#its funny because I have done such deep dives into this theoretically
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duplicate-bones · 1 year ago
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I’m organizing a strike against my body i did not agree to these massive badonky honkers and in response I will be taking extra good care of myself and eating well until I am healthy enough to get rid of them!! take that dysphoric depression!! >:]
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antaxzantax · 2 years ago
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Reimagining Ashford Family Lore
I am inmerse in a little project on writing an Ashford fanfic right know; so, as before, I was thinking about how the Ashford background would look like from a more “realistic” approach; “realistic” in the sense of coherence and more reality-based, rather than to turn Resident Evil into a costumbrist picture of the *real* world.
Here a few notes regarding my impressions.
History Lesson. Resident Evil never intended to be a history lesson. The point is that settling the Ashfords in the *truly* historical context of the Victorian Era or the XX’s century doesn’t make any sense; due to the rules set for the Ashfords are incoherent with the historiography produce to envisionate these eras.
Examples:
A woman being the founder of a family by her own. As far as I documented, in Medieval times this was relative common among baronies and in certain circunstances. But in the ĂŒber imperialist-racist-mysogynist Victorian Era, it lacks credibility.
A noble family that founds its wealth and prestige on Science. Until the 20th century, nobles were among the few that had the wealth and leisure to research and doing any kind of science, but I don’t recall about any *complete* noble family dedicated to the point of the Ashfords. It is funny to imaginate the Ashfords being called “the nerds” by their peers.
So, in relation to this point, let’s play in Resident Evil terms.
Alexander’s Decision. No complains. His decision about restoring the Ashford name inside the company his family stablished is demodĂ©, as it has to be. In this regard, it would be necessary to dive deep into the relationship between Edward and Alexander, specially in behalf of the emotional part. A larger development of Edward Ashford as a character would have to be done as well.
The Cloning Thing. It’s clear that screenwriters got inspiration from all the cloning trend of Dolly the Sheep. Disgracefully, clonation of full functional humans has resulted more into a scam than a real possibility; apart from certain types of theoretical medical aplications and less ambitious uses. But, I think that the CODE: Veronica Project could still be remade remaining the main idea of bringing to life an “augmented” human. However, if we don®t count clonation, the resulting project would be more similar to the Wesker project than to the original setting. And even the Wesker project has several issues.
As many papers I have read, genetic make-up is important, but more important is to have access to all kind of educational resources (and money to spend in donations for top universities). With the combination of both, Alexia Ashford would have been more similar to William Birkin than to her original character; but because Birkin is a more “accurate” character in this aspect.
Not to mention that reducing “intelligence” (whatever is it) to a single gen is plain pseudoscience and anti-scientific (not blaming screenwriters); and the fact that Alfred and Alexia are identical twins also has no evidence since these cases are extremely rare and linked to severe genetic conditions.
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puckish-saint · 8 years ago
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Scientist reader helping Mei, Mercy, Winston and Torbjorn in science stuff because why not
Mei
Whenever you’re in Mei’s lab youfind yourself vaguely surprised that the orange juice on her deskisn’t boiling. She runs around in only a pair of loose slacks, herbra and her lab coat tied around her waist, brushing across the floorlike peacock feathers. The cold unsettles her.
You greet her by lifting up two boxesof Chinese take-out, the only real food you get when everyone who’scapable of and willing to cook is off base.
“Oh! You thought of me, that’s sonice. Thank you.” she sets her tablet aside and makes some room ather desk, guilty throwing away a handful of candy wrappers, her solesustenance when she can’t be bothered to cook a full meal. Which isalways.
It’s nice to get away from work for abit even if you’re spending the time in the boiler room for one ofthe lower circles of hell. After some brief consideration you slipout of the sleeves of your work overall and tie it around your waist,much like Mei has with her coat. It’s still stifling hot in here,but with one layer of clothes less it becomes endurable.
“So.” you say, coming after a bitof small talk to the real reason you’re here. “I checked thescanners this morning and saw one of your weather stations wentoffline.”
She groans at being reminded of it andpulls up her overview window. She has about a dozen of stationaryautomatic weather stations in her immediate vicinity. Or as immediateas she can afford them to be, what with her being one of the fewscientists still pursuing her research. One of them has a red markermerrily blinking ‘offline’ at you.
“It’s A-02, the one I set up in theAlps. It was probably damaged by falling debris. It’s going to be ahassle arranging transportation and trekking all the way up there torepair or replace it.”
You take a sip of your drink, hummingas if you’re just now deliberating her predicament.
“You know, I could fly you up there.We’d be in and out, no trouble.”“Really?” she asks, eyeslighting up at the prospect of being spared a whole lot ofinconvenience. Then, just as you think you’re getting away with it,her eyes narrow in suspicion. “Wait a second. Haven’t you beenworking on new climbing gear? You’re just looking for a guineapig.”
Guilty as charged. You shrug, smileapologetically.
“I need to see how it works with morethan one person attached. It’s safe, I promise!”
“If you knew it’s safe you wouldn’tneed to test it.”
She agrees in the end. There’s atoken argument, because only a crazy person would crawl around theAlps in experimental safety gear without it, but in the pursuit ofscience, she’ll do it.
Right up until theory turns intopractice.
“Are you sure it’s safe?” sheasks over the soft hum of the plane engine. It’s one of Overwatch’sstealth models and it barely disturbs a snowflake as it hovers overthe small plateau close to Mei’s broken weather station.
“If it were safe, there’d be noneed for testing.” you give back cheekily and receive a fond slapon the head in return. After a last check of the equipment, makingsure you’re both as safe and secure as you can be with equipmentthat’s never left controlled environments, you jump out of theplane and into the knee deep snow. The plane’s autopilot moves intostandby and you start the few but arduous steps towards the mountainwall.
“I should probably have asked thissooner.” Mei says. “But why are there no ropes?”
You stop short, patting your pockets asif the rope will miraculously turn up. The search yields no fruit andyou turn around, eyes wide in a beginning panic.
“Oh my God, I forgot the ropes.”
“What?” She squeaks, standsstockstill, untethered on the stormy alpine mountaintops. Then shesees your face and places her hands on her hips.
“That’s not funny.” she says asyou support yourself on your knees to keep from doubling over withlaughter.
“It’s a little bit funny.”
She looks utterly unimpressed, waitswith her lips pursed until you’ve calmed down enough to start theactual climbing.
The system is deceptively simple.Instead of ropes you’ll be anchored to the mountain side via smallgravity wells set on hooks that drive themselves automatically intothe surface beneath them. If you fall the gravity well will surge upand pull you in. It’s a design adapted from Zarya’s particlecannon and in theory it should be safer and more convenient thanstandard climbing gear. Although it doesn’t prevent you fromfeeling like you’re climbing utterly unsecured several thousandfeet above ground.
But even with the nervosity of notwearing any climbing gear you make faster progress than you wouldwith it and soon both you and Mei stand atop the plateau that shouldhave sheltered her weather station. It’s gone. So is most of theplateau.
“Avalanche?” you suggest while shescans the area for any remains of the device. The scanner showsnothing.
“Probably. I’d hoped I could bringit back to the base for repairs.” Mei says as she prepares to setup the replacement.
You help her, holding the base steadywhile she drives the anchor points deep into the stone below. With awhirr and a beep it comes alive, sending up a small drone to hoverabove it, taking preliminary readings.
The way to and from the site takes thelongest, setting up the weather station is a matter of minutes.Afterwards you both move to the edge of the plateau, staring down thealmost ninety degree slope.
“You know.” you say, checking ifthe gravity well is ready to travel back down its anchoring pointsthe same way as it has traveled up. “Theoretically the well shouldbe able to safely slow our decent and keep us close to the mountainside. I designed the system to allow the users to jump all the waydown in an emergency.”
Mei shakes her head before you stopspeaking.
“No.”“Please?”“Noway. I’m not jumping down a mountain on nothing but your assumptionthat some tiny gravity well will catch us both mid motion while we’rehurtling past it at terminal velocity.”
“For science?”
Mei glares at you. Then she curses andadjusts her equipment.
“Fine. For science.”
Mercy
For weeks all field agents areencouraged to bag all their used medical supplies in specialcontainers and have them sent up to the lab. And by ‘encouraged’you mean they risk facing Angela’s wrath if they forget.
Thus you shouldn’t be surprised tosee the boxes and boxes full of used bandages in her lab when youenter that morning, asked here with sweet words and the promise ofcookies. Although you get the feeling that when this is over you’llhave lost your appetite for good.
“We get hurt too much.” you say andAngela agrees, hoisting the first box on the table.
While you unpack the individual bags,vacuum sealed to keep them fresh, she explains what she’s hoping togain from this.
