game in which Ragna discovers that Alwen is, in fact, a vampire, and they have their first long discussion about their blood contract and how Ragna wants to be equal partners. That’s such a defining scene that sets up both protagonists perfectly for everything that is to come that there was never any doubt in my mind that I wanted that one voiced.
At this point, let’s stop for a moment and examine the script. The original Japanese script was 808 lines. The number of lines in the new voice script, however, clocked in at 2807. That’s basically 2000 newly voiced lines, all story. And while it may not seem gigantic in light of a game like Trails of Cold Steel, you’ll certainly be able to feel the presence of the voice acting as you play through the game. Ragna and Alwen in particular saw massive increases: from 88 and 89 to 724 and 548, respectively. We even picked up an entirely new character who had no lines in the original Japanese voice script but did factor into several of the story scenes I had selected!
When casting, I conferred with both Tom and Kris to get their general impressions, and to solicit suggestions in cases where I didn’t have any particular VA in mind. Zwei: II is a game that wears its heart on its sleeve, so I was casting with an ear toward a “Saturday Morning Cartoon” feel – expressive voices that have a touch of exaggeration in them. It was a different feel than we’d chased when casting for Trails of Cold Steel, but it got us the sound we were looking for.
Recording took six days, with a stream of VAs coming in to lend us their talent. John accompanied me for the first couple days, while Tom helped in the latter half, both lending some much-welcomed aid by helping me keep track of any changes we made to lines during recording while I was focusing on the line deliveries. To level with you a bit here, I’ve never been the most organized person, so the voice recording process, with its focus on having everything triple-checked and accounted for, has always felt pretty daunting to me. After all, there’s always that cold dread that you’ll have an actor in the booth and suddenly, some problem with the script files will pop up, costing you precious time when every minute has value. Thankfully, there were no complications with Zwei’s recording – it was actually a pretty smooth, pleasant time (though very busy). Some of our VAs I had worked with before, so seeing them again and trying them in different-sounding roles was fun. Other VAs I was meeting for the first time, and I enjoyed getting to see them at work, as well as seeing what kind of vocal ranges they could pull off (always helpful when we’re brainstorming voice casts for future projects).
Our voice director was someone I’d met before, and in fact someone I requested by name after discerning how deep his knowledge ran concerning things of the nerdy persuasion. For Zwei, I didn’t want to take a chance on a director that only had a surface-level understanding of anime – I wanted to be able to throw out oddly specific requests like “Play it more like X from the series Y!” and have them understand the voicing intent behind that and translate it into instructions the VAs could make sense of.
Talking with him over the course of the project was a mile-a-minute ride, but among all the really nerdy stuff we talked about, one common thread that really stuck with me is his identification of Zwei as a “pulp story.” Before then, I’d approached Zwei in my mind from that anime-centric perspective it so clearly embodies, but our conversations got me wondering how, as a fan of pulp-style stuff, I’d never consciously made that connection before. In another universe where Zwei wasn’t a Japanese videogame, it feels like it’d be a natural fit as a weekly radio serial. The character influences I mentioned in my second blog post all led to “pulp” too, when I followed the strings back.
Back at work, I reviewed all the voice files and marked the ones that needed filters applied, as you do when, for instance, someone is talking to a character telepathically or is possessed by a demon (y’know, your general RPG happenings), and we got them into the game. There’s something of a sense of trepidation that comes when you finally drop all those voices into the game proper. You hold your breath, thinking, “That was so much work... I reeeeeeally hope this sounds good!” Fortunately, our VAs didn’t disappoint, and hearing some of my favorite scenes brought to life through performance really helped sell the emotion of the scenes, just as I’d hoped at the outset.
Now, maybe you’re not fond of dubs. Or maybe you’re a purist, wanting to experience the game without the addition of a bunch of voice acting that wasn’t in the original. Believe me, I totally understand you. Thankfully, the voice volume is on a separate slider, so you can crank it down and read through at your own pace, with the voices you imagine the characters to have. That kind of experience is fun too, I think, and I’m interested in what those of you who play it both ways think about the ways in which the dub shapes how one perceives the story and characters.
Of course, for you fans of RPG dubs, I’m also interested to discover which characters will become fan-favorites and which lines will be the most entertaining and memorable. Our programmer, Sara, has even gone above and beyond with filled-out lip flap for the dubbed scenes! In the original game, there’s a brief lip-flap that’s tied to the scroll-out speed of text in a character’s text box. What that means in practice is that their mouths move for about a second while the text is displaying, then once it’s all there on screen, their mouth doesn’t move anymore. It’s a perfectly sensible setup for a game without voiced story lines, but in the cases where lines were voiced, I wanted the lip flap to continue as long as the voiced line was still playing. From the sound of it, it took some real doing, but the lip flap does indeed now track to the length of the voice clip in cases where story lines are voiced. It might seem to be a minor detail, but I think it’s details like this that help make the experience feel well integrated and authentic.
In any case, you won’t have to wonder too much longer what the game sounds like, because it’s finally out in less than a week, with a Trueblood vampire-approved release date of October 31st. I hope you’ll enjoy playing it as much as I enjoyed working on it. After all...everyone could use a little more PASSION in their souls!
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UM Industry Profile : : Wizkid News
As an artist, one of the biggest teams rooting for your success is your fan base. They are the ones who will purchase your releases from digital stores such as iTunes, stream your music on various digital platforms and buy tickets to your shows. They are the backbone to your success and without them you wouldn’t be where you are today. Wizkid News is a platform created to support Nigerian Artist, Wizkid. From posting about Wizkid’s releases and those of associated acts, they’ve been able to keep fans informed about all things Wizkid. They have launched several campaigns in support of Wizkid’s music endeavours and more! Since their launch in 2014, they have acquired a following over 2 million followers across their social media sites. This is something very rare that we have not witnessed with fan channels dedicated to other artists. Amandah Opoku sat down with the founder of Wizkid News to talk about why they started the platform, their recent website launch and more! Check out our interview below!
Amandah Opoku: Hey Wizkid News how are you? Wizkid News: Been alright. Same old quarantine routine. I went to the park and did some content strategy. AO: For Wizkid News? Wizkid News: Yes, all day everyday!
AO: When it comes to the content you produce, what is your game plan? How do you choose what to post and when? Wizkid News: It depends. There are times I’ll sit and plan content out for like the next 2 or 3 days, perhaps if we have a campaign going on for a video or project. For the most part though, I just wake up in the morning and freestyle with my team. We’ll post whatever feels right lol, or makes sense. I often go scoping the internet looking for stuff that's interesting to post about Wiz or anything related to him. So yeah that's pretty much that. Oh, and we like dope content. That’s it! We’re just curating the page to look/feel as dope as Wizkid.
AO: That is very very cool! I know that in running a music site, we always had pressure to post this first or post that first. When someone releases a single for example, we wanted to make sure that we were the ones to break the news and everyone would come to us for the information. When it comes to the content that you curate for your socials, do you ever feel that kind of pressure? Like as soon as Wiz announces something do you have to be the first site to post it? Wizkid News: Definitely, I feel that pressure! When I first started, I was REALLY doing the most to stay on top of everything. I feel like I had an internal post notification alert before Instagram made theirs lol. I guess I still have it now, to a certain extent. It’s gotten easier now that I have a team.
However, that pressure to get content out first is not what it used to be. We’ve built up enough reputability where sometimes even if we’re a few, whether it be minutes or maybe like an hour late, I know people really value the news from a credible source like ours. If Wizkid News puts it up, then it’s really a thing. Wiz doesn’t usually share a lot on his social media, so I realize people often look to us as the source. Being mindful of that, we always try to make sure the news is legit & is in line with how we view Wiz’s brand. Yea, so being accurate & intentional are a lil more important to us than getting stuff out first.
AO: I want to take it back to how you said that you are seen as a source, that people won't question what you post. Forgive me, I only found out about your page before No Signall’s Vybz Cartel v. Wizkid clash. Someone on Twitter had tweeted a screenshot of your Instagram page with over 1.7 million Instagram followers. And because of this Wizkid had an unfair advantage in the clash. What do you have to say to this? Wizkid News: Lol you’re forgiven! The No Signall clash was dope, big ups to that crew for doing that. It was really cool to celebrate the culture of black music, arts, & entertainment around the world. I’m glad my team & I could contribute to the success of the Wiz v. Vybz clash!
I don’t really like the word “unfair”. We had an advantage, yes! That’s due to the popularity of African music which is the new wave currently making its way around the world because of artists like Wizkid. Wiz just happens to have the FC, which is very passionate about him & his music. Wizkid is an icon, and that’s because of him, his fans, and African music lovers worldwide. We, as a people/culture, worked (consciously & subconsciously) to build him & our music scene up to where it is today & I think we’ll continue to do so. We should be proud of that! AO: Yes, I totally agree with you on your comments about Wiz and his place in music and how Afrobeats has really grown. And I guess more and more people are welcoming that sound as part of their music catalogues and whatever they listen to on a general basis.
AO: For you specifically, I’m going to take it back to the 1.7 million followers you have on Instagram. That is a lot for a fan page. Why do you think people, this could be Wizkid FC, I know that they go hard for Wiz so they want all the news or general fans of Wizkid, why do you think they follow you? Why are you specifically one of the only Wizkid sites with such a large following? Why do you think people are drawn to your content? Wizkid News: Hmmm, you know I still wonder about that too lol. I think there's a few reasons. One of them is definitely consistency. We've been really consistent over the years. I started the page as a college kid back in 2014, and I’ve put a diverse team together to keep it moving, growing, & evolving to date. Another reason is that people simply love Wizkid! They love him for music, and everything else - i.e. his charisma and personality. They love his lifestyle & what he represents. What’s there not to like about Wizkid lol? So, the page is basically like a lifestyle. Every day, a fan can interact with the Wizkid brand in multiple ways since we try & feed followers a wholesome experience of Wiz.
A third reason is that Wizkid doesn’t post much on his own social media, so it allows room for our page to flourish.
Lastly, our content is fresh! I think our page really stands out in the media space! I’m really proud of the way we’re curating.
