#internet visitors

[pigeon-butch]

I certainly have my own concerns about the treatment of moo deng but um. well i think some of you may just be racist

[lacnunga]

In the wake of the IA situation, I've seen a lot more posts circulating about using your local library and I just. Sigh

[t4tcecilos]

lol

[sleepy-bebby]

Adam Ellis

[brokenmusicboxwolfe]

UGH!

The boops are back and it’s Halloween when I want to make some seasonal posts….

so naturally my internet stopped has nearly stopped working and my computer has decided to take a nap!

Oh well. I didn’t need to post old Halloweeny things. If I get to make a single jack o’lantern post tonight I’ll have to be satisfied!

[arkhammaid]

Would Sabrina ever do a tik tok with the audio "agora hills" by doja cat playing? 👀👀

post miami gp vibes: sabrina showing footage of miami gp to the chorus

[meatlessmcmuffin]

rendered visitor miku vs unrendered father kaito [wip]

[keeps-ache]

[stares at you but it actually looking behind you] do you think moths would like to drive cars

[theaddress]

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[courageisneverforgotten]

in case you follow me and haven't seen my desktop theme, I want everyone to know I have Pusheenicorn Stickers on my blog like it's my middle school notebook

(art featured in this screenshot is by stitchedspider)

[staff]

Tumblr’s Core Product Strategy

Here at Tumblr, we’ve been working hard on reorganizing how we work in a bid to gain more users. A larger user base means a more sustainable company, and means we get to stick around and do this thing with you all a bit longer. What follows is the strategy we're using to accomplish the goal of user growth. The @labs group has published a bit already, but this is bigger. We’re publishing it publicly for the first time, in an effort to work more transparently with all of you in the Tumblr community. This strategy provides guidance amid limited resources, allowing our teams to focus on specific key areas to ensure Tumblr’s future.

The Diagnosis

In order for Tumblr to grow, we need to fix the core experience that makes Tumblr a useful place for users. The underlying problem is that Tumblr is not easy to use. Historically, we have expected users to curate their feeds and lean into curating their experience. But this expectation introduces friction to the user experience and only serves a small portion of our audience. 

Tumblr’s competitive advantage lies in its unique content and vibrant communities. As the forerunner of internet culture, Tumblr encompasses a wide range of interests, such as entertainment, art, gaming, fandom, fashion, and music. People come to Tumblr to immerse themselves in this culture, making it essential for us to ensure a seamless connection between people and content. 

To guarantee Tumblr’s continued success, we’ve got to prioritize fostering that seamless connection between people and content. This involves attracting and retaining new users and creators, nurturing their growth, and encouraging frequent engagement with the platform.

Our Guiding Principles

To enhance Tumblr’s usability, we must address these core guiding principles.

Expand the ways new users can discover and sign up for Tumblr.

Provide high-quality content with every app launch.

Facilitate easier user participation in conversations.

Retain and grow our creator base.

Create patterns that encourage users to keep returning to Tumblr.

Improve the platform’s performance, stability, and quality.

Below is a deep dive into each of these principles.

Principle 1: Expand the ways new users can discover and sign up for Tumblr.

Tumblr has a “top of the funnel” issue in converting non-users into engaged logged-in users. We also have not invested in industry standard SEO practices to ensure a robust top of the funnel. The referral traffic that we do get from external sources is dispersed across different pages with inconsistent user experiences, which results in a missed opportunity to convert these users into regular Tumblr users. For example, users from search engines often land on pages within the blog network and blog view—where there isn’t much of a reason to sign up. 

We need to experiment with logged-out tumblr.com to ensure we are capturing the highest potential conversion rate for visitors into sign-ups and log-ins. We might want to explore showing the potential future user the full breadth of content that Tumblr has to offer on our logged-out pages. We want people to be able to easily understand the potential behind Tumblr without having to navigate multiple tabs and pages to figure it out. Our current logged-out explore page does very little to help users understand “what is Tumblr.” which is a missed opportunity to get people excited about joining the site.

Actions & Next Steps

Improving Tumblr’s search engine optimization (SEO) practices to be in line with industry standards.

Experiment with logged out tumblr.com to achieve the highest conversion rate for sign-ups and log-ins, explore ways for visitors to “get” Tumblr and entice them to sign up.

Principle 2: Provide high-quality content with every app launch.