“Our bandages are covered in gelinfused with biotic particles. I want to enhance their efficiency,get more healing with less paste, but for that I need to see wherewe’re at currently. We need to pull the bandages apart to get atthe gel that will have trapped all bodily fluids, dirt and dead cellsinside, then count the remaining biotic particles under themicroscope.”
Simple work but tiresome, as issurprisingly much of science.
You get to work, coffee maker chugginghappily along.
As you suspected opening the firstbandage fills the air with the repugnant stench of old blood, pus anddirt. Both you and Angela scrunch your noses, then dive in, eager toget this done soon.
One possible venue for optimisationreveals itself within the first hour.
“Another seminar on basic first aidmight be due.” you say as you check the origin of the latestbandage, unsurprisingly marked J.McCree. The biotic particlesseem to have attacked dirt more than worked on the actual woundhealing. Some of them are still attached to something you have agrowing suspicion may be a part of a fingernail.
“I spent three years persuading Jesseto use our medical supplies instead of whiskey and honey. He used tosew his own wounds shut with threads he ribbed from his serape.”
You spend a happy few minutes notthinking about that hygiene nightmare.
The pattern, biotic efficiency reducedby foreign contaminants, repeats itself. With Jack they worksplendid, as he applies his own first aid with military precision.Hana doesn’t bother cleaning them at all, preferring to slap on abandaid to stem the bleeding and jump back into her MEKA.
During the course of the day you findother options to increase efficiency. Reprogramming the geneticstructure of the biotic particles may allow them to coordinate witheach other, focusing less on areas that are already being tended to.For all that it’s smelly and tiresome, it will give you a fewpercentages of extra healing in the end.
Noon rolls around and passes unheeded.You only get up to get more coffee for yourself and Angela and by thetime you’re finished it has gone dark outside.
Neither of you has much appetite.Instead of cookies Angela offers a walk to stretch your legs. Youreview the data together as you amble along the balcony surroundingthis level of the base, enjoying the warm evening breeze that carrieswith it the wonderfully clean scent of salt and seaweed.
“Professor Halldórsdóttir from theUniversity of Iceland developed a prototype particle not long ago.”Angela says, pulling up the related article on the web. It’ssimilar to your project, although it intended for the particles to bedeployed in cancer treatment. You wonder if the Professor spent a daygoing through old tumours. At least she wouldn’t have had to talkto someone about cleaning wounds by spitting on his thumb and rubbingat it.
“There seemed to be an issue withallergic reactions.”
The data is extensive, saves you bothseveral weeks of work, even though you’ll have to adapt it for yourown purposes.
All in all it was a productive day,spent in pleasant company. And now that the disgusting parts are overand done with you don’t mind extending it a little.
“What do you think, should we draw upa few genotypes before bed?” you suggest and Angela, checking ifthe caffeine supply holds steady, agrees.
Winston
He pings your comm at 3 am in themorning and, after you blearily fish it from your bedside table andhold it in the general direction of your ear, asks: “How large areyour hands?”
You open one eye to stare into the darkof your quarters as if an explanation might turn up out of thin air.None does, requiring you to request clarification.
“What.”
“Your hands. Could you measure themreal quick?”
If you were marginally more awake youwould have answered with something sassy or sarcastic, like that youforgot to keep the measuring tape for late-night measuring close by.Or that you’re sure they’re the same size they were during dinnera few hours ago, when it was still a reasonable time to chat.
As it is, you’re not even a littlebit awake and so what you do say, after some careful, sleep-addleddeliberation is:“What.”
Winston patiently explains why he needsto know the size of your hands. He has a project that resists hisfine motor control and he needs someone with smaller hands. However,seeing as it is late at night, he wouldn’t want to drag you out ofbed and into his lab just to discover that your hands are also toolarge for the task with which he needs help. That’s why he thoughtof having you measure them beforehand.His monologue takes a fewminutes, after which sleep has handed in its resignation. You mightas well get up.
Winston welcomes you with coffee and abox the length of your forearm, attached to a screen displaying anerror message.
“It’s just an issue with thewiring. But the space is too small for me to reach it and I don’twant to take the whole thing apart again.” he explains and, whenyou cast a look inside the box you see why he would have trouble. Theopening is barely big enough for your hand, nevermind the fiddlingyou’ll have to do inside. You give it a try, have Winston light thespace with a flashlight.
“How did you manage before theRecall?” you ask while you fiddle with the wires.
“Long tweezers and a lot ofpatience.” he says, with the long suffering sigh of someone whobroke a lot of the former due to a low supply of the latter.
It sounds tiring and even more so whenthe wire yields under your comparatively dainty fingers and snapsinto the right place. The error message is still there.
“Huh.” he says, pushing his glassesup his nose.
It’s coming on 4 am but being up toyour wrists in the project already, you have an interest in seeing itsucceed.
“Show me your blueprint?”
It’s a mess, the product of too manylate nights and not enough pairs of eyes that could force some senseinto it. But after following the video log and having the finished,albeit non-functioning, object in your hands, you work your waythrough it.
By the time the rest of the baseawakens the error message still blinks, but it does so for adifferent reason, which is what in scientific jargon is called a goodthing. The box has a lot of new holes through which a few combinedmetres of cables run, attached to various extra hardware anddiagnostics equipment. When finished it’s supposed to replace yourcurrent black box system for your flight computers, as well as theserver rooms downstairs.
Right now it’s serving as a coffeetable.
Winston puts his mug down on it andleans back in his tire, going over the schematics yet another time.
“We may need help.” he says andyou’re inclined to agree. As one you reach for the comm.
“Zenyatta. Yes, good morning. Just aquick question. How large are your hard drives? Could you measurethem real quick?”
Torbjörn
Sometimes science means braving hostileterrain to gather readings that may not be useful in the long run.Sometimes it means exposing yourself to dangerous and unbelievablygross biohazards and sometimes it is impeded by the limitations ofyour own body.
And sometimes it means sitting in alawn chair and throwing tennis balls over a cliff.
“We’re testing your new turretcalibration, right?” you ask, taking a sip from a colourfulcocktail with an umbrella in it.
“Yup.” Torbjörn says, equippedwith an equally colourful cocktail as well as a tablet remotelyconnected to about half a dozen turrets, all calibrated to differentsettings. You chuck another tennis ball, four turrets vaporize it inmid-air, one shoots too late and one falls over and beeps distressed.
“Good. Just so I’ll know what totell Winston when he asks where I’ve been all day.”
Two turrets help the fifth one upright.The next test involves two flying objects, for which Torbjörnreluctantly sets down his drink to take the tennis ball you’reoffering him.
“Helping me develop better defensesystems is more important than your usual duties.”
Together the balls fly over the cliffand into the net he set up below as none of the turrets can decidewhich ball to focus on.
“I wrote the software from scratch.”he says. “With the new hardware I’d just have mucked around withthe old code.”
He makes adjustments even as he speaks,pretty much the only indication you’re doing real science here.Which is what you’re doing. It would be cruel to let him do all ofthis hard work alone. Overwatch is supposed to be a team effort. Youwill sacrifice your time and energy to help out a friend in need anyday.
You toast your own integrity withanother sip of your drink.
One of the turrets mistakes a passingseagull for its target and fires wildly. Luckily the targetingalgorithm fries as it tries to reconcile its orders with the factthat the actual target isn’t small, round and yellow, leaving theseagull startled but unharmed.
Just to punish the machine for itsalmost accidental animal abuse you throw the tennis ball at its head.It targets it, fires and takes out the turret next to it.
“They’re like drunk babies. Withguns.” you say, beginning to realise where his attachment to hiscreations comes from.
He nods, pretending to wipe away atear, and tells you to throw three balls in quick succession
Turret number five seems to think threetennis balls are a threat too great for conventional ammo andlaunches its small rockets at them.
Your cocktail umbrella protects thedrink from being covered in yellow fuzz. So that’s what those arefor. Another mystery is solved. Today is a good day for science.
Jack comes by in the afternoon, rubbinghis back from scrubbing bird droppings off their satellite dishes allday. He questions your need to assist Torbjörn in this vital effort.
“We each contribute to science in ourown way.” you intone and let a tennis ball sail over Jack’s head.None of the turrets react, which was to be expected since they’reall shut down for the moment. It still serves to give him a littlescare and make him go away.
“Those turrets ... “ you saythoughtfully. “You said you could adjust projectile velocity.”
“Among many other things, yes. Why?”
“Enough to, say, match them to theattributes of your average paintball gun?”
He laughs when he catches on to yourplan. Together you set out to adjust the settings and procure somepaintball ammo.
