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alramly · 20 days ago
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marketanalysisdata · 3 months ago
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Contact Center Software Market Segments by Application 2030
The global contact center software market was valued at USD 33.38 billion in 2023 and is projected to expand at a compound annual growth rate (CAGR) of 23.9% from 2023 to 2030. The primary driver of this growth is the increasing emphasis on enhancing customer experience. As businesses recognize the importance of high-quality customer service in fostering customer loyalty and satisfaction, they are investing in contact center software to improve response times, streamline interactions, and personalize each customer experience. In line with these efforts, the growing popularity of omnichannel communication is further accelerating the adoption of contact center solutions.
Modern customers expect to interact with companies through a variety of channels, including phone calls, email, live chat, social media, and more. Contact center software enables businesses to integrate and manage these diverse communication channels, ensuring that customers enjoy a seamless and consistent experience across all touchpoints. This omnichannel capability is especially important for companies looking to meet or exceed customer expectations for convenience and consistency.
In addition to omnichannel communication, the market is also driven by advancements in data analytics and artificial intelligence (AI). Contact center software now incorporates AI-powered tools, such as chatbots, speech analytics, and predictive analytics, which help businesses automate routine processes, derive actionable insights from customer interactions, and enhance operational efficiency. These AI-driven features allow companies to understand customer behavior, predict their needs, and improve the overall customer journey.
Gather more insights about the market drivers, restrains and growth of the Contact Center Software Market
The drive for cost optimization and increased operational efficiency is another significant factor fueling demand for contact center software. These solutions allow businesses to streamline workflows, automate repetitive tasks, and increase agent productivity through functionalities like call routing, workforce management, and real-time reporting. By optimizing resources, businesses can minimize operational costs and enhance efficiency. Moreover, as companies continue to expand globally, contact center software is becoming essential for managing customer interactions across regions and time zones.
One of the challenges in the contact center software market is the complexity involved in integrating new software with existing systems. Integrating modern contact center solutions into a company's existing infrastructure can be a complicated process, requiring careful planning and coordination. Legacy systems or outdated infrastructure may not always be compatible with new technologies, leading to potential disruptions or integration difficulties. To address this challenge, businesses are encouraged to conduct thorough assessments of their current systems and infrastructure to identify compatibility issues or gaps. This preparatory step allows organizations to plan necessary upgrades or modifications, facilitating smoother integration.
End Use Segmentation Insights:
In 2022, the IT & telecom segment led the contact center software market, holding a revenue share of over 24.0%. The IT and telecom sectors heavily rely on efficient customer support systems to resolve technical issues, provide guidance, and deliver high-quality service. Contact center software is crucial for optimizing these interactions, ensuring that communication between customers and IT & telecom companies is seamless. Features such as call routing, automatic call distribution, and customer relationship management (CRM) integration help IT and telecom providers manage high volumes of inquiries efficiently, enabling them to resolve customer issues quickly and effectively.
The consumer goods and retail segment is projected to grow at the fastest rate over the forecast period. With consumers increasingly using digital channels for shopping, consumer goods and retail businesses are adopting contact center solutions to meet the demands of a tech-savvy customer base. Contact center software enables these companies to provide personalized interactions, helping build stronger customer relationships. By automating high-quality service interactions, this software also allows customer service agents to focus on activities that drive revenue and strengthen brand perception. Furthermore, AI-powered tools support these businesses by offering enhanced insights into customer preferences and behaviors, allowing for better-targeted support and marketing efforts.
In summary, the contact center software market is expected to witness substantial growth driven by increasing customer experience demands, omnichannel capabilities, and advancements in AI and data analytics. Despite challenges related to system integration, the market is anticipated to expand as businesses across industries adopt these solutions to improve operational efficiency, customer satisfaction, and brand loyalty.
Order a free sample PDF of the Contact Center Software Market Intelligence Study, published by Grand View Research.
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marketstudyreport · 3 months ago
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Contact Center Software Market 2030 Drivers Overview, Competitive Landscape & Future Plans
The global contact center software market was valued at USD 33.38 billion in 2023 and is projected to expand at a compound annual growth rate (CAGR) of 23.9% from 2023 to 2030. The primary driver of this growth is the increasing emphasis on enhancing customer experience. As businesses recognize the importance of high-quality customer service in fostering customer loyalty and satisfaction, they are investing in contact center software to improve response times, streamline interactions, and personalize each customer experience. In line with these efforts, the growing popularity of omnichannel communication is further accelerating the adoption of contact center solutions.
