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Elevate Your Brand with High-Quality Coloured Vinyl Signage
Nowadays, most businesses need signage to stand out from the competition and attract customers and hence coloured vinyl is one of the best ways for doing so. The top signage provider provides the greatest overlaminate, directional signs, and a host of other goods to adorn your corporate complex or retail store. A store, structure, or automobile may appear incredibly amazing and exude happiness when they have high-quality signage. Signage that is friendly attracts customers, so spending money on quality signage is never a waste of money—rather, it is a prudent investment.
The leading firms provides excellent automotive colour change film for automobiles and overlaminate for retail stores, buildings, etc. if one is seeking for Metamark signage items online. These may be purchased from the top stores offering these products online and businesses may purchase printers and other equipment from the top suppliers of graphics and signage items to print posters, graphics, and signs for their customers or for company use.
Various Items Provided by Companies Dealing in Signage and Graphics Supplies
Printers: The majority of companies in the printing sector need high-quality graphic printers to achieve the greatest results when printing graphics, signs, and other materials. Photo printers, solvent printers, resin printers, UV printers, sublimation printers, technical printers, and so on are among the printers.
Equipment: A large number of pieces of equipment are needed to guarantee that the printing or graphic goods meet the necessary standards of quality. Vinyl cutters, trimmers (including desktop trimmers), heat presses, laminators, monitors, scanners, shredders, and other items are among the significant products in this area. The photos or printed graphics are trimmed to the proper size using trimmers. In this category, desktop trimmers are very common for precisely cutting printed pictures to the desired shape.
Inks: For printing firms, one should use high-quality inks since poor ink quality results in low-quality graphics and a negative customer impression. Prominent internet merchants provide a variety of inks from top manufacturers, including UV, solvent, and photographic inks.
Leading providers of signs and graphic materials also include printable media items, such as matte smooth papers, glossy papers, picture papers, and poster papers. For the greatest items, get in touch with the top supplier of signage supplies.
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Top 10 Decal Nhựa Chống Nước Bền Đẹp Nhất 2024
Decal nhựa chống nước đang ngày càng trở nên phổ biến trong nhiều lĩnh vực, từ trang trí nội thất đến quảng cáo ngoài trời. Với khả năng chống chịu thời tiết và độ bền cao, loại decal này đang được ưa chuộng bởi nhiều người tiêu dùng và doanh nghiệp. Trong bài viết này, chúng ta sẽ tìm hiểu về decal nhựa chống nước, ưu điểm của nó, và giới thiệu top 10 sản phẩm tốt nhất trên thị trường năm 2024.
Decal nhựa chống nước là gì?
Decal nhựa chống nước là loại decal được làm từ chất liệu nhựa PVC hoặc vinyl có khả năng chống thấm nước tốt. Bề mặt của decal được phủ một lớp chống UV giúp tăng độ bền màu và chống phai khi tiếp xúc với ánh nắng mặt trời. Đặc tính này giúp decal nhựa chống nước có thể sử dụng được ở cả trong nhà và ngoài trời mà không bị hư hỏng do tác động của thời tiết.
Decal nhựa chống nước thường được sử dụng để in ấn các hình ảnh, logo, thông điệp quảng cáo hoặc trang trí. Chúng có thể dễ dàng dán lên nhiều bề mặt khác nhau như kính, kim loại, gỗ, tường... và có độ bám dính cao, khó bong tróc.
Ưu điểm của decal nhựa chống nước
Decal nhựa chống nước có nhiều ưu điểm nổi bật so với các loại decal thông thường:
Khả năng chống nước: Đây là ưu điểm lớn nhất của decal nhựa chống nước. Chúng có thể chịu được mưa, độ ẩm cao mà không bị bong tróc hay phai màu.
Độ bền cao: Với lớp phủ chống UV, decal nhựa chống nước có thể duy trì màu sắc và hình ảnh sắc nét trong thời gian dài, kể cả khi sử dụng ngoài trời.