A day later you both sit on therooftop by the main courtyard, laughing maniacally at the cursing andrunning members of your team ducking from turrets shooting paint withdeadly accuracy, while Winston swats at you with a broom.
Another great day for science.
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thejustinmarshall · 6 years ago
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Anya Miller On Climbing, Cancer, And Creative Strategy
NOTE: In 2018, I started recording interviews with creatives (writers, filmmakers, podcasters, photographers, editors, etc.) in the adventure world. I’m publishing the highlights of those interviews monthly in 2019.
Everyone finds their way into adventure storytelling in a different way, but Anya Miller’s journey to working on film projects, creative campaigns, and podcasts for Duct Tape Then Beer is definitely one of the less straightforward ones: It started with a career in architecture, then bedbugs, then cancer, then a mid-career internship making the same salary she made as a lifeguard in high school, then a job at a big design and creative firm, then finally going to work with two of her longtime friends, Fitz and Becca Cahall. Oh, and lots of climbing, snowboarding, mountain biking.
You’ve probably seen something Anya had a hand in making, even if you didn’t know it. As the Director of Brand and Creative Strategy at Duct Tape Then Beer, she does a little bit of: creative strategy, art direction, graphic design, film production, story development, photo editing, and whatever else needs to be done as part of a small team that makes two adventure podcasts (The Dirtbag Diaries and Safety Third, and films like Follow Through and Paul’s Boots.
Duct Tape Then Beer’s client list includes a lot of the biggest names in the outdoor industry: REI, Outdoor Research, Patagonia, The North Face, The Access Fund, Protect Our Winters, National Geographic, Black Diamond, Chaco, Arcteryx, Subaru, and others. I’ve been lucky to work with Anya on a short film project and see how she works (and how she draws), and why Fitz and Becca invited her to be part of their creative team.
I asked Anya to sit down for an interview a few weeks ago—here’s our conversation, edited for length:
ON GROWING UP IN CHATTANOOGA I’m the youngest of four kids. I was born in Canada in a small town called Hespler, Ontario. I have two sisters and a brother, and they are the best. My siblings really shaped my ideas of what I thought was cool, what I wanted to do with my life. Be good at school. Be Good at sports. Be able to talk with anyone with curiosity. I always wanted to do everything that they did. My brother says that my super power is absorbing other people’s super powers. I think of it more as just learning from rad people.
My parents were divorced when I was five — it was a really rough relationship and so I was a pretty stressed out kid. When I was twelve, my mom decided to move from Canada back to her home town of Chattanooga, Tennessee. Moving to the South was probably one of the best things that happened in my life because it put me in a more nature-focused place. In Canada, we lived in a small old town with stone buildings and neighborhoods full of kids. Getting outside meant going to the local school and hitting a tennis ball up against a giant brick wall, cruising on bikes in the street or watching my brother and his friends skateboard in the Taco Bell parking lot. When I moved to Tennessee, we moved in with my grandmother, Gigi, who was like a second mom to me. She lived on a small acreage that had been part of her family farm for three generations. She lived and passed on the same plot of land where she was born — so land was important. There were tomato plants, frogs, lightning bugs, fresh mint and magnolia trees — space to just run around. We were close to a lake, so I would run down there to feed ducks and swim.
There were a lot less kids nearby, so I spent a lot of time with my sister Michaela and Gigi outside — working in the yard, playing checkers and drinking sun tea. Moving to Tennessee really set a different tone for the rest of my growing up and for my life.
My family was not an outdoor adventure family at all. My mom was a single parent with four kids, so she got us into as many organized sports programs as possible to deal with our energy levels and probably just to free up some personal time for her.
I did gymnastics, played soccer and tennis and eventually got into diving. Those sports were great for strength and discipline, but I experienced a lot of injury in high school, specifically in soccer. It seemed like I was working really hard athletically, only to then be at the mercy of some overly aggressive hack on the field.
I broke my leg the summer before senior year of high school and basically was just done with soccer — I hated every bit of it at that point, so I washed my hands of team sports. My sister was a pro cyclist at the time and gave me her old aluminum Trek 1500 and I started riding all the time. It changed my idea of distance and freedom. At this point, I was figuring out where I wanted to go to university. I hadn’t ever even been west of the Mississippi at that point — but somehow I thought that I where I wanted to be.
[photo by Anne Cleary]
  ON MOVING OUT WEST There was an image — and this does not sound that deep at all, but it was an image the old rubber-banded Patagonia Capilene packaging. Steph Davis was climbing some crack. I had never rock climbed in my life and I didn’t know who Steph Davis was at the time, but what I saw  was just a super-strong female and she had chalk on her face and her hair was whipping in the wind. Didn’t look perfect, looked like she was trying hard in a wild place, and I wondered where she was. I was inspired by her, but I was also inspired by the place and the sea of rock she was moving through. I’d never been to a place so arid or stoic.
None of my family lived out west then. All of my siblings were either still in Canada or in the southeast. I just thought the west seemed amazing. I was the last of four siblings at home, and I made no secret of the fact that I wanted to go far away, not have a support network and just see how it would go.
I remember sending away to University of Colorado and getting this information packet that had a VHS tape in it. I wish I still had it! It was so ridiculous. It had 80s synth music and this dude rollerblade shredding around the campus, giving a sort of tour. It wasn’t a causal rollerblade tour. The guy was getting rad on campus and pointing out different buildings! As I said, I was kind of a stressed out kid in school. I made straight A’s and was valedictorian. From that rollerblading video, I guess it seemed like CU was a good place for a stressed out, sometimes-too-serious kid to go.
So I applied the School of Environmental Design and Architecture, and went.
ON DRAWING I can’t remember not drawing. I was always drawing things. In hindsight, I probably just should’ve gotten an art degree. But I think when I was making the college decision, all of my siblings were sociology majors or history majors, which can be cryptic majors to develop a career from. I think I went into school with a practical driven idea that I would know exactly what I was going to do when I got out of school if it killed me.
Considering the different programs that CU offered, it looked like their environmental design program was good. It focused on sustainable architecture and reuse of old buildings, which I was interested in — my mom collected antiques and love making old things new. Plus, I thought architecture was practical. Theoretically, that major equals a decently clear career path after school. Maybe almost too clear of a path — it can be hard to stray from.
I was always drawing as a kid. I remember getting Calvin and Hobbes cartoon books for holidays. I’d go through the pages and duplicate all of the cartoons, hundreds of them. I didn’t trace them — I just redrew them identically, right down to the word bubbles and writing. I did that with Snoopy, Garfield and Far Side comics, too. I really liked cartoons in general. They were funny, they had a dry sense of humor that reminded me of my brother. He cultivated my sense of humor, for sure. He helped explain some of the more complex cartoons and cultural concepts in them.
I would draw on my own, too. For hours at a time. Sharks and birds. My own hands. I’d look at magazine covers and draw them. Time magazine’s person of the year. National Geographic — that woman with the crazy aqua eyes. There were a bunch of skateboard magazines sitting around the house — my brother was a skateboarder. I’d try to redraw the Thrasher logo, which is a really tricky logo to redraw, by the way! I liked looking at that stuff because it seemed raw and cool, for whatever reason.
ON FINDING CLIMBING My first time climbing was on Flagstaff in Boulder. The granodiorite up there is this weird conglomerate rock — it is pretty grippy until its little embedded pebbles get polished. I remember just thinking how cool it was up there. It was so accessible! And at that point, it was pretty quiet there. I lived close to the trails, so I could jog up Flag. I loved that I could go whenever I wanted to. Even at night. I didn’t have a car in university. I didn’t have a car in high school, either, so I fell in love with things that I could do right out of my door with little equipment or support from anyone.
Climbing wasn’t like skiing or snowboarding — you needed a good chunk of money and a car to do those things. Climbing, and bouldering in particular, was something that I could walk out my door, do on my own and have complete control over my experience. With team sports, I couldn’t control my experience. It felt like other people could injure me. At least I had (kind of) had control over whether I hurt myself.
The transition from bouldering to tying into a rope was pretty quick for me. I ended up stumbling into a really good group of people that were better climbers than I was. Probably within the first few months of climbing, I drove with them out to Wild Iris. I remember not really understanding the concept of grades that much, just deciding what I wanted to try based on aesthetics and the encouragement of my friends. I’d say, “That thing looks good! I’ll try that.” It was really important to me to know that my friends believe in me. They did, and I got better quickly.
It was within the first month of climbing that I wanted to try to lead something. Everything about the sport was exciting — I just wanted something of my own. And it seemed like something I could have, in terms of just being able to develop my skills at whatever pace I wanted. I climbed so much (and probably so badly) when I started that I constantly had injured fingers and weeping skin.