Modern customers expect to interact with companies through a variety of channels, including phone calls, email, live chat, social media, and more. Contact center software enables businesses to integrate and manage these diverse communication channels, ensuring that customers enjoy a seamless and consistent experience across all touchpoints. This omnichannel capability is especially important for companies looking to meet or exceed customer expectations for convenience and consistency.
In addition to omnichannel communication, the market is also driven by advancements in data analytics and artificial intelligence (AI). Contact center software now incorporates AI-powered tools, such as chatbots, speech analytics, and predictive analytics, which help businesses automate routine processes, derive actionable insights from customer interactions, and enhance operational efficiency. These AI-driven features allow companies to understand customer behavior, predict their needs, and improve the overall customer journey.
Gather more insights about the market drivers, restrains and growth of the Contact Center Software Market
The drive for cost optimization and increased operational efficiency is another significant factor fueling demand for contact center software. These solutions allow businesses to streamline workflows, automate repetitive tasks, and increase agent productivity through functionalities like call routing, workforce management, and real-time reporting. By optimizing resources, businesses can minimize operational costs and enhance efficiency. Moreover, as companies continue to expand globally, contact center software is becoming essential for managing customer interactions across regions and time zones.
One of the challenges in the contact center software market is the complexity involved in integrating new software with existing systems. Integrating modern contact center solutions into a company's existing infrastructure can be a complicated process, requiring careful planning and coordination. Legacy systems or outdated infrastructure may not always be compatible with new technologies, leading to potential disruptions or integration difficulties. To address this challenge, businesses are encouraged to conduct thorough assessments of their current systems and infrastructure to identify compatibility issues or gaps. This preparatory step allows organizations to plan necessary upgrades or modifications, facilitating smoother integration.
End Use Segmentation Insights:
In 2022, the IT & telecom segment led the contact center software market, holding a revenue share of over 24.0%. The IT and telecom sectors heavily rely on efficient customer support systems to resolve technical issues, provide guidance, and deliver high-quality service. Contact center software is crucial for optimizing these interactions, ensuring that communication between customers and IT & telecom companies is seamless. Features such as call routing, automatic call distribution, and customer relationship management (CRM) integration help IT and telecom providers manage high volumes of inquiries efficiently, enabling them to resolve customer issues quickly and effectively.
The consumer goods and retail segment is projected to grow at the fastest rate over the forecast period. With consumers increasingly using digital channels for shopping, consumer goods and retail businesses are adopting contact center solutions to meet the demands of a tech-savvy customer base. Contact center software enables these companies to provide personalized interactions, helping build stronger customer relationships. By automating high-quality service interactions, this software also allows customer service agents to focus on activities that drive revenue and strengthen brand perception. Furthermore, AI-powered tools support these businesses by offering enhanced insights into customer preferences and behaviors, allowing for better-targeted support and marketing efforts.
In summary, the contact center software market is expected to witness substantial growth driven by increasing customer experience demands, omnichannel capabilities, and advancements in AI and data analytics. Despite challenges related to system integration, the market is anticipated to expand as businesses across industries adopt these solutions to improve operational efficiency, customer satisfaction, and brand loyalty.
Order a free sample PDF of the Contact Center Software Market Intelligence Study, published by Grand View Research.
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enterinit · 7 years ago
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What’s new in Microsoft Teams in July 2018
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What’s new in Microsoft Teams in July 2018. Available today: Direct Routing in Teams On June 28th, we announced that Phone System Direct Routing is now generally available. Direct Routing allows customers to choose their telecom provider to enable their users to make and receive calls in Teams. If your country is supported by Teams and Phone System, you can start planning and deploying Direct Routing in your organization. Direct Routing and Calling Plans are now your 2 choices for dial tone in Microsoft Teams. Teams is coming to the US Government Community Cloud (GCC) Teams in GCC has been built to meet the enhanced security and compliance requirements of our GCC customers allowing them to transform communication and collaboration. Roll out for the US Government Cloud Community (GCC) will begin on July 17th and will be available for all eligible customers by the end of August 2018. Updated keyboard shortcuts Do you love keyboard shortcuts? If so, we��ve updated our shortcuts to include new functionality. You can view keyboard shortcuts in three ways: (1) type ‘/keys’ in the command bar, (2) press Ctrl+. on Windows or Command+. on Mac or (3) visit your Settings drop down menu and click ‘keyboard shortcuts.’ View and edit Visio files within Teams You can now view, edit, and collaborate on your Visio diagrams directly inside Microsoft Teams! Simply upload a Visio diagram to a channel’s conversation tab to share with your team. You and your colleagues can then alter the diagram from directly inside Teams and engage in conversations within the file to encourage input from all stakeholders.