Đa dạng về mẫu mã và kích thước: Decal nhựa chống nước có thể in ấn với nhiều màu sắc, hình ảnh phức tạp và có thể cắt theo hình dạng tùy ý.
Dễ dàng lắp đặt và tháo gỡ: Hầu hết các loại decal nhựa chống nước đều có thể dán và tháo gỡ dễ dàng mà không để lại dấu vết trên bề mặt.
Khả năng tùy chỉnh cao: Người dùng có thể dễ dàng thiết kế và in ấn decal nhựa chống nước theo ý muốn, phù hợp với nhiều mục đích sử dụng khác nhau.
Top 10 decal nhựa chống nước bền đẹp nhất 2024
Decal nhựa chống nước 3M Scotchcal: Đây là sản phẩm cao cấp của thương hiệu 3M, nổi tiếng với độ bền và khả năng chống chịu thời tiết xuất sắc. Decal 3M Scotchcal có thể duy trì màu sắc và độ bám dính trong thời gian lên đến 7 năm khi sử dụng ngoài trời.
Avery Dennison MPI 2800: Sản phẩm này được biết đến với khả năng in ấn sắc nét và độ bền cao. Nó phù hợp cho cả ứng dụng trong nhà và ngoài trời, với thời gian sử dụng ngoài trời lên đến 5 năm.
Oracal 751C: Đây là loại decal nhựa chống nước cao cấp với độ bóng và màu sắc tuyệt vời. Nó có khả năng chống chịu hóa chất và dung môi tốt, phù hợp cho các ứng dụng đòi hỏi độ bền cao.
Ritrama RI-JET 75: Sản phẩm này nổi bật với khả năng bám dính mạnh mẽ trên nhiều bề mặt khác nhau. Nó có thể chịu được nhiệt độ từ -30°C đến +90°C, phù hợp cho các ứng dụng trong điều kiện khắc nghiệt.
MACtac IMAGin JT 5929P: Đây là loại decal nhựa chống nước chất lượng cao với khả năng in ấn sắc nét và độ bóng tuyệt vời. N�� có thể sử dụng được với các loại mực dung môi, eco-solvent và UV.
Arlon DPF 510GT: Sản phẩm này được thiết kế đặc biệt cho các ứng dụng đòi hỏi độ bền cao và khả năng chống chịu thời tiết tốt. Nó có thể duy trì độ bám dính và màu sắc trong thời gian lên đến 7 năm khi sử dụng ngoài trời.
LG Hausys LP1300: Đây là loại decal nhựa chống nước có độ trong suốt cao, phù hợp cho các ứng dụng cần độ trong như dán kính. Nó có khả năng chống UV tốt và duy trì độ trong suốt trong thời gian dài.
Hexis HX190WG2: Sản phẩm này nổi bật với khả năng co giãn tốt, phù hợp cho các bề mặt cong hoặc không đều. Nó có độ bám dính cao và khả năng chống chịu thời tiết xuất sắc.
KPMF K88011 Series: Đây là loại decal nhựa chống nước cao cấp với nhiều màu sắc đa dạng. Nó có khả năng chống trầy xước tốt và duy trì màu sắc sắc nét trong thời gian dài.
Metamark MD5: Sản phẩm này được biết đến với giá cả phải chăng nhưng vẫn đảm bảo chất lượng tốt. Nó phù hợp cho nhiều ứng dụng khác nhau và có khả năng chống nước, chống UV hiệu quả.
Cách chọn decal nhựa chống nước phù hợp
Khi lựa chọn decal nhựa chống nước, bạn cần cân nhắc một số yếu tố sau:
Mục đích sử dụng: Xác định rõ bạn cần sử dụng decal cho mục đích gì (quảng cáo, trang trí, dán xe...) và trong môi trường nào (trong nhà hay ngoài trời).
Độ bền: Chọn loại decal có độ bền phù hợp với thời gian sử dụng dự kiến của bạn.
Khả năng chống chịu thời tiết: Nếu sử dụng ngoài trời, hãy chọn loại decal có khả năng chống UV và chịu nhiệt tốt.