[photo by Anne Cleary]
  ON HER FIRST JOB After graduation, the job market was okay. I wanted to stay in Boulder for a little bit. Right out of school, I got a job at a small, residential architecture firm. They were modern and fun and also did a bit of branding and graphic design for the buildings they made. That rollerblade video was full of shit — I worked my ass off in school. I could have gotten a job at a bigger, better-paying firm, but a smaller shop felt more ‘me’. A lot of people in my class were going to giant corporate firms down in Denver or other cities, but I was more interested in smaller scale residential design — and I was more interested in working closely with clients and staying close to the mountains.
That shop was a safe place to escape to after being intense (again) throughout school. I didn’t want to jump into a high-intensity job. There, I got exposed to graphic design, brand design and architecture. They did a lot of the drawing by hand, which I loved. Right then, things were teetering on being all computer-based. Eventually, we did take all drawings into the computer, but all of the concept iteration was hand-drawn. All of the renderings were hand-drawn, which I got to do and loved.
ON LEAVING BOULDER The person I was dating at the time is now my husband, and I think after about a year in Boulder, Charlie and I were pretty ready to take off. We decided to take a trip to South America,  go to Chile and Argentina to go snowboarding and skiing down there.
We were at a resort called Las Leñas, which has an amazing zone of lift-access / assisted  backcountry. One day, Charlie and I were riding separately. It was really crap conditions and I kind of got off my line and was a bit lost. I saw these people just beyond me on this plateau with sastrugi all over it. It was sunny, but windy, like hard-to-move type wind. And I remember seeing a few people and thinking, “They look like Americans,” I screamed out to them, “Hey, can I ride with you guys?”
So we basically get together on that random plateau in Argentina. Maura Mack, her husband Jason, and Adam DesLauriers. We rode a shitty, icy line together and had a hilarious experience in super bad conditions. We got down and decided to go get beers and hamburgers and meet up with their buds, Lel Tone and Tom Wayes. Charlie joined us at the end of the day, and we all went to a hot spring and had non-stop, hilarious conversations. They felt like our people and they told us we should move to Tahoe. A week after we got back from Argentina, we decided to go to Tahoe and check it out. They set us up with a place to live, I got an architecture job, and Charlie started working at Granite Chief, tuning skis. Plus, it was only a short drive from Bishop. I was sold.
ON MEETING FITZ AND BECCA CAHALL That first year in Tahoe, I spent a lot of time in this really tiny climbing gym, if you could even call it that. The Sports Exchange in Truckee. It was really just a used gear shop that had a room in the back with some holds on a woody. But I spent a ton of time there, looking for friends like those I had left in Boulder.
There weren’t a ton of women climbing in there. I saw Becca Cahall — she was strong and I decided, “That girl’s gonna be my friend.” I like to say that I ‘picked her up in the climbing gym’. We started talking, I met Fitz, and Charlie and I started going over to their place in Kings Beach every week for dinner. Becs makes a mean lasagna. It’s amazing at that point in time in my life how much time I had — or made — to connect and chat with people.
We started climbing with those two. At the time, I think Fitz was in the very early stages of starting The Dirtbag Diaries and he was doing a bunch of writing for print publications. Becca was often gone during the summers, doing field biology work in Oregon. And Fitz and I would climb a good bit together in the summers when she was gone. The friendship really started from there.
They moved to Corvallis, Oregon, for Becca’s graduate program. From there, they moved to Seattle. Charlie and I were still in Tahoe, but we kept in touch with those guys and saw them whenever they came through. We were in Tahoe for just over seven years and I was working at an architecture firm there. I was getting really tired of designing 3,000 square foot “cabins” for people from the Bay Area. Architecture was barely providing a living in a mountain town that’s difficult to make a living in. But it wasn’t really filling me up creatively.
Charlie was tending bar, skiing a bunch and tuning skis — at some point, he wanted more of an intellectual pursuit. He started looking around at programs to get his MBA. He was interested in getting into the creation ski clothing and technical outerwear. We were poking around for schools for him — we chose Seattle because of its creative opportunities and proximity to mountains. He had also grown up in Washington, so family was a draw. It was a huge benefit that Becca and Fitz had already made camp here.
Charlie got into the University of Washington and I found a really great position at a firm called Graham Baba Architects. I basically walked into a dream job in an outrageously bad job market. So it just seemed like everything fell into place. Then I found myself in the city. I never really thought I would live in a city, but all of a sudden, I was.
Pretty soon after we moved to the city, I convinced Charlie to take half of a year of his MBA program and in France. So I took an eight-month sabbatical from the architecture firm, even though I hadn’t really been there that long. I spent the season climbing in Fontainebleau. We lived in the 11th in Paris, and traveled around to Italy and Switzerland to do some climbing and snow sports.
ON CANCER When we got back from Europe, I ended up getting a rash all over my body. I thought I had developed a food allergy, so I went to a doctor and I went to a naturopath to get tested for food allergies.
She said, “No, sweetie, you don’t have an allergy. You have bed bugs.” They were pretty common in France at that time, come to find out. She told me how to get rid of them and offered to do my annual exam while I was there (she was a nurse practitioner, too). She does a breast exam on me and she says she feels something. A lump. I could tell she felt like it was bad. She said, “I think you should go get this checked out.” For whatever reason, I just knew there was something wrong. I hadn’t been feeling well, but I couldn’t really attribute anything. Had I not brought those bed bugs back from Europe, I might not have found the tumor. I fucking love bed bugs.
So the very next day I got in for a biopsy at one of the cancer centers in Seattle, and it came back as Triple Negative Breast Cancer. That’s an invasive form of breast cancer. All at once and very quickly, things slowed down for me and sped up, if that makes any sense. I went through a  series of tests to see what the extent of the cancer was — full body scans to see if it the cancer was anywhere else. Waiting for those results was terrifying. I was trying to figure out my course of treatment, and just trying to understand and grapple with everything.
I was whisked into chemotherapy, and that was a crazy, awful chunk of treatment. It stops all fast-growing cells — like cancer — from producing in your body. That’s why your hair falls out  — your hair is fast-growing cell. I decided to take some control and shave my head before my hair really fell out. It just seemed like a helpless situation.
Can you believe that I had a wig made of my own hair? I had it made, and then I never wore it. Not once. It just sat on this weird styrofoam head in the corner of the bedroom the entire time. It was like this weird little animal sitting in the corner. I don’t know why I had it made. Like a security blanket, I think. When I put it on it felt like I was lying about what I was going through.
Chemotherapy just makes you feel acid washed from the inside out, but it’s what they said was the best and only treatment for my cancer type. Afterwards, I had surgery to take out the tumor, followed by radiation. You don’t fight cancer, you just weather it.
ON DECIDING TO SWITCH CAREERS Coming out of cancer, I realized that architecture wasn’t what I wanted to be doing. I wasn’t happy on a day-to-day basis. At that point, after all the cancer stuff, I realized I could pull the plug on architecture and not feel bad at all. I deeply realized that time is short and that I didn’t want to spend a single day doing something that I didn’t love. So I started looking around for other things.
I sat down with my pen and paper, as I usually do. I drew out my problem. I basically tried to draw an infographic of the things that I liked about architecture and the things that I didn’t. I mapped out all of the tasks that I did in between the beginning and end of an architecture project, starting from the first client meeting and ending with them moving into their new or redone house.
Overlayed on the project timeline, I drew an up-and-down heartbeat line. It trended up when I loved the project tasks, and it would go down when I really didn’t like what I was having to do. This line didn’t correlate to difficulty of task — all jobs have hard parts that need grit to get through. True. But this helped me understand what I didn’t like and why.
When I looked at my infographic of my life, it seemed like such a small portion of every project had a loving heartbeat line. The ratio of I love this to I really don’t was just not enough. This visual helped me communicate with people that I was having coffee chats or meeting with, exploring new careers and positions. I could point to the graphic and say these are the things that I’m doing in every project that A) I really excel at and B) fill me up emotionally and really satisfy me as a professional and a creator. Clear, insightful visuals are so key to having good conversations.
I met with a guy who worked at a brand agency. He said, “You really seem like a creative strategist or a brand strategist.” I said, “Okay cool — what is that?” Basically, a strategist makes creative plans and develops foundational ideas that give meaning and inspiration to projects. Strategy helps teams of understand and fulfill creative goals. I wasn’t sure I understood it at first, but I finally had a job title to search for online. I didn’t even know that job existed.
So I started looking for jobs as a creative strategist. I came across an internship that was being offered. This job was definitely aimed at someone ten years younger than me. It was at brand and design firm here in Seattle called Hornall Anderson. Basically, I took my infographic and my architecture portfolio into the interview. I got the job.