AO: Speaking on how you mentioned that people are drawn to Wiz’s charisma and his personality. I guess you tie that into the fact that you’re right he barely posts. He’ll pop up when he has a song coming out and then you won’t hear from him ever again, sometimes promoting and sometimes not promoting. Do you kind of see yourself as an extension of his brand? Not an official extension because you are a blog, a fan blog, but anything along those lines? Wizkid News: Of course! I definitely do. Before launching, I watched my brother/college roommate work as a contributor for a few Kanye West blogs. Kanye, like Wiz, would only be on social media ever so sparingly. So TeamKanyeDaily & YeezyCentral, to name a few, were the go-to sites for all Kanye updates. TeamKanyeDaily still is today lol. So, that’s how I sort of learned how to make my page align in an official manner with the Wizkid brand/camp.
AO: That is very very cool to hear about your brother! Wow so it's almost like you guys have a knack for running blogs and everything associated with that. My biggest question is, why Wizkid? You could have started a fan site or blog for any artist in the world, why did it have to be Wizkid? Wizkid News: Because Wizkid is dope! He was my intro into Afrobeats & actually African music altogether. I’m an American of Cameroonian descent. Growing up, I used to listen to African music here & there at family functions but hip hop was my favorite genre - i.e. JAY Z, Kanye, etc. In 2014, I was studying abroad in Europe. At the time, I was actually put on probation by the dean’s office at my school & had a strict curfew. So, I was in my dorm room ALOT lol & my morale was down. That September, Wizkid’s ‘AYO’ album dropped & I came across it while bored scrolling on Facebook lol. I recognized Wiz’s name since “Show You The Money” was big that summer & one of the FEW African songs I had on my phone. I decided to give the project a listen & I was hooked from that moment on! My whole mood gradually picked up as I vibed to that album repeatedly for days. From there, I went on discovering Wiz’s more & more of Wiz’s catalogue online. It was exciting! I realized I loved his music, and it was something for me to look forward to, despite being stuck in my dorm. That vibe is what gave birth to Wizkid News!
AO: Do you think in creating Wizkid news it helped you to better connect with your culture? I know Ebro from Beats 1 had a statement along the lines of saying we are drawn to Afrobeats because it's from the motherland, like where we’re from. Do you think that rings true of your creation of Wizkid News? Wizkid News: Yeah, 100%! Like I said, African music was only something I’d come across while at family functions. My phone was filled with very, very few hints of it & endless amounts of hip hop. I’m actually a big JAY Z fan, he’s easily my favorite artist! I own all his albums, all of them in CD format. However, Wizkid and that ‘AYO’ album really got me into African music. Wizkid became my next favorite artist & I consequently became a fan of African music genres! Wiz is truly a pan-African artist so I get introduced to so many sounds from the continent thru keeping up with his collabs, tours, etc. I’m able to experience the unity and diversity of African culture.
AO: Wizkid News…why that name? You could have called yourself anything. You know Wizkid Daily. Why did you settle on that name? Wizkid News: Yea, so I’m a big JAY Z fan. Jigga has a record called “Blueprint 2” & in the intro he mentions “JAY Z News”. That’s where I got it from, and it fit the official feel I wanted for the page. AO: Very very cool. I love how everything you do is tied to Jay-Z and his love for his music and artistry. You’ve really kept a bit about yourself in what you’ve created.
AO: From your point of view, what would you say is the most rewarding part of running this site? And what would you say is one of the most difficult things or challenges? Wizkid News: This page has changed my life and continues to do so everyday! I’m very grateful for that. The most rewarding aspect of running this page is having impact! Just knowing that my team & I are able to translate our digital influence to real life impact.
One of the challenges is just trying to get better & grow! My team & I are all about improving our craft & finding new ways to increase interaction & reach! We actually just launched our Artist Aux feature where we highlight new, exciting artists in the culture! It’s sort of our first time sort of showcasing other acts that aren’t necessarily connected to Wizkid/Starboy on a consistent basis. We’re doing well to make it flow into our content mix, so I’m happy. But, it’s a lot of work lol.
AO: Okay, so you must be a mind reader. My next question was going to be about why you decided to launch wizkidnews.net and I really wanted to go further into the Artist Aux Series. Wizkid News: I’m glad you asked! I feel like we were supposed to have had a website a long time ago lol. With the quarantine, we just had more time & energy to focus on getting it done. It’s also instrumental now that we’re really expanding our blog with the Artist Aux & the Wizkid News Playlist. Wiz is really the inspiration behind the Artist Aux. Wizkid was among the very first kid superstars on the continent. He inspires a lot of the young talents who came up around his time & those coming up today. Understanding this part of his brand, I thought it best to highlight some of these new, exciting talents! I’m glad we get to create more value for our features & our platform. Plus, I really love the African music scene worldwide. I’m genuinely a fan of many other acts and sounds. The Artist Aux & Wizkid News Playlists allows me to share and nurture some of my other interests.
AO: With the Artist Aux Series, how do you choose what artists to feature and interview? Do they need to be on Wizkid’s Starboy Entertainment label, do they need to have a large following, does there need to be a lot of noise behind them. Could they just be anyone? How does one get onto the website of yours? Wizkid News: My team & I select the Artist Aux features. It’s really just based on who we are feeling at the moment. I love Oxlade’s EP & had met him last year. He’s a really cool guy & a talented artist making waves, so I thought it best to feature him. Same story with Terri. We’re really excited about all our feature artists. Stay tuned for the next one!
AO: For any upcoming African artists how can they get in touch with you to potentially be featured? Wizkid News: I’m reachable via email & DM on IG. We try our best to review all throughout the week.
AO: People now have seen your success with Wizid News and we know that this was not an overnight success. You’ve been doing this for the last couple of years. For anybody who’s looking to start a fan site, what would your main piece of advice be? Wizkid News: Consistency + dope content are both key. Be reputable. Have impact.
AO: Wizkid News thank you for sitting down with me! To close this interview, what is your favorite Wizkid song and why? Wizkid News: That’s a difficult question. I can't even pick one Wizkid song because I have maybe a handful of songs that I like for various reasons. One that comes to mind right now is actually off of the recent ‘Sound Man’ EP, its called “Mine” with Kel-P. I love that song. Multiple reasons. Wiz is a versatile artist who can literally sound like an artist of any genre, but still be unique. On that record, he flows so organically & creates a one-of-a-kind reggae feel that’s both soothing and heartfelt. I think Wiz does a great job of making music that reflects his persona & this song definitely captures his very cool, calm, & collected nature. I also like that he’s working with a young, buzzing producer - Kel P.
We’ve teamed up with Wizkid News to bring you a playlist of their favorite Wizkid songs because it was hard to choose just one. Check out the playlist curated by Wizkid News on Spotify!
Connect with Wizkid News on the following platforms: https://wizkidnews.net https://instagram.com/WizkidNews https://twitter.com/WizkidSource
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ITK Newsletter, no. CIV: ANOTHER PUNISHER AMBUSH! - The Punisher Vol.12, issue #15
Welcome back Loony Listeners!
Yes, I'm back in the saddle to give you more of that goodness that is the ITK Newsletter! I'll get straight into it as I really do not know where this will take me, so consider this a stream-of-consciousness sort of writing effort!
First off, with our upcoming episode to be recorded this coming weekend, both Connorshu and I will be looking at the Moon Knight appearance in the latest Punisher issue by Matthew Rosenberg -
PHASE OF THE MOON: PUNISHER SNEAK ATTACK!
LUNAR-PICK: NEW COMIC BOOK REVIEW
THE PUNISHER VOL.12, ISSUE #15
lt should be an interesting one to go through but I've already heard from one of the Loonies (shout out to Loony Brian) that unfortunately Moon Knight's appearance is quite limited. To be honest...in the OLD days I would have been more disappointed.....NOW, since we know our boi is getting a series in December, and of course more attention due to the announcement of the TV show in 2021...I'm not too fussed that Moony has only a small dose in the Punisher comic.
We'll still try and do it justice too - truth be told, I was thoroughly enjoying the Rosenberg Punisher series and was collecting it for the first 12 issues or so, but ultimately had to let it go, due to my wallet slowly disappearing into the Negative Zone....
Similar to all the comic books we review, I'll chuck a Discussion thread on our social media for you all to leave feedback should you so wish (see below for standardised blurb) -
DISCUSSION THREAD
I'm quite eager to post a discussion thread about this and I'll be pushing for comments from you, my fellow dear Loonies! Yes, I'm sure there will be plenty to comment on, so please do not hesitate to pick up your pens (figuratively speaking) and write into us with your thoughts and points of discussion you'd like to hear on the show!
I'll leave this as a stock standard blurb from now on, for all discussion threads...click the links and read the italics below for some pointers in getting your thoughts in!
If you DON'T want your comments broadcast, please just add, "(DNB)" at the end of your comment, and we'll be sure not to broadcast it. We'll pick a few comments from here and discuss on the show!
If you aren't really a Facebook, Twitter or Instagram person, you can always reach us on any of the other platforms below -
Email: [email protected]
Podcast Page: http://intotheknight.libsyn.com
Facebook Page: Into the Knight - A Moon Knight Podcast
Facebook Group: Into the Knight - A Moon Knight Fan Base
Twitter: @ITKmoonknight
Discord ITK Server: ITK Server
We love hearing from you and typically your comments generate thought provoking discussion on the show and allows us to dive deeper into the issues - don't hesitate to give it a go!
THE HUNT FOR KHONSHU'S GOLDEN SCEPTRE
The serial has been going very well so far, and forging ahead, things look rosy for the foreseeable future. Episode 5 of the serial is still a couple of weeks off just yet, but behind the scenes, I've been busy writing and asking Loonies if they want to participate in the audio play.
So far, I've got scripts up to Episode 9, and a full cast thereabouts for each of those episodes, so needless to say I'm quite excited about progressing this along.
I also have just come up with an idea which may very well blow the socks off of all the Loonies, so I'm just working through it but more on that to come in the near future.