Chất lượng in ấn: Lựa chọn decal có khả năng in ấn sắc nét, màu sắc trung thực.
Khả năng bám dính: Chọn loại decal có độ bám dính phù hợp với bề mặt bạn muốn dán.
Giá cả: Cân nhắc ngân sách của bạn và chọn sản phẩm có giá trị tốt nhất trong tầm giá.
Kết luận
Decal nhựa chống nước là một sản phẩm đa năng và hữu ích trong nhiều lĩnh vực. Với khả năng chống chịu thời tiết tốt và độ bền cao, chúng đang ngày càng được ưa chuộng trên thị trường. Top 10 sản phẩm decal nhựa chống nước được giới thiệu trong bài viết này đều là những lựa chọn tốt, phù hợp với nhiều nhu cầu sử dụng khác nhau. Khi lựa chọn decal nhựa chống nước, hãy cân nhắc kỹ các yếu tố như mục đích sử dụng, độ bền, chất lượng in ấn và giá cả để tìm ra sản phẩm phù hợp nhất với nhu cầu của bạn. Với sự phát triển không ngừng của công nghệ, chúng ta có thể kỳ vọng vào những sản phẩm decal nhựa chống nước còn ấn tượng hơn nữa trong tương lai.
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Sandberg was once considered so critical to Facebook’s success that her exit was seen as potential risk to investors’ moneySandberg to leave board of Facebook parent MetaMark Zuckerberg hired Sheryl Sandberg as Facebook’s chief operating officer in 2008 as...
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#metamark #sticker application by #pointtopointuae #signboardinAbudhabi #vehiclebrandinginabudhabi #pointtopointuae #madeinuae #dubai #signlanguage#signboard #abudhabievents #abudhabi #abudhabil #yas #yasisland for more info call us or send us messages +971553919928 +971 2 621 3369 www.pointtopoint.ae [email protected] [email protected] (at Point to Point Advertising Designs) https://www.instagram.com/p/CMyTagdFXId/?igshid=riva2qw90hhf
#metamark#sticker#pointtopointuae#signboardinabudhabi#vehiclebrandinginabudhabi#madeinuae#dubai#signlanguage#signboard#abudhabievents#abudhabi#abudhabil#yas#yasisland
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.COM.COM.COM.COM.COM.COM.COM.COM.COM.COM.COM.COM #vinylgraphics #vinyl #ccv #metamark https://www.instagram.com/p/BxTSWoKJUz4/?utm_source=ig_tumblr_share&igshid=xn2xxkkc5joe
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Caddy done and dusted for Carpets Select⠀ ⠀ #vanwrap #fullwrap #metamark #dorset https://www.instagram.com/p/Bs48wqbAUXv/?utm_source=ig_tumblr_share&igshid=1qzyotlnwilkn
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let my shoes lead me forward..... . . @mindsett No. Matter. What.™ . @dogsballssignage #stickout . . You could find the car but not shop..., let me guide you . T:#drone#dronestagram#drones#dronephotography#drones#videography#video#photography#flying#advertisement#ad#advertising#dogsballs#dogsballssignage#mindsett#mindsetttattoo#tattoostudio#studio#metamark#metawrap#film#filmphotography#business#finder#findii#entrepreneur#australia#nomatterwhat all about the ((( @mindsett ))) No. Matter. What.™ #printed by the ((( @dogsballssignage ))) #stickout brAh!!! 🤘🏽☠️ ps. real version is on my 'Dogs Balls Signage' youtube...., had to speed up on instagram (at Dog's Balls Signage)
#metawrap#printed#dronestagram#videography#metamark#mindsetttattoo#dogsballssignage#video#film#dronephotography#entrepreneur#tattoostudio#findii#dogsballs#photography#drone#advertisement#advertising#stickout#flying#mindsett#nomatterwhat#australia#ad#finder#drones#filmphotography#business#studio
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Media Expo 2022 opens at Bombay Exhibition Centre
The 2022 edition of Media Expo Mumbai opened on 12 May at Bombay Exhibition Ground in Goregaon. The trade fair returned to the Indian financial capital after a gap of two years. Organized by Messe Frankfurt India, the trade fair was inaugurated by the renowned creative leader and ad guru, KV Sridhar.