[photo by Ken Etzel]
  ON HOW BRAND STRATEGY RELATES TO ARCHITECTURE Essentially, I figured out that creating a house or a space for somebody to use is really similar to creating a brand. In the beginning of an architecture project, you meet the people that you’re going to be working with, the people that will live in that house. You understand how they want to live, the types of spaces they’ll need for their specific lifestyle. You understand the land they have to build on, whether it’s really hilly or flat. You understand the adjacent buildings and you decide how you want your building to respond to those around it. Stand out? Fit in? Be crazy or subdued? Be earthy or modern? You consider budget and you consider the builders that will actually create building. You chart a creative course.
At the end of the day, that planning process that I learned in architecture can be applied to almost any creative project, especially brands. You take a brand. You look at the landscape — where is it going to sit? You understand the brands that sit around it. You consider how your brand is going to respond to, compliment or go against those adjacent brands. You learn about the people that will be ‘living in that brand’ —  the people that are running it and the people that will be purchasing its goods. You set a creative intention that helps develop a solid plan for your building or your brand. Or solid plan for making a film. Or an advertising campaign. Or an event. Whatever that is, there can always be a front-end structuring and creative process that helps you launch into ‘making’ in a considered, intentional and (hopefully) unique way.
ON DOING AN INTERNSHIP IN THE MIDDLE OF HER CAREER I got the internship and it was three months long — terrible pay, of course. But I learned a lot. I had also been in the professional world for ten years at that point. I got hired the day my internship ended, and started working as a Brand and Creative Strategist.
The internship was definitely a proxy for going back to school. I’d definitely recommend it. That job gave me amazing experience and mentors. There, I was able to develop my own techniques of working through brand problems with large teams. Strategists shape clear creative ideas so that it is easier for multiple people to express them.
ON JOINING DUCT TAPE THEN BEER I worked at Hornall for several years. It was the type of agency that had ping pong tables and kegs of beer and free cereal for breakfast. All of those things meant that they wanted you to never leave! I worked a ton, my climbing dropped off. I felt pretty unhealthy. Creatively, I was producing a lot of awesome stuff, working with big brands and talented designers — but eventually it felt a bit soulless. You can only use your intelligence and creativity to sell potato chips for so long.
I wanted to be climbing more. Through those first six years in Seattle, I was of course hanging out with Becca and Fitz. We loved talking about professional and creative stuff. I was always tracking on what Duct Tape Then Beer was doing. One night, I went over to their house and held a little facilitated visual Post-It party to chat with them about creative goals, what they were working on and what they wanted to be. At this point, they had positioned themselves pretty squarely as a film production company and of course The Dirtbag Diaries were still going strong.
When I was at that large agency, I saw people making films and content for brands in categories other than the outdoor industry. I saw how campaigns were being created and how solid, unique creative was being monetized. Basically, I wanted to help Duct Tape expand what they offered. People were coming to Duct Tape saying: We want a film. And then Fitz and Becca would ask: What do you need a film about and why? The brands rarely had good or solid answers for these questions. Maybe they didn’t actually need a film — maybe the brand actually needed a perspective.
Essentially, Duct Tape Then Beer had been creating emotional, unique perspectives for brands and expressing them in films. The value though, for the first years, had been being placed on the film outcome rather than the strategy and thinking that needs to be done before a good story is told.
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ON WHAT SHE DOES AT DUCT TAPE THEN BEER Fitz and Becca told me they thought they could hire me. That was a big deal. I was really wary of working with good friends. I had always kept my personal life and work pretty separate. I just didn’t want to ruin our friendship by working together every single day, or having weird professional interactions with folks that I love so much. Eventually, those guys just talked me down from the ledge. They said their first priority was keeping our friendship solid — and they thought we could make some really cool things together. They said we would only work with brands and strengthen and nurture connections to the natural world. They said I could go climbing. That was it. I ended up leaving the big agency and joining Duct Tape to develop a brand strategy offering so that we could answer the brand questions before the topic of the creative output was even addressed.
Before a creative expression (film, messaging, campaign) is ever decided upon, we crystallize emotional ideas that will elicit action. How will we express an emotional idea? Maybe a film. Maybe a podcast. Maybe new headlines or messaging that gets rolled out over a few years. Maybe a social media campaign. Maybe an event. But we always start with clear, emotional ideas.
There aren’t many projects that come through Duct Tape Then Beer that I don’t have some sort of hand in. But you could say that about all of us — we all touch every project. Our skills overlap and are complementary. I make all of the pitch decks. I don’t like to admit that I am a writer — it was always so hard for me — but it has flowed as I’ve gotten older. If it’s a story that Fitz discovered, he’ll write it up and then I design a compelling story deck — sometimes with infographics —  to get our ideas across. I do a lot of strategy work for us internally and for our clients. I do the graphic design and edit the photos that come out of our office, functioning as the art director and social media person. But my official title is Director of Brand and Creative Strategy.
Our podcasts need a good bit of overarching creative strategy. We don’t just haphazardly assort stories and guests. We look at culture and we try to understand what’s going on and try to actively seek out stories that express complex, emotional topics in today’s world. I’ll work to help shape this topic mix.
At the helm of Duct Tape, we’ve got five full-time people. We are all seasoned creatives and high-functioning human beings that love to contribute and work hard for each other. I think that’s what makes project good  — when several smart people contribute in a considered way.
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ON SNOWBOARDING VS. SKIING I snowboard. I skied when I was tiny in Canada a couple of times. Since being in Colorado, I’ve been a snowboarder. More and more, I stay out of resorts and am loyal to my splitboard and to snow that makes no noise. I’ve had three torn ACLs on one leg. I’ve torn my meniscus three times. So yea, I ride snow that makes no noise. Luckily, soft snow is usually easy to find in Washington.
ADVICE It was scary and hard for me to leave behind a profession that I’d put a lot of time and energy into. But I knew, deep down, that I didn’t enjoy it. My advice? Take some time and be really honest with yourself about what you like doing (and why) and what you don’t like doing (and why). Because every job is going to have something that sucks about it. Really anything worth doing is going to be pretty hard at some point, so the answer, “I don’t like doing this because it’s too hard,” is bullshit.
But I do recommend that process that I went through. Visually mapping out what filled me up emotionally and what depleted me emotionally. Visualizing that was so helpful. And clear. And it helped me realize what I wanted to be spending my time doing. Continually revisiting those two questions: What do I like doing and why? What do I not like doing and why? Continually revisiting those has been the most helpful thing for me over the last ten years.
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olivereliott · 6 years ago
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Anya Miller On Climbing, Cancer, And Creative Strategy
NOTE: In 2018, I started recording interviews with creatives (writers, filmmakers, podcasters, photographers, editors, etc.) in the adventure world. I’m publishing the highlights of those interviews monthly in 2019.
Everyone finds their way into adventure storytelling in a different way, but Anya Miller’s journey to working on film projects, creative campaigns, and podcasts for Duct Tape Then Beer is definitely one of the less straightforward ones: It started with a career in architecture, then bedbugs, then cancer, then a mid-career internship making the same salary she made as a lifeguard in high school, then a job at a big design and creative firm, then finally going to work with two of her longtime friends, Fitz and Becca Cahall. Oh, and lots of climbing, snowboarding, mountain biking.
You’ve probably seen something Anya had a hand in making, even if you didn’t know it. As the Director of Brand and Creative Strategy at Duct Tape Then Beer, she does a little bit of: creative strategy, art direction, graphic design, film production, story development, photo editing, and whatever else needs to be done as part of a small team that makes two adventure podcasts (The Dirtbag Diaries and Safety Third, and films like Follow Through and Paul’s Boots.
Duct Tape Then Beer’s client list includes a lot of the biggest names in the outdoor industry: REI, Outdoor Research, Patagonia, The North Face, The Access Fund, Protect Our Winters, National Geographic, Black Diamond, Chaco, Arcteryx, Subaru, and others. I’ve been lucky to work with Anya on a short film project and see how she works (and how she draws), and why Fitz and Becca invited her to be part of their creative team.
I asked Anya to sit down for an interview a few weeks ago—here’s our conversation, edited for length:
ON GROWING UP IN CHATTANOOGA I’m the youngest of four kids. I was born in Canada in a small town called Hespler, Ontario. I have two sisters and a brother, and they are the best. My siblings really shaped my ideas of what I thought was cool, what I wanted to do with my life. Be good at school. Be Good at sports. Be able to talk with anyone with curiosity. I always wanted to do everything that they did. My brother says that my super power is absorbing other people’s super powers. I think of it more as just learning from rad people.