We need to ensure the highest quality user experience by presenting fresh and relevant content tailored to the user’s diverse interests during each session. If the user has a bad content experience, the fault lies with the product.

The default position should always be that the user does not know how to navigate the application. Additionally, we need to ensure that when people search for content related to their interests, it is easily accessible without any confusing limitations or unexpected roadblocks in their journey.

Being a 15-year-old brand is tough because the brand carries the baggage of a person’s preconceived impressions of Tumblr. On average, a user only sees 25 posts per session, so the first 25 posts have to convey the value of Tumblr: it is a vibrant community with lots of untapped potential. We never want to leave the user believing that Tumblr is a place that is stale and not relevant. 

Actions & Next Steps

Deliver great content each time the app is opened.

Make it easier for users to understand where the vibrant communities on Tumblr are. 

Improve our algorithmic ranking capabilities across all feeds. 

Principle 3: Facilitate easier user participation in conversations.

Part of Tumblr’s charm lies in its capacity to showcase the evolution of conversations and the clever remarks found within reblog chains and replies. Engaging in these discussions should be enjoyable and effortless.

Unfortunately, the current way that conversations work on Tumblr across replies and reblogs is confusing for new users. The limitations around engaging with individual reblogs, replies only applying to the original post, and the inability to easily follow threaded conversations make it difficult for users to join the conversation.

Actions & Next Steps

Address the confusion within replies and reblogs.

Improve the conversational posting features around replies and reblogs. 

Allow engagements on individual replies and reblogs.

Make it easier for users to follow the various conversation paths within a reblog thread. 

Remove clutter in the conversation by collapsing reblog threads. 

Explore the feasibility of removing duplicate reblogs within a user’s Following feed. 

Principle 4: Retain and grow our creator base.

Creators are essential to the Tumblr community. However, we haven’t always had a consistent and coordinated effort around retaining, nurturing, and growing our creator base.  

Being a new creator on Tumblr can be intimidating, with a high likelihood of leaving or disappointment upon sharing creations without receiving engagement or feedback. We need to ensure that we have the expected creator tools and foster the rewarding feedback loops that keep creators around and enable them to thrive.

The lack of feedback stems from the outdated decision to only show content from followed blogs on the main dashboard feed (“Following”), perpetuating a cycle where popular blogs continue to gain more visibility at the expense of helping new creators. To address this, we need to prioritize supporting and nurturing the growth of new creators on the platform.

It is also imperative that creators, like everyone on Tumblr, feel safe and in control of their experience. Whether it be an ask from the community or engagement on a post, being successful on Tumblr should never feel like a punishing experience.

Actions & Next Steps

Get creators’ new content in front of people who are interested in it. 

Improve the feedback loop for creators, incentivizing them to continue posting.

Build mechanisms to protect creators from being spammed by notifications when they go viral.

Expand ways to co-create content, such as by adding the capability to embed Tumblr links in posts.

Principle 5: Create patterns that encourage users to keep returning to Tumblr.

Push notifications and emails are essential tools to increase user engagement, improve user retention, and facilitate content discovery. Our strategy of reaching out to you, the user, should be well-coordinated across product, commercial, and marketing teams.

Our messaging strategy needs to be personalized and adapt to a user’s shifting interests. Our messages should keep users in the know on the latest activity in their community, as well as keeping Tumblr top of mind as the place to go for witty takes and remixes of the latest shows and real-life events.  

Most importantly, our messages should be thoughtful and should never come across as spammy.  

Actions & Next Steps

Conduct an audit of our messaging strategy.

Address the issue of notifications getting too noisy; throttle, collapse or mute notifications where necessary.  

Identify opportunities for personalization within our email messages. 

Test what the right daily push notification limit is. 

Send emails when a user has push notifications switched off.

Principle 6: Performance, stability and quality.

The stability and performance of our mobile apps have declined. There is a large backlog of production issues, with more bugs created than resolved over the last 300 days. If this continues, roughly one new unresolved production issue will be created every two days. Apps and backend systems that work well and don't crash are the foundation of a great Tumblr experience. Improving performance, stability, and quality will help us achieve sustainable operations for Tumblr.

Improve performance and stability: deliver crash-free, responsive, and fast-loading apps on Android, iOS, and web.

Improve quality: deliver the highest quality Tumblr experience to our users. 