Other dignitaries present during the inauguration were Rohit Chopra, chief operating officer, Times Innovative Media Ltd, Nilesh Taunk, general manager at Airport Assets, Khushi Ambient Media Solutions Balasaheb Ambekar, president of Maharashtra Mundran Parishad (MMP), Rajjat Kharbanda, research director, 6W Research and Winston Pereira, general manager, Messe Frankfurt Trade Fairs India Pvt Ltd.
There are more than 100 exhibitors on the show floors. Some of the brands showcasing their latest technologies and solutions are Colorjet India, Cosign India, CubeLED, D-Kit Media, Epson India, Gildo Profilati SRH, HP India Sales, Mehta Cad Cam, Metamark UK Limited, Mysign, Newtech Video Systems, Orafol India, Unique Ads Media among others.
The trade fair is backed by the support of top industry associations such as the Federation of Airport Media Owners (FAMO), MMP, Delhi Printers Association (DPA), and The Bombay Master Printers Association (BMPA) and Mumbai Mudrak Sangh (MMS).
Exhibitors expect a strong show
Since the event is taking place in Mumbai after a gap of two years, there is palpable excitement among the exhibitors. Indian Printers and Publishers talked to a few exhibitors who said that they expect a large number of visitors at the expo during the three days. Exhibitors said that the indoor and outdoor advertising and signage industry is expected to see a good growth going forward as the economy returns to normalcy. “The first-day footfall is very good. And if the footfall on the first day is any indication, I expect the expo to be a strong one,” the official said.
Media Expo Mumbai 2022 will run from 12 to 14 May.
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Discover the Products and Services of a Leading Signage Company
Signage is nowadays basic for most businesses to stand out from the crowd and get the attention of clients. The leading signage company offers the best products to decorate the retail shop or business complex with directional signage, overlaminate, and numerous other products. With good quality signage a shop, building, or car looks really cool and gives off a happy vibe. Customers love to visit shops and enterprises with welcoming signage and hence investing in good signage is never a waste of money but rather a wise investment.
If one is looking for Metamark signage products online then one can buy them from the leading stores selling these products online and the company offers great automotive colour change film for cars, overlaminate for retail shops, buildings, etc. The leading companies selling graphics and signage products allow businesses to buy printers and equipment so that they can print posters, graphics, and signage for their clients or business purposes.
Some Products Offered by Signage & Graphics Supplies Companies
Printers: Quality graphic printers are required for getting best-in-class printing of graphics, signage, etc and most businesses in the printing industry require these for getting the best output. Some of the printers are photographic printers, solvent printers, resin printers, UV printers, sublimation printers, technical printers, technical printers, etc.
Equipment: Many pieces of equipment are required for ensuring that the printing or graphics products are of the required quality. Some of the important products in this category include vinyl cutters, trimmers including desktop trimmers, heat presses, laminators, monitors, scanners, shredders, etc. Trimmers are used to cut the images or printed graphics to the right size. Desktop trimmers are quite popular in this category for finely cutting printed graphics as per shape.
Inks: One should use quality inks for their printing businesses since without quality inks the graphics would be of bad quality and the impression on clients would be bad. Leading online retailers offer different types of inks like photographic inks, solvent inks, UV inks, etc from the leading brands.
The leading companies offering graphics and signage supplies also offer printable media products like photo papers, poster papers, gloss papers, matte smooth papers, etc. Contact the leading company offering signage supplies and get the best products.