What does the serial hold coming up? As mentioned, we'll see the mercs 'Geronimo' Johnson and 'Cold Case' Kurtz go head to head with a Bosqueverdian cartel; Connorshu returns with the help of another Loony, to foil the plans of one of Set's minions; Tommy will return to comb the streets in his own inimitable fashion; there will be a spotlight on the Big Bad himself, Set - the God of Chaos; and, Rebecca and Rey also return with a peek at yet another new character introduced in the ITK Universe...a familiar voice which I'm sure you'll dig....
There will also be other surprises in store...this thing is writing itself...it's so much fun!
If you want to be part of it, please do not hesitate to contact us at ITK...we would LOVE as many Loonies being a part of this as possible...
#ITKMoonKnight 2019 Fantasy Comic League - August Results and New Season
We still are awaiting the final results from the season - Brian the organiser has had a massive event with a new baby, so understandably, the FCL has taken a back seat.
What we do know, however, is that the #ITKMoonKnight division will be returning for another season commencing this month, September and running all the way through to December!
One of the High Priests, Connorshu sadly bows out due to a hectic lifestyle, but we welcome Tommy 'The Man on the Streets' friend Jason as the fifth member of the division. Drafting will commence as soon as we are able and I'll post up all the details once we are up and running!
GUEST APPEARANCES
Finally, no guest appearances for me this week. I'll be laying low and focusing just on ITK stuff - the upcoming episode, but also a bit of writing for the serial and a bit of editing for some episodes for ITK which I have already up my sleeve.
Well, that about covers it for this newsletter - keep reading good comics and as one Egyptian said to the other as they stumbled home from a drunken party along the Nile -
May Khonshu Watch Over the Denizens of the (K)Night,
Rey
Proud Member of The Collective
Remember! You can buy your official ITK merchandise at ...ITK Store Front @ TeePublic
Check out this episode!
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Life Update: Sobbing, Sneaking and The First Day At School
Angelica starts school tomorrow, but I tell you what feels most weird about today, which is officially known as First Day Of School Eve: the fact that I’m not writing my monthly update in a panic at ten minutes to midnight! Yes that’s right, my friends, I’m actually writing this in daylight – everyone is up and about and bustling around the house, the doorbell keeps ringing and the dog keeps barking and in the distance I can hear a lorry trying to drive beneath a tunnel of low-hanging tree branches. Crunchhhhh-crackkkk-bang. Gets them every time!
I have to write this now because later on this evening I am back to the unending trauma of launching an app and all of the complicated administrative issues that it throws up. I now know things about servers and databases and cname records that I had no intention of ever knowing; I was quite happy being completely oblivious to the workings of a Virtual Private Server, I was content with my naivety regarding the screenshot upload requirements for submitting an app to the App Store. I didn’t ever picture myself researching content management systems for nine hours straight, or having to sit on Live Chat with a tech “helper” (not helping) for forty-five minutes at a time.
Silver lining: the app stuff has occupied me so thoroughly, I’ve not really had much of a chance to mope around about the school thing. The truth is, Angelica is well ready for school – I can almost sense the boredom, sometimes, when I suggest that we play shops or pretend to be hotel keepers. (I don’t know where these role-play themes came from, but I’m brilliant as both a hotelier and a shop-keeper, if I may be so bold as to blow my own proverbial trumpet. Never has a hotel manager been quite so thorough in their checking-in procedure and never has one been so quick-witted when it comes to accommodating odd requests. Cages for eighteen dragons? A room for a wizard who likes to sleep in the same bed as his brother and only wears socks to bed? I don’t even blink, me. I should have been a royal butler.)
So she’s getting bored at home, sometimes, and I think that school will be just the most exciting thing that’s ever happened. And if she’s excited then I am too. When I really think about the whole starting school situation, the part that makes me uncomfortable can be mostly written off as pure nostalgia and sentimentality – “my baby! Oh, my baby!” I can hear myself wail, in a parallel universe blog post that’s written after half a bottle of red wine. My Baby Leaves Me; Is This The End Of The Era?; Why I’m Terrified Of Letting Her Go. All of those titles perfectly summarise how I’m feeling about the school days – I am terrified of the whole growing up, growing apart thing, and it is the end of the baby era – but those are my issues and I haven’t had the time to dwell on them, which I personally think is quite fortunate.
If Angelica had her own worries (we’ve talked about school a lot) then that would be a different matter and I would have devoted my energies towards making her happy and confident, but in truth (and this is slightly painful, in a “I’m not needed” kind of way) she’s absolutely raring to go. Tiny shoes and pinafore dress and all. The fact that the dress came with a matching grey scrunchie made her almost apoplectic with joy, even though she still doesn’t really have enough hair to put into one.
Both babies have baby hair. Actually, as I type this, they are downstairs being prepared for the visit to the hair salon – Angelica’s third visit, Ted’s first ever! Ted looks like a crazed old man who has been living on a mountain for eighty years, wispy mullet at the back and hair so long on top that he looks as though he’s trying to mimic a combover. Angelica’s hair is much more in-shape, but I thought it would be nice – and special – to have a day-before-school trim and style.
I did intend to make this a massively sentimental, gushing piece about how time flies and you have to appreciate each moment as it comes, but halfway through drafting out my (vaguely annoying) stream of consciousness I realised that I already appreciate each moment. It doesn’t stop time flying. And anyway, what a privilege for time to fly and to witness your child growing bigger and stronger. It’s a privilege denied to many and I thought for many years that it would never be my privilege, yet here I am, holding a pair of patent black shoes and showing a (just) four year old how to put a pinafore dress on without runkling up the shirt beneath. (Hand up the skirt, pull on the hem of the top – how long is it since you’ve had to do that manoeuvre?)
Then Ted starts nursery next week, just for a few hours, so that’s another milestone. No uniform, though, which is partly what tugs the old heart strings when it comes to the school thing, isn’t it? They suddenly look like miniature pretend adults.
I had loads of other things to tell you this month, but I think that the school-starting subject trumps all else, don’t you? I was going to tell you an entire short story about Ted and Angelica’s “sneaking” game, which basically consists of them really badly sneaking up on people and the people being sneaked upon having to pretend to be surprised. (See top photo.) I could write about Ted’s weird performance art dance moves that he’s started doing (he pulls abstract shapes and then holds them for seconds at a time, with a really serious look on his face) or I could tell you about Angelica’s new-found ability to do a forward roll, but school really overshadows any other development this month.
I’m being all blasé and flippant about it, I know, and I can guarantee you I’ll be the one uncontrollably sobbing at the gates tomorrow. I’ll update you. I mean I cry quite easily – it’s as though my tear ducts were connected the wrong way around or something – so tomorrow is bound to be a weep fest.
Weep Fest! Now that’s an idea for a lucrative summer event. £140 per weekend camping ticket, doesn’t matter if it rains because you’ll be depressed anyway. And soaked.
Does anyone else have school starters? How are you feeling? How are they feeling?
The post Life Update: Sobbing, Sneaking and The First Day At School appeared first on A Model Recommends.
Life Update: Sobbing, Sneaking and The First Day At School was first posted on September 3, 2019 at 7:38 pm. ©2018 "A Model Recommends". Use of this feed is for personal non-commercial use only. If you are not reading this article in your feed reader, then the site is guilty of copyright infringement. Please contact me at [email protected] Life Update: Sobbing, Sneaking and The First Day At School published first on https://medium.com/@SkinAlley
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Perhaps Mark Zuckerberg obsessed over the wrong bit of history. Or else didn’t study his preferred slice of classical antiquity carefully enough, faced, as he now is, with an existential crisis of ‘fake news’ simultaneously undermining trust in his own empire and in democracy itself.
A recent New Yorker profile — questioning whether the Facebook founder can fix the creation he pressed upon the world before the collective counter-pressure emanating from his billions-strong social network does for democracy what Brutus did to Caesar — touched in passing on Zuckerberg’s admiration for Augustus, the first emperor of Rome.
“Basically, through a really harsh approach, he established two hundred years of world peace,” was the Facebook founder’s concise explainer of his man-crush, freely accepting there had been some crushing “trade-offs” involved in delivering that august outcome.
Zuckerberg’s own trade-offs, engaged in his quest to maximize the growth of his system, appear to have achieved a very different kind of outcome.
Empire of hurt
If you gloss over the killing of an awful lot of people, the Romans achieved and devised many ingenious things. But the population that lived under Augustus couldn’t have imagined an information-distribution network with the power, speed and sheer amplifying reach of the internet. Let alone the data-distributing monster that is Facebook — an unprecedented information empire unto itself that’s done its level best to heave the entire internet inside its corporate walls.
Literacy in Ancient Rome was dependent on class, thereby limiting who could read the texts that were produced, and requiring word of mouth for further spread.
The ‘internet of the day’ would best resemble physical gatherings — markets, public baths, the circus — where gossip passed as people mingled. Though of course information could only travel as fast as a person (or an animal assistant) could move a message.
In terms of regular news distribution, Ancient Rome had the Acta Diurna, A government-produced daily gazette that put out the official line on noteworthy public events.
These official texts, initially carved on stone or metal tablets, were distributed by being exposed in a frequented public place. The Acta is sometimes described as a proto-newspaper, given the mix of news it came to contain.
Minutes of senate meetings were included in the Acta by Julius Caesar. But, in a very early act of censorship, Zuckerberg’s hero ended the practice — preferring to keep more fulsome records of political debate out of the literate public sphere.
“What news was published thereafter in the acta diurna contained only such parts of the senatorial debates as the imperial government saw fit to publish,” writes Frederick Cramer, in an article on censorship in Ancient Rome.
Augustus, the grand-nephew and adopted son of Caesar, evidently did not want the risk of political opponents using the outlet to influence opinion, his great-uncle having been assassinated in a murderous plot hatched by conspiring senators.
The Death of Caesar
Under Augustus, the Acta Diurna was instead the mouthpiece of the “monarchic faction.”
“He rightly believed this method to be less dangerous than to muzzle the senators directly,” is Cramer’s assessment of Augustus’s decision to terminate publication of the senatorial protocols, limiting at a stroke how physical voices raised against him in the Senate could travel and lodge in the wider public consciousness by depriving them of space on the official platform.