My parents were divorced when I was five — it was a really rough relationship and so I was a pretty stressed out kid. When I was twelve, my mom decided to move from Canada back to her home town of Chattanooga, Tennessee. Moving to the South was probably one of the best things that happened in my life because it put me in a more nature-focused place. In Canada, we lived in a small old town with stone buildings and neighborhoods full of kids. Getting outside meant going to the local school and hitting a tennis ball up against a giant brick wall, cruising on bikes in the street or watching my brother and his friends skateboard in the Taco Bell parking lot. When I moved to Tennessee, we moved in with my grandmother, Gigi, who was like a second mom to me. She lived on a small acreage that had been part of her family farm for three generations. She lived and passed on the same plot of land where she was born — so land was important. There were tomato plants, frogs, lightning bugs, fresh mint and magnolia trees — space to just run around. We were close to a lake, so I would run down there to feed ducks and swim.
There were a lot less kids nearby, so I spent a lot of time with my sister Michaela and Gigi outside — working in the yard, playing checkers and drinking sun tea. Moving to Tennessee really set a different tone for the rest of my growing up and for my life.
My family was not an outdoor adventure family at all. My mom was a single parent with four kids, so she got us into as many organized sports programs as possible to deal with our energy levels and probably just to free up some personal time for her.
I did gymnastics, played soccer and tennis and eventually got into diving. Those sports were great for strength and discipline, but I experienced a lot of injury in high school, specifically in soccer. It seemed like I was working really hard athletically, only to then be at the mercy of some overly aggressive hack on the field.
I broke my leg the summer before senior year of high school and basically was just done with soccer — I hated every bit of it at that point, so I washed my hands of team sports. My sister was a pro cyclist at the time and gave me her old aluminum Trek 1500 and I started riding all the time. It changed my idea of distance and freedom. At this point, I was figuring out where I wanted to go to university. I hadn’t ever even been west of the Mississippi at that point — but somehow I thought that I where I wanted to be.
[photo by Anne Cleary]
  ON MOVING OUT WEST There was an image — and this does not sound that deep at all, but it was an image the old rubber-banded Patagonia Capilene packaging. Steph Davis was climbing some crack. I had never rock climbed in my life and I didn’t know who Steph Davis was at the time, but what I saw  was just a super-strong female and she had chalk on her face and her hair was whipping in the wind. Didn’t look perfect, looked like she was trying hard in a wild place, and I wondered where she was. I was inspired by her, but I was also inspired by the place and the sea of rock she was moving through. I’d never been to a place so arid or stoic.
None of my family lived out west then. All of my siblings were either still in Canada or in the southeast. I just thought the west seemed amazing. I was the last of four siblings at home, and I made no secret of the fact that I wanted to go far away, not have a support network and just see how it would go.
I remember sending away to University of Colorado and getting this information packet that had a VHS tape in it. I wish I still had it! It was so ridiculous. It had 80s synth music and this dude rollerblade shredding around the campus, giving a sort of tour. It wasn’t a causal rollerblade tour. The guy was getting rad on campus and pointing out different buildings! As I said, I was kind of a stressed out kid in school. I made straight A’s and was valedictorian. From that rollerblading video, I guess it seemed like CU was a good place for a stressed out, sometimes-too-serious kid to go.
So I applied the School of Environmental Design and Architecture, and went.
ON DRAWING I can’t remember not drawing. I was always drawing things. In hindsight, I probably just should’ve gotten an art degree. But I think when I was making the college decision, all of my siblings were sociology majors or history majors, which can be cryptic majors to develop a career from. I think I went into school with a practical driven idea that I would know exactly what I was going to do when I got out of school if it killed me.
Considering the different programs that CU offered, it looked like their environmental design program was good. It focused on sustainable architecture and reuse of old buildings, which I was interested in — my mom collected antiques and love making old things new. Plus, I thought architecture was practical. Theoretically, that major equals a decently clear career path after school. Maybe almost too clear of a path — it can be hard to stray from.
I was always drawing as a kid. I remember getting Calvin and Hobbes cartoon books for holidays. I’d go through the pages and duplicate all of the cartoons, hundreds of them. I didn’t trace them — I just redrew them identically, right down to the word bubbles and writing. I did that with Snoopy, Garfield and Far Side comics, too. I really liked cartoons in general. They were funny, they had a dry sense of humor that reminded me of my brother. He cultivated my sense of humor, for sure. He helped explain some of the more complex cartoons and cultural concepts in them.
I would draw on my own, too. For hours at a time. Sharks and birds. My own hands. I’d look at magazine covers and draw them. Time magazine’s person of the year. National Geographic — that woman with the crazy aqua eyes. There were a bunch of skateboard magazines sitting around the house — my brother was a skateboarder. I’d try to redraw the Thrasher logo, which is a really tricky logo to redraw, by the way! I liked looking at that stuff because it seemed raw and cool, for whatever reason.
ON FINDING CLIMBING My first time climbing was on Flagstaff in Boulder. The granodiorite up there is this weird conglomerate rock — it is pretty grippy until its little embedded pebbles get polished. I remember just thinking how cool it was up there. It was so accessible! And at that point, it was pretty quiet there. I lived close to the trails, so I could jog up Flag. I loved that I could go whenever I wanted to. Even at night. I didn’t have a car in university. I didn’t have a car in high school, either, so I fell in love with things that I could do right out of my door with little equipment or support from anyone.
Climbing wasn’t like skiing or snowboarding — you needed a good chunk of money and a car to do those things. Climbing, and bouldering in particular, was something that I could walk out my door, do on my own and have complete control over my experience. With team sports, I couldn’t control my experience. It felt like other people could injure me. At least I had (kind of) had control over whether I hurt myself.
The transition from bouldering to tying into a rope was pretty quick for me. I ended up stumbling into a really good group of people that were better climbers than I was. Probably within the first few months of climbing, I drove with them out to Wild Iris. I remember not really understanding the concept of grades that much, just deciding what I wanted to try based on aesthetics and the encouragement of my friends. I’d say, “That thing looks good! I’ll try that.” It was really important to me to know that my friends believe in me. They did, and I got better quickly.
It was within the first month of climbing that I wanted to try to lead something. Everything about the sport was exciting — I just wanted something of my own. And it seemed like something I could have, in terms of just being able to develop my skills at whatever pace I wanted. I climbed so much (and probably so badly) when I started that I constantly had injured fingers and weeping skin.
[photo by Anne Cleary]
  ON HER FIRST JOB After graduation, the job market was okay. I wanted to stay in Boulder for a little bit. Right out of school, I got a job at a small, residential architecture firm. They were modern and fun and also did a bit of branding and graphic design for the buildings they made. That rollerblade video was full of shit — I worked my ass off in school. I could have gotten a job at a bigger, better-paying firm, but a smaller shop felt more ‘me’. A lot of people in my class were going to giant corporate firms down in Denver or other cities, but I was more interested in smaller scale residential design — and I was more interested in working closely with clients and staying close to the mountains.
That shop was a safe place to escape to after being intense (again) throughout school. I didn’t want to jump into a high-intensity job. There, I got exposed to graphic design, brand design and architecture. They did a lot of the drawing by hand, which I loved. Right then, things were teetering on being all computer-based. Eventually, we did take all drawings into the computer, but all of the concept iteration was hand-drawn. All of the renderings were hand-drawn, which I got to do and loved.
ON LEAVING BOULDER The person I was dating at the time is now my husband, and I think after about a year in Boulder, Charlie and I were pretty ready to take off. We decided to take a trip to South America,  go to Chile and Argentina to go snowboarding and skiing down there.
We were at a resort called Las Leñas, which has an amazing zone of lift-access / assisted  backcountry. One day, Charlie and I were riding separately. It was really crap conditions and I kind of got off my line and was a bit lost. I saw these people just beyond me on this plateau with sastrugi all over it. It was sunny, but windy, like hard-to-move type wind. And I remember seeing a few people and thinking, “They look like Americans,” I screamed out to them, “Hey, can I ride with you guys?”
So we basically get together on that random plateau in Argentina. Maura Mack, her husband Jason, and Adam DesLauriers. We rode a shitty, icy line together and had a hilarious experience in super bad conditions. We got down and decided to go get beers and hamburgers and meet up with their buds, Lel Tone and Tom Wayes. Charlie joined us at the end of the day, and we all went to a hot spring and had non-stop, hilarious conversations. They felt like our people and they told us we should move to Tahoe. A week after we got back from Argentina, we decided to go to Tahoe and check it out. They set us up with a place to live, I got an architecture job, and Charlie started working at Granite Chief, tuning skis. Plus, it was only a short drive from Bishop. I was sold.