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Mark Zuckerberg confirms that Meta will start testing NFTs on Instagram this week. – Latest News
Mark Zuckerberg confirms that Meta will start testing NFTs on Instagram this week. – Latest News
In a Facebook post, the CEO of MetaMark Zuckerberg, announced the launch of the non-fungible token support on Instagram in 2022. He also pointed out that the support NFT will be rolled out to Facebook in the future. Test support NFT on the Instagram social network The CEO of Meta also shared a video confirming that the company is about to start testing support for digital collectibles in its app.…
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El consejo de Mark Zuckerberg para estudiantes universitarios: aplicarlo para contratar personas en Facebook
El consejo de Mark Zuckerberg para estudiantes universitarios: aplicarlo para contratar personas en Facebook
el fundador de Facebook y actual director general de MetaMark Zuckerbergha brindado una serie de recomendaciones para todos los estudiantes universitarios que deseen tener “una vida de la que puedan estar orgullosos”. Zuckerberg habló con el podcaster del MIT e informático Lex Fridman. Al final de la entrevista de casi dos horas, se le pidió su consejo sobre cómo los jóvenes pueden vivir una vida…
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What Is the Metaverse?
Originally published by Christian Jensen here.
I take it you’ve heard about this “metaverse” thing recently. Perhaps you saw Facebook’s rebranding to Meta and the speech about being a “metaverse company” that came along with it. And Meta is certainly not the only company with this mission.
By now, it’s probably safe to assume that the metaverse will play a large role in our future. It’s gonna impact our lives as consumers, as employees, as designers and developers, as investors, and simply as human beings in various ways.
But what exactly is the metaverse?
It’s unfortunate and exciting at the same time that “the metaverse” isn’t easily explained in a short paragraph. It’s similar to having to explain the Internet. Actually, it might be like explaining the Internet back in the 1980s when we had just seen its first iterations and some of the necessary building blocks. It was enough for people to imagine the future but not enough for anyone to truly know.
Thus, the term ‘metaverse’ is ambiguous, broad, and still being defined and used differently by different people.
However, from all the time I spend in the world of innovation, technology, product design, crypto, and NFTs, I’ve gotten a pretty good grasp of the consensus understanding of the term.
So, have you read Snow Crash?
Neal Stephenson is widely credited for inventing the term ‘metaverse’. It was first used in his 1992 novel a story in which people enter a 3D virtual reality space by putting on what seems a lot like the VR headsets we know today. Think Oculus Quest or HoloLens.
In Snow Crash, the metaverse appears to its users as an urban environment where everything takes place along one large road, aka The Street. People go to the metaverse to hang out, socialize, basically live their lives. And they’re so immersed in this virtual world that they forget their real-world surroundings. To some, it’s full-on escapism from their sad, boring, mediocre lives.
Snow Crash is a great read whether you view it as research or entertainment. If you prefer a good movie over a 500-page book, Ready Player One, Minority Report, Avatar, and the Iron Man movies are common mentions in relation to the metaverse.
What are the experts saying?
With that high-level introduction to Neal Stephenson’s depiction of the metaverse, let’s see what other important actors in the space have to say. Does the Snow Crash version of the metaverse align with what the big tech CEOs, developers, and thought leaders have in mind?
I will only highlight a few of the most relevant and interesting depictions of the metaverse here. When combined, they also serve as a good representation of the industry’s perspective overall.
Mark Zuckerberg and Meta
Mark Zuckerberg has been serious about the metaverse for a while. He said recently that Facebook will be known as a “metaverse company” in 5 years, rather than a “social media company”. And in case anyone still doubted his ambitions, he just rebranded Facebook to Meta. Talk about making a statement!
He’s given plenty of insights into his vision for the future of human connections, how we interact with each other, and how we live our lives more broadly. He naturally sees his company and its products as key ingredients in this future.
In July 2021, Mark Zuckerberg gave a talk on the topic to his employees. Afterward, he went on Vergecast to further discuss his plans. In this interview, he said the following:
“The metaverse is a vision that spans many companies — the whole industry. You can think about it as the successor to the mobile internet. And it’s certainly not something that any one company is going to build, but I think a big part of our next chapter is going to hopefully be contributing to building that, in partnership with a lot of other companies and creators and developers.”