Augustus also banned anonymous writing in a bid to control incendiary attacks distributed via pamphlets and used legal means to command the burning of incriminatory writings (with some condemned authors issued with ‘literary death-sentences’ for their entire life’s work).
The first emperor of Rome understood all too well the power of “publicare et propagare.”
It’s something of a grand irony, then, that Zuckerberg failed to grasp the lesson for the longest time, letting the eviscerating fire of fake news rage on unchecked until the inferno was licking at the seat of his own power.
So instead of Facebook’s brand and business invoking the sought-for sense of community, it’s come to appear like a layer cake of fakes, iced with hate speech horrors.
On the fake front, there are fake accounts, fake news, inauthentic ads, faux verifications and questionable metrics. Plus a truck tonne of spin and cynical blame shifting manufactured by the company itself.
There’s some murkier propaganda, too; a PR firm Facebook engaged in recent years to help with its string of reputation-decimating scandals reportedly worked to undermine critical voices by seeding a little inflammatory smears on its behalf.
Publicare et propagare, indeed.
Perhaps Zuckerberg thought Ancient Rome’s bloody struggles were so far-flung in history that any leaderly learnings he might extract would necessarily be abstract, and could be cherry-picked and selectively filtered with the classical context so comfortably remote from the modern world. A world that, until 2017, Zuckerberg had intended to render, via pro-speech defaults and systematic hostility to privacy, “more open and connected.” Before it got too difficult for him to totally disregard the human and societal costs.
Revising the mission statement a year-and-a-half ago, Zuckerberg had the chance to admit he’d messed up by mistaking his own grandstanding world-changing ambition for a worthy cause.
Of course he sidestepped, writing instead that he would commit his empire (he calls it a “community”) to strive for a specific positive outcome.
It’s something of a grand irony, then, that Zuckerberg failed to grasp the lesson for the longest time, letting the eviscerating fire of fake news rage on unchecked until the inferno was licking at the seat of his own power.
He didn’t go full Augustus with the new goal (no ‘world peace’) — but recast Facebook’s mission to: “Give people the power to build community and bring the world closer together.”
There are, it’s painful to say, “communities” of neo-Nazis and white supremacists thriving on Facebook. But they certainly don’t believe in bringing the world closer together. So Facebook’s reworked mission statement is a tacit admission that its tools can help spread hate by saying it hopes for the opposite outcome. Even as Zuckerberg continues to house voices on his platform that seek to deny historical outrages like the Holocaust, which is the very definition of antisemitic hate speech.
“I used to think that if we just gave people a voice and helped them connect, that would make the world better by itself. In many ways it has. But our society is still divided,” he wrote in June 2017, eliding his role as emperor of the Facebook platform, in fomenting the societal division of which he typed. “Now I believe we have a responsibility to do even more. It’s not enough to simply connect the world, we must also work to bring the world closer together.”
This year his personal challenge was also set at “fixing Facebook.”
Also this year: Zuckerberg made a point of defending allowing Holocaust deniers on his platform, then scrambled to add the caveat that he finds such views “deeply offensive.” (That particular Facebook content policy has stood unflinching for almost a decade.)
It goes without saying that the Nazis of Hitler’s Germany understood the terrible power of propaganda, too.
More recently, faced with the consequences of a moral and ethical failure to grapple with hateful propaganda and junk news, Facebook has said it will set up an external policy committee to handle some content policy decisions next year.
But only at a higher and selective appeal tier, after layers of standard internal reviews. It’s also not clear how this committee can be truly independent from Facebook.
Quite possibly it’ll just be another friction-laced distraction tactic, akin to Facebook’s self-serving ‘Hard Questions’ series.
WASHINGTON, DC – APRIL 11: Facebook co-founder, Chairman and CEO Mark Zuckerberg prepares to testify before the House Energy and Commerce Committee on April 11, 2018 in Washington, DC. (Photo by Chip Somodevilla/Getty Images)
Revised mission statements, personal objectives and lashings of self-serving blog posts (playing up the latest self-forged “accountability” fudge), have done nothing to dim the now widely held view that Facebook specifically, and social media in general, profits off of accelerated outrage.
Cries to that effect have only grown louder this year, two years on from revelations that Kremlin election propaganda maliciously targeting the U.S. presidential election had reached hundreds of millions of Facebook users, fueled by a steady stream of fresh outrages found spreading and catching fire on these “social” platforms.
How Russia’s online influence campaign engaged with millions for years
Like so many self-hyping technologies, social media seems terribly deceptively named.
“Antisocial media” is, all too often, rather closer to the mark. And Zuckerberg, the category’s still youthful warlord, looks less “harshly pacifying Augustus” than modern day Ozymandias, forever banging on about his unifying mission while being drowned out by the sound and fury coming from the platform he built to programmatically profit from conflict.
And still the young leader longs for the mighty works he might yet do.
Look on my works, ye mighty…
For all the positive connections flowing from widespread access to social media tools (which of course Zuckerberg prefers to fix on), evidence of the tech’s divisive effects are now impossible for everyone else to ignore: Whether you look at the wildly successful megaphoning of Kremlin propaganda targeting elections and (genuine) communities by pot stirring across all sorts of identity divides; or algorithmic recommendation engines that systematically point young and impressionable minds toward extremist ideologies (and/or brain-meltingly ridiculous conspiracy theories) as an eyeball-engagement strategy for scaling ad revenue in the attention economy. Or, well, Brexit.
Whatever your view on whether or not Facebook content is actually influencing opinion, attention is undoubtedly being robbed. And the company has a long history of utilizing addictive design strategies to keep users hooked.
To the point where it’s publicly admitted it has an over-engagement problem and claims to be tweaking its algorithmic recipes to dial down the attention incursion. (Even as its engagement-based business model demands the dial be yanked back the other way.)
Facebook’s problems with fakery (“inauthentic content” in the corporate parlance) and hate speech — which, without the hammer blow of media-level regulation, is forever doomed to slip through Facebook’s one-size-fits-all “community standards” — are, it argues, merely a reflection of humanity’s flaws.
So it’s essentially asking to be viewed as a global mirror, and so be let off the moral hook. A literal vox populi — warts, fakes, hate and all.
Zuckerberg created the most effective tool for spreading propaganda the world has ever known without — so he claims — bothering to consider how people might use it.
It was never selling a fair-face, this self-serving, revisionist hot-take suggests; rather Facebook wants to be accepted as, at best, a sort of utilitarian plug that’s on a philanthropic, world-spanning infrastructure quest to stick a socket in everyone. Y’know, for their own good.
“It’s fashionable to treat the dysfunctions of social media as the result of the naivete of early technologists who failed to foresee these outcomes. The truth is that the ability to build Facebook-like services is relatively common,” wrote Cory Doctorow earlier this year in a damning assessment of the Facebook founder’s moral vacuum. “What was rare was the moral recklessness necessary to go through with it.”
Even now Zuckerberg is refusing the moral and ethical burden of editorial responsibility for the content his tools auto-publish and algorithmically amplify, every instant of every day, using proprietary information-shaping distribution hierarchies that accelerate machine-selected clickbait through the blood-brain barrier of 2.2 billion-plus users.
These algorithmically prioritized comms are positioned to influence opinion and drive intention at an unprecedented, global scale.
Asked by the New Yorker about the inflammatory misinformation peddled by InfoWars conspiracy theorist and hate speech “preacher,” Alex Jones, earlier this year, Zuckerberg’s gut instinct was to argue again to be let off the hook. “I don’t believe that it is the right thing to ban a person for saying something that is factually incorrect,” was his disingenuous response.
It was left to the journalist to point out InfoWars’ malicious disinformation is rather more than just factually incorrect.
Facebook has taken down some individual InfoWars videos this year, in its usual case by case style, where it deemed there was a direct incitement to violence. And in August it also pulled some InfoWars pages (“for glorifying violence, which violates our graphic violence policy, and using dehumanizing language to describe people who are transgender, Muslims and immigrants, which violates our hate speech policies”).
But it has certainly not de-platformed the professional purveyor of hateful conspiracy theories who sells supplements alongside his attention-grabbing lies.
One academic study, published two months ago, found much of the removed InfoWars content had managed to move “swiftly back” onto the Facebook platform. Like radio and silence, Facebook hates a content vacuum.
The problem is its own platform also sells stuff alongside attention-grabbing lies. So Jones is just the Facebook business model if it could pull on a blue suit and shout.
“Senator, we run ads”
It’s clear that Facebook’s adherence to a rules-based, reactive formula for assessing speech sets few if any meaningful moral standards. The company has also preferred to try offloading tricky decisions to third-party fact checkers and soon a quasi-external committee — a strategy that looks intended to sustain the suggestive lie that, at base, Facebook is just a “neutral platform.”
Yet Zuckerberg’s business is the business of influence itself. He admits as much. “Senator, we run ads,” he told Congress this April when asked how the platform turns a profit.
If the ads don’t work that’s an awful lot of money being pointlessly poured into Facebook’s coffers.
At the same time, the risk of malicious manipulation of Facebook’s machinery of mass manipulation is something the company claims it simply hadn’t thought of until very, very recently.
That’s the official explanation for why senior executives failed to pay any mind to the tsunami of politically charged propaganda blooming across its U.S. platform, yet originating in Saint Petersburg and environs.
An astute political operator like Augustus was entirely alive to the risks of political propaganda. Hence making sure to keep a lid on domestic political opponents, while allowing them to let off steam in the Senate where a wider audience wouldn’t hear them.
Zuckerberg, by contrast, created the most effective tool for spreading propaganda the world has ever known without — so he claims — bothering to consider how people might use it.
That’s either radical stupidity or willful recklessness.
Zuckerberg implies the former. “I always believed people are basically good,” he wrote in his grandiose explainer on rethinking Facebook’s mission statement last year.
Though you’d think someone with a fascination for classical antiquity, and a special admiration for an emperor whose harsh trade-offs apparently included arranging the execution of his own grandson, might have found plenty to test that theory to a natural breaking point.
Safe to say, such a naive political mind wouldn’t have lasted long in Ancient Rome.