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Office 365 app launcher now available in Teams web client We’ve made it easier for you to switch between some of the Office 365 core apps. Now in the Teams web client, you can expand the Office 365 app launcher (aka, “the waffle”) to use core apps such as Outlook, Word and OneDrive. Two things to note: (1) if an app has been disabled for a given user, the app will be hidden from the app launcher for them; (2) the app launcher will not show pinned applications or relevant files. Monthly Spotlight - New Apps in Teams: Jell, RSpace, Zoho Projects and more! We are constantly adding new apps to the Teams experience to make it an even more powerful hub for teamwork that allows you to access all services you need in one place. Jell enables users to customize questions, reminders and recurring schedules as needed. Jell for Microsoft Teams comes with a 14-day free trial and has multiple plans to meet your organization’s needs. RSpace provides a notebook to researchers in biology, chemistry and other related fields to record experiments, share research data and communicate efficiently within the lab. Zoho Projects gives users the power of project management right at their fingertips. Manage and plan your projects, assign work, manage resources and collaborate better with your team. Other new additions to the Teams store include: AttendanceBot, Bitbucket, CrewHu, Evernote, Jira Bot, Karmabot, LawBot, Lifeliqe, Ruum by SAP, SignEasy and Woobot. Working with files and your Teams bot (Preview) At Build 2018, we announced that bots will soon be able to send and receive files and this feature is now here. If you have a Teams app that works with files, it’s time to switch to Public Developer Preview and check it out. Work with Confidence: New features for IT Admins Teams now supports eDiscovery for callings and meetings eDiscovery for callings and meetings will enable complians admins, who are used to performing eDiscovery searches for Teams messages, the ability to search and discover summary records for every Teams meeting or call in their tenant. Teams supports eDiscovery for users in an exchange hybrid environment Teams now supports eDiscovery, Compliance Content Search, Review and Export for users in organizations that are in an exchange hybrid setup. FYI, this feature is not publicly available but supported for customers on request through Microsoft support. Hide teams from Outlook Based on customer feedback, new Office 365 Groups generated as a result of creating a team in Microsoft Teams will no longer show in Outlook by default. Since these groups are predominantly used in Teams, this change will reduce clutter by removing the entries from the Global Address Book. These groups will also be hidden from the Outlook left hand navigation and will not resolve in the ‘To:’ line when authoring email. Groups created through Outlook, and then later enabled for Teams, will continue to show in both Outlook and Teams. If you want to create a team in Teams and want to show the associated group in Outlook, then you can run the Set-UnifiedGroup Exchange Online PowerShell cmdlet to update the -HiddenFromExchangeClientsEnabled parameter (this will enable the group for the Outlook experience). Archive your team for posterity Need to put a team into storage? If you've got an inactive team, but you want to keep it for reference or reactivate it in the future, try the new archive and restore feature. The conversations and files in a team become read-only once you archive it. You’ll still be able to search through the team—you can even mark the team as a favorite. FYI, only team owners can archive and restore teams. New features available for mobile Improved message sending reliability in flaky networks You can always view your messages on Teams, even if you’re offline in a subway, tunnel or a flight. We have now improved our message sending reliability so that you can confidently send messages even when you are offline, or in a flaky network, for example in elevators, and Teams will make sure your message gets sent as soon as your phone regains network connectivity. Network & battery optimization in calls and meetings There are a few intelligent features for network and battery optimization that help improve your overall calling and meeting experiences with the Teams mobile client. Bandwidth Optimization –  If you're participating in a meeting and happen to cross a poor internet network, the Teams app gives you the option to (1) ‘Call me back’ at a number you’ve set or (2) re-join via a phone call.   Additionally, Teams will prompt with you with the option to switch from video to audio - giving you continued, high performance audio quality Battery Optimization – Teams proactively monitors your battery life and gives you options to reduce the consumption of your battery.  During a meeting Teams will prompt you to switch from video to audio mode and also provides you the option of turning off all incoming video from others. Experience Teams across devices Teams for Surface Hub Preview now available You can now use Microsoft Teams for Surface Hub (Preview). Microsoft Teams for Surface Hub has full Teams calling and meeting capabilities, including one-touch join and up to four incoming video streams—all with side-by-side compatibility with Skype for Business. FYI, to access Teams for Surface Hub (Preview), your device must be enrolled in the Windows Insider Program. Still using Teams on the web? Get the app! Never miss a notification. From our Teams web client, you can now download the Teams app for your device. Check out the lower left-hand corner of the Teams web client for the ‘Get app’ button. Teamwork devices make a premiere at InfoComm With Teams, we’re bringing intelligent communications to a range of devices to meet your needs—whether you’re in your office or on the go. Some of our latest offerings include: Teams-enabled desk phones slated for later this year.  