Zuckerberg also made it clear that the metaverse isn’t synonymous with virtual reality. While he does think VR will be an important part of the future metaverse, it’s also going to be accessible through regular PCs, mobile devices, and game consoles.
Satya Nadella and Microsoft
Microsoft is one of the companies that want to bring work into the metaverse. They’re doing so through their Mesh product and, more specifically, Mesh for Microsoft Teams. The latter “ aims to make collaboration in the ‘metaverse’ personal and fun”.
In November 2021, Satya Nadella, CEO of Microsoft, tweeted the following along with a 3-minute video that I recommend you go watch:
“The metaverse is here, and it’s not only transforming how we see the world but how we participate in it — from the factory floor to the meeting room.”
Satya Nadella has also talked about the gradual evolution from video-based meetings to 2D avatars to immersive 3D meetings. He sees this as a practical way for us to think about how the metaverse really emerges.
Matthew Ball, Venture Capitalist & writer
Matthew Ball is a prominent VC and writer who’s written some excellent essays on what the metaverse could be. Among other things, he’s written the following:
“ The metaverse is a massively scaled and interoperable network of real-time rendered 3D virtual worlds which can be experienced synchronously and persistently by an effectively unlimited number of users with an individual sense of presence, and with continuity of data, such as identity, history, entitlements, objects, communications, and payments.”
Notice that Matthew talks about a network of virtual worlds. This aligns well with Mark Zuckerberg’s idea that the metaverse won’t be owned or built by one entity.
Putting it all together
The people who are currently building and defining the metaverse all describe it in slightly different ways depending on their context and frame of reference. I’ve only highlighted a few of them in this article but there are obviously far more people playing essential roles in this development.
If we analyze how Mark Zuckerberg, Matthew Ball, Satya Nadella, and many others view and define the metaverse, certain patterns emerge. Putting it all together, the following characteristics seem to be what defines the metaverse.
The metaverse is a network of virtual worlds
Most people believe that the metaverse will and should be a huge network of individual virtual worlds. Think of the metaverse as the Web today and each virtual world as one of the apps or websites you use in your daily life. In fact, just think of the metaverse as the next step in the evolution of the Web and imagine Facebook, Netflix, Amazon, and Discord all making virtual 3D versions of their apps. This gives us a pretty good idea of what the metaverse will be like.
This means that our metaverse experience will be defined by the individual worlds we spend our time in, just as our Web experience today is defined by the apps we use. These apps are what give the Web value and meaning. We will say the same about the virtual worlds built in the metaverse.
Skeptics worry that the metaverse will be owned and controlled by one company. Most of these skeptics see Mark Zuckerberg and Meta as the biggest threat. However, even Mark Zuckerberg himself says that the metaverse will be a collaborative effort among multiple companies, developers, and creators. A vast network of shared virtual spaces.
In this sense, Meta will be no more “the metaverse” than Google is “the Internet”. Meta will build one virtual space, albeit a massive one, alongside many others.
The metaverse is social and immersive
Perhaps the most defining characteristic of our future metaverse experience is that it will be immersive. This will set it apart from our current interaction with screen-based devices. Neal Stephenson told Vanity Fair in 2017 that the metaverse will be immersive, a completely different world than your real one, and much closer to virtual reality than augmented reality. Most people seem to agree.
Being in the metaverse will make our real-world surroundings irrelevant. We won’t see our regular living room when we’re in the metaverse, nor will it matter for our metaverse experience. Each one of us will feel like we’re actually there. We will be participants in our various metaverse experiences rather than just observers of them. These will often, if not always, take place in what looks like actual physical “spaces”, giving us a sense of presence, spatial awareness, and a literal point-of-view.
Something that will help make the metaverse immersive is that our experiences will happen in real-time, often involving other people who are there in the metaverse with us. Think live shows, video streams, or phone calls — just in 3D and so immersive that you forget about your real-world surroundings.