But Zuckerberg is no politician. He’s a new-age ad salesman with a crush on one of history’s canniest political operators — who happened to know the power and value of propaganda. And who also knew that propaganda could be deadly.
If you imagine Facebook’s platform as a modern day Acta Diurna — albeit, one updated continuously, delivered direct to citizens’ pockets, and with no single distributed copy ever being exactly the same — the organ is clearly not working toward any kind of societal order, crushing or otherwise.
Under Zuckerberg’s programmatic instruction, Facebook’s daily notices are selected for their capacity to emotionally tug at the individual. By design the medium agitates because the platform exists to trade attention.
It’s really the opposite of “civilization building.” Outrage and tribalism are grist to the algorithmic mill. It’s much closer to the tabloid news mantra — of “if it bleeds it leads.”
But Facebook goes further, using “free speech” as a cloaking mechanism to cross the ethical line and conceal the ugly violence of a business that profits by ripping up the social compact.
The speech-before-truth philosophy underpinning Zuckerberg’s creation intrinsically works against the civic, community values he claims to champion. So at bottom, there’s yet another fake: no “global community” inside the walled garden, just a globally scaled marketing empire that’s had raging success in growing programmatic ad sales by tearing genuine communities apart.
Here confusion and anger reign.
The empire of Zuckerberg is a drear domain indeed.
One hundred cardboard cutouts of Facebook founder and CEO Mark Zuckerberg stand outside the US Capitol in Washington, DC, April 10, 2018. Advocacy group Avaaz is calling attention to what the groups says are hundreds of millions of fake accounts still spreading disinformation on Facebook. (Photo: SAUL LOEB/AFP/Getty Images)
Fake news of the 1640s
Might things have turned out differently for Facebook — and, well, for the world — if its founder had obsessed over a different period in history?
The English Civil War of the 1640s has much to recommend it as a study topic to those trying to understand and unpick the social impacts of the hyper modern phenomenon of social media, given the historical parallels of society turned upside during a moment of information revolution.
It might seen counterintuitive to look so far back in time to try to understand the societal impacts of cutting-edge communications technologies. But human nature can be surprisingly constant.
Internet platforms are also socio-technical tools, which means ignoring human behavior is a really dumb thing to do.
As the inventor of the World Wide Web, Tim Berners-Lee, said recently of modern day anthropogenic platforms: “As we’re designing the system, we’re designing society.”
The design challenge is all about understanding human behaviour — so you know how and where to place your ethical guardrails.
Rather than, per the Zuckerberg fashion, embarking on some kind of a quixotic, decade-plus quest to chase a grand unifying formula of IFTTT reaction statements to respond consistently to every possible human (and inhuman) act across the globe.
Mozilla’s Mitchell Baker made a related warning earlier this year, when she called for humanities and ethics to be baked into STEM learning, saying: “One thing that’s happened in 2018 is that we’ve looked at the platforms, and the thinking behind the platforms, and the lack of focus on impact or result. It crystallised for me that if we have Stem education without the humanities, or without ethics, or without understanding human behaviour, then we are intentionally building the next generation of technologists who have not even the framework or the education or vocabulary to think about the relationship of Stem to society or humans or life.”
What’s fascinating about the English Civil War to anyone interested in current day Internet speech versus censorship ethics trade-offs, is that in a similar fashion to how social media has radically lowered the distribution barrier for online speech, by giving anyone posting stuff online the chance of reaching a large audience, England’s long-standing regime of monarchical censorship collapsed in 1641, leading to a great efflorescence of speech and ideas as pamphlets suddenly and freely poured off printing presses.
This included an outpouring of radical political views from groups agitating for religious reforms, popular sovereignty, extended suffrage, common ownership and even proto women’s rights — laying out democratic concepts and liberal ideas centuries ahead of the nation itself becoming a liberal democracy.
But, at the same time, pamphlets were also used during the English Civil War period as a cynical political propaganda tool to whip up racial and sectarian hatred, most markedly in the parliament’s fight against the king.
Especially vicious hate speech was directed at the Irish. And historians suggest anti-Irish propaganda helped fuel the rampage that Cromwell’s soldiers went on in Ireland to crush the rebellion, having been fed a diet of violent claims in uncensored pamphlet print — such as that the Irish were killing and eating babies.
For a modern day parallel of information technology charging up ethnic hate you only have to look to Facebook’s impact in Myanmar where its platform was appropriated by military elements to incite genocide against the minority Rohingya population — leading to terrible human rights abuses in the modern era. There’s no shortage of other awful examples either.
“There are genuine atrocities in Ireland but suddenly the pamphleteers realise that this sells and suddenly you get a pornography of violence when everyone is rushing to put out these incredibly violent and unpleasant stories, and people are rushing to buy them,” says University of Southampton early modern history professor, Mark Stoyle, discussing the parliamentary pamphleteers’ evolving tactics in the English Civil War.
“It makes the Irish rebellion look even worse than it was. And it sort of raises even greater levels of bitterness and hostility towards the Irish. I would say those sorts of things had a very serious effect.”
The overarching lesson of history is that propaganda is baked indelibly into the human condition. Speech and lies come wrapped around the same tongue.
Stoyle says pamphlets printed during the English Civil War period also revived superstitious beliefs in witchcraft, leading to an upsurge in prosecutions and killings on charges of witchcraft which had dipped in earlier years under tighter state controls on popular printed accounts of witch trials.
“Once the royal regime collapses, the king’s not there to stop people prosecuting witches, he’s not there to stop these pamphlets appearing. There’s a massive upsurge in pamphlets about witches and in no time at all there’s a massive upsurge in prosecutions of witches. That’s when Matthew Hopkins, the witchfinder general, kills several hundred men and women in East Anglia on charges of being witches. And again I think the civil war propaganda has helped to fuel that.”
If you think modern day internet platforms don’t have to worry about crazy superstitions like witchcraft and devil worship just Google “Frazzledrip” (a conspiracy theory that’s been racking up the views on YouTube this year which claims Hillary Clinton and longtime aide Huma Abedin sexually assaulted a girl and drank her blood). The Clinton-targeted viral “Pizzagate” conspiracy theory also combines bizarre claims of Satanic rituals with child abuse. None of which stopped it catching fire on social media.
Indeed, a whole host of ridiculous fictions are being algorithmically accelerated into wider view, here in the 21st (not the 17th) century.
And it’s internet platforms that rank speech above truth that are in the distribution saddle.
Stoyle, who has written a book on witchcraft and propaganda during the English Civil War, believes the worst massacre of the period was also fueled by political disinformation targeting the king’s female camp followers. Parliamentary pamphleteers wrote that the women were prostitutes. Or claimed they were Irish women who had killed English men and women in Ireland. There were also claims some were witches.
“One of these pamphlets describes the women in the king’s camp — just literally a week before the massacre — and it presents them all as prostitutes and it says something like ‘these women they revel in their hot blood and they deserve a hotter punishment’,” he tells us. “Just a week later they’re all cut down. And I don’t think that’s coincidence.”
In the massacre Stoyle says parliamentary soldiers set about the women, killing 100 and mutilating scores more. “This is just unheard of,” he adds.
The early modern period even had the equivalent of viral clickbait in pamphlet form when a ridiculous story about a dog owned by the king’s finest cavalry commander, prince Rupert, takes off. The poodle was claimed to be a witch in disguise which had invested Rupert with magical military powers — hence, the pamphlets proclaimed, his huge successes on the battlefield.
“In a time when we’ve got no pictures at all of some of the most important men and women in the country we’ve got six different pictures of prince Rupert’s dog circulating. So this is absolutely fake news with a vengeance,” says Stoyle.
And while parliamentarian pamphlet writers are generally assumed to be behind this particular sequence of Civil War fakes, Stoyle believes one particularly blatant pamphlet in the series — which claimed the dog was not only a witch but that the prince was having sex with it — is a doubly bogus hoax fake.
“I’m pretty certain now it was actually written by a royalist to poke fun at the parliamentarians for being so gullible and believing this stuff,” he says. “But like so many hoaxes it was a hoax that went wrong — it was done so well that most people who read it actually believed it. And it was just a few highly educated royalists who got the joke and laughed at it. And so in a way it was like a hoax that backfired horribly.
“A classic case of fake news biting the person who put it out in the bum.”
Of course this was also the prince’s dog pamphlet that got the most attention and “viral engagement” of the time, as other pamphlet writers picked up on it and started referencing it.
So again the lesson about clickbait economics is a very old one, if you only know where to look.
Fake news most certainly wasn’t suddenly born in 2016. Modern hoaxers like Jones (who has also been at it for far longer than two years) are just appropriating cutting-edge tech tools to plough a very old furrow.
Equally, it really shouldn’t be any kind of news flash that free speech can have a horribly dark side.
The overarching lesson of history is that propaganda is baked indelibly into the human condition. Speech and lies come wrapped around the same tongue.
The stark consequences that can flow from maliciously minded lies being crafted to move a particular audience are also writ large across countless history books.
So when Facebook says — caught fencing Kremlin lies — “we just didn’t think of that” it’s a truly illiterate response to an age-old problem.
And as the philosophical saying goes: Those who cannot remember the past are condemned to repeat it.
That’s really the most important history lesson of all.
“As humans we have this terrible ability to be angels and devils — to use things for wonderful purposes and to use things for terrible purposes that were never really intended or thought of,” says Stoyle, when asked whether, at a Facebook-level scale, we’re now seeing some of the limits of the benefits of free speech. “I’m not saying that the people who wrote some of these pamphlets in the Civil War expected it would lead to terrible massacres and killings but it did and they sort of played their part in that.
“It’s just an amazingly interesting period because there’s all this stuff going on and some of it is very dark and some of it’s more positive. And I suppose we’re quite well aware of the dark side of social media now and how it has got a tendency to let almost the worst human instincts come out in it. But some of these things were, I think, forces for good.”
‘Balancing angels and devils’ would certainly be quite the job description to ink on Zuckerberg’s business card.