Desk phones from AudioCodes and Yealink will offer rich features to enhance the Teams experience. Skype Room Systems to support Teams meetings by the end of June, across all our partners: Logitech, Crestron, Polycom, Lenovo, and HP. Polycom and Yealink will bring native Teams-enabled conference phones to market later this year. Remote Assist with Microsoft Teams and Hololens Remote Assist is a mixed-reality experience that lets you do two-way calling between the Teams desktop app and a Hololens. This works from the Teams desktop app on Windows 10, once you have the Remote Assist app installed. When using Remote Assist in Teams, you'll be able to see the Hololens user's point of view. And, you'll be able to make annotations in their world--place arrows, draw lines, and share images--right from Teams. Read the full article
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dbpmsnews · 7 years ago
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What’s new in Microsoft Teams – July round up
Communicate more seamlessly   Available today: Direct Routing in Teams On June 28th, we announced that Phone System Direct Routing is now generally available. Direct Routing allows customers to choose their telecom provider to enable their users to make and receive calls in Team...
"What’s new in Microsoft Teams – July round up" by Keara James originally published July 3rd 2018 in Microsoft Teams Blog articles
Communicate more seamlessly
  Available today: Direct Routing in Teams
On June 28th, we announced that Phone System Direct Routing is now generally available. Direct Routing allows customers to choose their telecom provider to enable their users to make and receive calls in Teams. If your country is supported by Teams and Phone System, you can start planning and deploying Direct Routing in your organization. Direct Routing and Calling Plans are now your 2 choices for dial tone in Microsoft Teams. Read the full announcement here.
  Collaborate more effectively
  Teams is coming to the US Government Community Cloud (GCC)
Teams in GCC has been built to meet the enhanced security and compliance requirements of our GCC customers allowing them to transform communication and collaboration. Roll out for the US Government Cloud Community (GCC) will begin on July 17th and will be available for all eligible customers by the end of August 2018. Read the full announcement here.
  Updated keyboard shortcuts
Do you love keyboard shortcuts? If so, we’ve updated our shortcuts to include new functionality. You can view keyboard shortcuts in three ways: (1) type ‘/keys’ in the command bar, (2) press Ctrl+. on Windows or Command+. on Mac or (3) visit your Settings drop down menu and click ‘keyboard shortcuts.’
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  Access our updated keyboard shortcuts
  View and edit Visio files within Teams
You can now view, edit, and collaborate on your Visio diagrams directly inside Microsoft Teams! Simply upload a Visio diagram to a channel’s conversation tab to share with your team. You and your colleagues can then alter the diagram from directly inside Teams and engage in conversations within the file to encourage input from all stakeholders. Learn more.
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Now, you can easily upload a Visio file directly into a channel and view, edit and collaborate instantly
Office 365 app launcher now available in Teams web client
We’ve made it easier for you to switch between some of the Office 365 core apps. Now in the Teams web client, you can expand the Office 365 app launcher (aka, “the waffle”) to use core apps such as Outlook, Word and OneDrive. Two things to note: (1) if an app has been disabled for a given user, the app will be hidden from the app launcher for them; (2) the app launcher will not show pinned applications or relevant files.
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  From the Teams web client, you can now get easy access to some of our core Office 365 apps
Customize and extend your workspace
  Monthly Spotlight - New Apps in Teams: Jell, RSpace, Zoho Projects and more!
We are constantly adding new apps to the Teams experience to make it an even more powerful hub for teamwork that allows you to access all services you need in one place.
Jell enables users to customize questions, reminders and recurring schedules as needed. Jell for Microsoft Teams comes with a 14-day free trial and has multiple plans to meet your organization’s needs. Learn more here.
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    RSpace provides a notebook to researchers in biology, chemistry and other related fields to record experiments, share research data and communicate efficiently within the lab. Learn more here.
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    Zoho Projects gives users the power of project management right at their fingertips. Manage and plan your projects, assign work, manage resources and collaborate better with your team. Learn more here.