The metaverse won’t be all about social interactions. But social interactions are possible because of the openness and real-time nature of the metaverse. It’s similar to when you go grocery shopping, go to the library, or work in an office. You’re not necessarily talking with people all the time, but you’re likely not alone. And social interactions are possible.
The metaverse is for all areas of our lives
We will be able to do essentially everything in the metaverse. It will be for leisure, games, and socializing. It will be for work, education, and shopping. It will be for coaching, yoga sessions, and doctor consultations. Again, this makes perfect sense when we see the metaverse as a natural evolution of the Internet today.
We will wake up and go to work or school in the metaverse. When we get off, we’ll hang out with friends, play games, attend parties, events, and meetups, and go to conferences and exhibitions. We will also do our shopping in virtual stores, malls, and supermarkets.
The metaverse will be for essentially everything we currently do online. And it will be for the things we don’t yet do online because they require that immersive, 3D, virtual reality setup. That’s exactly what the metaverse enables.
We will have an identity in the metaverse
We won’t just pop into the metaverse as someone new and/or anonymous every time. We will have an identity in there, just like we do in the real world. This will include our names, how we look, what we wear, what we own, our past activities, accomplishments, relationships, and so on.
We will likely be able to have the same identity across virtual worlds. This is different from today’s Web where we register our usernames and create profiles separately on all social media networks.
It’s also important to note that anonymity may very well be an option. At least in some areas of the metaverse. And you will likely be able to switch between any of the digital avatars you own. People already do this when they match their NFT avatar to each of the Discord servers they’re in. We’re starting to see this in 3D virtual worlds like Decentraland as well.
We will truly own our digital items in the metaverse
As we begin living parts of our lives in the digital world, even more so than we’re already doing it today, it seems natural that we can own digital things as well. Our possessions will likely include virtual land, homes, furniture, home decor, and pets. We will buy clothes and accessories for different occasions and to express our style and identity as we do in the real world.
Some of us may be business owners with our own storefronts, workshops, studios, and other venues. Many will own game items, skins, and characters, just as gamers already do in Fortnite, Roblox, and other games.
Unlike the current games though, we will truly own our belongings. They won’t just be in-game items that essentially belong to the game company. Put another way, we won’t buy a shirt that can only be used inside Meta’s virtual world and another for Microsoft’s.
Our identity and our possessions will be usable across worlds, just as our real-world clothes, accessories, gadgets, and pets can come with us across borders and to the grocery store, the theatre, and a party. Okay, maybe we can’t take our pets everywhere, but you get my point.
To many people in the space, this interoperability is one of the key characteristics of the ideal metaverse. It’s still very unclear how exactly it will be made possible and if corporations will get onboard. Many people see blockchain technology, cryptocurrencies, and NFTs as playing important roles here. More on this a little later.
There will be a whole new metaverse economy
Regardless of how immersive the metaverse is, we will still need to pay rent, buy food, and live our lives in the real world. But think about all the money you spend on entertainment and services that could easily move into the metaverse.
And think about all the money you spend on clothes, accessories, and other items that will feel completely natural and necessary to buy in the metaverse as well.
All these digital goods, services, and experiences enable a whole new digital economy in the metaverse. We will work and live, earn and spend, in the metaverse. We will buy from companies and creators, and trade among each other on secondary marketplaces.
Many people see cryptocurrencies as the obvious medium of exchange in the metaverse. They’re digital-native and can be completely decentralized without government control. It remains to be seen if one cryptocurrency will win out and become the metaverse standard. At the same time, governments and corporations are working on their own cryptocurrencies. Many people are following this development closely and it’s definitely going to be interesting to see how the metaverse economy takes shape over the coming years.
The state of the metaverse
Most people talk about the metaverse as the future. But you know what they say about the future, right?
The future is already here, it’s just not evenly distributed.
Massively Multiplayer Online Games (MMOGs) like Roblox, Fortnite, and World of Warcraft are already operating like their own virtual worlds. Players can have their own identities, meet and interact with other people, and trade virtual items as part of an immersive experience.