“History teaches you to take all the evidence, weigh it up and then say who’s saying this, where does it come from, why are they saying it, what’s the purpose,” adds Stoyle, giving some final thoughts on why studying the past can provide a way through modern day information chaos. “Those are the tools that you need to make your way through this minefield.”
via TechCrunch
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What history could tell Mark Zuckerberg
Perhaps Mark Zuckerberg obsessed over the wrong bit of history. Or else didn’t study his preferred slice of classical antiquity carefully enough, faced, as he now is, with an existential crisis of ‘fake news’ simultaneously undermining trust in his own empire and in democracy itself.
A recent New Yorker profile — questioning whether the Facebook founder can fix the creation he pressed upon the world before the collective counter-pressure emanating from his billions-strong social network does for democracy what Brutus did to Caesar — touched in passing on Zuckerberg’s admiration for Augustus, the first emperor of Rome.
“Basically, through a really harsh approach, he established two hundred years of world peace,” was the Facebook founder’s concise explainer of his man-crush, freely accepting there had been some crushing “trade-offs” involved in delivering that august outcome.
Zuckerberg’s own trade-offs, engaged in his quest to maximize the growth of his system, appear to have achieved a very different kind of outcome.
Empire of hurt
If you gloss over the killing of an awful lot of people, the Romans achieved and devised many ingenious things. But the population that lived under Augustus couldn’t have imagined an information-distribution network with the power, speed and sheer amplifying reach of the internet. Let alone the data-distributing monster that is Facebook — an unprecedented information empire unto itself that’s done its level best to heave the entire internet inside its corporate walls.
Literacy in Ancient Rome was dependent on class, thereby limiting who could read the texts that were produced, and requiring word of mouth for further spread.
The ‘internet of the day’ would best resemble physical gatherings — markets, public baths, the circus — where gossip passed as people mingled. Though of course information could only travel as fast as a person (or an animal assistant) could move a message.
In terms of regular news distribution, Ancient Rome had the Acta Diurna, A government-produced daily gazette that put out the official line on noteworthy public events.
These official texts, initially carved on stone or metal tablets, were distributed by being exposed in a frequented public place. The Acta is sometimes described as a proto-newspaper, given the mix of news it came to contain.
Minutes of senate meetings were included in the Acta by Julius Caesar. But, in a very early act of censorship, Zuckerberg’s hero ended the practice — preferring to keep more fulsome records of political debate out of the literate public sphere.
“What news was published thereafter in the acta diurna contained only such parts of the senatorial debates as the imperial government saw fit to publish,” writes Frederick Cramer, in an article on censorship in Ancient Rome.
Augustus, the grand-nephew and adopted son of Caesar, evidently did not want the risk of political opponents using the outlet to influence opinion, his great-uncle having been assassinated in a murderous plot hatched by conspiring senators.
The Death of Caesar
Under Augustus, the Acta Diurna was instead the mouthpiece of the “monarchic faction.”
“He rightly believed this method to be less dangerous than to muzzle the senators directly,” is Cramer’s assessment of Augustus’s decision to terminate publication of the senatorial protocols, limiting at a stroke how physical voices raised against him in the Senate could travel and lodge in the wider public consciousness by depriving them of space on the official platform.
Augustus also banned anonymous writing in a bid to control incendiary attacks distributed via pamphlets and used legal means to command the burning of incriminatory writings (with some condemned authors issued with ‘literary death-sentences’ for their entire life’s work).
The first emperor of Rome understood all too well the power of “publicare et propagare.”
It’s something of a grand irony, then, that Zuckerberg failed to grasp the lesson for the longest time, letting the eviscerating fire of fake news rage on unchecked until the inferno was licking at the seat of his own power.
So instead of Facebook’s brand and business invoking the sought-for sense of community, it’s come to appear like a layer cake of fakes, iced with hate speech horrors.
On the fake front, there are fake accounts, fake news, inauthentic ads, faux verifications and questionable metrics. Plus a truck tonne of spin and cynical blame shifting manufactured by the company itself.
There’s some murkier propaganda, too; a PR firm Facebook engaged in recent years to help with its string of reputation-decimating scandals reportedly worked to undermine critical voices by seeding a little inflammatory smears on its behalf.
Publicare et propagare, indeed.
Perhaps Zuckerberg thought Ancient Rome’s bloody struggles were so far-flung in history that any leaderly learnings he might extract would necessarily be abstract, and could be cherry-picked and selectively filtered with the classical context so comfortably remote from the modern world. A world that, until 2017, Zuckerberg had intended to render, via pro-speech defaults and systematic hostility to privacy, “more open and connected.” Before it got too difficult for him to totally disregard the human and societal costs.
Revising the mission statement a year-and-a-half ago, Zuckerberg had the chance to admit he’d messed up by mistaking his own grandstanding world-changing ambition for a worthy cause.
Of course he sidestepped, writing instead that he would commit his empire (he calls it a “community”) to strive for a specific positive outcome.
It’s something of a grand irony, then, that Zuckerberg failed to grasp the lesson for the longest time, letting the eviscerating fire of fake news rage on unchecked until the inferno was licking at the seat of his own power.
He didn’t go full Augustus with the new goal (no ‘world peace’) — but recast Facebook’s mission to: “Give people the power to build community and bring the world closer together.”
There are, it’s painful to say, “communities” of neo-Nazis and white supremacists thriving on Facebook. But they certainly don’t believe in bringing the world closer together. So Facebook’s reworked mission statement is a tacit admission that its tools can help spread hate by saying it hopes for the opposite outcome. Even as Zuckerberg continues to house voices on his platform that seek to deny historical outrages like the Holocaust, which is the very definition of antisemitic hate speech.
“I used to think that if we just gave people a voice and helped them connect, that would make the world better by itself. In many ways it has. But our society is still divided,” he wrote in June 2017, eliding his role as emperor of the Facebook platform, in fomenting the societal division of which he typed. “Now I believe we have a responsibility to do even more. It’s not enough to simply connect the world, we must also work to bring the world closer together.”
This year his personal challenge was also set at “fixing Facebook.”
Also this year: Zuckerberg made a point of defending allowing Holocaust deniers on his platform, then scrambled to add the caveat that he finds such views “deeply offensive.” (That particular Facebook content policy has stood unflinching for almost a decade.)
It goes without saying that the Nazis of Hitler’s Germany understood the terrible power of propaganda, too.
More recently, faced with the consequences of a moral and ethical failure to grapple with hateful propaganda and junk news, Facebook has said it will set up an external policy committee to handle some content policy decisions next year.
But only at a higher and selective appeal tier, after layers of standard internal reviews. It’s also not clear how this committee can be truly independent from Facebook.
Quite possibly it’ll just be another friction-laced distraction tactic, akin to Facebook’s self-serving ‘Hard Questions’ series.
WASHINGTON, DC – APRIL 11: Facebook co-founder, Chairman and CEO Mark Zuckerberg prepares to testify before the House Energy and Commerce Committee on April 11, 2018 in Washington, DC. (Photo by Chip Somodevilla/Getty Images)
Revised mission statements, personal objectives and lashings of self-serving blog posts (playing up the latest self-forged “accountability” fudge), have done nothing to dim the now widely held view that Facebook specifically, and social media in general, profits off of accelerated outrage.
Cries to that effect have only grown louder this year, two years on from revelations that Kremlin election propaganda maliciously targeting the U.S. presidential election had reached hundreds of millions of Facebook users, fueled by a steady stream of fresh outrages found spreading and catching fire on these “social” platforms.
How Russia’s online influence campaign engaged with millions for years
Like so many self-hyping technologies, social media seems terribly deceptively named.
“Antisocial media” is, all too often, rather closer to the mark. And Zuckerberg, the category’s still youthful warlord, looks less “harshly pacifying Augustus” than modern day Ozymandias, forever banging on about his unifying mission while being drowned out by the sound and fury coming from the platform he built to programmatically profit from conflict.
And still the young leader longs for the mighty works he might yet do.
Look on my works, ye mighty…
For all the positive connections flowing from widespread access to social media tools (which of course Zuckerberg prefers to fix on), evidence of the tech’s divisive effects are now impossible for everyone else to ignore: Whether you look at the wildly successful megaphoning of Kremlin propaganda targeting elections and (genuine) communities by pot stirring across all sorts of identity divides; or algorithmic recommendation engines that systematically point young and impressionable minds toward extremist ideologies (and/or brain-meltingly ridiculous conspiracy theories) as an eyeball-engagement strategy for scaling ad revenue in the attention economy. Or, well, Brexit.
Whatever your view on whether or not Facebook content is actually influencing opinion, attention is undoubtedly being robbed. And the company has a long history of utilizing addictive design strategies to keep users hooked.
To the point where it’s publicly admitted it has an over-engagement problem and claims to be tweaking its algorithmic recipes to dial down the attention incursion. (Even as its engagement-based business model demands the dial be yanked back the other way.)
Facebook’s problems with fakery (“inauthentic content” in the corporate parlance) and hate speech — which, without the hammer blow of media-level regulation, is forever doomed to slip through Facebook’s one-size-fits-all “community standards” — are, it argues, merely a reflection of humanity’s flaws.
So it’s essentially asking to be viewed as a global mirror, and so be let off the moral hook. A literal vox populi — warts, fakes, hate and all.
Zuckerberg created the most effective tool for spreading propaganda the world has ever known without — so he claims — bothering to consider how people might use it.
It was never selling a fair-face, this self-serving, revisionist hot-take suggests; rather Facebook wants to be accepted as, at best, a sort of utilitarian plug that’s on a philanthropic, world-spanning infrastructure quest to stick a socket in everyone. Y’know, for their own good.
“It’s fashionable to treat the dysfunctions of social media as the result of the naivete of early technologists who failed to foresee these outcomes. The truth is that the ability to build Facebook-like services is relatively common,” wrote Cory Doctorow earlier this year in a damning assessment of the Facebook founder’s moral vacuum. “What was rare was the moral recklessness necessary to go through with it.”
Even now Zuckerberg is refusing the moral and ethical burden of editorial responsibility for the content his tools auto-publish and algorithmically amplify, every instant of every day, using proprietary information-shaping distribution hierarchies that accelerate machine-selected clickbait through the blood-brain barrier of 2.2 billion-plus users.
These algorithmically prioritized comms are positioned to influence opinion and drive intention at an unprecedented, global scale.