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Other new additions to the Teams store include: AttendanceBot, Bitbucket, CrewHu, Evernote, Jira Bot, Karmabot, LawBot, Lifeliqe, Ruum by SAP, SignEasy and Woobot. Also check out this feature video on Survey Monkey in Teams.
Please visit AppSource for details on Teams third party integrations.
  Working with files and your Teams bot (Preview)
At Build 2018, we announced that bots will soon be able to send and receive files and this feature is now here. If you have a Teams app that works with files, it’s time to switch to Public Developer Preview and check it out. Read the full announcement here.
  Work with Confidence: New features for IT Admins
  Teams now supports eDiscovery for callings and meetings As of today, eDiscovery for callings and meetings will enable complians admins, who are used to performing eDiscovery searches for Teams messages, the ability to search and discover summary records for every Teams meeting or call in their tenant. Read the full announcement here.
   Teams supports eDiscovery for users in an exchange hybrid environment Teams now supports eDiscovery, Compliance Content Search, Review and Export for users in organizations that are in an exchange hybrid setup. FYI, this feature is not publicly available but supported for customers on request through Microsoft support. Read the full announcement here.
  Hide teams from Outlook
Based on customer feedback, new Office 365 Groups generated as a result of creating a team in Microsoft Teams will no longer show in Outlook by default. Since these groups are predominantly used in Teams, this change will reduce clutter by removing the entries from the Global Address Book. These groups will also be hidden from the Outlook left hand navigation and will not resolve in the ‘To:’ line when authoring email. Groups created through Outlook, and then later enabled for Teams, will continue to show in both Outlook and Teams. If you want to create a team in Teams and want to show the associated group in Outlook, then you can run the Set-UnifiedGroup Exchange Online PowerShell cmdlet to update the -HiddenFromExchangeClientsEnabled parameter (this will enable the group for the Outlook experience). Learn more about this process here.
  Archive your team for posterity
Need to put a team into storage? If you've got an inactive team, but you want to keep it for reference or reactivate it in the future, try the new archive and restore feature. The conversations and files in a team become read-only once you archive it. You’ll still be able to search through the team—you can even mark the team as a favorite. FYI, only team owners can archive and restore teams. Learn more here.
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As a team owner, you can archive an inactive team and reactivate it in the future
New features available for mobile
Improved message sending reliability in flaky networks
You can always view your messages on Teams, even if you’re offline in a subway, tunnel or a flight. We have now improved our message sending reliability so that you can confidently send messages even when you are offline, or in a flaky network, for example in elevators, and Teams will make sure your message gets sent as soon as your phone regains network connectivity.
  Network & battery optimization in calls and meetings
There are a few intelligent features for network and battery optimization that help improve your overall calling and meeting experiences with the Teams mobile client. 
Bandwidth Optimization – When you happen to cross a poor internet network while in a meeting, the Teams app gives you the option to ‘Call me back’ at a number you’ve set or re-join via a phone call.   Additionally, Teams will prompt with you with the option to switch from video to audio - giving you continued good audio quality
Battery Optimization – Teams proactively monitors your battery life and gives you options to reduce the consumption of your battery.  During a meeting Teams will prompt you to switch from video to audio mode and also provides you the option of turning off all incoming video from others.  
Try out these features on the mobile app by downloading Microsoft Teams mobile app in the iTunes App Store and Google Play store 
  Experience Teams across devices
  Teams for Surface Hub Preview now available
You can now use Microsoft Teams for Surface Hub (Preview). Microsoft Teams for Surface Hub has full Teams calling and meeting capabilities, including one-touch join and up to four incoming video streams—all with side-by-side compatibility with Skype for Business. FYI, to access Teams for Surface Hub (Preview), your device must be enrolled in the Windows Insider Program. Learn more here.
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  Get Teams for Surface Hub (Preview) and witness the value of Teams for meetings and calling
Still using Teams on the web? Get the app!
  Never miss a notification. From our Teams web client, you can now download the Teams app for your device. Check out the lower left-hand corner of the Teams web client for the ‘Get app’ button.
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  Download the Teams app for your device from the Teams web client
  Teamwork devices make a premiere at InfoComm
  With Teams, we’re bringing intelligent communications to a range of devices to meet your needs—whether you’re in your office or on the go. Some of our latest offerings include:
Teams-enabled desk phones slated for later this year.  Desk phones from AudioCodes and Yealink will offer rich features to enhance the Teams experience. 