Marshmello held a virtual concert in Fortnite as early as 2019. Travis Scott had his own surreal Fortnite event in 2020. Both artists attracted millions of attendants. Second Life created what could easily fit into the futuristic depiction of the metaverse all the way back in 2003.
Decentraland and The Sandbox are creating blockchain-based virtual worlds for casual hangouts, events, exhibitions, and games. The latter is just about ready for public launch.
Meta’s Horizon Workrooms lets you connect and collaborate with your team, even if you’re across the world. It’s currently in beta mode and not yet open to the broader public, but it’s not far off. You do need a pair of Oculus Quest 2 to use it though. And this brings me to the next point.
The state of VR
Mark Zuckerberg has made it very clear that he does not see the metaverse as synonymous with VR. He’s even said that the metaverse will be accessible via regular devices like smartphones and laptops.
However, many people in the space describe the metaverse as an immersive experience, one that transports you away from your real-world environment. Some call it a hypothetical iteration of the Internet as a single, universal virtual world that is facilitated by the use of VR and AR headsets.
And, to be fair, Mark Zuckerberg himself said that VR and AR will play a very important role in the future metaverse. With this in mind, I think it’s safe to say that better hardware, especially in the form of VR headsets, will be an important step toward mainstream adoption of the metaverse.
Zuckerberg’s Oculus, which has been owned by Meta since 2014, is leading the charge in the VR headset space. Microsoft’s HoloLens is more targeted toward professionals. However, they’re both big, clunky, and expensive. Oh, and they’re still making a lot of users dizzy and nauseous.
All these shortcomings could quickly be a thing of the past though. Meta is expected to release a new version of the Oculus in 2023. Apple is rumored to be developing its own VR headset as well. These could be what usher in the mainstream moment for VR and the product evolution we need for all the ambitious ideas about the metaverse to become reality.
The role of NFTs in the metaverse
Let me wrap up this piece with a topic I’ve been known to talk a lot about lately: NFTs.
I’ve written multiple articles about why NFTs aren’t just expensive art, weird animal avatars, and essentially overprices jpegs. Rather, the NFT technology is simply an enabler of digital ownership. And remember how that was one of the key traits of the metaverse?
NFTs enable us to own our stuff in the metaverse. This could be a plot of land, the house we build on it, our clothes, our pets, or even our names. And sure, also our cartoon avatars.
And while games and virtual worlds like Fortnite, WoW, and Roblox to a large extent fit the description of the metaverse, NFTs may be the differentiating factor. Because while you can buy and trade skins, weapons, and other items in these games, you don’t really own them. They exist within a given game’s closed borders and you cannot take them with you when you leave. The goal of the metaverse is to break down these borders. And NFTs could be what enables this.
Closing thoughts
The metaverse promises to make our digital experiences just as immersive, engaging, and real as the ones we have away from our screens. Thus, I think we can look at the metaverse as the ultimate replication of real life in the digital world and as the natural next step in the evolution of the Web.
In some ways, the metaverse is already here. At least to some extent. And from this point of view, it would make sense to expect a gradual transition where our lives move further and further into the metaverse.
At the same time, technological advancements like new VR headsets coming from Meta and Apple could easily take metaverse adoption from a slow trickle to sudden mainstream.
For all the talk about VR headsets, the metaverse is not a specific technology though. Rather, it’s a state of our technology, or a term to describe our interaction and relationship with our digital devices and the Internet.
Now, I didn’t write this article to share my opinion or try to assess all the implications of the metaverse. Good or bad. But I get why you may not be ecstatic about the idea of a world inhabited by VR headset-wearing zombies who abstain from human contact to live their lives online.
If you share this perspective, it may ease your mind to think of the metaverse as an enhancement of our digital lives and our digital lives only. The metaverse is not meant as an enhancement, let alone a replacement, of our lives in the real world. There is no substitute for the real world and real-world connections. Luckily for us, even Satya Nadella, one of the people responsible for creating the metaverse, shares this perspective.
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