ON MEETING FITZ AND BECCA CAHALL That first year in Tahoe, I spent a lot of time in this really tiny climbing gym, if you could even call it that. The Sports Exchange in Truckee. It was really just a used gear shop that had a room in the back with some holds on a woody. But I spent a ton of time there, looking for friends like those I had left in Boulder.
There weren’t a ton of women climbing in there. I saw Becca Cahall — she was strong and I decided, “That girl’s gonna be my friend.” I like to say that I ‘picked her up in the climbing gym’. We started talking, I met Fitz, and Charlie and I started going over to their place in Kings Beach every week for dinner. Becs makes a mean lasagna. It’s amazing at that point in time in my life how much time I had — or made — to connect and chat with people.
We started climbing with those two. At the time, I think Fitz was in the very early stages of starting The Dirtbag Diaries and he was doing a bunch of writing for print publications. Becca was often gone during the summers, doing field biology work in Oregon. And Fitz and I would climb a good bit together in the summers when she was gone. The friendship really started from there.
They moved to Corvallis, Oregon, for Becca’s graduate program. From there, they moved to Seattle. Charlie and I were still in Tahoe, but we kept in touch with those guys and saw them whenever they came through. We were in Tahoe for just over seven years and I was working at an architecture firm there. I was getting really tired of designing 3,000 square foot “cabins” for people from the Bay Area. Architecture was barely providing a living in a mountain town that’s difficult to make a living in. But it wasn’t really filling me up creatively.
Charlie was tending bar, skiing a bunch and tuning skis — at some point, he wanted more of an intellectual pursuit. He started looking around at programs to get his MBA. He was interested in getting into the creation ski clothing and technical outerwear. We were poking around for schools for him — we chose Seattle because of its creative opportunities and proximity to mountains. He had also grown up in Washington, so family was a draw. It was a huge benefit that Becca and Fitz had already made camp here.
Charlie got into the University of Washington and I found a really great position at a firm called Graham Baba Architects. I basically walked into a dream job in an outrageously bad job market. So it just seemed like everything fell into place. Then I found myself in the city. I never really thought I would live in a city, but all of a sudden, I was.
Pretty soon after we moved to the city, I convinced Charlie to take half of a year of his MBA program and in France. So I took an eight-month sabbatical from the architecture firm, even though I hadn’t really been there that long. I spent the season climbing in Fontainebleau. We lived in the 11th in Paris, and traveled around to Italy and Switzerland to do some climbing and snow sports.
ON CANCER When we got back from Europe, I ended up getting a rash all over my body. I thought I had developed a food allergy, so I went to a doctor and I went to a naturopath to get tested for food allergies.
She said, “No, sweetie, you don’t have an allergy. You have bed bugs.” They were pretty common in France at that time, come to find out. She told me how to get rid of them and offered to do my annual exam while I was there (she was a nurse practitioner, too). She does a breast exam on me and she says she feels something. A lump. I could tell she felt like it was bad. She said, “I think you should go get this checked out.” For whatever reason, I just knew there was something wrong. I hadn’t been feeling well, but I couldn’t really attribute anything. Had I not brought those bed bugs back from Europe, I might not have found the tumor. I fucking love bed bugs.
So the very next day I got in for a biopsy at one of the cancer centers in Seattle, and it came back as Triple Negative Breast Cancer. That’s an invasive form of breast cancer. All at once and very quickly, things slowed down for me and sped up, if that makes any sense. I went through a  series of tests to see what the extent of the cancer was — full body scans to see if it the cancer was anywhere else. Waiting for those results was terrifying. I was trying to figure out my course of treatment, and just trying to understand and grapple with everything.
I was whisked into chemotherapy, and that was a crazy, awful chunk of treatment. It stops all fast-growing cells — like cancer — from producing in your body. That’s why your hair falls out  — your hair is fast-growing cell. I decided to take some control and shave my head before my hair really fell out. It just seemed like a helpless situation.
Can you believe that I had a wig made of my own hair? I had it made, and then I never wore it. Not once. It just sat on this weird styrofoam head in the corner of the bedroom the entire time. It was like this weird little animal sitting in the corner. I don’t know why I had it made. Like a security blanket, I think. When I put it on it felt like I was lying about what I was going through.
Chemotherapy just makes you feel acid washed from the inside out, but it’s what they said was the best and only treatment for my cancer type. Afterwards, I had surgery to take out the tumor, followed by radiation. You don’t fight cancer, you just weather it.
ON DECIDING TO SWITCH CAREERS Coming out of cancer, I realized that architecture wasn’t what I wanted to be doing. I wasn’t happy on a day-to-day basis. At that point, after all the cancer stuff, I realized I could pull the plug on architecture and not feel bad at all. I deeply realized that time is short and that I didn’t want to spend a single day doing something that I didn’t love. So I started looking around for other things.
I sat down with my pen and paper, as I usually do. I drew out my problem. I basically tried to draw an infographic of the things that I liked about architecture and the things that I didn’t. I mapped out all of the tasks that I did in between the beginning and end of an architecture project, starting from the first client meeting and ending with them moving into their new or redone house.
Overlayed on the project timeline, I drew an up-and-down heartbeat line. It trended up when I loved the project tasks, and it would go down when I really didn’t like what I was having to do. This line didn’t correlate to difficulty of task — all jobs have hard parts that need grit to get through. True. But this helped me understand what I didn’t like and why.
When I looked at my infographic of my life, it seemed like such a small portion of every project had a loving heartbeat line. The ratio of I love this to I really don’t was just not enough. This visual helped me communicate with people that I was having coffee chats or meeting with, exploring new careers and positions. I could point to the graphic and say these are the things that I’m doing in every project that A) I really excel at and B) fill me up emotionally and really satisfy me as a professional and a creator. Clear, insightful visuals are so key to having good conversations.
I met with a guy who worked at a brand agency. He said, “You really seem like a creative strategist or a brand strategist.” I said, “Okay cool — what is that?” Basically, a strategist makes creative plans and develops foundational ideas that give meaning and inspiration to projects. Strategy helps teams of understand and fulfill creative goals. I wasn’t sure I understood it at first, but I finally had a job title to search for online. I didn’t even know that job existed.
So I started looking for jobs as a creative strategist. I came across an internship that was being offered. This job was definitely aimed at someone ten years younger than me. It was at brand and design firm here in Seattle called Hornall Anderson. Basically, I took my infographic and my architecture portfolio into the interview. I got the job.
[photo by Ken Etzel]
  ON HOW BRAND STRATEGY RELATES TO ARCHITECTURE Essentially, I figured out that creating a house or a space for somebody to use is really similar to creating a brand. In the beginning of an architecture project, you meet the people that you’re going to be working with, the people that will live in that house. You understand how they want to live, the types of spaces they’ll need for their specific lifestyle. You understand the land they have to build on, whether it’s really hilly or flat. You understand the adjacent buildings and you decide how you want your building to respond to those around it. Stand out? Fit in? Be crazy or subdued? Be earthy or modern? You consider budget and you consider the builders that will actually create building. You chart a creative course.
At the end of the day, that planning process that I learned in architecture can be applied to almost any creative project, especially brands. You take a brand. You look at the landscape — where is it going to sit? You understand the brands that sit around it. You consider how your brand is going to respond to, compliment or go against those adjacent brands. You learn about the people that will be ‘living in that brand’ —  the people that are running it and the people that will be purchasing its goods. You set a creative intention that helps develop a solid plan for your building or your brand. Or solid plan for making a film. Or an advertising campaign. Or an event. Whatever that is, there can always be a front-end structuring and creative process that helps you launch into ‘making’ in a considered, intentional and (hopefully) unique way.
ON DOING AN INTERNSHIP IN THE MIDDLE OF HER CAREER I got the internship and it was three months long — terrible pay, of course. But I learned a lot. I had also been in the professional world for ten years at that point. I got hired the day my internship ended, and started working as a Brand and Creative Strategist.
The internship was definitely a proxy for going back to school. I’d definitely recommend it. That job gave me amazing experience and mentors. There, I was able to develop my own techniques of working through brand problems with large teams. Strategists shape clear creative ideas so that it is easier for multiple people to express them.
ON JOINING DUCT TAPE THEN BEER I worked at Hornall for several years. It was the type of agency that had ping pong tables and kegs of beer and free cereal for breakfast. All of those things meant that they wanted you to never leave! I worked a ton, my climbing dropped off. I felt pretty unhealthy. Creatively, I was producing a lot of awesome stuff, working with big brands and talented designers — but eventually it felt a bit soulless. You can only use your intelligence and creativity to sell potato chips for so long.