Skype Room Systems to support Teams meetings by the end of June, across all our partners: Logitech, Crestron, Polycom, Lenovo, and HP.
Polycom and Yealink will bring native Teams-enabled conference phones to market later this year.
Visit the full announcement here to learn more.
  Remote Assist with Microsoft Teams and Hololens
  We announced in May that Remote Assist is available as a limited-time free preview starting May 22. Remote Assist is a mixed-reality experience that lets you do two-way calling between the Teams desktop app and a Hololens. This works from the Teams desktop app on Windows 10, once you have the Remote Assist app installed. When using Remote Assist in Teams, you'll be able to see the Hololens user's point of view. And, you'll be able to make annotations in their world--place arrows, draw lines, and share images--right from Teams. Read more and download a free preview of Remote Assist here. Additionally, check out the latest Teams on Air episode to learn more about the use case scenarios and watch a live product demo.
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    Learn how customers are using Teams
Finance department complete quarterly business reviews faster with Teams
A globally dispersed financial team at Schneider Electric, based in Rueil-Malmaison, France, struggled to collaborate on quarterly business reviews. Team members were unable to coauthor documents and spent unproductive time searching for the latest versions of source files for financial reports. Now, they use Microsoft Teams to discuss, store, and find current files, and update them in real time. Check out the full story here.
  University professor sees 900% increase in student engagement by using Teams
The University of New South Wales is a leading research and teaching institution in Sydney, Australia. Engineering faculty member Dr. David Kellermann sought out technology that would increase student engagement and decided to start using Teams with his students. Within a short time, teaching assistants and students have raved about the product because it has fostered peer-to-peer coaching, deeper collaboration and an inclusive learning environment. View their story here to learn more.
Students guide their own learning with Teams
Fresno Unified School District uses Microsoft technology to implement a Personalized Learning Initiative (PLI), helping students guide their own learning and reach their full potential. With tools like Microsoft Office 365, Microsoft Teams, Skype in the Classroom, and 1:1 Windows devices in classrooms, the district encourages collaboration and helps teachers and students find their own voice. View their story here to learn more.
Let us know what you think!
Try the new features and provide feedback using the feedback link in the lower left corner of Microsoft Teams. If you have suggestions on how to make Teams better, please submit your idea via User Voice or vote for existing ideas to help us prioritize the requests. We read every piece of feedback that we receive to make sure that Microsoft Teams meets your needs.
  —Keara James, product marketing manager Microsoft Teams
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Data Center Racks & Cabinets
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I say 'again' due to the fact we had been there a month ago for Easter, and two weeks ago for his mom's viewings and funeral. But we went back again for two critical factors. Please check out our speak to us section for opening occasions or if you call for consumer service help. The Nfina Technologies 300 Series rack server is developed to provide the greatest mixture of efficiency, reliability, and value in the business. This energy effective custom server is an superb decision for any organization searching for higher performance at a low expense. Our rack-mount 1U servers raise the bar for price and functionality requirements. With numerous possibilities for CPU's, Network, RAID, storage, memory, and Operating Systems, Nfina storage servers are a excellent selection for energy efficient virtualized computing applications. Our wide portfolio of severs incorporate Racks, Tower and Blade that addresses the pressing needs of today's emerging businesses. 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telecomupdate · 8 years ago
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SK Telecom to Participate in Mobile World Congress 2017
- At its booth located in Hall 3, the company will display '5G Connected Car,' a vehicle with 5G connectivity and services; AI platform NUGU and NUGU-powered devices; technologies and services for IoT-dedicated networks; and immersive media based on virtual reality technologies
- SK Telecom's travelling ICT museum T.um Mobile will be opened as part of the GSMA's Youth Mobile Festival (YoMo) to provide Spanish children with the chance to experience cutting-edge technologies.
SEOUL, South Korea, Feb. 23, 2017 /PRNewswire/ -- SK Telecom (NYSE:SKM) today announced that it will participate in the 2017 GSMA Mobile World Congress to be held from February 27 to March 2, at Fira Gran Via, Barcelona, Spain. The company has set this year's theme as "Connect Everything" and will be showcasing a wide variety of innovative technologies and services that will transform people's lives in the future.