Asked by the New Yorker about the inflammatory misinformation peddled by InfoWars conspiracy theorist and hate speech “preacher,” Alex Jones, earlier this year, Zuckerberg’s gut instinct was to argue again to be let off the hook. “I don’t believe that it is the right thing to ban a person for saying something that is factually incorrect,” was his disingenuous response.
It was left to the journalist to point out InfoWars’ malicious disinformation is rather more than just factually incorrect.
Facebook has taken down some individual InfoWars videos this year, in its usual case by case style, where it deemed there was a direct incitement to violence. And in August it also pulled some InfoWars pages (“for glorifying violence, which violates our graphic violence policy, and using dehumanizing language to describe people who are transgender, Muslims and immigrants, which violates our hate speech policies”).
But it has certainly not de-platformed the professional purveyor of hateful conspiracy theories who sells supplements alongside his attention-grabbing lies.
One academic study, published two months ago, found much of the removed InfoWars content had managed to move “swiftly back” onto the Facebook platform. Like radio and silence, Facebook hates a content vacuum.
The problem is its own platform also sells stuff alongside attention-grabbing lies. So Jones is just the Facebook business model if it could pull on a blue suit and shout.
“Senator, we run ads”
It’s clear that Facebook’s adherence to a rules-based, reactive formula for assessing speech sets few if any meaningful moral standards. The company has also preferred to try offloading tricky decisions to third-party fact checkers and soon a quasi-external committee — a strategy that looks intended to sustain the suggestive lie that, at base, Facebook is just a “neutral platform.”
Yet Zuckerberg’s business is the business of influence itself. He admits as much. “Senator, we run ads,” he told Congress this April when asked how the platform turns a profit.
If the ads don’t work that’s an awful lot of money being pointlessly poured into Facebook’s coffers.
At the same time, the risk of malicious manipulation of Facebook’s machinery of mass manipulation is something the company claims it simply hadn’t thought of until very, very recently.
That’s the official explanation for why senior executives failed to pay any mind to the tsunami of politically charged propaganda blooming across its U.S. platform, yet originating in Saint Petersburg and environs.
An astute political operator like Augustus was entirely alive to the risks of political propaganda. Hence making sure to keep a lid on domestic political opponents, while allowing them to let off steam in the Senate where a wider audience wouldn’t hear them.
Zuckerberg, by contrast, created the most effective tool for spreading propaganda the world has ever known without — so he claims — bothering to consider how people might use it.
That’s either radical stupidity or willful recklessness.
Zuckerberg implies the former. “I always believed people are basically good,” he wrote in his grandiose explainer on rethinking Facebook’s mission statement last year.
Though you’d think someone with a fascination for classical antiquity, and a special admiration for an emperor whose harsh trade-offs apparently included arranging the execution of his own grandson, might have found plenty to test that theory to a natural breaking point.
Safe to say, such a naive political mind wouldn’t have lasted long in Ancient Rome.
But Zuckerberg is no politician. He’s a new-age ad salesman with a crush on one of history’s canniest political operators — who happened to know the power and value of propaganda. And who also knew that propaganda could be deadly.
If you imagine Facebook’s platform as a modern day Acta Diurna — albeit, one updated continuously, delivered direct to citizens’ pockets, and with no single distributed copy ever being exactly the same — the organ is clearly not working toward any kind of societal order, crushing or otherwise.
Under Zuckerberg’s programmatic instruction, Facebook’s daily notices are selected for their capacity to emotionally tug at the individual. By design the medium agitates because the platform exists to trade attention.
It’s really the opposite of “civilization building.” Outrage and tribalism are grist to the algorithmic mill. It’s much closer to the tabloid news mantra — of “if it bleeds it leads.”
But Facebook goes further, using “free speech” as a cloaking mechanism to cross the ethical line and conceal the ugly violence of a business that profits by ripping up the social compact.
The speech-before-truth philosophy underpinning Zuckerberg’s creation intrinsically works against the civic, community values he claims to champion. So at bottom, there’s yet another fake: no “global community” inside the walled garden, just a globally scaled marketing empire that’s had raging success in growing programmatic ad sales by tearing genuine communities apart.
Here confusion and anger reign.
The empire of Zuckerberg is a drear domain indeed.
One hundred cardboard cutouts of Facebook founder and CEO Mark Zuckerberg stand outside the US Capitol in Washington, DC, April 10, 2018. Advocacy group Avaaz is calling attention to what the groups says are hundreds of millions of fake accounts still spreading disinformation on Facebook. (Photo: SAUL LOEB/AFP/Getty Images)
Fake news of the 1640s
Might things have turned out differently for Facebook — and, well, for the world — if its founder had obsessed over a different period in history?
The English Civil War of the 1640s has much to recommend it as a study topic to those trying to understand and unpick the social impacts of the hyper modern phenomenon of social media, given the historical parallels of society turned upside during a moment of information revolution.
It might seen counterintuitive to look so far back in time to try to understand the societal impacts of cutting-edge communications technologies. But human nature can be surprisingly constant.
Internet platforms are also socio-technical tools, which means ignoring human behavior is a really dumb thing to do.
As the inventor of the World Wide Web, Tim Berners-Lee, said recently of modern day anthropogenic platforms: “As we’re designing the system, we’re designing society.”
The design challenge is all about understanding human behaviour — so you know how and where to place your ethical guardrails.
Rather than, per the Zuckerberg fashion, embarking on some kind of a quixotic, decade-plus quest to chase a grand unifying formula of IFTTT reaction statements to respond consistently to every possible human (and inhuman) act across the globe.
Mozilla’s Mitchell Baker made a related warning earlier this year, when she called for humanities and ethics to be baked into STEM learning, saying: “One thing that’s happened in 2018 is that we’ve looked at the platforms, and the thinking behind the platforms, and the lack of focus on impact or result. It crystallised for me that if we have Stem education without the humanities, or without ethics, or without understanding human behaviour, then we are intentionally building the next generation of technologists who have not even the framework or the education or vocabulary to think about the relationship of Stem to society or humans or life.”
What’s fascinating about the English Civil War to anyone interested in current day Internet speech versus censorship ethics trade-offs, is that in a similar fashion to how social media has radically lowered the distribution barrier for online speech, by giving anyone posting stuff online the chance of reaching a large audience, England’s long-standing regime of monarchical censorship collapsed in 1641, leading to a great efflorescence of speech and ideas as pamphlets suddenly and freely poured off printing presses.
This included an outpouring of radical political views from groups agitating for religious reforms, popular sovereignty, extended suffrage, common ownership and even proto women’s rights — laying out democratic concepts and liberal ideas centuries ahead of the nation itself becoming a liberal democracy.
But, at the same time, pamphlets were also used during the English Civil War period as a cynical political propaganda tool to whip up racial and sectarian hatred, most markedly in the parliament’s fight against the king.
Especially vicious hate speech was directed at the Irish. And historians suggest anti-Irish propaganda helped fuel the rampage that Cromwell’s soldiers went on in Ireland to crush the rebellion, having been fed a diet of violent claims in uncensored pamphlet print — such as that the Irish were killing and eating babies.
For a modern day parallel of information technology charging up ethnic hate you only have to look to Facebook’s impact in Myanmar where its platform was appropriated by military elements to incite genocide against the minority Rohingya population — leading to terrible human rights abuses in the modern era. There’s no shortage of other awful examples either.
“There are genuine atrocities in Ireland but suddenly the pamphleteers realise that this sells and suddenly you get a pornography of violence when everyone is rushing to put out these incredibly violent and unpleasant stories, and people are rushing to buy them,” says University of Southampton early modern history professor, Mark Stoyle, discussing the parliamentary pamphleteers’ evolving tactics in the English Civil War.
“It makes the Irish rebellion look even worse than it was. And it sort of raises even greater levels of bitterness and hostility towards the Irish. I would say those sorts of things had a very serious effect.”
The overarching lesson of history is that propaganda is baked indelibly into the human condition. Speech and lies come wrapped around the same tongue.
Stoyle says pamphlets printed during the English Civil War period also revived superstitious beliefs in witchcraft, leading to an upsurge in prosecutions and killings on charges of witchcraft which had dipped in earlier years under tighter state controls on popular printed accounts of witch trials.
“Once the royal regime collapses, the king’s not there to stop people prosecuting witches, he’s not there to stop these pamphlets appearing. There’s a massive upsurge in pamphlets about witches and in no time at all there’s a massive upsurge in prosecutions of witches. That’s when Matthew Hopkins, the witchfinder general, kills several hundred men and women in East Anglia on charges of being witches. And again I think the civil war propaganda has helped to fuel that.”
If you think modern day internet platforms don’t have to worry about crazy superstitions like witchcraft and devil worship just Google “Frazzledrip” (a conspiracy theory that’s been racking up the views on YouTube this year which claims Hillary Clinton and longtime aide Huma Abedin sexually assaulted a girl and drank her blood). The Clinton-targeted viral “Pizzagate” conspiracy theory also combines bizarre claims of Satanic rituals with child abuse. None of which stopped it catching fire on social media.
Indeed, a whole host of ridiculous fictions are being algorithmically accelerated into wider view, here in the 21st (not the 17th) century.
And it’s internet platforms that rank speech above truth that are in the distribution saddle.
Stoyle, who has written a book on witchcraft and propaganda during the English Civil War, believes the worst massacre of the period was also fueled by political disinformation targeting the king’s female camp followers. Parliamentary pamphleteers wrote that the women were prostitutes. Or claimed they were Irish women who had killed English men and women in Ireland. There were also claims some were witches.
“One of these pamphlets describes the women in the king’s camp — just literally a week before the massacre — and it presents them all as prostitutes and it says something like ‘these women they revel in their hot blood and they deserve a hotter punishment’,” he tells us. “Just a week later they’re all cut down. And I don’t think that’s coincidence.”
In the massacre Stoyle says parliamentary soldiers set about the women, killing 100 and mutilating scores more. “This is just unheard of,” he adds.