Move faster: provide APIs and services to unblock core product initiatives and launch new features coming out of Labs.

Conclusion

Our mission has always been to empower the world’s creators. We are wholly committed to ensuring Tumblr evolves in a way that supports our current users while improving areas that attract new creators, artists, and users. You deserve a digital home that works for you. You deserve the best tools and features to connect with your communities on a platform that prioritizes the easy discoverability of high-quality content. This is an invigorating time for Tumblr, and we couldn’t be more excited about our current strategy.

[agentromanoffsir]

neocities guide - why you should build your own html website

do you miss the charm of the 90s/00s web where sites had actual personality instead of the same minimalistic theme? are you feeling drained by social media and the constant corporate monopoly of your data and time? do you want to be excited about the internet again? try neocities!!

what is neocities?

neocities is a free hosting website that lets you build your own html website from scratch, with total creative control. in their own words: "we are tired of living in an online world where people are isolated from each other on boring, generic social networks that don't let us truly express ourselves. it's time we took back our personalities from these sterilized, lifeless, monetized, data mined, monitored addiction machines and let our creativity flourish again."

why should I make my own website?

web3 has been overtaken by capitalism & conformity. websites that once were meant to be fun online social spaces now exist solely to steal your data and sell you things. it sucks!! building a personal site is a great way to express yourself and take control of your online experience.

what would I even put on a website?

the best part about making your own site is that you can do literally whatever the hell you want! focus on a specific subject or make it a wild collection of all your interests. share your art! make a shrine for one of your interests! post a picture of every bird you see when you step outside! make a collection of your favorite blinkies! the world is your oyster !! here are some cool example sites to inspire you: recently updated neocities sites | it can be fun to just look through these and browse people's content! space bar | local interstellar dive bar creature feature | halloween & monsters big gulp supreme peanutbuttaz | personal site dragodiluna linwood | personal site patho grove | personal site

getting started: neocities/html guide

sound interesting? here are some guides to help you get started, especially if you aren't familiar with html/css sadgrl.online webmastery | a fantastic resource for getting started with html & web revival. also has a layout builder that you can use to start with in case starting from scratch is too intimidating web design in 4 minutes | good for learning coding basics w3schools | html tutorials templaterr | demo & html for basic web elements eggramen test pages | css page templates to get started with sadgrl background tiles | bg tiles rivendell background tiles | more free bg tiles

fun stuff to add to your site

want your site to be cool? here's some fun stuff that i've found blinkies-cafe | fantastic blinkie maker! (run by @transbro & @graphics-cafe) gificities | internet archive of 90s/00s web gifs internet bumper stickers | web bumper stickers momg | gif gallery 99 gif shop | 3d gifs 123 guestbook | add a guestbook for people to leave messages cbox | add a live chat box moon phases | track the phases of the moon gifypet | a little clickable page pet adopt a shroom | mushroom page pet tamaNOTchi | virtual pet crossword puzzle | daily crossword imood | track your mood neko | cute cat that chases your mouse pollcode | custom poll maker website hit counter | track how many visitors you have

web revival manifestos & communities

also, there's actually a pretty cool community of people out there who want to bring joy back to the web! melonland project | web project/community celebrating individual & joyful online experiences. Also has an online forum melonland intro to web revival | what is web revival? melonking manifesto | status cafe | share your current status nightfall city | online community onio.cafe | leave a message and enjoy the ambiance sadgrl internet manifesto | yesterweb internet manifesto | sadly defunct, still a great resource reclaiming online social spaces | great manifesto on cultivating your online experience

in conclusion

i want everyone to make a neocities site because it's fun af and i love seeing everyone's weird personal sites that they made outside of the control of capitalism :) say hi to me on neocities

[visionsalesbusiness]

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[krokodil-zombie]

i remember when watching videos of people violently dying on the internet was a liveleak thing and not a shared everywhere all the time thing

not to sound religious but should peoples deaths not be treated with more heart and empathy than this?? you do not need to watch a video of life leaving them to "understand" a situation- its practically self-flagellation, it will not change anything, youre doing nothing more than treating their lives as content to be consumed for some kind of percieved moral high ground

liveleak visitors relentlessly desensitized themselves and became unable to see peoples deaths as anything more than some kind of twisted entertainment. do not do the same to yourself in the name of activism