At its booth located in Hall 3 (3H10), SK Telecom will display '5G Connected Car,' a vehicle with 5G connectivity and services; artificial intelligence (AI) platform NUGU and NUGU-powered devices; technologies and services for IoT-dedicated networks; and immersive media based on virtual reality technologies
5G Connected Car
SK Telecom will display 'T5,' which is the world's first 5G connected car the company has successfully demonstrated in Korea in November 2016. Connected car, realized through a combined set of key 5G technologies, dramatically enhances driving safety and provides immersive in-vehicle entertainment services via the 5G network that supports ultra-high speed and ultra-low latency transmission of massive data. In November 2016, SK Telecom has built the world's largest 5G testbed at BMW driving center located in Yeongjong Island and demonstrated interworking between the end-to-end 5G system and the 5G Connected Car.
Moreover, on February 6, 2017, SK Telecom has achieved 3.6Gbps transmission speed at 28GHz band for a connected vehicle moving at 170 kilometers per hour. The 3.6Gbps of data rate enhances the stability of connected car services by improving image recognition and V2X (Vehicle to Everything Communication) technologies. That is, a vehicle can communicate, in real time, with other vehicles, traffic lights and surveillance cameras to understand and respond to unexpected situations and obstacles in a much shorter time.
Besides the 5G Connected Car, SK Telecom will also showcase federated network slicing, a technology the company has successfully demonstrated jointly with Deutsche Telekom and Ericsson, for the first time in the world, on February 14, 2017. In 5G, network slicing will allow the operator to configure an end-to-end network that provides the desired overall functionality and service parameters. Federated network slicing extends this concept to a visited network, meaning that customers will be able to enjoy the same quality service while travelling to a different country. At SK Telecom's booth, visitors will be able to witness how federated network slices can be created, managed, and terminated in the form of NS-as-a-Service (Network Slice as a Service). The created slices can be used in various applications, including V2X and connected cars. 
Meanwhile, SK Telecom will also participate in the 5G Automotive Association (5GAA) forum - to be held in Barcelona from February 21 to 23 - to engage in discussions on 5G-based autonomous driving services and platform.
Furthermore, Park Jin-hyo, Senior Vice President and Head of Network Technology R&D Center of SK Telecom, will take part in the MWC Conference titled "5G Beyond the Hype: Value and Building Blocks." Park will share SK Telecom's vision and roadmap for 5G commercialization and talk about differentiated values 5G is expected to bring to customers. He will also discuss 5G cooperation with CTOs of global ICT companies including Nokia and Ericsson.
Artificial Intelligence & Smart Home
At MWC 2017, SK Telecom will showcase NUGU, a voice-activated AI platform that understands and processes the Korean language, as well as intelligent devices powered by NUGU. The company will also demonstrate interworking between NUGU speaker and Aibril, a Watson-based AI service.
In September 2016, SK Telecom has launched an intelligent personal assistant speaker based on NUGU. Since then, the company has been constantly upgrading the platform, while carrying out studies on the generation AI devices powered by NUGU.
Visitors will be able to gain a first-hand experience of the NUGU speaker, including its 'smart IoT hub' feature that enables voice control of diverse smart home* devices such as IPTV, air purifier and gas valve.
*Since launching its first smart home compatible device in May 2015, SK Telecom has so far launched over 70 different smart home products under partnerships with 60 companies throughout the globe. As the leader of the smart home market in Korea, the company is also working closely with construction companies to develop its presence in the enterprise market.  
The company will showcase a desktop type AI device by adding image recognition and hand posture recognition technologies to voice recognition engine/technology. Unlike other AI devices, it has a head embedded with a camera and a screen, and can be easily controlled via hand/finger postures. Going forward, the device will be able to generate rich information and emotional expressions by utilizing head movements and screen graphics.
Through the application of its own intelligent image recognition solution, SK Telecom plans to build a personalization system based on facial recognition. Once built, the system will offer a tailored service for each and every member of a family.
SK Telecom will also display Toy Bot, a robot for kids. Applied with the Web Real-Time Communication (WebRTC) solution, Toy Bot offers a calling feature.
Moreover, under cooperation with SK C&C, the information technology arm of the SK Group, SK Telecom will also demonstrate interworking between NUGU speaker and SK C&C's Aibril, a Watson-based AI service, to enable the speaker to recognize English as well. Building on this, SK Telecom will continue to cooperate with SK C&C in the area of artificial intelligence to further strengthen its competitiveness.
Going forward, SK Telecom will not only expand its NUGU-compatible smart home product line-up, but will also develop and offer an intelligent smart home service that automatically suggests/implements personalized service for each individual. This will be made possible through the application of machine learning technology, which conducts comprehensive analysis of a wide range of information including device use history, lifestyle pattern and indoor/outdoor environment.