The early modern period even had the equivalent of viral clickbait in pamphlet form when a ridiculous story about a dog owned by the king’s finest cavalry commander, prince Rupert, takes off. The poodle was claimed to be a witch in disguise which had invested Rupert with magical military powers — hence, the pamphlets proclaimed, his huge successes on the battlefield.
“In a time when we’ve got no pictures at all of some of the most important men and women in the country we’ve got six different pictures of prince Rupert’s dog circulating. So this is absolutely fake news with a vengeance,” says Stoyle.
And while parliamentarian pamphlet writers are generally assumed to be behind this particular sequence of Civil War fakes, Stoyle believes one particularly blatant pamphlet in the series — which claimed the dog was not only a witch but that the prince was having sex with it — is a doubly bogus hoax fake.
“I’m pretty certain now it was actually written by a royalist to poke fun at the parliamentarians for being so gullible and believing this stuff,” he says. “But like so many hoaxes it was a hoax that went wrong — it was done so well that most people who read it actually believed it. And it was just a few highly educated royalists who got the joke and laughed at it. And so in a way it was like a hoax that backfired horribly.
“A classic case of fake news biting the person who put it out in the bum.”
Of course this was also the prince’s dog pamphlet that got the most attention and “viral engagement” of the time, as other pamphlet writers picked up on it and started referencing it.
So again the lesson about clickbait economics is a very old one, if you only know where to look.
Fake news most certainly wasn’t suddenly born in 2016. Modern hoaxers like Jones (who has also been at it for far longer than two years) are just appropriating cutting-edge tech tools to plough a very old furrow.
Equally, it really shouldn’t be any kind of news flash that free speech can have a horribly dark side.
The overarching lesson of history is that propaganda is baked indelibly into the human condition. Speech and lies come wrapped around the same tongue.
The stark consequences that can flow from maliciously minded lies being crafted to move a particular audience are also writ large across countless history books.
So when Facebook says — caught fencing Kremlin lies — “we just didn’t think of that” it’s a truly illiterate response to an age-old problem.
And as the philosophical saying goes: Those who cannot remember the past are condemned to repeat it.
That’s really the most important history lesson of all.
“As humans we have this terrible ability to be angels and devils — to use things for wonderful purposes and to use things for terrible purposes that were never really intended or thought of,” says Stoyle, when asked whether, at a Facebook-level scale, we’re now seeing some of the limits of the benefits of free speech. “I’m not saying that the people who wrote some of these pamphlets in the Civil War expected it would lead to terrible massacres and killings but it did and they sort of played their part in that.
“It’s just an amazingly interesting period because there’s all this stuff going on and some of it is very dark and some of it’s more positive. And I suppose we’re quite well aware of the dark side of social media now and how it has got a tendency to let almost the worst human instincts come out in it. But some of these things were, I think, forces for good.”
‘Balancing angels and devils’ would certainly be quite the job description to ink on Zuckerberg’s business card.
“History teaches you to take all the evidence, weigh it up and then say who’s saying this, where does it come from, why are they saying it, what’s the purpose,” adds Stoyle, giving some final thoughts on why studying the past can provide a way through modern day information chaos. “Those are the tools that you need to make your way through this minefield.”
Via Natasha Lomas https://techcrunch.com
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Board Games: A Case Study on Millennials
By Justin Luk
(Originally posted on Medium - Dec. 29, 2016)
Last week, a CNBC Squawk Box segment titled “Millennials are driving the board games revival” caught my eye. For context, I love board games. Like many American children, I grew up playing Monopoly, Jenga, and Battleship. In recent years, I’ve been introduced to the wonders of Catan and Pandemic. I’d build a settlement over my own writing portfolio any day.
Because of this fondness for board games (one I learned I share not only with my close friends but with the average Millennial as well), I could not wait to see what facts, stats, and insights CNBC would offer to prove what I had long suspected: young adults love board games. Less than one minute later, I was left disappointed.
The brief segment began with a stat: global sales of board games had reached $9.6 billion, up from $9.3 billion in 2013. Impressive, for sure, but I assumed what would follow would be a thought provoking examination of the cultural trends and generational shifts that led to the $300 million rise in sales. Instead, the co-hosts discussed some popular games and jumped to the next topic. Unfortunately, CNBC, unlike me (or my close friends, or the average Millennial), is not terribly fond of board games.
I wanted to know more. I wanted to know why Millennials, the golden egg of a consumer segment, was responsible for the revival of an analog entertainment. After further research (a 0.61 second Google search), I came across more thorough coverage in the form of this CNBC article that outlines much of what I am about to write. At any rate, the revival is indeed more than a $300M increase in sales.
We Live In Peak Nostalgia
The low hanging fruit in the conversation is nostalgia. The 2010’s has been a decade of reboots, revivals, and re-imaginings. There are hundreds, if not thousands, of examples historians will cite when referring to this generation’s longing for times past: Gilmore Girls: A Year in the Life, Fuller House, Power Rangers, chokers, and so many more.
The Millennial inclining toward the past is rooted in the current condition. A young adult's pivotal years surrounded or followed the Financial Crash of 2007, which brought economic stress to the home. Jobs were lost and parents’ retirement plans dried up (or were at least altered in some capacity). The ripple effects of the last recession are felt today.
Lower employment levels and smaller average income have left younger Millennials with less money than previous generations (Goldman Sachs)
57% of Millennials view student loan debt as a major problem, 22% a minor problem, and just 4% no problem at all (Harvard)
32% of Millennials worry about running out of money in retirement (US News)
Moreover, today’s turbulence has created a new social phenomenon, The Quarter Life Crisis. A recent study published in the International Journal of Behavioral Development found that 39% of men and 49% of women reported feeling in “crisis” in their 20s.
In the last decade, the Baby Boomer sense of Free Love has been tempered by reality.
However, the Millennial outlook isn’t all doom and gloom. While, on the one hand, Millennials are the most stressed generation, they happen to also be the most optimistic. To put it simply and borrow from Facebook: it’s complicated.
The complex relationship between Millennials and the world around us begs for a solution as simple as escapism. Board games do just that. There’s nothing quite like the feeling of landing on Free Parking, tensely placing that one impossible Jenga tile, or sinking someone else’s battleship. A trip down memory lane provides an escape to childhood: a time before student loans, retirement plans, and soul searching. For one hour (or an excruciating 10 hours of Risk), the troubles of today slip away.
It’s true, Millennials love reverting the past, but what we love more is experiencing it in a brand new way.
Not Your Momma’s Monopoly
The modern board game experience isn’t just sitting around a table and passing Go. Millennials are taking the beloved and adapting it for adulthood. Board game bars and cafes are a staple in any YoPro neighborhood. In the face of video games and apps, strategy-based games like Catan and Forbidden Island are bringing people together. I recently went to a Board Games and Booze birthday bash that had us up for hours.
In March, Vice declared, “It’s official everyone: board games are cool now.” To understand this new relationship with games, look no further than yet another Millennial adage: experiences over possessions. While, yes, Millennials are purchasing physical game sets, they are also creating entirely new experiences: ones that generations before don’t quite understand (“Haven’t you outgrown that?”), and ones that are uniquely ours (without a fake ID, you won’t see any Gen Z’ers at these bars).
In the 3 years referenced by CNBC, board games became a platform for Millennials to enjoy two of our favorite things: nostalgia and new experiences. Board games, like any other hobby or form of entertainment, unite likeminded individuals. It’s no surprise that a close group of friends would share a fondness for a particular game. This observation is not new. The shift, however, exists in the type of games Millennials are playing.
The most popular titles at a given time might poetically reflect the period. Consider the case of arguably the most influential board game ever. Monopoly was initially rejected by The Parker Brothers for being too long, too complicated, and poorly designed. The game defied all expectations, and Monopoly rose to popularity in the mid to late 1930’s. It has remained a global icon since. Could Monopoly’s popularity be rooted in history? During that time, when America was just beginning to recover from The Great Depression, Monopoly provided a stage for Americans of all ages to play the role of millionaire tycoon.
Enter 2016, and we live in a Skills Economy. Five of the top ten Fortune 500 companies are tech companies, and this generation’s heroes are Facebook’s Mark Zuckerberg and Snapchat’s Evan Spiegel. Millennials have grown up and operate in a world that rewards brain more often and more handsomely than brawn. It’s no surprise then that the highest increase in interest has occurred in strategy-based games like Settlers of Catan. In Catan, wit, relationships, and dealmaking win. Sound familiar?
It’s Not (All) About Unplugging
Another narrative I uncovered was this idea of unplugging. Some link the board game revival to the desire to unplug in an always-on, constantly connected world. To attribute an analog product’s success solely to a digital world’s pitfalls seems almost too simple. While the longing for tactile, face-to-face interactions as a response to screen addiction makes logical sense, it operates under the assumption that Millennials largely (and consciously) want to unplug. A night in (or out) with board games does not mean time away from devices. You’d be hard pressed to find a Catan winner who doesn’t Snapchat the winning board or a group of people recording the final, tense moments of a game of Giant Jenga. While it might be nice for everyone to Phone Stack before a round of Bananagrams, the reality is that Millennials are texting others, swiping right, and streaming music while rolling the dice.
And that’s ok.
Yes, Millennials love their smartphones. Between iPhones, Apple Watches, and Amazon Echoes, technology has become so deeply engrained in our lives that we cannot really imagine a world without it. Our tech habits are now so seamless and so integrated that they are an extension of our natural behavior. For better or for worse, we don’t feel quite like ourselves without our devices. Board games, though, do help ease our complicated relationship with technology, though in a less direct manner than some might believe. They require us to focus on something other than our phones. To be an active player, one must be focused (trust, individuals will be shamed for not paying attention (we like shaming people too)). Therefore, taking a break from our iPhones isn’t the goal, but it is a welcome consequence.
What Does This All Mean?
Indeed, the so-called revival of board games is the culmination of many Millennial tropes. Board games aid us in our quest for delayed adulthood, for nostalgia, for experiences, and even for unplugging.
Another way to slice it is that board games show how dynamic of a relationship we have with the things from our past and the world around us. A board game suggests that something as simple as fun can be a tool to process the economic and emotional burden on a generation.
Remember: the box says appropriate for ages 8 & up.
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