I wanted to be climbing more. Through those first six years in Seattle, I was of course hanging out with Becca and Fitz. We loved talking about professional and creative stuff. I was always tracking on what Duct Tape Then Beer was doing. One night, I went over to their house and held a little facilitated visual Post-It party to chat with them about creative goals, what they were working on and what they wanted to be. At this point, they had positioned themselves pretty squarely as a film production company and of course The Dirtbag Diaries were still going strong.
When I was at that large agency, I saw people making films and content for brands in categories other than the outdoor industry. I saw how campaigns were being created and how solid, unique creative was being monetized. Basically, I wanted to help Duct Tape expand what they offered. People were coming to Duct Tape saying: We want a film. And then Fitz and Becca would ask: What do you need a film about and why? The brands rarely had good or solid answers for these questions. Maybe they didn’t actually need a film — maybe the brand actually needed a perspective.
Essentially, Duct Tape Then Beer had been creating emotional, unique perspectives for brands and expressing them in films. The value though, for the first years, had been being placed on the film outcome rather than the strategy and thinking that needs to be done before a good story is told.
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ON WHAT SHE DOES AT DUCT TAPE THEN BEER Fitz and Becca told me they thought they could hire me. That was a big deal. I was really wary of working with good friends. I had always kept my personal life and work pretty separate. I just didn’t want to ruin our friendship by working together every single day, or having weird professional interactions with folks that I love so much. Eventually, those guys just talked me down from the ledge. They said their first priority was keeping our friendship solid — and they thought we could make some really cool things together. They said we would only work with brands and strengthen and nurture connections to the natural world. They said I could go climbing. That was it. I ended up leaving the big agency and joining Duct Tape to develop a brand strategy offering so that we could answer the brand questions before the topic of the creative output was even addressed.
Before a creative expression (film, messaging, campaign) is ever decided upon, we crystallize emotional ideas that will elicit action. How will we express an emotional idea? Maybe a film. Maybe a podcast. Maybe new headlines or messaging that gets rolled out over a few years. Maybe a social media campaign. Maybe an event. But we always start with clear, emotional ideas.
There aren’t many projects that come through Duct Tape Then Beer that I don’t have some sort of hand in. But you could say that about all of us — we all touch every project. Our skills overlap and are complementary. I make all of the pitch decks. I don’t like to admit that I am a writer — it was always so hard for me — but it has flowed as I’ve gotten older. If it’s a story that Fitz discovered, he’ll write it up and then I design a compelling story deck — sometimes with infographics —  to get our ideas across. I do a lot of strategy work for us internally and for our clients. I do the graphic design and edit the photos that come out of our office, functioning as the art director and social media person. But my official title is Director of Brand and Creative Strategy.
Our podcasts need a good bit of overarching creative strategy. We don’t just haphazardly assort stories and guests. We look at culture and we try to understand what’s going on and try to actively seek out stories that express complex, emotional topics in today’s world. I’ll work to help shape this topic mix.
At the helm of Duct Tape, we’ve got five full-time people. We are all seasoned creatives and high-functioning human beings that love to contribute and work hard for each other. I think that’s what makes project good  — when several smart people contribute in a considered way.
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ON SNOWBOARDING VS. SKIING I snowboard. I skied when I was tiny in Canada a couple of times. Since being in Colorado, I’ve been a snowboarder. More and more, I stay out of resorts and am loyal to my splitboard and to snow that makes no noise. I’ve had three torn ACLs on one leg. I’ve torn my meniscus three times. So yea, I ride snow that makes no noise. Luckily, soft snow is usually easy to find in Washington.
ADVICE It was scary and hard for me to leave behind a profession that I’d put a lot of time and energy into. But I knew, deep down, that I didn’t enjoy it. My advice? Take some time and be really honest with yourself about what you like doing (and why) and what you don’t like doing (and why). Because every job is going to have something that sucks about it. Really anything worth doing is going to be pretty hard at some point, so the answer, “I don’t like doing this because it’s too hard,” is bullshit.
But I do recommend that process that I went through. Visually mapping out what filled me up emotionally and what depleted me emotionally. Visualizing that was so helpful. And clear. And it helped me realize what I wanted to be spending my time doing. Continually revisiting those two questions: What do I like doing and why? What do I not like doing and why? Continually revisiting those has been the most helpful thing for me over the last ten years.
The post Anya Miller On Climbing, Cancer, And Creative Strategy appeared first on semi-rad.com.
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zipgrowth · 7 years ago
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What’s the Difference Between Engineering at a Tech Company Versus a School?
What’s it like for an engineer to dive into education?
Sam Strasser is Chief Information Officer (CIO) at Summit Public Schools in the San Francisco Bay Area. But he also has had a long career working as an engineer at companies including Microsoft and Facebook. At Facebook, he helped develop Summit’s personalized learning platform, which is now used in more than 100 schools throughout the U.S. Strasser spoke with the EdSurge Jobs team about how school looks from an engineer’s point of view.
Sam Strasser
EdSurge Jobs: So, give us a 60-second description of your career trajectory up until this point in your life.
Strasser: I started my career as a software engineer at Microsoft for a couple of years. I worked for a few edtech companies as a engineer and engineering manager and then as a contracted engineer. The contracting phase really helped me find the next thing that would be a good fit for me. Summit Public Schools was one of the organizations I worked for as a contract engineer.
As you may know, Facebook partnered with Summit to provide the engineering support for Summit’s personalized learning platform. I eventually moved over to Facebook, working as an engineer and then as a product manager. My most recent move has been back to Summit as the CIO.
What was that ’something’ that made you jump into education and edtech?
When I was working in the tech world, I didn’t feel my work was connected to the things I wanted to contribute to the world. It wasn’t fulfilling for me. Education is something that has interested me for a long time. In college, I wrote my senior essay on the intersection of technology and education. I wasn’t totally sure what I wanted to do in education, but I knew it mattered to me so I decided to pursue that path.
So, why did you join the particular edtech startups and companies that you did? What was the draw towards those particular ones?
I believed in the educators who were leading them. They have all been led by an educator or very deeply co-led by one. One of my fears when moving into education was that we, engineers, would see only engineering problems and lose sight of our users. Because of that, I always try to make sure that the loudest decision-making voice has had some real education experience.
I’ve learned on the job how to create safe places for educators to give more critical feedback and how to better glean insights from feedback that might not be as overtly critical as I was used to.
Sam Strasser
That’s very interesting. As an engineer, which of your skills have been the most important in your career?
I would say the most important skills haven’t been related to any algorithms or coding or architecture, but learning how to apply an engineering-style thinking and problem-solution thinking, particularly to complex problems like education.
What skills have you had to develop on the job?
Working for and with a school is very different than working for a tech company. I’ve had to adjust and learn new skills working in this environment. Some of the differences are surface-level, like benefits and paid time off, but others are pretty deep, like collaboration and feedback style.
Here’s one example of these differences: A big part of teaching is reinforcing positive behaviors. By contrast, part of my [engineering] job is soliciting critical product feedback to make improvements. When I first started at Summit, I noticed that teachers were very good at finding positive things to give feedback on. This quality is great in the teaching context, but can be challenging when trying to get at a product’s flaws. I’ve learned on the job how to create safe places for educators to give more critical feedback and how to better glean insights from feedback that might not be as overtly critical as I was used to.
Having been in education and edtech for so long, what is the toughest part of having a career in this particular sector?
I think there is a funny disconnect in the industry. A lot my engineering friends say, “I really would love to find a way to contribute and use my engineering skills to help out schools.” And a lot of my teacher friends say, “If only I had some technological solution for X problem so that I could focus on the part of my job that I want to be doing.” There seems to be some kind of mismatch between edtech companies and end users.
Learning how to work with a school, understand its needs, build a product and build a business around it is not a clear path by any means. There are some really positive examples out there of companies that have done it. However, the hardest part of this industry is learning how to understand the needs of a school or an educator and then turning those insights into an actual solution to their problems.
Well, you’ve already answered this question a bit, which was: What advice do you have for folks who are interested in engineering in the education field? Is there anything you would like to build on?
I think by far my biggest advice is this: If you don’t have classroom experience and are building a product, it’s tempting to think you know exactly what you’re doing because we all went to school, and we think that we know what school is.
But, we don’t know what school is. And we definitely don’t know what teaching is, especially as engineers. So my advice is to over-correct for this and build empathy for actual teachers in actual classrooms—not the theoretical idea you have about what teaching should or could be or was for you. Because that almost certainly is not going to land with educators today.
What’s the Difference Between Engineering at a Tech Company Versus a School? published first on http://ift.tt/2x05DG9
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