"While making aggressive efforts to develop innovative AI technologies, SK Telecom will continue to make efforts to expand the AI ecosystem by joining hands with diverse companies across the world," said Park Myung-soon, Senior Vice President and Head of Future Technology R&D Center of SK Telecom.
Meanwhile, on February 27, 2017, SK Telecom's CTO Alex Jinsung Choi will participate in the MWC's AI-related conference titled "Artificial Intelligence – Chatbots and Virtual Assistants" to discuss the future of the AI industry with CTOs of global AI firms including Google and IBM. Choi will give a presentation on SK Telecom's AI platform 'NUGU'.
IoT
In June 2016, SK Telecom completed the nationwide deployment of LoRa network in Korea. Since then, the company has been focusing on providing IoT platforms while presenting various real-life applications of IoT technology based on its nationwide LoRa network.
At MWC 2017, SK Telecom will showcase LoRa gateway and module, and demonstrate various adaptable IoT services centered on metering, tracking and monitoring.
proposing standards for LoRa roaming interworking
SK Telecom is also playing an active role in the establishment of international standards for LoRa roaming. At MWC 2017, the company will demonstrate a location-tracking service enabled via LoRa roaming between Korea and Spain using candidate technologies for standardization currently being discussed within the LoRa Alliance.
In addition, ThingPlug, an integrated IoT platform based on OneM2M standard will also be on the show. ThingPlug allows people to easily develop IoT services and apply them to their real lives. The strength of ThingPlug lies in its ability to establish connections with any device and application based on global IoT standards.
Media Platform
SK Telecom will unveil its 360-degree live broadcast platform named '360 Adaptive VR Live Streaming Platform (or 360 VR Live)' at the MWC.
360 VR Live is an innovative end-to-end broadcast system that enables users to produce and livestream ultra-high-definition (UHD) 360-degree virtual reality (VR) video with low latency using a 360-degree camera. The platform produces UHD VR content through its differentiated stitching technology. When it comes to creating 360-degree visuals, it is important to seamlessly stitch multiple videos or images taken by the 360 camera. Based on multi-band blending algorithm, the platform stitches images in multi layers to produce a seamless 360 VR content without any distortion. In terms of frame rate, it supports 60 frames per second (FPS), which is translated into two times higher image quality than that of its competitors.
Moreover, 360 Live VR has significantly reduced the bandwidth required for transmitting 360 video data. Generally, live streaming of 360 VR video requires up to six times greater bandwidth than traditional broadcasting. However with the platform, the size of the 360 VR video file is reduced by 35 percent, while not compromising the image quality thanks to dynamic tiling.
In addition, applied with 'T Live Streaming,' an innovative real-time streaming technology developed by SK Telecom, 360 VR Live creates a better environment for live broadcasting of 360-degree VR video by dramatically reducing latency from over 20 seconds to less than five seconds.
T.um Mobile
SK Telecom brings T.um Mobile, a travelling ICT museum, to Barcelona to provide Spanish children with the chance to experience cutting-edge technologies.
T.um Mobile will be opened as part of the Youth Mobile Festival (YoMo) Barcelona at Fira Montjuic, from February 27 to March 2, 2017. The GSMA and Mobile World Capital Barcelona launched YoMo as part of Mobile World Congress to inspire young people to pursue education and careers in science, technology, engineering, art/design, and math (STEAM) disciplines.
T.um Mobile will offer smart robot-based coding classes at different levels of difficulty. Moreover, it will feature three different ICT experience zones designed to enable children to easily understand technologies that will become mainstream in the upcoming era of 5G such as virtual reality, augmented reality and holograms.
About SK Telecom
Established in 1984, SK Telecom is the largest mobile operator in Korea by both revenue and number of subscribers. As of December 2016, the company holds around 50 percent of the market, with 29.60 million mobile subscribers including 21.1 million LTE subscribers. It has reached KRW 17.092 trillion in revenue in 2016.
SK Telecom has led the advancement of mobile technologies ranging from 2G to 4G, and is currently setting important milestones in its journey to 5G. The company is not only leading innovation in the field of mobile network, but also providing IoT, media, home and platform services.
SK Telecom is determined to play a significant role in the Fourth Industrial Revolution by achieving innovations and promoting shared growth with other players in the industry.
For more information, please visit www.sktelecom.com/en or contact [email protected].
Read this news on PR Newswire Asia website: SK Telecom to Participate in Mobile World Congress 2017
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